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ADV PART 2A
Service Academy Capital Management LLC
3838 Oak Lawn Ave., Suite 1000
Dallas, TX 75219
Phone (424) 835-4147
Email: brian@sacmgt.com
Web Address: sacmgt.com
January 30, 2026
This brochure provides information about the qualifications and business practices of Service Academy
Capital Management LLC (“SACM”), an investment adviser registered with the US Securities and Exchange
Commission (“SEC”) pursuant to the applicable laws, rules and regulations. If you have any questions about
the contents of this brochure, please contact us at (424) 835- 4147 or via email at brian@sacmgt.com. The
information in this brochure has not been approved or verified by any state securities authority.
Registration with a state securities authority does not imply a certain level of skill or training. The oral and
written communications of SACM provide you with information about which you determine to hire or
retain SACM.
Additional information about SACM also is available on the SEC’s website at www.adviserinfo.sec.gov. You
can search this site by a unique identifying number, known as a CRD number. SACM’s CRD number is
226628.
ITEM 2. MATERIAL CHANGES
This Form ADV Part 2 (this “Brochure”) is our annual amendment filing for SACM. Material changes
include: Removal of a prior employee.
SACM will further provide a new brochure as necessary based on changes or new information, at any time,
without charge. Currently, this Brochure may be requested free of charge by contacting Brian Sears, CEO &
Founder at: (424) 835-4147 or via email at brian@sacmgt.com.
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ITEM 3.
TABLE OF CONTENTS
ITEM 1. COVER PAGE............................................................................................................................................................
ITEM 2. MATERIAL CHANGES ......................................................................................................................................... 2
ITEM 3. TABLE OF CONTENTS ........................................................................................................................................ 3
ITEM 4. ADVISORY BUSINESS .......................................................................................................................................... 4
ITEM 5. FEES AND COMPENSATION ........................................................................................................................... 6
ITEM 6. PERFORMANCE BASED FEES AND SIDE BY SIDE MANAGEMENT ................................................... 8
ITEM 7
TYPES OF CLIENTS ............................................................................................................................................... 8
ITEM 8. METHODS OF ANALYSIS, INVESTMENT STRATEGIES, AND RISK OF LOSS ............................... 8
ITEM 9. DISCIPLINARY INFORMATION .................................................................................................................... 16
ITEM 10. OTHER FINANCIAL INDUSTRY ACTIVITIES AND AFFILIATIONS ................................................. 16
ITEM 11. CODE OF ETHICS, PARTICIPATION OR INTEREST IN CLIENT TRANSACTIONS AND
PERSONALTRADING ........................................................................................................................................ 16
ITEM 12. BROKERAGE PRACTICES ................................................................................................................................ 18
ITEM 13. REVIEW OF ACCOUNTS ................................................................................................................................... 23
ITEM 14. CLIENT REFERRALS AND OTHER COMPENSATION ............................................................................24
ITEM 15. CUSTODY ................................................................................................................................................................24
ITEM 16. INVESTMENT DISCRETION ........................................................................................................................... 25
ITEM 17. VOTING CLIENT SECURITIES ....................................................................................................................... 25
ITEM 18. FINANCIAL INFORMATION ............................................................................................................................25
ADV Part 2 B .................................................................................................................................................................................27
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ITEM 4. ADVISORY BUSINESS
Service Academy Capital Management LLC, a Delaware limited liability company (“SACM” or the “Firm”),
is an investment adviser registered with the US Securities and Exchange Commission (“SEC:)”) pursuant
to the applicable laws, rules and regulations (collectively, the “Laws”). SACM has its principal place of
business located in Texas. SACM was founded in 2015. Please note that registration with a state regulatory
authority does not imply a certain level of skill or training.
General Description of Advisory Firm
A.
Firm History
SACM’s focus is to provide sound financial advice to its clients. Its intent is to have at least one graduate
from one of the service academies – United States Naval Academy (the “USNA”), United States Air Force
Academy (the “USAFA”), United States Military Academy/West Point (the “USMA”), United States Coast
Guard Academy (the “USCGA”), and United States Merchant Marine Academy (the “USMMA”) on every
team at the Firm. In addition, SACM is focused on hiring and training veterans for a career in financial
services and returning a portion of the overall revenues of the Firm to veteran related charities.
SACM traces its heritage to the 1980’s when its principal and manager, Brian Stephen Sears, was a
midshipman at the USNA. See ADV Part 2B for additional background on the Firm and its manager.
Firm Ownership
100% of Service Academy voting membership interests are owned individually by Mr. Sears.
Description of Advisory Services
B.
SACM provides investment advisory services on a discretionary or non-discretionary basis to various types
of clients as described below for a fee. Please refer to ITEM 7 for further information on the types of
clients to which we provide our investment management services.
Through personal discussions with the client, SACM determines the client’s objectives, time horizon, risk
tolerance, and liquidity needs in order to establish goals and objectives for a bespoke investment portfolio.
This service encompasses providing asset management as well as financial planning/financial consulting
for clients.
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The development of an investment strategy for a client’s portfolio is a continuous process and, therefore,
SACM’s strategy may be modified from time to time. Investment decisions require the exercise of judgment
by SACM and might, as a result of outside market forces, deviate in some instances from the initial strategy
proposed for the client. It is SACM’s desire to formally review the client’s investment portfolio with the
client on an annual basis to ensure we are meeting the client’s current investment goals. If the client
experiences any significant changes to his/her financial or personal circumstances, the client must notify us
so that we can consider such information in managing the client’s investments.
Prior to SACM providing investment management services, the client will be required to enter into an
Investment Management Agreement with SACM (the “IMA”) setting forth the terms and conditions under
which SACM shall manage the client’s assets, as well as a separate custodial/clearing agreement with the
broker-dealer/custodian (See, ITEM 12 – Brokerage Practices). The IMA authorizes the broker-
dealer/custodian to debit the account for the amount of SACM’s investment management fee and to directly
remit that management fee to SACM in accordance with required State Law procedures and any other
applicable state authority procedures.
Separately Managed Accounts
The allocation of assets can include the use of one or more separately managed accounts managed by SACM.
Investments in an account can include: mutual funds (open end and closed end), Exchange Traded Funds
(ETFs), Limited Partnerships (LP), exchange funds and direct ownership of equities, fixed income and other
capital markets investments based on the individual needs of the client.
Selection of Other Advisers
SACM may direct clients to third-party investment advisers. Before selecting other advisers for clients,
SACM will verify that all recommended advisers are properly licensed, notice filed, or exempt in the states
where SACM is recommending the adviser to clients.
Client Assets Under Management
SACM has $733,956,151 million in client assets under management on a discretionary basis.
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Advisory Fees and Compensation
ITEM 5. FEES AND COMPENSATION
A.
General Information
The IMA will determine the exact fee structure; however, fees are generally charged as a percentage of assets
based on the following schedule:
Fee Schedule:
-
-
-
-
-
-
-
1.50%
1.25%
1.00%
0.75%
0.65%
0.50%
negotiable
• First $1,000,000
• Next $4,000,000
• Next $5,000,000
• Next $15,000,000
• Next $75,000,000
• Next $150,000,000
• Amount over $250,000,000
The maximum fee for investment advisory services is 1.50% of the assets advised in each account. Most
advisor’s fees are billed on a pro-rata basis quarterly in arrears or in advance, based on the average daily value
of the Client’s account however some fees are billed monthly in arrears. Fees are calculated based on a 365
day year (366 days for a leap year). The fee billing schedule will be effective commencing the day that an
advisory contract is executed by the client and SACM. Fees will be calculated based on month end assets
under management each month in arrears or in advance, and the client’s account is funded unless
otherwise mutually agreed to by the client and SACM.
