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PART 2A
ITEM 1: COVER SHEET
Cedar Wealth Management, LLC
dba
Cedar Asset Management
1990 North California Blvd., 8th Floor
Walnut Creek, CA 94596
(415) 230-2757
info@cedarwealthmgmt.com
www.cedarwealthmgmt.com
February 19, 2025
This brochure provides information about the qualifications and business practices of Cedar Wealth
Management, LLC dba Cedar Asset Management. If you have any questions about the contents of this
brochure, please contact us at the telephone number and/or e-mail address above. The information in this
brochure has not been approved or verified by the United States Securities and Exchange Commission or
any state securities authority. Our e-mail for regulatory compliance is DBO@cedarwealthmgmt.com.
Cedar Wealth Management, LLC is a registered investment advisor. Registration of an investment
advisor does not imply any level of skill or training. The verbal and written communications of an
investment advisor provide you with information you need to determine whether to hire or retain the
advisor.
Additional information about Cedar Wealth Management, LLC is also available on the SEC’s website at
www.adviserinfo.sec.gov. The Firm’s CRD number is 167149.
CEDAR ASSET MANAGEMENT
PART 2A
ITEM 2: MATERIAL CHANGES
Our previous annual update was dated February 15, 2024. Following is a summary of the material
changes made to Part 2 since that amendment.
Item 4: As of December 31, 2024, Cedar Wealth Management, LLC manages assets of $321.6 million on
a discretionary basis and $39.8 million on a non-discretionary basis. Of these assets, $49.8 million are
managed using the CAM strategies on a discretionary basis.
Throughout this document:
References to Bill Hazel were removed as he left the firm.
Disclosures related to the Intelligent Portfolio Program have been removed.
Please contact us at (415) 230-2757 or info@cedarwealthmgmt.com if you would like a copy of our updated Part 2.
Additional information about us is also available on the SEC’s website at www.adviserinfo.sec.gov.
ITEM 3
TABLE OF CONTENTS
Item 1: Cover Sheet
Item 2: Material Changes
Item 3: Table of Contents
Item 4: Advisory Business....................................................................................................................... 1
Item 5: Fees and Compensation ............................................................................................................. 2
Item 6: Performance-Based Fees and Side-By-Side Management .......................................................... 3
Item 7: Types of Clients .......................................................................................................................... 3
Item 8: Methods of Analysis, Investment Strategies and Risk of Loss...................................................... 4
Item 9: Disciplinary Information............................................................................................................... 5
Item 10: Other Financial Industry Activities and Affiliations ...................................................................... 5
Item 11: Code of Ethics, Participation or Interest in Client Transactions and Personal Trading ................ 6
Item 12: Brokerage Practices.................................................................................................................. 6
Item 13: Review of Accounts................................................................................................................... 9
Item 14: Client Referrals and Other Compensation ................................................................................. 9
Item 15: Custody .................................................................................................................................... 9
Item 16: Investment Discretion.............................................................................................................. 10
Item 17: Voting Client Securities ........................................................................................................... 10
Item 18: Financial Information............................................................................................................... 10
ITEM 4: ADVISORY BUSINESS
Cedar Wealth Management, LLC is organized as a limited liability company that is wholly owned by Neil
Jubaili. Prior to reorganizing as a limited liability company in January 2014, Neil Jubaili dba Cedar Wealth
Management received an investment advisor license from the California Department of Business
Oversight as a sole proprietor in July 2013.
Cedar Wealth Management, LLC provides 2 separate investment styles. One, provided under the Cedar
Wealth Management, LLC flag is provided by Neil Jubaili, managing member. Information about this style
is provided in a separate brochure.
Vittorio Fratta provides the inspiration for, and is Chief Investment Officer of, Cedar Wealth Management
LLC's Cedar Asset Management division (“CAM” or “We”). Information about this style is provided in this
brochure.
CAM provides continuous discretionary investment advice to clients regarding the investment of their
funds based on their individual needs. Through personal discussions in which goals and objectives based
on a client's particular circumstances are established, we determine the client’s individual time horizons,
risk tolerance/aversion, tax status and liquidity needs. As appropriate, we also review and discuss a
client's prior investment history, as well as family composition and background. Strategic plans are based
on the personal discussions described above, financial records and responses to questionnaires.
After analyzing a client's financial situation and understanding their individual investment objectives, we
formulate an asset allocation plan for each client. The asset allocation plan is implemented by managing
the assets in one or more of the strategies described below, with security selections ultimately determined
by the CIO. We will monitor styles performance and various investment markets including but not limited
to, equities, fixed income, commodities and currencies to determine if the allocation among investment
options is still appropriate or if changes to those options are necessary due to changes in the macro-
economic environment, interest rates, fiscal policy, geopolitics or other factors.
