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Firm Brochure
Part 2A of Form ADV
Greenwood Gearhart, LLC
26 East Center Street
P.O. Box 4278
Fayetteville, AR 72702
Telephone: 479-521-5353
info@greenwoodgearhart.com
www.greenwoodgearhart.com
G. Brock Gearhart, CFA
Chief Executive Officer
bgearhart@greenwoodgearhart.com
December 2025 Version
This brochure provides information about the qualifications and business practices of Greenwood Gearhart (“GG”).
If you have any questions about the contents of this brochure, please contact us at 479-521-5353 or
info@greenwoodgearhart.com.
The information in this brochure has not been approved or verified by the
United States Securities and Exchange Commission or by any state securities authority.
Additional information about Greenwood Gearhart also is available on the SEC’s website at
www.adviserinfo.sec.gov.
Registration as a “Registered Investment Advisor” with the
Securities and Exchange Commission (SEC) does not imply a certain level of skill or training.
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Item 2 Material Changes
Material Changes since the Last Update
Since GG’s Last Update, dated February 2025, this Part 2A has been updated as follows:
• Throughout the document to reflect the firm’s new entity name of Greenwood Gearhart LLC.
• At Item 4 to reflect a change in the firm’s ownership structure and a new minority owner
• At Items 4, 5, 8, and 12 to discuss allocations to separately managed accounts and associated fees, risks, and brokerage
practices.
ANY QUESTIONS: GG’s Chief Compliance Officer, Lisa A. Brown, remains available to address any questions
regarding this Part 2A, including the disclosure additions and enhancements below.
The SEC adopted "Amendments to Form ADV" in July, 2010. This Form ADV Part 2A (Firm Brochure), is GG’s disclosure
document prepared according to the SEC’s new format requirements. This document is a narrative that is substantially different
in format, but not in content with GG’s previous Investment Advisory Agreement and includes some new information that GG
was not previously required to disclose.
Pursuant to the ongoing written disclosure requirement placed upon registered investment advisers, GG is required, on an
annual basis, to make available to the Client, its most recent written disclosure statement as set forth on the firm’s Form ADV
Part 2A (“Firm Brochure”). Additionally, upon request, Greenwood Gearhart LLC will provide to the Client a replacement
copy of the original, executed Investment Advisory Agreement. If you desire a copy of GG’s most recent Firm Brochure
and/or Investment Advisory Agreement, please contact GG’s Chief Compliance Officer, Lisa A. Brown.
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Item 3 Table of Contents
Item 1Cover Page ……………………………………………………………………………………..1Item 2Material Changes ……………………………………………………………………………………..2Item 3Table of Contents ……………………………………………………………………………………..3Item 4Advisory Business ……………………………………………………………………………………..4Item 5Fees and Compensation ……………………………………………………………………………………..7Item 6Performance-Based Fees and Side-by-Side Management ……………………………………………………………………………………..8Item 7Types of Clients ……………………………………………………………………………………..9Item 8Methods of Analysis, Investment Strategies, and Risk of Loss ……………………………………………………………………………………..9Item 9Disciplinary Information ……………………………………………………………………………………..11Item 10Other Financial Industry Activities and Affiliations ……………………………………………………………………………………..11Item 11Code of Ethics, Participation or Interest in Client Transactions and Personal Trading ……………………………………………………………………………………..13Item 12Brokerage Practices ……………………………………………………………………………………..13Item 13Review of Accounts ……………………………………………………………………………………..15Item 14Client Referrals and Other Compensation ……………………………………………………………………………………..16Item 15Custody ……………………………………………………………………………………..……………………………………………………………………………………..16Item 16Investment Discretion ……………………………………………………………………………………..17Item 17Voting Client Securities ……………………………………………………………………………………..17Item 18Financial Information ……………………………………………………………………………………..17
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Item 4 Advisory Business
Greenwood Gearhart, LLC (“GG”) is a fee-only investment advisory firm registered with the Securities and Exchange
Commission. The firm’s principal offices are located at 26 East Center Street in Fayetteville, Arkansas. GG offers investment
management, portfolio management, financial planning and general family office services to the general public, including but
not limited to individuals, defined contribution plans, charitable institutions, trust accounts and various other institutions.
Originally founded in 1982, Greenwood Gearhart, LLC is registered as an Investment Adviser with the Securities and Exchange
Commission under the Investment Advisers Act of 1940. GG is wholly owned by GG RIA Holdco, LLC, which is principally
owned by the Gearhart Family Trust (G. Brock and Lindsey Gearhart Trustees). A minority interest in GG RIA Holdco, LLC
is maintained by Constellation Wealth Capital Fund II, LP, through CWC Ozark Investor, LLC.
GG is a fee-only investment management firm. The firm is not affiliated with entities that sell financial products or securities.
No commissions in any form are accepted. No finder’s fees are accepted.
Investment Advisory Services
Clients can engage GG to provide discretionary investment advisory services on a fee-only basis. GG’s annual investment
advisory fee is based upon a percentage (%) of the market value of the assets placed under GG’s management. Before engaging
GG to provide investment advisory services, clients are required to enter into an Investment Advisory Agreement with GG
setting forth the terms and conditions of the engagement (including termination), describing the scope of the services to be
provided, and the fee that is due from the client.
GG’s annual investment advisory fee shall include investment advisory services, and, to the extent specifically requested by
the client, financial planning and consulting services. In the event that the client requires extraordinary planning and/or
consultation services that are separate or in addition to investment advisory services (to be determined in the sole discretion of
GG), GG may determine to charge for such additional services, which additional fee shall be agreed upon between GG and the
client.
GG shall provide services specific to the needs of each client. To commence the investment advisory process, an investment
adviser representative will first ascertain each client’s investment objectives and then allocate investment assets consistent with
the designated investment objectives. Client assets may be managed by GG directly or may be allocated to one or more
separately managed accounts (each, an “SMA”). When allocated to an SMA, the SMA manager will retain discretionary
management authority over the allocated assets. GG will continue to render investment advisory services with respect to the
ongoing monitoring and supervision of the SMA manager’s performance and will be responsible for recommending or
implementing changes to SMA allocations. Clients are advised that the fees charged by SMA managers for SMA management
are separate from, and in addition to, the fees charged by GG for GG’s investment advisory services.
Once allocated, GG provides ongoing monitoring and review of account performance and asset allocation as compared to client
investment objectives and may periodically execute account transactions or undertake SMA re-allocations based upon such
reviews. Clients may, at any time, impose reasonable restrictions, in writing, on GG’s services.
Clients may also choose to supplement investment advisory and financial planning services with GG’s Family Office or Family
Arrangement services. GG’s Family Office services (generally reserved for clients with $5,000,000 or more under GG’s
management) generally include Estate Planning and Personal Tax coordination services. Costs associated with services
rendered by third parties are generally the client’s responsibility, unless otherwise agreed, in writing.
Estate Planning services generally entail the preparation of a revocable trust, will, living will, financial and health care powers
of attorney, HIPPA documents, and in some cases, more advanced estate plans or estate tax plans, as requested by the client
and to the extent applicable to the client’s circumstances. Estate Planning services are provided by a qualified third-party
professional, not GG.
