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Part 2A of Form ADV: Firm Brochure
255 East Fifth Street
Suite 2700
Cincinnati, OH 45202
Telephone: 513-287-6100
Email: info@bahl-gaynor.com
Web Address: www.bahl-gaynor.com
4/17/2025
This brochure provides information about the qualifications and business practices of Bahl &
Gaynor, Inc. If you have any questions about the contents of this brochure, please contact us
at 513-287-6100 or info@bahl-gaynor.com. The information in this brochure has not been
approved or verified by the United States Securities and Exchange Commission or by any state
securities authority.
Bahl & Gaynor, Inc is a registered investment adviser. Registration of an Investment Adviser
does not imply any level of skill or training. The oral and written communications of an adviser
provide you with the information about which you determine to hire or retain an adviser.
Additional information about Bahl & Gaynor, Inc. also is available on the SEC’s website at
www.adviserinfo.sec.gov. You can search this site by a unique identifying number, known as a
CRD number. Our firm's CRD number is 106139.
Item 2 Material Changes
6/2024
Throughout: Update the name change of AAM Bahl & Gaynor Small/Mid Cap Income Growth
Fund (SMIG) to Bahl & Gaynor Small/Mid Cap Income Growth ETF (SMIG) and AAM/Bahl &
Gaynor Income Growth Fund mutual fund to Bahl & Gaynor Income Growth Fund mutual fund
Throughout: Update Sub-Advisory language to Advisory language for Bahl & Gaynor Small/Mid
Cap Income Growth ETF (SMIG) and Bahl & Gaynor Income Growth Fund mutual fund:
B&G is the Adviser to the Bahl & Gaynor Small/Mid Cap Income Growth ETF (SMIG). As the
Fund’s investment advisor, B&G arranges for transfer agency, custody, fund administration,
distribution, and all other services necessary for the Fund to operate. For the services it
provides to the Fund, the Fund pays Bahl & Gaynor a unified management fee, which is
calculated daily and paid monthly, at an annual rate of 0.60% of the fund’s average daily net
assets.
You can obtain information regarding the Fund by contacting the Fund at c/o U.S. Bank Global
Fund Services, P.O. Box 701, Milwaukee, Wisconsin 53201-0701 or by calling 1-800-617-0004.
B&G is the Adviser to the Bahl & Gaynor Income Growth Fund mutual fund. As the Fund’s
investment adviser, B&G provides investment advisory services to the Fund, including
monitoring and measuring the Fund’s risk and return against appropriate benchmarks and
peers. B&G is responsible for the day-to-day management of the Fund’s portfolio, selection of
the Fund’s portfolio investments and supervision of its portfolio transactions subject to the
general oversight of the Board and the adviser. For providing services to the Fund, B&G
receives an annual advisory fee equal to 0.45% of the average daily net assets of the Fund. The
Fund’s SAI provides additional information about fees paid to the Adviser.
6/2024
Item 5 Fees and Compensation in regards to the standard fee schedule for High Net Worth
(HNW) clients and institutional client utilizing Bahl & Gaynor’s Separately Managed Accounts
strategies.
Update Fee Schedule to:
Assets Under Management
1% on first $1 million
.85% on next $2 million
.65% on next $2 million
.5% on amounts over $5 million
11/2024
Item 4. Advisory Business
Add Eric M. Aber, Director of Software & Automation
11/2024
Item 4.a Management Services
2
Remove:
Furthermore, B&G engages a wholesaler for the operations and servicing responsibilities of
several SMA programs where B&G’s investment strategies are available. These wholesalers do
not have any responsibility, discretion or authority for any investment decisions for these SMA
accounts. In some cases, B&G will provide the model trade to the wholesaler. The wholesaler
interacts with some of the SMA providers that are responsible for executing the recommended
transactions.
Update telephone numbers for the BGIG and SMIG ETF to 855-994-1711
11/2024
Item 5 Fees and Compensation
Update fee language to:
The majority of B&G fees are paid quarterly and in arrears. Clients may authorize B&G to deduct
fees directly from their custodial accounts; otherwise, clients are responsible for paying fees
to B&G directly.
For relationships involving B&G and discretionary platform partners, fees are billed in advance.
Billing in advance covers a full quarter, and fees are based on the anticipated advisory services
for that period.
Add:
B&G will calculate fees for assets invested in Alternative Funds based on the most recent
reported market value, which is typically subject to a delayed reporting period. Fees will be paid
quarterly, in arrears, based on the reported market value as of the last day of the month prior
to billing. In addition, to Alternative Funds, the client will incur charges imposed directly on the
fund and series level (e.g. management fees and other fund expenses).
11/2024
Item 5.b General Information
Update Termination of Advisory Relationship:
B&G generally charges advisory fees either in arrears or in advance, depending on the client
relationship. For certain accounts, fees are billed quarterly in advance based on the anticipated
advisory services for the upcoming period.
In the event of termination mid-period, clients are rebated any unearned portion of prepaid
fees. B&G will calculate the earned portion of the fee up to the termination date. The remaining
unearned fee will be refunded to the client, either directly or to the custodial account from
which the fee was originally deducted.
11/2024
Item 8.a. Methods of Analysis and Investment Strategies
Add:
B&G from time to time may decide to invest in Alternative Funds when appropriate for B&G
clients. Such investments are conditional on the client being an Accredited Investor, Qualified
Purchaser, financially sophisticated and fully capable of assessing the merits and risk of the
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investment, and financially able to bear the risk of the illiquidity of the interests and the risk of
losing all or substantially all investment in the fund. The investment shall be conditioned on the
client’s approval in writing.
11/2024
Item 11.b. Personal Trading
Update Language:
Employees of B&G are permitted to buy and sell securities for their personal accounts. To
address potential conflicts of interest, our Code of Ethics mandates that employees: (1) pre-
clear certain personal securities transactions, (2) report their personal securities transactions
on at least a quarterly basis, and (3) provide B&G with a detailed summary of specific holdings
at the start of employment and annually thereafter, including those over which they have a
direct or indirect beneficial interest.
Potential conflicts may arise when employees trade in the same securities that B&G is buying,
selling, or holding on behalf of clients, as this could result in employees receiving a more
favorable price than clients trading in the same security.
