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Item 1: Cover Page
Part 2A of Form ADV: Firm Brochure
January 2026
4695 MacArthur Court, Suite 490
Newport Beach, California, 92660
www.LockermanFinancial.com
Firm Contact:
Lisa L. Lockerman MSFS, ChFC, AEP, BFA™
Chief Compliance Officer
This brochure provides information about the qualifications and business practices of Lockerman
Financial Group, Inc. If clients have any questions about the contents of this brochure, please contact
us at 949-544-3500 or info@LockermanFinancial.com. The information in this brochure has not been
approved or verified by the United States Securities and Exchange Commission or by any State
Securities Authority. Additional information about our firm is also available on the SEC’s website at
www.adviserinfo.sec.gov by searching CRD #316860.
Please note that the use of the term “registered investment adviser” and description of our firm
and/or our associates as “registered” does not imply a certain level of skill or training. Clients are
encouraged to review this Brochure and Brochure Supplements for our firm’s associates who advise
clients for more information on the qualifications of our firm and our employees.
Item 2: Material Changes
Lockerman Financial Group, Inc. is required to notify clients of any information that has changed
since the last annual update of the Firm Brochure (“Brochure”) that may be important to them.
Clients can request a full copy of our Brochure or contact us with any questions that they may have
about the changes.
Since the last annual amendment filed on 01/14/2025, our firm has the following material changes
to report:
Our firm no longer maintains Standing Letters of Authorization granting third party money
movement authority.
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Item 3: Table of Contents
Item 1: Cover Page .................................................................................................................................................................. 1
Item 2: Material Changes ...................................................................................................................................................... 2
Item 3: Table of Contents ..................................................................................................................................................... 3
Item 4: Advisory Business.................................................................................................................................................... 4
Item 5: Fees & Compensation ............................................................................................................................................. 6
Item 6: Performance-Based Fees & Side-By-Side Management ........................................................................... 8
Item 7: Types of Clients & Account Requirements .................................................................................................... 8
Item 8: Methods of Analysis, Investment Strategies & Risk of Loss ................................................................... 8
Item 9: Disciplinary Information..................................................................................................................................... 16
Item 10: Other Financial Industry Activities & Affiliations .................................................................................. 16
Item 11: Code of Ethics, Participation or Interest in ............................................................................................... 16
Item 12: Brokerage Practices ........................................................................................................................................... 17
Item 13: Review of Accounts or Financial Plans ....................................................................................................... 20
Item 14: Client Referrals & Other Compensation ..................................................................................................... 20
Item 15: Custody .................................................................................................................................................................... 20
Item 16: Investment Discretion ....................................................................................................................................... 21
Item 17: Voting Client Securities ..................................................................................................................................... 21
Item 18: Financial Information ........................................................................................................................................ 21
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Item 4: Advisory Business
Our firm is dedicated to providing individuals and other types of clients with a wide array of
investment advisory services. Our firm is a corporation formed under the laws of the State of
California in 2021 and has been in business as an investment adviser since 2021. Our firm is owned
by Lisa L. Lockerman Living Trust, to which Lisa L. Lockerman is the trustee.
The purpose of this Brochure is to disclose the conflicts of interest associated with the investment
transactions, compensation and any other matters related to investment decisions made by our firm
or its representatives. As a fiduciary, it is our duty to always act in the client’s best interest. This is
accomplished in part by knowing our client. Our firm has established a service-oriented advisory
practice with open lines of communication for many different types of clients to help meet their
financial goals while remaining sensitive to risk tolerance and time horizons. Working with clients to
understand their investment objectives while educating them about our process, facilitates the kind
of working relationship we value.
Types of Advisory Services Offered
General Description of Primary Advisory Services: The following are descriptions of the primary
services that our firm provides. A detailed description of each service available through this
document or in an additional document provided in the corresponding sections of this brochure so
that you can review the services and description of fees in a side-by-side manner.
Financial Planning & Consulting:
Our firm provides two standalone financial planning and consulting services to clients for the
management of financial resources based upon an analysis of current situation, goals, and objectives.
Financial planning services will typically involve preparing a financial plan or rendering a financial
consultation for clients based on the client’s financial goals and objectives. This planning or
consulting may encompass Investment Planning, Retirement Planning, Estate Planning, Executive
Compensation Planning, Stock Option Planning, Charitable Planning, Education Planning, Corporate
and Personal Tax Planning, Cost Segregation Study, Corporate Structure, Real Estate Analysis,
Mortgage/Debt Analysis, Insurance Analysis, Lines of Credit Evaluation, or Business and Personal
Financial Planning.
Written financial plans or financial consultations rendered to clients usually include general
recommendations for a course of activity or specific actions to be taken by the clients.
Implementation of the recommendations will be at the discretion of the client. Our firm provides
clients with a summary of their financial situation, and observations for financial planning
engagements. Financial consultations are not typically accompanied by a written summary of
observations and recommendations, as the process is less formal than the planning service. Financial
Professionals also provide financial planning services to business entities and groups requesting
educational services and financial planning seminars or individual consulting and planning services
to be provided to employees or members. If individual planning or consulting services will be
provided, each participating employee or member will be required to execute a separate agreement
with our firm depending on the services being provided. Assuming that all the information and
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documents requested from the client are provided promptly, plans or consultations are typically
completed within 6 months of the client signing a contract with our firm.
Our firm also provides Financial Consulting services based on assets held outside of our firm. Our
firm will evaluate the securities offered and advise clients on suggested allocations based on their
holistic financial picture. Clients are responsible for placing and executing their own trades, either
on their own or with another investment adviser. If clients provide current statements for assets held
outside of our firm, our firm can review and offer guidance.
Investment Management:
As part of our Investment Management service, a portfolio is created, consisting of individual stocks,
bonds, exchange traded funds (“ETFs”), options, mutual funds and other public and private securities or
investments. The client’s individual investment strategy is tailored to their specific needs and may
include some or all of the previously mentioned securities. Portfolios will be designed to meet a
particular investment goal, determined to be suitable to the client’s circumstances. Once the appropriate
portfolio has been determined, portfolios are continuously and regularly monitored, and if necessary,
rebalanced based upon the client’s individual needs, stated goals and objectives.
