Overview
- Headquarters
- Mason, OH
- Average Client Assets
- $2.1 million
- SEC CRD Number
- 110425
Fee Structure
Primary Fee Schedule (MATSONMONEYADV_PART2)
| Min | Max | Marginal Fee Rate |
|---|---|---|
| $0 | $500,000 | 2.00% |
| $500,001 | $1,000,000 | 1.00% |
| $1,000,001 | $4,000,000 | 0.75% |
| $4,000,001 | and above | 0.50% |
Illustrative Fee Rates
| Total Assets | Annual Fees | Average Fee Rate |
|---|---|---|
| $1 million | $15,000 | 1.50% |
| $5 million | $42,500 | 0.85% |
| $10 million | $67,500 | 0.68% |
| $50 million | $267,500 | 0.54% |
| $100 million | $517,500 | 0.52% |
Clients
- HNW Share of Firm Assets
- 25.91%
- Total Client Accounts
- 29,979
- Discretionary Accounts
- 29,979
Services Offered
Services: Portfolio Management for Individuals, Portfolio Management for Companies, Educational Seminars
Regulatory Filings
Additional Brochure: MATSONMONEYADV_PART2 (2026-03-31)
View Document Text
Matson Money, Inc.
Form ADV Part 2 — March 31, 2026
Item 1 – Cover Page
Address:
5955 Deerfield Blvd.
Mason, OH 45040
Telephone:
Email:
Website:
(513) 204-8000
info@matsonmoney.com
www.matsonmoney.com
This Brochure provides information about the qualifications and business practices of Matson Money,
Inc. (“Matson Money”). If you have any questions about the contents of this Brochure, please contact
us at (513) 204-8000 or by email at info@MatsonMoney.com. The information in this Brochure has not
been approved or verified by the United States Securities and Exchange Commission or by any state
securities authority.
Additional information about Matson Money is also available on the SEC’s website at
www.adviserinfo.sec.gov. You can search this site by a unique identifying number, known as a CRD
number. The CRD number for Matson Money is 110425.
Matson Money is a registered investment adviser. Registration as an investment adviser does not imply
a certain level of skill or training.
You can request the most recent version of this Brochure by contacting us as provided above.
Item 2 – Material Changes
This Form ADV Part 2A (the “Brochure”), dated March 31, 2026, was prepared in accordance with SEC
requirements. The following material changes were made to Matson Money’s Brochure since our last
annual updating amendment, which was filed on July 19, 2025:
No Material updates were made from prior filing.
You can obtain a copy of our Brochure at any time, without charge, by contacting Dan List, Chief
Compliance Officer, by phone at 513-204-8000, or by email at dan.list@matsonmoney.com. You can also
obtain our Brochure on our website www.matsonmoney.com, free of charge.
Additional information about Matson Money is also available via the SEC’s website
www.adviserinfo.sec.gov.
Item 3 – Table of Contents
Item 1 – Cover Page ................................................................................................................................................................... 1
Item 2 – Material Changes ...................................................................................................................................................... 2
Item 3 – Table of Contents ..................................................................................................................................................... 2
Item 4 – Advisory Business .................................................................................................................................................... 3
Item 5 – Fees and Compensation ...................................................................................................................................... 12
Item 6 – Performance-Based Fees and Side-By-Side Management ...................................................................... 16
Item 7 – Types of Clients ........................................................................................................................................................ 17
Item 8 – Methods of Analysis, Investment Strategies and Risk of Loss ................................................................ 17
Item 9 – Disciplinary Information ...................................................................................................................................... 22
Item 10 – Other Financial Industry Activities and Affiliations ................................................................................. 22
Item 11 – Code of Ethics, Participation or Interest in Client Transactions and Personal Trading ............... 23
Item 12 – Brokerage Practices ............................................................................................................................................ 26
Item 13 – Review of Accounts ............................................................................................................................................. 28
Item 14 – Client Referrals and Other Compensation .................................................................................................. 29
Item 15 – Custody .................................................................................................................................................................... 31
Item 16 – Investment Discretion ......................................................................................................................................... 31
Item 17 – Voting Client Securities ..................................................................................................................................... 32
Item 18 – Financial Information .......................................................................................................................................... 33
APPENDIX 1: Privacy Policy ................................................................................................................................................ 34
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Item 4 – Advisory Business
Matson Money, Inc. (“Matson Money,” “Matson,” “us,” or “we”) provides asset allocation investment
advisory services. This Brochure primarily describes our main business, which is providing asset allocation
investment advisory services through state and federally registered investment advisers, their investment
advisory representatives or registered representatives of dually registered investment advisers/broker-
dealers who solicit clients for Matson Money. Matson Money has been operating as an investment adviser
since 1991, and is principally owned by Mark Matson.
We provide asset allocation investment advisory services to individuals, trusts, high net worth individuals,
company retirement accounts, pension and profit-sharing accounts, corporations and other business
entities such as non-profit entities (collectively, “Clients”). We also manage six series of a no-load, open-
end investment company, more commonly referred to as a mutual fund, registered as “The RBB Fund, Inc.”
under the Investment Company Act of 1940, as amended (“Company Act”). Three series managed by
Matson Money are registered under the name “Free Market Funds” (referred to in this Brochure as the
“Free Market Funds”). The three series comprising the Free Market Funds are: Free Market U.S. Equity
Fund, Free Market International Equity Fund and Free Market Fixed-Income Fund. The Free Market Funds
are used as investment options in two of the asset allocation advisory programs we provide to our Clients,
as described below.
The other three series managed by Matson Money are registered under the name “Matson Money” and
are offered solely to separate accounts of participating life insurance companies for the purpose of funding
variable annuity contracts and variable life insurance policies. The names of the “Matson Money” series
are: Matson Money U.S. Equity VI Portfolio, Matson Money International Equity VI Portfolio and Matson
Money Fixed-Income VI Portfolio (referred to in this Brochure as the “Matson Money Funds”). Each of the
Matson Money Funds is based on the same investment strategy used for the corresponding series of the
Free Market Funds. Collectively, the Free Market Funds and the Matson Money Funds are referred to in
this Brochure as the “Matson Funds” or the “Funds”.
None of the Funds’ shares are offered directly to the general public, since the Matson Money series
underlying the insurance products are sold only in connection with participating life insurance companies
and the Free Market Fund series are sold only through their prospectuses to account holders of Matson
Money managed accounts, as discussed below. More complete information about the Free Market Funds
is available in the Funds’ prospectus, which we are happy to provide upon request. All of the Funds’
shares are “no load” fund products, meaning no sales charges are imposed. Matson Money is paid only for
its investment management services with respect to the Funds.
Advisory Services
Our asset allocation services involve recommending an asset allocation to Clients, and allocating Client
assets, primarily on a discretionary basis and generally among various mutual funds. U.S. Client accounts
that receive our asset allocation services will invest primarily in Matson Funds. Where cash is held in an
account for strategic reasons or on an incidental basis, unaffiliated cash sweep vehicles selected by the
Client, or the Client’s Custodian, can be employed. Any fees or expenses associated with a cash sweep
vehicle will be borne by the Client and will not reduce or offset any other fees paid by the Client. In some
cases, a portion of a Client’s advisory accounts could also be invested in variable annuities or other
insurance products. The Matson Money Funds are investment options for TIAA-CREF’s Intelligent Life
Variable Annuity and Variable Universal Life policies.
We offer our asset allocation services through three separate programs (as discussed below in “Matson
Money Advisory Programs”). Matson Money’s advisory services are marketed almost exclusively by
solicitors or co-advisors (collectively termed “Referrers” in this Brochure). Matson Money does, however,
directly service certain Clients that are primarily friends and families of the firm and other non-related
entities, in Matson Money’s discretion.
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Referrers other than Matson Capital, LLC (“Matson Capital”) are independent of and unaffiliated with
Matson Money and, where required based on their operations, must be separately registered to provide
their nondiscretionary advisory services to our Clients. Matson Capital, an SEC-registered investment
adviser that is under common control with Matson Money, focuses its investment advisory services solely
on recommending investment programs designed and operated by Matson Money. Matson Capital will not
recommend the investment programs or advisory services of other investment advisers or financial
professionals and does not consider the universe of available advisory programs or services when making
recommendations to its clients. Matson Capital’s clients typically will have been invested in a Matson
Money investment program before becoming clients of Matson Capital, although this is not required to
become a Matson Capital client. Referrers other than Matson Capital are referred to in this Brochure as
“Unaffiliated Referrers.”
Co-advisors, who are permitted to be signatories to Matson Money’s tri-party client agreement, are
generally required under U.S. law to be federally or state registered either as investment advisers, dual
registrant broker-dealers and investment advisers or advisory representatives of such registrants. Each co-
advisor is responsible for the supervision and control of its own investment adviser representatives or
other personnel, although Matson Capital shares certain key personnel with Matson Money. Referrers
registered solely as broker-dealers, or broker-dealer registered representatives, typically function as
solicitors under a separate agreement with Matson Money. Solicitor representatives are subject to the
supervision and control of their registered broker-dealer. In some cases, co-advisors and/or co-advisor
representatives who are affiliated with state-registered investment advisers are investment adviser
representatives (“IARs”) of Matson Money if required by state law or if we otherwise determine such status
to be appropriate. However, an IAR’s association with Matson Money does not alter the relationships
described above. Except in the case of Matson Capital, Matson Money remains unaffiliated with your co-
advisor and/or your co-advisor representative, and Matson Money and the co-advisor/co-advisor
representative are separate, unrelated entities. Accounts internally advised by Matson Money (which is
generally available only to employees, certain friends and family, and others in Matson Money’s sole
discretion) will have a Matson Money employee as representative.
Unaffiliated Referrers’ relationships with Matson Money are not required to be exclusive, meaning that they
can have clients that they refer to other managers or whose accounts they manage on their own. Referrers
are responsible for determining whether it is appropriate and in their client’s best interest, and consistent
with the Referrer’s obligations to their client, to refer a prospect to Matson Money. Following a referral,
Matson Money considers whether the particular Matson Money investment program selected by a Client is
suitable based on information provided by the Referrer and/or the Client, such as age, risk tolerance and
time horizon in relation to the Client’s stated investment objective.
Matson Money enters into an agreement with each Referrer or firm employing the Referrer under which the
Referrer recommends us to its clients and pursuant to which the Referrer agrees, among other things, to
maintain direct contact with its referred Clients. Referrers provide a variety of important services. All
Referrers are responsible for collecting and periodically updating information about Clients’ investment
objectives, risk tolerance, financial situation, time horizon, current investments, and personal financial goals
in the form of a questionnaire (“Questionnaire”). Each Client is required to complete a Questionnaire with
the advice and assistance of a Referrer. Our ability to effectively manage your account is dependent upon
your honest, timely and accurate completion of the Questionnaire and other communications with the
Referrer.
In addition, our Referrers are expected to handle day-to-day direct interaction with Clients. Matson Money
generally communicates directly with Clients only in unusual circumstances, such as following up on any
transactions we discover that we reasonably believe to be suspicious or where otherwise appropriate to
enhance security, responding to complaints, notifying a Client of the termination of Matson Money’s
relationship with the Client’s Referrer or resigning as discretionary manager to the Client’s account. Matson
also occasionally sends correspondence to Clients regarding educational materials, upcoming events,
recent interviews or articles, as well as quarterly reports and other regulatory filings. Referrers are
expected to respond to a wide range of common Client inquiries involving their accounts and the services
provided by Matson Money. Routine Client inquiries not constituting complaints, such as those relating to
day-to-day administration of a Client’s account, are primarily handled by Referrers. Routine questions
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include, but are not limited to: billing and fee inquiries; questions about account balance and/or cost basis;
quarterly statement questions; account performance/performance benchmark questions; requests to
discuss changes to portfolio objectives; inquiries about opening additional accounts, transferring in
additional money from outside accounts, or moving money between accounts; contribution limits for 401K,
Roth or traditional IRA; and requests for information on obtaining copies of statements or tax documents.
While Referrers ordinarily are Clients’ first line contact for account administration, to the extent that Clients
wish to express a complaint or concern, such as about their Referrers or about Matson Money, such
complaints or concerns can be addressed directly to Matson Money or to their Referrers. In the event that
Referrers receive Client complaints or concerns, they will be instructed to forward the complaint or concern
and any other relevant information to Matson Money’s Chief Compliance Officer (“CCO”). Matson Money
will respond directly, or assist Referrers in responding to such complaints or concerns, as we determine
appropriate under the circumstances and consistent with Matson Money policies and procedures.
Referrers will be required to provide us a copy of any written responses they send to Clients in response to
such complaints. Clients can contact Matson Money for other matters as well, but Matson Money may refer
the matter to the Referrer. While the discussion above relates to standard practices with respect to
complaints or concerns, it is important to note that Matson Money does not intend to prohibit or prevent
any individual from reporting possible violations of law or regulation or from providing related documents
or information without prior notice to or approval from Matson, to any regulator, or federal, state, or local
governmental agency, including but not limited to the SEC or the Commodity Futures Trading Commission.
Matson Money does not intend to impair any individual’s rights under whistleblower laws or limit any right
to receive an award for information provided to any government agency.
Under relevant contractual arrangements, both Matson Money and its Referrers have the right to resign
from the management of any Client account, and Matson Money has the right to terminate its relationship
with a Referrer. As noted above, other than accounts of employees, former employees, friends, non-related
entities, Referrers and certain family members or relationships of such Clients, Matson Money does not
generally manage accounts for Clients in the absence of a Referrer relationship. Thus, except in cases
where Clients of an Unaffiliated Referrer are transitioning to a relationship with Matson Capital, in the event
the relationship between Matson Money and a Client’s Unaffiliated Referrer is terminated, we will, if
requested or we otherwise determine it to be appropriate, provide a list of names of other Referrers (which
can include Matson Capital) for the Client to consider if the Client wishes to continue to use Matson
Money’s services. Any such list should not be viewed as a recommendation of any Referrer. Clients of
terminated Referrers are provided with a period of time to select and contract with a new Referrer should
they wish to remain our Clients. Client accounts remain open and under management during this
transitional period unless Clients instruct us otherwise in writing.
Matson Money Advisory Programs
Our advisory programs are: (1) the Matson Fund Platform; (2) the Frontier Adjusted Portfolio Program; and
(3) Private Account Asset Allocation. Under the Matson Fund Platform, we invest Client assets primarily
through the Free Market Funds and can also invest in the Matson Money Funds through certain variable
insurance products. Under the Frontier Adjusted Portfolio program, Client assets are generally allocated to
one or more of the Free Market Funds, and participating Client portfolios are adjusted annually to manage
their risk profile over time. In Private Account Asset Allocation, Client assets are primarily allocated within a
family of no-load mutual funds managed by Dimensional Fund Advisors LP (“DFA”), an unaffiliated,
registered investment adviser. DFA mutual funds are generally not available to individual investors with
smaller accounts except through the services of an investment adviser like Matson Money. See Item 14,
below, for additional information regarding DFA.
1. The Matson Fund Platform – Platform Advisory Service
Certain Clients utilizing some custodians can select an investment strategy and asset allocation utilizing the
Questionnaire discussed above, and Matson Money will assign each Client account to one of its four
investment strategies. Matson Money’s four investment strategies, with target asset allocation ranges, are:
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Investment Strategy
Aggressive Growth
Long-Term Growth
Balanced Growth
Income & Growth
Target Asset Allocation Range
Between 86% and 98% Equities, remainder in Fixed Income
Between 66% and 85% Equities, remainder in Fixed Income
Between 33% and 65% Equities, remainder in Fixed Income
Between 0% and 32% Equities, remainder in Fixed Income
As a general matter, Clients can select a specific model asset allocation within the target asset allocation
range for their investment strategy. In certain cases, (e.g., certain retirement accounts and accounts
investing through certain insurance products), these selected portfolios must align with the following model
portfolios:
Model Portfolio
Aggressive Growth
Asset Allocation
95% equities / 5% fixed income
Long-Term Growth
85% equities / 15% fixed income
Long-Term Growth
75% equities / 25% fixed income
Balanced Growth
60% equities / 40% fixed income
Balanced Growth
50% equities / 50% fixed income
Balanced Growth
40% equities / 60% fixed income
Income & Growth
25% equities / 75% fixed income
Fixed Income
0% equities / 100% fixed income
Each model or investment strategy corresponds to one or a combination of investments in the Free Market
Funds or Matson Money Funds, depending on whether or not an insurance separate account is involved, in
percentages determined by Matson Money. Clients determine their investment objectives and investment
strategy combination through the Questionnaire process with their Referrers, but are not otherwise
permitted to impose restrictions on their accounts.
