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Item 1 – Cover Page
Form ADV Part 2A Brochure
September 8, 2025
This Brochure provides information about the qualifications and business practices of Endeavor
Private Wealth, Inc. You should review this brochure to understand your relationship with our
firm and help you determine to hire or retain us as your investment adviser. If you have any
questions about the contents of this brochure, please contact us at 785-329-2510. The information
in this Brochure has not been approved or verified by the United States of America Securities and
Exchange Commission (“SEC”) or by any state securities authority.
Additional information about Endeavor Private Wealth also is available on the SEC’s website at
www.adviserinfo.sec.gov. You can search this site by our firm name or by using a unique
identifying number, known as a CRD number. The CRD number for Endeavor Private Wealth is
313053.
Endeavor Private Wealth is a registered investment adviser. Registration of an investment
adviser does not imply any level of skill or training.
Townsite Plaza 3 120 SE 6th Ave., Suite 110, Topeka, KS 66603
785-329-2510
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Item 2 – Material Changes
This section of the brochure discusses specific material changes that have been made to the brochure
since the firm’s last annual update. This is an other than annual updating amendment filing and
contains the following changes:
❖ Disclosure has been added pertaining to the management and billing of held-away assets.
We will provide you with a Summary of Material Changes made to this brochure annually at no
cost. You may receive an updated copy of this brochure at any time by contacting us at 785-329-
2510.
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Item 3 -Table of Contents
Item 1 – Cover Page ............................................................................................................................... 1
Item 2 – Material Changes..................................................................................................................... 2
Item 3 -Table of Contents ...................................................................................................................... 3
Item 4 – Advisory Business.................................................................................................................... 4
Item 5 – Fees and Compensation .......................................................................................................... 8
Item 6 – Performance-Based Fees and Side-By-Side Management .................................................... 13
Item 7 – Types of Clients ..................................................................................................................... 13
Item 8 – Methods of Analysis, Investment Strategies ......................................................................... 14
Item 9 – Disciplinary Information ....................................................................................................... 17
Item 10 – Other Financial Industry Activities and Affiliations ........................................................... 17
Item 11 – Code of Ethics, Participation in Client Transactions and Personal Trading ...................... 17
Item 12 – Brokerage Practices ............................................................................................................. 19
Item 13 – Review of Accounts ............................................................................................................. 21
Item 14 – Client Referrals and Other Compensation .......................................................................... 21
Item 15 – Custody ................................................................................................................................ 22
Item 16 – Investment Discretion ......................................................................................................... 22
Item 17 – Voting Client Securities ....................................................................................................... 23
Item 18 – Financial Information.......................................................................................................... 23
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Item 4 – Advisory Business
About Our Firm
Endeavor Private Wealth, Inc. (“Endeavor Private Wealth”) is a registered investment adviser that
provides investment management and financial advisory services to individual and institutional
investors to help them achieve their financial needs and goals. Endeavor Private Wealth is solely
owned by Chris McGee and has been a registered investment adviser since 2021.
Our firm takes pride in providing personalized service to our clients and acknowledges that it is held
to a fiduciary standard of care.
Types of Advisory Services We Offer
Endeavor Private Wealth offers a variety of advisory services to individuals, high net worth
individuals, trusts, businesses, and corporations. These services include:
Investment and wealth management
•
• Selection of Independent Managers
• Financial planning and consulting
• Fiduciary and non-fiduciary services for plan sponsors
We work with our clients to determine their investment objectives and risk profile and develop a
customized investment plan based on their individual needs and goals. Endeavor Private Wealth
will utilize the financial information provided by the client to analyze and develop strategies and
solutions to assist the client in meeting their financial goals.
Prior to Endeavor Private Wealth rendering any of the foregoing services, clients are required to
enter into one or more written investment management agreements with Endeavor Private Wealth
setting forth the relevant terms and conditions of the advisory relationship.
Investment and Wealth Management Services
Endeavor Private Wealth manages our clients’ portfolios on a discretionary and non-discretionary
basis. Our investment and wealth management services are tailored to the needs of our clients and
are based on a comprehensive understanding of each client’s current situation, past experiences, and
future goals. With this acquired knowledge we create, analyze, strategize, and implement goal-
oriented investment solutions. These solutions become our clients’ investment policy. This policy
and our matched strategies are designed to be risk appropriate, cost effective and tax efficient.
Our wealth management services generally include a broad range of comprehensive financial
planning and/or consulting services, as well as discretionary and non-discretionary management of
investment portfolios.
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Client assets are primarily allocated among individual equity and debt securities, exchange-traded
funds ("ETFs") and mutual funds in accordance with the client's stated investment objective and
risk/volatility parameters. We may also recommend clients allocate a certain portion of their assets
to independent investment managers ("Independent Managers"). Where appropriate, Endeavor
Private Wealth may also provide advice about many types of legacy positions or other investments
held in client portfolios. Clients may also engage Endeavor Private Wealth to manage and/or
advise on certain investment products that are not maintained at their primary custodian, such as
variable life insurance and annuity contracts and assets held in employer sponsored retirement plans
and qualified tuition plans (i.e., 529 plans). In these situations, Endeavor Private Wealth will direct
or make recommendations on a non-discretionary basis for the allocation of client assets among the
various investment options available with the product. These assets are generally maintained at the
underwriting insurance company or custodian for the plan trustee or administrator and clients retain
responsibility for effecting trades in these accounts.
Endeavor Private Wealth consults with clients on an initial and ongoing basis to assess their specific
risk tolerance, time horizon, liquidity constraints and other related factors relevant to the
management of their portfolios. You should promptly notify us if there are changes in your financial
situation or if you wish to place any limitations on the management of your account. You may
impose reasonable restrictions or mandates on the management of your account if Endeavor Private
Wealth determines, in our sole discretion, the conditions would not materially impact the
performance of a management strategy or prove overly burdensome to the firm's management
efforts.
