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Item 1
Cover Page
Marquis Wealth Management Group
SEC File Number: 801 – 60851
Brochure Dated: April 22, 2026
Contact: Richard E. Krichbaum, Chief Compliance Officer
6208 Whiskey Creek Drive
Fort Myers, Florida 33919
www.marquiswealthgroup.com
This brochure provides information about the qualifications and business practices of
Marquis Wealth Management Group (the “Registrant”). If you have any questions about
the contents of
this brochure, please contact us at (239) 454-1117 or
rickk@marquiswealthgroup.com. The information in this brochure has not been
approved or verified by the United States Securities and Exchange Commission or by any
state securities authority.
Additional information about Marquis Wealth Management Group also is available on the
SEC’s website at www.adviserinfo.sec.gov.
References herein to Marquis Wealth Management Group, as a “registered investment
adviser” or any reference to being “registered”, does not imply a certain level of skill or
training.
6208 Whiskey Creek Drive, Fort Myers, FL 33919 Phone 239-454-1117 1-877-454-1117 Fax 239-454-0249
www.marquiswealthgroup.com
Item 2
Material Changes
There has been one material change made to this Part 2A Brochure since the last Annual
Amendment filing on March 18, 2026.
Item 5: Updated hourly fee range to reflect the Registrant’s hourly fees generally range
from $150 to $400 on an hourly rate basis for professional time.
ANY QUESTIONS: Registrant’s Chief Compliance Officer, Richard E. Krichbaum, remains
available to address any questions regarding this Part 2A, including the disclosure additions and
enhancements.
Item 3
Table of Contents
Item 1 Cover Page ...................................................................................................................................... 1
Item 2 Material Changes ............................................................................................................................ 2
Item 4 Advisory Business ........................................................................................................................... 3
Fees and Compensation ................................................................................................................. 11
Item 5
Performance-Based Fees and Side-by-Side Management ............................................................. 15
Item 6
Item 7
Types of Clients ............................................................................................................................ 15
Item 8 Methods of Analysis, Investment Strategies and Risk of Loss ...................................................... 15
Item 9 Disciplinary Information ............................................................................................................... 19
Item 10 Other Financial Industry Activities and Affiliations ..................................................................... 19
Item 11 Code of Ethics, Participation or Interest in Client Transactions and Personal Trading ............... 20
Item 12 Brokerage Practices ....................................................................................................................... 21
Item 13 Review of Accounts ...................................................................................................................... 23
Item 14 Client Referrals and Other Compensation ..................................................................................... 23
Item 15 Custody ......................................................................................................................................... 24
Item 16
Investment Discretion ................................................................................................................... 24
Item 17 Voting Client Securities ................................................................................................................ 25
Item 18 Financial Information .................................................................................................................... 25
2
Item 4
Advisory Business
A. Marquis Wealth Management Group (the “Registrant”) is a limited liability company
formed on January 25, 1999, in the State of Florida. The Registrant became registered as
an Investment Adviser Firm in April 1999. The Registrant is principally owned by Trevor
R. Whitley, Brian P. O’Connell, and Richard E. Krichbaum. Richard E. Krichbaum
remains as the Registrant’s Managing Member, President and Chief Compliance Officer.
B. As discussed below, the Registrant offers to its clients (individuals, business entities,
pension and profit-sharing plans, trusts, estates and charitable organizations, etc.)
investment advisory services, and, to the extent specifically requested by a client,
financial planning and related consulting services.
INVESTMENT ADVISORY SERVICES
The client can determine to engage the Registrant to provide discretionary and / or non-
discretionary investment advisory services and, to the extent specifically requested by the
client, financial planning and consulting services on a fee basis. The Registrant’s full-
service annual investment advisory fee is based upon a percentage (%) of the market value
of the assets, which may include accrued interest, placed under the Registrant’s
management. Prior to engaging the Registrant to provide investment advisory services,
clients are required to enter into an Investment Advisory Agreement with the Registrant
setting forth the terms and conditions of the engagement (including termination),
describing the scope of the services to be provided, and any fees that are due from the
client prior to Registrant commencing services.
The Registrant provides investment advisory services specific to the needs of each client.
Before Registrant provides investment advisory services, an investment adviser
representative will ascertain each client’s investment objectives. The Registrant will then
allocate and/or recommend that the client allocate investment assets consistent with the
designated investment objectives. The Registrant primarily recommends that clients
allocate investment assets among various individual equities (stocks), debt (bonds) and
fixed income securities, unaffiliated private investment funds, mutual funds and/or
exchange traded funds (“ETFs”) on a discretionary and / or non-discretionary basis in
accordance with the client’s designated investment objective(s). Once allocated, the
Registrant provides ongoing monitoring and review of account performance and asset
allocation as compared to client investment objectives.
FINANCIAL PLANNING AND CONSULTING SERVICES (STAND-ALONE)
To the extent specifically requested by a client, the Registrant may provide financial
planning and/or consulting services (including investment and non- investment related
matters, including estate planning, insurance planning, etc.) on a stand-alone separate fee
basis. Registrant’s planning and consulting fees are negotiable, depending upon the level
and scope of the service(s) required and the person(s) rendering the service(s).
Prior to engaging the Registrant to provide planning or consulting services, clients are
required to enter into a Financial Planning Agreement or a Limited Scope Service
Agreement with Registrant setting forth the terms and conditions of the engagement
(including termination), describing the scope of the services to be provided, and the
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portion of the fee that is due as a deposit from the client prior to Registrant commencing
services. Please Note: The Registrant does not serve as an attorney or accountant, and no
portion of our services should be construed as legal or accounting services. Accordingly,
The Marquis Wealth Management Group does not prepare estate planning or any other
legal documents or tax returns. To the extent requested by a client, we may recommend
the services of other professionals for non-investment implementation purpose (i.e.,
attorneys, accountants, insurance, etc.).
If requested by the client, Registrant may recommend the services of other professionals
for implementation purposes; including certain of the Registrant’s representatives in their
individual capacities as licensed insurance agents. (See disclosure at Item 10(C).
The client is under no obligation to engage the services of any such recommended
professional. If, and when, the Registrant is involved in a specific matter (i.e., estate
planning, insurance, accounting-related engagement, etc.), it is the engaged licensed
professionals (i.e., attorney, accountant, insurance agent, etc.), and not the Registrant, that
is responsible for the quality and competency of the services provided.
situation
or
investment
objectives
for
the
purpose
The client retains absolute discretion over all such implementation decisions and is free
to accept or reject any recommendation from the Registrant. Please Note: If the client
engages any such recommended professional, and a dispute arises thereafter relative to
such engagement, the client agrees to seek recourse exclusively from and against the
engaged professional. At all times, the engaged licensed professional[s] (i.e., attorney,
accountant, insurance agent, etc.), and not the Registrant, shall be responsible for the
quality and competency of the services provided. Please Also Note: It remains the client’s
responsibility to promptly notify the Registrant if there is ever any change in his/her/its
of
financial
reviewing/evaluating/revising Registrant’s previous recommendations and/or services.
MISCELLANEOUS
Limitations of Financial Planning and Non-Investment Consulting/Implementation
Services.
As indicated above, to the extent requested by a client, Registrant may provide financial
planning and related consulting services regarding non-investment related matters, such
as estate planning, tax planning, insurance, business consulting, real estate transactions,
private investment offerings, etc., per the terms and conditions of a Financial Planning
and Consulting Agreement. Registrant does not serve as an attorney or accountant, and
no portion of its services should be construed as legal or accounting services.
