Overview
- Headquarters
- Ruston, LA
- Average Client Assets
- $2.7 million
- SEC CRD Number
- 112028
Fee Structure
Primary Fee Schedule (ADV PART 2A)
| Min | Max | Marginal Fee Rate |
|---|---|---|
| $0 | $500,000 | 1.25% |
| $500,001 | $1,000,000 | 1.00% |
| $1,000,001 | $2,000,000 | 0.90% |
| $2,000,001 | and above | 0.70% |
Minimum Annual Fee: $350
Illustrative Fee Rates
| Total Assets | Annual Fees | Average Fee Rate |
|---|---|---|
| $1 million | $11,250 | 1.12% |
| $5 million | $41,250 | 0.82% |
| $10 million | $76,250 | 0.76% |
| $50 million | $356,250 | 0.71% |
| $100 million | $706,250 | 0.71% |
Clients
- HNW Share of Firm Assets
- 42.26%
- Total Client Accounts
- 2,888
- Discretionary Accounts
- 2,888
Services Offered
Services: Financial Planning, Portfolio Management for Individuals, Portfolio Management for Institutional Clients, Pension Consulting
Regulatory Filings
Primary Brochure: ADV PART 2A (2026-03-23)
View Document Text
Item 1
Cover Page
Argent Advisors, Inc.
SEC File Number: 801 – 60187
ADV Part 2A, Firm Brochure
Dated: March 23, 2026
Contact: Carrie Brown, Chief Compliance Officer
500 East Reynolds Drive
Ruston, Louisiana 71270
www.argentadvisors.com
www.argentfinancial.com
www.ruston.argentadvisors.com
www.monroe.argentadvisors.com
This brochure provides information about the qualifications and business practices of Argent
Advisors, Inc. If you have any questions about the contents of this brochure, please contact us at
(318) 251-5800 or cbrown@argentadvisors.com The information in this brochure has not been
approved or verified by the United States Securities and Exchange Commission or by any state
securities authority.
Additional information about Argent Advisors, Inc. also is available on the SEC’s website at
www.adviserinfo.sec.gov.
References herein to Argent Advisors, Inc. as a “registered investment adviser” or any reference to
being “registered” does not imply a certain level of skill or training.
Item 2
Material Changes
Argent Advisors has moved its main office location to 500 Reynolds Drive, Ruston, Louisiana. There have
been no other material changes made to this Brochure since our most recent annual update filing made on
March 20, 2025.
Item 3
Table of Contents
Item 1 Cover Page .................................................................................................................................... 1
Item 2 Material Changes .......................................................................................................................... 2
Item 3
Table of Contents .......................................................................................................................... 2
Item 4 Advisory Business ........................................................................................................................ 3
Fees and Compensation ................................................................................................................ 9
Item 5
Performance-Based Fees and Side-by-Side Management .......................................................... 13
Item 6
Item 7
Types of Clients .......................................................................................................................... 13
Item 8 Methods of Analysis, Investment Strategies and Risk of Loss ................................................... 13
Item 9 Disciplinary Information ............................................................................................................ 17
Item 10 Other Financial Industry Activities and Affiliations .................................................................. 17
Item 11 Code of Ethics, Participation or Interest in Client Transactions and Personal Trading.............. 19
Item 12 Brokerage Practices .................................................................................................................... 21
Item 13 Review of Accounts .................................................................................................................... 23
Item 14 Client Referrals and Other Compensation .................................................................................. 23
Item 15 Custody ....................................................................................................................................... 23
Investment Discretion ................................................................................................................. 24
Item 16
Item 17 Voting Client Securities .............................................................................................................. 24
Item 18 Financial Information ................................................................................................................. 25
2
Item 4
Advisory Business
A. Argent Advisors, Inc. (the “Registrant”) is a corporation formed in January 1996 in the
state of Louisiana. The Registrant became registered as an investment adviser firm in April
2004 and became a registered Municipal Advisor in 2018. The Registrant is principally
owned by Argent Financial Group, Inc. Mike Jones is the Registrant’s President.
B.
INVESTMENT ADVISORY SERVICES
The Registrant provides discretionary investment advisory services on a fee basis. The
Registrant’s annual investment advisory fee is based upon a percentage (%) of the market
value of the assets placed under the Registrant’s management. When consistent with a
client’s stated investment objectives, Registrant may also allocate client’s investment
assets among one or more mutual fund asset allocation programs as fully described in Item
8 below.
Argent Trust Company (“ATC”), and Registrant are wholly owned subsidiaries of Argent
Financial Group. ATC may provide portfolio management services for advisory accounts
custodied at ATC as well as those accounts custodied elsewhere. In addition, Registrant
may utilize the services of other independent investment advisers pursuant to a sub-
advisory agreement between the Registrant and the independent investment adviser.
FINANCIAL PLANNING AND CONSULTING SERVICES (STAND-ALONE)
The Registrant provides financial planning and/or consulting services (including
investment and non-investment related matters, including estate planning, insurance
planning, etc.) on a stand-alone separate fee basis. Registrant’s planning and consulting
fees are negotiable depending upon the level and scope of the service(s) required and the
professional(s) rendering the service(s).
Prior to engaging the Registrant to provide planning or consulting services, clients are
generally required to enter into a Financial Planning and Consulting Agreement with
Registrant setting forth the terms and conditions of the engagement (including
termination), describing the scope of the services to be provided, and the portion of the fee
that is due from the client prior to Registrant commencing services.
If requested by the client, Registrant may recommend the services of other professionals
for implementation purposes, including certain of the Registrant’s representatives in their
individual capacities as registered representatives of LPL Financial Corporation (“LPL”)
and/or licensed insurance professionals. (See disclosures at Item 10.C. below). Clients are
under no obligation to engage the services of any such recommended professional. Clients
retains absolute discretion over all such implementation decisions and are free to accept or
reject any recommendation from the Registrant.
If a client engages an unaffiliated recommended professional, and a dispute arises
thereafter relative to such engagement, the client agrees to seek recourse exclusively from
and against the engaged professional. At all times, the engaged licensed professional, and
not Registrant, shall be responsible for the quality and competency of the services provided.
The preceding sentence shall not limit or waive any applicable rights under federal or state
law, including securities laws and fiduciary obligations that cannot be limited or waived.
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It remains the client’s responsibility to promptly notify the Registrant if there is ever any
change in their financial situation or investment objectives for the purpose of reviewing,
evaluating or revising Registrant’s previous recommendations and/or services.
RETIREMENT PLAN SERVICES
The Registrant also provides retirement plan consulting/management services, pursuant to
which it assists sponsors of self-directed retirement plans organized under the Employee
Retirement Security Act of 1974 (“ERISA”). The terms and conditions of the engagement
shall be set forth in a Retirement Plan Services Agreement between the Registrant and the
plan sponsor.
If the plan sponsor engages the Registrant in an ERISA Section 3(21) capacity, the
Registrant will assist with the selection and/or monitoring of investment options (generally
open-end mutual funds and exchange traded funds) from which plan participants shall
choose in self-directing the investments for their individual plan retirement accounts. If
the plan sponsor chooses to engage the Registrant in an ERISA Section 3(38) capacity,
Registrant may provide the same services as described above, but may also: create specific
asset allocation models that Registrant manages on a discretionary basis, which plan
participants may choose in managing their individual retirement account; and/or modify
the investment options made available to plan participants on a discretionary basis.
MISCELLANEOUS
Limitations of Financial Planning and Non-Investment Consulting/Implementation
Services. As indicated above, to the extent requested by a client, the Registrant may
provide financial planning and related consulting services regarding non-investment
related matters, such as estate planning, tax planning, insurance, etc.
insurance, etc.),
The Registrant does not serve as an attorney or accountant, and no portion of our services
should be construed as legal or accounting services. Accordingly, the Registrant does not
prepare estate planning documents or tax returns. To the extent requested by a client, we
may recommend the services of other professionals for certain non-investment
including
implementation purpose (i.e., attorneys, accountants,
representatives of Registrant in their separate individual capacities as representatives of
LPL and/or as licensed insurance agents. Clients are under no obligation to engage the
services of any such recommended professional. The client retains absolute discretion over
all such implementation decisions and is free to accept or reject any recommendation from
Registrant and/or its representatives.
