Overview
- Headquarters
- Houston, TX
- Total Firm Assets
- $297 million
- Average High-Net-Worth Client Portfolio Size
- $5.2 million
- Minimum Account Size
- $500,000
Fee Structure
Primary Fee Schedule (BEACON'S FORM ADV PART 2A)
| Min | Max | Marginal Fee Rate |
|---|---|---|
| $0 | $1,000,000 | 1.00% |
| $1,000,001 | $2,000,000 | 0.75% |
| $2,000,001 | and above | 0.50% |
Minimum Annual Fee: $5,000
Illustrative Fee Rates
| Total Assets | Annual Fees | Average Fee Rate |
|---|---|---|
| $1 million | $10,000 | 1.00% |
| $5 million | $32,500 | 0.65% |
| $10 million | $57,500 | 0.58% |
| $50 million | $257,500 | 0.52% |
| $100 million | $507,500 | 0.51% |
Clients
- High-Net-Worth Share of Firm Assets
- 92.86%
- Number of High-Net-Worth Clients
- 53
- Total Client Accounts
- 492
- Discretionary Accounts
- 485
- Non-Discretionary Accounts
- 7
Services Offered
Services: Financial Planning, Portfolio Management for Individuals
Regulatory Filings
- SEC CRD Number
- 106164
Additional Brochure: BEACON'S FORM ADV PART 2A (2026-06-09)
View Document Text
Firm Brochure
(Part 2A of Form ADV)
BEACON FINANCIAL ADVISORS, LTD. ("BEACON")
1800 ST. JAMES PLACE, SUITE 101
HOUSTON, TEXAS 77056
PHONE 713.622.9981
FAX 713.622.5814
Website: www.bfaltd.com
This brochure provides information about the qualifications and business practices of BEACON. If you
have any questions about the contents of this brochure or would like to request a copy free of charge,
please contact Joshua J. Hebert at 713.622.9981 or josh@bfaltd.com. The information in this brochure
has not been approved or verified by the United States Securities and Exchange Commission, or by any
state securities authority.
Additional information about BEACON is available on the SEC’s website at
http://www.adviserinfo.sec.gov. Beacon’s CRD # is 106164.
BEACON is a registered investment adviser. Registration with the United States Securities and Exchange
Commission or any state securities authority does not imply a certain level of skill or training.
June 9, 2026
Beacon Financial Advisors, Ltd.
Item 2 - Material Changes
Annual Update
The Material Changes section of this brochure will be updated annually when material
changes occur since the previous release of the Firm Brochure.
Material Changes since the Last Update
Since our Annual Updating Amendment dated March 24, 2025, we have material changes
to report:
• Revisions were made across various sections of our Firm Brochure to enhance
clarity, completeness, and consistency with the instructions to Form ADV Part 2.
The revisions were made to ensure that disclosures are presented in a manner
that is more closely aligned with regulatory expectations and to improve the
readability and transparency of the information provided to clients and
prospective clients. These changes include refinements to the organization,
formatting, and description of certain advisory services, fees, conflicts of interest,
and related disclosures.
These revisions are primarily clarifying in nature and do not reflect any material
changes to our advisory services, fee structure, or business practices, except as
otherwise specifically noted in our Firm Brochure.
We encourage clients to review our Firm Brochure in its entirety and contact us
with any questions regarding the updates.
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Beacon Financial Advisors, Ltd.
Item 3 - Table of Contents
Item 2 - Material Changes .............................................................................................. i
Annual Update ............................................................................................................ i
Material Changes since the Last Update .................................................................... i
Item 4 - Advisory Business .......................................................................................... 1
Firm Description ......................................................................................................... 1
Types of Advisory Services ........................................................................................ 1
Investment Management Agreement ......................................................................... 2
Tailored Relationships ............................................................................................... 3
Wrap Fee Programs ................................................................................................... 3
Types of Investments ................................................................................................. 3
Item 5 - Fees and Compensation ................................................................................. 4
Description ................................................................................................................. 4
Fee Billing .................................................................................................................. 4
Other Fees ................................................................................................................. 5
Expense Ratios .......................................................................................................... 5
Item 6 - Performance-Based Fees and Side-By-Side Management ........................... 5
Why we do not use Performance-Based Fees ........................................................... 5
Item 7 - Types of Clients ............................................................................................... 6
Description ................................................................................................................. 6
Account Minimums ..................................................................................................... 6
Item 8 - Methods of Analysis, Investment Strategies and Risk of Loss ................... 7
Methods of Analysis ................................................................................................... 7
Investment Strategies ................................................................................................ 7
Risk of Loss ............................................................................................................... 8
Item 9 - Disciplinary Information .................................................................................. 9
Legal and Disciplinary ................................................................................................ 9
Item 10 - Other Financial Industry Activities and Affiliations .................................... 9
Financial Industry Activities ........................................................................................ 9
Affiliations .................................................................................................................. 9
TOC 1
Beacon Financial Advisors, Ltd.
