View Document Text
Item 1 – Cover Page
Bright Road Wealth Management, LLC
Form ADV Part 2A Firm Brochure
405 W. 36th Avenue
Suite 212
Anchorage, AK 99503
(907) 339-1555
Brian@BrightRoadWealth.com
Version Date: November 24, 2025
This brochure provides information about the qualifications and business practices of Bright Road Wealth
Management, LLC (“BRWM”). If you have any questions about the contents of this brochure, please
contact us at (907) 339- 1555 or by email at: Brian@BrightRoadWealth.com. The information in this
brochure has not been approved or verified by the United States Securities and Exchange Commission (the
“SEC”) or by any state securities authority.
Additional information about BRWM is also available on the SEC’s website at www.adviserinfo.sec.gov.
BRWM’s CRD number is: 164408
Item 2 – Material Changes
BRWM updates this document annually, or more frequently as needed to report material changes. This
section outlines and summarizes the specific changes made since the last update.
This disclosure document, dated November 24, 2025, includes the material changes below since the last
annual update of this document on February 19, 2025.
•
•
Item 5 has been amended to disclose a fixed fee arrangement for financial planning services
that BRWM now offers, as well as an adjustment to the range for hourly financial planning
fees.
Item 14 was amended to disclose solicitor relationships that BRWM maintains.
Page 2 of 13
Item 3 – Table of Contents
Item 1 – Cover Page ................................................................................................................................ 1
Item 2 – Material Changes ....................................................................................................................... 2
Item 3 – Table of Contents ...................................................................................................................... 3
Item 4 - Advisory Business ...................................................................................................................... 4
Item 5 – Fees and Compensation ............................................................................................................. 5
Item 6 – Performance-Based Fees and Side-By-Side Management ........................................................... 7
Item 7 – Types of Clients ......................................................................................................................... 7
Item 8 – Methods of Analysis, Investment Strategies, and Risk of Investment Loss.................................. 7
Item 9 – Disciplinary Information ............................................................................................................ 9
Item 10 – Other Financial Industry Activities and Affiliations .................................................................. 9
Item 11 – Code of Ethics, Participation or Interest in Client Transactions and Personal Trading ............. 10
Item 12 – Brokerage Practices ............................................................................................................... 10
Item 13 – Reviews of Accounts ............................................................................................................. 11
Item 14 – Client Referrals and Other Compensation............................................................................... 12
Item 15 – Custody ................................................................................................................................. 12
Item 16 – Investment Discretion ............................................................................................................ 13
Item 17 – Voting Client Securities (Proxy Voting) ................................................................................. 13
Item 18 – Financial Information............................................................................................................. 13
Page 3 of 13
Item 4 - Advisory Business
Description of the Advisory Firm
BRWM is a limited liability company organized in the state of Alaska. The firm was formed in June of
2012, and the principal owner is Brian Kent Pinkston.
Types of Advisory Services
BRWM offers the following services to advisory clients:
Investment Supervisory Services
BRWM offers ongoing portfolio management services based on the individual goals, objectives, time
horizon, risk tolerance, income, tax situation, and other factors of each client. BRWM uses TIFIN profiles
for each client to determine the appropriate asset allocation given the desired level of risk and return. The
aforementioned additional information is captured via the Bright Road Wealth Management Client Profile
Document (“BRWM Client Profile Document”), which, along with any other relevant supporting
documentation, is used to construct an investment plan. Investment Supervisory Services include, but are
not limited to, the following:
•
•
•
•
•
•
Investment strategy
Asset allocation
Risk tolerance
Personal investment policy
Asset selection
Regular portfolio monitoring
BRWM evaluates the current investments of each client with respect to their risk tolerance levels and time
horizon, among other things. BRWM will request discretionary authority from clients in order to select
securities and execute transactions without permission from the client prior to each transaction. Risk
tolerance levels, desired asset allocation and other information is documented in the TIFIN risk profile
document, which is given to each client.
Financial Planning Services
BRWM also offers financial planning engagements for clients who do not participate in BRWM’s
Investment Supervisory Services. This financial planning may include, but is not limited to: investment
planning, life insurance, tax concerns, retirement planning, college planning, and debt/credit planning.
