View Document Text
Form ADV PART 2A – FIRM BROCHURE
March 31, 2025
Alphastar Capital Management, LLC
19600 W Catawba Ave., Suite B200, Cornelius, NC 28031
P: 855-340-2514
www.alphastarcm.com
This Brochure provides information about the qualifications and business practices of Alphastar Capital
Management, LLC. If you have any questions about the contents of this Brochure, please contact us at
855-340-2514 or compliance@alphastarcm.com. The information in this Brochure has not been approved
or verified by the United States Securities and Exchange Commission or by any state securities authority.
Additional information about Alphastar Capital Management, LLC is available on the SEC’s website at
www.adviserinfo.sec.gov. Alphastar Capital Management, LLC’s CRD number is: 157423.
Alphastar Capital Management, LLC is a registered investment adviser. Registration with the United States
Securities and Exchange Commission or any state securities authority does not imply a certain level of skill
or training.
ITEM 2. MATERIAL CHANGES
Alphastar Capital Management, LLC (“Alphastar”) filed its last annual amendment with the SEC on April 2,
2024. Since our last annual amendment, we have updated this Brochure to address the following material
change:
1.
Items 12 and 14 have been updated to more fully disclose the economic benefits provide to Alphastar
based on Alphastar’s relationship with Charles Schwab& Co. Inc. In addition to support products and
services Schwab makes available to us and other independent investment advisers whose clients
maintain their accounts at Schwab, Schwab has also agreed to pay for certain products and services
for which we would otherwise have to pay.. In some cases, a recipient of such payments is an affiliate
of ours or another party, which has some pecuniary, financial or other interests in us (or in which we
have such an interest). These additional services are considered “soft dollar” benefits.
2
ITEM 3. TABLE OF CONTENTS
ITEM 2. MATERIAL CHANGES ............................................................................................................................ 2
ITEM 3. TABLE OF CONTENTS ........................................................................................................................... 3
ITEM 4. ADVISORY BUSINESS ........................................................................................................................... 4
ITEM 5. FEES AND COMPENSATION ................................................................................................................. 9
ITEM 6. PERFORMANCE-BASED FEES AND SIDE-BY-SIDE MANAGEMENT ............................................... 14
ITEM 7. TYPES OF CLIENTS ............................................................................................................................. 14
ITEM 8 METHODS OF ANALYSIS, INVESTMENT STRATEGIES AND RISK OF LOSS .................................. 14
ITEM 9. DISCIPLINARY INFORMATION ............................................................................................................ 22
ITEM 10. OTHER FINANCIAL INDUSTRY ACTIVITIES AND AFFILIATIONS (CONFLICTS) ........................... 22
ITEM 11. CODE OF ETHICS, CLIENT TRANSACTIONS AND PERSONAL TRADING .................................... 23
ITEM 12. BROKERAGE PRACTICES ................................................................................................................. 25
ITEM 13. REVIEW OF ACCOUNTS .................................................................................................................... 27
ITEM 14. CLIENT REFERRALS AND OTHER COMPENSATION ..................................................................... 27
ITEM 15. CUSTODY ........................................................................................................................................... 28
ITEM 16. INVESTMENT DISCRETION ............................................................................................................... 28
ITEM 17. VOTING CLIENT SECURITIES ........................................................................................................... 28
ITEM 18. FINANCIAL INFORMATION ................................................................................................................ 29
3
ITEM 4. ADVISORY BUSINESS
A. Description of Advisory Firm
Alphastar Capital Management, LLC (“Alphastar”) is a privately held limited liability company organized in
the state of North Carolina, which has provided investment advisory services since 2011. Alphastar’s
Managing Partner is Brian K. Williams. No one individual or entity owns greater than 25% of Alphastar.
Alphastar primarily provides investment advisory services to clients through individuals associated with
Alphastar as Investment Adviser Representatives (“IAR” or “Advisor”). Your communication regarding
your account(s) with Alphastar will primarily be with your Advisor. Your Advisor is required by applicable
law and our policies to obtain licenses to recommend specific investment products and services to you;
they may transact business only in the state(s) in which they are appropriately qualified. For more
information about your Advisor, please refer to their Brochure Supplement (Form ADV, Part 2B), which is
a separate document that is provided to you by your Advisor along with this Brochure before or at the
time you engage Alphastar and your Advisor. If you did not receive a Brochure or the Brochure
Supplement from your Advisor, please contact Alphastar at compliance@alphastarcm.com.
Some Advisors have other business interests, as described in their Brochure Supplement and Form U4,
and have established their own legal business entities, as an "outside business activity" ("OBA"). The
OBA companies typically use trade names and logos for marketing purposes and may appear on
marketing materials or client statements. Your Advisor conducts investment advisory and financial
planning products and services through Alphastar. In contrast, other business lines, such as commission-
based insurance services and products, brokerage, and tax planning services are provided through the
Advisor’s OBA, which is unaffiliated with Alphastar. As such, these services and products are not part of
the investment advisory or financial planning services provided by Alphastar and are not covered by the
Investment Management Agreement (“IMA”) that you enter into with Alphastar. Please see Item 5.E., your
Advisor’s Brochure Supplement and Form U4, and your IMA for additional information.
As used in this Brochure, the words “firm”, “Company”, “we”, “our” and “us” refer to Alphastar and its IARs
and the words “you”, “your” and “client” refer to you as either a client or prospective client of our firm.
B. Description of Advisory Services
Alphastar offers investment advisory services to direct clients, subadvisory services to unaffiliated
investment advisory (“UIA”) firms and their clients, pension and profit-sharing plans, financial planning,
platform services for UIA firms and participant account management. Below are descriptions of each. A
written agreement detailing the specific services we will provide to you and the fees you will be charged
will be executed prior to the commencement of any financial planning and/or investment advisory
services.
1.
Investment Advisory Services to Direct Clients
Alphastar primarily offers investment advisory services on a discretionary basis, but may permit clients to
have non-discretionary accounts. Our services are customized to your specific investment objectives and
financial needs. Your Advisor will gather data from you and document your financial circumstances and
objectives in order to determine the scope of services, the appropriate investment strategies and asset
allocations that are intended to meet your financial objectives. You are encouraged to consult your own
tax, legal and financial professionals before investing in any investment strategy. It remains your
responsibility to promptly notify us if there is ever any change in your financial or other personal situation,
tax status, or investment objectives.
After the scope of services has been determined with your Advisor, we will ask you to sign a Financial
Planning Agreement or an IMA, as applicable, which specifies the services to be provided, including,
among other things, whether your account is managed by Alphastar on a discretionary or non-
discretionary basis. For “discretionary” services, you authorize Alphastar and your Advisor to buy, sell or
hold investment positions or appoint one or more unaffiliated third-party subadvisers to manage all or a
portion of your portfolio without obtaining your prior approval. In contrast, for “non-discretionary” services,
4
you authorize Alphastar and your Advisor to provide you with recommendations to buy, sell or hold
investment positions, but you are required to approve the recommendations before initiating investment
transactions in your account(s). With non-discretionary accounts, you are also free to reject any of the
recommendations provided by Alphastar and your Advisor.
Your Advisor will select from predefined investment strategies (“Model Portfolios”) or create a custom
investment strategy (“Non-Model Portfolios”) to manage your account(s) in a manner that is consistent
with your investment objectives. A Model Portfolio is designed to achieve a specific investment objective
and consists of several elements, including the investment strategy, asset class selection, asset class
target allocation, and the selection of investment securities. If your account is invested using a Model
Portfolio, your assets will be invested in a manner that is substantially identical to other clients investing in
the same Model Portfolio.
The following contains an overview of the Model and Non-Model Portfolios offered by Alphastar. Your
Advisor will inform you as to which specific investment strategies are intended for use in your account(s).
a. Model Portfolios
Alphastar uses Model Portfolios that are primarily invested in a combination of equities, exchange traded
funds (“ETF”) and mutual funds to implement asset allocation strategies that are either strategic or tactical
in nature. In a strategic Model Portfolio, Alphastar will invest your account using fixed asset allocation
targets and periodically rebalance your account to maintain those targets. By comparison, investments in
a tactical Model Portfolio are selected based on independent research that integrates evaluation of recent
momentum and market fundamentals. Not all Model Portfolio strategies are available to all clients, and
certain strategies are available only to certain clients who invested in such strategies prior to becoming
clients of Alphastar (“Limited Offering Model Portfolios”). Your Advisor may also suggest a blended model
approach (“Blended Model Strategy”) to you. Blended Model Strategy accounts are invested in a
combination of Model Portfolios.
b. Non-Model Portfolios
i.
Individual Discretionary
You may choose for your Advisor to create and manage an individual discretionary account based on a
chosen strategy. An individual discretionary account may, subject to your investment objectives and
qualifications, invest in any type of investment that Alphastar offers including one or more Model
strategies, domestic and international equities, fixed income, real estate investment trusts, commodity
and other alternative investment funds, structured notes and fee-based annuity insurance products. See
Item 8, Methods of Analysis, Investment Strategies and Risk of Loss, for additional details about these
investment types.
ii.
Individual Non-Discretionary
You may choose for your Advisor to create a non-discretionary account based on a chosen strategy. This
service is designed for certain clients who desire investment research and advice, while maintaining full
investment authority to direct the individual investments made within their account. As noted above, non-
discretionary services require Alphastar to receive your authorization prior to implementing any
investment recommendation. If you select an individual non-discretionary account, you will retain
discretion over all such implementation decisions, and you are free to accept or reject any
recommendation from your Advisor and Alphastar.
c. Unmanaged Accounts
From time to time and at the request of a client, Alphastar may agree, in its sole discretion, to maintain
on its systems and report on certain client account(s) on an unmanaged basis. This type of account is
offered as an accommodation to our clients and is referred to as an “unmanaged account”. If you have
one or more unmanaged accounts, you should understand that you will maintain full investment authority
over the account. Alphastar does not provide any investment research or advice and must receive your
5
instruction and authorization prior to entering any client directed investment decision. Unmanaged
accounts will not receive portfolio management services, investment monitoring, or investment
recommendations or advice for investment holdings in the account. As a result, unmanaged accounts are
not charged an advisory fee, but are subject to the Alphastar’s administrative fee, and any other
custodian transactional and other brokerage related fees (see Item 5, Fees and Compensation).
