Overview
- Headquarters
- Wakefield, MA
- Average Client Assets
- $2.9 million
- Minimum Account Size
- $25,000
- SEC CRD Number
- 109901
Fee Structure
Primary Fee Schedule (SENTINEL PENSION ADVISORS WRAP BROCHURE 3.31.2025)
| Min | Max | Marginal Fee Rate |
|---|---|---|
| $0 | $250,000 | 1.50% |
| $250,001 | $500,000 | 1.25% |
| $500,001 | $1,000,000 | 1.00% |
| $1,000,001 | $5,000,000 | 0.85% |
| $5,000,001 | and above | 0.60% |
Illustrative Fee Rates
| Total Assets | Annual Fees | Average Fee Rate |
|---|---|---|
| $1 million | $11,875 | 1.19% |
| $5 million | $45,875 | 0.92% |
| $10 million | $75,875 | 0.76% |
| $50 million | $315,875 | 0.63% |
| $100 million | $615,875 | 0.62% |
Clients
- HNW Share of Firm Assets
- 6.71%
- Total Client Accounts
- 3,033
- Discretionary Accounts
- 2,587
- Non-Discretionary Accounts
- 446
Services Offered
Services: Financial Planning, Portfolio Management for Individuals, Portfolio Management for Institutional Clients, Pension Consulting, Investment Advisor Selection, Educational Seminars
Regulatory Filings
Additional Brochure: SENTINEL PENSION ADVISORS FORM ADV PART 2A_032026 (2026-03-24)
View Document Text
Sentinel Pension Advisors, LLC.
100 Quannapowitt Parkway
Wakefield, MA 01880
Phone: 781.914.1361
Fax: 781.213.6742
Website: www.sentinelgroup.com
FORM ADV PART 2A Firm Brochure
This brochure provides information about the qualifications and business practices of Sentinel
Pension Advisors, LLC. If you have any questions about the contents of this brochure, please
contact SPA at 781-914-1361.The information in this brochure has not been approved or
verified by the United States Securities and Exchange Commission (“SEC”) or by any state
securities authority.
Additional information about Sentinel Pension Advisors, LLC. also is available on the SEC
website at www.adviserinfo.sec.gov.The searchable IARD/CRD number for Sentinel Pension
Advisors, LLC. is 109901.
Sentinel Pension Advisors, LLC. is a Registered Investment Advisor. Registration with the SEC
or any other state securities authority does not imply a certain level of skill or training.
March 31, 2026
II. MATERIAL CHANGES
Annual Update
This brochure is filed as the annual amendment for the form ADV Part 2. The annual
update was March 31, 2026.The Material Changes section of this brochure will be
updated annually, and when material changes occur since the previous release of the Firm
Brochure.
Material Changes Since the Update in 2025
There have not been any material changes since the last update.
FORM ADV PART 2A FIRM BROCHURE
2
Brochure Availability
Sentinel Pension Advisors, LLC. (“SPA”) offers or delivers information about our
qualifications and business practices to clients on at least an annual basis. SPA will
ensure that you receive a summary of any material changes to this and subsequent
brochures within 120 days of the close of the business’ fiscal year. SPA may further
provide other ongoing disclosure information about material changes as necessary.
Sentinel Pension Advisors, LLC. will further provide you with a new brochure as
necessary based on changes or new information, at any time, without charge.
Currently, this brochure may be requested by contacting Sentinel Pension Advisors, LLC.
at 781-914-1361.
This brochure is also available on Sentinel Pension Advisors, LLC.’s website,
www.sentinelgroup.com, free of charge.
Additional information about Sentinel Pension Advisors, LLC. is also available via the
SEC’s website www.adviserinfo.sec.gov.The SEC’s website also provides information
about any persons affiliated with Sentinel Pension Advisors, LLC. who are registered, or
are required to be registered, as investment advisor representatives of Sentinel
Pension Advisors, LLC. Sentinel Pension Advisors, LLC. will further provide you with a
new brochure as necessary based on changes or new information, at any time, without
charge.
FORM ADV PART 2A FIRM BROCHURE
3
III. TABLE OF CONTENTS
II. MATERIAL CHANGES .................................................................................................. 2
III. TABLE OF CONTENTS ................................................................................................ 4
IV. INVESTMENT ADVISORY BUSINESS. ......................................................................... 5
V. FEES AND COMPENSATION. ................................................................................... 12
VI. PERFORMANCE-BASED FEES AND SIDE-BY-SIDE MANAGEMENT ...................... 17
VII. TYPES OF CLIENTS. .................................................................................................. 17
VIII. METHOD OF ANALYSIS, INVESTMENT STRATEGIES AND RISK OF LOSS. ......... 17
IX. DISCIPLINARY INFORMATION. ............................................................................... 22
X. OTHER FINANCIAL INDUSTRY ACTIVITIES AND AFFILIATIONS. .......................... 22
XI. CODE OF ETHICS, PARTICIPATION or INTEREST IN CLIENT
TRANSACTIONS, and PERSONAL TRADING. ............................................................. 27
XII. BROKERAGE PRACTICES. ....................................................................................... 29
XIII. REVIEW OF ACCOUNTS. ..................................................................................... 30
XIV. CLIENT REFERRALS AND OTHER COMPENSATION. ......................................... 31
XV. CUSTODY ............................................................................................................... 33
XVI. INVESTMENT DISCRETION. ................................................................................. 34
XVII. VOTING CLIENT SECURITIES. .............................................................................. 34
XVIII. FINANCIAL INFORMATION. ............................................................................... 34
XIX. REQUIREMENTS FOR STATE REGISTERED ADVISERS. ........................................ 35
FORM ADV PART 2A FIRM BROCHURE
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IV. INVESTMENT ADVISORY BUSINESS
Sentinel Pension Advisors, LLC.“SPA” was established in July 1998 and is an SEC
Registered Investment Advisor with its principal place of business in Wakefield,
Massachusetts.
SPA is part of the Focus Financial Partners, LLC (“Focus LLC”) partnership. Specifically,
SPA is a wholly-owned indirect subsidiary of Focus LLC. Focus Financial Partners
Inc. is the sole managing member of Focus LLC. Ultimate governance of Focus LLC
is conducted through the board of directors at Ferdinand FFP Ultimate Holdings, LP.
Focus LLC is majority-owned, indirectly and collectively, by investment vehicles
affiliated with Clayton, Dubilier & Rice, LLC (“CD&R”). Investment vehicles affiliated
with Stone Point Capital LLC (“Stone Point”) are indirect owners of Focus LLC.
Because SPA is an indirect, wholly-owned subsidiary of Focus LLC, CD&R and Stone
Point investment vehicles are indirect owners of SPA.
Focus LLC also owns other registered investment advisers, broker-dealers, pension
consultants, insurance firms, business managers and other firms (the “Focus Partners”),
most of which provide wealth management, benefit consulting and investment consulting
services to individuals, families, employers, and institutions. Some Focus Partners also
manage or advise limited partnerships, private funds, or investment companies as
disclosed on their respective Form ADVs.
We offer clients the option of obtaining certain financial solutions from unaffiliated third-
party financial institutions through UPTIQ Treasury & Credit Solutions, LLC (together
with UPTIQ, Inc. and its affiliates, “UPTIQ”) and Flourish Financial LLC (“Flourish”).
Please see Items 5 and 10 for a fuller discussion of these services and other important
information.
As of December 31, 2025, SPA’s discretionary assets under management were $2,978,308,165 in
2,587 accounts. Non-discretionary assets under management were
$8,963,622,969 in 446 accounts.The total assets under management were
$11,941,931,134 in 3,033 accounts.
SPA provides investment advisory services to institutional clients such as corporate,
trust, estate and retirement accounts, as well as pension and profit sharing plans. SPA
also offers advisory services to individual investors including individual portfolio advisory
services, third party separately managed accounts (“SMA’s”), managed account services
“The SPA Wrap Fee Program”, and retirement plan advisory services.The SPA
Investment Committee manages all individual investment models as well as the SPA
Wrap Fee Program based on the stated objectives of the model or program guidelines.
Individual Advisory Representatives manage individual portfolios based on the client’s
individual needs and objectives.. SPA receives a portion of the advisory or management
fee for services rendered.
SPA is a fiduciary under the Employee Retirement Income Security Act of 1974, as
amended (“ERISA”) with respect to investment management services and investment
advice provided to ERISA plan clients, including plan participants. SPA is also a fiduciary
under section 4975 of the Internal Revenue Code of 1986, as amended (the “IRC”) with
respect to investment management services and investment advice provided to individual
retirement accounts (“IRAs”), ERISA plans, and ERISA plan participants. As such, SPA is
subject to specific duties and obligations under ERISA and the IRC, as applicable, that
include, among other things, prohibited transaction rules which are intended to prohibit
fiduciaries from acting on conflicts of interest. When a fiduciary gives advice, the fiduciary
must either avoid certain conflicts of interest or rely upon an applicable prohibited
FORM ADV PART 2A FIRM BROCHURE
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transaction exemption.
As a fiduciary, we have duties of care and of loyalty to you and are subject to obligations
imposed on us by the federal and state securities laws. As a result, you have certain rights
that you cannot waive or limit by contract. Nothing in our agreement with you should
be interpreted as a limitation of our obligations under the federal and state securities
laws or as a waiver of any unwaivable rights you possess.
Education & Business Standards
SPA requires those involved in determining or providing investment advice to clients to
meet certain general standards of educational and business experience. With respect to
persons who are involved in SPA’s provision of advice, SPA requires all such individuals
to have a college degree in an applicable area and/or equivalent industry experience.
In addition, SPA requires successful completion of any applicable examinations. SPA also
encourages its personnel to obtain applicable professional designations.
SPA has an investment committee comprised of SPA portfolio managers, management,
and employees of SPA.The investment committee meets on at least a quarterly basis to
discuss, in general terms, SPA’s risk management, asset allocation, investment strategy, and
performance.The investment committee may also invite others to serve as advisors or
consultants to the committee.
SPA Investment Advisory Services
A. Individual Investors
Individual Advisory Services
SPA provides Investment Supervisory and Advisory Services, defined as giving
continuous advice to a client or making investments for a client based on the individual
needs of the client. Prior to opening an account, SPA determines an investor’s profile
by obtaining the appropriate financial and personal information from the investor
including investment objectives, risk tolerance, and investment time horizon, as well as
any restrictions (as agreed upon between SPA and the client) that the client wishes to
impose upon the management of the portfolio.
Through the data gathered on an investor’s profile and personal discussions in which
goals and objectives based on a client’s particular circumstances are established, SPA
develops a detailed investment plan and recommends an initial asset allocation best
suited to achieve both portfolio and investment objectives.Typically, under this style of
management, SPA will allocate the client’s assets among a portfolio of various mutual
funds and exchange-traded funds (“ETFs”) taking into consideration the overall
management style the client selects.The majority of investment vehicles are mutual
funds, however some clients have the ability to self-direct investments in their
retirement plans.They may also choose other investment vehicles in their brokerage
accounts.The individual funds and ETFs will be primarily selected by SPA on the basis of
each fund’s performance history and investment objectives. Clients will have the
opportunity (as agreed upon between SPA and the client) to restrict the types of
investments which may be made on the client’s behalf.
An investment advisor can assist clients in their decision to implement the investment plan
that most closely matches their investment objectives and strategy.
Adjustments will be made to client portfolios periodically based on market conditions,
client instructions or changes in client objectives. SPA will manage advisory accounts
FORM ADV PART 2A FIRM BROCHURE
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on either a discretionary or non-discretionary basis. Account supervision is guided by the
stated objectives of the client (e.g., maximum capital appreciation, growth, income, or
growth and income).
To help SPA provide accurate and timely management of your invested assets, SPA
requires clients to establish an account with a designated “qualified custodian”, as that
term is defined in Rule 206(4)-2(d)(6) of the Investment Advisers Act of 1940. The
custodian of the client’s funds and securities is generally Pershing, LLC (Member
NYSE/FINRA/SIPC) (“Pershing”), Fidelity Investments Brokerage, LLC (Member NYSE/
FINRA/SIPC (“Fidelity Investments”), or Charles Schwab & Co., Inc. (Member NYSE/
FINRA/SIPC) (“Schwab”).
The custodian maintains the underlying records for the assets held in client accounts.
SPA will not serve as the custodian for client advisory assets. Clients are solely
responsible for paying all the fees and charges of the custodian, as stated in your
agreement with the custodian.
Recommendation of External Managers
For certain clients, SPA recommends the allocation of their assets to External Managers
to provide discretionary investment management services. In such cases, SPA conducts
due diligence and monitoring of the External Managers, helps to facilitate the
engagement of the External Manager and communicates with clients regarding their
investment with the External Manager and charges its investment advisory fee for these
services.The External Managers charge fees that are separate from and in addition to
SPA’s advisory fee.
Managed Account Services “The SPA Wrap Fee Program”
The SPA Wrap Fee Program (the “Program”) is a fee-based program sponsored by
SPA. Under the Program, SPA assists clients to develop, monitor, and manage a
custom-tailored investment portfolio to help achieve the client’s investment
objectives. The client grants discretionary authority over the client’s assets to SPA to
buy, sell and trade investment vehicles which may include no-load and select load-
waived mutual funds, ETFs and other securities approved for the Program (including
stocks, bonds and options) and to liquidate previously purchased load mutual funds,
stocks, bonds, options, ETFs and other investments; except for the fees related to
the Program itself, clients pay no transaction fees or commissions.Thus, an account
with more frequent trades, will, generally, pay less overall fees, than in an account
type that would charge transaction fees and commissions to clients. Conversely, an
account with less frequent trading may incur higher fees in this Program, than if it
were invested in another program.
As more fully described below in “Methods of Analysis, Investment Strategies and Risk
of Loss,” SPA follows a disciplined research and evaluation process to determine
appropriate investments for each model portfolio based on its target allocation. Along
with this disciplined approach to managing client portfolios, SPA has the expertise and
analytical tools to choose from thousands of funds and fund families with a wide range
of investment managers.This provides SPA with the flexibility to analyze leading
investments in each asset class and develop risk based portfolios designed to develop
investment strategies used by the model portfolios offered by the Program.
Each portfolio is created with SPA’s in depth analysis and screening criteria.There are
currently nine model portfolios - Moderate, Moderate Plus, Balanced, Growth,
Moderate ESG, Balanced ESG, Growth ESG, Municipal Income, and Qualified Income
FORM ADV PART 2A FIRM BROCHURE
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- so clients can select the portfolio that will work best for their investment goals. An
investment advisor can assist clients in their decision regarding which portfolio most
closely matches their investment strategy.
SPA requires an account minimum of $25,000 for participation in the Program.
However, SPA, in its sole discretion, may reduce the account minimum based upon
certain criteria including, among others, anticipated future additional assets, dollar
amount of assets to be managed, related accounts and account composition.
The custodian of the client’s funds and securities under the Program (the “Custodian”) is
generally Pershing, LLC (Member NYSE/FINRA/SIPC) (“Pershing”). By participating in the
Program, each client instructs SPA to direct all orders for the purchase and sale of
securities and other investments for the client’s account to Sentinel Securities, LLC, an
SEC-registered broker-dealer (Member FINRA/SIPC) (“Sentinel Securities”) and SPA
affiliate, as introducing broker for the client’s account.
Sentinel Securities maintains a clearing arrangement with Pershing, LLC, a division of
Bank of New York (“Pershing”) whereby Sentinel Securities clears securities
transactions on a fully disclosed basis through Pershing as an introducing broker, and
Pershing holds customer funds and/or securities on behalf of Sentinel Securities, LLC
brokerage customers for purposes of the Securities Investor Protection Act.
Financial Planning Services
FINANCIAL PLANNING AND FINANCIAL CONSULTING
SPA offers various types and levels of financial planning and consulting services. The
level and type of services will vary among the Advisory Representatives and will depend
on the needs of the client. Services may include, but not be limited to, the following
examples of services.
Insurance Needs Analysis
• Retirement Planning
• General, Segmented and Comprehensive Financial Planning
• Educational Planning
• Cash Flow Analysis
• Estate Planning
• Budget Planning
• Tax Planning
•
• Business Continuity, Succession and Exit Planning
• Asset Allocation Services
• Executive Planning
• Corporate Benefit Consulting
• Other planning and consulting services as requested by the client and agreed to
by the Advisory Representative
SPA will gather financial information and history from clients, which may include, among
other things, retirement and financial goals, investment objectives, investment horizon,
financial needs, cash flow analysis, cost of living needs, education needs, savings tendencies,
and other applicable financial information required by SPA in order to provide the
investment advisory services requested.
As stated above, the level and type of services will depend on the needs of the client. Depending
on the services requested, clients may receive a written analysis, summary or plan. One or more
meetings may be necessary with the client and may involve other professionals, as invited and
FORM ADV PART 2A FIRM BROCHURE
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agreed to by the client, such as attorneys and/or certified public accountants.
Planning and consultative services are based on the client’s financial situation at the
time and on financial information disclosed by the client to SPA. Clients are advised
that plans may contain certain assumptions that may be made with respect to interest
and inflation rates and use of past trends and performance of the market and
economy. However, past performance is in no way an indication of future performance.
SPA cannot offer any guarantees or promises that clients’ financial goals and objectives
will be met. Further, clients must continue to review any plan or analysis and update the
plan based upon changes in the client’s financial situation, goals, or objectives or changes
in the economy. Should a clients’ financial situation or investment goals or objectives
change, clients must notify SPA promptly of the changes.
Clients are advised that fees for planning and/or consultative services are strictly for
the planning services.Therefore, clients may pay fees and/or commissions for
additional services obtained, such as asset management or products purchased, such
as securities or insurance.
GENERAL DISCLOSURES
A conflict of interest may exist between the interests of SPA and/or its Advisory
Representatives and the interests of the client. SPA and Advisory Representatives offer
financial planning and investment advisory services for a fee and also offer various
securities products for which they may be paid a commission.The SPA Code of Ethics
requires SPA Advisory Representatives to put their clients’ interests first, and the SPA
Compliance Department monitors for inappropriate account activity. If an Advisory
Representative is found to have received commissions where the client should have had
the transaction placed in the client’s advisory account, SPA will take action to correct the
situation, including reversing the transaction and the commission and possible sanctions
against the Advisory Representative.