If the client engages any recommended unaffiliated professional, and a dispute arises
thereafter relative to such engagement, the client agrees to seek recourse exclusively from
and against the engaged professional. At all times, the engaged licensed professional[s],
and not Registrant, shall be responsible for the quality and competency of the services
provided. The preceding sentence shall not limit or waive any applicable rights under
federal or state law, including securities laws and fiduciary obligations that cannot be
limited or waived.
Municipal Advisor. The Registrant is registered with the SEC and MSRB as a municipal
advisor. In such capacity the Registrant can provide consulting services to municipalities,
generally regarding municipal funding needs.
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Sub-Advisory Arrangement. The Registrant has entered into a sub-advisory agreements
with ATC and Orleans Capital Management (“Orleans”). ATC is an affiliated custodian
and trust company and Orleans is an affiliated registered investment advisor.
The Registrant has engaged ATC specifically to maintain the Managed Asset Portfolio the
Registrant makes available to its clients (See Item 8 Below). As a sub-advisor, ATC shall
have discretionary authority for the day-to-day management of the assets that are allocated
to it by the Registrant. ATC shall continue in such capacity until the arrangement is
terminated or modified by the Registrant. The Registrant shall pay a portion of the
investment advisory fee received for these allocated assets to the sub-advisor for its sub-
advisory services.
Retirement Plan Rollovers – No Obligation / Conflict of Interest. A client or
prospective client leaving an employer typically has four options regarding an existing
retirement plan (and may engage in a combination of these options): (i) leave the money in
the former employer’s plan, if permitted, (ii) roll over the assets to the new employer’s
plan, if one is available and rollovers are permitted, (iii) roll over to an Individual
Retirement Account (“IRA”), or (iv) cash out the account value (which could, depending
upon the client’s age, result in adverse tax consequences). If the Registrant provides a
recommendation as to whether a client should engage in rollover or not, the Registrant is
acting as an ERISA fiduciary by making such recommendation. Furthermore, if the
Registrant recommends that a client roll over their retirement plan assets into an account
to be managed by the Registrant, such a recommendation creates a conflict of interest if
the Registrant will earn new (or increase its current) compensation as a result of the
rollover. If Registrant provides a recommendation as to whether a client should engage in
a rollover or not, Registrant is acting as a fiduciary within the meaning of Title I of the
Employee Retirement Income Security Act and/or the Internal Revenue Code, as
applicable, which are laws governing retirement accounts. No client is under any obligation
to roll over retirement plan assets to an account managed by Registrant, whether it is from
an employer’s plan or an existing IRA.
Use of Mutual and Exchange Traded Funds. Most mutual funds and exchange traded
funds are available directly to the public. Therefore, a prospective client can obtain many
of the funds that may be utilized by Registrant independent of engaging Registrant as an
investment advisor. However, if a prospective client determines to do so, they will not
receive Registrant’s initial and ongoing investment advisory services. In addition to
Registrant’s investment advisory fee described below, and transaction and/or custodial fees
discussed below, clients will also incur, relative to all mutual fund and exchange traded
fund purchases, charges imposed at the fund level (e.g., management fees and other fund
expenses).
Independent Managers. The Registrant may allocate a portion of the client’s investment
assets among unaffiliated independent investment managers in accordance with the client’s
designated investment objective(s). In such situations, the Independent Manager[s] shall
have day-to-day responsibility for the active discretionary management of the allocated
assets, including, to the extent applicable, proxy voting responsibility. Registrant shall
continue to render investment supervisory services to the client relative to the ongoing
monitoring and review of account performance, asset allocation and client investment
objectives. Factors that Registrant shall consider in recommending Independent
Manager[s] include the client’s designated investment objective(s), management style,
performance, reputation, financial strength, reporting, pricing, and research. The
5
investment management fee charged by the Independent Manager[s] is separate from, and
in addition to, Registrant’s investment advisory fee disclosed at Item 5 below.
Cash Sweep Accounts. Certain account custodians can require that cash proceeds from
account transactions or new deposits, be swept to and/or initially maintained in a
specific custodian designated sweep account. The yield on the sweep account will
generally be lower than those available for other money market accounts. When this
occurs, to help mitigate the corresponding yield dispersion Registrant shall (usually within
30 days thereafter) generally (with exceptions) purchase a higher yielding money market
fund (or other type security) available on the custodian’s platform, unless Registrant
reasonably anticipates that it will utilize the cash proceeds during the subsequent 30-day
period to purchase additional investments for the client’s account. Exceptions and/or
modifications can and will occur with respect to all or a portion of the cash balances for
various reasons, including, but not limited to the amount of dispersion between the sweep
account and a money market fund, the size of the cash balance, an indication from the client
of an imminent need for such cash, or the client has a demonstrated history of writing
checks from the account.
The above does not apply to the cash component maintained within a Registrant actively
managed investment strategy (the cash balances for which shall generally remain in the
custodian designated cash sweep account), an indication from the client of a need for access
to such cash, assets allocated to an unaffiliated investment manager and cash balances
maintained for fee billing purposes.
The client shall remain exclusively responsible for yield dispersion/cash balance decisions
and corresponding transactions for cash balances maintained in any Registrant unmanaged
accounts.
Portfolio Activity. Registrant has a fiduciary duty to provide services consistent with the
client’s best interest. As part of its investment advisory services, Registrant will review
client portfolios on an ongoing basis to determine if any changes are necessary based upon
various factors, including, but not limited to, investment performance, fund manager
tenure, style drift, account additions/withdrawals, and/or a change in the client’s
investment objective. Based upon these factors, there may be extended periods of time
when Registrant determines that changes to a client’s portfolio are neither necessary nor
prudent. Of course, as indicated below, there can be no assurance that investment decisions
made by Registrant will be profitable or equal any specific performance level(s). Clients
nonetheless remain subject to the fees described in Item 5 below during periods of account
inactivity.
Cash Positions. Registrant continues to treat cash as an asset class. As such, unless
determined to the contrary by Registrant, all cash positions (money markets, etc.) shall
continue to be included as part of assets under management for purposes of calculating
Registrant’s advisory fee. At any specific point in time, depending upon perceived or
anticipated market conditions/events (there being no guarantee that such anticipated market
conditions/events will occur), Registrant may maintain cash positions for defensive
purposes. In addition, while assets are maintained in cash, such amounts could miss market
advances. Depending upon current yields, at any point in time, Registrant’s advisory fee
could exceed the interest paid by the client’s money market fund.
6
Interval Funds/Risks and Limitations. Where appropriate, Registrant may utilize
interval funds (and other types of securities that could pose additional risks, including lack
of liquidity and restrictions on withdrawals). An interval fund is a non-traditional type
of closed-end mutual fund that periodically offers to buy back a percentage of outstanding
shares from shareholders. Investments in an interval fund involve additional risk, including
lack of liquidity and restrictions on withdrawals.
During any time periods outside of the specified repurchase offer window(s), investors will
be unable to sell their shares of the interval fund. There is no assurance that an investor
will be able to tender shares when or in the amount desired. There can also be situations
where an interval fund has a limited amount of capacity to repurchase shares, and may not
be able to fulfill all purchase orders. In addition, the eventual sale price for the interval
fund could be less than the interval fund value on the date that the sale was requested.
While an internal fund periodically offers to repurchase a portion of its securities, there is
no guarantee that investors may sell their shares at any given time or in the desired amount.
As interval funds can expose investors to liquidity risk, investors should consider interval
fund shares to be an illiquid investment. Typically, the interval funds are not listed on any
securities exchange and are not publicly traded. Thus, there is no secondary market for the
fund’s shares.
