Overview
- Headquarters
- Edina, MN
- Average Client Assets
- $2.9 million
- SEC CRD Number
- 124947
Clients
- HNW Share of Firm Assets
- 82.32%
- Total Client Accounts
- 1,479
- Discretionary Accounts
- 1,444
- Non-Discretionary Accounts
- 35
Services Offered
Services: Financial Planning, Portfolio Management for Individuals, Portfolio Management for Institutional Clients, Pension Consulting
Regulatory Filings
Primary Brochure: CWA - FORM ADV PART 2A - FIRM BROCHURE (2026-03-12)
View Document Text
Item 1: Cover Page
Part 2A of Form ADV - Firm Brochure
March 2026
Cornerstone Wealth Advisors, Inc.
3300 Edinborough Way, Suite 450
Edina, MN 55435
(952) 920-3900
Firm Contact: Jonathan Guyton
Chief Compliance Officer
www.CornerstoneWealthAdvisors.com
This brochure provides information about the qualifications and business practices of Cornerstone
Wealth Advisors, Inc. If you have any questions about the contents of this brochure, please contact us
at (952) 920-3900 or jon@cornerstonewealthadvisors.com.
The information in this brochure has not been approved or verified by the United States Securities
and Exchange Commission or by any State Securities Authority. Additional information about
Cornerstone Wealth Advisors, Inc. is also available on the SEC’s website at www.adviserinfo.sec.gov
by searching CRD #124947.
Please note that the use of the term “registered investment adviser” and description of Cornerstone
Wealth Advisors, Inc. and/or our associates as “registered” does not imply a certain level of skill or
training. You are encouraged to review this Brochure and Brochure Supplements for our firm’s
associates who advise you for more information on the qualifications of our firm and its employees.
Item 2: Material Changes
Cornerstone Wealth Advisors, Inc. is required to advise you in this section of any material changes to
our Firm Brochure (“Brochure”) from our last annual update. We must state clearly that we are only
discussing material changes since the last annual update of our Brochure and provide the date its last
annual update.
th
2025 , our firm has the following material
Since the last annual amendment filed on March 11
changes to disclose:
•
, 2025, CWA ownership changed to 54% Andrea Eaton and 46% Jonathan Guyton,
st
On July 1
the previous breakdown was 52% and 48%, respectively.
ADV Part 2A – Firm Brochure
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Cornerstone Wealth Advisors, Inc.
Item 3:
Table of Contents
Item 1: Cover Page ................................................................................................................................................. 1
Section:
Page(s):
Item 2: Material Changes .................................................................................................................................... 2
Item 3: Table of Contents .................................................................................................................................... 3
Item 4: Advisory Business .................................................................................................................................. 4
Item 5: Fees & Compensation ............................................................................................................................ 6
Item 6: Performance-Based Fees & Side-By-Side Management ............................................................ 8
Item 7: Types of Clients & Account Requirements .................................................................................... 8
Item 8: Methods of Analysis, Investment Strategies & Risk of Loss .................................................... 8
Item 9: Disciplinary Information ..................................................................................................................... 9
Item 10: Other Financial Industry Activities & Affiliations .................................................................... 9
Item 11: Code of Ethics, Participation or Interest in ................................................................................. 9
Client Transactions & Personal Trading ....................................................................................................... 9
Item 12: Brokerage Practices ......................................................................................................................... 10
Item 13: Review of Accounts or Financial Plans ...................................................................................... 12
Item 14: Client Referrals & Other Compensation ................................................................................... 13
Item 15: Custody ................................................................................................................................................. 14
Item 16: Investment Discretion ..................................................................................................................... 15
Item 17: Voting Client Securities ................................................................................................................... 15
Item 18: Financial Information ..................................................................................................................... 15
ADV Part 2A – Firm Brochure
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Cornerstone Wealth Advisors, Inc.
Item 4: Advisory Business
We are dedicated to providing individuals and other types of clients with a wide array of
comprehensive financial planning, wealth management and investment advisory services. Our firm
is a corporation formed in the State of Minnesota has been in business as an investment adviser
offering such services since 2003 (its predecessor, Retirement Solutions, since 1990) and is owned
by Jonathan T. Guyton (46%) and Andrea N. Eaton (54%).