Participant-Directed Retirement Plan Services
BRWM provides advisory services to participant-directed retirement plans. As part of these services,
BRWM will analyze the plan’s current investment platform, and assist the plan in creating a Client Name
Investment Policy Statement defining the types of investments to be offered and the restrictions that may
be imposed within the plan, among other things. Further, BRWM will recommend investment options to
achieve the plan’s objectives, provide participant education meetings, and monitor the performance of the
plan’s investment vehicles. From time to time BRWM will recommend changes in the plan’s investment
line-up. BRWM will meet with plan fiduciaries periodically to review plan investment performance, as well
as the investment policy statement.
Page 4 of 13
In instances when it is in the best interest of the client, BRWM may refer Plan Sponsors to utilize Guideline
as the fiduciary advisor for the plan. In these instances, Guideline will be the principal advisor, with BRWM
acting in a non-fiduciary capacity as educator.
Services Limited to Specific Types of Investments
BRWM generally limits its investment advice and money management to mutual funds, equities, bonds,
fixed income, debt securities, exchange-traded funds (“ETFs”), real estate investment trusts (“REITs”), and
government securities. BRWM may use other securities as well to help diversify a portfolio when
appropriate.
Client Tailored Services and Client Imposed Restrictions
BRWM offers the same suite of services to all of its clients. However, specific client financial plans and
their implementation are dependent upon the client BRWM Client Profile Document which outlines each
client’s current situation (income, tax levels, and risk tolerance levels) and is used to construct a client
specific plan to aid in the selection of a portfolio that matches restrictions, needs, and targets.
Clients may impose restrictions in investing in certain securities or types of securities in accordance with
their values or beliefs. However, if the restrictions prevent BRWM from properly servicing the client
account, or if the restrictions would require BRWM to deviate from its standard suite of services, BRWM
reserves the right to end the relationship.
Assets Under Management
As of December 31, 2024, BRWM manages approximately $334,209,383 on a discretionary basis, and
$15,267,678 on a non-discretionary basis.
Item 5 – Fees and Compensation
Fee Schedule
Investment Supervisory Services Fees
Annual Fee
Total Assets Under
Management
First $1,000,000
1.00%
Next $2,000,000
0.80%
Next $2,000,000
0.60%
Above $5,000,000
Negotiable
These fees are negotiable depending upon the needs of the client and complexity of the situation, and the
final fee schedule is attached as Exhibit II of the Investment Advisory Contract. Fees are paid quarterly in
arrears based on average daily balances, and clients may terminate their contracts with three days’ written
notice. Because fees are charged in arrears, no refund policy is necessary. Clients may terminate their
accounts without penalty within five business days of signing the advisory contract.
Page 5 of 13
Financial Planning Fees
Hourly Fees
The hourly fee for these services range between $300 and $650 per hour. The fees are negotiable, and the
final fee schedule will be attached as Exhibit II of the Financial Planning Agreement. Fees are paid in
arrears at the end of the financial planning engagement. Because fees are charged in arrears, no refund is
necessary.
Fixed Fees
BRWM also offers fixed fee arrangements. The exact fixed fees for financial planning services offered by
BRWM will be determined in advance based on the agreement between the client and BRWM and based
on the information provided by the client at that time or the complexity of the plan. Fixed fees for financial
planning will typically range from $800 - $6,500, depending on the scope and complexity of the work.
Financial planning fees are billed half in advance and half at the delivery of the financial plan.
Retirement Plan Services Fees
Annual Fee
Total Assets Under
Management
On all amounts
0. 25 %
Retirement plan service fees are negotiable depending upon the needs of the client and complexity of the
situation. Fees are paid quarterly in arrears based on average daily balances, and clients may terminate their
contracts with three days’ written notice. Because fees are charged in arrears, no refund policy is necessary.
If appropriate, some clients Plan Sponsor Clients may enter into an agreement with Guideline, Inc. to act
as advisor to the Plan. In this instance, BRWM may continue providing non-fiduciary educational services
to the Plan Sponsor. Guideline shall deduct bother Guideline’s fee and BRWM’s fee, pursuant to the
agreement with the client.
Payment of Fees
Payment of Investment Supervisory Fees
Advisory fees are generally withdrawn directly from the client’s accounts with client written authorization.