d. Use of Subadvisers
Alphastar at times appoints an independent third-party manager (“Subadviser”) to actively manage one or
more portfolios on behalf of its clients. Alphastar evaluates various information about the Subadvisers and
the strategies they offer to clients. To the extent possible, Alphastar takes into consideration the
Subadviser’s investment strategies, management style, past performance returns, reputation, financial
strength, reporting, pricing, and research capabilities, among other factors. The specific terms and
conditions under which a Subadviser is engaged are typically set forth in a separate written agreement
between the designated Subadviser and Alphastar. Depending on Alphastar’s arrangement with a
particular Subadviser, the Subadviser will, among other things, (i) send signals to Alphastar regarding
trades to make for a particular Model or Non-Model Portfolio, (ii) exercise trading authority with respect to
a Model or Non-Model Portfolio, and/or (iii) provide investment research, market commentary, notes and
reports. Each Subadviser maintains its own firm Brochure (Form ADV Part 2A) and Client Relationship
Summary (Form CRS), which disclose important information about the Subadviser’s firm, its services, and
conflicts of interest. When a Subadviser is engaged to provide services to your account(s) (whether in a
Model or a Non-Model Portfolio), you will grant us the authority in the IMA to receive, on your behalf, each
Subadviser’s Form ADV Part 2A. However, you can revoke this authority at any time by providing us
written notice. We will also provide you a copy of any Subadviser’s Brochure at no charge upon your
written request. Additionally, information on each Subadviser is available on the SEC’s website at
www.adviserinfo.sec.gov. We encourage you to carefully review each Subadviser’s Brochure for
additional information regarding the Subadviser’s investment strategies, processes and associated risks
that impact your accounts.
e. Use of Underlying Funds
Model and Non-Model Portfolios will invest in individual equities, ETFs, mutual funds, or other comingled
investment vehicles managed by other unaffiliated investment advisers (“Underlying Funds”). Alphastar,
your Advisor and any applicable Subadviser do not have control of, or discretion, with respect to the
management of such Underlying Funds, and you should refer to the prospectus or other offering material
of such Underlying Funds for discussion of the investment strategies employed therein, the risks
associated with those strategies, and the fees charged by the Underlying Funds.
f. Participant Account Management
We provide discretionary and non-discretionary investment advisory services for Clients with retirement
accounts not directly held with one of our qualified custodians, such as defined contribution plan
participant accounts. For discretionary accounts, we regularly review the available investment options in
these accounts, monitor them, and rebalance and implement our strategies in the same way we do other
accounts, though using different tools as necessary. We use a third-party platform to facilitate
management of these accounts. We are not affiliated with the platform and receive no compensation from
them for using their platform. As these accounts are held away from our qualified custodians, you must
authorize us and connect your accounts to the third-party platform before your Advisor is able to review,
advise and/or rebalance your holdings.
2. Subadvisory Services
Alphastar provides subadvisory services to UIA firms. When acting as a subadviser, we employ the
same general investment philosophy and investment strategies that we employ for our investment
advisory clients (see Item 8, Methods of Analysis, Investment Strategies and Risk of Loss). Alphastar’s
subadvisory services typically include portfolio management, as well as platform services such as trading,
billing and debiting of fees from client accounts on behalf of the UIA firm. Alphastar provides subadvisory
services pursuant to a written agreement with each UIA detailing the specific services we provide to the
6
UIA, and the fees charged to the UIA for such services, among other things. Alphastar does not directly
engage or enter into an Investment Management Agreement with any of the UIA’s clients. Management
and service of subadvised client accounts, including resolution of billing related matters, remains the
responsibility of the UIA firm as the primary adviser.
3. Pension and Profit-Sharing Plan Consulting Services
Alphastar provides pension and profit-sharing plan consulting services to pensions, profit-sharing and
401(k), 403(b), and other retirement plans. In general, our services include an existing plan review and
analysis, plan-level advice regarding fund selection and investment options, education services to plan
participants, investment performance monitoring, and ongoing consulting. The actual services provided
will vary by client based upon the qualified third-party administrator (“TPA”), plan custodian, and
investment selections available under each plan. As our client, you will select the custodian and qualified
TPA and complete our ERISA IMA, custodian applications, and any other forms required by the TPA, if
one is appointed.
If selected to serve as the 3(38) Investment Fiduciary for ERISA purposes, we will select your
investments and manage the plan assets on a discretionary basis. Portfolios will be constructed based
on the investment lineup available within the company sponsored plan. Portfolios offered to plan
participants include asset allocation strategies that invest in mutual funds, ETFs and ETNs. Plan
participants have the option to select from the portfolios provided or create their own custom portfolio
from the investment lineup offered. Alphastar may use subadvisers to manage the plan, and in these
instances, you should receive a copy of each subadviser’s Form ADV Brochure from the subadviser. A
description of Alphastar’s use and review of subadvisers is provided above.
If selected as a 3(21) fiduciary for ERISA purposes, we typically serve in a co-fiduciary capacity in
making investment recommendations to the plan sponsor or trustee, but we do not have the discretionary
authority to unilaterally make investment decisions on behalf of the Plan. We may also provide services
such as education and enrollment assistance to plan participants on behalf of the plan.
4. Financial Planning
Alphastar’s financial planning services are customizable depending on your needs and generally address
any or all of the following areas: personal budgeting, cash flow analysis, income tax and spending
analysis, asset allocation, investment consulting regarding investments maintained outside of Alphastar,
retirement planning, insurance planning, income tax planning, and estate planning. Prior to engaging us
to provide planning services, you will be required to enter into a Financial Planning Agreement with us
setting forth the terms and conditions of the engagement.
Financial planning generally consists of a comprehensive evaluation of your present and future financial
state by using current variables to predict estimated future cash flows, asset values and cash withdrawal
plans. Your Advisor typically gathers information about your financial status, tax status, future goals,
return objectives and attitudes towards risk through in-depth interviews with you. Your Advisor then
provides advice to you based on that information, which may include a detailed financial plan designed
to assist you in pursuit of your financial goals and objectives. In performing these services, we are not
required to verify any information received from you or your other professionals (e.g., attorneys,
accountants, etc.) and we are expressly authorized to rely on such information.
You retain absolute discretion over all financial planning decisions and are free to accept or reject any
recommendation from your Advisor and Alphastar. Should you choose to implement the
recommendations contained in the plan, we suggest that you work closely with your attorney,
accountant, insurance agent, and/or other financial professionals. Upon request, we will recommend the
services of other professionals for purposes of implementing our financial planning or consulting advice.
You are under no obligation to engage the services of any such recommended professional.
5. Referral Services for Unaffiliated Investment Advisers
From time to time, Alphastar and its IARs may act as referral agents or “promoters” on behalf of UIAs
7
pursuant to one or more referral agreements. In such cases, we provide the referred client with a
disclosure statement regarding the role of Alphastar and the IAR as a promoter, as well as related
referral fees and conflicts of interest. See Item 10, Other Financial Industry Activities and Affiliations, for
additional details.
6.
IRA Rollover Considerations
As part of our investment advisory services to you, your Advisor may recommend that you withdraw the
assets from your employer’s retirement plan and roll the assets over to an individual retirement account
(“IRA”) that we will manage on your behalf. If you elect to roll the assets to an IRA that is subject to our
management, we will charge you an asset-based fee as set forth in an IMA with respect to such IRA. This
practice presents a conflict of interest because your Advisor has an incentive to recommend a rollover to
you for the purpose of generating fee-based compensation rather than solely based on your needs. You
are under no obligation, contractually or otherwise, to complete the rollover. Moreover, if you do complete
the rollover, you are under no obligation to have the assets in an IRA managed by us.
It is important you understand the differences between these types of accounts and to decide whether a
rollover is best for you. Prior to proceeding, if you have questions, contact your Advisor or call our main
number as listed on the cover page of this Brochure. All of our Advisors must act in accordance with their
fiduciary duties, and information regarding IRA consideration information will be made available to them
by Alphastar. We also encourage clients to consult a financial professional or tax advisor prior to making
any decisions regarding your retirement plan, including rollovers to IRAs.
For purposes of compliance with the Department of Labor’s Prohibited Transaction Exemption 2020-02
regarding rollovers of securities (“PTE 2020-02”), where applicable, we provide the following
acknowledgement to you.
Alphastar and its representatives are fiduciaries under the Investment Advisers Act of 1940, as amended
(“Advisers Act”). When providing investment advice to a client or prospective client regarding a
retirement plan or individual retirement account, we are also considered fiduciaries under Title I of the
Employee Retirement Income Security Act (ERISA) and the Internal Revenue Code (IRC), as applicable.
The way we make money creates a conflict of interest, so we operate under a special rule that requires
us to act in your best interest and not put our interest ahead of yours. Under this special rule’s
provisions, we must:
• Meet a professional standard of care when making investment recommendations (give prudent
advice);
• Never put our financial interests ahead of yours when making recommendations (give loyal
advice);
• Avoid misleading statements about conflicts of interest, fees, and investments;
• Follow policies and procedures designed to ensure that we give advice that is in your best
interest;
• Charge no more than is reasonable for our services; and
• Provide you with basic information about conflicts of interest.
The compensation we receive for our services must be reasonable. Reasonable means the
compensation cannot be excessive, but does not mandate that compensation be the lowest possible.
Compensation must be judged in the context of the services provided; therefore, higher compensation
may be reasonable for more comprehensive and detailed services. Whether or not compensation is
reasonable depends on how it compares to alternatives. We encourage you to discuss with your Advisor
how the compensation for a proposed rollover recommendation is reasonable in light of the proposed
services and alternatives.
7. Platform Services
Alphastar provides trading and client account management platform services to UIAs pursuant to a
written agreement with the UIA detailing the specific services we will provide and fees the UIAs will be
charged for such services, among other things. Alphastar does not directly engage or enter into an
8
Investment Management Agreement with any of the UIA’s clients. Management and service of the UIA
client accounts, including resolution of billing related matters, remains the responsibility of the UIA.
C. Client Imposed Restrictions
Alphastar’s advisory services are provided based on your individual needs and your Advisor will provide
you with the opportunity to impose reasonable restrictions on the management of your account(s). You
are advised to promptly notify your Advisor if there are changes to your financial situation or investment
objectives or any such restrictions. Please note, however, that while you may impose reasonable
restrictions on your Account(s), you may not limit our discretionary authority with respect to Model
Portfolios (for example, limiting the types of securities that can be purchased or sold within the Model
Portfolio.)
D. Wrap Fee Programs
Alphastar does not participate in any wrap fee programs.
E. Amounts Under Management
As of December 31, 2024, Alphastar managed $ 1,841,154,148 in client assets on a discretionary basis.
As of December 31, 2024, Alphastar managed $11,367,549 in client assets on a non-discretionary basis.
ITEM 5. FEES AND COMPENSATION
A. General Description, Fee Schedules, Methods of Calculation
This section provides information regarding the fees and compensation we receive for our services
(“Advisory Fees”). We reserve the right to negotiate our fees with clients and charge a different fee than
the fees described below. Our fees may be higher than the fees charged by other investment advisers
offering similar services and you may pay more or less than other clients invested in similar strategies
with other investment advisers. Your Advisor will negotiate your specific fee schedule and related terms
will be stated in your IMA, as amended from time to time.