The purpose of this Brochure is to disclose the conflicts of interest associated with the investment
transactions, compensation and any other matters related to investment decisions made by our firm
or its representatives. As a fiduciary, it is our duty to always act in each client’s best interest. This is
accomplished in part by knowing our client. Our firm has established a service-oriented advisory
practice with open lines of communication for many different types of clients to help meet their
financial goals while remaining sensitive to their risk tolerances and time horizons. Working with
clients to understand their investment objectives while educating them about our process facilitates
Types of Advisory Services Offered
the kind of working relationship we value.
Comprehensive Financial Planning, Advice and Investment Management:
These ongoing advisory services are designed to help you achieve your financial goals in a manner
consistent with your values and priorities. We are often engaged to provide these services to clients
who are more than five years from their retirement. They include:
Semi-annual or annual meetings to review your goals, priorities, changes in your situation,
general economic conditions and outlook, progress toward your goals, cash flow,
employment compensation and benefits, liabilities, asset protection and insurances,
education planning, income tax planning, investment allocation and portfolio performance,
retirement income planning, planning around concentrated stock positions, stock option
strategy, employer retirement plans, and estate or charitable giving plans and other matters
that may affect your financial well-being or ability to achieve your financial goals.
Additional meetings as needed for conversations regarding any of the matters mentioned
above
Creation and maintenance of an Investment Policy Statement that establishes your
investment objectives, risk tolerance, appropriate asset classes as well as any restrictions you
wish to place on the management of your portfolio, including whether we will have discretion
within the parameters of your Investment Policy.
Analysis to determine the appropriate allocation of assets between various asset classes.
Analysis, selection and purchase of investment securities to implement your Investment
Policy. In doing this, we may propose an investment portfolio, consisting of exchange traded
funds, mutual funds, individual stocks or bonds, or other securities. Upon your agreement to
the proposed Investment Policy, we work with you to establish or transfer investment
accounts so that we can manage your portfolio accordingly.
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Cornerstone Wealth Advisors, Inc.
Regular and ongoing monitoring of your portfolio, asset allocation and security selection.
Once these accounts are established under our management, we review them on a regular
basis and at least quarterly. In accordance with your Investment Policy, we will periodically
rebalance your portfolio and/or recommend changes to your Investment Policy based on any
changes to your situation. Should you experience any significant changes to your financial or
personal circumstances between regular review meetings, we will need you to notify us so
that we can consider such information in managing your investment portfolio.
Quarterly reports detailing your portfolio’s holdings, asset allocation, performance and our
outlook for the economy and financial markets.
Creation and maintenance of a Withdrawal Policy Statement at the time you require regular
distributions from your portfolio that establishes your income requirements and specifies
their sources, adjustments for inflation and trigger points for modifications when necessary
to maintain your income’s sustainability.
Comprehensive Retirement Planning, Advice and Investment Management:
These ongoing advisory services are designed to help you achieve your retirement financial goals in
a manner consistent with your values and priorities. We are often engaged to provide these services
to clients who are less than five years from the start of their retirement. They include:
Semi-annual meetings to review your financial goals; life goals; personal and/or family
priorities; changes in your situation; general economic conditions and outlook; progress
toward your goals; cash flow; employment compensation and benefits; liabilities; asset
protection and insurances; investment portfolio allocation and holdings; retirement income
distribution strategies, management and monitoring; planning around concentrated stock
positions; employer retirement plans; income tax situation or charitable giving plans
Time at these semi-annual meetings, as needed, for conversations about other money-related
matters that affect your overall financial goals and well-being
Additional meetings, as needed, for conversations about other matters that arise relating to
your well-being, whether financial or otherwise
Creation and maintenance of a Withdrawal Policy that establishes your portfolio income
requirements and specifies their sources, adjustments for inflation and trigger points for
modifications, when necessary, to maintain your income’s sustainability
Creation and maintenance of an Investment Policy that establishes your investment
objectives, risk tolerance, appropriate asset classes as well as any restrictions you wish to
place on the management of your portfolio
Analysis to determine the appropriate allocation of assets between various asset classes
Analysis, selection and purchase of investment securities to fund your Investment Policy
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Cornerstone Wealth Advisors, Inc.
Ongoing trading implementation to provide your chosen portfolio income
Regular and ongoing monitoring of your portfolio, asset allocation and security selection
Quarterly reports detailing your portfolio’s holdings, asset allocation, performance and our
outlook for the economy and financial markets
Tailoring of Advisory Services
We offer individualized advice to clients via the following services: One-time Comprehensive
Financial Planning; Comprehensive Financial Planning, Advice and Investment Management; and
Comprehensive Retirement Planning, Advice and Investment Management.
