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Item 1 – Cover Page
Laughlin Financial LLC
Office Address: 4151 E. 3rd St, Bloomington, IN 47401
Tel. 812-552-2113
john@laughlinfinancial.com
www.laughlinfinancial.com
www.laughlinfin.com
Date of Disclosure Brochure: 10/27/2025
____________________________________________________________________________________
This disclosure brochure provides information about the qualifications and business practices of Laughlin Financial
LLC (also referred to as the firm, and Laughlin Financial LLC throughout this disclosure brochure). If you have any
questions about the contents of this disclosure brochure, please contact John R. Laughlin at 812-552-2113 or
john@laughlinfinancial.com. The information in this disclosure brochure has not been approved or verified by the
United States Securities and Exchange Commission or by any state securities authority.
Additional information about Laughlin Financial LLC is also available on the Internet at www.adviserinfo.sec.gov.
You can view the firm’s information on this website by searching for Laughlin Financial LLC or the firm’s CRD
number 165105.
*Registration as an investment adviser does not imply a certain level of skill or training.
**Although Laughlin Financial LLC may be referred to as the firm, Laughlin Financial LLC or Laughlin Financial
LLC throughout this brochure for your convenience, please understand that any engagement described under this
brochure will be made with the legal entity of Laughlin Financial LLC.
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Laughlin Financial LLC, Page 1, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
Item 2 – Material Changes
Since Laughlin Financial LLC’s last annual amendment was made to this disclosure brochure in February 2025 no
material changes have been made.
Laughlin Financial LLC will ensure that you receive a summary of any material changes to this and subsequent
disclosure brochures within 90 days after the firm’s fiscal year ends. The firm’s fiscal year ends on December 31,
so you will receive the summary of material changes no later than March 31 each year. At that time the firm will
also offer or provide a copy of the most current disclosure brochure. The firm may also provide other ongoing
disclosure information about material changes as necessary.
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Laughlin Financial LLC, Page 2, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
Item 3 – Table of Contents
Item 1 – Cover Page ...................................................................................................................................................1
Item 2 – Material Changes .........................................................................................................................................2
Item 3 – Table of Contents .........................................................................................................................................3
Item 4 – Advisory Business ........................................................................................................................................4
Introduction .............................................................................................................................................................4
Description of Advisory Services ............................................................................................................................4
Limits Advice to Certain Types of Investments ................................................................................................... 10
Tailor Advisory Services to Individual Needs of Clients ...................................................................................... 10
Client Assets Managed by Laughlin Financial LLC ............................................................................................. 10
Item 5 – Fees and Compensation ........................................................................................................................... 11
Asset Management Services ............................................................................................................................... 11
Financial Planning & Consulting Services ........................................................................................................... 13
Retirement Plan Services .................................................................................................................................... 16
Newsletters .......................................................................................................................................................... 17
Item 6 – Performance-Based Fees and Side-By-Side Management ...................................................................... 17
Item 7 – Types of Clients ......................................................................................................................................... 17
Minimum Amounts Required ............................................................................................................................... 17
Item 8 – Methods of Analysis, Investment Strategies and Risk of Loss .................................................................. 17
Methods of Analysis............................................................................................................................................. 17
Investment Strategies .......................................................................................................................................... 19
Risk of Loss ......................................................................................................................................................... 20
Item 9 – Disciplinary Information ............................................................................................................................. 21
Item 10 – Other Financial Industry Activities and Affiliations................................................................................... 21
Item 11 – Code of Ethics, Participation in Client Transactions and Personal Trading ............................................ 22
Code of Ethics Summary ..................................................................................................................................... 22
Affiliate and Employee Personal Securities Transactions Disclosure ................................................................. 22
Item 12 – Brokerage Practices ................................................................................................................................ 23
Directed Brokerage .............................................................................................................................................. 24
Handling Trade Errors ......................................................................................................................................... 25
Block Trading Policy ............................................................................................................................................ 25
Agency Cross Transactions ................................................................................................................................. 25
Item 13 – Review of Accounts ................................................................................................................................. 26
Account Reviews and Reviewers ........................................................................................................................ 26
Statements and Reports ...................................................................................................................................... 26
Item 14 – Client Referrals and Other Compensation .............................................................................................. 26
Item 15 – Custody .................................................................................................................................................... 26
Item 16 – Investment Discretion .............................................................................................................................. 27
Item 17 – Voting Client Securities ........................................................................................................................... 28
Item 18 – Financial Information ............................................................................................................................... 28
Business Continuity Plan ......................................................................................................................................... 28
Customer Privacy Policy Notice .............................................................................................................................. 29
Part 2B of Form ADV: Brochure Supplement– John R. Laughlin ..................................................................... 30
Part 2B of Form ADV: Brochure Supplement– Max K. Varness ............................................................................. 33
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Laughlin Financial LLC, Page 3, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
Item 4 – Advisory Business
Laughlin Financial LLC is an investment adviser registered with the U.S Securities and Exchange Commission
and is a limited liability company (LLC) formed under the laws of the State of Indiana.
•
John R. Laughlin is the Chief Compliance Officer (CCO) and Managing Member of Laughlin Financial
LLC. John R. Laughlin owns 100.00% of Laughlin Financial LLC. Full details of his education and
business background are provided at Item 19 of this Disclosure Brochure.
• Laughlin Financial LLC filed was approved as a registered investment adviser in August 2012.
Introduction
The investment advisory services of Laughlin Financial LLC are provided to you through an appropriately licensed
and qualified individual who is an investment adviser representative of Laughlin Financial LLC (referred to as your
investment adviser representative throughout this brochure).
Description of Advisory Services
The following are descriptions of the primary advisory services of Laughlin Financial LLC. Please understand that
a written agreement, which details the exact terms of the service, must be signed by you and Laughlin Financial
LLC before the firm can provide you the services described below.
Asset Management Services – Laughlin Financial LLC offers asset management services, which involves
Laughlin Financial LLC providing you with continuous and ongoing supervision over your specified accounts.
You must appoint Laughlin Financial LLC as your investment adviser of record on specified accounts (collectively,
the “Account”). The Account consists only of separate account(s) held by qualified custodian(s) under your name.
The qualified custodians maintain physical custody of all funds and securities of the Account, and you retain all
rights of ownership (e.g., right to withdraw securities or cash, exercise or delegate proxy voting and receive
transaction confirmations) of the Account.
The Account is managed based on your financial situation, investment objectives and risk tolerance. Laughlin
Financial LLC will actively monitor the Account and provide advice regarding buying, selling, reinvesting or
holding securities, cash or other investments of the Account.
Laughlin Financial LLC will need to obtain certain information from you to determine your financial situation and
investment objectives. You will be responsible for notifying your advisor of any updates regarding your financial
situation, risk tolerance or investment objective and whether you wish to impose or modify existing investment
restrictions; however Laughlin Financial LLC will contact you at least annually to discuss any changes or updates
regarding your financial situation, risk tolerance or investment objectives. Laughlin Financial LLC is always
reasonably available to consult with you relative to the status of your Account. You have the ability to impose
reasonable restrictions on the management of your accounts, including the ability to instruct Laughlin Financial
LLC not to purchase certain securities.
It is important that you understand that Laughlin Financial LLC manages investments for other clients and may
give them advice or take actions for them or for the individual investment adviser representative’s personal
accounts that is different from the advice Laughlin Financial LLC provides to you or actions taken for you.
Laughlin Financial LLC is not obligated to buy, sell or recommend to you any security or other investment that
Laughlin Financial LLC may buy, sell or recommend for any other clients or for its own account or the accounts of
its representatives.
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Laughlin Financial LLC, Page 4, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
Conflicts arise in the allocation of investment opportunities among accounts that Laughlin Financial LLC
manages. Laughlin Financial LLC strives to allocate investment opportunities believed to be appropriate for your
account(s) and other accounts advised by the firm among such accounts equitably and consistent with the best
interests of all accounts involved. However, there can be no assurance that a particular investment opportunity
that comes to our attention will be allocated in any particular manner. If Laughlin Financial LLC obtains material,
non-public information about a security or its issuer that it may not lawfully use or disclose, Laughlin Financial LLC
has absolutely no obligation to disclose the information to any client or use it for any client’s benefit.
Client-Directed Digital-Asset Exposure
At a client’s request, we may facilitate purchases or sales of Digital Assets, including Bitcoin (BTC), Ethereum
(ETH), BTC and ETH related ETPs/ETFs, and related crypto companies. This service is non-discretionary and is
implemented only upon the client’s express order-specific authorization. We do not recommend digital assets, do
not hold or control private keys, and do not interact with non-custodial wallets.
Financial Planning & Consulting Services - Laughlin Financial LLC offers financial planning services, which
involve one-on-one meetings, written financial plans, and may include online access via a cloud based financial
planning platform. Laughlin Financial LLC’s financial planning typically addresses the following topics: Investment
Planning, Retirement Planning, Insurance Planning, Tax Planning, Education Planning, Portfolios Review, and
Asset Allocation.
Laughlin Financial LLC believes that without a comprehensive approach, it is more difficult to make sound
financial decisions. The process for financial planning involves several steps, defined below.
•
In step 1, the client and planner establish the relationship and the planner gathers data about the client
and goals of the client.
•
In step 2, the planner analyzes the client financial status and develops a financial plan and strategy for
the client. The planner may use outside resources to aid this development, including but not limited to
accountants, lawyers, and financial planning software. The planner discusses the strategy with the client
and mutually agrees to a plan of action.
•
In step 3, the plan is implemented by the planner.
When providing financial planning and consulting services, Laughlin Financial LLC’s role is to find ways to help
you understand your overall financial situation and help you set financial objectives. The firm also provides
modular written financial plans which only cover those specific areas of concern mutually agreed upon by you and
Laughlin Financial LLC. A modular written financial plan is limited or segmented and does not involve the
creation of a full written financial plan. You should be aware that there are important issues that may not be taken
into consideration when your investment adviser representative develops his or her analysis and
recommendations under a modular written financial plan. Written financial plans prepared by Laughlin Financial
LLC under the financial planning agreement do not include specific recommendations to purchase individual
securities (although it may involve asset allocation recommendations which include mutual funds or exchange
traded funds as a means to get your goals accomplished and it can involve recommendations of tax strategies on
existing securities with the advice primarily driven by tax considerations).
Laughlin Financial LLC also offers consultations in order to discuss financial planning issues when you do not
need a written financial plan. Laughlin Financial LLC offers a one-time consultation, which covers mutually
agreed upon areas of concern related to investments or financial planning. Laughlin Financial LLC also offers
“as-needed” consultations, which are limited to consultations in response to a particular investment or financial
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Laughlin Financial LLC, Page 5, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
planning issue raised or request made by you. Under an “as-needed” consultation, it will be incumbent upon you
to identify those particular issues for which you are seeking our advice or consultation on.