We utilize a third-party platform to facilitate the management of held-away assets in which we will
have discretionary authority to implement tax-efficient asset allocation and opportunistic
rebalancing strategies on behalf of clients. These are primarily 401(k) accounts, 529 Plans and other
assets which are held at third-party custodians. We regularly review the available investment
options in these accounts, monitor, rebalance and implement our strategies in the same way we do
other accounts, though using different tools as necessary. We are not affiliated with the platform
and receive no compensation from them for using the platform. A link will be provided to the Client
allowing them to connect a held-away account(s) to the platform. Once Client account(s) are
connected to the platform, Endeavor Private Wealth will review the current account allocations.
When deemed necessary, we will rebalance the account considering client investment goals and risk
tolerance.
To the extent a client’s assets are managed by an Independent Manager or are invested in a
particular fund, those managers and funds will have their own investment practices. Those
investment practices are described in each manager’s Form ADV or fund’s prospectus, or in its
offering or other disclosure documents. In addition, selected money managers or funds typically
have discretion to determine the type, and amount, of securities to be purchased or sold for the
portion of the assets managed by the money manager or fund.
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Selection of Independent Managers
Endeavor Private Wealth may select certain Independent Managers to actively manage all or a
portion of its clients' assets. Pursuant to the terms of the investment management agreement,
Endeavor Private Wealth shall have the discretion to appoint and terminate these third-party
advisers. The specific terms and conditions under which a client engages an Independent Manager
can also be set forth in a separate written agreement with the designated Independent Manager. In
addition to this brochure, clients will also receive the written disclosure documents of the respective
Independent Managers engaged to manage their assets.
Endeavor Private Wealth evaluates a variety of information about Independent Managers, which
can include the Independent Managers' public disclosure documents, materials supplied by the
Independent Managers themselves and other third-party analyses it believes are reputable. To the
extent possible, Endeavor Private Wealth seeks to assess the Independent Managers' investment
strategies, past performance, and risk results in relation to its clients' individual portfolio allocations
and risk exposure. Endeavor Private Wealth also takes into consideration each Independent
Manager's management style, returns, reputation, financial strength, reporting, pricing, and research
capabilities, among other factors. When utilizing Wells Fargo & Company as the Independent
Managers, portfolio services can be provided via a Customized Portfolio Program (separately
managed account), personalized Unified Managed Account Program or FundSource.
Independent Managers utilized by Endeavor Private Wealth include:
• Unified managed account managers and a mutual fund advisory program available through
Wells Fargo & Company (“Wells Fargo”).
• Unified managed account program and separately managed account program available
through Adhesion Wealth Advisor Solutions (“Adhesion”).
• Sub-advisory relationship with Waterfront Wealth, Inc. (“Waterfront”).
In addition to the Independent Managers noted above, Endeavor Private Wealth also utilizes the
services of iCapital Marketplace, a platform that provides research and investment opportunities to
accredited investors and qualified clients. iCapital Marketplace focuses on alternative investments in
private investment vehicles, such as private equity, hedge funds and structured vehicles.
Endeavor Private Wealth continues to provide services relative to the discretionary or non-
discretionary selection of the Independent Managers. On an ongoing basis, Endeavor Private
Wealth monitors the performance of those accounts being managed by Independent Managers.
Endeavor Private Wealth seeks to ensure the Independent Managers' strategies and target
allocations remain aligned with clients' investment objectives and overall best interests.
Programs Offered Through Wells Fargo
When utilizing Wells Fargo as the Independent Manager, or managers available through a program
offered by Wells Fargo, investment management services are provided through the Personalized
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Unified Managed Account Program or FundSource® Program (a mutual fund advisory program).
The Wells Fargo programs require clients to sign an investment management agreement for access
to their programs in addition to our investment management agreement.
Programs Offered Through Adhesion
When utilizing third-party investment strategists available through Adhesion, Endeavor Private
Wealth may utilize separately managed account managers, model providers, mutual funds/ETF
strategies and/or individual equity and fixed income securities to construct a portfolio tailored to
your needs. Through the Adhesion program, Adhesion acts as a sub-adviser to our firm and clients
sign a separate Account Manager Agreement for access to their program.
Sub-advisory Services
For certain clients, Endeavor Private Wealth utilizes Waterfront as sub-adviser to manage all or a
portion of the client’s account. Waterfront does not require clients to sign a separate investment
management agreement for management services.
Financial Planning and Consulting Services
Endeavor Private Wealth offers different levels of financial planning and consulting services to help
our clients identify, prioritize and work towards their goals and objectives. Our consulting services
give our clients the ability to receive a broad range of financial advice and services, including
specific security recommendations, for the duration of the investment management agreement.
Our process starts with an extensive review of a client's family situation, which includes assets and
liabilities as well as estate, tax, and insurance needs. We then employ a risk tolerance and risk
capacity-focused simulation to get a detailed cash flow analysis and proposed asset allocation.
Together, this information is analyzed to develop a proposed financial plan, which is designed to be
dynamic in nature, ever-evolving due to life changes, along with changes in cash flow needs, risk
tolerance, time horizon, or investment objectives.
Endeavor Private Wealth’s financial planning and consulting services may include any of the
following topics:
• Cash Flow Analysis
• Death & Disability
• Financial Record Organizing
• Divorce Planning
• Estate Planning
• Liability Management
Investment Consulting
• Charitable Giving
•
• Education Planning
• Tax Planning
Insurance Review
• Business Planning
•
• Concentrated Stock
• Family Governance
• Federal Benefits & Health Care
• Retirement Plan Consulting and
Employee Benefits Analysis
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While each of these services is available on a stand-alone basis, certain services may also be
rendered in conjunction with investment portfolio management services as part of a comprehensive
wealth management engagement. In performing these services, Endeavor Private Wealth is not
required to verify any information received from the client or from the client's other professionals
(e.g., attorneys, accountants, etc.), and is expressly authorized to rely on such information.
Endeavor Private Wealth may recommend clients engage the firm for additional related services, or
we may recommend other professionals to implement our recommendations. These additional
services by Endeavor Private Wealth or another professional are provided at an additional cost to
you, which is based on the nature, extent, complexity, and other characteristics of the services. This
creates a conflict of interest because we will have an incentive to recommend additional services
based on the compensation to be received, rather than solely based on your needs, and in some
cases, based on the prospect of cross-referrals of advisory clients from the other professional or his
or her firm. Implementation of financial planning recommendations is entirely at your discretion.