As part of our Investment Management service, our firm utilizes the sub-advisory services of a third-
party investment advisory firm or individual advisor (“Third-Party Manager”) to aid in the
implementation of an investment portfolio designed by our firm. Before selecting a Third-Party
Manager, our firm will ensure that the chosen party is properly licensed or registered. Our firm will
not offer advice on any specific securities or other investments in connection with this service. We will
provide initial due diligence on the Third-Party Manager and ongoing reviews of their management of
client accounts. In order to assist in the selection of a Third-Party Manager, our firm will gather client
information pertaining to their financial situation, investment objectives, and reasonable restrictions to
be imposed upon the management of the account.
Our firm will periodically review Third-Party Manager reports provided to the client at least
annually. Our firm will contact clients from time to time in order to review their financial situation
and objectives; communicate information to the Third-Party Manager as warranted; and assist the
client in understanding and evaluating the services provided by the Third-Party Manager. Clients will
be expected to notify our firm of any changes in their financial situation, investment objectives, or
account restrictions that could affect their financial standing.
Tailoring of Advisory Services
Our firm offers individualized investment advice to our Investment Management clients. General
investment advice will be offered to our Financial Planning & Consulting clients.
Our firm does not usually allow Investment Management clients to impose restrictions on investing
in certain securities or types of securities due to the level of difficulty this would entail in managing
their account. Exceptions will be made on a case-by-case basis. Our firm may offer certain
Environmental Social and Governance (“ESG”) portfolios to clients who desire this type of investment
and for whom such a portfolio is suitable. Additionally, our firm will accommodate clients who are
executives of publicly traded companies and who consequently own significant shares of their
company and who may be considered “insiders”.
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Participation in Wrap Fee Programs
Our firm does not offer or sponsor a wrap fee program. Our firm may recommend certain Third-Party
Managers, which offer a wrap program(s). Details of this program will be found in that firm’s Form
ADV Part 2A and/or Wrap Appendix.
Regulatory Assets Under Management
Our firm manages $110,080,837 on a discretionary basis and $0 on a non-discretionary basis as of
December 31, 2025.
Item 5: Fees & Compensation
Compensation for Our Advisory Services:
Financial Planning & Consulting:
Our firm charges on a flat or recurring flat fee basis for financial planning and consulting services.
The total estimated fee, as well as the ultimate fee charged, is based on the scope and complexity of
our engagement with the client. The maximum flat fees will not exceed $125,000. The maximum
recurring flat fee will not exceed $125,000 annually. Additional fees will apply for business owners
and investment real estate owners. The fee-paying arrangements will be determined on a case-by-
case basis and will be detailed in the signed consulting agreement.
Our firm will not require a retainer exceeding $1,200 for this service when services cannot be
rendered within 6 months. Financial Planning fees described above do not include the fees you will
incur for other professionals (i.e. personal attorney, independent Investment Adviser, or accountant)
in connection with the financial planning process.
Investment Management:
The maximum annual fee charged for this service will not exceed 1.00%. Fees to be assessed will be
outlined in the advisory agreement to be signed by the Client. Annualized fees are billed on a pro-
rata basis monthly in advance based on the value of the account(s) on the last day of the previous
month. Fees are negotiable and will be deducted from client account(s). Adjustments will be made
for deposits and withdrawals during the billing cycle. Unless otherwise noted in writing, our firm
bills on cash. In rare cases, our firm will agree to directly invoice. As part of this process, Clients
understand the following:
a) The client’s independent custodian sends statements at least quarterly showing the market
values for each security included in the Assets and all account disbursements, including the
amount of the advisory fees paid to our firm;
b) Clients will provide authorization permitting our firm to be directly paid by these terms. Our
firm will send an invoice directly to the custodian; and
c) If our firm sends a copy of our invoice to the client, a legend urging the comparison of
information provided in our statement with those from the qualified custodian will be
included.
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Clients utilizing Third-Party Managers will be charged a fee by that manager in addition to our firm’s
fee discussed above. Our firm will debit fees for our service as disclosed in the executed advisory
agreement between the client and our firm. Certain Third-Party Managers may bill their fees
quarterly. This billing practice will be described in the Third-Party Manager’s disclosure documents
that are provided to Clients. The Third-Party Managers we recommend will not directly charge you
a higher fee than they would have charged without us introducing you to them. Third-Party Managers
establish and maintain their own separate billing processes over which we have no control. They will
directly bill you and describe how this works in their separate written disclosure documents.
Other Types of Fees & Expenses
Clients will incur transaction fees for trades executed by their chosen custodian, either based on a
percentage of the dollar amount of assets in the account(s) or via individual transaction charges.
These transaction fees are separate from our firm’s advisory fees and will be disclosed by the chosen
custodian.
Our firm has an arrangement with Fidelity Brokerage Services LLC ("Fidelity") through which
Fidelity provides our firm with Fidelity’s "platform" services. The platform services include, among
others, brokerage, custodial, administrative support, record keeping and related services that are
intended to support intermediaries like our firm in conducting business and in serving the best
interests of their clients but that may benefit our firm.
Fidelity eliminated transaction fees for certain securities, including U.S. listed equities, exchange-
traded funds, and exchange-traded notes for clients who opt into electronic delivery of statements or
maintain at least $1 million in assets at Fidelity, where the order or allocation to any individual
account is under 10,000 shares; buy-to-close orders placed online for options priced $0.00 to $0.65;
and certain mutual funds. Commission-free pricing applies only if the trade is placed online through
a Fidelity-supported order management system and the securities are custodied at Fidelity. Trades
that do not meet these criteria and trades for other security types will be subject to transaction fees
charged by Fidelity. The transaction fees charged by Fidelity may be higher or lower than those
charged by other custodians and broker-dealers. Clients will also pay fees for trades executed away
from Fidelity, custody fees for certain securities, and certain other fees depending on the specifics of
the trade.
Our firm also utilizes the services of Charles Schwab & Co., Inc. (“Schwab”). Schwab does not charge
transaction fees for U.S. listed equities and exchange traded funds.