Item 11 - Code of Ethics, Participation or Interest in Client Transactions and
Personal Trading ......................................................................................................... 10
Code of Ethics.......................................................................................................... 10
Participation or Interest in Client Transactions ......................................................... 10
Personal Trading...................................................................................................... 11
Item 12 - Brokerage Practices .................................................................................... 11
Selecting Brokerage Firms ....................................................................................... 11
Best Execution ......................................................................................................... 14
Soft Dollars .............................................................................................................. 14
Order Aggregation ................................................................................................... 14
Item 13 - Review of Accounts ..................................................................................... 15
Periodic Reviews ..................................................................................................... 15
Review Triggers ....................................................................................................... 15
Regular Reports ....................................................................................................... 15
Item 14 - Client Referrals and Other Compensation ................................................. 15
Incoming Referrals ................................................................................................... 15
Referrals Out ........................................................................................................... 15
Other Compensation ................................................................................................ 16
Item 15 - Custody ........................................................................................................ 16
Account Statements ................................................................................................. 16
Performance Reports ............................................................................................... 16
Net Worth Statements .............................................................................................. 17
Item 16 - Investment Discretion ................................................................................. 17
Discretionary Authority for Trading ........................................................................... 17
Limited Power of Attorney ........................................................................................ 17
Item 17 - Voting Client Securities............................................................................... 18
Proxy Votes ............................................................................................................. 18
Item 18 - Financial Information .................................................................................. 18
Financial Condition .................................................................................................. 18
TOC 2
Beacon Financial Advisors, Ltd.
Item 4 - Advisory Business
Firm Description
Beacon Financial Advisors, Ltd., (“BEACON”) is a registered investment adviser
primarily based in Houston, Texas. We are organized as a Limited Liability Company
(“LLC”) under the laws of the State of Texas. BEACON was founded in 1993. Our
founding member had over forty (40) years’ experience in financial services,
succeeded by our current principal member with over twenty (20) years’ experience.
Presently Joshua J. Hebert is a 100% member.
The following paragraphs describe our advisory services and fees. As used in this
brochure, the words "we," "our," and "us" refer to Beacon Financial Advisors, Ltd. The
words "you," "your," and "client" refer to you as either a client or prospective client
of our firm.
Types of Advisory Services
BEACON provides two advisory services as described below. Our services are generally
provided to individuals and families, and their related pension and profit-sharing
plans, 401k plans, trusts, charitable entities, and estates.
•
identification of your risk profile, and
Investment Management - determination of your investment OBJECTIVES
and CONSTRAINTS,
the
implementation and management of an investment plan we jointly agree
is appropriate for you.
• Financial Planning - identification of your financial assets and liabilities,
cash flow management, tax planning, insurance review, education funding,
retirement planning, and estate planning.
An important consideration for you is BEACON provides investment management
services for all our clients. We provide financial planning services solely as part of,
and in connection with, our investment advisory services upon engagement. We
do not offer stand‑alone financial planning services independent of investment
management.
Participation in our advisory services requires that the client signs an agreement prior to
our firm conducting services.
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Beacon Financial Advisors, Ltd.
Investment Management Agreement
As noted above in Types of Advisory Services you choose to have BEACON manage
your assets. Realistic and measurable goals (OBJECTIVES and CONSTRAINTS) are
recorded in your investment policy statement. As goals and objectives change over
time, recommendations are made and implemented on an ongoing basis.
The scope of work and fee for an Investment Management Agreement is provided to
you in writing prior to the start of the engagement. Our Investment Management
Agreement includes:
BEACON'S Services
• Develop, with you, a written Investment Policy Statement which specifies
your investment OBJECTIVES and CONSTRAINTS.
• Prepare an Investment Recommendation Matrix which identifies how your
portfolio should be allocated by asset class, and also lists the individual
investments deemed to be suitable for your portfolio. The asset allocation
target may be periodically changed or your portfolio re-balanced due to
changes in your circumstances or market conditions.
Implement the agreed-upon Investment Recommendation Matrix.
•
• Monitor the portfolio to assure current asset allocation is in line with
target asset allocation and make re-balancing changes as needed. Also,
review the individual investments and report to you with Investment
MEMOs, ADVISORYs, and ALERTs as necessary, and during client meetings.
• Measure and Report investment results to you via your online, secure
Client Portal and Document Vault. Additionally, on a monthly basis you
will receive statements directly from the brokerage firm (e.g., Schwab
Advisor Services) as well as confirmations of any transactions in each
portfolio sub-account. BEACON will also receive this information from the
broker. You can elect to receive either postal or email statements for the
brokerage statements.
• You are always urged to compare the custodians (Schwab Advisor Services
et al) account statements with your Client Portal.
Your Responsibility
• Participate in meetings with BEACON as scheduled for review.
• Notify BEACON of significant cash flows (deposits and withdrawals)
affecting your portfolio sub-accounts if not previously part of your
Investment Policy Statement.
• Update BEACON of any material changes in your financial circumstances
that may alter your Investment Policy Statement.
