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Item 1 – Cover Page
Gallagher Fiduciary Advisors, LLC
2850 Golf Road Rolling Meadows, IL 60008
https://www.ajg.com/us/services/retirement-plan-consulting/
March 31, 2025
This Brochure provides information about the qualifications and business practices of
Gallagher Fiduciary Advisors, LLC. If you have any questions about the contents of this
Brochure, please contact us at 212-918-8629 or at gbs.frs.compliance@ajg.com. The
information in this Brochure has not been approved or verified by the United States
Securities and Exchange Commission or by any state securities authority.
Gallagher Fiduciary Advisors, LLC is a registered investment adviser. Registration of an
Investment Adviser does not imply any level of skill or training. The oral and written
communications of an Adviser provide you with information about which you determine
to hire or retain an Adviser.
Additional information about Gallagher Fiduciary Advisors, LLC is also available on the
SEC’s website at www.adviserinfo.sec.gov.
©2025 Arthur J. Gallagher & Co. All rights reserved.
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Item 2 – Material Changes
There are no changes in this ADV Part 2A (or “Brochure”) that materially change any of
the services to our clients.
Any changes to the text herein were intended solely to better describe our business.
Our assets under management has been updated and includes balances from our
recent acquisitions.
We will further provide you with a new Brochure as necessary based on changes or new
information, at any time, without charge.
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Item 3 – Table of Contents
Item 1 – Cover Page ......................................................................................................... i
Item 2 – Material Changes ................................................................................................. ii
Item 3 – Table of Contents ................................................................................................ iii
Item 4 – Advisory Business ............................................................................................... 1
Item 5 – Fees and Compensation ..................................................................................... 9
Item 6 – Performance-Based Fees and Side-By-Side Management .............................. 13
Item 7 – Types of Clients ................................................................................................ 13
Item 8 – Methods of Analysis, Investment Strategies and Risk of Loss ......................... 13
Item 9 – Disciplinary Information ..................................................................................... 16
Item 10 – Other Financial Industry Activities and Affiliations .......................................... 17
Item 11 – Code of Ethics ................................................................................................. 19
Item 12 – Brokerage Practices ........................................................................................ 20
Item 13 – Review of Accounts ........................................................................................ 21
Item 14 – Client Referrals and Other Compensation ...................................................... 21
Item 15 – Custody ........................................................................................................... 22
Item 16 – Investment Discretion ..................................................................................... 22
Item 17 – Voting Client Securities ................................................................................... 23
Item 18 – Financial Information ....................................................................................... 23
Item 19 – Requirements for State-Registered Advisers .................................................. 23
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Item 4 – Advisory Business
Arthur J. Gallagher & Co. (“AJG”) and Gallagher Benefit Services, Inc. (“GBS”),
established Gallagher Fiduciary Advisors, LLC, (“GFA”) in 2008. GFA is the registered
investment adviser subsidiary of GBS, one of the world’s largest employee benefits
consulting firms. GBS and GFA are owned by Arthur J. Gallagher & Co. (“AJG”), the
New York Stock Exchange-listed insurance brokerage and risk management firm
(trading under the symbol “AJG”). GFA provides retirement, investment
advice/consulting and decision-making to institutional investors, which include public
and private sector employee benefit plans (including multiemployer plans), charitable
institutions, foundations, endowments, labor organizations, state or municipal
government entities, hospitals, non-profit organizations, private trusts, and corporations
or business entities, insurance companies and individuals. For more information
regarding Gallagher’s institutional investor services, please see our separate ADV 2A
Brochure for institutional investors. This Brochure provides information regarding our
investment services for individuals.
Investment Services
Investment services are provided on a non-discretionary and discretionary basis, at the
direction of the client. Clients engaging us on either basis will be asked to grant such
authority upon signing the Client Agreement. Our investment advice is tailored to meet
our clients' needs and investment objectives. If you retain our firm for investment
services, we will meet with you at the beginning of our advisory relationship to
determine your investment objectives, time horizon, risk tolerance, and other relevant
information. After we meet with you, we will develop a portfolio customized to your
specific needs as we understand them based on our discussions with you. This portfolio
may be comprised of, but is not limited to, equities, mutual funds, fixed income and
exchange-traded funds.
If the client selects a discretionary basis, the client grants GFA ongoing and continuous
discretionary authority to make and to enter orders with a broker-dealer for the
execution of its investment recommendations in accordance with the client’s suitability
information without the client’s prior approval of each specific transaction. All
transactions in the clients’ account shall be made in accordance with the directions and
preferences provided to GFA by the client.
As part of our investment management services, we may use one or more third-party
money manager(s) to manage a portion of your account on a discretionary basis. While
the chosen third-party money manager(s) will provide advice on specific securities
and/or other investments in connection with this service, our firm has discretionary
authority to hire and fire such managers and reallocate assets among them as deemed
appropriate.
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If the client selects a non-discretionary basis, the client grants GFA ongoing and
continuous non-discretionary authority to make its investment recommendations in
accordance with the suitability information provided by the client. However, GFA must
obtain the client’s approval of each specific recommendation prior to entering orders
with a broker-dealer for the execution of its investment recommendations. We will
monitor your accounts on an ongoing basis to ensure that they are meeting your
investment objectives and other requirements. If any changes are needed to your
investments, we will either make the changes or recommend the changes to you. You
will receive written or electronic confirmations from your account custodian after any
changes are made to your account. You will also receive statements at least quarterly
from your account custodian.
Portfolio Management Services
We also offer risk-adjusted model portfolios and strategies that are designed to meet
the needs of our clients. The model/strategy fee is in addition to your advisory fee and
may cost up to 85 basis points, depending on the model/strategy selected. The
investment management services provided by us may cost more or less than obtaining
the same or similar services through an unaffiliated investment manager. No Client or
advisor is under any obligation to utilize our portfolio management services.