GG’s Family Office services also generally include Personal Tax services. Personal Tax services generally entail personal tax
planning and analysis, as well as the preparation of the annual personal tax return for the client. Personal Tax Services are
provided by a qualified third-party professional, not GG.
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For clients with less than $5,000,000 under GG’s management, Family Arrangement services can be provided. Family
Arrangement engagements can generally include the same scope of services as Family Office engagements, with each
respective service selected on an a la carte basis.
GG does not participate in a wrap fee program.
Please Note: To the extent the Client elects to receive certain concierge services, Client’s fee may increase relative to the
additional services selected.
All reports, communications and other notices to the Client hereunder shall be given or sent to the Client at their provided
address. Electronic communication may also be used as directed by the Client.
Limitations of Financial Planning and Non-Investment Consulting/Implementation Services – To the extent specifically
engaged by a Client to do so per the terms and conditions of a written agreement and fee, GG shall generally provide financial
planning and related consulting services regarding non-investment related matters, such as estate planning, tax planning,
insurance, etc. GG does not serve as an attorney, accountant, or insurance agency, and no portion of GG’s services should be
construed as same. Accordingly, GG does not prepare estate planning documents, tax returns or sell insurance products. To
the extent requested by a client, GG may recommend the services of other professionals for certain non-investment
implementation purpose (i.e. attorneys, accountants, insurance, etc.). The Client is under no obligation to engage the
services of any such recommended professional. The Client retains absolute discretion over all such implementation decisions
and is free to accept or reject any recommendation that GG makes. Please Note: If the Client engages any unaffiliated
recommended professional, and a dispute arises thereafter relative to such engagement, the Client agrees to seek recourse
exclusively from and against the engaged professional. Please Also Note: It remains the Client’s responsibility to promptly
notify GG if there is ever any change in his/her/its financial situation or investment objectives for the purpose of
reviewing/evaluating/revising GG’s previous recommendations and/or services.
Retirement Plan Rollovers – No Obligation / Conflict of Interest – A client or prospective client leaving an employer
typically has four options regarding an existing retirement plan (and may engage in a combination of these options): (i) leave
the money in the former employer’s plan, if permitted, (ii) roll over the assets to the new employer’s plan, if one is available
and rollovers are permitted, (iii) roll over to an Individual Retirement Account (“IRA”), or (iv) cash out the account value
(which could, depending upon the client’s age, result in adverse tax consequences). If GG recommends that a client roll over
their retirement plan assets into an account to be managed by GG, such a recommendation creates a conflict of interest if GG
will earn a new (or increase its current) advisory fee as a result of the rollover. No client is under any obligation to roll over
retirement plan assets to an account managed by GG. GG’s Chief Compliance Officer, Lisa A. Brown, remains available
to address any questions that a client or prospective client may have regarding the conflict of interest presented by such
a rollover recommendation.
ERISA / Internal Revenue Code Fiduciary Acknowledgment – When GG provides investment advice to a client regarding
the client’s retirement plan account or individual retirement account, it does so as a fiduciary within the meaning of Title I of
the Employee Retirement Income Security Act (“ERISA”) and/or the Internal Revenue Code (“IRC”), as applicable, which are
laws governing retirement accounts. The way GG makes money creates some conflicts with client interests, so GG operates
under a special rule that requires it to act in the client’s best interest and not put its interests ahead of the client’s.
Under this special rule's provisions, GG must:
• Meet a professional standard of care when making investment recommendations (give prudent advice);
• Never put its financial interests ahead of the client’s when making recommendations (give loyal advice);
• Avoid misleading statements about conflicts of interest, fees, and investments;
• Follow policies and procedures designed to ensure that GG gives advice that is in the client’s best interest;
• Charge no more than is reasonable for GG's services; and
• Give the client basic information about conflicts of interest.
Use of Mutual Funds and Exchange-Traded Funds – Most mutual funds and exchange traded funds are available directly
to the public. Thus, a prospective client can obtain many of the funds that may be utilized by GG independent of engaging GG
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as an investment adviser. However, if a prospective client determines to do so, he/she will not receive GG’s initial and ongoing
investment advisory services. Please Note: In addition to GG’s investment advisory fee described below, and transaction and/or
custodial fees discussed below, clients will also incur, relative to all mutual fund and exchange traded fund purchases, charges
imposed at the fund level (e.g. management fees and other fund expenses).
Portfolio Activity – GG has a fiduciary duty to provide services consistent with the client’s best interest. As part of its
investment advisory services, GG will review client portfolios on an ongoing basis to determine if any changes are necessary
based upon various factors, including but not limited to investment performance, account additions/withdrawals, the client’s
financial circumstances, and changes in the client’s investment objectives. Based upon these and other factors, there may be
extended periods of time when GG determines that changes to a client’s portfolio are neither necessary nor prudent.
Notwithstanding, there can be no assurance that investment decisions made by GG will be profitable or equal any specific
performance level(s).
Private Fund – GG, on a non-discretionary basis, may recommend that qualified clients consider allocating a portion of their
investment assets to various private investments funds and other private investment vehicles, including those in which GG or
its individual principals maintain an ownership and/or management interest. These relationships, to the extent applicable, are
described in more detail in Item 10 below. The terms and conditions for participating in the private investments, including
management and incentive fees, conflicts of interest, and risk factors, are set forth in each investment’s offering or operating
documents. GG’s clients are under absolutely no obligation to consider or make an investment in a private investment fund(s).
1.
Fund Risk Factors
Private investment funds generally involve various risk factors, including, but not limited to, potential for
complete loss of principal, liquidity constraints and lack of transparency, a complete discussion of which is
set forth in each fund’s offering documents, which will be provided to each client for review and
consideration. Unlike liquid investments that a client may maintain, private investment funds do not provide
daily liquidity or pricing. Each prospective client investor will be required to complete certain offering
documents, pursuant to which the client shall establish that he/she is qualified for the private investment or
fund, and acknowledges and accepts the various risk factors that are associated with such an investment.
Further, each prospective client investor accepts and understands that other investors, managers, or
administrators in such private investment fund may gain certain knowledge of such client’s investment by
way of the offering documents and any confidentiality as it relates to such investment may be restricted as
such.
2.
Conflict of Interest
As agreed upon with the client, GG may collect an asset-based fee from the client with respect to the value
of private investments recommended by GG, which can include (but is not necessarily limited to) client
investments in the private investments in which GG and/or GG’s principals maintain ownership and/or
management interests. Please see Item 5 below for further details on GG’s fees and Item 10 below for further
details on GG and GG’s principal’s relationships with certain private investments. In addition to this asset-
based fee, the manager(s) of the private investments are also entitled to receive incentive compensation in
the form of carried interest. This compensation structure presents a conflict of interest, as GG may be entitled
to an asset-based fee for private investments, while GG and/or GG’s individual principals can share in the
incentive compensation generated by those private investments in which GG or its principals maintain
ownership and/or management interests. No client is under any obligation to become an investor in any
private investment recommended by GG. GG’s Chief Compliance Officer, Lisa A. Brown, remains
available to address any questions regarding this conflict of interest.
