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Campion Asset Management LLC
3141 Fairview Park Drive
Suite 310
Falls Church, VA 22042
Telephone: 703-828-1137
www.campionam.com
Contact Information
Terence E. Burns, CFA®
President and Founder
Date of Brochure
July 31, 2025
This brochure provides information about the qualifications and business practices of Campion
Asset Management, LLC. If you have any questions about the content of this brochure, please
contact us at 703-828-1137. The information in this brochure has not been approved or verified
by the United States Securities and Exchange Commission or by any state securities authority.
Additional information about Campion Asset Management also is available on the SEC's
website at www.adviserinfo.sec.gov.
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Item 2 Material Changes
Form ADV Part 2 requires registered investment advisers to amend their brochure when information
becomes materially inaccurate. If there are any material changes to an adviser's disclosure brochure,
the adviser is required to notify you and provide you with a description of the material changes.
Since our last other than annual updating amendment dated March 17, 2025, we have the following
material changes to report:
• The Firm has undergone a change of ownership. The Firm is now 90% owned by Terence E.C.
Burns Revocable Trust. The Trust company is owned by Terence E. Burns, CFA®. The other
10% of the Firm is owned by Michael P. Burns CFA®.
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Item 3 Table Of Contents
Item 1 Cover Page
Item 2 Material Changes
Item 3 Table Of Contents
Item 4 Advisory Business
Item 5 Fees and Compensation
Item 6 Performance-Based Fees and Side-By-Side Management
Item 7 Types of Clients
Item 8 Methods of Analysis, Investment Strategies and Risk of Loss
Item 9 Disciplinary Information
Item 10 Other Financial Industry Activities and Affiliations
Item 11 Code of Ethics, Participation or Interest in Client Transactions and Personal Trading
Item 12 Brokerage Practices
Item 13 Review of Accounts
Item 14 Client Referrals and Other Compensation
Item 15 Custody
Item 16 Investment Discretion
Item 17 Proxy Voting
Item 18 Financial Information
Item 19 Requirement for State Registered Advisers
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Item 4 Advisory Business
Item 4(a) Description of the Company
Campion Asset Management, LLC ("Campion") is a privately held Virginia Limited Liability
Corporation founded in May 2005 by Terence E. Burns, CFA® and majority owned by Terence E.C.
Burns Revocable Trust. The Terence E.C. Burns Revocable Trust is owned by Terence E. Burns,
CFA®.
The firm is the culmination of his investment management experience over the last 25 years and his
vision to create an investment advisory business that takes pride in its independence and objectivity
and whose sole interest is the financial health of the clients it serves. These beliefs are reflected in the
firm's Core Values:
INDEPENDENCE♦ INTEGRITY♦ INNOVATION®
Campion Asset Management has no parent company, affiliated companies, or joint ventures with any
firm.
Item 4(b) Description of Investment Advisory Services
Campion Asset Management offers investment management services on a discretionary and non-
discretionary basis to individual and institutional clients in accordance with an investment management
framework that involves the following elements:
Investment Policy Statement. Campion Asset Management develops an Investment Policy
Statement at the outset of every client relationship. This document serves to guide all
investment actions taken on behalf of a client and establish appropriate benchmarks for
evaluating performance. This document provides a detailed description of a client's investment
objectives, risk tolerance, liquidity requirements, investment horizon, tax situation, and any
unique needs and circumstances.
Strategic Asset Allocation. Campion Asset Management believes that Strategic Asset Allocation
explains much of the variability or fluctuation in a portfolio's returns. So, the way your portfolio is
allocated predominantly explains the level of risk in your overall portfolio. Therefore, as an
investment adviser, it is our job to develop a Strategic Asset Allocation that positions a client's
portfolio to achieve his/her stated objective(s) in accordance with Investment Policy. Each
client's agreed upon Strategic Asset Allocation indicates the target allocation to each suitable
and appropriate asset class as well as an acceptable range beyond which the portfolio will be
rebalanced.
Macroeconomic Analysis. Campion Asset Management analyzes the economy's current state
relative to the overall business cycle in order to distinguish between short- and long-term trends
within asset classes, sectors, and individual securities and develop tactical opportunities to
enhance portfolio returns.
Portfolio Construction. Campion Asset Management constructs a well-diversified portfolio in
accordance with each client's Investment Policy by carefully analyzing the optimal way to
implement the recommended Strategic Asset Allocation. Our portfolio construction process
incorporates the following considerations:
• Addresses a client's unique needs and circumstances that may influence how a portfolio
should be invested.
• Evaluates the long-term benefits of complementing active portfolio management with
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passive investing.
• Determines the best mix of value versus growth-oriented investments.
•
Implements the asset allocation using active management and exchange-traded funds
(ETFs).
• Establishes limits on portfolio turnover to reduce costs and enhance returns.