The asset allocation within our models attempts to provide consistent, risk-adjusted
performance, but we cannot make any guarantees that our model allocations will
produce the desired results. Results depend upon a variety of factors and risks, some of
which are outlined below and many of which are beyond our control. Although we
continually monitor our models, client positions are rebalanced not less frequently than
quarterly. We primarily allocate client assets among various mutual funds, exchange-
traded funds (“ETFs”), and individual debt securities in accordance with each client’s
stated investment objectives.
ETF prices, like stocks, can fluctuate over a wide range in the short term or over
extended periods of time. These price fluctuations result from factors affecting individual
companies, sectors or the securities market as a whole. When buying or selling an ETF,
you will pay or receive the current market price, which can be more or less than the
underlying net asset value of its individual holdings. There is no guarantee that the
stock or bond markets or any particular mutual fund, ETF, or other security will increase
in value. We tailor our advisory services to meet the needs of our individual clients, and
we seek to ensure, on a continuous basis, that our clients’ portfolios are managed in a
manner consistent with those needs and objectives. We consult with clients initially, at
the outset of our relationship, and continually in an ongoing manner to assess each of
their specific risk tolerance, time horizon, liquidity constraints, and other related factors
relevant to the management of their portfolios as they change over time. Clients are
instructed and encouraged to promptly notify us if there are changes to their financial
situations or if they wish to place any reasonable restrictions or limitations on the
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management of their portfolios (so long as we determine that the conditions would not
materially affect the performance of a management strategy or prove overly
burdensome to our ability to provide our services).
In our model portfolios, we offer core risk-adjusted strategies to meet the needs of our
clients, such as:
1. Capital Preservation
2. Moderate Conservative
3. Moderate
4. Moderate Growth
5. Growth
6. Maximum Growth
The core strategies are offered through four programs that are listed below. Custom
strategies may be available for any client who feels their objectives and needs cannot
be met with the other strategies above. These custom portfolios will be guided by the
client’s objectives, financial and tax status, risk tolerance and other factors. Please note,
the fees listed are in addition to the fees discussed earlier in this disclosure document.
Our fees can be individually negotiated between clients and our investment advisor
representatives and could vary based upon certain criteria, such as related accounts
and relationships, account composition, pre-existing/legacy client relationship, and
account retention considerations, among other factors. We encourage all clients and
potential clients to discuss fees with their investment advisor representative.
1. Name: Independence
a. Description: Our suite of Independence Strategies provides a turn-key
approach to investing catered to smaller account balances. These
Strategies are designed to gain diversified exposure to core asset classes
across U.S. Stocks, Bonds, and International Stocks. Investors in the
Independence Strategies utilize a single account structure to deliver a fully
diversified portfolio. This enables the Investment Management Team to
utilize successful managers in predominantly the mutual fund space.
b. Minimum: $3,000
c. Maximum Fee: 35bps
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2. Name: Liberty
a. Description: Our suite of Liberty Strategies provides a turn-key approach
to investing. These Strategies are designed to gain diversified exposure to
core asset classes across U.S. Stocks, Bonds, and International Stocks.
Investors in the Liberty Strategies utilize a single account structure to
deliver a fully diversified portfolio. This enables the Investment
Management Team to utilize successful managers in both the mutual fund
and exchange traded fund (ETF) space, as well as incorporate their own
proprietary strategies.
b. Minimum: $25,000 to $250,000 depending on model
c. Maximum Fee: 35bps
3. Name: Freedom
a. Description: Our suite of Freedom Strategies provides a turn-key
approach to investing. These strategies are designed to gain diversified
exposure to core asset classes across U.S. Stocks, Bonds, and
International stocks. Investors in the Freedom Strategies have the largest
universe of investments due to the unified managed account (UMA)
structure. This enables the Investment Strategy Team to utilize successful
managers in both funds (mutual funds and ETFs) and separately
managed account space, as well as incorporate their own proprietary
strategies.
b. Minimum: $100,000 to $1,000,000 depending on model
c. Maximum Fee: 85bps
4. Name: TRU
a. Description: Our suite of TRU Strategies provides a retirement income
focused approach to investing. They are designed to deliver diversified
exposure to the TRU Method mean-reversion relative valuation weighted
mix across U.S. equities, fixed income, and limited international developed
and emerging equities. The asset allocations for these strategies seek to
follow a disciplined process to define weightings optimized for supporting
sustainable retirement income and is overseen by the TRU Method
investment team. Investors in the TRU Method strategies draw from a
large universe of investments due to breadth of offerings on the custodial
advisory platform. This enables the TRU Method investment management
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team to utilize a large universe of passive and active managers to align
the sleeve weightings with the allocation targets in operating their
proprietary strategies.
b. Minimum: $25,000 to $500,000 depending on model
c. Maximum Fee: 35bps
Financial Planning and Consulting Services
GFA may provide financial planning services to Clients as part of the investment
advisory engagement or as a separate engagement, depending on the Client's financial
situation, goals, and objectives.
Generally, such financial planning services will involve preparing a financial plan or
rendering a financial consultation based on the Client's financial goals and objectives.
This planning or consulting may encompass one or more areas of need, including, but
not limited to investment planning, retirement planning, estate planning, personal
savings, education savings and other areas of a Client's financial situation.
A financial plan developed for, or financial consultation rendered to the Client will
usually include general recommendations for a course of activity or specific actions to
be taken by the Client. For example, recommendations may be made that the Client
start or revise their investment programs, commence or alter retirement savings,
establish education savings and/or charitable giving programs. GFA may also refer
Clients to an accountant, attorney or other specialist, as appropriate for their unique
situation. For certain financial planning engagements, GFA will provide a written
summary of Client's financial situation, observations, and recommendations. For
consulting or ad-hoc engagements, GFA may not provide a written summary. Plans or
consultations are typically completed within six months of the contract date, assuming all
information and documents requested are provided promptly.
Financial planning and consulting recommendations may pose a potential conflict
between the interests of GFA and the interests of the Client. Clients are not obligated to
implement any recommendations made by GFA or maintain an ongoing relationship with
GFA. If the Client elects to act on any of the recommendations made by GFA, the Client
is under no obligation to implement the transaction through GFA. Ultimately the Client
has the discretion to decide whether to implement the plan or recommendations and
takes responsibility for this decision.