Additionally, clients may pay charges imposed directly by a mutual fund, index fund, or exchange
traded fund, which shall be disclosed in the fund’s prospectus (e.g., fund management fees and other
fund expenses), distribution fees, surrender charges, variable annuity fees, IRA and qualified
retirement plan fees, mark-ups and mark-downs, spreads paid to market makers, wire transfer fees
and other fees and taxes on brokerage accounts and securities transactions. Our firm does not receive
a portion of these fees.
Termination & Refunds
Either party may terminate the advisory agreement signed with our firm for Investment Management
services in writing at any time. Upon notice of termination our firm will process a pro-rata refund of
the unearned portion of the advisory fees charged in advance.
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Financial Planning & Consulting clients may terminate their agreement at any time before the
delivery of a financial plan by providing written notice. For purposes of calculating refunds, all work
performed by us up to the point of termination shall be calculated at the hourly fee currently in effect.
Clients will receive a pro-rata refund of unearned fees based on the time and effort expended by our
firm.
Commissionable Securities Sales
Our firm and representatives do not sell securities for a commission in advisory accounts.
Item 6: Performance-Based Fees & Side-By-Side Management
Our firm does not charge performance-based fees.
Item 7: Types of Clients & Account Requirements
Our firm has the following types of clients:
•
Individuals and High Net Worth Individuals;
• Trusts, Estates or Charitable Organizations;
Our firm generally requires a minimum relationship size of $500,000 to open and maintain an
account for Investment Management service or otherwise will generally charge a minimum fee of
$5,000 annually for our Financial Planning & Consulting service.
Clients who opt into electronic delivery of statements or maintain at least $1 million in assets at
Fidelity will not be charged transaction fees for U.S. listed equities and exchange traded funds.
Item 8: Methods of Analysis, Investment Strategies & Risk of Loss
Methods of Analysis
We use the following methods of analysis in formulating our investment advice and/or managing
client assets:
Charting: In this type of technical analysis, our firm reviews charts of market and security activity in
an attempt to identify when the market is moving up or down and to predict how long the trend may
last and when that trend might reverse.
Cyclical: Statistical analysis of specific events occurring at a sufficient number of relatively
predictable intervals that they can be forecasted into the future. Cyclical analysis asserts that cyclical
forces drive price movements in the financial markets. Risks include that cycles may invert or
disappear and there is no expectation that this type of analysis will pinpoint turning points, instead
be used in conjunction with other methods of analysis.
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Fundamental: The analysis of a business's financial statements (usually to analyze the business's
assets, liabilities, and earnings), health, and its competitors and markets. When analyzing a stock,
futures contract, or currency using fundamental analysis there are two basic approaches one can use:
bottom up analysis and top down analysis. The terms are used to distinguish such analysis from other
types of investment analysis, such as quantitative and technical. Fundamental analysis is performed
on historical and present data, but with the goal of making financial forecasts. There are several
possible objectives: (a) to conduct a company stock valuation and predict its probable price
evolution; (b) to make a projection on its business performance; (c) to evaluate its management and
make internal business decisions; (d) and/or to calculate its credit risk.; and (e) to find out the
intrinsic value of the share.
When the objective of the analysis is to determine what stock to buy and at what price, there are two
basic methodologies investors rely upon: (a) Fundamental analysis maintains that markets may
misprice a security in the short run but that the "correct" price will eventually be reached. Profits can
be made by purchasing the mispriced security and then waiting for the market to recognize its
"mistake" and reprice the security.; and (b) Technical analysis maintains that all information is
reflected already in the price of a security. Technical analysts analyze trends and believe that
sentiment changes predate and predict trend changes. Investors' emotional responses to price
movements lead to recognizable price chart patterns. Technical analysts also analyze historical
trends to predict future price movement. Investors can use one or both of these different but
complementary methods for stock picking. This presents a potential risk, as the price of a security
can move up or down along with the overall market regardless of the economic and financial factors
considered in evaluating the stock.
Technical: A security analysis methodology for forecasting the direction of prices through the study
of past market data, primarily price and volume. A fundamental principle of technical analysis is that
a market's price reflects all relevant information, so their analysis looks at the history of a security's
trading pattern rather than external drivers such as economic, fundamental and news events.
Therefore, price action tends to repeat itself due to investors collectively tending toward patterned
behavior – hence technical analysis focuses on identifiable trends and conditions. Technical analysts
also widely use market indicators of many sorts, some of which are mathematical transformations of
price, often including up and down volume, advance/decline data and other inputs. These indicators
are used to help assess whether an asset is trending, and if it is, the probability of its direction and of
continuation. Technicians also look for relationships between price/volume indices and market
indicators. Technical analysis employs models and trading rules based on price and volume
transformations, such as the relative strength index, moving averages, regressions, inter-market and
intra-market price correlations, business cycles, stock market cycles or, classically, through
recognition of chart patterns. Technical analysis is widely used among traders and financial
professionals and is very often used by active day traders, market makers and pit traders. The risk
associated with this type of analysis is that analysts use subjective judgment to decide which
pattern(s) a particular instrument reflects at a given time and what the interpretation of that pattern
should be.
Duration Constraints: Our firm adhere to a discipline of generally maintaining duration within a
narrow band around benchmark duration in order to limit exposure to market risk. Our portfolio
management team rebalances client portfolios to their current duration targets on a periodic basis.
The risk of constraining duration is that the client may not participate fully in a large rally in bond
prices.
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Qualitative: A securities analysis that uses subjective judgment based on unquantifiable information,
such as management expertise, industry cycles, strength of research and development, and labor
relations. Qualitative analysis contrasts with quantitative analysis, which focuses on numbers that
can be found on reports such as balance sheets. The two techniques, however, will often be used
together in order to examine a company's operations and evaluate its potential as an investment
opportunity. Qualitative analysis deals with intangible, inexact concerns that belong to the social and
experiential realm rather than the mathematical one. This approach depends on the kind of
intelligence that machines (currently) lack, since things like positive associations with a brand,
management trustworthiness, customer satisfaction, competitive advantage and cultural shifts are
difficult, arguably impossible, to capture with numerical inputs. A risk in using qualitative analysis is
that subjective judgment may prove incorrect.
Quantitative: The use of models, or algorithms, to evaluate assets for investment. The process usually
consists of searching vast databases for patterns, such as correlations among liquid assets or price-
movement patterns (trend following or mean reversion). The resulting strategies may involve high-
frequency trading. The results of the analysis are taken into consideration in the decision to buy or
sell securities and in the management of portfolio characteristics. A risk in using quantitative analysis
is that the methods or models used may be based on assumptions that prove to be incorrect.