You have complete freedom in selecting a financial adviser to assist you with implementing the
recommendations made in your financial plan and are under no obligation to act on the advice of
Endeavor Private Wealth. Financial planning recommendations are of a generic nature and are not
limited to any specific product or service offered by a broker dealer or insurance company. Should
you choose to implement the recommendations contained in the plan, Endeavor Private Wealth
suggests you work closely with your attorney, accountant and/or insurance agent.
Endeavor Private Wealth will act solely in our capacity as a registered investment adviser and does
not provide any legal, accounting or tax advice. You should seek the counsel of a qualified
accountant and/or attorney when necessary. As part of our advisory services, we may assist clients
with tax loss harvesting and will work with the client’s tax specialist to answer any questions related
to the client’s portfolio.
Fiduciary and Non-Fiduciary Services for Plan Sponsors
Retirement plan sponsors may retain our firm to provide advisory and consulting services for plan
assets. Fiduciary services available to plan sponsors include:
• Reviewing and assisting in the establishment of investment policies and objectives on behalf
of the plan
• Assistance with development of an Investment Policy Statement
• Recommending core investments to be offered to plan participants for selection by the plan
sponsor
• Recommending investment managers, within the meaning of ERISA Section 3(38), on
behalf of the plan, to be offered as investment options for plan participants
• Monitoring of the plan’s investments or investment managers in accordance with the plan’s
Investment Policy Statement or other relevant guidelines
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Non-fiduciary consulting services available to plan sponsors include:
• Educating plan participants on investment options available within the plan
• Preparation of periodic performance reports for the plan’s investments
• Assistance with monitoring the reasonableness of the fees and expenses of the plan’s
investments or investment managers in accordance with the plan’s Investment Policy
Statement or other relevant guidelines
• Benchmarking existing plan service providers to industry peers, and where appropriate,
conducting a search for new providers for the plan sponsor’s consideration and providing our
recommendation.
Portfolio Management Services for Wrap Fee Program
Endeavor Private Wealth offers portfolio management services through a wrap fee program. A
bundled or “wrap fee” program is an advisory fee program under which you pay one bundled fee to
compensate Endeavor Private Wealth for portfolio management and trade execution. A wrap fee
program may not be the lowest cost option if you would like to restrict your investments to open-end
mutual funds or other long-term investment products.
Amount of Assets We Manage
As of December 2024, Endeavor Private Wealth managed approximately $266,418,588 on a
discretionary basis and $86,398,644 on a non-discretionary basis for a total of $ $352,817,232 in
regulatory assets under management. Discretionary assets under management are those for which
we have an ongoing responsibility to select and make securities recommendations that are in line
with your financial needs and objectives and then effect those securities transactions without first
consulting you. Non-discretionary assets under management are those for which we have an
ongoing responsibility to select and make securities recommendations that are in line with your
financial needs and objectives and then effect those securities transactions only after consulting with
you to inform you of the transaction(s) and obtaining your approval to move forward.
Item 5 – Fees and Compensation
How We Are Compensated for Our Advisory Services
Our fees vary among the different types of advisory services we offer and can be negotiated at our
sole discretion. The specific fees and manner in which fees are charged and calculated are described
in your investment management agreement. You should carefully review the investment
management agreement prior to signing it.
Fees for our advisory services can be higher than fees charged by other advisers who offer similar
services. You may be charged different fees than similarly situated clients for the same services. You
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should carefully review this brochure to understand the fees and other sources of compensation that
exist among our services prior to entering into an investment advisory contract with our firm.
Investment and Wealth Management Services
Endeavor Private Wealth offers investment and wealth management services for an annual fee based
on the amount of assets under the firm’s management. Fees are generally billed in advance each
calendar quarter based on the market value of the assets under management/advisement on the last
day of the previous calendar quarter, with the exception of fee-based annuities, which are generally
billed in arrears based on the average daily balance of the account. Endeavor Private Wealth, in our
sole discretion, may waive the annual fee based upon certain criteria, including, but not limited to,
anticipated future earning capacity and/or additional assets, dollar amount of assets to be managed,
related accounts, account composition, pre-existing client relationships, account retention, and pro
bono activities. For investment and wealth management services Endeavor Private Wealth provides
to certain clients or for specific client holdings (e.g., held-away assets, 529 plans, etc.), we may
negotiate a fee rate that differs from our standard fee schedule.
Fees for advisory services are charged either according to our graduated fee schedule or a flat rate fee
and range up to 1.25% annually. The maximum graduated fee schedule applied to accounts is as
follows:
Assets Under Management Maximum Annual
$0 - $500,000
$500,000.01 - $1,000,000
$1,000,000.01 - $5,000,000
$5,000,000.01 - $10,000,000
Above $10,000,000
Advisory Fee
1.25%
1.15%
1.05%
0.95%
Negotiable
This fee schedule may be based on cumulative billable household assets under management.
However, certain ERISA rules prevent householding corporate plans with personal assets for fee
reductions. Existing clients will be grandfathered and charged according to their existing fee rate.
You should refer to your investment management agreement with Endeavor Private Wealth for your
specific fee rate(s).
For client accounts held at a custodian that is not directly accessible by Endeavor Private Wealth,
such as held-away assets, we can manage those assets via third-party platform which allows us to
view and manage these assets in a discretionary manner. Held-away assets will be included in the
client’s total assets subject to the fee schedule above. However, as it might not be possible to directly
debit fees from these accounts, those fees can be assigned to the client’s taxable accounts, or the
client may be billed directly.
Endeavor Private Wealth’s fees are exclusive of any Independent Managers that can be used by the
Firm to manage all or a portion of an account.
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Selection of Independent Managers
Fees for Independent Managers are set forth by the Independent Manager and are in addition to
Endeavor Private Wealth’s fees. You should refer to the Independent Manager’s investment
management agreement and Form ADV Part 2A Brochure for information on their fees and
compensation.
