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Item 1 Cover Page
_______________________________________________________________
CORE Advisory Group
Registered Investment Adviser
744 Arden Lane - Suite 175 | Rock Hill, SC 29732
(803) 324.5464 – Office
FORM ADV PART 2A
FIRM BROCHURE
February 28th, 2026
All the material within this Brochure must be reviewed by those who are considering becoming a
client of our firm.
This Brochure provides information about the qualifications and business practices of CORE
Advisory Group, ("CORE"). If you have any questions about the contents of this Brochure, please
contact us at (803) 324-5464. The information in this Brochure has not been approved or verified
by the United States Securities and Exchange Commission or by any state securities authority.
CORE is an SEC registered Investment Adviser, domiciled in the state of South Carolina.
Registration of a Registered Investment Adviser does not imply any level of skill or training.
Additional information about CORE is available on the SEC’s website at
www.adviserinfo.sec.gov.
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Item 2 – Material Changes
This brochure is dated February 28th, 2026. CORE is required to disclose a summary of material
changes in this brochure since our last annual update. The following are the material changes made
to this brochure since our last filing on March 17th, 2025.
• Updated regulatory assets under management as of December 31st, 2025. (Item 4)
• Tax preparation services are no longer provided by CORE Advisory Group through DBA
CORE Tax Advisors. Description of services and fee schedule have been removed. (Item 4
& Item 5).
If you would like a copy of the most recently updated firm brochure in its entirety, please download it
from the SEC website as indicated above, or you may also contact our principal office at (803) 323-8706
or emailing our compliance team at mstrosser@core-ria.com.
We encourage you to read this document in its entirety.
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Item 3 – Table of Contents
Form ADV Part 2A
Item 1 – Cover Page
1
Item 2 – Material Changes
2
Item 3 – Table of Contents
3
Item 4 – Advisory Business
4
Item 5 – Fees & Compensation
15
Item 6 – Performance-Based Fees and Side-by-Side Management
22
.
Item 7 – Types of Clients
22
.
Item 8 – Methods of Analysis, Investment Strategies & Risk of Loss
22
Item 9 – Disciplinary Information
24
Item 10 – Other Financial Industry Activities & Affiliations
24
Item 11 – Code of Ethics, Participation or Interest in Client Transactions, Personal Trading
25
Item 12 – Brokerage Practices
25
Item 13 – Review of Accounts
26
Item 14 – Client Referrals & Other Compensation
27
Item 15 – Custody
28
Item 16 – Investment Discretion
29
Item 17 – Voting Client Securities
29
Item 18 – Financial Information
30
Appendix 1 – Wrap Fee Program Brochure 31
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Item 4 – Advisory Business
Firm Profile
CORE Advisory Group, (“CORE”) is a fee-only registered investment advisor that provides asset
management, retirement, and financial planning services as described below. Our home office is in Rock
Hill, South Carolina.
We offer discretionary asset management services on a wrap or non-wrap fee basis. The services included
under a wrap fee agreement will depend on each client’s individual needs. CORE offers wrap services
through LPL Financials’ SWMII Platform. Additional details can be found under “Advisory Platform
Solutions” within this section, fee information in Item 5, as well as Appendix 1.
Our business model includes a network of investment advisory representatives (“IAR”) located in their
own separate offices in various states. These offices also may operate under a separate and independently
owned “doing-business-as” (“DBA”) name other than CORE. These names and logos may appear on the
advisory representatives’ sales and marketing materials and are not owned or controlled by CORE with
the exception of CORE Advisory Group. All IAR’s affiliated with CORE are properly licensed, qualified,
and authorized to provide advisory services on behalf of CORE. All IAR’s are also held to CORE
policy, code of ethics, and subject to ongoing compliance and supervision.
Assets Under Management
Assets under management will be amended at least annually within 90 days of the prior year-end. As of
December 31st 2024, CORE managed $338,381,991 in total regulatory assets under management on a
discretionary basis.
Years in Business
Date of legal formation: October 2019
Initial ADV 2A filing date: March 2020
Principal Owners
The founding members of CORE, Meredith Lee Strosser and William Merritt King, II established CORE
Advisory Group, LLC as a legal entity as of October 2019.
Asset Management Services
We offer discretionary asset management services based on the individual needs of the client, for a fee,
based on a percentage of your assets under management. These services include investment analysis,
allocation of investment assets, quarterly portfolio statements and ongoing monitoring services for the
portfolio.
Understanding your personal situation is very important to the services we provide. Therefore, we will
have detailed discussions with you to understand your current financial situation and investments, goals,
risk tolerance, liquidity requirements, and investment objectives. The investment objective you select,
which could range from income with capital preservation to aggressive growth, in conjunction with
personal consultations, will guide us in managing your account. Once we have determined the types of
investments to be included in your portfolio and allocated them, we will provide ongoing portfolio review
and management services. This approach requires us to review our portfolios on at least an annual basis.
IAR’s of CORE may also be registered representatives of LPL Financial (“LPL”), a full-service securities
broker/dealer and investment advisor licensed under federal and state securities laws, located in San
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Diego, California. LPL is a member of the Financial Industry Regulatory Authority (“FINRA”) and the
Securities Investors Protection Corporation (“SIPC”). Securities transactions for LPL brokerage clients
are executed through LPL, a self-clearing firm.
LPL, as a qualified custodian, provides clearing, custody, and other brokerage services for client
accounts. While CORE may assist you in completing the custodian’s paperwork, you are ultimately
responsible for providing the necessary information to establish the account. CORE does not and will not
custody account funds or securities. The approved Custodian will deduct all investment advisory fees,
only upon the appropriate authorization from the client.
You will retain all rights of ownership on your account, including the right to withdraw securities or cash,
vote proxies, and receive transaction confirmations. In addition, you will also have the ability to impose
restrictions on investing in certain securities or types of securities at the time you open the account. In
order to hire us to provide management services, you will be asked to enter into a written investment
advisory agreement with us. This agreement will set forth the terms and conditions of our relationship,
including the amount of your investment advisory fee and what services comprise the fee.
Advisory Platform Solutions
Strategic Wealth Management (SWM/SWM II)
Strategic Wealth Management (SWM) is a comprehensive, open-architecture, fee-based investment
platform. All asset management is offered on a discretionary basis as authorized by the client. In SWM,
in addition to an annual investment advisory fee based on the value of the portfolio, clients pay nominal
transaction charges. In SWM II, also referred to herein as the “Wrap Fee Program”, all transaction
charges are the responsibility of CORE and the IAR managing the account. CORE generally does not
require a minimum account value for this platform. Assets on SWM and SWM II platforms are custodied
by LPL Financial.
Co-Advisory Platforms
On a Co-Advisory Platform, LPL Financial acts as a broker/dealer, custodian, and investment advisor for
a number of platforms provided including Manager Access Select, Optimum Market Portfolios, Personal
Wealth Portfolios, and Model Wealth Portfolios. CORE also acts as investment advisor on these
platforms and is considered the primary investment advisor on client accounts.
Manager Access Select (MAS) & Other Third-Party Management Programs
The MAS program makes the advisory services of third-party management firms (“Portfolio Managers”)
available to clients. CORE will assist the client in determining the investment objective, as well as
selecting an investment strategy and Portfolio Manager for the account. The Portfolio Manager selected
by the client will manage the MAS account on a discretionary basis. The types of securities that may be
purchased by the Portfolio Manager include stocks, bonds, mutual funds, and ETF’s. A Portfolio
Manager may also hire one or more sub-advisors to manage all or a portion of the MAS account. A
minimum account value of $100,000 is required for MAS, however, in certain instances, the minimum
account size may be lower. CORE will provide the client with ongoing advice and monitoring of the
Portfolio Manager’s services and acts as the point of contact between the client and Portfolio Manager.
LPL also provides research information to CORE, which may assist us in determining which Portfolio
Managers to recommend to clients.
In addition to the account agreement and CORE required disclosures, client must receive a copy of the
Manager Access Select Program Form Brochure.
CORE may also refer clients to a third-party management firm for compensation. Pursuant to Rule
206(4)-1of the Investment Advisers Act of 1940, CORE is required to have written agreement with such
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parties with respect to solicitation activities and referral fees, and clients referred pursuant to such
arrangements must receive a disclosure document describing the arrangement and must provide written
acknowledgement of receipt of such disclosure document. CORE is compensated by the third-party
referrals out of management fees received on referred accounts for a specified or indefinite period of time.
This does not increase the management fee incurred by the client.
CORE currently engages AssetMark under this Referral Model. Clients in the Referral Model will
receive the AssetMark Referral disclosure brochure as well as CORE’s disclosure brochure prior to or at
the time of account opening. A copy of the AssetMark disclosure brochure is also available on
eWealthManager.com, via Account Wizard.
Model Wealth Portfolios (MWP)
The MWP program is a discretionary wrap platform offering access to the asset allocation and mutual
funds and ETF selection expertise of LPL Financial Research. The program includes a centralized
rebalancing component fulfilled by LPL Financial.
CORE and LPL both serve as investment advisor and provide ongoing investment advice. Upon opening
an MWP account we will select one or more model portfolio of funds designed by LPL or a third-party
investment strategist based on your investment objective. CORE may also have the ability to change the
Portfolio(s) selected for the account. LPL or the Portfolio Strategist is responsible for selecting the mutual
funds and/or ETFs within a portfolio. LPL has discretion to buy and sell securities in the account
according to the Portfolio(s) selected. A Portfolio Strategist does not have discretion, but instead provides
LPL with asset allocation and fund recommendations. LPL also acts as an overlay portfolio manager in
coordinating the trades in the account. Clients should refer to the MWP disclosure brochure for additional
details. MWP requires a minimum asset value for a program account to be managed. The minimums vary
depending on the portfolio(s) selected and the account’s allocation amongst portfolios. The lowest
minimum for a portfolio is $10,000, however, most MWP portfolios require a minimum account value of
$25,000.
In addition to the account agreement and CORE required disclosures, client must receive a copy of the
Model Wealth Portfolio Program Form Brochure.
Personal Wealth Portfolios (PWP)
The PWP program is a wrap account with mutual funds and separately managed accounts for equities
with access to institutional money managers. LPL has discretion to buy and sell securities in the account
and acts as an overlay portfolio manager. PWP offers a choice of five core asset allocation models along
with incorporating a combination of large and small- capitalization stocks, growth and value-oriented
securities, as well as international equities to further diversity the equity portion of the portfolio. The asset
allocation models can be further customized to focus on a particular investment style or geographic
preference.
