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Form ADV Part 2A: Firm Brochure
Item 1: Cover Page
Bernardi Asset Management, LLC
423 Central Avenue
Northfield, IL 60093
312-281-2021
November 19, 2025
This brochure provides information about the qualifications and business practices of Bernardi
Asset Management, LLC. If you have questions about the contents of this brochure, please
contact us at 312-281-2021. The information in this brochure has not been approved or verified
by the United States Securities and Exchange Commission or by any state securities authority.
Additional information about Bernardi Asset Management, LLC is also available on the SEC's
website at www.advisorinfo.sec.gov. Registration with the SEC does not imply a certain level of
skill or training.
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Item 2 Material Changes
Form ADV Part 2 requires registered investment advisers to amend their brochure when information
becomes materially inaccurate. If there are any material changes to an adviser's disclosure brochure,
the adviser is required to notify you and provide you with a description of the material changes.
Since our last annual updating amendment on November 20, 2024, there have been no material
changes to report.
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Item 3 Table Of Contents
Item 1 Cover Page
Item 2 Material Changes
Item 3 Table Of Contents
Item 4 Advisory Business
Item 5 Fees & Compensation
Item 6 Performance-Based Fees and Side-By-Side Management
Item 7 Types of Clients
Item 8 Methods of Analysis, Investment Strategies and Risk of Loss
Item 9 Disciplinary Information
Item 10 Other Financial Industry Activities and Affiliations
Item 11 Code of Ethics, Participation or Interest in Client Transactions and Personal Trading
Item 12 Brokerage Practices
Item 13 Review of Accounts
Item 14 Client Referrals and Other Compensation
Item 15 Custody
Item 16 Investment Discretion
Item 17 Voting Client Securities
Item 18 Financial Information
Item 19 Privacy Policy
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Item 4 Advisory Business
Bernardi Asset Management, LLC (hereafter "we," "us," "our" and "BAM") is an SEC registered
investment advisor. BAM was formed in 2000 as a subsidiary of Bernardi Securities, Inc. (BSI), a
registered broker-dealer which was formed in 1984.
Types of Services BAM Offers:
FIXED INCOME MANAGEMENT
BAM offers separate account fixed-income management with a specialization in municipal bonds.
BAM manages portfolios for taxable and tax-free accounts.
BAM believes our clients' bond portfolios represent the "bedrock" of their investment portfolio with the
primary objective of capital preservation. BAM seeks to add value through active management relying
on market expertise to capitalize on market inefficiencies and opportunities. BAM seeks to increase
net after-tax return in a manner consistent with a client's investment parameters.
BAM utilizes a separate account framework to develop customized portfolios to meet each client's
specific needs. Clients and advisors have the option of investing in BAM's tax-exempt or taxable
strategies or creating a customized portfolio. Portfolio parameters are created in consultation with the
client and/or their advisor. Portfolio management documents are required and serve as the basis for
portfolio investments.
Additionally, BAM offers investment advice on corporate debt securities; certificates of deposit; taxable
municipal securities; United States government and agency securities; and money market funds.
Effective June 2020, BAM offers only discretionary management with limited trading authority. All
discretionary activity is directed by pre-established investment guidelines approved by client.
Discretionary clients grant BAM discretion to manage the portfolio based upon investment strategy
guidelines. BAM will have the authority and discretion to buy, sell, exchange, redeem, or otherwise
effect transactions for the client's account consistent with these guidelines without prior notice to or
consent from the client. Legacy non-discretionary clients are contacted before purchase or sale is
made and the client must authorize transactions before execution. Recommendations are made
pursuant to the investment strategy guidelines.
ASSET ALLOCATION PROGRAM
BAM offers an Asset Allocation Program. In general, the strategies consist of varying proportions of
fixed income, equity, and alternative investments. A Risk Tolerance Questionnaire is available to help
clients in determining which strategy is most appropriate for them, if not otherwise directed by the
client.
The fixed income allocation is designed in accordance with what we believe are fundamental, long-
term financial principles generally intended to control risk and generate cash flow over a complete
market cycle. Exposure to equity and alternative investments provide clients with both passive and
active exposure to these markets.
The strategies offered include:
• The Growth Objective – The investment objective of this strategy is capital appreciation. The
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growth strategy is suitable for investors with a higher risk tolerance with an investment objective
of capital appreciation who have little to no need for investment income.
• Balanced Objective – The investment objective of this strategy is a blend of capital appreciation
•
and income generation. The balanced objective strategy is suitable for investors with an
average tolerance for risk with an investment objective of capital appreciation and income.
