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Hudson Advisor Services, Inc.
FORM ADV PART 2A DISCLOSURE BROCHURE
237 Main Street
Suite 600
Buffalo, NY 14203
Phone: 1-716-803-6587
Fax: 716-505-1500
www.hudsonadvisors.com
July 15, 2025
This disclosure brochure provides clients with information about the qualifications and
business practices of Hudson Advisor Services, Inc., an independent investment advisory firm
registered with the United States Securities and Exchange Commission (“SEC”). It also
describes the services Hudson Advisor Services, Inc. provides as well as background
information on those individuals who provide investment advisory services on behalf of
Hudson Advisor Services, Inc. Please contact Jeremy Hudson, Chief Compliance Officer of
Hudson Advisor Services, Inc., at 716-803-6587 if you have any questions about the contents
of this disclosure brochure.
The information in this disclosure brochure has not been approved or verified by the SEC or
by any state securities authority. Registration with the SEC does not imply that Hudson
Advisor Services, Inc. or any individual providing investment advisory services on behalf of
Hudson Advisor Services, Inc. possess a certain level of skill or training. Additional
information about Hudson Advisor Services, Inc. is available on the Internet at
www.adviserinfo.sec.gov. You can search this site by a unique identifying number, known as a
CRD number. The CRD number for Hudson Advisor Services, Inc. is 107769.
Item 2 – Material Changes
This item discusses specific material changes to the Hudson Advisor Services, Inc. disclosure
brochure.
Pursuant to current SEC Rules, Hudson Advisor Services, Inc. will ensure that clients
receive a summary of any material changes to this and subsequent brochures within 120
days of the close of the firm’s fiscal year which occurs at the end of the calendar year.
Hudson Advisor Services, Inc. may further provide other ongoing disclosure information
about material changes as necessary.
Hudson Advisor Services, Inc. will also provide clients with a new brochure as necessary
based on changes or new information, at any time, without charge.
Since the date of its most recent annual amendment (March 24, 2025) Hudson Advisor
Services, Inc. has made the following material change made to this brochure:
Item 4 – Advisory Business
Effective January 1, 2025, William N. Hudson, Jr. and Frances Miley sold their majority
ownership to William N. Hudson III, Evan J. Coppola, and Jeremy C. Hudson. As a result of
this transaction, Bill, Evan, and Jeremy now each own 30.66% of Hudson Advisor Services,
Inc., resulting in a change in voting power and control of the Firm. This transition does not
alter Hudson Advisor Services, Inc.’s operations, investment philosophy, or client
relationships.
Item 5 – Fees and Compensation
We make a disclosure on a general conflict of interest by supervised persons and advisory
affiliates that own equity in Hudson Capital Advisory, Inc. and on how we plan to mitigate
it. Hudson Advisor Services, Inc. and Hudson Capital Advisory, Inc. have similar ownership
structures and operate in an administratively and operationally integrated manner. While
both firms provide identical investment advisory services, client accounts are billed
exclusively by either Hudson Advisor Services, Inc. or Hudson Capital Advisory, Inc. on a
per-account basis, ensuring no duplication in billing.
Item 10 – Other Financial Industry Activities and Affiliations
As of July 1, 2025, William N. Hudson, III, Evan J. Coppola and Jeremy C. Hudson,
investment adviser representatives and principal owners of Hudson Advisor Services, Inc.,
are also investment adviser representatives and minority shareholders of Miller, Gesko &
Company, Inc. d/b/a Miller Gesko Wealth Management, an SEC-registered investment
adviser.
Item 3 – Table of Contents
Item 4 - Advisory Business ....................................................................................................... 1
Item 5 - Fees And Compensation ............................................................................................ 3
Item 6 - Performance-Based Fees and Side-By-Side Management ................................. 7
Item 7 - Types of Clients ........................................................................................................... 7
Item 8 - Methods of Analysis, Investment Strategies and Risk of Loss ......................... 8
Item 9 - Disciplinary History ................................................................................................. 19
Item 10 - Other Financial Industry Activities and Affiliations ..................................... 20
Item 11 - Code of Ethics, Participation or Interest in Client Transactions and
Personal Trading ...................................................................................................................... 20
Item 12 - Brokerage Practices ............................................................................................... 21
Item 13 - Review Of Accounts ................................................................................................ 24
Item 14 - Client Referrals And Other Compensation ....................................................... 25
Item 15 - Custody ...................................................................................................................... 25
Item 16 - Investment Discretion ............................................................................................ 26
Item 17 - Voting Client Securities ........................................................................................ 26
Item 18 - Financial Information ............................................................................................ 27
Item 19 - Additional Information .......................................................................................... 27
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Item 4 - Advisory Business
A. The Company
Hudson Advisor Services, Inc. is a privately-held New York corporation that has been
providing investment advisory services as an SEC-registered investment adviser since 1997
(from 1994 to 1997, William N. Hudson, the founder of Hudson Advisor Services, Inc.,
conducted the business as a sole proprietorship). Throughout this disclosure brochure,
Hudson Advisor Services, Inc. is referred to as “Hudson Advisor Services”.
The principal owners of Hudson Advisor Services are William N. Hudson III, Evan J.
Coppola and Jeremy C. Hudson.
B. Advisory Services
Hudson Advisor Services provides comprehensive investment management services. Through
personal discussions, during which goals and objectives based on a client's particular
circumstances are established, Hudson Advisor Services and the client agree on guidelines
that quantify the client’s risk profile and investment objectives. If requested by the client,
Hudson Advisor Services will include outside investments (e.g., investments not directly
managed by Hudson Advisor Services) for allocation and planning purposes. Thereafter,
Hudson Advisor Services creates and manages a customized portfolio based on that profile,
allocating the client's assets among various investments while taking into consideration the
client’s risk tolerance.
Investment management services may include some or all of the following components (as
applicable):
Record Keeping Services
This service includes maintaining asset, liability, income and expense ledgers.
Tax Services
This service includes ongoing tax planning and preparation of client tax returns (with the
assistance of a Certified Public Accounting firm).
Asset Management Services
This service includes monitoring the status and valuation of a client’s personal and real
property in order to recommend changes when, in the opinion of Hudson Advisor Services’
principals, conditions indicate it is necessary or desirable.
Sub-Advisory Services
This service includes selecting one or more independent money managers to serve as
investment manager(s) of all or a portion of a client’s assets. These independent money
managers may either be registered investment advisers or firms that are not required to
register with federal or state securities authorities. If the independent money manager is
registered as an investment adviser, a complete description of the manager’s services and
fees will be disclosed in the manager’s Form ADV Part 2A that will be provided to client.
The selection of a specific independent money manager for a client is based on the client's goals,
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objectives and asset allocation decisions. Each investment manager selected will implement a
specific investment strategy and philosophy that individually, or combined with other
independent money managers or the assets managed by Hudson Advisor Services, will serve to
meet the client's asset allocation decisions and advance the client's objectives.
Each independent money manager will have discretion to manage client assets by investing in
various equity and fixed income securities. Hudson Advisor Services will monitor the
organization, investment philosophy and performance of each independent money manager as
well as the economy, investment climate and competitive market conditions for the securities
being managed. As a result, Hudson Advisor Services will provide ongoing management
services with respect to the client's investment assets. Over time, Hudson Advisor Services may
make recommendations to a client regarding proposed changes in the selection of an independent
money manager.
Hudson Advisor Services may recommend the use of Hudson Capital Advisory, Inc., an affiliated
entity and investment adviser registered with the State of New York “HCA”). HCA provides
clients of Hudson Advisor Services with access to two specialized investment strategies - HCA
Earnings Growth Portfolio and HCA Healthcare Opportunities Portfolio. As the recommendation
of an affiliated entity may present a conflict of interest, any client that will be placed in one or
both of the HCA portfolios will be required to sign a waiver document acknowledging the conflict
before Hudson Advisor Services will use Hudson Capital Advisory, Inc. as a sub-advisor.
Special Services
This service includes managing tax-deferred plans, assisting in insurance programming
and/or responding to the specialized needs or objectives of a client. When required, either
upon Hudson Advisor Services’ recommendation, or at the request of the client, Hudson
Advisor Services will engage counsel, accountants, real estate agents or other professionals
to render services in connection with a particular matter for a client.
Hudson Advisor Services will manage advisory accounts on either a discretionary or non-
discretionary basis.