• Portfolio Monitoring and Rebalancing. Campion Asset Management believes that ongoing
monitoring and rebalancing of portfolios is a critical element of a sound investment
management framework. Both of these steps are an integral part of enhancing portfolio returns
and controlling portfolio risk. Disciplined rebalancing reinforces the strategy of reducing
exposure to outperforming asset classes and increasing exposure to underperforming asset
classes. Therefore, client portfolios are monitored on an ongoing basis and reviewed in detail
on at least a quarterly basis.
Client portfolios are rebalanced to the agreed upon Strategic Asset Allocation in accordance with
the rebalancing threshold outlined by investment Policy. The rebalancing threshold is expressed
as an acceptable percentage range (for example, plus or minus 5-10 percent) around the agreed
upon asset allocation. Once the asset allocation moves outside the indicated range, the client
portfolio is rebalanced back to the agreed upon asset allocation.
Performance Measurement and Evaluation. Campion Asset Management believes that
measuring and evaluating investment performance provides an ideal opportunity to compare
the relative success of a client's investment strategy with stated objectives and relevant
benchmarks. Performance attribution indicates how significantly asset class, sector, individual
security, currency, and country exposure contribute to fluctuations in a portfolio's market value.
Comprehensive analysis of a client's total portfolio provides all relevant information used to
evaluate the achievement of a client's investment objectives and make informed decisions.
Campion Asset Management calculates investment performance in accordance with industry
standards and provides a fair, accurate, and complete picture of results. Campion Asset
Management provides a quarterly report that includes net-of-fee investment performance for the
latest quarter, year-to-date, one-year, three-year, and five-year rolling periods, and since inception
using the modified Dietz methodology (time-weighted returns with geometric linking).
Actual investment returns are evaluated using asset-class benchmarks that have the following
characteristics: measurable, appropriate, reflective of investment style, investable, specified in
advance, and unambiguous.
This dynamic process does not end here, and it is for this reason that periodic meetings with the
client are so important. Quarterly or semiannual meetings are obviously a time to focus attention
on the value added by disciplined rebalancing and risk management, but they also present an
ideal time to inquire whether a client's needs or circumstances have changed, document changes
in Investment Policy, and adjust the overall asset allocation as necessary.
Investment management relationships are provided on either a discretionary or non-discretionary basis
through separate investments in equities, fixed income securities, exchange traded funds, publicly
traded master limited partnerships, mutual funds, cash-equivalents, real estate investment trusts and
other instruments.
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Under a discretionary investment management relationship, a client grants Campion Asset
Management investment discretion and authorization to invest, sell, and reinvest proceeds in the
client's account without obtaining the client's prior confirmation of any proposed investment action.
Under a non-discretionary investment management relationship, Campion Asset
Management is authorized to invest, sell, and reinvest proceeds in a client's account, only after
obtaining a client's approval of any proposed investment recommendation.
It is worth noting that regardless of the type of investment management relationship, Campion Asset
Management acts in a fiduciary capacity at all times when dealing with all clients.
Campion Asset Management also provides investment consulting services on matters such as
allocation of assets among different classes, portfolio diversification, managing portfolio risk, retirement
cash flow projections, and other general economic and financial topics.
Campion Asset Management does not assume custody of client assets; therefore, all managed
accounts are maintained with an independent custodian for custody and safekeeping.
Item 4(c) Tailored Investment Advisory Services
Investment advisory services are tailored to the individual needs of clients based on their investment
objectives, risk tolerance, liquidity requirements, investment time horizon, tax situation, and any unique
needs and circumstances.
Campion Asset Management manages client accounts in accordance with the investment mandates of
each client relationship as outlined in the investment policy statement and subject to the guidelines
and/or restrictions that have been provided by the client. Below are the guidelines that are followed
when managing a client's portfolio:
Client investment objectives are identified by assessing the client's risk tolerance based upon
their age, sources of income, current wealth, education, human capital, need for cash flows,
investment goals, and emotional tolerance for volatility. Information provided by the client to
develop an Investment Policy Statement is collected duringclient meetings, interviews, and/or
questionnaires.
In order to tailor investment management services and develop effective investment advice for
each client's unique needs and circumstances, Campion Asset Management strives to gain a
clear understanding, if applicable, of each client's personal tax and cash flow needs, estate
plans, retirement plans, and educational funding needs. Doing so requires Campion Asset
Management to collect detailed personal financial information and often involves the
preparation of financial analyses and personal financial statements that reflect a client's net
worth, cash flow and income tax liabilities.
Before implementing an investment strategy and specific investment recommendations and
actions, Campion Asset Management reviews the Investment Policy Statement and confirms
the agreed upon investment strategy and asset allocation.
Careful consideration is given to implementing a client's investment strategy and asset
allocation using the optimal mix of investments. Capital market conditions and client
circumstances are monitored. Portfolio adjustments are made as appropriate to reflect
significant changes in client needs and circumstances as well as overall market conditions.
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In some circumstances, clients may impose restrictions on investing in certain securities or types of
securities. Such restrictions are documented in a client's Investment Policy Statement.
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Common restrictions may include the following:
Setting minimum credit rating criteria for individual bonds.