• Permit BEACON to execute agreed-upon trades in your portfolio sub-
accounts with your written authorization to the broker or asset custodian.
Your authorization will be evidenced by a limited power of attorney in
favor of BEACON and will follow those terms and conditions.
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Beacon Financial Advisors, Ltd.
• Acknowledge that investment results are not guaranteed by BEACON.
As noted above, we provide financial planning services solely as part of, and in connection
with, our investment advisory services upon engagement.
A financial plan is designed to help you with all aspects of financial planning coupled
with ongoing investment management. Our Financial Planning Agreement considers
two phases:
• Compilation and Data Confirmation - the initial phase of collecting your
financial information, compiling your present financial situation, and
confirming accuracy and completeness with you, etc.
• Ongoing Plan Implementation - this second (and ongoing) phase takes the
form of client meetings to review our recommendations and those of your
other advisors (as applicable). BEACON prepares a Meeting Itinerary prior
to the meetings, and afterwards we prepare a meeting follow-up memo
detailing the major points and action items.
The Meeting Itinerary and meeting follow-up memo may include, but is not limited
to: a net worth statement; a cash flow statement; a review of investment accounts,
including reviewing asset allocation and providing rebalancing recommendations;
strategic income tax planning; a review of retirement accounts and plans including
recommendations; a review of insurance policies and recommendations for changes,
if necessary; one or more retirement scenarios; estate planning review and
recommendations; and education planning with funding recommendations.
Tailored Relationships
Your unique goals and objectives are documented in our client relationship
management and portfolio management systems. In developing your investment
policy, you may impose constraints (restrictions) on investing in certain broad asset
classes. We call these client mandates.
Wrap Fee Programs
We do not participate in any wrap fee program.
Types of Investments
Another important consideration for you is BEACON'S investment research and advice
primarily covers regulated investment companies, commonly known as mutual funds.
Guidance may be offered on a broad range of investments aligned with your stated
financial goals and objectives. We discuss this more fully later in the Investment
Strategies sub-section of Methods of Analysis, Investment Strategies and Risk of
Loss.
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Beacon Financial Advisors, Ltd.
Regulatory Assets Under Management
As of 12/31/2025, BEACON had approximately $296,912,883 in assets under
management. Approximately $292,635,158 is managed on a discretionary basis, and
$4,277,725 is handled on a non-discretionary basis. Discretion means you have given
us the authority to place buy and sell orders in your accounts, and non-discretion
means. We can only place buy and sell orders in your accounts each time per your
approval. BEACON segregates and includes both types in our portfolio performance
reporting to you.
Item 5 - Fees and Compensation
Description
BEACON bases its investment management fees on a percentage of assets under
management, an approach that is widely used in the industry.
The annual Investment Management Agreement fee is based on a percentage of the
investable assets according to the following sliding-scale (tiered) schedule:
Discretionary (managed) accounts:
• 1.00%_ on the first $1,000,000;
• 0.75%_ on the next $1,000,000 (from $1,000,001 to $2,000,000); and
• 0.50%_ on the assets above $2,000,000.
Non-Discretionary (client directed) accounts*:
from
tax-lot accounting,
income
• 0.35%_ on $all; (*if you want an institutional account with BEACON to
benefit
tax reporting, and
performance measurement reporting; often a non-discretionary
account is used when you have given us a client-mandate to hold
specified prior position(s) for personal, investment, tax, other reasons).
The minimum annual fee for investment management is $5,000 and is negotiable.
BEACON, in its sole discretion, may waive its minimum fee and/or charge a lesser
investment management fee based upon certain criteria (e.g., historical relationship,
type of assets, anticipated future earning capacity, anticipated future additional
assets, dollar amounts of assets to be managed, related accounts, account
composition, negotiations with clients, etc.). This is depicted on your quarterly Fee-
For-Service Schedule as a professional courtesy discount.
Fee Billing
Investment management fees are billed quarterly, in advance, meaning that we
invoice you before the three-month billing period has begun. Payment in full is
expected upon invoice presentation. Your fees may be deducted (debited) from your
designated client brokerage account to facilitate billing (see later section on Custody).
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Beacon Financial Advisors, Ltd.
You must consent in advance to direct debiting of your brokerage account. This is
always done per a limited power of attorney form you sign with the custodian of your
account(s). You select the account debit approach or opt to be billed directly.
Other Fees
Custodians and brokers may charge transaction fees on purchases or sales of certain
no-load mutual funds. These fees are in addition to the advisory fee and are paid
directly by the client. The amount and frequency of such charges will vary depending
on the custodian, the specific investment, and account activity. Clients should
consider the impact of these transaction costs on their overall investment returns. For
additional information, please see Brokerage Practices.
Expense Ratios
Mutual funds generally charge a management fee for their services as investment
managers. The management fee is the largest part of what is called an expense ratio.
For example, an expense ratio of 0.54 means that the mutual fund company charges
0.54% for all their services. The mutual fund expense ratio is in addition to the fees
you pay BEACON. Performance figures quoted by mutual fund companies in various
publications are after their expense ratio has been deducted.