Each Fund we manage is a “fund of funds” that invests primarily in shares of other mutual funds and
exchange traded funds (“ETFs”) as permitted in accordance with certain rules adopted under the Company
Act. Each Fund pursues its respective investment objective by constructing an investment portfolio that
targets specified percentages of certain asset classes in the Fund’s applicable investment category.
Clients who participate in the Matson Fund Platform generally can elect to invest their assets through: (i) a
single account invested in the Free Market Funds in accordance with one of the investment strategies
listed above; (ii) a single account holding a variable insurance product that pursues the selected strategy
by investing in the Matson Money Funds; or (iii) two accounts, one of which invests in a Free Market Funds
strategy and the other of which invests through a variable insurance product. For example, a Client who
has selected a 50%-50% Balanced Growth model or investment strategy and invests through two accounts
would hold approximately the same percentages of the Matson Money Funds invested through the
variable insurance product as would be invested in an account with the same model or investment strategy
that holds shares of the Free Market Funds. As a result, a Client’s total assets would remain invested in
essentially the same manner and in approximately the same percentages dictated by the Client’s selected
portfolio whether the assets are invested solely in Free Market Funds, solely a variable insurance product
or in a combination of the two. Of course, Clients can have additional accounts for trusts, IRAs or other
personal planning purposes which implement any of the investment strategies or variable insurance
product accounts discussed above.
Clients that wish to participate in the Matson Fund Platform generally enter into a tri-party agreement with
us and a co-advisor. Under these agreements, Matson Money is the only discretionary adviser to the
Client’s account. We are granted discretionary authority to invest Client assets in the Funds based on
Client responses to the Questionnaire and to use temporary cash sweep vehicles as appropriate. The co-
advisors serve as nondiscretionary advisers to the Clients that they refer to us. The tri-party agreement
covers the relationship between and among Matson Money, the co-advisor and the Client. In the case of
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co-advisors that are state registered and subject to the investment adviser laws of their state of
registration, Clients generally are required to execute a related addendum to the standard tri-party
agreement. The various state addenda contain language required by certain state regulators and are
generally intended to clarify or maintain certain Client rights under applicable state law.
Referred Clients could already be clients of a co-advisor, and it is the co-advisor’s responsibility for
determining whether it is appropriate and in their client’s best interest, and consistent with the Referrer’s
obligations to their client, to refer their client to Matson Money. After making this determination and the
referral, co-advisors typically assist Clients in completing the Questionnaire and answer Clients’ portfolio
and asset management questions as they arise. Co-advisors accept primary responsibility for counseling
Clients with respect to quarterly statements received from Matson Money, and the progress Clients are
making towards their financial goals. In addition, co-advisors have the authority to terminate their
relationship with Clients and Matson Money under the tri-party agreement.
Clients of solicitors complete the Questionnaire with their solicitor and receive a solicitor’s disclosure
document as described more fully in Item 14, below. While solicitors also accept primary responsibility for
counseling Clients on their financial goals and portfolio results, they do not enter into tri-party agreements
with Matson Money Clients. We enter into separate, discretionary agreements with these Clients.
Unless directed otherwise by the Client, we begin managing a Client’s account — i.e., performing the asset
allocation and investing in Free Market Fund shares or Matson Money Fund variable insurance products in
accordance with that allocation — as soon as sufficient assets are received by the custodian selected by
the Client. Although, if permitted by the custodian, a Client can deposit freely tradable securities in their
accounts to meet the minimum account size, we will liquidate those securities positions and invest the
proceeds in Fund shares (or variable insurance products) in accordance with the Client’s investment
strategy, which will generally result in transaction costs. There are also likely to be tax consequences
associated with this liquidation and reinvestment process. Clients should consult with their tax
professionals before depositing securities in accounts we manage on their behalf.
As described in more detail in Item 13, below, each Client’s account is reviewed at least quarterly and
rebalanced as we determine to be appropriate. In addition, we can determine to re-optimize or change
asset allocations at any time for various reasons. Rebalancing or reallocation of a Client’s assets also will
generally involve transaction charges imposed by the custodian and could result in adverse tax
consequences.
2. Frontier Adjusted Portfolio Program
Frontier Adjusted Portfolios are based on Clients’ expressed risk tolerance and time horizon as expressed
in the Questionnaire and communicated to their Referrers. They are not “target date” portfolios based
solely on a Client’s current age and projected retirement date. Clients enter the program by choosing a
starting portfolio in consultation with their Referrers. The starting portfolio can be any model asset
allocation within the target asset allocation range for any of the investment strategies described above
under the Matson Fund Platform discussion, so long as the starting equities percentage is at least 1%.
Frontier Adjusted Portfolio Program Clients are not currently eligible to invest in the variable insurance
products that invest in the Matson Money Funds. The various investment strategies, from among which
Clients can choose, vary based primarily on risk characteristics defined as the amount of exposure to
equity (greater risk) or fixed income (lower risk) securities.
Clients must also choose an ending target asset allocation which can be any portfolio that is deemed by us
to be lower risk than their starting portfolio. Although not available as a starting portfolio, a Client’s ending
portfolio could be a portfolio that is one hundred percent fixed income. Clients select in advance in the
account agreement the total amount by which they want to seek to reduce their risk over time. No matter
which starting portfolio is initially chosen, target equity exposure will be adjusted downward once every
year over the Client’s specified time horizon, except as described below. Matson Money determines the
amount of the annual equity exposure adjustments anticipated to be needed to attain the Client’s target
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portfolio at the end of the Client’s specified time horizon. These annual equity exposure reductions must
result in a portfolio with target equity exposure reduced by between 1% and 5%.
A participating account will have its target equity exposure reduced once a year unless the Client instructs
us to hold the account at its then-current allocation, as described in the following paragraph. We will
provide notice to Clients before every annual adjustment, typically in the Client’s fourth quarter report.
Under normal circumstances, we expect all annual adjustments to take place during the first quarter each
year, unless instructed by the Client to hold at the then-current allocation or terminate participation in the
program. We expect to make annual adjustments to all participating Client accounts during the same
general time period.
If a Client experiences a life-changing event, the Client can opt to end the adjustment process and hold the
account at the then-current allocation. Moreover, Clients should be aware that the Frontier Adjusted
Portfolio Program does not guarantee that the Client will have sufficient retirement income before or after
reaching the ending portfolio. As with all investment strategies, Clients could lose money. Use of the
Frontier Adjusted Portfolio Program does not eliminate the Client’s need to decide, in consultation with its
Referrer, prior to investing and from time to time thereafter, whether participation in the Frontier Adjusted
Portfolio Program continues to be in the Client’s best interest (e.g., continues to fit his or her financial
situation, investment objectives, and tolerance for risk). Clients should also note that transitioning to a more
conservative portfolio (even a portfolio consisting of one hundred percent fixed income) does not eliminate
the risks normally associated with investing. All investments have some level of risk, and although funds
investing in bonds and other fixed income securities are generally considered to be less risky than those
investing in equity securities/stocks, some types of bonds are riskier than some stocks. At any time, a
Client can terminate the Frontier Adjusted Portfolio Program and choose to enter the Matson Fund Platform
described above. As discussed in the section on the Matson Fund Platform above, Clients determine their
investment objectives and appropriate portfolio combination through the Questionnaire process with their
Referrer, but are not otherwise permitted to impose restrictions on their accounts.
3. Private Account Asset Allocation Program
The Private Account Asset Allocation Program is currently available only to Clients who have certain
unaffiliated variable annuities and to Clients of certain Referrers in our sole discretion. In this program, we
construct investment portfolios for asset allocation consisting primarily of shares of various DFA no-load
mutual funds. We identify Client investment objectives based on the Questionnaire described above, and,
as currently managed, each Client account is generally assigned to one of the eight standard model
portfolios outlined in the Matson Fund Platform above, although older accounts could have different
configurations. In the Private Account Asset Allocation Program, each model portfolio typically represents
direct investments in up to 15 different DFA mutual funds, rather than shares of the Free Market Funds or
variable insurance products with underlying investments in the Matson Money Funds. Most of the DFA
mutual funds we select are structured portfolios that invest in securities comprising a particular index, asset
class or segment of the market and are not actively managed. However, we can purchase actively
managed funds for Clients whose investment choices are limited due to their custodial or brokerage
arrangements.
Within the parameters of each model portfolio, we take into account information such as the Client’s
investment objectives, investment restrictions and financial situation as articulated in their Questionnaire
responses and can substitute different funds for certain accounts based on such Client information. Clients
are permitted to impose reasonable restrictions on the management of their accounts. Clients should
inform us if any changes occur in their investment objectives or financial situation, or if they wish to impose
reasonable restrictions.
When imposing reasonable restrictions for their accounts, Clients can request that particular securities or
types of securities not be purchased, or that such securities are to be sold if held in the account. However,
Clients cannot request that particular securities be purchased for their accounts. Moreover, Clients should
note that it is not possible for us to influence or change the mix of portfolio securities held by any
underlying mutual fund, variable insurance product or other pooled investment in which Client accounts
8
are, or could in the future be, directly or indirectly invested. Restrictions can be requested only at the Client
portfolio level, i.e. whether or not the Client’s portfolio is permitted to hold a specific fund, not with respect
to any investments held inside a fund. We reserve the right, in our sole discretion, to reject any account for
which unreasonable or overly restrictive conditions are requested. With very rare exceptions (pursuant to
Client requests), securities held in a Client portfolio will not be placed or traded on margin. In addition, for
accounts with managed assets under $50,000, we could determine to purchase shares in as few as 1-5
funds per account.
As described in more detail in Item 13 below, each Private Account portfolio is reviewed at least quarterly
and rebalanced as we determine to be appropriate. In addition, we could determine to re-optimize or
change asset allocations at any time based on economic research concerning the correlation between
various asset classes or for other reasons. Rebalancing or reallocation of a Client’s assets will often involve
transaction charges imposed by the custodian or result in adverse tax consequences.
Custodial Arrangements for All Matson Money Advisory Programs
Clients can select among custodians with whom we have entered into arrangements to service our
advisory programs (the “available custodians”). We conduct periodic due diligence reviews on these
custodians as discussed in Item 12, below. As a result, the list of available custodians could change from
time to time.
Clients must open their custodial accounts with one of the available custodians. Choices could be further
limited based on whether or not their accounts are subject to the Employee Retirement Income Security
Act of 1974, as amended (“ERISA”). Clients with non-ERISA accounts must custody the assets we will
manage with either Axos Clearing (“AXOS”), Charles Schwab Company (“Schwab”), and/or Pershing LLC
(Pershing Advisor Solutions) (“Pershing”). Clients participating in the Private Account Asset Allocation
Program must custody assets to be managed by us with AXOS or Schwab. For these Clients, we typically
purchase shares of DFA mutual funds and other investments through the broker-dealers affiliated with
these custodians. Please see Item 12, below, for further information.
For Client accounts subject to ERISA (like company retirement plans), assets must be custodied at
Ascensus Trust (“Ascensus”), Matrix Trust Company, Charles Schwab Trust or BPAS Trust Company of
Puerto Rico (“BPAS”), and either Ascensus, Professional Capital Services/Aspire (“PCS/Aspire”), Alliance
Benefit Group or BPAS must serve as their recordkeeper. Additionally, 401(k) accounts can select AXOS as
their custodian and recordkeeper. AXOS uses PCS/Aspire as their recordkeeping service provider. For
403(b) plans, Clients must select MG Trust (also known as Matrix Trust Company) as the custodian and
PCS/Aspire as their recordkeeper. In addition to participating in the 403(b) markets of states that do not
require pre-approval, the Free Market Funds have been approved by the states of California and Texas to
serve as investment vehicles for the 403(b) plans of state and local government entities organized in those
states.
We generally begin investing assets transferred to Client accounts as soon as sufficient assets are
received by the custodian. Although Clients can deposit freely tradable securities in their accounts to meet
the minimum account size, we will liquidate those securities positions, at the Client’s risk and expense, and
invest the proceeds in securities consistent with the Client’s investment strategy. Matson does not
endeavor to manage such assets in Client accounts and generally will dispose of them as soon as
practicable following their deposit in the Client account. Clients should understand that this liquidation
could result in sales of such holdings at disadvantageous time(s) or price(s), which could lead to Clients
experiencing investment losses and/or adverse tax consequences. Clients also should be aware of the
potential for adverse tax consequences associated with this liquidation and reinvestment process and
should consult with their tax professionals before depositing securities in accounts we manage on their
behalf.
We can use cash sweep vehicles sponsored by any of the available custodians, or their affiliates, to the
extent we believe such use to be appropriate. In deciding which custodian or affiliated brokerage firm to
select, Clients should recognize, as noted throughout this Brochure, that the custodians and/or their
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affiliated broker-dealers often provide benefits to us. Please see Items 12 and 14, below, for additional
information.
We have reviewed and selected the available custodians, which also have affiliated broker-dealers, for use
by our Clients, but we are not affiliated with either the custodians or their affiliated broker-dealers. Clients’
relationships with their custodians include the authority to request distributions from or to liquidate the
custodial account. As an unaffiliated, non-custodying adviser, Matson Money is not a signature guarantor.
In addition, as a non-custodying adviser, we are only authorized to direct a Client’s custodian to purchase
investments in exchange for assets held in the account, exchange assets held in the custodial account for
other investments we discretionarily recommend, or sell securities in the account in exchange for cash. We
cannot direct your custodian to distribute assets in your account for any other reasons without your
express approval.
Matson Money does not obtain or accept any Client’s custodial account login credentials or password
information and strongly advises Clients against providing such information to any Referrer. Providing this
information to your Referrer would give your Referrer direct access to the assets in your account and could
facilitate misappropriation. Matson Money is not responsible for any losses you suffer as a result of giving
such information to your Referrer. Matson Money seeks annual certification from Referrers concerning
certain matters related to accessing Client accounts.
To seek to heighten the security of Client assets, Matson Money has a policy against facilitating requests,
either from Clients or their Referrers, to transfer your account assets from your custodial account to any
party other than to you at your address of record or to an account in your name at another custodial
institution once you have provided us with documents from the new custodian signed by you. Clients can,
of course, contact their custodians directly to facilitate transfers, distributions or liquidations from their
custodial accounts. Matson Money will not be responsible for any losses associated with any such Client-
directed transfers, distributions or liquidations. Clients making such requests should notify us of any assets
being removed from their Matson-managed portfolios to avoid the possibility that Matson Money invests
assets intended for transfer.
To seek to further increase the security of Client accounts, Matson Money has implemented additional
custody procedures. If a custodian contacts us about an unverifiable or suspicious request to distribute
assets from a Client account, our Operations Department will seek to contact you directly by phone at your
phone number on record with Matson Money to confirm that you actually requested the transaction. The
Operations Department will attempt to confirm that the person called is the account holder. Methods of
verifying account holders will vary.
If a withdrawal request flagged as potentially suspicious is properly confirmed, you typically will be asked
either to submit freshly executed paperwork directly to the custodian or Matson Money, not the Client’s
Referrer, or to contact the custodian directly. We will provide Clients with contact information for the
custodian. If you disavow knowledge of the suspicious withdrawal request or the request otherwise is not
properly confirmed, the Operations Department will notify the CCO in order to facilitate appropriate
communication with the custodian. In addition, if a disavowed or otherwise unconfirmed withdrawal
request originated from your Referrer, the CCO or his designee will be responsible for following up with the
Referrer.