Sector: Sector analysis involves identification and analysis of various industries or economic sectors
that are likely to exhibit superior performance. Academic studies indicate that the health of a stock's
sector is as important as the performance of the individual stock itself. In other words, even the best
stock located in a weak sector will often perform poorly because that sector is out of favor. Each
industry has differences in terms of its customer base, market share among firms, industry growth,
competition, regulation and business cycles. Learning how the industry operates provides a deeper
understanding of a company's financial health. One method of analyzing a company's growth
potential is examining whether the amount of customers in the overall market is expected to grow.
In some markets, there is zero or negative growth, a factor demanding careful consideration.
Additionally, market analysts recommend that investors should monitor sectors that are nearing the
bottom of performance rankings for possible signs of an impending turnaround.
Third-party manager: The analysis of the experience, investment philosophies, and past performance
of independent third-party investment managers in an attempt to determine if that manager has
demonstrated an ability to invest over a period of time and in different economic conditions. Analysis
is completed by monitoring the manager’s underlying holdings, strategies, concentrations and
leverage as part of our overall periodic risk assessment. Additionally, as part of the due-diligence
process, the manager’s compliance and business enterprise risks are surveyed and reviewed. A risk
of investing with a third-party manager who has been successful in the past is that they may not be
able to replicate that success in the future. In addition, as our firm does not control the underlying
investments in a third-party manager’s portfolio, there is also a risk that a manager may deviate from
the stated investment mandate or strategy of the portfolio, making it a less suitable investment for
our clients. Moreover, as our firm does not control the manager’s daily business and compliance
operations, our firm may be unaware of the lack of internal controls necessary to prevent business,
regulatory or reputational deficiencies.
Investment Strategies We Use
We use the following strategies in managing client accounts, provided that such strategies are
appropriate to the needs of the client and consistent with the client's investment objectives, risk
tolerance, and time horizons, among other considerations:
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Long Term Purchases (Securities Held At Least a Year); Our firm may buy securities for your account
and hold them for a relatively long time (more than a year) in anticipation that the security’s value
will appreciate over a long horizon. The risk of this strategy is that our firm could miss out on
potential short-term gains that could have been profitable to your account, or it’s possible that the
security’s value may decline sharply before our firm makes a decision to sell.
Short Term Purchases (Securities Sold Within a Year); When utilizing this strategy, our firm may also
purchase securities with the idea of selling them within a relatively short time (typically a year or
less). Our firm does this in an attempt to take advantage of conditions that our firm believes will soon
result in a price swing in the securities our firm purchase.
Asset Allocation; The implementation of an investment strategy that attempts to balance risk versus
reward by adjusting the percentage of each asset in an investment portfolio according to the
investor's risk tolerance, goals and investment time frame. Asset allocation is based on the principle
that different assets perform differently in different market and economic conditions. A fundamental
justification for asset allocation is the notion that different asset classes offer returns that are not
perfectly correlated, hence diversification reduces the overall risk in terms of the variability of
returns for a given level of expected return. Although risk is reduced as long as correlations are not
perfect, it is typically forecast (wholly or in part) based on statistical relationships (like correlation
and variance) that existed over some past period. Expectations for return are often derived in the
same way.
An asset class is a group of economic resources sharing similar characteristics, such as riskiness and
return. There are many types of assets that may or may not be included in an asset allocation strategy.
The "traditional" asset classes are stocks (value, dividend, growth, or sector-specific [or a "blend" of
any two or more of the preceding]; large-cap versus mid-cap, small-cap or micro-cap; domestic,
foreign [developed], emerging or frontier markets), bonds (fixed income securities more generally:
investment-grade or junk [high-yield]; government or corporate; short-term, intermediate, long-
term; domestic, foreign, emerging markets), and cash or cash equivalents. Allocation among these
three provides a starting point. Usually included are hybrid instruments such as convertible bonds
and preferred stocks, counting as a mixture of bonds and stocks. Other alternative assets that may be
considered include: commodities: precious metals, nonferrous metals, agriculture, energy, others.;
Commercial or residential real estate (also REITs); Collectibles such as art, coins, or stamps;
insurance products (annuity, life settlements, catastrophe bonds, personal life insurance products,
etc.); derivatives such as long-short or market neutral strategies, options, collateralized debt, and
futures; foreign currency; venture capital; private equity; and/or distressed securities.
There are several types of asset allocation strategies based on investment goals, risk tolerance, time
frames and diversification. The most common forms of asset allocation: strategic, dynamic, tactical,
and core-satellite.
• Strategic Asset Allocation: The primary goal of a strategic asset allocation is to create an asset
mix that seeks to provide the optimal balance between expected risk and return for a long-
term investment horizon. Generally speaking, strategic asset allocation strategies are
agnostic to economic environments, i.e., they do not change their allocation postures relative
to changing market or economic conditions.
• Dynamic Asset Allocation: Dynamic asset allocation is similar to strategic asset allocation in
that portfolios are built by allocating to an asset mix that seeks to provide the optimal balance
between expected risk and return for a long-term investment horizon. Like strategic
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allocation strategies, dynamic strategies largely retain exposure to their original asset
classes; however, unlike strategic strategies, dynamic asset allocation portfolios will adjust
their postures over time relative to changes in the economic environment.
• Tactical Asset Allocation: Tactical asset allocation is a strategy in which an investor takes a
more active approach that tries to position a portfolio into those assets, sectors, or individual
stocks that show the most potential for perceived gains. While an original asset mix is
formulated much like strategic and dynamic portfolio, tactical strategies are often traded
more actively and are free to move entirely in and out of their core asset classes
• Core-Satellite Asset Allocation: Core-Satellite allocation strategies generally contain a 'core'
strategic element making up the most significant portion of the portfolio, while applying a
dynamic or tactical 'satellite' strategy that makes up a smaller part of the portfolio. In this
way, core-satellite allocation strategies are a hybrid of the strategic and dynamic/tactical
allocation strategies mentioned above.