The only fixed fees will be the administrative fee referred to in subsection C below.
SACM may, in its discretion, either (a) debit the client’s account and cause the client’s account to pay to
SACM, any amount owing to SACM as described in the IMA or (b) bill the client for such amount, in which
case the client will pay such amount to SACM within thirty (30) days of the client’s receipt of such bill.
If fees are debited from the client’s account, SACM will send the qualified custodian an invoice or statement
of the amount of the fee to be deducted from the client’s account. In the event the account does not maintain
a sufficient cash or money market fund balance to the cover the fees, the client may deposit additional funds
(subject to any applicable restrictions for certain retirement accounts). Advisor intends to use the safeguards
provided in California Code of Regulations Section 260.237.2 paragraph (b)(3) as well as any other safeguards
provided for pursuant to the State Laws in connection with fee deductions.
Prospective clients are hereby advised that lower fees for comparable services may be available from other
sources.
Unless a client has received this Brochure at least forty-eight (48) hours prior to signing the IMA, the IMA
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may be terminated by the client within five (5) business days of signing the IMA without incurring any
advisory fees.
Limited Negotiability of Advisory Fees
Fees are negotiable based on particular client circumstances.
SACM will provide advisory services to a select number of veterans, veteran families, or widows of
veterans for no fee or a substantially reduced fee.
Once SACM enters into an IMA with a client, SACM will only modify its fee as permitted under that
agreement and applicable law.
Selection of Other Advisers Fees
SACM may direct clients to third-party investment advisers. SACM will receive a flat fee on top of
the fee paid to the third party adviser. The fees shared are negotiable and will not exceed any limit
imposed by any regulatory agency. The notice of termination requirement and payment of fees for
third-party investment advisers will depend on the specific third-party adviser selected.
Payment of Fees
B.
Clients have their fees deducted from their accounts on either a monthly or quarterly basis as described
in Section A of this ITEM 5. From time to time, we reserve the right to bill clients and have them pay us
their fee directly.
Payment of Selection of Other Advisers Fees
The timing, frequency, and method of paying fees for selection of third party managers will depend on
the specific third-party adviser selected and will be disclosed to the client prior to entering into a
relationship with the third-party advisor.
Other Fees and Expenses
C.
The advisory fees do not cover, and clients pay, if applicable;
- Commissions and other fees and charges for transactions, including execution or service charges,
-
mark-ups, mark-downs spreads and odd-lot differentials
fees charged by an investment product and which may be described in its prospectus, offering
memorandum or other product documents, including fund investment management fees and
redemption fees
taxes relating to the account
-
- other fees charged by third parties including third party custodian fees, exchange fees, electronic
fund transfer fees, ADR fees, auction fees, charges imposed by regulatory bodies and charges
mandated by law.
- Fees in connection with foreign exchange transactions or conversions
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Such charges, fees and commissions are exclusive of and in addition to SACM’s fee, and SACM shall not
receive any portion of these commissions, fees, and costs. Neither SACM nor any of its supervised persons
(employees) accept compensation for the sale of securities or other investment products. SACM does not
receive any indirect compensation.
ITEM 12 further describes the factors that SACM considers in selecting broker-dealers for client
transactions and determining the reasonableness of their compensation (e.g., commissions).
SACM, at its discretion, may charge an annual administrative fee (a fixed fee) of $1000 per account every
year. This fee will cover wires, administrative costs and other general expenses as determined by SACM.
PERFORMANCE BASED FEES AND SIDE BY SIDE MANAGEMENT
ITEM 6.
All of SACM’s accounts are managed on a fee basis based on the amount of the advised assets in the
account. SACM does not charge a performance-based fee for any accounts.
ITEM 7 TYPES OF CLIENTS
Except as it relates to veterans and widows/widowers of veterans, SACM typically provides investment
advisory services to high net worth individuals, pension and profit sharing plans (covered under ERISA),
trusts, estates or charitable organizations, corporations or other business entities.
ITEM 8. METHODS OF ANALYSIS, INVESTMENT STRATEGIES, AND RISK OF LOSS
A. Methods of Analysis and Investment Strategies
SACM may utilize a variety of methods when formulating our investment advice and/or managing client
assets. Our methods of analysis may include (but are not necessarily limited to):
Fundamental Analysis. We look to invest in companies with superior growth, return, and risk characteristics
that we believe are not fully reflected in the current price of the security. Our fundamental research focuses
on each company’s business model, management, financial condition, and industry trends.
Fundamental analysis does not attempt to anticipate market movements. Accordingly, this presents a
potential risk, as the price of a security can move up or down along with the overall market regardless of the
economic and financial factors considered in evaluating the stock.
Qualitative Analysis. We subjectively evaluate non-quantifiable factors such as quality of management, labor
relations, and strength of research and development factors not readily subject to measurement, and predict
changes to share price based on that data. A risk of utilizing qualitative analysis is that our subjective
judgment may prove incorrect.
Cyclical Analysis. We may measure the movements of a particular stock against the overall market in an
attempt to predict the price movement of the security.
Quantitative Analysis. We may use mathematical models in an attempt to obtain more accurate
measurements of a company’s quantifiable data, such as the value of a share price or earnings per share, and
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predict changes to that data. A risk in using quantitative analysis is that the models used may be based on
assumptions that prove to be incorrect and/or are no longer valid due to exogenous forces.
Technical Analysis. We may analyze past market movements and apply that analysis to the present in an
attempt to recognize recurring patterns of investor behavior and potentially predict future price movement.
Technical analysis does not consider the underlying financial condition of a company. This presents a risk in
that a poorly managed or financially unsound company may underperform regardless of market movement.
Risks for all Forms of Analysis. Our securities analysis methods rely on the assumption that the companies
whose securities we purchase and sell, the rating agencies that review these securities, and other publicly-
available sources of information about these securities, are providing accurate and unbiased data. While we
are alert to indications that data may be incorrect, there is always a risk that our analysis may be compromised
by inaccurate or misleading information.
The investment strategy for a specific client may be more specifically tailored to a client based upon the
objectives stated by the client during consultations or in such client’s written agreement.
The development of an investment strategy is a continuous process and, therefore, SACM’s strategy may be
modified from time to time. SACM’s investment process described herein is not exhaustive. Investment
decisions require the exercise of judgment by SACM and might, as a result of outside market forces, deviate
in some instances from the strategy set forth herein. There is no guarantee that the strategies or methods
utilized by SACM will result in profitable trading for the accounts advised.
No matter how much planning and analysis that SACM performs exogenous forces may cause each strategy
to underperform resulting in losses to client portfolios.
B. Material Risks Relating to Investment Strategies
SACM utilizes a variety of implementation strategies when managing client accounts, provided that such
strategies are appropriate to the needs of the client and consistent with the client’s investment objectives,
risk tolerance, and time horizon, among other considerations. Unless specifically indicated otherwise below,
the following material risks relate to each of the investment strategies that we offer:
Investment and Trading Risks in General; Risk of Loss.
Investing in securities involves risk of loss that clients should be prepared to bear. All investments involve
risks, including the risk that the entire amount invested may be lost. Securities investments are not guaranteed
and you may lose money on your investment. No guarantee or representation is made that a client’s
investment objective will be achieved or that any specific level of performance will be obtained. SACM may
utilize certain investment techniques and practices that can, in certain circumstances, increase the adverse
impact to which an investment portfolio may be subject.
Please take note that past performance is not indicative of future results.
Securities Believed to Be Undervalued or Incorrectly Valued.