These procedures apply to unverified or suspicious transactions involving Client requests to withdraw
assets, initiate a systematic withdrawal plan (“SWP”) or alter a currently effective SWP amount. These
procedures do not apply to monthly or other periodic payments made to Clients by custodians under an
established SWP, because these transactions are between the Client and the custodian and do not involve
Matson Money. In addition, these procedures are inapplicable to withdrawals designed to transfer Client
assets from an existing account to another existing account in the same Client’s name, such as an IRA or
SEP-IRA.
Matson Money Canadian Sub-Advisory Program
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In Canada, Matson is currently registered as a portfolio manager in Ontario and British Columbia.
However, Matson is in the process of deregistering with Canadian securities authorities. Matson
currently has no assets under management in connection with its Canadian registration and has no
present plans to provide investment advisory services that would require such registration.
Educational Products
We also sell educational and client coaching products to Unaffiliated Referrers. These products will also be
available to Matson Capital at no charge. These products include pamphlets, books, audio compact disks,
DVDs and downloadable audio and/or video files of Matson Money and/or other media. Referrers are
required to attend Matson Money-produced training conferences, some of which rely on these educational
products.
In addition to our primary business, we also publish investor education materials. These materials are sold
to the general public, to persons being trained to solicit advisory clients for us, as well as to existing
Referrers. In particular, we publish “Main Street Money: How to Outwit, Outsmart, and Out-invest Wall
Street’s Biggest Bullies,” written by Mark Matson, CEO of Matson Money, which is available to the general
public and, among other things, describes the Matson Money investment philosophy. Mark Matson is also
the author of “Experiencing the American Dream: How to Invest Your Time, Energy, and Money to Create
an Extraordinary Life,” published by Wiley, which is also available to the general public and, among other
things, describes the Matson Money investment philosophy.
Matson Money Brand Ambassador
Unaffiliated Referrers who have entered into a Co-advisor Agreement with Matson Money can also choose
to enroll in the Matson Money Brand Ambassador program under an additional separate Brand
Ambassador Agreement with Matson Money. Matson Money is not affiliated with Brand Ambassadors or
the firms with which they are associated. All Brand Ambassadors, and their associated firms, are
independent contractors, not employees or agents of Matson. A Brand Ambassador can use Matson’s
licensed marks in connection with the operation of its business as an investment adviser, and Matson
grants the Brand Ambassador a license to use the licensed marks, subject to the terms and conditions of
the Licensing and Operational Consulting Services Agreement (“Brand Ambassador Agreement”). In
addition, the Brand Ambassador retains Matson to provide certain operational consulting services in
connection with the Brand Ambassador’s business operations and use of the licensed marks, and Matson
Money provides such Operational Consulting Services which includes additional training and coaching,
subject to the terms and conditions of the Agreement. Matson Money receives compensation for each
Brand Ambassador Agreement of approximately $50,000 to cover the cost of creating branded assets, like
films, presentations, logos, and other various marketing material, as well as additional services like in depth
training and coaching for leading various investor training programs. Some additional expenses can be
charged for additional services. The nature of the relationship does not infer any endorsement of either
party by the other. Each party in this arrangement is subject to their own regulatory review and constraints
which could differ from those to which the other is subject.
Matson Money Blue©, an eMoney-hosted Data Consolidation Platform
Matson Money provides Clients with on-line access to their Matson Money account statements and other
Client account information. In addition, Matson Money also provides, through eMoney Advisor, LLC
(“eMoney”), its Matson Money Blue© service, a web-based platform for the consolidation and maintenance
of personal financial information, including bank, brokerage, insurance and managed account statements
plus legal documents like wills, trusts, guardianship and other materials, in a single location. As noted on its
website, eMoney provides financial advisers and their clients with “Client data aggregation, needs-based
analysis, online document storage, and marketing communication tools” all in a single platform
(emoneyadvisor.com). Referrers can choose to access Matson Money Blue© by reimbursing Matson Money
for access to the platform at a reduced rate from revenues received for managing Client accounts or by
paying for their own access. In either case, existing Clients of Referrers who participate in the program will
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have free access to their own data storage space with no increase in existing advisory fees. Referrers who
do not choose to pay for access themselves either by reimbursing Matson Money for reduced rate access
or purchasing their own access directly from eMoney will not be able to provide their existing Clients with
access to Matson Money Blue©. However, as discussed below under “Fees and Compensation” (Item 5), a
Referrer could charge new Clients higher fees in order to recoup the Referrer’s eMoney access fees. In
order to use the platform, Clients and Referrers must enter into a standardized written Terms of Service
Agreement with eMoney. This program creates an inherent conflict of interest as a result of Referrers’
ability to see a complete picture of each participating Client’s assets, including potential access to Clients’
nonpublic personal information. See Item 11, below, for a discussion of the conflicts. In addition, Matson
Money warns Clients not to provide Referrers with their personal log in or password credentials for this
platform or for any asset-bearing account for which statements are stored on the platform.
Clients who choose to participate in the data storage platform should understand that Referrers who leave
the Matson Money program, whether voluntarily or involuntarily, will not be permitted to access or move
any Client data upon termination. Clients whose Referrers leave the Matson program will be able to
continue to access their stored data as long as they remain Clients of Matson Money by entering into a
relationship with a new Referrer. Clients who choose to terminate their relationship with Matson Money at
any time for any reason can seek continued access to their data directly from eMoney. Since the data
platform is maintained by eMoney, not by Matson Money, we are unable to provide either electronic or
hard copy downloads of documents to former Clients. However, eMoney has represented that they will,
upon written request from a Client, transfer the Client’s stored data electronically to another money
manager if such manager has entered into an agreement with eMoney to provide its own clients with a
data storage platform, and such data is still stored by eMoney. If no such relationship exists, we understand
that eMoney will provide former Clients with a hard copy of their personal data upon written request in
accordance with applicable law assuming that the information is still stored on the eMoney platform.
However, Matson Money will not be responsible for any fees associated with former Clients’ requests to
eMoney to move their stored documents, whether in electronic or hard copy format, upon termination of
their relationship with us.
Other Information
As of December 31, 2025, we had USD $12,250,206,325 in assets under management, all of which we
advise on a discretionary basis. To avoid the appearance of double counting assets under management,
this figure does not include direct assets under management for the registered investment companies
(“RICs”) Matson Money advises, although these assets are included as regulatory assets under
management in Item 5(D)(3) of our Form ADV, Part 1A.
As described above, Clients can deposit freely tradable securities in their accounts, but as a standard
practice, we will liquidate those securities positions, at the Client’s risk and expense, and invest the
proceeds in securities consistent with the Client’s investment strategy. However, a Client could request to
hold certain securities or other property for which we do not provide investment advisory services
(“Unsupervised Assets”) in their custody, brokerage, or managed accounts. Clients doing so generally are
asked to confirm to us, in writing, the identity of any Unsupervised Assets. Failure to do so generally will
result in the assets being subject to liquidation, as previously described. We do not provide investment
advisory services of any kind with regard to Unsupervised Assets, nor do we take such Unsupervised
Assets into account when rendering advice with respect to a Client’s account. We receive no investment
advisory fee on Unsupervised Assets, even if the Unsupervised Assets are held in an account intended to
include managed assets only. Once a Client has designated any assets as Unsupervised Assets, we will
have no duty or responsibility with respect to the Unsupervised Assets, although Clients have all recourse
available under applicable law. We will request the Client to transfer Unsupervised Assets to an account
not managed by Matson Money.
Item 5 – Fees and Compensation
Clients are assessed fees at different levels and in different ways depending upon the program(s) in which
they participate.
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Matson Fund Platform & Frontier Adjusted Portfolio Platform
Clients participating in the Matson Fund Platform and the Frontier Adjusted Portfolio Platform ultimately
bear all Fund-related fees and expenses, including brokerage fees and operating expenses, as well as the
expenses derived from the underlying mutual funds in which the Free Market Funds or Matson Money
Funds invest. Assets invested in shares of the Funds are subject to embedded advisory and other fees and
expenses, as set forth in the relevant prospectus. These fees are paid by the Funds, but ultimately borne
by investors. We receive a maximum annual fee rate of 0.50% on each Fund’s average daily net assets as
described in each fund’s prospectus. As funds of funds, the Matson Funds invest in shares of other
registered investment companies. Advisers to the underlying funds, including DFA, are paid an advisory
fee by each underlying fund they manage. Thus, Clients bear their asset-based share of the fees and
expenses of each underlying fund as well as of the Free Market Fund series or Matson Money Fund series
in which their assets are invested. Neither we, nor any other party, receive a sales load in connection with
Client investments in the Funds. Matson Money does not “double dip” advisory fees, meaning that Clients
do not pay Matson Money any separate advisory fee to participate in the Matson Fund Platform or the
Frontier Adjusted Portfolio Platform above or beyond the advisory fees charged to the Funds. As noted
below, however, our affiliate Matson Capital charges advisory fees to its clients, and Matson Capital clients
may participate in the Matson Fund Platform or Frontier Adjusted Portfolio Platform and bear the Fund-
related fees and expenses discussed above in addition to advisory fees paid to Matson Capital.
Clients pay advisory fees to Referrers, including Matson Capital, separate and apart from the fees and
expenses associated with the Funds. These fees are collected by Matson Money and remitted to Referrers.
Matson Money retains no portion of these fees. Historically, these fees generally ranged from 0.25% to
1.40% of client assets under management; however, effective 2018, Matson Money reduced the maximum
allowed Referrer fee for all new clients to 1.20% of client assets under management moving forward. This
Referrer fee is agreed to either in the co-advisor’s tri-party contract or the separate Matson Money contract
for solicited clients. These fees are charged quarterly in advance and are based on quarter end values of
Client’s account(s). In addition to the Referrer fees described above, the Referrer may receive certain
benefits, such as books, other materials and/or discounted fees, in connection with training programs
sponsored by Matson Money.
For non-ERISA accounts, we typically automatically debit 100% of the Referrer fees from the Client’s
account and pay that amount to the Referrer. We comply with the requirements of the Custody Rule, Rule
206(4)-2 under the Investment Advisers Act of 1940, as amended (“Advisers Act”) with respect to automatic
deduction of Referrer fees. See Item 15, “Custody,” below, for further information. We are also willing, upon
request, to consider agreements under which the Client pays its Referrer fee directly to the Referrer. After
our approval, such an arrangement can be made between the Client and the Referrer, with notice to us.
This fee compensates the Referrer for services including maintaining the Client relationship, ensuring that
the Questionnaire remains up-to-date, and responding to Client inquiries. Although we can collect fees for
and remit fees to Referrers, we do not retain any portion of the fee paid, directly or indirectly, to the
Referrer. Not every Referrer charges the same fee, and a Referrer could charge different fees to different
Clients. Clients who invest in the Free Market Funds or insurance policies invested in the Matson Money
Funds through particular Referrers could pay lower fees to their Referrer than other Clients who invest in
the same Funds through other Referrers.
For ERISA accounts, like company retirement plans and 403(b) accounts, the Referrer fee is typically
debited by a third-party custodian selected by the plan and may be paid directly to the Referrer. We do
not retain any portion of the Referrer’s fee on ERISA accounts, and we do not debit the fee from the
accounts. However, we do instruct the custodian on the amount to be debited.
For ERISA accounts in Puerto Rico using BPAS, Referrer fees are calculated by BPAS. These fees are
collected by BPAS and paid directly to the Referrer. Matson receives no portion of these fees. These fees
are collected and paid monthly in arrears by BPAS.
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Private Account Asset Allocation
Private Account Asset Allocation Clients pay fees generally in line with the following representative fee
schedule. We can negotiate fees and the timing of payment for Clients investing over $1 million with
Matson Money. Fees for Clients and the timing of payment could be negotiable under special
circumstances in our discretion.
Assets Under Management
First $500,000
Annual Rate
2.00%
Next $500,000
1.00%
Next $3 million
0.75%
Over $4 million
0.50%
Under the Private Account Asset Allocation Program, we pay Referrers a portion of the advisory fee we
receive from the Client(s) that they have referred to us.
In the Private Account Asset Allocation Program, we sometimes enter into arrangements to manage the
accounts of Referrers and their immediate families for reduced fees, based on the amount of assets a
Referrer has referred to us. We also provide our Private Account Asset Allocation investment advisory
services to certain Referrers at low or no cost to themselves and at reduced costs to family members.
Specifically, if a Referrer referred at least $20 million in Client assets to us, we would manage the
Referrer’s account at no charge and would charge 0.5% on all assets under management in the accounts
of the Referrer’s immediate family. At this time, we offer the Private Account Asset Allocation Program only
on a very limited basis as described above. However, Referrers already participating in the program or
whose accounts fall within the limitations can still participate, at Matson’s sole discretion. We can change
the amount of the reduced fee and alter the amount a Referrer must refer in order to receive free services
and reduced fees for members of his or her immediate family in our discretion.
Lower fees for comparable services could be available from other sources. Some Clients could pay lower
fees than the fees stated above for the same services. Also, some accounts could be under historically
different fee arrangements than the representative fee schedule set forth above.
General Information Applicable to Fees
Whether calculating Referrers’ fees under any program or Matson Money’s fee under the Private Account
Asset Allocation program, calculations are based on the value of your assets under management by
Matson Money. For purposes of calculating your fee, we value publicly traded securities at the current
market price, and value annuities and life insurance contracts at their accumulated value.
Clients and Referrers should note that advisory fees paid to Referrers cannot be adjusted upward as a
result of an existing Client’s decision to participate in Matson Money Blue© after the Client’s Referrer
decides to access the program. However, Referrers could decide to charge prospective Clients higher fees
than other Referrers charge similarly situated Clients in order to recoup their eMoney access fees prior to
entering into an investment management agreement. In no event, however, is any Referrer permitted to
charge more than the maximum Referrer fees established by Matson Money for any of our advisory
services as disclosed in this Brochure.
All fees collected by us, whether for Referrers or for Matson Money, are payable quarterly in advance in
increments of one-fourth the annual rate. Fees are generally based upon the value of account(s) associated
with the Client as of the last business day of each quarterly period. However, when a Client adds assets to,
or withdraws assets from, an account during the quarter, we refund a portion of your fee for withdrawals
(on a prorated basis), and we charge an additional fee for additions to your account (also on a prorated
basis). We will make any applicable refunds or collect additional fees within 90 days of our receipt of notice
of each withdrawal or addition.
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For those company retirement plans using BPAS, fees are calculated and collected by BPAS, and payable
monthly in arrears in increments of one-twelfth the annual rate. Fees are generally based upon the value of
an account as of the last business day of each monthly period.
For fees collected by us, a Client’s initial fee is based on the value of the account(s) contributions at the
time of inception of our relationship with the Client and is prorated for the number of the days remaining in
that quarter. In addition to the prorated fee, the initial fee would also include quarterly fees based upon the
value of account(s) associated with the Client as of the last business day of each quarterly period. In
calculating the initial fee, we consider the inception date to be the date(s) a Client’s assets first become
available for us to manage. Sometimes, a new Client’s assets become available for us to manage on
various dates during the first quarter. This can happen, for example, due to difficulties in transferring assets
to a new custodian. In these instances, we charge an initial fee at the time of each contribution, prorated
from the date the contributed assets become available until the end of the quarter.
Example: If a portion of an account’s assets become available for management on December 15 of a given
year and another portion of the account’s assets become available for our management on February 15 of
the following year, we will base our first fee on the value of the assets placed under management on
December 15 and prorate that amount for the sixteen days remaining in the quarter. We will charge an
additional fee on assets placed under management on February 15 and prorate that fee for the 44 days
remaining in that quarter. Thus, during the first quarter of the following year, the account will be paying a
fee for the entire quarter on the value of the assets under management on December 31 of the prior year,
and a prorated fee on the additional assets from February 15.
Our standard Client agreements generally include authorization allowing Matson Money to automatically
deduct fees, whether for us or for your Referrer, from your custodial account. However, Clients can pay
fees directly by check or credit card in our discretion. Fees are payable within thirty days of receipt of an
invoice.