Termination of Agreement
Either party may terminate the Agreement at any time upon written notification by
the other at the address of record of Beacon or you. If you cancel the Agreement
within five (5) business days of acceptance, you will receive a full refund of any fees
paid. Thereafter, refunds will be pro-rated based on the date written notice of
termination is received.
Item 6 - Performance-Based Fees and Side-By-Side Management
Why we do not use Performance-Based Fees
Our fees are not based on a share of the capital gains or capital appreciation of your
managed securities nor do we participate in side-by-side management.
BEACON does not use a performance-based fee structure because of the potential
conflict of interest and the high cost to you. Our general observation about
Performance-based compensation is:
• Performance-based compensation may create an incentive for the
adviser to recommend an investment that may carry a higher degree
of risk to the client, and often include investments that are highly
illiquid like private placement equities, etc., or are unusually complex.
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Beacon Financial Advisors, Ltd.
• Performance-based fees are commonly quite high. For example, in the
hedge-fund industry performance-based fees typically range from 1%
to 2% of the assets managed, plus 20% to 25% of the
gains/appreciation (not of the losses).
• Side-by-side management refers to the practice of managing accounts
that are charged performance-based fees while at the same time
managing accounts that are not charged performance-based fees.
Our fees are described in the Fees and Compensation section above.
Item 7 - Types of Clients
Description
BEACON primarily provides our services to individuals and families, and their related
pension and profit-sharing plans, 401k plans, trusts, charitable entities, and estates.
These individuals and families include professionals like attorneys and physicians, as
well as corporate employees. Many of our clients are retired from the workplace.
Our client engagements vary in scope and length of service. The scope of service is
primarily dependent on your complexity and needs. Regarding length of service, our
goal is an evergreen working relationship with you. We have provided continuous
service to many clients for ten, twenty, and thirty years or more.
Account Minimums
BEACON’s minimum annual fee for investment management is $5,000. Using our fee
schedule this translates to a starting account size of $500,000 or more.
BEACON, in its sole discretion, may waive its minimum fee and/or charge a lesser
investment management fee based upon certain criteria (e.g., historical relationship,
type of assets, anticipated future earning capacity, anticipated future additional
assets, dollar amounts of assets to be managed, related accounts, account
composition, negotiations with clients, etc.). This is depicted on your annual Fee-For-
Service Schedule as a professional courtesy discount.
While every client engagement is unique, clients' engaging BEACON for both
investment management plus financial planning services typically have investable
assets of $1,000,000 or more, and clients' engaging BEACON for only investment
management typically have $500,000 or more.
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Beacon Financial Advisors, Ltd.
Item 8 - Methods of Analysis, Investment Strategies and Risk of Loss
Methods of Analysis
Security analysis methods generally may include charting, fundamental analysis,
technical analysis, and cyclical analysis. We primarily use mutual fund partners that
apply fundamental analysis for the holdings in your account/portfolio.
Fundamental Analysis involves evaluating individual companies and their industries
by reviewing financial statements, product lines, management expertise, and overall
market outlook. The goal is to determine a company’s intrinsic value and compare it
to its current market price.
Risk: The accuracy of fundamental analysis depends on the reliability of the
information used. Misinterpretation or incorrect data can lead to flawed valuations.
Additionally, if market prices adjust quickly to new information, fundamental analysis
may not yield favorable investment outcomes.
The main source of information we use to select our mutual fund partners is
conducting meetings either face-to-face, online, or by phone. We review research
papers they present as foundational principals on their methods, as well as their proxy
materials and shareholder letters. As supporting materials, we also use purchased
and/or publicly available research resources.
Investment Strategies
No investment strategy can assure a profit or protect against loss, and no strategy is
successful in all market environments. Periods of underperformance relative to relevant
benchmarks or other investment strategies may occur.
We rely on strategic asset allocation combined with limited tactical adjustments.
Strategic asset allocation is a long-term investment strategy in which targeted
allocations are set across asset classes based on factors like risk tolerance and financial
goals. Strategic asset allocation reflects our long-term views regarding appropriate
exposure to various asset classes; however, asset allocation decisions are subject to
market risk and may not produce the intended results if capital markets perform
differently than anticipated. Tactical allocation is the process of taking an active stance
on the strategic asset allocation itself and adjusting long-term target weights for a short
period to capitalize on the market or economic opportunities. Tactical allocations are
based on our assessment of economic conditions and capital market factors and involve
the risk that our judgments regarding market trends or conditions may be incorrect or
may change over time.
We primarily implement our strategies using mutual funds managed by third-party
investment managers, most often active managers. Active management involves the risk
that the investment manager’s research, analysis, and security selection decisions may
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Beacon Financial Advisors, Ltd.
not perform as expected and may underperform relevant market indexes or other
investment strategies, either over short or extended periods.
Our investment approach emphasizes long-term investing with ongoing monitoring and
periodic rebalancing. Portfolio rebalancing is intended to maintain target asset
allocations and manage risk; however, rebalancing may result in transaction costs and,
in taxable accounts, may generate taxable gains. Rebalancing and monitoring should not
be interpreted as market timing or as an assurance that losses can be avoided.