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Securities that SACM believes are fundamentally undervalued or incorrectly valued may not ultimately be
correctly valued in the capital markets at prices and/or within the time frame SACM anticipates. The broader
market may turn against an underperforming sector even if the underlying company of the security being
purchased is out-performing the market. As a result, client portfolios may lose all or substantially all of their
investment in any particular instance.
Interest Rate Risks
Generally, the value of fixed income securities changes inversely with changes in interest rates. As interest
rates rise, the market value of fixed-income securities tends to decrease. Conversely, as interest rates fall, the
market value of fixed-income securities tends to increase. Long-term securities have a greater duration risk
than short-term securities and as such the pricing may fluctuate with greater frequency.
Long-Term Purchases
SACM may purchase securities with the idea of holding them in a client’s account for a year or longer.
Typically, we employ this strategy when we believe the securities to be currently undervalued, and/or when
we want exposure to a particular asset class over time, regardless of the current projection for this class. A
risk in a long-term purchase strategy is that by holding the security for this length of time, we may not take
advantage of short-term gains that could be profitable to a client. Moreover, if our predictions are incorrect,
a security may decline sharply in value before we make the decision to sell.
Short-Term Purchases
When utilizing this strategy, SACM purchases securities with the idea of selling them within a relatively short
time (typically a year or less). We do this in an attempt to take advantage of conditions that we believe will
soon result in a price swing in the securities we purchase. This strategy may yield negative tax consequences
as compared with positions held for a longer duration. Many longer duration holds are taxed at a lesser rate
and as such are more tax efficient.
Long/Short Securities
Investment strategies such as long/short securities present certain market and other risks, such as the risk
that a lack of volatility in the market would result in fewer price anomalies to exploit. The long/short
securities strategies use trading strategies involving a higher degree of risk such as short selling and options
(each as further described below). In long/short securities portfolios, long positions in securities are taken
that are expected to increase in value and short positions in securities are taken that are expected to decrease
in value. If the long-position in a security that is purchased increases in value, the investment makes money.
If the short-position in a security that is borrowed and sold (which is known as short- selling) declines in
value, the investment makes money because the security can be purchased back at a lower price and the
security returned. A long/short securities strategy that involves buying an undervalued security and shorting
an overvalued security can result in a favorable return on the investments so long as the undervalued security
increases in value and the overvalued security decreases in value, or the long position declines in value but
nevertheless outperforms the short-position. A long/short securities strategy generally seeks to minimize
exposure to the market in general, and profit from a change in the difference, or spread, between the two
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securities (the long and short positions). In addition to general market risk and valuation risk described
above, and risks relating to short-selling or particular types of securities (such as, for example, equity
securities) as described below, there are a number of other potential risks associated with long/short
securities strategies. For example, if the long and short positions involve securities of companies in the same
geographic market or economic sector, market, political, social, economic, and environmental developments
affecting such geographic markets or economic sectors can affect the value of the securities. Factors affecting
the liquidity of the securities also may affect the frequency in which trades can be effected or the value of
the securities. Long/short securities strategies can have high fees and expenses associated with them and can
result in significant losses. In periods of sharp market declines, long positions could lose more than short-
positions. There can be no assurance that SACM will correctly predict the relative performance of the
securities in a long/short securities portfolio. Any one of the above factors could prove detrimental to the
performance of a long/short securities strategy.
Short Selling of Securities
From time to time SACM will engage in short selling of securities. Short selling involves selling securities
which are not owned and borrowing them for delivery to the purchaser, with an obligation to replace the
borrowed securities at a later date. Short selling allows the investor to profit from declines in market prices
to the extent such decline exceeds the transaction costs and the costs of borrowing the securities. The extent
to which the convertible arbitrage and long/short securities strategies engage in short sales will depend upon
SACM’s investment strategy and opportunities. A short sale creates the risk of a theoretically unlimited loss,
in that the price of the underlying security could theoretically increase without limit, thus increasing the cost
to the portfolio of buying those securities to cover the short position. There can be no assurance that the
portfolio will be able to maintain the ability to borrow securities sold short. In such cases, the portfolio can
be “bought in” (i.e., forced to repurchase securities in the open market to return to the lender). There also
can be no assurance that the securities necessary to cover a short position will be available for purchase at
or near prices quoted in the market. Purchasing securities to close out the short position can itself cause the
price of the securities to rise further, thereby exacerbating the loss. Additionally, the amounts charged by
securities lenders to lend securities may rise dramatically, thus increasing the portfolio’s expenses and
adversely impacting investment performance.
Other Derivative Instruments
SACM may take advantage of opportunities with respect to certain other derivative instruments that are not
presently contemplated for use or that are currently not available, but that may be developed, to the extent
such opportunities are both legally permissible and consistent with client’s investment objectives. Special
risks may apply to instruments in which portfolios may invest in the future that cannot be determined at this
time or until such instruments are developed or invested in by the portfolios. Certain swaps, options, hybrid
instruments, and other derivative instruments may be subject to various types of risks, including market risk,
liquidity risk, the risk of non-performance by the counterparty, including risks relating to the financial
soundness and creditworthiness of the counterparty, legal risk and operations risk.
Leverage; Interest Rates; Margin
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SACM may borrow money to make investments when SACM believes that the potential return of an
investment is particularly favorable. The use of leverage has attendant risks and can substantially increase
the adverse impact to which the investment portfolio may be subject. In addition, to the extent a portfolio
uses leverage, it is subject to the risk that changes in the general level of interest rates may adversely affect
expenses and operating results. The use of leverage may also have a negative impact on tax exempt
accounts. SACM believes in a holistic approach in its investment strategy and urges clients to have their
tax advisor involved in the investment process.
Real Estate Investment Trusts (“REITs”)
SACM may purchase REITs in all of its investment strategies. REITs in which SACM invests client
accounts are affected by underlying real estate values, which may have an exaggerated effect to the extent
that those REITs concentrate investments in particular geographic regions or property types. Investments
in REITs are also subject to the risk of interest rate volatility. Further, rising interest rates will cause
investors in REITs to demand a higher annual yield from future distributions, which will in turn decrease
market prices for equity securities issued by REITs. REITs are subject to risks inherent in operating and
financing a limited number of projects because they are dependent upon specialized management skills,
and have limited diversification. REITs depend generally on their ability to generate cash flow to make
distributions to investors.
Hedging Transactions
SACM is not required to attempt to hedge portfolio positions in any of its portfolios and, for various reasons,
may determine not to do so. Furthermore, SACM may not anticipate a particular risk so as to hedge against
it. SACM may utilize a variety of financial instruments (including options and derivatives), both for
investment purposes and for risk management purposes, in order to seek to:
(i)
(ii)
(iii)
(iv)
(v)
protect against possible changes in the market value of the portfolio’s investments resulting
from fluctuations in the securities markets and changes in interest rates;
protect the unrealized gains in the value of the portfolio’s investments;
facilitate the sale of any such investments;
enhance or preserve returns, spreads or gains on any investments in the portfolio; or
hedge the interest rate or currency exchange rate on any of the portfolio’s liabilities or
assets.
Hedging transactions also may be utilized for any other reason that SACM deems appropriate. While certain
portfolios may enter into hedging transactions to seek to reduce risk, such transactions may result in a poorer
overall performance for the portfolio than if it had not engaged in any such hedging transactions. For a
variety of reasons, SACM may not seek to establish a perfect correlation between such hedging instruments
and the portfolio’s holdings being hedged. Such imperfect correlation may expose the portfolio to risk of
loss. The successful utilization of hedging and risk management transactions requires skills complementary
to those needed in the selection of the portfolio’s holdings. While SACM long/short securities portfolios
(specifically the covered call accounts where clients are long underlying securities and short call options
against them) include both long and short positions, as described above, individual positions are not hedged.
