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FORM ADV Uniform Application for Investment Adviser Registration
Part 2A: Investment Adviser Brochure and Brochure Supplements
Item 1: Cover Page
Alexander Capital Wealth Management LLC
10 DRS. James Parker Blvd, Suite 202
Red Bank, NJ 07701
Telephone (212) 687-5650
Facsimile (212) 687-5649
www.alexandercapitalwealthmanagement.com
Firm CRD# 157714
April 24, 2026
This brochure provides information about the qualifications and business practices of
Alexander Capital Wealth Management LLC ("ACWM") and its supervised personnel. If you
have any questions about the contents of this brochure, please contact us at the phone number
listed above.
The information in this brochure has not been approved or verified by the United States
Securities and Exchange Commission or by any state securities authority. Please note, where
this brochure may use the terms "registered investment adviser" and/or "registered",
registration itself does not imply a certain level of skill or training.
Additional information about the firm is also available on the SEC's website at
www.adviserinfo.sec.gov
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Item 2 Summary of Material Changes
Form ADV Part 2 requires registered investment advisers to amend their brochure when information
becomes materially inaccurate. If there are any material changes to an adviser's disclosure brochure,
the adviser is required to notify you and provide you with a description of the material changes.
Since our last annual updating amendment dated March 11, 2025, we have no material changes to
disclose.
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Item 3 Table of Contents
Item 1 Cover Page
Item 2 Summary of Material Changes
Item 3 Table of Contents
Item 4 Advisory Business
Item 5 Fees and Compensation
Item 6 Performance-Based Fees and Side-By-Side Management
Item 7 Types of Clients
Item 8 Methods of Analysis, Investment Strategies and Risk of Loss
Item 9 Disciplinary Information
Item 10 Other Financial Industry Activities and Affiliations
Item 11 Code of Ethics, Participation or Interest in Client Transactions and Personal Trading
Item 12 Brokerage Practices
Item 13 Review of Accounts
Item 14 Client Referrals and Other Compensation
Item 15 Custody
Item 16 Investment Discretion
Item 17 Voting Client Securities
Item 18 Financial Information
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Item 4 Advisory Business
Description of Firm
Alexander Capital Wealth Management LLC ("ACWM") is a registered investment adviser primarily
based in Red Bank, NJ. We were formed on January 23, 2012 and are organized as a limited liability
company ("LLC") under the laws of the State of NY. We have been providing investment advisory
services since 2014. The firm's principal owners are Rocco Guidicipietro and Joseph Amato.
The following paragraphs describe our services and fees. Refer to the description of each investment
advisory service listed below for information on how we tailor our advisory services to your individual
needs. As used in this brochure, the words "we," "our," and "us" refer to Alexander Capital Wealth
Management LLC and the words "you," "your," and "client" refer to you as either a client or prospective
client of our firm.
Portfolio Management Services
We offer discretionary portfolio management services. Our investment advice is tailored to meet our
clients' needs and investment objectives.
If you participate in our discretionary portfolio management services, we require you to grant our firm
discretionary authority to manage your account. Discretionary authorization will allow us to determine
the specific securities, and the amount of securities, to be purchased or sold for your account without
your approval prior to each transaction. Discretionary authority is typically granted by the investment
advisory agreement you sign with our firm.
You may limit our discretionary authority (for example, limiting the types of securities that can be
purchased or sold for your account) by providing our firm with your restrictions and guidelines in
writing.
We may also offer non-discretionary portfolio management services. If you enter into non-discretionary
arrangements with our firm, we must obtain your approval prior to executing any transactions on behalf
of your account. You have an unrestricted right to decline to implement any advice provided by our firm
on a non-discretionary basis.
As part of our portfolio management services, we may use one or more sub-advisers to manage a
portion of your account on a discretionary basis. The sub-adviser(s) may use one or more of their
model portfolios to manage your account. We will regularly monitor the performance of your accounts
managed by sub-adviser(s), and may hire and fire any sub-adviser without your prior approval. We
may pay a portion of our advisory fee to the sub-adviser(s) we use; however, you will not pay our firm a
higher advisory fee as a result of any sub-advisory relationships.
Wrap Fee Programs
We are a sponsor of a wrap fee program, which are a type of investment program that provides clients
with access to several money managers or mutual fund asset allocation models for a single fee that
includes administrative fees, management fees, and commissions. If you participate in our wrap fee
program, you will pay our firm a single fee, which includes our money management fees, certain
transaction costs, and custodial and administrative costs. We receive a portion of the wrap fee for our
services. The overall cost you will incur if you participate in our wrap fee program may be higher or
lower than you might incur by separately purchasing the types of securities available in the program. In
providing these account management services, we do not accept client restrictions on the
specific securities or the types of securities that may be held in your account.
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RBC Unified Portfolio Program- Envestnet
RBC sponsors a wrap fee program offered by RBC Capital Markets, LLC ("RBCAP"), Member
NYSE/FINRA/SIPC, and a SEC registered investment adviser. Envestnet the overlay manager
providing discretionary investment advisory management in the wrap fee program whichincludes
custody, execution, and clearing services for one inclusive fee. These services are all included in the
stated investment management fee. We will assist you in establishing an Envestnet account. A
complete description of the Envestnet investment services and related fees are described in the firm's
Wrap Fee Brochure, which will be presented to each client prior to or at the time an Envestnet account
is established. Additional information about RBC's Unified Portfoloi Program is available on the SEC's
website (www.adviserinfo.sec.gov) by searching the firm's Central Registration Depository ("CRD")
number: 31194. All brokerage transactions in this program will be processed by RBC Capital Markets,
LLC. At no time will we have possession or act as custodian of client accounts.
uMAS/UNBUNDLED
We are a sponsor of the uMAS/Unbundled wrap fee program through RBC Capital Markets LLC,
Member NYSE/FINRA/SIPC, and an SEC registered investment adviser. uMAS/Unbundled is a
discretionary wrap fee program providing investment advisory services, custody, execution, and
clearing services for one inclusive fee. These services are all included in the stated investment
management fee. We will assist you in establishing a uMAS/Unbundled account. A complete
description of the uMAS/Unbundled investment services and related fees are described in the firm's
Wrap Fee Brochure, which will be presented to each client prior to or at the time an account is
established. Additional information about uMAS/UNBUNDLED is available on the SEC's website
(www.adviserinfo.sec.gov) by searching the firm's Central Registration Depository ("CRD") number:
31194. All brokerage transactions in this program will be processed by RBC Capital Markets, LLC. At
no time will we have possession or act as custodian of client accounts.