Programs Offered Through Wells Fargo
Fees for advisory programs offered through Wells Fargo are inclusive of Endeavor Private Wealth’s
and Wells Fargo’s advisory fees and are as follows:
Maximum Annual Advisory Fee
1.25%
Program
Personalized Unified
Managed Account
FundSource®
1.25%
Program Type
Unified Managed
Account
Mutual Fund Advisory
Program
Wells Fargo will calculate and directly debit advisory fees from the clients’ accounts for assets within
their programs.
Programs Offered Through Adhesion
Fees for the programs available through Adhesion are inclusive of Endeavor Private Wealth’s
advisory fees, the third-party asset manager’s advisory fees and Adhesion’s overlay/platform fee.
You should refer to your investment management agreement for your specific fee rate(s).
Sub-advisory Relationships
Fees for the sub-advisory services provided by Waterfront are included in Endeavor Private Wealth’s
advisory fees. Please refer to Waterfront’s Form ADV Part 2A Brochure for information on their
sub-advisory fees.
Alternative Investments Through iCapital Marketplace
Investments in alternative investment vehicles are separate and distinct from Endeavor Private
Wealth’s advisory fee. Endeavor Private Wealth will perform research and due diligence on these
alternative investment vehicles, and as such can charge clients an advisory fee on these assets.
Financial Planning and Consulting Services
Fees for financial planning and/or consulting services are billed on an hourly or fixed rate in
advance. Hourly fees generally range up to $1,000 per hour. There is no minimum fee required for
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financial planning or consulting services; however financial planning and consulting fees shall
generally not exceed $20,000 annually. Fees are due and payable as incurred.
Factors we consider when determining our financial planning and consulting fees include, but are
not limited to:
• The amount of time we expect to spend completing the financial planning or consulting
services and providing related advice;
• The complexity of your goals, issues and/or needs;
• The extensiveness and complexity of the data needed regarding your personal financial
information;
• Your net worth or the value of your investment accounts and/or other assets that are the
subject of the financial planning or consulting services; and/or
• Special circumstances related to life changes, marital status, health or special income needs,
or growth or decline of a personal business.
Endeavor Private Wealth may request a retainer to initiate financial planning and consulting
services; however, we will not request the prepayment of fees more than $1,200 in advisory fees
more than six months in advance.
You may engage Endeavor Private Wealth for additional investment management services to assist
with implementing one or more financial planning recommendations. You will incur additional fees
if you retain our firm for such services. You have complete freedom in selecting an investment
adviser to assist you in implementing any recommendations by Endeavor Private Wealth and are
under no obligation to act upon the advice we provide.
For consulting services, the investment management agreement between Endeavor Private Wealth
and the client will continue in effect until terminated by either party. For stand-alone financial
planning services, the agreement between Endeavor Private Wealth and the client will terminate
upon delivery of the plan or completion of the service.
Fiduciary and Non-Fiduciary Services for Plan Sponsors
Fees for retirement plan sponsors are either set at a flat rate, hourly rate or based upon the value of
the plan assets that are the subject of the consulting services and are generally payable in arrears on a
quarterly basis. Fees for one-time projects are payable either upon completion of the project or half
paid upon execution of the agreement with the balance due upon completion of the project. A
graduated fee schedule may be set by the firm for fees based on the value of plan assets, which will
be described in your services agreement.
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Payment of Fees
Clients authorize Endeavor Private Wealth to instruct the account custodian to directly debit fees
from the client’s account. Accounts initiated or terminated during a calendar quarter will be charged
a prorated fee.
Fees for our advisory services generally require you to pay investment advisory fees in advance of
receiving services. Upon termination of your management agreement with our firm, we will
promptly refund any prepaid, unearned fees. Advisory fees will not be adjusted for any withdrawals
or contributions during a calendar quarter that generate, in the aggregate, a change in the advisory
fee of less than $40 for the quarter.
• For investment and wealth management services, refunds are calculated by taking the total
advisory fee billed for the calendar quarter, dividing that amount by the number of days in
the calendar quarter and multiplying that amount by the number of days services were not
provided during the calendar quarter.
• For Independent Managers, the Independent Manager determines the manner in which
advisory fees are billed (in advance or arrears). When WFA acts as the Independent
Manager, WFA will calculate and directly debit the fee from the clients’ accounts for assets
within their program. This fee is separate and distinct from the fee calculations for the
remainder of client assets managed by Endeavor Private Wealth and not the Independent
Manager. You should refer to the manager’s Form ADV Part 2A Brochure for additional
information on how fees are paid for their services.
• For financial planning and consulting services, refunds are calculated based on the value of
the services that were completed prior to termination of the management agreement.
• Fees for fiduciary and non-fiduciary consulting services for plan sponsors are generally
payable in arrears. For one-time projects that are partly paid upon execution of the
agreement, the amount of the refund is calculated based on the value of the services that
were completed. Any earned, unpaid fees will be due and payable upon termination of the
advisory contract.
Other Types of Fees and Expenses You May Incur
Clients may incur certain charges imposed by custodians, brokers, third-party investments and other
third parties, such as fees charged by Independent Managers, custodial fees, odd-lot differentials,
transfer taxes, wire transfer and electronic fund fees, and other fees and taxes on brokerage accounts
and securities transactions. Decisions to reallocate your account assets may result in you incurring a
redemption fee imposed by one or more mutual funds held in your account. Mutual funds, exchange
traded funds and fee-based annuities also charge internal management fees, which are disclosed in
the product’s prospectus. Such charges, fees and commissions are exclusive of and in addition to
Endeavor Private Wealth’ fee. Endeavor Private Wealth shall not receive any portion of these
commissions, fees, and costs, including any distribution or “12b-1” fees paid by the mutual funds in
which your account assets are invested.