Further, the securities products available through SPA may be limited to certain products
that have been reviewed and made available for offering through the broker dealer with
which Advisory Representatives may be registered representatives. Lower fees for
comparable services may be available from other sources. Material conflicts of interest
disclosed to the client in writing via this Form ADV Part 2 could cause SPA or its
Advisory Representatives to not render unbiased and objective advice.
The level of experience of Advisory Representatives will vary. Additionally, the fees
charged by various Advisory Representatives will not exceed the fee schedules
disclosed herein but may vary.Therefore, clients receiving similar services may pay
higher or lower fees than another client depending on their Advisory Representative. A
higher fee is not necessarily commensurate with the experience of the Advisory
Representative.
As a standard practice, SPA does not take action or provide advice to clients on legal
proceedings, such as bankruptcies or class actions, related to securities held (currently
or previously) in client accounts. Clients are encouraged to contact their custodian with
any such matters.
A. Retirement Plan Sponsors and Investment Advisors
SPA provides investment advisory consultant services and retirement plan investment
management to advisors, clients, for itself and on behalf of the plan and plan participants.
Investment Advisory Consulting Services
FORM ADV PART 2A FIRM BROCHURE
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SPA provides services to assist plan sponsors, plan trustees, investment committees and
financial advisors to meet ERISA fiduciary responsibilities under 404(c).These consulting
services range from the development of Investment Policy Statements to the delivery of
Participant Communication services.
Investment Policy Statement – SPA will develop a Statement of Investment Policy for
your retirement plan that provides the guidelines for selecting and evaluating
investments offered in your plan. SPA will work with the firm to create an Investment
Policy Statement consistent with ERISA.The Policy will document the plan’s objectives
and set into writing the plan’s investment policies regarding investment selection,
monitoring, benchmarking, and de-selection.
Manager Selection – SPA’s investment manager research and selection process is a fully
integrated process designed to select asset managers for each asset class and style to
be represented within the plan. Our quantitative screening assesses whether each
manager meets standards for style consistency, risk adjusted performance, consistency of
performance and low expenses. Our experienced analysts further assess the philosophy
behind the numbers, the process by which it is implemented and most importantly—
the people who manage the portfolios.
Monitor & Measure – SPA will establish and manage a process to select, de-select, and
monitor investments offered to plan participants. SPA will evaluate the plan’s current
offering by benchmarking the investment return, risk, and expenses to its peers and
relative indices, by providing an assessment of asset class overlap or gaps, and by
evaluating overall investment offering to the plan’s current investment policy statement.
Trustee & Investment Committee Meetings – SPA meets regularly with the Plan
Trustees & Investment Committees to document the performance of the plan’s
investments and to make any recommendations that may be appropriate for changes.
These meetings are documented and become part of the plan’s due diligence file.
Lifestyle Portfolio Management – SPA will develop and manage portfolios designed to
meet specific risk and return characteristics.These models will be comprised mainly of
investments offered to plan participants. SPA may also serve as the advisor on these
lifestyle portfolios in an advisory or sub-advisory arrangement under ERISA § 3(21) and
ERISA § 3(38). (Detailed in the Retirement Plan Investment Management Services
section below.)
Participant Communication – SPA will provide group meetings and individual participant
meetings to help participants achieve better financial results.The schedule, timing and
number of meetings shall be determined prior to contract acceptance.
Retirement Plan Investment Management Services
SPA provides services to assist plan sponsors, plan trustees and investment committees
to meet their ERISA fiduciary responsibilities. SPA provides these services under ERISA §
3(21) and ERISA § 3(38). Under these sections, clients can engage SPA to provide
investment advisory services. By doing so, SPA shares fiduciary responsibility with plan
trustees and investment committees as it relates to the assets SPA is under agreement
to provide investment management or advisory services. As a part of a client’s fiduciary
team, SPA provides the investment expertise to implement the plans investment policies
and objectives.
SPA acting as an advisor under ERISA § 3(21)
For the purposes of ERISA § 3(21), SPA does not exercise any discretionary authority or
FORM ADV PART 2A FIRM BROCHURE
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control with respect to management of the plan or management or disposition of its
assets or have any discretionary authority or discretionary responsibility in the
administration of the plan.Therefore, SPA is not a “fiduciary” pursuant to ERISA except to
the extent it renders “investment advice” to the plan within the meaning of section 3(21)
of ERISA and Department of Labor regulations there under.The participants are
responsible for any individual investment selections made under the plan.
Under ERISA § 3(21), SPA acts as the advisor making investment recommendations, but
it is ultimately up to the plan sponsor to decide whether and how to implement these
recommendations.
Furthermore, under ERISA § 3(21), the participants are responsible for any individual
investment selections made under the plan.
SPA acting as an investment manager under ERISA § 3(38)
For the purposes of ERISA § 3(38), SPA serves as the investment manager, who
exercises discretionary authority with regard to the model portfolios it develops and
with regard to the mutual funds and other investment vehicles that it selects for
investment under the Plan.Therefore, SPA is not a “fiduciary” pursuant to ERISA
except to the extent it renders “investment advice” to the plan within the meaning of
section 3(38) of ERISA and Department of Labor regulations there under.The
participants are responsible for any individual investment selections made under the
plan.
Under ERISA § 3(38), SPA acts as the advisor with discretionary authority with regard to
the investments managed for the plan, allowing the plan sponsor to transfer liability for
selecting‚ monitoring‚ and replacing the investment options to SPA, the investment
manager. Furthermore, under ERISA §3(38), the participants are responsible for any
individual investment selections made under the plan.
C. Termination of SPA Investment Advisory Services
Individual Investment Advisory Agreements
I. INVESTMENT MANAGEMENT AGREEMENT
Clients may terminate the Investment Management Agreement without penalty within 5
business days after the execution of the Agreement. Subsequently, either the client or SPA may
terminate this Agreement at any time upon written notice to the other party. If termination
occurs prior to the end of a calendar billing period, a pro- rata refund of unearned fees will
be made to the client. In the event of termination of the Agreement, SPA shall have no
obligations whatsoever to recommend any action with respect to or to liquidate the assets in
the Account. SPA shall be entitled to be paid its fees in connection with its services provided
hereunder for the period to such termination.
II. WRAP-FEE PROGRAM CLIENT AGREEMENT
Either the client or SPA may terminate the Client Agreement effective as of the end of a
quarter upon advance written notice to the other prior to the end of such quarter. In
the event of termination of the Client Agreement, SPA shall have no obligations
whatsoever to recommend any action with respect to or to liquidate the assets in the
client’s account. SPA shall be entitled to be paid its fees in connection with its services
provided under the Client Agreement for the period to such effective
termination.Thus, SPA may withhold a pro-rata portion of the pre-paid advisory fees
for bona fide advisory services actually rendered during the quarter prior to such
effective termination. Notwithstanding the foregoing, pursuant to applicable laws, SPA
FORM ADV PART 2A FIRM BROCHURE
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will refund excess advance payment to the extent that bona fide services have not been
provided during such period. In addition, each client is required to notify SPA in the
event that the client intends to withdraw assets in the client’s Program account to a
level below the account minimum.
Upon termination of any account, any prepaid unearned fees will be refunded based
upon the number of days remaining in the quarter after the termination date, and any
earned unpaid fees will be due and payable.
Consulting and Retirement Plan Advisory Services Agreements
I. INVESTMENT ADVISORY CONSULTING SERVICES
II. INVESTMENT ADVISORY 3(21) AGREEMENT
III. INVESTMENT ADVISORY 3(38) AGREEMENT
An Investment Consulting Services or Retirement Plan Advisory agreement may be
terminated without penalty by either party providing sixty (60) days advance written
notice to the other party. However, any fees due to SPA for services provided prior to
date of termination will be payable upon receipt of invoice. Upon termination of an
Agreement, SPA will have no obligation to recommend or take any action with regard to
the securities, cash or other investments in the Account, but will cooperate with the plan
sponsor to facilitate the orderly transition of the Account(s).
V. FEES AND COMPENSATION
All fees are subject to negotiation.Some factors considered are the size of the account and
the type of assets managed.The specific manner in which fees are charged by SPA varies
by the Advisory program chosen.
The advisory fees paid to SPA represent fees for management of your account and are
separate from any other fees and expenses charged by other parties; therefore, the
advisory fees shown in this ADV represent only the fees paid to SPA and do not reflect
operating expenses and other costs charged by the mutual funds, or other products you
may be invested in and it is important you understand that these expenses and costs
are ultimately borne by you, as the shareholder. In addition, mutual funds may charge
contingent deferred sales charges (“CDSC”) on withdrawals. SPA is not responsible for
any CDSC charges incurred through SPA’s management of your portfolio or for any
transaction costs incurred while managing your assets. A complete description of all fees
and expenses of the securities in which you are invested are contained in the relevant
prospectuses. SPA also advises you to carefully review your custody agreement with your
custodian as there may be custodial fees and other service fees charged to you by your
custodian.
SPA reserves the right to waive the advisory fee for certain accounts and assets. The
standard fee schedules and minimum account sizes indicated for the investment
management services identified below are negotiable and as a result clients with similar
assets have differing fee schedules and pay different fees. If an account is terminated prior
to the end of a calendar billing period, a pro-rata refund of unearned fees will be made
to the client.
Many investment management client relationships predated the implementation of
SPA’s current fee schedule. For this reason, clients’ fees may be higher or lower than
those reflected in the foregoing schedule or be subject to additional or differing
terms. Moreover, SPA clients originating from firms who merged into SPA will have fee
schedules different than SPA’s standard fee schedule.
FORM ADV PART 2A FIRM BROCHURE
12
The same or similar investment advisory services may be available from other investment
advisors for a lower fee.The advisory fee may
be more or less costly than paying for the services separately, depending upon the
investment advisory fees charged, the number of transactions for the account, the level
of brokerage, and other fees that would be payable if the client obtained the services
available under the program individually. Sentinel has waived or reduced the asset-
based management fee for some of its employees and their family and friends of the
firm.
SPA’s investment advisory services and associated fees are as follows:
A. Individual Advisory Services, Managed Account Services “The SPA Wrap Fee Program”
I. INDIVIDUAL ADVISORY SERVICES PROGRAM
The Advisory Services fee is based on a percentage of the Client’s total assets under
management with SPA.The Program fee is calculated and charged on a quarterly basis in
advance (although in some cases, the Program fee may be calculated and charged in
arrears instead).
Asset Value (Annualized)
$25,000 to $249,999
From $250,000 to $499,999
From $500,000 to $999,999
Annual Fee*
1.50%
1.25%
1.00%
0.85%
0.60%
From $1,000,000 to $4,999,999
From $5,000,000
*Specified rate applies only to assets in this tier.
All fees are negotiable subject to the specifics of each client and situation. Clients who
engaged SPA prior to January 1, 2024 may be subject to fee schedules that use a blended
fee rate rather than the tiered fee rate shown above. Clients must pay the fees in
advance.The applicable Advisory Fees referenced above include fees and charges for the
services of SPA and advisory representatives.The fees do not include transaction costs
charged by the custodian, brokerage charges, IRA and Qualified Retirement Plan annual
account and termination fees which are set forth in the client agreement between
Sentinel Securities, LLC, Fidelity Brokerage, LLC, or Charles Schwab & Co., Inc. and the
client.
Fees for SPA’s investment management services are separate from and in addition to
any transaction or similar/fees expenses charged by Separately Managed Accounts
(“SMAs”). For SMAs, SPA generally deducts its advisory fee from such accounts. Each
SMA generally deducts its management fee pursuant to its agreement and arrangement
with the client. For traditional asset classes, the additional fee paid to an External
Manager generally ranges from a minimum of .15% to a maximum of .70%. SPA does
not receive, directly or indirectly, compensation from independent managers that it
recommends or selects for its clients.
In general, the first payment is due upon execution of the SPA Investment Advisory
Agreement and will be assessed pro-rata in the event the agreement is executed at any
time other than the first day of the calendar quarter. Subsequent payments are due and
will be assessed on the first day of each quarter based upon the value of assets under
management as of the close of business on the last business day of the preceding
quarter as valued by an independent pricing service, where available, or otherwise in
good faith. Pursuant to applicable laws, SPA will refund excess advance payments to the
extent that bona fide services have not been provided during such period.
FORM ADV PART 2A FIRM BROCHURE
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II. MANAGED ACCOUNT SERVICES “THE SPA WRAP FEE PROGRAM”
Clients pay a single asset based fee within the SPA Wrap Fee Program.The SPA Wrap
Fee Program fee will be set forth in the Client Agreement and is based on a percentage
of the client’s total account assets under management in the Program.The Program fee is
calculated and charged on a quarterly basis in advance (although in some cases, the
Program fee may be calculated and charged in arrears instead). Generally, client’s must
pay the fees in advance.
Asset Value (Annualized)
$25,000 to $249,999
From $250,000 to $499,999
From $500,000 to $999,999
From $1,000,000 to $4,999,999
From $5,000,000
Annual Fee*
1.50%
1.25%
1.00%
0.85%
0.60%
*Specified rate applies only to assets in this tier.
All fees are negotiable subject to the specifics of each client and situation. Clients who
engaged SPA prior to January 1, 2024 may be subject to fee schedules that use a
blendedfee rate rather than the tiered fee rate shown above.
SPA may, in its sole discretion, negotiate the Program fee paid by the client depending on
considerations, including, but not limited to, the size of the client’s account, the amount of
time that the client has had an account or accounts with SPA and/or Sentinel Securities,
LLC, the total amount of business that the client conducts through SPA and/or Sentinel
Securities, LLC, the types of investments and services provided, anticipated future
additional assets and other relevant criteria.
Under the Program, an investor receives both investment advisory services and the
execution, clearing and settlement of securities brokerage transactions for a single
specified fee. Pershing, LLC and Envestnet provide Program Clients with quarterly billing
under its automated billing system at no additional fee to Program Clients.An investor’s
participation in the Program may cost the investor more or less than purchasing such
advisory, brokerage and other services separately. In addition, the Program fee may be
higher or lower than that charged by sponsors of other comparable wrap fee
programs. Pursuant to applicable laws, SPA will refund excess advance payments to the
extent that bona fide services have not been provided during such period. A portion of
the fees paid to SPA are used to cover the securities brokerage commissions and
transactional costs attributed to the management of its clients’ portfolios. Some
custodians have introduced programs that eliminate transaction-based fees for trades of
equities and exchange-traded funds (ETF’s). For equities and ETFs that are no longer
subject to these transaction fees, SPA is no longer paying those transaction costs on
behalf of clients and thereby benefits from a reduction in expenses associated with its
wrap programAlthough this change does not impose any new costs on clients, it does
reduce the economic benefit of participating in a wrap program.
The client may be responsible for paying certain charges in addition to the Program fees.
Such charges include, but are not limited to, charges imposed directly by a mutual fund
purchased for the client’s account, which shall be disclosed in the mutual fund’s
prospectus (e.g. fund management fees and other fund expenses), certain deferred sales
charges on previously purchased mutual funds, odd-lot differentials, transfer taxes, wire
transfer and electronic fund fees, charges by the Custodian to deliver statements and
reports in paper format, postage and overnight shipping, IRA account maintenance fees
and other fees on securities transactions mandated by law. SPA does not receive, directly
FORM ADV PART 2A FIRM BROCHURE
14
or indirectly any of these fees charged to you.They are paid to your broker, custodian or
the mutual fund or other investments you hold.
B. Investment Advisory Consulting Services/ Retirement Plan Investment Management Services
I. INVESTMENT CONSULTING SERVICES ADVISORY FEES*
The annual fee will be invoiced quarterly, in arrears, based on the market value of the
funds under advisement on the last business day of the previous quarter.
Market Value of Plan Assets
All Assets
Minimum Annual Fee
Advisory Fee
0.09%
$1,250
II. RETIREMENT PLAN 3(21) INVESTMENT ADVISORY FEES*
The annual fee will be invoiced quarterly, in arrears, based on the market value of the
funds under advisement on the last business day of the previous quarter.
Market Value of Plan Assets
First $2,500,000
Next $2,500,000
Next $10,000,000
Next $10,000,000
Over $25,000,000
Minimum Annual Fee
Advisory Fee
0.35%
0.25%
0.15%
0.10%
0.05%
$7,500
III. RETIREMENT PLAN 3(38) INVESTMENT ADVISORY FEES*
The annual fee will be invoiced quarterly, in arrears, based on the market value of the
funds under advisement on the last business day of the previous quarter.
Market Value of Plan Assets
First $2,500,000
Next $2,500,000
Next $10,000,000
Next $10,000,000
Over $25,000,000
Minimum Annual Fee
Advisory Fee
0.40%
0.30%
0.20%
0.15%
0.10%
$5,000
*All fees may be negotiated based on the specific situation of the plan, asset levels
and expected growth in the assets. In some circumstances, clients may be charged
an hourly rate (negotiated) for certain plan related project work.The fees above
reflect the current fee schedule. Existing clients may have a different fee schedule.
Some clients’ fees may be higher or lower than those reflected in the current fee
schedules.
SPA may also receive certain fees from its custodial platforms and other revenue
sharing compensation from mutual fund providers for providing shareholder services
and administrative services for mutual funds purchased under the Plan. Any and all
compensation and other revenue sharing payments received by SPA from these
custodial platforms and/or mutual funds are used to offset administrative services and
recordkeeping fees billed by SPA to its clients (as well as to offset fees charged by the
Plan custodian or other professional service providers). Quarterly invoices sent to SPA
clients illustrate total fees payable to SPA less revenue sharing income.To the extent
revenue sharing income exceeds the fee payable, SPA may, at the Plan Sponsor’s
discretion, set up a revenue recapture account or place the income into the applicable
FORM ADV PART 2A FIRM BROCHURE
15
client’s Plan.
Please note that the fees listed above are reflective of services provided by Sentinel
Pension Advisors, LLC. only.The client may instruct Sentinel to work with a sub-advisor
who will research, select and recommend securities for inclusion within the retirement
plan. For instances in which a sub-advisor is utilized for this purpose, the sub-advisor may
charge an additional fee and the overall fees may be higher than those listed above. All
fees and services, including those of the sub-advisor, are detailed in the service agreement
between all parties associated with the plan.
Corporate Clients may terminate planning and/or consulting advisory services by
providing sixty (60) days advance written notice to SPA. Any fees due to SPA for
services provided prior to the date of termination will be payable upon receipt of
invoice.