Income Objective – The investment objective of this strategy is income generation and capital
preservation. The income objective strategy is suitable for investors with a low risk tolerance
and an investment objective of income and capital preservation.
Asset Allocation Committee
The Asset Allocation Committee is responsible for developing the strategies and selecting the
securities that will be used for each asset class. There is no set minimum or maximum number of
positions that will be held for an account or specific frequency that account positions will be traded.
All assets under the Asset Allocation Program are managed on a discretionary basis. BAM retains the
discretion to revise the Asset Allocation Program of each strategy cited above, the investment
allocation, or other characteristics of a Portfolio.
Sub-Advisory Services to Registered Investment Advisers
We offer sub-advisory services to unaffiliated registered investment advisers (the "Primary Investment
Adviser"). As part of these services, we will manage assets delegated to our firm by the Primary
Investment Adviser. While we are responsible for the overall management of the assets delegated to
our firm, we will not communicate investment recommendations or selections directly to the Primary
Investment Adviser's individual clients, unless primary investment adviser allows BAM to communicate
with individual client(s).
IRA Rollover Recommendations
Effective December 20, 2021 (or such later date as the US Department of Labor ("DOL") Field
Assistance Bulletin 2018-02 ceases to be in effect), for purposes of complying with the DOL's
Prohibited Transaction Exemption 2020-02 ("PTE 2020-02"). When we provide investment advice to
you regarding your retirement plan account or individual retirement account, we are fiduciaries within
the meaning of Title I of the Employee Retirement Income Security Act and/or the Internal Revenue
Code, as applicable, which are laws governing retirement accounts. The way we make money creates
some conflicts with your interests, so we operate under a special rule that requires us to act in your
best interest and not put our interest ahead of yours. Under this special rule's provisions, we must:
• Meet a professional standard of care when making investment recommendations (give prudent
advice);
• Never put our financial interests ahead of yours when making recommendations (give loyal
advice);
• Avoid misleading statements about conflicts of interest, fees, and investments;
• Follow policies and procedures designed to ensure that we give advice that is in your best
interest;
• Charge no more than is reasonable for our services; and
Give you basic information about conflicts of interest.
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We benefit financially from the rollover of your assets from a retirement account to an account that we
manage or provide investment advice, because the assets increase our assets under management
and, in turn, our advisory fees. As a fiduciary, we only recommend a rollover when we believe it is in
your best interest.
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BAM Total Assets under Management (as of 09/30/2025)
Discretionary: $330,996,086
Non-Discretionary: $0
Item 5 Fees & Compensation
Fees are calculated based upon the market value and accrued interest of the portfolio at the close of a
calendar quarter. For new accounts, or accounts with deposits made during the period, fees will be
prorated. Fees are calculated based upon the market value and accrued interest at the time
management commences. Securities valuations and accrued interest calculations are provided by
independent third-party custodian or independent third-party software provider. Account management
may be terminated by either BAM or client with at least thirty (30) days written notice. Any unearned
fees on terminated accounts will be refunded on a prorated basis.
Client Fee:
0.40%
First $2 million
0.35%
$2-5 million
0.30%
$5-10 million
$10-15 million
0.25%
Above $15 million 0.20%
Asset Allocation Platform
All Assets
0.40%
Under certain circumstances, fees are negotiable, including but not limited to:
Investment Guidelines
• Long Term Relationships
• Large Account Relationships
• Charitable, Civic and Municipal Organizations
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Collection
Fees are payable quarterly in advance and are generally deducted from client accounts. Clients can
elect to pay fees from outside funds if they desire. The fee will be computed and billed at the beginning
of each quarter by applying one quarter of the applicable annual rate to the market value and accrued
interest of the portfolio on the last trading day of the preceding quarter.
Other Fees
When BAM effects securities transactions for a client account, BAM passes on the fees charged by its
clearing broker dealer and/or account custodian. Such fees are subject to change. BAM does not
receive any compensation from custodial firm fees and does not select custodians.
Fees: (The fees reflected below reflect charges assessed by Pershing LLC, if account assets are held
at another firm, fees will be different)
Processing fee for bonds: $12 per trade
Processing fee for Stock, ETF, or Mutual Fund: $16 per trade
Retirement Account Custodian Fee: $43.50 per year
Wire Transfer Fee: $20 per occurrence
Paper Statement/Confirm Fee: $0.75 per occurrence
Money Market Management Fee: Varies due to fund selected by client
Paper subscription fee $2.00/month, per account
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Paper tax document fee $10.00/year, per account
Additional fees/charges may be assessed by outside custodians and clearing firms.