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Other Types of Compensation We Receive
Certain Supervised Persons of Endeavor Private Wealth receive commissions for the sale of fixed
insurance products and, in some instances, ongoing compensation called trail commissions, as
licensed insurance agents of Endeavor Private Wealth Solutions, an affiliate of Endeavor Private
Wealth. The receipt of such compensation presents a conflict of interest and gives the firm and our
financial professionals an incentive to recommend insurance products and services offered by
Endeavor Private Wealth Solutions. We address this conflict of interest by upholding our fiduciary
duty to provide investment advice that is in your best interest and disclosing the conflict to you before
or at the time you enter into an investment advisory contract with our firm. You have the option to
purchase insurance that your investment adviser representative recommends through other agents that
are not affiliated with Endeavor Private Wealth.
Endeavor Private Wealth has contracted with Trade-PMR, Inc. (“Trade-PMR”) for brokerage
services, including trade processing, collection of management fees, marketing assistance and
research. Item 12 – Brokerage Practices further describes the factors that Endeavor Private Wealth
considers in selecting or recommending broker-dealers for client transactions and determining the
reasonableness of their compensation (e.g., commissions).
Item 6 – Performance-Based Fees and Side-By-Side Management
Endeavor Private Wealth does not charge any performance-based fees or participate in side-by-side
management.
Item 7 – Types of Clients
Endeavor Private Wealth provides portfolio management services to individuals, high net worth
individuals and families, pension and profit-sharing plans, trusts, estates, charitable institutions,
foundations, corporations, and other business entities.
Endeavor Private Wealth generally requires a minimum initial investment of $250,000 per
household for investment management services. The firm, in its sole discretion, can accept clients
with smaller portfolios based upon each client’s particular circumstances.
Certain Independent Managers may impose more restrictive account requirements and varying
billing practices than Endeavor Private Wealth. In such instances, Endeavor Private Wealth can
alter its corresponding account requirements and/or billing practices to accommodate those of the
Independent Managers.
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Item 8 – Methods of Analysis, Investment Strategies
Methods of Analysis and Investment Strategies
Endeavor Private Wealth carefully constructs a risk-adjusted, tax-efficient, and cost-effective asset
allocation strategy based on a client’s unique cash flow needs, stated return and risk profile. Security
selection is based on qualitative, quantitative, technical, and relative strength metrics. Portfolios
holdings are regularly monitored and adjusted as market conditions and our clients’ circumstances
dictate. Clients may hold or retain other types of assets as well and Endeavor Private Wealth may
offer advice regarding those various assets as part of our services. Advice regarding such assets
generally will not involve asset management services.
Endeavor Private Wealth predominantly utilizes a combination of active and passive strategies to
allocate client assets primarily among publicly traded securities, such as stocks, bonds, ETFs, mutual
funds, and/or separately managed portfolios. Nevertheless, individual client circumstances may
dictate the use of other types of securities, actively managed portfolios, or alternative investments.
Depending upon the client’s financial needs, strategies implemented might include long term
purchases (securities held at least a year), short term purchases (securities sold within a year), and
other securities transactions.
Endeavor Private Wealth utilizes iCapital Marketplace for researching alternative investment
vehicles to be considered for qualified clients. iCapital Marketplace offers a marketplace of alternate
investments for wealth managers to use with their high-net worth clients.
Risk of Loss
Investing in securities involves risk of loss that you should be prepared to bear. All investments
present the risk of loss of principal – the risk that the value of securities (e.g., stocks, mutual funds,
ETFs, bonds, etc.), when sold or otherwise disposed of, may be less than the price paid for the
securities. Even when the value of the securities when sold is greater than the price paid, there is the
risk that the appreciation will be less than inflation. In other words, the purchasing power of the
proceeds may be less than the purchasing power of the original investment. There is no guarantee
that investment recommendations made by Endeavor Private Wealth will be successful. We cannot
assure that your account will increase, preserve capital, or generate income, nor can we assure that
your investment objectives will be realized. Although all investments involve risk, our investment
advice seeks to limit risk through diversification among various asset classes.
We may recommend a variety of security types for your account in an effort to achieve your
individual needs and goals. This may include, but is not limited to, stocks, bonds, open-end and
closed-end mutual funds, ETFs, hedge funds, private equity funds, venture capital funds, advisory
accounts, real estate investment trusts, or other private alternative or other investment funds. An
investment in such other funds or managers may present risks specific to the particular investment
vehicle, such as long-term illiquidity, redemption notice periods or other restrictions on redemptions,
capital calls, or periodic taxable income distribution.
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Described below are the material risks associated with investing in the types of securities we
generally use in client accounts:
Equity Securities
In general, prices of equity securities (common, convertible preferred stocks and other securities
whose values are tied to the price of stocks, such as rights, warrants and convertible debt securities)
are more volatile than those of fixed-income securities. The prices of equity securities could decline
in value if the issuer’s financial condition declines or in response to overall market and economic
conditions. Investments in smaller companies and mid-size companies may involve greater risk and
price volatility than investments in larger, more mature companies.
Fixed-Income Securities
The return and principal value of bonds fluctuate with changes in market conditions. Fixed-income
securities are subject to interest rate risk and credit quality risk. The market value of fixed-income
securities generally declines when interest rates rise, and an issuer of fixed-income securities could
default on its payment obligations. Changes in interest rates generally have a greater effect on bonds
with longer maturities than on those with shorter maturities. If bonds are not held to maturity, they
may be worth more or less than their original value. Credit risk refers to the possibility that the issuer
of a bond will not be able to make principal and/or interest payments. High yield bonds, also known
as “junk bonds,” carry higher risk of loss of principal and income than higher rated investment grade
bonds.
Mutual Funds
Mutual funds may invest in different types of securities, such as value or growth stocks, real estate
investment trusts, corporate bonds, or U.S. government bonds. There are risks associated with each
asset class.
An investment in a money market fund is not insured or guaranteed by the Federal Deposit
Insurance Corporation or any other governmental agency. Although money market funds seek to
preserve the value of your investment at $1.00 per share, it is possible to lose money by investing in
the fund. Redemption is at the current net asset value, which may be more or less than the original
cost. Aggressive growth funds are most suitable for investors willing to accept price per share
volatility since many companies that demonstrate high growth potential can also be high risk.
Income from tax-free mutual funds may be subject to local, state and/or the alternative minimum
tax.