Because these types of investments involve certain additional risk, these funds will only be
utilized when consistent with a client’s investment objectives, individual situation,
suitability, tolerance for risk and liquidity needs. Investment should be avoided where an
investor has a short-term investing horizon and/or cannot bear the loss of some, or all, of
the investment. There can be no assurance that an interval fund investment will prove
profitable or successful. In light of these enhanced risks, a client may direct Registrant, in
writing, not to purchase interval funds for the client’s account.
Direct Indexing. For certain clients, the Registrant, via its engagement of a sub-adviser,
may employ an investment strategy referred to as Direct Indexing, a strategy that seeks to
replicate an existing stock index, like the S&P 500, through direct ownership of individual
stocks. Direct Indexing allows for portfolio customization and adjusting exposure to
specific stocks or sectors. It can also provide a tax-loss harvesting benefit, which may help
reduce tax bills by offsetting capital gains with losses from other positions.
Client Obligations. In performing its services, Registrant shall not be required to verify
any information received from the client or from the client’s other professionals, and is
expressly authorized to rely thereon. Moreover, each client is advised that it remains their
responsibility to promptly notify the Registrant if there is ever any change in their financial
situation or investment objectives for the purpose of reviewing, evaluating or revising
Registrant’s previous recommendations and/or services.
Artificial Intelligence. The Registrant may use certain Artificial Intelligence (“AI”) tools
in connection with its investment advisory services. The Registrant has adopted an AI
Policy that governs the appropriate use of AI tools to ensure that the Registrant and its
employees abide by their fiduciary duty and comply with all applicable regulations. AI
tools are not used by the Registrant as a substitute for professional judgment by the
Registrant or its employees, and all AI generated output is reviewed by the Registrant for
accuracy. All investment decisions and recommendations are made and approved by the
Registrant. The use of AI tools does not guarantee the accuracy of analyses or the success
7
of any investment strategy. Clients should not assume that reliance on AI tools results in
better performance or reduces risk. AI tools involve limitations and risks that the Registrant
monitors and manages. These risks include, but are not limited to, data security concerns,
potential inaccuracies, and possible algorithmic biases. To mitigate these risks, the
Registrant has implemented controls such as pre-approval requirements for AI tools,
restrictions on providing nonpublic personal information to public AI systems, vendor due
diligence, review of AI-generated materials, and employee training on appropriate AI
usage.
Cybersecurity Risk. The information technology systems and networks that Registrant
and its third-party service providers use to provide services to Registrant’s clients employ
various controls that are designed to prevent cybersecurity incidents stemming from
intentional or unintentional actions that could cause significant interruptions in Registrant’s
operations and/or result in the unauthorized acquisition or use of clients’ confidential or
non-public personal information. Clients and Registrant are nonetheless subject to the risk
of cybersecurity incidents that could ultimately cause them to incur financial losses and/or
other adverse consequences. Although the Registrant has established processes to reduce
the risk of cybersecurity incidents, there is no guarantee that these efforts will always be
successful, especially considering that the Registrant does not control the cybersecurity
measures and policies employed by third-party service providers, issuers of securities,
broker-dealers, qualified custodians, governmental and other regulatory authorities,
exchanges and other financial market operators and providers.
Client Privacy and Confidentiality. The Registrant maintains policies and procedures
designed to help protect the confidentiality and security of client nonpublic personal
information (“NPPI”). NPPI includes, but is not limited to, social security numbers, credit
or debit card numbers, state identification card numbers, driver’s license number and
account numbers. The Registrant maintains administrative, technical, and physical
safeguards designed to protect such information from unauthorized access, use, loss, or
destruction. These safeguards include controls relating to data access, information security,
and incident response, and are reviewed to address changes in risk and business. Client
information may be disclosed in response to regulatory requests, legal obligations, or as
otherwise permitted by law, and any such disclosure is made in accordance with applicable
privacy and confidentiality requirements.
The Registrant may engage non-affiliated service providers in connection with providing
advisory services, and such providers may have access to client NPPI, as necessary, to
perform their functions. The Registrant confirms that service providers maintain
safeguards designed to protect client information from unauthorized access or use and
provide notice to the Registrant in the event of a cybersecurity incident involving client
information maintained by the service provider. While the Registrant maintains policies
and procedures designed to protect client information, such measures cannot eliminate all
risk. The Registrant will notify clients in the event of a data breach involving their NPPI
as may be required by applicable state and federal laws.
Disclosure Brochure. A copy of the Registrant’s written Brochure as set forth on Part 2A
of Form ADV as well as a copy of the Registrant’s Client Relationship Summary as set
forth on Form CRS shall be provided to each client prior to, or contemporaneously with,
the execution of the Investment Advisory Agreement or Financial Planning and Consulting
Agreement.
8
to providing
investment advisory services, an
C. The Registrant shall provide investment advisory services specific to the needs of each
client. Prior
investment adviser
representative will ascertain each client’s investment objective(s). Thereafter, the
Registrant shall allocate and/or recommend that the client allocate investment assets
consistent with the designated investment objective(s). The client may, at any time, impose
reasonable restrictions, in writing, on the Registrant’s services.
D. The Registrant does not participate in a wrap fee program.
E. As of December 31, 2025, the Registrant had $1,713,265,623 in assets under management
on a discretionary basis.
Item 5
Fees and Compensation
A.
INVESTMENT ADVISORY SERVICES
The Registrant provides discretionary investment advisory services on a fee basis. The
Registrant’s annual investment advisory fee is negotiable and may vary depending upon
various objective and subjective factors, but is generally charged according to the following
fee schedule*:
Account Type
Assets Under Management
Annual Fee
500,000
First
Next
500,000
Next 1,000,000
Over 2,000,000
1.25%
1.00%
0.90%
0.70%
Standard Portfolio Management:
MAP Managed, Retirement Builder,
Prime/Prime Plus, Dividend Focus,
and Individually Managed
Accounts
Dynamic Asset Models:
First 1,000,000
Over 1,000,000
1.50%
1.25%
Plus $20 per month operations fee
Prime Dynamic:
First 1,000,000
Over 1,000,000
1.50%
1.25%
Public Funds Management:
0.20%
0.175%
0.15%
First 10,000,000
Next 10,000,000
Over 20,000,000
Over 25,000,000
Negotiated
American Funds – Active Portfolio
First 500,000
Next 500,000
Next 500,000
Over 2,000,000
1.00%
0.90%
0.80%
0.50%
Passive Portfolio
All
0.50%
9
The Registrant’s investment advisory fee is negotiable at Registrant’s discretion,
depending upon objective and subjective factors including but not limited to: the amount
of assets to be managed; portfolio composition; the scope and complexity of the
engagement; the anticipated number of meetings and servicing needs; related accounts;
future earning capacity; anticipated future additional assets; the professional(s) rendering
the service(s); prior relationships with the Registrant and/or its representatives, and
negotiations with the client. As a result of these factors, similarly situated clients could pay
different fees, the services to be provided by the Registrant to any particular client could
be available from other advisers at lower fees, and certain clients may have fees different
than those specifically set forth above.
Accounts custodied at ATC are subject to a $240 base fee. ATC reserves the right to charge
reasonable fees for services, duties and responsibilities undertaken in connection with
Public Funds Management. Additional fees of up to $300.00 per hour may be charged.
Accounts custodied at Fidelity - $60 annual base fee may be charged.
The Registrant may recommend certain clients open accounts at American Funds for the
sole purpose of holding American Fund funds. The recommendation to open these accounts
shall generally be limited to clients with less than $100,000 in assets under management or
those clients already holding American Fund funds.
*Please refer to Item 5.C. below with respect to additional service fees and charges that
clients incur in addition to the investment advisory fees generally described above.
Custom Service Fees
IRA’s - $50.00 annual maintenance and 5498 reporting fee (ATC only)
$75.00 Calculation of required minimum distribution (RMD) (ATC only)
Unique Assets – (real estate, closely held companies, etc.) a setup fee and annual
maintenance fee will apply. Annual out-of-pocket expenses and appraisal fees may also
apply. Please contact our office for details.