Each strategy will be managed according to the terms of the philosophies outlined below, which may be
adjusted from time to time with written notice to the client, if appropriate. Client may request reasonable
restrictions on investing in certain securities, types of securities, or industry/sectors.
Multi-Cap Strategy
This strategy seeks to conserve the investor’s initial principal, pay current income and promote long-term
growth of both the principal and income. Equity securities are generally within the Russell 3000 Index
which management believes to be undervalued. The asset allocation between equity and cash will
depend upon market conditions. Equity holdings will generally be between 90 – 100% of the portfolio.
Under normal market conditions, the portion of the portfolio in cash will be between 0 – 10%. The portfolio
will have the flexibility to be invested between 0 – 10% in ADR’s (American Depository Receipts).
Fixed Income Strategy
This strategy seeks to conserve the investor’s initial principal and pay current income. Fixed Income
securities will generally represent 90 - 100% of the portfolio. Under normal market conditions, the portion
of the portfolio in cash will be between 0 – 10%. Investments may include corporate, government,
government agency, convertible bonds, Exchange Traded Funds (“ETFs”) and mutual bond funds, as well
as preferred stock and convertible preferred stock.
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Balanced 60% Equity Strategy
This strategy seeks to conserve the investors' initial principal, pay current income and promote long-term
growth of both the principal and income. Equity securities are generally within the Russell 3000 Index
which management believes to be undervalued. Fixed Income securities do not necessarily conform to a
single index. The base asset allocation for this strategy is 60% Equity and 40% Fixed Income. The
strategy has the flexibility to increase its equity allocation to a maximum of 80% and a minimum of 40%
and to increase the Fixed Income allocation to a maximum of 60% and a minimum of 40%.
Balanced 40% Equity Strategy
This strategy seeks to conserve the investors' initial principal, pay current income and promote long-term
growth of both the principal and income. Equity securities are generally within the Russell 3000 Index
which management believes to be undervalued. Fixed Income securities do not necessarily conform to a
single index. The base asset allocation for this strategy is 40% Equity and 60% Fixed Income. The
strategy has the flexibility to increase its equity allocation to a maximum of 60% and a minimum of 20%
and to increase the Fixed Income allocation to a maximum of 80% and a minimum of 40%.
Our investment recommendations will generally include advice regarding the following securities:
exchange-listed securities, securities traded over-the-counter, foreign issuers, warrants, corporate debt
securities, commercial paper, certificates of deposit, municipal securities, variable annuities, mutual fund
shares, United States government securities, options contracts on securities.
General Disclosure
CAM does not offer any wrap fee programs.
As of December 31, 2024, Cedar Wealth Management, LLC manages assets of $321.6 million on a
discretionary basis and $39.8 million on a non-discretionary basis. Of these assets, $49.8 million are
managed using the CAM strategies on a discretionary basis.
ITEM 5: FEES AND COMPENSATION
For investment supervisory services compensation is derived as fee income based upon the percentage
of assets under management. The compensation method is explained and agreed upon with the clients in
advance, before any services are rendered. The compensation for our services, which include developing
and implementing an investment policy and objectives, monitoring a client’s investment results, and
reporting to the client on a quarterly basis, is as follows:
Annual Rate
1.00% on the first $20 million
0.90% on the next $30 million
0.80% thereafter
These fees are for advisory services only and do not include any applicable transaction fees,
commissions, or other fees charged by non-affiliated third parties.
Advisory fees are based on the value of assets under management of client accounts on the last day of
the month. Billable assets under management (“Billable Balances”) will consist of the market value of a
client’s total investment portfolio, reported as Total Assets Long on the client’s custodial account
statement. When the client borrows funds, a Net Loan Balance or margin loan balance is reported on the
client’s custodial account statement. In such cases, the Billable Balances will be higher than the total
account value as reported in the client’s custodial statement because margin loan balances are added to
those values.
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Fees for clients are billed monthly in arrears of one twelfth of the annual rate based on a percentage of the
client's assets under management at the end of the calendar month. Fees will automatically be deducted
from clients’ managed accounts. Investment advisory services begin with the effective date of the
Agreement, which is the date the client signs the Investment Advisory Agreement. For that calendar
month, fees will be adjusted pro rata based upon the number of calendar days in the calendar month that
the Agreement was effective.
Clients should be aware of their responsibility to verify the accuracy of the fee calculation submitted to the
custodian by the Advisor, as the custodian will not determine whether the fee has been properly
calculated.