Because each mutual fund owns different types of investments, performance will be affected by a
variety of factors. The value of your investment in a mutual fund will vary from day to day as the
values of the underlying investments in a fund vary. Such variations generally reflect changes in
interest rates, market conditions and other company and economic news. These risks may become
magnified depending on how much a fund invests or uses certain strategies. A fund’s principal
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market segment(s), such as large-cap, mid-cap or small-cap stocks, or growth or value stocks may
underperform other market segments or the equity markets as a whole.
You can find additional information regarding these risks in the fund’s prospectus.
Exchange-Traded Funds (ETFs)
ETFs are typically investment companies that are legally classified as open-end mutual funds or unit
investment trusts. ETFs differ from traditional mutual funds in that ETF shares are listed on a
securities exchange. Shares can be bought and sold throughout the trading day like shares of other
publicly traded companies. ETF shares may trade at a discount or premium to their net asset value.
This difference between the bid price and ask price is often referred to as the “spread.” The spread
varies over time based on the ETF’s trading volume and market liquidity. It is generally lower if the
ETF has high trading volume and market liquidity and higher if the ETF has low trading volume
and market liquidity. Liquidity risks are higher for ETFs with a large spread. ETFs may be closed
and liquidated at the discretion of the issuing company.
International Investing
The risks of investing in foreign securities include loss of value as a result of political or economic
instability; nationalization, expropriation or confiscatory taxation; changes in foreign exchange rates
and foreign exchange restrictions; settlement delays; and limited government regulation (including
less stringent reporting, accounting, and disclosure standards than are required of U.S. companies).
These risks may be greater with investments in emerging markets. Certain investments utilized by
Endeavor Private Wealth may also contain international securities.
Cash and Cash Equivalents
A portion of your assets may be invested in cash or cash equivalents to achieve your investment
objective, provide ongoing distributions, and/or take a defensive position. Cash holdings may result
in a loss of market exposure.
Alternative Investments
Alternative investments are illiquid investments and do not trade on a national securities exchange.
Alternative investments typically include investments in direct participation program securities
(partnerships, limited liability companies, business development companies or real estate investment
trusts), commodity pools, private equity, venture capital, private debt, or hedge funds. Alternative
investments are subject to various risks, such as illiquidity and property devaluation based on
adverse economic and/or real estate market conditions.
Alternative investments are not suitable for all investors. Investors considering an investment
strategy utilizing alternative investments should understand that alternative investments are
generally considered speculative in nature and may involve a high degree of risk, particularly if
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concentrating investments in one or few alternative investments. These risks are potentially greater
and substantially different than those associated with traditional equity or fixed income investments.
Additional information regarding these risks can be found in the product’s prospectus or offering
documents.
Item 9 – Disciplinary Information
As a registered investment adviser, Endeavor Private Wealth is required to disclose all material facts
regarding any legal or disciplinary events that would be material to your evaluation of our firm or
the integrity of our management. Endeavor Private Wealth has no disciplinary information to
report.
Item 10 – Other Financial Industry Activities and Affiliations
Endeavor Private Wealth’s Managing Partner and owner, Chris McGee, is also the owner of Endeavor
Private Wealth Solutions, Inc., an insurance agency. Certain Supervised Persons of Endeavor Private
Wealth are licensed insurance agents of Endeavor Private Wealth Solutions. Advisory clients of
Endeavor Private Wealth can also be clients of Endeavor Private Wealth Solutions. Clients are advised
that the fees paid to Endeavor Private Wealth for investment advisory services are separate and distinct
from any fees and compensation earned, whether directly or indirectly, by any of our personnel in
connection with insurance services offered by Endeavor Private Wealth. You have the option to
purchase insurance that your investment adviser representative recommends through other agents that
are not affiliated with Endeavor Private Wealth.
Any recommendation to use the services of Endeavor Private Wealth Solutions presents a conflict of
interest as they share a common owner with Endeavor Private Wealth. Certain financial professionals
of Endeavor Private Wealth receive commissions for the sale of fixed insurance products, and, in some
instances, ongoing compensation called trail commissions, as licensed insurance agents of Endeavor
Private Wealth Solutions. This compensation gives these financial professionals an incentive to
recommend insurance products in addition to advisory services. We address this conflict of interest by
upholding our fiduciary duty to provide investment advice that is in your best interest and disclosing
the conflict to you before or at the time you enter into an investment advisory contract with our firm.
Item 11 – Code of Ethics, Participation in Client Transactions and Personal
Trading
Our Code of Ethics
Endeavor Private Wealth is committed to providing investment advice with the utmost
professionalism and integrity. Our firm strives to identify, manage and/or mitigate conflicts of
interest and has adopted policies, procedures, and oversight mechanisms to address conflicts of
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interest. We have adopted a Code of Ethics that emphasizes our fiduciary obligation to put client
interests first and is designed to ensure personal securities transactions, activities, and interests of
employees will not interfere with the responsibilities to make decisions in the best interest of clients.
All supervised persons of our firm must acknowledge and comply with our Code of Ethics.
You may request a copy of our Code of Ethics by contacting us at (785)329-2510.
Participation in Client Transactions
Endeavor Private Wealth does not affect principal or agency cross securities transactions for client
accounts. Endeavor Private Wealth also does not cross trades between client accounts. Principal
transactions are generally defined as transactions where an adviser, acting as principal for its own
account or the account of an affiliated broker-dealer, buys from or sells a security to an advisory
client. An agency cross transaction is defined as a transaction where a person acts as an investment
adviser in relation to a transaction in which the investment adviser, or any person controlled by or
under common control with the investment adviser, acts as broker for both the advisory client and
for another person on the other side of the transaction. Agency cross transactions may arise where
an adviser is dually registered as a broker-dealer or has an affiliated broker-dealer.