Accordingly, Registrant does not prepare estate planning documents or tax returns. To
the extent requested by a client, Registrant may recommend the services of other
professionals for certain non-investment implementation purpose (i.e., attorneys,
accountants, insurance agents, etc.), including representatives of Registrant in their
separate individual capacities as licensed insurance agents. The client is under no
obligation to engage the services of any such recommended professional. The client
retains absolute discretion over all such implementation decisions and is free to accept or
reject any recommendation from Registrant and/or its representatives (See Item 10
below). Please Note: If the client engages any recommended unaffiliated professional,
and a dispute arises thereafter relative to such engagement, the client agrees to seek
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recourse exclusively from and against the engaged professional. Please Also Note-
Conflict of Interest: The recommendation by Registrant’s representative that a client
purchase an insurance commission product through Registrant’s representative in his/her
separate and individual capacity as an insurance agent, presents a conflict of interest, as
the receipt of commissions may provide an incentive to recommend insurance products
based on commissions to be received, rather than on a particular client’s need. No client
is under any obligation to purchase any insurance commission products through such
representative. Clients are reminded that they may purchase insurance products
recommended by Registrant through other non- affiliated insurance agents.
INDEPENDENT MANAGERS
The Registrant may allocate (and/or recommend that the client allocate) a portion
of a client’s investment assets among unaffiliated independent investment managers in
accordance with the client’s designated investment objective(s). In such situations, the
Independent Manager(s), including independent managers sponsored by Charles Schwab
& Co., Inc. (“Schwab”), Fidelity Investments (“Fidelity”) or Envestnet Asset
Management (Envestnet) shall have day-to-day responsibility for the active discretionary
management of the allocated assets.
The Registrant shall continue to render investment advisory services to the client relative
to the ongoing monitoring and review of account performance, asset allocation and client
investment objectives. Factors which the Registrant shall consider in recommending
Independent Manager(s) include the client’s designated investment objective(s),
management style, performance, reputation, financial strength, reporting, pricing, and
research. Registrant shall receive an annual investment advisory fee which is based upon
a percentage of the market value of the assets being managed by the designated
Independent Manager(s) (generally between 0.50% and 1.50%). Please Note: The
investment management fee charged by the Independent Manager[s] is separate from, and
in addition to, Registrant’s advisory fee as set forth in the fee schedule at Item 5 below
and which will be disclosed to the client before entering into an engagement with the
Independent Manager and/or subject to the terms and conditions of a separate agreement
between the client and the Independent Manager(s).
Retirement Plan Rollovers-Potential for Conflict of Interest. A client or prospective
client leaving an employer typically has four options regarding an existing retirement plan
(and may engage in a combination of these options): (i) leave the money in the former
employer’s plan, if permitted, (ii) roll over the assets to the new employer’s plan, if one
is available and rollovers are permitted, (iii) roll over to an Individual Retirement Account
(“IRA”), or (iv) cash out the account value (which could, depending upon the client’s age,
result in adverse tax consequences). If Registrant recommends that a client roll over their
retirement plan assets into an account to be managed by Registrant, such a
recommendation potentially creates a conflict of interest if Registrant will earn new (or
increase its current) compensation as a result of the rollover. If Registrant provides a
recommendation as to whether a client should engage in a rollover or not (whether it is
from an employer’s plan or an existing IRA), Registrant is acting as a fiduciary within
the meaning of Title I of the Employee Retirement Income Security Act and/or the
Internal Revenue Code, as applicable, which are laws governing retirement accounts. No
client is under any obligation to roll over retirement plan assets to an account
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managed by Registrant, whether it is from an employer’s plan or an existing IRA.
Registrant’s Chief Compliance Officer, Richard E. Krichbaum, remains available
to address any questions that a client or prospective client may have regarding the
potential for conflict of interest presented by such rollover recommendation.
Unaffiliated Private Investment Funds. Registrant also provides investment advice
regarding private investment funds. Registrant, on a non-discretionary basis, may
recommend that certain qualified clients consider an investment in private investment
funds, the description of which (the terms, conditions, risks, conflicts and fees, including
incentive compensation) is set forth in the fund’s offering documents. Registrant’s role
relative to unaffiliated private investment funds shall be limited to its initial and ongoing
due diligence and investment monitoring services. If a client determines to become an
unaffiliated private fund investor, the amount of assets invested in the fund(s) shall be
included as part of “assets under management” for purposes of Registrant calculating its
investment advisory fee. Registrant’s fee shall be in addition to the fund’s fees.
Registrant’s clients are under absolutely no obligation to consider or make an investment
in any private investment fund(s).
Private investment funds generally involve various risk factors, including, but not limited
to, potential for complete loss of principal, liquidity constraints and lack of transparency,
a complete discussion of which is set forth in each fund’s offering documents, which will
be provided to each client for review and consideration. Unlike liquid investments that a
client may own, private investment funds do not provide daily liquidity or pricing. Each
prospective client investor will be required to complete a Subscription Agreement,
pursuant to which the client shall establish that the client is qualified for investment in
the fund and acknowledges and accepts the various risk factors that are associated with
such an investment.
Valuation. In the event that Registrant references private investment funds owned by the
client on any supplemental account reports prepared by Registrant, the value(s) for all
private investment funds owned by the client shall reflect the most recent valuation
provided by the fund sponsor. However, if subsequent to purchase, the fund has not
provided an updated valuation, the valuation shall reflect the initial purchase price. If
subsequent to purchase, the fund provides an updated valuation, then the statement will
reflect that updated value. The updated value will continue to be reflected on the report
until the fund provides a further updated value. Please Also Note: As result of the
valuation process, if the valuation reflects initial purchase price or an updated value
subsequent to purchase price, the current value(s) of an investor’s fund holding(s) could
be significantly more or less than the value reflected on the report. Unless otherwise
indicated, Registrant shall calculate its fee based upon the latest value provided by the
fund sponsor.
Use of Mutual Funds and Exchange Traded Funds. Registrant utilizes mutual funds
and exchange traded funds for its client portfolios. In addition to Registrant’s investment
advisory fee described below, and transaction and/or custodial fees discussed below,
clients will also incur, relative to all mutual fund and exchange traded fund purchases,
charges imposed at the fund level (e.g., management fees and other fund expenses). The
mutual funds and exchange traded funds utilized by the Registrant are generally available
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directly to the public. Thus, a client can generally obtain the funds recommended and/or
utilized by Registrant independent of engaging Registrant as an investment advisor.
However, if a prospective client does so, then they will not receive Registrant's initial and
ongoing investment advisory services.
Custodian Charges-Additional Fees. As discussed at Item 12 below, when requested to
recommend a broker-dealer/custodian for client accounts, Registrant generally
recommends that Schwab or Fidelity serve as the broker-dealer/custodian for client
investment management assets. Broker-dealers such as Schwab and Fidelity charge
brokerage commissions, transaction, and/or other type fees for effecting certain types of
securities transactions (i.e., including transaction fees for certain mutual funds, and mark-
ups and mark-downs charged for fixed income transactions, etc.). The types of securities
for which transaction fees, commissions, and/or other type fees (as well as the amount of
those fees) shall differ depending upon the broker-dealer/custodian. While certain
custodians, including Schwab and Fidelity, generally (with the potential exception for
large orders) do not currently charge fees on individual equity transactions (including
ETFs), others do. Please Note: there can be no assurance that Schwab and/or Fidelity will
not change their transaction fee pricing in the future. Please Also Note: Fidelity and
Schwab may also assess fees to clients who elect to receive trade confirmations and
account statements by regular mail rather than electronically. Tradeaways: When
beneficial to the client, individual fixed‐income and/or equity transactions may be
effected through broker‐dealers with whom Registrant and/or the client have entered into
arrangements for prime brokerage clearing services, including effecting certain client
transactions through other SEC registered and FINRA member broker‐dealers (in which
event, the client generally will incur both the transaction fee charged by the executing
broker‐dealer and a “trade-away” fee charged by Schwab and/or Fidelity). The above
fees/charges are in addition to Registrant’s investment advisory fee at Item 5 below.