We usually do not allow clients to impose restrictions on investing in certain securities or types of
securities. In the rare instance that we do, it is limited to restrictions that do not unduly impede our
ability to otherwise execute their Investment Policy. Such restrictions are limited to the following
Investment Management; and
services: Comprehensive Financial Planning, Advice and
Comprehensive Retirement Planning, Advice and Investment Management. We only manage assets
through these two advisory services. We will occasionally agree to provide a portion of our two
Participation in Wrap Fee Programs
ongoing services without also providing the remainder of these ongoing services.
Regulatory Assets Under Management
We do not offer wrap fee programs.
We manage $587,540,426 on a discretionary basis and $21,117,303 on a non-discretionary basis as
of December 31, 2025.
Item 5: Fees & Compensation
We are required to describe brokerage, custody fees and fund expenses so you will know how much
Compensation for Our Advisory Services
you are charged and by whom for the advisory services we provide. Fees may be negotiable.
Comprehensive Financial Planning, Advice and Investment Management:
We charge an asset-based fee ranging from 1.00% on the first $1,000,000 and declining above various
thresholds to 0.25% on assets over $10,000,000. Some legacy clients may be charged on a higher fee
schedule. These fees and thresholds are specified in our client Advisory Agreement. Our fees are
billed quarterly in arrears and are calculated on a pro-rata annualized basis based on the average
daily value of your portfolio throughout the quarter. Unless otherwise noted in writing, our firm bills
on cash.
For clients under the age of forty (40), in lieu of an asset-based fee, we may charge an annual retainer
fee not exceeding 1.00% of income billed quarterly in arrears. This retainer will not exceed $15,000.
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Cornerstone Wealth Advisors, Inc.
Generally, with the exception of some legacy clients, our minimum annual fee is $5,000. Legacy clients
on a higher fee schedule are exempt from the minimum fee requirement. This fee may be discounted
if performing these services for relatives of our existing clients.
In most cases, these fees are automatically deducted from your managed investment accounts that
we manage. In rare cases, we will agree to directly bill clients so that they may pay by check.
Accordingly, you understand and acknowledge the following about how we collect advisory fees:
a)
b)
c)
Comprehensive Retirement Planning, Advice and Investment Management:
Your independent custodian sends statements at least quarterly showing the market
values for each security included in the Assets and all account disbursements, including
the amount of the advisory fees paid to our firm;
You provide authorization permitting our firm to be directly paid by these terms. Our firm
will send an invoice directly to the custodian; and
If our firm sends a copy of our invoice, a legend urging the comparison of information
provided in our statement with those from the qualified custodian will be included.
Fees for this service generally have two components. The first is an annual a fixed dollar amount,
determined on a case-by-case basis and which increases annually, of $3,000 - $40,000 for the
Retirement Planning and Advice portion. This is billed quarterly in arrears. The second portion of
annual the fee is an asset-based fee ranging from 0.40% on the first $1,000,000 and declining above
various thresholds to 0.10% on assets over $10,000,000. Some legacy clients may be charged on a
higher fee schedule. These fees and thresholds are specified in our client Advisory Agreement. Our
fees are billed quarterly in arrears and are calculated on a pro-rata annualized basis based on the
average daily value of your portfolio throughout the quarter. Our minimum annual total fee for both
components $5,000. Legacy clients on a higher fee schedule are exempt from the minimum fee
requirement. Unless otherwise noted in writing, our firm bills on cash. At a client's request, we may
agree to offer one of these two advisory service components but not the other.
In most cases, these fees are automatically deducted from your investment managed accounts that
we manage. In rare cases, we will agree to directly bill clients so that they may pay by check.
Accordingly, you understand and acknowledge the following about how we collect advisory fees:
a)
b)
c)
Other Types of Fees & Expenses
Your independent custodian sends statements at least quarterly showing the market
values for each security included in the Assets and all account disbursements, including
the amount of the advisory fees paid to our firm;
You provide authorization permitting our firm to be directly paid by these terms. Our firm
will send an invoice directly to the custodian; and
If our firm sends a copy of our invoice, a legend urging the comparison of information
provided in our statement with those from the qualified custodian will be included.
Ongoing Investment Management clients incur transaction charges for some trades executed in their
accounts. Transaction fees are separate from our fees and are disclosed by the firm through which
trades are executed. Charles Schwab & Co., Inc. (“Schwab”) does not charge transaction fees for U.S.
listed equities and exchange traded funds.