The firm’s financial planning and consulting services do not involve implementing any transaction on your behalf
or the active and ongoing monitoring or management of your investments or accounts. You have the sole
responsibility for determining whether to implement the financial planning and consulting recommendations. To
the extent that you would like to implement any of the investment recommendations through Laughlin Financial
LLC or retain Laughlin Financial LLC to actively monitor and manage your investments, you must execute a
separate written agreement with Laughlin Financial LLC for our asset management services. Only those accounts
listed in asset management agreements will be considered regulatory assets under management for Laughlin
Financial LLC.
Retirement Plan Services - Laughlin Financial LLC offers retirement plan services to retirement plan sponsors
and to individual participants in retirement plans. For a corporate sponsor of a retirement plan, the retirement
plan services can include, but are not limited to, the following services:
Fiduciary Consulting Services
Laughlin Financial LLC provides the following Fiduciary Retirement Plan Consulting Services:
•
Investment Policy Statement Preparation. Laughlin Financial LLC will help you develop an investment
policy statement. The investment policy statement establishes the investment policies and objectives for
the Plan. You will have the ultimate responsibility and authority to establish such policies and objectives
and to adopt and amend the investment policy statement.
• Non-Discretionary Investment Advice. Laughlin Financial LLC will provide you with general, non-
discretionary investment advice regarding assets classes and investment options, consistent with your
Plan’s investment policy statement.
•
Investment Selection Services. Laughlin Financial LLC will provide you with recommendations of
investment options consistent with ERISA section 404(c).
•
Investment Due Diligence Review. Laughlin Financial LLC will provide you with periodic due diligence
reviews of the Plan’s reports, investment options and recommendations.
•
Investment Monitoring. Laughlin Financial LLC will assist in monitoring investment options by preparing
periodic investment reports that document investment performance, consistency of fund management
and conformation to the guidelines set forth in the investment policy statement and Laughlin Financial
LLC will make recommendations to maintain or remove and replace investment options.
•
Individualized Participant Advice. Upon request, Laughlin Financial LLC will provide one-on-one advice
to Plan participants regarding their individual situations.
For Fiduciary Consulting Services, all recommendations of investment options and portfolios will be submitted to
you for your ultimate approval or rejection. For retirement plan Fiduciary Consulting Services, the retirement plan
sponsor client or the plan participant who elects to implement any recommendations made by Laughlin Financial
LLC is solely responsible for implementing all transactions.
Fiduciary Consulting Services are not management services, and Laughlin Financial LLC does not serve as
administrator or trustee of the plan. Laughlin Financial LLC does not act as custodian for any client account or
have access to client funds or securities (with the exception of, some accounts, having written authorization from
the client to deduct fees).
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Laughlin Financial LLC, Page 6, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
Laughlin Financial LLC acknowledges that in performing the Fiduciary Consulting Services listed above that it is
acting as a “fiduciary” as such term is defined under Section 3(21)(A)(ii) of Employee Retirement Income Security
Act of 1974 (“ERISA”) for purposes of providing non-discretionary investment advice only. Laughlin Financial LLC
will act in a manner consistent with the requirements of a fiduciary under ERISA if, based upon the facts and
circumstances, such services cause Laughlin Financial LLC to be a fiduciary as a matter of law. However, in
providing the Fiduciary Consulting Services, Laughlin Financial LLC (a) has no responsibility and will not (i)
exercise any discretionary authority or discretionary control respecting management of Client’s retirement plan,
(ii) exercise any authority or control respecting management or disposition of assets of Client’s retirement plan, or
(iii) have any discretionary authority or discretionary responsibility in the administration of Client’s retirement plan
or the interpretation of Client’s retirement plan documents, (b) is not an “investment manager” as defined in
Section 3(38) of ERISA and does not have the power to manage, acquire or dispose of any plan assets, and (c) is
not the “Administrator” of Client’s retirement plan as defined in ERISA.
Fiduciary Management Services
Laughlin Financial LLC provides clients with the following Fiduciary Retirement Plan Management Services:
• Discretionary Management Services. Laughlin Financial LLC will provide you with continuous and
ongoing supervision over the designated retirement plan assets. Laughlin Financial LLC will actively
monitor the designated retirement plan assets and provide advice regarding buying, selling, reinvesting or
holding securities, cash or other investments of the Plan. The firm has discretionary authority to make all
decisions to buy, sell or hold securities, cash or other investments for the designated retirement plan
assets in our sole discretion without first consulting with you. Laughlin Financial LLC also has the power
and authority to carry out these decisions by giving instructions, on your behalf, to brokers and dealers
and the qualified custodian(s) of the Plan for the management of the designated retirement plan assets.
• Discretionary Investment Selection Services. Laughlin Financial LLC will monitor the investment options
of the Plan and add or remove investment options for the Plan. Laughlin Financial LLC will have
discretionary authority to make all decisions regarding the investment options that will be made available
to Plan participants.
If you elect to utilize any of Laughlin Financial LLC’s Fiduciary Management Services, then Laughlin Financial
LLC will be acting as an Investment Manager to the Plan, as defined by ERISA section 3(38), with respect to the
Fiduciary Management Services, and Laughlin Financial LLC hereby acknowledges that it is a fiduciary with
respect to its Fiduciary Management Services.
Non-Fiduciary Services
Although an investment adviser is considered a fiduciary under the Investment Advisers Act of 1940 and required
to meet the fiduciary duties as defined by the Advisers Act, the services listed here as non-fiduciary should not be
considered fiduciary services for the purposes of ERISA since Advisor is not acting as a fiduciary to the Plan as
the term “fiduciary” is defined in Section 3(21) (A)(ii) of ERISA. The exact suite of services provided to a client will
be listed and detailed in the Client Agreement.
Laughlin Financial LLC provides clients with the following Non-Fiduciary Retirement Plan Consulting Services:
• Participant Education. Laughlin Financial LLC will provide education services to Plan participants about
general investment principles and the investment alternatives available under the Plan. Laughlin
Financial LLC’s assistance in participant investment education will be consistent with and within the
scope of DOL Interpretive Bulletin 96-1. Education presentations will not take into account the individual
circumstances of each participant and individual recommendations will not be provided unless otherwise
agreed upon. Plan participants are responsible for implementing transactions in their own accounts.
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Laughlin Financial LLC, Page 7, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
• Participant Enrollment. Laughlin Financial LLC will assist you with group enrollment meetings designed
to increase retirement plan participation among employees and investment and financial understanding
by the employees.
• Due Diligence Review. Laughlin Financial LLC will provide you with periodic due diligence reviews of
your Plan’s fees and expenses and your Plan’s service providers.
• Benchmarking. Laughlin Financial LLC will provide you benchmarking services and will provide analysis
concerning the operations of the Plan.
Laughlin Financial LLC can also meet with individual participants to discuss their specific investment risk
tolerance, investment time frame and investment selections.
Securities and other types of investments all bear different types and levels of risk. Those risks are typically
discussed with clients in defining the investment policies and objectives that will guide investment decisions for
their qualified plan accounts. Upon request, as part of the retirement plan services, Laughlin Financial LLC can
discuss those investments and investment strategies that we believe tend to reduce these risks for a particular
client’s circumstances and plan participants.
Clients and plan participants must realize that obtaining higher rates of return on investments entails accepting
higher levels of risk. Based upon discussions with the client, Laughlin Financial LLC will attempt to identify the
balance of risks and rewards that is appropriate and comfortable for the client and other employees. It is still the
clients’ responsibility to ask questions if the client does not fully understand the risks associated with any
investment. All plan participants are strongly encouraged to read prospectuses, when applicable, and ask
questions prior to investing.
Laughlin Financial LLC strives to render its best judgment for clients. Still, Laughlin Financial LLC cannot assure
that investments will be profitable or assure that no losses will occur in their portfolios. Past performance is an
important consideration with respect to any investment or investment advisor, but it is not necessarily an accurate
predictor of future performance.
Laughlin Financial LLC will disclose, to the extent required by ERISA Regulation Section 2550.408b-2(c), to you
any change to the information that is required to be disclosed under ERISA Regulation Section 2550.408b-
2(c)(1)(iv) as soon as practicable, but no later than sixty (60) days from the date on which we are informed of the
change (unless such disclosure is precluded due to extraordinary circumstances beyond our control, in which
case the information will be disclose as soon as practicable).
In accordance with ERISA Regulation Section 2550.408b-2(c)(vi)(A), Laughlin Financial LLC will disclose within
thirty (30) days following receipt of a written request from the responsible plan fiduciary or Plan Administrator
(unless such disclose is precluded due to extraordinary circumstances beyond our control, in which case the
information will be disclosed as soon as practicable) all information related to the Qualified Retirement Plan
Agreement and any compensation or fees received in connection with the Agreement that is required for the Plan
to comply with the reporting and disclosure requirements of Title 1 of ERISA and the regulations, forms and
schedules issued thereunder.
If Laughlin Financial LLC makes an unintentional error or omission in disclosing the information required under
ERISA Regulation Section 2550.408b-2(c)(1)(iv) or (vi), Laughlin Financial LLC will disclose to you the correct
information as soon as practicable, but no later than thirty (30) days from the date on which Laughlin Financial
LLC learns of such error or omission.
Retirement Plan Rollover Recommendations - When Laughlin Financial LLC provides investment advice about
your retirement plan account or individual retirement account (“IRA”) including whether to maintain investments
and/or proceeds in the retirement plan account, roll over such investment/proceeds from the retirement plan
account to a IRA or make a distribution from the retirement plan account, we acknowledge that Laughlin Financial
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Laughlin Financial LLC, Page 8, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
LLC is a “fiduciary” within the meaning of Title I of the Employee Retirement Income Security Act (“ERISA”)
and/or the Internal Revenue Code (“IRC”) as applicable, which are laws governing retirement accounts. The way
Laughlin Financial LLC makes money creates conflicts with your interests so Laughlin Financial LLC operates
under a special rule that requires Laughlin Financial LLC to act in your best interest and not put our interest ahead
of you.
Under this special rule’s provisions, Laughlin Financial LLC must as a fiduciary to a retirement plan account or
IRA under ERISA/IRC:
•
•
•
•
•
•
Meet a professional standard of care when making investment recommendations (e.g., give prudent
advice);
Never put the financial interests of Laughlin Financial LLC ahead of you when making
recommendations (e.g., give loyal advice);
Avoid misleading statements about conflicts of interest, fees, and investments;
Follow policies and procedures designed to ensure that Laughlin Financial LLC gives advice that is in
your best interest;
Charge no more than is reasonable for the services of Laughlin Financial LLC; and
Give Client basic information about conflicts of interest.
To the extent We recommend you roll over your account from a current retirement plan account to an individual
retirement account managed by {Investment Adviser Firm}, please know that Laughlin Financial LLC and our
investment adviser representatives] have a conflict of interest.
We can earn increased investment advisory fees by recommending that you roll over your account at the
retirement plan to an IRA managed by Laughlin Financial LLC. We will earn fewer investment advisory fees if you
do not roll over the funds in the retirement plan to an IRA managed by Laughlin Financial LLC.
Thus, our investment adviser representatives have an economic incentive to recommend a rollover of funds from
a retirement plan to an IRA which is a conflict of interest because our recommendation that you open an IRA
account to be managed by our firm can be based on our economic incentive and not based exclusively on
whether or not moving the IRA to our management program is in your overall best interest.