Under most circumstances, the terms of a Client’s variable annuity or insurance investment do not permit
withdrawal of fees from the Client’s variable annuity or insurance investment account. In these
circumstances, we request that the Client: (1) open a separate account at the Client’s custodian,
designating us as the discretionary manager, with sufficient assets to cover billing for the variable annuity
or insurance investment(s) we manage; and (2) authorize payment of our fees for managing the variable
annuity or insurance investment(s) from this separate account. This account is treated as a related, fee-
based account and managed pursuant to our asset allocation methodology. The fee charged to this related
account includes the asset value of the variable annuity or insurance contracts even though these assets
are not technically in the account. Clients of the Matson Fund Platform whose insurance investments
include the Matson Money Funds are not billed a Matson Money advisory fee on the portion of insurance
so invested, but are billed Referrer fees on the value of such assets. Fees charged to the account where
such assets actually reside is reduced by an equivalent amount. Similarly, with Client authorization, we will
agree to bill fees owed by IRA accounts to related non-IRA accounts. Assets in all related accounts are
stacked for purposes of attaining fee breakpoints across all related accounts.
For all Matson Money advisory programs, assets invested in mutual fund shares, including shares of the
Matson Funds, or other commingled investment vehicles such as ETFs, variable annuities or money market
funds, are included in calculating the value of the account for purposes of computing Referrers’ fees. The
same assets are also subject to additional advisory and other fees and expenses, as set forth in the
prospectuses of those mutual funds or other commingled investments. These additional fees are paid by
the investment vehicle, but ultimately borne by investors. For Clients of the Matson Fund Platform and the
Frontier Adjusted Portfolio Program, Clients’ advisory fees, none of which are retained by Matson Money,
are intended to compensate Clients’ Referrers (which could include Matson Money’s affiliate, Matson
Capital). However, Clients also pay the advisory fees embedded in each mutual fund or commingled
investment vehicle, including the advisory fee embedded in the Matson Funds, which are intended to
compensate the managers of the funds. Thus, Clients, in effect, pay two levels of advisory fees. For Clients
of the Private Account Asset Allocation Program, a portion of the advisory fee charged by Matson Money is
retained by Matson Money. However, to the extent that we invest any Private Account Asset Allocation
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Client’s assets in shares of the Matson Funds, we do not “double dip”, or include those assets, when
calculating Matson Money’s portion of the Client’s Private Account Asset Allocation advisory fee.
Educational Products and Other Advisory Services
The educational and Client coaching products that we sell to Unaffiliated Referrers can cost up to $50,000.
These include training courses for Referrers associated with their participation as co-advisors or solicitors
in the Matson Money advisory programs, some of which are required by Matson Money prior to permitting
participation as a Referrer.
Additional Expenses
Neither Matson Money’s advisory fees (as applicable) nor Referrer’s fees include brokerage commissions,
transaction fees, custodial fees, fees associated with underlying products such as mutual funds (including
the Funds) or ETFs held in Client accounts, and other related costs and expenses, all of which are incurred
by the Client. Please refer to Item 12, below, for additional information regarding the factors we consider in
selecting broker-dealers for Client transactions, and in determining the reasonableness of their
compensation.
Custodians may charge each account a periodic asset-based fee (“ABP Service Fee”) for each account,
based on the amount of certain assets in each account to which asset-based pricing (“ABP”) applies.
Custodians charge ABP Service Fees generally in lieu of transaction-based fees and commissions for
brokerage services to ABP accounts. Matson Money’s and the Referrer’s management fees are separate
and distinct from fees, commissions, transaction charges, or other costs charged by an account holder’s
brokerage firm or custodian. The ABP Service Fee is determined by multiplying the account value by the
annual ABP rate, which is .06% (six basis points) per annum for Schwab, AXOS, and Pershing. Custodial
fees, including ABP Service Fees, refer to charges assessed by these financial institutions for managing
and safeguarding Clients’ assets. These fees cover the operational expenses incurred by the custodian
while providing their services, including safeguarding the account holder’s money, executing trades and
providing reports. ABP Service Fees are calculated by the custodian and debited directly from the account
by the custodian, at least quarterly.
Additional Information
We do not receive any compensation from DFA or Blackrock in exchange for allocating Client assets
among various DFA mutual funds or iShares ETFs. See Item 14, below, for additional information. We do not
charge fees to Matson Money employees for management of their accounts, and we could charge a
reduced fee to Matson Money employees’ family members and friends. However, all Matson Money
employees, their family members, and friends who invest in the Matson Funds invest on the same footing
as all other shareholders. In addition, Referrers and their family members who invest in the Matson Funds
invest on the same footing as all other shareholders.
Clients can terminate their advisory agreements with us on 30 days’ written notice. Any prepaid fees will be
refunded on a pro-rata basis upon termination.
Item 6 – Performance-Based Fees and Side-By-Side Management
We do not charge performance-based fees to any Clients. Moreover, based on our investment strategies,
we generally do not face side-by-side management issues for any other reasons. Our asset allocation
advisory strategy makes use of investment products not directly dependent on market price (i.e., mutual
funds and certain insurance products) and is used for all Clients. In addition, although Clients pay differing
fees to their Referrers, we receive roughly equivalent advisory fees from Clients because we are primarily
compensated through the asset-based advisory management fee embedded in the Matson Funds.
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Item 7 – Types of Clients
As noted in Item 4, above, our Clients include individuals, high net worth individuals, pension and profit-
sharing accounts, corporations and other business entities, including other investment advisers. We also
manage the Matson Funds, which are six mutual funds described in more detail in Item 4, above.
The Matson Fund Platform, the Frontier Adjusted Portfolio Program and the Private Account Asset
Allocation Platform have no minimum investment requirements. However, only existing clients of the
Private Account Asset Allocation Platform can open new accounts in that platform.
Item 8 – Methods of Analysis, Investment Strategies and Risk of Loss
As described in Item 4, above, the investment strategy we use in managing Client accounts is an asset
allocation strategy using the Free Market Funds (for the Matson Fund Platform and the Frontier Adjusted
Portfolio Program) or other no-load mutual funds (for the Private Account Asset Allocation Program),
primarily mutual funds offered by DFA. We also use ETFs offered by DFA as well as iShares. As noted in
Item 4, since the creation of the Matson Money Funds, our dedicated insurance product-related mutual
funds, Clients of the Matson Fund Platform can also invest in the Matson Money Funds as underlying
investment options of variable insurance products offered by TIAA-CREF.
If you have existing securities in your portfolio when Matson Money begins managing your account, we will
request that you sell those securities, or allow us to instruct your custodian to sell them on your behalf, in
order to make funds available for us to purchase the mutual fund shares or other commingled investment
vehicles that align with your identified objectives and strategies. Unless these assets closely resemble
mutual fund products that fit within our investment philosophy and your investment objectives, Matson
Money does not charge an asset-based management fee on legacy assets held in Client accounts. See
discussion of “Unsupervised Assets” in “Other Information” in Item 4, above.
We utilize Modern Portfolio Theory, Efficient Market Hypothesis, and interpretations of the Fama/French
Five Factor Model to create and manage portfolios that fall on an efficient frontier. As discussed in Item 13,
below, Client accounts investing according to these portfolios are typically reviewed on a quarterly basis
and rebalanced as needed. We seek to make asset allocation decisions based on academic and long-term
market research related to the manner in which various asset classes have performed and the correlation
of their performance over time, rather than based on current market or economic conditions. We do not
rely on market timing, stock picking or track record investing techniques.
We use computer software from Morningstar that generates hypothetical portfolios based on asset class
correlations. Morningstar software could be updated as frequently as monthly or quarterly, but at least
annually. We also use DFA-provided software that analyzes mutual funds and index funds on a risk-
adjusted basis and is updated monthly. These hypothetical portfolios are used in various Matson Money
marketing materials to demonstrate the availability of market returns, but are neither designed nor
intended to represent actual Matson Money performance. Matson Money also has composite portfolios
showing actual performance of composites of Client accounts which are measured consistent with Global
Investment Performance Standards (‘GIPS’) and are independently verified by a third party. Clients and
prospects who receive these composites should review all related disclosure, including that, among other
things, past performance is no guarantee of future success.
Our investment strategy involves asset allocation with periodic rebalancing and/or re-optimization of
portfolios and target allocations as needed. Each Client’s account is invested in accordance with the
Client’s asset allocation strategy. Upon opening an account, we invest your assets in mutual funds or ETFs
targeting certain asset classes, or in some cases certain indexes or segments of the market, or cash items,
based on target percentages of the total assets in the account. As markets fluctuate and values of account
holdings change, the amounts actually allocated to each asset type in the account will either exceed or fall
below the original target allocations. We periodically rebalance or adjust the account holdings back to the
original target. However, rebalancing is not a constant activity. As a result, between rebalancing, asset
allocations will often drift away from their targets over time. When we rebalance accounts, we generally sell
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holdings that have become overweighted to buy other holdings that have percentage weights that are
below their targets. Our strategy is to be positioned in various asset types so that as asset values change,
accounts are positioned to take advantage of the change.
In addition to this periodic rebalancing, our discretionary authority also permits us to reallocate assets in
Client accounts. In a reallocation, we change the target percentages that some or all of the asset classes or
types will have relative to the total account. Reallocations occur with less frequency than rebalancing. As
described in Item 4, with respect to the Frontier Adjusted Portfolio Program, annual reallocation is a
program requirement over the Client’s specified time horizon. Thereafter, the account will not be
reallocated, i.e., target percentages will not change. However, we retain discretion to re-balance such
portfolios as needed to position those accounts appropriately.
Risk of Loss
Investment returns are not guaranteed, and our Clients could lose money on their investments. It is very
important that Clients work with their Referrers to help understand their risk tolerance. Investing in
securities involves risk of loss that Clients should be prepared to bear as a result of idiosyncratic and
systemic risks from many sources, such as: particular issuers, market sectors, economic and market
conditions, exchange rules and other regulatory initiatives, political developments, governmental
intervention, currency fluctuations, trade policy, natural disasters, social unrest, kinetic and non-kinetic (e.g.,
cyber or electronic) warfare involving state and/or non-state actors, other cybersecurity events, epidemics,
pandemics and other health-related emergencies and other unpredictable events, amongst others.
Clients’ investment performance will depend upon how their assets are allocated and reallocated
according to their investment strategy and target asset allocation, and upon the portfolios Matson Money
creates and manages to implement such allocations, as discussed above. Asset allocation decisions can
result in investment losses. Similarly, it is possible that Matson Money’s efforts in the creation and
management of portfolios to implement asset allocations will not have the intended results and could result
in investment underperformance or loss.
Clients who choose to invest in equities will have a percentage of their investments allocated to funds
investing in small and value stocks, including micro-cap securities. Securities of small companies are often
less liquid than those of large companies, and this could make it difficult to sell a small company security at
a desired time or price. As a result, small/micro-cap company stocks often fluctuate relatively more in price.
In general, smaller capitalization companies are also more vulnerable than larger companies to adverse
business or economic developments and they frequently have more limited resources. There is a risk that
value stocks will perform differently from the market as a whole, and following value-oriented investment
strategies could cause Client portfolios to underperform equity funds that use other investment strategies.
Clients in Matson-managed strategies with allocations to equities are invested indirectly through mutual
funds with underlying investments in foreign securities, including emerging markets. These investments
can be affected unfavorably by a number of events, including changes in currency rates or exchange
control regulations, trade policy, political or social instability, or military conflict or other similar
developments in the particular foreign country or region, as well as government and market responses to
such events. Without limitation, these can include the imposition of sanctions, nationalization, expropriation
or confiscatory taxation, currency blockage, market disruptions, political changes and security suspensions.
The type and severity of sanctions and other similar measures, including counter sanctions and other
retaliatory actions, that could be imposed could vary broadly in scope, and their impact is impossible to
predict. These types of measures can include, but are not limited to, banning a sanctioned country or
certain persons or entities associated with such country from global payment systems that facilitate cross-
border payments, restricting the settlement of securities transactions by certain investors, and freezing the
assets of particular countries, entities or persons. The imposition of sanctions and other similar measures
could, among other things, result in a decline in the value and/or liquidity of securities issued by the
sanctioned country or companies located in or economically tied to the sanctioned country, downgrades in
the credit ratings of the sanctioned country’s securities or those of companies located in or economically
tied to the sanctioned country, currency devaluation or volatility, and increased market volatility and
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disruption in the sanctioned country and throughout the world. Certain investments could be prohibited
and/or existing investments could become illiquid (for example, in the event that transacting in certain
investments is prohibited, securities markets close, or market participants cease transacting in certain
investments in light of geopolitical events, sanctions or related considerations), which could render any
such securities unmarketable for an indefinite period of time and/or could cause other securities to be sold
at a disadvantageous time or price. More generally, investments in emerging markets frequently develop
unevenly and might never fully develop. Furthermore, emerging securities markets tend to have lower
trading volumes and less liquidity than developed markets.
Matson Money investment strategies utilize various fixed income asset categories. Because the value of
Client investments in fixed income will still fluctuate, there remains the risk that Clients will lose money.
Even a long-term investment approach cannot guarantee a profit. Economic, political, and issuer-specific
events will cause the value of fixed income securities owned by Matson portfolios to rise or fall. Fixed
income securities are also subject to credit risk, or the risk that the issuer of a security is unable to make
interest payments and/or repay principal when due. A downgrade to an issuer’s credit rating or a perceived
change in an issuer’s financial strength can affect a security’s value, and thus, impact the investment
portfolio’s performance. Fixed income securities are also subject to interest rate risk because a change in
market interest rates could adversely affect the value of fixed income securities. When interest rates
increase, the value of fixed income securities generally will fall, and longer-term securities generally will be
affected to a greater degree.
In addition, due to the fact that Matson Money’s fixed income strategy can utilize foreign government debt,
there is the risk that: (a) the governmental entity that controls the repayment of government debt will not be
willing or able to repay the principal and/or to pay the interest when it becomes due, due to factors such as
political considerations, the relative size of the governmental entity’s debt position in relation to the
economy, cash flow problems, insufficient foreign currency reserves, the failure to put in place economic
reforms required by the International Monetary Fund or other multilateral agencies, and/or other national
economic factors; (b) governments could default on their debt securities, which could require that holders
of such securities participate in debt rescheduling; and (c) there is no legal or bankruptcy process by which
defaulted government debt can be collected in whole or in part.
From time-to-time, capital markets may experience periods of disruption and instability. Social, economic,
political and other conditions and events (such as natural disasters, epidemics and pandemics, terrorism,
conflicts and social unrest) will occur that have significant impacts on issuers, industries, governments and
other systems, including the financial markets. As global systems, economies and financial markets are
increasingly interconnected, events that once had only local impact are now more likely to have regional or
even global effects. Events that occur in one country, region or financial market will, more frequently,
adversely impact issuers in other countries, regions or markets. These impacts can be exacerbated by
misguided or faulty responses, or failure to adequately respond, by governments and societies to an
emerging event or threat.
Significant political, social, economic conditions and events, such as pandemics, supply chain disruptions,
increasing or volatile interest rates and inflationary environments, the Russia/Ukraine conflict, the
Israel/Hamas conflict and further spread of conflict in the region, escalated tensions globally, as well as
swift and significant changes in the domestic and international policies of the United States have created
substantial uncertainty. While the specific source, nature and impact of any events that create uncertainty is
inherently difficult to predict, uncertainty can both create and exacerbate risk, even for investments made
in established markets. Some of the risks associated with political, economic and social uncertainty include:
greater volatility in asset prices, value and performance; changes in interest rates and prevailing credit
spreads; increased risk of defaults; greater social, economic and political instability (including the risk of
war or natural disaster); increased risk of nationalization and greater governmental involvement in the
economy; increased risk of tariffs and trade disputes or other changes in trade relationships and trade
agreements, increased regulatory restrictions and oversight, as well as significant changes in regulatory
approach or focus; downgrades by rating agencies; lack of liquidity; limited ability to hedge interest rate
risk; and difficulties in obtaining and/or enforcing legal judgments. During times of uncertainty the capital
markets often become volatile. Monitoring and regulation of markets while a country is experiencing
political uncertainty, and the activities of investors in such markets and enforcement of existing regulations,
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might be extremely aggressive or insufficient. Markets experiencing political uncertainty can have
substantial, and in some periods extremely high, rates of inflation for many years. Inflation and rapid
fluctuations in inflation rates can have negative effects on such countries’ economies and securities
markets. Additionally, uncertainty creates a greater risk of escalation of conflicts, such as trade wars,
sanctions or military actions, in times or locations that are experiencing social, economic or political
uncertainty, and such an escalation, in turn, can increase the level of uncertainty experienced. Escalation of
conflicts can lead to: higher prices; disruption in infrastructure; impairments to the supply chain; imposition
of taxes, tariffs, duties and/or sanctions (and retaliatory measures in response thereto); rerouting of long-
standing trade relationships; exacerbation of global supply and pricing issues; reduction and scarcity of key
resources; migration and other dislocations; failed debt payments; and currency devaluations.