You are responsible for promptly notifying GFA of any material changes in the
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information furnished by you regarding your financial situation, investment objectives,
time horizon, risk tolerance and other relevant information. You may at any time place
reasonable restrictions on the management of your account by notifying us of such
restrictions in writing. The Client Agreement outlines the responsibilities of both the
client and GFA.
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Osaic Wealth Management Platform
We offer investment management services through various types of accounts
established by Osaic Wealth, Inc (“Osaic”) on its Wealth Management Platform
(“WMP”). The Osaic WMP - Advisor Managed Portfolios Program (“Advisor Managed
Portfolios”) provides comprehensive investment management of your assets through the
application of asset allocation planning software as well as the provision of execution,
clearing and custodial services through National Financial Services, Inc. (“NFS”).
Advisor Managed Portfolios provides risk tolerance assessment, efficient frontier
plotting, fund profiling and performance data, and portfolio optimization and re-balancing
tools. Utilizing these tools and based on your responses to a risk tolerance
questionnaire (“Questionnaire”) and discussions that you and your investment adviser
representative (“IAR”) have together regarding, among other things, your personal
investment objectives and goals, time horizon, risk tolerance, account restrictions,
needs, personal circumstances and overall financial situation, we construct a portfolio of
investments for you. Your IAR has the option to allocate your portfolio amongst a mix of
stocks, bonds, options, exchange-traded funds (“ETFS”), mutual funds and other
securities (“Program Investments”) which are based on your investment goals,
objectives, and risk tolerance.
Each portfolio is designed to meet your individual needs, stated goals and objectives.
Additionally, you have the opportunity to place reasonable restrictions on the types of
investments to be held in the portfolio.
The Osaic WMP - Unified Managed Account Program (“UMA”) provides you with the
opportunity to invest your assets across multiple investment strategies and asset
classes by implementing an asset allocation strategy. UMA is a Wrap Account program
that offers these advisory services along with brokerage and custodial services for a
single, annual, asset-based advisory fee.
After you discuss your financial goals and objectives with your IAR, we will recommend
an asset allocation model (“UMA Model”) to you which will consist of:
a) Investment Strategies serviced and created by investment managers or your
IAR that generally consist of a selection of mutual funds, exchange traded
products, equities, and or bonds;
b) Mutual funds and ETFs (“Funds”);
c) or a combination of the preceding bundled together in an investment asset
allocation model.
We will recommend a UMA Model to you based on your responses to a Questionnaire
and discussion that we have together regarding among other things, your personal
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investment objectives and goals, time horizon, risk tolerance, account restrictions,
needs, personal circumstances and overall financial situation. In addition, you can place
reasonable restrictions on investments held within your UMA account. All
recommendations in the UMA are made on a discretionary basis, which means your
IAR can act without your prior approval.
For further details regarding the Advisor Managed Portfolios or UMA, please refer to the
Osaic Advisor Managed Portfolios Wrap Fee Program Brochure or the Osaic WMP -
Unified Managed Account Wrap Fee Program Brochure. We provide the relevant
brochure to you prior to or concurrent with your enrollment in these programs. Please
read it thoroughly before investing.
Retirement Plan Rollovers
When we provide investment advice to you regarding your retirement plan account or
individual retirement account, we are fiduciaries within the meaning of Title I of the
Employee Retirement Income Security Act and/or the Internal Revenue Code, as
applicable, which are laws governing retirement accounts. The way we make money
creates some conflicts with your interests, so we operate under a special rule that
requires us to act in your best interest and not put our interest ahead of yours. Under
this special rule’s provisions, we must:
Meet a professional standard of care when making investment
recommendations (give prudent advice);
Never put our financial interests ahead of yours when making
recommendations (give loyal advice);
Avoid misleading statements about conflicts of interest, fees, and
investments;
Follow policies and procedures designed to ensure that we give advice that is
in your best interest;
Charge no more than is reasonable for our services; and
Give you basic information about conflicts of interest.
A conflict of interest arises when we advise clients to roll over retirement assets to
accounts under our management or oversight. A client or prospective client leaving an
employer typically has four options regarding an existing retirement plan (and may
engage in a combination of these options): (i) leave the money in the former employer’s
plan, if permitted, (ii) roll over the assets to the new employer’s plan, if one is available
and rollovers are permitted, (iii) roll over to an Individual Retirement Account (“IRA”), or
(iv) cash out the account value (which could, depending upon the client’s age, result in
adverse tax consequences). If we recommend that a client roll over their retirement plan
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assets into an account under our management or oversight by GFA, we have a conflict
of interest as we will earn a new (or increase our current) advisory fee as a result of the
rollover. We address this conflict of interest by reviewing any such recommendation to
ensure it is in the best interest of the client. No client is under any obligation to roll over
retirement plan assets to an account managed by us.
Investment Advisor Representatives
Our firm may offer services through our network of independent investment advisor
representatives (“Reps”). Reps are not GFA employees and may have their own legal
business entities whose trade names and logos may be used on separate marketing
materials. The Client should understand that the businesses are legal entities of the
Reps and not of our firm. The Reps are under the supervision of our firm and the
advisory services of the Reps are provided through our firm. A complete listing of the
entities is listed on our ADV Part 1.
Wrap Fee Programs
Some of our accounts are offered through Osaic’s wrap fee programs as described
above. Other accounts are offered through our wrap fee program that we sponsor at
fidelity. The advisory fee paid by the client includes advisory services, brokerage
services and custodial services in a single asset-based fee. We believe the charges and
fees offered within each wrap fee program are competitive and reasonable when
compared to alternative programs available through other firms. However, we make no
guarantee that the aggregate cost of a particular program is lower than that which may
be available elsewhere or if you were to receive these services separately. If you
participate in a wrap fee program, we will provide you with a separate Wrap Fee
Program Brochure explaining the program and costs associated with the program.
Assets Under Management
As of December 31, 2024, with respect to retail clients, GFA managed, on a
discretionary basis, $ 938,663,185 in assets.
