Overview
- Headquarters
- Phoenix, AZ
- Average Client Assets
- $2.6 million
- Minimum Account Size
- $100,000
- SEC CRD Number
- 113954
Fee Structure
Primary Fee Schedule (PROFOCUS INCORPORATED BROCHURE)
| Min | Max | Marginal Fee Rate |
|---|---|---|
| $0 | and above | 2.00% |
Minimum Annual Fee: $700
Illustrative Fee Rates
| Total Assets | Annual Fees | Average Fee Rate |
|---|---|---|
| $1 million | $20,000 | 2.00% |
| $5 million | $100,000 | 2.00% |
| $10 million | $200,000 | 2.00% |
| $50 million | $1,000,000 | 2.00% |
| $100 million | $2,000,000 | 2.00% |
Clients
- HNW Share of Firm Assets
- 76.96%
- Total Client Accounts
- 529
- Discretionary Accounts
- 529
Services Offered
Services: Financial Planning, Portfolio Management for Individuals
Regulatory Filings
Primary Brochure: PROFOCUS INCORPORATED BROCHURE (2026-03-23)
View Document Text
Item 1 Cover Page
ProFocus Incorporated
5010 East Warner Road, Suite 202
Phoenix, AZ 85044
www.ProFocus.com
March 23, 2026
This brochure provides information about the qualifications and business practices of
ProFocus Incorporated. If you have any questions about the contents of this brochure, please
contact us at 480-598-9960, or by fax at 480-893-1149. The information in this brochure has
not been approved or verified by the United States Securities and Exchange Commission or
by any state securities authority. Registration as a registered investment advisor does not
imply a certain level of skill or training.
Additional information about ProFocus Incorporated also is available on the SEC’s website
at http://www.adviserinfo.sec.gov.
Item 2 Material Changes
There have been no material changes to this Brochure since the date of the last annual update noted
below.
The material changes discussed above are only those changes that have been made to this Brochure
since the firm’s last annual update of the Brochure. The date of the last annual update of the
brochure was March 17, 2025.
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Item 3 Table of Contents
Brochure
Item 1 Cover Page .................................................................................................................................. i
Item 2 Material Changes ....................................................................................................................... ii
Item 3 Table of Contents..................................................................................................................... iii
Item 4 Advisory Business ..................................................................................................................... 4
Item 5 Fees and Compensation ............................................................................................................. 5
Item 6 Performance-Based Fees and Side-by-Side Management ......................................................... 6
Item 7 Types of Clients ......................................................................................................................... 6
Item 8 Methods of Analysis, Investment Strategies and Risk of Loss ................................................. 6
Item 9 Disciplinary Information ........................................................................................................... 8
Item 10 Other Financial Industry Activities and Affiliations ............................................................... 8
Item 11 Code of Ethics, Participation or Interest in Client Transactions and Personal Trading .......... 9
Item 12 Brokerage Practices ................................................................................................................. 9
Item 13 Review of Accounts............................................................................................................... 12
Item 14 Client Referrals and Other Compensation ............................................................................. 13
Item 15 Custody .................................................................................................................................. 13
Item 16 Investment Discretion ............................................................................................................ 13
Item 17 Voting Client Securities......................................................................................................... 14
Item 18 Financial Information ............................................................................................................ 14
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Item 4 Advisory Business
ProFocus Incorporated is an investment advisor firm registered with the U.S. Securities and
Exchange Commission, since May 2022. Previously, ProFocus Incorporated was registered with
the Arizona securities regulators, since August 1997, and the Virginia securities regulators, since
May 2018.
The principal owner of ProFocus Incorporated is Michael M. Smith, Member.