Given the ongoing and dynamic nature of recent market disruption and instability, it is difficult to predict
the full impact of these conditions on a Client’s portfolio. The extent of any such impact will depend on
future developments, which are highly uncertain, including the imposition of tariffs or trade barriers and
related trade disputes or other changes in trade relationships, the duration or reoccurrence of any potential
business or supply chain disruption, changes in interest rates and inflation rates, the conflicts between
Russia and Ukraine and Israel and Hamas and any further spread of conflict, health epidemics and
pandemics, and the actions taken by governments in response to these conditions.
During any such periods of market disruption and instability, companies may have limited access, if
available, to alternative markets for debt and equity capital. Volatility and dislocation in the capital markets
can also create a challenging environment in which to raise or access debt capital. The continuance or
reappearance of market disruption for any substantial length of time could make it difficult to extend the
maturity of, or refinance existing, indebtedness or obtain new indebtedness with similar terms. Costs of
debt capital may increase or be subject to less favorable terms and conditions. If issuers are unable to raise
or refinance debt, then returns on investment may decrease, and any such decrease could be significant.
Additional risks include:
Fund of Funds Risk. As discussed above, the Free Market Funds and the Matson Money Funds are funds of
funds. A fund of fund’s NAV will fluctuate due to business developments concerning a particular issuer or
industry as well as general market and economic conditions affecting securities held by the particular
underlying funds in which the Fund invests. Investment decisions by the investment advisers of the
underlying funds are made independently of us and the Funds. Each Fund will be affected by the losses of
its underlying funds and the risks involved in the investment practices of such funds. Neither we nor the
Funds have any control over the risks taken by the underlying funds. Our judgment about the
attractiveness or potential appreciation of a particular underlying fund could prove to be wrong or the Fund
could miss out on an investment opportunity because the assets necessary to take advantage of such
opportunity are tied up in less advantageous investments. Some underlying funds could concentrate their
investments in various industries or sectors or have the authority to invest in derivative instruments (such
as options, futures, swaps, and/or exotics, etc.). Additionally, rules under the Company Act adopted by the
SEC can impose certain limits on underlying funds’ investment flexibility.
Investments in Third Party Mutual Funds or Commingled Investment Vehicles. Under the Private Account
Asset Allocation Program, Client accounts are directly invested in certain third-party mutual funds (e.g., the
DFA funds). Account values will fluctuate due to business developments concerning a particular issuer or
industry as well as general market and economic conditions affecting securities held by the particular
underlying funds held in Client accounts. Investment decisions by the investment advisers of the
underlying funds are made independently of Matson Money. Each account will be affected by the losses of
its underlying funds and the risks involved in the investment practices of such funds. We do not have any
control over the risks taken by the underlying funds. Our judgment about the attractiveness or potential
appreciation of a particular underlying fund could prove to be wrong or the Fund could miss out on an
investment opportunity because the assets necessary to take advantage of such opportunity are tied up in
less advantageous investments. Some underlying funds could concentrate their investments in various
industries or sectors or invest in derivative instruments (such as options, futures, swaps and/or exotics,
etc.).
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We encourage Clients participating in the Matson Fund Platform and the Frontier Adjusted Portfolio
Program to review the prospectus of the Matson Funds for additional information regarding the risks of
investing in the Funds. In addition, we encourage Clients participating in the Private Account Asset
Allocation Program to review the prospectuses or offering memoranda of the DFA mutual funds or any
other third party commingled investment vehicle used in their account for additional information regarding
the risks of those investments.
Investments in Exchange Traded Funds. ETFs are a type of investment company bought and sold on a
securities exchange. An ETF represents a portfolio of securities often designed to track a particular market
index. In such cases, the risks of owning an ETF generally reflect the risks of owning the underlying
securities comprising the index that the ETF is designed to track. However, ETFs are subject to certain
additional risks, including, for example, the risk that lack of liquidity in an ETF could result in more volatility,
an ETF might not track the performance of the index it is designed to track due to exchange rules or other
reasons, the market prices of shares of an ETF can fluctuate rapidly and materially, and shares of an ETF
could trade significantly above or below the ETF’s net asset value. A Fund can incur brokerage fees in
connection with its purchase of ETF shares. Investments in ETFs generally will be valued at their market
price.
Derivatives Risk. The underlying investment companies in which the Funds invest may utilize derivatives as
part of their investment strategies. For example, underlying index-based ETFs are often able to use
derivatives, including futures contracts, options on futures contracts, forward currency contracts, options,
swaps, and other exotic derivatives to help the ETF track its underlying index. These derivative instruments
are subject to a number of risks including liquidity, interest rate, market, credit and management risks,
valuation, counterparty, and interconnection, amongst others. Changes in the value of a derivative might
not correlate perfectly with the underlying asset, rate or index, and it is possible to lose more than the
principal amount invested. A derivative contract will obligate or entitle an underlying investment company
to deliver or receive an asset or cash payment that is based on the change in value of one or more
securities, currencies, indices, and/or other reference entity/asset/obligation/security/rate/etc. Even a small
investment in derivative contracts can have a big impact on an underlying investment company’s stock
market, currency and interest rate exposure, amongst a host of other risk exposures idiosyncratic and
systemic in nature. Therefore, using derivatives can disproportionately increase losses and reduce
opportunities for gains when stock prices, currency rates, interest rates, and other market variables are
changing.
Cyber Security Risk. The Funds and their service providers, including Matson Money, are exposed to
operational and information security risks resulting from any breaches in cyber security that might occur. A
breach in cyber security refers to both intentional and unintentional cyber events that could, among other
things, cause a Fund or service provider, including Matson Money, to lose proprietary information, suffer
data corruption or destruction, lose operational capacity, result in the unauthorized release or other misuse
of confidential information, or otherwise disrupt normal business operations. Geopolitical tensions can
increase the scale and sophistication of deliberate cyber security attacks, particularly those from nation-
states or from entities with nation-state backing. Breaches in cyber security include, among other
behaviors, stealing or corrupting data maintained online or digitally, denial of service attacks on websites,
the unauthorized release of confidential information, cyber extortion (such as exfiltration of data held for
ransom and/or “ransomware” attacks rendering systems inoperable until ransom is paid) or various other
forms of cyber-attacks. Cyber security breaches affecting a Fund or its adviser, custodian, transfer agent,
intermediaries, other third-party service providers, regulatory authorities and other third parties can
adversely impact a Fund. For instance, cyber security breaches could interfere with the processing of
shareholder transactions, impact a Fund’s ability to calculate its NAVs, cause the release of private
shareholder information or confidential business information, impede trading, subject a Fund to regulatory
fines or financial losses, and/or cause reputational damage. Advancements in artificial intelligence and
other technologies could result in the introduction of errors, defects or security vulnerabilities, which can
go undetected. The potential speed of such technologies could exacerbate the impact of any such
incidents, particularly where such incidents are exploited by other artificially intelligent systems designed
to impair or prevent the intervention of a human control. The Funds and service providers, including
Matson Money, will also incur additional costs for cyber security risk management purposes. Similar types
of cyber security risks are also present for issuers of securities in which a Fund will invest, which could
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result in material adverse consequences for such issuers and could cause the Fund’s investment in such
companies to lose value.
Past performance is not a guarantee of future returns. Investing in securities and other investments
involve a risk of loss that each Client should understand and be willing to bear. Clients are reminded to
discuss these risks with your Referrer.
Item 9 – Disciplinary Information
Investment advisers are required to disclose in this Brochure any legal or disciplinary events involving the
firm or our officers or principals that are material to your evaluation of our advisory business or the integrity
of our management. We have no such information to report at this time.
Item 10 – Other Financial Industry Activities and Affiliations
Matson Money is a closely held corporation in which ninety percent of ownership is currently held by
founder and CEO, Mark Matson. As discussed in Item 4, above, we advise six series of a no-load mutual
fund which are offered by prospectus only. The six series are:
RBB Free Market International Equity (FMNEX);
RBB Free Market U.S. Equity (FMUEX);
RBB Free Market Fixed Income (FMFIX);
Matson Money U.S. Equity VI Portfolio (FMVUX);
Matson Money International Equity VI Portfolio (FMVIX); and
Matson Money Fixed Income VI Portfolio (FMVFX).
All of the Funds are funds of funds, meaning that they invest primarily in shares of other funds. The Free
Market Funds are used as investment options in the Matson Fund Platform and the Frontier Adjusted
Portfolio Program. The Matson Money Funds, which are based on the same investment strategies that are
used to manage the Free Market Funds, are available only as investment options underlying the variable
annuities or variable life insurance policies of certain insurance companies. As noted in Item 5, above, we
do not charge Clients a separate Matson Money advisory fee for the portion of their assets that are
invested in any of the funds managed by Matson Money in order to avoid a “double-dip” advisory fee on
those assets. However, Clients remain responsible for the fees of their Referrers. As discussed in Item 5
and below, our affiliate Matson Capital charges advisory fees to its clients, and Matson Capital clients may
participate in the Matson Fund Platform or Frontier Adjusted Portfolio Platform and bear the Fund-related
fees and expenses discussed in Item 5 in addition to advisory fees paid to Matson Capital. Other than
Matson Capital, no Referrer is affiliated with Matson Money.
Matson Money is affiliated with Matson Capital, a registered investment adviser that is also principally
owned by Mark Matson. As discussed in Item 4, Matson Capital focuses its investment advisory services
solely on recommending investment programs designed and operated by Matson Money. Matson Capital
will not recommend the investment programs or advisory services of other investment advisers or financial
professionals and does not consider the universe of available advisory programs or services when making
recommendations to its clients. Matson Capital’s clients typically will have been invested in a Matson
Money investment program before becoming clients of Matson Capital, although this is not required to
become a Matson Capital client. Matson Money’s relationship with Matson Capital, including the firms’
shared ownership, common control and shared key personnel, creates material conflicts of interest
with respect to Clients that are referred by Matson Capital. There is a conflict of interest in Matson
22
Capital recommending our investment programs, as Client accounts that receive our asset allocation
services will invest primarily in Matson Funds, and we receive advisory fees from the Matson Funds as
described in Item 5. Matson Capital has an incentive to make such a recommendation because our shared
owner and other Matson Money personnel with a financial stake in Matson Money’s success – some of
whom are shared with Matson Capital – benefit to the extent that Matson Capital clients invest in Matson
Funds. Certain personnel of Matson Money can receive a bonus based partially on Matson Money’s overall
assets under management, giving these persons an incentive to retain client assets and add new assets.
To the extent any such persons are shared personnel between Matson Money and Matson Capital and are
involved with Matson Capital’s investment recommendations, there would be a conflict of interest as such
persons would have an incentive to recommend Matson Money investment programs. As described further
in Matson Capital’s Form ADV Part 2A (brochure), Matson Capital seeks to address these conflicts of
interest through diligence and oversight of Matson Money and adhering to appropriate compliance policies
and procedures and other controls intended to result in a fair, thorough and objective evaluation of Matson
Money. In addition, as described in Item 4, following a referral, Matson Money considers whether the
particular Matson Money investment program selected by a Client is suitable based on information
provided by the Referrer and/or the Client, such as age, risk tolerance and time horizon in relation to the
Client’s stated investment objective. In this way, Matson Money will exercise an independent check on
Matson Capital referrals and recommendations.
Mark Matson operates The Matson Family Foundation (formerly known as “The Wolf Pack Foundation”), a
501(c)(3) charitable foundation to receive tax-exempt gifts, primarily from our Referrers and our founder,
Mark Matson, to be distributed to other charitable organizations.
Item 11 – Code of Ethics, Participation or Interest in Client Transactions and Personal
Trading
Code of Ethics and Personal Trading. We strive to adhere to the highest industry standards of conduct
based on principles of professionalism, integrity, honesty and trust. We have adopted and implemented a
Code of Ethics (“Code”) to help us meet these standards. The Code is also utilized by Matson Capital.
The Code was adopted in accordance with both Advisers Act Rule 204A-1 and Company Act Rule 17j-1 to
govern personal transactions by certain of our principals and employees and the Matson Funds and to
seek to ensure that the interests of our principals and employees do not conflict with the interests of
Clients and the Matson Funds (and their shareholders). Our principals and employees are required to direct
their brokers to forward copies of all personal securities transactions confirmations as well as brokerage
statements for every account in which they or their immediate family members have a beneficial interest.
These confirmations and statements are submitted to and reviewed by our CCO.
The Code prohibits our principals and employees from purchasing any initial public offerings or private
placements. Principals and employees can buy and sell open-end mutual funds that we also recommend to
Clients, including shares of the Matson Funds. Our principals’ and employees’ transactions can be placed
at the same time as orders for Clients’ accounts. We do not believe these transactions present any conflict
of interest because the shares of each mutual fund are bought and sold at net asset value by every
investor who purchases or redeems on a given day. Shares are readily available to satisfy both Client and
employee transactions, and the price of the open-end mutual funds is not affected by the size or timing of
purchase or sale transactions. Therefore, employee transactions in these mutual funds cannot influence
the price Clients receive in their transactions with the same mutual funds. However, transactions in shares
of the Funds must be reported to and reviewed by the CCO.
The Code also includes a Code of Conduct designed to emphasize that our principals and employees are
in a position of trust with respect to our Clients. All personnel are required to comply with ethical restraints
relating to Clients and their accounts, including restrictions on giving gifts to, and receiving gifts from,
Clients in violation of our gift policy. Violations of the Code might result in demotion, suspension, firing,
fines and other punishments for individuals. A copy of the Code is available to any Client or prospective
client upon request. To request a copy, please contact us using the information provided on the cover
page of this Brochure.
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Reporting Violations of Code of Ethics
Any supervised person who becomes aware of an apparent violation of the Code shall promptly report
such apparent violation to the Chief Compliance Officer.
A person acting in good faith in reporting an apparent violation of the Code and who has reasonable
grounds for believing a violation of the Code has occurred shall not be retaliated against by Matson
Money. Nothing in the Code prohibits or prevents any individual from reporting possible violations of law or
regulation or from providing related documents or information without prior notice to or approval from
Matson Money, to any regulator, or federal, state, or local governmental agency, including but not limited to
the SEC or the Commodity Futures Trading Commission (“Agencies”). Nothing in the Code is intended to
impair any individual’s rights under whistleblower laws or limit any right to receive an award for information
provided to any Agencies.
Insider Trading Policy
We could, from time to time, come into possession of material nonpublic and other confidential information
which, if disclosed, might affect an investor’s decision to buy, sell or hold a security. Under applicable law,
we will generally be prohibited from improperly disclosing or using such information for our benefit or for
the benefit of any other person, including Clients. Accordingly, if we come into possession of material
nonpublic or other confidential information, we will likely be prohibited from communicating that
information to you or using it for your benefit.
We have adopted a “Policy Statement on Insider Trading” in accordance with Advisers Act Section 204A
that establishes procedures to prevent the misuse of material nonpublic information by us and our
personnel. Any officer, director or employee who fails to observe the above-described policies can face
serious sanctions, including dismissal and personal liability.