Clients may also pay holding charges imposed by the chosen custodian for certain investments,
charges imposed directly by a mutual fund or exchange traded fund, which shall be disclosed in the
fund’s prospectus (e.g., fund management fees, distribution fees, surrender charges, variable annuity
fees, IRA and qualified retirement plan fees, mark-ups and mark-downs, spreads paid to market
ADV Part 2A – Firm Brochure
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Cornerstone Wealth Advisors, Inc.
makers, fees for trades executed away from custodian, wire transfer fees and other fees and taxes on
brokerage accounts and securities transactions). Our firm does not receive a portion of these fees.
Termination & Refunds
We bill our advisory fees quarterly in arrears. Accordingly, we do not collect fees in advance for our
Ongoing Comprehensive Planning, Advice and Wealth Management service or our Retirement
Planning, Advice and Investment Management service that could become unearned. In the event that
you wish to terminate our One-Time Comprehensive Financial Planning and Consulting services, we
will refund the unearned portion of our advisory fee to you. You will need to contact us in writing
and state that you wish to terminate our services. Upon receiving your notice of termination, we will
proceed to bill your account(s) for unpaid advisory services provided to date and to relinquish any
Commissionable Securities Sales
access you may have granted to view or execute transactions in your account(s).
We do not sell securities for a commission. In order to sell securities for a commission, we would
need to have our associated persons registered with a broker-dealer. We have chosen not to do so.
Item 6: Performance-Based Fees & Side-By-Side Management
We do not charge performance fees to our clients.
Item 7: Types of Clients & Account Requirements
Our firm typically serves Individuals, High Net Worth Individuals, Trusts, Estates and/or Charitable
Organizations.
•
Our requirements for Comprehensive Financial Planning, Advice and Investment Management and
Comprehensive Retirement Planning, Advice and Investment Management services are:
•
A minimum fee of $5,000.00 annually ($1,250.00 quarterly) to all clients; this can be assessed
as a flat fee, based on income, or asset-based fee. Additionally, our firm reserves the ability to
charge a lower minimum fee for Clients under the age of 40 at our firm’s discretion.
There is no minimum asset level or account size to establish an advisory relationship
Item 8: Methods of Analysis, Investment Strategies & Risk of Loss
Methods of Analysis:
Our firm uses a strategic asset allocation approach to design, implement, manage and monitor client
portfolios. We utilize analytical factors and historical data such as mean rate of return, standard
deviation, risk-adjusted return, relative performance, consistency of performance, relative price and
valuation levels, relative earnings growth potential and covariance among asset classes to help
understand how an asset has performed and is likely to perform over long periods of time. We believe
this is an appropriate process to develop a long-term investment strategy that employs a core mix of
Investment Strategies:
investment assets to help clients to fund their long-term financial objectives.
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Cornerstone Wealth Advisors, Inc.
We use the following strategies in managing client accounts, provided that such strategies are
appropriate to the needs of the client and consistent with the client's investment objectives, risk
tolerance, and time horizons, among other considerations:
•
•
Core long-term purchases (securities held at least a year);
Strategic short-term purchases (securities sold within a year);
Risk of Loss:
Investing in securities involves risk of loss that clients should be prepared to bear. While the
investment assets you hold may increase in value and your account(s) could enjoy a gain, it is also
possible that their values may decline causing your account(s) to suffer a loss. It is important that
you understand the risks associated with investing in the stock market, are appropriately diversified
Description of Material, Significant or Unusual Risks:
in your investments, and ask us any questions you may have.
We generally maintain small cash balances of 1% or less of your overall portfolio’s value (cash
balances will be higher if you request portfolio withdrawals). We invest cash balances in money
market funds, FDIC-Insured certificates of deposit, high-grade commercial paper and/or government
backed debt instruments. In most cases, at least a portion of your cash balance will be held in a money
market account as a source for any anticipated withdrawals and so that our firm may debit advisory
fees for our services related to our Ongoing Comprehensive Planning, Advice and Wealth
Management service and our Investment Portfolio Management and Ongoing Retirement Planning,
Advice and Investment Management service.
Item 9: Disciplinary Information
There are no legal or disciplinary events that are material to the evaluation of our advisory business
or the integrity of our management.