CORE and LPL both serve as investment advisors and provide ongoing investment advice. Except as
noted above, IAR’s are limited to providing Models to LPL and do not have discretion. A minimum
account value of $250,000 is required for PWP.
In addition to the account agreement and CORE required disclosures, client must receive a copy of the
Personal Wealth Portfolio Program Form Brochure.
Optimum Market Portfolios (OMP)
Optimum Market Portfolio accounts offer clients the ability to participate in a professionally managed
asset allocation program using the Optimum Funds Class I shares.
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Both CORE and LPL serve as investment advisors and provide ongoing investment advice for the OMP
program. There are up to six Optimum Funds that may be purchased within an OMP account: Optimum
Large Cap Growth Fund, Optimum Large Cap Value Fund, Optimum Small Cap Growth Fund, Optimum
Small Cap Value Fund, Optimum International Fund and Optimum Fixed Income Fund. Upon opening an
OMP account we will select a portfolio for you based on your investment objective. LPL will then
rebalance the portfolio based on the frequency selected. A minimum account value of $10,000 is required
for OMP.
In addition to the account agreement and CORE required disclosures, client must receive a copy of the
Optimum Market Portfolios Program Form Brochure.
Small Market Solution Program (SMS)
Under SMS, LPL Research, a team of investment professionals within LPL, creates and maintains a series
of different investment menus. These menus consist of a mix of different asset classes and investment
vehicles for clients that sponsor (Plan Sponsor) and maintain participant directed defined contribution
plans. The Plan Sponsor is responsible for selecting the Investment Menu that it believes is appropriate
based on the demographics and other characteristics of the Plan and its participants. LPL Research is
responsible for the selection and monitoring of the investment options made available through Investment
Menus (Fiduciary Selection Services). The investment options that are offered through SMS are limited to
the specific investments available through the record keeper that the Plan Sponsor selects. The Plan
Sponsor may only select an Investment Menu in its entirety and does not have the option to remove or
substitute an investment option.
If the Plan is subject to ERISA, LPL will be a “fiduciary” and serve as “investment manager” (as that
term is defined in section 3(38) of ERISA) in connection with the Fiduciary Selection Services. None of
the services offered under SMS other than the Fiduciary Selection Services will constitute “investment
advice” under 3(21)(A)(ii) of ERISA, or otherwise cause LPL or Advisor to be deemed a fiduciary.
In addition to the Fiduciary Selection Services, Plan Sponsor may also select from a number of non-
fiduciary consulting services available under SMS that are provided by the Advisor. These consulting
services may include, but are not limited to: general education, and support regarding the Plan and the
investment options selected by Plan Sponsor; assistance regarding the selection of, and ongoing
relationship management for, record keepers and other third-party vendors; Plan participant enrollment
support; and participant-level education regarding investment in the Plan. These consulting services do
not include any individualized investment advice to the Plan Sponsor or Plan participants with respect to
Plan assets, and LPL and Advisor do not act as fiduciaries under ERISA in providing such consulting
services.
Guided Wealth Portfolios (GWP)
Guided Wealth Portfolio accounts offer clients the ability to participate in a centrally managed, algorithm-
based investment program, which is made available to users and clients through a web-based, interactive
account management portal. Only one Model Portfolio is permitted per account. CORE does not provide
ongoing investment management or trading services for these accounts. Instead, investment
recommendations to buy and sell open-end mutual funds and exchange-traded funds are generated
through the proprietary, automated, computer algorithms.
• A minimum account value of $5,000 is required to enroll in the Managed Service.
• Clients should refer to the GWP Program Brochure for additional information.
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Sub-Advisor Mutual Fund Models Program & Managed Account Program
Client assets held in the sub-advisor Mutual Fund Models Program and/or Managed Account Program are
held at various custodians. While CORE may assist you in completing the sub-advisor’s paperwork, you
are ultimately responsible for providing the necessary information to establish the account. You will
retain all rights of ownership on your account, including the right to withdraw securities or cash, and
receive transaction confirmations. In addition, you will also have the ability to impose restrictions on
investing in certain securities or types of securities at the time you open the account.
You will retain the right to vote proxies within the Sub-Advisor Mutual Fund Models Program and the
Managed Account Programs. CORE is expressly precluded from voting proxies for securities and/or
mutual fund shares held in any account and will not be required to take any action or render any advice
with respect to the voting of proxies. In order to hire us to provide management services, you will be
asked to enter into a written investment advisory agreement with CORE and the applicable sub-advisor.
This agreement will set forth the terms and conditions of our relationship, including the amount of your
investment advisory fee. You will be provided a copy of the subadvisor’s disclosure brochure in addition
to CORE’s brochure and a copy of the advisory representative’s Brochure Supplement.
Mutual Fund Models
CORE offers asset management services through subadvisors, CLS Investments (“CLS”) and SEI
Investments Management Corporation (“SEI”), based on the individual needs of clients. Within these
programs, you will select a mutual fund model created by the sub-advisor that is solely comprised of
mutual funds. We will assist you in selecting a model that is consistent with your investment objective
and goals, and we will help you select a rebalancing frequency for your account. The sub-advisor will be
responsible for rebalancing the portfolio according to their targeted asset allocations. Please refer to the
sub-advisor’s brochure for additional details pertaining to the specific program.
Managed Account
CORE offers a managed account program through SEI whereby SEI develops managed account portfolios
designed to be invested in accordance with the client’s stated investment objective. Under this program,
SEI is responsible for screening, reviewing and selecting the various money managers, individual mutual
funds, and other assets available for selection within the managed account portfolios, with the exception
of the Distribution-Focused Portfolio (“DFS Portfolio”), by the advisory representative and the client.
Within the DFS Portfolio, SEI is responsible for selecting the SEI Funds and other assets and is
responsible for actively managing the client’s account in accordance with the portfolio’s stated
investment objectives. Accounts managed through the MAP program are considered wrap fee accounts
which are charged a bundled fee that includes advisory, brokerage, and custody services. DFS is also
subject to a separate administrative fee that is not part of the bundled fee. Please refer to the sub-advisor’s
brochure for additional details pertaining to the specific program.
CORE Portfolio Services
CORE Advisors have the option of utilizing various model portfolios created and managed by CORE’s
Chief Investment Officer, William M. King. For information regarding Mr. King’s investment
management experience and qualifications, please refer to his Form ADV Part 2B Brochure Supplement,
which has been provided to you along with this Firm Brochure.
Under this service model, the CIO does not generally work directly with the advisors’ retail clients. Each
advisor is responsible for determining their clients’ suitability prior to their clients’ investing assets within
one of these models. Although the CIO will have discretion to buy and sell securities in the account, the
advisor retains full control over the account and is responsible for selecting the investment portfolio that
matches their client’s investment objective.
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The types of models offered with the CORE portfolios may include, without limitation, ETF models,
mutual fund models, individual equity models and combinations thereof. Each CORE portfolio is
designated to meet a specific investment objective such as capital preservation, income with moderate
growth, growth with income, growth, or aggressive growth. In addition, there is the ability to blend
multiple models together to achieve a specific risk tolerance.
The annual program fee for CORE portfolio services is an agreement between CORE and the investment
advisory representative and is typically 25% of the advisory fee assessed on the client account. This fee
is paid to CORE by the investment advisor and is not an additional fee to the client. Although this fee is
not charged directly to a client, this presents a potential conflict of interest for the advisor, as they may be
inclined to assess a higher advisory fee than they would otherwise. Additional details on this fee structure
can be found within Item 5 of this brochure.
CIO Managed Portfolio Services
CORE advisors have the option of working directly with our CIO, William M. King, for client accounts
requiring more portfolio customization and collaborative strategic analysis. For example, assets that may
have large unrealized capital gains will need to be managed over time to minimize potential taxation. For
information regarding Mr. King’s investment management experience and qualifications, please refer to
his Form ADV Part 2B Brochure Supplement, which has been provided to you along with this Firm
Brochure.
The CIO may or may not have direct contact with the client, depending on the level of engagement
requested by the advisor. Although the CIO will have full discretion to buy and sell securities within the
account, the advisor retains full control over the account and remains responsible for determining client
suitability prior to investing assets according to the CIO’s direction and on an ongoing basis.
CIO managed portfolios may utilize individual equities, mutual funds, and exchange traded funds
(“ETF’s) and often more than one type of asset will be present in an investment account. The CIO will
continuously assess each individual accounts asset allocation and, in consultation with the advisor, make
changes to the account to better suit the clients’ investment objectives and risk tolerance.
The annual program fee for this service is an agreement between CORE and the investment advisory
representative and is typically 35% of the advisory fee assessed on the client account. This fee is paid to
CORE by the investment advisor and is not an additional fee to the client. Although this fee is not
charged directly to a client, this presents a potential conflict of interest for the advisor, as they may be
inclined to assess a higher advisory fee than they would otherwise. Additional details on this fee structure
can be found within Item 5 of this brochure.
Retirement Plan Advisory & Consulting Services
CORE IAR’s may assist clients that are trustees or other fiduciaries to retirement plans by providing fee-
based consulting and/or advisory services. IAR’s perform one or more of the following services, as
selected by the client in the client agreement.
•
Investment Policy Statement – IAR may assist the plan sponsor in developing or revising the
plan’s investment policy statement based upon its objectives and constraints.
• Service Provider Liaison – IAR may assist the Plan by acting as a liaison between the plan and its
service providers, product sponsors and vendors based solely on instructions from the plan on
investment or administrative matters and shall not exercise judgment or discretion.
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• Ongoing Investment Monitoring – IAR will perform ongoing monitoring of investments and/or
investment managers based on written guidance provided by the plan.
• Ongoing Investment Recommendations – IAR may recommend specific investments for plan
sponsor to consider within the plan or to make available to plan participants (if applicable), and/or
recommend replacement investments if an existing investment is deemed no longer suitable by
the plan sponsor. All decisions regarding investment options to be made available to plan
participants for purchase are the responsibility of the plan sponsor.
• Plan Sponsor/Committee Investment Education – IAR may provide education, training, and/or
guidance for the members of the Plan Committee with regard to plan features, retirement
readiness, plan duties and responsibilities, fiduciary responsibilities and on general investment
product types and strategies.