C. FINANCIAL PLANNING/CONSULTING FEE SCHEDULE
Financial Planning/Consulting Fees are negotiable and separate from advisory fees discussed
elsewhere. Each Advisory Representative will negotiate a financial planning/consulting fee with
the client and agree upon a fee prior to any services being rendered. Advisory Representatives
may charge based on a flat or hourly fee.The fee will be based on several factors including but
not limited to: the services requested by the client, the complexity of the client’s situation, the
number of meetings required to complete the requested services, number of parties involved or
other professionals, areas of review and analysis, staff resources, travel, time and research needed,
and savings to the client as a result of the services. Further, Advisory Representatives may charge
different fees based on the Advisory Representative and the level of experience.
In general, hourly fees range up to $250 per hour.Typically, clients will be provided an
estimate of the amount of time needed for the services. A deposit in the amount of
one-half (1/2) of the estimated fee may be requested in advance. A client shall not be
required to prepay more than $500 nor prepay six or more months in advance of
the service. Alternatively, clients may negotiate with the Advisory Representative to
pay hourly fees in arrears on a monthly basis promptly upon receipt of an invoice
from the Advisory Representative. Clients may terminate, with written notice to SPA,
planning and/or consulting advisory services within five (5) business days after
entering into the advisory agreement, without penalty. After five (5) business days of
entering into the financial planning advisory agreement, clients may terminate upon
SPA’s receipt of a client’s written notice to terminate. Prepaid fees will be refunded
to clients based on time spent by SPA multiplied by the hourly rate. After completion
and presentation of the services no refunds will be issued.
We offer clients the option of obtaining certain financial solutions from unaffiliated third-party
financial institutions through UPTIQ Treasury & Credit Solutions LLC (together with UPTIQ, Inc.
and its affiliates, “UPTIQ”) and Flourish Financial LLC (“Flourish”). Focus Financial Partners, LLC
(“Focus”) is a minority investor in UPTIQ, Inc. UPTIQ is compensated by sharing in the revenue
earned by such third-party financial institutions for serving our clients.The revenue paid to UPTIQ
also benefits UPTIQ Inc.’s investors, including Focus, our parent company. When legally
permissible, UPTIQ also shares a portion of this earned revenue with our affiliate, Focus
Solutions Holdings, LLC (“FSH”). For non-residential mortgage loans made to our clients, UPTIQ
will share with FSH up to 25% of all revenue it receives from such third-party financial institutions.
For securities-backed lines of credit (“SBLOCs”) made to our clients, UPTIQ will share with FSH
up to 75% of all revenue it receives from such third-party financial institutions. For cash
management products and services provided to our clients, UPTIQ will share with FSH up to
33% of all revenue it receives from the third-party financial institutions and other intermediaries
that provide administrative and settlement services in connection with this program. As noted
above, Flourish facilitates cash management solutions for our clients. When legally permissible,
FORM ADV PART 2A FIRM BROCHURE
16
Flourish pays FSH a share of up to 0.10% of the total amount of cash held in Flourish cash
accounts by our clients.This earned revenue is indirectly paid by our clients through an increased
interest rate charged by the third-party financial institutions or, for cash balances, a lowered yield.
FSH distributes this revenue to us when we are licensed to receive such revenue (or when no
such license is required) and the distribution is not otherwise legally prohibited. Further
information on this conflict of interest is available in Item 10 of this Brochure.
VI. PERFORMANCE-BASED FEES AND SIDE-BY-SIDE MANAGEMENT
SPA does not charge performance-based fees or fees based on a share of capital gains
on or capital appreciation of the assets of a client. In addition, SPA does not engage in
side-by-side management (management of client accounts simultaneously with
management of firm accounts).
VII. TYPES OF CLIENTS
SPA provides portfolio management services to individuals, pensions and profit sharing
plans, trusts, estates, charitable organizations, corporations, and other business entities.
SPA requires a minimum account value of $25,000 for Individual Advisory Services
and Managed Account Advisory Services “The SPA Wrap Fee Program”. All fees
are negotiable subject to the specifics of each client and situation.
SPA does not have a minimum for assets under management for the Investment
Advisory Consulting Services/ Retirement Plan Investment Management Services. All
minimums and fees are negotiable subject to the specifics of each client and situation.
VIII. METHOD OF ANALYSIS, INVESTMENT STRATEGIES AND RISK OF LOSS
A. METHOD OF ANALYSIS AND INVESTENT STRATEGIES
SPA follows a disciplined research and evaluation process to determine appropriate
investments for each model portfolio based on its target allocation. Along with this
disciplined approach to managing client portfolios, SPA has the expertise and analytical
tools to choose from the available universe of funds, collective investment trusts and
mutual fund families with a wide range of investment managers.This provides SPA with
the flexibility to analyze leading investments in each asset class and develop risk based
portfolios for both individual clients offered through the SPA Wrap Fee Program and Life
Style Model Portfolios offered to Retirement Plan Clients.
SPA’s investment methods includeusing both quantitative and qualitative analysis to
identify key money managers across a broad spectrum of asset classes with the
objective of creating a unique roster of investment managers that will be included in
client portfolios.
Listed below are examples of selection criteria utilized in SPA’s proprietary screening
process. One or more of these will be used in SPA’s analysis:
Quantitative Factors:
1. Returns vs. peer funds: 1, 3, and 5 year total returns
2. Consistency of returns
3. Risk-adjusted measures of return: Sharpe Ration, Information Ratio, Up/Down Capture,
Alpha, Batting Average
4. Volatility vs. Peers: Standard deviation of return
5. Expense ratio analysis
Qualitative Factors:
FORM ADV PART 2A FIRM BROCHURE
17
1. Management tenure and personnel
2. Investment process / decision making procedures
3. Style consistency
4. Portfolio or sector concentration
5. Fiduciary matters
6. Information availability
Depending upon the model strategy managed by SPA, each investment within the
portfolios is generally assigned to one of the following segments:
1. Fixed-Income: This segment is designed for stability and income generation.The
underlying managers generally have the freedom to invest across multiple sectors of
the bond market with the goal of generating strong long-term absolute total returns.
2. U.S. Equity: This segment will typically include domestic equity investments across
the full range of market cap (small to large companies) and styles (value and growth).
Weightings to individual managers will vary according to its market expectations.
3. Foreign Equity: This segment will typically include foreign equity investment strategies
across the full range of market cap (small to large companies) and styles (value
and growth). Weightings to individual managers will vary according to its market
expectations. Emerging market investments and sector funds specializing in certain
countries or regions are eligible in this segment.
Portfolios managed by SPA may hold investments that aren’t categorized well within
any of the above segments.These may be multi-asset class strategies, funds that are best
classified as alternative investments or more narrowly focused investments limited to
certain sectors. In these instances, the funds will be placed into one of the three core
portfolio segments and reviewed under the same guidelines as the core investments.
Whether SPA is developing investment strategies for individual investment portfolios
offered through the SPA Wrap Fee Programs, or for the Lifestyle Model Portfolios
offered to Retirement Plan Clients, the disciplined approach is followed.The main
difference is that the universe of investments may be smaller for the Retirement Plan
Clients versus Individual Clients.This is due to the fact that the investments offered
within a retirement plan often are limited to those in which the plan sponsor, plan
trustee and investment committee approve.
Performance of each portfolio and the underlying strategies are regularly monitored by
SPA’s investment commitee to determine if the investments continue to meet SPA’s
strict criteria.The committee also monitors market conditions and, if needed, rebalances
the portfolios to return them to their target asset allocation.For important information
pertaining to the risks associated with investing in the various SPA Advisory programs,
please review the section titled “Risk Factors” at the end of this section.
For important information pertaining to the risks associated with investing in the various
SPA Advisory programs, please review the section titled “Risk Factors” at the end of this
section.
For individual advisory services, SPA determines an investor’s profile by obtaining the
appropriate financial and personal information from the investor including investment
objectives, risk tolerance, and investment time horizon, as well as any restrictions (as
agreed upon between SPA and the client) that the client wishes to impose upon the
management of the portfolio.Through the data gathered on an investor’s profile and
personal discussions in which goals and objectives based on a client’s particular
FORM ADV PART 2A FIRM BROCHURE
18
circumstances are established, SPA develops a detailed investment plan and
recommends an initial asset allocation best suited to achieve both portfolio and
investment objectives.
Typically, under this style of management, SPA will allocate the client’s assets among a
portfolio of various mutual funds and/or ETFs taking into consideration the overall
management style the client selects.The majority of investment vehicles are mutual
funds; however some clients have the ability to self-direct investments in their
retirement plans.They may also choose other investment vehicles in their brokerage
accounts.The individual funds will be primarily selected by SPA on the basis of each
fund’s performance history and investment objectives.
Adjustments will be made to client portfolios periodically based on market conditions,
client instructions or changes in client objectives. SPA will manage advisory accounts on
either a discretionary or non- discretionary basis. Account supervision is guided by the
stated objectives of the client (i.e., maximum capital appreciation, growth, income, or
growth and income).
For important information pertaining to the risks associated with investing in the various
SPA Advisory programs, please review the section titled “Risk Factors” at the end of this
section.
B. RISK FACTORS
Client understands, acknowledges and agrees that no assurance has been or can be
given that client will achieve his or her investment objectives by accepting or
implementing in whole or in part any investment strategy and/or allocation or any
specific recommendation by SPA to purchase or sell any security or other investment
or participate in the SPA Wrap Fee Programs or Lifestyle Model Portfolio Management.
SPA cannot guarantee any level of performance or that clients will not experience a
loss of account assets. Below is a list of material risks to SPA strategies:.
SPA does not represent, warrant or imply that the services or methods of analysis used
by SPA can or will predict future results, successfully identify market tops or bottoms, or
insulate clients from losses due to major market corrections or crashes. No guarantees
can be offered that clients’ goals or objectives will be achieved. Further, no promises or
assumptions can be made that the advisory services offered by SPA will provide a better
return than other investment strategies.
The managers of the mutual funds and ETFs that SPA selects to participate in the
Program or as part of a Lifestyle Model Portfolio may employ the same or substantially
similar investment strategies, and may hold similar portfolios of investments, in other
investment products or programs that they manage, such as managed account programs.
Such other products or programs may be available through SPA or elsewhere.The costs
and the services relating to the other products or programs in which these strategies are
offered will differ.
No guarantees can be offered that client’s goals or objectives will be achieved. Further,
no promises or assumptions can be made that the advisory services offered by SPA will
provide a better return than other investment strategies.
Client has been informed, understands and acknowledges that unless stated otherwise
in a supplemental disclosure document related to a specific investment or program, the
investments in client’s Program account are not insured by the Federal Deposit Insurance
Corporation (FDIC), are not deposits with or the obligation of or guaranteed by SPA or
the Custodian or any of their affiliates, are subject to investment risk, including possible
FORM ADV PART 2A FIRM BROCHURE
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loss of principal invested, and that past performance is no guarantee of future results.
Listed below are some examples:
Market Risk
The risk that the market price of may go up or down due to due to a variety of
influences on the securities market. Managed account programs should be considered a
long-term investment and thus long-term performance and performance consistency are
the major goals.
Mutual Fund Risk (Equity)
Mutual funds are subject to risks similar to those of stocks, including market risk, which
is the risk that investment returns will fluctuate and are subject to market volatility, so
that an investor’s shares, when redeemed or sold, may be worth more or less than
their original cost. International mutual funds are subject to fluctuations due to changes
in a currency’s exchange rate and political risk.
Mutual Fund Risk (Fixed Income)
Fixed income mutual funds (bond funds) fluctuate with the bond market. Fixed income
risks include:
• Credit risk: the risk that a company or bond issuer may fail to pay principal and
interest payments in a timely manner
•
Interest rate risk: the risk that the Market value of the bonds will go down when
interest rated go up
• Prepayment risk: the risk that a bond will be paid off early
ETF Risk
Risks associated with investing in ETFs: equity based ETFs are subject to risks similar
to those of stocks, and fixed income based ETFs are subject to risks similar to those
of bonds. Investment returns will fluctuate and are subject to market volatility, so that
investor’s shares, then redeemed or sold, may be worth more or less that their original
cost. Foreign-based ETFs have unique and greater risks than domestic-based ETFs.
CIT Risk
Risks associated with investing in CITs: Investments in CITs are not insured or guaranteed
by any bank, the FDIC, or any other government entity. CITs are subject to risks similar to
those of mutual funds, stocks, and fixed income assets. Investment returns will fluctuate
and are subject to market volatility, so that investor’s units, when redeemed or sold, may
be worth more or less that their original cost.
Management Risk
Risks associated in regard to the use of other managers, risks include the possibility
of manager turnover, style drift, underperformance, size constraint, tax inefficiency,
compliance, and fee changes. In addition, for alternative investments, private offerings,
and certain other third-party managers, potential risk factors include lack of liquidity, lack
of transparency, layering of fees, and other risks as identified by such managers in their
disclosure documents.
Cryptocurrency Risk
Cryptocurrency (notably, bitcoin), often referred to as “virtual currency”, “digital currency,”
or “digital assets,” operates as a decentralized, peer-to-peer financial exchange and value
storage that is used like money. SPA prohibits the direct purchase of crypto-currency
(e.g. Bitcoin), initial coin offering (ICO), distributed ledger technology, blockchain and any
related products or pooled investment vehicles (collectively “Crypto-Assets). However,
FORM ADV PART 2A FIRM BROCHURE
20
SPA may recommend Crypto-Assets through the purchase of ETFs or mutual funds.
Clients may also have exposure to cryptocurrencies other than bitcoin. Cryptocurrency
operates without central authority or banks and is not backed by any government. Even
indirectly, cryptocurrencies may experience very high volatility and related investment
vehicles may be affected by such volatility. As a result of holding cryptocurrency, certain
products may also trade at a significant premium to NAV. Cryptocurrency is also not
legal tender. Federal, state or foreign governments may restrict the use and exchange of
cryptocurrency, and regulation in the U.S. is still developing.The SEC has issued a public
report stating U.S. federal securities laws require treating some digital assets as securities.
Cryptocurrency exchanges may stop operating or permanently shut down due to fraud,
technical glitches, hackers or malware.
Due to its relatively recent launch, bitcoin has a limited trading history, making it
difficult for investors to evaluate investments in this cryptocurrency. It is also possible
that a cryptocurrency other than bitcoin, including cryptocurrencies in which clients
have limited or no exposure to, could become materially popular and have a negative
impact on the demand for and price of bitcoin. It is possible that another entity could
manipulate the blockchain in a manner that is detrimental to the bitcoin network. Bitcoin
transactions are irreversible such that an improper transfer can only be undone by the
receiver of the bitcoin agreeing to return the bitcoin to the original sender. Digital assets
are highly dependent on their developers and there is no guarantee that development
will continue or that developers will not abandon a project with little or no notice.
Third parties may assert intellectual property claims relating to the holding and transfer
of digital assets, including cryptocurrencies, and their source code. Any threatened
action that reduces confidence in a network’s long-term ability to hold and transfer
cryptocurrency may affect investments in cryptocurrencies. Many significant aspects of
the U.S. federal income tax treatment of investments in bitcoin are uncertain and an
investment in bitcoin may produce income that is not treated as qualifying income for
purposes of the income test applicable to regulated investment companies.
Cybersecurity Risk
The computer systems, networks and devices used by SPA and service providers to us
and our clients to carry out routine business operations employ a variety of protections
designed to prevent damage or interruption from computer viruses, network failures,
computer and telecommunication failures, infiltration by unauthorized persons and
security breaches. Despite the various protections utilized, systems, networks, or devices
potentially can be breached. A client could be negatively impacted as a result of a
cybersecurity breach.
Cybersecurity breaches can include unauthorized access to systems, networks, or
devices; infection from computer viruses or other malicious software code; and attacks
that shut down, disable, slow, or otherwise disrupt operations, business processes, or
website access or functionality. Cybersecurity breaches may cause disruptions and impact
business operations, potentially resulting in financial losses to a client; impediments to
trading; the inability by us and other service providers to transact business; violations
of applicable privacy and other laws; regulatory fines, penalties, reputational damage,
reimbursement or other compensation costs, or additional compliance costs; as well as
the inadvertent release of confidential information.
Similar adverse consequences could result from cybersecurity breaches affecting issuers
of securities in which a client invests; governmental and other regulatory authorities;
exchange and other financial market operators, banks, brokers, dealers, and other
financial institutions; and other parties. In addition, substantial costs may be incurred by
these entities in order to prevent any cybersecurity breaches in the future.”
FORM ADV PART 2A FIRM BROCHURE
21
IX. DISCIPLINARY INFORMATION
There are no legal or disciplinary events that are material to a client’s or prospective
client’s evaluation of this advisory business or the integrity of our management.
X. OTHER FINANCIAL INDUSTRY ACTIVITIES AND AFFILIATIONS
The principal executive officers of SPA are also pension consultants and/or officers
of Sentinel Benefits Group, LLC (‘’SBG’’), a third party administration firm for pension
plans. SBG is affiliated with SPA through common ownership and control. SPA clients
can choose to use the pension administration services of SBG. Fees for SBG’s
pension administration services are in addition to SPA advisory fees. No SPA client is
obligated to use SBG for pension administration services. SBG may recommend the
advisory services of SPA to its clients.There is no referral fee arrangement between
SPA and SBG.
The principal executive officers of SPA are also agents, and/or officers of Sentinel
Insurance Agency.These individuals are also independent agents for various insurance
companies.Therefore, these individuals will be able to purchase insurance products for
any client in need of such services.These individuals will be able to receive separate,
yet typical compensation for the purchase of insurance products. SPA, its Advisory
Representatives and related persons have a conflict of interest to recommend clients
purchase insurance products since commissions may be earned in addition to fees for
advisory services. Clients are not obligated to purchase insurance products through SPA
or its Advisory Representatives. SPA has a compliance program in place to monitor the
activities of its Advisory Representatives. Advisory Representatives may be sanctioned
by SPA for taking advantage of a situation involving a conflict of interest and not acting
within clients’ best interests.
Neither Sentinel nor any of its management persons are registered, or have an
application pending to register, as a futures commission merchant, commodity pool
operator, a commodity trading advisor, or an associated person of the foregoing
persons. Clients are under no obligation to purchase or sell securities through SPA
agents. However, if a client chooses to implement the recommendations, commissions
may be earned by SPA agents (i.e. Sentinel Securities or Sentinel Insurance Agency) in
addition to any fees paid for advisory services. SPA management and investment advisor
representatives do not recommend or select other investment advisors for SPA clients.
Commissions may be higher or lower at Sentinel Securities than at other broker-dealers.