Item 5 – Fees and Compensation
GFA may charge fees to investment clients as a flat fee or based on a percentage of
assets under management or advisement. The specific fees charged by GFA for its
services will be outlined in each client’s Client Agreement.
GFA’s fee schedule is up to 2.00%.
Fees for the initial period of investment services are pro-rated based on the portion of
the quarter remaining and billed in the month following the month in which the account
was established. Fees for subsequent quarters are adjusted for deposits and
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withdrawals in excess of $10,000 are made during the prior quarter pro-rata based on
the asset value of the transaction.
Either party may terminate the agreement at any time upon a written notice to the other
party.
Our receipt of an asset-based fee presents a conflict of interest. This is because the
more assets there are in the client’s account, the more the client will pay in fees.
Therefore, we have an incentive to encourage clients to increase the assets in their
accounts. We address this conflict of interest by ensuring any such recommendations
are in the client’s best interest.
OSAIC WEALTH MANAGEMENT PLATFORM – ADVISOR MANAGED PORTFOLIOS
PROGRAM
Osaic offers Advisor Managed Portfolios as an account where no separate transactions
charges apply, and a single fee is paid for all advisory services and transactions ("Wrap
Account").
They also offer Advisor Managed Portfolios with separate advisory fees and transaction
charges (“Non-Wrap Account”). As such, in addition to the quarterly account fee
described below for advisory services, you will also pay separate per-trade transaction
charges.
You will pay a monthly or quarterly account fee, in advance, based upon the market
value of the assets held in your account as of the last business day of the preceding
calendar month or quarter. Your account fees are negotiable and will be debited from
your account by our custodian. If you terminate your participation in this program, you
will be entitled to a pro-rata refund of any prepaid monthly or quarterly fees based upon
the number of days remaining in the month or quarter after the date upon which the
notice of termination is received.
Each of our IARs in consultation with GFA leadership negotiates his or her own account
fee schedule.
Mutual funds and ETFs invested in the account have their own internal fees which are
separate and distinct from the program account fees (for more information on these
fees, see the applicable fund prospectus).
Some Fund fees include 12b-1 fees which are internal distribution fees assessed by the
Fund, all or a portion of which are paid to the distributor(s) of the Funds. The Firm and
your Advisory Representative do not retain 12b-1 fees paid by the Funds.
In certain instances, there is an opportunity to be eligible to purchase certain mutual
funds and ETFs without incurring transaction charges subject to certain conditions.
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For details, please refer to Item 4 (No Transaction Fee Programs) of the Osaic Advisor
Managed Portfolios wrap fee brochure.
For complete fee details, including account fee schedule guidelines and a list of
transaction charges, please see the Osaic Advisor Managed Portfolios Wrap Fee
Program Brochure.
OSAIC WEALTH MANAGEMENT PLATFORM – UNIFIED MANAGED ACCOUNT
PROGRAM
We offer UMA as an account where no separate transactions charges apply, and a
single fee is paid for all advisory services and transactions ("Wrap Account").
You will pay a quarterly account fee, in advance, based upon the market value of the
assets held in your account as of the last business day of the preceding calendar
quarter. Your account fees are negotiable and will be debited from your account by our
custodian. If you terminate your participation in this program, you will be entitled to a
pro-rata refund of any prepaid quarterly fees based upon the number of days remaining
in the quarter after the date upon which the notice of termination is received.
Each of our IARs in consultation with GFA leadership negotiates his or her own account
fee schedule. The account fees paid by client include portions paid to your Advisory
Representative (“Advisory Fees”), as well as to the Firm, the custodian, and the third-
party money managers selected (“Program Fees”). Advisory Fees are set independently
regardless of the manager selected. Mutual funds and ETFs invested in the account
also have their own internal fees (“internal fund expenses”) which are separate and
distinct from the program account fees (for more information on these fees, see the
applicable fund prospectus). Since fees billed to your UMA account are comprised of
both Program Fees and Advisory Fees, Advisory Representatives may have an
incentive to select third party money managers with lower Program Fees in order to
manage the overall fee charged to you. You and your Advisory Representative should
consider the overall fees and expenses, including internal fund expenses, when
selecting managers and other portfolio investments.
For complete fee details, including account fee schedule guidelines, please refer to The
Osaic Wealth Management Platform – Unified Managed Account Wrap Fee Program
Brochure, as applicable.
Clients in Non-Wrap Accounts on Osaic’s WMP platform will incur transaction charges
per trade in addition to the quarterly account fee. Transaction charges are generally
included in the quarterly account fee for clients in Wrap Accounts on Osaic’s WMP
platform. All accounts on Osaic’s WMP platform, including Wrap Accounts, may incur
other ancillary charges which are not included in the quarterly account fee including IRA
and Qualified Retirement Plan account maintenance and termination fees, transfer
costs, margin interest, national securities exchange fees, costs associated with
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exchanging currencies, wire transfer fees, paper confirmation fees or other fees as
required by law. Clients are responsible for all additional fees, expenses and charges for
which they become obligated under any separate agreement with the custodian.
GFA’s fees are exclusive of brokerage commissions, transaction fees, and other related
costs and expenses which may be incurred by the client. Clients may incur certain
charges imposed by custodians, brokers, third-party investment managers and other
third parties, including for example asset management fees, custodial fees, deferred
sales charges, odd-lot differentials, transfer taxes, wire transfer and electronic fund fees,
and other fees and taxes on brokerage accounts and securities transactions. Mutual
funds, exchange traded funds, collective investment trusts, limited partnerships and
other commingled vehicles also charge internal management fees, which are disclosed
in a fund’s prospectus.
Mutual funds and exchange traded funds also charge internal management fees, which
are disclosed in a fund’s prospectus. Such charges, fees and commissions are
exclusive of and in addition to GFA’s fee, and GFA does not receive any portion of
those commissions, fees, and costs. For more information on our brokerage practices,
please refer to Item 12 – Brokerage Practices.