To mitigate these conflicts, B&G has implemented a personal trading policy. A “restricted list”
of securities is maintained to notify employees of securities they are prohibited from trading in
their own accounts. Generally, employees must refrain from trading these securities for a
specified period, typically one week after B&G has made a similar transaction for client
accounts.
internal standards, providing real-time data
To further support our compliance oversight, B&G utilizes Compliance Alpha, a compliance
technology platform that automates and enhances the efficiency of our compliance
monitoring. Compliance Alpha assists our compliance team in tracking adherence to regulatory
and
insights, and supporting timely risk
assessments. This technology is one of the tools we use within our comprehensive compliance
framework.
Our compliance staff monitors employee trading activity against the restricted list through
quarterly transaction reports. Any policy violations are addressed by the Chief Compliance
Officer in accordance with the Code of Ethics.
11/2024
Item 14 Client Referrals and Other Compensation
Update Language:
B&G does not receive any economic benefits, including sales awards, referral fees, or other
compensation, from third parties in connection with providing advisory services to clients.
Additionally, B&G does not compensate any third parties for client referrals.
12/2024
Throughout: Update ADV to incorporate two new Bahl & Gaynor advised ETFs, Bahl & Gaynor
Dividend ETF (BGDV) and Bahl & Gaynor Small Cap Dividend ETF (SCDV).
4
12/2024
Item 11 Code of Ethics, Participation or Interest in Client Transactions and Personal Trading
Add 11.c.:
Bahl & Gaynor’s firm accounts aim to invest in Bahl & Gaynor-advised ETFs over time, to build a
long-term investment from the firm's balance sheet. We believe these investments intend to
align the interests of the company, employees, and clients.
Bahl & Gaynor may invest in its ETFs over time through trading activity in the market. Bahl &
Gaynor will endeavor to make those trades in such a way that minimizes potential market
impact. When transacting in the advised ETFs, Bahl & Gaynor may consider various factors
including daily volume.
We understand that the volume and timing of Bahl & Gaynor transactions does not reflect the
liquidity of the advised ETFs, which is determined by the liquidity of their underlying holdings.
2/2025
Item 4 Advisory Business
Update
Vere W. Gaynor to Director
Add
Eric M. Aber, Chief Technology Officer
Remove
Glenn D. Warden, Chief Technology Officer
Christopher J. Heekin, Wealth Management Managing Director
2/2025
Item 4.a. Management Services
Strategic Name Updates & Definition Improvements
Dividend Strategy: a large cap dividend growth strategy focused on delivering long-term
growth of dividend income, downside protection, and total return.
Small Cap Dividend Strategy: a small cap dividend growth strategy focused on delivering
long-term growth of dividend income, downside protection, and total return.
Income Growth Strategy: a large cap dividend growth strategy focused on delivering high
current and consistently growing portfolio
income, downside protection, and price
appreciation.
smig® Small/Mid Cap Income Growth Strategy: a small and mid cap dividend growth strategy
focused on delivering high current and consistently growing portfolio income, downside
protection, and price appreciation.
2/2025
Item 8.b. Risk of Loss
Add
ETF Risk
5
Mutual Fund Risk
Alternative Investment Risk Artificial Intelligence (AI) Risk
2/2025
Item 13.a. Reviews
Update Language
The underlying securities used in accounts are continually monitored, and the compliance and
portfolio management team conduct regular reviews. Each account is assessed in the context
of the client’s stated investment objectives and guidelines. More frequent reviews are done by
the portfolio manager based on the client circumstances.
4/2025
Item 5 Fees and Compensation in regards to the standard fee schedule for High Net Worth
(HNW) clients and institutional client utilizing Bahl & Gaynor’s Separately Managed Accounts
strategies.
The fee schedule has been updated to reflect a new minimum fee of $10,000.
4/2025
Item 17 Voting Client Securities
Disclosure has been added regarding Broadridge’s 12% fee for managing class action filings.
This fee is deducted from any settlement proceeds recovered on behalf of clients.
6
Item 3 Table of Contents
Item 2 Material Changes ............................................................................................................. 2
Item 3 Table of Contents ............................................................................................................ 7
Item 4 Advisory Business ........................................................................................................... 9
.............................................................................................. 9
4.a. MANAGEMENT SERVICES
...................................................................................11
4. b. ASSETS UNDER MANAGEMENT
Item 5 Fees and Compensation .................................................................................................11
................................................................................13
Limited Negotiability of Advisory Fees
...............................................................................................13
5. a. PRICING OF SECURITIES
..............................................................................................13
5. b. GENERAL INFORMATION
............................................................................13
Termination of the Advisory Relationship
..................................................................................................................13
Mutual Fund Fees
............................................13
Wrap Fee Programs and Separately Managed Account Fees
..........................................................................................................14
Retirement Account(s)
..............................................................................................14
Additional Fees and Expenses
......................................................................................................14
Advisory Fees in General
Item 6 Performance-Based Fees and Side-By-Side Management ...........................................14
Item 7 Types of Clients ..............................................................................................................14
Item 8 Methods of Analysis, Investment Strategies and Risk of Loss ......................................15
........................................15
8. a. METHODS OF ANALYSIS AND INVESTMENT STRATEGIES
................................................................................................................16
8. b. RISK OF LOSS
Item 9 Disciplinary Information .................................................................................................18
Item 10 Other Financial Industry Activities and Affiliations .......................................................18
Item 11 Code of Ethics, Participation or Interest in Client Transactions and Personal Trading 18
........................................................................................................18
11. a. CODE OF ETHICS
..................................................................................................19
11. b. PERSONAL TRADING
.....................................19
11. c. TRADING OF BAHL & GAYNOR PROPRIETARY ACCOUNTS
..................................................................................................................20
11. d. SERVING AS OFFICER, TRUSTEE AND/OR DIRECTORS OF OUTSIDE
ORGANIZATIONS
............................................20
11. e. RELATED PERSONS AT BROKERS AND CUSTODIANS
......................................................................................20
11. f. POLITICAL CONTRIBUTIONS
Item 12 Brokerage Practices .......................................................................................................21
7
........................................................................................................21
12. a. BEST EXECUTION
...........................................................................................................22
12. b. BLOCK TRADES
...........................................................................................................22
12. c. SOFT DOLLARS
...........................................................................................22
12.d. TRADE ORDER ROTATION
...........................................................................23
12. e. CROSS TRANSACTIONS (AGENCY)
Item 13 Review of Accounts .......................................................................................................23
......................................................................................................................23
13. a. REVIEWS
.....................................................................................................................23
13. b. REPORTS
Item 14 Client Referrals and Other Compensation .....................................................................24
Item 15 Custody ..........................................................................................................................24
Item 16 Investment Discretion ....................................................................................................24
Item 17 Voting Client Securities ..................................................................................................25
Item 18 Financial Information .....................................................................................................25
8
Item 4 Advisory Business
Bahl & Gaynor, Inc. ("B&G") is a SEC-registered investment adviser with its principal place of
business located in Ohio. B&G began conducting business in 1990. Bahl & Gaynor, Inc. is also
conducting business using the name Bahl & Gaynor Investment Counsel.