SPA Advisory Representatives may have a conflict of interest in having clients purchase
securities and/ or insurance related products through Sentinel Securities, in that the
higher their production with Sentinel Securities the greater potential for obtaining
a higher pay-out on commissions earned. Further, Advisory Representatives may be
restricted to only offering those products and services that have been reviewed and
approved for offering to the public through Sentinel Securities.
The principal executive officers and other related “employees” of SPA are officers,
managers, and/or registered representatives of Sentinel Securities, a registered broker-
dealer and FINRA member. Sentinel Securities is affiliated with SPA through common
ownership and control.These individuals will be able to effect separate securities
transactions for advisory clients and Sentinel Securities may receive separate and
customary compensation for this activity and may pay a portion of the compensation
to these individuals. In some circumstances, Sentinel Securities may receive customary
compensation from mutual fund companies and/or variable annuity companies, including
12b-1 fees, for performing certain administrative and/or shareholder servicing related
tasks associated with a SPA client’s investments in such securities. Sentinel Securities’s
FORM ADV PART 2A FIRM BROCHURE
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securities business is primarily limited to mutual fund shares and variable insurance
contracts.
SPA is a subsidiary of Focus Operating, LLC, which is a subsidiary of Focus Financial
Partners, LLC (“Focus”). Focus also controls other registered investment advisors,
broker- dealers, pension consultants, insurance firms, and other financial services firms
(the “Focus Affiliates”).The Focus Affiliates may provide, among other services, wealth
management, benefit and other investment consulting services that may serve individuals,
families, employers, and institutions. Some Focus Affiliates also manage or advise limited
partnerships, private funds, or limited liability companies as disclosed on their respective
Forms ADV Schedule D.
Focus Affiliates with whom SPA has a material business relationship are listed in SPA’s
Form ADV Part 1 Schedule D, and below. Additional information about the Focus
Affiliates is available at www.focusfinancialpartners.com. As noted in response to Item 4,
SPA is part of the Focus Financial Partners, LLC (“Focus LLC”) partnership. Specifically,
SPA is a wholly-owned indirect subsidiary of Focus LLC. SPA may from time to time
recommend services of other Focus affiliates to our clients. Please note that no financial
incentives or compensation of any kind are exchanged between SPA and Focus affiliates
with regard to mutual clients. Focus Financial Partners, Inc. is the sole managing member
of Focus LLC. Focus LLC is majority-owned, indirectly and collectively, by investment
vehicles affiliated with Clayton, Dubilier & Rice, LLC (“CD&R”) and investment vehicles
affiliated with Stone Point Capital LLC (“Stone Point”). As a result, SPA is an indirect,
wholly-owned subsidiary of Focus LLC, CD&R and Stone Point investment vehicles.
SPA may recommend investments managed or advised by Focus Affiliates. Please note
that no financial incentives or compensation of any kind are exchanged between SPA
and Focus affiliates with regard to any recommended investments managed or advised
by Focus Affiliates.
SPA and Focus Partners Wealth, LLC (“FPW”) are both advisory firms owned by Focus.
SPA and FPW have an agreement in place whereby FPW serves as a subadvisor to SPA
for certain client retirement plans. SPA and the client enter an advisory agreement that
specifies the discretionary and/or non-discretionary advisory services and duties to be
delegated to FPW. Generally, FPW is responsible for investment recommendations and
creating and maintaining model portfolios, individual fund choices, and asset allocation
targets. SPA is generally responsible for fiduciary governance, participant services, and
portfolio administration, including trading, rebalancing, and fiduciary and performance
reporting. FPW, at its discretion, may participate in Sentinel’s investment meetings with
clients. As the advisor to the client, SPA collects its quarterly advisory fee and remits
50% of such fee to FPW for its services.
SPA and Mosaic Family Wealth Partners, LLC (“Mosaic”) are both advisory firms
owned by Focus. SPA and Mosaic have an agreement in place whereby Mosaic serves
as a subadvisor to SPA for certain client retirement plans. SPA and the client enter an
advisory agreement that specifies the discretionary and/or non-discretionary advisory
services and duties to be delegated to Mosaic. Generally, Mosaic is responsible for
investment recommendations and creating and maintaining model portfolios, individual
fund choices, and asset allocation targets. SPA is generally responsible for fiduciary
governance, participant services, and portfolio administration, including trading,
rebalancing, and fiduciary and performance reporting. Mosaic at its discretion, may
participate in Sentinel’s investment meetings with clients. As the advisor to the client,
SPA collects its quarterly advisory fee and remits 50% of such fee to Mosaic for its
services.
FORM ADV PART 2A FIRM BROCHURE
23
To the extent SPA employees who, in their registered representative capacity with
Sentinel Securities, serve as broker of record for a qualified retirement plan (“Plans”), the
registered representatives may recommend the purchase of a group annuity policy as
the funding vehicle for the Plan through its affiliated insurance agency, Sentinel Insurance.
In no event will such Plan also be a client of SPA. If a registered representative refers
a Plan whose funding vehicle is a group annuity to Sentinel Insurance, the registered
representative may be paid a portion of commissions received by Sentinel Insurance.
SPA provides certain advisory services with respect to the accounts of Participants of
Plans in connection with the investment advisory services that SPA provides to the
plan sponsors of such Plans. In some instances, a participant may elect to transfer his/
her account (e.g., an IRA) out of the Plan to be managed separately by SPA. SPA may
recommend the use of Sentinel Securities, LLC (and other brokers unaffiliated with SPA),
who provide brokerage services, to such participant in such event. Under these
circumstances, the participant may pay greater fees to SPA and commissions to the
selected broker-dealer with respect to his/her account for the same services that the
participant would have received had his/her account remained in the Plan.Thus, there
may be a financial incentive for SPA (and/or its affiliated broker-dealer, Sentinel Securities,
LLC) to encourage participants to transfer their accounts out of their respective Plans to
be managed separately by SPA.
Advice offered by SPA’s Advisory Representatives may involve investment in mutual
funds. Mutual funds may carry loads (i.e. sales charges) that may be up-front or on a
contingent deferred basis, or can be no-loads with no initial or contingent deferred sales
charges. Clients are advised that some Advisory Representatives are registered
representatives of Sentinel Securities, LLC. a registered broker-dealer, member of the
Financial Industry Regulatory Authority (“FINRA”) and SIPC. Therefore, Advisory
Representatives have a conflict of interest in recommending mutual funds that carry a
load since such mutual funds will pay Advisory Representatives a commission should the
purchase be made through Advisory Representatives.
A conflict of interest may exist between the interests of SPA and/or its Advisory
Representatives and the interests of the client in that SPA and Advisory Representatives
offer financial planning and investment advisory services for a fee and also offer various
securities products for which they may be paid a commission.The securities products
available through SPA may be limited to certain products that have been reviewed and
made available for offering through the broker/dealer with which Advisory
Representatives may be registered representatives. Lower fees for comparable services
may be available from other sources. Material conflicts of interest disclosed to the client
in writing via this Form ADV, Part 2 could cause SPA or its Advisory Representatives to
not render unbiased and objective advice.
Clients are advised that the investment recommendations, and advice offered by SPA, are
not legal recommendations or advice, nor does it constitute accounting advice. Clients
should coordinate and discuss the impact of financial advice with their attorney and/or
accountant. Clients are advised that it is necessary to inform SPA promptly with respect to
any changes in the client’s financial situation and investment goals and objectives. Failure to
notify SPA of any such changes could result in investment recommendations being made
that are based upon inaccurate information, thus will not meet the needs of the client.
The level of experience of Advisory Representatives will vary. Additionally, the fees charged
by various Advisory Representatives will not exceed the fee schedules disclosed herein
but may vary.Therefore, clients receiving similar services may pay higher or lower fees than
another client depending on their Advisory Representative. A higher fee is not necessarily
commensurate with the experience of the Advisory Representative.
FORM ADV PART 2A FIRM BROCHURE
24
Advisory Representatives who are Registered Representatives of Sentinel Securities may
receive trail commissions (i.e. 12b-1 fees) for a period of time. Load and no-load mutual
funds may pay annual distribution charges, sometimes referred to as 12b-1 fees. 12b-1
fees come from fund assets, therefore, indirectly from client assets. 12b-1 fees may be
initially paid to Sentinel Securities and a portion passed to the Advisory Representatives.
The receipt of such fees could represent an incentive for Advisory Representatives to
recommend funds with 12b-1 fees over funds that have no fees or lower fees. As a result,
there is a potential conflict of interest.
Some of the Firm’s Supervised Persons are licensed insurance brokers and may offer
certain insurance products on a fully-disclosed commissionable basis. A conflict of interest
exists to the extent that the Firm recommends the purchase of insurance products where
its Supervised Persons may be entitled to insurance commissions or other additional
compensation.The Firm has procedures in place whereby it seeks to ensure that all
recommendations are made in its clients’ best interest regardless of any such affiliations.
Periodically, Focus Financial Partners, LLC (“Focus”), our parent company, holds partnership
meetings and other industry and best-practices conferences, which typically include
Focus firm and external attendees.These meetings provide sponsorship opportunities
for asset managers, asset custodians, vendors and other third party service providers.
Sponsorship fees allow these companies to advertise their products and services to Focus
firms, including Sentinel Pension Advisors, LLC., and facilitate access to our advisors and
employees to discuss ideas, products and services.This could be deemed a conflict: the
marketing and education activities conducted, and the access granted, at such meetings
and conferences may lead advisors to focus on those conference sponsors in the course
of their duties. Focus attempts to mitigate any such conflict by having the fees only go
towards defraying the cost of such meeting or future meetings and not as revenue for
itself or any affiliate. Conference sponsorship fees are not dependent on assets placed
with any specific provider, or the revenue generated by asset placement.
SPA also holds meetings and other industry and best-practices conferences, which typically
include firm and external attendees.These meetings provide sponsorship opportunities for asset
managers, asset custodians, vendors and other third party service providers. Sponsorship fees
allow these companies to advertise their products and services to SPA and other attendees and
facilitate access to our advisors and employees to discuss ideas, products and services.This could
be deemed a conflict: the marketing and education activities conducted, and the access granted,
at such meetings and conferences may lead advisors to focus on those conference sponsors in
the course of their duties. SPA attempts to mitigate any such conflict by having the fees only go
towards defraying the cost of such meeting or future meetings and not as revenue for itself or
any affiliate. Conference sponsorship fees are not dependent on assets placed with any specific
provider, or the revenue generated by asset placement.
Principals of the Firm serve on advisory boards/councils for Charles Schwab & Co., Inc.
and Fidelity Brokerage Services LLC (the “Panels”).The Panels consists of independent
investment advisors that advise these firms on issues relevant to the independent
advisor community.The Panels meet in person on average three to four times per year
and conducts periodic conference calls on an as needed basis. Investment advisors are
appointed to serve on the Panel by the sponsoring firm. At times, Panel members are
provided confidential information about the firm’s initiatives. Panel members are required
to sign confidentiality agreements and are not compensated. However, the firm may
pay or reimburses panel members for the travel, lodging and meal expenses incurred in
attending Panel meetings.The benefits received by our personnel by serving on the Panel
do not depend on the amount of brokerage transactions directed to the firm. Clients
should be aware, however, that the receipt of economic benefits in and of itself creates a
potential conflict of interest.
FORM ADV PART 2A FIRM BROCHURE
25
Cash and Cash Management Solutions
We offer clients the option of obtaining certain financial solutions from unaffiliated third-
party financial institutions through UPTIQ Treasury & Credit Solutions, LLC (together
with UPTIQ, Inc. and its affiliates, “UPTIQ”) and Flourish Financial LLC (“Flourish”).
These third-party financial institutions are banks and non-banks that offer credit and
cash management solutions to our clients, as well as certain other unaffiliated third
parties that provide administrative and settlement services to facilitate UPTIQ’s cash
management solutions. UPTIQ acts as an intermediary to facilitate our clients’ access to
these credit and cash management solutions. Flourish acts as an intermediary to facilitate
our clients’ access to cash management solutions.
We are a wholly owned subsidiary of Focus Financial Partners, LLC (“Focus”). Focus
is a minority investor in UPTIQ, Inc. UPTIQ is compensated by sharing in the revenue
earned by such third-party financial institutions for serving our clients.The revenue paid
to UPTIQ also benefits UPTIQ Inc.’s investors, including Focus. When legally permissible,
UPTIQ also shares a portion of this earned revenue with our affiliate, Focus Solutions
Holdings, LLC (“FSH”). For non-residential mortgage loans made to our clients, UPTIQ
will share with FSH up to 25% of all revenue it receives from the third-party financial
institutions. For securities-backed lines of credit (“SBLOCs”) made to our clients, UPTIQ
will share with FSH up to 75% of all revenue it receives from such third-party financial
institutions. For cash management products and services provided to our clients, UPTIQ
will share with FSH up to 33% of all revenue it receives from the third-party financial
institutions and other intermediaries that provide administrative and settlement services
in connection with this program. As noted above, Flourish facilitates cash management
solutions for our clients. When legally permissible, Flourish pays FSH a revenue share of
up to 0.10% of the total amount of cash held in Flourish cash accounts by our clients.
This earned revenue is indirectly paid by our clients through an increased interest
ratecharged by the third-party financial institutions for credit solutions or reduced yield
paid by the providers of cash management solutions. FSH distributes this revenue to us
when we are licensed to receive such revenue (or when no such license is required)
and the distribution is not otherwise legally prohibited.This revenue is also revenue for
FSH’s and our common parent company, Focus. Additionally, the volume generated by
our clients’ transactions allows Focus to negotiate better terms with UPTIQ and
Flourish which benefits Focus and us. Accordingly, we have a conflict of interest when
recommending UPTIQ’s and Flourish’s services to clients because of the compensation
to us and to our affiliates, FSH and Focus, and the transaction volume to UPTIQ and
Flourish. We mitigate this conflict by: (1) fully and fairly disclosing the material facts
concerning the above arrangements to our clients, including in this Brochure; and (2)
offering UPTIQ’s and Flourish’s solutions to clients on a strictly nondiscretionary and
fully disclosed basis, and not as part of any discretionary investment services.
Additionally, we note that clients who use UPTIQ’s and Flourish’s services will receive
product-specific disclosure from the third-party financial institutions and other
unaffiliated third-party intermediaries that provide services to our clients.
We have an additional conflict of interest when we recommend credit solutions to our
clients because our interest in continuing to receive investment advisory fees from client
accounts gives us a financial incentive to recommend that clients borrow money rather
than liquidate some or all of the assets we manage.
Credit Solutions
Clients retain the right to pledge assets in accounts generally, subject to any restrictions
imposed by clients’ custodians. While credit solution programs that we offer facilitate
secured loans through third-party financial institutions, clients are free instead to work
FORM ADV PART 2A FIRM BROCHURE
26
directly with institutions outside such programs. Because of the limited number of
participating third-party financial institutions, clients may be limited in their ability to
obtain as favorable loan terms as if the client were to work directly with other banks to
negotiate loan terms or obtain other financial arrangements.
Clients should also understand that pledging assets in an account to secure a loan
involves additional risk and restrictions. A third-party financial institution has the
authority to liquidate all or part of the pledged securities at any time, without prior
notice to clients and without their consent, to maintain required collateral levels. The
third-party financial institution also has the right to call client loans and require
repayment within a short period of time; if the client cannot repay the loan within the
specified time period, the third-party financial institution will have the right to force the
sale of pledged assets to repay those loans. Selling assets to maintain collateral levels or
calling loans may result in asset sales and realized losses in a declining market, leading
to the permanent loss of capital.These sales also may have adverse tax consequences.
Interest payments and any other loan-related fees are borne by clients and are in
addition to the advisory fees that clients pay us for managing assets, including assets
that are pledged as collateral.The returns on pledged assets may be less than the
account fees and interest paid by the account. Clients should consider carefully and
skeptically any recommendation to pursue a more aggressive investment strategy in
order to support the cost of borrowing, particularly the risks and costs of any such
strategy. More generally, before borrowing funds, a client should carefully review the
loan agreement, loan application, and other forms and determine that the loan is
consistent with the client’s long-term financial goals and presents risks consistent with
the client’s financial circumstances and risk tolerance.
We use UPTIQ to facilitate credit solutions for our clients.
Cash Management Solutions
For cash management programs, certain third-party intermediaries provide administrative
and settlement services to our clients. Engaging the third-party financial institutions
and other intermediaries to provide cash management solutions does not alter the
manner in which we treat cash for billing purposes. Clients should understand that in
rare circumstances, depending on interest rates and other economic and market factors,
the yields on cash management solutions could be lower than the aggregate fees and
expenses charged by the third-party financial institutions, the intermediaries referenced
above, and us. Consequently, in these rare circumstances, a client could experience a
negative overall investment return with respect to those cash investments. Nonetheless,
it might still be reasonable for a client to participate in a cash management program if
the client prefers to hold cash at the third-party financial institutions rather than at other
financial institutions (e.g., to take advantage of FDIC insurance).
We use UPTIQ and Flourish to facilitate cash management solutions for our clients.
XI. CODE OF ETHICS, PARTICIPATION or INTEREST IN CLIENT
TRANSACTIONS, and PERSONAL TRADING
A. Code of Ethics
SPA has in place a Code of Ethics that provides for SPA and its Advisor Representatives
to exercise its fiduciary duty to clients to act in the best interest of the client and always
place the client’s interests first and foremost. SPA takes seriously its compliance and
regulatory obligations and requires all staff to comply with such rules and regulations as
well as SPA’s policies and procedures.
FORM ADV PART 2A FIRM BROCHURE
27
The Code of Ethics (the “Code”) has been adopted by SPA and is designed to comply
with Rule 204A-1 under the Investment Advisers Act of 1940, as amended (“Advisers
Act”).The Code establishes rules of conduct for all employees of SPA and is designed to,
among other things; govern personal securities trading activities in the accounts of
employees.The Code is based upon the principle that SPA and its employees owe a
fiduciary duty to clients to conduct their affairs, including their personal securities
transactions, in such a manner as to avoid (i) serving their own personal interests ahead
of clients, (ii) taking inappropriate advantage of their position with the firm and (iii) any
actual or potential conflicts of interest or any abuse of their position of trust and
responsibility.
A copy of the SPA’s Code is available to clients and potential clients upon request. The
Code is designed to ensure that the high ethical standards long maintained by SPA
continue to be applied.The purpose of the Code is to preclude activities which may lead
to or give the appearance of conflicts of interest, insider trading and other forms of
prohibited or unethical business conduct.The excellent name and reputation of our firm
continues to be a direct reflection of the conduct of each employee.