Registrant does not receive any portion of these fees/charges. ANY QUESTIONS:
Registrant’s Chief Compliance Officer, Richard E. Krichbaum, remains available
to address any questions that a client or prospective client may have regarding the
above.
Cash Positions. Registrant continues to treat cash as an asset class. As such, unless
determined to the contrary by Registrant, all cash positions (money markets, etc.) shall
continue to be included as part of assets under management for purposes of calculating
Registrant’s advisory fee. At any specific point in time, depending upon perceived or
anticipated market conditions/events (there being no guarantee that such anticipated
market conditions/events will occur), Registrant may maintain cash positions for
defensive purposes. In addition, while assets are maintained in cash, such amounts could
miss market advances. Depending upon current yields, at any point in time, Registrant’s
advisory fee could exceed the interest paid by the client’s money market fund. ANY
QUESTIONS: The Registrant’s Chief Compliance Officer, Richard E. Krichbaum,
remains available to address any questions that a client or prospective may have
regarding the above fee billing practice.
Cash Sweep Accounts. Certain account custodians can require that cash proceeds from
account transactions or new deposits, be swept to and/or initially maintained in a specific
custodian designated sweep account. The yield on the sweep account will generally be
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lower than those available for other money market accounts. When this occurs, to help
mitigate the corresponding yield dispersion, Registrant shall (usually within 30 days
thereafter) generally (with exceptions) purchase a higher yielding money market fund (or
other type security) available on the custodian’s platform, unless Registrant reasonably
anticipates that it will utilize the cash proceeds during the subsequent 30-day period to
purchase additional investments for the client’s account. Exceptions and/or modifications
can and will occur with respect to all or a portion of the cash balances for various reasons,
including, but not limited to the amount of dispersion between the sweep account and a
money market fund, the size of the cash balance, an indication from the client of an
imminent need for such cash, or the client has a demonstrated history of writing checks
from the account. Please Note: The above does not apply to the cash component
maintained within a Registrant actively managed investment strategy (the cash balances
for which shall generally remain in the custodian designated cash sweep account), an
indication from the client of a need for access to such cash, assets allocated to an
unaffiliated investment manager, and cash balances maintained for fee billing purposes.
Please Also Note: The client shall remain exclusively responsible for yield
dispersion/cash balance decisions and corresponding transactions for cash balances
maintained in any Registrant unmanaged accounts. ANY QUESTIONS: Registrant’s
Chief Compliance Officer, Richard E. Krichbaum, remains available to address any
questions that a client or prospective client may have regarding the above.
Other Assets. A client may:
hold securities that were purchased at the request of the client or acquired prior to
the client’s engagement of the Registrant. Generally, with potential exceptions,
the Registrant does not/would not recommend nor follow such securities and
absent mitigating tax consequences or client direction to the contrary, would
prefer to liquidate such securities. Please Note: If/when liquidated, it should not
be assumed that the replacement securities purchased by the Registrant will
outperform the liquidated positions. To the contrary, different types of
investments involve varying degrees of risk, and there can be no assurance that
future performance of any specific investment or investment strategy (including
the investments and/or investment strategies recommended or undertaken by the
Registrant) will be profitable or equal any specific performance level(s). In
addition, there may be other securities and/or accounts owned by the client for
which the Registrant does not maintain custodian access and/or trading authority;
and,
hold other securities and/or own accounts for which the Registrant does not
maintain custodian access and/or trading authority.
Corresponding Services/Fees. When agreed to by the Registrant, the Registrant
shall: (1) remain available to discuss these securities/accounts on an ongoing basis at
the request of the client; (2) monitor these securities/accounts on a regular basis,
including, where applicable, rebalancing with client consent; (3) shall generally
consider these securities as part of the client’s overall asset allocation; (4) report on
such securities/accounts as part of regular reports that may be provided by the
Registrant; and, (5) include the market value of all such securities for purposes of
calculating advisory fee.
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ANY QUESTIONS: The Registrant’s Chief Compliance Officer, Richard E. Krichbaum,
remains available to address any questions regarding the above.
Portfolio Activity. Registrant has a fiduciary duty to provide services consistent with the
client’s best interest. Registrant will review client portfolios on an ongoing basis to
determine if any changes are necessary based upon various factors, including, but not
limited to, investment performance, market conditions, fund manager tenure, style drift,
account additions/withdrawals, and/or a change in the client’s investment objective.
Based upon these factors, there may be extended periods of time when Registrant
determines that changes to a client’s portfolio are unnecessary. Clients remain subject to
the fees described in Item 5 below during periods of portfolio inactivity. Of course, as
indicated below, there can be no assurance that investment decisions made by the
Registrant will be profitable or equal any specific performance level(s).
Please Note: Non-Discretionary Service Limitations. Clients that determine to engage
the Registrant on a non-discretionary investment advisory basis must be willing to
accept that the Registrant cannot effect any account transactions without obtaining prior
consent to any such transaction(s) from the client. Thus, in the event Registrant would
like to make a transaction for a client’s account (including in the event of an individual
holding or general market correction), and client is unavailable, the Registrant will be
unable to effect any account transactions (as it would for its discretionary clients) without
first obtaining the client’s consent.
Cybersecurity Risk. The information technology systems and networks that Registrant
and its third-party service providers use to provide services to Registrant’s clients employ
various controls that are designed to prevent cybersecurity incidents stemming from
intentional or unintentional actions that could cause significant interruptions in
Registrant’s operations and/or result in the unauthorized acquisition or use of clients’
confidential or non-public personal information. Clients and Registrant are nonetheless
subject to the risk of cybersecurity incidents that could ultimately cause them to incur
financial losses and/or other adverse consequences. Although the Registrant has
established processes to reduce the risk of cybersecurity incidents, there is no guarantee
that these efforts will always be successful, especially considering that the Registrant does
not control the cybersecurity measures and policies employed by third-party service
providers, issuers of securities, broker-dealers, qualified custodians, governmental and
other regulatory authorities, exchanges, and other financial market operators and
providers. In compliance with Regulation S-P, the Registrant will notify clients in the
event of a data breach involving their non-public personal information as required by
applicable state and federal laws.
Client Privacy and Confidentiality. The Registrant maintains policies and procedures
designed to help protect the confidentiality and security of client nonpublic personal
information (“NPPI”). NPPI includes, but is not limited to, social security numbers, credit
or debit card numbers, state identification card numbers, driver’s license number and
account numbers. The Registrant maintains administrative, technical, and physical
safeguards designed to protect such information from unauthorized access, use, loss, or
destruction. These safeguards include controls relating to data access, information
security, and incident response, and are reviewed to address changes in risk and business.
9
Client information may be disclosed in response to regulatory requests, legal obligations,
or as otherwise permitted by law, and any such disclosure is made in accordance with
applicable privacy and confidentiality requirements. The Registrant may engage non-
affiliated service providers in connection with providing advisory services, and such
providers may have access to client NPPI, as necessary, to perform their functions. The
Registrant confirms that service providers maintain safeguards designed to protect client
information from unauthorized access or use and provide notice to the Registrant in the
event of a cybersecurity incident involving client information maintained by the service
provider. While the Registrant maintains policies and procedures designed to protect
client information, such measures cannot eliminate all risk. The Registrant will notify
clients in the event of a data breach involving their NPPI as may be required by applicable
state and federal laws.
Investment Risk. Different types of investments involve varying degrees of risk, and it
should not be assumed that future performance of any specific investment or investment
strategy (including the investments and/or investment strategies recommended or
undertaken by Registrant) will be profitable or equal any specific performance level(s).
Client Obligations. In performing its services, Registrant shall not be required to verify
any information received from the client or from the client’s other professionals and is
expressly authorized to rely thereon. Moreover, each client is advised that it remains their
responsibility to promptly notify the Registrant if there is ever any change in their
financial situation or investment objectives for the purpose of reviewing, evaluating or
revising Registrant’s previous recommendations and/or services.