3.
Private Investment Fund Valuation
In the event that GG references one or more private investments owned by the client on any supplemental
account reports, the values for all such private investments will generally reflect the most recent value. The
current value of any private investment fund could be significantly more or less than the original purchase
price or the price reflected in any supplemental account report. If a private investment fund has invested in a
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third-party fund, the investment manager of that fund is responsible for determining the value of interests in
that fund. GG will rely on values provided by the third-party fund’s manager.
Client Obligations – In performing its services, GG shall not be required to verify any information received from the Client
or from the Client’s other professionals and is expressly authorized to rely thereon. Moreover, each Client is advised that it
remains his/her/its responsibility to promptly notify GG if there is ever any change in his/her/its financial situation or investment
objectives for the purpose of reviewing/evaluating/revising GG’s previous recommendations and/or services.
Please Note: Investment Risk – Different types of investments involve varying degrees of risk, and it should not be assumed
that future performance of any specific investment or investment strategy (including the investments and/or investment
strategies recommended or undertaken by GG) will be profitable or equal any specific performance level(s).
Disclosure Statement – A copy of GG’s written disclosure statement as set forth on Part 2 of Form ADV shall be provided to
each client before, or contemporaneously with, the execution of the client’s Investment Advisory Agreement.
As of December 31, 2024 (our prior fiscal year end), GG had $1,623,971,170 of assets under management on a discretionary
basis and $13,178,060 of asset under management on a non-discretionary basis.
Additional information about Greenwood Gearhart LLC is available at www.greenwoodgearhart.com.
Item 5 Fees and Compensation
GG’s fee will be determined quarterly as of the prior calendar quarter ending market value. The fee is based on the schedule
below and computed based on the assets under management. The fee is assessed at each level shown below. The fee will be
billed pro rata on a quarterly basis, in advance, and deducted electronically through the custodian on the first day of the quarter.
The fee may be adjusted for capital additions or withdrawals above an agreed upon threshold amount. GG reserves the right to
forego these fee adjustments resulting from significant cash flows, but will only do so when advantageous for the client or as
otherwise agreed. Fee calculations will generally disregard any outstanding margin or securities-based loan debit balance but
will include the value of any assets purchased on margin and placed under GG’s management. Unless otherwise agreed, cash
and cash equivalent positions are included in asset-based fee calculations. If this contract is prematurely terminated, the prepaid
fee shall be refunded on a pro rata basis based upon the number of days remaining in the billing quarter. The Client, not the
Custodian, assumes responsibility for verifying the accuracy of the fee calculation.
Please Note: GG uses third party software to calculate and bill its fees. This software includes accrued interest in the calculation
of the client’s assets under GG’s management, which is the basis for GG’s fee.
Assets Under
Management
Annualized
Fee
Up to $1,000,000 One percent (1.00%) of the market value of the investment portfolio.
Three-fourths percent (0.75%) of the market value of the investment portfolio
$1,000,000 up to
$10,000,000
One-half percent (0.50%) of the market value of the investment portfolio
$10,000,000 up to
$20,000,000
Over $20,000,000 One-fourth percent (0.25%) of the market value of the investment portfolio
To illustrate the above, a client placing $1,500,000 under GG’s management would incur an annual fee of 1.00% on the first
$1,000,000 and 0.75% on the remaining $500,000.
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To the extent GG recommends one or more private investments (including but not limited to those private investments in which
GG and/or GG’s principals maintain ownership and/or management interests, as discussed in Item 4 above and 10 below), and
the client elects to engage in the recommended transaction, the value of any such private investment may be subject to an
annual asset-based fee. Depending on the particular private investment, this fee may be assessed at the client’s standard asset-
based fee rate, or the client may be assessed a distinct annual private investment fee ranging from 0.25% – 2.00% of the value
of the private investment. Unless otherwise agreed, this private investment fee will be billed with the same timing and frequency
as the client’s standard asset-based fee and will either be deducted from another client account under GG’s management or will
be invoiced directly to the client. The specific fee rate and payment terms will be agreed upon with the client prior to the private
investment transaction. Performance-based fees may also apply as described in Item 6 below.
GG, in its sole discretion, may charge a lesser investment management fee based upon certain criteria (i.e. anticipated future
earning capacity, anticipated future additional assets, dollar amount of assets to be managed, related accounts, account
composition, negotiations with Client, charitable organizations, investment objective, cash, concentrated stock, etc.). In certain
instances, family portfolios may be bundled for fee calculation purposes at the discretion of GG.
As discussed below, unless the client directs otherwise or an individual client’s circumstances require, GG shall generally
recommend that Charles Schwab & Co., Inc. (“Schwab”) serve as the broker-dealer/custodian for client investment
management assets. Broker-dealers such as Schwab charge brokerage commissions and/or transaction fees for effecting certain
securities transactions (i.e. transaction fees are charged for certain no-load mutual funds, commissions are charged for
individual equities, and fixed income securities transactions may have a commission or use a bid-ask spread). In addition to
GG’s investment management fee, brokerage commissions, and/or transaction fees, clients will also incur, relative to all mutual
fund and exchange traded fund purchases, charges imposed at the fund level (e.g. management fees and other fund expenses).
Family Office and Family Arrangement clients will generally also incur separate fees assessed by their engaged third-party
professional(s). Neither GG, nor its representatives, accept compensation from the sale of securities or other investment
products.
SMA Fees. To the extent applicable, fees charged by SMA managers are separate from, and in addition to, the fees charged by
GG for GG’s investment advisory services. SMA fee rates, timing, frequency, and calculation methodology vary by SMA
program and SMA manager, and the applicable fee practices for participation in a particular SMA will be disclosed to the client
prior to allocation to the SMA through delivery of the SMA manager’s Form ADV Disclosure Brochure. SMA fees are directly
debited from the client’s SMA by each SMA manager in accordance with the relevant SMA manager’s billing practices.
Trade-away/Prime Broker Fees. Relative to its discretionary investment management services, when beneficial to the Client,
individual fixed income transactions may be effected through broker-dealers other than the account custodian, in which event,
the Client generally will incur both the fee (commission, mark-up/mark-down) charged by the executing broker-dealer and a
separate “trade-away” and/or prime broker fee charged by the account custodian.
Legacy Engagements and Alternative Fee Arrangements. From time to time, GG may acquire client relationships from
other investment advisers. In these instances, GG may, in its sole discretion, continue to honor the fee practices of the
predecessor adviser. This could result in acquired clients being subjected to different fee timing (i.e., fees collected in arrears
rather than advance) and frequency (i.e., fees collected monthly rather than quarterly) than the practices described herein. In
addition, certain of GG’s clients remain engaged under legacy services and/or fee arrangements, which services and/or fee
arrangements are not described in this Brochure and are no longer offered by GG to new clients. All such clients are advised
to consult their executed agreement(s) with GG for further details. GG remains available to discuss any questions a client might
have on their current services and/or fee arrangements.