Advisory Services
ProFocus Incorporated’s (“ProFocus” or “Advisor”) principal service is providing fee-based
investment advisory services and financial planning services. The Advisor practices custom
management of portfolios, on a discretionary or non-discretionary basis, according to the client’s
objectives. The Advisor’s primary approach is to use a tactical allocation strategy aimed at
reducing risk and increasing performance. The Advisor may use exchange listed securities
(especially dividend paying stocks), exchange traded master limited partnerships, ETFs, foreign
securities (ADRs), corporate debt securities, commercial paper, municipal securities, and United
States government securities to accomplish this objective. The Advisor may recommend, on
occasion, redistributing investment allocations to diversify the portfolio in an effort to reduce risk
and increase performance. The Advisor may recommend specific stocks to increase sector
weighting and/or dividend potential. The Advisor may recommend employing cash positions as a
possible hedge against market movement which may adversely affect the portfolio. The Advisor
may recommend selling positions for reasons that include, but are not limited to, harvesting capital
gains or losses, business or sector risk exposure to a specific security or class of securities,
overvaluation or overweighting of the position(s) in the portfolio, change in risk tolerance of client,
or any risk deemed unacceptable for the client’s risk tolerance.
Financial Planning and Business Management Services
In addition to investment supervisory services, ProFocus provides Financial Planning and Business
Management Services to some of its clients. The Advisor’s Financial Planning services may
include recommendations for portfolio customization based on their client’s investment objectives,
goals and financial situation. Financial Planning Services may also include recommendations
relating to investment strategies as well as tailored investment advice. Business Management
Services may include strategic advice on how to position companies for growth, investment advice,
real estate transaction consulting, general insurance advice, and the development of strategic plans.
General Consulting Services
Investment advisor representatives of ProFocus provide general non-securities advice on topics
pertaining to business planning and structuring, and may also provide assistance preparing Form
5500 for 401ks plans. ProFocus charges a separate fee for these services unrelated to the fees
charged for investment advisory services. ProFocus will charge a fixed fee of $500 to prepare
Form 5500, and will charge a fixed fee of $500 to orchestrate and advise on structuring a
corporation or limited liability company. Fees are invoiced and payable quarterly. Fees will not
exceed $1,000 per client per quarter.
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ProFocus will tailor its advisory services to its client’s individual needs based on meetings and
conversations with the client. If clients wish to impose certain restrictions on investing in certain
securities or types of securities, the Advisor will address those restrictions with the client to have
a clear understanding of the client’s requirements.
ProFocus does not provide portfolio management services to wrap fee programs.
ProFocus manages client assets and as of December 31, 2025 had $156,539,998 in discretionary,
and no non-discretionary, client assets under management.
Item 5 Fees and Compensation
Asset Management Fees
Pursuant to an Investment Advisory contract signed by each client, the client will pay ProFocus
an annual management fee, payable quarterly in arrears, based on the value of portfolio assets of
the account on the last business day of the preceding quarter. The management fee may be adjusted
to account for significant contributions or withdrawals made to the account during the quarter.
New account fees will be prorated from the inception of the account to the end of the first quarter.
Management fees range from 2.0% per annum to 0.5% per annum depending on the type and
complexity of the investment management strategy employed as well as the size of the account or
overall client relationship. For trusts other than living trusts the minimum fee is 2.0% per annum.
For clients with assets managed by ProFocus greater than $250,000, financial planning with up to
two meetings per year is included in the asset management fee. If the client meets with the Advisor
more than two times per year, the Advisor will invoice the client at the hourly rate described below.
For clients with $250,000 or less being managed by ProFocus, any financial planning services will
be invoiced at the Advisor’s hourly rate described below, in addition to the asset management fee,
which will be charged at the negotiated rate. The minimum fee for asset management is
$175/quarter. These fees may be negotiated by ProFocus at its sole discretion. Asset management
fees will be directly deducted from the client account on a quarterly basis by the Custodian. The
client will give written authorization permitting the Advisor to be paid directly from their account
held by the custodian. The custodian will send a statement at least quarterly to the client and the
Advisor will also send an invoice to the client outlining the fee calculation and the amount
withdrawn from the client account.
Hourly Fee
Some clients will contract to have investment advisory advice, financial planning advice, and
business management services provided based on an hourly fee. The Advisors hourly fee will be
billed at a rate of $325 per hour, and may be negotiated in advance. Hourly fee-based clients are
billed on a quarterly basis and upon completion of work performed.