The amount of the administrative fee payable to Osaic is subject to a discount if GFA
maintains Advisor Managed Portfolios or UMA accounts with aggregate assets under
management at target levels negotiated with Osaic. The amount of the discount is
adjusted on a yearly basis. This presents a conflict of interest, as GFA has an incentive
to recommend that clients open Advisory Managed Portfolios or UMA accounts in order
to retain a larger amount of the total account fee paid by each client who opens an
account on Osaic’s WMP platform. GFA addresses this conflict of interest by ensuring
that any such recommendations are in the client’s best interest.
Certain of GFA’s supervised persons are registered representatives of Osaic (CRD No.
23131), a registered broker-dealer (member FINRA and SIPC). As registered
representatives of Osaic, they will earn commissions for selling securities products in
this separate capacity to clients of GFA. An affiliate of GFA, GBS Retirement Services,
Inc. (“GBSRS”), also has an arrangement with Osaic in which it will receive commissions
for brokerage services provided by GFA’s supervised persons who are also registered
representatives of Osaic. These arrangements present a conflict of interest because our
supervised persons who are registered representatives have an incentive to
recommend securities products to you for the purpose of generating commissions rather
than solely based on your needs. To mitigate this conflict of interest, we or our delegate
require all supervised persons to ensure that any such recommendations are in the
client’s best interest.
Certain of GFA’s supervised persons may refer clients to GBS Insurance and Financial
Services, Inc. ("GBS Insurance”), an affiliated insurance agency. These persons will
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earn commissions for selling insurance products in this separate capacity to clients of
GFA. This presents a conflict of interest because our supervised persons who are
insurance agents have an incentive to recommend insurance products to you for the
purpose of generating commissions rather than solely based on your needs. To mitigate
this conflict of interest, we require all supervised persons who are licensed to offer
insurance products to our clients to assure that the recommendation to purchase
insurance is in the client’s best interest.
We require all supervised persons to seek prior approval of any outside employment
activity so that we can ensure that any conflicts of interest in such activities are properly
disclosed.
Commissions earned by these persons are separate and in addition to our advisory
fees. Securities and insurance products are available through other channels and as a
client you are not obligated to purchase products recommended by our supervised
persons. For more information, please see Item 10 of this Brochure.
Item 6 – Performance-Based Fees and Side-By-Side Management
GFA does not charge any performance-based fees (fees based on a share of capital
gains on, or capital appreciation of the assets of a client). If in the future, GFA is
compensated by the use of an incentive fee arrangements, we will comply with Rule
205-3, under the Investment Advisers Act of 1940 (the “Advisers Act”).
Item 7 – Types of Clients
GFA provides investment services to individuals. GFA also provides retirement,
investment advisory/consulting and decision-making services to institutional investors,
which include public and private sector employee benefit plans (including multiemployer
plans), charitable institutions, foundations, endowments, labor organizations, state or
municipal government entities, hospitals, non-profit organizations, private trusts, and
corporations or business entities.
Item 8 – Methods of Analysis, Investment Strategies and Risk of Loss
GFA utilizes different methods of analysis and investment strategies. Our asset
allocation and investment evaluation work spans quantitative as well as qualitative
considerations, including traditional modeling, economic conditions and scenarios, and
an interrelated set of cash flow, operational, and other considerations. We work with
clients to establish a long-term, strategic asset allocation at the “total portfolio level” that
is based on a deliberate and evaluative review of the client’s investment objectives, risk
tolerance and other relevant information to form a sound foundation for the overall
investment program and a road map for implementing investment strategies. We
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discuss with clients the risks associated with equities, fixed income, and alternative
strategies (such as hedge funds of funds, real estate, commodities, and private
equity/debt) as well as the relative merits of each. As the capital markets evolve over
time and certain asset classes present compelling investment opportunities, we re-
review our clients’ strategic asset allocation to make sure it remains efficient and
appropriate. GFA continually monitors client accounts, performing periodic reviews with
clients. In addition, we use tools to evaluate current investment positions as well as
research potential fund replacements as additional resources. GFA has an asset
allocation modeling software which enables us to model severe market dislocations and
how client portfolios would likely react under stressed market conditions.
Communication is a key factor in assessing a client’s needs with respect to investment
strategies and portfolio structures and may, from time to time, prove imperfect, although
we maintain ongoing communications with our clients regarding those needs.
Ascertaining a client’s tolerance for risk requires considerable judgment based on an
assessment of the client’s financial position and their attitudes toward risk. It is often
difficult to assess attitudes toward risk because of diverse views among individuals. Our
assessment of the client’s financial position and capacity for risk (and thus, certain
investment strategies) might differ from the client’s own assessment.
Investing in securities involves risk of loss that clients should be prepared to bear. GFA
does not recommend primarily any particular type of security. The client bears the risk
of loss on its investments. It is impossible to describe all possible types of risks which
may affect investments. Among the risks are the following:
Market Risks. Markets can, as a whole, go up or down on various news
releases or for no understandable reason at all. This sometimes means that
the price of specific securities could go up or down without real reason and
may take some time to recover any lost value. Adding additional securities
does not help to minimize this risk since all securities may be affected by
market fluctuations.
Currency Risk. Overseas investments are subject to fluctuations in the value
of the dollar against the currency of the investment’s originating country. This
is also referred to as exchange rate risk.
Interest Rate Risk. Movements in interest rates may directly cause prices of
fixed income securities to fluctuate. For example, rising interest rates can
cause “high quality, relatively safe” fixed income investments to lose principal
value.
Credit Risk. If debt obligations held by an account are downgraded by ratings
agencies or go into default, or if management action, legislation or other
government action reduces the ability of issuers to pay principal and interest
when due, the value of those obligations may decline, and an account’s value
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may be reduced. Because the ability of an issuer of a lower-rated or unrated
obligation (including particularly “junk” or “high yield” bonds) to pay principal
and interest when due is typically less certain than for an issuer of a higher-
rated obligation, lower rated and unrated obligations are generally more
vulnerable than higher-rated obligations to default, to ratings downgrades,
and to liquidity risk.