Item 10: Other Financial Industry Activities & Affiliations
Item 14, Client Referrals & Other Compensation
Our firm has an ownership interest in National Advisors Holdings, Inc. This interest represents less
than one percent (< 1%) of the company’s outstanding shares. For more information about this
relationship please see
.
Our firm is not registered, nor does it have an application pending to register, as a broker-dealer,
registered representative of a broker dealer, futures commission merchant, commodity pool
operator, commodity trading advisor, or an associated person of the foregoing entities.
Item 11: Code of Ethics, Participation or Interest in
Client Transactions & Personal Trading
As a fiduciary, it is our responsibility to provide fair and full disclosure of all material facts and to act
solely in the best interest of each of our clients at all times. Our fiduciary duty is the underlying principle
for our firm’s Code of Ethics, which includes procedures for personal securities transaction and insider
trading. Our firm requires all our advisors to conduct business with the highest level of ethical standards
and to comply with all federal and state securities laws at all times. Upon employment with our firm, and
at least annually thereafter, all advisors of our firm will acknowledge receipt, understanding and
compliance with our firm’s Code of Ethics. Our firm and advisors must conduct business in an honest,
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Cornerstone Wealth Advisors, Inc.
ethical, and fair manner and avoid all circumstances that might negatively affect or appear to affect our
duty of complete loyalty to all clients. This disclosure is provided to give all clients a summary of our
Code of Ethics. If a client or a potential client wishes to review our Code of Ethics in its entirety, we will
promptly provide a copy on request.
Our firm recognizes that the personal investment transactions of our advisors demands the application
of a Code of Ethics with high standards and requires that all such transactions be carried out in a way
that does not endanger the interest of any client. At the same time, our firm also believes that if
investment goals are similar for clients and for our advisors, then it is desirable that our advisors own
the same securities as our clients.
In order to prevent conflicts of interest, our firm has established procedures for transactions effected by
our representatives for their personal accounts. In order to monitor compliance with our personal
trading policy, our firm has pre-clearance requirements and a quarterly securities transaction reporting
system for all of our representatives.
Neither our firm nor a related person recommends, buys or sells for client accounts, securities in which
our firm or a related person has a material financial interest without prior disclosure to the client.
Related persons of our firm may buy or sell securities and other investments also recommended to
clients. In order to minimize this conflict of interest, our related persons will place client interests ahead
of their own interests and adhere to our firm’s Code of Ethics; a copy is available upon request.
Likewise, related persons of our firm buy or sell securities for themselves at or about the same time they
buy or sell the same securities for client accounts. In order to minimize this conflict of interest, our
related persons will place client interests ahead of their own interests and adhere to our firm’s Code of
Ethics; a copy is available upon request. Further, our related persons will refrain from buying or selling
the same securities prior to buying or selling for our clients in the same day. Related persons’ accounts
may be included in a block trade that is executed for all of our Discretionary clients.
Item 12: Brokerage Practices
Our firm does not maintain custody of client assets, although our firm may be deemed to have custody
of client assets if given the authority to withdraw assets from client accounts (see Item 15 Custody,
below). Client assets must be maintained in an account at a “qualified custodian,” generally a broker-
dealer or bank. Our firm recommends that clients use Charles Schwab & Co., Inc. (“Schwab”), a FINRA-
registered broker-dealer, member SIPC, as the qualified custodian. Our firm is independently-owned
and operated, and not affiliated with any qualified custodian, including Schwab. Schwab will hold client
assets in a brokerage account and buy and sell securities as instructed by us, in accordance with your
Investment Policy. While our firm recommends that clients use Schwab as custodian/broker, clients will
decide whether to do so and open an account with Schwab by entering into an account agreement
directly with them. Our firm assists clients in doing so but not open account(s). Even though the account
Custody & Brokerage Costs
is maintained at Schwab, our firm can still use other brokers to execute trades, as described below.
Qualified custodians, such as Schwab, generally do not charge a separate fee for custody services but are
compensated by charging commissions or other fees to clients on trades that are executed or that settle
into clients’ accounts. In some cases, Schwab may charge your account a percentage of its dollar amount
of account assets in lieu of commissions. Schwab’s commission rates and/or asset-based fees applicable
to client accounts were negotiated based on our firm’s commitment to maintain a minimum threshold
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Cornerstone Wealth Advisors, Inc.
of assets statement equity in accounts at Schwab. This commitment benefits clients because the overall
commission rates and/or asset-based fees paid are lower than they would be if our firm had not made
the commitment. In addition to commissions or asset-based fees, Schwab charges a flat dollar amount
as a “prime broker” or “trade away” fee for each trade that our firm has executed by a different broker-
dealer but where the securities bought or the funds from the securities sold are deposited (settled) into
a Schwab account. These fees are in addition to the commissions or other compensation paid to the
executing broker-dealer. Because of this, and to minimize client trading costs, our firm asks Schwab to
Products & Services Available from Schwab
execute most trades for client accounts.