Listed below are the firm's board members and executive officers:
Vere W. Gaynor, Director
Charles A. Pettengill, Chairman of the Board
Edward A. Woods, Director, Secretary
John B. Schmitz, Director, Treasurer
Ellis D. Hummel, Director
W. Jeff Bahl, Director
Robert S. Groenke, Chief Executive Officer & President
Kevin T. Gade, Chief Operating Officer
Peter M. Kwiatkowski. Chief Investment Officer
Tita A. Rogers, Chief Compliance Officer
Jenelle M. Armstrong, Chief Administrative Officer
Eric M. Aber, Chief Technology Officer
Stephanie S. Thomas, Institutional Client Managing Director
Nicholas W. Puncer, Institutional Product Managing Director
Peter G. Knipe, Managing Director
John P. Galvin, Sr., Managing Director
B&G offers the following advisory services to our clients:
4.a. MANAGEMENT SERVICES
Bahl & Gaynor provides portfolio management investment advisory services for individual and
institutional clients.
Meetings and discussions with clients help determine an appropriate asset allocation and
portfolio strategy. The portfolio may be managed uniquely for that client, or it may be
determined that a model portfolio better suits the clients’ objectives.
If an account is invested in a particular model the goals and objectives of the model are
followed. The client still has the ability to place certain restrictions on the securities chosen.
The client retains individual ownership of the securities. The following models are currently
managed at B&G:
Dividend Strategy: a large cap dividend growth strategy focused on delivering long-term
growth of dividend income, downside protection, and total return.
Small Cap Dividend Strategy: a small cap dividend growth strategy focused on delivering
long-term growth of dividend income, downside protection, and total return.
9
Income Growth Strategy: a large cap dividend growth strategy focused on delivering high
current and consistently growing portfolio
income, downside protection, and price
appreciation.
smig® Small/Mid Cap Income Growth Strategy: a small and mid cap dividend growth strategy
focused on delivering high current and consistently growing portfolio income, downside
protection, and price appreciation.
Some of these model strategies are also available to clients of some other investment advisory
firms through Separately Managed Accounts (SMA) and Unified Managed Accounts (UMA)
programs. In this instance B&G does not work directly with the individual client to determine if
the model portfolio meets that client’s investment objectives or risks.
As part of its portfolio management process, Bahl & Gaynor incorporates financial planning
considerations to help clients align their investment strategy with their overall financial
objectives. This includes analyzing a client’s current financial situation and assisting in
identifying and implementing appropriate strategies to support their long-term goals.
To facilitate this process, Bahl & Gaynor gathers client information through personal interviews
and/or questionnaires, covering financial status, tax considerations, future goals, and return
objectives. This information is reviewed and integrated into the portfolio management strategy,
ensuring that investment recommendations are tailored to the client’s specific needs.
Important Note: While financial planning is an integral part of the portfolio management
process, Bahl & Gaynor does not provide tax, insurance, or legal advice. Clients are encouraged
to consult with qualified professionals in these areas for specific guidance.
B&G has also presented a Sub-Adviser to clients who it believes is a suitable candidate for the
provision of investment advisory services to invest and reinvest the account, primarily in tax-
exempt fixed income municipal securities. B&G would have discretionary authority to hire and
fire the sub-adviser and re-allocate assets among them.
B&G is the Adviser to the Bahl & Gaynor Income Growth ETF (BGIG), Bahl & Gaynor Small/Mid
Cap Income Growth ETF (SMIG), Bahl & Gaynor Dividend ETF (BGDV), and Bahl & Gaynor Small
Cap Dividend ETF (SCDV). As the Fund’s investment advisor, B&G arranges for the transfer
agency, custody, fund administration, distribution, and all other services necessary for the
Fund to operate. For the services it provides to the Fund, the Fund pays Bahl & Gaynor a unified
management fee, which is calculated daily and paid monthly.
•
•
•
Annual rate of 0.45% of the Bahl & Gaynor Income Growth ETF (BGIG), average daily net
assets.
Annual rate of 0.60% of the Bahl & Gaynor Small/Mid Cap Income Growth ETF (SMIG),
average daily net assets.
Annual rate of 0.45% of the Bahl & Gaynor Dividend ETF (BGDV), average daily net
assets.
10
•
Annual rate of 0.70% of the Bahl & Gaynor Small Cap Dividend ETF (SCDV), average daily
net assets.
You can obtain information regarding the Fund by contacting the Fund at c/o U.S. Bank Global
Fund Services, P.O. Box 701, Milwaukee, Wisconsin 53201-0701 or by calling 1-855-994-1711.
B&G is the Adviser to the Bahl & Gaynor Income Growth Fund Mutual Fund. As the Fund’s
investment adviser, B&G provides investment advisory services to the Fund, including
monitoring and measuring the Fund’s risk and return against appropriate benchmarks and
peers. B&G is responsible for the day-to-day management of the Fund’s portfolio, selection of
the Fund’s portfolio investments and supervision of its portfolio transactions subject to the
general oversight of the Board and the adviser. For providing services to the Fund, B&G
receives an annual advisory fee equal to 0.45% of the average daily net assets of the Fund. The
Fund’s SAI provides additional information about fees paid to the Adviser.
B&G has a unique investment strategy, see Item 8, but individual client portfolios may be very
different due to the unique circumstances of each client. All investments contain some level
of risk. Upon client request and a further review of objectives and risk tolerances, we may also
invest in other investment vehicles. These include option contracts, real estate, limited
partnerships, exchange traded funds and private equity.