Rather, such portfolios seek to profit from individual long and short positions. While the result of this trading
strategy may reduce the volatility of long/short securities portfolios over time, there is no guarantee
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that this will occur.
Counterparty Risk
Some of the markets in which SACM may effect transactions for its clients’ portfolios (in all of its investment
strategies) are non-cleared “over-the-counter” or noncleared “interdealer” markets. The participants in such
markets are typically not subject to the same credit evaluation and regulatory oversight as are members of
“exchange-based” markets. In addition, many of the protections afforded to participants on some organized
exchanges, such as the performance guarantee of an exchange clearinghouse, might not be available in
connection with such non-cleared “over-the-counter” transactions. This exposes the portfolios to the risk
that a counterparty will not settle a transaction in accordance with its terms and conditions because of a
dispute over the terms of the contract (whether or not bona fide) or because of a credit or liquidity problem,
thus causing the portfolio to suffer a loss. Portfolios are not restricted from dealing with any particular
counterparty or from concentrating any or all of their transactions with one counterparty.
Highly Volatile Markets
The prices of derivative instruments, including futures and option prices, can be highly volatile. Price
movements of derivative contracts in which a portfolio’s assets may be invested are influenced by, among
other things, interest rates, changing supply and demand relationships, trade, fiscal, monetary, and exchange
control programs and policies of governments, and national and international political and economic events
and policies. In addition, governments from time to time intervene, directly and by regulation, in certain
markets, particularly those in currencies, financial instruments, futures, and options. Such intervention often
is intended directly to influence prices and may, together with other factors, cause all of such markets to
move rapidly in the same direction because of, among other things, interest rate fluctuations. Portfolios are
also subject to the risk of the failure of any exchanges on which their positions trade or of their
clearinghouses.
Illiquidity of Investments
The pooled investments, hedge funds, limited partnerships, MLP’s and private equity funds that SACM
advises clients to invest in may have a large portion of their assets in instruments that are not publicly traded
instruments and, in some cases, may be contractually prohibited from disposing of such instruments for a
specified period of time. Other investment strategies may buy securities that while liquid at the time of
purchase become less liquid over time. Accordingly, the aforementioned investments and client accounts in
other investment strategies managed by SACM may be forced to sell their more liquid positions at a
disadvantageous time, resulting in a greater percentage of the portfolio consisting of illiquid instruments.
Frequent Turnover
SACM’s covered call/buy & write portfolio and other long/short securities strategies utilize a trading strategy
with a high portfolio turnover. SACM’s across client accounts may utilize trading strategies from time to
time resulting in higher portfolio turnover. As discussed under Item 5 of this Brochure, a client account pays
transaction costs, such as commissions, when securities are bought and sold for the account (or an account’s
portfolio “turns over”). As a result of high portfolio turnover, transaction costs could be higher (and even
significant), and taxable accounts may incur adverse tax consequences. These factors will offset client profits
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and affect a client’s account performance.
Risks Associated With Types of Securities that are Primarily Recommended
C.
Equity Securities
Equity (and equity-linked) securities fluctuate in value in response to many factors, including the activities
and financial condition of individual companies, the business market in which individual companies
compete, industry market conditions, interest rates, and general economic environments. Investment
strategies trading in equities face the risk that a stock’s price will decline because the issuing company does
not perform according to projections or the economy in general declines. Smaller to mid-capitalization
companies are typically subject to a greater degree of change in earnings and business prospects than are
larger, more established companies, and are therefore considered to have a higher level of volatility and risk.
In addition, equities in general can be affected by changes in interest rates, general market conditions, and
other political, social, economic, and environmental developments.
Fixed Income and Debt Securities
Portfolios with high concentrations of fixed income securities have the risk that interest rates will increase,
and the value of outstanding bonds (including both corporate and government bonds) will then decrease.
Similarly, portfolios that hold such securities are subject to the risk that the portfolio’s income will decline
because of falling interest rates. There is also the risk that the return on the portfolio will not keep up with
inflation, thereby eroding purchasing value. Investments in these types of securities will also be subject to
the credit risk created when a debt issuer fails to pay interest and principal in a timely manner, or that negative
perceptions of the issuer’s ability to make such payments will cause the price of that debt to decline.
Private Equity Securities; Illiquid Instruments
Private equity funds invest in the registered and unregistered equity and debt (including convertible
securities) of companies, and have a higher degree of risk due to their illiquidity and lack of diversification.
Certain instruments may have no readily available market or third-party pricing. Reduced liquidity may have
an adverse impact on market price and SACM’s ability to sell particular securities when necessary to meet
liquidity needs or in response to a specific economic event, such as the deterioration of creditworthiness of
an issuer. Reduced liquidity in the secondary market for certain securities may also make it more difficult for
SACM to obtain market quotations based on actual trades for the purpose of valuing a fund’s portfolio.
SACM may invest in “Rule 144A” securities which may have restrictions on resale (and therefore be less
liquid than other types of securities).
Master Limited Partnerships (“MLPs”)
SACM clients may directly own or through outside managers or their separately managed accounts
(“SMAs”) or index’s own GP or LP investments in Master Limited Partnerships as part of their portfolios.
MLPs are publicly traded partnerships that own stable cash flow producing assets like oil and gas storage
facilities and pipelines. SACM may purchase MLPs for its clients’ accounts because of the partnerships’
relatively high current yield and the tax-advantaged nature of their cash distributions. MLPs’ values are
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subject to a number of factors including the cash splits between the partnerships’ managers and their limited
partners. MLP valuations are also subject to interest rate changes as higher rates can negatively affect MLP
values. In addition, owners of MLPs are subject to special tax reporting requirements, which can often
present special burdens for investors and/or their financial representatives.
Call Options
SACM’s covered call portfolio/buy and write portfolio and long/short securities strategies and certain high
net worth separately managed accounts utilize call options in their trading process. There are risks associated
with the sale and purchase of call options. The seller (writer) of a call option which is covered (e.g., the writer
holds the underlying instrument) assumes the risk of a decline in the market price of the underlying
instrument below the purchase price of the underlying instrument offset by the premium received if the
option expires out of the money, and gives up the opportunity for gain on the underlying instrument above
the exercise price of the option. The seller of an uncovered call option assumes the risk of theoretically
unlimited increase in the market price of the underlying instrument above the exercise price of the option.
The buyer of a call option assumes the risk of losing the premium if the option expires out of the money.
We use “covered calls”, in which SACM sells an option on a security owned by a client. In this strategy, the
client receives a premium (i.e., a fee) for selling the option contract, and the person purchasing the option
has the right to buy the security from the client at an agreed-upon price for a specific time period. We also
use a “spread strategy”, in which SACM buys or sells two or more option contracts (for example, a call
option that a client buys and a call option that a client sells) for the same underlying security. This technique
effectively puts the client on both sides of the market, but with the ability to vary price, time, and other
factors. From time to time SACM will sell naked calls.
Put Options
SACM for its portfolios and certain high net worth separately managed accounts may utilize put options in
their trading process. There are risks associated with the sale and purchase of put options. The seller (writer)
of a put option which is covered (e.g., the writer has a short position in the underlying instrument) assumes
the risk of an increase in the market price of the underlying instrument above the sale price of the short
position of the underlying instrument offset by the premium if the option expires out of the money, and
thus the gain in the premium, and the option seller gives up the opportunity for gain on the underlying
instrument below the exercise price of the option. The seller of an uncovered put option assumes the risk
of a decline in the market price of the underlying instrument to zero. The buyer of a put option assumes the
risk of losing the premium if the option expires out of the money.