Schwab Advisor Services (formerly Schwab Institutional) is Schwab’s business that serves independent
investment advisory firms like ours. They provide our firm and clients with access to its institutional
brokerage – trading, custody, reporting and related services – many of which are not typically available
to Schwab retail customers. Schwab also makes available various support services. Some of these
services help manage or administer our client accounts; others help us manage and grow our business.
Schwab’s support services are generally available on an unsolicited basis (our firm does not have to
request them) and at no charge, as long as our firm keeps a total of at least $10 million of client assets in
accounts at Schwab. If our firm has less than $10 million in client assets at Schwab, our firm may be
charged quarterly service fees. Here is a more detailed description of Schwab’s support services:
Services that Benefit Clients
Schwab’s institutional brokerage services include access to a broad range of investment products,
execution of securities transactions, and custody of client assets. The investment products available
through Schwab include some to which our firm might not otherwise have access to or that would
require a significantly higher minimum initial investment by our clients. Schwab’s services described in
Services that May Not Directly Benefit Clients
this paragraph generally benefit clients or their account(s).
Schwab also makes available other products and services that benefit our firm but may not directly
benefit clients or their accounts. These assist us in managing and administering our clients’ accounts.
They include investment research, both Schwab’s and that of third parties. This research may be used to
service all or a substantial number of client accounts, including accounts not maintained at Schwab. In
addition to investment research, Schwab also makes available software and other technology that:
•
•
•
•
•
Services that Generally Benefit Only Our Firm
provides access to client account data (duplicate trade confirmations and account statements);
facilitates trade execution and allocate aggregated trade orders for multiple client accounts;
provides pricing and other market data;
facilitates payment of our fees from our clients’ accounts; and
assists with back-office functions, recordkeeping and client reporting.
Schwab also offers other services intended to help manage and further develop our business enterprise.
These services include:
•
•
•
educational conferences and events;
technology, compliance, legal, and business consulting;
publications and conferences on practice management and business succession; and
ADV Part 2A – Firm Brochure
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Cornerstone Wealth Advisors, Inc.
•
access to employee benefits providers, human capital consultants and insurance providers.
Schwab may provide some of these services itself. In other cases, Schwab will arrange for third-party
vendors to provide the services to our firm. Schwab may also discount or waive fees for some of these
services or pay all or a part of a third party’s fees. Schwab may also provide our firm with other benefits,
such as occasional business entertainment for our personnel.
Irrespective of direct or indirect benefits to our client through Schwab, our firm strives to enhance the
client experience, help clients reach their goals and put client interests before that of our firm, its
Our Interest in Schwab’s Services
advisors or other associated persons.
The availability of these services from Schwab benefits us since we do not have to produce or purchase
them. Our firm does not have to pay for these services so long as a total of at least $10 million of client
assets in accounts are kept at Schwab. However, to the extent our firm recommends you use Schwab for
its services, it is because we believe that it is in your best interest to do so based on the quality and pricing
of the execution, benefits of an integrated platform for brokerage and advisory accounts, and other
services provided by Schwab. Our firm does not believe that maintaining at least $10 million in assets at
Aggregation of Purchase or Sale
Schwab in order to avoid paying Schwab quarterly service fees presents a material conflict of interest.
Our firm provides investment management services for various clients. There are occasions on which
portfolio transactions may be executed as part of concurrent authorizations to purchase or sell the same
security for numerous accounts served by our firm, which involve accounts with similar investment
objectives. Although such concurrent authorizations potentially could be either advantageous or
disadvantageous to any one or more particular accounts, they are affected only when our firm believes
that to do so will be in the best interest of the affected accounts. When such concurrent authorizations
occur, the objective is to allocate the executions in a manner which is deemed equitable to the accounts
involved. In any given situation, our firm attempts to allocate trade executions in the most equitable
manner possible, taking into consideration client objectives, current asset allocation and availability of
funds using price averaging, proration and consistently non-arbitrary methods of allocation.