For each of the Advisor's services described above, the Client may terminate these services within
five business days of the effective date of an Agreement signed with the Advisor without any
payment of the Advisor's fee.
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At no time will ProFocus accept or maintain custody of a client’s funds or securities except for
authorized fee deduction. Client is responsible for all custodial and securities execution fees
charged by the custodian and executing broker-dealer. The Advisor’s fee is separate and distinct
from the custodian and execution fees.
Neither ProFocus nor its supervised persons accept compensation for the sale of securities or other
investment products, including asset-based sales charges or service fees from the sale of mutual
funds.
Item 6 Performance-Based Fees and Side-by-Side Management
ProFocus does not charge performance-based fees.
Item 7 Types of Clients
The Advisor will offer its services to individuals, pension and profit sharing plans, corporations
and other business entities.
The Advisor’s cumulative minimum account requirement for opening and maintaining an account
is $100,000, and the minimum asset management fee is $175/quarter. However, the Advisor may,
at its sole discretion, accept accounts with a lower value. For accounts paying the minimum annual
asset management fee, the fee will not exceed 2% per annum of assets under management.
Item 8 Methods of Analysis, Investment Strategies and Risk of Loss
The Advisor utilizes fundamental analysis techniques in formulating investment advice or
managing assets for clients.
Fundamental analysis of businesses involves analyzing its financial statements and health, its
management and competitive advantages and its competitors and markets. Fundamental analysis
is performed on historical and present data but with the goal of making financial forecasts. There
are several possible objectives; to conduct a company stock valuation and predict its probable price
evolution; to make a projection on its business performance; to evaluate its management and make
internal business decisions and to calculate its credit risk.
The investment strategies the Advisor will implement include long-term purchases of securities
held at least for one year, and short-term purchases for securities sold within a year.
Clients need to be aware that investing in securities involves risk of loss that clients need to be
prepared to bear.
The methods of analysis and investment strategies followed by the Advisor are utilized across all
of the Advisors clients, as applicable. One method of analysis or investment strategy is not more
significant than the other as the Advisor is considering the client’s portfolio, risk tolerance, time
horizon and individual goals. However, the client should be aware that with any trading that occurs
in the client account, the client will incur transaction and administrative costs.
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Investing includes the risk that the value of an investment can be negatively affected by factors
specifically related to the investment (e.g., capability of management, competition, new inventions
by other companies, lawsuits against the company, labor issues, patent expiration, etc.), or to
factors related to investing and the markets in general (e.g., the economy, wars, civil unrest or
terrorism around the world, concern about oil prices or unemployment, etc.).
Risks of fundamental analysis may include risks that market actions, natural disasters, government
actions, world political events or other events not directly related to the price or valuation of a
specific company’s fundamental analysis can adversely impact the stock price of a company
causing a portfolio containing that security to lose value. Risks may also include that the historical
data and projections on which the fundamental analysis is performed may not continue to be
relevant to the operations of a company going forward, or that management changes or the business
direction of management of the company may not permit the company to continue to produce
metrics that are consistent with the prior company data utilized in the fundamental analysis, which
may negatively affect the Advisor’s estimate of the valuation of the company.
All investments involve some degree of risk. In finance, risk refers to the degree of uncertainty
and/or potential financial loss inherent in an investment decision. In general, as investment risks
rise, investors seek higher returns to compensate themselves for taking such risks. Every saving
and investment product have different risks and returns. Differences include how readily investors
can get their money when they need it, how fast their money will grow, and how safe their money
will be. The primary risks faced by investors include:
Business Risk
With a stock, you are purchasing a piece of ownership in a company. With a bond, you are loaning
money to a company. Returns from both of these investments require that that the company stays
in business. If a company goes bankrupt and its assets are liquidated, common stockholders are
the last in line to share in the proceeds. If there are assets, the company’s bondholders will be paid
first, then holders of preferred stock. If you are a common stockholder, you get whatever is left,
which may be nothing.
