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Covington & Associates, Inc.
597 Westfield Ave.
Westfield, NJ 07090
(908) 232-4717
(908) 232-4708 FAX
Firm Brochure
(Part 2A of Form ADV)
This “Brochure” provides information about the qualifications and business practices of Covington
& Associates, Inc. If you have any questions about the contents of this brochure, please contact us
at (908) 232-4717. The information in this brochure has not been approved or verified by the
United States Securities and Exchange Commission (the “SEC”) or by any state securities authority.
Additional information about Covington & Associates, Inc. is also available on the SEC’s website at
www.adviserinfo.sec.gov.
The term “registered investment advisor” signifies the registration of the company with the United
States Securities and Exchange Commission. It does not imply a certain level of skill or training.
March 2025
Item 2: Material Changes
The Material Changes section of this brochure is updated annually and when material changes
occur since the previous version of the brochure. This Brochure contains an updated Regulatory
Assets Under Management as of December 31, 2024.
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Item 3: Table of Contents
Item 2: Material Changes
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Item 4: Advisory Business
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Item 5: Fees and Compensation
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Item 6: Performance-Based Fees
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Item 7: Types of Clients
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Item 8: Methods of Analysis, Investment Strategies, and Risk of Loss
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Item 9: Disciplinary Information
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Item 10: Other Financial Industry Activities and Affiliations
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Item 11: Code of Ethics, Participation or Interest in Client Transactions, and Personal Trading 8
Item 12: Brokerage Practices
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Item 13: Review of Accounts
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Item 14: Client Referrals and Other Compensation
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Item 15: Custody
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Item 16: Investment Discretion
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Item 17: Voting Client Securities
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Item 18: Financial Information
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Item 4: Advisory Business
Successful investment management requires dedication, flexibility, and extensive knowledge in
the selection and weighting of securities within a portfolio for capital appreciation and for income
generation. Based on this philosophy, Covington & Associates, Inc. (hereinafter “Covington”, “we”,
“us”, “our” or the “Firm”) was founded in 1989 to provide personalized investment advisory
services for selected individual, institutional, and corporate clients. Covington is organized as a
New Jersey corporation. All portfolios are managed by a three-member advisory team including the
Firm’s president and owner, Hugh Richard Covington.
Covington currently manages a variety of portfolios with investment objectives ranging the
spectrum from capital preservation with minimum risk to aggressive capital appreciation with
additional risk. The Firm provides individuals, corporations, corporate pension plans, foundations,
and trusts with personalized portfolios based on their specific risk and reward expectations.
Clients have direct access to the Firm’s advisory team who manages the portfolios. The Firm
invests in stocks, bonds, mutual funds, exchange-traded funds, real estate investment trusts and
options in appropriate weightings and combinations. It does not invest in commodity futures or
non-marketable securities. Because Covington recognizes the unique attributes and concerns of
each client, it customizes each client’s portfolio to reflect the client’s investment restrictions.
There are no wrap-fee programs for clients of Covington. There are no commission sales. Clients
are charged a fixed fee for assets under management after services are performed.
As of December 31, 2024, Covington has $279,547,375 of total regulatory assets under
management, $268,608,067 of which is managed on a discretionary basis and $10,939,308
managed on a non-discretionary basis.
Item 5: Fees and Compensation
As a boutique investment advisory firm providing custom-tailored portfolios, Covington does not
act as a broker-dealer. The Firm maintains a fee-based relationship reflecting assets under
management. Covington provides investment advisory services for a fee that ranges from 0.5% to
1% of assets under management, depending on the client’s individual situation and investment
strategy.
Investment advisory fees are charged at the end of each quarter of service (March 31, June 30,
September 30, December 31) by multiplying the client’s ending portfolio balance by the
appropriate percentage (.125% - .25%). No fees are charged in advance. There are no fixed-term
contracts at the Firm. Either party may cancel investment advisory agreements in writing at any
time.
Covington elects not to earn any commission dollars, or relationship dollars, as the Firm does not
wish to have financial interests other than the growth of the clients’ portfolios. The Firm is not an
asset custodian or broker-dealer and does not have financial or soft-dollar relationships with any
custodians or broker-dealers.