C. Client Tailored Services and Client Imposed Restrictions
Hudson Advisor Services offers a full range of investment advisory services which can be
tailored to meet the specific needs of each client. In order to provide appropriately
individualized services, Hudson Advisor Services will work with the client to obtain
information regarding the client’s financial circumstances, investment objectives, overall
financial condition, income and tax status, personal and business assets, risk profile and
other information regarding the client’s financial and investment needs.
Hudson Advisor Services will periodically review with clients their financial circumstances,
investment objectives and risk profile. In order for Hudson Advisor Services to provide
effective advisory services, it is critical that clients provide accurate and complete
information to Hudson Advisor Services and inform the firm anytime such information needs
to be updated or anytime there is a change in their financial circumstances, investment
objectives and/or risk profile.
Generally, clients are permitted to impose reasonable restrictions on investing in certain
securities or types of securities in their advisory accounts, provided, however, that some
restrictions may not be accommodated when utilizing Exchange Traded Funds, mutual funds
or with respect to certain third-party products or services made available through Hudson
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Advisor Services. In addition, a restriction request may not be honored if it is fundamentally
inconsistent with Hudson Advisor Service’s investment philosophy, runs counter to the
client’s stated investment objectives, or would prevent the firm from properly servicing client
accounts.
Whether clients using an independent money manager will be able to place reasonable
restrictions on the types of investments which will be made on the client's behalf is at the
discretion of the independent money manager.
D. Wrap Fee Programs
Hudson Advisor Services does not provide portfolio management services to a wrap fee
program(s). Under a wrap fee program, advisory services (which may include portfolio
management or advice concerning the selection of other investment advisers) and
transaction services (e.g., execution of trades) are provided for one fee. This is different than
traditional investment management programs whereby services are provided for a fee, but
transaction services are billed separately on a per-transaction basis.
E. Assets Under Management
As of December 31, 2024, the total amount of client assets managed by Hudson Advisor
Services is approximately $312,223,000. Of this total amount, approximately $ 294,866,000of
client assets are managed on a discretionary basis and approximately $17,357,000 of client
assets are managed on a non-discretionary basis.
Item 5 - Fees And Compensation
A. Advisory Fees
The annual fee for Investment Management Services is charged as a percentage of assets
under management and will not exceed 1.00% of the value of the client’s portfolio. All fees
are subject to negotiation. Details of the investment advisory fee charged are more fully
described in the advisory agreement entered into with each client.
Clients will be billed either monthly or quarterly in arrears based upon the prior month’s
closing value of the client’s account. Certain existing client accounts will be billed based on
the client’s brokerage statement pro rated for deposits and withdrawals (based on a ninety
(90) day quarter). For private investments, including alternative investments such as hedge
funds, Hudson Advisor Services will use the most recent valuation provided by the private
investment manager and carry forward that valuation to the next valuation period.
For the initial calendar quarter, fees will be adjusted pro rata based upon the number of
calendar days in the calendar quarter that the advisory agreement was effective. Fees are
earned as of the commencement of the investment advisory agreement and are prorated
when assets were not managed for the entire quarter.
B. Payment Method
There are two options a client may select to pay Hudson Advisor Services’ fees:
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Direct Debiting
Each quarter, Hudson Advisor Services will notify the client’s qualified custodian of the
amount of the fee due and payable to Hudson Advisor Services pursuant to the firm’s fee
schedule and advisory agreement. The qualified custodian will not validate or check Hudson
Advisor Services’ fees, its corresponding calculation or the assets on which the fee is based
unless the client has retained their services to do so. With the client’s pre-approval, the
qualified custodian will “deduct” the fee from the client’s account or, if the client has more
than one account, from the account the client has designated to pay Hudson Advisor Services’
advisory fees.
Each month, the client will receive a statement directly from the qualified custodian showing
all transactions, positions and credits/debits into or from the client’s account. Statements
sent after quarter end will also reflect the advisory fee paid by the client to Hudson Advisor
Services. It is the client’s responsibility to verify the accuracy of the fee calculation.
Billing
Each quarter, Hudson Advisor Services will issue the client an invoice for the firm’s services
and the client will pay Hudson Advisor Services by check or wire transfer within sixty (60)
days of the date of the invoice, or as negotiated and documented in the client’s advisory
agreement.
C. Additional Fees and Expenses
Mutual Fund Fees
All fees paid to Hudson Advisor Services for investment advisory services are separate and
distinct from the fees and expenses charged by mutual funds to their shareholders. These
fees and expenses are described in each fund's prospectus. These fees will generally include a
management fee, other fund expenses, and a possible distribution fee. If the fund also
imposes sales charges, a client may pay an initial or deferred sales charge.
A client could invest in a mutual fund directly, without the services of Hudson Advisor
Services. In that case, the client would not receive the services provided by Hudson Advisor
Services which are designed, among other things, to assist the client in determining which
mutual fund or funds are most appropriate to each client's financial condition and objectives.
To the extent that client assets are invested in money market funds or cash positions, the
fees for monitoring those assets are in addition to the fees included in the internal expenses
of those funds paid to their own investment managers, which are fully disclosed in each
fund’s prospectus. Accordingly, the client should review both the fees charged by the funds
and the fees charged by Hudson Advisor Services to fully understand the total amount of fees
to be paid by the client and to thereby evaluate the advisory services being provided.
Trading and Other Costs
All fees paid to Hudson Advisor Services for investment advisory services are separate and
distinct from transaction fees charged by broker-dealers associated with the purchase and
sale of equity securities and options. Please see the section entitled “Brokerage Practices” on
page 19 of this disclosure brochure for additional information on brokerage and other
transaction costs.
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Professional Fees
Fees do not include the services of any co-fiduciaries, accountants, broker dealers or
attorneys. Accordingly, the fees of any additional professionals engaged by a client, will be
billed directly by such professional(s).
D. Termination and Refunds
The investment management contract is ongoing and does not have a fixed term. The client
may terminate the advisory contract at any time upon written notice to Hudson Advisor
Services. As Hudson Advisor Services charges fees in arrears, no refund will be due clients
upon termination of the investment management agreement.
E. Important Additional Fee Information
Fees Negotiable
Hudson Advisor Services retains the right to modify fees, including minimum account sizes,
in its sole and absolute discretion, on a client-by-client basis based on the size, complexity
and nature of the advisory services provided. In addition, family accounts and accounts
controlled by the same client are often combined for the purpose of computing the fee.
Related Accounts
Certain related accounts (e.g., the accounts of family members) may pay a fixed fee for
advisory services. This option is limited to related accounts and is not currently offered to
non-related accounts.
Hudson Capital Advisory, Inc.
Hudson Advisor Services and Hudson Capital Advisory, Inc., an SEC-registered investment
adviser (“Hudson Capital”) have similar ownership structures and operate in an
administratively and operationally integrated manner. While both firms provide identical
investment advisory services, client accounts are billed exclusively by either Hudson Capital
or Hudson Advisor Services on a per-account basis, ensuring no duplication in billing.
F. Additional Compensation
As stated above in Item 4 – Advisory Business – Hudson Advisor Services may recommend
that clients invest in certain specialized portfolios managed by Hudson Capital Advisory,
Inc., an affiliated entity and investment adviser registered in the State of New York. The fees
charged by Hudson Capital Advisory, Inc. may be higher than the fees of Hudson Advisor
Services or other sub-advisors with the same or similar strategy. As this may present a
conflict of interest, clients are required to sign a waiver document acknowledging such
potential conflict of interest before Hudson Advisor Services will use Hudson Capital
Advisory, Inc. as a sub-advisor.
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G. IRA Rollover Considerations
As part of our investment advisory services to you, we may recommend that you withdraw
the assets from your employer's retirement plan and roll the assets over to an individual
retirement account ("IRA") that we will manage on your behalf. If you elect to roll the assets
to an IRA that is subject to our management, we will charge you an asset based fee as set
forth in the agreement you executed with our firm. This practice presents a conflict of
interest because persons providing investment advice on our behalf have an incentive to
recommend a rollover to you for the purpose of generating fee based compensation rather
than solely based on your needs. You are under no obligation, contractually or otherwise, to
complete the rollover. Moreover, if you do complete the rollover, you are under no obligation
to have the assets in an IRA managed by our firm.
Many employers permit former employees to keep their retirement assets in their company
plan. Also, current employees can sometimes move assets out of their company plan before
they retire or change jobs. In determining whether to complete the rollover to an IRA, and to
the extent the following options are available, you should consider the costs and benefits of
each.