1. Fee Schedules – Investment Advisory Services
Direct Clients
2.25% per annum (maximum annual rate)
Pension and Profit-Sharing Clients
Subadvisory Services
2.25% per annum (maximum annual rate) *
Negotiable – Plan Setup Fee
Negotiable
* Advisory Fees for our pension and profit-sharing plan consulting clients are based on a percentage of
the plan level assets, regardless of investment selection by the plan participants.
2. Methods of Calculation – Investment Advisory Services
Advisory Fees are typically based on the amount of assets under Alphastar’s management, including
cash and cash equivalents. We rely on the valuations provided by your qualified custodian when
calculating your Advisory Fee. Alphastar does not independently value the securities held in your
account(s).
Advisory Fees are billed in arrears (at the end of the billing period) on a monthly or quarterly basis, at the
discretion of the Advisor. Advisory Fees are typically calculated based on the average daily market value
of the assets we manage in your account(s) for the current billing period. This average daily market value
is then multiplied by the annual rate stated in your IMA. The resulting amount is divided by the number of
days in the given year and multiplied by the number of days funded in the billing period to determine your
monthly or quarterly fee due. Advisory Fees are pro-rated for partial periods of management if you open
9
your account during the month or quarter; or if you terminate your IMA during the month or quarter. You
may terminate your IMA without fees or penalty within five (5) business days of signing the agreement.
Thereafter, your Advisory Fees will be prorated for the number of elapsed days of the billing period before
termination.
Your Advisor is permitted to set fees within ranges provided by Alphastar. Advisory Fees vary as a result
of negotiations, discussions and factors that include, but are not limited to, the particular circumstances of
the client, the size and scope of the overall client relationship, client investment strategy, account
servicing requirements, or as may be otherwise agreed with specific clients. If you have multiple advisory
accounts, you may be able to aggregate the total value of accounts managed by Alphastar in order to
receive a reduced fee schedule. Your Advisor may also implement a tiered fee schedule where the rates
charged on your assets under Alphastar’s management can vary by the amount of assets under our
management. Importantly, your Advisor will negotiate your specific fee terms, which will be stated in your
IMA, as amended from time to time. Given the customized nature of our Subadvisory services, we will
also negotiate these services directly with each UIA on a case-by-case basis.
Please refer to your IMA, ERISA Agreement, Subadvisory Agreement or other fee agreement for the
specific Advisory Fee charged to your account(s).
3. Fee Schedules and Methods of Calculation – Financial Planning Services
Fixed Fees
The Alphastar fee for creating a client financial plan will vary based on the
complexity of the plan, taking into account your specific needs and the
sophistication of the individual plan. Fixed fees are payable and due upon signing
the Financial Planning Agreement, unless otherwise agreed upon with your
Advisor. The payment schedule will be stated in your Financial Planning
Agreement, as amended from time to time.
Subscription Fee
Monthly, quarterly or annual subscription fees may be negotiated to allow for
ongoing financial planning and consulting services. The payment schedule and
terms will be stated in your Financial Planning Agreement, as amended from time
to time.
Hourly Fees
Hourly fees are negotiable and based on the complexity of the client’s needs and in
consideration of the services provided. At the request of the client, an estimate of
the total time/cost will be determined at the start of the relationship and payment
for the estimated hourly fees is due upon signing the Financial Planning
Agreement, unless otherwise agreed upon with your Advisor. This is an estimate
only, and the client is responsible for paying the full fee for the total number of hours
required to complete the service. The payment schedule will be stated in your
Financial Planning Agreement, as amended from time to time.
Retainer Fees
Retainer based fees will vary depending on the specific services and the
complexity of the plan. The payment schedule and terms will be stated in your
Financial Planning Agreement, as amended from time to time.
10
B. Direct Fee Debit
Clients typically authorize Alphastar to debit the Advisory Fees and account administrative fees from the
clients’ account(s), which are held at a qualified custodian. (See Item 5.C.3. for a description of account
administrative fees) If you authorize Alphastar to debit fees from your account(s), the qualified custodian
will send you a statement of your account transactions not less than quarterly. These statements will
detail all account transactions, including any amounts paid to Alphastar. Depending on the specific client
arrangement, Alphastar will calculate and deduct Advisory Fees directly through the custodian or via
other platforms. From time to time, Alphastar will accommodate clients who prefer to pay Advisory Fees
by check, rather than direct debit. In such cases, Alphastar will present an invoice to the client each billing
period.
C. Additional Fees and Expenses
In addition to the Advisory Fees described above, clients are subject to other fees and expenses in
connection with our investment management services and your accounts held at the qualified custodians.
Many of these fees and expenses, which are generally paid out of your account(s), are imposed by your
broker-dealer or custodian through whom your account transactions are executed. You should review
your broker-dealer or custodian agreement for additional information on their fees and expenses. If the
fund or ETF imposes sales charges, you will also pay an initial or deferred sales charge. The offering
memorandum, subscription agreement or other governing document of each registered and unregistered
investment fund sets forth the applicable fees and expenses.
1. Transaction Charges. Your custodian will charge certain brokerage commissions, taxes,
charges, and other costs related to the purchase and sale of securities for your account.
Alphastar does not receive any portion of these fees. Certain brokerage entities may provide
discounted brokerage arrangements to particular IARs. When available and applicable to your
account(s), these discounts will be shared with you. See Item 12, Brokerage Practices, for
additional information on brokerage practices.
2. Custody and Other Fees. Your account will also incur charges imposed by custodians, brokers
and other third parties as applicable, including custodial fees on IRA accounts, account opening
and closing fees, transfer of asset fee, asset holding fee, deferred sales charges, odd-lot
differentials, transfer taxes, wire transfer and electronic fund fees, and other fees and taxes on
brokerage accounts and securities transactions. If you choose to transfer all of the funds out of
your account for any purpose, the account will no longer be managed by Alphastar and is subject
to account closing fees imposed by the custodian. We do not receive any portion of these fees.
3. Account Administrative Fee. Accounts are subject to an annual administrative fee of up to $50
per account. This fee is payable to Alphastar either monthly, quarterly or annually in arrears. If
your account closes during the billing period, we will debit a pro-rated, unbilled portion of the
annual administrative fee prior to the account closing. Alphastar reserves the right to waive the
account administrative fee in its sole discretion. Please reference your IMA or ERISA Agreement
for the administrative fees charged to your account.
4. Mutual Fund Share Classes. Mutual funds are sold with different share classes, which carry
different cost structures. Each available share class is described in the mutual fund's prospectus.
When Alphastar purchases or recommends the purchase of mutual funds for a client, Alphastar
endeavors to select the share class that is deemed to be in your best interest, taking into
consideration cost, tax implications, and other factors. Alphastar also reviews the mutual funds
held in client accounts (“existing holdings”) at the time an account comes under our management,
to determine whether a more beneficial share class is available considering cost, tax implications,
and the impact of contingent deferred sales charges. In some cases, Alphastar will reallocate
existing holdings, or recommend the reallocation of existing holdings, to more advantageous
share classes. If you choose to maintain existing holdings and not reallocate existing holdings,
you may be subject to a higher cost structure than you would otherwise be subject to with mutual
funds we recommend to you.
11
5. Delaware Statutory Trusts. As part of our investment advisory services to you, your IAR may
recommend that you purchase a private placement, such as a Fund of Funds or Delaware
Statutory Trust (each a “Private Placement”). These Private Placements consist of underlying
holdings, which Alphastar does not manage.. The fees you pay to our firm for investment advisory
services are separate and distinct from the fees and expenses charged by the Private Placement
(described in each offering memorandum) to the investor. These fees generally include a
management fee and other product specific expenses set forth in each offering memorandum.
The private placement may include restrictions for early surrender or withdrawal, and the client
should review the terms and conditions of the subscription agreement and offering memorandum
carefully.
6. Fee-Based Annuities. Your IAR may also recommend that you purchase a Fee-Based Annuity
or “FBA”. Alphastar does not manage the investments within the FBA product. The fees that you
pay to our firm for investment advisory services are separate and distinct from the fees and
expenses charged by the FBA (which are described in each annuity contract). These fees will
generally include a management fee and other product specific expenses set forth by the issuing
insurance company. The contract may include charges for early surrender or withdrawal, and you
should review the terms and conditions of the annuity contract carefully. You are under no
obligation to accept the recommendation of your IAR or, if you do accept it, to purchase the FBA
through your IAR.
D. Advance Payment of Advisory Fees
Alphastar does not charge Advisory Fees in advance.
E. Conflicts of Interest Regarding Additional Compensation for the Sale of Other Investment
Products and Management of Securities
1. Compensation for the Referral Services
As noted above, from time to time, Alphastar and its IARs act as referral agents or “promoter” on behalf of
UIAs pursuant to one or more referral agreements. In such cases, and on a fully disclosed basis,
Alphastar will receive a referral fee that is based on a portion of the relevant advisory fee the UIA receives
from their clients. The amount of this referral fee is negotiable and varies with each arrangement. This
promoter arrangement presents a conflict of interest because Alphastar and its IARs have an incentive to
recommend products and services offered by the UIAs. We address this conflict of interest by disclosing
the relationship and fees to clients, and by adhering to our fiduciary duties and acting in the best interest
of those we advise. See Item 10, Other Financial Industry Activities and Affiliations, for additional details.
2. Compensation for Sale of Commission-Based Insurance Products
As noted in Item 4.A, IARs are permitted to engage in certain approved OBAs. Most of our IARs are also
licensed as insurance agents under applicable state law if the IAR recommends that clients purchase
commission-based fixed annuities or fixed index annuities (collectively, “Fixed Annuities”), life insurance
and/or long-term care products (collectively, “Fixed Insurance Products”). In making recommendations of
Fixed Insurance Products, your IAR is participating in an OBA and is acting in the capacity of an
insurance agent, not as an IAR.
Alphastar is not involved in the offer, recommendation or sale of commission-based Fixed Insurance
Products. Alphastar does not manage commission-based Fixed Insurance Products, and neither IARs nor
Alphastar collect Advisory Fees. All Fixed Insurance Products are issued by licensed insurance carriers.
Alphastar is not affiliated with these insurance carriers. You are under no obligation to accept the
recommendation of your IAR or, if you do accept it, to purchase the recommended Fixed Insurance
Product through your IAR.
You will enter into a separate contract with the insurance carrier to purchase a Fixed Insurance Product.
The contract contains important terms and conditions of the Fixed Insurance Product, including the
product specific fees and expenses and any charges for early surrender or withdrawal. You should
carefully review the terms and conditions of the Fixed Insurance Product contract and discuss any
12
questions with your insurance agent.