Limited Negotiability of Advisory Fees
Although CAM has established the aforementioned fee schedules, we retain the discretion to negotiate
alternative fees on a client-by-client basis. Client facts, circumstances and needs are considered in
determining the fee schedule. These include the complexity of the client, assets to be placed under
management, anticipated future additional assets, related accounts, portfolio style, account composition,
and reporting, among other factors. The specific annual fee schedule is identified in the contract between
the Advisor and each client. Discounts, not generally available to our advisory clients, may be offered to
family members of associated persons of our firm and former employees.
Clients will incur transaction charges for trades executed in their accounts. These transaction fees are
separate from our fees and will be disclosed by the firm that the trades are executed through. Also, clients
may pay the following separately incurred expenses, which we do not receive any part of: charges
imposed directly by a mutual fund, index fund, or exchange traded fund, along with brokerage costs and
transaction fees for any securities or fixed income trades. These are generally charged by your custodian
and/or executing broker.
CAM's services may be terminated by either party upon written notification in accordance with the
applicable contractual notice of termination. Upon termination, the fees charged for advisory services will
be pro-rated. The client may cancel the Agreement without penalty within the first five days after the
signing of the Agreement.
CAM does not sell securities for a commission in our advisory accounts.
ITEM 6: PERFORMANCE-BASED FEES AND SIDE-BY-SIDE MANAGEMENT
CAM does not charge any performance fees. Some investment advisors experience conflicts of interest in
connection with the side-by-side management of accounts with different fee structures. However, these
conflicts of interest are not applicable to CAM.
ITEM 7: TYPES OF CLIENTS
Cedar Wealth Management, LLC primarily provides investment supervisory services to high-net-worth
individuals and associated trusts, estates, pension and profit sharing plans, endowments, and
foundations.
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ITEM 8: METHODS OF ANALYSIS, INVESTMENT STRATEGIES AND RISK OF LOSS
CAM gathers information from various economic and financial databases and Internet-based services.
Our investment philosophy is driven by the following beliefs:
(cid:127)
(cid:127) Capital markets are ultimately efficient and most of the time operate in an environment that discounts
useful and correct information. However, through thorough evaluation areas of beneficial risk/reward
opportunity can be identified and prioritized.
In such environments, the value added reward in active portfolio management comes from a process
based on fundamental analysis and relative portfolio positioning by sector rather than targeted stock
selection.
(cid:127) Our quantitative and qualitative investment process focuses on the pivotal investment questions of
HOW MUCH exposure to commit and WHEN to make the commitment, rather than the traditional
approach of WHAT to invest in and WHY.
Our investment decision making process is driven by a proprietary methodology which continuously
reviews large quantities of macroeconomic, fundamental and technical data that allows us to detect
situations within individual securities, broad market sectors and asset classes that represent above
average risk/reward opportunities. These favorable risk/reward situations are evaluated in more detail.
This process supports portfolio management decisions, which are operationally effective on several
levels:
(cid:127)
(cid:127)
(cid:127)
(cid:127)
(cid:127)
They expand the potential investment universe, allowing for the evaluation of hundreds of individual
securities, sectors and asset classes as market conditions evolve over time.
They minimize consensus behavior, providing for rational and consistent investment decision making.
They identify underlying trends in securities and sectors that often go unnoticed in traditional
fundamental analysis.
They included thorough assessment of all major asset classes including, real assets, commodities,
currencies, fixed income and then it implements views through equities.
They assist in both identifying the current status of expected rates of return in financial markets as
well as prioritizing opportunity and risk potential. Knowing the status of expected returns and the
priorities associated with them leads to efficient analysis and effective decision making.
(cid:127) We use fundamental, technical and qualitative analysis to identify undervalued securities.
As mentioned above, we have conviction in that the value added by active management is based on
fundamental analysis and relative portfolio positioning by sector versus the index. Our methodology
attempts to help us forecast major long-term inflection points in the market. Those major inflection points
are manifested in the portfolio through significant shifts and positioning in anticipation of a change in
market leadership.
We primarily use the following methods of analysis in managing client assets:
Fundamental Analysis
We attempt to understand the fair value of different securities, commodities and currencies by looking at
different valuations measures (for example Price to Revenues) throughout different time periods. The
valuations of a security are compared to its own historic valuations, the industry they belong to and even
other asset classes. The financial condition and management of the company itself, in addition to other
economic and financial factors (including the overall economy and industry conditions) are also
examined. The end result is to have an understanding of whether the security is undervalued or
overvalued.
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Technical Analysis
We analyze past market movements, indicators, divergences and apply that analysis to the present in an
attempt to recognize recurring patterns of investor behavior and have an understanding of key levels of
investment activity.
Qualitative Analysis
We subjectively evaluate non-quantifiable factors (not readily measurable) such as geopolitical
environment, quality of management, labor relations, strength of research and development and insider
ownership.