Pooled Investment Vehicles
As discussed above, when permitted, SACM may invest client assets in mutual funds and ETFs as an efficient
means of carrying out our investment strategies and seeking diversification for client portfolios. The value
of an investment in a Mutual Fund or ETF may vary depending upon the performance of the underlying
pool of investments held by the Mutual Fund or ETF, the fees and expenses charged by the Mutual Fund
or ETF, and other factors. Mutual Funds may include closed-end investment companies the shares of which
are traded on exchanges and may trade at, above or below the Mutual Fund’s net asset value. Mutual Funds
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also may include open-end investment companies, the shares of which are redeemable from the Mutual Fund
at the Mutual Fund’s net asset value. Mutual Funds also may include money market mutual funds, the shares
of which are redeemable from the Mutual Fund and intended to maintain a stable net asset value under
current regulation, although there are money market reforms pending that may permit or require a fluctuating
net asset value per share or other reforms to money market funds. ETFs are traded on exchanges or on the
over-the counter market, and the shares may trade at, above, or below their net asset value. With respect to
closed-end Mutual Funds and ETFs, investors typically pay only customary brokerage fees to buy and sell
shares. When shares are traded on an exchange, an active trading market for shares may not develop or be
maintained, and trading of the shares may be halted if the listing exchange’s officials deem such actions
appropriate, the shares are delisted from the exchange or the activation of market-wide “circuit breakers”
(which are tied to large decreases in stock prices) halts stock trading generally. An investment in a Mutual
Fund or ETF invested in by SACM on behalf of clients generally will have the same primary risks as the
investment strategy that SACM is utilizing to manage the client’s account for which a Mutual Fund or ETF
is purchased by SACM. The risks of investing in Mutual Funds and ETFs are described fully in their
prospectuses and other offering documents. Like other investments, it is possible to lose money by investing
in a Mutual Fund or ETF.
ITEM 9. DISCIPLINARY INFORMATION
Our Firm and our management personnel have no reportable disciplinary events to disclose.
ITEM 10. OTHER FINANCIAL INDUSTRY ACTIVITIES AND AFFILIATIONS
Neither SACM nor its representatives are registered as, or have pending applications to become, a
broker/dealer or a representative of a broker/dealer.
Neither the Firm nor any of its Supervised Persons are registered, or have an application pending to
register, as a futures commission merchant, commodity pool operator, a commodity trading advisor, or an
associated person.
SACM provides fee-only advice, no products are sold. SACM’s investment advisory services account for
100% of its business.
SACM, in the hiring of other advisors (outside managers) for its clients, will verify that those advisors are
properly licensed and/or registered as an investment adviser.
SACM may direct clients to third-party investment advisers. Third-party advisers may pay SACM a flat fee
and may also charge a standard fee for the advisers to which it directs those clients. The fees will not exceed
any limit imposed by any regulatory agency. SACM will always act in the best interests of the client,
including when determining which third party investment adviser to recommend to clients. SACM will
ensure that all recommended advisers are exempt, licensed or notice filed in the states in which SACM is
recommending them to clients. See ITEM 14 for more information regarding potential additional
compensation.
Jeff Fritts owns part of Amplified Alpha Capital Management LLC, an investment advisory firm primarily
registered in the State of Texas. Amplified Alpha’s primary purpose is to advise a private fund, which is
inactive. The activity of the firm is included in our ongoing review of potential conflicts of interest or
trading conflicts per our Compliance Manual. Please see Amplified Alpha’s Form ADV on
adviserinfo.sec.gov for more information about Amplified Alpha.
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CODE OF ETHICS, PARTICIPATION OR INTEREST IN CLIENT
ITEM 11.
TRANSACTIONS AND PERSONALTRADING
Following is a description of SACM’s code of ethics and related practices and certain conflicts of interest
SACM faces when acting as portfolio manager for clients.
SACM has adopted a Code of Ethics (the “Code”) that obligates the Firm and its Supervised Persons to put
the interests of our clients before their own personal interests and to act honestly and fairly in all respects in
their dealings with clients. The Code sets forth high ethical standards of business conduct that we require of
our Supervised Persons, including compliance with applicable federal securities laws. The Code is based on
the general principle that Supervised Persons shall seek to avoid any actual or potential conflicts of interest.
The Code imposes restrictions on the purchase or sale of securities for our Supervised Persons’ own accounts
and the accounts of certain affiliated persons. In addition to the Code, the Firm also has policies and
procedures concerning the misuse of material non-public information that are designed to prevent insider
trading by any of SACM Supervised Persons.
SACM and our personnel owe a duty of loyalty, fairness, and good faith towards our clients, and have an
obligation to adhere not only to the specific provisions of the Code but to the general principles that guide
the Code. Our Code is designed to assure that the personal securities transactions, activities, and interests of
our Supervised Persons will not interfere with (i) making decisions in the best interest of advisory clients and
(ii) implementing such decisions while, at the same time, allowing Supervised Persons to invest for their own
accounts.
SACM does not recommend investments to clients in which SACM has a material financial interest, however,
SACM Supervised Persons may invest in the same securities (or related securities, e.g., warrants, options, or
futures) that the Firm recommends to clients. Such practices present a conflict where, because of information
in SACM’s possession, the Firm or its Supervised Persons are in a position to trade in a manner that could
adversely affect clients (e.g., place their own trades before or after client trades are executed in order to benefit
from any price movements due to the clients’ trades). In addition to affecting the Firm’s or its Supervised
Persons’ objectivity, these practices by the Firm or its related persons may also harm clients by adversely
affecting the price at which the clients’ trades are executed. SACM has adopted procedures in an effort to
minimize such conflicts that include the requirement for pre-clearance of personal trades and political
contributions, as well as the reporting of all personal securities transactions, except for certain exempt
transactions or securities. The Code also requires the disclosure of personal holdings upon hiring of a new
Supervised Person, and annually thereafter, as well as all outside business activities. Our Code includes
oversight, enforcement, and recordkeeping provisions.
Client approval will be sought in connection with approvals required under the Advisers Act, including
Section 206(3) thereunder, or otherwise and, if granted, such approval will be binding. If an agency cross
transaction arises, Firm may execute such transaction with the consent of the applicable client or as
otherwise permitted by the Advisers Act, including Section 206(3) thereof. An agency cross transaction is
generally defined as a transaction where a person acts as investment adviser in relation to a transaction in
which the investment adviser, or any person controlled by or under common control with the investment
adviser, acts as broker for both the advisory client and for another person on the other side of the
transaction. Firm will only recommend client engages in this activity provided it is advantageous to both
parties/clients.
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Our Firm, in the course of its investment management and other activities, may come into possession of
confidential or material nonpublic information about issuers, including issuers in which SACM or its related
persons have invested or seek to invest on behalf of clients. SACM is prohibited from improperly disclosing
or using such information for our own benefit or for the benefit of any other person, regardless of whether
such other person is a client. Our Firm maintains and enforces written policies and procedures that prohibit
the communication of such information to persons who do not have a legitimate need to know such
information and to assure that SACM is meeting its obligations to clients and remains in compliance with
applicable law. In certain circumstances, SACM may possess certain confidential or material, nonpublic
information that, if disclosed, might be material to a decision to buy, sell, or hold a security, but SACM will
be prohibited from communicating such information to the client or using such information for the client’s
benefit. In such circumstances, the Firm will have no responsibility or liability to the client for not disclosing
such information to the client (or the fact that SACM possesses such information), or not using such
information for the client’s benefit, as a result of following SACM’s policies and procedures designed to
provide reasonable assurances that it is complying with applicable law.