The use of international and emerging market investments involves additional risks,
including differences in accounting standards, political and economic instability, foreign
regulatory environments, currency exchange rate fluctuations, and reduced liquidity.
Investments in emerging markets may involve heightened risks relative to investments
in more developed markets.
Investments in real estate-related securities (such as REITs) and commodity-linked
assets may be more volatile than traditional equity and fixed income investments and
may be subject to risks such as changes in interest rates, property values, commodity
supply and demand, inflation expectations, and regulatory or tax considerations.
Cash equivalents and fixed income investments are subject to interest rate risk, credit
risk, and inflation risk, and may lose value in rising interest rate environments or fail to
keep pace with inflation over time.
Risk of Loss
All investment types or approaches or strategies have different risks that challenge
investors. Investors contend with the following major investment risks depending on
the security type (list is not all inclusive of every type of investment risk):
•
Interest-rate Risk: Fluctuations in interest rates may cause investment
prices to fluctuate. For example, when interest rates rise, yields on existing
bonds become less attractive, causing their market values to decline.
• Market Risk: The price of a security (e.g., stock, bond, or the net asset value
of a mutual fund) may decline in reaction to tangible and intangible events
and conditions. This type of risk is caused by external factors independent
•
Inflation Risk: When any of a security’s underlying fundamentals. For
example, political, geopolitical, economic and social conditions may trigger
market events. Type of inflation is present, a dollar today will not buy as
much as a dollar next year, because purchasing power is eroding at the
rate of inflation.
• Currency Risk: Some international (non-US) investments are subject to
fluctuations in the value of the dollar against the currency of the
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Beacon Financial Advisors, Ltd.
investment’s originating country. This is also referred to as exchange rate
risk.
• Reinvestment Risk: This is the risk that future proceeds from investments
may have to be reinvested at a potentially lower rate of return (i.e.,
interest rate). This primarily relates to fixed income securities (e.g., bonds).
• Business Risk: These risks are associated with an industry or a particular
company within an industry. For example, oil-drilling companies depend
on finding oil and then refining it, a lengthy process, before they can
generate a profit. They carry a higher risk of profitability than an electric
company, which generates its income from a steady stream of customers
who buy electricity no matter what the economic environment is like.
Technological developments can render once profitable products less
profitable or even obsolete, as another example.
• Liquidity Risk: Liquidity is the ability to readily convert an investment into
cash. Generally, assets are more liquid if many traders are interested in a
standardized product. For example, Treasury Bills are highly liquid, while
real estate properties are not.
• Financial Risk: Excessive borrowing to finance a business’ operations
increases the risk of profitability, because the company must meet the
terms of its obligations in good times and bad. During periods of financial
stress, the inability to meet loan obligations may result in bankruptcy
and/or a declining market value.
Item 9 - Disciplinary Information
Legal and Disciplinary
Beacon and its employees have not been involved in legal or disciplinary events
related to clients, past or present.
Item 10 - Other Financial Industry Activities and Affiliations
Financial Industry Activities
BEACON is not registered as a securities broker-dealer, or a futures commission
merchant, commodity pool operator or commodity trading advisor.
Affiliations
BEACON has no relationship or arrangements that are material to our advisory
business or you with a related person who is an investment company, other
investment advisor, financial planning firm, commodity pool operator, commodity
trading adviser or futures commission merchant, banking or thrift institution,
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Beacon Financial Advisors, Ltd.
accounting firm, law firm, insurance company or agency, pension consultant, real
estate broker or dealer, or an entity that creates or packages limited partnerships.
BEACON describes later in Brokerage Practices the arrangement we have with
Schwab Advisor Services™ (formerly called Schwab Institutional®), a division of
Charles Schwab & Co., Inc. (“Schwab”), a registered broker-dealer, member SIPC, as
the qualified custodian.
Item 11 - Code of Ethics, Participation or Interest in Client Transactions
and Personal Trading
Code of Ethics
The employees of BEACON have committed to a Code of Ethics that is available
for review by you and prospective clients upon request. Clients and prospective
clients may request a copy of our Code of Ethics by contacting us at the
telephone number listed on the cover page of this brochure.
Our Code of Ethics includes the following core principles:
Integrity and Honesty
• Objectivity
• Full Disclosure
•
• Competence
• Confidentiality
• Professionalism
• Regulatory Compliance
Participation or Interest in Client Transactions
Neither BEACON nor its employees act as a principal, broker, or agent regarding
securities you buy or sell. We have no financial interest in any securities you buy or
sell. As noted earlier in Methods of Analysis, Investment Strategies and Risk of Loss
our recommendations to you exclusively include no-load mutual funds.
BEACON does not have, nor expects to have, any mutual fund shares like those we
recommend to you (e.g., stocks, bonds, etc.). As noted earlier in Advisory
Business/Principal Owners, BEACON is a limited liability company (LLC) taxed like a
partnership. Practically that means all net income flows to the LLC members. It is
likely BEACON will have a bank account and/or a brokerage account with funds held
in sweep and/or purchased money market funds for normal operating expenses.