Participation or Interest in Client Transactions. Under the Matson Fund Platform and the Frontier Adjusted
Portfolio Program, we recommend the purchase and sale of shares of the affiliated Funds from which we
receive advisory fees. Other than the Funds’ fees, we do not receive any additional advisory or sales-
related compensation in connection with recommending and selecting the Funds as investments for Client
accounts.
Our affiliate, Matson Capital, recommends investment programs to its clients in which Matson Money will
primarily allocate assets among the Matson Funds. This arrangement gives rise to a conflict of interest, as
we receive advisory fees from the Matson Funds. Matson Capital has an incentive to make such a
recommendation because our shared owner benefits to the extent that Matson Capital clients invest in
Matson Funds. Also, separate and apart from the fees and expenses associated with the Matson Funds,
Matson Capital receives an annual fee from its clients (collected and paid to Matson Capital by Matson
Money) based on the amount of assets in a Matson Capital client’s account. Generally, the greater the
assets under management that Matson Capital clients have, the more Matson Capital will collect in fees. As
a result, Matson Capital has an incentive to encourage Clients to increase the assets maintained in their
accounts with Matson Capital. As described in Item 10, Matson Capital seeks to address and mitigate these
conflicts of interest through diligence and oversight of Matson Money and adhering to appropriate
compliance policies and procedures and other controls intended to result in a fair, thorough and objective
evaluation of Matson Money. In addition, as described in Item 10, following a referral, Matson Money
considers whether the particular Matson Money investment program selected by a Client is suitable based
on information provided by the Referrer and/or the Client, such as age, risk tolerance and time horizon in
relation to the Client’s stated investment objective. In this way, Matson Money will exercise an independent
check on Matson Capital referrals and recommendations.
Personal Trading. From time to time, our principals and employees are likely to have interests in some or all
of the same securities owned by or recommended to Clients, in the same or different concentrations as
used in Client accounts. Our principals and employees could also buy or sell securities for their own
accounts that are different than those we recommend purchasing for Clients. As these situations can
24
represent a conflict of interest, we have adopted procedures relating to personal securities transactions
and insider trading designed to prevent or mitigate actual conflicts of interest related to personal trading
activities, as noted above in the description of the Code.
Other Related Conflicts and Practices:
Gifts and Entertainment; Political Contributions. Brokers, counterparties, service providers and other third
parties with whom we do business occasionally provide gifts and entertainment to our principals and
employees. We and our affiliates could enter into business transactions and relationships on behalf of a
Client with the donors of such gifts and entertainment. Such gifts and entertainment create a conflict of
interest in our selection and retention of these donors as service providers for Clients. To address this
conflict, we have adopted policies and procedures to: 1) monitor gifts and entertainment given and
received by our principals and employees; and 2) limit the value of gifts and entertainment given and
received. We also have policies and procedures in place to help us monitor, and limit, the political
contributions that our principals and employees make to public officials and candidates for elected office in
accordance with the requirements of Advisers Act Rule 206(4)-5.
Matson Money Blue©. Our eMoney-supported platform for assisting clients in the consolidation and
maintenance of their financial records also benefits Matson Money and Clients’ Referrers, which creates a
conflict of interest. By providing an on-line storage site for Clients’ financial data, both Matson Money and
Referrers will have access to a more complete picture of the assets and liabilities of our Clients and will
have an opportunity to recommend investment of a greater percentage of Clients’ total assets in Matson-
managed products. While each Client will have a unique username and password to be used for entering
and accessing data stored on the eMoney platform, both the Client’s Referrer and Matson Money will be
able to view stored data. Client usernames and passwords should never be given to Matson Money or
Referrers. In addition, Clients can use certain eMoney privacy features to limit access to certain data they
choose to store on the platform, which could mitigate the conflicts of interest described above. According
to eMoney, privacy features available to Clients using eMoney include the ability to: (1) block an adviser
from seeing their “Spending Tool;” and (2) create a private folder in the eMoney “Vault” called the My
Documents folder. However, eMoney also provides advisory clients with a service called Digital Mailbox,
under which various service providers, including banks and brokerage firms, allow clients to set up a
provider link that automatically delivers statements directly to the Client’s Digital Mailbox rather than by
mail or email. If a Client creates a digital connection through its Digital Mailbox to any such institution, the
connection can be seen by the Client’s Referrer.
The platform is a tool Referrers can use for advising Clients on how to deploy their assets in a more
effective or efficient manner, which can include recommending investing more through Matson Money.
Access to Client data can also raise privacy concerns, since stored data could include personal information
such as social security, bank, savings or brokerage account numbers. When uploading documents
manually to the platform, Clients must exercise their own discretion on whether to “black out” or otherwise
edit privacy-related information in personal records and should never upload documents containing
usernames or passwords to online accounts such as bank, savings or brokerage accounts. When
information is transferred electronically from a Client’s service provider to the Digital Mailbox, according to
eMoney, such information never includes a complete Client account number, but in some cases will include
a partial account number.
In addition, Clients should understand that although data is transferred interactively by data feeds between
eMoney and service providers, data stored on the platform is merely a snapshot for purposes of Matson
Money or a Referrer. In other words, neither Matson Money nor a Referrer can manipulate the data or
communicate directly with a Client’s service providers through eMoney. Also, neither Matson Money nor a
Referrer can obtain direct access to Clients’ assets or accounts through the eMoney platform. In addition,
Matson Money and all registered investment advisers and/or broker-dealers serving as Referrers are
subject to federal privacy laws and required to adopt written privacy policies and procedures. Matson
Money provides Clients with its Privacy Notice annually and each Referrer should provide clients with the
Privacy Notice associated with the Referrer’s registered adviser or broker-dealer.
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Item 12 – Brokerage Practices
General Brokerage Practices
Clients generally provide us with limited discretionary authority to make the following determinations in
accordance with the Client’s specified investment objectives without Client consultation or consent before
a transaction is affected:
Invest Client assets into a portfolio consisting of a diversified mix of asset classes and investment
securities;
Modify or change the mix of asset classes and investment securities within the portfolio; and
Rebalance and/or reallocate the portfolio periodically.
In order to establish an advisory account with us, a Client must first designate a broker-dealer and a
custodian acceptable to us (consistent with the discussion in Item 4 above). Advisory Clients with non-
ERISA assets must open custody accounts with AXOS, Schwab, or Pershing and brokerage accounts with
their affiliated broker-dealers: AXOS; Charles Schwab & Co., Inc.; or Pershing Advisor Solutions. No matter
which is selected, the Client will sign a limited power of attorney giving us the authority to trade stocks,
bonds and mutual funds on a discretionary basis in the Client’s account. For Client accounts subject to
ERISA (like company retirement plans), Clients generally must select either Ascensus, Matrix Trust
Company, Charles Schwab Trust or BPAS as their custodian and either Ascensus, PCS/Aspire, Alliance
Benefit Group or BPAS as recordkeeper. PCS/Aspire, BPAS, and Alliance Benefit Group are also third-party
administrators and Clients can work with a third party administrator acceptable to Matson Money and the
recordkeeper. Additionally, 401(k) accounts/clients could select AXOS as their custodian and recordkeeper,
which is performed by PCS/Aspire. For 403(b) accounts as well as some 401(k) accounts, clients select MG
Trust (also known as Matrix Trust Company) as the custodian and PCS/Aspire as their recordkeeper.
Because we primarily trade in mutual funds on behalf of our Clients, and because brokerage fees for
mutual funds are generally established by the mutual fund sponsor and set forth in the funds’
prospectuses, we do not generally consider all of the traditional factors associated with seeking best
execution in other types of markets when deciding to purchase or sell securities. For purchases and sales
of securities other than mutual funds, we acknowledge that Clients might be able to obtain lower
brokerage transaction or custody fees with other brokerage firms or custodians than those we recommend,
but we believe that the joint custodial and brokerage arrangements we have in place are consistent with
the efficient delivery of quality execution at a reasonable cost, subject to the administrative requirements
associated with running our programs.
In selecting the recommended custodians, we evaluated the services they or their affiliated broker-dealers
offer, the quality of those services and the cost indirectly borne by Clients, and determined that they
provide overall best quality of services for the price. We periodically compare the services and price of the
recommended service providers against other broker-dealers and custodians that provide comparable
services. Although another broker-dealer could offer these services at a lower overall cost, cost is only one
factor we consider, and we are not required to move accounts to another broker-dealer based solely on
cost.
With respect to variable annuity or insurance contracts, the Client’s custodian and broker are typically
specified in the variable annuity or insurance contract. We have no discretion to select the custodians and
broker-dealers for these instruments.
As noted above, we generally invest in “no-load” mutual funds, meaning that they are not accompanied by
sales commissions, or mutual funds for which commissions are set by each fund’s prospectus. With respect
to other investments, we have no duty or obligation to seek in advance competitive bidding for the most
favorable commission rate applicable to any particular portfolio transaction or to select any broker or
dealer on the basis of its purported or “posted” commission rate, but will endeavor to be aware of the
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current level of the charges of eligible brokers and to minimize the expenses incurred for effecting portfolio
transactions to the extent consistent with the interests and policies of the accounts. Although we generally
seek competitive commission rates, we will not necessarily pay the lowest commission or commission
equivalent. Some transactions involve specialized services on the part of the broker or dealer involved and
thereby entail higher commissions or their equivalents than would be the case with other transactions
requiring more routine services.
Research and Other Soft Dollar Benefits
We do not currently use soft dollars to pay for any specific service or for any portion of “mixed use” items.
However, the brokerage firms we use for Client transactions have in the past and could in the future offer
us certain services free of charge in exchange for charges or fees earned on Client transactions. See also,
Item 14, below. As a result of receiving these services, we can obtain things for free that we would
otherwise have to pay for ourselves. We therefore have an incentive to use the brokerage firms that
provide us with these services.
Clients should be aware that the services furnished by these brokerage firms in exchange for transaction
fees or charges paid by certain Client accounts can be used to service all Client accounts and not just the
accounts whose transactions paid for the services.
Directed Brokerage
With the exception of variable annuity and life insurance contracts, Clients are generally not permitted to
select broker-dealers or custodians other than those referenced above. Where a Client directs the use of a
particular broker-dealer, or broker-dealers, we generally are not able to negotiate commission rates or
spreads, or to obtain volume discounts. As a result, we might not be able to achieve the best price for the
execution quality.
In addition, transactions for a Client that directs brokerage often cannot be combined or “batched” for
execution purposes with orders for the same securities for other accounts, as described below. Because
mutual funds and variable annuities are acquired from their issuers at their current net asset value at the
time of the transaction, the direction of trades to a specific broker-dealer does not change the price at
which such securities are acquired. Client direction of a particular broker or dealer to execute non-mutual
fund transactions can result in higher commissions, greater spreads, or less favorable net prices than might
be the case if we could negotiate commission rates or spreads freely, or select brokers or dealers based
on best execution.
Trade Aggregation and Allocation
All accounts are currently traded individually with the third-party custodians and therefore we do not
aggregate trades. Additionally, since shares of open-end funds (other than ETFs) are only priced once a
day, we do not usually have any reason to aggregate transactions in such fund shares. In addition, there is
seldom any reason to aggregate or to allocate acquisitions of fund shares since all shares purchased
during a single trading day are executed at the same daily price and there is seldom, if ever, any problem
obtaining sufficient shares to satisfy all acquiring accounts. These shares are purchased from the issuer
and sold at the net asset value next determined after an order is received. Shares of mutual funds are
redeemed by the issuer (not sold in the secondary market). Variable annuities are purchased directly from
the issuer and no aggregation of transactions in variable annuities occurs. If, in the future, we were to
determine to aggregate transactions on behalf of more than one account, we would allocate the results of
each transaction among participating Clients at the average price for the aggregated trades and each
client would pay its pro rata share of any associated trading costs. Opportunities would be allocated
among participating Client accounts in a fair and equitable manner over time.
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Other Brokerage Practices, Issues, and Conflicts
Allocation of Our Time and Resources. Generally, we are not subject to specific obligations or
requirements concerning the allocation of our time, efforts, resources, or investment opportunities to any
particular Client. We are not obligated to devote any specific amount of time to the affairs of any Client and
are generally not required to accord exclusivity or priority to any Client in the event of limited investment
opportunities arising from the application of speculative position limits or other factors. Matson Money and
our personnel devote such time to the affairs of our Clients as Matson Money, in its discretion, determines
to be necessary for the conduct of our business. As noted above, Matson Money shares certain key
personnel with our affiliate, Matson Capital. Shared personnel allocate such time, efforts and resources
between their duties for Matson Money and Matson Capital, respectively, as Matson Money and Matson
Capital, in their discretion, deem necessary for the conduct of their respective businesses. We also devote
such time to our Referrer training programs and to the Matson Family Foundation as is needed under the
circumstances.
Trade Errors. Matson Money has policies and procedures for the handling of trade errors in Client accounts
(e.g., the purchase or sale of a security in the wrong amount, or contrary to Client investment guidelines).
We seek to identify and correct such errors as promptly as possible, consistent with our policies and
procedures. Our policies and procedures include certain guidelines intended to avoid a trade error
resulting in a disadvantage to Clients. For example, as a general guideline, gains resulting from trade errors
should accrue to the benefit of the Client account(s) in which the error was made. Similarly, as a general
guideline, trade errors caused by Matson resulting in a direct loss to Client account(s) should be
reimbursed to the Client account(s) in which the error was made. As another general guideline, where a
trade error is caused by a third party (such as a broker) and results in a direct loss to Client account(s),
Matson Money will endeavor to get the responsible party to make the Client(s) whole (however, Matson
Money cannot guarantee such a result).
Item 13 – Review of Accounts
We review accounts daily for cash additions and withdrawals. Our Chief Executive Officer, Portfolio
Manager, and Chief Compliance Officer (the Investment Committee) meet periodically to review academic
research and data, quantitative analytics, tax and other relevant issues; to determine whether any changes
in strategy are warranted; and, if so, to implement such changes. We also review accounts at least
quarterly, and more frequently, if necessary, to “rebalance” and “re-optimize” Client accounts.
Because performance of the underlying instruments in each account is not uniform, over time, the actual
asset allocation in each account will begin to “drift,” or deviate, from the original asset allocation targets we
set. Accounts are rebalanced by reallocating assets to more closely align with original asset allocation
targets. Accounts are re-optimized when we set new target asset allocations.
We monitor Client accounts on an ongoing basis, and we rebalance or reallocate assets as we determine
to be appropriate. Changes in the portfolio, which include adding, removing or replacing securities at our
discretion, are made infrequently based on changes that we consider significant in academic research and
data; quantitative analytics; the tax code; the management of the securities used by the portfolio; and/or
the Client’s personal circumstances, including (for example and without limitation) health, employment,
marital and family status. We could replace a particular security, if it significantly diverges from its relevant
index in terms of risk or return, with a security that is more correlated with the risk/return profile of the
relevant index.
We provide Clients with written reports on a quarterly basis. Copies of these reports are also posted on our
internal website and are made available to Referrers that referred Clients to us. Quarterly reports show
shares currently owned by Clients and their current asset mix. You can also request a report showing the
quarterly and annual rate of return for your account(s) from your Referrer. Clients are expected to address
questions or concerns to their Referrers. Unless requested, you will not receive a report showing the
quarterly and annual rate of return for your account. Our fees and/or our Referrers’ fees are reported on
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your custodian’s quarterly custody statements (see Item 15, below) and our quarterly reports. You might
also receive additional reports from your custodians or broker-dealers.
Item 14 – Client Referrals and Other Compensation
Benefits We Receive
We invest Client assets (directly or indirectly) primarily in our own Funds, in ETFs managed by BlackRock or
in mutual funds managed by DFA. DFA and BlackRock are both unaffiliated investment advisers. DFA has
provided us with software that calculates investment returns, which we use as part of marketing our
services, among other uses. Additionally, DFA’s Co-Chief Investment Officer and Global Head of Research
serves as a member of Matson Money’s Academic Advisory Board. BlackRock provides limited assistance
in researching iShares ETFs for use in Matson investment strategies. In addition, both firms can also
provide certain assistance in our marketing efforts. None of the assistance provided by BlackRock or DFA
is dependent upon us investing a specified amount of Clients’ assets in BlackRock ETFs or DFA managed
funds.