In their capacities as insurance agents, IARs receive commissions and other cash and non-cash
compensation for the sale of Fixed Insurance Products to clients. Commissions are paid to the IARs by
the insurance carriers based on a percentage of each product sold. Unlike Alphastar’s annualized asset-
based Advisory Fees, commissions are typically (i) paid upfront at the point of sale of the Fixed Insurance
Product, (ii) not subject to the fluctuations of the securities markets, and (iii) may continue to be paid if a
client subsequently terminates the relationship with the IAR after purchasing the Fixed Insurance Product,
subject to the terms and conditions of the product. Depending on how long your advisory account is
managed by your IAR and Alphastar, the commissions from the sale of a Fixed Insurance Products could
be higher than the Advisory Fees earned by the IAR and Alphastar for managing your advisory account,
or the Advisory Fees could be higher than the commissions earned from the sale of Fixed Insurance
Products. Unlike Advisory Fees, however, commissions are not taken out of the account and do not
impact your account value.
In addition to commissions paid by insurance carriers, insurance agents often use the services of one or
more insurance marketing organizations and wholesalers (“IMOs”) to facilitate their insurance business.
Alphastar is under common control with Financial Independence Group, Inc. (“FIG”), an IMO to a variety
of insurance carriers. Many of our IARs facilitate their insurance business using FIG or another IMO.
Whether your IAR uses FIG or an unaffiliated IMO, your IAR is eligible to receive additional cash and non-
cash compensation for selling Fixed Insurance Products to you that is separate and independent of the
compensation Alphastar and its IARs receive for providing advisory services. The types of additional
compensation and other benefits IARs are eligible to receive from insurance carriers, FIG and other
IMOs, and product development companies for selling Fixed Insurance Products to you include some or
all of the following types of cash and non-cash compensation:
a.
IMOs also receive commissions and other compensation from the insurance carriers based
on a percentage of each Fixed Insurance Product sold (called an “override”), and an IMO
may share a portion of the “override” with IARs (acting in their capacity as insurance agents)
that use their services, which is typically based on the total production value of products sold;
b. Earned and/or advanced marketing reimbursement and business development credits. These
credits can be used by your IAR (acting in the capacity of an insurance agent) for a variety of
services paid for by the IMO, such as designing, developing and maintaining websites,
developing marketing strategies, assisting with newspaper articles and radio shows, and
creating brochures, social media advertising and other marketing materials;
c. Paid travel expenses, which include lodging, food and other related expenses for IMO,
insurance carrier or product development company sponsored events for its agents (including
but not limited to training seminars and top producer events);
d. Personal loans in the form of a non-forgivable or forgivable note, which the IMO typically
forgives based on total production value of products sold and/or other contingencies being
met; and
e. Other types of supplemental deferred compensation based on total production value of
products sold.
The commissions and other cash and non-cash compensation received by IARs, acting in their capacity as
insurance agents, are in addition to the Advisory Fees received by the IARs and Alphastar. This presents a
conflict of interest because it incentivizes the IAR to sell Fixed Insurance Products to you in addition to
advisory services and use the services of FIG or another IMO in connection with the sales. In addition, it
provides an incentive to the IAR to forego providing you with advisory services or recommending the
purchase of commission-based Fixed Insurance products if the total compensation for one type of product
would be greater than the total compensation for the other type of product. We address conflicts of interest
as they pertain to the IARs by disclosing such relationships here, on individual IAR Form ADV Part 2B
Brochure Supplements, and in connection with the opening of advisory accounts. In addition, IARs are
required to act in a client’s best interest in recommending both securities and Fixed Insurance Products
under applicable law. See Item 10, Other Financial Industry Activities and Affiliations, for additional
disclosures related to conflicts of interest.
13
Alphastar also receives promotional benefits from certain insurance companies in connection with
Alphastar-sponsored events. Such benefits are not contingent on Alphastar client investment in any
products or related services offered by such insurance companies. Further, you are not obligated,
contractually or otherwise, to purchase the products or services of any insurance-related company
recommended to you by your IAR.
3. Additional IAR Compensation for Total Assets Under Management with Alphastar
As discussed in Item 5.A., the total Advisory Fee you pay to Alphastar and your IAR is set forth in your
IMA, as amended from time to time. Alphastar and your IAR each receive a portion of the total Advisory
Fee. Alphastar has established certain internal asset aggregation levels (“thresholds”) to provide an
opportunity for our IARs to increase their portion of compensation by sharing a portion of Alphastar’s
Advisory Fee with the IAR. These thresholds delineate certain levels of assets under management with
corresponding percentages of IAR compensation and are based on the aggregate assets under
management for all client accounts assigned to the IAR, including your assets. Although your IAR at
his/her discretion may pass these savings to you, this practice creates a conflict of interest since the IAR
has an incentive in meeting and maintaining these internal thresholds in order to receive an increase in
their portion of the compensation. However, the fact that Alphastar may share a portion of its Advisory
Fee with your IAR will not result in an increase in your total Advisory Fee outlined in the IMA (as amended
from time to time). To mitigate this conflict, we provide this disclosure to each of our clients in this Form
ADV Part 2A and on individual IAR Form ADV Part 2B Brochure Supplements. In addition, we require
that all IAR Fee Payouts are reviewed by a member of Alphastar’s Finance & Accounting Department on
at least a quarterly basis.
ITEM 6. PERFORMANCE-BASED FEES AND SIDE-BY-SIDE MANAGEMENT
Alphastar does not accept performance-based fees or other fees based on a share of capital gains on or
capital appreciation of the assets of a client.
ITEM 7. TYPES OF CLIENTS
Alphastar provides services to a variety of clients, which include from time to time: individuals, high net-
worth individuals, trusts, estates, small corporations and other business entities, pension and profit-
sharing plans, and other investment advisers.
We generally require an account minimum of $10,000 for advisory services clients but may, in our sole
discretion, accept accounts below this minimum. Additionally, certain Model Portfolios may require a
higher minimum account size.
Certain Underlying Funds have initial or subsequent investment minimum requirements or investor
sophistication criteria. Please refer to the prospectus or offering documents for the Underlying Fund for
any such minimum requirements or criteria.
ITEM 8 METHODS OF ANALYSIS, INVESTMENT STRATEGIES AND RISK OF LOSS
A. Methods of Analysis & Investment Strategies
Regardless of the methods of analysis and investment strategies that we use, it is important for you to
know that investing in securities involves risk of loss that you should be prepared to bear.
Alphastar employs the following methods of analysis when making investment decisions:
1. Fundamental Analysis. Involves analyzing individual companies and their industry groups, such
as a company’s financial statements, details regarding the company’s product line, the
experience and expertise of the company’s management, and the outlook for the company’s
industry. The resulting data is used to estimate the “true” value of the company’s stock compared
to the current market value. Fundamental analysis may also be applied to asset classes, industry
14
sectors or economic regions.
2. Technical Analysis. Involves studying past price patterns and trends in the financial markets to
predict the direction of both the overall market and specific securities.
3. Quantitative Analysis. Refers to economic, business or financial analysis that aims to
understand or predict behavior or events through the use of mathematical measurements and
calculations, statistical modeling and research of the financial markets, by means of complex
mathematical and statistical modeling of both the overall market and specific securities.
Your account will be invested in accordance with your investment objectives. Some investment strategies
may focus investments on a particular asset class, while others may seek to allocate to a mix of equity,
fixed income, alternative assets and cash. The investment strategies Alphastar offers to clients through
Model Portfolios, Blended Model Strategies and Non-Model Portfolios include strategic and tactical
investment approaches.
1. Strategic Approach. For Alphastar strategies using a strategic approach, we will typically set
target or fixed asset allocations and then periodically rebalance the portfolio back to those targets
as investment returns skew the original asset allocation percentages. Strategic portfolios may be
active, in which the buy and sell decisions are based primarily upon fundamental analysis, or they
may use a passive approach to security selection commonly known as indexing.
2. Tactical Approach. Alphastar’s tactical approach to investing is mathematically based and
combines trend identification of markets and asset class performance analysis. We employ a
range of processes to dynamically adjust the securities and asset class exposure of a portfolio in
an attempt to optimize the portfolio by adapting to changing market conditions. Alphastar uses
this approach to build a portfolio based on our proprietary skills, algorithms, research and overall
investment philosophy.
3. Other Types of Investments. When your Advisor believes it to be suitable for you, your Advisor
may recommend other investment strategies or security types for your account(s). In accordance
with the terms of your IMA or ERISA Agreement, Alphastar may provide these strategies to your
account directly or may engage a Subadviser as described in Item 4.
Alphastar subscribes to and uses third-party investment research for construction of portfolios and may
use other sources of information such as, but not limited to, subscription services, financial news and
magazines, research materials prepared by others, corporate rating services, annual reports and
prospectuses, other filings with the Securities and Exchange Commission, and company press releases.
As discussed in Item 4, Alphastar also engages Subadvisers to provide services with respect to certain
portfolios. Please refer to each Subadviser’s Brochure for information regarding the investment strategies
and methods of analysis employed by the Subadviser.
B. Material Risks – Methods of Analysis & Investment Strategies
It is not possible to identify all of the risks associated with investing, and this section does not attempt to
discuss all risks that may affect your investments with Alphastar. Rather, this section discusses certain
material risks of Alphastar’s investment activities. Different risks will impact different investment strategies
to different degrees, and the degree to which a particular risk is applicable to you will depend on a variety
of factors, including which investment strategy(ies) are employed with respect to your account and your
investment guidelines.
With regard to subadvised Model Portfolios, please refer to the Subadviser Brochures for information
regarding the risks applicable to the investment strategies and methods of analysis employed by the
Subadvisers. For more information on the risks applicable to a particular Underlying Fund, please consult
such Underlying Fund’s prospectus.
1. Asset Class Allocation. Many Model Portfolios use asset allocation strategies, and such Model
15
Portfolios’ performance will be dependent on Alphastar, the Subadviser or the IAR’s ability to
allocate and reallocate the assets in response to market or other changes. Asset allocation may
not achieve its intended results.
2. Catastrophic Event Risk. The value of securities may decline as a result of various catastrophic
events, such as pandemics, natural disasters, and terrorism. Losses resulting from these
catastrophic events can be substantial and could have a material adverse effect on Alphastar’s
business and client accounts.
3. Concentration. Client accounts will be diversified to different degrees. To the extent that a client
invests a significant portion of assets in a single investment strategy, Underlying Fund or asset
class, it will be particularly sensitive to the risks associated with concentration.
4. Cybersecurity. With the increasing use of and reliance on technology, cybersecurity risks are
increasing. Alphastar, the Subadvisers, the IARs, and the issuers of the securities and other
investments in which clients are invested are subject to risks relating to data breaches, data
corruption and other unauthorized access, which may cause an entity to lose operational
functionality. Successful cyber-attacks or other cyber-failures or events affecting Alphastar or its
service providers may adversely impact Alphastar and its clients. Additionally, a cybersecurity
breach could affect the issuers in which clients invest, which may cause client investments to lose
value.
5. Leverage. Leveraged products are generally considered risker than non-leveraged products.
When using a leveraged product, you are taking on additional risk in order to have the
opportunity to make more profit. While returns can increase in multiples for products that use
leverage or borrowed dollars, there is also a risk that this leverage creates magnified capital
losses including the loss of your entire principal. Leveraged products also carry high internal
expense ratios. When held for longer than a few days, this cost can significantly affect returns.