Selection of Other Advisers
We may recommend that you use the services of a third party money manager ("TPMM") to manage
all, or a portion of, your investment portfolio. After gathering information about your financial situation
and objectives, we may recommend that you engage a specific TPMM or investment program. Factors
that we take into consideration when making our recommendation(s) include, but are not limited to, the
following: the TPMM's performance, methods of analysis, fees, your financial needs, investment goals,
risk tolerance, and investment objectives. We will monitor the TPMM(s)' performance to ensure its
management and investment style remains aligned with your investment goals and objectives.
Capital Markets and Mergers & Acquisitions Advisory
We offer certain institutional clients and issuers capital markets and M&A advisory services on a
contract basis. The services we provided include, but are not limited to, rendering strategic advice
relating to various aspects of the acquisition and sale of companies and assets such as business
valuation, negotiation, pricing and structuring of transactions, as well as procedure and
implementation. Services performed are done so on a fee-only basis which varies depending on the
particular needs of our clients and the scope of services to be provided. Because our broker-dealer
affiliate, Alexander Capital, LP may engage in the investment banking efforts of certain of these clients,
a potential conflict of interest could arise for certain transactions. Such scenarios are subject to various
disclosure requirements.
IRA Rollover Recommendations
Effective December 20, 2021 (or such later date as the US Department of Labor ("DOL") Field
Assistance Bulletin 2018-02 ceases to be in effect), for purposes of complying with the DOL's
Prohibited Transaction Exemption 2020-02 ("PTE 2020-02") where applicable, we are providing the
following acknowledgment to you.
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When we provide investment advice to you regarding your retirement plan account or individual
retirement account, we are fiduciaries within the meaning of Title I of the Employee Retirement Income
Security Act and/or the Internal Revenue Code, as applicable, which are laws governing retirement
accounts. The way we make money creates some conflicts with your interests, so we operate under a
special rule that requires us to act in your best interest and not put our interest ahead of yours. Under
this special rule's provisions, we must:
• Meet a professional standard of care when making investment recommendations (give prudent
advice);
• Never put our financial interests ahead of yours when making recommendations (give loyal
advice);
• Avoid misleading statements about conflicts of interest, fees, and investments;
• Follow policies and procedures designed to ensure that we give advice that is in your best
interest;
• Charge no more than is reasonable for our services; and
• Give you basic information about conflicts of interest.
We benefit financially from the rollover of your assets from a retirement account to an account that we
manage or provide investment advice, because the assets increase our assets under management
and, in turn, our advisory fees. As a fiduciary, we only recommend a rollover when we believe it is in
your best interest.
Types of Investments
We offer advice on equity securities, corporate debt securities, municipal securities, mutual fund
shares, United States government securities, options contracts on securities, hedge funds, money
market funds and ETFs.
Additionally, we may advise you on various types of investments based on your stated goals and
objectives. We may also provide advice on any type of investment held in your portfolio at the inception
of our advisory relationship.
Assets Under Management
As of December 31, 2025, we provide continuous management services for $201,769,296 in client
assets on a discretionary basis, and $36,309,372 in client assets on a non-discretionary basis.
Item 5 Fees and Compensation
Portfolio Management Services
Our annual fee for portfolio management services varies between 0.25% - 2.00% depending upon the
market value of your assets under our management, the type and complexity of the asset management
services provided, as well as the level of administration requested either directly or assumed by the
client. Initial fees are calculated on a prorated basis based on the number of days in the billing
period. Assets in each of your account(s) are included in the fee assessment unless specifically
identified in writing for exclusion. The value of the assets under management is calculated by the
custodian firm.
In some cases, we may charge a fixed fee for portfolio management. Fixed fees will be negotiable,
agreed upon and documented in our advisory agreement with the client.
In some cases, client can be charged a pass -through fee on transactions as stated and agreed upon
in the client agreement.
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Annual portfolio management fees are billed and payable either quarterly or monthly in advance,
based on the balance at end of billing period and scheduled at the client's preference. You have the
option of paying advisory fees by direct deduction or by direct billing.
If the portfolio management agreement is executed at any time other than the first day of a calendar
quarter, our fees will apply on a pro rata basis, which means that the advisory fee is payable in
proportion to the number of days in the quarter for which you are a client. Our advisory fee is
negotiable, depending on individual client circumstances.
You may terminate the portfolio management agreement upon verbal or written notice. You will incur a
pro rata charge for services rendered prior to the termination of the portfolio management agreement,
which means you will incur advisory fees only in proportion to the number of days in the quarter for
which you are a client. You may cancel your advisory contract within 5 business days of entering the
contract with no penalty. If you have pre-paid advisory fees that we have not yet earned, you will
receive a prorated refund of those fees.
Wrap Fee Programs
The annual management fee charged for wrap fee programs will be negotiated with each client. Fees
range from 0.100% - 2.00% on assets under management of which either uMAS/Unbundled, or RBC
Unified Portfolio Program will receive a percentage. The calculation of the fee is based on the value of
your assets being managed as determined by the Manager. The percentage received by the
Manager will not increase the overall fee paid by you on the account. The initial fee for each wrap fee
program is calculated on a prorated basis based on the number of days in the billing period. Ongoing
fees are calculated on a quarterly or monthly basis as required by the Manager on the account, are
charged in advance and are automatically deducted from the client's account, as authorized by
the client in writing; alternatively, clients may choose to receive direct billing. Please see Appendix 1
Wrap Fee Brochure for fee information. There is no minimum fee for investing on
the uMAS/Unbundled, or RBC Unified Portfolio Program platforms.