SACM believes its policies and procedures are reasonably designed to treat clients fairly and seek to prevent
clients from being systematically favored or disadvantaged. Our compliance policies provide for review and
testing of our policies and procedures no less frequently than annually as required by applicable State Laws
and any other applicable state laws and regulations. Clients or prospective clients may obtain a copy of the
Code by contacting Brian Sears, at brian@sacmgt.com or by telephone at (424) 835-4147.
ITEM 12. BROKERAGE PRACTICES
From time to time, SACM will allow a client to direct SACM to use a specific broker-dealer to execute
transactions.
Factors Considered in Selecting or Recommending Broker-Dealers for Client Transactions
A.
Absent client direction to the contrary, SACM selects broker-dealers for trade execution which, in its best
judgment, seeks best execution for that trade at favorable security prices and reasonable commission rates.
SACM has discretionary authority to determine commission rates to be paid to a broker-dealer for a client’s
securities transaction.
SACM recommends Merrill Lynch and Fidelity Brokerage Services LLC. The best net price, giving effect to
brokerage commission and other costs, is an important factor in choosing a broker-dealer, but a number of
other factors also may enter into the decision. These factors may include, among others:
the nature of the security being traded;
the size and complexity of the transaction;
the desired timing of the trade;
the activity existing and expected in the market for the particular securities;
confidentiality; and
the execution, clearance, and settlement capabilities, financial condition, and other relevant and
• knowledge of negotiated commission rates currently available;
•
•
•
•
•
•
appropriate services of the broker-dealer.
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In selecting a broker-dealer to execute transactions (or series of transactions) and determining the
reasonableness of the broker-dealer’s compensation, SACM does not need to solicit competitive bids and
does not have an obligation to seek the lowest available commission cost. For those trades that are executed
at rates above “execution only” commission rates, clients may be deemed to be paying for research,
brokerage, or other services provided by a broker-dealer which are included in the commission rate. SACM
reviews these factors on an ongoing basis.
Research and Other Soft Dollar Benefits
SACM may receive benefits other than execution from various broker-dealers in connection with client
securities transactions. This is known as a “soft dollar” relationship. Consistent with its duty to seek best
execution, SACM may direct client orders to broker-dealers in recognition of research and/or order
execution services furnished by them, consistent with Section 28(e) of the Securities Exchange Act of 1934
(“Section 28(e)”). Research services within Section 28(e) have been, and may continue to be, received in
the form of:
attendance at certain seminars and conferences; and
• written reports;
•
• meetings with analysts, economists, government representatives, and corporate and industry
spokespersons.
In some cases, research services that are generated by third parties may be provided by or through broker-
dealers. This research generally provides information necessary to formulate investment decisions, and
covers securities, industries, sectors, and the general economy. Brokerage services within Section 28(e) have
included, and may continue to include:
• Services related to the execution, clearing, and settlement of securities transactions and functions
incidental thereto (i.e., connectivity services between an adviser and a broker dealer and other
relevant parties such as custodians);
trading software operated by a broker-dealer to route orders;
•
• Software that provides trade analytics and trading strategies;
• Software used to transmit orders;
• Clearance and settlement in connection with a trade;
• Electronic communication of allocationinstructions;
• Routing settlement instructions;
• Post-trade matching of trade information;
• Services required by the SEC, a state authority, or a self-regulatory organization such as
comparison services, electronic confirms, or trade affirmations; and
• Other permissible services.
Clients may pay commissions (or markups or markdowns) higher than those charged by other broker- dealers
in return for soft dollar benefits (which is commonly referred to as “paying up”).
SACM does not attempt to allocate the relative costs or benefits of soft dollar benefits such as research to
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client accounts proportionately to the soft dollar benefits generated by the account. We believe that the soft
dollar benefits (including research) are, in the aggregate, of assistance in fulfilling our overall responsibilities
to clients. Accordingly, any soft dollar benefits (including research) received in exchange for a particular
client’s brokerage commissions may be useful to that particular client; however, such soft dollar benefits
(including research) may also be utilized by SACM in its management of other client accounts. Additionally,
not all soft dollar benefits (including research services) received may be utilized by SACM in connection with
the specific account which paid commissions (or markups or markdowns) to the broker providing such
benefits and services.
SACM’s relationships with broker-dealers providing research and execution services may influence its
selection of broker-dealers, and thereby create a conflict of interest in allocating brokerage business. We have
an incentive to select or recommend a broker-dealer based on our interest in receiving research and other
products and services (i.e., soft dollar benefits), rather than on our clients’ interest in receiving most favorable
execution. For example, SACM will not have to pay for the product and services provided by the broker-
dealers, which creates an incentive for the Firm to select or recommend a broker-dealer based on its interest
in receiving those products and services.
SACM may participate in “client commission arrangements” pursuant to which SACM may execute transactions
through a broker-dealer and request that the broker-dealer allocate a portion of the commissions or
commission credits to another firm that provides research to SACM. SACM excludes from use under these
arrangements those services that are not eligible under Section 28(e) and applicable regulatory
interpretations. During any given fiscal year, SACM, as a result of client brokerage commissions (or markups
or markdowns), the Firm and/or its related persons acquired research and execution services, as described
more specifically above. In determining whether to direct client brokerage transactions to particular broker-
dealers, SACM reviews and evaluates SACM’s soft dollar practices on an ongoing basis and to determine in
good faith whether, with respect to any research or execution services received from a broker-dealer, the
commissions (or markups or markdowns) used to obtain those services were reasonable in relation to the
value of the brokerage or research services provided by the broker-dealer.
SACM reviews commission reports which show commissions paid to each broker for our equity strategies
(including high net worth separately managed accounts), and the convertible and convertible arbitrage
strategies. The Firm’s portfolio manager reviews the contributions each broker made to the research process
during the quarter. The portfolio manager will review whether the cumulative commissions for each broker
are commensurate with the quality and amount of research and execution services provided.
Brokerage for Client Referrals
We do not consider, in selecting or recommending broker-dealers, whether we or a related person receives
client referrals from a broker-dealer or third-party. In no event will SACM select a broker-dealer as a means
of remuneration for recommending SACM or any other product managed by SACM (or its affiliates) or
affording SACM with the opportunity to participate in capital introduction programs. From time to time
SACM may participate in capital introduction programs arranged by broker-dealers. SACM may effect client
portfolio transactions with firms who have made such recommendations or provided capital introduction
opportunities, if the Firm determines that it is otherwise consistent with seeking best execution.
Directed Brokerage
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Except as discussed below, SACM routinely recommends a client execute transactions through a specific
broker-dealer. Certain SACM clients may direct SACM to use a specified broker-dealer to execute all or a
portion of the client’s securities transactions. When this occurs, SACM treats the client direction as a decision
by the client to retain, to the extent of the direction, the discretion the Firm would otherwise have in selecting
broker-dealers to effect transactions and negotiate commissions for the client’s account.