Disclosure Brochure. A copy of the Registrant’s written Privacy Notice, Disclosure
Brochure as set forth on Part 2 of Form ADV and Form CRS (Client Relationship
Summary) shall be provided to each client prior to, or contemporaneously with, the
execution of the Investment Advisory Agreement or Financial Planning Agreement. Any
client who has not received a copy of Registrant’s written Brochure at least 48 hours prior
to executing the Investment Advisory Agreement and/or Financial Planning and
Consulting Agreement shall have five business days subsequent to executing the
agreement to terminate the Registrant’s services without penalty.
C. The Registrant shall provide investment advisory services specific to the needs of each
client. Prior to providing investment advisory services, an investment adviser
representative will ascertain each client’s investment objective(s). Thereafter, the
Registrant shall allocate and/or recommend that the client allocate investment assets
consistent with the designated investment objective(s). The client may, at any time,
impose reasonable restrictions, in writing, on the Registrant’s services.
D. Registrant does not sponsor a wrap fee program. Registrant participates in unaffiliated
programs sponsored by Schwab, Fidelity and Envestnet, which may include wrap
program pricing. Through these programs, Registrant will engage independent portfolio
managers including the following managers: Goldman Sachs, GW&K, Polen Capital,
Lazard, Nuance, Blackrock, Kayne, Anderson Rudnick (KAR), Jensen, Pimco, T. Rowe
Price, Brown Advisory and Eaton Vance in which the sponsor arranges for the investor
to receive investment advisory services, the execution of securities brokerage
10
transactions, custody and reporting services for a single specified fee. In each instance,
the custodian/broker-dealer is the wrap program sponsor. Registrant will generally not
be able to negotiate commissions, transaction costs, and/or seek better execution. As a
result, investors through the wrap program may pay higher commissions, other
transaction costs, greater spreads, or receive less favorable net prices on transactions for
the account than would otherwise be the case through alternative clearing arrangements
recommended by Registrant. Higher transaction costs adversely impact account
performance. In addition, participation in a wrap program may cost the participant more
or less than purchasing such services separately.
Asset Based Pricing Limitations. Relative to Independent Manager engagements,
Registrant, depending upon anticipated trading activity of the recommended Independent
Manager, may recommend that its clients consider entering into an asset-based pricing
agreement with the account custodian. Under an asset-based pricing arrangement, the
amount that a client will pay the custodian for account commission/transaction fees is
based upon a percentage (%) of the market value of your account, generally expressed in
basis points. One basis point is equal to one one-hundredth of one percent (1/100th of
1%, or 0.01% (0.0001). This differs from transaction-based pricing, which assesses a
separate commission/transaction fee against the account for each account transaction.
Account investment decisions are driven by security selection and anticipated market
conditions and not the amount of transaction fees payable by you to the account custodian.
Under either the asset-based or transaction-based pricing scenario, the fees charged by
the respective broker-dealer/custodian are separate from, and in addition to, the advisory
fee payable by the client to Registrant per Item 5 below. Registrant does not receive any
portion of the asset based transaction fees payable by you to the account custodian. You
are under no obligation to enter into an asset-based arrangement, and, if you do, you can
request at any time to switch from asset based pricing to transactions based pricing,
However, there can be no assurance that the volume of transactions will be consistent
from year-to-year given changes in market events and security selection. Thus, given the
variances in trading volume, any decision by you to switch to transaction-based pricing
could prove to be economically disadvantageous. ANY QUESTIONS Registrant’s
Chief Compliance Officer, Richard E. Krichbaum, remains available to address any
questions that a client or prospective client may have regarding the above.
E. As of December 31, 2025, the Registrant had total assets under management of $489,
223,767. The total was made up of $82,620,302in assets under management on a
discretionary basis and $406,603,465 in assets under management on a non-discretionary
basis.
Item 5
Fees and Compensation
A. The client can determine to engage the Registrant to provide discretionary and/or non-
discretionary investment advisory services on a fee basis.
INVESTMENT ADVISORY SERVICES
If a client determines to engage the Registrant to provide discretionary and/or non-
discretionary investment advisory services on a fee basis, the Registrant’s full-service
annual investment advisory fee shall be based upon a percentage (%) of the market value
11
and type of assets placed under the Registrant’s management (between negotiable and
1.50%) as follows:
Market Value of Portfolio
Up to $500,000
$500,001-$750,000
$750,001-$1,000,000
$1,000,001-$2,000,000
$2,000,001-$4,000,000
Over $4,000,000
% of Assets
1.50%
1.25%
1.10%
1.00%
0.90%
Negotiable
The fee tiers noted above reflect the fees and incorporate services and frequency of
services that the Registrant defines in its marketing materials. For assets under
management below $500,000, the Registrant generally recommends its Wealth Builder
Service Level. For assets under management above $500,001 and below $2.0 million, the
Registrant generally recommends its Wealth Manager Service Level. For assets above
$2.0 million, the Registrant generally recommends its Wealth Protector Service Level.
Registrant, in its discretion, may charge a lesser investment advisory fee, charge a flat fee,
waive its fee entirely, or charge fee on a different interval, based upon certain criteria (i.e.,
anticipated future earning capacity, anticipated future additional assets, dollar amount of
assets to be managed, related accounts, account composition, complexity of the
engagement, anticipated services to be rendered, grandfathered fee schedules, employees
and family members, courtesy accounts, competition, etc.). Please Note: As result of the
above, similarly situated clients could pay different fees. In addition, similar advisory
services may be available from other investment advisers for similar or lower fees. ANY
QUESTIONS: Registrant’s Chief Compliance Officer, Richard E. Krichbaum,
remains available to address any questions that a client or prospective client may
have regarding advisory fees.
INDEPENDENT MANAGERS
The Registrant may allocate (and/or recommend that the client allocate) a portion
of a client’s investment assets among unaffiliated independent investment managers in
accordance with the client’s designated investment objective(s). Registrant shall receive
an annual investment advisory fee which is based upon a percentage of the market value
of the assets being managed by the designated Independent Manager(s) (generally
between 0.50% and 1.50%). Please Note: The investment management fee charged by
the Independent Manager[s]is separate from, and in addition to, Registrant’s advisory fee
as set forth in the fee schedule above and which will be disclosed to the client before
entering into an engagement with the Independent Manager and/or subject to the terms
and conditions of a separate agreement between the client and the Independent
Manager(s).
FINANCIAL PLANNING AND CONSULTING SERVICES (STAND-ALONE)
Limitations of Financial Planning and Non-Investment Consulting / Implementation
Services. To the extent specifically requested by a client, the Registrant may provide
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financial planning and/or consulting services (including investment and non-investment
related matters, including estate planning, insurance planning, etc.) on a stand-alone fee
basis. Registrant’s planning and consulting fees are negotiable, but generally range from
$150 to $400 on an hourly rate basis for professional time and $90 to $180 on an hourly
basis for administrative time, depending upon the level and scope of the service(s)
required and the person(s) rendering the service(s).
Fee Dispersion: The Registrant’s investment advisory fee is negotiable at Registrant’s
discretion, depending upon objective and subjective factors including but not limited to:
the amount of assets to be managed; portfolio composition; the scope and complexity of
the engagement; the anticipated number of meetings and servicing needs; related
accounts; future earning capacity; anticipated future additional assets; the professional(s)
rendering the service(s); prior relationships with the Registrant and/or its representatives,
and negotiations with the client. As a result of these factors, similarly, situated clients
could pay different fees, the services to be provided by the Registrant to any particular
client could be available from other advisers at lower fees, and certain clients may have
fees different than those specifically set forth above. The Registrant’s Chief
Compliance Officer, Richard E. Krichbaum, remains available to address any
questions that a client or prospective client may have regarding the above fee
determination.