Selection of Other Advisers
Our recommendations to use third party money managers are included in our portfolio management
fee. We do not charge you a separate fee for the selection of other advisers nor will we share in the
advisory fee you pay directly to the TPMM. Advisory fees that you pay to the TPMM are established as
payable in accordance with the Form ADV Part 2 or other equivalent disclosure document provided by
each TPMM to whom you are referred. These fees may or may not be negotiable. You should review
the recommended TPMM's brochure for information on its fees and services.
Additional Fees and Expenses
As part of our investment advisory services to you, we may invest, or recommend that you invest, in
mutual funds and exchange traded funds. The fees that you pay to our firm for investment advisory
services are separate and distinct from the fees and expenses charged by mutual funds or exchange
traded funds (described in each fund's prospectus) to their shareholders. These fees will generally
include a management fee and other fund expenses. Accounts will be subject to fees charged by the
custodian, which include transactions charges and maintenance fees. The use of margin includes
additional fees as interest is charged on the amount that is borrowed. We endeavor to use the lease
expensive share classes as available on the custodian platform.
To fully understand the total cost you will incur, you should review all the fees charged by mutual
funds, exchange traded funds, our firm, and others. Product fees and other mutual fund expenses are
disclosed in the mutual fund prospectus, you should read this document carefully prior to investing. For
information on our brokerage practices, refer to the Brokerage Practices section of this brochure.
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Compensation for the Sale of Securities or Other Investment Products
Persons providing investment advice on behalf of our firm may be registered representatives with
Alexander Capital L.P., a securities broker-dealer, and a member of the Financial Industry Regulatory
Authority and the Securities Investor Protection Corporation. In their capacity as registered
representatives, these persons will receive commission-based compensation in connection with the
purchase and sale of securities, including 12b-1 fees for the sale of investment company products.
Compensation earned by these persons in their capacities as registered representatives is separate
and in addition to our advisory fees. This practice presents a conflict of interest because persons
providing investment advice on behalf of our firm who are registered representatives have an incentive
to effect securities transactions for the purpose of generating commissions rather than solely based on
your needs. You are under no obligation, contractually or otherwise, to purchase securities products
through any person affiliated with our firm.
Persons providing investment advice of behalf of our firm may be licensed insurance agents of
Alexander Capital Insurance Agency. These persons will receive commission based compensation in
the connection with the purchase of insurance products. Clients can engage Alexander Capital to
effect insurance transactions on a commission basis. Compensation earned by these persons in their
capacities as insurance agents is separate and in addition to our advisory fees. This practice presents
a conflict of interest because persons providing investment advice on behalf of our firm who are
insurance agents have an incentive to effect insurance product transactions for the purpose of
generating commissions rather than solely based on your needs. You are under no obligation,
contractually or otherwise, to purchase securities products through any person affiliated with our firm.
Use of Margin
ACWM may be authorized to use margin in the management of the client's investment portfolio. In
these cases the fee payable will be assessed net of margin such that the market value of the client's
account and corresponding fee payable by the client to ACWM will not be increased as a result of the
use of margin.
Item 6 Performance-Based Fees and Side-By-Side Management
ACWM does not accept performance-based fees or participate in side-by-side management.
Performance-based fees are fees that are based on a share of capital gains or capital appreciation of a
client's account. Side-by-side management refers to the practice of managing accounts that are
charged performance-based fees while at the same time managing accounts that are not charged
performance-based fees. Our fees are calculated as described in the Fees and Compensation section
above and are not charged on the basis of a share of capital gains upon, or capital appreciation of, the
funds in your advisory account.
In addition, we may recommend a non-affiliated hedge fund whose investment manager charges
performance fees. You should read the hedge funds offering documents for information regarding the
fees charged by any hedge fund that you may invest in.
Item 7 Types of Clients
We offer investment advisory services to individuals, including high net worth individuals.
In general, we do not require a minimum dollar amount to open and maintain an advisory account;
however, we have the right to terminate your account if it falls below a minimum size which, in our sole
opinion, is too small to manage effectively.
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Item 8 Methods of Analysis, Investment Strategies and Risk of Loss
Mr. Scotty C. George, our Chief Investment Strategist has developed methods of analysis including
fundamental and technical analysis. He may use our own analysis or third-party research to identify
attractive investment opportunities. Through analysis, we seek to identify companies that appear to be
attractive based on cash flows, earnings or growth potential of assets.
Your investment in securities and other investments may be affected by general economic conditions
such as prevailing economic growth, inflation and interest rates. Investing in securities involves risk of
loss that you should be prepared to bear.
Our investment philosophy is derived from a proprietary technical analysis that is combined with a
fundamental analysis, resulting in an asset allocation model, comprised of stocks, bonds, cash and
other securities. The discipline focuses on low risk/low beta asset allocation strategies reflecting both
domestic and global markets efficiencies. Above all, asset allocation is adjusted to reflect sector and
macro momentum indices, including interest rate directional changes, earnings, earnings velocity and
currency risk.
We focus our discipline around one primary tenet: asset allocation is of greater significance to portfolio
accretion than any individual security within that portfolio. Using computer models and proprietary
market research evaluation, we identify intensity of market volatility and specific sector valuations to
create low risk investment scenario models. After the macro levels are established, we structure a top-
down investment approach using bonds, cash, large and mid-cap equities evaluated upon a
fundamental and technical review. Stocks selected must fit into carefully screened patterns of
earnings growth and price appreciation. Additionally, our sell discipline is extremely rigid. If an equity or
bond meets the anticipated price appreciation potential, or if market factors create a change in a
security's relative valuation, we control portfolio liability by executing a sell order. Our asset evaluation
is similarly reflected in our fixed income portfolio structure. During periods of declining rates, we
attempt to maximize income and capital gains potential by identifying the optimal combination of yield
and value within maturity scales. During rising interest rate periods, we shorten maturities to increase
liquidity levels for future investment considerations. Historically, we have found that bond portfolios
serve to buttress equity returns and averages between short and intermediate term maturities.