Other Services – such as ongoing retirement or financial planning, budget assistance, bill
paying, special requests, etc. can be performed by your Advisor. These additional services
may affect the rates listed in the basic fee schedule above or may be billed at a rate of $150
per hour.
Argent Trust Company, our affiliated custodian, receives service fees of up to 25 basis
points (one quarter of 1 percent) on money market and select mutual fund balances. ATC
custody fees are included in the pricing above.
Trading Fees
Trading fees vary by custodian, please ask your Advisor for specific trading information.
Although Registrant allocates client assets consistent with the client’s designated
investment objective, the fact that the Registrant earns a higher fee for certain account types
as referenced in the above fee schedule, is a conflict of interest since the Registrant has an
economic incentive to recommend a higher fee-paying type account. The Registrant’s
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Chief Compliance Officer, Carrie Brown, remains available to address any questions that
a client or prospective client may have regarding this conflict of interest.
Additional Performance Measurement Charge. In addition to the above fees/charges,
all clients will incur the same fixed monthly charge of $5 to reimburse the Registrant for
the costs of Black Diamond performance measurement technology, regardless of the size
of the account. Therefore, smaller accounts will be disproportionately affected.
FINANCIAL PLANNING AND CONSULTING SERVICES (STAND-ALONE)
The Registrant provides financial planning and/or consulting services (including
investment and non-investment related matters, including estate planning, insurance
planning, etc.) on a stand-alone fee basis. Registrant’s planning and consulting fees are
negotiable, but are generally $150 on an hourly rate basis or between $1,000 and $5,000
on a fixed fee basis, depending upon the level and scope of the service(s) required and the
professional(s) rendering the service(s).
RETIREMENT PLAN SERVICES
The terms and conditions of the Registrant’s retirement plan consulting services shall
generally be set forth in a Retirement Plan Services Agreement between the Registrant and
the plan sponsor. Registrant’s negotiable retirement plan consulting fees generally range
between 0.20% and 0.80% of the value of plan assets under advisement, depending upon
the level and scope of the service(s) required and the professional(s) rendering the
service(s).
B. Clients may elect to have the Registrant’s advisory fees deducted from their custodial
account. Both Registrant’s Investment Advisory Agreement and the custodial/clearing
agreement may authorize the custodian to debit the account for the amount of the
Registrant’s investment advisory fee and to directly remit that management fee to the
Registrant in compliance with regulatory procedures. In the limited event that the
Registrant bills the client directly, payment is due upon receipt of the Registrant’s invoice.
The Registrant shall deduct fees and/or bill clients monthly in arrears based upon the
market value of the assets on the last business day of the previous month.
C. The Registrant may recommend particular broker-dealers and/or custodians for client
investment management assets, including ATC, an affiliated trust company (See Item
10.C.5 below) and/or Fidelity Investments (“Fidelity”). Broker-dealers such as ATC and
Fidelity charge brokerage commissions and/or transaction fees for effecting certain
securities transactions. Clients will incur, in addition to Registrant’s investment
management fee, brokerage commissions and/or transaction fees, and, relative to all mutual
fund and exchange traded fund purchases, charges imposed at the fund level (e.g.,
management fees and other fund expenses). When beneficial to the client, individual debt
and/or equity transactions may be affected through broker-dealers with whom Registrant
has entered into arrangements for prime brokerage clearing services.
Accounts custodied at Fidelity are subject to a $60 annual base fee.
With respect to Individual Retirement Accounts, the Registrant charges an annual fee of
$50.00 for account maintenance and Form 5498 reporting, an annual fee of $75.00 for
calculation of required minimum distribution amounts; an annual fee of $250 for unique
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asset set up, monitoring, and appraisal evaluation; and a $25.00 charge for every outgoing
wire transfer request.
For those clients who elect to custody their investment management assets with ATC, ATC
shall receive custodial fees, per trade transaction fees, rebates and a shareholder services
fee. ATC and Registrant are wholly owned subsidiaries of Argent Financial Group. (See
Item 10.C below). The recommendation that a client custody their investment management
assets with ATC presents a material conflict of interest, as ATC, an affiliated entity receives
custodial fees, per trade transaction fees, rebates and a shareholder services fee.
Registrant’s related persons may indirectly benefit from the payment of these fees to ATC.
This indirect benefit may provide an incentive to recommend ATC as a custodian based on
economic benefits, rather than on a particular client’s need. No client is under any
obligation to engage ATC as their account custodian. Clients are reminded that they may
engage other, non-affiliated account custodians.
D. Registrant’s annual investment advisory fee shall be prorated and paid monthly, in arrears,
based upon the market value of the assets on the last business day of the previous month.
The Registrant generally requires an annual minimum fee of $350 for accounts custodied
at ATC. The Registrant, in its sole discretion, may charge a lesser investment management
fee and/or waive or reduce its minimum fees requirement based upon certain criteria (i.e.,
anticipated future earning capacity, anticipated future additional assets, dollar amount of
assets to be managed, related accounts, account composition, competition negotiations
with client, etc.).
As result of the above, similarly situated clients could pay different fees. In addition,
similar advisory services may be available from other investment advisers for similar or
lower fees.
The Investment Advisory Agreement between the Registrant and the client will continue in
effect until terminated by either party by written notice in accordance with the terms of the
Investment Advisory Agreement. Upon termination, the client shall remain responsible for
payment for all services rendered by the Registrant prior to the date of termination.
E. Commission Transactions. In the event that the client desires, the client can engage
certain of the Registrant’s representatives, in their individual capacities as registered
representatives of LPL Financial Corporation (“LPL”), an SEC registered and FINRA
member broker-dealer, to implement investment recommendations on a commission basis.
In the event the client chooses to purchase investment products through LPL, LPL will
charge brokerage commissions to effect securities transactions, a portion of which
commissions LPL shall pay to Registrant’s representatives, as applicable. The brokerage
commissions charged by LPL may be higher or lower than those charged by other broker-
dealers. In addition, LPL, relative to commission mutual fund purchases, may also receive
additional ongoing 12b-1 trailing commission compensation directly from the mutual fund
company during the period that the client maintains the mutual fund investment.
1. Conflict of Interest: The recommendation that a client purchase a commission
product from LPL presents a conflict of interest, as the receipt of commissions may
provide an incentive to recommend investment products based on commissions
received, rather than on a particular client’s need. No client is under any obligation
to purchase any commission products from LPL.
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2. Clients may purchase investment products recommended by Registrant through
other, non-affiliated broker dealers or agents.
3. The Registrant does not receive more than 50% of its revenue from advisory clients
as a result of commissions or other compensation for the sale of investment
products the Registrant recommends to its clients.
4. When Registrant’s representatives sell an investment product on a commission
basis, the Registrant does not charge an advisory fee in addition to the commissions
paid by the client for such product. When providing services on an advisory fee
basis,
the Registrant’s representatives do not also receive commission
compensation for such advisory services. However, a client may engage the
Registrant to provide investment management services on an advisory fee basis
and separate from such advisory services purchase an investment product from
Registrant’s representatives on a separate commission basis.
Item 6
Performance-Based Fees and Side-by-Side Management
Neither the Registrant nor any supervised person of the Registrant accepts performance-
based fees.
Item 7
Types of Clients
The Registrant’s clients shall generally include individuals, business entities, trusts, estates,
charitable organizations and government municipalities.
Item 8
Methods of Analysis, Investment Strategies and Risk of Loss
A. The Registrant shall utilize the following methods of security analysis:
Charting - (analysis performed using patterns to identify current trends and trend
reversals to forecast the direction of prices)
Fundamental - (analysis performed on historical and present data, with the goal of
making financial forecasts)
Technical – (analysis performed on historical and present data, focusing on price
and trade volume, to forecast the direction of prices)
Cyclical – (analysis performed on historical relationships between price and
market trends, to forecast the direction of prices)
The Registrant shall utilize the following investment strategies when implementing
investment advice given to clients:
Long Term Purchases (securities held at least a year)
Short Term Purchases (securities sold within a year)
Trading (securities sold within thirty (30) days)
Investment Risk. Investing in securities involves risk of loss that clients should be
prepared to bear. Different types of investments involve varying degrees of risk, and it
should not be assumed that future performance of any specific investment or investment
13
strategy (including the investments and/or investment strategies recommended or
undertaken by the Registrant) will be profitable or equal any specific performance level(s).