• Performance Reports – IAR may prepare periodic performance reports, generated through a
CORE approved vendor, to review performance of all plan investment options as well as
comparing to benchmarks.
• Qualified Default Investment Alternative (QDIA) Assistance – IAR may assist client in
identifying an investment alternative within the definition of QDIA under ERISA.
• Education Services to Plan Sponsor – provide training for members of the plan sponsor or any
plan committee with regard to their services, including education with respect to their fiduciary
responsibilities.
• Participant Enrollment – IAR may assist and/or provide resources to assist the plan in enrolling
plan participants in the plan, including facilitating agreed upon enrollment meetings and
providing participants with information about the plan such as terms and operation of the plan,
benefits of plan participation, benefits of increasing plan contributions, and impact of
preretirement withdrawals on retirement income.
• Participant Education – IAR may facilitate individual or group investment education meetings for
plan participants providing information about investment options under the plan such as
investment objectives and historical performance, explaining investment concepts such as
diversification and risk and return, and providing guidance as to how to determine investment
time horizon and risk tolerance. This will not include individualized investment advice for a
particular participant.
• Changes in Investment Options – assist in making changes to investment options under the plan
upon the plan sponsor’s direction. CORE will have no discretion over the changes made or be
involved in trade execution.
• Vendor Analysis – IAR may assist plan with the preparation, distribution and evaluation of
requests for proposals, finalist interviews and conversion support.
• Benchmarking Services – IAR may provide plan with comparisons of plan data such as fees,
services, participant enrollment and participant contributions levels to data from the plan’s prior
years and/or similar plans.
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• Assistance Identifying Plan Fees – IAR may assist plan in identifying fees and other costs
incurred by the plan for investment management, recordkeeping, participant education,
participant communication and/or other services provided.
The plan sponsor is responsible for determining whether or not to implement any recommendations
provided by CORE. CORE does not take discretion with respect to plan assets and CORE does not
provide individualized advice to participants in the plan.
In some situations, where agreed to in writing by CORE, certain specified investment management
services may be provided to plan sponsors. These services include making investment selections and
developing custom model portfolios.
In certain situations, an advisor providing Retirement Plan Consulting Services may also offer his/her
advisory services to participants of the plan under the Participant Investment Advice Program and/or
through Financial Planning Services. In this case, the advisor would be compensated for their services as
advisor to the plan and as advisor to the participants of the plan.
Participant Investment Advice Program
CORE offers individualized investment advice to clients regarding retirement plan assets. Such advice
includes periodic allocation and investment recommendations and monitoring of the client’s retirement
plan account.
In certain circumstances, the advisor may have discretion on the account if the account is held at an
approved custodian with which CORE has an agreement. In these instances, the advisor will access the
client’s account via a login specific to the advisor. At no point in time will the advisor have the client’s
personal login ID and password.
If the advisor does not have discretion over the client’s account, the client is solely responsible for placing
any transactions that may be desired. CORE does not provide ongoing management as part of this service.
In order to hire us to provide these services, you will be asked to enter into a written Participant
Investment Advice Agreement with us. This agreement will set forth the terms and conditions of our
relationship, including the amount of your investment advisory fee. This fee can be assessed as an hourly,
flat rate, or percentage basis.
Retirement Plan Rollovers
An employee generally has four (4) options for their retirement plan when they leave an employer:
1. Leave the money in his/her former employer’s plan, if permitted
2. Rollover the assets to his/her new employer’s plan if one is available and permitted
3. Rollover to an Individual Retirement Account (IRA), or
4. Cash out the account value, which has significant tax considerations
Each of these options has advantages and disadvantages and before making a change we encourage you to
speak with your CPA and/or tax attorney. If you are considering rolling over your retirement funds to an
IRA for us to manage here are a few points to consider before you do so:
• Determine whether the investment options in your employer's retirement plan address your needs
or whether you might want to consider other types of investments.
• Employer retirement plans generally have a more limited investment menu than IRAs.
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• Employer retirement plans may have unique investment options not available to the public such
as employer securities, or previously closed funds.
• Your current plan may have lower fees than our fees.
If you elect to roll the assets to an IRA that is subject to our management, we will charge you an asset-
based fee as set forth in the agreement you executed with our firm. This practice presents a conflict of
interest because Investment Advisor Representatives have an incentive to recommend a rollover to you
for the purpose of generating fee-based compensation rather than solely based on your needs. You are
under no obligation, contractually or otherwise, to complete the rollover. Moreover, if you do complete
the rollover, you are under no obligation to have the assets in an IRA managed by our firm.
Many employers permit former employees to keep their retirement assets in their company plan. Also,
current employees can sometimes move assets out of their company plan before they retire or change
jobs. In determining whether to complete the rollover to an IRA, and to the extent the following options
are available, you should consider the costs and benefits of each. An employee will typically be
investing only in mutual funds, you should understand the cost structure of the share classes, available in
your employer's retirement plan and how the costs of those share classes compare with those available in
an IRA. Clients should understand the various products and services they might take advantage of at an
IRA provider and the potential costs of those products and services.
• Our strategy may have higher risk than the option(s) provided to you in your plan.
• Your current plan may also offer financial advice.
•
If you keep your assets titled in a 401k or retirement account, participants could potentially delay
their required minimum distribution beyond age.
• A 401(k) may offer more liability protection than a rollover IRA; each state may vary.
• Participants may be able to take out a loan on your 401k, but not from an IRA.
•
IRA assets can be accessed any time; however, distributions are subject to ordinary income tax
and may also be subject to a 10% early distribution penalty unless they qualify for an exception
such as disability, higher education expenses or the purchase of a home.
•
If company stock is owned in a plan, participants may be able to liquidate those shares at a lower
capital gains tax rate.
• Plans may allow Advisor to be hired as the manager and keep the assets titled in the plan name.
Generally, federal law protects assets in qualified plans from creditors. Since 2005, IRA assets have been
generally protected from creditors in bankruptcies. However, there can be some exceptions to the general
rules so you should consult with an attorney if you are concerned about protecting your retirement plan
assets from creditors.
It is important to understand the differences between these types of accounts and to decide whether a
rollover is the best option. Prior to proceeding, if you have questions contact your Investment Adviser
Representative, or call our main number as listed on the cover page of this brochure.
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When Advisor provides investment advice to you regarding your retirement plan account or individual
retirement account, we are fiduciaries within the meaning of Title I of the Employee Retirement
Income Security Act and/or the Internal Revenue Code, as applicable, which are laws governing
retirement accounts. The way we make money creates some conflicts with your interests, so we
operate under a special rule that requires us to act in your best interest and not put our interest ahead
of yours. Under this special rule’s provisions, we must:
• Meet a professional standard of care when making investment recommendations (give prudent
advice);
• Never put our financial interests ahead of yours when making recommendations (give loyal
advice);
• Avoid misleading statements about conflicts of interest, fees, and investments;
• Follow policies and procedures designed to ensure that we give advice that is in your best
interest;
• Charge no more than is reasonable for our services; and
• Give you basic information about conflicts of interest.
Advisor also provides educational services to retirement plan participants with assets that could potentially
be rolled-over to an IRA advisory account. Education is based on a particular Client’s financial
circumstances and best interests. Again, Advisor has an incentive to recommend such a rollover based on
the compensation received, which is mitigated by the fiduciary duty to act in a Client’s best interest and
acting accordingly.
Financial Planning Services
Financial planning is a comprehensive evaluation of a client’s current and future financial state by using
currently known variables to predict future cash flows, asset values and withdrawal plans. The key
defining aspect of financial planning is that through the financial planning process, all questions,
information and analysis will be considered as they impact and are impacted by the entire financial and
life situation of the client. Clients purchasing this service will receive a written report, providing the client
with a detailed financial plan designed to achieve his or her stated financial goals and objectives. In
general, the financial plan may address any or all of the following areas of concern:
• Personal: Family records, budgeting, personal liability, divorce, estate information and analysis of
household income, expenses, and evaluating/establishing financial goals.
• Tax & Cash Flow: Income tax and spending analysis and planning for past, current and future
years. We may illustrate the impact of various investments on a client's current income tax and
future tax liability.
• Death & Disability: Cash needs at death, income needs of surviving dependents, estate planning
and disability income analysis.
• Education: Analysis of projected educational expenses and approach to establishing savings
initiative to achieve these goals.
• Retirement: Analysis of current strategies and investment plans to help the client achieve his or
her retirement goals.
• Estate: Analysis of financial issues with respect to living trusts, wills, estate tax, powers of
attorney, asset protection plans, nursing homes, Medicare and/or Medicaid and elder law.
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•
Insurance: Review of existing policies to ensure proper coverage for life, health, disability, long-
term care, liability, home and automobile.
CORE advisory representatives gather required client information through a combination of personal
interviews and telephone and electronic communications. Information gathered may include a client's
current financial status, tax status, future goals, return objectives and attitudes towards risk. Advisory
representatives will review supporting documents supplied by the client. All recommendations are of a
generic nature. The implementation of any specific financial plan recommendations is entirely at the
client's discretion.
Clients wishing to engage CORE for financial planning services will be required to enter into a written
financial planning agreement, advisory agreement, or wrap program agreement. Typically, the financial
plan will be presented to the client within six months of the agreement date, provided that all information
needed to prepare the financial plan has been promptly provided to the advisory representative by the
client.
Financial planning and consulting services offered by CORE conclude upon delivery of the written
financial plan or analysis. This service does not include implementation of any investment
recommendations.
Hourly Consulting Services
Clients can also receive investment advice on a more limited basis through consulting services. This may
include advice on isolated area(s) of concern such as tax planning, investment planning, retirement
planning, estate planning, cash flow/budgeting, personal financial planning, business planning, education
planning, insurance planning, divorce planning, or any other specific topic. Clients wishing to engage
CORE for consulting services will be required to enter into a written consulting services agreement,
advisory agreement, or wrap program agreement.
Clients will not always receive a written financial plan from CORE when engaging us for consulting
services as it is not required. Consulting services offered by CORE will conclude upon final consultation
with the client. This service does not include implementation of any investment recommendations.
Coaching Services
Once financial planning goals have been identified, you may engage CORE for ongoing coaching. This
differs from the financial planning process in that the wealth coach is engaged to help you make progress
toward your stated goals. Coaching services are intended to assist you in staying on a prescribed plan for
working toward financial goals.