4. b. ASSETS UNDER MANAGEMENT
As of 12/31/2024, we were actively managing $19,742,039,261 of clients' assets on a
discretionary basis plus $353,041,016 of clients' assets on a non-discretionary basis and
oversee $31,777,878,220 (12/31/2024) of clients' assets through Separately Managed
Accounts (SMA) programs.
Item 5 Fees and Compensation
The annualized fee for Portfolio Management Services is charged as a percentage of assets
under management and varies according to the selected investment strategy.
The following schedule represents the standard fee schedule for High Net Worth (HNW) clients
and institutional client utilizing Bahl & Gaynor’s Separately Managed Accounts strategies:
Assets Under Management
1% on first $1 million
.85% on next $2 million
.65% on next $2 million
.5% on amounts over $5 million
B&G's minimum account fee is $10,000.00 which on occasion may be waived or discounted.
A minimum of $1,000,000.00 of assets under management is required for all service. This
minimum may be negotiable under certain circumstances. B&G groups certain related client
11
accounts for the purposes of meeting the minimum account size and determining the
applicable annualized fee. Fee calculations include cash held in the account and margin
balances, unless explicitly excluded in the Investment Advisory Agreement.
The majority of B&G’s advisory fees are billed on a rolling quarterly basis, in arrears. Fees are
calculated based on the market value as of the last day of the billing period, using trade date
accounting and including accruals, as reported by Bahl & Gaynor’s independent pricing service,
ICE.
Clients may authorize B&G to deduct fees directly from their custodial accounts; otherwise,
clients are responsible for paying fees to B&G directly.
For relationships involving B&G discretionary platform partners, fees are billed in advance.
These fees are based on the anticipated advisory services for the upcoming quarter.
Clients who have agreed to the terms to engage Sub-Advisers for their fixed income assets
agree that B&G will pay the sub-adviser for its services on a quarterly basis, an amount equal to
a percentage of the fair market value of the assets in the accounts. The value of the accounts
shall include accrued interest income. The fee shall be charged to each account on a prorated
basis upon inception of the account and at the beginning of each calendar quarter, thereafter,
based on the portfolio value as determined by the custodian for the client accounts as of the
last business day of the previous calendar quarter. The sub-adviser will receive an annual rate
of 0.30% of an aggregate accounts size of under $200 million, and 0.25% of an aggregate
accounts size of greater than $200 million.
Clients who invest in the Bahl & Gaynor Income Growth Fund Mutual Fund will have that asset
excluded from management fees of their account.
B&G may, from time to time, recommend that a client invest in the Bahl & Gaynor Income Growth
ETF (BGIG), Bahl & Gaynor Small/Mid Cap Income Growth ETF (SMIG), Bahl & Gaynor Dividend
ETF (BGDV), and/or Bahl & Gaynor Small Cap Dividend ETF (SCDV) for which B&G provides
investment management services. In that event, a conflict of interest arises as a result of B&G
receiving a fee at the ETF level in addition to the fee it receives from the client at the account
level. In that event, B&G will resolve the conflict by crediting against the account level fee an
estimate of the investment management fees it receives from the fund or ETF (but not
exceeding the full account level fee) for the period per the client’s stated fee schedule above.
This reduction is not applied at the combined and pro-rated relationship level. B&G will collect
the stated full SMIG ETF management fee from the Adviser of the Fund, net of certain expenses.
B&G will calculate fees for assets invested in Alternative Funds based on the most recent
reported market value, which is typically subject to a delayed reporting period. Fees will be paid
quarterly, in arrears, based on the reported market value as of the last day of the month prior
to billing. In addition, to Alternative Funds, the client will incur charges imposed directly on the
fund and series level (e.g. management fees and other fund expenses).
12
In the event the client account managed by B&G holds ERISA plan assets or assets of an IRA or
other account subject to Section 4975 of the Internal Revenue Code, B&G will also comply with
all other requirements of Prohibited Transaction Exemption 77-4.
Limited Negotiability of Advisory Fees: Although B&G has established the standard fee
schedules, we retain, at our sole discretion, the right to negotiate fees on a client-by-client
basis for all investment strategies. The specific annual fee schedule will be identified in the
contract between the adviser and each client.
5. a. PRICING OF SECURITIES
Securities owned by B&G's clients are priced at least monthly by an independent pricing
service. From time to time some securities do not receive a price from the pricing service. It is
B&G's policy to obtain the most accurate price for these excepted securities. It is possible that
the value of these securities may be overstated or understated at the month end valuation.
B&G takes considerable care to provide as accurate a price as possible. This process presents
a possible conflict of interest in that a higher valuation for a security would result in a higher fee.
5. b. GENERAL INFORMATION
Termination of the Advisory Relationship: B&G generally charges advisory fees either in
arrears or in advance, depending on the client relationship. For certain accounts, fees are billed
quarterly in advance based on the anticipated advisory services for the upcoming period.
In the event of termination mid-period, clients are rebated any unearned portion of prepaid
fees. B&G will calculate the earned portion of the fee up to the termination date. The remaining
unearned fee will be refunded to the client, either directly or to the custodial account from
which the fee was originally deducted.
Mutual Fund Fees: Client portfolios may, from time to time, be invested, in part, in mutual
funds/index funds/exchange traded funds. Mutual funds/index funds/exchanged traded funds
pay advisory fees to their investment advisers, which reduces the assets of the fund
accordingly. B&G's clients are billed an advisory fee set forth in the advisory agreement and
clients investing in mutual funds/index funds/exchanged traded funds may therefore pay two
levels of advisory fees with respect to the portion of their portfolio invested in mutual
funds/index funds/exchange traded funds.
Wrap Fee Programs and Separately Managed Account Fees: B&G is not a sponsor of a wrap
fee program. Some clients of B&G may participate in a wrap fee program sponsored by the
custodian. Clients participating in separately managed account programs may be charged
various program fees in addition to the advisory fee charged by B&G. Such fees may include
the investment advisory fees of the independent advisers, which may be charged as part of a
wrap fee arrangement. In a wrap fee arrangement, clients pay a single fee for advisory,
brokerage and custodial services. Clients’ portfolio transactions may be executed without a
13
commission charge in a wrap fee arrangement. In evaluating such an arrangement, the client
should also consider that, depending upon the level of the wrap fee charged by the broker-
dealer, the amount of portfolio activity in the client’s account, and other factors, the wrap fee
may or may not exceed the aggregate cost of such services if they were to be provided
separately.