An employee will typically have four options:
1. Leaving the funds in your employer's (former employer's) plan.
2. Moving the funds to a new employer's retirement plan.
3. Cashing out and taking a taxable distribution from the plan.
4. Rolling the funds into an IRA rollover account.
Each of these options has advantages and disadvantages and before making a change we
encourage you to speak with your CPA and/or tax attorney.
If you are considering rolling over your retirement funds to an IRA for us to manage here are
a few points to consider before you do so:
1. Determine whether the investment options in your employer's retirement plan
address your needs or whether you might want to consider other types of
investments.
a) Employer retirement plans generally have a more limited investment menu
than IRAs.
b) Employer retirement plans may have unique investment options not available
to the public such as employer securities, or previously closed funds.
2. Your current plan may have lower fees than our fees.
a) If you are interested in investing only in mutual funds, you should understand
the cost structure of the share classes available in your employer's retirement
plan and how the costs of those share classes compare with those available in
an IRA.
b) You should understand the various products and services you might take
advantage of at an IRA provider and the potential costs of those products and
services.
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3. Our strategy may have higher risk than the option(s) provided to you in your plan.
4. Your current plan may also offer financial advice.
5. If you keep your assets titled in a 401k or retirement account, you could potentially
delay your required minimum distribution beyond age 70.5.
6. Your 401k may offer more liability protection than a rollover IRA; each state may
vary. Generally, federal law protects assets in qualified plans from creditors. Since
2005, IRA assets have been generally protected from creditors in bankruptcies.
However, there can be some exceptions to the general rules so you should consult
with an attorney if you are concerned about protecting your retirement plan assets
from creditors.
7. You may be able to take out a loan on your 401k, but not from an IRA.
8. IRA assets can be accessed any time; however, distributions are subject to ordinary
income tax and may also be subject to a 10% early distribution penalty unless they
qualify for an exception such as disability, higher education expenses or the purchase
of a home.
9. If you own company stock in your plan, you may be able to liquidate those shares at a
lower capital gains tax rate.
10. Your plan may allow you to hire us as the manager and keep the assets titled in the
plan name.
It is important that you understand the differences between these types of accounts and to
decide whether a rollover is best for you.
Item 6 - Performance-Based Fees and Side-By-Side Management
Hudson Advisor Services does not accept performance-based fees or engage in side-by-side
management of client accounts. Performance-based fees are fees that are based on a share of
capital gains or capital appreciation of a client’s account. Side-by-side management refers to
the practice of managing accounts that are charged performance-based fees while at the
same time managing accounts that are not charged performance-based fees. Hudson Advisor
Services’ fees are calculated as described above in Item 5 - Fees and Compensation - and are
not charged on the basis of a share of the capital gains upon, or capital appreciation of, the
funds in a client’s account.
Item 7 - Types of Clients
Hudson Advisor Services provides investment advisory services to individuals (including
high net worth individuals), pension and profit sharing plans, trusts, estates, charitable
organizations, corporations and other types of business entities.
Engaging the Services of Hudson Advisor Services
All clients wishing to engage Hudson Advisor Services for investment advisory services must
sign an investment management agreement that governs the relationship with Hudson
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Advisor Services. The investment management agreement describes the services and
responsibilities of Hudson Advisor Services to the client. It also outlines Hudson Advisor
Services’ fee in detail.
In addition to completing Hudson Advisor Services’ internal documents, clients must
complete certain broker-dealer/custodial documentation. Upon completion of these
documents, Hudson Advisor Services will be considered engaged by the client. A client has an
ongoing responsibility for ensuring that Hudson Advisor Services is informed in a timely
manner of changes in the client’s investment objectives and risk tolerance.
Conditions for Managing Accounts
Hudson Advisor Services requires new clients to have a minimum account of $1,000,000,
although Hudson Advisor Services retains the right to reduce or waive this minimum
account size. Accounts of less than $1,000,000 may be set up when the client and Hudson
Advisor Services anticipate the client will add additional funds to the accounts bringing the
total to $1,000,000 within a reasonable time.
Item 8 - Methods of Analysis, Investment Strategies and Risk of Loss
A. Methods of Analysis and Investment Strategies
Methods of Analysis
The security analysis method employed by Hudson Advisor Services is essentially
fundamental although technical and cyclical factors are considered.
Fundamental Analysis
Fundamental analysis is a method of evaluating securities by attempting to measure the
intrinsic value of a stock. Fundamental analysts study the overall economy and industry
conditions, the financial condition of a company, details regarding the company’s product
line, and the experience and expertise of the company’s management. The resulting data is
used to measure the true value of the company’s stock compared to the current market value.
Technical Analysis
Technical analysis involves the examination of past market data rather than specific
company data in determining which securities to buy/sell. Technical analysis may involve the
use of various quantitative-based calculations, variation metrics and charts to identify
market patterns and trends which may be based on investor sentiment rather than the
fundamentals of a company. These trends may include put/call ratios, pricing trends, moving
averages, volume, changes in volume, among many others. These trends, both short and
long-term, are used for determining specific trade entry and exit points and broad economic
analysis.
Cyclical Analysis
Cyclical analysis is similar to technical analysis in that it involves the assessment of market
conditions at a macro (e.g., the entire market/economy) or micro (e.g., company specific) level,
rather than the overall fundamental analysis of the health of a particular company. Cyclical
analysis involves the historical patterns and trends of securities, markets or economies as a
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whole in an effort to determine future behaviors, the estimation of price movement and an
evaluation of a transaction before entry into the market in terms of risk and profit potential.
In addition, the principals of Hudson Advisor Services work closely with individuals in
selected investment firms, whom they believe are particularly well-qualified in tracking the
macroeconomic scene and trends within industry sections. Security selection is done by
consensus of the principals of Hudson Advisor Services after analysis of the information
gathered (please see the “Sources of Information” section below).
Investment Committee
Hudson Advisor Services’ investment committee is comprised of William Hudson, III, David
Burrows, Evan Coppola, Michael McGee and Jeremy Hudson. While review of current
investments and investment opportunities is an ongoing process, the investment committee
meets formally on at least a quarterly basis.
Investment Strategies
Hudson Advisor Services will use all or some of the following strategies in managing client
accounts, provided that such strategies are appropriate to the needs of the client and
consistent with the client’s investment objectives, risk tolerance and time horizons, among
other considerations:
Long-Term Purchases
Securities are purchased with the expectation that the value of those securities will grow
over a relatively long period of time, generally greater than one year.
Short-Term Purchases
Securities are purchased with the expectation that they will be sold within a relatively short
period of time, generally less than one year, to take advantage of the securities’ short-term
price fluctuations.
Trading
Securities are purchased with the expectation that they will be sold within a very short
period of time, generally less than 30 days, in an effort to capture significant market gains
and avoid significant market losses during a volatile market.
Short Sales
A securities transaction in which an investor sells borrowed securities in anticipation of a
price decline. The investor is then required to return an equal number of shares at some
point in the future. A short seller will profit if the stock goes down in price.
Margin Transactions
A securities transaction in which an investor borrows money to purchase a security, in which
case the security serves as collateral on the loan.
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Option Writing
An investment strategy utilizing option writing involves selling (writing) an option. An
option is the right, but not the obligation, to buy or sell a particular security at a specified
price before the expiration date of the option. When an investor sells (writes) an option, he or
she must deliver to the buyer a specified number of shares if the buyer exercises the option.
The seller pays the buyer a premium (the market price of the option at a particular time) in
exchange for writing the option.
Sources of Information
In conducting security analysis, Hudson Advisor Services may utilize the following sources of
information: financial newspapers and magazines, research materials prepared by others,
inspection of corporate activities, corporate rating services, annual reports, prospectuses,
filings with the U.S. Securities and Exchange Commission and company press releases.
Types of Investments
In General
Investment advice may be offered on any investments held by a client at the start of the
advisory relationship. Recommendations for new investments will typically be limited to
domestic and foreign equity securities, warrants, commercial paper, corporate debt
securities, certificates of deposit, municipal and United States government securities, mutual
funds, options and interests in partnerships in oil and gas.