DFA’s mutual funds are generally not available to individual investors with small accounts except through
the services of an investment adviser. As a courtesy to us, DFA generally has not permitted persons who
solicit clients for us (i.e., our Referrers) to purchase interests in DFA mutual funds directly for their clients
other than through us (or other investment advisory firms that have separately established relationships
with DFA). We receive no cash compensation from DFA.
All of the custodians used by our Clients provide us with various data services, which can include file
downloads, on-line services and performance monitoring software at a discounted fee or free of charge. In
addition, the custodians we recommend provide us with services typically provided to institutional
investment managers (which generally are not provided to retail customers). These services include:
duplicate Client statements and confirmations;
access to a trading desk serving adviser participants;
access to block trading (which provides the ability to aggregate securities transactions for execution and
then allocate the appropriate shares to Client accounts);
the ability to deduct advisory fees directly from Client accounts; and
access to mutual funds with no transaction fees.
See “Custodial Arrangements for All Matson Money Advisory Programs” under Item 4, and Item 12, for
additional information on these custodians and their affiliated broker-dealers.
Referral Arrangements
As more fully described in Item 4, above, our advisory services are marketed almost exclusively by
Referrers. Agreements entered into with Referrers are made in compliance with Advisers Act Rule 206(4)-1,
the Marketing Rule, as applicable.
Under the Matson Fund Platform and the Frontier Adjusted Portfolio Program, co-advisors are paid
pursuant to a tri-party agreement under which the Client either directs Matson Money or the custodian to
pay the co-advisor an advisory fee out of the account, or pays the co-advisor directly. Solicitors are paid
pursuant to a separate solicitation agreement with Clients. In either case, historically, the fee charged by
the Referrer generally fell within a range from 25 basis points (0.25%) to 140 basis points (1.40%), although
effective 2018 Matson Money has reduced the maximum fee allowed for new clients to 120 basis points
(1.20%) moving forward. As a result, some Clients could pay a higher fee to their respective Referrers than
other Clients pay to their respective Referrers for access to the same mutual funds. Generally, this
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difference is based on assets under management and the level of personal service provided by the
Referrer to the Client. As discussed in Items 4 and 5, the difference is not intended to take into
consideration whether or not an existing Client chooses to participate in Matson Money Blue©, but
Referrers who pay eMoney for access to the platform can choose to charge new Clients more than similarly
situated Clients of other Referrers as long as such Referrer fees do not exceed the maximum fee
established by Matson Money. Under Private Account Asset Allocation, we pay Referrers a portion of the
advisory fee that we receive from the Client(s) they have referred to us. In addition to the Referrer fees
described above, the Referrer may receive certain benefits, such as books, other materials and/or
discounted fees, in connection with training programs sponsored by Matson Money.
The Referrers provide a variety of services to Clients. As a result, the total fee a Client pays can vary
depending upon the additional services provided by the Referrer. For solicitors, the fee that is paid to the
soliciting firm and shared with or paid to an individual employee solicitor is set forth in a separate
disclosure statement. With the exception of accounts owned by our employees, friends and family of
employees, or Referrers and certain of their respective family members, Clients come to us only through
Referrers.
In addition to entering into agreements with individuals who serve as Referrers, we also enter into
arrangements with many different forms of business entities (e.g. partnerships, corporations and limited
liability companies) operating as investment advisers, broker-dealers or insurance firms, which permit us to
enter into agreements with their salespersons. If an individual Referrer is an employee of an investment
adviser, brokerage firm or insurance company and otherwise appropriately licensed, we typically pay the
referral fee to the firm rather than to the individual. The firm generally then pays a portion of the referral
fee, which could be substantial, to the individual Referrer.
We also provide marketing assistance to certain Referrers, which can be on a paid or unpaid basis. If a
Referrer is participating in a training program, or as the amount of assets referred to us by a Referrer
increases, the amount of free marketing assistance we provide to the Referrer could increase.
We generally require that our Referrers refer at least $100,000 of Client assets to us within the first year
the Referrer acts as a Referrer. If the Referrer does not meet this minimum, we will provide virtually no
marketing support to the Referrer and we can terminate our relationship with the Referrer. However, we
reserve the sole discretion to grant exceptions and have allowed persons to remain as Referrers without
satisfying a minimum amount of referred assets. In addition, Referrers participating in the Private Account
Asset Allocation Program have received Matson Money advice at low or no cost to themselves and at
reduced costs to family members and Referrers. Family members of Referrers who participate in the
Matson Fund Platform and/or Frontier Adjusted Portfolio Program are generally charged no advisory fees
(other than the fees embedded in the Matson Funds) since the Referrer has discretion to waive the referral
fees. Thus, persons who solicit Clients for us have incentives, in addition to the receipt of compensation,
for referring Clients to us. Also, as described in more detail in Items 10 and 11, Matson Capital has an
incentive to refer Clients to us because our shared owner and other Matson Money personnel with a
financial stake in Matson Money’s success – some of whom are shared with Matson Capital – benefit to the
extent that Matson Capital clients invest in Matson Funds. Matson Capital seeks to address and mitigate
these conflicts of interest through diligence and oversight of Matson Money and adhering to appropriate
compliance policies and procedures and other controls intended to result in a fair, thorough and objective
evaluation of Matson Money. In addition, following a referral, Matson Money considers whether the
particular Matson Money investment program selected by a Client is suitable based on information
provided by the Referrer and/or the Client, such as age, risk tolerance and time horizon in relation to the
Client’s stated investment objective. In this way, Matson Money will exercise an independent check on
Matson Capital referrals and recommendations.
From time to time, Matson Money or a related party can make a charitable contribution to charitable
organizations that are related to or supported by a solicitor or co-advisor, which could be viewed as a form
of indirect compensation. As a result, Matson Money maintains records of charitable contributions and
requires that all contributions are made directly to the charitable organization, a 501(c)(3) organization. No
contribution will be made if the contribution implies that continued or future business with the Referrer
depends on making such contribution.
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Some Unaffiliated Referrers, on their own and not related in any way to their agreements with us or on our
recommendation, also sell life insurance, annuities, mutual funds, stocks, bonds, and/or limited partnership
interests. However, as explained in Item 4 above, Clients wishing to invest a portion of their assets outside
of Matson Money at the suggestion of an Unaffiliated Referrer cannot request, either directly or through
their Referrer, that Matson Money facilitate the transfer of any assets from their Matson-managed account
to any third party. Matson Money will only assist Clients in directing that a Client’s custodian transfer money
directly to the Client or to an account in the Client’s name at a qualified custodian. It is possible that
Unaffiliated Referrers will receive commissions on the sale of securities products outside of Matson Money
and/or receive trail commissions on the sale of unaffiliated mutual funds. If we recommend the purchase of
any securities or insurance products which will result in payment of a commission to a Referrer, you are
free to decide whether you will make these purchases through the Referrer or any other source you
choose.
Item 15 – Custody
Matson Money does not maintain physical custody of any client assets. However, Matson Money could be
deemed to have custody over a Client’s assets for purposes of Rule 206(4)-2 under the Advisers Act (the
“Custody Rule”) under certain circumstances. In particular, as described in the “Fees and Compensation”
section (Item 5) of this Brochure, Matson Money debits Referrer fees from Client accounts. As part of this
billing process, the Client’s custodian is advised of the amount of the fee to be deducted from the Client’s
account. This causes Matson Money to be deemed to have custody over the account from which fees are
debited.
Where Matson Money has custody of Client assets, the Client should receive, at least quarterly, account
statements from the broker-dealer, bank or other “qualified custodian” that maintains the Clients’ assets as
required by the Custody Rule. Because the custodian doesn’t calculate the amount of the fee to be
deducted, it is important for you to carefully review your custodial statement to verify the accuracy of the
calculation, if your account is subject to fee deductions. In addition, Matson Money prepares and sends to
Clients quarterly statements. The Matson Money statements contain pricing and valuations based on data
we believe to be the best reasonably available data, noting that prices and values are not guaranteed.
Insurance and annuity contracts are displayed at their accumulated values as of the date shown. Each
Matson Money statement urges you to compare your statement with the statement you receive from the
qualified custodian that holds your assets. You should note that our statements could vary from your
custodian’s statements due to differences in transaction posting times, accounting procedures, or other
reasons. Please contact us immediately if you have any questions about your statements or if you don’t
receive them promptly.
As discussed in Item 4, above, Matson Money has implemented enhanced procedures both to seek to
increase the security of Client assets and to seek to better oversee Referrers’ activities. However, Matson
Money urges all Clients to exercise caution with respect to granting any authority, including powers of
attorney, trustee or executor status, over their brokerage, bank or custodial accounts or providing
information such as usernames and passwords relating to such accounts and to understand that
Unaffiliated Referrers are not employees or affiliates of Matson Money.
Item 16 – Investment Discretion
As explained in Item 4, above, we generally receive and exercise discretionary authority to manage
investments on behalf of Clients. We typically assume our investment discretion authority through a
contract provision entered into by each Client granting us a limited power of attorney for investment
purposes. These contracts do not provide us with a general power of attorney to access your custodial
accounts. In addition, our contracts do not provide your Referrer with any authority to access, or to make or
direct transactions in, your accounts. You should not give your Referrer any such authority over your
Matson-managed account. Matson can, at its sole discretion, terminate its management of the account(s) of
any Client who provides to a Referrer discretionary authority or more expansive authority, such as trustee
powers, over the Matson-managed account(s).
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Clients that participate in the Private Account Asset Allocation Program are able to impose some limited
restrictions on our discretion regarding their account. For example, Clients could request that particular
securities or types of securities not be purchased, or that such securities are to be sold if held in the
account. However, we do not control the investment activities of the mutual funds, variable annuity
products, and other pooled investment vehicles that we purchase for accounts participating in the Private
Account Asset Allocation program. We cannot accept restrictions at the fund level for any advisory
program we offer.
Item 17 – Voting Client Securities
Matson Money has adopted written proxy voting policies and procedures as required by Advisers Act Rule
206(4)-6.
Matson Fund Platform & Frontier Adjusted Portfolio Platform
Under the proxy voting policies and procedures, for Client assets held in the Matson Funds, Clients
authorize us to vote proxies on the underlying mutual funds held by the Matson Funds, including proposals
relating to increases in a mutual fund’s advisory, Rule 12b-1 (distribution and/or service) or other fees. For
proxies related to the Matson Funds themselves, Clients are generally responsible for voting all proxies.
These proxies would be sent to Clients by their chosen custodian or from the transfer agent. For Clients
subject to ERISA, we generally expect Clients to expressly retain the authority and responsibility for voting
of any such proxies, and take action concerning legal proceedings regarding, Matson Fund shares held in
the account and to specify, in writing, who has voting authority.
Private Account Asset Allocation Platform
Under our proxy voting policies and procedures, with respect to the Private Account Asset Allocation
platform, Clients generally retain proxy voting responsibility under our advisory agreements. For Clients
subject to ERISA, we generally expect Clients to expressly retain the authority and responsibility for voting
of any such proxies and to specify, in writing, who has voting authority. In each case, Clients should expect
to receive proxies and other solicitation materials directly from their custodian. We generally do not
provide specific advice to Clients about proxies that we do not vote on their behalf. To the extent that we
do accept a discretionary account which requires us, in writing, to vote proxies for the account, we will
seek to vote such proxies in the best interests of Clients as described in our proxy voting policies and
procedures.
How We Vote
When we are required to vote on a proxy matter, we generally base our votes on our written proxy voting
guidelines, to the extent applicable. Under the guidelines, or when no guideline applicable to an issue
exists, we generally would expect to cast proxy votes in favor of management proposals given that we
invest, on a discretionary basis, primarily in mutual funds or variable annuities, which have, in large part,
been chosen based on their historical track records and existing management.
Our proxy administrator is responsible for ensuring that votes are cast in accordance with our policy, and
that appropriate records are maintained.
Material Conflicts
In the event of a material conflict of interest, we will follow our proxy voting procedures for resolving
material conflicts.
We acknowledge our responsibility to identify material conflicts of interest relating to voting proxies. Our
senior management and advisory personnel must disclose to the CCO any personal conflicts such as
officer or director positions held by them, their spouses or close relatives in the portfolio company. To the
extent that any conflicts exist based solely on business relationships between the portfolio company and
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us (or our affiliates), they will only be considered to the extent that we have actual knowledge of such
relationships.
When a material conflict appears to exist between our interests and Clients’ interests, we seek to mitigate
or eliminate the conflict. Our proxy voting policies and procedures describe several options for doing so,
including, without limitation:
voting as recommended by a third-party service if we utilize such a service;
“mirror voting” the proxies in the same proportion as the votes of other proxy holders that are not Clients;
if possible, erecting information barriers around the person or persons making voting decisions sufficient to
insulate the decision from the conflict; and
if agreed upon in writing with the Clients, forwarding the proxies to affected Clients allowing them to vote
their own proxies.
You can obtain from us a copy of our written proxy voting policies and procedures, as well as information
on how proxies were voted for your account. To request such information, please contact us using the
information provided on the cover page of this Brochure. We will not disclose proxy votes for a Client to
other Clients or to third parties unless specifically requested, in writing, by the Client, or as required to do
so by applicable law or regulation.
Item 18 – Financial Information
Certain investment advisers are required to disclose in this Brochure any financial condition reasonably
likely to impair their ability to meet contractual commitments to Clients. Matson Money does not require or
solicit prepayment of more than $1,200 in fees per Client, six months or more in advance and therefore
does not need to include a balance sheet with this Brochure. Neither Matson Money nor its senior
management has reason to believe that anything would impair our ability to meet contractual commitments
to Clients. Neither Matson Money nor its management has been the subject of a bankruptcy petition at any
time during the past ten years. As such, we have no such information to report at this time.
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APPENDIX 1: Privacy Policy
Privacy Policy
MATSON MONEY, INC. | MATSON CAPITAL LLC
Matson Money, Inc. and Matson Capital LLC (“Matson”) consider customer privacy to be a fundamental aspect of their
relationships with Account Owners and are committed to maintaining the confidentiality, integrity and security of its current,
prospective and former Account Owners’ non-public personal information. Matson has developed policies that are designed
to protect this confidentiality, while allowing Account Owner needs to be served.
Obtaining Non-Public Personal Information
In the course of providing Account Owners with products and services, Matson may obtain non-public personal information
about Account Owners, which may come from sources such as: account applications and other forms; other written, electronic
or verbal correspondence; Account Owner transactions; an Account Owner’s brokerage or financial advisory firm; financial
professionals or consultants; and/or from information captured on applicable websites.
Information Collected from Websites
Matson or its service providers and partners may collect information from Account Owners via websites they maintain. The
information collected via websites maintained by Matson or its service providers includes client non-public personal information.
Sharing Information with Third Parties
As a matter of policy, Matson does not disclose any non-public personal information provided by Account Owners or gathered by
Matson to non-affiliated third parties, except as required or permitted by law, or as necessary for such third parties to perform
their agreements with respect to Matson. As is common in the industry, non-affiliated third parties may from time to time be used
to provide certain services, such as preparing and mailing reports, account statements and other information to Account Owners.
Matson or its affiliates may also retain non-affiliated third parties to market services or products and may enter into joint
marketing arrangements with them and other companies. These third parties may have access to an Account Owner’s personal
and account information but are permitted to use this information solely to provide the specific service or as otherwise permitted
by law. Matson may provide personal and account information to the Account Owner’s respective brokerage or financial
advisory firm and/or financial professional or consultant.
Matson reserves the right to disclose or report Account Owner personal or account information to non-affiliated third parties
where Matson believes in good faith that disclosure is required under law, to cooperate with regulators or law enforcement
authorities, or to protect its rights or property. In addition, Matson may disclose information about an Account Owner or an
Account Owner’s accounts to a non-affiliated third party at the Account Owner’s request or with the consent of the Account
Owner.
