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FIRM BROCHURE
A Client Guide to
BAKER ELLIS ASSET MANAGEMENT LLC
805 Broadway St. Suite 400
Vancouver, WA 98660
503-227-5778
WWW.BAKERELLISLLC.COM
March 4, 2025
This brochure provides information about the history, policies and practices of our
firm. If you have any questions about the information in this brochure, please contact
us at the above telephone number, or by email at Patricia@bakerellisllc.com.
The information in this brochure has not been approved or verified by the United
States Securities and Exchange Commission or by any state securities authority.
Additional information about Baker Ellis Asset Management LLC also is available at
our website, www.bakerellisllc.com, and on the SEC’s website at
www.adviserinfo.sec.gov.
Material Changes
We have not had any material changes to note since our last brochure dated February 29,
2024.
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Table of Contents
Material Changes ................................................................................................................ 2
Advisory Business ............................................................................................................... 4
Fees and Compensation ...................................................................................................... 4
Performance-Based Fees and Side-By-Side Management .................................................. 5
Types of Clients .................................................................................................................. 5
Methods of Analysis, Investment Strategies and Risk of Loss ........................................... 5
Disciplinary Information ..................................................................................................... 6
Other Financial Industry Activities and Affiliations ........................................................... 6
Code of Ethics ..................................................................................................................... 6
Brokerage Practices ............................................................................................................. 7
Review of Accounts ............................................................................................................ 8
Client Referrals and Other Compensation .......................................................................... 8
Custody ............................................................................................................................... 8
Investment Discretion ......................................................................................................... 9
Voting Client Securities (Proxy Voting) ............................................................................. 9
Financial Information .......................................................................................................... 9
Privacy Notice ..................................................................................................................... 9
Brochure Supplement: Brian C. Baker, CFA .................................................................... 10
Brochure Supplement: Barnes C. Ellis.............................................................................. 12
Brochure Supplement: John Beckley “JB” Groh, CFA, CFP ........................................... 14
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Advisory Business
1. Our history: Baker Ellis was founded in March 2002 by Brian C. Baker, CFA,
and Barnes C. Ellis. Both of us have extensive experience in the investment
industry. We each own 50% of the firm. We have no outside owners or
affiliated firms. The investment team comprises Brian C. Baker, Barnes Ellis,
and JB Groh.
2. Our services: Baker Ellis manages investment accounts for individuals, trusts,
businesses, and foundations. We utilize fundamental analysis to identify what
we consider attractive investments. Our accounts may include foreign or
domestic equities of any market capitalization; mutual funds; exchange-traded
funds (ETFs); bonds; and other assets.
When we provide investment advice regarding your retirement plan or
Individual Retirement Account, as defined by the Employee Retirement Income
Security Act of 1974, as amended (“ERISA”), we are fiduciaries with respect to
your account. Since the way we are compensated can create potential conflicts
of interest, we adhere to the Department of Labor's Retirement Security Rule,
which requires us to act in your best interest and not put our interest ahead of
yours.
3. Individual accounts: Our accounts are individually managed, and client funds
are not co-mingled. We may customize accounts to address the unique needs of
individual clients, including complex tax considerations and socially conscious
restrictions. Each of our services is customized to the client’s needs. Due to the
unique treatment of each client account, there may be instances where one
account will not hold the same securities or perform similarly to other managed
accounts.
4. Assets under management: As of December 31, 2024, we managed
approximately $874 million in discretionary assets. Our advisory contracts give
us full discretion over all accounts, although we may occasionally
accommodate requests from clients to manage all or part of their accounts on a
consultative basis.
Fees and Compensation
1. Fees: Our fee is calculated as a percentage of assets under management. Fees
are 1.5% or less annually. We do not have a fixed fee schedule but consider
account size and investment objectives in determining our fee. Fees are
negotiable.
2. Automatic deduction: Fees are deducted from accounts quarterly in advance.
We calculate the amount due based on the closing value of the account at the
end of the previous quarter. The custodian does not validate or check our fee,
and we recommend that you do so. The account value used for the calculation
of advisory fees may differ from the monthly account statement from your
custodian due to timing differences in dividend recognition, calculation of
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accrued interest, and other factors. For clients who have multiple amounts, we
can deduct our fee from a single taxable account upon request. We also may
make exceptions for clients who prefer to receive an invoice from us and pay
our fee separately. This agreement may be terminated at any time. Pre-paid
advisory fee refunds will be calculated starting 30 days after termination notice
received. If no written notice is received, termination will be considered
effective, and a refund will be calculated, as of 30 days from the date that the
account is closed, or management authority is revoked by the client or
custodian.