B. The Registrant's Investment Advisory Agreement and the custodial/clearing agreement
authorize the custodian to debit the account for the amount of the Registrant's
Investment advisory fee and to directly remit that management fee to the Registrant in
compliance with regulatory procedures. In the limited event that the Registrant bills the
client directly, payment is due upon receipt of the Registrant’s invoice. The Registrant
shall deduct fees and/or bill clients quarterly in advance, based upon the market value of
the assets on the last business day of the previous quarter.
C. Custodian Charges-Additional Fees. As discussed at Item 12 below, when requested to
recommend a broker-dealer/custodian for client accounts, the Registrant generally
recommends that Schwab or Fidelity serve as the broker-dealer/custodian for client
investment management assets. Broker- dealers may charge brokerage commissions
and/or transaction and/or other type fees for effecting certain types of securities
transactions (i.e., including transaction fees for certain mutual funds, and mark-ups and
mark-downs charged for fixed income transactions, etc.). The types of securities for
which transaction fees, commissions, and/or other type fees (as well as the amount of
those fees) shall differ depending upon the broker-dealer/custodian (while certain
custodians, including Schwab and Fidelity, do not currently charge fees on individual
equity transactions, others do). ANY QUESTIONS: The Registrant’s Chief
Compliance Officer, Richard E. Krichbaum, remains available to address any
questions that a client or prospective client may have regarding the above.
Tradeaway/Prime Broker Fees. When beneficial to the client, individual fixed‐income
and/or equity transactions may be effected through broker‐dealers with whom Registrant
and/or the client have entered into arrangements for prime brokerage clearing services,
including effecting certain client transactions through other SEC registered and FINRA
member broker‐dealers (in which event, the client generally will incur both the transaction
fee charged by the executing broker‐dealer and a “trade-away” fee charged by Schwab
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and/or Fidelity). These fees/charges are in addition to Registrant’s investment advisory
fee described above. Registrant does not receive any portion of these fees/charges.
Mutual Fund Multi-Class Shares. When recommending investments in mutual funds,
it is the Registrant’s policy to review and consider available share classes. Some mutual
funds offer multi-class shares which have a similar investment portfolio of securities and
the same investment objective. However, the multi-class shares may differ with respect
to the shareholder services and / or distribution arrangements. The Registrant’s policy is
to select the most appropriate share classes based on various factors including but not
limited to: minimum investment requirements, trading restrictions, internal expense
structure, transaction charges, sales loads, availability and other factors. When
considering all the appropriate factors the Registrant may select a share class other than
the ‘lowest cost’ share class. In order to select the most appropriate share class, the
Registrant may select retail, institutional or other structured share classes when
appropriate. Institutional share class mutual funds typically have lower cost than other
share classes and generally do not have an associated 12b-1 fee, leading to a lower overall
expense ratio than class A, B, or C shares of the same mutual fund. As a result, the
different share classes will have varying investment returns. The Registrant periodically
reviews the mutual funds held by its clients in order to determine whether the client is
invested in the most appropriate share class(es), in light of its duty to obtain best
execution. Any Questions: The Registrant’s Chief Compliance Officer, Richard E.
Krichbaum, remains available to address any questions that a client or prospective
client may have regarding Registrant’s use of multi-class shares.
D. Registrant's annual investment advisory fee shall be prorated and paid quarterly, in
advance, based upon the market value of the assets on the last business day of the previous
quarter. The Registrant generally requires a minimum asset level of $500,000 for full-
service investment advisory services depending on the service level (See Item 5.A.
above). The Registrant also requires a minimum fee of $1,500 annually, or $375 per
quarter, when a client has less than $500,000 of assets under management, or $2,500
annually, or $625 per quarter, when a client has $500,000 or more of assets under
management. Since the fee is determined quarterly, in advance, based upon the market
value of such assets on the last day of the previous quarter, the Registrant’s policy is to
treat intra-quarter account additions and withdrawals equally, unless indicated to the
contrary on the Registrant’s written Brochure and/or Investment Advisory Agreement
executed by the client.
The Registrant, in its sole discretion, may reduce its investment management fee and/or
reduce or waive its minimum fee or asset requirement based upon certain circumstances
(i.e., anticipated future earning capacity, anticipated future additional assets, dollar
amount of assets to be managed, related accounts, account composition, client’s need for
limited services, etc.).
The Investment Advisory Agreement between the Registrant and the client will continue
in effect until terminated by either party by written notice in accordance with the terms
of the Investment Advisory Agreement. Upon termination, the Registrant shall refund the
pro-rated portion of the advanced advisory fee paid based upon the number of days
remaining in the billing quarter.
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E. Neither the Registrant, nor its representatives accept compensation from the sale of
securities or other investment products.
Item 6
Performance-Based Fees and Side-by-Side Management
Neither the Registrant nor any supervised person of the Registrant accepts performance-
based or incentive-related compensation arrangements with its clients.
Item 7
Types of Clients
The Registrant’s clients shall generally include individuals, business entities, pension and
profit-sharing plans, trusts, estates and charitable organizations. The Registrant generally
requires an annual minimum fee of $1,500 or $375 per quarter for limited service clients,
$2,500 or $625 per quarter and a minimum asset level of $500,000 for full-service
investment advisory services. The Registrant, in its sole discretion, may reduce its
investment management fee and/or reduce or waive its minimum fee or asset requirement
based upon certain circumstances (i.e., anticipated future earning capacity, anticipated
future additional assets, dollar amount of assets to be managed, related accounts, account
composition, client’s need for limited services, etc.). Please Note: As result of the above,
similarly situated clients could pay different fees. In addition, similar advisory services
may be available from other investment advisers for similar or lower fees. Please Also
Note: If a client maintains less than $500,000 of assets under Registrant’s management,
and are subject to the $1,500 minimum fee, the client will pay a higher percentage
quarterly fee than the 1.5% referenced in the fee schedule at Item 5 above. ANY
QUESTIONS: Registrant’s Chief Compliance Officer, Richard E. Krichbaum,
remains available to address any questions that a client or prospective client may
have regarding advisory fees.
Item 8
Methods of Analysis, Investment Strategies and Risk of Loss
a. The Registrant may utilize the following methods of security analysis:
i. Fundamental - (analysis performed on historical and present data, with the goal of
making financial forecasts)
ii. Technical – (analysis performed on historical and present data, focusing on price
and trade volume, to forecast the direction of prices)
The Registrant may utilize the following investment strategies when implementing
investment advice given to clients:
Long Term Purchases (securities held at least a year)
Short Term Purchases (securities sold within a year)
i.
ii.
iii. Options (contract for the purchase or sale of a security at a predetermined price
during a specific period of time)
Please Note: Investment Risk. Investing in securities involves risk of loss that clients should
be prepared to bear, including the complete loss of principal investment. Past performance
may not be indicative of future results. Different types of investments involve varying degrees
of risk, and it should not be assumed that future performance of any specific investment or
investment strategy (including the investments and/or investment strategies recommended or
15
undertaken by the Registrant) will be profitable or equal any specific performance level(s).
Investment strategies such as asset allocation, diversification, or rebalancing do not assure or
guarantee that a portfolio employing these or any other strategy will outperform a portfolio
that does not engage in such strategies. While asset values may increase and client account
values could benefit as a result, it is also possible that asset values may decrease and client
account values could suffer a loss.
b. The Registrant’s methods of analysis and investment strategies do not present any significant
or unusual risks. However, every method of analysis has its own inherent risks. To perform an
accurate market analysis the Registrant must have access to current/new market information.
The Registrant has no control over the dissemination rate of market information; therefore,
unbeknownst to the Registrant, certain analyses may be compiled with outdated market
information, severely limiting the value of the Registrant’s analysis. Furthermore, an accurate
market analysis can only produce a forecast of the direction of market values. There can be no
assurances that a forecasted change in market value will materialize into actionable and/or
profitable investment opportunities.