Retirement Account(s): When we provide investment advice to you regarding your retirement
plan account or individual retirement account, we are fiduciaries within the meaning of Title I of
the Employee Retirement Income Security Act and/or the Internal Revenue Code, as applicable,
which are laws governing retirement accounts. The way we make money creates some
conflicts with your interests, so we operate under a special rule that requires us to act in your
best interest and not put our interest ahead of yours.
Under this special rule’s provisions, we must:
•
•
•
•
•
•
Meet a professional standard of care when making investment recommendations (give
prudent advice);
Never put our financial interests ahead of yours when making recommendations (give
loyal advice);
Avoid misleading statements about conflicts of interest, fees, and investments;
Follow policies and procedures designed to ensure that we give advice that is in your
best interest;
Charge no more than is reasonable for our services; and
Give you basic information about conflicts of interest.
Additional Fees and Expenses: In addition to our advisory fees, clients are also responsible
for the fees and expenses charged by custodians and broker dealers, including, commissions
and any other trade related fees. Please refer to the "Brokerage Practices" section (Item 12) of
this Form ADV for additional information.
Advisory Fees in General: Clients should note that similar advisory services may be available
from other registered investment advisers for similar or lower fees.
Item 6 Performance-Based Fees and Side-By-Side Management
B&G does not charge performance-based fees.
Item 7 Types of Clients
B&G provides advisory services for the following types of clients:
Individuals (other than high net worth individuals)
High net worth individuals
Pension and profitsharing plans (other than plan participants)
14
Charitable organizations
Corporations or other businesses not listed above
State or municipal government entities
Investment Companies
Insurance Companies
Item 8 Methods of Analysis, Investment Strategies and Risk of Loss
8. a. METHODS OF ANALYSIS AND INVESTMENT STRATEGIES
The B&G equity investment strategies are focused on high quality, dividend growth companies.
We are long-term investors (which we define as 2-5 years) and therefore do not generally have
high turnover of the investments in our portfolios. B&G believes high quality companies
generate consistent earnings growth, have very manageable debt levels, pay and grow
dividends, and are leaders in their respective markets.
B&G portfolio managers/analysts (our Investment Committee) screen equities based on these
high quality, fundamental characteristics. We use thorough fundamental analysis and a variety
of qualitative and quantitative data points to determine which companies best fit our
investment philosophy. The Investment Committee decides which stocks to include in the
Model Portfolios. Individual accounts are invested by the assigned portfolio manager using
individual client goals and objectives.
B&G fixed income strategy is based on the same high-quality investment philosophy of our
equity investment strategy. We allocate capital in a fashion that maximizes total return relative
to the client’s objectives. We recognize every client’s needs are different and individually tailor
portfolios from both a bottom-up and top-down perspective to achieve our return objectives.
We do not limit ourselves to specific ratings or maturity criteria as that may not suit our client’s
best interests. However, we do stress that all fixed income sectors and potential possess a
“margin of safety”. Additionally, we stress secondary liquidity and tax efficiency for our clients.
For a portion of our municipal holdings, B&G has engaged in a relationship with a sub-adviser
that specializes in tailored municipal portfolios. Such sub-advisory relationships are an
exception and employed on a very limited basis.
The Bahl & Gaynor Income Growth ETF (BGIG), Bahl & Gaynor Small/Mid Cap Income Growth
ETF (SMIG), Bahl & Gaynor Dividend ETF (BGDV), and Bahl & Gaynor Small Cap Dividend ETF
(SCDV) offer certain potential benefits to Bahl & Gaynor clients. These benefits may include
increased tax efficiency and the ability to gain diversified exposure to large-cap (BGIG & BGDV)
and small/mid-cap (SMIG & SCDV) companies with a relatively small investment. In certain
circumstances, the potential benefits may outweigh the added costs for clients, given that Bahl
& Gaynor’s investment management fees are lower than the ETF management fees.
Clients should carefully consider the potential costs and benefits of investing in the ETFs
compared to all other options before making an investment decision. If an asset allocation
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decision is made to include the ETFs in a portfolio, Bahl & Gaynor will take steps to avoid
duplicate charges on those assets. Additionally, small account sizes that do not meet the SMA
account size minimums can still benefit from the ETFs.
In cases where a client account managed by Bahl & Gaynor holds ERISA plan assets or assets
of an IRA or other account subject to Section 4975 of the Internal Revenue Code, Bahl & Gaynor
will comply with all applicable requirements of Prohibited Transaction Exemption 77-4.
B&G from time to time may decide to invest in Alternative Funds when appropriate for B&G
clients. Such investments are conditional on the client being an Accredited Investor, Qualified
Purchaser, financially sophisticated and fully capable of assessing the merits and risk of the
investment, and financially able to bear the risk of the illiquidity of the interests and the risk of
losing all or substantially all investment in the fund. The investment shall be conditioned on the
client’s approval in writing.
8. b. RISK OF LOSS
Investing in stocks or bonds has risk – markets can experience significant decline and
specific stocks can decline due to the company’s failure to meet investors’ expectations. Bond
investing has risks based on interest rate fluctuation and specific credit deterioration or default.
Any of the above factors can lead to a loss of value.
ETF Risks - The risk of owning an ETF generally reflects the risks of owning the underlying
securities of the ETF. The Client will bear additional expenses based on your pro rata share of
the ETF’s operating expenses. The performance of ETFs is subject to market risk, including the
possible loss of principal. The price of the ETFs will fluctuate with the price of the underlying
securities that make up the funds. In addition, ETFs have a trading risk based on the loss of cost
efficiency if the ETFs are traded actively and a liquidity risk if the ETFs have a large bid-ask
spread and low trading volume. The price of an ETF fluctuates based upon the market
movements and may dissociate from the index being tracked by the ETF or the price of the
underlying investments. An ETF purchased or sold at one point in the day may have a different
price than the same ETF purchased or sold a short time later.