Item 6 Performance-Based Fees and Side-By-Side Management
GG’s standard asset-based compensation for client account management shall not be compensated on the basis of a share of
capital gains or capital appreciation of the funds or any portion of the principal of the funds of the Client.
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However, certain private investments for which GG and/or GG’s principals provide investment management services, or in
which GG and/or GG’s principals maintain ownership and/or other management interests (as discussed in Item 10 below), may
charge performance-based (incentive) fees to investors in such vehicles. To the extent applicable, this incentive compensation
is completely separate from any management fees assessed by GG for client account management and is billed and reported to
the client separately in invoicing/reporting provided directly from the investment’s manager. Clients are advised that
performance-based fees involve a sharing of any portfolio gains between the client and the investment manager. Such
performance-based fees create a conflict of interest, because the investment’s manager is incentivized to take additional risks
in the management of the investment’s assets that may be in conflict with the investor’s current investment objectives and risk
tolerance. A further conflict of interest is present due to the ownership and/or management interests maintained by GG and/or
GG’s principals in the private investments, which is discussed further in Item 10 below.
The performance-based fees charged by the private investments are in addition to the asset-based fees charged by GG and
discussed in Item 5. Clients are also advised that GG has an economic incentive to recommend an investment in any private
vehicle in which GG and/or GG’s principal would share in the performance-based compensation.
Performance-based fees may only be offered to clients who meet one of the following criteria:
• A natural person who or a company that immediately after entering into the contract has at least $1,100,000 under the
management of the investment adviser;
• A natural person who or a company that the investment adviser entering into the contract (and any person acting on
his behalf) reasonably believes, immediately before entering into the contract, either:
o Has a net worth (together, in the case of a natural person, with assets held jointly with a spouse, excluding
o
principal residence) of more than $2,200,000, at the time the contract is entered into; or
Is a qualified purchaser as defined in section 2(a)(51)(AA) of the Investment Company Act of 1940 (15
U.S.C. 80a-2(51)(A)) at the time the contract is entered into; or
• A natural person who immediately before entering into the contract is:
o An executive officer, director, trustee, general partner, or person serving in similar capacity of the investment
adviser; or
o An employee of the investment adviser (other than an employee performing solely clerical, secretarial, or
administrative functions with regard to the investment adviser) who, in connection with his or her regular
functions or duties, participates in the investment activities of such investment adviser, provided that such
employee has been performing such functions and duties for or on behalf of the investment adviser, or
substantially similar functions or duties for or on behalf of another company for at least 12 months.
Item 7 Types of Clients
GG provides investment management services for individuals, defined contribution plans, charitable institutions, trust accounts
and various other institutions. GG generally requires a minimum of $1,000,000 in assets under for its investment advisory
services. GG generally also requires a minimum of $5,000,000 in assets under management for Family Office services. GG, in
its sole discretion, may waive or reduce its account minimum or minimum fee requirements based upon certain subjective and
objective factors (i.e., anticipated future earning capacity, anticipated future additional assets, dollar amount of assets to be
managed, related accounts, account composition, competitive pricing, negotiations with client, etc.). Please Note: As result of
the above, similarly situated clients could pay different fees. In addition, similar advisory services may be available from other
investment advisers for similar or lower fees. ANY QUESTIONS: GG’s Chief Compliance Officer, Lisa A. Brown, remains
available to address any questions that a client or prospective client may have regarding advisory fees.
Item 8 Methods of Analysis, Investment Strategies and Risk of Loss
GG shall provide, but shall not be limited to, advice on the following types of securities: equity securities, preferred securities,
corporate debt securities, municipal debt securities, United States government securities, certain alternative investments and
Exchange Traded Funds (ETFs). When appropriate, GG may also allocate client assets to one or more SMAs for discretionary
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management. In certain instances, GG may provide advice on the use of) Mutual Funds (including Money Market Mutual
Funds). Investing in securities involves the risk of loss that clients should be prepared to bear.
GG shall conduct an initial management review to establish the Client objectives and constraints and to develop an appropriate
investment portfolio policy. GG shall implement decision-making strategies to reflect the risk-return requirements and/or asset
allocation structures consistent with GG's recommended portfolio policy. GG may suspend the Client’s asset allocation policy
by providing notice, in writing, to the Client.
When investing in individual company securities, GG shall employ a fundamental approach for security analysis integrating
economic, industry and company evaluations to identify an investment value for securities. Specifically, the basic process of
fundamental analysis shall involve evaluating the financial strength, the product and service prospects, the competitive
advantages, the industry structure, and the management quality and capital allocation practices of the individual company.
Investment principles employed in this fundamental analysis approach shall center on identifying attractively valued securities
that are appropriate for the investment strategy selected. This strategy shall implement the recommended investment portfolio
policy consistent with the Client's objectives. GG's fundamental approach to management shall seek long-term results designed
to safeguard capital and to achieve favorable long-term investment performance. For alternative investments, GG will review
proprietary research of sourcing investment sponsor and form a recommendation on the investment that considers each client’s
unique circumstances.
The investment strategies utilized by GG shall vary with the investment portfolio policy recommended for each Client.
Specifically, the strategy implemented shall be affected by, but not be limited to, (i) the asset-allocation decision: the balance
between equity and debt securities which defines risk tolerance (both ability and willingness to assume risk) and return
objectives consistent with Client needs; (ii) the various investment constraints: liquidity needs, time horizon, tax status, legal
and regulatory considerations, and unique Client circumstances and preferences; and (iii) the investment philosophy of
fundamental analysis which seeks to achieve favorable long-term investment performance.
GG shall conduct research to support a reasonable and adequate basis for investment recommendations and actions but shall
not guarantee the investment performance or the capital preservation of the investment portfolio. GG shall use, but shall not
be limited to, the following principal sources of information: print and electronic media, publications of the financial and
economic press, industry associations, corporations, governmental agencies, third-party research services, and various
investment advisory services, professional conferences and seminars, and interviews with corporate management and other
knowledgeable sources. GG shall not knowingly use any sources of information in violation of any statute or regulation
governing securities matters.
For clients who qualify to maintain an investment in private investments funds and other private investment vehicles (as
discussed in Item 4 above), certain risk factors will apply. Private investments generally involve various risk factors, including,
but not limited to, potential for complete loss of principal, liquidity constraints and lack of transparency, a complete discussion
of which is set forth in each investment’s offering documents, which will be provided to each client for review and
consideration. Unlike liquid investments that a client may own, private investments do not provide daily liquidity or pricing.
Each prospective client investor will be required to complete a Subscription Agreement, pursuant to which the client shall
establish that he/she is qualified for the private investment or fund and acknowledges and accepts the various risk factors that
are associated with such an investment.
In addition to the risks applicable to private investments, the following risks may apply to the asset types used or recommended
by GG in client account management:
•
Interest-rate Risk: Fluctuations in interest rates may cause investment prices to fluctuate. For example, when interest
rates rise, yields on existing bonds become less attractive, causing their market values to decline.