Setting maximum maturity or duration criteria for individual bonds.
Prohibition from investments in tobacco, defense, and other morally objectionable businesses.
Prohibition from investing in certain illiquid asset classes such as alternative investments,
hedge funds, and private equity.
Prohibition from investing in derivative instruments such as options and futures contracts.
Prohibition from using leverage or short selling.
Prohibition from investing in securities of competitors when the client is considered a company
insider or a particular industry when the client works for a government regulatory agency.
IRA Rollover Recommendations
Effective December 20, 2021 (or such later date as the US Department of Labor ("DOL") Field
Assistance Bulletin 2018-02 ceases to be in effect), for purposes of complying with the DOL's
Prohibited Transaction Exemption 2020-02 ("PTE 2020-02") where applicable, we are providing the
following acknowledgment to you.
When we provide investment advice to you regarding your retirement plan account or individual
retirement account, we are fiduciaries within the meaning of Title I of the Employee Retirement Income
Security Act and/or the Internal Revenue Code, as applicable, which are laws governing retirement
accounts. The way we make money creates some conflicts with your interests, so we operate under a
special rule that requires us to act in your best interest and not put our interest ahead of yours. Under
this special rule's provisions, we must:
• Meet a professional standard of care when making investment recommendations (give prudent
advice);
• Never put our financial interests ahead of yours when making recommendations (give loyal
advice);
• Avoid misleading statements about conflicts of interest, fees, and investments;
• Follow policies and procedures designed to ensure that we give advice that is in your best
interest;
• Charge no more than is reasonable for our services; and
• Give you basic information about conflicts of interest.
We benefit financially from the rollover of your assets from a retirement account to an account that we
manage or provide investment advice, because the assets increase our assets under management
and, in turn, our advisory fees. As a fiduciary, we only recommend a rollover when we believe it is in
your best interest.
Item 4(d) Wrap Fee Programs
Campion Asset Management does not participate in any wrap fee program.
Item 4(e) Assets under Management\
As of December 31, 2024, Campion Asset Management managed combined assets of approximately
$204 million between discretionary and non-discretionary accounts as follows:
Amount ($ millions)
Type of Management Relationship
Discretionary Basis
Non-Discretionary Basis
$163
$41
Total
Assets under
Management
$204
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Item 5 Fees and Compensation
Item 5(a) Description and Calculation of Fees
Campion Asset Management calculates investment management fee compensation based upon a
percentage of assets under management. The compensation method is explained and agreed upon
with the clients in advance, before any services are provided.
Investment management fees begin with the effective date of the Investment Management Agreement,
which is the date the client signs the Investment Advisory Agreement. For that calendar quarter, fees
are adjusted pro rata based upon the number of calendar days in the calendar quarter that the
Investment Management Agreement was effective.
Fees for Campion Asset Management's investment management services, which include developing
and implementing investment policy and asset allocation, monitoring and rebalancing a client's
investment portfolio, providing quarterly investment performance, and conducting periodic meetings
with clients, is as follows:
Annual Fee*
Assets under Management
First $2,000,000
$2,000,001- $5,000,000
$5,000,001- $10,00,000
Over $10,000,000
1.00%
0.85%
0.60%
0.40%
In some circumstances, investment management fees are negotiable depending on the size and
nature of the investment management relationship. Fees may be negotiated for clients where
specialized investment services are needed or for family members of employees of the Advisor.
Campion Asset Management reserves the right to adjust the fee schedule for account relationships
depending on the size and type of account and the services required.
In some cases, negotiation of fees may result in different fees being charged for similar services and
may be less than the stated fees.
Campion Asset Management also provides investment consulting services on an hourly fee basis.
Upon request, Campion Asset Management will evaluate existing investment policy, investment
portfolios, investment strategies and/or the performance of other investment managers. The fee for
investment consulting services is $500 per hour.
Before starting the requested consulting services, Campion Asset Management will outline the scope
of the requested consulting services and the estimated time in hours and dollar cost of completing
these services. The client requesting the consulting services will approve the scope of requested
consulting services and agree to pay the estimated cost of completing these services.
Under no circumstances does Campion Asset Management require prepayment of more than $1,200
in fees per client and six months or more in advance.
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Item 5(b) Payment of Fees
We will instruct the qualified custodian holding your funds and securities to deduct our fee directly from
your account. We will only instruct the custodian when you have provided our firm written authorization
permitting the fees to be paid directly from your account. Further, the qualified custodian will deliver an
account statement to you at least quarterly. These account statements will show all disbursements
from your account, and we encourage you to review all statements for accuracy.
Fees are paid quarterly in advance. Quarterly fees are equal to one fourth of the annual fee and are
based on a percentage of the client's assets under management on the last business day of the
previous calendar quarter. Fees may also be billed to the client upon request provided that the client
agrees to pay outstanding fees within 14 days of the start of the quarter. Multiple accounts for the
same client may be combined for purposes of calculating the fee.