Advisory fees may also be invoiced and billed directly to the client quarterly in arrears. Clients may select
the method in which they are billed. Regardless of the billing method chosen by the client, an itemized
billing statement will be sent concurrently with each billing cycle.
Payment of Financial Planning Fees
Hourly financial planning fees are paid via check or credit card in arrears upon the end of the financial
planning engagement.
Fees can be debited from participant accounts or paid directly by the plan sponsor.
Clients Are Responsible For Third Party Fees
Clients are responsible for the payment of all third-party fees (which may include, but are not limited to,
custodian fees, brokerage fees, mutual fund fees, transaction fees, among others). Those fees are separate
Page 6 of 13
and distinct from the fees and expenses charged by BRWM. Please see Item 12 of this brochure regarding
broker/custodian.
Prepayment of Fees
BRWM collects its fees in arrears. It does not collect fees in advance.
Outside Compensation For the Sale of Securities to Clients
Neither BRWM nor its supervised persons accept any compensation for the sale of securities or other
investment products, including asset-based sales charges or services fees from the sale of mutual funds.
Item 6: Performance-Based Fees and Side-By-Side Management
BRWM does not accept performance-based fees or other fees based on a share of capital gains on, or
capital appreciation, of the assets of a client.
Item 7 – Types of Clients
BRWM generally provides investment supervisory services, financial planning services and retirement
plan services to the following types of clients, but may provide these services to other types of clients at
its discretion:
•
•
•
•
•
Individuals
High-Net-Worth Individuals
Pension and Profit Sharing Plans
Trusts, Estates, or Charitable Organizations
Corporations or Business Entities
Minimum Account Size
BRWM does not require a minimum account size to receive investment management services. We do
have a minimum financial planning fee of $4000.
Item 8 – Methods of Analysis, Investment Strategies, and Risk of
Investment Loss
Methods of Analysis and Investment Strategies
Methods of Analysis
BRWM’s uses fundamental analysis as its method of analysis.
Fundamental analysis generally involves the analysis of financial statements, the overall financial health
of companies, and/or the analysis of management or competitive advantages.
Investment Strategies
BRWM uses long-term trading, margin, covered call writing and cash secured puts in its investment
strategies.
Investing in securities involves a risk of loss that you, as a client, should be prepared to bear.
Page 7 of 13
Material Risks Involved
Methods of Analysis
Fundamental analysis concentrates on factors that determine a company’s value and expected future
earnings. This strategy would normally encourage equity purchases in stocks that are undervalued or priced
below their perceived value. The risk assumed is that the market will fail to reach expectations of perceived
value.
Investment Strategies
Long-term trading is designed to capture market rates of both return and risk. Due to its nature, the long-
term investment strategy can expose clients to various other types of risk that will typically surface at
various intervals during the time the client owns the investments. These risks include but are not limited to
inflation (purchasing power) risk, interest rate risk, economic risk, market risk, and political/regulatory risk.
Covered call writing involves selling a call option on a security held in the portfolio. The goal of this
strategy is income generation, and clients should be aware that their existing security position would be
sold should the call be exercised. The existing security position may be sold as a result of this strategy.
Covered call writing may also result in an existing security position in the portfolio. Ordinary income taxes,
as well as short or long-term capital gains may be generated.
Investing in securities involves a risk of loss that you, as a client, should be prepared to bear.
Risks of Specific Securities Utilized
BRWM generally seeks investment strategies that do not involve significant or unusual risk beyond that of
the general domestic and/or international equity markets. However, it will utilize covered call writing.
Mutual Funds: Investing in mutual funds carries the risk of capital loss. Mutual funds are not guaranteed
or insured by the FDIC or any other government agency. You can lose money investing in mutual funds.
All mutual funds have costs that lower investment returns. They can be of bond “fixed income” nature
(lower risk) or stock “equity” nature (mentioned above).
Equity investment generally refers to buying shares of stocks by an individual or firms in return for
receiving a future payment of dividends and capital gains if the value of the stock increases. There is an
innate risk involved when purchasing a stock that it may decrease in value and the investment may incur a
loss.