BEACON'S employees may buy or sell securities that are also held by clients.
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Beacon Financial Advisors, Ltd.
Personal Trading
BEACON'S employees may buy or sell securities that are also held by clients. This
presents a potential conflict of interest, as they may have the opportunity to trade
ahead of you and obtain more favorable pricing. To address this conflict, our policy
strictly prohibits our firm and its employees from receiving trade execution priority
over your account in the purchase or sale of securities.
The Chief Compliance Officer of BEACON is Joshua J. Hebert. He reviews all employee
trades each quarter.
Item 12 - Brokerage Practices
Selecting Brokerage Firms
Brokerage Firm(s) BEACON recommends/requires - BEACON does not maintain
custody of your assets that we manage on which we advise (i.e., we don't have
possession of your money). We may be "deemed" [by government regulations] to
have custody of your assets if you give us authority to withdraw assets from your
account such as remitting our fees from your accounts (see section on Custody). Your
assets must be maintained in an account at a "qualified custodian," generally a broker-
dealer or bank. BEACON recommends (and in some cases requires) that you use
Charles Schwab & Co., Inc. (“Schwab”), a registered broker-dealer, member SIPC, as
the qualified custodian. Schwab will hold your assets in a brokerage account and buy
and sell securities when BEACON instructs them to. However, you will decide whether
to open the account(s) with Schwab. BEACON does not open accounts for you.
Rather, BEACON assists you in opening Schwab account(s), and in doing so you enter
into an account agreement directly with Schwab.
Some of your accounts that BEACON manages may be required to be held in custody
at custodians other than Schwab. For instance, your employer's retirement account
(e.g., 401k, 403b, 401a, 457b, etc.) is offered exclusively through an approved broker
(e.g., Fidelity, TIAA-CREF, Vanguard, etc.) and you haven't the option to use Schwab.
BEACON is independently owned and operated and is not affiliated with Schwab and
has no compensatory arrangement with Schwab. BEACON does not receive fees or
commissions from any of these arrangements with Schwab or any custodian/broker.
How We Select Brokers/Custodians - BEACON seeks to use a custodian/broker that
will hold your assets and execute transactions on terms that are, overall, most
advantageous when compared to other available providers and their services. We
consider a wide range of factors, including:
• Combination of transaction execution services and asset custody services
(generally without a separate fee for custody)
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Beacon Financial Advisors, Ltd.
• Capability to execute, clear, and settle trades (buy and sell securities for
your account).
• Capability to facilitate transfers and payments to and from accounts (wire
transfers, check requests, bill payment, etc.)
• Breadth of available investment products (stocks, bonds, mutual funds,
etc.), especially a large platform of no-load and institutional share class
mutual funds.
• Quality of services, especially a dedicated group of professionals assigned
to work exclusively with BEACON and you.
• Competitiveness of the price of those services (commission rates, margin
interest rates, other fees, etc.) and willingness to negotiate the prices.
• Reputation, financial strength, security and stability.
• Prior service to BEACON and you.
Products and Services Available to Us from Schwab: Schwab Advisor Services™ is
Schwab's division serving independent investment advisory firms like BEACON.
Schwab provides us and you with access to its institutional brokerage services
(trading, custody, reporting, and related services), many of which are not typically
available to Schwab retail customers. Schwab also makes available various support
services. Some of those services help us manage or administer our clients' accounts.
Schwab's support services generally are available on an unsolicited basis (we don't
have to request them) and at no charge to us. Following is a more detailed description
of Schwab's support services.
▪ Services That Benefit You - Schwab's Institutional brokerage services
include access to a broad range of investment products, execution of
securities transactions, and custody of client assets. The investment
products available through Schwab include some to which we/you might
not otherwise have access to or that would require a significantly higher
minimum initial investment by our clients. Schwab’s services described in
this paragraph generally benefit you and your account.
▪ Services that May Not Directly Benefit You - Schwab also makes available
to us other products and services that benefit us but may not directly
benefit you or your account. These products and services assist us in
include
managing and administering our clients' accounts. They
investment research, both Schwab's own and that of third parties. We may
use this research to service all or a substantial number of our clients'
accounts. (Of note, while BEACON has access to this research via Schwab
we do not rely only on this source. We may pay license fees directly to
independent research to aid in our overall research effort). In addition to
investment research, Schwab also makes available software and other
technology that:
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Beacon Financial Advisors, Ltd.
• Provide access to client account data (such as duplicate trade
confirmations and account statements).
• Facilitate trade execution.
• Provide pricing and other market data.
• Facilitate payment of our fees from our clients' accounts (as
described in Fees and Compensation, Fee Billing).
• Assist with back-office functions, recordkeeping, and client
reporting.
▪ Services That Generally Benefit Only Us - Schwab also offers other services
intended to help us manage and further develop our business enterprise.
These services include:
• Educational conferences and events.