Pursuant to Section 206 of the Advisers Act, both SPA and its employees are prohibited
from engaging in fraudulent, deceptive or manipulative conduct. Compliance with this
section involves more than acting with honesty and good faith alone. In meeting its
fiduciary responsibilities to its clients, SPA expects every employee to demonstrate the
highest standards of ethical conduct for continued employment with SPA. Strict
compliance with the provisions of the Code shall be considered a basic condition of
employment with SPA.SPA reputation for fair and honest dealing with its clients has
taken considerable time to build.This standing could be seriously damaged as the result
of even a single securities transaction being considered questionable in light of the
fiduciary duty owed to our clients. SPA employees are urged to seek the advice of the
Chief Compliance Officer for any questions about the Code or the application of the
Code to their individual circumstances. A material breach of the provisions of the Code
by an employee may constitute grounds for disciplinary action, including termination of
employment with SPA.
B. Privacy Policy
SPA recognizes and respects the privacy of each of its customers and their expectations for
confidentiality.The protection of customer information is of fundamental importance in our
operation and SPA takes seriously its responsibility to protect nonpublic personal information. SPA
collects, retains and uses information that assissts SPA in providing the best service possible.This
information comes from the following sources:
• Account applications and other required forms
• Written, oral, electronic or telephonic communications an
• Account and transaction histories with us, our affiliates, or others
SPA does not disclose any nonpublic personal information about our customers or
former customers to anyone, except as permitted by law. SPA restricts access to
nonpublic personal information about you to those employees, affiliates, and service
providers who need to know that information to provide SPA products or services to
you. SPA requires that these entities limit the use of the information provided to the
purposes for which it was disclosed and as permitted by law. SPA maintains physical,
electronic, and procedural safeguards that comply with federal standards to guard your
FORM ADV PART 2A FIRM BROCHURE
28
nonpublic personal information.
C. Participation or Interest in Client Transactions and Personal Trading
It is the express policy of SPA that no person employed by SPA may purchase or sell
any security prior to a transaction(s) being implemented for an advisory account, and
therefore, preventing such employees from benefiting from transactions placed on
behalf of advisory accounts. SPA or individuals associated with SPA may buy or sell
securities identical to those recommended to customers for their personal accounts.
Additionally, any related person(s) may have an interest or position in a certain
security(ies) which may also be recommended to a client. As these situations
represent a conflict of interest, SPA has established the following restrictions in order
to ensure its fiduciary responsibilities:
1. A director, officer or employee of SPA shall not buy or sell securities for their
personal portfolio(s) where their decision is substantially derived, in whole or in
part, by reason of his or her employment unless the information is also available to
the investing public on reasonable inquiry. No person of SPA shall prefer his or her
own interest to that of the advisory client.
2. SPA maintains a list of all securities holdings and anyone associated with this
advisory practice with access to advisory recommendations.These holdings are
reviewed on a regular basis by an appropriate officer/individual of SPA.
3. All clients are fully informed that certain individuals may receive separate
compensation when effecting transactions during the implementation process.
4. SPA emphasizes the unrestricted right of the client to decline to implement any
advice rendered, except in situations where SPA is granted discretionary authority of
the client’s account.
5. SPA emphasizes the unrestricted right of the client to select and choose any
broker or dealer, and/or insurance company (s)he wishes.
6. SPA requires that all individuals must act in accordance with all applicable Federal
and State regulations governing registered investment advisory practices.
7. Any individual not in observance of the above may be subject to termination.
XII. BROKERAGE PRACTICES
For clients in need of brokerage or custodial services, SPA will recommend the use of any
number of broker dealers including Sentinel Securities, LLC, Fidelity Brokerage Services,
LLC., or Charles Schwab & Co., Inc., all FINRA registered broker dealers.The factors
considered by SPA when recommending a broker are the broker’s ability to provide
professional services, SPA’s experience with the broker, the broker’s reputation, and the
broker’s financial strength, among other factors.
While there is no direct linkage between the investment advice given and implementation
of securities transactions through these arrangements, economic benefits are received
which would not be received if SPA did not give investment advice to clients.These
benefits include: receipt of duplicate client confirmations and bundled duplicate statements;
access to a trading desk serving participants exclusively; ability to have investment advisory
fees deducted directly from client account; access, for a fee, to an electronic
communication network for client order entry and account information; receipt of
compliance publications; and access to mutual funds which generally require significantly
higher minimum initial investments or are generally available only to institutional investors.
FORM ADV PART 2A FIRM BROCHURE
29
The benefits received through participation in the SPA program or the Fidelity program
may or may not depend upon the amount of transactions directed to, or amount of assets
custodied.
Employees of SPA who are registered representatives of Sentinel Securities, LLC receive
commissions for serving as broker of record for certain Plans. Such commissions flow
through Sentinel Securities, LLC to the individual registered representative.
A.1. Research and Other Soft Dollar Benefits
SPA does not receive research or other products or services other than execution
from a broker-dealer or third party in connection with client securities transactions
(“soft dollar benefits”).
A.2. Brokerage For Client Referrals
SPA does not consider, in selecting or recommending broker-dealers, whether SPA or a
related person of SPA receives client referrals from a broker-dealer or third party.
A.3. Directed Brokerage
Sentinel does not routinely recommend, request, or require that a client direct
Sentinel to execute transactions through a specified broker-dealer.
While clients may direct Sentinel to utilize specified brokerage firms for trade
executions, where clients wish to direct the use of a particular broker dealer, it should
be understood that SPA will not have authority to negotiate commissions or obtain
volume discounts, and best execution may not be achieved. In addition, a disparity in
commission charges may exist between the commissions charged to other clients.
Thus, where clients direct brokerage transactions may cost them more than if
executed utilizing SPA’s best execution practices.
A.4. Trade Aggregation (bundling trades to obtain volume discounts on execution costs)
ETFs do not sell or redeem their individual shares (“ETF shares”) at net asset value
(“NAV”) like a mutual fund does. Instead, financial institutions purchase and redeem
ETF shares directly from the ETF, but only in large blocks called “creation units”
(e.g., blocks of 25,000 or 50,000 shares).These financial institutions are generally
required to enter into an agreement with the particular ETF, ETF sponsor or principal
underwriter in order to effect transactions in creation units for the ETF shares (such
a financial institution is referred to as an “Authorized Participant”). Consistent with
firm policy regarding Trade Aggregation, SPA, through Sentinel Securities, LLC, may
from time to time effect transactions in ETF shares large enough to satisfy the creation
unit criteria for an ETF. Since Sentinel Securities is not an Authorized Participant, these
transactions may not be executed directly with the ETF. Instead, these transactions are
executed through a financial institution that is an Authorized Participant with respect
to the particular ETF. In doing so, clients will generally not be able to purchase or sell
ETF shares at NAV since there are additional costs associated with trading through
the third party financial institution.These costs are borne by clients and are reflected
as either a mark-up or mark-down (depending upon whether the transaction is a
purchase or sale) in the price per ETF shares or in a separate commission or charge.
XIII. REVIEW OF ACCOUNTS
Account assets for investment advisory clients are supervised continuously and formally
reviewed at least annually by the Advisory Representative assigned to the account.The
review process will include, but is not limited to: comparing the current asset allocation
to the asset allocation models, or the recommended asset allocation and evaluating
the need for rebalancing. Additional account reviews may be triggered by any of the
following events; a specific client request, deposit or withdrawal of client funds, or a
FORM ADV PART 2A FIRM BROCHURE
30
change in the client’s stated goals or objectives.
Clients will receive, at a minimum, quarterly reports furnished by SPA for the
ManagedChoice IRA Program. Account activity in any given month will generate an
account statement for that month.
XIV. CLIENT REFERRALS AND OTHER COMPENSATION
Sentinel has arrangements in place with certain third parties, called promoters, and another
Focus partner firm, under which the third parties and the Focus partner firm each serves as a
promoter and refers clients to us in exchange for a percentage of the advisory fees we collect
from such referred clients. Such compensation creates an incentive for these promoters to refer
clients to us, which is a conflict of interest for the promoters. Additionally, the Focus partner firm,
like us, is an indirect wholly owned subsidiary of Focus LLC and is therefore under common
control with us.The Focus partner firm’s successful referral of clients to us, rather than to an
unaffiliated investment manager, increases our compensation and the revenue to Focus LLC,
relative to a situation in which the Focus partner firm refers clients to an unaffiliated investment
manager. As a consequence, Focus LLC has a financial incentive to encourage the Focus partner
firm to refer clients to us, which also creates a conflict of interest with those referred clients. Rule
206(4)-1 under the Advisers Act addresses this conflict of interest by, among other things,
requiring disclosure of whether the promoter is a client or a non-client and a description of the
material conflicts of interest and material terms of the compensation arrangement with the
promoter. Accordingly, we require promoters, including the Focus partner firm, to disclose to
referred clients, in writing: whether the promoter is a client or a non-client; that the promoter
will be compensated for the referral; the material conflicts of interest arising from the
relationship and/or compensation arrangement; and the material terms of the compensation
arrangement, including a description of the compensation to be provided for the referral.
Any such referral fee shall be paid solely from the Program fee paid to SPA, and shall not
result in any additional charge to the client. If the client is introduced to SPA by an
unaffiliated promoter, the promoter shall provide the client with a copy of Form ADV
Part 2, the Form CRS, the Wrap Fee Program brochure and a copy of the disclosure
statement between SPA and the promoter containing the terms and conditions of the
solicitation arrangement, including compensation. Any affiliated promoter of SPA shall
disclose the nature of his/ her relationship to prospective clients at the time of the
solicitation and will provide all prospective clients with a copy of the Form ADV Part 2,
the Form CRS and Wrap Fee Program brochure at the time of the solicitation.
SPA’s principal executive officers and advisor representatives, from time to time, receive
incentive awards or non-cash compensation for the recommendation/ introduction of
investment products. While these individuals endeavor at all times to put the interest of the
clients first as part of SPA’s fiduciary duty, clients should be aware that the receipt of
additional compensation itself creates a conflict of interest, and may affect the judgment of
these individuals when making recommendations. All non-cash compensation must be
disclosed to and, in certain instances, approved by the SPA Compliance Department.The
SPA Compliance Department reviews and tracks all non-cash compensation or incentive
awards provided to any SPA investment advisory representative from an outside firm to
ensure compliance with all applicable rules and regulations.
Certain mutual funds and variable annuities in which you are invested pay marketing fees,
service fees, including shareholder service fees, 12b-1 fees, to SPA or Sentinel Securities,
LLC our affiliated broker/dealer for marketing assistance or the performance of certain
administrative tasks associated with making an investment in such fund or annuity. Any such
fees received by us will not be credited against the fees otherwise payable by individual
clients to us. Our employees or associated persons on occasion are invited to attend
seminars and meetings with the costs associated with such meetings borne by a sponsoring
FORM ADV PART 2A FIRM BROCHURE
31
brokerage firm or other party extending the invitation.
In addition, certain employees of SPA hold securities licenses at and are deemed
“registered representatives” of Sentinel Securities. From time to time, such employees may
act in their “registered representative” capacity as “broker of record” for a Plan. Pursuant
to such arrangement, the registered representative will receive commission
compensation from the Plan. In all cases, whether acting through SPA or as a registered
representative of Sentinel Securities, the employee (who is a registered representative)
does not have discretion over any client’s account.
In connection with certain retirement plans, SBG may also receive certain fees from its
custodial platforms and other revenue sharing compensation from mutual fund
providers for providing shareholder services and administrative services for mutual
funds purchased under the Plan. Any and all compensation and other revenue sharing
payments received by SPA from these custodial platforms and/or mutual funds are
used to offset administrative services and recordkeeping fees billed by SBG to its clients (as
well as to offset fees charged by the Plan custodian or other professional service
providers). Quarterly invoices sent to SPA/SBG clients illustrate total fees payable to SPA
or SBG less revenue sharing income.To the extent revenue sharing income exceeds the fee
payable to SPA or SBG will, at the plan sponsor’s discretion, set up a revenue recapture
account or place the income into the applicable client’s Plan.
SPA’s parent company is Focus Financial Partners, LLC (“Focus”). From time to time, Focus
holds partnership meetings and other industry and best-practices conferences, which
typically include SPA, other Focus firms and external attendees.These meetings are first and
foremost intended to provide training or education to personnel of Focus firms, including
SPA. However, the meetings do provide sponsorship opportunities for asset managers,
asset custodians, vendors and other third party service providers. Sponsorship fees allow
these companies to advertise their products and services to Focus firms, including SPA.
Although the participation of Focus firm personnel in these meetings is not preconditioned
on the achievement of a sales target for any conference sponsor, this practice could
nonetheless be deemed a conflict as the marketing and education activities conducted, and
the access granted, at such meetings and conferences could cause SPA to focus on those
conference sponsors in the course of its duties. Focus attempts to mitigate any such conflict
by allocating the sponsorship fees only to defraying the cost of the meeting or future
meetings and not as revenue for itself or any affiliate, including SPA. Conference
sponsorship fees are not dependent on assets placed with any specific provider or revenue
generated by such asset placement.
The following entities have provided conference sponsorship to Focus from January 1,
2025 to February 1, 2026:
•
•
•
•
•
•
•
•
•
•
•
•
•
•
Addepar, Inc.
AQR Capital Management, LLC
Bigelow LLC
BlackRock, Inc.
BOWS Administrator LLC (Brookfield Oaktree Wealth Solutions)
Capital Integration Systems LLC (CAIS)
Charles Schwab & Co., Inc.
Cliffwater LLC
Dimensional Fund Advisors LP
Dinsmore Compliance Services, LLC (DCS)
Eaton Vance Distributors, Inc. (includes Parametric Portfolio Associates)
Edgewood Partners Insurance Center (EPIC) (includes Vanbridge)
Fidelity Brokerage Services LLC (includes FIAM and Wealthscape)
Flourish Financial LLC
FORM ADV PART 2A FIRM BROCHURE
32
•
Pacific Investment Management Company LLC (PIMCO)
Pinnacle Insurance & Financial Services, LLC
Practifi, Inc.
Franklin Templeton Distributors LLC (includes O’Shaughnessy Asset
Management, L.L.C. (OSAM) and CANVAS)
•
Jackson National Life Distributors LLC
•
K&L Gates LLP
•
Lord, Abbett & Co. LLC
• Nuveen Securities, LLC
• Orion Advisor Solutions, Inc.
•
•
•
• Quantinno Capital Management LP (includes TaxEdge and DEALS (Direct
•
•
•
•
•
•
•
Equity Active Long Short))
RedBlack Software, LLC (includes intelliflo)
SmartAsset Advisors LLC
Stone Ridge Asset Management LLC
The Vanguard Marketing Corporation, Inc.
T. Rowe Price Investment Services, Inc.
TriState Capital Bank
VRGL Inc.
You can access updates to the list of conference sponsors on Focus’ website through the
following link:
https://www.focusfinancialpartners.com/conference-sponsors/
Certain of SPA’s personnel participated in an advisor coaching program (the “Program”)
organized by Focus and conducted by a professional coach.The Program is first and
foremost intended to provide training or education to personnel of Focus firms, including
SPA. However, the Program does provide sponsorship opportunities for asset managers,
asset custodians, vendors and other third-party service providers. Sponsorship fees allow
these companies to advertise their products and services to Focus firms, including SPA.
Although the participation of Focus firm personnel in the Program is not preconditioned
on the achievement of a sales target for any Program sponsor, this practice could
nonetheless be deemed a conflict as the marketing and education activities conducted, and
the access granted, at the Program could cause SPA to focus on the Program sponsors in
the course of its duties. Focus attempts to mitigate any such conflict by allocating the
sponsorship fees only to defraying the cost of the Program or future Programs and not as
revenue for itself or any affiliate, including SPA. Program sponsorship fees are not
dependent on assets placed with any specific provider or revenue generated by such asset
placement.
XV. CUSTODY
SPA does not take physical custody of client accounts. Client assets must be maintained at
a qualified custodian, such as a broker-dealer, who send their clients account statements at
least quarterly. SPA has legal authority over client assets when we have the authority to
debit our fees at the account custodian. We strongly encourage clients to carefully review
the account statements they receive from the custodian, which will show the debiting of our
fees, and to contact the Chief Compliance Officer if they have any questions about the
debits to their accounts.
We also could be deemed to have legal authority over client assets when Sentinel Benefits
Group, LLC. (SBG), our affiliated Third-Party Administrator and Recordkeeper entity, has
the authority to direct qualified custodians to disburse retirement plan assets to plan
participants. We engage an independent auditor to verify the advisory client assets over
FORM ADV PART 2A FIRM BROCHURE
33
which SBG has custody through surprise examination.
XVI. INVESTMENT DISCRETION
SPA may receive discretionary authority from the client at the outset of an advisory
relationship to select the identity, timing and amount of securities to be bought or sold. In
all cases, however, such discretion is to be exercised in a manner consistent with the stated
investment objectives for the particular client account. Any limitations on this discretionary
authority shall be included in the advisory agreement. Clients may change/ amend these
limitations as required. Such amendments shall be submitted in writing.
XVII. VOTING CLIENT SECURITIES
It is SPA’s longstanding policy that each client is responsible for voting all of the proxies
related to the securities held in his/her account. For the advisory clients of SPA who
were clients of Alliance Benefit Group Portfolio Strategies (“ABG PS”) prior to January
02, 2020, it is noted that ABG PS had a limited number of clients whose advisory
contract called for ABG PS to vote client securities on behalf of its clients.Therefore, in
light of these limited pre-existing arrangements, SPA will vote client securities on behalf of
such clients.
This “grandfathering” policy applies only to the aforementioned groups of clients. When
SPA does in fact accept such responsibility, it will only cast proxy votes in a manner
consistent with the best interest of its clients. Absent special circumstances, which
are described in SPA’s Proxy Voting Policies and Procedures, all proxies will be voted
consistent with guidelines established and described in SPA’s Proxy Voting Policies and
Procedures, as they may be amended from time-to-time. A client may contact SPA to
request information about how SPA voted proxies for their securities or to get a copy of
SPA’s Proxy Voting Policies and Procedures.