Our Methods of Analysis and Investment Strategies
We may use one or more of the following methods of analysis or investment strategies when providing
investment advice to you:
Cyclical Analysis - a type of technical analysis that involves evaluating recurring price patterns and
trends. Economic/business cycles may not be predictable and may have many fluctuations between
long-term expansions and contractions.
Risk: The lengths of economic cycles may be difficult to predict with accuracy and therefore the
risk of cyclical analysis is the difficulty in predicting economic trends and consequently the
changing value of securities that would be affected by these changing trends.
Technical Analysis - employs the use of statistical models and quantitative methodologies to evaluate
performance and value over a specified period of time. Technical analysis involves the analysis of past
market data rather than specific company data in determining the recommendations made to clients,
and may involve the use of charts to identify market patterns and trends which may be based on
investor sentiment rather than the fundamentals of the company. The primary risk in using technical
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analysis is that spotting historical trends may not help to predict such trends in the future. Even if the
trend will eventually reoccur, there is no guarantee that we will be able to accurately predict such a
reoccurrence.
Risk: The risk of market timing based on technical analysis is that our analysis may not accurately
detect anomalies or predict future price movements. Current prices of securities may reflect all
information known about the security and day-to-day changes in market prices of securities may
follow random patterns and may not be predictable with any reliable degree of accuracy.
Fundamental Analysis - is a general assessment based upon various factors including sale price,
asset value, market structure, and history. We will analyze the financial condition, capabilities of
management, earnings, new products and services, as well as the company's markets and position
amongst its competitors in order to determine the recommendations made to clients. The primary risk
in using fundamental analysis is that while the overall health and position of a company may be good,
market conditions may negatively impact the security.
Risk: The risk of fundamental analysis is that information obtained may be incorrect and the
analysis may not provide an accurate estimate of earnings, which may be the basis for a stock's
value. If securities prices adjust rapidly to new information, utilizing fundamental analysis may not
result in favorable performance.
Long-Term Purchases - securities purchased with the expectation that the value of those securities
will grow over a relatively long period of time, generally greater than one year.
Risk: Using a long-term purchase strategy generally assumes the financial markets will go up in
the long-term which may not be the case. There is also the risk that the segment of the market
that you are invested in or perhaps just your particular investment will go down over time even if
the overall financial markets advance. Purchasing investments long-term may create an
opportunity cost - "locking-up" assets that may be better utilized in the short-term in other
investments.
Short-Term Purchases - securities purchased with the expectation that they will be sold within a
relatively short period of time, generally less than one year, to take advantage of the securities' short-
term price fluctuations.
Risk: Using a short-term purchase strategy generally assumes that we can predict how financial
markets will perform in the short-term which may be very difficult and will incur a disproportionately
higher amount of transaction costs compared to long-term trading. There are many factors that
can affect financial market performance in the short-term (such as short-term interest rate
changes, cyclical earnings announcements, etc.) but may have a smaller impact over longer
periods of times.
Our investment strategies and advice may vary depending upon each client's specific financial
situation. As such, we determine investments and allocations based upon your predefined objectives,
risk tolerance, time horizon, financial information, liquidity needs and other various suitability factors.
Your restrictions and guidelines may affect the composition of your portfolio. It is important that you
notify us immediately with respect to any material changes to your financial circumstances,
including for example, a change in your current or expected income level, tax circumstances, or
employment status.
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We will not perform quantitative or qualitative analysis of individual securities. Instead, we will advise
you on how to allocate your assets among various classes of securities or third party money
managers. We primarily rely on investment model portfolios and strategies developed by the third party
money managers and their portfolio managers. We may replace/recommend replacing a third party
money manager if there is a significant deviation in characteristics or performance from the stated
strategy and/or benchmark.
Tax Considerations
Our strategies and investments may have unique and significant tax implications. However, unless we
specifically agree otherwise, and in writing, tax efficiency is not our primary consideration in the
management of your assets. Regardless of your account size or any other factors, we strongly
recommend that you consult with a tax professional regarding the investing of your assets.
Moreover, custodians and broker-dealers must report the cost basis of equities acquired in client
accounts on or after January 1, 2011. Your custodian will default to the First-In First-Out ("FIFO")
accounting method for calculating the cost basis of your investments. You are responsible for
contacting your tax advisor to determine if this accounting method is the right choice for you. If your tax
advisor believes another accounting method is more advantageous, provide written notice to our firm
immediately and we will alert your account custodian of your individually selected accounting method.
Decisions about cost basis accounting methods will need to be made before trades settle, as the cost
basis method cannot be changed after settlement.
Risk of Loss
Investing in securities involves a certain amount of risk of loss that clients should be prepared to bear.
Where short term trading methods are employed, the cost of more frequent trades can often incur
more expense than that of a more conservative or long term purchase approach. Questions regarding
these risks and/or increased costs may be directed to the firm and its representatives.
Other Risk Considerations
When evaluating risk, financial loss may be viewed differently by each client and may depend on many
different risks, each of which may affect the probability and magnitude of any potential losses. The
following risks may not be all-inclusive, but should be considered carefully by a prospective client
before retaining our services.
Liquidity Risk: The risk of being unable to sell your investment at a fair price at a given time due to high
volatility or lack of active liquid markets. You may receive a lower price or it may not be possible to sell
the investment at all.
Credit Risk: Credit risk typically applies to debt investments such as corporate, municipal, and
sovereign fixed income or bonds. A bond issuing entity can experience a credit event that could impair
or erase the value of an issuer's securities held by a client.
Inflation and Interest Rate Risk: Security prices and portfolio returns will likely vary in response to
changes in inflation and interest rates. Inflation causes the value of future dollars to be worth less and
may reduce the purchasing power of a client's future interest payments and principal. Inflation also
generally leads to higher interest rates which may cause the value of many types of fixed income
investments to decline.
