Overview
- Average Client Assets
- $3.4 million
- Minimum Account Size
- $250,000
- SEC CRD Number
- 157538
Fee Structure
Primary Fee Schedule (POWERHOUSE ASSETS LLC PART 2 BROCHURE)
| Min | Max | Marginal Fee Rate |
|---|---|---|
| $0 | and above | 1.00% |
Minimum Annual Fee: $2,500
Illustrative Fee Rates
| Total Assets | Annual Fees | Average Fee Rate |
|---|---|---|
| $1 million | $10,000 | 1.00% |
| $5 million | $50,000 | 1.00% |
| $10 million | $100,000 | 1.00% |
| $50 million | $500,000 | 1.00% |
| $100 million | $1,000,000 | 1.00% |
Clients
- HNW Share of Firm Assets
- 76.49%
- Total Client Accounts
- 213
- Discretionary Accounts
- 210
- Non-Discretionary Accounts
- 3
Services Offered
Services: Portfolio Management for Individuals
Regulatory Filings
Primary Brochure: POWERHOUSE ASSETS LLC PART 2 BROCHURE (2026-03-17)
View Document Text
PowerHouse Assets LLC
Part 2A of Form ADV – Firm Brochure
PowerHouse Assets LLC
174 Tower Road
Lincoln, MA 01773
USA
www.powerhouseassets.com
781-856-4721
March 17, 2026
This Brochure provides information about the qualifications and business practices of
PowerHouse Assets LLC. If you have any questions about the contents of this Brochure,
you may contact us at 781-856-4721 to obtain answers and additional information.
PowerHouse Assets LLC is a registered investment adviser with the United States Securities
and Exchange Commission. Registration of an investment adviser does not imply any level of
skill or training. The information in this Brochure has not been approved or verified by the
United States Securities and Exchange Commission or any state securities regulatory agency.
Additional information about PowerHouse Assets LLC is available on the SEC’s website at
www.Adviserinfo.sec.gov.
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Part 2A of Form ADV – Firm Brochure
Item 2 – Material Changes
There have been no material changes in this brochure from the last updating amendment of
PowerHouse Assets LLC on February 26, 2025. Material changes relate to PowerHouse Assets
LLC’s policies, practices or conflicts of interest.
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PowerHouse Assets LLC
Part 2A of Form ADV – Firm Brochure
Page
Item 3 – Table of Contents
Item 1
Cover Page ........................................................................................................................ 1
Item 2
Material Changes ............................................................................................................. 2
Item 3
Table of Contents ............................................................................................................. 3
Item 4
Advisory Business ............................................................................................................ 4
Item 5
Fees and Compensation… ............................................................................................... 4
Item 6
Performance-based Fees and Side-by-Side Management ........................................... 5
Item 7
Types of Clients ................................................................................................................ 5
Methods of Analysis, Investment Strategies and Risk of Loss ................................... 5
Item 8
.
Item 9
Disciplinary Information ................................................................................................. 7
Item 10
Other Financial Industry Activities and Affiliations ................................................... 7
Item 11
Code of Ethics, Participation or Interest in Client Transactions
and Personal Trading...................................................................................................... 8
Item 12
Brokerage Practices ......................................................................................................... 8
Item 13
Review of Accounts ........................................................................................................ 9
Item 14
Client Referrals and Other Compensation ................................................................... 9
Item 15
Custody ............................................................................................................................. 9
Item 16
Investment Discretion ..................................................................................................... 9
Item 17
Voting Client Securities ................................................................................................. 10
Item 18
Financial Information..................................................................................................... 10
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PowerHouse Assets LLC
Part 2A of Form ADV – Firm Brochure
Item 4 – Advisory Business
A.
B.
C.
PowerHouse Assets LLC (hereinafter “PowerHouse Assets” or “we” or “our”) is
registered as an investment adviser under the Investment Advisers Act of 1940. Our
principal place of business is located in Lincoln, Massachusetts. Alice Finn is the principal
owner of PowerHouse Assets, which she founded in 2011.
PowerHouse Assets provides broadly diversified portfolios to our clients.