Item 5(c) Additional Fees and Expenses
Clients may pay additional fees and incur expenses in connection with services provided by Campion
Asset Management, including custodian fees, transactions costs, brokerage fees, and mutual fund/ETF
fees. No portion of these fees is paid to or rebated back to Campion Asset Management.
Item 5(d) Pro-Rated Refund of Fees
Investment management agreements may be terminated, without penalty, upon at least 30 days
written notice by either party. Transactions in progress will be completed in the normal course of
business. Upon termination, the Client shall receive a pro-rata refund of that portion of any prepaid
advisory fees, if any, that have yet to be earned by the Advisor. Such refund will be calculated from
the date of receipt of the written termination notice or other agreed upon date.
New clients may cancel their investment management without penalty within the first five days after the
signing of the Agreement.
Item 5(e) Additional Compensation Arrangements
Under no circumstances does any principal, employee, or supervised person accept compensation for
the sale of securities or other financial products, including asset-based sales charges or service fees
from the sale of mutual funds. Campion Asset Management recognizes the lack of independence,
objectivity, and inherent conflicts of interests that exist from recommending investment products for
which compensation is paid. Therefore, Campion refuses to accept any compensation associated with
the sale of investment products.
Item 6 Performance-Based Fees and Side-By-Side Management
Under no circumstances does any principal, employee, or supervised person accept performance-
based fees that is, fees based on a share of the capital gains or capital appreciation of the assets of a
client.
Campion Asset Management recognizes the extreme risk to client's investment portfolios and inherent
dangerous conflicts of interests that exist from performance-based fee agreements. Therefore,
Campion Asset Management refuses to accept any performance-based fee arrangements under any
circumstances.
Item 7 Types of Clients
Campion Asset Management provides investment management and consulting services on behalf of
individuals and tax-exempt organizations.
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Investment management services for individuals may include the following types of accounts:
Taxable accounts
Tax-deferred accounts such as IRAs, Roth IRAs, and SEP IRAs
Revocable and irrevocable trusts where the client(s) may be a trustee, the grantor and/or
income beneficiary
Family limited partnerships
Campion Asset Management does not provide investment management and consulting services to
individuals that are not citizens or legal residents of the United States of America or for which the
original source of funds cannot be adequately verified.
Investment management services for tax-exempt organizations may include the following types of
organizations and accounts:
Endowments both restricted and unrestricted
Foundations both public and private
501(c)3 organizations
Pension plans
The minimum account size for investment management relationships is $1.0 million although Campion
Asset Management reserves the right to accept accounts that are less than $1.0 million as part of an
existing investment management relationship, accounts that are expected to exceed $1.0 million within
a reasonable period of time or family accounts.
Item 8 Methods of Analysis, Investment Strategies and Risk of Loss
Item 8(a) Methods of Analysis and Investment Strategies
Investing in asset classes and individual securities involves risk of loss that each client should be
prepared to bear.
Campion Asset Management uses asset allocation analysis to develop an investment strategy that is
tailored to a client's unique needs and circumstances.
Asset allocation analysis examines the historical expected returns, standard deviation, and correlation
of asset class returns over various time periods. The goal of this analysis is to determine the optimal
mix of suitable and appropriate asset classes that will position a client's portfolio to achieve the client's
stated investment objective(s) without taking an unnecessary level of risk.
Campion Asset Management uses fundamental security analysis to evaluate the fair value of specific
equity and fixed-income investments to include in client investment portfolios.
Fundamental analysis is used to identify stocks that are underpriced or fairly priced by comparing the
intrinsic value of a company's share price with some measure of "true" value that can be derived from
readily observable and publicly available financial data. Campion Asset Management believes that
undervalued companies with solid fundamentals have a greater opportunity for capital appreciation and
a lower risk profile. Our analysis relies on an objective and subjective assessment of the following:
Intrinsic value of the company using fundamental data and comparative valuation ratios
Quality of earnings
Quality of management
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Corporate governance
Our investment strategy for managing U.S. fixed-income securities recognizes that fixed-income
securities serve the following objectives within an investment portfolio: reduce portfolio volatility,
generate current income to the extent it is needed, and provide inflation protection (through Treasury
Inflation Protected Securities). After prioritizing the roles of fixed-income securities within a client's
portfolio, Campion Asset Management implements a low-turnover strategy in accordance with the
client's priorities.
Given the important role that fixed-income securities play in an investment portfolio, fundamental
analysis of fixed-income securities focuses heavily on the diversification between sectors of the bond
market and individual issue credit risk. Information from corporate rating agencies is of paramount
importance with regard to evaluating the credit risk of individual issues.
Campion Asset Management uses both active and passive investment management to implement
each client's investment strategy and Strategic Asset Allocation. Active management involves the
purchase or sale of individual securities based on fundamental analysis. Passive management
involves the purchase or sale of a particular index or index vehicle that is designed to replicate the
investment performance of a particular asset class or investment style.