In addition, Hudson Advisor Services will, from time to time, recommend investments in
alternative investments (e.g., commodities, futures, hedge funds; funds of hedge funds,
private equity, venture capital investments or other types of limited partnerships) when it is
appropriate for a client. In certain instances, these alternative investments may be the only
investment vehicle a manager offers or such alternative investment may be the only
economical method to access the investment skills of a particular manager.
Please see the additional disclosures under the heading “Risk” for information about the
material risks involved in investing in alternative investments.
Initial Public Offerings
In cases where a client’s risk profile is more aggressive, Hudson Advisor Services may invest
in initial public offerings (IPOs). Clients are informed at the start of the advisory
relationship that IPOs are only available to clients whose assets are held in custody at JP
Morgan. Clients with assets in custody elsewhere are offered the opportunity to open a
trading account at JP Morgan in order to participate in IPO investments. Please see the
section entitled “Brokerage Practices” on page 19 of this disclosure brochure for additional
information on allocation of IPO opportunities.
Investing Involves Risk
Investing in securities involves risk of loss that each client should be prepared to bear. The
value of a client’s investment may be affected by one or more of the following risks, any of
which could cause a client’s portfolio return, the price of the portfolio’s shares or the
portfolio’s yield to fluctuate:
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• Market Risk. The value of portfolio assets will fluctuate as the stock or bond market
fluctuates. The value of
investments may decline, sometimes rapidly and
unpredictably, simply because of economic changes or other events that affect large
portions of the market.
• Management Risk. A client’s portfolio is subject to management risk because it is
actively managed by the Company’s investment professionals. The Company will
apply its investment techniques and risk analysis in making investment decisions for
a client’s portfolio, but there is no guarantee that these techniques and the
Company’s judgment will produce the intended results.
•
Interest Rate Risk. Changes in interest rates will affect the value of a portfolio’s
investments in fixed-income securities. When interest rates rise, the value of
investments in fixed-income securities tend to fall and this decrease in value may not
be offset by higher income from new investments. Interest rate risk is generally
greater for fixed-income securities with longer maturities or durations.
• Credit Risk. An issuer or guarantor of a fixed-income security, or the counterparty to
a derivatives or other contract, may be unable or unwilling to make timely payments
of interest or principal, or to otherwise honor its obligations. The issuer or guarantor
may default causing a loss of the full principal amount of a security. The degree of
risk for a particular security may be reflected in its credit rating. There is the
possibility that the credit rating of a fixed-income security may be downgraded after
purchase, which may adversely affect the value of the security. Investments in fixed-
income securities with lower ratings tend to have a higher probability that an issuer
will default or fail to meet its payment obligations.
• Allocation Risk. The allocation of investments among different asset classes may
have a significant effect on portfolio value when one of these asset classes is
performing more poorly than the others. As investments will be periodically
reallocated, there will be transaction costs which may be, over time, significant. In
addition, there is a risk that certain asset allocation decisions may not achieve the
desired results and, as a result, a client’s portfolio may incur significant losses.
• Foreign (Non-U.S.) Risk. A portfolio’s investments in securities of non-U.S. issuers
may involve more risk than those of U.S. issuers. There securities may fluctuate
more widely in price and may be less liquid due to adverse market, economic,
political, regulatory or other factors.
• Emerging Markets Risk. Securities of companies in emerging markets may be more
volatile than those of companies in developed markets. By definition, markets,
economies and government institutions are generally less developed in emerging
market countries. Investment in securities of companies in emerging markets may
entail special risks relating to the potential for social instability and the risks of
expropriation, nationalization or confiscation. Investors may also face the imposition
of restrictions on foreign investment or the repatriation of capital and a lack of
hedging instruments.
• Currency Risk. Fluctuations in currency exchange rates may negatively affect the
value of a portfolio’s investments or reduce its returns.
• Derivatives Risk. Certain strategies involve the use of derivatives to create market
exposure. Derivatives may be illiquid, difficult to price and leveraged so that small
changes may produce disproportionate losses for a client’s portfolio and may be
subject to counterparty risk to a greater degree than more traditional investments.
Because of their complex nature, some derivatives may not perform as intended. As a
result, a portfolio may not realize the anticipated benefits from a derivative it holds
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or it may realize losses. Derivative transactions may create investment leverage,
which may increase a portfolio’s volatility and may require the portfolio to liquidate
portfolio securities when it may not be advantageous to do so.
• Capitalization Risk. Investments in small- and mid-capitalization companies may be
more volatile than investments in large-capitalization companies. Investments in
small-capitalization companies may have additional risks because these companies
have limited product lines, markets or financial resources.
• Liquidity Risk. Liquidity risk exists when particular investments are difficult to
purchase or sell, possibly preventing the Company from selling out of such illiquid
securities at an advantageous price. Derivatives and securities involving substantial
market and credit risk also tend to involve greater liquidity risk.
•
Issuer Specific Risk. The value of an equity security or debt obligation may decline in
response to developments affecting the specific issuer of the security or obligation,
even if the overall industry or economy is unaffected. These developments may
comprise a variety of factors, including, but not limited to, management issues or
other corporate disruption, political factors adversely affecting governmental issuers,
a decline in revenues or profitability, an increase in costs, or an adverse effect on the
issuer’s competitive position.
• Concentrated Portfolios Risk. Certain investment strategies focus on particular asset
classes, countries, regions, industries, sectors or types of investments. Concentrated
portfolios are an aggressive and highly volatile approach to trading and investing.
Concentrated portfolios hold fewer different stocks than a diversified portfolio and
are much more likely to experience sudden dramatic prices swings. In addition, the
rise or drop in price of any given holding is likely to have a larger impact on portfolio
performance than a more broadly diversified portfolio.
• Legal or Legislative Risk. Legislative changes or court rulings may impact the value
of investments or the securities’ claim on the issuer’s assets and finances.
B. Risks Associated with Investment Strategies and Methods of Analysis
Risks Associate with Investment Strategies
Long-Term Purchases
Using a long-term purchase strategy generally assumes the financial markets will go up in
the long-term which may not be the case. There is also the risk that the segment of the
market that you are invested in or your particular investments will decrease in value even if
the overall financial markets advance. Purchasing investments long-term may create an
opportunity cost (e.g., “locking-up” assets that may be better utilized in the short-term in
other investments).
Short-Term Purchases
Using a short-term purchase strategy generally assumes that the performance of the
financial markets can be accurately predicted over the short-term. The risk associated with a
short-term purchase strategy is that there are many factors that may affect market
performance in the short-term including interest rate fluctuations, cyclical earnings, etc.
Such factors may have a smaller impact over the longer-term. In addition, short-term trading
may incur a disproportionately higher amount of transaction costs compared to long-term
trading.
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Trading
Strategies involving frequent trading of securities can affect investment performance
through increased brokerage and other transaction costs and taxes.
Short Sales
Short selling is very risky. The primary risk associated with selling a security that was
borrowed in anticipation of a price decline is that if the price of those borrowed shares
increases, the potential losses are unlimited.
Margin Transactions
When buying stocks on margin, you are employing leverage as an investing strategy.
Leverage allows an investor to extend their financial reach by investing using borrowed
funds while limiting the amount of their own cash they expend. This can involve a high
degree of risk, including, but not limited to:
• Losing more money than you have invested;
• Paying interest on your loan;
• Being required to deposit additional cash or securities in your account on short notice
to cover market losses;
• Being forced to sell some or all of your securities when falling stock prices reduce the
value of your securities; and/or
• Having your brokerage firm sell some or all of your securities without consulting you
to pay off the loan it made to you.
Option Writing
There are numerous risks associated with transactions in options on securities or securities
indexes and therefore, are not suitable for everyone. Option trading can be speculative in
nature and carry substantial risk of loss of principal. A decision as to whether, when and how
to use options involves the exercise of skill and judgment, and even a well-conceived
transaction may be unsuccessful to some degree because of market behavior or unexpected
events. For example, as the writer of covered call options, the client forgoes, during the
option’s life, the opportunity to profit from increases in the market value of the underlying
security or the index above the sum of the option premium received and the exercise price of
the call, but has retained the risk of loss, minus the option premium received, should the
price of the underlying security decline. In the case of index options, the client incurs basis
risk between the performance of the underlying portfolio and the performance of the
underlying index (e.g., the underlying portfolio may decline in value while the underlying
index may increase in value, resulting in a loss on the call option while the underlying
portfolio declines as well).
Risk Associated with Methods of Analysis
The analysis of securities requires subjective assessments and decision-making by
experienced investment professionals, however, there is always the risk of an error in
judgment.