We have taken steps to manage this conflict of interest. We have adopted an impartial conduct standard whereby
our investment adviser representatives will (i) provide investment advice to a retirement plan participant regarding
a rollover of funds from the retirement plan in accordance with the fiduciary status described below, (ii) not
recommend investments which result in Laughlin Financial LLC receiving unreasonable compensation related to
the rollover of funds from the retirement plan to an IRA, and (iii) fully disclose compensation received by Laughlin
Financial LLC and our supervised persons and any material conflicts of interest related to recommending the
rollover of funds from the retirement plan to an IRA and refrain from making any materially misleading statements
regarding such rollover.
When providing advice to your regarding a retirement plan account or IRA, our investment advisor representatives
will act with the care, skill, prudence, and diligence under the circumstances then prevailing that a prudent person
acting in a like capacity and familiar with such matters would use in the conduct of an enterprise of a like
character and with like aims, based on the investment objectives, risk, tolerance, financial circumstances, and a
client’s needs, without regard to the financial or other interests of Laughlin Financial LLC or our affiliated
personnel.
Newsletters
Laughlin Financial LLC occasionally prepares general, educational and informational newsletters. Newsletters
are always offered on an impersonal basis and do not focus on the needs of a specific individual.
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Laughlin Financial LLC, Page 9, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
Limits Advice to Certain Types of Investments
Laughlin Financial LLC provides investment advice on the following types of investments:
• Mutual Funds
• Exchange Traded Funds (ETFs)
• Exchange-listed Securities
• Securities Traded Over-the-Counter
• Warrants
• Corporate Debt Securities
• Municipal Securities
• Variable Annuities
• Variable Life Insurance
• US Government Securities
• Options Contracts on Securities
•
•
Interests in Partnerships Investing in Real Estate
Interests in Partnerships Investing in Oil and Gas Interests
Although Laughlin Financial LLC generally provides advice only on the products previously listed, it reserves the
right to offer advice on any investment product that may be suitable for each client’s specific circumstances,
needs, goals and objectives.
It is not Laughlin Financial LLC’s typical investment strategy to attempt to time the market, but Laughlin Financial
LLC may increase cash holdings modestly as deemed appropriate based on your risk tolerance and our
expectations of market behavior. Laughlin Financial LLC may modify the investment strategy to accommodate
special situations such as low basis stock, stock options, legacy holdings, inheritances, closely held businesses,
collectibles, or special tax situations.
(Please refer to Item 8 – Methods of Analysis, Investment Strategies and Risk of Loss for more information.)
Tailor Advisory Services to Individual Needs of Clients
Laughlin Financial LLC’s advisory services are always provided based on your individual needs. This means, for
example, that when Laughlin Financial LLC provides asset management services, you are given the ability to
impose restrictions on the accounts Laughlin Financial LLC manages for you, including specific investment
selections and sectors. Laughlin Financial LLC works with you on a one-on-one basis through interviews and
questionnaires to determine your investment objectives and suitability information. The financial planning and
consulting services are always provided based on your individual needs. When providing financial planning and
consulting services, Laughlin Financial LLC works with you on a one-on-one basis through interviews and
questionnaires to determine your investment objectives and suitability information.
Laughlin Financial LLC will not enter into an investment adviser relationship with a prospective client whose
investment objectives may be considered incompatible with the investment philosophy or strategies or where the
prospective client seeks to impose unduly restrictive investment guidelines.
Client Assets Managed by Laughlin Financial LLC
As of 12/31/2024, there were $167,705,938 in regulatory assets under management, of which $127,496,162 was
managed on a discretionary basis and $40,299,777 on a non-discretionary basis. These assets are either
custodied at Charles Schwab or at other custodians where Laughlin Financial LLC has a limited power of attorney
or is an interested party on the account and has ongoing oversight or the ability to direct client investments.
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Laughlin Financial LLC, Page 10, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
Item 5 – Fees and Compensation
In addition to the information provided in Item 4 – Advisory Business, this section provides additional details
regarding Laughlin Financial LLC’s services along with descriptions of each service’s fees and compensation
arrangements. It should be noted that lower fees for comparable service may be available from other sources.
The exact fees and other terms will be outlined in the agreement between you and Laughlin Financial LLC.
Asset Management Services
The asset management services continue in effect until terminated by either party (i.e., Laughlin Financial LLC or
you) by providing written notice of termination to the other party.
Laughlin Financial LLC charges the following fee schedule for asset management services based on the total
assets under management for the client:
Weighted Average Scale (for $AUM under $7,500,000)
Annual Fee Rate
Assets Under Management
1.25%
$0 to $500,000
0.75%
$500,001 to $1,000,000
0.50%
$1,000,001 to $3,000,000
0.35%
$3,000,001 to $7,500,000
Flat rate on all $AUM, if total exceeds $7,500,000
Over $7,500,000
Flat Rate on all assets 0.40%
For assets under management under $7.5M, fees are calculated using the weighted average blended annual fee
rate and are prorated based upon the number of days in a billing period (typically quarterly). For assets under
management over $7.5M, a flat rate will be used on all $AUM.
The tier and fees may be negotiable based upon the type of client, the services requested, the complexity of the
client's situation, the composition of the client's account, other advisory services provided and the relationship of
the client and the investment adviser representative.
For example, let’s assume on 12/31/2023, a hypothetical client had $4,000,000 in assets under management.
The client would be assessed an annual fee of $500,000*1.25% + $500,000*0.75% + $2,000,000*0.50% +
$1,000,000*0.35% = $23,500, or a weighted average annualized fee rate of 0.588%, and this would be prorated
for the period from 1/1/2024 to 3/31/2024 (91 days). The prorated fee would be calculated as follows: $23,500 *
91 / 366 = $5,842.90.
Example client with $4,000,000 $AUM
Begin
End
Days
1/1/2024
3/31/2024
91
1/1/2024
12/31/2024
366
A
B
C = A * B
D
E
= C * D / E
Prior Qtr Balance Blended Rate Annual Fee Prorated Days Total Days Assessed Fee
Tiered Fee Schedule
$0 to $500k
$500k to $1M
$1M to $3M
Above $3M
Total
Rate
1.250%
0.750%
0.500%
0.350%
0.588%
Amount Annual Fee
$500,000
$500,000
$2,000,000
$1,000,000
$4,000,000
$6,250
$3,750
$10,000
$3,500
$23,500
$4,000,000
0.588%
$
23,500.00
91
366
$5,842.90
Continuing with this same example, for Clients with multiple separate accounts under management, the total
assets under management will be utilized to calculate the fee rate charged for the billing period. The weighted
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Laughlin Financial LLC, Page 11, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
average of the management fee rate calculated across all accounts will be charged on the total assets under
management based upon the number of days in the billing period service was provided. For example:
A
C = A * B
Account Type
B
Blended Fee Rate (as
calculated above)
E
Number of Days
in Year
Account
Account A Roth IRA
Account B Rollover IRA
Account C Individual Brokerage
Account Value
$
500,000.00
$
1,500,000.00
$
2,000,000.00
0.588%
0.588%
0.588%
Annual Fee
$
2,937.50
$
8,812.50
$
11,750.00
D
Number of Days
in Billing Period
91
91
91
366
366
366
F = D / E G = C * F
Assessed
Proration
Fee
Factor
$
$
$
0.249
0.249
0.249
730.36
2,191.09
2,921.45
Total Client
$
4,000,000.00
$
23,500.00
$
5,842.90
Where Laughlin Financial LLC has the authority to deduct asset fees, in some cases, the firm may deduct fees
assessed to one account from another account, if specified by the client. For example, fees assessed to a Roth
IRA may be deducted from an individual taxable account (“Individual Brokerage”). Continuing with the same
example above,
Account
Account Type
Assessed Fee Adjustment
-$730.36
Account A Roth IRA
Account B Rollover IRA
Account C Individual Brokerage
$730.36
$2,191.09
$2,921.45
$730.36
Actual Fee Charged to
Account
$0.00
$2,191.09
$3,651.81
Total Client
$5,842.90
$5,842.90
The example invoice may read as follows:
Account A billed in advance (debit from Account C): Q1'2024 91/366 days 1/1 - 3/31, total fee assets under management $4,000,000, this account $500,000 at weighted avg rate of 0.588% = $730.98
Account B billed in advance (debit from Account B): Q1'2024 91/366 days 1/1 - 3/31, total fee assets under management $4,000,000, this account $1,500,000 at weighted avg rate of 0.588% = $2,192.95
Account C billed in advance (debit from Account C): Q1'2024 91/366 days 1/1 - 3/31, total fee assets under management $4,000,000, this account $2,000,000 at weighted avg rate of 0.588% = $2,923.93
Total amount billed: $5,842.90
The tier and fees will be negotiable based upon the type of client, the services requested, the complexity of the
client's situation, the composition of the client's account, other advisory services provided and the relationship of
the client and the investment adviser representative. The actual annual asset based fee schedule charged to your
account or multiple accounts will be specified in the Asset Management Agreement which will be executed prior to
any services being provided. The actual asset based fee may be higher or lower than represented above.
It is important to note that it is possible that based upon the advisory agreement in place at the time a client
decides to engage Laughlin Financial the fees paid for our services may vary between clients. The specific level
of services you will receive and the fees you will be charged will be specified in your advisory services agreement.
The annual fee is divided (based upon number of days) and paid quarterly in advance through a direct debit to
your account.
Laughlin Financial LLC’s Asset Management fees are charged based on a percentage of assets under
management, billed in advance (at the start of the billing period) on a monthly or quarterly calendar basis and
calculated based on the fair market value of the Account as of the last business day of the previous billing period
using the client custodian’s statement or based on market value on the date of transfer. Fees are prorated based
on the number of days service is provided during each billing period. If asset management services commence in
the middle of a billing period, a prorated fee for the initial billing period is billed and a full period will be billed at the
beginning of the next full billing period or mid-billing cycle in advance based on the starting date through the end
of the calendar quarter. The initial billing method will be discussed with the client prior to initiating the invoice and
payment. After the initial period, the method will resume a normal “in-advance, quarterly” schedule.
Laughlin Financial LLC believes that its annual fee is reasonable in relation to: (1) services provided and (2) the
fees charged by other investment advisers offering similar services/programs. However, the annual investment
advisory fee may be higher than that charged by other investment advisers offering similar services/programs. In
addition to the compensation, you can also incur charges imposed at the mutual fund level (e.g., advisory fees
and other fund expenses).
_________________________________________________________________________
Laughlin Financial LLC, Page 12, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
You can choose how to pay your investment advisory fees. The investment advisory fees can be deducted from
your account and paid directly to Laughlin Financial LLC by the qualified custodian(s) of your account or you can
pay the firm upon receipt of a billing notice sent directly to you.
If you choose to have the investment advisory fees deducted from your account, you must authorize the qualified
custodian(s) of your account to deduct fees from your account and pay such fees directly to Laughlin Financial
LLC. Laughlin Financial LLC will send you a billing statement prior to the time that fee deduction instruction is
sent to the qualified custodian(s) of your account. The billing statement will detail the formula used to calculate
the fee, the assets under management and the time period covered.