Sharing Information with Affiliates
Matson may share Account Owner information with its affiliates, including in connection with servicing Account Owner’s
accounts, and subject to applicable law, may provide Account Owners with information about products and services that Matson
or its affiliates believe may be of interest to such Account Owners. The information that Matson may disclose may include, for
example, a Account Owner’s participation in investment programs sponsored by Matson or an affiliate, an Account Owner’s
ownership of certain types of accounts (such as IRAs), information about Matson’s experiences or transactions with an Account
Owner, information captured on applicable websites, or other data about an Account Owner’s accounts, subject to applicable law.
Matson’s affiliates, in turn, are not permitted to disclose Account Owner information to non-affiliated entities, except as required
or permitted by law. Procedures to Safeguard Private Information.
Matson takes seriously the obligation to safeguard customer information, including Account Owner non-public personal
information. Access to systems and databases containing customer information is restricted to personnel of Matson who need
such access to perform their duties. Physical, electronic and procedural safeguards are in place to guard customer information,
including an Account Owner’s non-public personal information.
Changes to the Privacy Policy
From time to time, Matson may update or revise this privacy policy. If there are changes to the terms of this privacy policy,
documents containing the revised policy on the relevant website will be updated.
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Mark E. Matson
Matson Money, Inc.
18760 N. Pima Rd.
Scottsdale, AZ 85255
Telephone: (513) 204-8000
Email: info@matsonmoney.com
www.matsonmoney.com
Supplement to Form ADV Part 2 — March 31, 2026
Item 1 – Cover Page
This brochure supplement provides information about Mark E. Matson that supplements
the Matson Money, Inc. (“Matson Money”) brochure. You should have received a copy of
that brochure. Please contact Daniel J. List at (513) 204-8000 if you did not receive Matson
Money’s brochure or if you have any questions about the contents of this supplement.
Additional information about Mark E. Matson is available on the SEC’s website at
www.adviserinfo.sec.gov.
Item 2 – Educational Background and Business Experience
Born
1963
Education
1986
Miami University, Oxford, OH, B.S. 1986
2025 to Present
Matson Capital LLC; CEO & Owner
Business
Experience
1991 to Present
Matson Money, Inc.; CEO & Owner
1985 to 1991
Matson Technical Data System; Secretary/Treasurer
1985 to 1991
Matson, Matson, & Assoc.; Secretary/Treasurer
1985 to 1992
Chubb Securities Corporation; Registered Representative
Licenses
Series 65
Administered by the Financial Industry Regulatory Authority
(“FINRA”) to qualify candidates as investment adviser
representatives.
1
Item 3 – Disciplinary Information
Mr. Matson has no information to report concerning legal or disciplinary events.
Item 4 – Other Business Activities
Form ADV Part 2 requires us to provide information regarding other business activities of the
person identified in this brochure supplement if (1) they involve investment-related businesses and
occupations, or (2) they provide a substantial source of income for the individual or involve a
substantial amount of time the person’s time. Mr. Matson writes and publishes books and
educational materials concerning the Matson investment philosophy and periodically hosts
conferences and training programs for clients, as well as co-advisers and solicitors who refer
clients to Matson Money.
Item 5 – Additional Compensation
Form ADV Part 2 requires us to disclose whether the person identified in this brochure supplement
receives special compensation (in additional to normal salary and bonuses), such as bonuses based
on the number or amount of sales, client referrals, or new accounts. Because Mr. Matson is the
principal owner of Matson Money, he receives additional compensation from the profits of Matson
Money. In addition, Mr. Matson receives royalties from sales of books written by Mr. Matson.
Mr. Matson may receive additional compensation as the owner and advisor of Matson Capital
LLC, an affiliated investment adviser.
Item 6 – Supervision
Mr. Matson is the CEO and principal owner of Matson Money and Matson Capital, and therefore,
is not subject to normal hierarchical supervision. However, Mr. Matson’s activities are subject to
supervision by the firm’s Chief Compliance Officer, Daniel J. List, who is generally responsible
for monitoring the activities of all personnel. Mr. List can be reached at (513) 204-8000. As a
portfolio manager of the firm, Mr. Matson meets with the portfolio management team to decide
on the discretionary investment advice to be provided to clients of the firm.
2
Daniel J. List
Matson Money, Inc.
5955 Deerfield Blvd.
Mason, OH 45040
Telephone: (513) 204-8000
Email: info@matsonmoney.com
www.matsonmoney.com
Supplement to Form ADV Part 2 — March 31, 2026
Item 1 – Cover Page
This brochure supplement provides information about Daniel J. List that supplements the
Matson Money, Inc. (“Matson Money”) brochure. You should have received a copy of that
brochure. Please contact Daniel J. List at (513) 204-8000 if you did not receive Matson
Money’s brochure or if you have any questions about the contents of this supplement.
Additional information about Daniel J. List is available on the SEC’s website at
www.adviserinfo.sec.gov.
Item 2 – Educational Background and Business Experience
Born
1971
Education
1993
Eastern Michigan University, BBA, 1993
2025 to Present
Matson Capital LLC; President & CCO
Business
Experience
2023 to Present
Matson Money, Inc.; President
2009 to Present
Matson Money; Chief Compliance Officer
2004 to 2015
Matson Money; Director of Portfolio Management
2000 to 2004
Abundance Technologies; Portfolio Manager
1999 to 2004
Abundance Technologies; Compliance Officer
1996 to 2000
Abundance Technologies; Senior Account Analyst
1994 to 1996
Abundance Technologies; Account Representative
Licenses
Series 2
Administered by NASD, Inc., the Nonmember General
Securities examination was for persons not associated with a
registered broker-dealer. It was discontinued on 06/30/1997.
3
Series 63
Administered by the Financial Industry Regulatory Authority
(“FINRA”) to qualify candidates as state securities agents.
Series 65
Administered by FINRA to qualify candidates as investment
adviser representatives.
AIFATM
Professional
Designations
Accredited Investment Fiduciary Analyst – Issued by the Center
for Fiduciary Studies based on attaining either the requisite level
of education and/or years of industry experience and completing
a three-day training program, a certification exam, and annual
Continuing Education (“C.E.”) requirements.
Item 3 – Disciplinary Information
Mr. List has no information to report concerning legal or disciplinary events.
Item 4 – Other Business Activities
Mr. List has no information to report concerning other business activities.
Item 5 – Additional Compensation
Mr. List has no information to report concerning additional compensation.
Item 6 – Supervision
Mr. List is the firm’s Chief Compliance Officer, President and member of the Portfolio
Management team. He is supervised by Mark E. Matson, CEO. Mr. Matson can be reached at
(513) 204-8000. Mr. List and the portfolio management team meet to decide on the discretionary
investment advice to be provided to clients of the firm.
4
Heather Nelson
Matson Money, Inc.
18760 N. Pima Rd.
Scottsdale, AZ 85255
Telephone: (513) 204-8000
Email: info@matsonmoney.com
www.matsonmoney.com
Supplement to Form ADV Part 2 — March 31, 2026
Item 1 – Cover Page
This brochure supplement provides information about Heather Nelson that supplements the
Matson Money, Inc. (“Matson Money”) brochure. You should have received a copy of that
brochure. Please contact Daniel J. List at (513) 204-8000 if you did not receive Matson
Money’s brochure or if you have any questions about the contents of this supplement.
Additional information about Heather Nelson is available on the SEC’s website at
www.adviserinfo.sec.gov.
Item 2 – Educational Background and Business Experience
Born
1988
Education
2011
Ohio State University, BS Human Ecology, 2011
2022 to Present
Matson Money, Inc.; Director of Operations (Scottsdale, AZ)
Business
Experience
2018 to 2022
Matson Money; Lead 401(k) & Annuity Specialist
2015 to 2018
Matson Money; Investment Services Specialist
2014 to 2015
Scottrade; Investment Consultant
2011 to 2014
Fidelity Investments; Financial Representative
Licenses
Series 7
Administered by the Financial Industry Regulatory Authority
(“FINRA”) to qualify candidates as Registered Representatives.
Series 63
Administered by the Financial Industry Regulatory Authority
(“FINRA”) to qualify candidates as state securities agents.
Series 65
Administered by FINRA to qualify candidates as investment
adviser representatives.
5
Item 3 – Disciplinary Information
Ms. Nelson has no information to report concerning legal or disciplinary events.
Item 4 – Other Business Activities
Ms. Nelson has no information to report concerning other business activities.
Item 5 – Additional Compensation
Ms. Nelson has no information to report concerning additional compensation.
Item 6 – Supervision
Ms. Nelson is Director of Operations – Scottsdale office and member of the Portfolio Management
team. She is supervised by Daniel J. List. Mr. List can be reached at (513) 204-8000. Ms. Nelson
and the portfolio management team meet to decide on the discretionary investment advice to be
provided to clients of the firm.
6
Brian DeBord
Matson Money, Inc.
5955 Deerfield Blvd.
Mason, OH 45040
Telephone: (513) 204-8000
Email: info@matsonmoney.com
www.matsonmoney.com
Supplement to Form ADV Part 2 — March 31, 2026
Item 1 – Cover Page
This brochure supplement provides information about Brian DeBord that supplements the
Matson Money, Inc. (“Matson Money”) brochure. You should have received a copy of that
brochure. Please contact Daniel J. List at (513) 204-8000 if you did not receive Matson
Money’s brochure or if you have any questions about the contents of this supplement.
Additional information about Brian DeBord is available on the SEC’s website at
www.adviserinfo.sec.gov.
Item 2 – Educational Background and Business Experience
Born
1977
Education
2012
Thomas More University, BBA, 2012
2019 to Present
Matson Money, Inc.; Investment Services Team Lead
Business
Experience
2013 to 2019
Matson Money; Investment Services Specialist
2009 to 2012
US Bank NA; Private Banker
2006 to 2009
US Bank NA; Private Banking Credit Analyst
2004 to 2006
US Bank NA; Personal Banker
Licenses
Series 6
Administered by the Financial Industry Regulatory Authority
(“FINRA”) to qualify candidates as Investment Company Product
/ Variable Contract Representatives.
Series 63
Administered by the Financial Industry Regulatory Authority
(“FINRA”) to qualify candidates as state securities agents.
7
Item 3 – Disciplinary Information
Mr. DeBord has no information to report concerning legal or disciplinary events.
Item 4 – Other Business Activities
Mr. DeBord has no information to report concerning other business activities.
Item 5 – Additional Compensation
Mr. DeBord has no information to report concerning additional compensation.
Item 6 – Supervision
Mr. DeBord is an Investment Services Team Lead and member of the Portfolio Management team.
He is supervised by Daniel J. List. Mr. List can be reached at (513) 204-8000. Mr. DeBord and
the portfolio management team meet to decide on the discretionary investment advice to be
provided to clients of the firm.
8
Joshua M. Crawford
Matson Money, Inc.
18760 N. Pima Rd.
Scottsdale, AZ 85255
Telephone: (513) 204-8000
Email: info@matsonmoney.com
www.matsonmoney.com
Supplement to Form ADV Part 2 — March 31, 2026
Item 1 – Cover Page
This brochure supplement provides information about Joshua M. Crawford that
supplements the Matson Money, Inc. (“Matson Money”) brochure. You should have
received a copy of that brochure. Please contact Daniel J. List at (513) 204-8000 if you did
not receive Matson Money’s brochure or if you have any questions about the contents of this
supplement.
Additional information about Joshua M. Crawford is available on the SEC’s website at
www.adviserinfo.sec.gov.
Item 2 – Educational Background and Business Experience
Born
1989
Education
N/A
2025 to Present
Matson Capital LLC; Adviser Representative
Business
Experience
2025 to Present
Matson Money, Inc.; Co-CEO
2015 to 2025
Matson Money; Vice President of Training & Development
Licenses
Series 65
Administered by the Financial Industry Regulatory Authority
(“FINRA”) to qualify candidates as investment adviser
representatives.
N/A
Professional
Designations
9
Item 3 – Disciplinary Information
Mr. Crawford has no information to report concerning legal or disciplinary events.
Item 4 – Other Business Activities
Mr. Crawford has no information to report concerning other business activities.
Item 5 – Additional Compensation
Mr. Crawford has no information to report concerning additional compensation.
Item 6 – Supervision
Mr. Crawford is the firm’s Co-CEO and member of the Executive Team. He is supervised by
Mark E. Matson, CEO. Mr. Matson can be reached at (513) 204-8000.
10
Christopher A. French
Matson Money, Inc.
18760 N. Pima Rd.
Scottsdale, AZ 85255
Telephone: (513) 204-8000
Email: info@matsonmoney.com
www.matsonmoney.com
Supplement to Form ADV Part 2 — March 31, 2026
Item 1 – Cover Page
This brochure supplement provides information about Christopher A. French that
supplements the Matson Money, Inc. (“Matson Money”) brochure. You should have
received a copy of that brochure. Please contact Daniel J. List at (513) 204-8000 if you did
not receive Matson Money’s brochure or if you have any questions about the contents of this
supplement.
Additional information about Christopher A. French is available on the SEC’s website at
www.adviserinfo.sec.gov.
Item 2 – Educational Background and Business Experience
Born
1972
Education
1994
University of Washington – English Literature;
Seattle, Washington
2022 – Present
Business
Experience
Matson Money, Coach;
Scottsdale, Arizona
2019 – 2022
Matson Money, Marketing & Brand Manager
Scottsdale, Arizona
2016 – 2019
Carlisle Fluid Technologies, Product and Marketing Manager
Scottsdale, Arizona
2014 – 2016
Johnson Health Tech, Marketing Manager
Sandpoint, Idaho
2007 – 2014
Coldwater Creek, Senior Project Manager
Sandpoint, Idaho
2005 – 2006
World Vision, Project Manager
Federal Way, Washington
2001 - 2006
Pravda Studios, Production Manager
Seattle, Washington
11
Licenses
Series 65
Administered by the Financial Industry Regulatory Authority
(FINRA) to qualify candidates as investment advisor
representatives.
PMP®
Project Management Professional (PMP)® certification
(Expired 2019)
Item 3 – Disciplinary Information
Mr. French has no information to report concerning legal or disciplinary events.
Item 4 – Other Business Activities
Mr. French has no information to report concerning other business activities.
Item 5 – Additional Compensation
Mr. French has no information to report concerning additional compensation.
Item 6 – Supervision
Mr. French is a Coach at Matson Money. He is supervised by Mark E. Matson, CEO. Mr. Matson
can be reached at (513) 204-8000.
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Matthew E. Der
Matson Money, Inc.
18760 N. Pima Rd.
Scottsdale, AZ 85255
Telephone: (513) 204-8000
Email: info@matsonmoney.com
www.matsonmoney.com
Supplement to Form ADV Part 2 — March 31, 2025
Item 1 – Cover Page
This brochure supplement provides information about Matthew E. Der that supplements the
Matson Money, Inc. (“Matson Money”) brochure. You should have received a copy of that
brochure. Please contact Daniel J. List at (513) 204-8000 if you did not receive Matson
Money’s brochure or if you have any questions about the contents of this supplement.
Additional information about Matthew E. Der is available on the SEC’s website at
www.adviserinfo.sec.gov.
Item 2 – Educational Background and Business Experience
Born
1995
Education
2017
Chapman University
B.A. Communication Studies
Orange, CA
2021 – Present
Business
Experience
Matson Money, Coach;
Scottsdale, Arizona
2020-2021
Keller Williams, Real Estate Agent
Long Beach, CA
2019-2020
Hanley Investment Group, Associate
Newport Beach, CA
2017-2019
Keller Williams, Real Estate Agent
Long Beach, CA
Licenses
Series 65
Administered by the Financial Industry Regulatory Authority
(FINRA) to qualify candidates as investment advisor
representatives.
13
Item 3 – Disciplinary Information
Mr. Der has no information to report concerning legal or disciplinary events.
Item 4 – Other Business Activities
Mr. Der has no information to report concerning other business activities.
Item 5 – Additional Compensation
Mr. Der has no information to report concerning additional compensation.
Item 6 – Supervision
Mr. Der is a Coach at Matson Money. He is supervised by Mark E. Matson, CEO. Mr. Matson
can be reached at (513) 204-8000.
14