Coaching services can be considered a continuation of the original financial plan, helping to reduce the
frequency of needed financial plan updates, or conducted as a separate service. Client will select the
desired services and determine the stated goal and length of the engagement on the initial agreement.
Coaching services may include one or more of the following areas, as elected by the client on the
coaching services agreement: tax planning, investment planning, retirement planning, estate planning,
cash flow/budgeting, personal financial planning, business planning, education planning, insurance
planning, divorce planning, or any other specific topic.
WealthVision Maintenance
Clients may choose to enter into an agreement with CORE whereby he/she has access to WealthVision
personal financial information and wealth management software. The advisory representative will provide
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the client with maintenance services related to the client’s personal WealthVision website, support of the
aggregation function within WealthVision and support and training related to the software. Advisor has
the ability to charge client a small fee, typically $25 per month, for this technology. However, if a fee is
charged, advisor is required to disclose this fee on the Financial Planning Agreement along with obtaining
client signature for acknowledgement and agreement prior to any fee assessment.
Item 5 Fees and Compensation
Investment Management Fees and Compensation
CORE charges a fee as compensation for providing Investment Management services on your account
and/or other planning services. These services include advisory and consulting services, trade entry,
investment supervision, and other account maintenance activities. The custodian may separately charge
custodial fees, transaction costs, redemption fees, retirement plan and administrative fees or commissions.
See additional fee and expense information below.
The fee may also include Financial Planning and Consulting services if agreed upon. Advisory fees are
negotiable between CORE and the client, and the amount of the advisory fee will be as agreed upon in
writing between CORE and the client. The advisory fee assigned may be higher or lower than fees
charged by other investment advisors for similar services.
Advisory fees are billed quarterly in advance or arrears, depending on custodian, and calculated based on
the account’s market value on the last business day of the prior quarter. The initial advisory fee is due at
the beginning of the quarter following execution of this Agreement and will include the prorated fee for
the initial quarter in addition to the standard quarterly fee for the upcoming quarter. Additional deposits
and withdrawals will be added or subtracted from the account’s value which may lead to an adjustment of
the advisory fee. All assets under management will either be held with LPL Financial as custodian or will
be held with a third-party approved custodian.
Non-Wrap Fee Basis
If client engages CORE to provide investment advisory services for a fee, the annual investment advisory
fee shall be based upon a percentage (%) of the market value and type of assets. The annual advisory fee
for management services is a maximum of 2.0% and is based on a percentage of the market value of your
account, including cash holdings. The IAR may at their discretion, negotiate a fee with the client,
provided that fee falls below the maximum annual fee provided above.
Wrap Fee Basis
A Client investing in a Wrap Account pays a single annual fee, assessed quarterly as a percentage of
assets, for the active management of their account without incurring any additional commissions or
trading costs. CORE’s Wrap Fee Program is available on the SWMII platform provided by LPL
Financial. In a Wrap account, CORE and the associated IAR absorbs any fees resulting from the trading
activity within the account, therefore there is a potential conflict of interest for the IAR to assess a higher
fee than otherwise in a non-wrap account due to the additional expenses incurred. Clients who prefer
frequent trading would be most suitable for this program. CORE regularly reviews client accounts to
determine the ongoing suitability for a client within the wrap program. Clients in a wrap account may still
incur custodial fees for services such as wire transfer requests and account closure fees.
Clients participating in separately managed account programs of TPIA’s may be charged various program
fees in addition to the advisory fee charged by CORE. Such fees may include the investment advisory
fees of the TPIA, which may be charged as part of a wrap fee arrangement. In a wrap fee arrangement,
clients pay a single fee for advisory and other services. Client’s portfolio transactions may be executed
without commissions, markups or transaction charges in a wrap fee arrangement. In evaluating such an
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arrangement, the client should also consider that, depending upon the level of the wrap fee charged by the
TPIA, the amount of portfolio activity in the client’s account, and other factors, the wrap fee may or may
not exceed the aggregate cost of such services if they were to be provided separately. The current annual
wrap-fee range is generally between 2%-2.5%, which includes the advisory fee for management
referenced above. It is possible that certain client assets could incur additional advisory fees. We will
review with clients any separate program fees that may be charged on their accounts.
Although neither Client nor the CORE advisory representative pay a transaction charge for transactions in
the account(s), Client should be aware that CORE pays the custodian an annual administrative / asset-
based pricing fee based upon a percentage of assets under management within the CORE Program
account – this percentage is capped based on each advisory representatives’ individual underwriting
conducted at the time of joining CORE. Because CORE pays the Custodian an annual administration /
asset-based pricing fee in lieu of paying transaction charges, there is a conflict of interest. Client
understands that the cost to CORE of the annual administration fee may be a factor that he/she considers
when deciding how much of an annual advisory fee to assess to the account(s).
CORE Portfolio Services
This service is currently offered within the SWMI/SWMII platforms, as well as SAMI/SAMII platforms
for investment advisory representatives affiliated with LPL Financial. The annual program fee for CORE
Portfolio Services is generally 25% of the advisory fee assessed on the account. This fee is agreed upon
by both CORE and the IAR by signing the “Portfolio Management Agreement” prior to engaging in our
services. CORE’s fee is assessed as a reduction of advisor compensation, and not as an additional fee to
the client.
Example: Client Advisory fee = 1.35%. (25% of which will be paid to CORE for services)
(1.35% x 0.75) = 1.0125% Net Fee to Advisor, CORE retaining the remainder of the fee, or 0.3375%.
Although the Client does not directly pay this program fee, the client should be aware of this fee structure
as it may present a conflict for his or her advisor, who may be inclined to assess a higher advisory fee
than otherwise would be charged if the advisor were not utilizing the CORE Portfolio Service.
The fee assessed for participation in this program does not include trading fees. If the account is
transaction-fee based (SAMI/SWMI), the client will incur the trading fees. If the account is a wrap fee
program account (SAMII/SWMII), the advisor and CORE will incur the trading fees and share in these
fees based on the percentages outlined above. For all platforms, regardless of who absorbs the trading
costs, CORE makes every effort in our due diligence process to limit these expenses by utilizing NTF, or
No Trading Fee, funds when possible. While this does not eliminate the possibility of trading costs, our
goal is to reduce costs when possible, without sacrificing performance opportunity for the client.
CIO Managed Portfolio Services
This service is currently offered within the SWMI/SWMII platforms, as well as SAMI/SAMII platforms
for investment advisory representatives affiliated with LPL Financial. The annual program fee for CORE
Managed Portfolio Services is generally 35% of the advisory fee assessed on the account. This fee is
agreed upon by both CORE and the IAR by signing the “Portfolio Management Agreement” prior to
engaging in our services. CORE’s fee is assessed as a reduction of advisor compensation, and not as an
additional fee to the client.
Example: Advisory fee = 1.35%. (35% of which will be paid to CORE for services)
(1.35% x 0.65) = 0.8775% Net Fee to Advisor, CORE retaining the remainder of fee, or 0.4725%.
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Although the Client does not directly pay this program fee, the client should be aware of this fee structure
as it may present a conflict for his or her advisor, who may be inclined to assess a higher advisory fee
than otherwise would be charged if the advisor were not utilizing the CORE Portfolio Service.
The fee assessed for participation in this program does not include trading fees. If the account is
transaction-fee based (SAMI/SWMI), the client will incur the trading fees. If the account is a wrap fee
program account (SAMII/SWMII), the advisor and CORE will incur the trading fees and share in these
fees based on the percentages outlined above. For all platforms, regardless of who absorbs the trading
costs, CORE makes every effort in our due diligence process to limit these expenses by utilizing NTF, or
No Transaction Fee, funds when possible. While this does not eliminate the possibility of trading costs,
our goal is to reduce costs when possible, without sacrificing performance opportunity for the client.
Third Party Investment Advisor Fees
Fees and billing methods are outlined in each respective TPA’s Brochure and Advisory Contract. CORE
will be paid an on-going fee by the TPIA based upon a percentage of assets under management with the
TPIA. You will receive disclosure of all fees paid to CORE by the TPIA, which include the terms of the
compensation arrangement and a description of the compensation paid, at the time of signing an advisory
agreement with the TPIA.
One particular TPIA, SEI Investments (“SEI”), offers programs with two different fee structures in which
CORE clients can participate. One program is a separately managed account for which CORE clients are
charged a fee by SEI for the day-to-day management of the client’s assets. Clients in this program may
also be charged a separate fee by CORE for its supervision and oversight of client accounts that utilize the
SEI program. The second type of SEI program in which clients may invest charges only a single advisory
fee, 100% of which is paid to CORE. In this program, SEI does not charge CORE clients a separate fee
and is instead compensated in other ways, such as through the receipt of brokerage commissions on
transactions executed in the client’s account or from the receipt of advisory fees from mutual funds or
other investments in which your assets are invested as part of the program.
CORE and IAR’s have a potential conflict of interest to recommend selections of TPIA’s that would
result in higher advisory fees paid to CORE, including recommendations to the SEI program for which
CORE receives 100% of the advisory fee. CORE attempts to mitigate this conflict by reviewing the TPIA
programs selected by clients and confirming consistency with the client’s stated investment profile.
CORE also has a fiduciary obligation to make recommendations based solely on your objectives and
needs.
The minimum account size for participating in a TPIA program will vary by TPIA. All such minimums
will be disclosed in the respective TPIA’s Brochure. CORE may have the ability to negotiate such
minimums for you.
You may terminate your relationship in accordance with the respective TPIA’s disclosure documents. If
you terminate your participation in a TPIA’s program within five business days of inception, you will
receive a full refund of the fee. Pre-paid fees will be refunded in accordance with the respective TPIA’s
agreement and disclosure documents.
For discretionary accounts, a TPIA relationship may be terminated at your IAR’s discretion. CORE may
at any time terminate the relationship with a TPIA that manages your assets. CORE will notify you of
instances where we have terminated a relationship with a TPIA with which you maintain accounts
through CORE. CORE will not conduct on-going supervisory reviews of the TPIA following such
termination.