Client portfolio assets are held by an external qualified custodian and/or broker-dealer that the
client may help to select. Covington is happy to use the client’s recommended custodian if the Firm
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is satisfied with the custodian’s skill level. To assure investment focus, Covington does not provide
securities warehousing or back-office services. It works with the custodian to secure those services
as needed.
The broker-dealer may earn trading commissions, and there may be fees associated with
maintaining an account at a brokerage firm. Mutual fund companies may also have fees associated
with investing in their funds. These fees and expenses are described in each fund's prospectus. We
do not collect any commissions, and we do not share in any of the account fees.
Item 6: Performance-Based Fees
We do not accept any performance-based compensation for any clients. As a result, we do not
face any conflicts of interest that may arise when an investment adviser accepts performance-based
fees from some clients, but not from other clients.
Item 7: Types of Clients
Covington manages portfolios for individuals, corporations, corporate pension plans,
foundations, and trusts as described in Item 4.
Item 8: Methods of Analysis, Investment Strategies, and Risk of Loss
The descriptions set forth in this Brochure of specific advisory services that we offer to clients,
and investment strategies pursued, and investments made by us on behalf of our clients, should not
be understood to limit in any way our investment activities. We may offer any advisory services,
engage in any investment strategy and make any investment, including any not described in this
Brochure, that we consider appropriate, subject to each client’s investment objectives. The
investment strategies we pursue are subject to certain risks. Investors should be prepared to bear a
substantial loss of capital. There can be no assurance that the investment objectives of any client
will be achieved.
Methods of Analysis and Investment Strategies
Investment strategies (balanced, growth, income, etc.) vary by client and portfolio. Regardless of
the strategy, the Firm’s method of security selection relies on a combination of macroeconomic
vision, fundamental analysis and a focus on traditional value investing. We often utilize proprietary
systems and techniques to build diversified portfolios from those securities that meet our selection
criteria. As part of this effort, we perform original research and keep abreast of industry trends
through technical publications and conferences.
Material risks are involved in securities investing. Covington provides its best effort, relying on
standard industry-wide metrics on risks and returns, to select securities that meet our client’s
investment objectives. However, a change in a security’s value is subject to market forces, which
are beyond the Firm’s control. Stock prices can be volatile, and there is no guarantee that the
eventual outcome will be one of asset appreciation. Bond prices also move up and down, and there
is no guarantee of a return of investment principal or payment of interest.
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Taxes may be due after a security transaction and timely payment of those taxes is the client’s
sole responsibility.
Risk of Loss
Investment Risks and Concentration
. An investment involves risk, including the risk that the
entire amount invested may be lost. No guarantee or representation is made that the investment
program will be successful. The Firm will be investing substantially all of the client account’s assets
in a limited number of securities. Therefore, the client accounts will be much more susceptible to
fluctuations in value resulting from adverse economic conditions affecting the performance of the
securities than a less concentrated portfolio would be. As a result, the client account’s aggregate
return may be volatile. All securities and related investments create the risk of the loss of capital.
Equity Securities Generally
. The Firm intends to invest in equity securities and equity-related
securities of public companies in the U.S. The value of these financial instruments generally will
vary with the performance of the issuer and movements in the equity markets. As a result, the
client accounts may suffer losses if they invest in equity instruments of issuers whose performance
diverges from the Firm’s expectations or if equity markets generally move in a single direction. The
client accounts also may be exposed to risks that issuers will not fulfill contractual obligations such
as, in the case of convertible securities, delivering marketable common stock upon conversions of
convertible securities.
Equity Price Risk
. The investment portfolio may include long positions in equity securities. Equity
securities fluctuate in value in response to many factors, including, among others, the activities and
financial condition of individual companies, geographic markets, industry market conditions,
interest rates and general economic environments. In addition, events such as the domestic and
international political environments, terrorism and natural disasters, may be unforeseeable and
contribute to market volatility in ways that may adversely affect investments made in the client
account.