Horizon and Longevity Risk: The risk that your investment horizon is shortened because of an
unforeseen event, for example, the loss of your job. This may force you to sell investments that you
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were expecting to hold for the long term. If you must sell at a time that the markets are down, you may
lose money. Longevity Risk is the risk of outliving your savings. This risk is particularly relevant for
people who are retired, or are nearing retirement.
Recommendation of Particular Types of Securities
We recommend various types of securities and we do not primarily recommend one particular type of
security over another since each client has different needs and different tolerance for risk. Each type of
security has its own unique set of risks associated with it and it would not be possible to list here all of
the specific risks of every type of investment. Even within the same type of investment, risks can vary
widely. However, in very general terms, the higher the anticipated return of an investment, the higher
the risk of loss associated with the investment. A description of the types of securities we may
recommend to you and some of their inherent risks are provided below.
Money Market Funds: A money market fund is technically a security. The fund managers attempt to
keep the share price constant at $1/share. However, there is no guarantee that the share price will stay
at $1/share. If the share price goes down, you can lose some or all of your principal. The U.S.
Securities and Exchange Commission ("SEC") notes that "While investor losses in money market
funds have been rare, they are possible." In return for this risk, you should earn a greater return on
your cash than you would expect from a Federal Deposit Insurance Corporation ("FDIC") insured
savings account (money market funds are not FDIC insured). Next, money market fund rates are
variable. In other words, you do not know how much you will earn on your investment next month. The
rate could go up or go down. If it goes up, that may result in a positive outcome. However, if it goes
down and you earn less than you expected to earn, you may end up needing more cash. A final risk
you are taking with money market funds has to do with inflation. Because money market funds are
considered to be safer than other investments like stocks, long-term average returns on money market
funds tends to be less than long term average returns on riskier investments. Over long periods of
time, inflation can eat away at your returns.
Municipal Securities: Municipal securities, while generally thought of as safe, can have significant
risks associated with them including, but not limited to: the credit worthiness of the governmental entity
that issues the bond; the stability of the revenue stream that is used to pay the interest to the
bondholders; when the bond is due to mature; and, whether or not the bond can be "called" prior to
maturity. When a bond is called, it may not be possible to replace it with a bond of equal character
paying the same amount of interest or yield to maturity.
Bonds: Corporate debt securities (or "bonds") are typically safer investments than equity securities,
but their risk can also vary widely based on: the financial health of the issuer; the risk that the issuer
might default; when the bond is set to mature; and, whether or not the bond can be "called" prior to
maturity. When a bond is called, it may not be possible to replace it with a bond of equal character
paying the same rate of return.
Stocks: There are numerous ways of measuring the risk of equity securities (also known simply as
"equities" or "stock"). In very broad terms, the value of a stock depends on the financial health of the
company issuing it. However, stock prices can be affected by many other factors including, but not
limited to the class of stock (for example, preferred or common); the health of the market sector of the
issuing company; and, the overall health of the economy. In general, larger, better established
companies ("large cap") tend to be safer than smaller start-up companies ("small cap") are but the
mere size of an issuer is not, by itself, an indicator of the safety of the investment.
Mutual Funds and Exchange Traded Funds: Mutual funds and exchange traded funds ("ETF") are
professionally managed collective investment systems that pool money from many investors and invest
in stocks, bonds, short-term money market instruments, other mutual funds, other securities, or any
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combination thereof. The fund will have a manager that trades the fund's investments in accordance
with the fund's investment objective. While mutual funds and ETFs generally provide diversification,
risks can be significantly increased if the fund is concentrated in a particular sector of the market,
primarily invests in small cap or speculative companies, uses leverage (i.e., borrows money) to a
significant degree, or concentrates in a particular type of security (i.e., equities) rather than balancing
the fund with different types of securities. ETFs differ from mutual funds since they can be bought and
sold throughout the day like stock and their price can fluctuate throughout the day. The returns on
mutual funds and ETFs can be reduced by the costs to manage the funds. Also, while some mutual
funds are "no load" and charge no fee to buy into, or sell out of, the fund, other types of mutual funds
do charge such fees which can also reduce returns. Mutual funds can also be "closed end" or "open
end". So-called "open end" mutual funds continue to allow in new investors indefinitely whereas
"closed end" funds have a fixed number of shares to sell which can limit their availability to new
investors.
ETFs may have tracking error risks. For example, the ETF investment adviser may not be able to
cause the ETF's performance to match that of its underlying index or other benchmark, which may
negatively affect the ETF's performance. In addition, for leveraged and inverse ETFs that seek to track
the performance of their Underlying Indices or benchmarks on a daily basis, mathematical
compounding may prevent the ETF from correlating with performance of its benchmark. In addition, an
ETF may not have investment exposure to all of the securities included in its underlying index, or its
weighting of investment exposure to such securities may vary from that of the Underlying Index. Some
ETFs may invest in securities or financial instruments that are not included in the Underlying Index, but
which are expected to yield similar performance.
Options Contracts: Options are complex securities that involve risks and are not suitable for
everyone. Option trading can be speculative in nature and carry substantial risk of loss. It is generally
recommended that you only invest in options with risk capital. An option is a contract that gives the
buyer the right, but not the obligation, to buy or sell an underlying asset at a specific price on or before
a certain date (the "expiration date"). The two types of options are calls and puts:
A call gives the holder the right to buy an asset at a certain price within a specific period of time. Calls
are similar to having a long position on a stock. Buyers of calls hope that the stock will increase
substantially before the option expires.
A put gives the holder the right to sell an asset at a certain price within a specific period of time. Puts
are very similar to having a short position on a stock. Buyers of puts hope that the price of the stock
will fall before the option expires.
Selling options is more complicated and can be even riskier.
The option trading risks pertaining to options buyers are:
• Risk of losing your entire investment in a relatively short period of time.