Fixed Income; Fixed income is a type of investing or budgeting style for which real return rates or
periodic income is received at regular intervals and at reasonably predictable levels. Fixed-income
investors are typically retired individuals who rely on their investments to provide a regular, stable
income stream. This demographic tends to invest heavily in fixed-income investments because of the
reliable returns they offer. Fixed-income investors who live on set amounts of periodically paid
income face the risk of inflation eroding their spending power.
Some examples of fixed-income investments include treasuries, money market instruments,
corporate bonds, asset-backed securities, municipal bonds and international bonds. The primary risk
associated with fixed-income investments is the borrower defaulting on his payment. Other
considerations include exchange rate risk for international bonds and interest rate risk for longer-
dated securities. The most common type of fixed-income security is a bond. Bonds are issued by
federal governments, local municipalities and major corporations. Fixed-income securities are
recommended for investors seeking a diverse portfolio; however, the percentage of the portfolio
dedicated to fixed income depends on your own personal investment style. There is also an
opportunity to diversify the fixed-income component of a portfolio. Riskier fixed-income products,
such as junk bonds and longer-dated products, should comprise a lower percentage of your overall
portfolio.
The interest payment on fixed-income securities is considered regular income and is determined
based on the creditworthiness of the borrower and current market rates. In general, bonds and fixed-
income securities with longer-dated maturities pay a higher rate, also referred to as the coupon rate,
because they are considered riskier. The longer the security is on the market, the more time it has to
lose its value and/or default. At the end of the bond term, or at bond maturity, the borrower returns
the amount borrowed, also referred to as the principal or par value.
Preferred Securities
We prefer to invest our advisory clients in the following securities in managing client accounts,
provided that such securities are appropriate to the needs of the client and consistent with the
client's investment objectives, risk tolerance, and time horizons, among other considerations:
ETF’s: An Exchange Traded Fund (“ETF”) is a type of Investment Company (usually, an open-end fund
or unit investment trust) whose primary objective is to achieve the same return as a particular
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market index. The vast majority of ETFs are designed to track an index, so their performance is close
to that of an index mutual fund, but they are not exact duplicates. A tracking error, or the difference
between the returns of a fund and the returns of the index, can arise due to differences in
composition, management fees, expenses, and handling of dividends. ETFs benefit from continuous
pricing; they can be bought and sold on a stock exchange throughout the trading day. Because ETFs
trade like stocks, you can place orders just like with individual stocks - such as limit orders, good-
until-canceled orders, stop loss orders etc. They can also be sold short. Traditional mutual funds are
bought and redeemed based on their net asset values (“NAV”) at the end of the day. ETFs are bought
and sold at the market prices on the exchanges, which resemble the underlying NAV but are
independent of it. However, arbitrageurs will ensure that ETF prices are kept very close to the NAV
of the underlying securities. Although an investor can buy as few as one share of an ETF, most buy in
board lots. Anything bought in less than a board lot will increase the cost to the investor. Anyone can
buy any ETF no matter where in the world it trades. This provides a benefit over mutual funds, which
generally can only be bought in the country in which they are registered.
One of the main features of ETFs are their low annual fees, especially when compared to traditional
mutual funds. The passive nature of index investing, reduced marketing, and distribution and
accounting expenses all contribute to the lower fees. However, individual investors must pay a
brokerage commission to purchase and sell ETF shares; for those investors who trade frequently,
this can significantly increase the cost of investing in ETFs. That said, with the advent of low-cost
brokerage fees, small or frequent purchases of ETFs are becoming more cost efficient.
Mutual Funds; A mutual fund is a company that pools money from many investors and invests that
money in a variety of differing security types based on the objectives of the fund. The portfolio of the
fund consists of the combined holdings it owns. Each share represents an investor’s proportionate
ownership of the fund’s holdings and the income those holdings generate. The price that investors
pay for mutual fund shares are the fund’s per share net asset value (“NAV”) plus any shareholder fees
that the fund imposes at the time of purchase (such as sales loads). Investors typically cannot
ascertain the exact make-up of a fund’s portfolio at any given time, nor can they directly influence
which securities the fund manager buys and sells or the timing of those trades. With an individual
stock, investors can obtain real-time (or close to real-time) pricing information with relative ease by
checking financial websites or by calling a broker or your investment adviser. Investors can also
monitor how a stock’s price changes from hour to hour—or even second to second. By contrast, with
a mutual fund, the price at which an investor purchases or redeems shares will typically depend on
the fund’s NAV, which is calculated daily after market close.
The benefits of investing through mutual funds include: (a) Mutual funds are professionally managed
by an investment adviser who researches, selects, and monitors the performance of the securities
purchased by the fund; (b) Mutual funds typically have the benefit of diversification, which is an
investing strategy that generally sums up as “Don’t put all your eggs in one basket.” Spreading
investments across a wide range of companies and industry sectors can help lower the risk if a
company or sector fails. Some investors find it easier to achieve diversification through ownership of
mutual funds rather than through ownership of individual stocks or bonds.; (c) Some mutual funds
accommodate investors who do not have a lot of money to invest by setting relatively low dollar
amounts for initial purchases, subsequent monthly purchases, or both.; and (d) At any time, mutual
fund investors can readily redeem their shares at the current NAV, less any fees and charges assessed
on redemption.
Mutual funds also have features that some investors might view as disadvantages: (a) Investors must
pay sales charges, annual fees, and other expenses regardless of how the fund performs. Depending
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on the timing of their investment, investors may also have to pay taxes on any capital gains
distributions they receive. This includes instances where the fund performed poorly after purchasing
shares.; (b) Investors typically cannot ascertain the exact make-up of a fund’s portfolio at any given
time, nor can they directly influence which securities the fund manager buys and sells or the timing
of those trades.; and (c) With an individual stock, investors can obtain real-time (or close to real-
time) pricing information with relative ease by checking financial websites or by calling a broker or
your investment adviser. Investors can also monitor how a stock’s price changes from hour to hour—
or even second to second. By contrast, with a mutual fund, the price at which an investor purchases
or redeems shares will typically depend on the fund’s NAV, which the fund might not calculate until
many hours after the investor placed the order. In general, mutual funds must calculate their NAV at
least once every business day, typically after the major U.S. exchanges close.