•
• Market Risk: The price of a security, bond, or mutual fund may drop in reaction to tangible and intangible events and
conditions. This type of risk may be caused by external factors independent of the fund’s specific investments as well
as due to the fund’s specific investments. Additionally, each security’s price will fluctuate based on market movement
and emotion, which may, or may not be due to the security’s operations or changes in its true value. For example,
political, economic and social conditions may trigger market events which are temporarily negative, or temporarily
positive.
Inflation Risk: When any type of inflation is present, a dollar today will not buy as much as a dollar next year, because
purchasing power is eroding at the rate of inflation.
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• Reinvestment Risk: This is the risk that future proceeds from investments may have to be reinvested at a potentially
lower rate of return (i.e. interest rate). This primarily relates to fixed income securities.
• Financial Risk: Excessive borrowing to finance a business’ operations increases the risk of profitability, because the
company must meet the terms of its obligations in good times and bad. During periods of financial stress, the inability
to meet loan obligations may result in bankruptcy and/or a declining market value.
• Market Risk (Systematic Risk): Even a long-term investment approach cannot guarantee a profit. Economic, political,
and issuer-specific events will cause the value of securities to rise or fall. Because the value of your portfolio will
fluctuate, there is a risk that you will lose money.
• Unsystematic Risk: Unsystematic risk is the company-specific or industry-specific risk in a portfolio. The combination
of systematic (market risk) and unsystematic risk is defined as the portfolio risk that the investor bears. While the
investor can do little to reduce systematic risk, he or she can affect unsystematic risk. Unsystematic risk may be
significantly reduced through diversification. However, even a portfolio of well-diversified assets cannot escape all
risk.
• Credit Risk: Credit risk is the risk that the issuer of a security may be unable to make interest payments and/or repay
principal when due. A downgrade to an issuer’s credit rating or a perceived change in an issuer’s financial strength
may affect a security’s value, and thus, impact performance. Credit risk is greater for fixed income securities with
ratings below investment grade (BB or below by Standard & Poor’s Rating Group or Ba or below by Moody’s
Investors Service, Inc.). Fixed income securities that are below investment grade involve higher credit risk and are
considered speculative.
Income Risk: Income risk is the risk that falling interest rates will cause the investment’s income to decline.
•
• Call Risk: Call risk is the risk that during periods of falling interest rates, a bond issuer will call or repay a higher-
yielding bond before its maturity date, forcing the investment to reinvest in bonds with lower interest rates than the
original obligations.
• Purchasing Power Risk: Purchasing power risk is the risk that your investment’s value will decline as the price of
goods rises (inflation). The investment’s value itself does not decline, but its relative value does, which is the same
thing. Inflation can happen for a variety of complex reasons, including a growing economy and a rising money supply.
Rising inflation means that if you have $1,000 and inflation rises 5 percent in a year, your $1,000 has lost 5 percent
of its value, as it cannot buy what it could buy a year previous.
• Political Risks: Most investments have a global component, even domestic stocks. Political events anywhere in the
world may have unforeseen consequences to markets around the world.
• Regulatory Risk: Changes in laws and regulations from any government can change the market value of companies
subject to such regulations. Certain industries are more susceptible to government regulation. Changes in zoning, tax
structure or laws impact the return on these investments.
• Risks Related to Investment Term: Securities do not follow a straight line up in value. All securities will have periods
of time when the current price of the security is not what we believe it is truly worth. If you require us to liquidate
your portfolio during one of these periods, you will not realize as much value as you would have had the investment
had the opportunity to regain its value.
An investment in a mutual fund or ETF involves risk, including the loss of principal. Mutual fund and ETF shareholders are
necessarily subject to the risks stemming from the individual issuers of the fund’s underlying portfolio securities. Such
shareholders are also liable for taxes on any fund-level capital gains, as ETFs and mutual funds are required by law to distribute
capital gains in the event they sell securities for a profit that cannot be offset by a corresponding loss. As such, a mutual fund
or ETF client or investor may incur substantial tax liabilities even when the fund underperforms.
Shares of mutual funds are distributed and redeemed on an ongoing basis by the fund itself or a broker acting on its behalf. The
trading price at which a share is transacted is equal to a fund’s stated daily per share net asset value (“NAV”), plus any
shareholders fees (e.g., sales loads, purchase fees, redemption fees). The per-share NAV of a mutual fund is calculated at the
end of each business day, although the actual NAV fluctuates with intraday changes in the market value of the fund’s holdings.
The trading prices of a mutual fund’s shares can differ significantly from the NAV during periods of market volatility, which
may, among other factors, lead to the mutual fund’s shares trading at a premium or discount to NAV.
Shares of ETFs are listed on securities exchanges and transacted at negotiated prices in the secondary market. Generally, ETF
shares trade at or near their most recent NAV, which is generally calculated at least once daily for indexed-based ETFs and
more frequently for actively managed ETFs. However, certain inefficiencies can cause the shares to trade at a premium or
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discount to their pro-rata NAV. There is also no guarantee that an active secondary market for such shares will develop or
continue to exist. While clients and investors may be able to sell their ETF shares on an exchange, ETFs generally only redeems
shares directly from shareholders when aggregated as creation units (usually 50,000 shares or more). Therefore, if a liquid
secondary market ceases to exist for shares of a particular ETF, a shareholder may have no way to dispose of such shares.
GG may use options contracts for hedging purposes. The use of options involves a high level of inherent risk. Option
transactions establish a contract between two parties concerning the buying or selling of an asset at a predetermined price
during a specific period of time. During the term of the option contract, the buyer of the option gains the right to demand
fulfillment by the seller. Fulfillment may take the form of either selling or purchasing a security depending upon the nature of
the option contract. Generally, GG only recommends the purchase of options contracts with the intent of offsetting or “hedging”
a potential downside market risk that exists in a client’s portfolio. Despite that intention, certain options-related strategies (e.g.,
straddles, short positions, etc.), may themselves produce principal volatility, increased trading needs, and risk. Therefore,
clients choosing to employ options strategies must be willing to accept these enhanced volatility and principal risks, and may
also restrict GG’s ability to engage in one or more options strategies for their accounts.
Certain SMAs utilized by GG may employ unique or novel investment strategies, including long-short equity strategies and
tax loss harvesting. A summary of the risks associated with these strategies is provided below. A fuller description of the risks
involved with an applicable SMA will be disclosed to the client prior to allocation through delivery of the SMA manager’s
Form ADV Disclosure Brochure.
Long-short equity strategies employ active investment management that seeks to generate alpha by taking long positions in
stocks expected to appreciate and short positions in stocks expected to decline. By doing so, it aims to profit from both rising
and falling prices, regardless of overall market direction. Long-short equity strategies employ leverage, a strategy with a high
level of inherent risk. Use of leverage has the potential to amplify both gains and losses in the client’s account. In addition,
long-short equity strategies may experience material losses on short positions, if a heavily shorted stock experiences an
unexpected increase in value.
Tax loss harvesting may not be appropriate for all investors. Clients who do not expect to realize net capital gains in a particular
year, have net capital loss carryforwards, are concerned about deviation from their model investment portfolio, and/or are
subject to low income tax rates or invest through a tax-deferred account, may not be suitable for tax loss harvesting strategies.