Asset Allocation
For clients investing in one of our Balanced management styles, we attempt to identify an appropriate
ratio of equity and fixed income securities and cash that we believe is suitable to the client’s investment
goals and risk tolerance. An investor in one of these strategies may not experience the same account
appreciation as would an all equity investor.
Risks For All Forms Of Analysis
Our securities analysis methods rely on the assumption that the companies whose securities we
purchase and sell, the rating agencies that review these securities, and other publicly-available sources of
information about these securities, are providing accurate and unbiased data. While we are alert to
indications that data may be incorrect, there is always a risk that our analysis may be compromised by
inaccurate or misleading information, or we may be incorrect in our conclusions.
All investments involve different degrees of risk. You should be aware of your risk tolerance level and
financial situation at all times. We cannot guarantee the successful performance of an investment and we
are expressly prohibited from guaranteeing accounts against losses arising from market conditions.
ITEM 9: DISCIPLINARY INFORMATION
No person affiliated with CAM has been involved in a legal or disciplinary events that would be material to
a client’s evaluation of CAM.
ITEM 10: OTHER FINANCIAL INDUSTRY ACTIVITIES AND AFFILIATIONS
Mr. Jubaili, Managing Member, is also an owner of CWM Accountancy LLP, certified public accountants,
(“CWM”), a firm that provides services such as income tax preparation or accounting services. These
services are independent of our financial planning and investment advisory services and are governed
under a separate engagement agreement. The fees for these services are billed hourly and are in
addition to the client’s Cedar Wealth Management’s fees. The hourly rate varies depending on the
complexity of the work conducted. The client has the option of engaging our firm for tax preparation or
accounting services, and we do not actively solicit clients to utilize these services.
Clients are under no obligation to use the services of Cedar Wealth Management, LLC for any accounting
or tax work recommended by CAM.
Due to custody rules governing investment advisors, CAM cannot accept as advisory client any individual
or firm that has provided CWM with the authority to sign checks, pay bills, or transfer funds on the client’s
behalf.
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ITEM 11: CODE OF ETHICS, PARTICIPATION OR INTEREST IN CLIENT TRANSACTIONS
AND PERSONAL TRADING
CAM has a fiduciary duty to all clients. CAM’s fiduciary duty is considered the core underlying principle for
the Code of Ethics which also includes Insider Trading and Personal Securities Transactions Policies and
Procedures. CAM requires all of its supervised persons to conduct business with the highest level of
ethical standards and to comply with all federal and state securities laws at all times. Upon employment
or affiliation and at least annually thereafter, all of its supervised persons will sign an acknowledgement
that they have read, understood, and agree to comply with the Code of Ethics. CAM and its supervised
persons must conduct business in an honest, ethical, and fair manner and avoid all circumstances that
might negatively affect or appear to affect our duty of complete loyalty to all clients. This disclosure is
provided to give all clients a summary of the Code of Ethics. However, if a client or a potential client
wishes to review the Code of Ethics in its entirety, a copy will be provided promptly upon request.
Neither CAM nor a related person recommends to clients, or buys or sells for client accounts, securities in
which CAM or a related person has a material financial interest.
CAM may, buy or sell, for their personal accounts the same securities that may be recommended to
clients. CAM may also buy or sell securities for their personal accounts at or about the same time they
buy or sell the same securities for client accounts. To avoid any potential conflicts of interest involving
personal trades, CAM has adopted the following:
Act with integrity, competence, diligence, respect, and in an ethical manner with the public,
clients, prospective clients, employers, employees, colleagues in the investment profession, and
other participants in the global capital markets;
Place the integrity of the investment profession, the interests of clients, and the interests of CAM
above one’s own personal interests;
Adhere to the fundamental standard that you should not take inappropriate advantage of your
position;
Avoid any actual or potential conflict of interest;
Conduct all personal securities transactions in a manner consistent with this policy;
Use reasonable care and exercise independent professional judgment when conducting
investment analysis, making investment recommendations, taking investment actions, and
engaging in other professional activities;
Practice and encourage others to practice in a professional and ethical manner that will reflect
positively on yourself and the profession;
Promote the integrity of, and uphold the rules governing, capital markets;
Maintain and improve your professional competence and strive to maintain and improve the
competence of other investment professionals;
Comply with applicable provisions of the federal securities laws.
ITEM 12: BROKERAGE PRACTICES
When a client agrees to discretionary management, we will be responsible for asset allocation and
selecting money managers. The only limitations on our investment authority will be those limitations
imposed in writing by the client.