Purchasing Power Risk. Purchasing power risk is the risk that an investment’s
value will decline as the price of goods rises (inflation). The investment’s value
itself does not decline, but its relative value does. Inflation can happen for a
variety of complex reasons, including a growing economy and a rising money
supply.
Liquidity Risk. Liquidity is the ability to readily convert an investment into
cash. For example, Treasury Bills are highly liquid, while real estate properties
are not. Some securities are highly liquid while others are highly illiquid.
Illiquid investments carry more risk because it can be difficult to sell them.
Political Risks. Most investments have a global component, even domestic
stocks. Political events anywhere in the world may have unforeseen
consequences to markets around the world.
Regulatory Risk. Changes in laws and regulations from any government can
change the value of a given company and its accompanying securities.
Certain industries are more susceptible to government regulation. Changes in
zoning, tax structure or laws impact the return on these investments.
Risks Related to Investment Term. If the client requires a liquidation of their
portfolio during a period in which the price of the security is low, the client will
not realize as much value as they would have had the investment had the
opportunity to regain its value, as investments frequently do, or had it been
able to be reinvested in another security.
Business Risk. Many investments contain interests in operating businesses.
Business risks are risks associated with a particular industry or a particular
company within an industry. For example, oil-drilling companies depend on
finding oil and then refining it, a lengthy process, before they can generate a
profit. They carry a higher risk of profitability than an electric company, which
generates its income from a steady stream of customers who buy electricity
no matter what the economic environment is like.
Financial Risk. Many investments contain interests in operating businesses.
Excessive borrowing to finance a business’ operations decreases the risk of
profitability, because the company must meet the terms of its obligations in
good times and bad. During periods of financial stress, the inability to meet
loan obligations may result in bankruptcy and/or a declining market value.
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Default Risk. This risk pertains to the ability of a company to service their
debt. Ratings provided by several rating services help to identify those
companies with more risk. Obligations of the U.S. government are said to be
free of default risk.
Large-Cap Stock Risk. Investment strategies focusing on large-cap
companies may underperform other equity investment strategies as large cap
companies may not experience sustained periods of growth in the mature
product markets in which they operate.
Small/Mid-Cap Stock Risk. Investment strategies focusing on small- and mid-
cap stocks involve more risk than strategies focused on larger more
established companies because small- and mid-cap companies may have
smaller revenue, narrower product lines, less management depth, small
market share, fewer financial resources and less competitive strength.
Fixed-Income Market Risk. Economic and other market developments can
adversely affect fixed-income securities markets in Canada, the United
States, Europe and elsewhere. At times, participants in debt securities
markets may develop concerns about the ability of certain issuers to make
timely principal and interest payments, or they may develop concerns about
the ability of financial institutions that make markets in certain debt securities
to facilitate an orderly market which may cause increased volatility in those
debt securities and/or markets.
Risks of Investment in Futures, Options and Derivatives. Such strategies
present unique risks. For example, should interest or exchange rates or the
prices of securities or financial indices move in an unexpected manner, we
may not achieve the desired benefits of the futures, options and derivatives or
may realize losses. Thus, the client would be in a worse position than if such
strategies had not been used. In addition, the correlation between movements
in the price of the securities and securities hedged or used for cover will not
be perfect and could produce unanticipated losses.
ETF Risk. The returns from the types of securities in which an ETF invests
may underperform returns from the various general securities markets or
different asset classes. The securities in the underlying indexes (the
“Underlying Indexes”) may underperform fixed-income investments and stock
market investments that track other markets, segments and sectors. Different
types of securities tend to go through cycles of out-performance and under-
performance in comparison to the general securities markets.
Item 9 – Disciplinary Information
Registered investment advisers are required to disclose all material facts regarding any
legal or disciplinary events that would be material to your evaluation of GFA or the
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integrity of GFA.
Since its creation in 2008, GFA has had no involvement in any legal or disciplinary
proceeding that would have been material to any client or potential client evaluating
GFA or the integrity of its management.
Item 10 – Other Financial Industry Activities and Affiliations
GFA is not a registered broker-dealer and does not have an application pending to
register as a broker-dealer. Certain of our employees are registered representatives of a
broker-dealer, as further described below. Neither the firm nor any of its management
employees are registered, or have an application pending to register, as a futures
commission merchant, commodity pool operator, a commodity trading adviser, or an
associated person of the foregoing entities. Lastly, other than as described below or in
our ADV or a consultant’s ADV 2B Brochure, neither GFA nor any of its management
employees have any material relationships or arrangements with any related broker-
dealer, municipal securities dealer, government securities dealer or broker, investment
company or other pooled investment vehicle (including a mutual fund, closed-end
investment company, unit investment trust, private investment company or “hedge
fund,” and offshore fund), other investment adviser or financial planner, futures
commission merchant, commodity pool operator, commodity trading advisor, banking or
thrift institution, accountant or accounting firm, lawyer or law firm, insurance company or
agency, pension consultant, real estate broker or dealer, or sponsor or syndicator of
limited partnerships.
GFA is a single-member, limited-liability company, with GBS as its single member. Itself
a wholly- owned subsidiary of AJG, GBS offers expertise and guidance in all areas of
benefits planning, delivery and administration for a broad range of employee benefit
plans and services, including executive benefits and financial planning, actuarial, data
analysis and benchmarking, retirement consulting, benefits outsourcing, and human
resources services for its clients.
Some consultants for GFA provide fiduciary consulting services to small, mid, and large
retirement plans, including 401k, 403b, 457, defined benefit, and nonqualified plans. A
plan sponsor client of these consultants may choose to pay such fees for services
rendered to a defined contribution plan with revenue generated within the plan or with
hard dollars. The client chooses the method of payment; GFA is indifferent to which
method the client selects. To accommodate clients that choose to pay within the plan
(via commissions), a separate wholly-owned subsidiary called GBS Retirement
Services, Inc. (“GBSRS”), a limited purpose, constructive receipt, registered broker
dealer was established whose primary function is to receive those plan-generated fees
arising from transactions executed by Osaic, an unaffiliated broker-dealer firm. GFA
does not receive any of those fees. While GBSRS is registered with FINRA and is
registered in Illinois, New York and Texas as an investment adviser, GBSRS cannot
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and does not execute or clear securities transactions and cannot and does not receive
commissions from any investment manager; it receives monies only from Osaic arising
from transactions the latter executes. GFA believes this structure prevents the conflicts
that other broker-dealer affiliates may pose. We will have a conflict of interest in that we
will have an incentive to recommend commissionable securities based on the receipt of
commissions, rather than based on the client’s needs. We address this conflict of
interest by ensuring that any such recommendations are in the client’s best interest.