Hudson Advisor Services’ securities analysis methods rely on the assumption that the
companies whose securities the firm purchases and sells, the rating agencies that review
these securities, and other publicly-available sources of information about these securities,
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are providing accurate and unbiased data. While Hudson Advisor Services is alert to
indications that data may be incorrect, there is always the risk that the firm’s analysis may
be compromised by inaccurate or misleading information.
Fundamental Analysis
Fundamental analysis, when used in isolation, has a number of risks:
•
Information obtained may be incorrect and the analysis may not provide an accurate
estimate of earnings, which may be the basis for a stock’s value. If securities prices
adjust rapidly to new information, utilizing fundamental analysis may not result in
favorable performance.
• The data used may be out of date.
•
It ignores the influence of random events such as oil spills, product defects being
exposed, acts of God and so on.
•
It assumes that there is no monopolistic power over markets.
• The market may fail to reach expectations of perceived value.
Technical Analysis
The primary risk in using technical analysis is that spotting historical trends may not help
predict such trends in the future. Even if the trend will eventually reoccur, there is no
guarantee than the Company will be able to accurately predict such a reoccurrence.
Cyclical Analysis
The primary risk in using cyclical analysis is that economic/business cycles may not be
predictable and may have many fluctuations between long-term expansions and contractions.
The lengths of economic cycles may be difficult to predict with accuracy and therefore, there
is an attendant difficulty in predicting economic trends. Consequently, the changing value of
securities that would be affected by these changing trends.
C. Risks Associated with Specific Securities Utilized
Common Stocks
The major risks associated with investing in common stocks relate to the issuer’s
capitalization, quality of the issuer’s management, quality and cost of the issuer’s services,
the issuer’s ability to manage costs, efficiencies in the manufacturing or service delivery
process, management of litigation risk and the issuer’s ability to create shareholder value
(e.g., increase the value of the company’s stock price).
Preferred Stocks
Preferred stock dividends are generally fixed in advance. Unlike requirements to pay interest
on certain types of debt securities, the company that issues preferred stock may not be
required to pay a dividend and may stop paying the dividend at any time. Preferred stock
may also be subject to mandatory redemption provisions and an issuer may repurchase these
securities at prices that are below the price at which they were purchased by the investor.
Under these circumstances, a client account holding such preferred securities could lose
money.
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Convertible Stocks
The value of a convertible security is a function of its “investment value” (determined by its
yield in comparison with the yields of other securities of comparable maturity and quality
that do not have a conversion privilege) and its “conversion value.”
The investment value of a convertible security is influenced by changes in interest rates, the
credit standing of the issuer and other factors. The conversion value of a convertible security
is determined by the market price of the underlying common stock. A convertible security
generally will sell at a premium over its conversion value by the extent to which investors
place value on the right to acquire the underlying common stock while holding a fixed-income
security. A convertible security will generally be subject to redemption at the option of the
issuer at a price established in the convertible security’s governing instrument. If a
convertible is called for redemption, a client will be required to permit the issuer to redeem
the security, convert it into the underlying common stock or sell it to a third party. Any of
these actions could have an adverse effect on a client’s ability to achieve their investment
objective.
Fixed-Income Securities
Different forms of fixed-income instruments, such as bonds, money market funds, and
certificates of deposit may be affected by various forms of risk, including:
•
Interest Rate Risk. The risk that the value of the fixed-income holding will decrease
because of an increase in interest rates.
• Liquidity Risk. The inability to readily buy or sell an investment for a price close to
the true underlying value of the asset due to a lack of buyers or sellers. While certain
types of fixed-income securities are generally liquid (e.g., corporate bonds), there are
risks which may occur such as when an issue trading in any given period does not
readily support buys and sells at an efficient price. Conversely, when trading volume
is high, there is also the risk of not being able to purchase a particular issue at the
desired price.
• Credit Risk. The potential risk that an issuer would be unable to pay scheduled
interest or repay principal at maturity, sometimes referred to as “default risk.”
Credit risk may also occur when an issuer’s ability to make payments of principal
and interest when due is interrupted. This may result in a negative impact on all
forms of debt instruments.
• Reinvestment Risk. With declining interest rates, investors may have to reinvest
income or principal at a lower rate.
• Duration Risk. Duration is a measure of a bond’s volatility, expressed in years to be
repaid by its internal cash flow (interest payments). Bonds with longer durations
carry more risk and have higher price volatility than bonds with shorter durations.
Municipal Bonds
In addition to the risks set forth under “Fixed-Income Securities” above, municipal bonds are
susceptible to events in the municipality that issued the bond or the security posted for the
bond. These events may include economic or political policy changes, changes in law, tax base
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erosion, state constitutional limits on tax increases, budget deficits or other financial
difficulties and changes in the credit rating assigned to municipal issues.
Federal Agency Securities
Although the issuer may be chartered or sponsored by an Act of Congress, the issuer is not
funded by Congressional appropriations and its debt and equity securities are neither
guaranteed nor insured by the U.S. Government. Without a more explicit commitment, there
can be no assurance that the U.S. Government will provide financial support to such issuers
or their securities.
Exchange Traded Funds
ETFs are subject to risks similar to those of stocks. Investment returns will fluctuate and are
subject to market volatility, so that when shares are sold they may be worth more or less
than their original cost. ETF shares are bought and sold at market price (not Net Asset
Value) and are not individually redeemed from the fund. There is also the risk that a
manager may deviate from the stated investment mandate or strategy of the ETF which
could make the holdings less suitable for a client’s portfolio. ETFs may also carry additional
expenses based on their share of operating expenses and certain brokerage fees, which may
result in the potential duplication of certain fees. In addition, while many ETFs are known
for their potential tax efficiency and higher “qualified dividend income” (QDI) percentages,
there are assets classes within these ETFs or holding periods that may not benefit. Shorter
holding periods, as well as commodities and currencies that may be part of an ETF’s
portfolio, may be considered “non-qualified” under certain tax code provisions.
Equity Funds
The major risks associated with investing in equity mutual funds is similar to the risks
associated with investing directly in equity securities, including market risk, which is the
risk that investment returns will fluctuate and are subject to market volatility, so that an
investor’s shares, when redeemed or sold, may be worth more or less than their original cost.
Other risks include the quality and experience of the portfolio management team and its
ability to create fund value by investing in securities that have positive growth, the amount
of individual company diversification, the type and amount of industry diversification and
the type and amount of sector diversification within specific industries. In addition, there is
the risk that a manager may deviate from the stated investment mandate or strategy of the
mutual fund which could make the holdings less suitable for a client’s portfolio. Also, mutual
funds tend to be tax inefficient and therefore investors may pay capital gains taxes on fund
investments while not having yet sold their shares in the fund. Mutual funds may also carry
additional expenses based on their share of operating expenses and certain brokerage fees,
which may result in the potential duplication of certain fees.
Fixed-Income Funds
In addition to the risks associated with investing in equity mutual funds, fixed-income
mutual funds also the same risks as set forth under “Fixed-Income Securities” listed above.
Indexed Funds
Indexed Funds have the potential to be affected by “tracking error risk” which means a
deviation from a stated benchmark index. Since the core of a portfolio may attempt to closely
replicate a benchmark, the source of the tracking error (deviation) may come from a “sample
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index” that may not closely align the benchmark. In addition, while many index mutual
funds are known for their potential tax efficiency and higher “qualified dividend income”
(QDI) percentages, there are assets classes within these funds or holding periods that may
not benefit. Shorter holding periods, as well as commodities and currencies that may be part
of a fund’s portfolio, may be considered “non-qualified” under certain tax code provisions.
Options
There are numerous risks associated with transactions in options on securities or securities
indexes. A decision as to whether, when and how to use options involves the exercise of skill
and judgment, and even a well-conceived transaction may be unsuccessful to some degree
because of market behavior or unexpected events. In the case of index options, the client
incurs basis risk between the performance of the underlying portfolio and the performance of
the underlying index. For example, the underlying portfolio may decline in value while the
underlying index may increase in value, resulting in a loss on the call option while the
underlying portfolio declines as well.