Although SACM attempts to effect such transactions in a manner consistent with its policy of seeking best
execution, there may be occasions where it is unable to do so, in which case SACM will continue to comply
with the client’s instructions. Transactions in the same security for accounts that have directed the use of the
same broker as SACM is utilizing for trading accounts for which it has brokerage discretion will be aggregated
in SACM’s Bunch Trades (as discussed below in Subsection B (“Order Aggregation”)). When the directed
broker-dealer is unable to execute a trade, SACM will select broker-dealers other than the directed broker-
dealer to effect client securities transactions. Clients who direct SACM to use a particular broker-dealer to
effect transactions should consider whether such direction may result in certain disadvantages to the client,
such as, for example, the inability to participate in initial public offerings (“IPOs”) underwritten by brokers
other than the directed broker, and certain increased costs as compared to SACM’s clients not requiring
directed brokerage. Such costs may include higher brokerage commissions (because the Firm may not be
able to aggregate orders to reduce transaction costs), less favorable price or overall execution of transactions,
and the potential of exclusion from the client’s portfolio of certain small capitalization or illiquid securities
due to the inability of the particular broker dealer in question to provide adequate price and execution of all
types of securities transactions. As discussed below, clients that direct brokerage also may be unable to
participate fully in aggregated or Bunch Trades (as discussed below). By permitting a client to direct SACM
to execute the client’s trades through a specified broker-dealer, the Firm will make no attempt to negotiate
commissions on behalf of the client and, as a result, in some transactions such clients may pay materially
disparate commissions depending on their commission arrangement with the specified broker-dealer and
upon other factors such as number of shares, round and odd lots, and the market for the security. The
commissions charged to clients that direct SACM to execute the client’s trades through a specified broker-
dealer may in some transactions be materially different than those of clients who do not direct the execution
of their trades. Clients that direct SACM to execute their trades through a specified broker-dealer may also
lose the ability to negotiate volume commission discounts on batched transactions that may otherwise be
available to other SACM clients.
Separately Managed Accounts.
SACM can enter into agreements for clearance, settlement, and custody with Fidelity. Accordingly, trades
on behalf of such accounts may be executed through Fidelity, as the case may be, unless another broker-
dealer has been designated by the client or is otherwise appropriate, in which event Fidelity may charge an
“away fee”. Absent directed trading instructions to the contrary, this “away fee” may cause us to determine
that better execution (in terms of price, for example) may be obtained by executing trades through Fidelity
(as the case may be). SACM does not share in brokerage commissions paid to Fidelity, or in any “away fees”.
Certain separately managed accounts with brokerage accounts held by Fidelity may be insufficient in size to
utilize trading through a broker other than Fidelity (as the case may be).
Order Aggregation
B.
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Because the size and mandate of client accounts may differ, the securities held in such client accounts may
not be identical. In appropriate circumstances, some accounts managed by SACM may purchase or sell a
security prior to other accounts managed by SACM. This could occur, for example, as a result of the specific
investment objectives of the client or different cash resources arising from contributions or withdrawals.
Additionally, smaller accounts may trade less frequently than larger accounts in an effort to minimize trading
costs.
Bunch Trading & Trade Allocation
Consistent with its duty to seek best execution, SACM may buy and sell securities on a “bunched” or
aggregated basis (a “Bunch Trade”) for eligible accounts (including accounts in which SACM’s Supervised
Persons may have an interest) where possible and when advantageous to clients. This bunching of trades
permits the trading of aggregate bunches of securities composed of assets from multiple client accounts, so
long as transaction costs are shared equitably and on a prorated basis between all accounts included in any
such bunch (subject to certain size- or cost-related exceptions). Note, however, that certain of SACM’s
smaller separately managed accounts may be insufficient in size to participate in Bunch Trades. In such cases,
SACM may also be limited in its choice of executing brokers, and the client may pay higher commissions
than if the transactions were effected through a broker-dealer of SACM’s choice. Therefore, SACM will be
limited in its ability to seek best execution. Clients directing all or a portion of their brokerage to a particular
broker-dealer (as described above) may be disadvantaged (and the performance of their accounts adversely
affected) by not participating in Bunch Trades.
To implement its allocation procedures, SACM uses average pricing, which is an accounting convention
utilized solely to allocate securities purchased or sold in multiple executions for a single order. Multiple
orders cannot be aggregated into a Bunch Trade. Transactions are not settled through an average price
account.
SACM seeks to aggregate trade orders in a manner that is consistent with its duty to: (i) seek best execution
of client orders; (ii) treat all clients fairly and equitably over time; and (iii) not systematically advantage or
disadvantage any client or group of clients.
When a Bunch Trade is filled in its entirety, each participating account will participate at the average price
paid or received, per share or unit, on that day for the Bunch Trade, and share in any associated transaction
costs, based upon the initial amount of securities requested to be purchased or sold for the account. When
a Bunch Trade is partially filled, SACM will allocate the order in accordance with its written aggregation and
allocation procedures, described generally below.
Pro rata allocation is generally used when a Bunch Trade, which usually involves only non-directed accounts,
cannot be fully executed in a single day, unless the client has expressly directed otherwise. The partial fill is
generally allocated among the participating client accounts based on the size of each account’s original order,
subject to rounding in order to achieve minimum lots. Unexecuted orders will continue until the Bunch
Trade is completed or until all component orders have been cancelled. New orders for the same security
may be aggregated with any remaining unexecuted orders and will continue in the same manner. SACM will
generally apply a minimum order allocation amount of ten shares, which may be adjusted based on market
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convention associated with the particular security. If the remaining positions are too small to satisfy the
minimum order amount, SACM may decide to allocate the remaining shares to those accounts seeking large
positions that were unfilled. SACM may also decide to allocate remaining shares to those accounts whose
orders would be completed as a result of the allocation subject to its de minimis policy.
While SACM will always try to allocate investment opportunities and the results of transactions pro rata in
the first instance, SACM may allocate on a basis other than pro rata, if, under the circumstances, SACM
believes that such other method of allocation is reasonable, does not result in improper or undisclosed
advantage or disadvantage to participating accounts, and results in fair access, over time, to investment and
trading opportunities for all eligible accounts managed by SACM. For example, SACM may identify
investment opportunities that are appropriate for certain accounts but not others (or with respect to which
relatively increased exposure is appropriate for one account or group of accounts over others) based on such
factors as: investment objectives and style; risk/return parameters; legal, regulatory, and client requirements
or restrictions; tax considerations; account size; sensitivity to turnover; and available cash and cash flows.
Consequently, SACM may determine it is appropriate to place a given security in one account over another,
or to allocate a security more heavily to a particular account over another. SACM may also invest in limited
availability or thinly traded securities in which it may be unable to acquire substantial positions.
SACM may also consider cash flow changes (including available cash, redemptions, exchanges, capital
additions, and capital withdrawals), which may provide a basis to deviate from a pre-established allocation
as long as it does not result in an unfair advantage to specific accounts or types of accounts over time.
Trading in Initial Public Offerings
SACM may invest in and allocate IPOs to eligible accounts. A minimum of 100 shares will be allocated
whenever possible. Under certain circumstances (such as small share allocations), SACM may allocate
IPOs to smaller groups of specific individual accounts within each strategy on a rotational basis.
ITEM 13. REVIEW OF ACCOUNTS
Frequency and Nature of Review
A.
Accounts generally are reviewed by a SACM portfolio manager in the context of each client’s stated
investment objectives and investment guidelines on an annual basis. More frequent reviews may be triggered
by material changes in variables such as the client’s individual circumstances, or the market, political, or
economic environment. Reviews also may be triggered for compliance purposes, such as in connection with
monitoring and testing for compliance with investment guidelines and investment restrictions. More specific
information is provided below.
The underlying securities within the separately managed accounts are monitored by the account’s portfolio
manager to determine whether securities positions should be maintained in view of current market
conditions.
All accounts are periodically assessed (no less than quarterly) by SACM.
Content and Frequency of Regular Account Reports
B.
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SACM has arranged with Black Diamond Performance Reporting to provide reporting services whereby
clients will receive quarterly reports summarizing account performance, balances, and holdings.
Information contained in Black Diamond’s reports is sourced directly from the custodian of the client’s
account. In addition, clients will receive monthly statements and confirmations of transactions from their
broker-dealer and/or custodian. SACM can provide more frequent reporting if requested by a client. In
addition, clients may also provide valuations for real estate, personal assets, aircraft, art and other “illiquid
assets” for SACM to manually input into their Black Diamond report.