B. The Registrant’s methods of analysis and investment strategies do not present any
significant or unusual risks.
However, every method of analysis has its own inherent risks. To perform an accurate
market analysis the Registrant must have access to current/new market information. The
Registrant has no control over the dissemination rate of market information; therefore,
unbeknownst to the Registrant, certain analyses may be compiled with outdated market
information, severely limiting the value of the Registrant’s analysis. Furthermore, an
accurate market analysis can only produce a forecast of the direction of market values.
There can be no assurances that a forecasted change in market value will materialize into
actionable and/or profitable investment opportunities.
The Registrant’s primary investment strategies - Long Term Purchases, Short Term
Purchases, and Trading - are fundamental investment strategies. However, every
investment strategy has its own inherent risks and limitations. For example, longer term
investment strategies require a longer investment time period to allow for the strategy to
potentially develop. Shorter term investment strategies require a shorter investment time
period to potentially develop but, as a result of more frequent trading, may incur higher
transactional costs when compared to a longer term investment strategy. Trading, an
investment strategy that requires the purchase and sale of securities within a thirty (30) day
investment time period, involves a very short investment time period but will incur higher
transaction costs when compared to a short term investment strategy and substantially
higher transaction costs than a longer term investment strategy.
Covered Call Writing.
Covered call writing is the sale of in-, at-, or out-of-the-money call options against a long
security position held in a client portfolio. This type of transaction is intended to generate
income. It also serves to create partial downside protection in the event the security position
declines in value. Income is received from the proceeds of the option sale. Such income
may be reduced or lost to the extent it is determined to buy back the option position before
its expiration. There can be no assurance that the security will not be called away by the
option buyer, which will result in the client (option writer) to lose ownership in the security
and incur potential unintended tax consequences. Covered call strategies are generally
better suited for positions with lower price volatility.
C. Currently, the Registrant primarily allocates client investment assets among various
individual equity and fixed income securities, mutual funds and/or exchange traded funds
on a discretionary basis in accordance with the client’s designated investment objective(s).
Registrant may allocate investment management assets of its client accounts, on a
discretionary basis, among one or more mutual fund asset allocation programs. The mutual
fund asset allocation programs comply with the requirements of Rule 3a-4 of the
Investment Company Act of 1940. Rule 3a-4 provides similarly managed investment
programs, with a non-exclusive safe harbor from the definition of an investment company.
In accordance with Rule 3a-4, the following disclosure is specifically applicable to
Registrant’s management of client assets:
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1. Initial Interview – at the opening of the account, the Registrant, through its designated
representatives, shall obtain from the client information sufficient to determine the client’s
financial situation and investment objectives;
2. Individual Treatment – the client’s account is managed on the basis of the client’s
financial situation and investment objectives;
3. Quarterly Notice – at least quarterly the Registrant shall notify the client to advise the
Registrant whether the client’s financial situation or investment objectives have changed,
or if the client wants to impose and/or modify any reasonable restrictions on the
management of his/her/its account;
4. Annual Contact – at least annually, the Registrant shall contact the client to determine
whether the client’s financial situation or investment objectives have changed, or if the
client wants to impose and/or modify any reasonable restrictions on the management of
his/her/its account.
5. Consultation Available – the Registrant shall be reasonably available to consult with
the client relative to the status of the client’s account;
6. Quarterly Statement – the client shall be provided with a quarterly report for the
account for the preceding period;
7. Ability to Impose Restrictions – the client shall have the ability to impose reasonable
restrictions on the management of the account, including the ability to instruct the
Registrant not to purchase certain mutual funds;
8. No Pooling – the client’s beneficial interest in a security does not represent an
undivided interest in all the securities held by the custodian, but rather represents a direct
and beneficial interest in the securities which comprise the client’s account;
9. Separate Account - a separate account is maintained for the client with the Custodian;
and
10. Ownership – each client retains indicia of ownership of the account (e. g. right to
withdraw securities or cash, exercise or delegate proxy voting, and receive transaction
confirmations).
The Registrant believes that its annual investment management fee is reasonable in relation
to: (1) the advisory services provided under the Investment Advisory Agreement; and (2)
the fees charged by other investment advisers offering similar services/programs.
However, Registrant’s annual investment management fee may be higher than that charged
by other investment advisers offering similar services/programs. In addition to Registrant’s
annual investment management fee, the client will also incur charges imposed directly at
the mutual and exchange traded fund level (e.g., management fees and other fund
expenses). Registrant’s investment programs may involve above-average portfolio
turnover which could negatively impact upon the net after-tax gain experienced by an
individual client in a taxable account.
These allocation models include the following:
Argent Advisors Standard Portfolio Management Portfolios
Retirement Builder
Retirement Builder portfolios offer more diversified asset allocation to meet client
objectives. Stock, bond, ETF, mutual fund, and cash positions will be allocated based on
market and economic conditions. Additional asset classes including commodities, real
estate and managed futures may be used to fully diversify Retirement Builder portfolio.
The portfolios will also use mutual funds that give the managers of those funds more
flexibility in making asset allocation calls.
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Prime ETF – The theory behind PRIME ETF is that participation in the stock and bond
market should be made through a disciplined, diversified approach. The model mainly uses
non-commission indexed ETFs to meet its objectives. Clients select from six different
PRIME ETF models based on their return objectives and risk attitudes. The Registrant uses
generally Passive Asset Allocation to adjust the percentages of the client’s holdings based
on market conditions. This process spreads investor dollars between several different asset
types. The Registrant may under or over-weight asset classes based on market outlook.
PRIME – The theory behind PRIME is that participation in the stock and bond market
should be made through a disciplined, diversified approach. The model uses mutual funds
and ETFs to meet its objectives. Clients select from different PRIME models based on their
return objectives and risk attitudes. The Registrant uses Active Asset Allocation to adjust
the percentages of the client’s holdings based on market conditions. This process spreads
investor dollars between several different asset types. The Registrant may under or over-
weight asset classes based on market outlook.
Managed Asset Portfolio (“MAP”) – MAP employs top-performing no-load (or load
waived) funds, diversification and asset allocation to provide clients active market
participation in good markets and a less volatile portfolio in down markets. Clients in MAP
can select from six different models as determined by risk attitudes and return objectives.
Models range from all income to all equity mutual funds. Through asset allocation, the
percentages of holdings are adjusted, based on market conditions. The process of asset
allocation will spread investor dollars between several different asset classes and may be
overweight or underweight based on market outlook. MAP models are managed by ATC.
(See Item 10.C below)
Dividend Focus - For many years now Morningstar has provided research on dividend
paying stocks. Argent Advisors has chosen to subscribe to their research and use their
recommendations as a starting point and primary buy list to build a dividend model built
around the concept of dividend investing. Dividend Focus I will be utilized for retail
fiduciary accounts which seek high quality stocks that pay attractive, reliable, and growing
cash dividends. This model will exist for accounts that can hold at least 25 to 35 stocks. In
order to maintain a balance among industry sectors and allocate some funds internationally,
a small number of the holdings in this model will come from our own fundamental research.
Core Equity – Core is a Portfolio of large cap, blue chips stocks. It consists of around 35
diversified holdings which are predominantly US based companies with stronger balance
sheets. The stocks selected come from a disciplined process analyzing stocks
fundamentally, quantitatively, and technically. Some overweighting and underweighting
of sectors will occur based on valuation and anticipated economic conditions. Cash
positions will generally be less than 5 percent.
Fixed Income Only Fund Models - These models will utilize highly rated bond funds and
some bond-like alternative funds to generate maximum income with low volatility. The
funds will be chosen based on the rigorous screening criteria employed by Argent
Advisors. Income investors are very conservative and require maximum income from
their investments. Volatility will come from changes in bond prices due to interest rate
fluctuations, effects of inflation, etc. The Income Only - Total Return model will be a
traditional bond portfolio of 70% Investment Grade and 30% Alternative allocation. The
16
Income Only - Safety of Principal model will be a short duration model designed to offer
a higher yield than Bank CD's but with very low volatility.