These internal expenses can decrease a fund’s return when the fund earns a lesser return on the
investment than the cost of the leverage.
6. Liquidity Risk. Strategies will be invested in securities of varying liquidity, which will cause
certain strategies to be more liquid than others. Additionally, investments may be illiquid at the
time of purchase or liquid at the time of purchase and subsequently become illiquid due to,
among other things, events relating to the issuer of the securities, market events, operational
issues, economic conditions, investor perceptions or lack of market participants. Liquidity risk also
refers to the risk that an Underlying Fund is unable to pay redemption proceeds within the
allowable time period because of unusual market conditions, unusually high volume of
redemptions, or other reasons. To meet redemption requests or to raise cash to pursue other
investment opportunities, an Underlying Fund may be forced to sell securities at an unfavorable
time or under unfavorable conditions, which may adversely affect the Underlying Fund.
7. Market Risk. The price of a security, bond, or mutual fund may drop in reaction to tangible and
intangible events and conditions. This type of risk is caused by external factors independent of a
security’s particular underlying circumstances. The value of a portfolio may fluctuate or decline
because of changes in the markets in which the portfolio is invested, which could cause the
portfolio to underperform other funds with similar objectives. Security markets are volatile and
may decline significantly in response to adverse issuer, regulatory, political, or economic
developments. For example, political, economic, and social conditions may trigger market events.
8. Modern Portfolio Theory. Certain Model Portfolios employ Modern Portfolio Theory (“MPT”) in
their investment strategies. A primary risk inherent in using MPT metrics is that these measures
are necessarily based on historical returns. If a material shift in relationships among the various
asset classes or other inputs should occur, historical data will no longer accurately represent what
can be expected going forward. Additionally, MPT metrics require accurate data, and will be
compromised by any inaccuracies in the input information. Regression analysis and Monte Carlo
simulations both use the same historical data as is used in the calculation of MPT metrics and are
therefore open to the same issues. Alphastar does not make predictions about future returns and
therefore generally does not use “forward-looking” forecasts as inputs for its analyses.
16
9. Passive Investment Management. Certain client accounts will be invested in passively-
managed funds. There are inherent risks in passive or “enhanced passive” type funds to
implement a strategy. These passive investment management risks include the risk of the
manager not capturing the desired asset class, as well as the risk that the client’s return will suffer
from any market risk. Passive management implies that no attempt is made to “shield” the
investor from down markets by selling out of investments.
10. Quantitative Strategies. Quantitative strategies largely rely on technology and mathematical
modeling. Any errors in the technology or model used may adversely affect an account’s
performance. Securities identified using quantitative analysis can perform differently from the
market as a whole as a result of the factors used and the weight given thereto. The factors used
in quantitative analysis and the weights placed on those factors may not predict a security
exposure’s value, and the effectiveness of the factors can change over time. The implementation
of quantitative strategies also requires some level of human discretion and are subject to human
error.
11. Subadvisers. As stated above, Alphastar may select or recommend certain Subadvisers to
manage all or a portion of your account(s). In these situations, Alphastar conducts ongoing due
diligence of such Subadvisers, but these selections or recommendations rely to a great extent
on the Subadvisers’ ability to successfully implement their investment strategies. In addition,
Alphastar generally will not have the ability to supervise the Subadvisers on a day-to- day
basis. As a result, there can be no assurance that every investment manager will invest on the
basis expected by Alphastar or your Advisor. Furthermore, because Alphastar will have no
control over any Subadviser’s day-to-day operations, clients may experience losses due to the
fraud, poor risk management, or recklessness of the Subadvisers.
C. Material Risks – Primary Security Types
This section provides an overview of material risks that are applicable to investments in certain securities.
The risks of owning Underlying Funds reflect the risks of their underlying securities (e.g., alternative
investments, stocks, bonds, etc.). The risks discussed below may also have a negative impact on the
securities in which the Underlying Funds are invested, and therefore on your investment in the Underlying
Funds. The extent to which your account is subject to the below risks will depend in part on the
composition of the investments in your account.
1. Asset-Backed Securities. Investments in asset-backed and mortgage-backed securities include
additional risks such as credit risk, prepayment risk, possible illiquidity and default, as well as
increased susceptibility to adverse economic developments.
2. Commodities. Commodity-linked investments are subject to the risks of the underlying
commodity, which commodities are often volatile and subject to heightened risks that includes
risks concerning market, political, regulatory, and natural condition impacts and may not be
suitable for all investors.
3. Equities. Common stocks are susceptible to general stock market fluctuations and to volatile
increases or decreases in value as market confidence in and perceptions of the company who
issued the stock change. If an investor held common stock, or common stock equivalents, of any
given company, they would generally be exposed to greater risk than if they held preferred stock
or debt obligations of the company. Like stocks, mutual funds are also considered equities, and
are susceptible to market volatility risks. Additionally, mutual funds are exposed to management
risk. Management risk is the possibility that the fund manager of the fund will underperform the
benchmark. Investing in index funds is one approach to minimize management risk; however, the
index fund will never outperform the market in terms of returns.
4. ETFs and Mutual Funds. ETFs and mutual funds are professionally managed collective
investment systems that pool money from many investors and invest in stocks, bonds, short-term
money market instruments, other mutual funds, other securities, or any combination thereof. The
manager of the fund trades the fund's investments following the fund's investment objective.
17
While ETFs and mutual funds generally provide diversification, risks are significantly increased if
the fund is concentrated in a particular sector of the market, primarily invests in small-cap or
speculative companies, uses leverage - borrows money to a significant degree, or concentrates in
a particular type of security rather than balancing the fund with different security types. ETFs
differ from mutual funds since they can be bought and sold throughout the day like stock, and
their price can fluctuate throughout the day. The returns on mutual funds and ETFs can be
reduced by the costs to manage the funds. Further, while some mutual funds are "no-load" and
charge no fee to buy into, or sell out of, the fund, other types of mutual funds do charge such
fees, which can also reduce returns.
Mutual funds can also be "closed-end" or "open-end." So-called "open-end" mutual funds
continue to allow in new investors indefinitely, whereas "closed-end" funds have a fixed number
of shares to sell, limiting their availability to new investors. ETFs may have tracking error risks.
For example, the ETF investment adviser may not be able to cause the ETF's performance to
match that of its underlying index or another benchmark, which may negatively affect the ETF's
performance. In addition, for leveraged and inverse ETFs that seek to track the performance of
their underlying indices or benchmarks daily, mathematical compounding may prevent the ETF
from correlating with the performance of its benchmark. In addition, an ETF may not have
investment exposure to all of the securities included in its underlying index, or its weighting of
investment exposure to such securities may vary from that of the underlying index. Some ETFs
may invest in securities or financial instruments that are not included in the underlying index but
are expected to yield similar performance.
Interval funds are classified as closed-end funds, but they are distinct because the shares do not
trade on the secondary market, but instead the fund periodically offers to buy back a percentage
of outstanding shares at net asset value. This results in the funds being largely illiquid. There is
no guarantee that investors will be able to sell their shares at any given time or in the desired
amount. Additionally, repurchase is done on a pro-rata basis; therefore, there is no guarantee you
can redeem the number of shares you want during a given redemption.
5. ETNs. Exchange-traded notes (“ETN”) are subject to credit risk, counterparty risk, and the risk
that the value of the ETN may drop due to a downgrade in the issuer’s credit rating. The value of
an ETN may also be influenced by time to maturity, level of supply and demand for the ETN,
volatility and lack of liquidity in the underlying market, changes in the applicable interest rates,
and economic, legal, political, or geographic events that affect the referenced underlying market
or assets.
6. Fixed Income Securities. Various forms of fixed income instruments, including bonds, are
affected by various forms of risk, including, without limitation:
a. Credit Risk. The potential risk that an issuer would be unable to pay scheduled interest or
repay principal at maturity, sometimes referred to as “default risk.” Credit risk may also occur
when an issuer’s ability to make payments of principal and interest when due is interrupted.
Bondholders are creditors of an issuer and have priority to assets before equity holders (i.e.,
stockholders) when receiving a payout from liquidation or restructuring. When defaults occur
due to bankruptcy, the type of bond held will determine seniority of payment.
b. Duration Risk. Duration is a measure of a bond’s volatility, expressed in years to be repaid by
its internal cash flow (interest payments). Bonds with longer durations carry more risk and
have higher price volatility than bonds with shorter durations.
c.
Interest Rate Risk. As interest rates rise, the price of fixed income securities fall. High Yield
bonds are subject to increased risk of default and greater volatility due to the lower credit
quality of the issues. The risk is usually greater for longer-term debt securities. Investments in
lower rated and non-rated securities present a greater risk of loss to principal and interest
than higher rated securities.
18
7. Foreign and Emerging Markets. Investments in foreign securities involve greater volatility and
political, economic, and currency risks, as well as differences in accounting methods.
Additionally, differences between U.S. and foreign regulatory regimes and securities markets,
including less stringent investor protections and disclosure standards of some foreign markets,
less liquid trading markets and political and economic developments in foreign countries, may
affect the value of an investment in foreign securities. The risks of foreign investments (or
exposure to foreign investments) are often greater when they are made in (or result in exposure
to) emerging markets. Emerging markets are riskier than more developed markets because they
tend to develop unevenly and may never fully develop.
8.
Insurance Products.
a. Fixed Annuities. Fixed annuities are long-term investment vehicles and include fixed and
indexed accounts. Fixed index annuities have limited upside growth potential. Fixed index
annuities may set limits (known as caps) on the maximum amount of interest one can gain or
there may be participation rates or other calculations the insurance company employs to set
the maximum rate one could achieve. Interest credited to indexed accounts is affected by the
value of outside indexes. Values based on the performance of any index are not guaranteed
and may increase or decrease. Clients should understand these limitations prior to purchase.
Fixed annuities are not securities, and commission-based fixed annuities are not managed
by Alphastar.
b. Variable Annuities. Variable annuities are long-term investment vehicles, the value of which
can vary based on the performance of an underlying portfolio of mutual funds. Unlike fixed
annuities, which grow at a fixed rate and offer a predictable rate of return, the rate of growth
and the benefits of variable annuities vary according to the investment performance.
Therefore, annuitants have the opportunity to gain a lot if the stock market conditions are
favorable, or they stand the risk of bearing losses.
c. General Annuity Risks. Withdrawals may be subject to federal income taxes, and a 10% IRS
early withdrawal tax penalty may also apply for amounts taken prior to age 59½. Early
withdrawal may result in penalties and surrender charges. These charges may result in a loss
of bonus, indexed interest and fixed interest, and a partial loss of your principal. Bonus
annuities may include annuitization requirements, lower capped returns, or other restrictions
that are not included in similar annuities that don’t offer a premium bonus feature.