Item 13: Review of Accounts or Financial Plans
We review investment portfolios at least six (6) times in any given twelve (12) month period for our
Comprehensive Financial Planning, Advice and Investment Management and our Comprehensive
Retirement Planning, Advice and Investment Management clients. In so doing, we determine
whether your portfolio is in line with your investment objectives, your investment policy, withdrawal
needs, income tax situation and appropriately positioned based on market conditions. Our Financial
Planners supervise and approve such reviews. These reviews, either written or electronic,
summarize portfolio activity and detail its overall allocation, holdings and performance over multiple
time periods. They also include our proprietary commentary and outlook on the state of the financial
markets and the global economy. Verbal reports are provided when we meet with clients, who also
have access to reporting on their portfolios through our password-protected website.
We may review client portfolios more frequently than described above. Among the factors which
may trigger an additional review are significant or transitional events in a client’s life, major financial
market or economic events or a request by the client.
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Cornerstone Wealth Advisors, Inc.
Our One-Time Comprehensive Financial Planning and Consulting clients do not receive reviews of
their written plans unless they continue their advisory relationship by becoming a client of an
Ongoing service. We do not provide any ongoing services to any one-time Financial Planning Clients.
Item 14: Client Referrals & Other Compensation
Charles Schwab & Co., Inc., and National Advisors Trust Company
We generally utilize discretion, under the terms of each client’s Investment Policy Statement, and most
often work through Charles Schwab & Co. Inc.’s Institutional Division and/or National Advisors Trust
Company, FSB, as custodian of our clients’ assets. This discretionary authority allows us to determine,
without obtaining specific client consent, the securities to be bought or sold, the amount of the securities
to be bought or sold, the broker-dealer to be used, and the commission rates to be paid.
We may recommend that clients establish brokerage accounts with the Schwab Advisor Services
division of Charles Schwab & Co., Inc. (“Schwab”), registered broker-dealers, Members SIPC, to maintain
custody of their assets and to effect trades for their accounts. Cornerstone Wealth Advisors, Inc. is
independently-owned and operated and not affiliated with Schwab. We may also recommend that
clients establish accounts with firms other than Schwab.
Schwab may provide us access to institutional trading and custody services which are typically not
available to Schwab retail investors. These services generally are available at no charge to independent
investment advisors on an unsolicited basis so long as a total of at least $10 million of the advisor’s client
assets are maintained in accounts at Schwab Institutional; neither are they otherwise contingent upon
us committing to Schwab any specific amount of business (assets in custody or trading). Schwab’s
services include brokerage, custody, research and access to mutual funds and other investments that are
otherwise generally available only to institutional investors or require a significantly higher minimum
initial investment. For our client accounts maintained in its custody, Schwab generally does not charge
separately for custody but is compensated by account holders through commissions and transaction-
related or asset-based fees for securities trades that are executed through Schwab or that settle into
Schwab accounts.
Schwab also makes available to us other products and services that benefit us but may not directly
benefit our clients’ accounts. Some of these products and services assist us in managing and
administering client portfolios. These include software and other technology that provide access to
client account data (such as trade confirmations and account statements), facilitates trade execution
(and allocation of aggregated trade orders for multiple client accounts), provide research, pricing
information and other market data, facilitate payment of our advisory fees from our clients’ accounts
and assist with back-office functions, recordkeeping and reporting to clients. Many of these services are
used to serve all or a substantial number of our clients, including accounts not at Schwab Institutional.
From time-to-time we may make an error in submitting a trade order on a client’s behalf. When this
occurs, we may place a correcting trade with the broker-dealer which has custody of the client’s
account. If an investment gain results from the correcting trade, the gain will remain in the client’s
account unless the same error involved other client account(s) that should have received the gain, it
is not permissible for the client to retain the gain, or we confer with the client and the client decides
to forego the gain (e.g., for tax reasons). If the gain does not remain in the client’s account and Schwab
is the custodian, Schwab will donate the amount of any gain $100 and over to charity. If a loss occurs
greater than $100, we will pay for the loss. Schwab will maintain the loss or gain (if such gain is not
retained in the client’s account) if it is less than $100 to minimize and offset its administrative time
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Cornerstone Wealth Advisors, Inc.
and expense. Generally, if related trade errors result in both gains and losses in the client’s account,
they may be netted together.