• Consulting on technology, compliance, legal, and business needs.
• Publications and conferences on practice management and
business succession.
Schwab may provide some of these services itself. In other cases, it will
arrange for third-party vendors to provide the services. Schwab may also
discount or waive its fees for some of these services or pay all or part of a
third party's fees. Generally, the services described in this paragraph are
provided on a company-wide basis by Schwab and are not designed for
BEACON’S exclusive use. BEACON does not accept offers that are exclusively
for BEACON, such as occasional business entertainment Schwab may offer our
personnel and those of other RIA firms.
▪ Our Perspective on Schwab's Services - The availability of these services
from Schwab benefits us because we do not have to produce or purchase
them. We don't have to pay for Schwab's services. These services are not
contingent upon us committing any specific amount of business to Schwab
in trading commissions or assets in custody. This may give us an incentive
to recommend/require that you maintain your account with Schwab,
based on our interest in receiving Schwab's services that benefit our
business rather than based on your interest in receiving the best value in
custody services and the most favorable execution of your transactions.
This is a conflict of interest. We believe, however, that taken in aggregate
our selection of Schwab as custodian and broker is in the best interests of
our clients. Our selection is primarily supported by the scope, quality, and
price of Schwab's services (as described previously in How We Select
Brokers/Custodians) and not Schwab's services that benefit only us.
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Beacon Financial Advisors, Ltd.
Periodically BEACON negotiates with Schwab the terms of our Pricing Schedule
as part of our Pricing Agreement with Schwab. While our Pricing Schedule
includes terms for equities, mutual funds, options contracts, fixed income,
etc., of interest to BEACON and our clients are the pricing terms for
transaction-fee mutual funds. As BEACON seeks to use mostly institutional
share class mutual funds, the Schwab transaction-fees are most applicable.
Schwab has been responsive in extending to BEACON a Pricing Schedule that
we consider competitive and beneficial to you (see Best Execution next page).
Best Execution
BEACON reviews the execution of trades at Schwab each morning after trades are
placed. Normally if a problem arises Schwab will contact us before executing the
trade. Trading fees charged by Schwab are also reviewed on this schedule. BEACON
does not receive any portion of the trading fees.
Your Brokerage and Custody Costs - For our clients' accounts that Schwab maintains,
Schwab does not charge you separately for custody services but is compensated by
charging you commissions or other fees on trades that it executes or that settle into
your Schwab account. We negotiated Schwab's commission rates applicable to your
client accounts. This negotiation benefits you because the overall commission rates
you pay are lower than they would be otherwise. Normally your accounts will consist
entirely of mutual fund shares, and BEACON exclusively uses only "no-load" mutual
funds. In some instances, with small dollar trades, the mutual funds we buy are part
of Schwab's One Source platform and there is no commission (or transaction fee) paid
to Schwab by your account. In other instances, the mutual funds we buy are subject
to nominal transactions fees paid by your account to Schwab. Presently regardless of
the $ size of the purchase or sale we make in your account in our selected institutional
share-class mutual funds your Schwab transaction fee will not exceed $18/trade.
Soft Dollars
Presently BEACON does not have any soft dollar arrangements with any third parties,
including Schwab, other than those services described in Selecting Brokerage Firms.
Order Aggregation
As previously noted, BEACON exclusively uses no-load mutual funds in your accounts
that we direct (discretionary). Since all these trades are mutual funds trade
aggregation is not applicable to you.
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Beacon Financial Advisors, Ltd.
Item 13 - Review of Accounts
Periodic Reviews
Account reviews are performed by principal Joshua J. Hebert. Our review/monitoring
process benchmarks your current portfolio versus your target portfolio as identified
in your Investment Policy Statement (IPS). Our review process includes a daily review
of all transactions affecting each account. On a daily basis your accounts are
reconciled on a value and cost basis method by electronic means between our
portfolio accounting/management system and the broker records of our primary
brokerage Schwab Advisor Services.
Account reviews are performed annually, and more frequently when market
conditions dictate.
Review Triggers
Other conditions that may trigger a review are changes in the tax laws, new
investment information, and changes in your own situation.
Regular Reports
Our method of client reporting is providing you your own online, secure Client Portal
and Document Vault (see illustration below). This is in addition to the normal
brokerage statements you will receive from the custodian (e.g., Schwab) for your
accounts typically on a monthly basis. Your online Client Portal includes numerous
reports including performance, capital flows, holdings, realized gains & losses,
transactions and projected income for your total portfolio as well as each account that
makes up your total portfolio.
Item 14 - Client Referrals and Other Compensation
Incoming Referrals
BEACON has received many client referrals over the years. The referrals are from
current clients, estate planning attorneys, accountants, employees, personal friends
of employees and other similar sources. The firm does not compensate referring
parties for these referrals.
Referrals Out
BEACON does not accept referral fees or any form of remuneration from other
professionals when a BEACON prospect or client is referred to them.