You should review your account statements received from the qualified custodian(s) and verify that appropriate
investment advisory fees are being deducted. The qualified custodian(s) will not verify the accuracy of the
investment advisory fees deducted.
If you choose to pay the fees after receiving a statement, fees are due upon your receipt of a billing notice sent
directly to you. The billing notice will detail the formula used to calculate the fee, the assets under management
and the time period covered. Fees for the services of the firm will be due immediately after your receipt of the
billing notice.
Brokerage commissions and/or transaction ticket fees charged by the qualified custodian are billed directly to you
by the qualified custodian. Laughlin Financial LLC does not receive any portion of such commissions or fees from
you or the qualified custodian. In addition, you may incur certain charges imposed by third parties other than
Laughlin Financial LLC in connection with investments made through your account including, but not limited to,
mutual fund sales loads, 12(b)-1 fees and surrender charges, variable annuity fees and surrender charges, IRA
and qualified retirement plan fees, and charges imposed by the qualified custodian(s) of your account.
Management fees charged by Laughlin Financial LLC are separate and distinct from the fees and expenses
charged by investment company securities that may be recommended to you. A description of these fees and
expenses are available in each investment company security’s prospectus.
Financial Planning & Consulting Services
Fees charged for financial planning and consulting services are negotiable based upon the type of client, the
services requested, the complexity of the client's situation, the composition of the client's account, other advisory
services provided and the relationship of the client and the investment adviser representative. The following are
the fee arrangements available for financial planning and consulting services offered by Laughlin Financial LLC.
As a general rule, Laughlin Financial LLC may charge financial planning fees based on an hourly or fixed fee
arrangement, as detailed below. Laughlin Financial LLC also reserves the right to waive financial planning fees.
Fees for Financial Planning Services
Hourly pricing: Laughlin Financial LLC provides financial planning services under an hourly fee arrangement of
$400 per hour. Before commencing financial planning services, Laughlin Financial LLC provides an estimate of
the approximate hours needed to complete the requested financial planning services. If Laughlin Financial LLC
anticipates exceeding the estimated amount of hours required, Laughlin Financial LLC will contact you to receive
authorization to provide additional services. Financial Planning fees will be due and payable at the time Laughlin
Financial presents the plan to the client. Upon presentment of the invoice you, you are required to pay
immediately Laughlin Financial LLC any outstanding balance of hourly fees due.
Fixed pricing (one-time plan): Laughlin Financial LLC also provides financial planning services under a fixed fee
arrangement. A mutually agreed upon fixed fee is charged for financial planning services under this arrangement.
There is a range in the amount of the fixed fee charged by Laughlin Financial LLC for financial planning services
(typically $800 to $8,000). The amount of the fixed fee for your engagement is specified in your financial planning
agreement with Laughlin Financial LLC. Financial Planning fees will be due and payable at the time Laughlin
_________________________________________________________________________
Laughlin Financial LLC, Page 13, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
Financial present the plan to the client. Upon presentment of the invoice you, you are required to pay immediately
Laughlin Financial LLC any outstanding balance of hourly fees due. At no time will Laughlin Financial LLC require
payment of more than $500 in fees more than six months in advance.
Fixed pricing (annual on-going fee): Laughlin Financial LLC can also provide financial planning services under
a fixed annual fee arrangement. There is a range in the amount of the fixed fee charged by Laughlin Financial
LLC for annual financial planning services (typically $800 to $8,000 per year). To the extent Laughlin Financial
LLC provides you with general investment recommendations as part of the financial planning services and you
implement such investment recommendations through us, Laughlin Financial LLC at our discretion may offer to
waive or reduce the fee for certain planning services. The amount of the annual fixed fee for your engagement is
specified in your consulting agreement with Laughlin Financial LLC. Fee for my fixed fee consulting services will
be billed in quarterly installments, billed in advance. At no time will Laughlin Financial require payment of more
than $500 in fees more than six months in advance.
The financial planning services terminate upon delivery of the written financial plan or upon either party providing
the other party with written notice of termination.
You have the ability to terminate the financial planning services within five (5) business days of entering into an
agreement with Laughlin Financial LLC without penalty or fees due. If you terminate the financial planning
services after five (5) business days of entering into an agreement, you will be responsible for immediate payment
of any financial planning services performed by Laughlin Financial LLC prior to the receipt by Laughlin Financial
LLC of your notice. For financial planning services performed by Laughlin Financial LLC under an hourly
arrangement, you will pay Laughlin Financial LLC for any hourly fees incurred at the rates described above. For
financial planning services performed by Laughlin Financial LLC under a fixed fee arrangement, you will pay an
early termination fee for the hours worked by Laughlin Financial LLC multiplied by the hourly rate of $400. In the
event that there is a remaining balance of any fees paid in advance after the deduction of fees from the final
invoice, those remaining proceeds will be refunded by Laughlin Financial LLC to you.
Initial consultation pricing: Laughlin Financial LLC reserves the right to charge up to $500 for an initial
consultation.
Fees for Consulting Services
Laughlin Financial LLC provides consulting services under an hourly fee arrangement. An hourly fee of $400 is
charged by Laughlin Financial LLC for consulting services provided under this arrangement. Before providing
consulting service, Laughlin Financial LLC will provide an estimate of the approximate hours needed to complete
the consulting services. If Laughlin Financial LLC anticipates exceeding the estimated amount of hours required,
Laughlin Financial LLC will contact you to receive authorization to provide additional services. You may be
requested to pay in advance a mutually agreed upon retainer that will be available for Laughlin Financial LLC to
bill hourly fees against for consulting services; however, under no circumstances will Laughlin Financial LLC
require you to pay fees more than $500 more than six months in advance. Any unpaid hourly fees will be due
immediately upon completion of the consulting services.
Laughlin Financial LLC can also provide consulting services under a fixed annual fee arrangement. The cost of
my fixed fee engagements can range from $800 to $8,000. To the extent Laughlin Financial LLC provides you
with general investment recommendations as part of my consulting services and you implement such investment
recommendations through us, Laughlin Financial LLC at our discretion may offer to waive or reduce the fee for
certain consulting services. The amount of the fixed fee for your engagement is specified in your consulting
agreement with Laughlin Financial LLC. Fee for my fixed fee consulting services will be billed in quarterly
installments, billed in advance. At no time will Laughlin Financial require payment of more than $500 in fees more
than six months in advance.
_________________________________________________________________________
Laughlin Financial LLC, Page 14, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
If you choose to have the financial quarterly consulting fees deducted from your account, you must authorize the
qualified custodian(s) of your account to deduct fees from your account and pay such fees directly to Laughlin
Financial LLC. Laughlin Financial LLC will send you a billing statement prior to the time that fee deduction
instruction is sent to the qualified custodian(s) of your account. The billing statement will detail the formula used
to calculate the fee, the assets under management and the time period covered.
The consulting services will terminate upon completion of the consultation or either party providing the other party
with written notice.
The one-time consulting services will terminate upon completion of the consultation or either party providing the
other party with written notice. The “as-needed” consulting services will terminate upon either you or Laughlin
Financial LLC providing written notice of termination to the other party.
You have the ability to terminate the consulting services within five (5) business days of entering into an
agreement with Laughlin Financial LLC without penalty or fees due. If you terminate the consulting services after
five (5) business days of entering into an agreement with Laughlin Financial LLC, you will be responsible for
immediate payment of any consulting work performed by Laughlin Financial LLC prior to the receipt by Laughlin
Financial LLC of your notice. For consulting services performed by Laughlin Financial LLC under an hourly
arrangement, you will pay Laughlin Financial LLC for any hourly fees incurred at the rates described above. In
the event that there is a remaining balance of any fees paid in advance after the deduction of fees from the final
invoice, those remaining proceeds will be refunded by Laughlin Financial LLC to you.
Other Fee Terms for Financial Planning & Consulting Services
You may pay the investment advisory fees owed for the financial planning services by submitting payment directly
(for example, by check) or having the fee deducted from an existing investment account.
If you elect to pay by automatic deduction from an existing investment account, you will provide written
authorization to Laughlin Financial LLC for such charge.
You should notify Laughlin Financial LLC within ten (10) days of receipt of an invoice if you have questions about
or dispute any billing entry.
To the extent Laughlin Financial LLC engages an outside professional (i.e. attorney, independent investment
adviser or accountant) while providing financial planning and consulting services to you, Laughlin Financial LLC
will be responsible for the payment of the fees for the services of such an outside professional, and you will not be
required to reimburse Laughlin Financial LLC for such payments. To the extent that you personally engage such
an outside professional, you will be responsible for the payment of the fees for the services of such an outside
professional, and Laughlin Financial LLC will not be required to reimburse Client for such payments. Fees for the
services of an outside professional (i.e. attorney, independent investment adviser or accountant) will be in
addition to and separate from the fees charged by Laughlin Financial LLC, and you will be responsible for the
payment of the fees for the services of such an outside professional. In no event will the services of an outside
professional be engaged without your express approval.
All fees paid to Laughlin Financial LLC for services are separate and distinct from the commissions, fees and
expenses charged by insurance companies associated with any disability insurance, life insurance and annuities
subsequently acquired by you. If you sell or liquidate certain existing securities positions to acquire any insurance
or annuity, you may also pay a commission and/or deferred sales charges in addition to the financial planning and
consulting fees paid to Laughlin Financial LLC and any commissions, fees and expenses charged by the
insurance company for subsequently acquired insurance and/or annuities.
_________________________________________________________________________
Laughlin Financial LLC, Page 15, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
All fees paid to Laughlin Financial LLC for financial planning and consulting services are separate and distinct
from the commissions charged by a broker-dealer or asset management fees charged by an investment adviser
to implement such recommendations.
It should be noted that lower fees for comparable services may be available from other sources.
In the event that Laughlin Financial LLC is providing both asset management and financial planning services, the
total fee arrangement is negotiated with the client at the onset.
Retirement Plan Services
For retirement plan sponsor clients, Laughlin Financial LLC will charge a fixed annual fee, an hourly fee or an
annual fee that is calculated as a percentage of the value of plan assets. This fee is negotiable based upon the
complexity of the plan, the size of the plan assets, the actual services requested and the potential for additional
deposits.
If Laughlin Financial LLC charges a fixed annual fee, it typically charges up to $8,000. The exact amount of the
fixed fee will be specified in your agreement with Laughlin Financial LLC. At our sole discretion you may be
required to pay a portion of the fixed fee up front in the form of a retainer; however, at no time will Laughlin
Financial LLC require payment of more than $500 in fees more than six months in advance. Upon completion of
the services, the fixed fee is considered earned by Laughlin Financial LLC and any unpaid amount is immediately
due.
If Laughlin Financial LLC charges hourly rates, the hourly rate for retirement plan services is $400 per hour. If the
client and Laughlin Financial LLC have agreed that services will be provided on an hourly basis, fees will be
estimated before consulting services are initiated. Should additional time be required, Laughlin Financial LLC will
notify the client in advance in writing, with an appropriate explanation that additional time will be needed to
complete the desired service. At our sole discretion you may be required to pay a portion of the fee up front in the
form of a retainer. At no time will Laughlin Financial LLC require payment of more than $500 in fees more than
six months in advance.