Real Estate Related Securities
Investing in real estate related securities includes, among others, the following risks:
possible declines in the value of real estate; risks related to general and local economic
conditions, including increases in the rate of inflation, possible lack of availability of
mortgage funds, overbuilding, extending vacancies of properties, increases in competition,
property taxes and operating expenses, changes in zoning laws, costs resulting from clean up
of, and liability to third-parties for damages resulting from, environmental problems,
casualty and condemnation losses, uninsured damages from floods, earthquakes or other
natural disasters, limitations on and variations in rents and changes in interest rates.
Investing in Real Estate Investment Trusts (“REITs”) involves certain unique risks in
addition to those risks associated with investing in real estate in general. REITs are
dependent upon the skills of management, are not diversified and are subject to cash flow
dependency, default by borrowers and self-liquidation.
Structured Products
A portfolio’s investments in structured finance arrangements, including Collateralized
Mortgage Obligations (CMOs), Collateralized Debt Obligations (CDOs) and Collateralized
Loan Obligations (CLOs), involve the risks associated with the underlying pool of securities
or other assets, as well as risks different or greater than the risks affecting the underlying
assets. In particular, these investments may be less liquid than other debt obligations,
making it difficult to value an investment or sell the investment in a timely manner or at an
acceptable price.
Master Limited Partnerships
Master Limited Partnerships (MLPs) are a type of limited partnership that is publicly traded
and sells like a common stock on the major stock exchanges. There are two types of partners
in this type of partnership: The limited partner is the person or group that provides the
capital to the MLP and receives periodic income distributions from the MLP’s cash flow,
whereas the general partner is the party for responsible for managing the MLP’s affairs and
receives compensation that is linked to the performance of the venture. MLP investors face
several kinds of risk that are inherent in these types of investments and in the market,
including loss of money, volatility and interest rate risk.
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Alternative Investments
The performance of alternative investments (e.g., commodities, futures, hedge funds; funds of
hedge funds, private equity or other types of limited partnerships) can be volatile.
Alternative investments generally involve various risk factors and liquidity constraints, a
complete discussion of which is set forth in the offering documents of each specific alternative
investment. Due to the speculative nature of alternative investments a client must satisfy
certain income or net worth standards prior to investing.
Private Equity Funds
Private Equity Funds may be affected by various forms of risk, including:
• Long-term Investment. Unlike mutual funds, which generally invest in publicly
traded securities that are relatively liquid, private equity funds generally invest in
large amounts of illiquid securities from private companies. Depending on the
strategy used, private real estate funds will have illiquid underlying investments
that may not be easily sold, and investors may have to wait for improvements or
development before any redemption. Given the illiquid nature of the underlying
purchases made by private equity and private real estate managers, private equity
and private real estate funds are considered long-term investments. Private equity
funds are generally set up as 10- to 15-year investments with little or no provision for
investor redemptions. Private real estate funds are generally seven- to ten-year
investments and also have limited provisions for redemptions. With long-term
investments, you should consider your financial ability to bear large fluctuations in
value and hold these investments over a number of years.
• Difficult Valuation Assessment. The portfolio holdings in private equity and private
real estate funds may be difficult to value, because they are not usually quoted or
traded on any financial market or exchange. As such, no easily available market
prices for most of a fund’s holdings are available. Additionally, it may be hard to
quantify the impact a manager has had on underlying investments until those
investments are sold.
• Lack of Liquidity. Private equity and private real estate funds are not “liquid” (they
can’t be sold or exchanged for cash quickly or easily), and the interests are typically
non- transferable without the consent of a fund’s managing member. As a result,
private equity and private real estate funds are generally only suitable for
sophisticated investors who have carefully considered their financial capability to
hold these investments for the long term.
• Capital Call Default Consequences. Answering capital calls to provide managers with
the pledged capital is a contractual obligation of each investor. Failure to meet this
requirement in a timely manner could elicit significant adverse consequences,
including, without limitation, the forfeiture of the defaulting investor’s interest in the
fund.
• Leverage. Private equity and private real estate funds may use leverage in connection
with certain investments or participate in investments with highly leveraged capital
structures. Although the use of leverage may enhance returns and increase the
number of investments that can be made, leverage also involves a high degree of
financial risk and may increase the exposure of such investments to factors such as
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rising interest rates, downturns in the economy or deterioration in the condition of
the assets underlying such investments.
• Lack of Transparency. Private equity and private real estate funds are not required
to provide investors with information about their underlying holdings or provide
periodic pricing and valuation information. Therefore, you are often putting your
complete trust in the managers’ abilities to meet their funds’ objectives, without the
benefit of knowing their investment selections. This lack of information may make it
more difficult for investors to evaluate the risks associated with the funds.
• Manager Risk. Private equity and private real estate fund managers have total
investment authority over their funds, and the managers’ skill is normally
responsible for the investment returns. Therefore, if the founder or key person
departs, the returns of the fund may be impacted. Investors have no control or
influence in the management of the fund, although they will receive periodic reports
from the fund manager. Also, your investment in one fund that uses a generally
similar investment strategy as another fund could lessen your overall diversification,
and consequently, increase your investment risk.
• Regulation. Private equity and private real estate funds are subject to fewer
regulatory requirements than mutual funds and other registered investment
company products and thus may offer fewer legal protections than you would have if
you invested in more traditional investments.
Frequent Trading and Investment Performance
Strategies involving frequent trading of securities can affect investment performance
through increased brokerage and other transaction costs and taxes.
Note that there may be other circumstances not described here that could
adversely affect a client’s investment and prevent their portfolio from reaching its
objective.
D. Cash Management
Cash balances in client accounts are typically invested in money market mutual funds. These
cash balances are included in the account market value for the computation of the
investment management fee. Hudson Advisor Services will not, however, charge a fee on
large cash balances that may result from an excessive inflow of cash.
Item 9 - Disciplinary History
Hudson Advisor Services is required to disclose any legal or disciplinary events that are
material to a client’s or a prospective client’s evaluation of the firm’s advisory business or the
integrity of Hudson Advisor Services management. Neither Hudson Advisor Services nor any
of its management persons have any reportable disciplinary history.
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Item 10 - Other Financial Industry Activities and Affiliations
A. Broker-Dealer Registration and Registered Representatives
Hudson Advisor Services is not registered, nor does it have an application pending to
register, as a broker-dealer. No management person is registered, nor does any management
person have an application pending to register, as a registered representative of a broker-
dealer.
B. Futures and Commodity Registration
Hudson Advisor Services is not registered, nor does it have an application pending to
register, as a futures commission merchant, commodity pool operator or a commodity trading
advisor. No management person is registered, nor does any management person have an
application pending to register, as an associated person of a futures commission merchant,
commodity pool operator or a commodity trading advisor.
C. Financial Industry Affiliations
William N. Hudson, III, Evan J. Coppola and Jeremy C. Hudson, investment adviser
representatives and principal owners of Hudson Advisor Services are also the principal
owners and investment adviser representatives of Hudson Capital Advisory, Inc., an
investment adviser registered with the U.S. Securities and Exchange Commission (“Hudson
Capital”). Hudson Capital may manage certain accounts of Hudson Advisor Services’ clients.
Because certain portfolio offerings of Hudson Capital may charge a higher fee than the
standard Hudson Advisor Services' investment advisory investment management fee, there
may be an incentive for Hudson Capital to direct clients to these high-fee portfolios, causing
a conflict of interest. Accordingly, all such Hudson Capital Advisory clients will receive an
acknowledgment detailing this conflict in writing when the account is opened and then
annually thereafter. In addition, Hudson Capital has implemented procedures that require it
to review Hudson Advisor Services clients with accounts being managed at Hudson Capital
to ensure the suitability of the portfolio being used for that account.
William N. Hudson, III, Evan J. Coppola and Jeremy C. Hudson, investment adviser
representatives and principal owners of Hudson Advisor Services, are also investment
adviser representatives and minority shareholders of Miller, Gesko & Company, Inc. d/b/a
Miller Gesko Wealth Management, an SEC-registered investment adviser (“Miller Gesko”).
Because Hudson Advisor Services and Miller Gesko do not have shared clients and because
the roles of William N. Hudson, III, Evan J. Coppola and Jeremy C. Hudson are limited to
providing advice to the Miller Gesko investment committee, this does not present a conflict of
interest.
Hudson Advisor Services does not have any other financial industry affiliations to disclose.