Employee Personal Trading
Supervised persons of Endeavor Private Wealth may purchase or sell the same security that we
recommend for investment in client accounts. This creates a conflict of interest as there is a
possibility that employees of our firm might benefit from market activity by a client in a security held
by the employee. Our Code of Ethics is designed to assure that the personal securities transactions,
activities and interests of the employees of Endeavor Private Wealth will not interfere with making
decisions in the best interest of advisory clients and implementing such decisions while, at the same
time, allowing employees to invest for their own accounts. Under the Code of Ethics, certain classes
of securities have been designated as exempt transactions, based upon a determination that these
would not materially interfere with the best interest of Endeavor Private Wealth’ clients. Our Code
of Ethics also places restrictions on our employees’ personal trading activities. These restrictions
include, but are not limited to, a prohibition on trading based on non-public information and pre-
clearance requirements for certain types of transactions. Employee trading is continually monitored
under the Code of Ethics in an effort to prevent conflicts of interest between Endeavor Private
Wealth and our clients.
Certain affiliated accounts may trade in the same securities with client accounts on an aggregated
basis when consistent with Endeavor Private Wealth’ obligation of best execution. In such
circumstances, the affiliated and client accounts will share commission costs equally and receive
securities at a total average price. Endeavor Private Wealth will retain records of the trade order
(specifying each participating account) and its allocation, which will be completed prior to the entry
of the aggregated order. Completed orders will be allocated as specified in the initial trade order.
Partially filled orders will be allocated on a pro rata basis. Any exceptions will be explained on the
order.
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Item 12 – Brokerage Practices
Selection and Recommendation of Broker-Dealers
Though Endeavor Private Wealth recommends brokers with which we have negotiated pricing on
behalf of our clients, we do not have discretionary authority to select brokers. We endeavor to
recommend broker-dealers that will provide the best services at the lowest commission rates
possible. The reasonableness of commissions is based on the broker's ability to provide professional
services, competitive commission rates, research and other services that will help our firm provide
investment management services to clients. Endeavor Private Wealth may recommend brokers who
provide useful research and securities transaction services even though a lower commission may be
charged by a broker who offers no research services and minimal securities transaction assistance.
We have negotiated competitive pricing and services with Trade-PMR for brokerage back-office and
trade execution services and First Clearing for clearing and custodial services. First Clearing is a
trade name used by Wells Fargo Clearing Services, LLC., a non-bank affiliate of Wells Fargo &
Company. Trade-PMR and First Clearing are members of SIPC and are unaffiliated registered
broker-dealers and FINRA members. The brokerage commissions and/or transaction fees charged
by Trade-PMR are included in Endeavor Private Wealth’s advisory fee. Endeavor Private Wealth
regularly reviews the reasonableness of the compensation received by the broker-dealers used for
executing client transactions in an effort to ensure that our clients receive favorable execution
consistent with our fiduciary duty. Factors which Endeavor Private Wealth considers in
recommending Trade-PMR and First Clearing or any other broker-dealer to clients include, but is
not limited to, their respective financial strength, reputation, execution, pricing, research, and
service. The commissions and/or transaction fees charged by these brokers may be higher or lower
than those charged by other broker-dealers. Endeavor Private Wealth may use other broker-dealers
and custodians upon instruction from the client, such as for fee-based variable life insurance and
annuity contracts. In addition, Trade-PMR provides Endeavor Private Wealth with access to its
institutional trading and custody services, which are typically not available to retail investors. These
brokerage services include the execution of securities transactions, custody, research, and access to
mutual funds and other investments that are otherwise generally available only to institutional
investors or would require a significantly higher minimum initial investment. Other benefits we may
receive include receipt of duplicate client confirmations and bundled duplicate statements; access to
a trading desk that exclusively services its participants; access to block trading, which provides the
ability to aggregate securities transactions and then allocate the appropriate shares to client accounts;
and access to an electronic communication network for client order entry and account information.
Clients who have invested in alternative investments through iCapital should be aware that these
assets will be custodied at Inspira Financial. Custody arrangements are subject to the terms and
conditions set forth by Inspira Financial.
The commissions paid by Endeavor Private Wealth’ clients are intended to be consistent with our
duty to obtain “best execution.” However, a client may pay a commission that is higher than what
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another qualified broker-dealer might charge to affect the same transaction when Endeavor Private
Wealth determines, in good faith, that the commission is reasonable in relation to the value of the
brokerage and research services received. In seeking best execution, the determinative factor is not
the lowest possible cost, but whether the transaction represents the best qualitative execution, taking
into consideration the full range of a broker-dealer’s services, including among others, execution
capability, commission rates, and responsiveness. Consistent with the foregoing, while Endeavor
Private Wealth will seek competitive rates, it may not necessarily obtain the lowest possible
commission rates for client transactions.
Independent Managers selected to manage clients' assets will generally also request the discretion to
select brokers and negotiate commissions on behalf of a client. Endeavor Private Wealth will not
have control over trading execution by such managers. Clients should review the Form ADV
disclosure documents of such managers regarding their trading practices.
Research and Other Soft Dollar Benefits
Endeavor Private Wealth does not participate in soft-dollar relationships.
Brokerage for Client Referrals
When selecting broker-dealers for the execution of client securities transactions, Endeavor Private
Wealth does not consider whether we will receive any client referrals from the broker-dealer or any
other third-party.
Directed Brokerage
As Endeavor Private Wealth will not request the discretionary authority to determine the broker-
dealer to be used or the commission rates to be paid, clients must direct Endeavor Private Wealth as
to the broker-dealer to be used. The commissions and transaction fees charged by these broker-
dealers could be higher or lower than those charged by other custodians and broker-dealers. When
directing the use of a particular broker-dealer, it should be understood that Endeavor Private Wealth
will not have authority to negotiate commissions among various broker-dealers or obtain volume
discounts. As such, best execution may not be achieved. Not all investment advisers require clients
to direct the use of specific broker-dealers.
Aggregation of Orders
Endeavor Private Wealth will generally block trades where possible and when advantageous to
clients. However, certain trades will be effected independently. The blocking of trades permits the
trading of aggregate blocks of securities composed of assets from multiple client accounts where
transaction costs are shared equally and on a pro-rated basis between all accounts included in the
block. Block trading allows us to execute equity or fixed income trades in a timely, equitable manner
and to reduce overall commission charges to clients. Clients who do not provide Endeavor Private
Wealth with discretion will not participate in block trades, and their trades in similar securities will
be placed with brokers after trades for discretionary accounts. Accounts owned by supervised
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persons of our firm may participate in block trading with your accounts; however, these individuals
will not be given preferential treatment of any kind.