Individual Managed Portfolio – On occasion, some portfolios will use assets outside of
the models listed above. These assets will generally be used to obtain specific portfolio
needs and objectives, such as high income, tax free, etc. The securities will be selected
from our Buy List.
Argent Advisors Dynamic Asset Allocation Models
The Registrant primarily serves individual/retail investors. By definition, individual
investors have shorter time frames in which to accomplish their investment goals. These
time horizons are considerably shorter than those of institutional investors. To
accommodate the enhanced sensitivity to risk that accompanies shorter investment time
horizons, the Registrant offers dynamic asset allocation programs. While active
management tends to make some adjustments in securities holdings based on
macro-economic conditions, dynamic portfolio management seeks to add more layers with
the intention to reduce volatility. The Registrant offers multiple dynamic asset allocation
models seeking to maintain appropriate asset allocation, based on investment objectives,
while reducing overall risk.
The term dynamic can connote different meanings. The Registrant differentiates active
from dynamic investment management in two distinct ways. The first discipline which we
employ is to analyze major asset classes like stocks, bonds, and cash and increase or reduce
allocations to those areas based on global macro-economic conditions and fundamental
analysis. The second discipline utilized is to employ hedging techniques.
Item 9
Disciplinary Information
The Registrant has not been the subject of any disciplinary actions.
Item 10
Other Financial Industry Activities and Affiliations
A. As disclosed above in Item 5.E, certain of Registrant’s representatives are also registered
representatives of LPL Financial Corporation (“LPL”), an SEC registered and FINRA
member broker-dealer.
B. Neither the Registrant, nor its representatives, are registered or have an application pending
to register, as a futures commission merchant, commodity pool operator, a commodity
trading advisor, or a representative of the foregoing.
C. Registered Representatives of LPL. As disclosed above in Item 5.E, certain of
Registrant’s representatives, are registered representatives of LPL, an SEC Registered and
FINRA member broker-dealer. Clients may choose to engage Barry Guinn, Stephen R.
Braddock, Trey Curtis and/or Kathy Easley in their individual capacities as registered
representatives of LPL, to implement investment recommendations on a commission basis.
Affiliated Investment Companies. Argent Financial Group, the Registrant’s principal
owner, is also the sole owner of Argent Fiduciary Consulting Services, LLC (provides
consulting and compliance services to trust companies and registered investment advisers),
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Argent Retirement Plan Advisors, LLC (affiliated SEC registered investment adviser firm),
Argent Trust Company, Argent Institutional Trust, and Argent Trust Company (an
Oklahoma Trust Company), Argent Insurance Services, LLC (insurance), Argent
Insurance, LLC (insurance), Argent Mineral Management, LLC (oil and gas, lease
management, etc.), Argent Advisors Leasing Services, LLC (an employment leasing
company) and Ameritrust Investment Advisers Inc. (an Oklahoma state registered
investment advisory firm) (See below concerning Argent Trust Company). Argent
Financial Group owns 100% of Argent Wealth, LLC, formerly known as Pinnacle Wealth,
LLC and Highland Capital Management, LLC (each an SEC registered investment
advisor). There may be instances when portfolio managers may purchase municipal bonds
for advisory accounts in issues where Institutional Services (a department of Argent Trust)
serves as trustee and / or paying agent /registrar.
In certain circumstances, Registrant’s Associated Persons may refer clients to entities
owned by Argent Financial Group, including those referenced in the immediately
preceding paragraph. Those entities may provide services to the client, which are not
investment related.
The recommendation that a client utilize the services of the above referenced affiliated
entities presents a material conflict of interest, as the associated person making the referral
to any of the above entities can receive referral fees from that affiliated entity. In addition,
affiliated entities may enter into a referral agreement with Registrant. In so doing, the
affiliated entity making the referral can receive referral fees from the Registrant. Clients
are under no obligation to engage the services of such affiliated entities.
The Registrant’s Chief Compliance Officer, Carrie Brown, remains available to address
any questions that a client or prospective client may have regarding the above conflict of
interest.
Orleans Capital Management. Argent Financial Group, the Registrant’s principal owner,
owns Orleans Capital Management (“Orleans”), an affiliated SEC registered investment
advisor firm. As noted above, the Registrant has engaged Orleans in a sub-advisory
capacity to manage certain client assets. When providing sub-advisory services on behalf
of the Registrant, Orleans shall receive compensation from the Registrant based upon the
terms of the sub-advisory agreement. The Registrant has an incentive to use the sub-
advisory services provided by Orleans based upon the affiliation between the entities. No
client is under any obligation to authorize the services of use of Orleans’ sub-advisory
services.
Heritage Capital Management, Inc. Registrant’s associated person, Dean Mailhes is also
President and owner of Heritage Capital Management, an investment advisory firm
registered with the State of Louisiana. Additionally, Vaughn Antley is an investment
advisor representative with Heritage Capital Management, Inc.
Argent Trust Company. As previously stated, ATC and the Registrant are both wholly
owned subsidiaries of Argent Financial Group. Registrant may recommend that clients
custody assets with ATC. The Registrant is not operationally independent of ATC, the
affiliated custodian. ATC maintains a segregated account for each account it custodies.
The Registrant has developed and implemented policies and procedures to minimize risks
to client accounts. An independent auditing firm will conduct an annual surprise
18
examination to verify client funds and securities. Moreover, ATC is subject to an annual
audit, which is conducted by an independent auditing firm.
Certain of ATC’s employees may also be employed with Registrant. If the client
determines to utilize ATC for custody, Registrant may purchase through ATC certain
mutual funds. In these circumstances, in addition to custodial fees and/or transaction fees,
ATC will also receive a shareholder services fee. This arrangement presents a material
conflict of interest.
The recommendation that a client custodies their investment management assets with ATC
presents a material conflict of interest, as ATC, an affiliated entity shall receive custodial
fees, per trade transaction fees, rebates and a shareholder services fee. Registrant’s related
persons may indirectly benefit from the payment of these fees to ATC. This indirect benefit
provides an incentive to recommend ATC as a custodian based on economic benefits, rather
than on a particular client’s need. No client is under any obligation to engage ATC as their
account custodian. Clients are reminded that they may engage other, non-affiliated account
custodians.
The Registrant’s Chief Compliance Officer, Carrie Brown, remains available to address
any questions that a client or prospective client may have regarding the above conflict of
interest.
Licensed Insurance Agency/Agents. Argent Insurance Services, LLC and Argent
Insurance, LLC are affiliated licensed insurance agencies. Michael R. Jones, Byron R.
Moore, Barry Guinn, Trey Curtis, Kathy Easley, Randy Braddock, Justin Mailhes and
Matthew Moore, as well as certain additional related persons, in their individual capacities,
are licensed insurance agents, and may recommend the purchase of certain insurance-
related products on a commission basis. As referenced in Item 4.B above, clients can
engage certain of Registrant’s representatives to effect insurance transactions on a
commission basis.
Conflicts of Interest: The recommendation by any of the Registrant’s related persons that
a client purchase a securities or insurance commission product presents a material conflict
of interest, as the receipt of commissions may provide an incentive to recommend
investment products based on commissions received, rather than on a particular client’s
need. No client is under any obligation to purchase any commission products from any of
the Registrant’s related persons. Clients are reminded that they may purchase securities
and/or insurance products recommended by Registrant through other, non-affiliated
professionals. The Registrant’s Chief Compliance Officer, Carrie Brown, remains
available to address any questions that a client or prospective client may have regarding
the above conflict of interest.
D. The Registrant does not receive, directly or indirectly, compensation from investment
advisors that it recommends or selects for its clients.