Item 11 - Code of Ethics, Participation or Interest in Client Transactions and Personal
Trading
Our Code of Ethics
Hudson Advisor Services has adopted a Code of Ethics to prevent violations of federal
securities laws. The Code of Ethics is predicated on the principle that Hudson Advisor
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Services and its employees owe a fiduciary duty to its clients. Accordingly, Hudson Advisor
Services expects all employees to act with honesty, integrity and professionalism and to
adhere to federal securities laws. Hudson Advisor Services and its employees are required to
adhere to the Code of Ethics. At all times, Hudson Advisor Services and its employees must
(i) place client interests ahead of Hudson Advisor Services’; (ii) engage in personal investing
that is in full compliance with Hudson Advisor Services’ Code of Ethics; and (iii) avoid taking
advantage of their position. Clients and prospective clients may request a copy of Hudson
Advisor Services’ Code of Ethics by contacting Jeremy Hudson, Chief Compliance Officer of
Hudson Advisor Services at 1-716-803-6587.
Prohibition on Use of Insider Information
Hudson Advisor Services has also adopted policies and procedures to prevent the misuse of
“insider” information. A copy of Hudson Advisor Services’ Insider Trading policies and
procedures is available to any client or prospective client upon request. For a copy of Hudson
Advisor Services’ Insider Trading policies and procedures, please contact Jeremy Hudson,
Chief Compliance Officer of Hudson Advisor Services at 1-716-803-6587.
Participation or Interest in Client Transactions
Hudson Advisor Services or individuals associated with Hudson Advisor Services may buy,
sell, or hold in their personal accounts the same securities that Hudson Advisor Services
recommends to its clients.
It is possible that associated persons of Hudson Advisor Services may have a financial
interest, directly or indirectly, in a class of security that is also in clients’ portfolios. Where
Hudson Advisor Services’ stock selection indicates that it is appropriate to sell that
particular class of security (as opposed to when client’s individual needs dictate), client
securities will be sold prior to or simultaneously with the sale of securities of the same class
in which any of Hudson Advisor Services’ associated persons have a financial interest.
Similarly, any new purchase of a class of security on behalf of a client will be effected prior to
or simultaneously with any purchase of a security of the same class effected, directly or
indirectly, on behalf of any of Hudson Advisor Services’ associated persons.
Hudson Advisor Services and its associated persons may purchase or sell specific securities
for their account based on personal investment consideration without regard to whether the
purchase or sale of such security is appropriate for clients.
Item 12 - Brokerage Practices
A. Brokerage Selection
Best Execution
Best execution has been defined by the SEC as the “execution of securities transactions for
clients in such a manner that the client’s total cost or proceeds in each transaction is the
most favorable under the circumstances.” The best execution responsibility applies to the
circumstances of each particular transaction and an investment adviser must consider the
full range and quality of a broker-dealer’s services, including, among other things, execution
capability, commission rates, the value of any research, financial responsibility and
responsiveness.
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When placing portfolio transactions for client accounts, Hudson Advisor Services’ primary
objective is to obtain the best price and best execution, taking into account the costs,
promptness of execution and other qualitative considerations.
Broker Analysis
Hudson Advisor Services evaluates a wide range of criteria in seeking the most favorable
price and market for the execution of transactions. These include the broker-dealer’s trading
costs, efficiency of execution and error resolution, financial strength and stability, capability,
positioning and distribution capabilities, information in regard to the availability of
securities, trading patterns, statistical or factual information, opinion pertaining to trading
and prior performance in serving Hudson Advisor Services.
Also in consideration is such broker-dealers’ provision or payment of the costs of research
and other investment management-related services (the provisional payment of such costs by
brokers are referred to as payment made by “soft dollars”, as further discussed in the
“Research/Soft Dollars Benefits” section immediately below). Accordingly, if Hudson Advisor
Services determines in good faith that the amount of trading costs charged by a broker-
dealer is reasonable in relation to the value of the brokerage and research or investment
management-related services provided by such broker, the client may pay trading costs to
such broker in an amount greater than the amount another broker might charge.
Hudson Advisor Services’ Chief Compliance Officer is responsible for continuously
monitoring and evaluating the performance and execution capabilities of broker-dealers that
transact orders for our client accounts to ensure consistent quality executions. In addition,
Hudson Advisor Services periodically reviews its transaction costs in light of current market
circumstances and other relevant information.
Research/Soft Dollar Benefits
Broker-Dealers
Hudson Advisor Services does not use soft dollars. However, Hudson Advisor Services does
participate in the Schwab Advisor Services program, sponsored by Charles Schwab & Co.,
Inc. (“Schwab”), a FINRA registered broker dealer and the Fidelity Institutional Wealth
Services Group (“Fidelity”) program, sponsored by Fidelity Brokerage Services, Inc., a
FINRA registered broker dealer. Hudson Advisor Services may recommend Schwab and/or
Fidelity to clients for custody and brokerage services.
There is no direct link between Hudson Advisor Services’ participation in the Schwab or
Fidelity programs and the investment advice it gives to its clients, although Hudson Advisor
Services receives economic benefits through its participation in these programs that are
typically not available to retail investors, including the following products and services
(provided without cost or at a discount):
• Receipt of duplicate client statements and confirmations;
• Research related products and tools;
• Consulting services; access to a trading desk serving adviser participants;
• Access to block trading (which provides the ability to aggregate securities
transactions for execution and then allocate the appropriate shares to client
accounts);
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• The ability to have advisory fees deducted directly from client accounts;
• Access to an electronic communications network for client order entry and account
information;
• Access to mutual funds with no transaction fees and to certain institutional money
managers; and
• Discounts on compliance, marketing, research, technology, and practice management
products or services provided to Hudson Advisor Services by third party vendors.
Schwab and/or Fidelity may also have paid for business consulting and professional services
received by Hudson Advisor Services’ related persons. Some of the products and services
made available through the Schwab and Fidelity programs may benefit Hudson Advisor
Services but may not benefit its client accounts. These products or services may assist
Hudson Advisor Services in managing and administering client accounts, including accounts
not maintained at these broker-dealers. Other services made available by these broker-
dealers are intended to help Hudson Advisor Services manage and further develop its
business enterprise.
The benefits received by Hudson Advisor Services or its personnel through participation in
the Schwab and Fidelity programs do not depend on the amount of brokerage transactions
directed to these broker-dealers. As part of its fiduciary duties to clients, Hudson Advisor
Services endeavors at all times to put the interests of its clients first. Clients should be
aware, however, that the receipt of economic benefits by Hudson Advisor Services or its
related persons in and of itself creates a potential conflict of interest and may indirectly
influence Hudson Advisor Services’ choice of these broker-dealers for custody and brokerage
services.
Hudson Advisor Services Discretion
For those clients that grant Hudson Advisor Services discretionary brokerage authority,
Hudson Advisor Services is authorized by the client to select the broker or dealer to be used
and to determine the commission rate paid. Hudson Advisor Services will utilize the
brokerage and clearing services of Fidelity Brokerage Services, Inc., Charles Schwab & Co.,
Inc., and/or JP Morgan.
Please see the disclosures in the “Best Execution” and “Broker Analysis” sections beginning
on page 19 of this disclosure brochure for additional information on the criteria used by
Hudson Advisor Services to select client brokerage.
Hudson Advisor Services Directed Brokerage
For those clients for which Hudson Advisor Services does not have the discretionary
authority to determine the broker-dealer to be used, Hudson Advisor Services will
recommend the use of Fidelity Brokerage Services, Inc., Charles Schwab & Co., Inc., and/or
JP Morgan.
Hudson Advisor Services does not participate in any transaction fees or commissions paid to
the broker dealer or custodian and does not receive any fees or commissions for the opening
or maintenance of client accounts at recommended brokers.
Not all investment advisers require their clients to direct brokerage. Hudson Advisor
Services is required to disclose that by directing brokerage, Hudson Advisor Services may not
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be able to achieve most favorable execution of client transactions and that this practice may
cost clients more money.
Client Directed Brokerage
Certain clients may direct Hudson Advisor Services to use particular brokers for executing
transactions in their accounts. With regard to client directed brokerage, Hudson Advisor
Services is required to disclose that Hudson Advisor Services may be unable to negotiate
commissions, block or batch orders or otherwise achieve the benefits described above,
including best execution. Directed brokerage commission rates may be higher than the rates
Hudson Advisor Services might pay for transactions in non-directed accounts. Therefore,
directing brokerage may cost clients more money.
Hudson Advisor Services encourages each client to compare the possible costs or
disadvantages of directed brokerage against the value of custodial or other services provided
by the broker to the client in exchange for the directed brokerage designation.