Campion Asset Management gathers publicly available information on companies and securities from
the following sources:
Internet
Financial newspapers and magazines
Financial publications authored by leading investment practitioners and academicians
Research reports prepared by other individuals and companies
Annual reports, prospectuses and filings with the Securities and Exchange Commission
Database information provided by other companies
Corporate rating services
Physical inspections of corporate activities
Item 8(b) Material Risks of Methods of Analysis and Investment Strategies
Investing in asset classes, investment strategies, and individual securities involves material risks of
loss that each client should be prepared to bear.
Asset class returns such as stocks have experienced significant fluctuations in market value over time
and may even fluctuate 50 percent or more in a given year. A significant risk to asset allocation is that
past performance is not indicative of future results. Actual returns can deviate from historical average
returns for extended periods of time; therefore, clients may not achieve their investment objectives.
Another risk to asset allocation is that data inputs are incorrect and produce suboptimal
recommendations that keep clients from achieving their investment objectives.
Active and passive investment strategies also involve material risks of significant loss during volatile
market conditions and may also fluctuate 50 percent or more in a given year. The actual performance
of passive investment vehicles that are designed to replicate the performance of a particular index may
deviate noticeably from the index they are designed to track. This risk is known as "tracking error."
Investment performance of active management may also deviate significantly from predetermined
benchmarks; therefore, clients may not achieve their investment objectives. Active management
involves additional trading costs that may impact actual performance and the achievement of a client's
investment objective.
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Clients should be prepared to bear material risks of loss inherent that may be the result of one or more
of the following factors:
Lack of liquidity
Extreme events in world financial markets
Rapid change in demand for specific asset classes or securities
Changes in tax laws
Changes in the regulatory environments of specific industries or companies
Changes in economic conditions of countries or regions
Rapid technological changes
Item 8(c) Material Risks of Specific Types of Securities
Investing in any security involves material risks of loss including a 100 percent loss in market value.
Clients should be prepared to bear material risks of loss that can be brought on by one or more of the
following factors:
Lack of liquidity for specific securities
Extreme events in world financial markets
Rapid deterioration of the financial health of specific industries and companies
Credit rating downgrades by rating agencies
Bankruptcy of corporations
Rapid change in demand for specific asset classes or securities
Market manipulation of prices for specific securities
Changes in the regulatory environments of specific industries or companies
Changes in financial conditions of industries or companies
Changes in economic conditions of countries or regions
Rapid technological changes
Inaccurate, incomplete or even false data provided by rating agencies, corporate issuers, or
data sources.
Item 9 Disciplinary Information
There are no legal or disciplinary events that are material to a client's or prospective client's evaluation
of this advisory business or the integrity of our management.
Item 10 Other Financial Industry Activities and Affiliations
Item 10(a) Registration as a Broker/Dealer or Broker/Dealer Representative
Neither Campion Asset Management nor its representatives are registered as a broker/dealer or as
representatives of a broker/dealer.
Item 10(b) Registration as a Future Commission Merchant, Community Pool Operator, or a
Commodity Trading Advisor
Neither Campion Asset Management nor its representatives are registered as a FCM, CPO, or CTA.
Item 10(c) Registration Relationships Material to this Advisory Business and Possible Conflicts
of Interests
Campion Asset Management acts in the best interests of its clients and prospective clients. Campion
Asset Management exercises special care to avoid possible conflicts of interests. As a result, Campion
Asset Management has no material relationships with any of the following related persons:
Broker-dealer, municipal securities dealer, or government securities dealer or broker.
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Investment company or other pooled investment vehicle (including mutual funds).
Other financial planner
Futures commission merchant, commodity pool operator, or commodity trading advisor
Banking or thrift institution
Accountant or accounting firm
Lawyer or law firm
Insurance company or agency
Pension Consultant
Real estate broker or dealer
Sponsor or syndicator or limited partnerships
Item 10(d) Selection of Other Advisers and How This Adviser is Compensated for
Those Selections
Campion Asset Management does not recommend and select other investment advisers for its clients
and receive compensation directly or indirectly from those advisers.
Item 11 Code of Ethics, Participation or Interest in Client Transactions and
Personal Trading
Item 11(a) Code of Ethics
Campion Asset Management has a written Code of Ethics, Code of Conduct and Regulatory
Compliance Manual. Clients may request a copy of our Code of Ethics from management.
Campion Asset Management's Code of Ethics is predicated on the principle that Campion Asset
Management owes a fiduciary duty to its clients at all times. In accordance with this principle, Campion
Asset Management adopted the CFA Institute Code of Ethics and Standards of Professional Conduct
in 2005. All employees agree to abide by this Code and Standards as a condition of employment
regardless of whether the employee holds the CFA (Chartered Financial Analyst) designation.
On January 1, 2011 Campion Asset Management adopted the CFA® Institute Asset Manager Code of
Professional Conduct. In accordance with this Code, the following required disclosure is made:
Campion Asset Management claims compliance with the CFA® Institute Asset Manager Code of
Professional Conduct. This claim has not been verified by the CFA® Institute.