When investors buy and hold an individual stock or bond, the investor must pay income tax each year
on the dividends or interest the investor receives. However, the investor will not have to pay any
capital gains tax until the investor actually sells and makes a profit. Mutual funds, however, are
different. When an investor buys and holds mutual fund shares, the investor will owe income tax on
any ordinary dividends in the year the investor receives or reinvests them. Moreover, in addition to
owing taxes on any personal capital gains when the investor sells shares, the investor may have to
pay taxes each year on the fund’s capital gains. That is because the law requires mutual funds to
distribute capital gains to shareholders if they sell securities for a profit and cannot use losses to
offset these gains.
Individual Securities: Equity securities represent an ownership position in a company. Equity
securities typically consist of common stocks. The prices of equity securities fluctuate based on,
among other things, events specific to their issuers and market, economic and other conditions. For
example, prices of these securities can be affected by financial contracts held by the issuer or third
parties (such as derivatives) relating to the security or other assets or indices. There may be little
trading in the secondary market for particular equity securities, which may adversely affect our
firm's ability to value accurately or dispose of such equity securities. Adverse publicity and investor
perceptions, whether or not based on fundamental analysis, may decrease the value and/or liquidity
of equity securities. Investing in smaller companies may pose additional risks as it is often more
difficult to value or dispose of small company stocks, more difficult to obtain information about
smaller companies, and the prices of their stocks may be more volatile than stocks of larger, more
established companies. Clients should have a long-term perspective and, for example, be able to
tolerate potentially sharp declines in value.
Municipal Bonds: Municipal bonds are debt obligations generally issued to obtain funds for various
public purposes, including the construction of public facilities. Municipal bonds pay a lower rate of
return than most other types of bonds. Because of a municipal bond’s tax-favored status, investors
should compare the relative after-tax return to the after-tax return of other bonds, depending on the
investor’s tax bracket. Investing in municipal bonds carries the same general risks as investing in
bonds in general. Those risks include interest rate risk, reinvestment risk, inflation risk, market risk,
call or redemption risk, credit risk, and liquidity and valuation risk. Investing in municipal bonds
carries risk unique to these types of bonds, which may include: (a) Legislative risk includes the risk
that a change in the tax code could affect the value of taxable or tax-exempt interest income.; (b)
Municipal bonds generate tax-free income, and therefore pay lower interest rates than taxable bonds.
Investors who anticipate a significant drop in their marginal income-tax rate may benefit from the
higher yield available from taxable bonds.; (c) The risk that investors may have difficulty finding a
buyer when they want to sell and may be forced to sell at a significant discount to market value.
Liquidity risk is greater for thinly traded securities such as lower-rated bonds, bonds that were part
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Lockerman Financial Group, Inc.
of a small issue, bonds that have recently had their credit rating downgraded or bonds sold by an
infrequent issuer. Municipal bonds may be less liquid than other bonds.; (d) Credit risk includes the
risk that a borrower will be unable to make interest or principal payments when they are due and
therefore default. To reduce investor concern, insurance policies that guarantee repayment in the
event of default back many municipal bonds.
Risk of Loss
Investing in securities involves risk of loss that clients should be prepared to bear. While the stock
market may increase and the account(s) could enjoy a gain, it is also possible that the stock market
may decrease, and the account(s) could suffer a loss. It is important that clients understand the risks
associated with investing in the stock market, and that their assets are appropriately diversified in
investments. Clients are encouraged to ask our firm any questions regarding their risk tolerance.
Capital Risk: Capital risk is one of the most basic, fundamental risks of investing; it is the risk that you
may lose 100% of your money. All investments carry some form of risk, and the loss of capital is
generally a risk for any investment instrument.
Company Risk: When investing in stock positions, there is always a certain level of company or
industry specific risk that is inherent in each investment. This is also referred to as unsystematic risk
and can be reduced through appropriate diversification. There is the risk that the company will
perform poorly or have its value reduced based on factors specific to the company or its industry.
For example, if a company’s employees go on strike or the company receives unfavorable media
attention for its actions, the value of the company may be reduced.
Equity (Stock) Market Risk: Common stocks are susceptible to general stock market fluctuations and,
volatile increases and decreases in value as market confidence in and perceptions of their issuers
change. If you held common stock, or common stock equivalents, of any given issuer, you would
generally be exposed to greater risk than if you held preferred stocks and debt obligations of the
issuer.
ETF & Mutual Fund Risk: When investing in an ETF or mutual fund, you will bear additional expenses
based on your pro rata share of the ETF’s or mutual fund’s operating expenses, including the potential
duplication of management fees. The risk of owning an ETF or mutual fund generally reflects the
risks of owning the underlying securities, the ETF, or mutual fund holds. Clients will also incur
brokerage costs when purchasing ETFs.
Manager Risk: There is always the possibility that poor security selection will cause your investments
to underperform relative to benchmarks or other funds with a similar investment objective.
Description of Material, Significant or Unusual Risks
Our firm generally invests client cash balances in money market funds, FDIC Insured Certificates of
Deposit, high-grade commercial paper and/or government backed debt instruments. Ultimately, our
firm tries to achieve the highest return on client cash balances through relatively low-risk
conservative investments. In most cases, at least a partial cash balance will be maintained in a money
market account so that our firm may debit advisory fees for our services related to our Investment
Management services.
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Item 9: Disciplinary Information
There are no legal or disciplinary events that are material to the evaluation of our advisory business
or the integrity of our management.
Item 10: Other Financial Industry Activities & Affiliations
Representatives of our firm are insurance agents/brokers. They offer insurance products and receive
customary fees as a result of insurance sales. A conflict of interest exists as these insurance sales
create an incentive to recommend products based on the compensation adviser and/or our
supervised persons may earn. To mitigate this potential conflict, our firm will act in the client’s best
interest.
Item 11: Code of Ethics, Participation or Interest in
Client Transactions & Personal Trading
As a fiduciary, it is an investment adviser’s responsibility to provide fair and full disclosure of all material
facts and to act solely in the best interest of each of our clients at all times. Our fiduciary duty is the
underlying principle for our firm’s Code of Ethics, which includes procedures for personal securities
transaction and insider trading. Our firm requires all representatives to conduct business with the
highest level of ethical standards and to comply with all federal and state securities laws at all times.