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Factors involved in the termination of a TPIA may include a failure to adhere to their stated management
style or your objectives, a material change in the professional staff of the TPIA, unexplained poor
performance, service level decrease, unexplained inconsistency of account performance, or our decision
to no longer include the TPIA on our list of approved managers. CORE IAR’s may receive fees from
mutual funds and variable annuities which are designated for management in a TPIA program, which may
represent additional compensation to the CORE IAR above the compensation that he or she receives from
CORE.
CORE offers several investment management programs, including TPIA’s not specifically mentioned.
Account custodial services may be provided by several account custodians depending on the investment
management program offered by your advisor. Programs may have higher or lower fees than other
programs available through CORE or available elsewhere. Investment management programs may differ
in the services provided and method or type of management offered, and each may have different account
minimums. Client reports will depend upon the management program selected. Please see complete
details in the program brochure and custodial account agreement for each program recommended and
offered.
Financial Planning and/or Consulting Fees
For financial planning services, clients pay either on an hourly basis or a per plan basis (flat rate fee). The
fixed fee for initial financial planning services ranges from $0 to $15,000 and is negotiable between the
IAR and client depending upon the complexity and scope of the plan, the client’s financial situation, and
objectives. This fee will be clearly stated on the signed client agreement prior to providing services. For
hourly consulting services, clients pay an hourly charge, up to a maximum of $500/hour as negotiated
between IAR and the client. The initial financial planning services fee is typically charged on the start
date of entering into the plan, unless IAR elects to defer initial payment to a later date. For clients who
require ongoing service for their financial plan, CORE may charge a recurring fee to be paid monthly,
quarterly, bi-annually, or annually, with any outstanding balance due on December 31st. This fee is also
negotiable, depending upon the complexity and scope of the plan, the client’s financial situation, and
objectives. For payment, CORE currently accepts client payments for financial planning services via
personal check, journal from a non-IRA account, ACH, and credit card through AdvicePay technology.
Prior to engaging CORE to provide planning or consulting services, clients are required to enter into a
“Financial Planning Agreement” with their advisor, which sets forth the terms and conditions of the
engagement, including fees. Once the agreement has been signed and approved by CORE, funds for
planning services will be released to the IAR identified on the agreement. CORE does not currently
retain any portion of IAR financial planning fees. If for any reason the agreement is terminated prior to
the completion of the project, any pre- paid fees received by CORE will be returned to Client on a pro
rata basis.
Fees for financial planning and/or consulting and/or analysis on specific client needs will be determined
on an individual basis. Fees will be discussed and agreed upon between the client and the investment
adviser representative and will be specifically identified in the appropriate contract. In no case are our
fees based on, or related to, the performance of your funds or investments.
As a financial planning client, you are under no obligation to act upon any of our recommendations or
affect the transaction(s) through us if you decide to follow the recommendations.
When both investment management or plan implementation and financial planning services are offered,
there is a potential conflict of interest since there is an incentive for the party offering financial planning
services to recommend products or services for which CORE or an affiliated company may receive
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compensation. CORE attempts to mitigate this conflict by reviewing the recommendations made by
CORE IAR’s clients are consistent with your stated investment profile. CORE and its IAR’s also have a
fiduciary obligation to make recommendations based solely on your objectives and needs.
Retirement Plan Consulting Fees
Fees for services will be billed based on one of the following methods listed below and in the amount as
agreed upon between CORE and the plan sponsor in the written consulting services agreement and will be
charged in arrears.
• Annual Flat Fee
• Annual Fee Based on a Percentage of Plan Assets
• One-Time Flat Rate Fee for Project Specific Work
• Hourly Rate
The level of fees will be set based upon the scope, nature and complexity of the services selected by the
plan sponsor, the number of participants in the plan, and the overall size of the plan. Fees are negotiable
between CORE and the plan sponsor. The typical maximum percentage-based fee per year is 1% per plan.
Fees may be paid directly by the plan sponsor or out of plan assets by a service provider or other third
party, as authorized by the plan sponsor.
In addition, the plan sponsor may pay a transition expense fee for the first year after the plan transitions to
a new platform/product provider. This fee is intended to cover the additional services (e.g., fund mapping,
assistance with enrollment, additional education to plan committee members and participants, etc.) that
CORE will provide because of a transition.
You may terminate the agreement for services with us at any time with written notice. Upon termination,
any prepaid, unearned fees will be refunded.
Participant Investment Advice Program
CORE offers Clients either individualized investment advice or discretionary management of Clients plan
investments via the plan’s brokerage window. If the advisory fee is a percentage of the market value of
client’s plan assets, including cash holdings, the maximum fee for services is 2.0%. Fees can also be
assessed as an hourly or flat rate for service. The annual flat fee is dependent upon the size and
complexity of client assets. The fee is negotiable between CORE and the client, and all fees are due in
arrears based on the frequency (e.g., monthly, quarterly) selected by the client. The fee may be higher or
lower than the fees charged by other investment advisors for similar services.
Client may incur certain charges imposed by unaffiliated third parties in addition to the advisory fees paid
to CORE. Such charges include, but are not limited to, custodial fees, brokerage commissions, transaction
fees, charges imposed directly by a mutual fund, index fund, or exchange traded fun purchased for the
account which shall be disclosed in the fund’s prospectus (i.e., fund management fees and other fund
expenses), wire transfer fees and other fees and taxes on brokerage accounts and securities transactions.
CORE does not receive any portion of these third-party charges.
You may terminate the agreement for services with us at any time with written notice. Upon termination,
CORE will be entitled to a prorated portion of any unpaid advisory fees owed from the last billing period
to the termination date.
Coaching Services
Fees are based on the complexity of the service, frequency of meetings, whether meetings are at our
office or away from the office or on the telephone. Fees are clearly outlined and agreed to in advance in a
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coaching services agreement. Fees are negotiable and, on a case-by-case basis, CORE may charge a
higher or lower fee depending upon the complexity of the Coaching Services.
Fees are due and payable to CORE every three months in advance of the next quarterly period. You will
be sent an invoice for the quarterly fees.
You may terminate the coaching services within five (5) business days of execution of the coaching
services agreement. After the five (5) day period, you may terminate the coaching services agreement
upon written notice at any time.
Refunds for coaching services terminating during a quarterly period will be calculated based on time
expended by CORE and multiplied by CORE’s hourly rate of $500 per hour. Coaching services are
ongoing until terminated by client or CORE.
Client Technology & Wealth Vision Maintenance
When a client enters into a WealthVision Maintenance agreement, the fee, as specified in the client
agreement, shall be paid upon execution of the Agreement and thereafter at the beginning of each
specified period. It should be noted that the services to be provided by the advisory representative relate
solely to the use and maintenance of the Client’s WealthVision website and do not constitute investment
or financial planning advice.
Brokerage & Insurance Product Fees
In addition to providing advisory services through CORE, IARs may also sell or recommend investment
and insurance products in their capacity as registered broker/dealer representatives of LPL Financial
Corporation and as licensed insurance agents, including but not limited to variable life insurance, variable
annuities, private placement programs, 1035 Exchange (also called a Like-Kind Exchange) of life
insurance (collectively, “Third-Party Products”). Investments in these Third-Party Products are not
considered when calculating the fee that CORE will charge you. However, CORE IAR’s receive
compensation from the sale of these Third-Party Products, the amount of which varies depending on the
type of product purchased. IAR’s acting as a broker agent (as opposed to investment advisor
representative and/or insurance agent capacity) may therefore have a financial incentive to sell products
for which the IAR will receive greater compensation than other financial products. When IAR’s of CORE
receive commissions in connection with the sale of securities products recommended to our advisory
clients, CORE may reduce a portion of its fees by the amount of the commissions earned by CORE’s
IAR’s. CORE does not participate in any soft dollar arrangements.
You should know that CORE does not monitor or supervise CORE IARs’ activities with respect to Third
Party Products, including any particular conflicts of interest resulting from selling products with different
fees. Those activities are instead supervised by the broker, LPL, and insurance company with which the
CORE IAR is associated. A de minimis number of CORE IAR’s are also IAR’s of LPL’s investment
advisory business in connection to discretionary ERISA Plans and, as such, serve as “Investment
Managers” per ERISA Rule 3(38). In these circumstances, the IAR’s are supervised by LPL and are
required to follow LPL’s policies and procedures when acting in such capacity.
LPL Financial Custodian Fees
In-house investment advisory accounts may be custodied with LPL Financial via a SWM I or SWM II
account. When utilizing a SWM I account, the client will bear transaction charges for purchases, sales and
exchanges in the account, including for mutual funds, equities, fixed income securities and options.
Within a SWM II account, the transaction costs are borne by the Advisor. However, when mutual funds
within a SWM I/SWM II account charge 12b-1 fees (typically Class A shares), the client will bear those
fees. CORE periodically reviews all advisory accounts to determine if a more cost-effective share class
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option is available within the same fund family. When available, CORE will request a share class
conversion as part of our fiduciary duty for client suitability and best execution practices.
The transaction charges vary based on security type (see SWM I/SWM II Account Agreement for current
fees). In the case of mutual funds, the transaction charges vary depending on whether LPL retains
compensation from the mutual fund and therefore assesses a lower transaction charge. Transaction
charges are thus typically higher for mutual funds with lower expense ratios.
Advisors may adjust the advisory fee charged on assets in a SWM II account to offset the transaction
charges they absorb on behalf of the client, particularly when selecting lower expense mutual funds.
According to LPL’s SWM/SWM II account agreement: “transaction charges are paid to LPL to defray
costs associated with trade execution; however, they are not directly related to transaction-related
expenses of LPL and are a source of revenue to LPL."
Sub-Advisor Mutual Fund Models Program & Managed Account Program
Depending on which sub-advisor is selected, advisory fees may be billed quarterly in arrears or quarterly
in advance and may be calculated based on the account’s market value on the last day of the previous
quarter or on the average daily account value during the previous quarter. Advisory fees are negotiable
between CORE and the client, and the amount of the advisory fee will be as stated within the application
to establish the account.
Depending on which sub-advisor is selected, the subadvisor may act as the qualified as custodian or the
subadvisor may leverage a qualified third-party custodian. The custodian is responsible for calculating
and deducting all advisory fees from your account.
The advisory fee is shared between CORE and its advisory representative. Depending on which co-
advisor is selected, the sub-advisor may earn a portion of the advisory fee and/or may assess a Program
Fee to the account in addition to the advisory fee charged by the CORE advisory representative. Please
refer to the subadvisor’s firm brochure and advisory agreement for more information.