The Code of Ethics, Code of Conduct and Regulatory Compliance Manual require, among other things,
that employees:
Act with integrity, competence, diligence, respect, and in an ethical manner with the public,
clients, prospective clients, employers, employees, colleagues in the investment profession,
and other participants in the global capital markets;
Place the interests of clients, the integrity of the investment profession, and the interests of the
Campion Asset Management above one's own personal interests;
Adhere to the fundamental standard that one should not take inappropriate advantage of one's
position;
Avoid any actual or potential conflict of interest;
Conduct all personal securities transactions in a manner consistent with firm's policies and
procedures;
Use reasonable care and exercise independent professional judgment when conducting
investment analysis, making investment
recommendations, taking investment actions, and engaging in other professional activities;
Practice and encourage others to practice in a professional and ethical manner that will reflect
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credit on one's self and the profession;
Promote the integrity of, and uphold the rules governing, capital markets;
Maintain and improve one's professional competence and strive to maintain and improve the
competence of other investment professionals;
Comply with applicable provisions of federal and state securities laws.
Item 11(b) Recommendations Involving Material Financial Interests
Campion Asset Management does not recommend that clients buy or sell any security in which a
person related to Campion Asset Management has a material financial interest.
Item 11(c) Personal Trading in the Same Securities as Clients
Campion Asset Management and its employees may trade for their own account in securities that are
recommended to Campion Asset Management's clients. Campion Asset Management maintains a file,
updated quarterly, of all securities transactions involving itself, representatives, or employees and this
file is reviewed by the Chief Compliance Officer. If the possibility of a conflict of interest occurs, the
client's interest will prevail. It is the firm's policy that priority will always be given to the client's orders
over the orders of any employee of Campion Asset Management.
To avoid any potential conflicts of interest involving personal trades, Campion Asset Management has
adopted a Personal Securities Transaction Policy, Pre-Clearance Procedure for personal securities
transactions as well as insider trading policies and procedures.
Item 11(d) Personal Trading At/Around the Same Time as Clients
From time to time, representatives of Campion Asset Management may buy or sell securities for
themselves at or around the same time as clients. In these circumstances, securities trades may be
aggregated as a block trade and executed at or around the same time as clients. Following the trade
execution, clients will receive priority over trade allocation.
Under no circumstances will representatives of Campion execute trades for their personal benefit
ahead of Campion Asset Management's clients.
Campion Asset Management's policies and procedures also require employees to do the following:
Pre-clear certain personal securities transactions
Report personal securities transactions on at least a quarterly basis,
Provide the Chief Compliance Officer a detailed summary of certain holdings (both initially upon
commencement of employment and annually thereafter) over which employees have a direct or
indirect beneficial interest.
Item 12 Brokerage Practices
Item 12(a) Factors Used to Select Custodians and/or Broker/Dealers
Campion Asset Management participates in the institutional program offered by Charles Schwab.
Absent client instructions to maintain an existing brokerage relationship elsewhere, Campion Asset
Management will assist a client with developing a relationship with the Institutional Division of Charles
Schwab & Co.
Campion Asset Management will make recommendations based on the needs of the client and the
services provided by the broker-custodian such as ability to execute trades, margin rates, on-line
access to accounts, transaction charges, consolidated reporting, duplicate monthly statements, access
to mutual funds, including lower sales charges than for direct purchases and lower minimum purchase
amounts.
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As part of the institutional programs offered by Charles Schwab, Campion Asset Management receives
benefits that it would not receive if it did not provide investment advice to clients. Although there is no
direct affiliation or fee sharing arrangement between Schwab and the Adviser, economic benefits are
received by Campion Asset Management which would not be received if Campion Asset Management
did not have an established relationship with these companies. These benefits do not depend on the
amount of transactions directed by Campion Asset Management to Charles Schwab. These benefits
may include the following:
A dedicated trading desk that services the firm's clients
A dedicated service group and an account services manager dedicated to the firm's accounts
Access to a real time order matching system
Ability to block client trades and electronically upload/download of trades
Access to portfolio management software
Access to a secure electronic interface
Ability to duplicate and batch client statements, confirmations and year-end summaries
Ability to debit advisory fees directly from client accounts (in accordance with federal and state
requirements)
Provide a quarterly newsletter
Access to mutual funds and ability to have loads waived for the firm's clients who invest in
certain loaded funds when certain conditions are met and maintained
Ability to have custody fees waived
The commission rates for certain customers may be higher or lower for identical or similar transactions,
had they been executed at other broker/dealers, especially discount brokers. However, Campion Asset
Management believes that the commission schedules for Schwab Institutional are competitively priced
when compared to other brokerage institutions.
Furthermore, Campion Asset Management does not charge a premium or commission on transactions
beyond the actual cost imposed by its custodian.
1. Research and Other Soft-Dollar Benefits. Under no circumstances does Campion Asset
Management use or accept "soft dollars." The term "soft dollars" refers to us receiving products or
services provided by brokers, based on the volume of brokerage commission revenues generated from
securities transactions executed through those brokers on behalf of our clients. The primary
consideration when recommending broker-dealers is best execution.