Treasury Inflation Protected/Inflation Linked Bonds: The risk of default on these bonds is dependent upon
the U.S. Treasury defaulting (generally thought to be extremely unlikely); however, they carry a potential
risk of losing share price value, albeit generally considered relatively minimal.
Fixed Income is an investment that guarantees fixed periodic payments in the future that may involve, but
is not limited to, economic risks such as inflationary risk, interest rate risk, default risk, and repayment of
principal risk.
Debt securities carry risks such as the possibility of default on the principal, fluctuation in interest rates,
and counterparties being unable to meet obligations.
Stocks & ETFs: Investing in stocks & ETFs carries the risk of capital loss (sometimes up to a 100% loss in
the case of a stock holding bankruptcy). Investments in these securities are not guaranteed or insured by the
FDIC or any other government agency.
Page 8 of 13
Real Estate funds face several kinds of risk that are inherent in this sector of the market. Liquidity risk,
market risk and interest rate risk are just some of the factors that can influence the gain or loss that is passed
on to the investor. Liquidity and market risk tend to have a greater effect on funds that are more growth-
oriented, as the sale of appreciated properties depends upon market demand. Conversely, interest rate risk
impacts the amount of dividend income that is paid by income-oriented funds.
REITs have specific risks including valuation due to cash flows, dividends paid in stock rather than cash,
and the payment of debt resulting in dilution of shares.
Precious Metal ETFs (Gold, Silver, Palladium Bullion backed “electronic shares” not physical metal):
Investing in precious metal ETFs carries the risk of capital loss.
Past performance is not a guarantee of future returns. Investing in securities involves a risk of loss,
including the loss of all amounts invested, that you, as a client, should be prepared to bear.
Item 9 – Disciplinary Information
Criminal or Civil Actions
There are no criminal or civil actions to report.
Administrative Proceedings
There are no administrative proceedings to report.
Self-regulatory Organization Proceedings
There are no self-regulatory organization (“SRO”) proceedings to report.
Item 10 – Other Financial Industry Activities and Affiliations
Registration as a Broker/Dealer or Broker/Dealer Representative
Neither BRWM nor its representatives are registered as or have pending applications to become a
broker/dealer or as representatives of a broker/dealer.
Registration as a Futures Commission Merchant, Commodity Pool Operator, or a Commodity
Trading Advisor
Neither BRWM nor its representatives are registered as or have pending applications to become a Futures
Commission Merchant, Commodity Pool Operator, or a Commodity Trading Advisor.
Registration Relationships Material to this Advisory Business and Possible Conflicts of Interests
Neither BRWM nor its representatives have any material relationships with this advisory business that
would present a possible conflict of interest.
Selection of Other Advisers or Managers and How This Adviser is Compensated for Those
Selections
BRWM does not utilize nor select other advisers or third-party managers. All assets are managed by
BRWM management.
Page 9 of 13
Item 11 – Code of Ethics, Participation or Interest in Client Transactions
and Personal Trading
Code of Ethics
BRWM maintains a written code of ethics (“Code of Ethics”), in accordance with SEC Rule 204A-1. This
Code of Ethics covers the following areas: prohibited purchases and sales, insider trading, personal
securities transactions, exempted transactions, prohibited activities, conflicts of interest, gifts and
entertainment, confidentiality, service on a board of directors, compliance procedures, compliance with
laws and regulations, procedures and reporting, certification of compliance, reporting violations,
compliance officer duties, training and education, recordkeeping, annual review, and sanctions. Our Code
of Ethics is available free upon request to any client or prospective client.
Recommendations Involving Material Financial Interests
BRWM does not recommend that clients buy or sell any security in which a related person to BRWM or
BRWM has a material financial interest.
Investing Personal Money in the Same Securities as Clients
From time to time, representatives of BRWM may buy or sell securities for themselves that they also
recommend to clients. This may provide an opportunity for representatives of BRWM to buy or sell the
same securities before or after recommending the same securities to clients resulting in representatives
profiting from the recommendations they provide to clients. Such transactions may create a conflict of
interest. However, this conflict is ameliorated by the fact that BRWM’s employees are bound by a fiduciary
duty to their clients, as described in the Code of Ethics, which necessitates that BRWM employees place
the interests of clients ahead of their own.