Upon employment with our firm, and at least annually thereafter, all representatives of our firm will
acknowledge receipt, understanding and compliance with our firm’s Code of Ethics. Our firm and
representatives must conduct business in an honest, ethical, and fair manner and avoid all circumstances
that might negatively affect or appear to affect our duty of complete loyalty to all clients. This disclosure
is provided to give all clients a summary of our Code of Ethics. If a client or a potential client wishes to
review our Code of Ethics in its entirety, a copy will be provided promptly upon request.
Our firm recognizes that the personal investment transactions of our representatives demands the
application of a Code of Ethics with high standards and requires that all such transactions be carried out
in a way that does not endanger the interest of any client. At the same time, our firm also believes that if
investment goals are similar for clients and for our representatives, it is logical, and even desirable, that
there be common ownership of some securities.
In order to prevent conflicts of interest, our firm has established procedures for transactions effected by
our representatives for their personal accounts1. In order to monitor compliance with our personal
trading policy, our firm has pre-clearance requirements and a quarterly securities transaction reporting
system for all of our representatives.
1 For purposes of the policy, our associate’s personal account generally includes any account (a) in the name of our associate, his/her spouse,
his/her minor children or other dependents residing in the same household, (b) for which our associate is a trustee or executor, or (c) which our
associate controls, including our client accounts which our associate controls and/or a member of his/her household has a direct or indirect
beneficial interest in.
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Lockerman Financial Group, Inc.
Neither our firm nor a related person recommends, buys or sells for client accounts, securities in
which our firm or a related person has a material financial interest without prior disclosure to the
client.
Related persons of our firm may buy or sell securities and other investments that are also
recommended to clients. In order to minimize this conflict of interest, our related persons will place
client interests ahead of their own interests and adhere to our firm’s Code of Ethics, a copy of which
is available upon request.
Likewise, related persons of our firm buy or sell securities for themselves at or about the same time they
buy or sell the same securities for client accounts. In order to minimize this conflict of interest, our
related persons will place client interests ahead of their own interests and adhere to our firm’s Code of
Ethics, a copy of which is available upon request. Further, our related persons will refrain from buying
or selling securities that will be bought or sold in client accounts unless done so after the client execution
or concurrently as a part of a block trade.
Item 12: Brokerage Practices
Selecting a Brokerage Firm
While our firm does not maintain physical custody of client assets, we are deemed to have custody of
certain client assets if given the authority to withdraw assets from client accounts (see Item 15
Custody, below). Client assets must be maintained by a qualified custodian. Our firm seeks to
recommend a custodian who will hold client assets and execute transactions on terms that are overall
most advantageous when compared to other available providers and their services. The factors
considered, among others, are these:
• Timeliness of execution
• Timeliness and accuracy of trade confirmations
• Research services provided
• Ability to provide investment ideas
• Execution facilitation services provided
• Record keeping services provided
• Custody services provided
• Frequency and correction of trading errors
• Ability to access a variety of market venues
• Expertise as it relates to specific securities
• Financial condition
• Business reputation
• Quality of services
With this in consideration, our firm has an arrangement with Fidelity Brokerage Services, LLC
(“Fidelity”) as our primary recommended custodian as well as utilizing the services of Charles Schwab
& Co. Inc. ("Schwab”), together known as “our custodians”. Fidelity and Schwab are qualified custodians
from whom our firm is independently owned and operated. Our custodians offer services to
independent investment advisers which includes custody of securities, trade execution, clearance
and settlement of transactions. Our custodians enable us to obtain many no-load mutual funds
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Lockerman Financial Group, Inc.
without transaction charges and other no-load funds at nominal transaction charges. Our custodians
do not charge client accounts separately for custodial services. Client accounts will be charged
transaction fees, commissions or other fees on trades that are executed or settle into the client’s
custodial account. Transaction fees may be charged based on a percentage of the dollar amount of
assets in the account(s) or via individual transaction charges. These fees are negotiated with our
custodians and are generally discounted from customary retail commission rates. This benefits clients
because the overall fee paid is often lower than would be otherwise.
Specifically with our firm’s arrangement with Fidelity Brokerage Services LLC ("Fidelity"), Fidelity
provides our firm with "institutional platform services" Our firm is independently operated and owned
and is not affiliated with Fidelity. The institutional platform services include, among others, brokerage,
custody, and other related services. Fidelity's institutional platform services that assist us in managing
and administering clients' accounts include software and other technology that (i) provide access to
client account data (such as trade confirmations and account statements); (ii) facilitate trade execution
and allocate aggregated trade orders for multiple client accounts; (iii) provide research, pricing and
other market data; (iv) facilitate payment of fees from its clients' accounts; and (v) assist with back-office
functions, recordkeeping and client reporting.
Our custodians may make certain research and brokerage services available at no additional cost to
our firm. Research products and services provided by our custodians may include: research reports on
recommendations or other information about particular companies or industries; economic surveys,
data and analyses; financial publications; portfolio evaluation services; financial database software and
services; computerized news and pricing services; quotation equipment for use in running software
used in investment decision-making; and other products or services that provide lawful and appropriate
assistance by our custodians to our firm in the performance of our investment decision-making
responsibilities. The aforementioned research and brokerage services qualify for the safe harbor
exemption defined in Section 28(e) of the Securities Exchange Act of 1934.
Our custodians do not make client brokerage commissions generated by client transactions available
for our firm’s use. The aforementioned research and brokerage services are used by our firm to
manage accounts for which our firm has investment discretion. Without this arrangement, our firm
might be compelled to purchase the same or similar services at our own expense.
As part of our fiduciary duty to our clients, our firm will endeavor at all times to put the interests of
our clients first. Clients should be aware, however, that the receipt of economic benefits by our firm
or our related persons creates a potential conflict of interest and may indirectly influence our firm’s
choice of our custodians as a recommendation. Our firm examined this potential conflict of interest
when our firm chose to recommend our custodians and have determined that the recommendation is in
the best interest of our firm’s clients and satisfies our fiduciary obligations, including our duty to seek
best execution.
Our clients may pay a transaction fee or commission to our custodians that is higher than another
qualified broker dealer might charge to effect the same transaction where our firm determines in
good faith that the commission is reasonable in relation to the value of the brokerage and research
services provided to the client as a whole.