Payment timing
Fees are paid quarterly in advance; any unearned fees due to termination of management before the
end of a payment cycle will be refunded on a prorated basis.
BAM and your advisor can receive compensation for the sale of securities products through its
affiliated broker dealer. This practice represents a conflict of interest based on compensation received.
Clients are urged to read and consider the contents of this brochure and to inquire about the sources
of compensation and conflicts of interest in making a fair and reasonable assessment of the fee's
clients pay for services rendered.
Clients have the option of purchasing investment products through other brokers or agents.
Sub-Advisory Services for Registered Investment Advisers
BAM's annual sub-advisory fee shall be a flat fee based on overall relationship size and calculated as
follows for any portion of the assets of a sub-advised account managed by the BAM:
Annual Fee
Assets
First $15 million 0.25%
Over $15 million 0.20 %
The fee for sub-advisory services is payable in advance as of the last day of each calendar quarter and
will be pro-rated for partial quarters. All expenses relating to the investment of the assets in each sub-
advised account, including without limitation, brokerage commissions, transfer taxes and other fees
and expenses in the purchase, sale or other disposition of such assets shall be the sole responsibility
of the client owning the sub-advised account and are payable directly from the sub-advised account
unless otherwise directed. If paid directly from the sub-advised account, BAM will deduct the sub-
advisory fee directly from the client's brokerage account after presenting the Primary Investment
Adviser with copies of fee invoices. Certain sub-advised accounts may pay by outside check and
the Primary Investment Adviser will notify the Sub-Advisor if this is the case.
Item 6 Performance-Based Fees and Side-By-Side Management
BAM does not charge performance-based fees.
Item 7 Types of Clients
BAM manages portfolios for a variety of clients including Individual investors, other Investment
Advisers, Banking Institutions, Pension & Profit Sharing Plans, Retirement Accounts, Trusts & Estates,
and Corporations and Family Offices.
Minimum Account Size
$250,000
Minimum relationship size is negotiable.
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Item 8 Methods of Analysis, Investment Strategies and Risk of Loss
BAM utilizes active management to increase our clients' net after-tax return in a manner consistent
with their investment parameters. BAM's primary objective is preservation of capital. Our in-house
credit analysis process is the foundation of our portfolio management process. BAM's highly
experienced team of managers and analysts strive to enhance our credit analysis and portfolio
management processes, as financial and economic markets continue to change.
BAM reviews various metrics when analyzing individual bonds. It focuses on deal purpose, deal
structure, and underlying credit quality. BAM also reviews specific features of each security including:
maturity, call/sinking fund dates, coupon, state issuer data and other metrics. BAM utilizes various
information sources to supplement its analysis including: rating agency services, issuer annual reports,
prospectuses and other filings, audited financial statements of municipalities, research prepared by
third parties and general news sources.
When analyzing financial and economic markets, BAM reviews the current yield curve and current
municipal market average yields for similarly rated credits. BAM also reviews economic developments
both nationally (Federal Reserve policy, changes to the U.S. tax code, etc.) and globally as it relates to
overseas markets and policy issues that could potentially affect U.S. markets.
Fixed income investing includes various risks that investors bear. These risks include: interest rate
risk, reinvestment risk, credit risk, and default risk. Our active portfolio management and internal
credit analysis process, helps us monitor and mitigate these risks.
Conflicting advice may be provided to different clients regarding the same security or investment.
Item 9 Disciplinary Information
BAM has no disciplinary information to report about itself or its associated persons.
Item 10 Other Financial Industry Activities and Affiliations
Material Relationships
BAM has a material relationship with BSI. BSI is a registered broker-dealer and sole owner of BAM.
All client purchases/sales are executed through broker-dealers on either an agency or principal basis.
These transactions create a conflict of interest between the adviser and the client. Management
persons and investment adviser representatives are also registered representatives and principals of
BSI, and are compensated by BSI for their services provided to BAM. BSI receives or has the potential
to receive ticket charges, commissions, concessions, mark-ups, mark-downs, and underwriting fees
when conducting business for BAM and its clients. BAM has policies and procedures in place to
mitigate any potential conflicts. Clients can benefit from both types of transactions depending on the
circumstances, by obtaining a more favorable transaction price for the securities being purchased or
sold than otherwise available. Regardless of how the transaction is executed, BAM has a fiduciary
responsibility to its clients and executes all securities transactions in accordance with its best execution
responsibilities.