If Laughlin Financial LLC charges an annual fee based upon the value of the plan assets, it typically charges an
annual fee that will range from 0.50% to 1.5% as specified in the agreement signed at the prior to the initiation of
services.
For individual participants, Laughlin Financial LLC charges either a flat rate or a percentage of the participant’s
account value. The fixed fee ranges from $800 to $8,000 per year. The percentage fee ranges from 0.50% to
1.50% per year. Fees are negotiable based upon the actual services requested and the complexity of the
participant’s situation.
For retirement plan sponsors and participants, fees are billed in advance (at the start of the billing period) on a
quarterly calendar basis and calculated based on the fair market value of your account as of the last business day
of the previous billing period. Fees are prorated (based on the number of days service is provided during the
initial billing period) for your account opened at any time other than the beginning of the billing period.
Clients can elect to have the fee deducted from their account or billed directly and due upon receipt of the billing
notice. If clients elect to have the fee automatically deducted from an existing account, they are required to
provide the custodian with written authorization to deduct the fees from the account and pay the fees to Laughlin
Financial LLC. Laughlin Financial LLC will provide the custodian with a fee notification statement.
_________________________________________________________________________
Laughlin Financial LLC, Page 16, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
Either party may terminate services by providing written notice of termination to the other party. If services are
terminated within five business days of signing the client agreement, services are terminated without penalty. Any
prepaid but unearned fees are promptly refunded to the client at the effective date of termination.
Laughlin Financial LLC does not reasonably expect to receive any other compensation, direct or indirect, for its
Services. If Laughlin Financial LLC receives any other compensation for such services, Laughlin Financial LLC
will (i) offset that compensation against the stated fees, and (ii) will disclose the amount of such compensation,
the services rendered for such compensation and the payer of such compensation to you.
Newsletters
Laughlin Financial LLC occasionally prepares general, educational and informational newsletters. Newsletters
are always offered on an impersonal basis and do not focus on the needs of a specific individual.
Item 6 – Performance-Based Fees and Side-By-Side Management
Performance-based fees are defined as fees based on a share of capital gains on or capital appreciation of the
assets held in a client’s account. Item 6 is not applicable to this Disclosure Brochure because Laughlin Financial
LLC does not charge or accept performance-based fees.
Item 7 – Types of Clients
Laughlin Financial LLC generally provides investment advice to the following types of clients:
Individuals
•
• High net worth individuals
• Pension and profit sharing plans
• Trusts, estates, or charitable organizations
You are required to execute a written agreement with Laughlin Financial LLC specifying the particular advisory
services in order to establish a client arrangement with Laughlin Financial LLC.
Minimum Amounts Required
Laughlin Financial LLC does not require a minimum investment amount to establish a relationship.
Item 8 – Methods of Analysis, Investment Strategies and Risk of Loss
Methods of Analysis
Laughlin Financial LLC uses the following methods of analysis in formulating investment advice:
Charting - This is a set of techniques used in technical analysis in which charts are used to plot price
movements, volume, settlement prices, open interest, and other indicators, in order to anticipate future
price movements. Users of these techniques, called chartists, believe that past trends in these indicators
can be used to extrapolate future trends.
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Laughlin Financial LLC, Page 17, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
Charting is likely the most subjective analysis of all investment methods since it relies on proper
interpretation of chart patterns. The risk of reliance upon chart patterns is that the next day's data can
always negate the conclusions reached from prior days' patterns. Also, reliance upon chart patterns
bears the risk of a certain pattern being negated by a larger, more encompassing pattern that has not
shown itself yet.
Cyclical – This method analyzes the investments sensitive to business cycles and whose performance is
strongly tied to the overall economy. For example, cyclical companies tend to make products or provide
services that are in lower demand during downturns in the economy and in higher demand during
upswings. Examples include the automobile, steel, and housing industries. The stock price of a cyclical
company will often rise just before an economic upturn begins and fall just before a downturn begins.
Investors in cyclical stocks try to make the largest gains by buying the stock at the bottom of a business
cycle, just before a turnaround begins.
While most economists and investors agree that there are cycles in the economy that need to be
respected, the duration of such cycles is generally unknown. An investment decision to buy at the bottom
of a business cycle may actually turn out to be a trade that occurs before or after the bottom of the
cycle. If done before the bottom, then downside price action can result prior to any gains. If done after
the bottom, then some upside price action may be missed. Similarly, a sell decision meant to occur at the
top of a cycle may result in missed opportunity or unrealized losses.
Fundamental – This is a method of evaluating a security by attempting to measure its intrinsic value by
examining related economic, financial and other qualitative and quantitative factors. Fundamental
analysts attempt to study everything that can affect the security's value, including macroeconomic factors
(like the overall economy and industry conditions) and individually specific factors (like the financial
condition and management of a company). The end goal of performing fundamental analysis is to
produce a value that an investor can compare with the security's current price in hopes of figuring out
what sort of position to take with that security (underpriced = buy, overpriced = sell or short).
Fundamental analysis is considered to be the opposite of technical analysis. Fundamental analysis is
about using real data to evaluate a security's value. Although most analysts use fundamental analysis to
value stocks, this method of valuation can be used for just about any type of security.
The risk associated with fundamental analysis is that it is somewhat subjective. While a quantitative
approach is possible, fundamental analysis usually entails a qualitative assessment of how market forces
interact with one another in their impact on the investment in question. It is possible for those market
forces to point in different directions, thus necessitating an interpretation of which forces will be
dominant. This interpretation may be wrong and could therefore lead to an unfavorable investment
decision.
Technical – This is a method of evaluating securities by analyzing statistics generated by market activity,
such as past prices and volume. Technical analysts do not attempt to measure a security's intrinsic
value, but instead use charts and other tools to identify patterns that can suggest future activity.
Technical analysts believe that the historical performance of stocks and markets are indications of future
performance.
Technical analysis is even more subjective than fundamental analysis in that it relies on proper
interpretation of a given security's price and trading volume data. A decision might be made based on a
historical move in a certain direction that was accompanied by heavy volume; however, that heavy
volume may only be heavy relative to past volume for the security in question, but not compared to the
future trading volume. Therefore, there is the risk of a trading decision being made incorrectly, since
future trading volume is an unknown. Technical analysis is also done through observation of various
market sentiment readings, many of which are quantitative. Market sentiment gauges the relative degree
of bullishness and bearishness in a given security, and a contrarian investor utilizes such sentiment
_________________________________________________________________________
Laughlin Financial LLC, Page 18, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
advantageously. When most traders are bullish, then there are very few traders left in a position to buy
the security in question, so it becomes advantageous to sell it ahead of the crowd. When most traders
are bearish, then there are very few traders left in a position to sell the security in question, so it becomes
advantageous to buy it ahead of the crowd. The risk in utilization of such sentiment technical measures is
that a very bullish reading can always become more bullish, resulting in lost opportunity if the money
manager chooses to act upon the bullish signal by selling out of a position. The reverse is also true in
that a bearish reading of sentiment can always become more bearish, which may result in a premature
purchase of a security.
There are risks involved in using any analysis method.
To conduct analysis, Laughlin Financial LLC gathers information from financial newspapers and magazines,
inspection of corporate activities, research materials prepared by others, corporate rating services, timing
services, annual reports, prospectuses and filings with the SEC, and company press releases. Laughlin Financial
LLC may also gather information through communication directly with publicly traded companies. Laughlin
Financial LLC may also use research prepared by various broker dealer research firms.
Investment Strategies
Laughlin Financial LLC uses the following investment strategies when managing client assets and/or providing
investment advice:
Long term purchases. Investments held at least a year.
Short term purchases. Investments sold within a year.
Frequent trading. This strategy refers to the practice of selling investments within 30 days of purchase.
Short sales. A short sale is generally the sale of a stock not owned by the investor. Investors who sell
short believe the price of the stock will fall. If the price drops, the investor can buy the stock at the lower
price and make a profit. If the price of the stock rises and the investor buys it back later at the higher
price, the investor will incur a loss. Short sales require a margin account.
Margin transactions. When an investor buys a stock on margin, the investor pays for part of the
purchase and borrows the rest of the purchase price from a brokerage firm. For example, an investor
may buy $5,000 worth of stock in a margin account by paying for $2,500 and borrowing $2,500 from a
brokerage firm. Clients cannot borrow stock from Laughlin Financial LLC.
Option writing including cover options, uncovered options or spreading strategies. Options are contracts
giving the purchaser the right to buy or sell a security, such as stocks, at a fixed price within a specific
period of time.
Primarily Recommend One Type of Security
Laughlin Financial LLC does not primarily recommend one type of security to clients. Instead, the firm
recommends any product that may be suitable for each client relative to that client’s specific circumstances and
needs.
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Laughlin Financial LLC, Page 19, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
Risk of Loss
Past performance is not indicative of future results. Therefore, you should never assume that future performance
of any specific investment or investment strategy will be profitable. Investing in securities (including stocks,
mutual funds, and bonds, etc.) involves risk of loss. Further, depending on the different types of investments
there may be varying degrees of risk. You should be prepared to bear investment loss including loss of original
principal.
Because of the inherent risk of loss associated with investing, Laughlin Financial LLC is unable to represent,
guarantee, or even imply that the services and methods of analysis can or will predict future results, successfully
identify market tops or bottoms, or insulate you from losses due to market corrections or declines. There are
certain additional risks associated with investing in securities through the investment management program, as
described below:
• Market Risk – Either the stock market as a whole, or the value of an individual company, goes
down resulting in a decrease in the value of client investments. This is also referred to as
systemic risk.
• Equity (stock) market risk – Common stocks are susceptible to general stock market fluctuations
and to volatile increases and decreases in value as market confidence in and perceptions of their
issuers change. If you held common stock, or common stock equivalents, of any given issuer,
you would generally be exposed to greater risk than if you held preferred stocks and debt
obligations of the issuer.
• Company Risk. When investing in stock positions, there is always a certain level of company or
industry specific risk that is inherent in each investment. This is also referred to as unsystematic
risk and can be reduced through appropriate diversification. There is the risk that the company
will perform poorly or have its value reduced based on factors specific to the company or its
industry. For example, if a company’s employees go on strike or the company receives
unfavorable media attention for its actions, the value of the company may be reduced.
• Fixed Income Risk. When investing in bonds, there is the risk that the issuer will default on the
bond and be unable to make payments. Further, individuals who depend on set amounts of
periodically paid income face the risk that inflation will erode their spending power. Fixed-income
investors receive set, regular payments that face the same inflation risk.
• Options Risk. Options on securities may be subject to greater fluctuations in value than an
investment in the underlying securities. Purchasing and writing put and call options are highly
specialized activities and entail greater than ordinary investment risks.