Item 11
Code of Ethics, Participation or Interest in Client Transactions and
Personal Trading
A. The Registrant maintains an investment policy relative to personal securities transactions.
This investment policy is part of Registrant’s overall Code of Ethics, which serves to
19
establish a standard of business conduct for all of Registrant’s Representatives that is based
upon fundamental principles of openness, integrity, honesty and trust, a copy of which is
available upon request.
In accordance with Section 204A of the Investment Advisers Act of 1940, the Registrant
also maintains and enforces written policies reasonably designed to prevent the misuse of
material non-public information by the Registrant or any person associated with the
Registrant.
B. Generally, neither the Registrant nor any related person of Registrant recommends, buys,
or sells for client accounts, securities in which the Registrant or any related person of
Registrant has a material financial interest. However, upon the specific request of a client,
the Registrant and/or related persons of the Registrant may recommend the sale of
securities in which the Registrant and/or a related person of the Registrant has a material
financial interest. Registrant’s clients are under absolutely no obligation to consider or
make an investment in securities in which the Registrant and/or a related person of the
Registrant has a material financial interest. The Registrant’s Chief Compliance Officer,
Carrie Brown, remains available to address any questions that a client or prospective client
may have regarding the above arrangement and any corresponding conflict of interest.
C. The Registrant and/or representatives of the Registrant may buy or sell securities that are
also recommended to clients. This practice may create a situation where the Registrant
and/or representatives of the Registrant are in a position to materially benefit from the sale
or purchase of those securities. Therefore, this situation creates a conflict of interest.
Practices such as “scalping” (i.e., a practice whereby the owner of shares of a security
recommends that security for investment and then immediately sells it at a profit upon the
rise in the market price which follows the recommendation) could take place if the
Registrant did not have adequate policies in place to detect such activities. In addition, this
requirement can help detect insider trading, “front-running” (i.e., personal trades executed
prior to those of the Registrant’s clients) and other potentially abusive practices.
The Registrant has a personal securities transaction policy in place to monitor the personal
securities transactions and securities holdings of each of the Registrant’s “Access Persons”.
The Registrant’s securities transaction policy requires that an Access Person of the
Registrant must provide the Chief Compliance Officer or his/her designee with a written
report of their current securities holdings within ten (10) days after becoming an Access
Person. Additionally, each Access Person must provide or make available to the Chief
Compliance Officer or his/her designee a list of reportable transactions each calendar
quarter as well as a written annual report of the Access Person’s securities holdings;
provided, however that at any time that the Registrant has only one Access Person, he or
she shall not be required to submit any securities report described above.
D. The Registrant and/or representatives of the Registrant may buy or sell securities, at or
around the same time as those securities are recommended to clients. This practice creates
a situation where the Registrant and/or representatives of the Registrant are in a position to
materially benefit from the sale or purchase of those securities. Therefore, this situation
creates a conflict of interest. As indicated above in Item 11.C, the Registrant has a personal
securities transaction policy in place to monitor the personal securities transaction and
securities holdings of each of Registrant’s Access Persons.
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Item 12
Brokerage Practices
A. In the event that the client requests that the Registrant recommend a broker-
dealer/custodian for execution and/or custodial services (exclusive of those clients that may
direct the Registrant to use a specific broker-dealer/custodian), Registrant generally
recommends that investment management accounts be maintained at ATC, an affiliated
trust company and/or Fidelity. (See Item 10.C above). The Registrant may determine to
use the brokerage services of LPL financial for trading. No commissions generated from
these trades shall result in any compensation for Barry Guinn, Stephen R. Braddock, Trey
Curtis or Kathy Easley. Prior to engaging Registrant to provide investment management
services, the client will be required to enter into a formal Investment Advisory Agreement
with Registrant setting forth the terms and conditions under which Registrant shall manage
the client’s assets, and a separate custodial/clearing agreement with each designated
broker-dealer/custodian.
Factors that the Registrant considers in recommending ATC and/or Fidelity (or any other
broker-dealer/custodian to clients) include historical relationship with the Registrant,
financial strength, reputation, execution capabilities, pricing, research, and service.
Although the commissions and/or transaction fees paid by Registrant’s clients shall comply
with the Registrant’s duty to seek best execution, a client may pay a commission that is
higher than another qualified broker-dealer might charge to effect the same transaction
where the Registrant determines, in good faith, that the commission/ transaction fee is
reasonable. In seeking best execution, the determinative factor is not the lowest possible
cost, but whether the transaction represents the best qualitative execution, taking into
consideration the full range of a broker-dealer services, including the value of research
provided, execution capability, commission rates, and responsiveness. Accordingly,
although Registrant will seek competitive rates, it may not necessarily obtain the lowest
possible commission rates for client account transactions. The brokerage commissions or
transaction fees charged by the designated broker-dealer/custodian are exclusive of, and in
addition to, Registrant’s investment management fee. The Registrant’s best execution
responsibility is qualified if securities that it purchases for client accounts are mutual funds
that trade at net asset value as determined at the daily market close.
The recommendation that a client custodies their investment management assets with ATC
presents a material conflict of interest, as ATC, an affiliated entity shall receive custodial
fees, per trade transaction fees, rebates and a shareholder services fee. In addition, certain
of the investment models utilized may also pay 12b-1 fees. Registrant’s related persons
may indirectly benefit from the payment of these fees to ATC. This indirect benefit provides
an incentive to recommend ATC as a custodian based on economic benefits, rather than on
a particular client’s need. No client is under any obligation to engage ATC as their account
custodian. Clients are reminded that they may engage other, non-affiliated account
custodians. The Registrant’s Chief Compliance Officer, Carrie Brown, remains available
to address any questions that a client or prospective client may have regarding the above
conflict of interest.
1. Research and Additional Benefits
Although not a material consideration when determining whether to recommend that a
client utilize the services of a particular broker-dealer/custodian, investment manager,
platform and/or mutual fund sponsor, Registrant receives from broker-dealers and/or
custodians, investment manager, platform and/or mutual fund sponsor, without cost
(and/or at a discount) support services and/or products, certain of which assist the
Registrant to better monitor and service client accounts maintained at such institutions.
Included within the support services that may be obtained by the Registrant may be
investment-related research, pricing information and market data, software and other
21
technology that provide access to client account data, compliance and/or practice
management-related publications, discounted or gratis consulting services, discounted
and/or gratis attendance at conferences, meetings, and other educational and/or social
events, marketing support, computer hardware and/or software and/or other products
used by Registrant in furtherance of its investment advisory business operations.
As indicated above, certain of the support services and/or products that may be
received may assist the Registrant in managing and administering client accounts.
Others do not directly provide such assistance, but rather assist the Registrant to
manage and further develop its business enterprise.
There is no corresponding commitment made by the Registrant to broker/dealers
and/or custodians or any other entity to invest any specific amount or percentage of
client assets in any specific mutual funds, securities or other investment products as a
result of the above arrangement.
2. The Registrant does not receive referrals from broker-dealers.
3. The Registrant does not generally accept directed brokerage arrangements (when a
client requires that account transactions be affected through a specific broker-dealer).
In such client directed arrangements, the client will negotiate terms and arrangements
for their account with that broker-dealer, and Registrant will not seek better execution
services or prices from other broker-dealers or be able to “batch” the client’s
transactions for execution through other broker-dealers with orders for other accounts
managed by Registrant. As a result, client may pay higher commissions or other
transaction costs or greater spreads, or receive less favorable net prices, on transactions
for the account than would otherwise be the case.
In the event that the client directs Registrant to effect securities transactions for the
client’s accounts through a specific broker-dealer, the client correspondingly
acknowledges that such direction may cause the accounts to incur higher commissions
or transaction costs than the accounts would otherwise incur had the client determined
to effect account transactions through alternative clearing arrangements that may be
available through Registrant. Higher transaction costs adversely impact account
performance.
Transactions for directed accounts will generally be executed following the execution
of portfolio transactions for non-directed accounts.
The Registrant’s Chief Compliance Officer, Carrie Brown, remains available to
address any questions that a client or prospective client may have regarding the above
arrangement.