The Registrant’s primary investment strategies - Long Term Purchases and Short-Term
Purchases are fundamental investment strategies. However, every investment strategy has its
own inherent risks and limitations. For example, longer-term investment strategies require a
longer investment time period to allow for the strategy to potentially develop. Shorter term
investment strategies require a shorter investment time period to potentially develop but, as a
result of more frequent trading, may incur higher transactional costs when compared to a
longer-term investment strategy.
Options Strategies. Registrant may engage in options transactions (or engage an independent
investment manager to do so) for the purpose of hedging risk and/or generating portfolio
income. The use of options transactions as an investment strategy can involve a high level of
inherent risk. Option transactions establish a contract between two parties concerning the
buying or selling of an asset at a predetermined price during a specific period of time. During
the term of the option contract, the buyer of the option gains the right to demand fulfillment
by the seller. Fulfillment may take the form of either selling or purchasing a security,
depending upon the nature of the option contract. Generally, the purchase or sale of an option
contract shall be with the intent of “hedging” a potential market risk in a client’s portfolio
and/or generating income for a client’s portfolio. Please Note: Certain options-related
strategies (i.e., straddles, short positions, etc.), may, in and of themselves, produce principal
volatility and/or risk. However, the Registrant’s use of options strategies are strictly limited to
covered call writing as described below.
Covered Call Writing. Covered call writing is the sale of in-, at-, or out-of-the-money call
options against a long security position held in a client portfolio. This type of transaction is
intended to generate income. It also serves to create partial downside protection in the event
the security position declines in value. Income is received from the proceeds of the option sale.
Such income may be reduced or lost to the extent it is determined to buy back the option
position before its expiration. There can be no assurance that the security will not be called
away by the option buyer, which will result in the client (option writer) to lose ownership in
the security and incur potential unintended tax consequences. Covered call strategies are
generally better suited for positions with lower price volatility.
16
Long Put Option Purchases. Long put option purchases allow the option holder to sell or
“put” the underlying security at the contract strike price at a future date. If the price of the
underlying security declines in value, the value of the long put option can increase in value
depending upon the strike price and expiration. Long puts are often used to hedge a long stock
position to protect against downside risk. The security/portfolio could still experience losses
depending on the quantity of the puts purchased, strike price and expiration. In the event that
the security is put to the option holder, it will result in the client (option seller) to lose
ownership in the security and to incur potential unintended tax consequences. Options are
wasting assets and expire (usually within months of issuance).
Please Note. There can be no guarantee that an options strategy will achieve its objective or
prove successful. No client is under any obligation to enter into any option transactions.
However, if the client does so, he/she must be prepared to accept the potential for unintended
or undesired consequences (i.e., losing ownership of the security, incurring capital gains
taxes).
C. Currently, the Registrant primarily recommends that clients allocate investment assets among
various individual equities (stocks), debt (bonds) and fixed income securities, unaffiliated
private investment funds, mutual funds and/or exchange traded funds (“ETFs”) on a
discretionary and/or non-discretionary basis in accordance with the client’s designated
investment objective(s). Each type of security has its own unique set of risks associated with
it. The following provides a short description of some of the underlying risks associated with
investing in these types of securities:
As noted above, the Registrant utilizes a variety of investable instruments, all of which contain
the risk of loss of capital. These instruments may be U.S. or non-U.S. individual stocks and
bonds, pooled investment vehicles such as mutual funds or Exchange Traded Funds (ETFs),
all of which contain the risk of loss of capital.
Transactions involve the risk of loss of capital and contain transaction costs associated with
conducting trades and the settlement process as well as potential tax consequences. It is not
the intent of the investment strategy or process to result in frequent trading of securities,
however more frequent or shorter-term holding periods may occur if market conditions change
quickly or valuations are altered unexpectedly. A client’s investment portfolio will fluctuate
in value as market conditions change and the client could lose all or a portion of the value of
the investment portfolio over short or long periods of time. The risks of investing in equity
securities, fixed income securities and exchange traded funds include, but are not limited to:
Market Risk. The price of a security may drop in reaction to tangible and intangible events and
conditions. This type of risk may be caused by external factors (such as economic or political
factors), but may also be incurred because of a security’s specific underlying investments.
Additionally, each security’s price can fluctuate based on market movement, which may or
may not be due to the security’s operations or changes in its true value. For example, political,
economic and social conditions may trigger market events which are temporarily negative, or
temporarily positive.
Unsystematic Risk. Unsystematic risk is the company-specific or industry-specific risk in a
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portfolio that the investor bears. Unsystematic risk is typically addressed through
diversification. However, as indicated above, diversification does not guarantee better
performance and cannot eliminate the risk of investment losses.
Inflation Risk. When any type of inflation is present, a dollar at present value will not carry
the same purchasing power as a dollar in the future, because that purchasing power erodes at
the rate of inflation.
Reinvestment Risk. Future proceeds from investments may have to be reinvested at a
potentially lower rate of return (i.e., interest rate), which primarily relates to fixed income
securities.
Value Investment Risk. Value stocks may perform differently from the market as a whole and
following a value-oriented investment strategy may cause a portfolio to underperform growth
stocks.
Growth Investment Risk. Prices of growth stocks tend to be higher in relation to their
companies’ earnings and may be more sensitive to market, political and economic
developments than other stocks, making their prices more volatile.
Small Company Risk. Securities of small companies are often less liquid than those of large
companies and this could make it difficult to sell a small company security at a desired time
or price. As a result, small company stocks may fluctuate relatively more in price. In general,
small capitalization companies are more vulnerable than larger companies to adverse business
or economic developments and they may have more limited resources.
Regulatory Risk. Changes in laws and regulations from any government can change the market
value of companies subject to such regulations. Certain industries are more susceptible to
government regulation. For example, changes in zoning, tax structure or laws may impact the
return on investments.
Mutual Fund Risk. Mutual funds are operated by investment companies that raise money from
shareholders and invests it in stocks, bonds, and/or other types of securities. Each fund will
have a manager that trades the fund’s investments in accordance with the fund’s investment
objective. Mutual funds charge a separate management fee for their services, so the returns on
mutual funds are reduced by the costs to manage the funds. While mutual funds generally
provide diversification, risks can be significantly increased if the fund is concentrated in a
particular sector of the market. Mutual funds that are sold through brokers are called load
funds, and those sold to investors directly from the fund companies are called no-load funds.
Mutual funds come in many varieties. Some invest aggressively for capital appreciation, while
others are conservative and are designed to generate income for shareholders. In addition, the
client’s overall portfolio may be affected by losses of an underlying fund and the level of risk
arising from the investment practices of an underlying fund (such as the use of derivatives).
Exchange Traded Fund Risk. ETFs are marketable securities that are designed to track, before
fees and expenses, the performance or returns of a relevant index, commodity, bonds or basket
of assets, like an index fund. Unlike mutual funds, ETFs trade like common stock on a stock
exchange. ETFs experience price changes throughout the day as they are bought and sold. In
addition to the general risks of investing, there are specific risks to consider with respect to an
18
investment in ETFs, including, but not limited to: (i) an ETF’s shares may trade at a market
price that is above or below its net asset value; (ii) the ETF may employ an investment strategy
that utilizes high leverage ratios; or (iii) trading of an ETF’s shares may be halted if the listing
exchange’s officials deem such action appropriate, the shares are de-listed from the exchange,
or the activation of market-wide “circuit breakers” (which are tied to large decreases in stock
prices) halts stock trading generally.
Item 9
Disciplinary Information
The Registrant has not been the subject of any disciplinary actions.
Item 10
Other Financial Industry Activities and Affiliations
A. Neither the Registrant, nor its representatives, are registered or have an application pending to
register, as a broker-dealer or a registered representative of a broker-dealer.
B. Neither the Registrant, nor its representatives, are registered or have an application pending to
register, as a futures commission merchant, commodity pool operator, a commodity trading
advisor, or a representative of the foregoing.