As the sub-advisor Mutual Fund Models Program and Managed Account Program invest in mutual funds,
please note that you will pay the fund a management fee and other expenses as a shareholder of the fund
in addition to paying an advisory fee to CORE. As the funds may be purchased directly, you could avoid
the second layer of fees by not using our management services and by making your own investment
decisions.
The program may cost you more or less than if the assets were held in a traditional brokerage account. In
a brokerage account, you are charged commissions for each transaction, and we would have no duty to
provide ongoing advice with respect to the account. You may terminate the agreement for services with
us at any time with written notice. Upon termination, any earned and unpaid fees will be immediately due
to CORE. For additional information, refer to Item 12 – Brokerage Practices.
Additional Fees & Expenses
Advisory fees payable to us do not include the fees you may pay when we purchase or sell securities for
your account(s). the following list of fees or expenses are what you may pay directly to third parties,
whether a security is being purchases, sold or held in your account(s) under management.
• Brokerage commissions
• Transaction fees
• Exchange fees
• SEC fees
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• Advisory fees and administrative fees charged by Mutual Funds, and/or Exchange Traded Funds
(ETF’s)
• Advisory fees charged by sub-advisors (if any are used for your account)
• Custodial fees
• Deferred sales charges (on MF’s or annuities)
• Odd-lot differentials
• Transfer taxes
• Wire transfer and electronic funds processing fees
• Fees on existing variable annuities that may have been subject to trailing service fees, deferred
sales charges, and mortality and expense fees
• Fees on mutual fund assets held in your account that may have been subject to deferred sales
charges, 12(b)(1) or shareholder servicing fees, administrative fees and other mutual fund annual
expenses as described in the fund’s prospectus.
Brokerage fees and commissions are charged to you for securities trade executions. These brokerage fees
may be billed to you by the broker/dealer or custodian of record for your account, not CORE. Any such
fees are exclusive of, and in addition to, CORE compensation. You will be solely and directly responsible
for all fees, including other than CORE fees billed directly to you.
Conflicts of Interest Involving Fees
Conflicts of interest involving fees are addressed first and foremost by making you aware of them by way
of this brochure. Secondly, we periodically evaluate the overall annual cost to our clients in connection
with our advisory services. As a general guideline, we look for total client costs associated not only with
our advisory services but the resulting transactions carried out in connection therewith not to exceed 3.0%
(on an annual basis) of your assets that we have been assigned to manage. Keep in mind that Third Party
Products (i.e., brokerage and insurance products) offered by your IAR may charge fees in addition to the
fees charged by CORE and CORE does not monitor or compare those fees to the fees it charges for
investment advisory services.
You are always welcome to request a current copy of our brochure. We are obligated to provide you a
copy of the brochure no later than the time you sign an agreement with us, as applicable, annually we are
required to provide you either a copy of our current brochure or instructions on how to request a copy of
our current brochure.
Item 6 – Performance-Based Fees and Side-By-Side Management
This Item is not applicable as CORE does not charge any performance-based fees (fees based on a share
of capital gains on or capital appreciation of the assets of a client).
Item 7 – Types of Clients
CORE offers investment advisory services to individuals, high-net-worth individuals, retirement plans,
corporations, LLC’s, profit sharing plans, trusts, and charitable organizations. CORE does not usually
require a minimum for establishing or maintaining a client’s account.
Item 8 – Methods of Analysis, Investment Strategies and Risk of Loss
CORE offers the investment advisory services described in this brochure through its advisory
representatives located in various states and office locations. Each client is responsible for selecting his or
her own advisory representative. Each advisory representative is responsible for determining his/her
investment strategies and methods of analysis. For more information about the individual advisory
representative managing or handling your account, refer to the brochure supplement for the advisory
representative, a copy of which you should have received along with this brochure. For more information
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about your CORE advisory representative’s management style, we also encourage you to speak with your
advisory representative.
The following outlines the types of investment strategies and methods of analysis that may be used by our
advisory representatives in managing or handling your account. It is important to keep in mind that there
is no specific approach to investing that guarantees success or positive returns; investing in securities
involves risk of loss that clients should be prepared to bear.
Within a Program account, the advisory representative is responsible for constructing a portfolio using an
asset allocation mix that is appropriately diversified and consistent with your investment objective for the
account. While the majority of our advisory representatives invest in mutual funds and ETFs within
accounts, other securities types are also used as discussed throughout this brochure. We typically do not
engage in active trading when managing accounts. Our goal is to construct a portfolio using an
appropriate mix of investments consistent with your investment objective, and then monitor the account
and rebalance as necessary when the percentages of certain holdings exceed or fall below target
allocations.
In some cases, our advisory representatives may use index strategies based on efficient market theories
when managing accounts. Index management is a financial strategy that does not entail any forecasting or
market timing. The goal is to minimize transaction costs, maximize diversification and avoid adverse
consequences of failing to correctly anticipate the future. This strategy is implemented by constructing a
portfolio of multiple mutual funds that are designed to track markets. By tracking the market, a portfolio
is highly diversified, has low turnover and low internal mutual fund management fees.
Advisory representatives focus on one of the following investment objectives based on the client’s goals
and risk tolerance: income with capital preservation, income with moderate growth, growth with income,
growth or aggressive growth. The allocation of assets to different mutual funds or other securities in a
Program account will be made based on these overall objectives as well as based on consultations with
the client.
As stated above, we generally use the following types of investment vehicles within investment advisory
accounts: mutual funds (including asset allocation funds, index funds, international funds, emerging
market funds, real estate funds, high yield bond funds and funds that short the market), ETFs (including
commodity funds, precious metal funds and agricultural funds), variable annuity subaccounts, alternative
investments (including managed futures funds, hedge funds, real estate investment trusts and business
development companies), individual stocks and bonds. The particular investments selected for your
account will depend upon your investment objective, level of risk tolerance, sensitivity to taxes, and
other factors.
When choosing to work with a TPIA, we do not manage or control the underlying investments. A risk of
investing with a TPIA who has been successful in the past is that they may not be able to replicate the
same success in the future. In addition, as we do not control the investment portfolio, there is also a risk
that a TPIA may deviate from the stated investment mandate or strategy of the portfolio, making it a less
suitable investment for your stated goals and objectives. CORE examines the experience, expertise,
investment philosophies, and past performance of TPIA’s in an attempt to determine if that manager has
demonstrated the ability to invest over a period of time and in different economic conditions.
Additionally, as part of our due diligence, we seek to obtain an understanding of the TPIA’s compliance
and business enterprise risks.
There are principal and material risks associated with investing in securities. These risks may affect your
account value and total return. There are other circumstances (including additional risks that are not
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described here) which could prevent your portfolio from achieving its stated investment objective. It is
important to read all the disclosure information provided and to understand that you may lose money by
investing in any of our investment strategies.
The following highlights some of the risks associated with the types of investments that may be
purchased for your account:
• Stock Market Risk – The value of securities in the portfolio will fluctuate and, as a result, the
value may decline suddenly or over a sustained period of time.
• Managed Portfolio Risk – The manager’s investment strategies or choice of specific securities
•
may be unsuccessful and may cause the portfolio to incur losses.
Industry Risk – The portfolio’s investments could be concentrated within the industry or group
of industries. Any factors detrimental to the performance of such industries will
disproportionately impact your portfolio. Investments focused in a particular industry are subject
to greater risk and are more greatly impacted by market volatility than less concentrated
investments.
• Non-U.S. Securities Risk – Non-U.S. Securities are subject to the risks of foreign currency
fluctuations, generally higher volatility and lower liquidity than U.S. securities, less developed
securities markets and economic systems and political and economic instability.
• Emerging Markets Risk – To the extent that your portfolio invests in issues located in emerging
markets, the risk may be heightened by political changes and changes in taxation or currency
controls that could adversely affect the values of those investments. Emerging markets have been
more volatile than the markets of developed countries with more mature economies.
• Currency Risk – The value of your portfolio’s investments may fall as a result of changes in
exchange rates.
• Third Party Investment Advisor (TPIA) Risk – A risk associated with this type of analysis is
that past performance is not a guarantee of future results. While a TPIA may have demonstrated a
certain level of success in past economic times. The TPIA may not be able to replicate that
success in future markets. In addition, just because a TPIA may have invested in certain manner
in past years, does not mean that they may not deviate from its strategy in future years. To
mitigate this risk, CORE attempts to select TPIA’s with proven track records that have
demonstrated a consistent level of performance and success.
Item 9 – Disciplinary Information
Registered investment advisors are required to disclose all material facts regarding any legal or
disciplinary events that would be material to your evaluation of our advisory business or the integrity of
our management. We have no information applicable to this Item.
Item 10 – Other Financial Industry Activities and Affiliations
Broker / Dealer Affiliation - CORE is only in the business of providing investment advice as described
above. However, as also noted above, advisory representatives of CORE may also be registered
representatives of LPL, an SEC registered broker/dealer and member of the Financial Industry Regulatory
Authority. In this capacity, the advisory representative can sell securities to clients and receive normal
and customary compensation in the form of commissions. Currently, LPL Financial is the only CORE
approved custodian for all affiliated advisory representatives. Client’s purchasing securities from an
advisory representative will receive disclosure documents (e.g., prospectus, brokerage account agreement)
when conducting such transactions. For more information, refer to Item 5 – Fees and Compensation.
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LPL’s parent company, LPL Investment Holdings, Inc., is a publicly traded company with shares listed
on The NASDAQ Global Select Market under the trading symbol “LPLA”. Certain advisory
representatives of CORE are shareholders and/or option holders of LPLA.
Insurance - Certain advisory representatives are also licensed as independent insurance agents and
appointed through various insurance companies to offer a variety of types of insurance depending upon
the individual. The types of insurance that may be available include life insurance, long term care
insurance, fixed annuities and disability insurance. In such capacity, the advisory representatives can sell
insurance products to clients and receive normal and customary compensation in the form of
commissions. Client’s purchasing insurance from advisory representatives will receive certain disclosure
documents and complete an insurance application process when conducting such transactions.