A brief summary of SPA’s Proxy Voting Policies and Procedures is as follows:
• SPA generally will vote proxies according to SPA’s then current Proxy Voting
Guidelines.The Proxy Voting Guidelines include many specific examples of voting
decisions for the types of proposals that are most frequently presented, including
composition of the board of directors, approval of independent auditors,
management and director compensation, anti-takeover mechanisms and related
issues, changes to capital structure, corporate and social policy issues, and issues
involving mutual funds.
• Although the Proxy Voting Guidelines are followed as a general policy, certain
issues are considered on a case-by-case basis based on the relevant facts and
circumstances. Since corporate governance issues are diverse and continually
evolving, SPA is committed to spending sufficient time and resources to monitor
these changes.
• Clients cannot direct SPA’s vote on a particular solicitation but can revoke SPA’s
authority to vote proxies. In situations where there is a conflict of interest in the
voting of proxies due to business or personal relationships that SPA maintains
with persons having an interest in the outcome of certain votes, SPA takes
appropriate steps to ensure that its proxy voting decisions are made in the best
interest of its clients and are not the product of such conflict.
XVIII. FINANCIAL INFORMATION
SPA has not attached a balance sheet for its most recent fiscal year because it does not
require prepayment of more than $1,200 in fees per client and six or more months in
FORM ADV PART 2A FIRM BROCHURE
34
advance. SPA has no financial commitment that impairs its ability to meet contractual
and fiduciary commitments to clients, and has not been the subject of a bankruptcy
proceeding.
XIX. REQUIREMENTS FOR STATE REGISTERED ADVISERS
Not Applicable
FORM ADV PART 2A FIRM BROCHURE
35
FORM ADV PART 2A FIRM BROCHURE
36
Additional Brochure: SENTINEL PENSION ADVISORS FORM ADV WRAP PROGRAM_032026 (2026-03-24)
View Document Text
Sentinel Pension Advisors, LLC
100 Quannapowitt Parkway
Wakefield, MA 01880
Phone: 781.914.1361
Fax: 781.213.6742
Website: www.sentinelgroup.com
SPA WRAP PROGRAM
FORM ADV Part2A
Appendix 1: The Wrap Fee Brochure
This brochure provides investors with information about Sentinel Pension Advisors, LLC
(“SPA”) and the SPA Wrap Program (“SPA Program” or “Program”) that should be considered
before becoming a client of the SPA Program. This information has not been approved or
verified by any state or federal governmental authority.
This wrap fee program brochure provides information about the qualifications and business
practices of Sentinel Pension Advisors, LLC. If you have any questions about the contents of this
brochure, please contact us at 781-914-1361.The information in this brochure has not been
approved or verified by the United States Securities and Exchange Commission (“SEC”) or by
any state securities authority.
Additional information about Sentinel Pension Advisors, LLC also is available on the SEC’s
website at www.adviserinfo.sec.gov.
Questions? Contact us anytime at:
P: 781.914.1361
F: 781.213.6742
E: compliance@sentinelgroup.com
The SPA Program is sponsored by:
Sentinel Pension Advisors LLC.
100 Quannapowitt Parkway,
Wakefield, MA 01880
March 31, 2026
1
1I. MATERIAL CHANGES
Annual Update
This brochure is filed as the annual update to the Form ADV Part 2A Appendix 1: Wrap Fee
Program Brochure. The annual update occurred on March 31, 2026. The Material Changes
section of this brochure will be updated annually, and when material changes occur.
Material Changes Since the Last Update
There have not been any material changes since the last update.
SPA WRAP PROGRAM
2
III. TABLE OF CONTENTS
II. MATERIAL CHANGES ................................................................................................. 2
III. TABLE OF CONTENTS ............................................................................................... 3
IV. SERVICES, FEES AND COMPENSATION ................................................................... 4
V. ACCOUNT REQUIREMENTS AND TYPES OF CLIENTS .......................................... 13
VI. PORTFOLIO MANAGER SELECTION AND EVALUATION ................................... 13
V.II CLIENT INFORMATION PROVIDED TO PORTFOLIO MANAGERS ..................... 14
VIII. CLIENT CONTACT WITH PORTFOLIO MANAGERS .......................................... 15
IX. ADDITIONAL INFORMATION ............................................................................... 15
SPA WRAP PROGRAM
3
IV. SERVICES, FEES AND COMPENSATION
The SPA Wrap Fee Program (“Program”) is a fee-based program sponsored by Sentinel
Pension Advisors, LLC. (“SPA”). Under the Program, SPA assists clients to develop,
monitor, and manage a custom-tailored investment portfolio to help achieve the client’s
investment objectives.
The client grants discretionary authority over the client’s assets to SPA to buy, sell and
trade investment vehicles which may include no-load and select load-waived mutual funds,
exchange-traded funds (“ETFs”) and other securities approved for the Program (including
stocks, bonds and options) and to liquidate previously purchased load mutual funds, stocks,
bonds, options, ETFs and other investments; except for the fees related
to the Program itself, clients pay no transaction fees or commissions. Thus, an account with
more frequent trades, will, generally, pay less overall fees, than in an account type that
would charge transaction fees and commissions to clients. Conversely, an account with less
frequent trading may incur higher fees in this Program, than if it were invested in another
program. A portion of the fees paid to SPA are used to cover the securities brokerage
commissions and transactional costs attributed to the management of its clients’ portfolios.
Some custodians have introduced programs that eliminate transaction-based fees for
trades of equities and exchange-traded funds (ETF’s). For equities and ETFs that are no
longer subject to these transaction fees, SPA is no longer paying those transaction costs on
behalf of clients and thereby benefits from a reduction in expenses associated with its wrap
program. Although this change does not impose any new costs on clients, it does reduce
the economic benefit of participating in a wrap program.
SPA follows a disciplined research and evaluation process to determine appropriate
investments for each model portfolio based on its target allocation. Along with this
disciplined approach to managing client portfolios, SPA has the expertise and analytical
tools to choose from thousands of funds and fund families with a wide range of investment
managers. This provides SPA with the flexibility to analyze leading investments in each asset
class and develop risk-based portfolios designed to develop investment strategies used by
three model portfolios offered by the Program.
The SPA Program diversified portfolios provide clients with access to professional
investment management services to help them invest confidently for their future. Each
portfolio is created with SPA’s in-depth analysis and screening criteria. There are currently
nine model portfolios within the program – Moderate, Moderate Plus, Balanced, Growth,
Moderate ESG, Balanced ESG, Growth ESG, Municipal Income, and Qualified Income – so
clients can select the portfolio that will work best for their investment goals.
Each of the model portfolios is comprised of a different mix of investments depending
upon the criteria shown below. A SPA Advisory Representative can assist clients in their
decision regarding which portfolio most closely matches their investment strategy.
A. Investment Portfolios
Moderate Portfolio: Account objective is to pursue total return with consideration for
both income generation and capital growth. The portfolio typically invests the majority of
assets in fixed-income strategies. The remaining allocations will be divided among other
asset classes. SPA has discretion to increase or decrease the amount allocated to any
given asset class based on current market conditions and their expectations for future
performance. You should consider this portfolio if you:
• Have a short/intermediate-term investment time horizon
• Seek a balance between income generation and growth of capital as the primary
SPA WRAP PROGRAM
4
objective
• Can tolerate a low-to-medium level of principal volatility
Moderate Plus Portfolio: Account objective is to pursue total return with consideration
for both income generation and capital growth. The portfolio typically invests the
majority of assets in fixed-income strategies. The remaining allocations will be divided
among other asset classes. SPA has discretion to increase or decrease the amount
allocated to any given asset class based on current market conditions and their
expectations for future performance. You should consider this portfolio if you:
• Have an intermediate-term investment time horizon
• Seek a balance between income generation and growth of capital as the primary
objective
• Can accept levels of risk below that of the equity markets, but greater than the
fixed income market
Moderate ESG Portfolio: Account objective is twofold: 1) to pursue total return with
consideration for both income generation and capital growth by typically investing
the majority of the portfolio’s assets in U.S. and foreign fixed income strategies. The
remaining allocations will be divided among other asset classes. 2) to invest in
designated environment, social and governance (“ESG”) targeted strategies as
prudently available and defined by the underlying strategies’ investment advisor. SPA
has discretion to increase or decrease the amount allocated to any given asset class
based on current market conditions and their expectations for future performance.
You should consider this portfolio if you:
• Have an intermediate/long-term investment time horizon
• Seek a balance between income generation and growth of capital with a greater
focus on income generation
• Seek a portfolio with a focus on targeting investments in ESG related sectors
and industries
• Can tolerate a medium to high level of principal volatility
Balanced Portfolio: Account objective is to pursue total return with consideration for
both capital growth and income generation. The portfolio typically invests the
majority of the portfolio’s assets in U.S. and foreign equity strategies. The remaining
allocations will be divided among other asset classes. SPA has discretion to increase
or decrease the amount allocated to any given asset class based on current marketing
conditions and their expectations for future performance. You should consider this
portfolio if you:
• Have an intermediate/long term investment time horizon
• Seek a balance between growth of capital and current income, with a greater
focus on capital growth
• Can tolerate a medium to high level of principal volatility
Balanced ESG Portfolio: Account objective is twofold: 1) to pursue total return with
consideration for both capital growth and income generation by typically investing the
majority of the portfolio’s assets in U.S. and foreign equity strategies. The remaining
allocations will be divided among other asset classes. 2) to invest in designated
environment, social and governance (“ESG”) targeted strategies as prudently available
and defined by the underlying strategies’ investment advisor. SPA has discretion to
increase or decrease the amount allocated to any given asset class based on current
market conditions and their expectations for future performance. You should consider
this portfolio if you:
SPA WRAP PROGRAM
5
• Have an intermediate/long-term investment time horizon
• Seek a balance between growth of capital and current income, with a greater
focus on capital growth Seek a portfolio with a focus on targeting investments
in ESG related sectors and industries
• Can tolerate a medium to high level of principal volatility
Growth Portfolio: Account objective is to pursue capital growth by typically investing the
majority of the portfolio’s assets in U.S. and foreign equity strategies. The remaining
allocations will be divided among other asset classes. SPA has discretion to increase
or decrease the amount allocated to any given asset class based on current market
conditions and their expectations for future performance. You should consider this
portfolio if you:
• Have an intermediate/long term investment time horizon
• Seek growth of capital as the primary objective, with minor consideration given
to current income
• Can tolerate a higher level of principal volatility
Growth ESG Portfolio: Account objective is twofold: 1) to pursue total return with
consideration for both capital growth and income generation by typically investing the
majority of the portfolio’s assets in U.S. and foreign equity strategies. The remaining
allocations will be divided among other asset classes. 2) to invest in designated
environment, social and governance (“ESG”) targeted strategies as prudently available
and defined by the underlying strategies’ investment advisor. SPA has discretion to
increase or decrease the amount allocated to any given asset class based on current
market conditions and their expectations for future performance. You should consider
this portfolio if you:
• Have an intermediate/long-term investment time horizon
• Seek a growth of capital as the primary objective with income generation as a
secondary consideration
• Seek a portfolio with a focus on targeting investments in ESG related sectors
and industries
• Can tolerate a medium to high level of principal volatility
Municipal Income Portfolio: Account objective is to pursue total return with an emphasis
on market-driven income generation followed by capital growth by typically investing
the majority of the portfolio’s assets in fixed-income strategies. The remaining
allocations will be divided among other asset classes. SPA has discretion to increase or
decrease the amount allocated to any given asset class based on current market
conditions and their expectations for future performance. You should consider this
portfolio if you:
• Have a short/intermediate-term investment horizon
• Primarily seek market-driven income generation
• Can tolerate a low to medium level of principal risk volatility
Qualified Income Portfolio: Account objective is to pursue total return with an emphasis
on market-driven income generation followed by capital growth by
typically investing the majority of the portfolio’s assets in fixed-income strategies.
The remaining allocations will be divided among other asset classes. SPA has
discretion to increase or decrease the amount allocated to any given asset class
based on current market conditions and their expectations for future
performance. You should consider this portfolio if you:
SPA WRAP PROGRAM
6
• Have a short/intermediate-term investment horizon
• Primarily seek market-driven income generation
• Can tolerate a low to medium level of principal risk volatility
B. Strategic Portfolio Segments
Depending upon the model strategy managed by SPA, each investment within the
portfolios is generally assigned to one of the following segments:
1. Fixed-Income: This segment is designed for stability and income generation. The
underlying managers generally have the freedom to invest across multiple sectors
of the bond market with the goal of generating long-term absolute total returns.
2. U.S. Equity: This segment will typically include domestic equity investment
strategies across the full range of market cap (small to large cap companies) and
styles (value and growth). Weightings to individual managers will vary according to
market expectations.
3. Foreign Equity: This segment will typically include foreign equity investment
strategies across the full range of market cap (small to large cap companies)
and styles (value and growth). Weightings to individual managers will vary
according to market expectations. Emerging market investments and sector
funds specializing in certain countries or regions are eligible in this segment.
Portfolios managed by SPA may hold investments that aren’t categorized well
within any of the above segments. These may be multi-asset class strategies, funds
that are best classified as alternative investments or more narrowly focused
investments limited to certain sectors. In these instances, the funds will be placed
into one of the three core portfolio segments and reviewed under the same
guidelines as the core investments.
C. Account Rebalancing
SPA’s investment committee contributes their expertise to create and monitor
a comprehensive strategy to help clients reach their investment goals by
managing the asset allocation and the investment selection within each client
portfolio. SPA monitors financial market conditions and the effect on
investments and makes changes to keep the right balance of risk and return. As a
result, client accounts will
be reviewed and rebalanced as needed to maintain stated investments objectives.
As detailed in the “Investment Selection Process” section, SPA’s investment
committee follows a disciplined approach to research, evaluate and monitor client
portfolios.
Client accounts are typically rebalanced at least annually. Client account
rebalancing may occur more frequently depending on the investment committee’s
assessment of overall market conditions. Client account rebalancing will be
accomplished by buying and selling Mutual Funds and ETFs that are approved by
the Program, to the current suggested asset allocation.
D. Terms
The terms and conditions for client participation in the Program are set forth in the
Client Agreement (as defined herein) and this wrap fee brochure, which is presented to
all prospective and existing Program clients in accordance with the disclosure
SPA WRAP PROGRAM
7
requirements of Rule 204-3 under the Advisers Act of 1940, as amended, and Form
ADV (Uniform Application for Investment Adviser Registration).
E. Purpose of the Program
The Program enables clients to pursue their financial objectives through the active
discretionary trading by SPA of a variety of investment vehicles including no-load mutual
funds, select load-waived mutual funds and ETFs and other securities approved for the
Program (including stocks, bonds and options), without transaction fees or brokerage
commissions.
F. Minimum Account Size
SPA requires an account minimum of $25,000 for participation in the Program.
However, SPA, in its sole discretion, may reduce the account minimum based upon
certain criteria including, but not limited to, anticipated future earning capacity,
anticipated future additional assets, dollar amount of assets to be managed, related
accounts, and account composition.
G. Brokerage and Custody
The custodian of the client’s funds and securities under the Program (“Custodian”) is
generally Pershing, LLC (Member NYSE/FINRA/SIPC) (“Pershing”). SPA does not have
custody of any client funds or securities under the Program.
By participating in the Program, each client instructs SPA to direct all orders for the
purchase and sale of securities and other investments for the client’s account to Sentinel
Securities, LLC, an SEC-registered broker-dealer (Member FINRA/SIPC) (“Sentinel
Securities”) and SPA affiliate, as introducing broker for the client’s account. Sentinel
Securities is an affiliate of SPA, and the principals of SPA are also registered
representatives of Sentinel Securities.
Sentinel Securities maintains a clearing arrangement with Pershing, LLC, a division of
Bank of New York (“Pershing”) whereby Sentinel Securities clears securities
transactions on a fully disclosed basis
through Pershing as an introducing broker, and Pershing holds customer funds and/
or securities on behalf of Sentinel Securities brokerage customers for purposes of the
Securities Investor Protection Act.
Each client further directs Sentinel Securities to execute, clear and settle all client orders
received by Sentinel Securities from SPA through Pershing. In connection with its
clearing arrangement with Pershing, Sentinel Securities may receive (i) access to certain
services provided by Pershing (including, without limitation, communication and content
services, access to account and financial information, securities trading and other
services), and (ii) distribution assistance fees (i.e., Rule 12b-1 fees and other shareholder
servicing fees) from Pershing with respect to account balances for certain investments
(including, among others, money market funds) held by Pershing for Sentinel Securities’
clients, which may include Program clients.
Program clients may receive less favorable net prices, on transactions for their accounts
than would otherwise be the case if SPA had the discretion to place orders for the
purchase and sale of securities and other investments for client accounts through other
broker-dealers.
Furthermore, SPA may execute trades for the same securities for its other clients
through other broker-dealers ahead of a Program client’s trades. By executing
non-directed trades ahead of a Program client’s directed trades, such Program
SPA WRAP PROGRAM
8
client may receive less favorable executions to SPA’s other clients including, but
not limited to, less favorable prices due to, among other things, market
movements.
The Program fee includes compensation for brokerage services provided by
Sentinel Securities as introducing broker for the client account as well as
custodial, clearing, settlement and execution services (including brokerage
commissions) provided by the designated broker-dealer. The Program fee does
not cover, and clients will be responsible and charged for, certain additional fees
and charges as set forth under “Additional Charges.”
H. Suitability and Investment Strategy
Prior to opening an account, SPA determines an investor’s profile for the
Program by obtaining the appropriate financial and personal information from
the investor
including investment objectives, risk tolerance, and investment time horizon, as well
as any reasonable restrictions that the client wishes to impose upon the
management of the portfolio. SPA reviews the suitability of the investment
strategy selected by
the client based upon an assessment of the information provided by the client.
Subsequently, SPA will invest client assets in accordance with the Model Portfolio
selected by clients subject to any investment limitations specified by the client to
SPA. Clients will have the opportunity (as agreed upon between SPA and the
client) to restrict the types of investments which may be made on the client’s
behalf.
SPA specifically does not make any representations as to the abilities, experience
or character of any of the managers of the mutual funds and ETFs that SPA
selects as investments in the Program. The client is responsible for advising SPA of
any changes to the client’s financial situation or objectives that may impact the
prior determined investment strategy. SPA may accept or reject a wrap fee client
for any reason, including but not limited to, such client’s investment goals and
restrictions.