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Item 11 Code of Ethics, Participation or Interest in Client Transactions and
Personal Trading
BAM is a Fiduciary and as such, BAM has adopted a comprehensive Code of Ethics for all portfolio
managers and employees that address Standards of Business, Prohibition against Insider Trading,
Personal Securities Transactions, Gifts and Entertainment, and Customer Privacy. A copy of this Code
will be provided upon request.
BAM utilizes broker-dealer BSI, its sole owner, to effect securities transactions unless specifically
instructed otherwise by the client. In that case, the client will designate a specific prime brokerage
relationship with another broker-dealer(s) to effect client transactions. BAM will receive no
compensation (other than its advisory fee) directly or indirectly for effecting a particular transaction.
When BAM executes transactions through BSI, a written disclosure of the capacity in which BSI is
acting (i.e., either agent or principal) will be provided to the client. Client written consent, prior to the
settlement of the transaction, will be obtained from client in those instances when BSI acts on a
principal basis.
BAM, our portfolio managers and employees, may from time-to-time purchase or sell the same
securities for our own accounts that are recommended for purchase for client accounts. To ensure
that client interests take precedence over the personal securities trading interests of others within our
control, transactions for client accounts will receive preference in terms of execution and price over
transactions effected at or about the same time for the personal accounts of BAM, our portfolio
managers, or employees. Further, we require each portfolio manager and employee to report on a
periodic basis their personal securities transactions to our compliance officer to ensure that client
accounts are not disadvantaged by the personal securities transactions of such persons.
From time to time, BAM will offer securities to its clients that are owned by BSI. Such offerings will be
made only if they are consistent with client investment parameters and offering price and yield are
attractive relative to current market offerings of similar quality and duration securities. This activity will
be especially prevalent for non-discretionary BAM client portfolios to increase efficiency of portfolio
management process for BAM and its client. In all such cases, BAM's fiduciary responsibility
continues to exist regardless of the conflict of interest. This conflict is mitigated by offering these
investments to BAM clients at BSI cost plus bond processing fee as cited in Item 5. In addition, BAM's
policies and procedures require full disclosure of BSI principal capacity at time of offering presentation
and client written consent will be required prior to trade settlement date.
Item 12 Brokerage Practices
As previously stated BAM will utilize broker-dealer BSI to effect securities transactions for its client
accounts and will use other broker-dealers where a prime brokerage relationship exists. When BSI
effects transactions it will act in either an agent or principal capacity. Written disclosure of the capacity
in which BSI is acting (i.e. either agent or principal) will be provided to BAM client. Client consent prior
to the execution (settlement date) of the transaction will be obtained for all principal transactions. Due
to the unique nature of fixed income products, BAM will utilize BSI to access and obtain appropriate
fixed income products at competitive prices. The relationship has a potential conflict of interest. BAM
has policies and procedures in place, which aim to mitigate any conflicts so that it satisfies its
obligations per the best execution rule related to all transactions. Furthermore, BAM's trading policies
require multiple bids to be received from multiple dealers before selling client fixed income
investments. BAM will execute client sales with broker-dealer providing the best bid.
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BAM clients have access to BSI's clearing broker dealer, Pershing LLC, as custodian or prime broker
for their investments. Clients must qualify to participate in prime brokerage transactions through
Pershing, LLC. To qualify, clients must maintain a minimum portfolio value of $150,000 or more and
sign the appropriate prime brokerage paperwork with the custodian.
Clients are permitted to establish a securities account with one or more clearing brokers or custody
banks that BAM has a business relationship with at the time of the engagement. BAM will also
consider other, client directed, custody relationships based upon the capabilities of the requested
custodian. (Minimum account requirements may vary at other custodians.
BAM does not have any soft dollar arrangements.
BAM will aggregate client orders to achieve the most favorable execution when possible. In addition,
BAM will block multiple client accounts together that qualify for prime brokerage trading activity when
possible. In such cases, participating clients will receive the average execution price and their pro rata
share of transaction costs.
For discretionary orders BAM may aggregate orders of more than one client if it is determined that
aggregation is in the clients' best interests. Trade aggregation is usually sought to obtain lower
commissions and costs or a better transaction price. BAM does not aggregate securities transactions
for client accounts unless it believes that aggregation is consistent with its duty to seek best execution
and is consistent with the investment objectives and guidelines for the client accounts participating in
the trade. When orders are aggregated, the price paid by each account is the average price of the
order. Transaction costs are allocated to each client on a pro rata basis based upon the ratio of the
amount of particular issue of securities allocated to the account to the overall amount of that issue
purchased. BAM's policy fairly allocates client trades and does not favor one group of similarly-situated
clients over another.