• ETF and Mutual Fund Risk – When investing in an ETF or mutual fund, you will bear additional
expenses based on your pro rata share of the ETF’s or mutual fund’s operating expenses,
including the potential duplication of management fees. The risk of owning an ETF or mutual
fund generally reflects the risks of owning the underlying securities the ETF or mutual fund holds.
You will also incur brokerage costs when purchasing ETFs.
• Management Risk – Your investment with the firm varies with the success and failure of the
investment strategies, research, analysis and determination of portfolio securities. If the
investment strategies do not produce the expected returns, the value of the investment will
decrease.
• Margin Risk - When you purchase securities, you may pay for the securities in full or borrow part
of the purchase price from your account custodian or clearing firm. If you intended to borrow
funds in connection with your Account, you will be required to open a margin account, which will
_________________________________________________________________________
Laughlin Financial LLC, Page 20, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
be carried by the clearing firm. The securities purchased in such an account are the clearing
firm’s collateral for its loan to you.
If those securities in a margin account decline in value, the value of the collateral supporting this
loan also declines, and as a result, the brokerage firm is required to take action in order to
maintain the necessary level of equity in your account. The brokerage firm may issue a margin
call and/or sell other assets in your account.
It is important that you fully understand the risks involved in trading securities on margin, which
are applicable to any margin account that you may maintain, including any margin account that
may be established as part of the Asset Management Agreement established between you and
Laughlin Financial LLC and held by the account custodian or clearing firm.
These risks include the following:
• You can lose more funds than you deposit in your margin account.
• The account custodian or clearing firm can force the sale of securities or other assets in your
account.
• The account custodian or clearing firm can sell your securities or other assets without contacting
you.
• You are not entitled to choose which securities or other assets in your margin account may be
liquidated or sold to meet a margin call.
• The account custodian or clearing firm may move securities held in your cash account to your
margin account and pledge the transferred securities.
• The account custodian or clearing firm can increase its “house” maintenance margin
requirements at any time and they are not required to provide you advance written notice.
• You are not entitled to an extension of time on a margin call.
• Digital-Asset Related Risks - Digital assets involved heightened risks, including: extreme price
fluctuations; sudden and significant losses; regulatory risk; liquidity risk (i.e. extreme volatility may affect
pricing or trade execution); custody & security risk from reliance on third-party custodians and technology
infrastructure; valuation & market risk; concentration risk. Clients should be prepared for the loss of
principal.
Item 9 – Disciplinary Information
Item 9 is not applicable to this Disclosure Brochure because there are no legal or disciplinary events that are
material to a client’s or prospective client’s evaluation of our business or integrity.
Item 10 – Other Financial Industry Activities and Affiliations
Laughlin Financial LLC is not and does not have a related person that is a broker/dealer, municipal securities
dealer, government securities dealer or broker, an investment company or other pooled investment vehicle
(including a mutual fund, closed-end investment company, unit investment trust, private investment company or
"hedge fund," and offshore fund), another investment adviser or financial planner, a futures commission
merchant, commodity pool operator, or commodity trading advisor, a banking or thrift institution, a lawyer or law
firm, an insurance company or agency, a pension consultant, a real estate broker or dealer, and a sponsor or
syndicator of limited partnerships.
Laughlin Financial LLC is an independent registered investment registered adviser and only provides investment
advisory services. Laughlin Financial LLC is not engaged in any other business activities and offer no other
services except those described in this Disclosure Brochure. However, while Laughlin Financial LLC does not sell
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Laughlin Financial LLC, Page 21, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
products or services other than investment advice, our representatives may sell other products or provide
services outside of their role as investment adviser representatives with us.
Accounting Services
In order for individuals to hold themselves out to the public as a Certified Public Accountant “CPA” in Indiana, they
must be associated with a properly permitted accounting firm per Indiana Code IC 25-2.1-12-4. Laughlin Financial
LLC has a firm permit to practice accounting services (license #FP51200065) and John R. Laughlin (license
#CP10900005) and Max Varness (license # CP12500386), associated persons of Laughlin Financial LLC, are
also actively licensed CPAs. While Laughlin Financial LLC and our associated persons do not prepare taxes, they
will review taxes prepared by others and assist clients with tax planning (and other accounting related services).
Item 11 – Code of Ethics, Participation in Client Transactions and Personal Trading
Code of Ethics Summary
An investment adviser is considered a fiduciary and has a fiduciary duty to all clients. Laughlin Financial LLC has
established a Code of Ethics to comply with the requirements of the securities laws and regulations that reflects
its fiduciary obligations and those of its supervised persons. The Code of Ethics also requires compliance with
federal securities laws. Laughlin Financial LLC’s Code of Ethics covers all individuals that are classified as
“supervised persons”. All employees, officers, directors and investment adviser representatives are classified as
supervised persons. Laughlin Financial LLC requires its supervised persons to consistently act in your best
interest in all advisory activities. Laughlin Financial LLC imposes certain requirements on its affiliates and
supervised persons to ensure that they meet the firm’s fiduciary responsibilities to you. The standard of conduct
required is higher than ordinarily required and encountered in commercial business.
This section is intended to provide a summary description of the Code of Ethics of Laughlin Financial LLC. If you
wish to review the Code of Ethics in its entirety, you should send me a written request and upon receipt of your
request, Laughlin Financial LLC will promptly provide a copy of the Code of Ethics to you.
Affiliate and Employee Personal Securities Transactions Disclosure
Laughlin Financial LLC or associated persons of the firm may buy or sell for their personal accounts, investment
products identical to those recommended to clients. This creates a potential conflict of interest. It is the express
policy of Laughlin Financial LLC that all persons associated in any manner with the firm must place clients’
interests ahead of their own when implementing personal investments. Laughlin Financial LLC and its associated
persons will not buy or sell securities for their personal account(s) where their decision is derived, in whole or in
part, by information obtained as a result of employment or association with the firm unless the information is also
available to the investing public upon reasonable inquiry. Nor will Laughlin Financial LLC and its associated
persons purchase or sell securities in a manner that materially influences the market price of the security.
Laughlin Financial LLC and its associated persons are now and will continue to be in compliance with applicable
state and federal rules and regulations. To prevent conflicts of interest, Laughlin Financial LLC has developed
written supervisory procedures that include personal investment and trading policies for its representatives,
employees and their immediate family members (collectively, associated persons):
• Associated persons cannot prefer their own interests to that of the client.
• Associated persons will not engage in trading that materially affects the securities markets.
• Associated persons cannot purchase or sell any security for their personal accounts immediately prior to
implementing transactions for client accounts (where it impacts the price).
• Associated persons and clients may be involved in the same security and at times, decisions are made to
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Laughlin Financial LLC, Page 22, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
purchase or sell these securities at similar times or days, even if associated persons and clients have
different time horizons, risk profiles, goals, or other rationale for such purchases or sales. There are often
times as well when associated persons purchase or sell a security (without impacting price) and
thereafter, the security’s price changes such that a decision is made to purchase or sell the same security
for clients (without impacting price) at a better price than the associated person. When possible, clients
are always given priority on timing and/or price over associated persons.
• Associated persons cannot buy or sell securities for their personal accounts when those decisions are
based on information obtained as a result of their employment, unless that information is also available to
the investing public upon reasonable inquiry.
• Associated persons are prohibited from purchasing or selling securities of companies in which any client
is deemed an “insider”.
• Associated persons are generally prohibited from serving as board members of publicly traded
companies unless an exception has been granted to the Chief Compliance Officer of Laughlin Financial
LLC.
Any associated person not observing our policies is subject to sanctions up to and including termination.
Item 12 – Brokerage Practices
Clients are under no obligation to act on the financial planning recommendations of Laughlin Financial LLC. If the
firm assists in the implementation of any recommendations, Laughlin Financial LLC is responsible to ensure that
the client receives the best execution possible. Best execution does not necessarily mean that clients receive the
lowest possible commission costs but that the qualitative execution is best. In other words, all conditions
considered, the transaction execution is in your best interest. When considering best execution, Laughlin
Financial LLC looks at a number of factors besides prices and rates including, but not limited to:
• Execution capabilities (e.g., market expertise, ease/reliability/timeliness of execution, responsiveness,
integration with the existing systems, ease of monitoring investments)
• Products and services offered (e.g., investment programs, back office services, technology, regulatory
compliance assistance, research and analytic services)
• Financial strength, stability and responsibility
• Reputation and integrity
• Ability to maintain confidentiality
Laughlin Financial LLC exercises reasonable due diligence to make certain that best execution is obtained for all
clients when implementing any transaction by considering the back office services, technology and pricing of
services offered.
Brokerage Recommendations
If Laughlin Financial LLC assists you in the implementation of any recommendations, Charles Schwab Adviser
Services will be used as the broker/dealer for your account. Laughlin Financial LLC is independently owned and
operated and not affiliated with Charles Schwab & Co (Institutional). While Laughlin Financial LLC recommends
Charles Schwab Adviser Services, clients may choose to use a different broker/dealer.
Schwab provides Laughlin Financial LLC with access to its institutional trading and custody services, which are
typically not available to Schwab retail investors. These services generally are available to independent
investment advisors on an unsolicited basis, at no charge to them so long as a total of at least $10 million of the
advisor’s clients’ assets are maintained at Schwab Institutional. These services are not contingent upon Laughlin
Financial LLC committing to Schwab any specific amount of business (assets in custody or trading commissions).
Schwab’s brokerage services include the execution of securities transactions, custody, research, and access to
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Laughlin Financial LLC, Page 23, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
mutual funds and other investments that are otherwise generally available only to institutional investors or would
require significantly higher minimum initial investment.
Schwab Institutional also makes available to Laughlin Financial LLC other products are services that benefit
Laughlin Financial LLC but may not directly benefit clients’ accounts. Many of these products and services may
be used to service all or some substantial number of Laughlin Financial LLC’ accounts, including accounts not
maintained Schwab.
Schwab’s products and services that assist Laughlin Financial LLC in managing and administering clients’
accounts include software and other technology that (i) provides access to client account data (such as trade
confirmations and account statements); (ii) facilitate trade execution and allocate aggregated trade orders for
multiple client accounts; (iii) provide research, pricing and other market data; (iv) facilitate payment of Laughlin
Financial LLC’s fees from some of its accounts; and (v) assist with back-office functions, recordkeeping and client
reporting.
Schwab Institutional also offers other services intended to help Laughlin Financial LLC manage and further
develop its business enterprise. These services may include: (i) compliance, legal and business consulting; (ii)
publications and conferences on practice management and business succession; and (iii) access to employee
benefits providers, human capital consultants and insurance providers. Schwab Institutional may discount or
waive fees it would otherwise charge for some of these services or pay all or part of the fees of a third-party
providing these services to Laughlin Financial LLC. Schwab Institutional may also provide other benefits such as
educational events or occasional business entertainment of Laughlin Financial LLC personnel. While as a
fiduciary, Laughlin Financial LLC endeavors to act in it’s clients’ best interests, Laughlin Financial LLC’s
recommendation that clients maintain their assets in accounts at Schwab may take into account availability of
some of the foregoing products and services and other arrangements not solely on the nature of cost or quality of
custody and brokerage services provided by Schwab, which may create a conflict of interest.