In seeking best execution, the determinative factor is not the lowest possible cost, but whether the
transaction represents the best qualitative execution, taking into consideration the full range of a
broker-dealer’s services, including the value of research provided, execution capability, commission
rates, and responsiveness. Although our firm will seek competitive rates, to the benefit of all clients,
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Lockerman Financial Group, Inc.
our firm may not necessarily obtain the lowest possible commission rates for specific client account
transactions.
Soft Dollars
Aside from this, our firm does not receive soft dollars in excess of what is allowed by Section 28(e) of
the Securities Exchange Act of 1934. The safe harbor research products and services obtained by our
firm will generally be used to service all of our clients but not necessarily all at any one particular
time.
Client Brokerage Commissions
Our custodians do not make client brokerage commissions generated by client transactions available
for our firm’s use.
Client Transactions in Return for Soft Dollars
Our firm does not direct client transactions to a particular broker-dealer in return for soft dollar
benefits.
Brokerage for Client Referrals
Our firm does not receive brokerage for client referrals.
Directed Brokerage
Neither our firm nor any of our firm’s representatives have discretionary authority in making the
determination of the brokers-dealers and/or custodians with whom orders for the purchase or sale
of securities are placed for execution, and the commission rates at which such securities transactions
are affected. Our firm routinely recommends that clients direct us to execute through a specified
broker-dealer. Our firm recommends the use of Fidelity. Unless under specific circumstances, clients
will be required to establish their account(s) with Fidelity if not already done. Please note that not all
advisers have this requirement.
Client-Directed Brokerage
Our firm allows clients to direct brokerage outside our recommendation. Our firm may be unable to
achieve the most favorable execution of client transactions. Client directed brokerage may cost
clients more money. For example, in a directed brokerage account, clients may pay higher brokerage
commissions because our firm may not be able to aggregate orders to reduce transaction costs, or
clients may receive less favorable prices.
Aggregation of Purchase or Sale
Our firm provides Investment Management services for various clients. There are occasions on which
portfolio transactions may be executed as part of concurrent authorizations to purchase or sell the same
security for numerous accounts served by our firm, which involve accounts with similar investment
objectives. Although such concurrent authorizations potentially could be either advantageous or
disadvantageous to any one or more particular accounts, they are affected only when our firm believes
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Lockerman Financial Group, Inc.
that to do so will be in the best interest of the effected accounts. When such concurrent authorizations
occur, the objective is to allocate the executions in a manner which is deemed equitable to the accounts
involved. In any given situation, our firm attempts to allocate trade executions in the most equitable
manner possible, taking into consideration client objectives, current asset allocation and availability of
funds using price averaging, proration and consistently non-arbitrary methods of allocation.
Item 13: Review of Accounts or Financial Plans
Our management personnel or financial advisors review accounts on at least an annual basis for our
Investment Management clients. The nature of these reviews is to learn whether client accounts are
in line with their investment objectives, appropriately positioned based on market conditions, and
investment policies, if applicable. Verbal reports to clients take place on at least an annual basis when
our Investment Management clients are contacted.
Our firm may review client accounts more frequently than described above. Among the factors which
may trigger an off-cycle review are major market or economic events, the client’s life events, requests
by the client, etc.
Financial Planning clients do not receive reviews of their written plans unless they take action to
schedule a financial consultation with us. Financial Planning clients do not receive written or verbal
updated reports regarding their financial plans unless they separately engage our firm for a post-
financial plan meeting or update to their initial written financial plan.
Item 14: Client Referrals & Other Compensation
Our Custodians
Except for the arrangements outlined in Item 12 of Form ADV Part 2A, our firm has no additional
arrangements to disclose.
Referral Fees
In accordance with Rule 206 (4)-1 of the Investment Advisers Act of 1940, our firm does not provide
cash or non-cash compensation directly or indirectly to unaffiliated persons for testimonials or
endorsements (which include client referrals).
Item 15: Custody
Deduction of Advisory Fees:
Our firm does not maintain physical custody of client assets (which are maintained by a qualified
custodian, as discussed above). All our clients receive account statements directly from their
qualified custodian(s) at least quarterly upon opening of an account. We urge our clients to carefully
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Lockerman Financial Group, Inc.
review these statements. Additionally, if our firm decides to send its own account statements to
clients, such statements will include a legend that recommends the client compare the account
statements received from the qualified custodian with those received from our firm. Clients are
encouraged to raise any questions with us about the custody, safety or security of their assets and
our custodial recommendations.
Item 16: Investment Discretion
Our firm manages accounts on a discretionary basis. After you sign an agreement with our firm, we’re
allowed to buy and sell investments in your account without asking you in advance. Any limitations
will be described in the signed advisory agreement. We will have discretion until the advisory
agreement is terminated by you or our firm.
Item 17: Voting Client Securities
Our firm does not accept the proxy authority to vote client securities. Clients will receive proxies or
other solicitations directly from their custodian or a transfer agent. In the event that proxies are sent
to our firm, our firm will forward them to the appropriate client and ask the party who sent them to
mail them directly to the client in the future. Clients may call, write or email us to discuss questions
they may have about particular proxy votes or other solicitations.
Third-Party Managers selected or recommended by our firm may vote proxies for clients. Therefore,
except in the event the Third-Party Manager votes proxies, clients maintain exclusive responsibility
for: (1) directing the manner in which proxies solicited by issuers of securities beneficially owned by
the client shall be voted, and (2) making all elections relative to any mergers, acquisitions, tender
offers, bankruptcy proceedings or other type events pertaining to the client’s investment assets.
Therefore (except for proxies that may be voted by a Third-Party Manager), our firm and/or the client
shall instruct the qualified custodian to forward copies of all proxies and shareholder
communications relating to the client’s investment assets.
Item 18: Financial Information
Inclusion of a Balance Sheet
Our firm is not required to provide financial information in this Brochure because:
• Our firm does not require the prepayment of more than $1,200 in fees when services cannot
be rendered within 6 months.
• Our firm does not take custody of client funds or securities.
• Our firm does not have a financial condition or commitment that impairs our ability to meet
contractual and fiduciary obligations to clients.
Our firm has never been the subject of a bankruptcy proceeding.
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