Investment strategies that seek to enhance after-tax performance may be unable to fully realize strategic gains or harvest losses
due to various factors. Market conditions may limit the ability to generate tax losses. Tax-loss harvesting involves the risks that
the new investment could perform worse than the original investment and that transaction costs could offset the tax benefit.
Also, a tax managed strategy may cause a client portfolio to hold a security in order to achieve more favorable tax treatment or
to sell a security in order to create tax losses.
Item 9 Disciplinary Information
Since GG’s inception in 1982, including the present year, neither Greenwood Gearhart LLC nor its management persons have
been subject to a disciplinary event that is material to an evaluation of GG's advisory business or the integrity of its management.
Business Standards
The educational and experiential credentials required by Greenwood Gearhart LLC shall be adequate for their level of
responsibility, including, but not limited to: (i) a bachelor's degree from an accredited academic institution or equivalent
education or work experience; and (ii) three years’ experience in financial analysis defined as spending substantial portion of
time collecting, evaluating, or applying financial, economic and statistical data, as appropriate, in the investment decision-
making process.
Item 10 Other Financial Industry Activities and Affiliations
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Natural Capital Management, LLC. Certain of GG’s individual principals maintain an ownership interest in Natural Capital
Management, LLC (“Natural Capital”) which serves as investment manager to various private investment funds and other
investment entities and affiliates. Certain of GG’s individual principals also maintain ownership interests in the funds and
affiliates for which Natural Capital Management, LLC serves as investment manager.
Other Private Investments / Private Investment Funds. In certain private investment arrangements, GG will be named the
manager or co-manager of the investment, and GG will use the invested funds to invest in one or more private deals. In these
cases, certain of GG’s individual principals or employees may also be members/investors in the private investment. Less
frequently, certain of GG’s individual principals will be named manager or co-manager of the investment. GG, on a non-
discretionary basis, may recommend that qualified clients consider allocating a portion of their investment assets to these
private investments. The nature of the relationship between GG, GG’s individual principals, and the private investment will be
disclosed to the client prior to investment. The terms and conditions for participating in the private investment, including
management and incentive fees, conflicts of interest, and risk factors, are set forth in each investment’s offering or operating
documents.
GG generally collects an asset-based fee from the client with respect to the value of a client’s investment in the private
investment. Please see Item 5 above for further details. In addition to this asset-based fee, the manager(s) of the investments
may also be entitled to receive incentive compensation, generally in the form of carried interest. This compensation structure
presents a conflict of interest, as GG will typically be entitled to its standard asset-based fee for private investments (unless
otherwise agreed), and GG and/or certain related persons of GG will share in the incentive compensation generated by the
investments, either through their ownership interest in Natural Capital or their status as a manager of the private investment, as
applicable. No client is under any obligation to become an investor in any private investment recommended by GG or any
related person of GG.
Private investments involve various risk factors, including, but not limited to, potential for complete loss of principal, liquidity
constraints, and lack of transparency, as more fully discussed in each private investment’s offering documents, copies of which
are provided to prospective investors prior to initial investment. Investors in private companies must fully understand and
accept the compensation structure, risks, and potential negative consequences pertaining to such an investment prior to
committing funds.
Third-Party Tax, Accounting, and Law Firms. GG may recommend the services of one or more unaffiliated certified public
accounting firms, for tax and accounting services. GG may also recommend the services of one or more unaffiliated law firms,
for estate planning, business, tax, and other general legal services. All such services shall be performed by the engaged third-
party, in its separate professional capacity, independent of GG, and without the supervision or oversight of GG. Clients may
be asked to authorize GG to share personal information with the third-party firm in an effort to ease coordination between the
firms. Any fees incurred by the client for accounting, tax, and/or legal services are separate from and in addition to those fees
charged by GG. However, in no event will GG share in accounting, tax, or legal service fees, and GG does not receive
compensation from any third-party accounting, tax, or law firms for client referrals. It is expected that, as a result of these
relationships, GG-recommended third-party accounting, tax, and law firms may recommend GG to certain of their clients for
investment advisory services. No client of GG is required to engage a recommended third-party accounting, tax, or law firm,
and, similarly, accounting, ax, and law firm clients are under no obligation to engage the services of GG. If a client engages a
recommended third-party firm, and a dispute arises, the client agrees to seek recourse exclusively from the subject firm.
GG’s Chief Compliance Officer, Lisa A. Brown, remains available to address any questions that a Client or prospective
Client may have regarding the above conflicts of interest.
Item 11 Code of Ethics, Participation or Interest in Client Transaction and
Personal Trading
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GG maintains an investment policy relative to personal securities transactions. This investment policy is part of GG’s Code of
Ethics, which serves to establish a standard of business conduct for all of GG’s representatives that is based upon fundamental
principles of openness, integrity, honesty, and trust, a copy of which is available upon request.
In accordance with Section 204A of the Investment Advisers Act of 1940, GG also maintains and enforces written policies
reasonably designed to prevent the misuse of material non-public information by GG or any person associated with GG. Certain
of GG’s associated persons serve on the boards of directors of publicly-traded companies and, in such roles, may come into
possession of material nonpublic information. GG has implemented administrative, technical, and procedural safeguards to
restrict trading in such securities until GG determines that such transactions would not violate its Code of Ethics provisions on
the misuse of material nonpublic information.
Except as discussed in Item 10 above, neither GG nor any related person of GG, recommends, buys, or sells for client accounts,
securities in which GG or any related person of GG has a material financial interest.
GG and/or representatives of GG may buy and sell securities that are also recommended to clients. This practice may create a
situation where GG and/or representatives of GG are in a position to materially benefit from the sale or purchase of those
securities. Therefore, this situation creates a potential conflict of interest. Practices such as “scalping” (i.e. a practice whereby
the owner of shares of a security recommends that security for investment and then immediately sells it at a profit upon the rise
in the market price which follows the recommendation) could take place if GG did not have adequate policies in place to detect
such activities. In addition, this requirement can help detect insider trading “front-running (i.e. personal trades executed prior
to those of GG’s clients), and other potentially abusive practices.
GG has a personal securities transaction policy in place to monitor the personal securities transactions and securities holdings
of each of GG’s “Access Persons.” GG’s securities transaction policy requires that Access Persons of GG must provide the
Chief Compliance Officer or his/her designee with a written report of their current securities holdings within ten (10) days after
becoming an Access Person. Additionally, each Access Person must provide the Chief Compliance Officer or his/her designee
with a written report of the Access Person’s current securities holdings at least once each twelve (12) month period thereafter
on a date GG selects. Furthermore, GG requires all employees and owners to report equity transactions on a quarterly basis.
GG and/or representatives of GG may buy or sell securities, at or around the same time as those securities are recommended
to clients. This practice creates a situation where GG and/or representatives of GG are in a position to materially benefit from
the sale or purchase of those securities. Therefore, this situation creates a potential conflict of interest. As indicated above, GG
has a personal securities transaction policy in place to monitor the personal securities transactions and securities holdings of
each of GG’s Access Persons.