Volatility Risk
Even when companies aren’t in danger of failing, their stock price may fluctuate up or
down. Large company stocks as a group, for example, have lost money on average about one out
of every three years. A stock’s price can be affected by factors inside the company, such as a
faulty product, or by events the company has no control over, such as political or market events.
Inflation Risk
Inflation is a general upward movement of prices. Inflation reduces purchasing power, which is a
risk for investors receiving a fixed rate of interest. The principal concern for individuals investing
in cash equivalents is that inflation will erode returns.
Interest Rate Risk
Interest rate changes can affect a bond’s value. If bonds are held to maturity the investor will
receive the face value, plus interest. If sold before maturity, the bond may be worth more or less
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than the face value. Rising interest rates will make newly issued bonds more appealing to investors
because the newer bonds will have a higher rate of interest than older ones. To sell an older bond
with a lower interest rate, you might have to sell it at a discount.
Liquidity Risk
This refers to the risk that investors won’t find a market for their securities, potentially preventing
them from buying or selling when they want. This can be the case with the more complicated
investment products. It may also be the case with products that charge a penalty for early
withdrawal or liquidation such as a certificate of deposit (CD).
The Advisor does not primarily recommend a particular type of security. However, clients are
advised that many unexpected broad environmental factors can negatively impact the value of
portfolio securities causing the loss of some or all of the investment, including changes in interest
rates, political events, natural disasters, and acts of war or terrorism. Further, factors relevant to
specific securities may have negative effects on their value, such as competition or government
regulation. Also, the factors for which the company was selected for inclusion in a client portfolio
may change, for example, due to changes in management, new product introductions, or lawsuits.
Item 9 Disciplinary Information
Neither ProFocus nor its management persons have had any legal or disciplinary events, currently
or in the past.
Item 10 Other Financial Industry Activities and Affiliations
Neither ProFocus nor any of its management persons are registered, or have an application pending
to register, as a broker-dealer or a registered representative of a broker-dealer.
Neither ProFocus nor any of its management persons are registered or have an application pending
to register, as a futures commission merchant, commodity pool operator, a commodity trading
advisor, or an associated person of the foregoing entities.
ProFocus does not currently have any relationships or arrangements that are material to its advisory
business or clients with either a broker-dealer, municipal securities dealer, or government
securities dealer or broker, investment company or other pooled investment vehicle (including a
mutual fund, closed-end investment company, unit investment trust, private investment company
or “hedge fund” and offshore fund), other investment advisor or financial planner, futures
commission merchant, commodity pool operator, or commodity trading advisor, banking or thrift
institution, accountant or accounting firm, lawyer or law firm, insurance company or agency,
pension consultant, real estate broker or dealer or sponsor of syndicator of limited partnerships.
Mr. Smith is also the owner or part owner of several commercial real estate properties, including
Ahwatukee Executive Office and Maricopa Property Development. Clients of ProFocus may be
co-owners in these real estate properties, which cause a conflict of interest due to Mr. Smith’s
interests in those properties and the receipt of compensation from them due to the services he
provides to the properties. Any ProFocus client interested in participating in these real estate
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ventures will be advised of Mr. Smith’s relationship with, and fees received from, these entities
prior to commitment, and clients will not be charged any ProFocus advisory fees for their
investments in the properties.
ProFocus does not recommend or select other investment advisers for clients.
Item 11 Code of Ethics, Participation or Interest in Client Transactions and Personal
Trading
ProFocus is an investment advisor registered with the U.S. Securities and Exchange Commission,
and has adopted as an industry best practice a Code of Ethics that sets forth the basic policies of
ethical conduct for all managers, officers, and employees of the adviser. In addition, the Code of
Ethics governs personal trading by each employee of ProFocus deemed to be an Access Person
and is intended to ensure that securities transactions effected by Access Persons of ProFocus are
conducted in a manner that avoids any conflict of interest between such persons and clients of the
adviser or its affiliates. ProFocus collects and maintains records of securities holdings and
securities transactions effected by Access Persons. These records are reviewed to identify and
resolve conflicts of interest. ProFocus will provide a copy of the Code of Ethics to any client or
prospective client upon request.