Guarantees, if any, are backed by the financial strength and claims-paying ability of the
issuing insurance company. Review disclosures of the specific insurance company illustration
provided for any insurance product being proposed or recommended.
9. MLPs and other Natural Resources Investments. A Master Limited Partnership (“MLP”) is a
limited partnership that is publicly traded on an exchange qualifying under Section 7704 of the
Internal Revenue Code. MLPs are subject to certain risks inherent in the structure of MLPs,
including complex tax structure risks, limited ability for election or removal of management, limited
voting rights, potential dependence on parent companies or sponsors for revenues to satisfy
obligations, and potential conflicts of interest between partners, members and affiliates. Natural
resources sector companies, including energy companies and MLPs, are subject to risks,
including, but not limited to, fluctuations in the prices of commodities, a significant decrease in the
production of or a sustained decline in demand for commodities, and construction risk,
development risk, acquisition risk or other risks arising from their specific business strategies.
10. Options. An option is a contract which gives the buyer (the owner or holder of the option) the
right, but not the obligation, to buy or sell an underlying asset or instrument at a specified strike
price prior to or on a specified date, depending on the form of the option. The seller (the writer of
the option) has the corresponding obligation to fulfill the transaction – to sell or buy – if the buyer
(owner) "exercises" the option. An option that conveys to the owner the right to buy at a specific
price is referred to as a call; an option that conveys the right of the owner to sell at a specific price
is referred to as a put.
19
The following factors, among others, can affect account performance with respect to investing
and trading in options: market, sector, and stock-specific volatility, length of time invested,
diversification, management and other account fees and charges, taxes, liquidity in options and
equity markets, inflation and deflation, and various other economic and political factors. Early
assignment of option contracts can also occur, and this may detract from dividends paid by the
companies whose stocks are held in the account. The more money disbursed from the account
over time, the less will be available for possible reinvestment and growth, which may affect
performance, especially in a declining market. Clients with secured puts written in their accounts
give up upside potential of the stock above the option price for the option period and bear the risk
that the value of the stock declines below the break-even point (strike price minus the premium
received), and the loss could be substantial if the decline is significant. Such clients also bear the
risk of a decline in the value of the underlying cash collateral (if the cash is invested in a short-
term debt instrument such as a treasury bill or note). For this assumption of risk, clients holding
secured puts earn cash premiums from selling the secured put and potential interest from a
treasury bill or money market fund during the option period. Because the client does not yet own
the stock, he/she is not entitled to any dividends paid on the stock during the option period.
There are other risks of covered calls and secured puts that are more fully explained in the OCC
Risk Booklet “Characteristics and Risks of Standardized Options,” which can be obtained from
any exchange on which options are traded, by calling 1-888-OPTIONS. Such risks include, but
are not limited to, tax implications of covered writing, option market liquidity, and market volatility.
Clients should be sure to read and ask any questions raised after reading the OCC Risk Booklet,
the Supplement and any management agreements they receive to understand the possible costs
and risks, as well as potential opportunities for an investment in this approach.
11. Private Placements. Private placement offerings are speculative, involve unique risks, and are
not suitable for all clients. Private placements are intended for experienced and sophisticated
investors who are willing to bear the high economic risks of the investment. You could lose your
entire investment. You will not be able to sell the securities you invest in as easily as you would a
publicly traded stock. You may have to hold your investment indefinitely. Important risks of the
investment can include: loss of all or a substantial portion of the investment due to leveraging,
short-selling or other speculative investment practices; lack of liquidity in that there may be no
secondary market for the investment and none expected to develop; volatility of returns;
restrictions on transferring interests in the investment; potential lack of diversification and
resulting higher risk due to concentration of trading authority when a single adviser is
used; absence of information regarding valuations and pricing; delays in tax reporting;
less regulation and higher fees than mutual funds; risks associated with the operations,
personnel, and processes of the manager of the funds investing in alternative
investments. You should read and understand the information provided to you regarding
the investment, including any offering memorandum or private placement memorandum
that describes the investment. Pay particular attention to any risk factors that are
described to you. In addition, you should carefully consider the terms of any
subscription agreement or other agreements you have to enter into for the investment.
12. REITs. Risks involved in Real Estate Investment Trust (“REIT”) investing may include receiving
less than the principal invested following the sale or distribution of assets; a lack of a public
market in certain issues; limited liquidity and transferability; fluctuations involving the value of the
assets within the REIT; a reliance on the investment manager to select and manage assets;
changes in interest rates, laws, operating expenses, and insurance costs; tenant turnover; and
the impact of current market conditions.
13. Stock Capitalization. Investments in securities issued by small, mid, or large-cap companies are
subject to the risks associated with securities issued by companies of the applicable market
capitalization. Securities of small-cap and mid-cap companies may be subject to greater price
volatility, significantly lower trading volumes, cyclical, static or moderate growth prospects and
greater spreads between their bid and ask prices than securities of larger companies. Small-cap
companies frequently rely on narrower product lines and niche markets and may be more
20
vulnerable to adverse business or market developments. Securities issued by larger companies
may have less growth potential and may not be able to attain the high growth rates of successful
smaller companies, especially during strong economic periods. In addition, larger companies may
be less capable of responding quickly to competitive challenges and industry changes, including
those resulting from improvements in technology, and may suffer sharper price declines as a
result of earnings disappointments. There is risk the securities issued by companies of a certain
market capitalization may underperform the broader market at any given time.
14. Structured Notes. Structured notes are securities issued by financial institutions whose returns
are based on, among other things, equity indexes, a single equity security, a basket of equity
securities, interest rates, commodities, and foreign currencies. Thus, your return is “linked” to the
performance of a reference asset or index.
a. Complexity. Structured notes are complex financial instruments. Clients should understand
the reference asset(s) or index(es) and determine how the note’s payoff structure
incorporates such reference asset(s) or index(es) in calculating the note’s performance. This
payoff calculation may include leverage multiplied on the performance of the reference asset
or index, protection from losses should the reference asset or index produce negative
returns, and fees. Structured notes may have complicated payoff structures that can make it
difficult for clients to accurately assess their value, risk and potential for growth through the
term of the structured note. Determining the performance of each note can be complex and
this calculation can vary significantly from note to note depending on the structure. Notes can
be structured in a wide variety of ways. Payoff structures can be leveraged, inverse, or
inverse leveraged, which may result in larger returns or losses. Clients should carefully read
the prospectus for a structured note to fully understand how the payoff on a note will be
calculated and discuss these issues with their Advisor.
b. Credit risk. Structured notes are unsecured debt obligations of the issuer, meaning that the
issuer is obligated to make payments on the notes as promised. These promises, including
any principal protection, are only as good as the financial health of the structured note issuer.
If the structured note issuer defaults on these obligations, investors may lose some, or all, of
the principal amount they invested in the structured notes as well as any other payments that
may be due on the structured notes.
c.
Issuance price and note value. The price of a structured note at issuance will likely be higher
than the fair value of the structured note on the date of issuance. Issuers now generally
disclose an estimated value of the structured note on the cover page of the offering
prospectus, allowing investors to gauge the difference between the issuer’s estimated value
of the note and the issuance price. The estimated value of the notes is likely lower than the
issuance price of the note to investors because issuers include the costs for selling,
structuring and hedging the exposure on the note in the initial price of their notes. After
issuance, structured notes may not be re-sold on a daily basis and thus may be difficult to
value given their complexity.
d. Liquidity. The ability to trade or sell structured notes in a secondary market is often very
limited, as structured notes (other than exchange-traded notes known as ETNs) are not listed
for trading on securities exchanges. As a result, the only potential buyer for a structured note
may be the issuing financial institution’s broker-dealer affiliate or the broker-dealer distributor
of the structured note. In addition, issuers often specifically disclaim their intention to
repurchase or make markets in the notes they issue. Clients should, therefore, be prepared
to hold a structured note to its maturity date, or risk selling the note at a discount to its value
at the time of sale.
e. Market risk. Some structured notes provide for the repayment of principal at maturity, which is
often referred to as “principal protection.” This principal protection is subject to the credit risk
of the issuing financial institution. Many structured notes do not offer this feature. For
structured notes that do not offer principal protection, the performance of the linked asset or
index may cause clients to lose some, or all, of their principal. Depending on the nature of the
linked asset or index, the market risk of the structured note may include changes in equity or
21
commodity prices, changes in interest rates or foreign exchange rates, or market volatility.
ITEM 9. DISCIPLINARY INFORMATION
There are no material legal or disciplinary events affecting Alphastar or any of its management persons.
ITEM 10. OTHER FINANCIAL INDUSTRY ACTIVITIES AND AFFILIATIONS (CONFLICTS)
A. Registration as a Broker-Dealer or Broker-Dealer Representative
Neither Alphastar, nor its management persons, are registered or have an application pending to register,
as a broker-dealer or a representative of a broker-dealer.
B. Registration as Futures Commission Merchant, Commodity Pool Operator or Trading Advisor
Neither Alphastar nor its management persons are registered as or have pending applications to become
a Futures Commission Merchant, Commodity Pool Operator, or a Commodity Trading Advisor.
C. Relationships with Affiliates and Conflicts of Interests
Alphastar is under common control with Barnabas Capital, LLC (“Barnabas”), a wholesale broker-dealer.
Barnabas is not a custodian of any Alphastar client assets. None of our IARs are registered brokers with
Barnabas. Barnabas provides wholesaling assistance to Alphastar IARs in connection with the sale of
structured notes and variable insurance company products through a third-party provider or issuer. As a
wholesale broker-dealer, Barnabas receives an override paid by the third-party provider or issuer in
connection with its wholesaling activities. Alphastar IARs have an incentive to recommend these products
and services to you, which presents a conflict of interest. We address the conflict of interest by disclosing
the conflict in this Form ADV Part 2A and meeting our fiduciary obligation to you by acting in your best
interest when providing investment advice.
As discussed in Item 5.E., Alphastar is under common control with FIG, an IMO and wholesaler to a
variety of insurance carriers. Most of our IARs are also licensed as insurance agents with insurance
carriers that are independent from Alphastar, and some IARs use FIG’s services to further their insurance
business. Although Alphastar does not itself receive compensation when IARs sell commission-based
Fixed Insurance Products to their clients through their independent insurance businesses, Alphastar’s
IARs (acting in their capacity as insurance agents) and FIG (to the extent FIG assists the IAR in the
facilitation of such insurance business) receive compensation for selling insurance products and services
to you that is separate and independent of the compensation Alphastar and its IARs receive for providing
advisory services. Compensation received by FIG consists of commissions and other compensation
earned on certain products sold that is paid to FIG from the insurance provider on the percentage of each
policy sold.