• The risk of losing your entire investment increases if, as expiration nears, the stock is below the
strike price of the call (for a call option) or if the stock is higher than the strike price of the put
(for a put option).
• European style options which do not have secondary markets on which to sell the options prior
to expiration can only realize its value upon expiration.
• Specific exercise provisions of a specific option contract may create risks.
• Regulatory agencies may impose exercise restrictions, which stops you from realizing value.
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The option trading risks pertaining to options sellers are:
• Options sold may be exercised at any time before expiration.
• Covered Call traders forgo the right to profit when the underlying stock rises above the strike
price of the call options sold and continues to risk a loss due to a decline in the underlying
stock.
• Writers of Naked Calls risk unlimited losses if the underlying stock rises.
• Writers of Naked Puts risk unlimited losses if the underlying stock drops.
• Writers of naked positions run margin risks if the position goes into significant losses. Such
risks may include liquidation by the broker.
• Writers of call options could lose more money than a short seller of that stock could on the
same rise on that underlying stock. This is an example of how the leverage in options can work
against the option trader.
• Writers of Naked Calls are obligated to deliver shares of the underlying stock if those call
options are exercised.
• Call options can be exercised outside of market hours such that effective remedy actions
cannot be performed by the writer of those options.
• Writers of stock options are obligated under the options that they sold even if a trading market
is not available or that they are unable to perform a closing transaction.
• The value of the underlying stock may surge or ditch unexpectedly, leading to automatic
exercises.
Other option trading risks are:
• The complexity of some option strategies is a significant risk on its own.
• Option trading exchanges or markets and option contracts themselves are open to changes at
all times.
• Options markets have the right to halt the trading of any options, thus preventing investors from
realizing value.
If an options brokerage firm goes insolvent, investors trading through that firm may be affected.
Internationally traded options have special risks due to timing across borders.
• Risk of erroneous reporting of exercise value.
•
•
Risks that are not specific to options trading include market risk, sector risk and individual stock risk.
Option trading risks are closely related to stock risks, as stock options are a derivative of stocks.
Use of Margin
While the use of margin borrowing for investments can substantially improve returns, it may also
increase overall portfolio risk. Margin transactions are generally affected using capital borrowed from a
Financial Institution, which is secured by a client's holdings. Under certain circumstances, a lending
Financial Institution may demand an increase in the underlying collateral. If the client is unable to
provide the additional collateral, the Financial Institution may liquidate account assets to satisfy the
client's outstanding obligations, which could have extremely adverse consequences. In addition,
fluctuations in the amount of a client's borrowings and the corresponding interest rates may have a
significant effect on the profitability and stability of a client's portfolio.
To the extent that a client authorizes the use of margin, and margin is thereafter employed by ACWM
in the management of the client's investment portfolio, the fee payable by the client to ACWM will be
charged on the net asset value of the account.
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Item 9 Disciplinary Information
Rule 206(4)-4 of the Investment Advisers Act of 1940 requires investment advisers to provide clients
with disclosures as to any legal or disciplinary activities deemed material to the client's evaluation of
the adviser. We do not have any required disclosures under this item.
Item 10 Other Financial Industry Activities and Affiliations
The firm maintains a fiduciary obligation to place its clients' interests first. However, clients should be
aware that the receipt of additional compensation itself can create a conflict of interest, and may affect
the judgment of this individual when making investment recommendations. In order to properly handle
such potential conflicts of interest, the firm has adopted a Code of Ethics. Please see Item 11 (below)
for further discussion related to the firm's Code of Ethics.
Licensed Insurance Agents
Investment adviser representatives of our firm may serve as separately licensed insurance agents and,
as such, are involved with the sale and servicing of life and health insurance products on behalf of
various insurance providers. If a client elects to purchase insurance products through representatives
associated with us, these individuals will be compensated by the provider on a commission basis.
Agents offering insurance products will endeavor to offer such products outside of trading hours to
minimize conflicts of interest to our clients.
Registrations with Broker-Dealer
Certain persons providing investment advice on behalf of our firm are registered representatives with
Alexander Capital L.P. a securities broker-dealer, and a member of the Financial Industry Regulatory
Authority and the Securities Investor Protection Corporation. See the Fees and Compensation section
in this brochure for more information on the compensation received by registered representatives who
are affiliated with our firm.
Arrangements with Affiliated Entities
We are affiliated with Alexander Capital, L.P. through common control and ownership. The affiliate is a
securities broker-dealer and a member of the Financial Industry Regulatory Authority and the
Securities Investor Protection Corporation. Persons providing investment advice on behalf of our firm
are also registered representatives with our affiliate broker dealer. In their capacity as registered
representatives, these persons will receive commission-based compensation in connection with the
purchase and sale of securities, including 12b-1 fees for the sale of investment company products.
Compensation earned by these persons in their capacities as registered representatives is separate
from our advisory fees. This practice presents a conflict of interest because persons providing
investment advice on behalf of our firm who are registered representatives have an incentive to effect
securities transactions for the purpose of generating commissions rather than solely based on your
needs.
We are affiliated with Alexander Capital Ventures Management, LLC and Alexander Capital Ventures
fund though common control and ownership. The Alexander Capital Ventures fund is a private equity
fund managed by Alexander Capital Ventures Management. The fund is sold only through selling
agreements with broker dealers or directly through the fund. Registered Representatives of our
affiliated broker dealer will receive commission-based compensation in connection with the purchase
of the fund. Additionally, affiliate owners of Alexander Capital Ventures Management and Alexander
Capital Ventures fund may receive profits from such transactions.
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We have a non- contolling interest in Alexander Capital Insurance Agency. Clients can
engage Alexander Capital to effect insurance transactions on a commission basis. The
recommendation that a client purchase an insurance commission product presents a conflict of
interest, as the receipt of commissions may provide an incentive to recommend investment products
based on commissions received, rather than on a particular client's need. No client is under any
obligation to purchase any commission products. Clients are reminded that they may purchase
insurance products recommended by Alexander Capital through other, non-affiliated insurance agents.