Undervalued Equity Securities
. The Firm’s investment strategy focuses on investing in companies
that the Firm believes are undervalued, particularly from a longer-term perspective. Opportunities
in undervalued equity securities arise from market inefficiencies or due to a lack of wide
recognition of the potential impact (positive or negative) that specific events or trends may have on
the value of a security. The identification of investment opportunities in undervalued securities is a
difficult task, and there is no assurance that such opportunities will be successfully recognized or
acquired, particularly given the Firm’s desire to identify securities that are undervalued based on
longer-term projections. While investments in undervalued securities offer the opportunities for
above-average capital appreciation, these investments involve a high degree of financial risk and
can result in substantial losses.
Convertible Securities and Investments in Equity-Related Convertible Securities
. The Firm may
invest a portion of its client’s capital in convertible securities and equity-related convertible
securities. Convertible securities are equities, bonds, debentures, preferred stocks or other
securities that may be converted into or exchanged for a specified fixed or variable amount of
common stock of the same or different issuer within a particular period of time at a specified price
or formula. A convertible security entitles the holder to receive interest that is generally paid or
accrued on debt or a dividend that is paid or accrued on preferred stock until the convertible
security matures or is redeemed, converted or exchanged. Convertible securities have unique
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investment characteristics in that they generally (i) have higher yields than common stocks, but
lower yields than comparable non-convertible securities, (ii) are less subject to fluctuation in value
than the underlying common stock due to their fixed-income characteristics and (iii) provide the
potential for capital appreciation if the market price of the underlying common stock increases.
The value of a convertible security is a function of its “investment value” (determined by its yield in
comparison with the yields of other securities of comparable maturity and quality that do not have
a conversion privilege) and its “conversion value” (the security’s worth, at market value, if
converted into the underlying common stock). The investment value of a convertible security is
influenced by changes in interest rates, with investment value declining as interest rates increase
and increasing as interest rates decline. The credit standing of the issuer and other factors may also
have an effect on the convertible security’s investment value. The conversion value of a convertible
security is determined by the market price of the underlying common stock. If the conversion value
is low relative to the investment value, the price of the convertible security is influenced principally
by its investment value. To the extent the market price of the underlying common stock
approaches or exceeds the conversion price, the price of the convertible security will be
increasingly influenced by its conversion value. A convertible security generally will sell at a
premium over its conversion value by the extent to which investors place value on the right to
acquire the underlying common stock while holding a fixed-income security. Generally, the amount
of the premium decreases as the convertible security approaches maturity. A convertible security
may be subject to redemption at the option of the issuer at a price established in the convertible
security’s governing instrument.
Investments in Preferred Stock
. The Firm may invest in the preferred shares of certain companies.
Preferred shares may pay dividends at a specific rate and generally have preference over common
stock in the payment of dividends in a liquidation of assets but rank after debt securities. Unlike
interest payments on debt securities, dividends on preferred shares are generally payable at the
discretion of the board of directors and advisory board of the issuer. The market prices of
preferred shares are subject to changes in interest rates and are more sensitive to changes in the
issuer’s creditworthiness than are the prices of debt securities.
High-Yield
. Bonds or other fixed-income securities that are “higher yielding” (including non-
investment grade) debt securities are generally not exchange-traded and, as a result, these
securities trade in the OTC marketplace, which is less transparent and has wider bid/ask spreads
than the exchange-traded marketplace. High-yield securities face ongoing uncertainties and
exposure to adverse business, financial or economic conditions, which could lead to the issuer’s
inability to meet timely interest and principal payments. High-yield securities are generally more
volatile and may or may not be subordinated to certain other outstanding securities and obligations
of the issuer, which may be secured by substantially all of the issuer’s assets. High-yield securities
may also not be protected by financial covenants or limitations on additional indebtedness. The
market values of certain of these lower-rated and unrated debt securities tend to reflect individual
corporate developments to a greater extent than do higher-rated securities, which react primarily
to fluctuations in the general level of interest rates, and tend to be more sensitive to economic
conditions than are higher-rated securities. Companies that issue such securities may be highly
leveraged and may not have available to them more traditional methods of financing.