Alphastar IARs and FIG have an incentive to recommend insurance products and services to you, which
presents a conflict of interest. We address the potential for conflicts of interest by disclosing such
relationships in this Form ADV Part 2A, on individual IAR Form ADV Part 2B, in connection with account
opening and, in the capacity of an insurance agent, by acting in a client’s best interest under the
circumstances known at the time the recommendation is made. You are under no obligation to
implement any insurance or annuity transaction through your IAR. Alphastar also contracts certain IT
services from FIG. In doing so, a segment of FIG employees has access to Alphastar’s books and
records and sensitive client information. FIG also maintains Alphastar’s books and records on FIG’s
premises. We have addressed the potential for conflicts of interest arising from this service relationship by
entering into a formal agreement with FIG for such services. FIG and its employees are bound by the
terms of the agreement, which include maintaining the confidentiality of sensitive information. Alphastar
may, from time to time, borrow funds from FIG as an alternative source of growth capital. The existence of
this potential lending relationship may present a conflict of interest, which is addressed by carefully
reviewing our ongoing relationship and interaction with FIG and maintaining an arms-length distance
where necessary.
22
Alphastar is under common control with RIA Insurance Solutions, LLC (“RIAIS”), a licensed insurance
agency that provides insurance sector planning services to financial professionals such as Alphastar
IARs. For its part, RIAIS receives compensation directly from the carrier or third-party provider of
insurance products. Alphastar separately receives management fees from you for any fee-based
insurance products that we manage on your behalf. Alphastar IARs and RIAIS have an incentive to
recommend products and services to you, which presents a conflict of interest. We address the potential
for conflicts of interest by meeting our fiduciary obligation to you by acting in your best interest when
providing investment advice.
Alphastar is under common control with Independent Property and Casualty Group, LLC (“IPCG”), a
licensed insurance agency that offers property and casualty insurance, including errors and
omissions and cyber insurance. While some of our IARs utilize IPCG to obtain insurance, we do not
believe any material conflicts of interest arise as a result of our affiliation with IPCG.
Alphastar Capital Management Insurance, LLC (“ACMI”) is a subsidiary of Alphastar. ACMI is a North
Carolina insurance agency. We do not believe any material conflicts of interest arise as a result of our
affiliation with ACMI.
Alphastar Capital Management Mainstay, LLC (“ACMM”) is a subsidiary of Alphastar. ACMM serves as a
branch office for Alphastar that employs Alphastar IARs and support staff. Any client business conducted
through a subsidiary of Alphastar has the potential for conflict of interest. We address this potential
conflict by adhering to our fiduciary duties and acting in your best interest when providing investment
advice.
Alphastar Capital Management CAG, LLC (“ACM CAG”) is a subsidiary of Alphastar. ACM CAG serves
as a branch office for Alphastar that employs Alphastar IARs and support staff. Any client business
conducted through a subsidiary of Alphastar has the potential for conflict of interest. We address this
potential conflict by adhering to our fiduciary duties and acting in your best interest when providing
investment advice.
ACM-KBV Ventures, LLC (“ACM-KBV”) is a joint venture between Alphastar Kolby Brother Ventures.
ACM-KBV serves as a branch office for Alphastar that employs Alphastar IARs and support staff. Any
client business conducted through a subsidiary of Alphastar has the potential for conflict of interest. We
address this potential conflict by adhering to our fiduciary duties and acting in your best interest when
providing investment advice.
D. Relationships with Other Investment Advisers and Conflicts of Interest
From time to time, Alphastar and its IARs may recommend an investment product that is managed by an
UIA, with whom Alphastar has a referral arrangement. In such cases, Alphastar and the IAR do not enter
into an investment advisory agreement with the client. Instead, the client engages the UIA for
management services and a portion of the fees paid by the referred client to the engaged investment
adviser is then paid to Alphastar pursuant to the corresponding referral agreement. This referral
arrangement presents a conflict of interest because Alphastar and its IARs have an incentive to
recommend products and services offered by the UIAs. We address this conflict of interest by disclosing
the relationship and fees to clients, and by adhering to our fiduciary duties and acting in the best interest
of those we advise.
ITEM 11. CODE OF ETHICS, CLIENT TRANSACTIONS AND PERSONAL TRADING
A. Code of Ethics
Alphastar has adopted a code of ethics (the “Code of Ethics”) pursuant to Rule 204A-1 under the
Advisers Act. The Code of Ethics provides for oversight, enforcement and recordkeeping provisions and
serves to establish a standard of business conduct as a fiduciary. Alphastar and its IARs act as
fiduciaries for clients and have a fundamental obligation to act in the best interest of clients and to
provide investment advice in the clients’ best interest. Alphastar IARs are expected to be honest and
ethical, make full and accurate disclosures of conflicts of interest, remain in compliance with all applicable
23
rules and regulations, and be accountable for what they do. Please contact 855-340-2514 or
compliance@alphastarcm.com to request a free copy of the Code of Ethics.
The Code of Ethics requires Supervised Persons, including Access Persons (as defined by Section
202(a)(25) and Rule 204A-1 of the Advisers Act, respectively), to, among other things: (1) adhere to a
standard of business conduct, including our fiduciary duty; (2) comply with applicable Federal securities
laws, and promptly report violations of the Code of Ethics to the Chief Compliance Officer; (3) have
Access Persons report personal securities transactions and holdings periodically and obtain pre-
clearance for certain securities transactions; and (4) provide written acknowledgment of receipt, review
and understanding of the Code of Ethics and any amendments thereto.
In general, personal trading rules under the Code of Ethics include policies and procedures for review of
quarterly securities transactions reports, as well as initial and annual securities holdings reports, that
must be submitted by Access Persons. Among other things, our Code of Ethics also requires the prior
approval of any acquisition of securities in a limited offering (e.g., private placement) or an initial public
offering. The Code of Ethics further includes the firm's policy prohibiting the use of material non-public
information in a personal or professional capacity.
B. Securities in which Adviser or a Related Person has a Material Financial Interest
Neither Alphastar nor any related person of Alphastar recommends, buys, or sells for client accounts
securities in which Alphastar or any related person of Alphastar has a material financial interest.
C. Investing in Securities that the Adviser or a Related Person Recommends to Clients
Alphastar does not buy securities from, or sell securities to, any investment advisory client. However,
Supervised Persons of Alphastar may, directly or indirectly, buy, sell, or hold positions in securities that
are also recommended to our clients. This may create a situation where such persons have interests that
are not aligned with the client with respect to a particular security. As a result, these persons are in a
position to materially benefit from the sale or purchase of those securities, which creates a conflict of
interest and incentivizes practices such as “scalping” (i.e., a practice whereby the owner of shares of a
security recommends that security for investment and then immediately sells it at a profit upon the rise in
the market price which follows the recommendation).
Alphastar prohibits Supervised Persons from taking advantage of client information in a personal or
professional capacity. Alphastar maintains processes to monitor the personal securities transactions and
securities holdings of each of our Access Persons. Access Persons are required to report their securities
holdings, including with respect to any direct or indirect beneficial ownership of securities, and trading
activity on a periodic basis, except with respect to securities that are not required to be reported in
accordance with the Advisers Act and the rules and guidance thereunder. Transactions in accounts
where the Access Person does not have investment discretion over the trading activity in the account are
generally not subject to the pre-clearance or reporting requirements since the Access Person does not
make the investment decisions in those accounts.
Certain Alphastar policies are intended to mitigate and prevent conflicts of interest that may arise in
connection with the personal trading activities of its Access Persons and employees. Additionally, these
policies are intended to help detect insider trading, “front-running” (i.e., personal trades executed prior to
those of Alphastar’s clients) and other potentially abusive practices.
D. Conflicts of Interest Created by Contemporaneous Trading
Alphastar does not engage in any proprietary trading or any form of trading for its own account. As noted
above, Access Persons may, however, recommend securities to clients that Access Persons of Alphastar
also buy or sell for their own accounts at or around the same time as those securities are recommended
to clients. This practice creates a conflict of interest where Access Persons are in a position to materially
benefit from the sale or purchase of those securities. We have adopted policies and procedures relating to
personal securities transactions that are intended to identify and mitigate actual and perceived conflicts of
interest with clients and to resolve such conflicts appropriately if they do occur.
24
ITEM 12. BROKERAGE PRACTICES
A. Factors Used to Select Custodians and Broker-Dealers
Your individual discretionary and non-discretionary accounts must be maintained at a “qualified
custodian,” generally a broker-dealer or bank. While we do not have discretionary authority to choose a
custodian, you must select a custodian from the list of qualified custodians (“Custodian List”) and enter
into a separate agreement with that firm. Custodians do not charge the same commission rates and other
fees; you should carefully review the fee schedules prior to selecting a custodian on the Custodian List.
While the custodians on the Custodian List maintain client accounts, we typically also use them to
execute securities transactions.
Alphastar maintains a relationship with Charles Schwab (“Schwab”) as one of the custodians/broker-
dealers on its Custodian List. We are independently owned and operated and are not affiliated with
Schwab. Schwab will hold your assets in a brokerage account and buy and sell securities when we
instruct them to do so. Conflicts of interest associated with this arrangement are described below and in
Item 14 (Client Referrals and Other Compensation). You should consider these conflicts of interest when
selecting your custodian from the Custodian List.
Alphastar periodically evaluates the Custodian List. Factors that Alphastar considers in determining
whether a custodian will be added or continued to be included on its Custodian List include our historical
relationship with the custodian, and the custodian’s financial strength, reputation, market access and
execution capabilities, clearance and settlement capabilities, transaction confirmation and account
statement practices, reasonableness of the commission rates charged, ability to negotiate commissions,
potential volume discounts, research, and the quality and range of services delivered and paid for by
Schwab.
The custodians available receive compensation primarily through client account commissions and other
transaction-related fees for securities transactions executed or settled into your accounts. In the
custodian programs provided to advisers like Alphastar, the custodians establish flat commission
charges for various types of securities transactions; we do not negotiate the commissions you pay on a
transaction-by-transaction basis. As a result, your accounts established with such custodians will be
assessed these transaction charges. Any commissions you pay to the custodian are disclosed on the
confirmation of each security transaction placed in your account. These confirmations are sent directly to
you by your custodian. In some cases, the mutual funds or ETFs we purchase or sell for your accounts
are made available by the custodian on a no-load or load-waived basis. In addition, certain mutual funds
and ETFs are made available for no transaction fee. Typically, the custodian or a custodian affiliate (but
not Alphastar) earns additional remuneration from such services as recordkeeping, administration, and
platform fees for the funds and ETFs on their no-transaction fee lists. This additional revenue to the
custodian or their affiliate will tend to increase the internal expenses of the fund or ETF. Alphastar
selects investments based on our assessment of a number of factors, including liquidity, asset exposure,
reasonableness of fees, effective management, and low execution cost.
In fulfilling our duty of best execution, the determinative factor is not the lowest possible cost, but whether
the transaction represents the best qualitative execution, taking into consideration the full range of a
broker-dealer’s services, including the value of research provided, execution capabilities, commission
rates, and responsiveness. Accordingly, although Alphastar will seek custodians who offer competitive
rates, it may not necessarily obtain the lowest possible commission rates for client account transactions.