Mutual Fund Risks - The risk of owning a mutual fund generally reflects the risks of owning the
underlying securities the mutual fund holds. The Client will bear additional expenses based on
your pro rata share of the mutual fund’s operating expenses. The performance of mutual funds
is subject to market risk, including the possible loss of principal. The price of the mutual funds
will fluctuate with the value of the underlying securities that make up the funds. The price of a
mutual fund is typically set daily therefore a mutual fund purchased at one point in the day will
typically have the same price as a mutual fund purchased later that same day.
Certain Mutual Funds also invest in the equity securities of private operating or growth
companies or real estate and are structured as a closed-end interval fund. Similar to a private
fund, these mutual funds can also bear a high degree of risk, be leveraged, speculative and
volatile, and an investor could lose all or a substantial amount of their investment. Interval funds
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are less liquid than a standard mutual fund, as they usually limit shareholders to quarterly or
other specific repurchase window and may also be limited as to the dollar amount that can be
liquidated in each window.
Alternative Investments - The performance of alternative investments can be volatile and may
have limited liquidity. An investor could lose all or a portion of their investment. Such
investments often have concentrated positions and investments that may carry higher risks.
B&G believes Clients should only have a portion of their assets in these investments.
Cybersecurity and Business Continuity risk – B&G has a policy in place to respond to a
Significant Business Disruption (SBD). In the event of an SBD, our policy is to safeguard our
employees’ lives and B&G prosperity, to conduct a rapid financial and operational assessment,
to recover quickly and resume operations swiftly, to protect B&G’s books and records, and to
allow B&G clients to transact business seamlessly. If it is determined B&G is unable to continue
its business, B&G will assure clients prompt access to their funds and securities.
B&G has taken significant steps to reduce the impact of business interruptions resulting from
a wide variety of potential events. This Disaster Recovery Plan (DRP) in conjunction with the
Business Continuity Plan (BCP) and other related policies and procedures are meant to reduce
any business downtime. These plans put in place the resources, personnel, equipment, and
procedures designed to minimize operational downtime. The DRP and BCP involve defining the
mission critical systems and is designed to document the information and procedures needed
to safeguard business operations and restore the necessary operations after any natural or
man-made disaster event.
-
Artificial Intelligence (AI) Risk
Recent technological advances in generative AI and machine
learning technology (collectively, “Artificial Intelligence (AI)”) pose risks to B&G and its clients.
AI is a branch of computer science focused on creating systems capable of performing tasks
that typically require human intelligence; this includes, among other things, methods for
analyzing, modeling, and understanding language, as well as developing algorithms that can
learn to perform various tasks. B&G and the companies in which clients invest could be further
exposed to the risks of AI if third-party service providers or any counterparties, whether or not
known to B&G, also use AI in their business activities. B&G cannot control third-party
operations, product development, or service provision.
AI is generally highly reliant on the collection and analysis of large amounts of data, and it is not
possible or practicable to incorporate all relevant data into the model that AI utilizes to operate.
Certain data in such models will inevitably contain a degree of inaccuracy and error —
potentially materially so — and could otherwise be inadequate or flawed, which would be likely
to degrade the effectiveness of AI. To the extent that B&G or the companies in which clients
invest are exposed to the risks of AI, any such inaccuracies or errors could have adverse
impacts on a client’s performance.
Natural & Unavoidable Events risk - Global markets are interconnected, and events like
hurricanes, floods, earthquakes, forest fires and similar natural disturbances, war, terrorism or
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threats of terrorism, civil disorder, public health crises, and similar “Act of God” events have led,
and may in the future lead, to increased short-term market volatility and may have adverse
long-term and wide-spread effects on the world economies and markets generally. Clients may
have exposure to countries and markets impacted by such events, which could result in
material losses.
Item 9 Disciplinary Information
We are required to disclose any legal or disciplinary events that are material to a client's or
prospective client's evaluation of our advisory business or the integrity of our management.
B&G and our management personnel have no reportable disciplinary events to disclose.
Item 10 Other Financial Industry Activities and Affiliations
B&G and any related persons are not engaged in other financial industry activities and have no
other industry affiliations.
From time to time a broker, dealer or custodian may pay in full or in part, for educational
conferences and events; consulting on technology, compliance, legal and business needs;
publications and conferences on practice management and business succession; access to
employee benefits providers, human capital consultants, and
insurance providers; or
marketing consulting and support. These benefits do not obligate Bahl & Gaynor in any way to
recommend, request, or require the use of that broker, dealer, or custodian.
Item 11 Code of Ethics, Participation or Interest in Client Transactions and
Personal Trading
11. a. CODE OF ETHICS
The Code of Ethics is predicated on the principle that B&G owes a fiduciary duty to its clients.
Accordingly, B&G’s employees must avoid activities, interests and relationships that run
contrary (or appear to run contrary) to the best interests of clients. At all times, B&G must:
•
•
Place client interests ahead of B&G’s – As a fiduciary, B&G must serve in its clients’
best interests. In other words, B&G employees may not benefit at the expense of
advisory clients. This concept is particularly relevant when employees are making
personal investments in securities traded by advisory clients.
Engage in personal investing that is in full compliance with B&G’s Code of Ethics –
Employees must review and abide by B&G’s Personal Securities Transaction and Insider
Trading Policies.
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•
•
•
Avoid taking advantage of your position – Employees must not accept investment
opportunities, gifts or other gratuities from individuals seeking to conduct business with
B&G, or on behalf of an advisory client.
Accept no more than reasonable compensation - B&G believes that fees for its
services should be reasonable and appropriate for the level of service provided. Fee
structures are available for reference in the B&G ADV 2A.
Maintain full compliance with the Federal Securities Laws – Employees must abide
by the standards set forth in Rule 204A-1 under the Advisers Act.
A copy of our Code of Ethics is available to our advisory clients and prospective clients. You
may request a copy by email sent to info@bahl-gaynor.com, or by calling us at 513-287-6100.
11. b. PERSONAL TRADING
Employees of B&G are permitted to buy and sell securities for their personal accounts. To
address potential conflicts of interest, our Code of Ethics mandates that employees: (1) pre-
clear certain personal securities transactions, (2) report their personal securities transactions
on at least a quarterly basis, and (3) provide B&G with a detailed summary of specific holdings
at the start of employment and annually thereafter, including those over which they have a
direct or indirect beneficial interest.