Exchange-Traded Funds
. The Firm may buy shares of exchange-traded funds (“ETFs”) and other
similar instruments. ETFs and other similar instruments involve risks generally associated with
investments in a broadly based portfolio of common stocks, including the risk that the general level
of stock prices, or that the prices of stocks within a particular sector, may increase or decrease,
thereby affecting the value of the shares of the ETF or other instruments. As investors in ETFs, the
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clients will bear their ratable share of various fees, allocations and expenses of the ETF, all of which
are embedded in the net asset value of the ETF. ETFs may not be able to exactly replicate the
performance of the indices because of their expenses and other factors.
Small-Cap and Mid-Cap Risks
. The Firm may trade equities of small-capitalization (“small-cap”)
and mid-capitalization (“mid-cap”) companies. While, in the Firm’s opinion, the securities of small-
cap and mid-cap issuers may offer the potential for greater capital appreciation than investment in
securities of larger-cap issuers, securities of small-cap and mid-cap issuers may also present
greater risks. For example, some small-cap and mid-cap issuers have limited product lines,
markets, or financial resources and may be dependent for management on one or a few key
persons. In addition, such issuers may be subject to high volatility in revenues, expenses and
earnings. Their securities may be thinly traded, may be followed by fewer investment analysts and
may be subject to wider price swings and thus may create a greater chance of loss than when
investing in securities of larger-cap issuers. In addition, due to thin trading in many smaller
capitalization stocks, an investment in such stocks may be characterized by reduced liquidity.
Further, the risk of bankruptcy or insolvency of many smaller companies (with the attendant losses
to investors) is potentially higher than for larger, “blue-chip” companies. The market prices of
securities of small-cap and mid-cap issuers generally are more sensitive to changes in earnings
expectations, corporate developments, and market rumors than are the market prices of larger-cap
issuers. Transaction costs in securities of small-cap and mid-cap issuers may be higher than in
those of large-cap issuers. There may be less information about small and mid-cap companies than
larger cap companies.
General Economic and Market Conditions
. The success of the Firm’s activities will be affected by
general economic and market conditions, such as interest rates, availability of credit, credit
defaults, inflation rates, economic uncertainty, changes in laws (including laws relating to taxation
of the client account’s investments), trade barriers, currency exchange controls, and national and
international political circumstances (including wars, terrorist acts or security operations). These
factors may affect, among other things, the level and volatility of securities’ prices, the liquidity of
the investments and the availability of certain securities and investments.
Client accounts may incur major losses in the event of disrupted markets and other extraordinary
events in which historical pricing relationships become materially distorted. The risk of loss from
pricing distortions is compounded by the fact that in disrupted markets many positions become
illiquid, making it difficult or impossible to close out positions against which the markets are
moving. Market disruptions may from time-to-time cause losses for the client accounts, and such
events can result in otherwise historically low-risk strategies performing with unprecedented
volatility and risk.
Item 9: Disciplinary Information
There are no current or past legal or disciplinary events pertaining to Covington or any of its
current employees. No violations, suspensions, legal actions, or regulatory issues have been raised
since the Firm was founded in 1989.
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Item 10: Other Financial Industry Activities and Affiliations
None of the employees of Covington has any other financial services industry affiliations or
activities. Because its employees are not financial planners, lawyers, or accountants, the Firm does
not provide the services associated with these professions.
No employee of the Firm is registered as a broker-dealer, and none have any application pending
to register with the SEC as a broker-dealer or registered representative of a broker-dealer,
respectively. No employee of the Firm is registered as, and does not have any application to register
as, futures commission merchants, commodity pool operators, commodity trading advisors or
associated persons of the foregoing entities.
We do not recommend or select other investment advisers for our clients.
Item 11: Code of Ethics, Participation or Interest in Client Transactions and Personal
Trading
The employees of Covington are committed to the fiduciary responsibilities of an investment
advisor whereby all business must be conducted with the clients’ interests first. Covington has
adopted a “Code of Ethics” that establishes the high standard of conduct that we expect of our
employees and procedures regarding our employees’ personal trading of securities. Our employees
are required to certify their adherence to the terms set forth in the Code of Ethics upon
commencement of employment and annually thereafter.