2. Brokerage for Client Referrals. Campion Asset Management does not receive referrals from a
broker-dealer or third party in exchange for using that broker-dealer or third party.
3. Directed Brokerage. Campion Asset Management does not recommend, request or require that a
client direct Campion Asset Management to execute transactions through a specified broker-dealer.
In the course of providing our services, we will execute trades for our clients through broker-dealers.
When a client has given us broker discretion, there is no restriction on the brokers we may select to
execute client transactions. Our general guiding principle is to trade through broker-dealers who offer
the best overall execution under the particular circumstances. With respect to execution, we consider a
number of factors, including if the broker has custody of client assets, the actual handling of the order,
the ability of the broker-dealer to settle the trade promptly and accurately, the financial standing of the
broker-dealer, the ability of the broker-dealer to position stock to facilitate execution, our past
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experience with similar trades, and other factors which may be unique to a particular order. Based on
these judgmental factors, Campion Asset Management may trade through broker-dealers that charge
fees that are higher than the lowest available fees.
In addition, broker-dealer fees may vary and be greater than those typical for similar investments if we
determine that the research, execution and other services rendered by a particular broker merit greater
than typical fees. Also, in certain instances we may execute over-the-counter securities transactions on
an agency basis, which may result in advisory clients incurring two transaction costs for a single trade:
a commission paid to the executing broker-dealer plus the market maker's mark-up or mark-down.
Orders for the same security entered on behalf of more than one client will generally be aggregated
(bunched) subject to the aggregation being in the best interests of all participating clients. Subsequent
orders for the same security entered during the same trading day may be aggregated with any
previously unfilled orders; filled orders shall be allocated separately from subsequent orders. All clients
participating in each aggregated order shall receive the average price and if applicable, pay a pro-rata
portion of commissions. Accounts that are beneficially owned by the Advisor or its employee or access
person may participate in aggregated orders under the same conditions as set forth above.
Transactions are usually aggregated to seek a lower commission, lower costs, or a more
advantageous net price.
A client may not direct Campion Asset Management to use a particular broker-dealer to execute all
transactions for the client's account.
Item 13 Review of Accounts
Each client portfolio is subject to a complete Portfolio Review by Terence Burns, CFA®, President,
Managing Member and Chief Investment Officer, at least quarterly.
Item 13(a) Frequency and Nature of Periodic Reviews
Portfolio Reviews include the following information:
A review of investment policy.
A comparison of the current versus strategic asset allocation to determine whether the portfolio
needs to be rebalanced.
An evaluation of macro-economic conditions to assess whether any tactical investment
changes should be made.
An analysis of individual issues, portfolio composition, trading activity and performance
comparisons to evaluate whether any specific investment changes are appropriate.
Item 13(b) Factors That Will Trigger a Non-Periodic Review of Client Accounts
Certain factors that may trigger more frequent periodic reviews may include the following:
Significant changes in a client's unique needs and circumstances that may impact how a client's
portfolio should be invested.
Significant changes in market conditions, such as important global economic events.
Special requests from the client.
Individual assets in clients' accounts are also under continuous supervision through daily monitoring of
individual holdings for noticeable changes in company fundamentals, corporate actions and
announcements, bond maturities, and changes in credit ratings.
Item 13(c) Content and Frequency of Regular Reports Provided to Clients
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Campion Asset Management provides clients with periodic Portfolio Reviews that include the following
information:
Review of Investment Policy
Review of Current versus Strategic Asset Allocation
Investment Action Plan/Agenda
Quarterly Market Outlook
Quarterly Investment Performance
Quarterly Investment Holdings Report
In addition to this detailed report from Campion Asset Management, clients also receive monthly
statements, trade confirmations, and year-end tax information from the custodian. Clients can also
view their accounts on-line on a daily basis, and download a limited number of reports to their own
computers.
Item 14 Client Referrals and Other Compensation
Item 14(a) Economic Benefits Provided by Third Parties for Advice Rendered to Clients
(Including Sales Awards or Other Prizes)
Campion Asset Management does not receive any economic benefit, directly or indirectly, from any
third party for advice rendered to clients of Campion Asset Management.
Item 14(b) Compensation to Non-Advisory Personnel for Client Referrals
Campion Asset Management does not directly or indirectly compensate any person who is not
advisory personnel for client referrals.
Item 15 Custody
Campion Asset Management does not take custody of client accounts, funds, or assets at any time.
Custody of client's accounts is held at the firm's custodian, Schwab Institutional. Clients will receive
account statements from the custodian and should carefully review those statements and compare
them to reports provided by Campion Asset Management.
Wire Transfer and/or Check-Writing Authority and/or Standing Letter of Authorization
Our firm, or persons associated with our firm, may effect wire transfers from client accounts to one or
more third parties designated, in writing, by the client without obtaining written client consent for each
separate, individual transaction, or we may have signatory and check writing authority for client
accounts, as long as the client has provided us with written authorization to do so. Such written
authorization is known as a Standing Letter of Authorization. An adviser with authority to conduct such
third party wire transfers or to sign checks on a client's behalf has access to the client's assets, and
therefore has custody of the client's assets in any related accounts.