We focus on global asset class allocation, providing continuous portfolio management.
Our clients select among portfolio strategies for their individual accounts
depending on their investment time horizon and risk/reward tolerance. We believe
that our use of well diversified, low-cost, tax-efficient asset class funds, primarily ETFs
and mutual funds, best enables our Clients to meet their long term financial goals.
Portfolios will be continuously monitored and will be rebalanced at least once a year
and more often as necessary.
D. We do not participate in any wrap-fee programs.
E.
As of December 31, 2025, PowerHouse Assets managed approximately
$198,300,000 of assets on a discretionary basis and $16,500,000 on a non-
discretionary basis.
Item 5 – Fees and Compensation
A.
PowerHouse Assets is a fee-only advisory Firm. This means we are compensated only
by our Clients and do not receive compensation or commissions from any other parties.
We believe this method of compensation minimizes conflicts of interest.
In consideration for our services, Clients pay us a fee that will be billed quarterly based
on the assets in the account at the end of the prior quarter. In general, our fees are 1%
of assets under management (AUM), with a minimum fee of $625 per quarter (or $2500
per year), which can be waived at our discretion. In certain circumstances, we will
discuss negotiable fees.
Compensation to us for our services will be calculated in accordance with our Fee
Schedule that is part of the PowerHouse Assets Investment Advisory Agreement which
is entered into with each Client.
For purposes of determining value, securities, mutual funds, and other instruments
traded on a market for which actual transaction prices are publicly reported shall be
valued at the last reported sale price on the principal market in which they are traded.
B.
Our fees will be withdrawn electronically from each Client's account no earlier than 14
days after the submission of an invoice to the Client via e-mail showing the amount of
fees, the value of the Client’s assets on which the fees are based, and the specific manner
in which the fees are calculated. Payment of fees may result in the liquidation of
Client’s securities if there is insufficient cash in the account. Clients bear the
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responsibility for verifying the accuracy of fee calculations.
C.
In addition to our fee, Clients will be required to pay brokerage commissions,
stock transfer fees, and other similar charges incurred in connection with transactions
for their individual account. These fees are paid out of the assets in a Client’s account
and are in addition to the investment management fees paid to us.
D.
The market value will be construed to equal the sum of the values of all assets in the
account. Fees for partial quarters at the commencement or termination of an
Investment Advisory Agreement will be billed or refunded on a pro rata basis
contingent on the number of days the account is managed in the quarter. Quarterly fee
adjustments for additional assets received into the account during a quarter or for
partial withdrawals will also be provided to Client’s on the above pro rata basis.
E.
As a fee-only investment advisory Firm, we are paid on a percentage of Client assets
under management. This means that no supervised person associated with us receives
or accepts any compensation for the sale of securities or investment products purchased
in a Client’s account.
Item 6 – Performance-Based Fees and Side-By-Side Management
We do not charge any performance-based fees for our services. As such, this Item is not
applicable to our Firm.
Item 7 – Types of Clients
PowerHouse Assets provides investment management of individual portfolios to individuals.
Our minimum account requirement is $250,000. However, under certain limited
circumstances we may waive this requirement.
Item 8 – Methods of Analysis, Investment Strategies and Risk of Loss
Our Investment Strategy is based on the following Principles:
A.
Markets are efficient and market timing does not work for most investors.
Research has shown that it is to the financial disadvantage for most investors to
try to anticipate the future direction of the market as a whole or of any individual
industry or security.
The asset allocation decision (stocks, bonds, cash, etc.) is more important than
The appropriate
the selection of any particular security within the portfolio.
allocation of capital among asset classes will have far more influence on long-
term portfolio results than the selection of individual securities.
For a given risk level, an appropriate combination of asset classes will maximize
returns. Diversification among asset classes helps reduce portfolio volatility.
The proportional mix of asset classes determines the long-term risk and return
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characteristics of the portfolio as a whole.
Investing globally - in both developed international and emerging markets -
helps to minimize overall portfolio risk as economies of the world do not
correlate perfectly. Historically, investing globally has enhanced portfolio
returns. While there is no guarantee that it will do so in the future, global
exposure further adds to diversification.