3. Additional fees and expenses: Your account will be subject to certain
expenses in addition to our management fee that we do not charge or receive.
These fees that may occasionally be charged to your account, include but are
not limited to, processing fees for the purchase or sale of no-load mutual funds;
commissions and fees for stock transactions; commissions and fees on foreign
trades; and custodial fees if charged by your custodian. In addition, mutual
funds have internal operating expenses. We do not benefit from any of these
fees and attempt to minimize them on your behalf. Please refer to the Brokerage
Practices section on how we select the broker-dealers.
Performance-Based Fees and Side-By-Side Management
We do not charge performance fees. Our advisory fee is calculated only on assets under
management. We believe this arrangement best aligns our interests with yours.
Types of Clients
We provide services to a number of types of clients:
Individuals, including high-net-worth individuals
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• Trusts, estates, and charitable organizations
• Corporations or other business entities
• Retirement plans
Our minimum investment usually is $1 million per household, although we make
occasional exceptions.
Methods of Analysis, Investment Strategies and Risk of Loss
1. Analysis: We rely primarily upon fundamental analysis to identify attractive
investment opportunities. We perform our own research, and we also receive
research from third parties. Through our research, we seek to identify
companies that appear relatively attractive to us based on cash flows, growth
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potential, and/or other factors. We also analyze and compare asset classes,
countries and macroeconomic policies to help shape the composition of our
client accounts at any given time.
2. Investment Strategies: We generally are long-term value investors, seeking to
participate in the growth of companies through various economic cycles. We do
not try to time the market, although we constantly seek to lean in the direction
of opportunity and away from areas of greatest risk. We believe in balance and
diversification. Our accounts generally have a wide range of equities and fixed-
income exposure, including equities of various market capitalizations,
industries and countries.
3. Risk of Loss: All investments in securities include a risk of loss that clients
should be prepared to bear. Stocks may decline either because of general
market weakness or factors specific to a company or industry. Bonds carry
interest-rate risk, which means they may lose value in an environment of rising
interest rates. Bonds also carry credit risk, or the risk that the issuing entity may
default. Baker Ellis invests globally, and our foreign holdings could be
adversely affected by political and economic conditions in other countries or by
unexpected reductions in liquidity or fluctuations in currencies.
Disciplinary Information
No member of Baker Ellis has ever been the subject of any professional complaint or legal,
financial, or disciplinary action.
Other Financial Industry Activities and Affiliations
We do not have any other professional activities or affiliations that are material to our
advisory business or our clients.
Code of Ethics
Baker Ellis has adopted a Code of Ethics that governs potential conflicts of interest that we
may have in providing our services to you. This Code of Ethics is designed to ensure that
we meet our fiduciary obligation to you and to prevent violations of securities laws. Our
Code is comprehensive and is distributed to each employee at the time of hire. We also
supplement the Code with an annual compliance meeting and ongoing monitoring of
personal trading activity by members of the firm.
Our Code includes the following:
• Requirements related to client confidentiality;
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• Prohibitions on insider trading and other prohibited activities;
• Limitations on giving or receiving gifts from colleagues or clients;
• Guidelines on priority of transactions when trading for personal accounts;
• Procedures for monitoring employee holdings.
We encourage members of the firm to own the same securities as we purchase for clients.
However, we recognize that this has the potential to create conflicts, particularly involving
thinly traded securities. Our Code requires investment professionals to exercise judgment
and sensitivity in priority of transactions, always placing the interests of our clients first.
A complete copy of our Code of Ethics is available upon request.
Brokerage Practices
1. Selecting brokers: We work with an array of brokerage firms and custodians.
Most of our accounts are held at Fidelity Investments, which we believe provides
us with high-quality executions, low fees, and a high level of financial stability.
However, we are able to work with other custodians in certain cases. We do not
receive any compensation in exchange for utilizing Fidelity or any other custodian.
2. Brokerage charges and fees: At our primary broker, Fidelity Investments, trading
commissions and fees, if any, are paid by the client at the account level. Baker Ellis
seeks to minimize such fees and reviews them on a regular basis.