The SPA Program may not be suitable for everyone. In determining whether the SPA
Program is right for you, you should consider, among other things, your investment
goals and strategies and your trading patterns, including the number, size and
frequency of the transactions that SPA suggests for your Account. It is particularly
important that you consider the costs and potential benefits of the SPA Program as
compared to paying commissions on a per trade basis. The SPA Program may not be
appropriate if you are a “Buy and Hold” investor or if you anticipate engaging in a
lower level of trading activity, as greater transaction cost savings could be realized in a
traditional pay-per-trade commission structure.
I. Program Fees
Clients pay a single asset-based fee. The Program fee will be set forth in the Client
Agreement and is based on a percentage of the client’s total account assets under
management in the Program. The Program fee is calculated and charged on a
quarterly basis in advance (although in some cases, the Program fee may be calculated
and charged in arrears instead).
Our standard fee schedule for new clients is as follows:
Asset Value (Annualized) Annual Fee*
$25,000 to $249,999 1.50%
SPA WRAP PROGRAM
9
from $250,000 to $499,999 1.25%
from $500,000 to $999,999 1.00%
from $1,000,000 to $4,999,999 0.85%
from $5,000,000 and greater 0.60%
*Specified rate applies only to assets in this tier.
All fees may be negotiated based on the specific situation of the client’s financial plan
and the asset levels and expected growth in the assets. Clients who engaged SPA prior
to January 1, 2024, may be subject to fee schedules that use a blended fee rate rather
than the tiered fee rate shown above. A minimum of $25,000 of assets under
management is required for this service. However, this minimum may be negotiable
under certain circumstances. In some circumstances, clients may be charged an hourly
rate (negotiated) for certain financial plan related project work.
SPA may, in its sole discretion, negotiate the Program fee paid by the client depending on
considerations, including, but not limited to, the size of the client’s account, the amount of
time that the client has had an account or accounts with SPA and/or Sentinel Securities, the
total amount of business that the client conducts through SPA and/or Sentinel Securities,
the types of investments and services provided, anticipated future earning capacity,
anticipated future additional assets and other relevant criteria.
Under the Program, an investor receives both investment advisory services and the
execution, clearing and settlement of securities brokerage transactions for a single specified
fee. Pershing, LLC provides Program clients with quarterly billing under its automated billing
system at no additional fee to Program clients. An investor’s participation in the Program
may cost the investor more or less than purchasing such advisory, brokerage and other
services separately. In addition, the Program fee may be higher or lower than that charged
by sponsors of other comparable wrap fee programs.
For example, if there is heavy trading activity in an account and high custodial charges, the
Program fee may cost an investor less than if purchasing advisory and custodial services
separately and being charged brokerage commissions for each trade.
Conversely, little trading activity and low custodial fees could result in the Program fee
exceeding the cost of the services being charged separately. Furthermore, an investor could
invest directly in the securities included in a Portfolio outside of the Program without
incurring the Program fee, but would not receive the active management services SPA
provides and may incur transaction charges.
Program fees will be automatically deducted from the client’s account. Fee deductions will
be funded from available cash or the proceeds of the sale of securities and other
investments in the client’s account. Please see the Client Agreement for additional
information regarding fees.
J. Additional Charges
The client may be responsible for paying certain charges in addition to the Program fees.
Such charges include, but are not limited to, charges imposed directly by a mutual fund
purchased for the client’s account, which shall be disclosed in the mutual fund’s
A percentage of the advisory fees paid by the client is provided to the Advisory
Representative for advisory services rendered. Similar investment advisory programs
may be available from other investment advisors for a lower fee. The advisory fee
(which includes transaction costs) may be more or less costly than paying for the
services separately. Some of that factors that may cause a differential in cost are the
investment advisory fees charged, the number of transactions for the account, the
SPA WRAP PROGRAM
10
level of brokerage and other fees that would be payable if the client obtained the
services available under the program individually.
K. Termination
Either the client or SPA may terminate the Client Agreement effective as of the end of
a quarter upon advance written notice to the other prior to the end of such quarter.
In the event of termination of the Client Agreement, SPA shall have no obligations
whatsoever to recommend any action with respect to or to liquidate the assets in the
client’s account.
SPA shall be entitled to be paid its fees in connection with its services provided under
the Client Agreement for the period to such effective termination.
Thus, SPA may withhold a pro rata portion of the prepaid advisory fees for bona
fide advisory services rendered during the quarter prior to such effective
termination. Notwithstanding the foregoing, pursuant to applicable laws, SPA will
refund excess advance payment to the extent that bona fide services have not been
provided during such period. In addition, each client is required to notify SPA in the
event that the client intends to withdraw assets in the client’s Program account to a
level below the account minimum.
Upon termination of any account, any prepaid unearned fees will be refunded based
upon the number of days remaining in the quarter after the termination date, and
any earned unpaid fees will be due and payable.
L. Conflicts of Interest
SPA, together with its affiliated entities (as discussed above under “Other Business
Activities”), and in its capacity as an investment adviser, is routinely engaged in various
securities transactions and trading activities for various clients and customers (in
addition to the Program clients) which could create conflicts of interest among its
duties to the Program clients and its duties to other clients.
SPA, its affiliates, and each of their respective associated persons may purchase or sell
securities for his, her or its own account that have been recommended to, or have
been purchased or sold by, or on behalf of, clients in the Program. SPA, in accordance
with applicable state and federal securities laws, rules and regulations, maintains and
enforces written policies reasonably designed to: (1) prevent the misuse of material
nonpublic information by SPA or any person associated with SPA, and (2) monitor
the personal securities transactions of its associated persons to prevent any potential
material conflicts of interest between SPA, any person associated with SPA, and any of
its clients.
SPA, its affiliates, and each of their respective associated persons may give advice or take
action in performing their duties on behalf of a client, or for their own account, that
differs from advice given or action taken on behalf of other clients. Neither SPA, nor its
affiliates, nor any of their respective associated persons is obligated to buy, sell or
recommend for any client any investment that such person may buy, sell or recommend
for any other client or for their own account.
Furthermore, as discussed above under “Brokerage and Custody,” Sentinel Securities may
receive access to certain services provided by, and distribution assistance fees (i.e., Rule
12b-1 fees and other shareholder servicing fees) from, Pershing, LLC, with respect to
account balances for certain investments (including, among others, money market funds)
held by Pershing for Sentinel Securities’ clients, which may include Program clients. Sentinel
Securities and/or SPA may receive similar services and fees from other Custodians and/or
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11
broker-dealers to the extent used under the Program. Thus, there may be a financial
incentive for SPA to invest client assets under the Program in such investments over other
investments, or to place client orders with such Custodians and broker-dealers over other
Custodians and broker-dealers, for which Sentinel Securities, SPA or another SPA affiliate
would not receive such services and fees.
SPA may recommend third parties for custody or brokerage services under the Program.
SPA (or its affiliates) may receive direct or indirect benefits through participation in such
Program, such as, among other things, access to research related products and tools and
shareholder servicing payments. In addition, as discussed above, a person may receive a
referral fee for recommending the Program. The amount of that referral fee may be more
than what the person would receive if the person recommended another wrap fee
program or the referred person paid separately for investment advisory services,
brokerage, and other services, and, therefore, that person may have a financial incentive to
recommend the Program over other programs or services.
Potential conflicts of interest may arise regarding the allocation of investment opportunities
among clients advised by SPA. SPA will seek to allocate investment opportunities believed
appropriate for more than one client on a fair and equitable basis. There can be no
assurance that any particular investment opportunity will be allocated in any particular
manner.
M. Risk of Loss
The client understands, acknowledges and agrees that no assurance has been or can be
given to the client that the client will achieve his or her investment objectives by accepting
or implementing in whole or in part any investment strategy and/or allocation or any
specific recommendation by SPA to purchase or sell any security or other investment or
participate in the Program.
Securities markets fluctuate substantially over time. All investments in securities include a
risk of loss of money invested (principal) and any unrealized profits (i.e., profits in the
account that have not been liquidated, sometimes called “paper profits”). SPA cannot
guarantee any level of performance or that clients will not experience a loss of account
assets.
SPA does not represent, warrant or imply that the services or methods of analysis
used by SPA can or will predict future results, successfully identify market tops or
bottoms, or insulate clients from losses due to major market corrections or crashes.
No guarantees can be offered that clients’ goals or objectives will be achieved. Further,
no promises or assumptions can be made that the advisory services offered by SPA
will provide a better return than other investment strategies.
The managers of the mutual funds and ETFs that SPA selects to participate in the
Program may employ the same or substantially similar investment strategies, and may
hold similar portfolios of investments, in other investment products or programs that
they manage, such as managed account programs. Such other products or programs
may be available through SPA or elsewhere. The costs and the services relating to the
other products or programs in which these strategies are offered may differ.
Varied fluctuations in the price of investments are a normal characteristic of securities
markets due to a variety of influences. Managed account programs should be
considered a long-term investment and thus long-term performance, and performance
consistency are the major goals.
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There is no assurance that the no-load mutual funds, select load-waived mutual funds
and ETFs will perform in any particular manner. Past performance of any mutual fund,
ETF or asset class is no guarantee of future performance. Clients should carefully read
the prospectus of each mutual fund and ETF before they invest.
No guarantees can be offered that client’s goals or objectives will be achieved. Further,
no promises or assumptions can be made that the advisory services offered by SPA
will provide a better return than other investment strategies.
The client has been informed, understands and acknowledges that unless stated
otherwise in a supplemental disclosure document related to a specific investment or
program, the investments in the client’s Program account are not insured by the
Federal Deposit Insurance Corporation (“FDIC”), are not deposits with or the
obligation of or guaranteed by SPA or the Custodian or any of their affiliates, are
subject to investment risk, including possible loss of principal invested, and that past
performance is no guarantee of future results.
V. ACCOUNT REQUIREMENTS AND TYPES OF CLIENTS
Minimum Account Size
SPA requires an account minimum of $25,000 for participation in the Program. However,
SPA, in its sole discretion, may reduce the account minimum based upon certain criteria
including, among others, anticipated future earning capacity, anticipated future additional
assets, dollar amount of assets to be managed, related accounts and account
composition.
Types of Clients
SPA provides portfolio management services to individuals, pensions and profit-sharing
plans, trusts, estates, charitable organizations, corporations and other business entities.
Account Opening
Once suitability for the client is established, the investor opens an account by signing the
Program’s investment management agreement (the “Client Agreement”) with SPA and a
new account agreement with Sentinel Securities.
Transactions, Confirmations and Account Statements
The Custodian will provide the client with the following reports of relevant activity in the
account: (i) trade confirmations reflecting all transactions effected with or through the
Custodian (other than cash sweep transactions) and (ii) account statements not less than
quarterly itemizing all transactions in cash and securities and all deposits and withdrawals of
principal and income and listing securities in custody held in the account.
Performance Reports
Clients will receive investment performance reports from SPA on a quarterly basis in the
form of mail, electronic delivery or a client meeting based upon the client’s request.
VI. PORTFOLIO MANAGER SELECTION AND EVALUATION
A. About Sentinel Pension Advisors, LLC.
Sentinel Pension Advisors “SPA” is an SEC-registered investment adviser located at 100
Quannapowitt Parkway, Suite 300, Wakefield, MA 01880. SPA provides investment
advisory services to individual and institutional clients such as corporate, trust, estate and
retirement accounts as well as pension and profit-sharing plans outside of this Program.
SPA WRAP PROGRAM
13
SPA’s investment committee is responsible for identifying and selecting the no-load mutual
funds, select load-waived mutual funds and ETFs offered under the Program based on each
client’s individual goals, investment objectives and investment restrictions as presented by
the client to SPA. SPA is a subsidiary of Focus Operating, LLC, which is a subsidiary of Focus
Financial Partners, LLC.
The managers of the mutual funds and ETFs that SPA selects to participate in the Program
may employ the same or substantially similar investment strategies, and may hold similar
portfolios of investments, in other investment products or programs that they manage, such
as managed account programs. Such other products or programs may be available through
SPA or elsewhere. The costs and the services relating to the other products or programs
in which these strategies are offered may differ.
B. Portfolio Performance Review
Portfolio performance is reviewed on an ongoing basis by SPA. SPA has retained the
services of an independent third party, to prepare model portfolio and individual client
performance reports at no additional fee to Program Clients. This Independent Third Party
incorporates a daily, time-weighted performance measurement with multi-period returns
calculated in compliance with CFA GIPS standards. Performance dimensions include style,
class, asset type, and sector variables. All Program Clients are encouraged to discuss their
investment objectives, needs and goals with SPA and to keep SPA informed of any changes.
All Program clients are encouraged to meet, at least annually, with SPA
to comprehensively review their investment objectives. The SPA Investment Committee
manages the SPA Wrap Fee Program based on the stated objectives of the program
guidelines.
C. SPA’s Investment Selection Process
The SPA investment committee follows a disciplined research and evaluation
process to determine appropriate investments for each portfolio based on its
target allocation. Listed below are examples of selection criteria utilized in SPA’s
proprietary screening process. One or more of these will be used in SPA’s analysis:
Quantitative Factors:
1. Returns vs. peer funds: 1, 3, and 5 year total returns
2. Consistency of returns
3. Risk-adjusted measures of return: Sharpe Ration, Information Ratio, Up/Down
Capture, Alpha, Batting Average
4. Volatility vs. Peers: Standard deviation of return
5. Expense ratio analysis
Qualitative Factors:
1. Management tenure and personnel
2. Investment process / decision making procedures
3. Style consistency
4. Portfolio or sector concentration
5. Fiduciary matters
6. Information availability
Performance of each portfolio and the underlying strategies are regularly monitored by
SPA’s investment committee to determine if the investments continue to meet SPA’s strict
criteria. The committee also monitors market conditions and, if needed, rebalances the
portfolios to return them to their target asset allocation.
VII. CLIENT INFORMATION PROVIDED TO PORTFOLIO MANAGERS
The portfolio managers receive information regarding investment objective and risk
SPA WRAP PROGRAM
14
tolerance parameters from the client. SPA does not disclose any nonpublic personal
information about its customers or former customers to any nonaffiliated third
parties, except as permitted by law. SPA may share some information with its service
providers, such as transfer agents, custodians, broker-dealers, accountants, and lawyers.
SPA restricts internal access to nonpublic personal information about the Client to
those associated persons of the Firm who need access to that information in order to
provide services to the Client.
SPA Investment Advisor Representatives meet with clients annually or at the
frequency agreed to in the Client Agreement. Any changes in client investment
objectives and risk tolerance parameters will be promptly transmitted to the
portfolio managers.
SPA will update this Brochure when there are any material changes in this program
or the services provided, but in any event, SPA will review this brochure no less
frequently than annually and make any necessary changes at that time.
VIII. CLIENT CONTACT WITH PORTFOLIO MANAGERS
The Program is managed in one of two ways: a financial advisor managed portfolio
or a portfolio managed by a third manager. There are no restrictions placed on a
client’s ability to contact and consult with their financial advisor, or members of the
Investment Committee.
IX. ADDITIONAL INFORMATION
A. Disciplinary information
There are no legal or disciplinary events that are material to a client’s or prospective
client’s evaluation of this advisory business or the integrity of our management.
B. Other Industry Activities and Affiliations
The principal executive officers of SPA are also pension consultants and/or officers of
Sentinel Benefits Group, Inc. (‘’SBG’’), a third-party administration firm for pension plans. SBG
is affiliated with SPA through common ownership and control. SPA clients can choose to use
the pension administration services of SBG. Fees for SBG’s pension administration services
are in addition to SPA advisory fees. No SPA client is obligated to use SBG for pension
administration services. SBG may recommend the advisory services of SPA to its clients.
There is no referral fee arrangement between SPA and SBG.
The principal executive officers of SPA are also agents, and/or officers of Sentinel Insurance
Agency. These individuals are also independent agents for various insurance companies.
Therefore, these individuals will be able to purchase insurance products for any client in need
of such services. These individuals will be able to receive separate, yet typical compensation
for the purchase of insurance products. SPA, its Advisory Representatives and related
persons have a conflict of interest to recommend insurance products to clients since
commissions may be earned in addition to fees for advisory services. Clients are not
obligated to purchase insurance products through SPA or its Advisory Representatives.
Clients are under no obligation to purchase or sell securities through SPA agents. However,
if a client chooses to implement the recommendations, commissions may be earned by SPA
agents (i.e. Sentinel Securities or Sentinel Insurance Agency) in addition to any fees paid for
advisory services.
Commissions may be higher or lower at Sentinel Securities than at other broker-dealers.
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SPA Advisory Representatives may have a conflict of interest in having clients purchase
securities and/or insurance related products through Sentinel Securities, in that the higher
their production with Sentinel Securities the greater potential for obtaining a higher payout
on commissions earned. Further, Advisory Representatives may be restricted to only
offering those products and services that have been reviewed and approved for offering to
the public through Sentinel Securities.
The principal executive officers and other related “employees” of SPA are officers,
managers, and/or registered representatives of Sentinel Securities, a registered
broker-dealer and FINRA member. Sentinel Securities is affiliated with SPA
through common ownership and control. These individuals will be able to effect
separate securities transactions for advisory clients and Sentinel Securities may
receive separate and customary compensation for this activity and may pay a
portion of the compensation to these individuals. In some circumstances, Sentinel
Securities may receive customary compensation from mutual fund companies
and/or variable annuity companies, including 12b-1 fees, for performing certain
administrative and/or shareholder servicing related tasks associated with a SPA
client’s investments in such securities. Sentinel Securities’ securities business is
primarily limited to mutual fund shares and variable insurance contracts.
SPA is a subsidiary of Focus Operating, LLC, which is a subsidiary of Focus
Financial Partners, LLC (“Focus”). Focus also controls other registered
investment advisors, broker- dealers, pension consultants, insurance firms, and
other financial services firms (the “Focus Affiliates”).The Focus Affiliates may
provide, among other services, wealth management, benefit and other
investment consulting services that may serve individuals, families, employers,
and institutions. Some Focus Affiliates also manage or advise limited
partnerships, private funds, or limited liability companies as disclosed on their
respective Forms ADV Schedule D. Focus Affiliates with whom SPA has a
material business relationship are listed in SPA’s Form ADV Part 1 Schedule D,
and below. Additional information about the Focus Affiliates is available at
www.focusfinancialpartners.com. As noted in response to Item 4, SPA is part of
the Focus Financial Partners, LLC (“Focus LLC”) partnership. Specifically, SPA is
a wholly-owned indirect subsidiary of Focus LLC. SPA may from time to time
recommend services of other Focus affiliates to our clients. Please note that no
financial incentives or compensation of any kind are exchanged between SPA
and Focus affiliates with regard to mutual clients. Focus Financial Partners, Inc. is
the sole managing member of Focus LLC. Focus LLC is majority-owned,
indirectly and collectively, by investment vehicles affiliated with Clayton, Dubilier
& Rice, LLC (“CD&R”) and investment vehicles affiliated with Stone Point
Capital LLC (“Stone Point”). As a result, SPA is an indirect, wholly-owned
subsidiary of Focus LLC, CD&R and Stone Point investment vehicles.