Trading Securities At/Around the Same Time as Clients’ Securities
From time to time, representatives of BRWM may buy or sell securities for their personal accounts at or
around the same time those securities are being bought or sold for clients. This may provide an opportunity
for representatives of BRWM to buy or sell securities before or after recommending securities to clients
resulting in representatives profiting off the recommendations they provide to clients. Such transactions
may create a conflict of interest. However, this conflict is ameliorated by the fact that BRWM generally
invests in highly liquid securities, therefore, there is no opportunity for front running. Further, BRWM uses
a rebalancer that places trades at the exact time across portfolios. Finally, BRWM’s employees are bound
by a fiduciary duty to their clients, as described in the Code of Ethics, which necessitates that BRWM
employees place the interests of clients ahead of their own.
Item 12 – Brokerage Practices
Factors Used to Select Custodians and/or Broker/Dealers
Charles Schwab Institutional, a division of Charles Schwab, Inc., and Altruist Corp. (the “Custodian(s)”)
both members FINRA/SIPC/NFA, were chosen as the preferred custodian for BRWM clients based on their
relatively low transaction fees and access to mutual funds and ETFs. BRWM will never charge a premium
or commission on transactions, beyond the actual cost imposed by Custodians.
Page 10 of 13
Research and Other Soft-Dollar Benefits
Soft dollar practices are arrangements whereby an investment adviser directs transactions to a broker‐dealer
in exchange for certain products and services that are allowable under SEC and Alaska rules. Client
commissions may be used to pay for brokerage and research services and products as long as they are
eligible under Section 28€ of the Exchange Act of 1934. Section 28(e) sets forth a “safe harbor,” which
provides that an investment adviser that has discretion over a client account is not in breach of its fiduciary
duty when paying more than the lowest commission rate available if the adviser determines in good faith
that the rate paid is commensurate with the value of brokerage and research services provided by the broker‐
dealer.
BRWM does not currently have any soft dollar benefit arrangements.
Brokerage for Client Referrals
BRWM receives no referrals from a broker-dealer or third party in exchange for using that broker-dealer
or third party.
Clients Directing Which Broker/Dealer/Custodian to Use
BRWM will require clients to use BRWM’s recommended Custodians to execute transactions.
BRWM does not permit clients to direct brokerage to any other broker-dealers other than the Custodians.
Aggregating (Block) Trading for Multiple Client Accounts
BRWM maintains the ability to block trade purchases across accounts. Block trading may benefit a large
group of clients by providing BRWM the ability to purchase larger blocks resulting in smaller transaction
costs to the client. Declining to block trade can cause more expensive trades for clients.
Item 13 – Reviews of Accounts
Frequency and Nature of Periodic Reviews and Who Makes Those Reviews
Client accounts are reviewed annually by Brian Kent Pinkston, Managing Member, or his designee. Brian
Kent Pinkston is the chief advisor and is instructed to review clients’ accounts with regards to their
investment policies and risk tolerance levels. All accounts at BRWM are assigned to this reviewer.
All financial planning accounts are reviewed upon financial plan creation and plan delivery by Brian Kent
Pinkston, Managing Member. There is only one level of review and that is the total review conducted to
create the financial plan.
Institutional accounts are reviewed by BRWM and plan sponsors at least annually. During this review
parties involved will review the Investment Policy Statement and ensure that the investments within the
plan continue to meet the terms of the Investment Policy Statement. Members of the BRWM team also
meet with individual participants at least once a year to help with both plan-related and general financial
planning needs.
Factors That Will Trigger a Non-Periodic Review of Client Accounts
Reviews may be triggered by what BRWM considers, at its sole discretion, material market, economic or
political events, or by changes in client's financial situations (such as retirement, termination of
employment, physical move, or inheritance).
Page 11 of 13
Content and Frequency of Regular Reports Provided to Clients
Each client will receive at least monthly from the Custodian a written report that details the client’s account,
including assets held and asset value.
Item 14 – Client Referrals and Other Compensation
Economic Benefits Provided by Third Parties for Advice Rendered to Clients (Includes Sales Awards
or Other Prizes)
BRWM does not receive any economic benefit, directly or indirectly from any third party for advice
rendered to BRWM clients, other than BRWM’s relationship with Guideline as disclosed in Items 4 and 5.