ProFocus and/or its investment advisor representatives may from time to time purchase or sell
products that they may recommend to clients, or co-invest with advisory clients in real estate
projects. These activities can create conflicts of interest in certain circumstances when the interests
of ProFocus and its related persons are different from its clients, or due to the receipt of additional
compensation. ProFocus and/or its investment advisor representatives have a fiduciary duty to put
the interests of their clients ahead of their own. To avoid these conflicts, ProFocus will not permit
trading in the same securities by the firm or its related persons opposite the recommendations to
clients, or trading in client accounts, within two weeks of such recommendations or trades. In
circumstances where ProFocus or its related persons are co-investing with advisory clients, or
where ProFocus is earning compensation from the real estate investment, advisory clients will not
be charged an asset management fee for their investment in those assets. ProFocus will disclose
its relationship with these real estate projects and any fees it earns from them to advisory clients
prior to any investment transaction.
ProFocus requires that its investment advisor representatives follow its basic policies and ethical
standards as set forth in its Code of Ethics, which includes additional policies and procedures
regarding personal securities trading by supervised persons of ProFocus to ensure investment
advice and recommendations are conducted in the clients’ best interest.
Item 12 Brokerage Practices
If requested by the client, ProFocus may suggest brokers or dealers to be used based on execution
and custodial services offered, cost, quality of service and industry reputation. ProFocus will
consider factors such as commission price, speed and quality of execution, client management
tools, and convenience of access for both the Advisor and client in making its suggestion.
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ProFocus recommends that all clients use Charles Schwab & Co., Inc., a registered broker-dealer,
member SIPC, as the qualified custodian for investment supervisory services.
The custodian we use
ProFocus does not maintain physical custody of your assets, although we are deemed to have
constructive custody of your assets if you give us authority to withdraw assets from your account
(see Item 15 – Custody, below). Your assets must be maintained in an account at a “qualified
custodian.” We require that our clients use Schwab as the qualified custodian. We are
independently owned and operated and are not affiliated with Schwab. Schwab will hold your
assets in a brokerage account or qualified account and buy and sell securities when we instruct
them to. While we require that you use Schwab as custodian, you will decide whether to do so and
will open your account with Schwab by entering into an account agreement directly with them.
Not all advisors require their clients to use a particular custodian selected by the advisor.
How we select custodians
We seek to recommend a custodian that will hold your assets and execute transactions on terms
that are overall most advantageous when compared with other available providers and their
services. We consider a wide range of factors, including:
• Combination of transaction execution services and asset custody services (generally
without a separate fee for custody)
• Capability to execute, clear, and settle trades (buy and sell securities for your account)
• Capability to facilitate transfers and payments to and from accounts (wire transfers, check
requests, bill payment, etc.)
• Breadth of available investment products (stocks, bonds, mutual funds, exchange-traded
funds (ETFs), etc.)
• Availability of investment research and tools that assist us in making investment decisions
• Quality of services
• Competitiveness of the price of those services (commission rates, margin interest rates,
other fees, etc.) and willingness to negotiate the prices
• Reputation, financial strength, security and stability
• Prior service to us and our clients
• Availability of other products and services that benefit us, as discussed below (see
“Products and services available to us from Schwab”)
Your brokerage and custody costs
For our clients’ accounts that Schwab maintains, Schwab generally does not charge you separately
for custody services but is compensated by charging you commissions or other fees on trades that
it executes or that settle into your Schwab account. Certain trades (for example, many mutual
funds, ETFs, and online stock and options trades) may not incur Schwab commissions or
transaction fees. Schwab is also compensated by earning interest on the uninvested cash in your
account in Schwab’s Cash Features Program. We have determined that having Schwab execute
trades is consistent with our duty to seek “best execution” of your trades. Best execution means
the most favorable terms for a transaction based on all relevant factors, including those listed above
(see “How we select custodians”).