We participate in Charles Schwab and Co.’s Schwab Institutional (SI) program. While there is no direct
linkage between the investment advice given and participation in the SI program, economic benefits are
received which would not be received if we did not give investment advice to clients. These benefits
include receipt of client confirmations, electronic duplicate statements, access to a trading desk serving
SI participants exclusively, access to block trading which provides the ability to aggregate securities and
then allocate them to client accounts, the ability to deduct investment advisory fees directly from client
accounts, access, for a fee, to electronic communications network for order entry and account
information, receipt of compliance publications, access to mutual funds which generally require
significantly higher minimums or are generally available only to institutional investors and access to
mutual funds which generally carry a front-end sales charge on a no-load basis.
The benefits received through participation in the SI program do not depend on any transaction quantity
directed to Schwab. Product sponsors and vendors will at times offer to pay – in whole or in part – for
associated persons of the firm to attend educational conferences in other cities. We do not accept such
offers.
We maintain a minority ownership interest in a savings and loan holding company, National Advisors
Holdings, Inc. (“NAH”) that has formed a federally chartered trust company, “National Advisors Trust
Company” (“NATC”). NAH and NATC are regulated by the Office of Thrift Supervision. The trust
company intends to provide a low-cost alternative to traditional trust service providers, and we intend
to refer clients to NATC for trust and custodial services.
Referral Fees
We do not pay referral fees (non-commission based) to independent solicitors (non-registered
representatives) for the referral of their clients to our firm in accordance with Rule 206 (4)-3 of the
Investment Advisers Act of 1940.
Item 15: Custody
We do not have custody of client funds or securities. All clients receive at least quarterly account
statements directly from their qualified custodians upon opening an account. If we decide to also
send account statements to clients, such notice and account statements include a legend that
recommends that the client compare the account statements received from the qualified custodian
with those received from our firm. We encourage our clients to raise any questions with us about the
custody, safety or security of their assets.
•
The SEC issued a no-action letter (“Letter”) with respect to the Rule 206(4)-2 (“Custody Rule”) under
the Investment Advisers Act of 1940 (“Advisers Act”). The letter provided guidance on the Custody
Rule as well as clarified that an adviser who has the power to disburse client funds to a third party
under a standing letter of instruction (“SLOA”) is deemed to have custody. As such, our firm has
adopted the following safeguards in conjunction with our custodian, Schwab:
The client provides instruction to the qualified custodian, in writing, that includes the client’s
signature, the third party’s name (e.g., a client’s spouse on a joint bank account), and either
the third party’s address or the third party’s account number at a custodian to which the
transfer is to be directed.
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Cornerstone Wealth Advisors, Inc.
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The client authorizes us, in writing, either on the qualified custodian’s form or separately, to
direct transfers to the third party either on a specified schedule or from time to time.
The client’s qualified custodian performs appropriate verification of the instruction, such as
a signature review or other method to verify the client’s authorization and provides a transfer
of funds notice to the client promptly after each transfer.
The client has the ability to terminate or change the instruction to their qualified custodian.
We have no authority or ability to designate or change the identity of the third party, the
address, or any other information about the third party contained in the client’s instruction.
We maintain records showing that the third party is not a related party or located at the same
address as us.
The client’s qualified custodian sends the client, in writing, an initial notice confirming the
instruction and an annual notice reconfirming the instruction.
Item 16: Investment Discretion
We manage investment portfolios for our Comprehensive Financial Planning, Advice and Investment
Management clients and our Comprehensive Retirement Planning, Advice and Investment
Management clients under the terms of an Investment Policy Statement (IPS) which we design as a
part of these services. The IPS gives us discretion, unless such discretion is expressly withheld, in
whole or in part, as one of its provisions. We do not take or exercise discretion with any other clients.
Item 17: Voting Client Securities
We do not and will not accept the proxy authority to vote client securities. You will receive proxies
or other solicitations directly from your custodian or a transfer agent. In the event that proxies are
sent to us, we will forward them on to you and ask the sending party to mail them directly to you in
the future. You are welcome to contact us to discuss questions you may have about particular proxy
votes or other solicitations.
Item 18: Financial Information
We are not required to provide financial information in this Brochure because we do not require the
prepayment of more than $1,200 in fees and six or more months in advance and because we do not
take custody of client funds or securities. We do not have a financial condition or commitment that
impairs our ability to meet contractual and fiduciary obligations to clients. We have never been the
subject of a bankruptcy proceeding.
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Cornerstone Wealth Advisors, Inc.