Referral arrangements with an affiliated entity present a conflict of interest for us because we may
have a direct or indirect financial incentive to recommend an affiliated firm's services. While we believe
that compensation charged by an affiliated firm is competitive, such compensation may be higher than
fees charged by other firms providing the same or similar services. You are under no obligation to use
the services of any firm we recommend, whether affiliated or otherwise, and may obtain comparable
services and/or lower fees through other firms.
Recommendation of Other Advisers
We may recommend that you use a third party money manager ("TPMM") based on your needs and
suitability. We will not receive separate compensation, directly or indirectly, from the TPMM for
recommending that you use their services. Moreover, we do not have any other business relationships
with the recommended TPMM(s). Refer to the Advisory Business section above for additional
disclosures on this topic.
Certain advisors are registered as Investment Advisors with Penny Lane Wealth Management LLC,
however Clients of ACWM are not solicited to use the services of Penny Lane.
Item 11 Code of Ethics, Participation or Interest in Client Transactions and
Personal Trading
Description of Our Code of Ethics
We strive to comply with applicable laws and regulations governing our practices. Therefore, our Code
of Ethics includes guidelines for professional standards of conduct for persons associated with our
firm. Our goal is to protect your interests at all times and to demonstrate our commitment to our
fiduciary duties of honesty, good faith, and fair dealing with you. All persons associated with our firm
are expected to adhere strictly to these guidelines. Persons associated with our firm are also required
to report any violations of our Code of Ethics. Additionally, we maintain and enforce written policies
reasonably designed to prevent the misuse or dissemination of material, non-public information about
you or your account holdings by persons associated with our firm.
Clients or prospective clients may obtain a copy of our Code of Ethics by contacting us at the
telephone number on the cover page of this brochure.
Participation or Interest in Client Transactions
Neither our firm nor any persons associated with our firm has any material financial interest in client
transactions beyond the provision of investment advisory services as disclosed in this brochure.
Furthermore, neither our firm nor any persons associated with our firm have any material interest in
recommended securities.
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Personal Trading Practices
Our firm or persons associated with our firm may buy or sell the same securities that we recommend to
you or securities in which you are already invested. A conflict of interest exists in such cases because
we have the ability to trade ahead of you and potentially receive more favorable prices than you will
receive. To mitigate this conflict of interest, it is our policy that neither our firm nor persons associated
with our firm shall have priority over your account in the purchase or sale of securities.
Block Trading
Our firm or persons associated with our firm may buy or sell securities for you at the same time we or
persons associated with our firm buy or sell such securities for our own account. We may also combine
our orders to purchase securities with your orders to purchase securities ("block trading"). Refer to
the Brokerage Practices section in this brochure for information on our block trading practices.
A conflict of interest exists in such cases because we have the ability to trade ahead of you and
potentially receive more favorable prices than you will receive. To eliminate this conflict of interest, it is
our policy that neither our firm nor persons associated with our firm shall have priority over your
account in the purchase or sale of securities.
Item 12 Brokerage Practices
We recommend the services of RBC Capital Markets, LLC. Please refer to Item. 4 Advisory Business
for a discussion of firms used for the execution of trades. While you are free to choose any broker-
dealer or other service provider as your custodian, we recommend that you establish an account with a
brokerage firm with which we have an existing relationship. Such relationships may include benefits
provided to our firm, including but not limited to market information and administrative services that
help our firm manage your account(s). We believe that the recommended broker-dealers provide
quality execution services for our clients at competitive prices. Price is not the sole factor we consider
in evaluating best execution. We also consider the quality of the brokerage services provided by
recommended broker-dealers, including the value of the firm's reputation, execution capabilities,
commission rates, and responsiveness to our clients and our firm. In recognition of the value of the
services recommended broker-dealers provide, you may pay higher commissions and/or trading costs
than those that may be available elsewhere.
Brokerage for Client Referrals
We do not receive client referrals from broker-dealers in exchange for cash or other compensation,
such as brokerage services or research.
Directed Brokerage
Persons providing investment advice on behalf of our firm who are registered representatives of
Alexander Capital L.P. may recommend Alexander Capital L.P. to you for brokerage services. These
individuals are subject to applicable rules that restrict them from conducting securities transactions
away from Alexander Capital L.P. unless Alexander Capital L.P. provides the representative with
written authorization to do so. Therefore, these individuals are generally limited to conducting
securities transactions through Alexander Capital L.P. It may be the case that Alexander Capital L.P.
charges higher transactions costs and/or custodial fees than another broker charges for the same
types of services. If transactions are executed though Alexander Capital L.P., these individuals (in their
separate capacities as registered representatives of Alexander Capital L.P.) may earn commission-
based compensation as result of placing the recommended securities transactions through Alexander
Capital L.P.. This practice presents a conflict of interest because these registered representatives have
an incentive to effect securities transactions for the purpose of generating commissions rather than
solely based on your needs. You may utilize the broker-dealer of your choice and have no obligation to
purchase or sell securities through such broker as, we recommend. However, if you do not use
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Alexander Capital L.P., we may not be able to accept your account. See the Fees and
Compensation section in this brochure for more information on the compensation received by
registered representatives who are affiliated with our firm.
Block Trades
We may combine multiple orders for shares of the same securities purchased for discretionary
advisory accounts we manage (this practice is commonly referred to as "block trading"). We will then
distribute a portion of the shares to participating accounts in a fair and equitable manner. Generally,
non-wrap accounts will pay a fixed transaction cost regardless of the number of shares transacted. In
certain cases, each participating account pays an average price per share for all transactions and pays
a proportionate share of all transaction costs on any given day. If you participate in our wrap fee
program described above, you will not pay any portion of the transaction costs in addition to the
program fee. In the event an order is only partially filled, the shares will be allocated to participating
accounts in a fair and equitable manner, typically in proportion to the size of each client's order.