Third-Party Referrals - As described elsewhere in this brochure, CORE refers clients to third party
investment advisory firm (TPIA’s) for advisory services. CORE receives a portion of the investment
advisory fee paid by the client to the TPIA for the referral. This referral fee may be a percentage of assets
under management (generally ranges from 0% to 1.00%) or as a flat annual fee (maximum of $800). This
presents a conflict of interest as CORE does not refer clients to other TPIA’s that do not share the
advisory fee. In some cases, the TPIA will also pay additional compensation to CORE in the form of an
asset retention bonus or loyalty program payment. This also presents a conflict of interest in that CORE
has a financial incentive to recommend that you maintain your account with a TPIA that pays an asset
retention bonus or loyalty program payment. For further information, please refer to Item 4 – Advisory
Business and Item 5 - Fees and Compensation.
Item 11 – Code of Ethics, Participation or Interest in Client Transactions and Personal Trading
We take great pride in our commitment to serving our clients’ needs and in the integrity with which we
conduct our business. CORE has adopted a Code of Ethics which establishes the standards of conduct for
its supervised persons. Our Code of Ethics addresses issues such as integrity, objectivity, competence,
fairness, confidentiality, professionalism, diligence, and process of reporting of any violations.
The Code of Ethics includes general requirements that such supervised persons comply with their
fiduciary obligations to clients and other applicable securities laws, and specific requirements relating to,
among other things, personal trading, insider trading, conflicts of interest and confidentiality of client
information. It requires supervised persons to report their personal securities transactions and holdings no
less frequently than quarterly to CORE and requires CORE to review those reports. Each supervised
person receives a copy of the Code of Ethics and must acknowledge in writing having received the
materials on an annual basis. Clients and prospective clients may obtain a copy of the Code of Ethics by
contacting CORE.
It is our policy not to affect any principal trades for client accounts. Principal trades are generally defined
as transactions where an advisor, acting for its own account, buys from or sells a security to an advisory
client. It is also our policy not to cross trades between your account and the account of another client.
CORE and its advisory representatives may buy or sell securities for our personal accounts identical to
those recommended to clients. This creates a potential conflict of interest. It is our policy that all persons
associated with us in any manner must place the interests of clients ahead of their own when making
personal investments. In addition, we require that client transactions be placed before our own
transactions. We also monitor trading by our advisory representatives.
LPL’s parent company, LPL Investment Holdings Inc., is a publicly traded company. CORE does not
recommend or solicit orders of LPL Investment Holdings Inc. stock in Program accounts due to our
ongoing affiliation with.
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Item 12 – Brokerage Practices
CORE has entered a relationship with LPL Financial to serve as custodian and executing broker/dealer for
asset management accounts. CORE requires that clients select and direct the custodian as the sole and
exclusive broker/dealer to execute transactions for those accounts. All advisory account transactions will
be processed without commissions. While CORE believes that the available custodian has execution
procedures that are designed to obtain the best execution possible, there can be no assurance that best
execution will be achieved. Clients should understand that not all advisors require their clients to direct
brokerage. By directing brokerage to LPL, clients may be unable to achieve the most favorable execution
of client transactions. Therefore, directed brokerage may cost clients more money.
CORE receives support services and/or products from custodians, many of which assist CORE to better
monitor and service client accounts. These support services and/or products may be received without cost,
at a discount, and/or at another negotiated rate, and may include the following:
Investment-related research
•
• Pricing information and market data
• Software and other technology that provide access to client account data
• Compliance and/or practice management-related publications
• Consulting services
• Attendance at conferences, meetings, and other educational and/or social events
• Marketing support and approval
These support services are provided to CORE based on the overall relationship between CORE and the
custodian. It is not the result of soft dollar arrangements or any other express arrangements that involve
the execution of client transactions as a condition to the receipt of services. CORE will continue to
receive the services regardless of the volume of client transactions executed with a custodian. Clients do
not pay more for services because we receive these benefits. There is no corresponding commitment made
by CORE to a custodian or any other entity to invest any specific amount or percentage of client assets in
any specific securities as a result of these arrangements.
When providing Retirement Plan Consulting services, CORE may assist with investment
recommendations to the retirement plan sponsor. This could include research and recommendations, for
consideration and selection by the plan sponsor, of specific investments to be held in the plan or, in the
case of a participant-directed defined contribution plan, to be made available as an investment
option under the plan. The plan sponsor is responsible for the selection of any vendor, broker/dealer or
custodian for plan assets, and is responsible for placing any transactions deemed appropriate.
The financial planning and coaching services offered by CORE conclude upon delivery of the written
financial plan or analysis. The services offered do not include implementation of recommendations or any
transactions. Clients are under no obligation to implement the planning recommendations at all or through
advisory representatives of CORE. Clients are free to select any broker/dealer or investment advisor for
implementation. However, CORE may suggest that clients implement recommendations set forth in the
financial plan through an advisory representative in his/her capacity as a registered representative of LPL.
If the client chooses to implement through the advisory representative, he/she would receive normal and
customary commissions as a registered representative resulting from any securities transaction.
Item 13 – Review of Accounts
Advisory representatives conduct reviews of client accounts on a periodic basis (at least annually) for
consistency with the client’s stated investment objectives, among other factors. Client account reviews
may also be triggered upon client request, a change in client circumstances, or unusual economic or
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market activity. All accounts held at LPL are also subjected to a risk-based exception reporting system
that flags accounts on a quarterly basis for criteria such as trading activity and position concentration. The
exception reporting identifies accounts where additional scrutiny or analysis by CORE may be
appropriate.
For accounts held at custodians other than LPL, accounts will be reviewed based on similar criteria on
either a manual sampling basis or an automated basis, depending on the capabilities of the custodian to
support exception reporting.
During any month that there is activity in a MAS, MWP, PWP, SMS, GWP or OMP account, you will
receive a monthly account statement from the custodian showing account activity as well as positions
held in the account at month end. Additionally, you will receive a confirmation of each transaction that
occurs unless the transaction is a result of a systematic purchase, redemption, or exchange. All LPL
account data and statements are also available online through the LPL Account View portal. Additional
reporting may also be available upon request from your advisory representative. For accounts where LPL
serves as the custodian, you will also receive a detailed quarterly performance report prepared by LPL on
behalf of CORE.
For GWP accounts participating in the Managed Service, client may access monthly account statements
and transaction confirmations through LPL’s web based AccountView portal. Detailed quarterly
performance data is available in electronic form through the Investor Portal. Users of the Educational
Tool do not receive any reporting.
Within the Sub-Advisor Mutual Fund Models Program & Managed Account Program, the subadvisor will
provide clients with account statements and performance reports. Advisory representatives of CORE will
review the client’s accounts on a periodic basis and meet with clients to review the account statements
and performance reports.
Participant Investment Advice Program accounts are reviewed on a quarterly basis as long as the Client
provides their advisory representative with a copy of a current account statement or view only access to
the account online. As stated above, the financial planning services terminate upon delivery of the
financial plan or consulting service. Thus, there are no ongoing reviews conducted by CORE. However,
the client may choose to engage CORE for subsequent services to review and update the written plan at
any time due to major life events or changes in the economic environment. Upon re-engaging CORE for
an updated plan, the client would enter into a new financial planning or consulting services agreement.
Also, as stated above, the coaching services are ongoing and provided based on the menu of services
described in Item 4 – Advisory Business.
Item 14 – Client Referrals and Other Compensation
Industry Professionals
When it is in the best interests of the client, Advisor may introduce the services of other professionals for
certain non-investment purposes (i.e., attorneys and accountants). Introductions represent a conflict of
interest because they create a relationship where the other professional has an implied obligation to
introduce potential new clients to Advisor. Clients are under no obligation to engage the services of any
such professional. If the client engages any such professional, and a dispute arises, any recourse will be
exclusively from and against the engaged professional.
Client Referral to CORE
In accordance with the requirements of Rule 206(4)-1 of the Investment Advisors Act of 1940, and any
corresponding state securities law requirements, CORE may from time to time compensate, either directly
or indirectly, any person for client referrals received. These individuals are referred to as solicitors and
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CORE may pay them a portion of the advisory fee paid by the client. When a solicitor is used, the
arrangement will be disclosed in writing to the client through a disclosure document signed by the client
at the time the account is opened. Any such referral fee shall be paid solely from CORE’s investment
management fee outlined in the agreement and shall not result in any additional charge to the client.
CORE Referral
If CORE introduces a client to another investment advisor or an investment manager, CORE may be paid
a referral or solicitor fee in accordance with the requirements of Rule 206(4)-1 of the Investment Advisors
Act of 1940 and any corresponding state securities law requirements. Any such referral fee shall be paid
according to a fee disclosure statement provided to the client at the time that the referral is made.
As previously mentioned, CORE may receive referral fees from TPIA’s. Fees and billing methods are
outlined in each respective TPIA brochure and Advisory Contract. CORE will generally be paid an on-
going fee by the TPIA based upon a percentage of your assets under management with the TPIA. You
will receive a copy of our agreement with the TPIA which will disclose all such fees.
When CORE is acting as an unaffiliated solicitor, CORE at the time of the solicitation, shall disclose the
nature of its solicitor relationship. CORE shall provide each prospective client with a copy of the CORE
written disclosure statement from the investment advisor or investment manager. This statement
discloses the terms of the solicitation arrangement between CORE and the investment advisor or
investment manager, including a description of the compensation to be received by CORE.
Other Compensation
Because of our relationship with LPL, we will receive production bonuses, stock options to purchase
shares of LPL’s parent company, and other things of value such as free or reduced-cost attendance to LPL
conferences and events. Such compensation may be based on overall business produced and/or on the
amount of assets serviced through LPL. Thus, there is a financial incentive for us to recommend that you
establish an account so that we will be compensated. We take our responsibilities to clients very seriously
and we will only recommend that clients hire us for management services if we believe it is appropriate
and in the client’s best interest.
As stated previously, advisory representatives of CORE may also be registered representatives with LPL.