B. Trade Aggregation/Allocation
In General
It is the objective of Hudson Advisor Services to provide a means of allocating trading and
investment opportunities between advisory clients on a fair and equitable basis and in
compliance with all applicable state and federal guidelines. With respect to clients’ accounts
with substantially similar investment objectives and policies, Hudson Advisor Services may
often seek to purchase or sell a particular security in each account. Hudson Advisor Services
will aggregate orders only when such aggregation is consistent with Hudson Advisor
Services’ duty to seek best execution and is consistent with the investment objective of each
client. No client account will be unfairly favored over any other account. Each client that
participates in an aggregated order will participate based on the average execution price in
that particular security. All transaction costs will be allocated pro rata based on each client’s
participation in the transaction. All securities purchased or sold, whether the order is filled
completely or partially, will then be allocated pro rata based on the assets of each account.
Initial Public Offerings
At the time which a new issue is offered, Hudson Advisor Services reviews the deal specifics.
After due diligence is satisfied, Hudson Advisor Services will review all client portfolios who
are eligible to participate in each deal (based upon cash balances, asset allocation, client
approval brokerage account, etc.).
C. Trade Errors
Trade errors are promptly reported to the broker-dealer/custodian and will be rectified by the
broker-dealer/custodian with no adverse financial effect on the client.
Item 13 - Review Of Accounts
Reviews
All investment policy, general stock selections and major review of advisory accounts are
conducted jointly by an investment committee consisting of William Hudson, III, David
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Burrows, Evan Coppola, Michael McGee and Jeremy Hudson. Close personal contact with
advisory clients is regularly maintained. Functionally, there exists an informal “area of
concentration” on a day-to-day basis.
Hudson Advisor Services has a proprietary research process focusing on fundamental
information to analyze securities.
Reports
Clients will receive statements from the custodian at least quarterly. A Client will elect the
settings for which documents the custodian will send and how often such documents will be
sent with the client’s particular custodian. In addition, Hudson Advisor Services will send
each client a quarterly portfolio report.
Item 14 - Client Referrals and Other Compensation
A. Economic Benefits
Hudson Advisor Services does not receive any economic benefits such as sales awards or
other prizes from any non-client for providing investment advisory services to the firm’s
clients.
B. Client Referrals
From time to time, Hudson Advisor Services may retain solicitors to refer investors. If a
client is introduced to Hudson Advisor Services by either an unaffiliated or an affiliated
solicitor, Hudson Advisor Services may pay that solicitor a referral fee in accordance with the
all requirements of the Investment Advisers Act of 1940, and any corresponding state
securities law requirements. Any such referral fee shall be paid solely from Hudson Advisor
Services’ management fees, and shall not result in any additional charge to the client.
If the client is introduced to Hudson Advisor Services by an unaffiliated solicitor, the solicitor
must, at the time of the solicitation:
1. Disclose the nature of their solicitor relationship;
2. Provide each prospective client with a copy of the Hudson Advisor Services written
disclosure brochure;
3. Provide each prospective client a copy of the solicitor’s written disclosure statement
that discloses the terms of the solicitation arrangement between Hudson Advisor
Services and the solicitor, including the compensation to be received by the solicitor.
Any affiliated solicitor of Hudson Advisor Services shall disclose the nature of their
relationship to prospective clients at the time of the solicitation and will provide all
prospective clients with a copy of this written disclosure statement.
Item 15 - Custody
Hudson Advisor Services has custody over certain client accounts as a result of certain
principals of the firm serving as trustee over client accounts or having full power of attorney
over client accounts. Hudson Advisor Services engages the services of an independent public
accounting firm to conduct a surprise audit of the assets maintained in such client accounts.
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In addition, custody of client assets will be maintained with the independent custodian
selected by the client. Clients will be solely responsible for paying all fees or charges of the
custodian. Clients will authorize Hudson Advisor Services to give the custodian instructions
for the purchase, sale, conversion, redemption, exchange or retention of any security, cash or
cash equivalent or other investment for the client’s account.
Clients will receive directly from the custodian at least quarterly a statement showing all
transactions occurring in the client’s account during the period covered by the account
statement, and the funds, securities and other property in the client’s account at the end of
the period. Clients are urged to carefully review account statements sent by their broker-
dealer/custodian and to compare the account statement provided by the broker-
dealer/custodian with any statements provided by Hudson Advisor Services.
Item 16 - Investment Discretion
For those client accounts over which Hudson Advisor Services has discretion, Hudson
Advisor Services requests that it be provided with written authority (e.g., limited power of
attorney contained in Hudson Advisor Services’ Investment Management Agreement) to
determine the amounts of securities that are bought or sold. Any limitations on this
discretionary authority shall be included in this written authority statement. Clients may
change or amend these limitations as required. All such amendments shall be submitted in
writing.
Hudson Advisor Services generally has discretionary authority to make the following
determinations without obtaining the consent of the client before the transactions are
effected: (1) which securities are bought and sold for the account; (2) the total amount of
securities to be bought and sold; (3) the broker or dealer to be used; and (4) the commission
rates paid. Hudson Advisor Services’ authority in making investment related decisions may
be limited by account guidelines, investment objectives and trading restrictions, as agreed
between Hudson Advisor Services and the client.
Item 17 - Voting Client Securities
Proxy Voting
Hudson Advisor Services does not vote proxies on behalf of its clients. Therefore, although
Hudson Advisor Services may provide investment advisory services relative to client
investment assets, it is the client that maintains exclusive responsibility for: (1) directing the
manner in which proxies solicited by issuers of securities beneficially owned by the client
shall be voted and (2) making all elections relative to any mergers, acquisitions, tender
offers, bankruptcy proceeding or other type events pertaining to the client’s investment
assets. Hudson Advisor Services and/or the client shall correspondingly instruct each
custodian of the assets to forward to the client copies of all proxies and shareholder
communications relating to the client’s investment assets. Clients can contact Jeremy
Hudson, Chief Compliance Officer of Hudson Advisor Services, at 716-852-7628 if they have
questions regarding a particular solicitation.
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Class Action Settlements
Although Hudson Advisor Services may have discretion over client accounts, it will not be
responsible for handling client claims in class action lawsuits or similar settlements
involving securities owned by the client. Clients will receive the paperwork for such claims
directly from their account custodians. Each client should verify with their custodian or other
account administrator whether such claims are being made on the client’s behalf by the
custodian or if the client is expected to file such claims directly. Hudson Advisor Services
may review class action settlements on a case by case basis, but the client will make the
direct decisions regarding these notices.
Item 18 - Financial Information
A. Prepayment of Fees
Because Hudson Advisor Services does not require or accept prepayment of more than $1,200
in fees six months or more in advance, Hudson Advisor Services is not required to include a
balance sheet with this disclosure brochure.
B. Financial Condition
Hudson Advisor Services does not have any adverse financial conditions to disclose.
C. Bankruptcy
Hudson Advisor Services has never been the subject of a bankruptcy petition.
Item 19 - Additional Information
Privacy Notice
Hudson Advisor Services views protecting its clients' private information as a top priority
and has instituted policies and procedures to ensure that client information is private and
secure. Hudson Advisor Services does not disclose any nonpublic personal information about
its clients or former clients to any nonaffiliated third parties, except as permitted or required
by law. In the course of servicing a client's account, Hudson Advisor Services may share some
information with its service providers, such as transfer agents, custodians, broker-dealers,
accountants, and lawyers, etc. Hudson Advisor Services restricts internal access to nonpublic
personal information about the client to those persons who need access to that information in
order to provide services to the client and to perform administrative functions for Hudson
Advisor Services. As emphasized above, it has always been and will always be Hudson
Advisor Services' policy never to sell information about current or former clients or their
accounts to anyone. It is also Hudson Advisor Services' policy not to share information unless
required to process a transaction, at the request of a client, or as required by law. For the full
text of Hudson Advisor Services’ Privacy Policy, please contact Jeremy Hudson, Chief
Compliance Officer of Hudson Advisor Services, at 716-852-7628.
Additional Requests for Information
Clients may contact Jeremy Hudson, Chief Compliance Officer of Hudson Advisor Services,
at 1-716-803-6587 to request additional information or submit a complaint. Written
complaints should be sent to Hudson Advisor Services, Inc., 237 Main Street, Buffalo, NY
14203.
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Effective Date: July 15, 2025