The foundation of our Code of Ethics is based upon the following underlying fiduciary principles:
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•
•
Employees must at all times place the interests of its clients first;
Employees must ensure that all personal securities transactions are conducted consistent
with the Code of Ethics’ Employee Personal Investment Policy (described below); and
Employees should not take inappropriate advantage of their position at the Firm.
Covington does not recommend, buy, or sell for clients any securities in which an employee has a
material financial interest. During the normal course of business, Covington may buy or sell
securities for its clients that the Firm’s principals may also buy/sell for themselves. The Firm
always places client orders prior to their own personal orders to avoid any conflict of interest when
buying or selling a common security. The Firm’s only interest is the client’s interest.
A copy of the Code of Ethics is available upon request. Investors may make such a request by
contacting us at the telephone number listed on the first page of this document.
Item 12: Brokerage Practices
Covington does not have any affiliation with brokerage firms or other product sales firms. The
selection of a broker-dealer is made together with the client. The Firm is happy to use the client’s
recommended broker-dealer if it is satisfied with the broker’s skill level and the quality of the
parent firm as a custodian. The criteria that Covington uses to examine a broker for a client include
transaction costs, quality of execution, the types of securities being managed, the frequency and
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size of trades, the need for cash or asset transfers, custody costs, online access, the need for
checking or credit card services, and other client-specific issues. Although the selection made in
concert with the Firm’s clients may not always be the least expensive, the Firm does its best to
obtain the lowest fees possible for quality service.
Covington receives no research or other benefits that are not available for free to other retail
clients of the brokerage firm promulgating the information. Covington has no incentives to use a
particular brokerage firm.
Since 1989, Covington has never received a referral of a client from a brokerage firm and there
are no such programs in place or anticipated.
Covington does not require clients to direct the Firm to execute a transaction through a specific
broker-dealer. When a client requests the execution of a transaction through a specific broker-
dealer, the client understands that Covington may not be able to achieve the most favorable
execution and that the client’s decision could cost more money than the alternatives.
The aggregation of client securities for purchase or sale is only allowed in certain brokerage
accounts. When available, Covington uses this feature to expedite client transactions.
Item 13: Review of Accounts
All client accounts are reviewed internally by Covington at least quarterly. Covington
continuously reviews the newswires for information about the securities held in the client
portfolios, as well as companies and investments of interest to the Firm. Relevant new information
may prompt unscheduled discussions about specific securities or specific portfolios. More frequent
reviews may also be triggered by material economic, political or market events, new purchase or
sale decision, changes in the client’s financial situation, deposit or withdrawal, as well as at the
request of a client. These reviews may include topics such as asset allocation, cash balance, security
selection, transactions, target prices, changes in expectations, taxes, correlations, or other statistical
analysis.
Clients receive reports on all transactions directly from their brokerage firm after the execution
of each transaction. The brokerage firm provides a client’s account holdings and a summary of the
account’s transactions at least quarterly. Many brokerage firms also allow clients to check their
account’s status at any time on the Internet. Covington personally meets with clients, as often as
they require, to review their goals, the Firm’s current investment strategy, recent portfolio
performance, and plans for the upcoming year.
Item 14: Client Referrals and Other Compensation
Covington does not accept payment or make payment for client referrals.
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Item 15: Custody
Since Covington can direct third party transfers of client funds, given prior written and signed
authorization by the client and subject to certain broker requirements, the Firm is deemed to have
custody of client funds. Clients receive statements at least quarterly directly from their brokerage
firm and/or qualified custodian. Covington does not provide other account statements. Account
statements and confirmations should be carefully reviewed by clients.
Item 16: Investment Discretion
Covington manages client portfolios on a discretionary basis. Clients are free to set limitations
on security selection based on their particular situations (e.g., exclude specific industries or
companies). Before assuming trading authority, Covington requires its clients to provide limited
power of attorney over the specific accounts being managed.
Item 17: Voting Client Securities
Covington does not have, nor does it accept, authority to vote client securities. Clients will
receive proxies and solicitations directly from the account custodian.
Item 18: Financial Information
Covington does not require prepayment for any services. There are no financial conditions that
could impair its ability to provide client services.
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