3. Research and prime brokerage: We may occasionally execute trades through
other brokers and then transfer the shares to your account. In such cases, we select
brokers on the basis of overall assistance to the firm and our clients with regard to
transaction abilities, commissions, responsiveness and value of research services.
Such services benefit us because we do not have to pay for the research we receive.
When we trade away in this manner, the commission or mark-ups paid to the
executing broker may be higher than the lowest available. In addition, our
custodians may restrict our ability to allocate shares of such trades to accounts of a
minimum size. We may also trade away for some accounts and not others, resulting
in higher net expenses on certain trades for some clients. We believe such
differences are negligible.
4. Soft-dollar arrangements: We do not participate in any arrangements in which we
guarantee order flow to brokers in return for research or other benefits.
5. Directed brokerage: Clients occasionally ask us to utilize a particular brokerage or
custodian. We try to accommodate such requests, although clients should recognize
that their choice of broker or custodian may result in higher commissions, fees, and
expenses.
6. Order aggregation: In some cases, we may aggregate orders for multiple
accounts, in which case each client receives the same average price in a transaction.
In other cases, we may execute orders individually for an account or accounts.
Aggregating orders can help us conduct our business more efficiently and provides
consistency in the price received by each client.
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Review of Accounts
1. Periodic reviews: The two partners of Baker Ellis review all accounts on a
periodic basis. We perform a comprehensive review in conjunction with the
production of performance reports that we send to clients each quarter. We also
perform reviews of individual accounts on a rolling basis. We also review accounts
in response to various triggers, such as deposits or withdrawals, transfers, contacts
with clients and changes in client objectives.
2. Reports and statements: We generate individualized written performance reports
for each client on a quarterly basis. These reports show account performance
relative to various market benchmarks, net of fees. We also provide a quarterly
newsletter with commentary on economic trends and investment strategy. In
addition, our account custodians provide monthly brokerage statements to clients.
These statements show current balances, holdings and transactions, including
deduction of any management fees or other costs. Clients may also have online
access to accounts through their custodian. Monthly statements from Fidelity
Investments are branded with the Baker Ellis logo.
Client Referrals and Other Compensation
Baker Ellis does not have any third-party solicitation or referral arrangements.
Custody
We do not have physical custody of client assets. The only time that we are able to access
your money is to deduct our management fees. The custodian does not verify the accuracy
of fee calculations. We encourage you to verify their accuracy.
We do not accept checks for deposit to your account in our office. Checks should be sent
directly to the custodian (e.g., Fidelity). The custodian also issues withdrawals directly
from your account. Typically, through a written standing letter of authorization, we can
have money sent from your account to an identically titled account or payable to you at
your address of record, or to a designated third party without your signature.
We perform daily reconciliations of your account using a leading portfolio management
system. We use this system to generate the quarterly reports we send to you. The values on
our reports may vary slightly from the monthly statements you receive from the custodian.
Common reasons for this include dividends that may be received after the end of a
reporting period, and differences in the accounting treatment of accrued interest. We
encourage you to compare the statements you receive from your custodian and the reports
we send you. For tax and other purposes, the custodial statement should serve as the
official record of your account and assets.
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Investment Discretion
Our advisory contract gives us full discretion to select securities for your account,
including amount, timing of transactions and the brokers that we use.
Voting Client Securities (Proxy Voting)
Unless you specifically request otherwise, we vote proxies related to securities in
portfolios that we manage. We generally vote proxies in line with management
recommendations, unless otherwise specified by a member of our investment team. We
will not subordinate the economic interest of our clients to any other entity or interested
party, including Baker Ellis or its principals. In the event of a potential conflict of interest,
Baker Ellis may choose to refrain from voting, defer the vote to the client, or obtain a
recommendation from an independent third party.
A copy of our Proxy Voting Policy and how we have voted or plan to vote on any
proposals involving securities in our portfolios is available upon request.
Financial Information
We do not have any financial condition that could impair our ability to meet our
contractual obligations to you. Because we do not solicit or require payment of fees more
than six months in advance, we are not required to provide a balance sheet or audit from an
accounting firm.
Privacy Notice
Baker Ellis Asset Management LLC is committed to preserving the confidentiality of
personal information received about you. A detailed understanding of your financial
position and objectives is critical to the performance of our responsibilities. We ask clients
for a wide range of information in order to fulfill these responsibilities and also to meet
regulatory requirements. This information may be received from you on applications or
other forms or communicated verbally. We do not disclose this information to any person
or outside entity with the exception of companies that are necessary in order to service
your account. If you decide to close your account or become an inactive client, we will
adhere to the privacy policies and practices described in this notice. We maintain physical,
electronic and procedural safeguards to guard your personal information. We reserve the
right to change these policies at any time. If you have any questions about our policies and
procedures, please contact us.