In the case of 529 education savings accounts, Laughlin Financial LLC may direct you to the investment platform
in your state of residence to take advantage of tax advantages instead of through a 529 account at Charles
Schwab (for example, Indiana’s CollegeChoice Direct). In these situations, Laughlin Financial LLC may be
granted a limited power of attorney on the account to assist with deposits to your account, distributions from your
account to your address of record or to your bank account, and investment choices within your account among
other items spelled out in the limited power agreement.
Directed Brokerage
Clients should understand that not all investment advisors require the use of a particular broker/dealer or
custodian. Some investment advisors allow their clients to select whichever broker/dealer the client decides. By
recommending clients to use a particular broker/dealer, Laughlin Financial LLC may not achieve the most
favorable execution of client transactions and the practice of recommending the use of specific broker/dealers
may cost clients more money than if the client used a different broker/dealer or custodian. However, for
compliance and operational efficiencies, Laughlin Financial LLC has decided to recommend clients use
broker/dealers and other qualified custodians determined by Laughlin Financial LLC.
Soft Dollar Benefits
An investment adviser receives soft dollar benefits from a broker-dealer when the investment adviser receives
research or other products and services in exchange for client securities transactions or maintaining an account
balance with the broker-dealer.
Laughlin Financial LLC does not have a soft dollar agreement with a broker-dealer or a third-party.
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Laughlin Financial LLC, Page 24, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
Handling Trade Errors
Laughlin Financial LLC has implemented procedures designed to prevent trade errors; however, trade errors in
client accounts cannot always be avoided. Consistent with its fiduciary duty, it is the policy of Laughlin Financial
LLC to correct trade errors in a manner that is in the best interest of the client. In cases where the client causes
the trade error, the client is responsible for any loss resulting from the correction. Depending on the specific
circumstances of the trade error, the client may not be able to receive any gains generated as a result of the error
correction. In all situations where the client does not cause the trade error, the client is made whole and any loss
resulting from the trade error is absorbed by Laughlin Financial LLC if the error is caused by Laughlin Financial
LLC. If the error is caused by the broker-dealer, the broker-dealer is responsible for handling the trade error. If
an investment gain results from the correcting trade, the gain remains in the client’s account unless the same
error involved other client account(s) that should also receive the gains. It is not permissible for all clients to
retain the gain. Laughlin Financial LLC may also confer with a client to determine if the client should forego the
gain (e.g., due to tax reasons).
Laughlin Financial LLC will never benefit or profit from trade errors.
Block Trading Policy
Laughlin Financial LLC may elect to purchase or sell the same securities for several clients at approximately the
same time. This process is referred to as aggregating orders, batch trading or block trading and is used by
Laughlin Financial LLC when Laughlin Financial LLC believes such action may prove advantageous to clients. If
and when we aggregate client orders, allocating securities among client accounts is done on a fair and equitable
basis. Typically, the process of aggregating client orders is done in order to achieve better execution, to negotiate
more favorable commission rates or to allocate orders among clients on a more equitable basis in order to avoid
differences in prices and transaction fees or other transaction costs that might be obtained when orders are
placed independently.
Laughlin Financial LLC uses the pro rata allocation method for transaction allocation.
Under this procedure, pro rata trade allocation means an allocation of the trade at issue among applicable
advisory clients in amounts that are proportional to the participating advisory client’s intended investable assets.
Laughlin Financial LLC will calculate the pro rata share of each transaction included in a block order and assigns
the appropriate number of shares of each allocated transaction executed for the client’s account.
If and when Laughlin Financial LLC determines to aggregate client orders for the purchase or sale of securities,
including securities in which Laughlin Financial LLC or our associated persons may invest, Laughlin Financial LLC
will do so in accordance with the parameters set forth in the SEC No-Action Letter, SMC Capital, Inc. Neither
Laughlin Financial LLC nor our associated persons receive any additional compensation as a result of block
trades.
Agency Cross Transactions
Laughlin Financial LLC associated persons are prohibited from engaging in agency cross transactions, meaning
Laughlin Financial LLC cannot act as brokers for both the sale and purchase of a single security between two
different clients and cannot receive compensation in the form of an agency cross commission or principal mark-up
for the trades.
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Laughlin Financial LLC, Page 25, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
Item 13 – Review of Accounts
Account Reviews and Reviewers
Managed accounts are reviewed at least annually. While the calendar is the main triggering factor, reviews can
also be conducted at your request. Account reviews will include investment strategy and objectives review and
making a change if strategy and objectives have changed. Reviews are conducted by John R. Laughlin, with
reviews performed in accordance with your investment goals and objectives.
Our financial planning services terminate upon the presentation of the written plan. Our financial planning and
consulting services do not include monitoring the investments of your account(s), and therefore, there is no
ongoing review of your account(s) under such services.
Statements and Reports
For asset management services, you are provided with transaction confirmation notices and regular monthly or
quarterly account statements directly from the qualified custodian.
Financial planning clients do not receive any report other than the written plan originally contracted for and
provided by Laughlin Financial LLC.
You are encouraged to always compare any reports or statements provided by Laughlin Financial LLC, a sub-
adviser or third-party money manager against the account statements delivered from the qualified custodian.
When you have questions about your account statement, you should contact Laughlin Financial LLC and the
qualified custodian preparing the statement.
Item 14 – Client Referrals and Other Compensation
Laughlin Financial LLC does not directly or indirectly compensate any person for client referrals.
The only compensation received from advisory services is the fees charged for providing investment advisory
services as described in Item 5 of this Disclosure Brochure. Laughlin Financial LLC receives no other forms of
compensation in connection with providing investment advice.
Please see Item 5, Fees and Compensation, Item 10, Other Financial Industry Activities and Affiliations and Item
12, Brokerage Practices, for additional discussion concerning other compensation.
Item 15 – Custody
Custody, as it applies to investment advisors, has been defined as having access or control over client funds
and/or securities, but does not include the ability to execute transactions in client accounts. Custody is not limited
to physically holding client funds and securities. If an investment advisor has the ability to access or control client
funds or securities, the investment advisor is deemed to have custody for purposes of the Investment Advisers
Act of 1940 and must ensure proper procedures are implemented. It should be noted that authorization to trade
in client accounts is not deemed by regulators to be custody. We are deemed to have custody of client funds and
securities whenever we are given the authority to have fees deducted directly from client accounts.
In addition, for certain client accounts we have the ability to transfer funds from their managed accounts to
designated third parties based upon a standing letter of authorization. We are required by the State of Indiana to
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Laughlin Financial LLC, Page 26, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
notify clients when such transfers occur and we have implemented procedures to meet this requirement. The SEC
has also deemed this activity to be custody of client assets. Our procedures are designed to meet the
requirements established by the SEC.
For accounts where we are deemed to have custody, we have established procedures to ensure all client funds
and securities are held at a qualified custodian in a separate account for each client under that client’s name.
Clients or an independent representative of the client will direct, in writing, the creation of all accounts and
therefore are aware of the qualified custodian’s name, address, and the manner in which the funds or securities
are maintained. Finally, account statements are delivered directly from the qualified custodian to each client, or
the client’s independent representative, at least quarterly. Clients should carefully review those statements and
are urged to compare the statement against reports received from us. When clients have questions about their
account statements, they should contact us or the qualified custodian preparing the statement.
When fees are deducted from an account, Laughlin Financial LLC is responsible for calculating the fee and
delivering instructions to the custodian. At the same time Laughlin Financial LLC instructs the custodian to deduct
fees from your account; Laughlin Financial LLC will send you an invoice itemizing the fee. Itemization will include
the formula used to calculate the fee, the amount of assets under management the fee is based on, and the time
period covered by the fee.
Item 16 – Investment Discretion
When providing asset management services, Laughlin Financial LLC maintains trading authorization over your
Account and can provide management services on a discretionary basis. When discretionary authority is
granted, Laughlin Financial LLC will have the authority to determine the type of securities and the amount of
securities that can be bought or sold for your portfolio without obtaining your consent for each transaction.
However, it is the policy of Laughlin Financial LLC to consult with you prior to making significant changes in the
account even when discretionary trading authority is granted.
Regardless of discretionary trading authority you may grant to Laughlin Financial LLC, all transactions involving
digital-asset exposure will be implemented solely on a non-discretionary, client-directed basis. This carve-out
applies at all times, even for accounts otherwise managed on a discretionary basis. We will place such orders
only upon your express, order-specific authorization. We will not exercise discretion to initiate, increase, reduce,
or liquidate digital-asset positions without your prior authorization.
If you decide to grant trading authorization on a non-discretionary basis, Laughlin Financial LLC will be required
to contact you prior to implementing changes in your account. Therefore, you will be contacted and required to
accept or reject our investment recommendations including:
• The security being recommended
• The number of shares or units (or approximate dollar amount)
• Whether to buy or sell
Once the above factors are agreed upon, Laughlin Financial LLC will be responsible for making decisions
regarding the timing of buying or selling an investment and the price at which the investment is bought or sold. If
your accounts are managed on a non-discretionary basis, you need to know that if Laughlin Financial LLC is not
able to reach you or you are slow to respond to our request, it can have an adverse impact on the timing of trade
implementations and Laughlin Financial LLC may not achieve the optimal trading price.
You will have the ability to place reasonable restrictions on the types of investments that may be purchased in
your Account. You may also place reasonable limitations on the discretionary power granted to Laughlin
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Laughlin Financial LLC, Page 27, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
Financial LLC so long as the limitations are specifically set forth or included as an attachment to the client
agreement.
Item 17 – Voting Client Securities
Laughlin Financial LLC does not vote proxies on behalf of Clients. Laughlin Financial LLC has determined that
taking on the responsibilities for voting client securities does not add enough value to the services provided to you
to justify the additional compliance and regulatory costs associated with voting client securities. Therefore, it is
your responsibility to vote all proxies for securities held in Account.
You will receive proxies directly from the qualified custodian or transfer agent; Laughlin Financial LLC will not
provide you with the proxies. You are encouraged to read through the information provided with the proxy-voting
documents and make a determination based on the information provided.
Item 18 – Financial Information
Laughlin Financial LLC does not require or solicit prepayment of more than $500 in fees per client, six months or
more in advance. Therefore, Laughlin Financial LLC is not required to include a balance sheet for the most
recent fiscal year. Laughlin Financial LLC is not subject to a financial condition that is reasonably likely to impair
our ability to meet contractual commitments to clients. Finally, Laughlin Financial LLC has not been the subject of
a bankruptcy petition at any time.
Laughlin Financial LLC was participating in the Paycheck Protection Plan (“PPP”) loan program through the U.S.
Small Business Administration in conjunction with the relief afforded from the CARES Act during the COVID-19
Pandemic. That loan has since been forgiven and Laughlin Financial LLC is no longer required to repay the loan.
Business Continuity Plan
Laughlin Financial LLC has a business continuity and contingency plan in place designed to respond to significant
business disruptions. These disruptions can be both internal and external. Internal disruptions will impact our
ability to communicate and do business, such as a fire in the office building. External disruptions will prevent the
operation of the securities markets or the operations of a number of firms, such as earthquakes, wildfires,
hurricanes, terrorist attack or other wide-scale, regional disruptions.