Item 12 Brokerage Practices
In the event that the Client requests that GG recommend a broker-dealer/custodian for execution and/or custodial services, GG
generally recommends that investment advisory accounts be maintained at Schwab, the Client will be required to enter into a
formal Investment Advisory Agreement with GG setting forth the terms and conditions under which GG shall advise on the
Client's assets, and a separate custodial/clearing agreement with each designated broker-dealer/custodian.
The Custodian and Brokers We Use – Generally, GG does not maintain custody of Client assets (although we may be deemed
to have custody of Client assets if given authority to withdraw assets from the Client’s account (see Item 15 Custody, below).
Client assets must be maintained in an account at a “qualified custodian,” generally a broker-dealer or bank. GG recommends
that clients use Charles Schwab & Co., Inc. (Schwab), a FINRA-registered broker-dealer, member SIPC, as the qualified
custodian. GG is independently owned and operated and not affiliated with Schwab. Schwab will hold Client assets in a
brokerage account and buy and sell securities when GG instructs them to. While GG recommends that the Client uses Schwab
as custodian/broker, the Client will decide whether to do so and open an account with Schwab by entering into an account
agreement directly with Schwab. GG does not open the account for the Client but may assist in the paperwork process.
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How We Select Brokers/Custodians to Recommend – We seek to recommend a custodian/broker who will hold Client assets
and execute transactions on terms that are overall most advantageous when compared to other available providers and their
services.
Factors that GG considers in recommending Schwab (or any other broker-dealer/custodian to Clients) include:
• Schwab’s historical relationship with GG
• Financial strength and reputation of the institution
• Service GG receives as a firm or on behalf of the Client
• Combination of transaction execution services along with asset custody services (generally without a separate fee for
custody)
• Capability to execute, clear and settle trades (buy and sell securities in the Client’s account)
• Capabilities to facilitate transfers and payments to and from accounts (wire transfers, check requests, bill payment,
etc.)
• Availability of investment research and tools that assist us in making investment decisions
• Quality of services
• Competitiveness of the price of those services (commission rates, margin interest rates, other fees, etc.) and willingness
to negotiate them
Although the commissions and/or transaction fees paid by GG’s Clients shall comply with GG’s duty to obtain best execution,
a Client may pay a commission or transaction fee that is higher than another qualified broker-dealer might charge to effect the
same transaction where determines, in good faith, that the commission/transaction fee is reasonable. In seeking best execution,
the determinative factor is not the lowest possible cost, but whether the transaction represents the best qualitative execution,
taking into consideration the full range of a broker-dealer’s services, including the value of research provided, execution
capability, commission rates, and responsiveness. Accordingly, although GG will seek competitive rates, it may not necessarily
obtain the lowest possible commission rates for Client account transactions. The brokerage commissions or transaction fees
charged by the designated broker-dealer/custodian are exclusive of, and in addition to, GG’s investment advisory fee.
In addition to commissions, Schwab charges the Client a flat dollar amount as a “prime broker” or “trade away” fee for each
trade that GG has executed by a different broker-dealer but where the securities bought or the funds from the securities sold
are deposited (settled) into the Client’s Schwab account. These fees are in addition to the commissions or other compensation
the Client pays the executing broker-dealer.
Non-Soft Dollar Research and Additional Benefits – Although not a material consideration when determining whether to
recommend that a Client utilize the services of a particular broker-dealer/custodian, GG may receive from Schwab (or another
broker-dealer/custodian, investment manager, platform or fund sponsor, or vendor) without cost (and/or at a discount) support
services and/or products, certain of which assist GG to better monitor and service Client accounts maintained at such
institutions. Included within the support services that may be obtained by GG may be investment-related research, pricing
information and market data, software and other technology that provide access to Client account data, compliance and/or
practice management-related publications, discounted or gratis consulting services, discounted and/or gratis attendance at
conferences, meetings, and other educational and/or social events, marketing support-including Client events, computer
hardware and/or software and/or other products used by GG in furtherance of its investment advisory business operations.
As indicated above, certain of the support services and/or products that may be received may assist GG in managing and
administering Client accounts. Others do not directly provide such assistance, but rather assist GG to manage and further
develop its business enterprise.
GG’s Clients do not pay more for investment transactions effected and/or assets maintained at Schwab as a result of this
arrangement. There is no corresponding commitment made by GG to Schwab or any other any entity to invest any specific
amount or percentage of Client assets in any specific mutual funds, securities or other investment products as result of the
above arrangement. GG’s Chief Compliance Officer, Lisa A. Brown, remains available to address any questions that a
Client or prospective Client may have regarding the above arrangements and any corresponding perceived conflict of
interest such arrangements may create.
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Directed Brokerage – GG recommends that its Clients utilize the brokerage and custodial services provided by Schwab. GG
does not generally accept directed brokerage arrangements (when a Client requires that account transactions be effected through
a specific broker-dealer). In such Client directed arrangements, the Client will negotiate terms and arrangements for their
account with that broker-dealer. With respect to SMA allocations, SMA managers will generally require the use of a particular
broker-dealer/custodian, and the Client will be required to establish a securities account with the required broker-
dealer/custodian as a condition to receiving SMA management.
In these instances, GG will not seek better execution services or prices from other broker-dealers or be able to "batch" the
Client’s transactions for execution through other broker-dealers with orders for other accounts managed by GG. As a result, a
Client may pay higher commissions or other transaction costs, or greater spreads, or receive less favorable net prices on
transactions for the account than would otherwise be the case. Please Note: In the event that the Client directs GG to effect
securities transactions for the Client’s accounts through a specific broker-dealer, the Client correspondingly acknowledges that
such direction may cause the accounts to incur higher commissions or transaction costs than the accounts would otherwise
incur had the Client determined to effect account transactions through alternative clearing arrangements that may be available
through GG. Higher transaction costs adversely impact account performance. Please Also Note: Transactions for client-
directed brokerage accounts will generally be executed following the execution of portfolio transactions for non-client-directed
accounts.
Order Aggregation – Transactions for each Client account generally will be effected independently, unless GG decides to
purchase or sell the same securities for several Clients at approximately the same time. GG may (but is not obligated to)
combine or “bunch” such orders to obtain better price execution, to negotiate more favorable commission rates, or to allocate
equitably among GG’s Clients differences in prices and commissions or other transaction costs that might not have been
obtained had such orders been placed independently. Under this procedure, transactions will be averaged as to price and will
be allocated among Clients in proportion to the purchase and sale orders placed for each Client account. Orders may be
combined or bunched multiple times per day (i.e. morning and afternoon) based on market conditions and practicality. In some
instances, a client may request funds from an account that requires trading after other client orders have been combined or
bunched for the day. In these cases, that specific client’s orders may not be combined or bunched for trading purposes. GG
shall not receive any additional compensation or remuneration as a result of such aggregation.
In certain instances, limited daily trading volume of a particular security may not allow for allocation to all clients for whom
the security is appropriate. In situations where an order may be partially filled, GG may compensate for such partial fill by
adjusting downward the per client allocation factoring in minimum lot size, cash available, and appropriateness of the
investment.