From time to time, BEACON may refer clients to other professionals, such as
insurance agents. BEACON do not receive any
attorneys, accountants, or
compensation, referral fees, commissions, or other economic benefits as a result of
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Beacon Financial Advisors, Ltd.
these referrals. Any such professionals are engaged directly by the client, and clients
are under no obligation to use any professional BEACON may recommend.
Other Compensation
BEACON does not receive any other monetary compensation from any third party
aside from your fees for our services.
We receive an economic benefit from Schwab in the form of the support products and
services it makes available to us and other independent investment advisors whose
clients maintain their accounts at Schwab. You do not pay more for assets maintained
at Schwab as a result of these arrangements, yet we benefit from the referral
arrangement, so this is a conflict of interest. These products and services, how they
benefit us, and the related conflicts of interest are described above in Brokerage
Practices. The availability to us of Schwab's products and services is not based on us
giving particular investment advice to you, such as buying securities for you.
Item 15 - Custody
Account Statements
All your investments are held at qualified custodians like Schwab, which means the
custodians provide account statements directly to you at your email or postal address
of record at least quarterly and in most instances monthly. You should carefully
review those statements promptly when you receive them.
Custodians like Schwab maintain actual custody of your assets. As noted above your
custodian will send account statements to you. As noted below, you are urged to
compare your account statements received directly from your custodian to the Client
Portal reports we provide to you. You may have authorized our quarterly advisory
fees be debited (e.g., withdrawn) from your investment account--*government
regulations deem us to have custody in this instance. We provide you with a quarterly
Fee-For-Service Schedule in your Client Portal Document Vault that details the fee
calculation. We are not required to provide your Fee-For-Service Schedule to Schwab,
and Schwab does not verify the accuracy of our advisory fee calculation.
Performance Reports
You are urged to compare your account statements received directly from the
custodians (e.g., Schwab) to your Client Portal provided by BEACON. Previously in
Review of Accounts/Regular Reports, we described the reports we customarily
provide in your online, secure Client Portal.
As a footnote on your Client Portal, we place the following legend as a reminder to
you to compare/contrast:
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Beacon Financial Advisors, Ltd.
"Clients are urged to compare the custodians (Schwab et al) account statements
with your Client Portal monthly ending values".
Net Worth Statements
We periodically provide many clients with net worth statements and net worth graphs
that are generated from our CRM system (client relationship management). Net
worth statements contain approximations of bank account balances and/or held-
away accounts provided by you, as well as the value of land and hard-to-price real
estate. The net worth statements are used for long-term financial planning where the
exact values of assets are not material to the financial planning tasks.
Item 16 - Investment Discretion
Discretionary Authority for Trading
As discussed previously in Advisory Business/Asset Management, you normally will
place your assets in a brokerage account designated as a discretionary account.
BEACON accepts discretionary authority to manage securities accounts on your
behalf. BEACON has the authority to determine, without obtaining your specific
consent, the securities to be bought or sold, and the amount of the securities to be
bought or sold. At any time, you may contact us if there are any changes in your
financial situation or investment objectives, or if you wish to impose, add, or modify
any reasonable restrictions to our investment management services.
You approve the custodian to be used when you open your brokerage account(s).
BEACON does not receive any portion of the transaction fees or commissions paid by
you to the custodian on executed trades.
Discretionary trading authority facilitates placing trades in your accounts on your
behalf so that we may promptly implement the investment policy that you have
approved in writing.
As discussed previously in Advisory Business/Asset Management, there are instances
when you could have a brokerage account designation as non-discretionary. In that
case we do not have authority to buy or sell securities.
Limited Power of Attorney
A limited power of attorney is a trading authorization for the purpose of authorizing
us to have investment discretion. You sign a limited power of attorney so that we
may execute the trades that you have approved. The limited power of attorney is part
of the brokerage account application you open with the custodian.
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Beacon Financial Advisors, Ltd.
Item 17 - Voting Client Securities
Proxy Votes
A proxy is a designated person acting for you. Whether you own common stock
(shares) of a company or shares in a mutual fund, there are times when you have the
right to vote on matters put before shareholders. The matters can range from
financial issues to social issues, or can be as straightforward as voting to ratify or not
the board of directors, or the outside accounting firm or legal counsel, etc.
If you so designate on your brokerage application, BEACON votes proxies for mutual
fund securities over which it maintains discretionary authority consistent with our
proxy voting policy. The brokerage application addresses proxy voting with language
like "Issuer Communications and Related Actions."
If you do not designate for us to vote your proxy, that remains your duty. In this case
the custodian will provide you with the proxy materials.
A free copy of the BEACON proxy voting policy is available upon request.
Item 18 - Financial Information
Financial Condition
BEACON does not have any financial impairment that will preclude us from meeting
engagement commitments to you.
Regulations require we provide you with our balance sheet in certain circumstances.
In our case, a balance sheet is not required to be provided because BEACON does not
serve as a custodian for your funds or securities and does not require prepayment of
fees of more than $1,200 per client six months or more in advance.
Neither BEACON nor any of our principals or employees has ever been the subject of
a bankruptcy petition.
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Beacon Financial Advisors, Ltd.