Potential conflicts may arise when employees trade in the same securities that B&G is buying,
selling, or holding on behalf of clients, as this could result in employees receiving a more
favorable price than clients trading in the same security.
To mitigate these conflicts, B&G has implemented a personal trading policy. A “restricted list”
of securities is maintained to notify employees of securities they are prohibited from trading in
their own accounts. Generally, employees must refrain from trading these securities for a
specified period, typically one week after B&G has made a similar transaction for client
accounts.
internal standards, providing real-time data
To further support our compliance oversight, B&G utilizes Compliance Alpha, a compliance
technology platform that automates and enhances the efficiency of our compliance
monitoring. Compliance Alpha assists our compliance team in tracking adherence to regulatory
insights, and supporting timely risk
and
assessments. This technology is one of the tools we use within our comprehensive compliance
framework.
Our compliance staff monitors employee trading activity against the restricted list through
quarterly transaction reports. Any policy violations are addressed by the Chief Compliance
Officer in accordance with the Code of Ethics.
11. c. TRADING OF BAHL & GAYNOR PROPRIETARY ACCOUNTS
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Bahl & Gaynor’s firm accounts aim to invest in Bahl & Gaynor-advised ETFs over time, to build a
long-term investment from the firm's balance sheet. We believe these investments intend to
align the interests of the company, employees, and clients.
Bahl & Gaynor may invest in its ETFs over time through trading activity in the market. Bahl &
Gaynor will endeavor to make those trades in such a way that minimizes potential market
impact. When transacting in the advised ETFs, Bahl & Gaynor may consider various factors
including daily volume.
We understand that the volume and timing of Bahl & Gaynor transactions does not reflect the
liquidity of the advised ETFs, which is determined by the liquidity of their underlying holdings.
11. d. SERVING AS OFFICER, TRUSTEE AND/OR DIRECTORS OF OUTSIDE ORGANIZATIONS
Employees may, under certain circumstances, be granted permission to serve as directors,
trustees or officers of outside organizations. These organizations can include public or private
corporations, partnerships, charitable foundations and other not-for-profit
institutions.
Employees may also receive compensation for such activities.
Service with organizations outside of B&G can, however, raise serious regulatory issues and
concerns, including conflicts of interests and access to material non-public information.
As an outside board member or officer, an employee may come into possession of material
non-public information about the outside company, or other public companies. It is critical that
a proper information barrier be in place between B&G and the outside organization, and that the
employee does not communicate such information to other B&G employees in violation of the
information barrier.
Similarly, B&G may have a business relationship with the outside organization or may seek a
relationship in the future. In those circumstances, the employee must not be involved in the
decision to retain or hire B&G.
11. e. RELATED PERSONS AT BROKERS AND CUSTODIANS
Relatives of employees may work for financial entities that B&G does business with. A review
of the relationship between the employee and related party and the financial entity that B&G
does business with is performed and evaluated for any conflict of interest.
11. f. POLITICAL CONTRIBUTIONS
Rule 203(4)-5 requires any covered associate that makes political contributions to an “official”
of a state or local “government entity” client to:
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1) impose a two-year ban on the adviser receiving compensation for advisory services, 2)
prohibit an adviser and its covered associates from coordinating or soliciting any person or
political actions committee (“PAC”) to make contributions to officials or payments to certain
state or local political parties, 3) prohibit an adviser from paying a third-party solicitor to solicit
a government client for the adviser’s advisory services unless the third party is a “regulated
person,” currently defined as a SEC-registered broker-dealer or SEC-registered investment
adviser subject to pay to play restrictions, and 4) the rule also applies to an investment adviser
that manages assets of a government entity indirectly through a covered investment pool in
which a government entity invests or is solicited to invest; such as hedge funds, private equity
funds, venture capital funds, and collective trust funds, as well as registered investment
companies that are investment options of participant-directed plans or programs of a
government entity; such as 529 plans, 403(b) plans and 457 plans.
The portfolio management team of B&G are permitted to make political contributions up to the
de minimis of, $350.00 in contributions per election to a candidate for whom he or she is
entitled to vote, and up to $150.00 per election to a candidate for whom he or she is not entitled
to vote. Quarterly B&G officers must report any political contributions using the B&G Quarterly
Political Contribution form, showing date of contribution, who the contribution was made to, if
the contributor is entitled to vote for the candidate and the amount of the contribution. Any
contribution over the de minims amount must be pre-cleared. B&G will perform two year look
back for new officers.
Item 12 Brokerage Practices
12. a. BEST EXECUTION
B&G’s principal objective in selecting brokers and placing client trades is to receive the best
execution for those client trades. Best execution involves a number of factors, including:
1)
2)
3)
4)
5)
6)
Price received/paid for the security
Brokerage cost
Timeliness of the transaction
Ability to transact smoothly from order placement to settlement
Record keeping
Custody services provided
B&G has a Best Execution Committee that meets semi-annually to review brokers. We also
engage with an outside provider for quantitative best execution analysis.
Clients that direct brokerage reduce our ability to seek best execution and negotiate
commissions. For clients in custody with a broker we have limited ability to negotiate
commissions and monitor for best execution. Trading away from a custodian broker will usually
result in additional charges to the client.
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12. b. BLOCK TRADES
Whenever possible we will block clients’ trades together to achieve a better transaction price.
Directed broker accounts are not available for blocking and may lose this price and execution
advantage. All accounts in the blocks receive the same price for the trade. Partial fills of the
block are allocated pro-rata among the accounts.
12. c. SOFT DOLLARS
B&G may use non-directed client commission dollars to receive investment related research
and services. This practice is referred to as “Soft Dollars”
This research includes, but may not be limited to, written company and industry reports,
economic data, historical charts and graphs, visits from company managements and access to
industry conferences hosted by brokerage firms. Investment services include security
information such as price quotes, dividend information, stock split information, news updates,
access to the exchanges, daily, monthly pricing of securities, price charts and graphs and other
technical analysis of stocks and bonds.