C. Licensed Insurance Agents. Certain of Registrant’s representatives, in their individual
capacities, are licensed insurance agents, and (1) may be appointed by Brighthouse Life
Insurance Company, Guardian Life Insurance Company of America, Principle Life Insurance
Company, American General Life Insurance, Banner Life Insurance Company, Transamerica
Life Insurance Company, United of Omaha Life Insurance Company, Berkshire Life Insurance
Company of America, Lincoln National Life Insurance Company, or Mutual of Omaha
Insurance Company to review insurance policies or long term care policies and / or (2)
recommend the purchase of certain insurance-related products on a commission basis. As
referenced in Item 4B above, clients can engage certain of Registrant’s representatives to
purchase insurance products on a commission basis. Generally, the Registrant's representatives
refer the client to an unaffiliated experienced insurance professional. In the event that the client
purchases an insurance product from the unaffiliated insurance professional, the Registrant's
representative shall generally receive a portion of the insurance commission.
Conflict of Interest: The recommendation by Registrant’s representatives that a client
purchase an insurance commission product presents a conflict of interest, as the receipt of
commissions may provide an incentive to recommend insurance products based on
commissions to be received, rather than on a particular client’s need. No client is under any
obligation to purchase any commission products from Registrant’s representatives and/or any
recommended unaffiliated insurance professional. Clients are reminded that they may
purchase insurance products recommended by Registrant through other, non-affiliated
insurance agents. The Registrant’s Chief Compliance Officer, Richard E. Krichbaum,
remains available to address any questions that a client or prospective client may have
regarding the above conflict of interest.
D. The Registrant does not receive, directly or indirectly, compensation from investment advisors
that it recommends or selects for its clients.
19
Item 11
Code of Ethics, Participation or Interest in Client Transactions and
Personal Trading
A. The Registrant maintains an investment policy relative to personal securities transactions. This
investment policy is part of Registrant’s overall Code of Ethics, which serves to establish a
standard of business conduct for all of Registrant’s Representatives that is based upon
fundamental principles of openness, integrity, honesty and trust, a copy of which is available
upon request.
In accordance with Section 204A of the Investment Advisers Act of 1940, the Registrant also
maintains and enforces written policies reasonably designed to prevent the misuse of material
non-public information by the Registrant or any person associated with the Registrant.
B. Neither the Registrant nor any related person of Registrant recommends, buys, or sells for
client accounts, securities in which the Registrant or any related person of Registrant has a
material financial interest.
C. The Registrant and/or representatives of the Registrant may buy or sell securities that are also
recommended to clients. This practice may create a situation where the Registrant and/or
representatives of the Registrant are in a position to materially benefit from the sale or purchase
of those securities. Therefore, this situation creates a conflict of interest. Practices such as
“scalping” (i.e., a practice whereby the owner of shares of a security recommends that security
for investment and then immediately sells it at a profit upon the rise in the market price which
follows the recommendation) could take place if the Registrant did not have adequate policies
in place to detect such activities. In addition, this requirement can help detect insider trading,
“front-running” (i.e., personal trades executed prior to those of the Registrant’s clients) and
other potentially abusive practices.
The Registrant has a personal securities transaction policy in place to monitor the personal
securities transactions and securities holdings of each of the Registrant’s “Access Persons”.
The Registrant’s securities transaction policy requires that an Access Person of the Registrant
must provide the Chief Compliance Officer or his/her designee with a written report of their
current securities holdings within ten (10) days after becoming an Access Person. Additionally,
each Access Person must provide the Chief Compliance Officer or his/her designee with a
written report of the Access Person’s current securities holdings at least once each twelve (12)
month period thereafter on a date the Registrant selects; provided, however that at any time
that the Registrant has only one Access Person, he or she shall not be required to submit any
securities report described above.
D. The Registrant and/or representatives of the Registrant may buy or sell securities, at or around
the same time as those securities are recommended to clients. This practice creates a situation
where the Registrant and/or representatives of the Registrant are in a position to materially
benefit from the sale or purchase of those securities. Therefore, this situation creates a potential
conflict of interest. As indicated above in Item 11.C, the Registrant has a personal securities
transaction policy in place to monitor the personal securities transaction and securities holdings
of each of Registrant’s Access Persons.
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Item 12
Brokerage Practices
A. In the event that the client requests that the Registrant recommend a broker-dealer/custodian
for execution and/or custodial services (exclusive of those clients that may direct the Registrant
to use a specific broker- dealer/custodian). Registrant generally recommends that investment
management accounts be maintained at Schwab and/or Fidelity. Prior to engaging Registrant
to provide investment management services, the client will be required to enter into a formal
Investment Advisory Agreement with Registrant setting forth the terms and conditions under
which Registrant shall manage the client's assets, and a separate custodial/clearing agreement
with each designated broker-dealer/custodian.
Factors that Registrant considers in recommending Schwab or Fidelity (or any other broker-
dealer/custodian to clients) include historical relationship with Registrant, financial strength,
reputation, execution capabilities, pricing, research, and service. Broker-dealers such as
Schwab and Fidelity can charge transaction fees for effecting certain securities transactions
(See Item 4 above). To the extent that a transaction fee will be payable by the client to Schwab
or Fidelity, the transaction fee shall be in addition to Registrant’s investment advisory fee
referenced in Item 5 above.
To the extent that a transaction fee is payable, Registrant shall have a duty to obtain best
execution for such transaction. However, that does not mean that the client will not pay a
transaction fee that is higher than another qualified broker-dealer might charge to effect the
same transaction where Registrant determines, in good faith, that the transaction fee is
reasonable. In seeking best execution, the determinative factor is not the lowest possible cost,
but whether the transaction represents the best qualitative execution, taking into consideration
the full range of a broker-dealer’s services, including the value of research provided, execution
capability, transaction rates, and responsiveness. Accordingly, although Registrant will seek
competitive rates, it may not necessarily obtain the lowest possible rates for client account
transactions. The brokerage commissions or transaction fees charged by the designated broker-
dealer/custodian are exclusive of, and in addition to, Registrant's investment management fee.
Registrant’s best execution responsibility is qualified if securities that it purchases for client
accounts are mutual funds that trade at net asset value as determined at the daily market close.
1. Additional Benefits
Registrant has in prior years received from Schwab, certain additional economic
benefits (“Additional Benefits”) that may or may not be offered to the Registrant again
in the future. Specifically, the Additional Benefits include partial payment research and
technology expenses for the benefit of the Registrant. Specifically, Schwab offered
Portfolio Center, its proprietary data and portfolio management system, at a discounted
rate to the Registrant. The Registrant has no expectation that Schwab will continue to
offer Portfolio Center at a discounted rate for any definite period. However, the
Registrant reserves the right to negotiate for these Additional Benefits in the future.
Schwab provides the Additional Benefits to Registrant in its sole discretion and at its
own expense, and neither the Registrant nor its clients pay any fees to Schwab for the
Additional Benefits. Registrant and Schwab have not entered into any written
agreement to govern the Additional Benefits.
21
Non-Soft Dollar Research and Additional Benefits
Although not a material consideration when determining whether to recommend that a
client utilize the services of a particular broker- dealer/custodian, Registrant may
receive from Schwab and/or Fidelity (or another broker-dealer/custodian, investment
platform, unaffiliated investment manager, vendor, unaffiliated product/fund sponsor,
or vendor) without cost (and/or at a discount) support services and/or products, certain
of which assist the Registrant to better monitor and service client accounts maintained
at such institutions. Included within the support services that may be obtained by the
Registrant may be investment- related research, pricing in formation and market data,
software and other technology that provide access to client account data, compliance
and/or practice management-related publications, discounted or gratis consulting
services, discounted and/or gratis attendance at conferences, meetings, and other
educational and/or social events, marketing support, computer hardware and/or
software and/or other products used by Registrant in furtherance of its investment
advisory business operations. Certain of the support services and/or products received
may assist Registrant in managing and administering client accounts. Others do not
directly provide such assistance but rather assist Registrant to manage and further
develop its business enterprise.