Certain of GFA’s supervised persons are registered representatives of Osaic. As
registered representatives of Osaic, they will earn commissions for selling securities
products in this separate capacity to clients of GFA. GBSRS also has an arrangement
with Osaic in which it will receive commissions for brokerage services provided by
GFA’s supervised persons who are also registered representatives of Osaic.
Furthermore, the percentage of commissions paid to GBSRS is based on the aggregate
commissions generated by our supervised persons who are registered representatives
of Osaic each calendar year and will increase when certain negotiated thresholds are
reached. These arrangements present a conflict of interest because we have an
incentive for supervised persons to recommend securities products to you for the
purpose of generating commissions rather than solely based on your needs. We have
an additional incentive for our supervised persons to recommend commissionable
products to you in order to increase the percentage of commissions retained by our
affiliate GBSRS. To mitigate these conflicts of interest, we require all supervised
persons to ensure that any such recommendations are in the client’s best interest.
Certain of GFA’s supervised persons may refer clients to GBS Insurance. These
persons will earn commissions for selling insurance products in this separate capacity to
clients of GFA. This presents a conflict of interest because our supervised persons who
are insurance agents have an incentive to recommend insurance products to you for the
purpose of generating commissions rather than solely based on your needs. To mitigate
this conflict of interest, we require all supervised persons who are licensed to offer
insurance products to our clients to assure that the recommendation to purchase
insurance is in the client’s best interest.
We require all supervised persons to seek prior approval of any outside employment
activity so that we can ensure that any conflicts of interest in such activities are properly
disclosed.
Commissions earned by these persons are separate and in addition to our advisory
fees. Securities and insurance products are available through other channels and as a
client you are not obligated to purchase products recommended by our supervised
persons.
We recommend and assist clients in selecting the managed account programs of Osaic.
If a third-party managed account program is selected for a GFA client, they will receive
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the Form ADV Part 2A or Appendix I, as applicable, (disclosure brochure) for the
managed account program. Clients are encouraged to review these disclosures to
understand all material aspects of the program including relevant fees and conflicts of
interest. We have a conflict of interest in that we will only use or recommend sub-
advisers or other third-party managers that have a relationship with GFA and have met
the conditions of our due diligence review. There may be other third-party money
managers that may be suitable that we do not have a relationship with them or that may
be more or less costly. To address this conflict, we consider the best interests of clients
in selecting sub-advisers or third-party managers. You are under no obligation to utilize
the services of the sub-advisers or third-party managers we recommend.
GFA has structured its relationship with all affiliates of GBS and AJG to prevent conflicts
of interest and to preserve the objectivity and independence of GFA’s investment
consulting and fiduciary decision-making teams and their advice, decisions and
operations. Information barrier procedures have been adopted to safeguard the
independence of GFA. A copy of these information barrier procedures is available in
their entirety to any client or prospective client upon request.
Item 11 – Code of Ethics
GFA has adopted a Code of Ethics to restrict or prohibit transactions by its employees
and their family members that could create actual conflicts of interest, the potential for
conflicts or the appearance of conflicts. The Code also established reporting
requirements and enforcement procedures. GFA will provide a copy of the Code of
Ethics to any client or prospective client upon request.
GFA does not typically recommend to its advisory clients that they purchase or sell
individual securities other than interests in commingled investment vehicles such as
mutual funds, collective trusts, limited partnerships and limited liability companies. As
an independent fiduciary decision-maker or adviser, GFA does have authority to
purchase or sell, or to recommend the purchase and sale of a particular security.
Accordingly, the Code of Ethics includes policies and procedures that limit the ability of
employees to purchase or sell certain securities. Those procedures include
maintenance and distribution to all GFA employees of a list of companies whose
securities may not be traded by a GFA employee or an immediate family member
without advance permission from the Chief Compliance Officer or the appropriate
delegated representative, as well as other restrictions.
The Code of Ethics also requires that employees report all securities transactions (with
narrowly-crafted exceptions related to instruments such as shares in registered open-
end mutual funds, bank certificates of deposits and U.S. government securities) to the
Chief Compliance Officer or the appropriate delegated representative, who uses the
reports to monitor compliance with the Code of Ethics and other internal procedures.
The Code of Ethics requires that each employee certify in writing that he or she has fully
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and accurately reported to and provided the Chief Compliance Officer or the appropriate
delegated representative with statements for all personal securities accounts in which
the employee holds a direct or indirect beneficial interest. GFA also has in place written
procedures, as required by Section 204A of the Investment Advisers Act of 1940 to
prevent the misuse by employees or other access persons of confidential or material
non-public information concerning clients or potential clients.
Item 12 – Brokerage Practices
GFA generally recommends that investment clients utilize the brokerage and clearing
services of Osaic. Prior to engaging GFA to provide investment services, clients will be
required to enter into a formal Client Agreement with our firm setting forth the terms and
conditions under which GFA will manage the client's assets, and a separate custodial
agreement with the designated broker-dealer.
We consider a wide range of factors, including but not limited to, fees and expenses,
quality of services, responsiveness, financial strength, and stability of the provider, and
availability of tools that assist us in helping our clients. GFA receives research or other
products or services from Osaic in connection with client securities transactions. These
services can include, but are not limited to: research regarding program investments,
ongoing review, evaluation and continued recommendation of program investments,
quarterly reports outlining the client’s program investment performance, services to
facilitate payment of our fees from client accounts, website and associated technology
to assist us with the selection of program investments and generation of investment
strategy proposals and other associated documents, performance reporting, trading and
model management, transition assistance, consultation with compliance, marketing and
brokerage services, and discounts on financial planning and business marketing
programs. Osaic may provide some of these services itself. In other cases, it will
arrange for third-party vendors to provide the services to us.