At times, BRWM may refer clients to utilize Guideline as principal fiduciary advisor regarding retirement
plans. In these circumstances, BRWM will receive compensation from Guideline for BRWM’s non-
fiduciary educational and referral services. This creates a conflict of interest and incentive for
representatives of BRWM to refer clients to Guideline. Clients are not required to utilize Guideline for
fiduciary 401(k) services. The particulars of this compensation arrangement will be disclosed to the client
at the time of engagement with Guideline.
BRWM is and has been fortunate to receive client referrals. The client referrals may come from current
clients, estate planning attorneys, accountants, personal friends, the internet, or other similar sources.
BRWM does not compensate these referring parties for their referrals with cash or fee sharing arrangement.
BRWM does, however, maintain mutual referral arrangements with some of these professionals. Clients
referred to BRWM or from BRWM to these professionals will receive additional disclosure of these
arrangements at the time of referral.
Client Referrals
BRWM engages independent solicitors to provide client referrals. If a client is referred to us by a solicitor,
this practice is disclosed to the client in writing by the solicitor. Referred prospects are not required nor
obligated in any way to work with BRWM. Generally, BRWM pays both a monthly membership fee and
advertising fee for leads made available through both the solicitors’ websites. The monthly fees are not
contingent on a referral becoming a client or on the number of referrals that are received. Such solicitors
provide prospective clients with potential investment professionals located in the individual's general
geographic area. Unless the prospective client opts out of having their contact information shared, the
solicitors will generally contact a referred client promptly after receiving the contact information. If the
prospective client opts out of sharing their contact information, the prospective client determines whether
to contact BRWM from the investment professionals listed on the website. The solicitors’ role is limited to
facilitating an initial introduction between the prospective clients and BRWM. The solicitors also do not
provide prospective clients with an assessment of the merits or shortcomings of any particular investment
professional or their investment strategies. The solicitors BRWM utilize are lead generation services and
do not provide investment advice. Clients will not pay additional fees because of these referral
arrangements.
Item 15 – Custody
BRWM has no custody, limited or otherwise, of client funds at any point. Billing statements will be
produced by the Custodians and will be posted to the clients’ portals at BRWM each quarter. Clients should
carefully review those statements for accuracy.
Page 12 of 13
Item 16 – Investment Discretion
For those client accounts where BRWM provides ongoing supervision, the client has given BRWM written
discretionary authority over the client’s accounts with respect to securities to be bought or sold, the amount
of securities to be bought or sold, and the timing of which to sell the securities. Details of this relationship
are fully disclosed to the client before any advisory relationship has commenced. The client provides
BRWM discretionary authority via a limited power of attorney in the Investment Advisory Contract and in
the contract between the client and the custodian.
Item 17 – Voting Client Securities (Proxy Voting)
BRWM will not ask for, nor accept voting authority for client securities. Clients will receive proxies directly
from the issuer of the security, or from the custodian. Clients should direct all proxy questions to the issuer
of the security.
Item 18 – Financial Information
Balance Sheet
BRWM does not require, nor solicit, prepayment of more than $1200 in fees per client six months or more
in advance, according to SEC regulations.
Financial Conditions Reasonably Likely to Impair Ability to Meet Contractual Commitments to
Clients
Neither BRWM nor its management have any financial conditions that are likely to reasonably impair our
ability to meet contractual commitments to clients.
Bankruptcy Petitions in Previous Ten Years
BRWM has not been the subject of a bankruptcy petition in the last ten years.
How Performance Based Fees are Calculated and Degree of Risk to Clients
BRWM does not accept performance-based fees or other fees based on a share of capital gains or capital
appreciation of the assets of a client.
Material Disciplinary Disclosures for Management Persons of this Firm
No management person at BRWM or BRWM has been involved in an arbitration claim or been found liable
in a civil, self-regulatory organization, or administrative proceeding that is material to the client’s
evaluation of the firm or its management.
Material Relationships That Management Persons Have With Issuers of Securities (If Any)
Neither BRWM, nor its management persons, has any relationship or arrangement with issuers of securities.
Page 13 of 13