CAM will assist the client with developing a relationship with brokers that CAM has a relationship with
which include: Fidelity Institutional (“Fidelity”) and Charles Schwab & Co. (“Schwab”). CAM will direct
clients to Schwab or Fidelity based on the needs of the client and the services provided by the
broker/custodian such as ability to execute trades, margin rates, on-line access to accounts, transaction
charges, consolidated reporting, duplicate monthly statements, access to mutual funds, including lower
sales charges than for direct purchases and lower minimum purchase amounts. By directing brokerage to
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either Schwab or Fidelity, CAM may be unable to achieve the most favorable execution of client
transactions and this practice may cost clients more money. As part of the programs offered by Fidelity
and Schwab, CAM receives benefits that it would not receive if it did not provide investment advice to
clients. While there is no direct affiliation or fee sharing arrangement between Fidelity, Schwab and CAM,
economic benefits are received by CAM which would not be received if CAM did not have an established
relationship with Fidelity and Schwab. These benefits do not depend on the amount of transactions
directed by CAM to Fidelity or Schwab. These benefits may include: a dedicated trading desk that
services CAM’s clients, a dedicated service group and an account services manager dedicated to CAM’s
accounts, access to a real time order matching system, ability to block client trades, electronic download
of trades, portfolio management software, access to an electronic interface, duplicate and batched client
statements, confirmations and year-end summaries, the ability to have advisory fees directly debited from
client accounts (in accordance with federal and state requirements), a quarterly newsletter, access to
mutual funds, ability to have loads waived for CAM’s clients who invest in certain loaded funds when
certain conditions are met and maintained, and the ability to have custody fees waived.
Schwab Advisor Services™ is Schwab’s business serving independent investment advisory firms like us.
Through Schwab Advisor Services, Schwab provides us and our clients with access to its institutional
brokerage services— trading, custody, reporting, and related services—many of which are not typically
available to Schwab retail customers. However, certain retail customers may be able to get institutional
brokerage services from Schwab without going through us. Schwab also makes available various
support services. Some of those services help us manage or administer our clients’ accounts, while
others help us manage and grow our business. Schwab’s support services described below are generally
available on an unsolicited basis (we don’t have to request them) and at no charge to us. The availability
to us of Schwab’s products and services is not based on us giving particular investment advice, such as
buying particular securities for our clients. Here is a more detailed description of Schwab’s support
services:
Schwab’s institutional brokerage services include access to a broad range of investment products,
execution of securities transactions, and custody of client assets. The investment products available
through Schwab include some to which we might not otherwise have access or that would require a
significantly higher minimum initial investment by our clients. Schwab’s services described in this
paragraph generally benefit the client and the client’s account.
Schwab also makes available to us other products and services that benefit us but do not directly benefit
the client or its account. These products and services assist us in managing and administering our clients’
accounts. They include investment research, both Schwab’s own and that of third parties. We use this
research to service all or some substantial number of our clients’ accounts, including accounts not
maintained at Schwab. In addition to investment research, Schwab also makes available software and
other technology that:
provide access to client account data (such as duplicate trade confirmations and account
statements);
facilitate trade execution and allocate aggregated trade orders for multiple client accounts;
provide pricing and other market data;
facilitate payment of our fees from our clients’ accounts; and
assist with back-office functions, recordkeeping, and client reporting.
Schwab also offers other services intended to help us manage and further develop our business
enterprise. These services include:
educational conferences and events;
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technology and business consulting;
consulting on legal and related compliance needs;
publications and conferences on practice management and business succession; and
access to employee benefits providers, human capital consultants, and insurance providers.
Schwab provides some of these services itself. In other cases, it will arrange for third-party vendors to
provide the services to us. Schwab also discounts or waives its fees for some of these services or pays all
or a part of a third party’s fees. Schwab also provides us with other benefits such as occasional business
entertainment of our personnel. If you did not maintain your account with Schwab, we would be required
to pay for these services from our own resources.
The availability of services from Schwab benefits us because we do not have to produce or purchase
them. We don’t have to pay for these services, and they are not contingent upon us committing any
specific amount of business to Schwab in trading commissions or assets in custody. The fact that we
receive these benefits from Schwab is an incentive for us to recommend the use of Schwab rather than
making such a decision based exclusively on your interest in receiving the best value in custody services
and the most favorable execution of transactions. This is a conflict of interest. We believe, however, that
taken in the aggregate our recommendation of Schwab, as custodian and broker is in the best interests of
our clients. It is primarily supported by the scope, quality, and price of Schwab’s services and not
Schwab’s services that benefit only us. We have adopted policies and procedures designed to ensure
that our use of Schwab’s services is appropriate for each of our clients.
Soft Dollars
The receipt of goods and/or services from the required custodian in connection with providing advice to
clients is seen by the regulators as “soft dollars.” The products and services we receive from Schwab and
Fidelity that are described above would fall under this description of soft dollars.