We do not have to pay the broker-dealer for these services and no client is charged for
these services. Therefore, we receive a benefit. This presents a conflict of interest, as
we have an incentive to recommend Osaic because of our existing relationship and the
benefits we receive, rather than on your interest in receiving most favorable execution.
We mitigate this conflict by conducting best execution reviews and through the
application of our policies and procedures. We may cause clients to pay commissions
that are higher than those charged by another broker-dealer to effect the same
transaction. We have determined that the transaction charges incurred are reasonable
in relation to the value of the services received. These products or services received
may benefit all of our clients, not just those whose assets are custodied at the broker-
dealer who provides the products or services.
GFA does not receive client referrals or compensation of any kind from broker- dealers
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or other third parties in exchange for using any particular broker-dealer.
We routinely recommend that you direct our firm to execute transactions through
broker-dealers with which we have a business relationship. Not all investment advisers
recommend that a client use a particular broker-dealer. As such, we may be unable to
achieve the most favorable execution of your transactions, and you may pay higher
brokerage commissions than you might otherwise pay through another broker-dealer
that offers the same types of services. If clients prefer to utilize their own broker-dealer,
we will not be able to provide investment services to those clients.
We do not aggregate the purchase or sale of the same securities for various client
accounts. Accordingly, you may pay different prices for the same securities transactions
than other clients pay.
Item 13 – Review of Accounts
GFA’s investment adviser representatives monitor accounts on an ongoing basis and
conduct account reviews at least annually or as agreed upon with individual clients.
Reviews consist of determining whether your portfolios and strategies continue to align
with your investment goals and objectives. All investment clients are advised that it
remains their responsibility to advise GFA of any changes in their investment objectives
and/or financial situation.
GFA’s investment adviser representatives may conduct account reviews on an other
than periodic basis upon the occurrence of a triggering event, such as a change in client
investment objectives and/or financial situation, market corrections, economic or
political events and client request.
Clients are provided, at least quarterly (unless the client elects otherwise), with written
summary account statements directly from the broker-dealer for the client accounts.
From time to time, GFA may also provide separate written reports summarizing account
activity and performance to clients. Clients are encouraged to compare the information
on any such reports prepared by GFA against the information in the statements provided
directly from the broker-dealer and alert GFA of any discrepancies.
Item 14 – Client Referrals and Other Compensation
GFA may directly compensate persons who refer clients to it. However, if applicable,
we pay such compensation only through “hard dollars” and do not pay such
compensation through directed brokerage involving transactions effectuated on behalf
of its clients. In addition, full disclosure is made to clients, if applicable. Compensating
third parties for client referrals presents a conflict of interest, as the third party has an
incentive to recommend our firm in exchange for the compensation. We address this
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conflict of interest through disclosure in this Brochure and at the time of the
recommendation, in accordance with applicable regulations.
The only compensation GFA receives comes directly from our clients for the investment
services provided. We do not provide investment advice or recommendations to
investment managers regarding their proprietary businesses and do not receive
compensation from investment managers for doing so. However, GFA does provide
performance measurement service in a non-advisory capacity to a single entity
organized as a federally chartered savings bank and which is a registered investment
adviser. No actual or potential conflicts are created as a result of this relationship as
GFA neither recommends the use of any investment offerings from this entity to its
clients nor advises any of its clients regarding this entity.
Item 15 – Custody
GFA does not hold physical custody of client funds or securities. We require that
qualified custodians hold client assets, as fully described in Item 12 – Brokerage
Practices. GFA has custody because we are granted authority, upon written consent
from our clients in our Client Agreement, to deduct the management fees directly from
client accounts and to delegate that authority to a financial institution. We also have
custody due to our standing authority to make third-party transfers on behalf of our
clients who have granted us this authority. This authority is granted to us by the client
through the use of a standing letter of authorization (“LOA”) established by the client
with his or her qualified custodian. The standing LOA authorizes our Firm to disburse
funds to one or more third parties specifically designated by the client pursuant to the
terms of the LOA and can be changed or revoked by the client at any time. We have
implemented the safeguard requirements of SEC regulations by requiring safekeeping
of client funds and securities by a qualified custodian. We have further implemented
procedures to comply with the requirements outlined by the SEC in its February 1,
2017, No- Action Letter to the Investment Adviser Association.
Account statements are delivered directly from the qualified custodian to each client at
least quarterly. Clients should carefully review those statements and are urged to
compare the statements against any reports received from us. When clients have
questions about their account statements, they should contact us or the qualified
custodian preparing the statement.
Item 16 – Investment Discretion
GFA accepts discretionary authority to manage securities accounts on behalf of clients
pursuant to the Client Agreement that specifically describes the scope and limits on that
authority. With discretionary authority our firm is authorized to execute securities
transactions for the client without first having to seek the client’s consent for each
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transaction. Clients who engage the firm on a discretionary basis may, at any time,
impose reasonable restrictions in writing on GFA’s discretionary authority. Clients may
also request that we manage their investments on a non-discretionary basis. This
means that we will seek the client’s consultation prior to implementing investment
decisions.
Item 17 – Voting Client Securities
GFA does not vote or assist in voting proxies for our individual clients. Certain third-
party managers selected or recommended by GFA may vote proxies for clients, as
further described in the manager’s respective Brochure. Therefore, except in the event a
third-party manager votes proxies, clients will receive proxies or other solicitations
directly from the custodian and are responsible for making all decisions relating to any
such matters.
Item 18 – Financial Information
Registered investment advisers are required in this Item to provide you with certain
financial information or disclosures about GFA’s financial condition. GFA has no
financial commitment that impairs its ability to meet contractual and fiduciary
commitments to clients and has not been the subject of a bankruptcy proceeding.
Item 19 – Requirements for State-Registered Advisers
This section is not applicable since GFA is registered with the SEC.
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