Item 13 – Review of Accounts
Accounts at Endeavor Private Wealth are reviewed on a periodic basis. This informal review
includes assessing client goals and objectives, monitoring the account, and addressing the need to
rebalance, as necessary. Individual securities held in client accounts are periodically monitored by
the firm, while any selected third-party managers are monitored on a quarterly basis. Accounts are
reviewed in the context of each client’s stated investment objectives and guidelines. More frequent
reviews may be triggered by material changes to a client’s individual circumstances, market
conditions, or the political or economic environment.
Endeavor Private Wealth may also review tax-planning needs, cash-flow needs, as well as charitable
giving, insurance, and estate planning as part of our ongoing client reviews. Reviews are tailored to
the services we provide to you, as well as your individual needs and goals. We encourage you to
discuss your needs, goals, and objectives with us and keep us informed of any changes. If you
engage our firm for ongoing investment advisory services, we will contact you at least annually to
determine whether there have been any changes to your financial situation or investment objectives
and whether you wish to impose any reasonable restrictions on the management of your account or
reasonably modify any existing restrictions. At this time, we will advise you of any account changes
we feel are necessary to help you stay on track with meeting your financial goals and consider
whether the current services provided by our firm continue to be suitable for your needs.
As a convenience to our clients, we may also prepare a quarterly performance report for clients that
provide details on account holdings and performance. In addition to reporting on clients’ financial
assets managed by Endeavor Private Wealth, at a client’s request we may prepare a global
consolidated report that also includes certain non-financial assets (e.g., real assets). In such
instances, Endeavor Private Wealth relies on the client to provide current and accurate price or other
valuation information for those assets to be included in the client’s consolidated account report. In
no instance are non-financial assets included in any performance reporting. Endeavor Private
Wealth does not independently verify, and expressly disclaims responsibility for, the accuracy of any
non-financial asset values clients provided to us to include in their reporting.
Item 14 – Client Referrals and Other Compensation
Other Compensation Arrangements
Endeavor Private Wealth receives compensation from Trade-PMR, Inc., the broker-dealer used for
your account, and your account custodian in the form of access to electronic systems that assist us in
the management of client accounts, as well as research, software and other technology that provide
access to client account data (such as trade confirmations and account statements), pricing
information and other market data, facilitate trade execution (and allocation of aggregated trade
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orders for multiple client accounts), and client reporting capabilities. Your account custodian also
offers us discounts for products and services offered by vendors and third-party service providers,
such as software and technology solutions. These economic benefits create a conflict of interest in
that it gives our firm an incentive to recommend one broker-dealer or custodian over another that
does not provide similar electronic systems, support, or services. We address this conflict of interest
by disclosing to our clients the types of compensation that our firm receives so clients can consider
this when evaluating our firm. It is important that you consider the fees, level of service and
investment strategies, among other factors, when selecting an investment manager.
Client Referrals
Endeavor Private Wealth does not pay any referral fees to other individuals for referring clients to
our firm.
Item 15 – Custody
When you establish a relationship with our firm for investment management services, your assets
will be maintained by a bank, broker -dealer, mutual fund transfer agent or other such institution
deemed a ‘qualified custodian’ by the SEC. We rely on the custodian to price and value assets,
execute and clear transactions, maintain custody of assets in your account and perform other
custodial functions. Endeavor Private Wealth does not maintain physical possession of any client
account assets. Clients’ assets must be held by a bank, broker dealer, mutual fund transfer agent or
other such institution deemed a qualified custodian. We utilize First Clearing as the qualified
custodian for client accounts.
You will receive monthly and/or quarterly account statements directly from the qualified custodian.
Endeavor Private Wealth may also provide you with written quarterly performance reports for your
account upon your request. We urge you to carefully review your account statements and compare
the account balances with the balances reflected on any performance report you may receive from
our firm for accuracy. Balances on our reports may vary slightly from custodial statements due to
differences in accounting procedures, reporting dates, valuation methodologies of certain securities
or other operational factors. You should promptly notify us if you do not receive account statements
from your custodian at least quarterly or if you believe the information on your account statements
is inaccurate.
Item 16 – Investment Discretion
Endeavor Private Wealth will manage client assets on a discretion or non-discretionary basis.
Investment discretion is the authority to determine the securities or other assets to purchase or sell
on behalf of an account. Investment discretion may also include the authority to select or terminate a
third-party asset manager. This authority is exercised in a manner consistent with your stated
investment objective for the particular account. You must provide written authorization to our firm
before we can assume discretionary authority over your account. Any investment guidelines or
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restrictions you would like to place on your account must be provided to Endeavor Private Wealth
in writing.
Item 17 – Voting Client Securities
As a general policy, Endeavor Private Wealth will retain proxy voting authority for clients that have
given us the authority to do so. In such cases, we will follow the proxy voting guidelines outlined in
our Proxy Voting Policies and Procedures. You may obtain a copy of our Proxy Voting Policies and
Procedures and/or a record of ballots voted upon by contacting us at 785-329-2510. In certain
situations, the Independent Manager may be responsible for the voting of client proxies.
Clients may also elect to have us participate in class action lawsuits and related settlements on their
behalf. In such cases, we utilize a third-party service provider to assist the firm with the filing
process, who receives 20% of any settlement awarded to the client for their services. These class
action litigation services do not include Fair Fund recoveries, which must be handled directly by
you.
Item 18 – Financial Information
As a registered investment adviser, Endeavor Private Wealth is required to provide you with certain
financial information about our firm.
Prepayment of Fees
We do not require or solicit prepayment of more than $1,200 in fees per client, six months or more
in advance.
Our Financial Condition
We do not have any financial commitment that is reasonably likely to impair our contractual
commitments to our clients, nor has our firm ever been the subject of a bankruptcy proceeding.
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