Even though your account will be maintained at a custodian on the Custodian List, and we anticipate that
most trades will be executed through those custodians, we can still use other brokers to execute trades
for your account. The brokerage commissions or transaction fees charged by designated broker-dealer or
custodian are exclusive of, and in addition to, Alphastar’s Advisory Fees and other fees, as outlined in
your IMA.
1. Research and Other Soft-Dollar Benefits
Alphastar participates in custodian offered programs with custodians on the Custodian List. Alphastar
25
receives from custodians without cost (or at a discount) support services or products, certain of which
assist Alphastar to better monitor and service your account(s) maintained at such institutions. Schwab
has also agreed to pay for certain technology, research, marketing, and/or compliance consulting
products and services on our behalf. These services include software and other technology that provide
access to your account data including account statements, access to trading desk and facilitation of trade
execution and the allocation of block orders for multiple accounts, research related products and tools,
pricing information and other market data, payment of our fees directly from your account if authorized in
your advisory agreement, assistance with back-office functions, recordkeeping and client reporting,
compliance and practice management-related publications, discounted and gratis attendance at
conferences, meetings, and other educational and social events, and marketing support, all of which is
used by Alphastar in furtherance of its investment advisory business.
The availability of these services from our custodians benefits us because we do not have to produce or
purchase them and we do not have to pay for these additional services. The fact that we receive these
services from the custodians on the Custodian List is an incentive for us to require the use of the custodians
rather than making such a decision based exclusively on your interest in receiving the best value in custody
services and the most favorable execution of your transactions.
There is no commitment made by Alphastar to the custodians on the Custodian List or any other entity to
invest any specific amount or percentage of our client assets in any specific mutual funds, securities or
other investment products as a result of any of these support services. Additionally, the benefits received
by Alphastar in any such custodian program do not depend on the amount of brokerage transactions
directed to that custodian. However, the receipt of economic benefits by Alphastar or its related persons
creates a conflict of interest.. As part of our fiduciary duty to our clients, we endeavor at all times to put
your interests first. We examined this conflict of interest when we chose to enter into the relationship with
each custodian, and have determined that, taken in the aggregate, our selection of the custodians on the
Custodian List as custodians and brokers are in the best interests of our clients. Our selection is primarily
supported by the scope, quality, and price of the custodian’s services and not
the services that benefit only us.
2. Brokerage for Client Referrals
Alphastar receives no client referrals from a broker-dealer or third-party in exchange for using that broker-
dealer or third-party. The factors we use in selecting broker-dealers in order to execute trades are
described above in Item 12. A.
3. Client Directed Brokerage
As noted previously, you will be asked to select a custodian from the Custodian List, and Alphastar will
then use that custodian to execute your transactions, unless and until you select a different custodian
from the Custodian List. Not all advisers require clients to select their broker-dealer/custodian from a
specific list, and by requiring you to use a specific custodian from our Custodial List, we may be unable to
achieve the lowest cost of execution for your transactions, which may cost you money over using a lower-
cost custodian.
B. Aggregating (Block) Trading for Multiple Client Accounts
Where more than one client account custodied at a particular custodian is participating in a trade,
Alphastar may (but is not obligated to) combine such orders into a “block” trade in order to help seek best
execution or to negotiate more favorable commission rates. Block trading permits the trading of
aggregate blocks of securities composed of assets from multiple client accounts, so long as transaction
costs are shared equally and on a pro-rated basis between all accounts included in any such block. Block
trading allows for execution of equity trades at an average share price. In general, we do not favor any
account over another when aggregating orders, so long as aggregating is consistent with the IMA and
our policies. We maintain a trade aggregation and allocation policy, which is intended to ensure that
clients participating in aggregated trading are treated fairly and equitably over time.
When a decision is made to aggregate brokerage orders, we will first determine the number of shares or
26
face amount to be traded for all participating clients. If more than one price is paid for securities in an
aggregated transaction, each client in the aggregated transaction will typically receive the average price
paid for the securities in the same aggregate transaction on that day. If we are unable to fill an
aggregated transaction completely, but receive a partial fill of the aggregated transaction, we will normally
allocate the partially filled transaction to clients based on an equitable rotational system. Alphastar’s
Investment Committee reviews records of aggregated trades on a periodic basis and will modify the trade
aggregation and allocation policy as needed.
ITEM 13. REVIEW OF ACCOUNTS
A. Frequency and Nature of Periodic Reviews and Who Makes Those Reviews
Alphastar and its IARs review client accounts no less than annually to confirm the current investment
strategies are consistent with each client’s unique investment objectives, risk tolerance and financial
situation. Financial plans are reviewed at varying stages and frequencies based on the specific terms of
your Financial Planning Agreement.
B. Factors That Will Trigger a Non-Periodic Review of Client Accounts
In addition to periodic review, Alphastar may perform reviews as appropriate or otherwise required. These
reviews may be triggered by specific events, such as a change in your investment objectives, tax status,
financial situation, market developments and client request.
C. Content and Frequency of Regular Reports Provided to Clients
Clients are provided, at least quarterly, with transaction confirmation notices and regular written account
statements directly from the broker-dealer, custodian, or program sponsor for client accounts.
Upon request, Alphastar will provide you with a written periodic report summarizing account activity,
performance and/or Advisory Fees.
ITEM 14. CLIENT REFERRALS AND OTHER COMPENSATION
A. Economic Benefits Provided by Third Parties for Advice Rendered to Clients
As described above in Item 12, Brokerage Practices, we receive an economic benefit from Schwab in the
form of the support products and services made available to us and other independent investment
advisers whose clients maintain their accounts at Schwab. In addition, Schwab has also agreed to pay for
certain products and services for which we would otherwise have to pay once the value of our clients'
assets in accounts at Schwab reaches a certain size. In some cases, a recipient of such payments is an
affiliate of ours or another party, which has some pecuniary, financial or other interests in us (or in which
we have such an interest). You do not pay more for assets maintained at Schwab as a result of these
arrangements. However, we benefit from the arrangement because the cost of these services would
otherwise be borne directly by us. You should consider these conflicts of interest when selecting a
custodian. The products and services provided by Schwab, how they benefit us, and any related conflicts
of interest are described above (see Item 12—Brokerage Practices).
Alphastar may receive similar benefits from other broker-dealer/custodians who are on our Custodian List
such as access to software and related support, including duplicate statements, access to a trading desk
that is exclusive to institutional traders, and access to block trading which allows aggregation of securities
transactions. Alphastar may receive these benefits without cost because we render investment
management services to clients that maintain assets at the respective custodian, even though our clients
may not directly benefit from the same. In fulfilling our duties to our clients, we always endeavor to put
your interests first. You should be aware, however, that Alphastar’s receipt of economic benefits from a
broker-dealer/custodian creates a conflict of interest since these benefits may influence our choice of
broker-dealer/custodian over another that does not furnish similar benefits.
As also discussed in Item 5.E. and 10.C above, many Alphastar IARs are also licensed insurance agents
and certain IARs facilitate their insurance business using FIG or another unaffiliated IMO. Your IAR (and
27
FIG when applicable) will receive economic benefits from third parties when your IAR, acting in the
capacity of an insurance agent, sells insurance products and services to you. These benefits include, but
are not limited to, commission-based and other cash compensation, travel expenses, reimbursement for
marketing costs, training and education, and personal loans.
Clients should be aware that these benefits received by Alphastar and its IARs and FIG are a conflict of
interest. Please refer to Item 5 and Item 10 in this Brochure for additional disclosures related to
these conflicts.
B. Compensation to Non-Advisory Personnel for Client Referrals
From time to time, Alphastar enters into arrangements with unaffiliated referral sources or “promoters”, in
compliance with regulatory requirements. A promoter will typically receive a referral fee. Any such referral
fees paid to the promoter will not result in any additional charge to a referred client. However, this
arrangement presents a conflict of interest because the promoter is incentivized to refer clients to
Alphastar. We provide the referred client with a disclosure statement regarding the role of the promoter,
as well as related referral fees and conflicts of interest.
ITEM 15. CUSTODY
Alphastar does not maintain physical possession of client cash or securities; however, pursuant to Rule
206(4)-2 of the Advisers Act, Alphastar is deemed to have limited custody of client funds because we
have the authority and ability to debit our fees directly from certain clients’ accounts.
Alphastar is also deemed to have custody when a client establishes certain types of standard letters of
authorization (SLOAs) or other asset transfer authorization arrangements with their qualified custodian,
authorizing Alphastar to disburse funds to one or more third parties specifically designated by the client.
Alphastar relies on SEC staff guidance for firms with this type of custody, and is not subject to a surprise
annual audit by virtue of having custody. Alphastar confirms it meets the requirements of the 7- step test
as established by the SEC staff to avoid being subject to a surprise annual audit.
To mitigate any potential or actual conflicts of interests due to these arrangements, client account assets are
maintained with an independent, non-affiliated qualified custodian. You should receive at least quarterly
statements from the qualified custodian that holds and maintains your investment assets. Custodians do not
calculate the fees deducted for Alphastar’s investment management services; therefore, it is important for you
to carefully review your statements to verify the accuracy of the fee calculation, among other things. Contact
us if you do not receive statements at least quarterly and in a timely manner or believe there may be an error
in the statement or fee calculation.
ITEM 16. INVESTMENT DISCRETION
As described in Item 4, Alphastar provides discretionary and non-discretionary investment management
services. Discretionary authority must be documented before we act on your behalf, and this authority is
typically granted in the form of a limited power of attorney and documented when you sign your IMA or
ERISA Agreement. We typically receive full discretionary authority over investment advisory accounts,
which includes full authority with respect to the type and amount of securities to be bought or sold.
If you enter into a non-discretionary IMA or ERISA Agreement with our firm, we will obtain your approval
prior to the execution of any transactions for your account(s). You have an unrestricted right to decline to
implement any advice provided by our firm or your Advisor on a non-discretionary basis.
ITEM 17. VOTING CLIENT SECURITIES
Alphastar will not ask for, nor accept, voting authority for securities in your account(s). You will receive
proxies or other solicitations directly from the issuer of the security or the custodian. You should direct all
proxy questions to the issuer of the security with respect to which the proxy is received. Furthermore,
Alphastar will not advise or act on your behalf in any legal proceedings, including, but not limited to,
28
bankruptcies or class actions, involving investments held or previously held in your account.
ITEM 18. FINANCIAL INFORMATION
Alphastar does not require or solicit prepayment of fees six months or more in advance and, as a result,
we are not required to include a balance sheet for our most recent fiscal year with this Brochure. We have
never been the subject of a bankruptcy petition, nor do we have any financial condition that is reasonably
likely to impair our ability to meet contractual commitments to clients.
29