For non-discretionary orders BAM will not aggregate orders as it is required to obtain client approval
prior to execution. If client enters into a non-discretionary arrangement with BAM, BAM may not be
able to buy and sell the same security at the same price or at the same time for the client and the client
may pay higher commissions, fees, and/or transaction costs than discretionary clients. BAM enter
non-discretionary account trades concurrent with client authorization.
In non-discretionary situations BAM will use an allocation method that BAM believes to be fair.
Item 13 Review of Accounts
All accounts are reviewed as BAM deems appropriate and no less than annually. Portfolios are
reviewed for accuracy, conformance to client parameters, and performance relative to appropriate
benchmarks. Trigger factors that influence a review include: credit upgrades and downgrades,
significant market events as viewed by the portfolio manager, buying and selling opportunities, maturity
of fixed-income assets, increased cash balance, and outperformance or underperformance versus a
comparative benchmark. Reviews are performed by one of BAM's Portfolio Managers assisted by
Investment Specialists and support staff.
Clients receive a portfolio appraisal and performance report shortly after the end of each calendar
quarter. This report details the portfolio holdings, fixed income statistics, projected income, and
performance returns. In addition clients also receive statements and trade confirmations as provided
by the account's custodian.
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Item 14 Client Referrals and Other Compensation
BAM has a solicitor agreement with Alley Investment Management Company, LLC ("Alley Company").
In this agreement with Alley Company, a portion of BAM management fee, from accounts introduced
by Alley Company, is remitted to Alley Company as compensation for the referral. This agreement in
no way increases the fee charged to BAM client.
BAM has a solicitor agreement with SMArtX Advisory Solutions, LLC ("SMArtX"). In this agreement
with SMArtX, a portion of BAM management fee, from accounts introduced by SMArtX, is remitted to
SMArtX as an annual asset-based maintenance fee. This agreement in no way increases the fee
charged to BAM client.
BAM does not accept anything of substantive economic benefit from unrelated parties for providing
investment advice or other services to clients. BAM does not accept or provide prizes or sales awards
to any employees or representatives.
Item 15 Custody
BAM acknowledges having custody due to the firm's ability to instruct the custodian to deduct advisory
fees directly from the client account. BAM does not act as custodian of client funds. Client will receive
account statements and trade confirmations directly from the account custodian. These documents are
the only documents that should be relied upon for tax filing and portfolio valuation purposes and are
solely the responsibility of the custodian. Clients are urged to compare the portfolio appraisal and
performance report sent by BAM with the reports provided by the custodian. Discrepancies should be
brought BAM's attention immediately.
BAM accepts custody by allowing clients to request a standing letter of instruction or other similar
asset transfer authorization arrangement (hereafter "SLOA"). These instructions allow the client to
authorize the custodian to transfer or otherwise disburse assets to a third party upon receipt of notice
from the client. BAM is exempt from the surprise examination requirement by following the
requirements as defined in its compliance manual.
Item 16 Investment Discretion
BAM will accept investment discretion over a client's managed portfolio. Discretion is granted to
BAM by execution of a management agreement. This discretion is limited to decisions regarding what
assets shall be bought, sold, retained, exchanged, or converted.
BAM does accept limited restrictions on this discretion pertaining to investment geography, the client's
cash balance or specific holdings or a particular client request.
Item 17 Voting Client Securities
BAM does not accept authorization to vote proxy ballots for securities in client portfolios. Proxy ballots
and solicitations are sent to client by the account custodian and are the responsibility of the client to
complete. However, BAM will provide information to assist with questions concerning a proxy ballot
should the client make such a request.
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Item 18 Financial Information
Our firm does not have any financial condition or impairment that would prevent us from meeting our
contractual commitments to you.
Item 19 Privacy Policy
One of BAM's primary goals is to protect client privacy. To conduct regular business, BAM may collect
nonpublic information from sources such as:
Information reported by you on applications or other forms provided by us
Information about your transactions with us, or affiliates, or others
Information we receive as part of a consumer report
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•
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BAM does not share or disclose any nonpublic personal information about its current of former clients,
except as required by law enforcement, regulatory, or auditing organizations. All information will
remain confidential.
BAM will internally safeguard client nonpublic personal information by restricting access to only those
employees who provide products or services, or those who need access to this information to service
client accounts. In addition, BAM will maintain physical, electronic, and procedural safeguards that
meet federal and/or state standards to guard nonpublic personal information.
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