Equities offer the potential for higher long-term investment returns than cash or
fixed income investments. Equities are also more volatile in their performance.
Investors seeking higher rates of return must increase the proportion of equities
in their portfolio, while at the same time accepting greater variation of results
(including declines in portfolio value).
Our portfolio management approach builds broadly diversified portfolios using well
diversified, low-cost, tax-efficient asset class funds in the worldwide equity and fixed income
markets.
Portfolios will be continuously monitored and rebalanced when appropriate. We believe our
strategy to capture the returns available in global markets offers our Clients the best
opportunity for long term growth of their portfolios.
B.
Clients and prospective clients should be aware that investing in securities involves risk
of loss that clients should be prepared to bear. We will use our best judgment and
good faith efforts in providing portfolio management strategies to our Clients.
However, we cannot warrant or guarantee any particular level of account performance,
or that an account will be profitable over time. Not every investment decision or
recommendation made by us will be profitable. Clients assume all market risk
involved in the investment of account assets under the Investment Advisory Agreement
and understand that investment decisions made for their account are subject to various
market, currency, economic, political and business risks.
Following is a sample of the types of risks Clients should be aware of when their assets
are invested by PowerHouse Assets.
Strategy Risk: These are the risks associated with the long-term core strategic
holdings for each of the strategies. The more aggressive the strategy selected,
the more likely the portfolio will contain larger weights in riskier asset classes,
such as equities.
Systematic or market risk: PowerHouse portfolios are invested in the global
capital markets and are exposed to these markets. For example, if U.S. stocks
decline, the portion of the PowerHouse portfolios invested in the U.S. stock
market will decline. To a certain degree, PowerHouse Assets tries to mitigate
this risk by owning a wide variety of asset classes that are not perfectly
correlated (or in some cases have zero or negative correlation).
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To the degree our portfolios own an Exchange-traded note
Counterparty risk:
(ETN), there is exposure to the credit risk of the issuer. ETFs also have some
“product” or “structural” risk associated with them, as they will sometimes
provide market exposure through indirect means, like futures, options and
forwards contracts.
Nothing in this Agreement shall relieve us from any responsibility or liability we may have
under state or federal statutes.
Except as may otherwise be provided by law, we are not liable to Clients for:
• Any loss that a Client may suffer by reason of any investment decision made or other
action taken or omitted in good faith by us with that degree of care, skill, prudence and
diligence under the circumstances that a prudent person acting in a fiduciary capacity
would use.
Any act or failure to act by a custodian of a Client’s account.
It is the responsibility of each Client to select a portfolio strategy and to notify us of any changes
in financial circumstances or goals.
C.
As referenced above, our portfolio strategies incorporate asset allocation,
diversification and rebalancing on a global basis using asset class funds. The risks are
described above with the primary risk being stock market risk.
Item 9 – Disciplinary Information
We are required to disclose all material facts regarding any legal or disciplinary event that
would be material to your evaluation of our Firm, or the integrity of our management. We have
no information to disclose applicable to this Item. Clients can also always obtain any
disciplinary history related to PowerHouse Assets or any of its representatives from the
Securities and Exchange Commission’s website; Adviserinfo.sec.gov
Item 10 – Other Financial Industry Activities and Affiliations
A. Neither PowerHouse Assets nor its representatives are registered as, or have pending
applications to become, a broker/dealer or a representative of a broker/dealer.
B. Neither PowerHouse Assets nor its representatives are registered as or have pending
applications to become either a Pool Operator, or Commodity Trading Advisor or an
associated person of the foregoing entities.
C. Neither PowerHouse Assets nor its representatives have any material relationships to this
advisory business that would present a possible conflict of interest.
D. PowerHouse Assets does not utilize nor select third party investment advisers.
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Item 11 – Code of Ethics, Participation or Interest in Client Transactions & Personal Trading
A
PowerHouse Assets has a Code of Ethics which all employees are required to
follow. The Code of Ethics outlines proper conduct related to all services provided
to Clients. Prompt reporting of internal violations is mandatory. A copy of the Code
of Ethics is available to any Client or prospective Client upon request.