The continuity and contingency plan has been developed to safeguard employees’ lives and firm property, to
allow a method of making financial and operational assessments, to quickly recover and resume business
operations, to protect books and records, and to allow clients to continue transacting business.
The plan includes the following:
• Alternate locations to conduct business;
• Electronic back-ups of records;
• Alternative means of communications with employees, clients, critical business constituents and
regulators; and
• Details on the firms’ employee succession plan
The business continuity and contingency plan is reviewed and updated on a regular basis to ensure that the
policies in place are sufficient and operational.
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Laughlin Financial LLC, Page 28, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
Customer Privacy Policy Notice
Regulation S-P, Privacy of Consumer Financial Information, requires financial institutions, including Laughlin
Financial LLC, to provide notice to current clients and prospective clients about their policies and practices
concerning the collection and use of customer, non-public information. This privacy policy notice is given to all
prospective clients of Laughlin Financial LLC upon entering into a contract with Laughlin Financial LLC and
annually thereafter.
Privacy Disclosure Statement. A primary goal of Laughlin Financial LLC is to protect the privacy of its clients.
Laughlin Financial LLC does not sell the personal information of clients to anyone.
To conduct regular business, Laughlin Financial LLC may collect nonpublic personal information from clients.
This information is provided by clients to Laughlin Financial LLC on applications and other forms provided by
clients to Laughlin Financial LLC as well as transactions with the firm, our affiliates, or others.
Laughlin Financial LLC may enter into contracts with outside third parties so that Laughlin Financial LLC can
assist its clients in servicing their accounts. In order to do this, Laughlin Financial LLC will disclose personal
information to companies that help Laughlin Financial LLC process transactions for client accounts (for example,
executing client trades at through a broker/dealer). However, Laughlin Financial LLC does not share or disclose
any nonpublic customer information except as allowed or required by law. In addition to sharing information in
order to provide financial services to clients, Laughlin Financial LLC may be required to disclose personal
information to cooperate with regulators or law enforcement authorities, to resolve customer disputes, or for risk
control.
Information Safeguarding. Laughlin Financial LLC has implemented strict policies and procedures aimed at
protecting the sensitive nature of client information. Laughlin Financial LLC restricts access to client information
to only those members of Laughlin Financial LLC that must provide products and services to clients in order to
service client accounts. Laughlin Financial LLC has implemented physical, electronic, and procedural safeguards
aimed at meeting Laughlin Financial LLC’s duty to protect nonpublic client information.
If you have any questions concerning Laughlin Financial LLC’s customer privacy policy or concerns about your
personal information please feel free to contact, John R. Laughlin.
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Laughlin Financial LLC, Page 29, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
Part 2B of Form ADV: Brochure Supplement– John R. Laughlin
John R. Laughlin
Office Address: 4151 E. 3rd St, Bloomington, IN 47401
Tel. 812-552-2113
john@laughlinfinancial.com
www.laughlinfinancial.com
www.laughlinfin.com
Date of Disclosure Brochure: 10/27/2025
This brochure supplement provides information about John R. Laughlin that supplements the Laughlin Financial
LLC brochure. You should have received a copy of that brochure. Please contact John at 812-552-2113 or
john@laughlinfinancial.com if you did not receive Laughlin Financial LLC’s brochure or if you have any questions
about the contents of this supplement.
Additional information about John is available on the SEC's website at www.adviserinfo.sec.gov.
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Laughlin Financial LLC, Page 30, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
Part 2B of Form ADV: Brochure Supplement– John R. Laughlin
Item 2 Educational, Background and Business Experience
Full Legal Name: John R. Laughlin, CRD #4674607 Born: 1983
Educational Background:
DePauw University, Bachelor's Degree - Economics: May 2005
Indiana University, Master's Degree - Finance and Accounting: May 2007
Business Experience:
Laughlin Financial LLC, Managing Member, 07/2012 to Present;
Credit Suisse, HOLT Valuation & Analytics Group, 07/2007 to 07/2012
Certifications/Licenses:
Certified Public Accountant (CPA), Indiana active (CP10900005), Illinois inactive (239024043).
Personal Financial Specialist (PFS™ (AICPA active member)
CERTIFIED FINANCIAL PLANNER™ professional (CFP Board ID 182245).
FINRA securities licenses (inactive Series 7, inactive Series 66).
The CERTIFIED FINANCIAL PLANNER™, CFP® and federally registered CFP (with flame design) marks
(collectively, the “CFP® marks”) are professional certification marks granted in the United States by Certified
Financial Planner Board of Standards, Inc. (“CFP Board”).
The CFP® certification is a voluntary certification; no federal or state law or regulation requires financial planners
to hold CFP® certification. It is recognized in the United States and a number of other countries for its (1) high
standard of professional education; (2) stringent code of conduct and standards of practice; and (3) ethical
requirements that govern professional engagements with clients. Currently, more than 71,000 individuals have
obtained CFP® certification in the United States.
To attain the right to use the CFP® marks, an individual must satisfactorily fulfill the following requirements:
Education – Complete an advanced college-level course of study addressing the financial planning subject areas
that CFP Board’s studies have determined as necessary for the competent and professional delivery of financial
planning services, and attain a Bachelor’s Degree from a regionally accredited United States college or university
(or its equivalent from a foreign university). CFP Board’s financial planning subject areas include insurance
planning and risk management, employee benefits planning, investment planning, income tax planning, retirement
planning, and estate planning;
Examination – Pass the comprehensive CFP® Certification Examination. The examination includes case studies
and client scenarios designed to test one’s ability to correctly diagnose financial planning issues and apply one’s
knowledge of financial planning to real world circumstances;
Experience – Complete at least three years of full-time financial planning-related experience (or the equivalent,
measured as 2,000 hours per year); and
Ethics – Agree to be bound by CFP Board’s Standards of Professional Conduct, a set of documents outlining the
ethical and practice standards for CFP® professionals.
Individuals who become certified must complete the following ongoing education and ethics requirements in order
to maintain the right to continue to use the CFP® marks:
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Laughlin Financial LLC, Page 31, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
Continuing Education – Complete 30 hours of continuing education hours every two years, including two hours on
the Code of Ethics and other parts of the Standards of Professional Conduct, to maintain competence and keep
up with developments in the financial planning field; and
Ethics – Renew an agreement to be bound by the Standards of Professional Conduct. The Standards prominently
require that CFP® professionals provide financial planning services at a fiduciary standard of care. This means
CFP® professionals must provide financial planning services in the best interests of their clients.
CFP® professionals who fail to comply with the above standards and requirements may be subject to CFP
Board’s enforcement process, which could result in suspension or permanent revocation of their CFP®
certification.
Source: www.cfp.net
Personal Financial Specialist (PFS)
The Personal Financial Specialist (PFS) credential allows CPAs to demonstrate their knowledge and expertise in
personal financial planning. Whether a CPA specializes in personal financial planning with their clients or interacts
with other financial planning professionals, the CPA/PFS credential adds credibility. CPA/PFS credential holders
have a specific experience, education and examination requirement that sets them apart from other CPAs and
financial planners. The Personal Financial Specialist (PFS) designation is awarded by the American Institute of
Certified Public Accountants (AICPA). Candidates for this designation must meet the following pre-requisites: (1)
be a member of AICPA, (2) hold an unrevoked Certified Public Accountant certificate issued by a state authority
and (3) have at least two years of full-time business personal financial planning experience or 3,000 hours of
equivalent experience (including up to 1,000 hours of tax compliance) within the five year period preceding the
date of applying for designation. Candidates are required to have a minimum of 80 hours of continuing education
within the five-year period preceding their application for the designation and must pass a Final Certification
Exam. Every three years, designees must complete 60 hours of continuing education related to the personal
financial planning body of knowledge.
Item 3 Disciplinary Information
John has no reportable disciplinary history.
Item 4 Other Business Activities
Please refer to Item 10 – Other Financial Industry Activities and Affiliations.
John R. Laughlin’s only personal outside business activity is managing member of JRL Properties, LLC, an entity
that owns commercial real estate. This requires <1hr monthly.
Item 5 Additional Compensation
John does not receive any economic benefit from a non-advisory client for the provision of investment advisory
services.
Item 6 Supervision
John R. Laughlin is the Chief Compliance Officer of Laughlin Financial LLC. He is responsible for developing,
overseeing and enforcing the firm’s compliance programs that have been established to monitor and supervise
the activities and services provided by the firm and its representatives, including John R. Laughlin. Mr. Laughlin
can be contacted at 812-552-2113.
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Laughlin Financial LLC, Page 32, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
Part 2B of Form ADV: Brochure Supplement– Max K. Varness
Max K. Varness
Office Address: 4151 E. 3rd St, Bloomington, IN 47401
Tel. 812-552-2113
Max@laughlinfinancial.com
www.laughlinfinancial.com
www.laughlinfin.com
Date of Disclosure Brochure: 10/27/2025
This brochure supplement provides information about Max K. Varness that supplements the Laughlin Financial
LLC brochure. You should have received a copy of that brochure. Please contact Max at 812-552-2113 or
Max@laughlinfinancial.com if you did not receive Laughlin Financial LLC’s brochure or if you have any questions
about the contents of this supplement.
Additional information about Max is available on the SEC's website at www.adviserinfo.sec.gov.
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Laughlin Financial LLC, Page 33, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025
Part 2B of Form ADV: Brochure Supplement– Max K. Varness
Item 2 Educational, Background and Business Experience
Full Legal Name: Max K. Varness, CRD #8119673 Born: 2002
Educational Background:
Indiana University, Bachelor's Degree - Finance and Accounting: May 2023
Indiana University, Master's Degree – Financial Analysis: May 2025
Business Experience:
Laughlin Financial LLC, Investment Advisor Representative, 06/2025 to Present;
Laughlin Financial LLC, Administrative, 05/2023 to 06/2025;
Indiana University, Graduate Assistant, 08/2023 to 05/2025;
MintMax Power Washing, Owner/Operator, 08/2021 to 08/2022;
Clean Cuts Lawn Care, Owner/Operator, 05/2016 to 08/2021
Certifications/Licenses:
Certified Public Accountant (CPA), Indiana active (CP12500386).
Item 3 Disciplinary Information
Max has no reportable disciplinary history.
Item 4 Other Business Activities
Please refer to Item 10 – Other Financial Industry Activities and Affiliations.
Item 5 Additional Compensation
Max does not receive any economic benefit from a non-advisory client for the provision of investment advisory
services.
Item 6 Supervision
John L Laughlin is the Chief Compliance Officer of Laughlin Financial LLC. He is responsible for developing,
overseeing and enforcing the firm’s compliance programs that have been established to monitor and supervise
the activities and services provided by the firm and its representatives, including Max K. Varness. Mr. Laughlin
can be contacted at 812-552-2113.
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Laughlin Financial LLC, Page 34, Form ADV Part 2A and 2B Disclosure Brochure, 10/27/2025