B. To the extent that the Registrant provides investment management services to its clients,
the transactions for each client account generally will be effected independently, unless
the Registrant decides to purchase or sell the same securities for several clients at
approximately the same time. The Registrant may (but is not obligated to) combine or
“bunch” such orders to seek best execution, to negotiate more favorable commission rates
or to allocate equitably among the Registrant’s clients differences in prices and
commissions or other transaction costs that might have been obtained had such orders been
22
placed independently. The Registrant shall not receive any additional compensation or
remuneration as a result of such aggregation.
Item 13
Review of Accounts
A. For those clients to whom Registrant provides investment supervisory services, annual
investment reviews are completed by each investment advisor and submitted to compliance
for review. Any issues are presented to the Board for review and possible action. All
investment supervisory clients are advised that it remains their responsibility to advise the
Registrant of any changes in their investment objectives and/or financial situation. All
clients (in person or via telephone) are encouraged to review financial planning issues (to
the extent applicable), investment objectives and account performance with the Registrant
on an annual basis.
B. The Registrant may conduct account reviews on an other than periodic basis upon the
occurrence of a triggering event, such as a change in client investment objectives and/or
financial situation, market corrections and client request.
C. Clients are provided, at least quarterly, with regular summary account statements directly
from the broker-dealer/custodian and/or program sponsor for the client accounts. The
Registrant may also provide a written periodic report summarizing account activity and
performance.
Item 14
Client Referrals and Other Compensation
A. As referenced in Item 12.1 above, the Registrant receives an indirect economic benefit
from broker-dealers and/or custodians (i.e., Fidelity). The Registrant, without cost (and/or
at a discount), may also receive support services and/or products from broker-dealers
and/or custodians.
There is no corresponding commitment made by the Registrant to broker-dealers and/or
custodians or any other entity to invest any specific amount or percentage of client assets
in any specific mutual funds, securities or other investment products as a result of the above
arrangement.
B. The Registrant engages promoters to introduce new prospective clients to the Registrant
consistent with the Investment Advisers Act of 1940, its corresponding. Rules, and
applicable state regulatory requirements. If the prospect subsequently engages the
Registrant, the promoter shall generally be compensated by the Registrant for the
introduction. Because the promoter has an economic incentive to introduce the prospect to
the Registrant, a conflict of interest is presented. The promoter’s introduction shall not
result in the prospect’s payment of a higher investment advisory fee to the Registrant (i.e.,
if the prospect was to engage the Registrant independent of the promoter’s introduction).
Item 15
Custody
The Registrant shall have the ability to have its advisory fee for each client debited by the
custodian on a monthly or quarterly basis. Clients are provided, at least quarterly, with
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regular summary account statements directly from the broker-dealer/custodian and/or
program sponsor for the client accounts.
To the extent that the Registrant provides clients with periodic account statements or
reports, the client is urged to compare any statement or report provided by the Registrant
with the account statements received from the account custodian.
The account custodian does not verify the accuracy of the Registrant’s advisory fee
calculation.
Custody Situations: The Registrant engages in other practices and/or services on behalf of
its clients that require disclosure at the Custody section of Part 1 of Form ADV, which
practices and/or services are subject to an annual surprise CPA examination in accordance
with the requirements of Rule 206(4)-2 under the Investment Advisers Act of 1940.
Item 16
Investment Discretion
The client can determine to engage the Registrant to provide investment advisory services
on a discretionary basis. Prior to the Registrant assuming discretionary authority over a
client’s account, client shall be required to execute Investment Advisory Agreement,
naming the Registrant as client’s attorney and agent in fact, granting the Registrant full
authority to buy, sell, or otherwise effect investment transactions involving the assets in
the client’s name for found in the discretionary account.
Clients who engage the Registrant on a discretionary basis may, at any time, impose
restrictions, in writing, on the Registrant’s discretionary authority. (i.e., limit the
types/amounts of particular securities purchased for their account, exclude the ability to
purchase securities with an inverse relationship to the market, limit or proscribe the
Registrant’s use of margin, etc.).
Item 17
Voting Client Securities
Unless the client directs otherwise in writing, for all accounts with transaction authority
the Registrant is responsible for voting client proxies in conjunction with the proxy voting
administrative and due diligence services provided by Proxy Edge, an unaffiliated
nationally recognized proxy voting service of Broadridge Financial Solutions, Inc. and by
Proxytrust, an unaffiliated nationally recognized proxy voting service.
For those assets custodied with Fidelity, Registrant, in conjunction with the services
provided by Broadridge Financial Solutions, Inc., shall monitor corporate actions of
individual issuers and investment companies consistent with Registrant’s fiduciary duty to
vote proxies in the best interests of its clients. With respect to individual issuers, Registrant
may be solicited to vote on matters including corporate governance, adoption or
amendments to compensation plans (including stock options), and matters involving social
issues and corporate responsibility. With respect to investment companies (e.g., mutual
funds), Registrant may be solicited to vote on matters including the approval of advisory
contracts, distribution plans, and mergers. Registrant (in conjunction with the services
provided by Broadridge Financial Solutions, Inc.) shall maintain records pertaining to
proxy voting as required pursuant to Rule 204-2 (c)(2) under the Advisers Act. Copies of
Rules 206 (4)-6 and 204-2(c)(2) are available upon written request. In addition, information
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pertaining to how Registrant voted on any specific proxy issue is also available upon
written request. Requests should be made by contacting the Registrant’s Chief Compliance
Officer, Carrie Brown.
For those assets custodied at Argent Trust, Registrant, in conjunction with the services
provided by Proxytrust shall monitor corporate actions of individual issuers and investment
companies consistent with Registrant’s fiduciary duty to vote proxies in the best interests
of its clients. With respect to individual issuers, Registrant may be solicited to vote on
matters including corporate governance, adoption or amendments to compensation plans
(including stock options), and matters involving social issues and corporate responsibility.
With respect to investment companies (e.g., mutual funds), Registrant may be solicited to
vote on matters including the approval of advisory contracts, distribution plans, and
mergers. Registrant (in conjunction with the services provided by Proxytrust.) shall
maintain records pertaining to proxy voting as required pursuant to Rule 204-2 (c)(2) under
the Advisers Act. Copies of Rules 206 (4)-6 and 204-2(c)(2) are available upon written
request. In addition, information pertaining to how Registrant voted on any specific proxy
issue is also available upon written request. Requests should be made by contacting the
Registrant’s Chief Compliance Officer, Carrie Brown.
Class Action Lawsuits
In addition, Registrant has also contracted with Broadridge as provider to file Class
Actions “Proof of Claim” forms on behalf of eligible clients related to securities custodied
with Fidelity.
Occasionally, securities held in the accounts of clients will be the subject of class action
lawsuits. Registrant has retained the services of Broadridge to provide a comprehensive
review of clients’ possible claims to a settlement throughout the class action lawsuit
process. Broadridge actively seeks out any open and eligible class action lawsuits.
Additionally, Broadridge files, monitors and expedites the distribution of settlement
proceeds in compliance with SEC guidelines on behalf of our clients.
As compensation, Broadridge typically retain 20% of any recovery from successfully
Class Actions. Clients may elect to opt out of this service provided by Broadridge.
Furthermore, the Registrant has contracted with Chicago Clearing Corp. ("CCC") to
provide similar class action form filing services to clients who custody with Argent Trust
and who voluntarily opt-in to this service. CCC charges a fee of 20% of the recovery
amount for each class action lawsuit. The Registrant is not related to CCC in any way and
does not receive any compensation related to CCC's services and has entered into this
arrangement solely for the benefit of clients.
Item 18
Financial Information
A. The Registrant does not solicit fees of more than $1,200, per client, six months or more in
advance.
B. The Registrant is unaware of any financial condition that is reasonably likely to impair its
ability to meet its contractual commitments relating to its discretionary authority over
certain client accounts.
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C. The Registrant has not been the subject of a bankruptcy petition.
The Registrant’s Chief Compliance Officer, Carrie Brown, remains available to address
any questions that a client or prospective client may have regarding the above disclosures
and arrangements.
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