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Brochure Supplement: Brian C. Baker, CFA
Brian C. Baker, CFA
Baker Ellis Asset Management LLC
805 Broadway St., Suite 400
Vancouver, Washington 98660
brian@bakerellisllc.com
www.bakerellisllc.com
503.227.5778
March 4, 2025
This brochure supplement provides information about Brian C. Baker, CFA, to
accompany our Firm Brochure. Please contact Brian if you did not receive our
brochure or if you have any questions related to the brochure or this supplement.
Additional information about Brian is available on the SEC’s website at
www.adviserinfo.sec.gov.
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Educational Background and Business Experience
Brian, born April 1, 1965, co-founded Baker Ellis in 2002 and has served as principal and
chief investment officer of the firm since its inception. He holds a BA in history from the
University of California at Berkeley (1986). He has earned the designation of Chartered
Financial Analyst, an international professional certification offered by the CFA Institute
to financial analysts who complete a series of three examinations.
Disciplinary Information
Brian has never been the subject of any investment-related legal or disciplinary actions.
Other Business Activities
Brian is not engaged in any other substantial investment-related business or occupation.
Additional Compensation
Brian does not receive compensation for providing advisory services outside Baker Ellis.
Supervision
Given that Brian is a principal of the Firm, he is not under the direct supervision of any one
individual.
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Brochure Supplement: Barnes C. Ellis
Barnes C. Ellis
Baker Ellis Asset Management LLC
805 Broadway St., Suite 400
Vancouver, Washington 98660
barnes@bakerellisllc.com
www.bakerellisllc.com
503.227.5778
March 4, 2025
This brochure supplement provides information about Barnes C. Ellis to accompany
our Firm Brochure. Please contact Barnes if you did not receive our brochure or if
you have any questions related to the brochure or this supplement.
Additional information about Barnes is available on the SEC’s website at
www.adviserinfo.sec.gov.
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Educational Background and Business Experience
Barnes, born April 6, 1965, co-founded Baker Ellis in 2002 and serves as principal and
chief compliance officer of the firm. He holds a BA in Government from Harvard College
(1987).
Disciplinary Information
Barnes has never been the subject of any investment-related legal or disciplinary actions.
Other Business Activities
Barnes is not engaged in any other substantial investment-related business or occupation.
Additional Compensation
Barnes does not receive compensation for providing advisory services outside Baker Ellis.
Supervision
Given that Barnes is a principal of the Firm, he is not under the direct supervision of any
one individual.
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Brochure Supplement: John Beckley “JB” Groh, CFA, CFP
John Beckley “JB” Groh, CFA, CFP
Baker Ellis Asset Management LLC
805 Broadway St., Suite 400
Vancouver, Washington 98660
jb@bakerellisllc.com
www.bakerellisllc.com
503.227.5778
March 4, 2025
This brochure supplement provides information about John Groh to accompany our
Firm Brochure. Please contact Barnes if you did not receive our brochure or if you
have any questions related to the brochure or this supplement.
Additional information about John is available on the SEC’s website at
www.adviserinfo.sec.gov.
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Educational Background and Business Experience
JB, born April 1, 1968, joined Baker Ellis in 2016 and serves as an analyst. He holds a
Bachelor of Science in Business Administration (Finance) from the University of Arizona
and a Master of Business Administration (Finance and Accounting) from the Eller School
of Management at the University of Arizona. JB has earned the designation of Chartered
Financial Analyst, an international professional certification offered by the CFA Institute
to financial analysts who complete a series of three examinations. JB has earned the
designation of Certified Financial Planner, a national certification offered by the Certified
Financial Planner Board of Standards. JB is a member of the Portland (Ore.) Society of
Financial Analysts.
Disciplinary Information
JB has never been the subject of any investment-related legal or disciplinary actions.
Other Business Activities
JB is not engaged in any other substantial investment-related business or occupation.
Additional Compensation
JB does not receive compensation for providing advisory services outside Baker Ellis.
Supervision
JB is under the direct supervision of Brian, our Chief Investment Officer. Brian may be
contacted at 503.227.5778.
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