Aggregation
CAM aggregates orders when they have both the opportunity to do so and it aligns with the investment
strategy for the client. Prior to trading securities CAM will determine if a client’s investment objective and
suitability requirement qualify the client for participation in the purchasing or sale of a specific security.
CAM considers the client’s ability and willingness to take that proposed security specific risk and portfolio
risk, relationship between the proposed investment and the client’s overall positions as well as other
considerations. For sales, CAM considers tax consequences, such as individual client’s desire or
willingness to harvest gain or loss. Given the number of relationships and different accounts, CAM also
strives to increase the ability to block trade in those accounts when it is suitable to do so. One of the oft
encountered challenges is the diverse nature of our clients. This client diversity impacts all the
aforementioned considerations. When we place a block trade order, all participants included in the block
receive the same price per share on the trade. The price is calculated by averaging the price of all of the
shares traded. Due to the averaging of price over all of the participating accounts, aggregated trades
could be either advantageous or disadvantageous. Commission and other transaction costs are not
averaged. You will pay the same commission and/or transaction costs whether your trade is placed as
part of a block or on an individual basis. The objective of the aggregated orders will be to allocate the
executions in a manner that is deemed equitable to the accounts involved. Our block trading policy is to
allocate ratably across client orders. Practically, ratable allocation for block trade is done through the
custodian trading management system. Client orders that are not aggregated would not incur extra costs.
In the course of trading we rarely expect to have partial fills when we issue block trade orders. The
reason for not expecting partial fills is that we trade mostly medium and large capitalization stocks and
ETFs with enough daily volume to absorb our trades. Also, most of our block trade orders are entered as
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market orders. We avoid limit orders because of the specific issues of partial fills. In those cases where
we do have a partial fill in a block trade order the procedure is to ratably allocate partial fills among the
accounts that are participating in the block trade order.
Trade Errors
From time to time CAM may make an error in submitting a trade order on your behalf. When this occurs,
CAM may place a correcting trade with the broker-dealer which has custody of your account. For the
purpose of reconciling trade errors, CAM will keep a trade error account with each custodian. If the trade
error results in a debit balance, this amount will be resolved immediately. If the trade error results in a
credit balance the amount can either be withdrawn or remain in the account, money market rates may be
paid on credit balances.
ITEM 13: REVIEW OF ACCOUNTS
All client accounts are fully reviewed by Mr. Jubaili, Managing Member, for the Cedar Wealth
Management portfolios. Mr. Fratta, Portfolio Manager and Chief Investment Officer is responsible for
client review for the Cedar Asset Management portfolios. All reviews are performed at least quarterly to
ensure an appropriate allocation based on Cedar Wealth Management, LLC’s assessments of market
conditions and the circumstances of the client. Mr. Fratta and Mr. Jubaili will review holdings in each
other’s styles when the other manager is unavailable. Cedar Wealth Management, LLC will provide more
frequent reviews as appropriate and as agreed with the client. General conditions in the stock and bond
markets are continuously monitored. Factors triggering reviews, and perhaps triggering buy or sell
recommendations of managers, include changed circumstances of the clients; changed general
conditions in the stock and bond markets; and changes in management of managers.
Clients are kept fully informed about their portfolio activity by receiving copies of all transactions
confirmations and monthly/quarterly statements from brokerage firms, mutual fund companies, or the
custodian.
ITEM 14: CLIENT REFERRALS AND OTHER COMPENSATION
We receive an economic benefit from Schwab in the form of the support products and services it makes
available to us. You do not pay more for assets maintained at Schwab as a result of these arrangements.
However, we benefit from the arrangements because the cost of these services would otherwise be borne
directly by us. You should consider these conflicts of interest when selecting a custodian. The products
and services provided by Schwab, how they benefit us, and the related conflicts of interest are described
above under Item 12 Brokerage Practices. The availability to us of Schwab’s products and services is not
based on us giving particular investment advice, such as buying particular securities for our clients.
CAM does not directly or indirectly compensate any person for client referrals.
ITEM 15: CUSTODY
All clients’ accounts are held in custody by unaffiliated broker/dealers or banks. Under government
regulations, we are deemed to have custody of a client’s assets if the client authorizes us to instruct the
custodian to deduct our advisory fees directly from the client’s account. Clients receive account
statements directly from the custodian at least quarterly. They will be sent to the email or postal mailing
address the client provides to the custodian. Clients should carefully review those statements promptly
when received. We also urge clients to compare the Custodian’s account statements to any account
information provided by CAM.
For accounts where the client has a standing letter of authorization that allows us to transfer money to
third parties specified by the client, we are also deemed to have custody. We follow the guidance outlined
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in the Investment Adviser Association no-action letter dated February 21, 2017, for these accounts. A
copy of this letter is available upon request.