SPA may recommend investments managed or advised by Focus Affiliates. Please
note that no financial incentives or compensation of any kind are exchanged
between SPA and Focus affiliates with regard to any recommended investments
managed or advised by Focus Affiliates.
SPA and Focus Partners Wealth, LLC (“FPW”) are both advisory firms owned by
Focus. SPA and FPW have an agreement in place whereby FPW serves as a
subadvisor to SPA for certain client retirement plans. SPA and the client enter an
advisory agreement that specifies the discretionary and/or non-discretionary
advisory services and duties to be delegated to FPW. Generally, FPW is
responsible for investment recommendations and creating and maintaining model
portfolios, individual fund choices, and asset allocation targets. SPA is generally
responsible for fiduciary governance, participant services, and portfolio
SPA WRAP PROGRAM
16
administration, including trading, rebalancing, and fiduciary and performance
reporting. FPW, at its discretion, may participate in Sentinel’s investment meetings
with clients. As the advisor to the client, SPA collects its quarterly advisory fee and
remits 50% of such fee to FPW for its services.
SPA and Mosaic Family Wealth Partners, LLC (“Mosaic”) are both advisory firms
owned by Focus. SPA and Mosaic have an agreement in place whereby Mosaic
serves as a subadvisor to SPA for certain client retirement plans. SPA and the
client enter an advisory agreement that specifies the discretionary and/or non-
discretionary advisory services and duties to be delegated to Mosaic. Generally,
Mosaic is responsible for investment recommendations and creating and
maintaining model portfolios, individual fund choices, and asset allocation targets.
SPA is generally responsible for fiduciary governance, participant services, and
portfolio administration, including trading, rebalancing, and fiduciary and
performance reporting. Mosaic at its discretion, may participate in Sentinel’s
investment meetings with clients. As the advisor to the client, SPA collects its
quarterly advisory fee and 50% of such fee to Mosaic for its services.
To the extent SPA employees who, in their registered representative capacity with Sentinel
Securities, serve as broker of record for a qualified retirement plan (“Plans”), the registered
representatives may recommend the purchase of a group annuity policy as the funding vehicle
for the Plan through its affiliated insurance agency, Sentinel Insurance. In no event will such
Plan also be a client of SPA. If a registered representative refers a Plan whose funding vehicle is
a group annuity to Sentinel Insurance, the registered representative may be paid a portion of
commissions received by Sentinel Insurance.
SPA provides certain advisory services with respect to the accounts of Participants of Plans in
connection with the investment advisory services that SPA provides to the plan sponsors of
such Plans. In some instances, a participant may elect to transfer his/her account (e.g., an IRA)
out of the Plan to be managed separately by SPA. SPA may recommend the use of Sentinel
Securities (and other brokers unaffiliated with SPA), who provide brokerage services, to such
participant in such event. Under these circumstances, the participant may pay greater fees
to SPA and commissions to the selected broker-dealer with respect to his/her account for
the same services that the participant would have received had his/her account remained in
the Plan. Thus, there may be a financial incentive for SPA (and/or its affiliated broker-dealer,
Sentinel Securities) to encourage participants to transfer their accounts out of their respective
Plans to be managed separately by SPA.
Advice offered by SPA’s Advisory Representatives may involve investment in mutual funds.
Mutual funds may carry loads (i.e. sales charges) that may be up-front or on a contingent
deferred basis, or can be no-loads with no initial or contingent deferred sales charges. Clients
are advised that Advisory Representatives are registered representatives of Sentinel Securities,
a registered broker-dealer, member of the Financial Industry Regulatory Authority (“FINRA”)
and SIPC. Therefore, Advisory Representatives have a conflict of interest in recommending
mutual funds that carry a load since such mutual funds will pay Advisory Representatives a
commission should the purchase be made through Advisory Representatives.
A conflict of interest may exist between the interests of SPA and/or its Advisory
Representatives and the interests of the client in that SPA and Advisory Representatives offer
financial planning and investment advisory services for a fee and also offer various securities
products for which they may be paid a commission. The securities products available
through SPA may be limited to certain products that have been reviewed and made
available for offering through the broker/dealer with which Advisory Representatives may
be registered representatives. Lower fees for comparable services may be available from
other sources. Material conflicts of interest disclosed to the client in writing via this Form
ADV, Part 2 could cause SPA or its Advisory Representatives to not render unbiased and
objective advice.
SPA WRAP PROGRAM
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Clients are advised that the investment recommendations, and advice offered by SPA, are not
legal recommendations or advice, nor does it constitute accounting advice. Clients should
coordinate and discuss the impact of financial advice with their attorney and/or accountant.
Clients are advised that it is necessary to inform SPA promptly with respect to any changes in
the client’s financial situation and investment goals and objectives. Failure to notify SPA of any
such changes could result in investment recommendations being made that are based upon
inaccurate information, thus will not meet the needs of the client.
The level of experience of Advisory Representatives will vary. Additionally, the fees charged
by various Advisory Representatives will not exceed the fee schedules disclosed herein
but may vary. Therefore, clients receiving similar services may pay higher or lower fees
than another client depending on their Advisory Representative. A higher fee is not
necessarily commensurate with the experience of the Advisory Representative.
Advisory Representatives who are Registered Representatives of Sentinel Securities may receive
trail commissions (i.e. 12b-1 fees) for a period of time. Load and no-load mutual funds may pay
annual distribution charges, sometimes referred to as 12b-1 fees. 12b-1 fees come from fund
assets, therefore, indirectly from client assets. 12b-1 fees may be initially paid to Sentinel Securities
and a portion passed to the Advisory Representatives. The receipt of such fees could represent
an incentive for Advisory Representatives to recommend funds with12b-1 fees over funds that
have no fees or lower fees. As a result, there is a potential conflict of interest.
Periodically Focus Financial Partners, LLC (“Focus”), our parent company, holds partnership
meetings and other industry and best-practices conferences, which typically include Focus firm and
external attendees. These meetings provide sponsorship opportunities for asset managers, asset
custodians, vendors and other third-party service providers. Sponsorship fees allow these
companies to advertise their products and services to Focus firms, including Sentinel Pension
Advisors, LLC., and facilitate access to our advisors and employees to discuss ideas, products and
services. This could be deemed a conflict: the marketing and education activities conducted, and
the access granted, at such meetings and conferences may lead advisors to focus on those
conference sponsors in the course of their duties. Focus attempts to mitigate any such conflict by
having the fees only go towards defraying the cost of such meeting or future meetings and not as
revenue for itself or any affiliate. Conference sponsorship fees are not dependent on assets placed
with any specific provider, or the revenue generated by asset placement.
SPA also holds meetings and other industry and best-practices conferences, which typically
include firm and external attendees. These meetings provide sponsorship opportunities for asset
managers, asset custodians, vendors and other third-party service providers. Sponsorship fees allow
these companies to advertise their products and services to SPA and other attendees and
facilitate access to our advisors and employees to discuss ideas, products and services.
This could be deemed a conflict: the marketing and education activities conducted, and the
access granted, at such meetings and conferences may lead advisors to focus on those
conference sponsors in the course of their duties. SPA attempts to mitigate any such conflict by
having the fees only go towards defraying the cost of such meeting or future meetings and not as
revenue for itself or any affiliate. Conference sponsorship fees are not dependent on assets
placed with any specific provider, or the revenue generated by asset placement.
C. Code of Ethics, Participation or Interest in Client Transactions, and Personal
Trading
Code of Ethics
SPA has in place a Code of Ethics that provides for SPA and its Advisor Representatives to
exercise its fiduciary duty to clients to act in the best interest of the client and always place
the client’s interests first and foremost. SPA takes its compliance and regulatory obligations
SPA WRAP PROGRAM
18
seriously and requires all staff to comply with such rules and regulations as well as SPA’
policies and procedures.
The Code of Ethics (the “Code”) has been adopted by SPA and is designed to comply
with Rule 204A-1 under the Investment Advisors Act of 1940, as amended (“Advisors
Act”).The Code establishes rules of conduct for all employees of SPA and is designed to,
among other things; govern personal securities trading activities in the accounts of
employees. The Code is based upon the principle that SPA and its employees owe a
fiduciary duty to clients to conduct their affairs, including their personal securities
transactions, in such a manner as
to avoid (i) serving their own personal interests ahead of clients, (ii) taking inappropriate
advantage of their position with the firm and (iii) any actual or potential conflicts of interest
or any abuse of their position of trust and responsibility.
The Code is designed to ensure that the high ethical standards long maintained by
SPA continue to be applied. The purpose of the Code is to preclude activities which
may lead to or give the appearance of conflicts of interest, insider trading and other
forms of prohibited or unethical business conduct. The excellent name and reputation
of our firm continues to be a direct reflection of the conduct of each employee.
Pursuant to Section 206 of the Advisors Act, both SPA and its employees are
prohibited from engaging in fraudulent, deceptive or manipulative conduct.
Compliance with this section involves more than acting with honesty and good faith
alone. In meeting its fiduciary responsibilities to its clients, SPA expects every
employee to demonstrate the highest standards of ethical conduct for continued
employment with SPA.
Strict compliance with the provisions of the Code shall be considered a basic
condition of employment with SPA. SPA reputation for fair and honest dealing with its
clients has taken considerable time to build. This standing could be seriously damaged
as the result of even a single securities transaction being considered questionable in
light of the fiduciary duty owed to our clients. SPA employees are urged to seek the
advice of the Chief Compliance Officer for any questions about the Code or the
application of the Code to their individual circumstances. A material breach of the
provisions of the Code by an employee may constitute grounds for disciplinary action,
including termination of employment with SPA.
Privacy Policy
SPA recognizes and respects the privacy of each of its customers and their
expectations for confidentiality. The protection of customer information is of
fundamental importance in SPA’s operation and SPA takes its responsibility to
protect nonpublic personal information seriously.
SPA collects, retains and uses information that assists SPA in providing the best
service possible. This information comes from the following sources:
• Account applications and other required forms
• Written, oral, electronic or telephonic communications and
• Account and transaction histories with us, our affiliates, or others
SPA does not disclose any nonpublic personal information about SPA’s customers or
former customers to anyone, except as permitted by law. SPA restricts access to
nonpublic personal information about you to those employees, affiliates, and service
SPA WRAP PROGRAM
19
providers who need to know that information to provide SPA products or services
to you. SPA requires that these entities limit the use of the information provided to
the purposes for which it was disclosed and as permitted by law.
SPA maintains physical, electronic, and procedural safeguards that comply with
federal standards to guard your nonpublic personal information.
Participation or Interest in Client Transactions and Personal Trading
As SPA and its Advisory Representatives are aware of recommendations to
clients, a conflict of interest exists where there is a possibility that SPA or its
Advisory Representatives may take advantage of this knowledge and engage
in transactions prior to clients being given recommendations. To address this
conflict, it is the express policy of SPA that no person employed by SPA may
purchase or sell any security prior to a transaction(s) being implemented for
an advisory account, and therefore, preventing such employees from
benefiting from transactions placed on behalf of advisory accounts. Thus,
Sentinel and its related persons do not recommend securities to clients, or
buy or sell securities for client accounts, at or about the same time that
Sentinel or a related person buys or sells the same securities for its own (or
the related person’s own) account.
Notwithstanding the restriction on engaging in transactions prior to clients, SPA, or
individuals associated with SPA, may buy or sell securities identical to those recommended
to customers for their personal accounts. It is the policy of SPA that such transactions
cannot be made to the detriment of the client. SPA’s Compliance Department monitors
the trading of SPA employees and Advisory Representatives and has in place processes to
address violations of this policy.
Additionally, SPA or its related persons may have a material financial interest in securities
which may also be recommended to a client. A conflict of interest exists in these situations
whereby client transactions in such entities could have a financial benefit to SPA or its
related persons. To address this conflict, in addition to the requirement to always act in the
clients’ best interest, SPA has established the following restrictions:
1. A director, officer or employee of SPA shall not buy or sell securities for their
personal portfolio(s) where their decision is substantially derived, in whole or in
part, by reason of his or her employment unless the information is also available
to the investing public on reasonable inquiry. No person of SPA shall prefer his or
her own interest to that of the advisory client.
2.
SPA maintains a list of all securities holdings for itself, and anyone associated
with this advisory practice with access to advisory recommendations. These
holdings are reviewed on a regular basis by an appropriate officer/individual of
SPA.
3. All clients are fully informed that certain individuals may receive separate
compensation when effecting transactions during the implementation
process.
4.
SPA emphasizes the unrestricted right of the client to decline to implement any
advice rendered, except in situations where SPA is granted discretionary authority
of the client’s account.
SPA WRAP PROGRAM
20
5.
SPA emphasizes the unrestricted right of the client to select and choose any
broker or dealer, and/or insurance company (s)he wishes.
6.
SPA requires that all individuals must act in accordance with all applicable Federal
and State regulations governing registered investment advisory practices.
7. Any individual not in observance of the above may be subject to termination.
D. Review of Accounts
Account assets for Investment Advisory clients are supervised continuously and formally
reviewed at least annually by the Advisory Representative assigned to the account. The
review process will include, but is not limited to, comparing the current asset allocation to
the asset allocation models, or the recommended asset allocation and evaluating the need
for rebalancing. Additional account reviews may be triggered by any of the following events:
a specific client request, deposit or withdrawal of client funds, or a change in the clients.
stated goals or objectives. At a minimum, quarterly reports will be furnished by the
custodian. SPA does not provide monthly or quarterly statements to clients. Account
activity in any given month will generate an account statement for that month.
E. Client Referrals and Other Compensation
If a client is introduced to SPA by either an unaffiliated or an affiliated promoter, SPA
will pay that promoter a referral fee only if an agreement is in place that is in
accordance with the requirements of Rule 206(4)-3 of the Investment Advisors Act
of 1940, as amended (the “Advisors Act”), and any applicable state securities law
requirements. SPA has entered into promoter relationships with other investment
advisers, broker-dealers, and financial planning firms whereby the promoter will refer
clients to SPA which clients may be a candidate for the investment advisory services
offered by SPA. SPA shares advisory fees with promoters on a negotiated basis for
soliciting business for SPA. Compensation to promoters will be an agreed upon
percentage of SPA’s advisory fee. This fee is paid in arrears and in most instances
continues to be paid to promoters for as long as SPA receives fees on the account.
Any such referral fee shall be paid solely from the Program fee paid to SPA and shall
not result in any additional charge to the client. If the client is introduced to SPA by
an unaffiliated promoter, the promoter shall provide the client with a copy of Form
ADV Part 2, the Wrap Fee Program brochure, Form CRS and a copy of the
disclosure statement between SPA and the promoter containing the terms and
conditions of the solicitation arrangement, including compensation. Any affiliated
promoter of SPA shall disclose the nature of his/her relationship to prospective
clients at the time of the solicitation and will provide all prospective clients with a
copy of the Form ADV Part 2, Wrap Fee Program brochure, and the Form CRS at
the time of the solicitation.
SPA’s principal executive officers and advisor representatives, from time to time,
receive incentive awards or non-cash compensation for the recommendation/
introduction of investment products. While these individuals endeavor at all times
to put the interest of the clients first as part of SPA’s fiduciary duty, clients should
be aware that the receipt of additional compensation itself creates a conflict of
interest and may affect the judgment of these individuals when making
recommendations. All non-cash compensation must be disclosed to and, in certain
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instances, approved by the SPA Compliance Department. The SPA Compliance
Department reviews and tracks all non-cash compensation or incentive awards
provided to any SPA investment advisory representative from an outside firm to
ensure compliance with all applicable rules and regulations.
Certain mutual funds and variable annuities in which you are invested may pay
marketing fees, service fees, including shareholder service fees, 12b-1 fees, to SPA or
Sentinel Securities, LLC our affiliated broker/dealer for marketing assistance or the
performance of certain administrative tasks associated with making an investment in
such fund or annuity. Any such fees received by us will not be credited against the
fees otherwise payable by individual clients to us. Our employees or associated
persons on occasion are invited to attend seminars and meetings with the costs
associated with such meetings borne by a sponsoring brokerage firm or other party
extending the invitation.
SPA will recommend the Sentinel Securities, LLC, Charles Schwab & Co., Inc.
(Schwab), or Fidelity Brokerage Services, LLC. (“Fidelity”) FINRA registered broker
dealers, to clients in need of brokerage services. While there is no direct linkage
between the investment advice given and implementation of securities transactions
through these arrangements, economic benefits are received which would not be
received if SPA did not give investment advice to clients. These benefits include:
receipt of duplicate client confirmations and bundled duplicate statements; access to a
trading desk serving participants exclusively; access to block trading which provides
the ability to aggregate securities transactions and then allocate the appropriate
shares to client accounts; ability to have investment advisory fees deducted directly
from client account; access, for a fee, to an electronic communication network for
client order entry and account information; receipt of compliance publications; and
access to mutual funds which generally require significantly higher minimum initial
investments or are generally available only to institutional investors.
The benefits received through participation in the SPA, Schwab or Fidelity programs
may or may not depend upon the amount of transactions directed to, or amount of
assets custodied.
In addition, certain employees of SPA hold securities licenses at and are deemed “registered
representatives” of Sentinel Securities. From time to time, such employees may act in their
“registered representative” capacity as “broker of record” for a Plan. Pursuant to such
arrangement, the registered representative will receive commission compensation from the
Plan. In all cases, whether acting through SPA or as a registered representative of Sentinel
Securities, the employee (who is a registered representative) does not have discretion over
any client’s account.
Financial Information
SPA has not attached a balance sheet for its most recent fiscal year because it does not
have custody of client assets or require prepayment of more than $1,200 in fees per
client and six or more months in advance. SPA has no financial commitment that impairs
its ability to meet contractual and fiduciary commitments to clients and has not been the
subject of a bankruptcy proceeding.
X. REQUIREMENTS FOR STATE-REGISTERED ADVISORS
Not Applicable
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