B-D
In some cases, we may
PowerHouse Assets or individuals associated with us may buy and sell some of the
same securities for our own account that we buy and sell for our Clients. In all
instances, where appropriate, we will purchase a security for all of our existing accounts
for which the investment is appropriate before purchasing any of the securities for our
own account and, likewise, when we determine that securities should be sold, where
appropriate will cause these securities to be sold from all of our advisory accounts prior
to permitting the selling of the securities from our accounts.
buy or sell securities for our own account for reasons not related to the strategies
adopted by our Clients.
We will disclose to Clients any material conflict of interest which could reasonably be expected
to impair the rendering of unbiased and objective advice.
Item 12 – Brokerage Practices
1. Our Clients’ assets are held by independent third-party custodians.
A.
In recommending a custodian we will comply with our fiduciary duty (which
means that we put the client’s interests first) to obtain best execution and will
take into account such relevant factors as:
o Price
o The custodian’s facilities, reliability and financial responsibility
o The ability of the custodian to effect transactions, particularly with regard
to such aspects as timing, order size and execution of order
o The research and related brokerage services provided by such custodian
to us notwithstanding that the account may not be the direct or exclusive
beneficiary of such services
o Any other factors that we consider to be relevant
PowerHouse Assets recommends Fidelity Brokerage Services, LLC.
2.
3.
We do not allow directed brokerage at this time. Not all advisory firms require
clients to work with one custodian.
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B.
Portfolios will be individually managed and at this time we do not aggregate purchases
and sales.
Item 13 – Review of Accounts
A.
B.
C.
Individual accounts will be monitored continuously and reviewed on a quarterly basis
by a Portfolio Manager.
Account reviews may also be triggered by a change in Client’s investment objectives;
large deposits or withdrawals or changes in macro-economic climate.
All Clients will receive annual written performance reports from PowerHouse Assets.
All Clients will also receive account statements from the custodian of their accounts on a
monthly or quarterly basis.
Item 14 – Client Referrals and Other Compensation
PowerHouse Assets does not compensate for or receive client referrals from any other source
and does not receive any compensation from any other source for providing investment advice
to its clients.
Item 15 – Custody
We do not have custody of the assets in any Client accounts. All Clients will receive account
statements on a monthly or quarterly basis from the custodian. We encourage all of our clients
to review those statements carefully.
Item 16 – Investment Discretion
As a fee-only money manager, clients grant us ongoing and continuous discretionary authority
to execute investment recommendations in accordance with our Statement of Investment Policy
(or similar document used to establish a Client’s objectives and suitability), without the Client’s
prior approval of each specific transaction.
Under this discretionary authority, Clients allow us to purchase and sell securities and
instruments in their account(s), arrange for delivery and payment in connection with the
foregoing and otherwise act on their behalf in most matters necessary or incidental to the
handling of the account, including monitoring certain assets.
Discretion is limited to the purchase and sale of securities and investment of cash, and not to
distributions of cash or securities.
Investments will not exceed the client’s funds in the account.
Clients execute instructions regarding our trading authority as required by each custodian.
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Item 17 – Voting Client Securities
As a matter of firm policy, we do not vote proxies on behalf of Clients. Therefore,
Clients maintain exclusive responsibility for: (1) directing the manner in which proxies solicited
by issuers of securities beneficially owned by the client shall be voted, and (2) making all
elections relative to any mergers, acquisitions, tender offers, bankruptcy proceedings or other
type events pertaining to the client’s investment assets. Clients are responsible for instructing
each custodian of the assets to forward to the client copies of all proxies and shareholder
communications relating to the client’s investment assets.
Item 18 – Financial Information
A
B.
We do not receive payment of $1200 or more for any accounts more than six months in
advance of services rendered.
As noted in Item 15 above, we do not have custody of Client’s funds or securities.
We have no financial commitments which would impair our ability to meet the
contractual and fiduciary commitments to our Clients.
We have never been the subject of any bankruptcy proceedings.
C.
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