At no time do we accept physical custody of client assets.
ITEM 16: INVESTMENT DISCRETION
In order for a client to participate in the CAM strategies, the client has to grant discretionary authority to
Cedar Wealth Management, LLC in the investment advisory agreement and with the custodian of their
assets.
When a client agrees to discretionary management, we will be responsible for asset allocation. The only
limitations on our investment authority will be those limitations imposed in writing by the client.
ITEM 17: VOTING CLIENT SECURITIES
We do not accept the authority to vote proxies on your behalf and we do not provide guidance about how
to vote proxies. You will receive proxies and other related paperwork directly from your custodian.
ITEM 18: FINANCIAL INFORMATION
We do not charge or solicit pre-payment of more than $1,200 in fees per client six months or more in
advance. We have never filed for bankruptcy and are not aware of any financial conditions that are
reasonably likely to impair our ability to meet our contractual obligations to clients.
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BROCHURE SUPPLEMENT
ITEM 1: COVER SHEET
Vittorio Fratta
Cedar Wealth Management, LLC
1990 North California Blvd., 8th Floor
Walnut Creek, CA 94596
(415) 230-2757
February 19, 2025
This Brochure Supplement provides information about Vittorio Fratta that supplements the Cedar Wealth
Management, LLC Brochure. You should have received a copy of that Brochure. Please contact Neil
Jubaili, Managing Member at (415) 230-2757 or neil@cedarwealthmgmt.com if you did not receive Cedar
Wealth Management, LLC’s Brochure or if you have any questions about the content of this supplement.
Additional information about Vittorio Fratta is available on the SEC’s website at www.adviserinfo.sec.gov.
His CRD number is 5003856.
ITEM 2: EDUCATIONAL BACKGROUND AND BUSINESS EXPERIENCE
Mr. Fratta was born in 1981.
Educational Background
School Name
Degree
Year
Major(s)
Stetson University
BBA
2005
Finance and International Business
Minor in Information Technology
Stetson University
MBA
2007
Finance – Investments
Cedar Wealth Management, LLC
Brochure Supplement
Vittorio Fratta
Employment Background
Employment Dates:
Firm Name:
Type of Business:
Job Title & Duties:
January 2016 – Present
Cedar Wealth Management, LLC
Investment Adviser
Portfolio Manager
Employment Dates:
Firm Name:
Type of Business:
Job Title & Duties:
January 2014 – January 2015
EBS Asset Management
Investment Management
Portfolio Manager of an Equity product
Employment Dates: August, 2005 – December, 2013
Firm Name:
Type of Business:
Job Title & Duties:
ICC Capital Management
Investment Management
Portfolio Manager of Multicap Equity product
Professional Designations
Chartered Financial Analyst (CFA) - 2008
The CFA Charterholder designation is issued by the CFA Institute. In order to receive this designation, a
candidate must have either: 1) an undergraduate degree and 4 years of professional experience
involving investment decision-making, or 2) 4 years qualified work experience (full time, but not
necessarily investment related). Each candidate must complete a self-study program of 250 hours of
study for each of the 3 levels. Once a candidate passes each of the three 6-hour exams and meets the
appropriate experience requirements the CFA charterholder designation may be used. There are no
continuing education requirements.
ITEM 3: DISCIPLINARY INFORMATION
Registered investment advisors are required to disclose any material facts regarding any legal or
disciplinary actions that would be material to your evaluation of each investment advisor representative
providing investment advice to you. There is no information of this type to report.
ITEM 4: OTHER BUSINESS ACTIVITIES
Mr. Fratta is not involved in any other business activities.
ITEM 5: ADDITIONAL COMPENSATION
Mr. Fratta does not receive any economic benefit from any non-client for providing advisory services.
ITEM 6: SUPERVISION
Neil Jubaili, Managing Member, is responsible for the supervision of Vittorio Fratta. His telephone
number is (415) 230-2757.
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BROCHURE SUPPLEMENT
ITEM 1: COVER SHEET
Neil Jubaili
Cedar Wealth Management, LLC
1990 North California Blvd., 8th Floor
Walnut Creek, CA 94596
(415) 230-2757
February 19, 2025
This Brochure Supplement provides information about Neil Jubaili that supplements the Cedar Wealth
Management, LLC Brochure. You should have received a copy of that Brochure. Please contact Neil
Jubaili, Managing Member at (415) 230-2757 or neil@cedarwealthmgmt.com if you did not receive Cedar
Wealth Management, LLC’s Brochure or if you have any questions about the content of this supplement.
Additional information about Neil Jubaili is available on the SEC’s website at www.adviserinfo.sec.gov.
His CRD number is 4529109.