However, we do not have to obtain a surprise annual audit, as we otherwise would be required to by
reason of having custody, as long as we meet the following criteria:
1. You provide a written, signed instruction to the qualified custodian that includes the third party's
name and address or account number at a custodian;
2. You authorize us in writing to direct transfers to the third party either on a specified schedule or
from time to time;
3. Your qualified custodian verifies your authorization (e.g., signature review) and provides a
transfer of funds notice to you promptly after each transfer;
4. You can terminate or change the instruction;
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5. We have no authority or ability to designate or change the identity of the third party, the
address, or any other information about the third party;
6. We maintain records showing that the third party is not a related party to us nor located at the
same address as us; and
7. Your qualified custodian sends you, in writing, an initial notice confirming the instruction and an
annual notice reconfirming the instruction.
Item 16 Investment Discretion
Campion Asset Management accepts discretionary authority to manage securities accounts on behalf
of clients.
Under a discretionary investment management relationship, a client grants Campion Asset
Management investment discretion and authorization to invest, sell, and reinvest proceeds in the
client's account without obtaining the client's prior confirmation of any proposed investment action.
Any limitations or restrictions that clients place on this authority are outlined in writing and incorporated
into the client's investment policy statement. Common limitations and restrictions include the following:
Setting minimum credit rating criteria for individual bonds.
Setting maximum maturity or duration criteria for individual bonds.
Prohibition from investments in tobacco, defense, and other morally objectionable businesses.
Prohibition from investing in certain illiquid asset classes such as alternative investments,
hedge funds, and private equity.
Prohibition from investing in derivative instruments such as options and futures contracts.
Prohibition from using leverage or short selling.
Prohibition from investing in securities of competitors when the client is considered a company
insider or a particular industry when the client works for a government regulatory agency.
Item 17 Proxy Voting
Item 17 (a) Proxy Voting.
Campion Asset Management votes all proxies on the client's behalf if the client authorizes Campion
Asset Management to do so at the beginning of the investment management relationship.
Campion Asset Management identifies the proxies upon which it has authority to vote, votes the
proxies in the best interest of clients, and submits the proxies promptly and properly.
Campion Asset Management's general policy is to vote all proxies in the interest of maximizing
shareholder value. Therefore, Campion Asset Management will vote each proxy in a way that it
believes is consistent with its fiduciary duty and will cause the issue to increase the most or decline
the least in value. Consideration will be given to both the short- and long-term implications of the
proposal to be voted on when considering the optimal vote.
Campion Asset Management has no conflicts of interest between its client interests and its own within
the proxy voting process. Nevertheless, if a material conflict of interest arises in voting a client's proxy,
Campion Asset Management's procedures provide for a Proxy Voting Committee to convene and
determine an appropriate vote. Decisions of the Committee must be unanimous. If a unanimous
decision cannot be reached by the Committee, a competent third party will be engaged, at Campion
Asset Management's expense, who will determine the vote that will maximize shareholder value. As an
added protection, the third party's decision is binding.
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Campion Asset Management's complete proxy voting policy and procedures are memorialized in
writing and are available for the client's review. In addition, the Adviser's complete proxy voting record
is available to its clients, and only to its clients, and can be reviewed upon request.
In the event Campion Asset Management is not given proxy-voting authority over a client's securities,
then the obligation to vote proxies is the responsibility of the client. If the client would like to seek
advice or information from Campion Asset Management about a particular proxy vote, the client is
welcome to ask but the responsibility of voting that proxy remains with the client.
Upon termination of the investment management agreement between Campion Asset Management
and the client, Campion Asset Management will make a good faith and reasonable attempt to forward
proxy information inadvertently received on behalf of the client to the client's forwarding address.
Item 17 (b). Security Class Action Lawsuits.
If a class action event occurs affecting a security owned in a client account managed by Campion, the
company has the option to pursue recovery on the client's behalf at its discretion. If Campion decides
to involve itself in a class action lawsuit of this type, it will assist the client(s) in recovery of losses, to
the extent possible. Clients are advised to consult their attorney to determine course of legal action.
Item 18 Financial Information
Item 18(a) Balance Sheet
Campion Asset Management does not require nor solicit prepayment of more than $1,200 in fees per
client, six months or more in advance, and therefore, does not need to include a balance sheet with
this brochure.
Item 18(b) Financial Conditions Reasonably Likely to Impair Ability to Meet Contractual
Commitments to Clients
Neither Campion Asset Management nor its management has any financial conditions that are likely to
reasonably impair our ability to meet contractual commitments to clients.
Item 18(c) Bankruptcy Petitions in Previous Ten Years
Neither Campion Asset Management nor its management has been the subject of a bankruptcy
petition in the last ten years.
Item 19 Requirement for State Registered Advisers
We are a federally registered investment adviser; therefore, we are not required to respond to this
item.
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