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Products and services available to us from Schwab
Schwab Advisor Services™ is Schwab’s business serving independent investment advisory firms
like us. They provide our clients and us with access to their institutional brokerage services
(trading, custody, reporting and related services), many of which are not typically available to
Schwab retail customers. Schwab also makes available various support services. Some of those
services help us manage or administer our clients’ accounts, while others help us manage and grow
our business. Schwab’s support services are generally available on an unsolicited basis (we don’t
have to request them) and at no charge to us. Following is a more detailed description of Schwab’s
support services:
Services that benefit you
Schwab’s institutional brokerage services include access to a broad range of investment products,
execution of securities transactions, and custody of client assets. The investment products available
through Schwab include some to which we might not otherwise have access or that would require
a significantly higher minimum initial investment by our clients. Schwab’s services described in
this paragraph generally benefit you and your account.
Services that may not directly benefit you
Schwab also makes available to us other products and services that benefit us but may not directly
benefit you or your account. These products and services assist us in managing and administering
our clients’ accounts. They include investment research, both Schwab’s own and that of third
parties. We may use this research to service all or a substantial number of our clients’ accounts,
including accounts not maintained at Schwab. In addition to investment research, Schwab also
makes available software and other technology that:
• provide access to client account data (such as duplicate trade confirmations and account
statements)
• facilitate trade execution and allocate aggregated trade orders for multiple client accounts
• provide pricing and other market data
• facilitate payment of our fees from our clients’ accounts
• assist with back-office functions, recordkeeping, and client reporting
Services that generally benefit only us
Schwab also offers other services intended to help us manage and further develop our business
enterprise. These services include:
• Educational conferences and events
• Consulting on technology, compliance, legal, and business needs
• Publications and conferences on practice management and business succession
• Access to employee benefits providers, human capital consultants, and insurance providers
• Marketing consulting and support
Schwab may provide some of these services itself. In other cases, it will arrange for third-party
vendors to provide the services to us. Schwab may also discount or waive its fees for some of these
services or pay all or a part of a third party’s fees. Schwab may also provide us with other benefits
such as occasional business entertainment of our personnel.
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Our interest in Schwab’s services
The availability of these services from Schwab benefits us because we do not have to produce or
purchase them. We don’t have to pay for Schwab’s services. These services are not contingent
upon us committing any specific amount of business to Schwab in trading commissions or assets
in custody. This creates an incentive to recommend that you maintain your account with Schwab,
based on our interest in receiving Schwab’s services that benefit our business and Schwab’s
payment for services for which we would otherwise have to pay rather than based on your interest
in receiving the best value in custody services and the most favorable execution of your
transactions. This is a conflict of interest. We believe, however, that our selection of Schwab as
custodian and broker is in the best interests of our clients. Our selection is primarily supported by
the scope, quality, and price of Schwab’s services (see “How we select custodians”) and not
Schwab’s services that benefit only us.
For any such products and services ProFocus receives from Schwab or other custodians, it will
follow procedures which ensure compliance with Section 28(e) of the Securities Exchange Act of
1934 or applicable state securities rules. ProFocus believes that is recommendation of Schwab to
be the client’s custodian is in the best interest of the client based on the services provided and the
fees charged.
ProFocus does not permit clients to direct brokerage.
ProFocus may combine orders into block trades when more than one account is participating in
the trade. This blocking or bunching technique must be equitable and potentially advantageous
for each such account (e.g. for the purposes of reducing brokerage commissions or obtaining a
more favorable execution price). Block trading is performed when it is consistent with the duty to
seek best execution and is consistent with the terms of ProFocus’ investment advisory agreements.