ITEM 2: EDUCATIONAL BACKGROUND AND BUSINESS EXPERIENCE
Mr. Jubaili was born in 1959.
Educational Background
School Name
Degree
Year
Major(s)
California State University, Chico
B.S.
1994
Applied Mathematics
California State University, Hayward
MBA
1997
Finance
California State University, Hayward
MS
1998
Taxation
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Neil Jubaili
Employment Background
Employment Dates:
Firm Name:
Type of Business:
Job Title & Duties:
January, 2014 – Present
Cedar Wealth Management, LLC
Investment Adviser
Managing Member & Chief Compliance Officer
Employment Dates: September, 2014 – Present
Firm Name:
Type of Business:
Job Title & Duties:
CWM Accountancy LLP; Principal & CPA
Accountants
Principal & CPA
Employment Dates: April, 2013 – March, 2014
Firm Name:
Type of Business:
Job Title & Duties:
Cedar Wealth Management
Investment Adviser
Owner & Chief Compliance Officer
Employment Dates:
Firm Name:
Type of Business:
Job Title & Duties:
January 2006 – January 2013
Northern Trust
Wealth Advisor
Senior Vice President
Professional Designations
CPA, Certified Public Account, Active, Issued by individual state board, California
CFP®, CERTIFIED FINANCIAL PLANNER™, Issued by: Certified Financial Board of Standards, Inc.
CIMA, Certified Investment Management Analyst, Issued by: Investment Management Consultants
Association
The CFP designation is issued by the Certified Financial Planner Board of Standards, Inc. In order to
receive a CFP designation, the candidate must have a bachelor’s degree or higher from an accredited
college or university and have 3 years of full-time personal financial planning experience. In addition, the
candidate must complete a CFP board-registered program or hold one of the following: CPA, ChFC,
Chartered Life Underwriter(CLU), CFA, Ph.D. in business or economics, Doctor of Business
Administration or attorney’s license. Once the designation is earned, the CFP must complete 30 hours of
continuing education every 2 years.
Certified Public Accountants (CPAs) are licensed and regulated by their state boards of accountancy.
While state laws and regulations vary, the education, experience and testing requirements for licensure
as a CPA generally include minimum college education (typically 150 credit hours with at least a
baccalaureate degree and a concentration in accounting), minimum experience levels (most states
require at least one year of experience providing services that involve the use of accounting, attest,
compilation, management advisory, financial advisory, tax or consulting skills, all of which must be
achieved under the supervision of or verification by a CPA), and successful passage of the Uniform CPA
Examination. In order to maintain a CPA license, states generally require the completion of 40 hours of
continuing professional education (CPE) each year (or 80 hours over a two year period or 120 hours over
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Neil Jubaili
a three year period). Additionally, all American Institute of Certified Public Accountants (AICPA) members
are required to follow a rigorous Code of Professional Conduct which requires that they act with integrity,
objectivity, due care, competence, fully disclose any conflicts of interest (and obtain client consent if a
conflict exists), maintain client confidentiality, disclose to the client any commission or referral fees, and
serve the public interest when providing financial services. The vast majority of state boards of
accountancy have adopted the AICPA’s Code of Professional Conduct within their state accountancy
laws or have created their own.
The CIMA certification signifies that an individual has met initial and on-going experience, ethical,
education, and examination requirements for investment management consulting, including advanced
investment management theory and application. Prerequisites for the CIMA certification are three years
of financial services experience and an acceptable regulatory history. To obtain the CIMA certification,
candidates must pass an online Qualification Examination, successfully complete a one-week classroom
education program provided by a Registered Education Provider at an AACSB accredited university
business school, and pass an online Certification Examination. CIMA designees are required to adhere
to IMCA’s Code of Professional Responsibility, Standards of Practice, and Rules and Guidelines for Use
of the Marks. CIMA designees must report 40 hours of continuing education credits, including two ethics
hours, every two years to maintain the certification. The designation is administered through Investment
Management Consultants Association (IMCA).
ITEM 3: DISCIPLINARY INFORMATION
Registered investment advisors are required to disclose any material facts regarding any legal or
disciplinary actions that would be material to your evaluation of each investment advisor representative
providing investment advice to you. There is no information of this type to report.
ITEM 4: OTHER BUSINESS ACTIVITIES
Mr. Jubaili is also an owner of CWM Accountancy LLP, certified public accountants, (“CWM”), a firm that
provides services such as income tax preparation or accounting services.
ITEM 5: ADDITIONAL COMPENSATION
Mr. Jubaili does not receive any economic benefit from any non-client for providing advisory services.
ITEM 6: SUPERVISION
Neil Jubaili, Managing Member, is the owner and sole person providing supervision on our behalf. His
telephone number is (415) 230-2757.
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