If an advisory representative who is also a registered representative with LPL has recently become
associated with CORE, the advisory representative may have received payments from LPL in connection
with his/her transition to LPL as a registered representative and CORE as an advisory representative from
another broker/dealer and investment advisor firm. Meredith Strosser, as CCO of CORE and LPL branch
manager, will receive a portion of such payments. These payments, which may be significant, will be
allocated to a CORE account and are intended to assist the registered representative/advisory
representative with the costs associated with the transition, such as moving expenses, leasing space,
furniture, staff and termination fees associated with moving accounts; however, there is no verification to
confirm the use of these payments for such transition costs. These payments may be in the form of loans
to the advisory representative, which are repayable to LPL or forgiven by LPL based on years of service
with LPL (e.g., if the registered representative/advisory representative maintains a relationship with LPL
for 5 years) and/or the scope of business engaged in with LPL, including the amount of advisory assets
custodied with LPL that are managed by the CORE advisory representative. The receipt of these
payments presents a conflict of interest in that an advisory representative has a financial incentive to
recommend that a client engage with CORE and the advisory representative for advisory services in order
for the loan to be forgiven. However, to the extent we recommend you establish or maintain an account
with CORE and LPL, it is because we believe it is in your best interest to do so, based on your goals and
objectives, as well as the services offered. CORE has processes in place to review advisory representative
managed accounts for suitability over the course of the advisory relationship.
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Item 15 – Custody
All client account assets are held by a qualified custodian. CORE does not have custody of client funds or
securities. Custody for all SWM(I/II), MAS, MWP, PWP, GWP and OMP accounts is maintained by LPL
Financial, our designated qualified custodian.
Custody of assets for Sub-Advisor Mutual Fund Models Program & Managed Account Program, are
maintained by the qualified custodian associated with the sub-advisor. You will receive account
statements directly from that custodian at least quarterly. We encourage you to carefully review these
statements upon receipt.
CORE is independently owned and operated and is not affiliated with any third-party custodians we use.
CORE is not responsible for the actions of a client’s custodian. Clients should carefully review account
statements received directly from the qualified custodian. We urge you to carefully review such
statements and compare such official custodial records to the reporting that we may provide to you. These
additional reports may vary from custodial statements based on accounting procedures, reporting dates, or
valuation methodologies of certain securities. This additional reporting does not take the place of the
official statements that you receive from the custodian.
Item 16 – Investment Discretion
Upon your written authorization in our investment advisory agreement, we will provide discretionary
investment advisory services for your investment advisory account. Our discretionary authority is limited
only to affecting trades in your accounts; we will determine the type of securities and the amount of
securities that can be bought or sold for your portfolio without obtaining your consent for each trade.
Within MAS and other third-party management programs, we do not have any discretionary authority
with respect to your account. The Portfolio Manager is the party with discretion and responsibility for
account management. Within MWP, our discretionary authority is limited to selecting one or more model
portfolio of funds or Portfolio Strategists for your account. LPL is the party with discretion to rebalance
your account as needed. Within PWP, our discretionary authority is limited to selecting the Portfolio for
your account and then selecting from among the mutual funds, ETFs or Models available in the Portfolio.
Again, LPL is the party with discretion. Finally, within OMP, our discretionary authority is limited to
selecting a portfolio for you based on your investment objective for the account. LPL is the party with
discretion to rebalance your account as needed. For further information about MAS, MWP, PWP, GWP
or OMP, kindly refer to the disclosure brochure for the applicable program.
Within the Sub-Advisor Mutual Fund Models Program & Managed Account Program, the client
authorizes the sub-advisor to rebalance the account on a periodic basis consistent with the target asset
allocations determined by the sub-advisor for the portfolio strategy selected by the client. CORE and its
advisory representatives do not have any discretionary trading authority within this program.
We do not exercise any discretionary authority when providing Retirement Plan Consulting Services, or
when providing services in the Participant Investment Advice Program unless the account is held at an
LPL approved custodian and the advisory representative has been approved to become the agent of record
on the account, or when providing financial planning and consulting services.
We will not have access to your funds or securities except for having advisory fees deducted from your
account and paid to us by the custodian. Any fee deduction will be done pursuant to your prior written
authorization provided in your investment advisory agreement.
Item 17 – Voting Client Securities
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As a matter of firm policy, we do not vote proxies on behalf of clients. Clients will receive their proxies
and other solicitations directly from their custodian or transfer agent and retain sole responsibility for
voting. CORE IAR’s may, however, provide clients with consulting assistance regarding proxy issues if
such assistance is requested by the client.
If the client is participating in the Sub-Advisor Mutual Fund Models Program or Managed Account
Program, the sub-advisor may have the right to do so. Please refer to the sub-advisor’s firm brochure and
advisory agreement for more information.
Item 18 – Financial Information
CORE does not require or solicit prepayment of more than $1,200 in fees per client, six months or more
in advance. As a result, we are not required to provide our clients with a copy of our balance sheet from
our most recently completed fiscal year. CORE has no financial commitment that impairs our ability to
meet contractual or fiduciary commitments to clients, and we have not been the subject of a bankruptcy
petition.
Brochure Supplements
For more information about the advisory representative managing your account, please refer to their
Brochure Supplement, which should have been provided by the advisory representative along with this
Brochure at the time the account was opened. If client did not receive a Brochure Supplement, client
should contact CORE for a copy at (803) 324-5464.
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Item 1 – Cover Page
Registered As: Name of Firm | CRD No. 306661
______________________________________________________________
CORE Advisory Group
Registered Investment Adviser
744 Arden Lane - Suite 175 | Rock Hill, SC 29732
(803) 324.5464 – Office
Appendix 1 – Wrap Fee Program Brochure
March 27, 2024
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This wrap fee program brochure provides information about the qualifications and business practices of
CORE Advisory Group . If you have any questions about the contents of this brochure, please contact us
at (803) 324-5464 or by email at mstrosser@core-ria.com. The information in this brochure has not been
approved or verified by the United States Securities and Exchange Commission or by any state securities
authority. Additional information Advisor is also available on the SEC’s website at
www.adviserinfo.sec.gov.
Item 2 – Material Changes
Other than the material changes disclosed in Item 2 of the ADV 2A, there are no additional material
changes since the previous annual amendment filed on March 27th, 2024.
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Item 3 – Table of Contents
Item 1 – Cover Page
31
Item 2 – Material Changes
32
Item 3 – Table of Contents
33
Item 4 – Services, Fees and Compensation
34
Item 5 – Account Requirements and Types of Clients
35
Item 6 – Portfolio Manager Selection and Evaluation
35
Item 7 – Client Information Provided by Portfolio Managers
35
Item 8 – Client Contact with Portfolio Managers
35
Item 9 – Additional Information
35
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Item 4 – Services Fees and Compensation
A. Services
CORE can provide portfolio management services as a Wrap Fee Program, where the asset management
fee and brokerage transaction fees (ticket charges) are combined or “wrapped” into a single fee. This
service is offered on the SWMII platform detailed in the above brochure. For such accounts, Advisor is
considered the Sponsor and Portfolio Manager. This brochure is provided as an appendix to Form ADV
2A to describe the fee structure of a wrap fee program.
Other than the fee structure, the services offered in a wrap fee and a non-wrap fee account are identical.
In either account type the total fees are negotiable and paid to Advisor. A wrap fee program will
generally have a higher asset management fee to account for the additional cost of ticket charges paid by
CORE.
B. Program Costs
The fee structure that is in the client’s best interest depends on the type of positions held, anticipated
frequency of trading and fee payment preference. For example, a portfolio of primarily No Transaction
Fee (NTFs) positions or an account with a low volume of trading will generally not benefit from the
higher asset management fee of a wrap fee account. Whereas an account that has positions that include a
ticket charge per transaction and there is an anticipated high degree of trading would likely benefit from a
wrap fee program.
A Wrap Fee program introduces a conflict of interest because it creates an incentive to limit the number
of trades placed in the Client’s account to reduce the ticket charges to the Advisor.
C. Fees
Advisory fees are billed quarterly in advance or arrears, depending on custodian, and calculated based on
the account’s market value on the last business day of the prior quarter.
The applicable fee, not to exceed 2.5%, is based on several factors, including: the complexity of the
services to be provided, the level of assets to be managed, and the overall relationship. Relationships with
multiple objectives, specific reporting requirements, portfolio restrictions and other complexities may be
charged a higher fee.
Clients will incur certain fees or charges imposed by third parties in connection with investments made on
behalf of the Client’s account[s]. These fees and expenses are described in each fund’s prospectus. These
fees and expenses will generally be used to pay management fees for the funds, other fund expenses,
account administration (e.g., custody, brokerage and account reporting), and a possible distribution fee.
The Client can also incur other costs assessed by the Custodian or other parties for account related
activity fees, such as wire transfer fees, fees for trades executed away from the Custodian and other fees.
The Advisor does not control nor share in these fees. The Client should review both the fees charged by
the fund[s] and the fees charged by CORE to fully understand the total fees to be paid.
D. Compensation
CORE receives investment advisory fees paid by Clients for participating in the Wrap Fee Program and
pays the Custodian for the costs associated with the normal trading activity in the Client’s account[s].
Item 5 – Account Requirements and Types of Clients
There are no other types of clients to disclose other than those listed in Item 7 of the preceding ADV 2A.
No minimum balance required to participate. Typically, a wrap account is more suitable for a client that
would benefit from higher trading frequency.
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Item 6 – Portfolio Manager Selection and Evaluation
Portfolio Manager Selection
CORE serves as sponsor and as portfolio manager for the services under this Wrap Fee Program.
Performance-Based Fees
CORE does not charge performance-based fees.
Proxy Voting
CORE does not accept proxy-voting responsibility for any Client. Clients will receive proxy statements
directly from the Custodian. The Advisor will assist in answering questions relating to proxies, however,
the Client retains the sole responsibility for proxy decisions and voting.
Item 7 – Client Information Provided to Portfolio Managers
CORE is the sponsor and sole portfolio manager for the Program. CORE does not share Client
information with other portfolio managers because it is the sole portfolio manager for this Wrap Fee
Program.
Item 8 – Client Contact with Portfolio Managers
CORE is a full-service investment management advisory firm. Clients always have direct access to the
Portfolio Managers at CORE.
Item 9 – Additional Information
Disciplinary Information
There is no information to disclose.
Other Financial Industry Activities and Affiliations
Item 10 of the ADV 2A provides complete information about Other Financial Industry Activities and
Affiliations. There is no additional information to disclose regarding a wrap fee program.
Code of Ethics
Item 11 of the ADV 2A provides complete information regarding the Code of Ethics. There is no
additional information to disclose regarding a wrap fee program.
Client Referrals and Other Compensation
Item 14 of the ADV 2A provides complete information regarding the client referrals and other
compensation. There is no additional information to disclose regarding a wrap fee program.
Financial Information
Item 18 of the ADV 2A provides complete information regarding financial information. There is no
additional information to disclose regarding a wrap fee program.
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