Registrant’s clients do not pay more for investment transactions effected and/or assets
maintained at Schwab and/or Fidelity as a result of this arrangement. There is no
corresponding commitment made by the Registrant to Schwab and/or Fidelity or any
other entity to invest any specific amount or percentage of client assets in any specific
mutual funds, securities or other investment products as a result of the above
arrangement.
The Registrant’s Chief Compliance Officer, Richard E. Krichbaum, remains
available to address any questions that a client or prospective client may have
regarding the above arrangement and the corresponding conflict of interest
created by such arrangement.
2. The Registrant does not receive referrals from broker dealers.
3. The Registrant typically recommends Schwab and or Fidelity for brokerage and
execution services. The Registrant does not generally accept directed brokerage
arrangements (when a client requires that account transactions be effected through a
specific broker-dealer). In such client directed arrangements, the client will negotiate
terms and arrangements for their account with that broker-dealer, and Registrant will
not seek better execution services or prices from other broker-dealers or be able to
“batch” the client's transactions for execution through other broker-dealers with orders
for other accounts managed by Registrant. As a result, client may pay higher
commissions or other transaction costs or greater spreads, or receive less favorable net
prices, on transactions for the account than would otherwise be the case.
In the event that the client directs Registrant to effect securities transactions for the
client's accounts through a specific broker- dealer, the client correspondingly
acknowledges that such direction may cause the accounts to incur higher commissions
or transaction costs than the accounts would otherwise incur had the client determined
to effect account transactions through alternative clearing arrangements that may be
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available through Registrant. Higher transaction costs adversely impact account
performance.
Transactions for directed accounts will generally be executed following the execution
of portfolio transactions for non-directed accounts.
B. To the extent that the Registrant provides investment management services to its clients, the
transactions for each client account generally will be effected independently, unless the
Registrant decides to purchase or sell the same securities for several clients at approximately
the same time. The Registrant may (but is not obligated to) combine or “bunch” such orders to
obtain best execution, to negotiate more favorable commission rates or to allocate equitably
among the Registrant’s clients differences in prices and commissions or other transaction costs
that might have been obtained had such orders been placed independently. Under this
procedure, transactions will be averaged as to price and will be allocated among clients in
proportion to the purchase and sale orders placed for each client account on any given day.
The Registrant shall not receive any additional compensation or remuneration as a result of
such aggregation.
Item 13
Review of Accounts
A. For those clients to whom Registrant provides investment supervisory services, account
reviews are conducted on an ongoing basis by the Registrant's Principals and/or
representatives. All investment supervisory clients are advised that it remains their
responsibility to advise the Registrant of any changes in their investment objectives and/or
financial situation. All clients (in person or via telephone) are encouraged to review financial
planning issues (to the extent applicable), investment objectives and account performance with
the Registrant on an annual basis.
B. The Registrant may conduct account reviews on an other than periodic basis upon the
occurrence of a triggering event, such as a change in client investment objectives and/or
financial situation, market corrections and client request.
C. Clients are provided, at least quarterly, with written transaction confirmation notices and regular
written summary account statements directly from the broker-dealer/custodian and/or program
sponsor for the client accounts. The Registrant may also provide a written periodic report
summarizing account activity and performance.
Item 14
Client Referrals and Other Compensation
A. As referenced in Item 12.A.1 above, the Registrant may receive an economic benefit from
Schwab and/or Fidelity. The Registrant, without cost (and/or at a discount), may receive
support services and/or products from Schwab and/or Fidelity.
Registrant’s clients do not pay more for investment transactions effected and/or assets
maintained at Schwab and/or Fidelity as a result of this arrangement and in certain cases may
pay less (for example lower mutual fund expense ratios for institutional share classes only
offered through certain registered investment advisors). There is no corresponding commitment
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made by the Registrant to Schwab and/or Fidelity or any other entity to invest any specific
amount or percentage of client assets in any specific mutual funds, securities or other investment
products as a result of the above arrangement.
The Registrant’s Chief Compliance Officer, Richard E. Krichbaum, and remains
available to address any questions that a client or prospective client may have regarding
the above arrangement and the corresponding conflict of interest any such arrangement
creates.
B. Registrant does not maintain promoter arrangements/pay referral fee compensation to non-
employees for new client introductions.
Item 15
Custody
Registrant shall have the ability to deduct its advisory fee from the client’s custodial account.
Clients are provided with written transaction confirmation notices, and a written summary account
statement directly from the custodian (i.e., Schwab and Fidelity, etc.) at least quarterly. Please
Note: To the extent that Registrant provides clients with periodic account statements or reports, the
client is urged to compare any statement or report provided by Registrant with the account
statements received from the account custodian. Please Also Note: The account custodian does not
verify the accuracy of Registrant’s advisory fee calculation.
In addition, certain clients have established asset transfer authorizations that permit the qualified
custodian to rely upon instructions from Registrant to transfer client funds or securities to third
parties. These arrangements are disclosed at Item 9 of Part 1 of Form ADV. However, in accordance
with the guidance provided in the SEC’s February 21, 2017 Investment Adviser Association No-
Action Letter, the affected accounts are not subject to an annual surprise CPA examination.
In addition, Registrant and/or certain of its members engage in other services and/or practices (i.e.,
password possession, trustee service, etc.) requiring disclosure at Item 9 of Part 1 of Form ADV.
These services and practices result in Registrant having custody under Rule 206(4)-2 of the
Advisers Act. Per the Rule, having such custody requires Registrant to undergo an annual surprise
CPA examination, and make a corresponding Form ADV-E filing with the SEC, for as long as
Registrant provides such services and/or engages in such practices. ANY QUESTIONS:
Registrant’s Chief Compliance Officer, Richard E. Krichbaum, remains available to address
any questions that a client or prospective client may have regarding custody-related issues.
Item 16
Investment Discretion
The client can determine to engage the Registrant to provide investment advisory services on a
discretionary basis. Prior to the Registrant assuming discretionary authority over a client’s account,
the client shall be required to execute an Investment Advisory Agreement, naming the Registrant as
the client’s attorney and agent in fact, granting the Registrant full authority to buy, sell, or otherwise
effect investment transactions involving the assets in the client’s name found in the discretionary
account.
Clients who engage the Registrant on a discretionary basis may, at any time, impose restrictions, in
writing, (typically by a separate Investment Policy Statement) the Registrant’s discretionary
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authority (i.e., limit the types/amounts of particular securities purchased for their account, exclude
the ability to purchase securities with an inverse relationship to the market, limit or proscribe the
Registrant’s use of margin, etc.).
Item 17
Voting Client Securities
A. The Registrant does not vote client proxies. Clients maintain exclusive responsibility for: (1)
directing the manner in which proxies solicited by issuers of securities beneficially owned by
the client shall be voted, and (2) making all elections relative to any mergers, acquisitions,
tender offers, bankruptcy proceedings or other type events pertaining to the client’s investment
assets.
B. Clients will receive their proxies or other solicitations directly from their custodian. Clients may
contact the Registrant to discuss any questions they may have with a particular solicitation.
Item 18
Financial Information
A. The Registrant does not solicit fees of more than $1,200, per client, or more than six months or
in advance.
B. The Registrant is unaware of any financial condition that is reasonably likely to impair its ability
to meet its contractual commitments relating to its discretionary authority over certain client
accounts.
C. The Registrant has not been the subject of a bankruptcy petition.
ANY QUESTIONS: The Registrant’s Chief Compliance Officer, Richard E. Krichbaum
remains available to address any questions that a client or prospective client may have
regarding the above disclosures and arrangements.
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