The use of soft dollars does create a conflict of interest. Only certain trades are used for soft
dollars, but all clients may benefit. Though we have negotiated competitive commission rates
with all these brokers, it may result in clients paying a higher commission than they may receive
for trade execution only. It may also result in brokers being favored because they provide the
soft dollar benefits. Some of these trades are placed directly with the broker providing the
research and some are made through third party brokers that then make the payment to the
service provider.
12.d. TRADE ORDER ROTATION
B&G’s fully discretionary non-directed brokerage accounts and B&G directed accounts in a
randomized rotation program are within a single trade rotation with all Separately Managed
Accounts (SMA) and Unified Managed Accounts (UMA) programs, traded in a snake-like order.
Model strategies are also available to clients in some other investment advisory firms through
SMA and UMA programs. In this instance B&G does not work directly with the individual client
or execute trades. B&G communicates model trades the SMA/UMA platform partners.
The Trade Order Rotation is as follows:
•
•
When a model trade is scheduled, trades are entered using a single trade rotation that
includes B&G fully discretionary accounts and all SMA/UMA platform relationships.
Within the rotation, all groups are traded in snake order (i.e. trade first today, trade last
on the next trade).
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•
All allocations are made by close of business on trade date. In the event an order is
“partially filled” the allocation is made on a pro-rata basis. Each account in the order will
receive the same percentage of the trade.
Bahl & Gaynor advised ETFs trades through an independent trade process determined at the
discretion of the Bahl & Gaynor ETF Basket Committee based on various factors including, but
not limited to, ETF capital market factors, ETF market liquidity, and other general investment
considerations.
12. e. CROSS TRANSACTIONS (AGENCY)
An agency cross trade is a transaction between two clients’ accounts managed by the same
investment adviser. `It is B&G’s policy to engage in cross transactions only when necessary.
Agency cross transactions will only occur when it is in both client’s best interest. All agency
cross trades must be reported to the firms CCO. B&G does not receive any additional
compensation other than the normal advisory fee for these trades.
B&G does not participate in Principle cross trades.
Item 13 Review of Accounts
13. a. REVIEWS
The underlying securities used in accounts are continually monitored, and the compliance and
portfolio management team conduct regular reviews. Each account is assessed in the context
of the client’s stated investment objectives and guidelines. More frequent reviews are done by
the portfolio manager based on the client circumstances.
Clients should always compare their custodian reports to the B&G reports to make sure they
are consistent.
13. b. REPORTS
In addition to the monthly or quarterly statements and confirmations of transactions that
clients receive from their custodian, B&G will provide monthly, quarterly or annual reports at the
client’s request. These reports summarize the value of the account, securities held with the
market value of each, the estimated annual income, and the cost basis of each holding, if
available. This report is available by mail or online based on the client’s preference. Individual
securities have the following information: number of shares, price, total market value, dividend,
estimated annual income and cost basis if available. B&G is not responsible for the accuracy
of cost information provided by the client.
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Item 14 Client Referrals and Other Compensation
B&G does not receive any economic benefits, including sales awards, referral fees, or other
compensation, from third parties in connection with providing advisory services to clients.
Additionally, B&G does not compensate any third parties for client referrals.
Item 15 Custody
B&G has custody of assets in that we debit our management fee directly from your account.
This type of custody falls under Fee Deduction Exemption and is not required by the SEC to
undergo an annual custody examination.
We previously disclosed in the "Fees and Compensation" section (Item 5) of this Brochure that
B&G can directly debit advisory fees from client custodial accounts if authorized.
As part of this billing process, the client's custodian is advised of the amount of the fee to be
deducted from that client's account. On at least a quarterly basis, the qualified custodian is
required to send to the client a statement showing all transactions within the account during
the reporting period.
Because the custodian does not calculate the amount of the fee to be deducted, it is important
for clients to carefully review their custodial statements to verify the accuracy of the
calculation, among other things. Clients should contact us directly if they believe that there may
be an error in their statement.
In addition to the periodic statements that clients receive directly from their custodians, we
also send account statements directly to our clients monthly, quarterly or annually at a client’s
request by mail or electronically. We urge our clients to carefully compare the information
provided on these statements to ensure that all account transactions, holdings and values are
correct and current.
Item 16 Investment Discretion
Some clients engage B&G to provide discretionary asset management services, which allows
us to place trades in the client’s account without obtaining their prior approval for each
transaction. Clients grant us discretionary authority by signing a discretionary management
agreement with B&G. This authority may be limited if clients provide us with specific written
instructions.
For clients with non-discretionary agreements, B&G will obtain the client’s approval, either
orally or in writing, before executing any recommended investment transactions in their
accounts.
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Item 17 Voting Client Securities
Proxy voting is an important right of clients, and reasonable care is taken to exercise these
rights properly and in a timely manner. When B&G has discretionary authority to vote client
proxies, it votes in the best interests of its clients, following its proxy policies and procedures.
B&G does not vote proxies in-house. Instead, we have engaged Broadridge’s ProxyEdge
platform to facilitate proxy voting and maintain records of all proxy activities. This open-
architecture platform allows B&G to select from multiple proxy advisory firms to provide
recommendations for proxy voting. B&G has chosen Glass Lewis as our advisory firm, which
evaluates issuers based on factors such as the reputation, experience, and competence of the
company’s management and board of directors.
B&G’s complete proxy voting policy and procedures, as well as those of its proxy voting service
providers, are maintained in writing and available for client review upon request. Additionally,
B&G’s proxy voting records are available exclusively to our clients. Clients may contact B&G at
the phone number provided in this document if they have questions or wish to review these
documents.
In addition to proxy voting, B&G has engaged Broadridge to manage class action claim filings.
Occasionally, securities held in client accounts may be the subject of class action lawsuits.
B&G has contracted with Broadridge to identify eligible class action cases, file Proof of Claim
forms, monitor the status of claims, and facilitate the distribution of settlement proceeds in
accordance with SEC guidelines.
For these service, Broadridge collects a fee equal to 12% of any settlement account received.
This fee is deducted from the proceeds prior to distribution to the client.
Item 18 Financial Information
B&G has no additional financial circumstances to report.
Under no circumstances do we require or solicit payment of fees in excess of $1200 per client
more than six months in advance of services rendered. Therefore, we are not required to
include a financial statement. B&G has not been the subject of a bankruptcy petition at any time
during the past ten years.
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