Item 13 Review of Accounts
Under supervisory management, GG shall monitor and review the investment portfolio of the Client. The review process may
be conducted on a daily, weekly, monthly, or quarterly basis as needed and shall include, but shall not be limited to, the
following functions: (i) for specific securities which have been evaluated for investment value; (ii) for overall composition,
diversification and asset-allocation structure; and (iii) for Client objectives and portfolio policy recommendations. Employees
registered as Investment Adviser Representatives are responsible for reviewing portfolios, recommending security investments,
and placing trade orders. The Investment Adviser Principal, G. Brock Gearhart, CFA, as well as the Managing Director of
Investment Management, Johann Komander, are responsible for decisions on all recommendations and directs the investment
decision-making process.
GG will, either by mail or electronically, provide each Client under supervisory management a quarterly report as of the end
of March, June, September, and December. The nature of this report will be to recap portfolio activity for the period and
provide performance results.
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The Custodian will send statements directly to each Client on at least a quarterly basis. It is the Client’s responsibility to review
statements and reports, and to bring any discrepancies between Custodian- and GG-produced statements and reports to GG’s
attention.
Item 14 Client Referrals and Other Compensation
GG, under prior agreement, received Client referrals from Charles Schwab & Company, Inc. (“Schwab”) via the Schwab
Advisor Network (“the Service”). GG no longer participates in the Service, but under contractual agreement continues to
pay referral fees to Schwab on any existing accounts obtained under the prior agreement. Schwab is a broker-dealer
independent of and unaffiliated with GG. Schwab does not supervise GG and has no responsibility for GG’s management of
Clients’ portfolios or other advice or services. GG’s prior participation in the Service may raise potential conflicts of interest
described below.
GG pays Schwab a Participation Fee on all previously referred Clients’ accounts. The Participation Fee paid by GG is a
percentage of the fees the Client owes to GG. The Participation Fee is paid by GG and not by the Client, and GG has agreed
not to charge Clients referred through the Service any fees or costs greater than fees or costs GG charges Clients with similar
portfolios that were not referred through the Service.
As referenced in Item 12 above, GG may receive from Schwab, without cost (and/or at a discount), support services and/or
products. GG’s Clients do not pay more for investment transactions effected and/or assets maintained at Schwab as a result of
this arrangement. There is no corresponding commitment made by GG to Schwab or any other entity to invest any specific
amount or percentage of Client assets in any specific mutual funds, securities or other investment products as a result of the
above arrangements. We receive an economic benefit from Schwab in the form of the support products and services it makes
available to us and other independent investment advisors that have their clients maintain accounts at Schwab. These products
and services, how they benefit us, and the related conflicts of interest are described above (see Item 12 – Brokerage Practices).
The availability to us of Schwab’s products and services is not based on us giving particular investment advice, such as buying
particular securities for our clients.
GG’s Chief Compliance Officer, Lisa A. Brown, remains available to address any questions that a client or
prospective Client may have regarding the above arrangements and any corresponding perceived conflict of interest
such arrangements may create.
Item 15 Custody
Generally, GG shall not be the Custodian on Client accounts. GG shall not have the financial responsibility for the safekeeping
of portfolio assets and shall not be responsible for the proper and efficient receipt and allocation of income items relating
thereto. GG shall not be responsible for legal, accounting and/or auditing services of any kind.
For accounts of GG’s Clients maintained in custody at Schwab, Schwab will not charge the Client separately for custody, but
will receive compensation from GG’s Clients in the form of commissions or other transaction-related compensation on
securities trades executed through Schwab. Schwab also will receive a fee (generally lower than the applicable commission
on trades it executes) for clearance and settlement of trades executed through broker-dealers other than Schwab. GG shall have
the ability to have its advisory fee for each Client debited by the custodian (Schwab) on a quarterly basis. Clients are provided,
at least quarterly, with written transaction confirmation notices and regular written summary account statements directly from
Schwab. Please Note: Schwab does not verify the accuracy of GG’s advisory fee calculation.
Under government regulations, we are deemed to have custody of Client assets if authorized to instruct Schwab to deduct
advisory fees directly from the client’s account. Schwab maintains actual custody of Client assets. The Client will receive
account statements directly from Schwab at least quarterly. Clients should carefully review those statements promptly when
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received. GG also urges Clients to compare Schwab’s account statements to the Quarterly Portfolio Review reports distributed
by GG.
In certain instances, GG may be engaged to provide Financial Concierge services for clients. In other instances, representatives
of GG may serve as trustees to client trusts in connection with the firm’s advisory services. These practices require disclosure
at ADV Part 1, Item 9 and are subject to annual surprise CPA examination in accordance with the requirements of Rule 206(4)-
2 under the Investment Advisers Act of 1940. In other instances, GG and/or its principals or employees are deemed to have
custody of private investment assets. These private investments are subject to annual audit by an independent certified public
accounting firm that is a member of the Public Company Accounting Oversight board. Audited financial statements are
delivered annually to all private investment limited partners (or equivalents) within 120 days of the vehicle’s fiscal year end.
GG provides other services on behalf of its clients that require disclosure at ADV Part 1, Item 9. In particular, certain clients
have signed asset transfer authorizations that permit the qualified custodian to rely upon instructions from GG to transfer client
funds to “third parties.” In accordance with the guidance provided in the SEC’s Staff’s February 21, 2017 Investment Adviser
Association No-Action Letter, the affected accounts are not subjected to an annual surprise CPA examination.
GG’s Chief Compliance Officer, Lisa A. Brown, remains available to address any questions that a client or
prospective client may have regarding custody-related issues.
Item 16 Investment Discretion
GG shall have full power to supervise and direct the investment of the Account, making and implementing investment
decisions, all without prior consultation with the Client, in accordance with such objectives as the Client may, from time to
time, have furnished to GG in writing, and subject only to such written limitations as the Client may impose.
Item 17 Voting Client Securities
GG (unless provided otherwise in writing) shall be responsible for directing the manner in which proxies solicited by issuers
of securities beneficially owned by the Client shall be voted. Institutional Shareholder Services (“ISS”) will provide information
and analysis to assist in making the appropriate vote determinations. In addition, class actions involving securities beneficially
owned by the client will generally be handled by Chicago Clearing Corporation (“CCC”). In exchange, CCC retains seventeen-
and one-half percent (17.5%) of each client’s pro rata share of proceeds collected in connection with class action lawsuits.
Records are available for Client review upon request.
Item 18 Financial Information
Greenwood Gearhart LLC has no additional financial circumstances to report. GG has not had a financial condition that is
reasonably likely to impair its ability to meet contractual commitments to clients. Under no circumstances does GG require or
solicit payment of fees in excess of $1,200 per Client more than six months in advance of services rendered. Therefore, GG is
not required to include a financial statement. Greenwood Gearhart LLC has not been the subject of a bankruptcy petition at any
time during the past ten years.
Any Questions?
GG’s Chief Compliance Officer, Lisa A. Brown, remains available to address any questions.