Accounts owned by our firm or persons associated with our firm may participate in block trading with
your accounts; however, they will not be given preferential treatment.
We do not block trade for non-discretionary accounts. Accordingly, non-discretionary accounts may
pay different costs than discretionary accounts pay. If you enter into non-discretionary arrangements
with our firm, we may not be able to buy and sell the same quantities of securities for you and you may
pay higher commissions, fees, and/or transaction costs than clients who enter into discretionary
arrangements with our firm.
Item 13 Review of Accounts
Your investment adviser or delegated person will monitor your accounts on an ongoing basis and will
conduct account reviews at least annually, to ensure the advisory services provided to you are
consistent with your investment needs and objectives. Additional reviews may be conducted based on
various circumstances, including, but not limited to:
• contributions and withdrawals,
• year-end tax planning,
• market moving events,
• security specific events, and/or,
• changes in your risk/return objectives.
The individuals conducting reviews may vary from time to time, as personnel join or leave our firm.
We will not provide you with additional or regular written reports. You will receive trade confirmations
and monthly or quarterly statements from your account custodian(s). Please contact us immediately
with any questions or concerns you may have regarding these statements.
Item 14 Client Referrals and Other Compensation
As disclosed under the Fees and Compensation section and Other Financial Industry Activities and
Affiliations in this brochure, persons providing investment advice on behalf of our firm are registered
representatives with Alexander Capital L.P., or Alexander Capital Insurance Agency. For information
on the conflicts of interest this presents, and how we address these conflicts, refer to those sections.
We may directly compensate non-employee (outside) consultants, individuals, and/or entities
("Promoters") for client referrals. In order to receive a cash referral fee from our firm, Promoters must
comply with the requirements of the jurisdictions in which they operate. We will ensure that
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Promoters are registered or exempt from registration as an investment adviser or investment adviser
representative prior to conducting business with the Promoters. If you become a client, the Promoter
that referred you to our firm will receive either a one-time fixed referral fee at the time you enter into an
advisory agreement with our firm or a percentage of the advisory fee you pay our firm for as long as
you are a client with our firm, or until such time as our agreement with the Promoter expires. You will
not pay additional fees because of this referral arrangement. Referral fees paid to a Promoter are
contingent upon your entering into an advisory agreement with our firm. Therefore, a Promoter has a
financial incentive to recommend our firm to you for advisory services. This creates a conflict of
interest; however, you are not obligated to retain our firm for advisory services. Comparable services
and/or lower fees may be available through other firms.
Promoters that refer business to more than one investment adviser may have a financial incentive to
recommend advisers with more favorable compensation arrangements. We request that our Promoters
disclose to you whether multiple referral relationships exist and that comparable services may be
available from other advisers for lower fees and/or where the Promoter's compensation is less
favorable.
We have a non controlling interest in Alexander Capital Insurance Agency. Clients can
engage Alexander Capital to effect insurance transactions on a commission basis. The
recommendation that a client purchase an insurance commission product presents a conflict of
interest, as the receipt of commissions may provide an incentive to recommend investment products
based on commissions received, rather than on a particular client's need. No client is under any
obligation to purchase any commission products. Clients are reminded that they may purchase
insurance products recommended by Alexander Capital through other, non-affiliated insurance agents.
Clients of ACWM may receive IPOs or securities issued in the Secondary markets for which ACWM's
affiliated broker dealer Alexander Capital L.P. is part of the selling group. Advisors who are also
Registered Representatives of the affiliated broker dealer will not receive a commission for these
transactions, however Alexander Capital L.P. will receive compensation. IPOs and Secondary issues
will only be allocated to clients of the advisor when appropriate and in the best interest of the client.
Item 15 Custody
As paying agent for our firm, your independent custodian will directly debit your account(s) for the
payment of our advisory fees. This ability to deduct our advisory fees from your accounts causes our
firm to exercise limited custody over your funds or securities. We do not have physical custody of any
of your funds and/or securities. Your funds and securities will be held with a bank, broker-dealer, or
other qualified custodian. You will receive account statements from the qualified custodian holding your
funds and securities at least quarterly. The account statements from your custodian will indicate the
amount of our advisory fees deducted from your account(s) each billing period. You should carefully
review account statements for accuracy.
Item 16 Investment Discretion
Before we can buy or sell securities on your behalf, you must first sign our discretionary management
agreement and the appropriate trading authorization forms.
You may grant our firm discretion over the selection and amount of securities to be purchased or sold
for your account(s) without obtaining your consent or approval prior to each transaction. You may
specify investment objectives, guidelines, and/or impose certain conditions or investment parameters
for your account(s). For example, you may specify that the investment in any particular stock or
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industry should not exceed specified percentages of the value of the portfolio and/or restrictions or
prohibitions of transactions in the securities of a specific industry or security. Refer to the Advisory
Business section in this brochure for more information on our discretionary management services.
If you enter into non-discretionary arrangements with our firm, we will obtain your approval prior to the
execution of any transactions for your account(s). You have an unrestricted right to decline to
implement any advice provided by our firm on a non-discretionary basis.
Item 17 Voting Client Securities
We will not vote proxies on behalf of your advisory accounts. At your request, we may offer you advice
regarding corporate actions and the exercise of your proxy voting rights. If you own shares of
applicable securities, you are responsible for exercising your right to vote as a shareholder.
In most cases, you will receive proxy materials directly from the account custodian. However, in the
event we were to receive any written or electronic proxy materials, we would forward them directly to
you by mail, unless you have authorized our firm to contact you by electronic mail, in which case, we
would forward any electronic solicitations to vote proxies.
Item 18 Financial Information
Under Rule 206(4)-4 of the Investment Advisers Act of 1940, investment advisers are required to
disclose certain information about their business practices that might serve as material to the client's
decision in choosing an investment adviser.
As of the date of this filing, the firm does not require the payment of more than $500 in fees six months
or more in advance or maintain any financial hardships or other conditions that might impair its ability
to meet its contractual obligations to clients.
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