Equity trades are blocked based upon fairness to client, both in the participation of their account,
and in the allocation of orders for the accounts of more than one client. Allocations of all orders
are performed in a timely and efficient manner. All managed accounts participating in a block
execution receive the same execution price (average share price) for the securities purchased or
sold in a trading day. Any portion of an order that remains unfilled at the end of a given day will
be rewritten on the following day as a new order with a new daily average price to be determined
at the end of the following day. Due to the low liquidity of certain securities, broker availability
may be limited. Open orders are worked until they are completely filled, which may span the
course of several days. If an order is filled in its entirety, securities purchased in the aggregated
transaction will be allocated among the accounts participating in the trade in accordance with the
allocation statement. If an order is partially filled, the securities will be allocated pro rata based
on the allocation statement. ProFocus may allocate trades in a different manner than indicated on
the allocation statement (non-pro rata) only if all managed accounts receive fair and equitable
treatment.
Item 13 Review of Accounts
The firm reviews client accounts on an annual basis, or when conditions would warrant a review
based on market conditions or changes in client circumstances. Triggering factors may include
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ProFocus becoming aware of a change in client’s investment objective, a change in market
conditions, change of employment, or a change in recommended asset allocation weightings in the
account that exceed a predefined guideline. Client accounts (and/or financial plans) are reviewed
by Michael M. Smith, Member. Financial Plans, once prepared and delivered to the client are not
reviewed again unless the client requests a financial plan be updated.
The client is encouraged to notify the Advisor and Investment Advisor Representative if changes
occur in his/her personal financial situation that might materially affect his/her investment plan.
The client will receive written statements no less than quarterly from the custodian. In addition,
the client will receive other supporting reports from mutual funds, asset managers, trust companies
or other custodians, insurance companies, broker-dealers and others who are involved with client
accounts. ProFocus does not deliver separate client statements.
Item 14 Client Referrals and Other Compensation
ProFocus is not compensated by anyone for providing investment advice or other advisory services
except as previously disclosed in this Brochure.
ProFocus does not directly or indirectly compensate any person who is not a supervised person for
client referrals.
Item 15 Custody
ProFocus does not have custody of client funds or securities, except for the withdrawal of advisory
fees directly from client accounts. However, as noted in Item 13 above, clients will receive
statements not less than quarterly from the qualified custodian. ProFocus does not provide account
statements to clients except for the invoices showing the calculation of asset management fees
noted in Item 5 above. Clients are urged to compare the fee invoice they receive from ProFocus
with the fee information in the statement sent by the qualified custodian, and we encourage you to
review the custodian statements carefully. Any discrepancies should be immediately brought to
the firm’s attention.
Item 16 Investment Discretion
ProFocus generally has discretion over the selection and amount of securities to be bought or sold
in client accounts, as well as the broker or dealer to be used for the purchases and sales, without
obtaining prior consent or approval from the client for each transaction. However, these purchases
or sales may be subject to specified investment objectives, guidelines, or limitations previously set
forth by the client and agreed to by ProFocus.
Discretionary authority will only be provided upon full disclosure to the client, and clients may
impose limitations on the discretionary authority. The granting of such authority will be evidenced
by the client’s execution of an Investment Advisory Agreement containing all applicable
limitations to such authority. All discretionary trades made by ProFocus will be in accordance
with each client’s investment objectives and goals.
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Item 17 Voting Client Securities
ProFocus will not vote, nor advise clients how to vote, proxies for securities held in client accounts.
The client clearly keeps the authority and responsibility for the voting of these proxies. Also,
ProFocus cannot give any advice or take any action with respect to the voting of these proxies.
The client and ProFocus agree to this by contract. Clients will receive proxy solicitations from
their custodian and/or transfer agent.
Item 18 Financial Information
ProFocus does not require or solicit prepayment of more than $1,200 in fees per client, six months
or more in advance, and is not required to file a balance sheet.
ProFocus has discretionary authority over client accounts and is not aware of any financial
condition that will likely impair its ability to meet contractual commitments to clients. If ProFocus
does become aware of any such financial condition, this brochure will be updated and clients will
be notified.
ProFocus has never been subject to a bankruptcy petition.
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