Clients are free to contact SACM to receive information regarding the investment tactics and strategies
being followed.
CLIENT REFERRALS AND OTHER COMPENSATION
Economic Benefits Received from Non-Clients for Providing Services to Clients
ITEM 14.
A.
SACM receives compensation from third-party advisers to which it directs clients.
SACM receives certain research and other services from broker-dealers through “soft-dollar” arrangements
as permitted under the Section 28(e) safe harbor (as discussed above in ITEM 12 of this Brochure). These
“soft-dollar” arrangements create an incentive for SACM to select or recommend broker-dealers based on
the Firm’s interest in receiving the research or other services and may result in the selection of a broker-
dealer on the basis of considerations that are not limited to the lowest commission rates and may result in
higher transaction costs than would otherwise be obtainable by SACM on behalf of its clients. Please see
ITEM 12 of this Brochure above for further information on SACM’s “soft-dollar” practices, including the
Firm’s procedures for addressing conflicts of interest that arise from such practices.
Compensation to Non-Supervised Persons for Client Referrals
B.
Currently, SACM does not pay referral fees to independent persons or firms (“Solicitors”) for introducing
clients to us. Should we elect to do this in the future, as a matter of Firm practice, advisory fees paid to
SACM by clients referred by Solicitors are not increased as a result of any referral. Where applicable, cash
payments for client solicitations will be structured to comply fully with the requirements of State Laws and
other applicable state laws and regulations.
ITEM 15. CUSTODY
Client assets are held in custody by unaffiliated, nationally recognized broker-dealers or banks. However,
SACM is considered to have custody of client assets under Rule 206(4)-2 under the Advisers Act by virtue
of having access to certain clients’ funds through our ability to debit advisory fees.
Prior to engaging SACM to provide investment advisory services, a client will be required to enter into an
IMA with SACM setting forth the terms and conditions under which SACM shall manage the client’s assets,
and a separate custodial/clearing agreement with its selected custodian. Both SACM’s IMA and the
custodian’s custodial/clearing agreement will authorize the custodian to debit the account for the amount
of SACM’s fees and to directly remit that amount to SACM in accordance with required State Laws and any
other applicable state authority procedures.
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In these cases, account custodians send statements directly to the account owners. Clients should carefully
review these statements, and should compare these statements to any account information provided by the
Firm.
ITEM 16. INVESTMENT DISCRETION
SACM will generally have limited power of attorney to act on a fully discretionary basis on the client’s behalf.
Unless otherwise instructed or directed by a discretionary client, our discretionary authority includes the
ability to do the following without contacting the client (subject to restrictions set forth in the applicable
IMA and any written investment guidelines):
• determine the security to buy or sell; and/or
• determine the amount of the security to buy or sell.
Clients may limit this discretionary authority by giving us written instructions covering reasonable
restrictions. Clients may also change or amend such limitations by once again providing us with written
instructions. Because of the differences in client investment objectives and strategies, risk tolerances, tax
status, and other criteria, there may be differences among clients in invested positions and securities held.
Two examples of restrictions that clients may place on our discretionary authority include:
• Restrictions on specific holdings (e.g., no investments in the client company’s stocks or bonds, or
those of subsidiaries and affiliates); and
• Tax considerations (e.g., no exposure to unrelated business taxable income (known as “UBTI”); no
investments generating an Internal Revenue Service Form K-1).
ITEM 17. VOTING CLIENT SECURITIES
SACM has no obligation or authority to vote any client’s proxy, or render any advice with respect to the
voting of proxies, or make elections solicited by or with respect to issuers of securities held by any client.
Accordingly, clients will receive their proxies or other solicitations directly from their custodian. Clients are
responsible for instructing each custodian of their assets to forward to such clients copies of all proxies and
shareholder communications relating to such clients’ investment assets.
SACM will neither advise nor act on behalf of a client in legal proceedings involving companies whose
securities are held in such client’s account(s), including, but not limited to, the filing of “Proofs of Claim”
in class action settlements.
ITEM 18. FINANCIAL INFORMATION
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Balance Sheet
A.
SACM is not required to provide a balance sheet as it does not require prepayment of fees six months or
more in advance.
Financial Conditions and Impairment of Contractual Commitments to Clients
B.
As an advisory firm that maintains discretionary authority and custody for client accounts, we are required
to disclose any financial condition that is reasonably likely to impair our ability to meet our contractual
obligations. SACM does not have any financial condition that meets this criterion.
Bankruptcy Filings
C.
SACM has never been the subject of a bankruptcy petition.
D. No Custody of Client Assets or Pre-Payments
SACM does not have discretionary authority or custody of client funds or securities or require or solicit
prepayment of more than $1,000 in fees per client six (6) months in advance.
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BRIAN STEPHEN SEARS
CRD# 2647229
ADV PART 2B
SERVICE ACADEMY CAPITAL MANAGEMENT LLC
3838 Oak Lawn Ave., Suite 1000
Dallas, TX 75219
This brochure supplement provides information about the above named professional and supplements the
Service Academy Capital Management LLC (“SACM”) brochure. You should have received a copy of that
brochure. Please contact Brian Sears, Founder & CEO at (424) 835-4147 or brian@sacmgt.com. If you did
not receive SACM’s brochure or if you have any questions about the content of this supplement. The
information in this brochure supplement has not been approved or verified by the United States Securities
and Exchange Commission or by any state securities authority.
Additional information about the above named professional also is available on the SEC’s website at
www.adviserinfo.sec.gov.
ITEM 2
EDUCATION BACKGROUND AND BUSINESS EXPERIENCE
Mr. Sears, born in 06/1967, joined the Navy 09/1985 and graduated with a Bachelor of Science in
economics from the USNA in 06/1989. While at the USNA, he was the elected President of his class for
his second through fourth year, was a voting member of the Honor Committee for his second through
fourth year, and spoke at Commencement. In addition to typical midshipmen summer duties, Mr. Sears
voluntarily spent part of the summer of 1988 working for Op 134 at the Navy Annex of the Pentagon
where he did regression work surrounding the attack on the USS Stark.
After graduation, Mr. Sears ran the USNA summer sailing program for the incoming class of Plebes and
then reported to Flight School at NAS Pensacola. Mr. Sears began flight training as a Naval Aviator, but
was later dismissed for medical reasons surrounding the vision in his right eye. Brian then attended Surface
Warfare Officers School and joined the USS Leahy in San Diego. He served during Operation Desert
Shield and Operation Desert Storm. He served with distinction throughout his time in Navy and left
voluntarily and honorably in 1993.
In 1993, Mr. Sears began studying for his MBA at Columbia University in New York. He spent the
summer of 1994 as an intern at Goldman Sachs and the fall of 1994 as a full time intern for Goldman
Sachs Equity Capital Markets in Hong Kong. In Hong Kong, Mr. Sears attended the business school at the
Chinese University of Hong Kong in the evening while working for Goldman Sachs during the day. Mr.
Sears returned to New York in 1995 where he completed his MBA in International Business and joined
Goldman Sachs full time in 08/1995.
Mr. Sears joined Goldman Sachs Private Client Services group in 12/1995 in Los Angeles. While at
Goldman, he built an advisory practice with approximately $1.1 BB under management for 30 individuals
or family groups. Mr. Sears also was very involved in starting a program that focused on hiring veterans
into Goldman Sachs that remains in place to this day.
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Mr. Sears joined Merrill Lynch in 03/2000 and worked as an advisor at Merrill Lynch until early 2007.
While at Merrill Lynch, he continued to advise clients and grow his team. When he left Merrill Lynch in
04/2007, Mr. Sears worked with approximately 45 family groups with managed assets custodied at Merrill
Lynch of over $5BB. He also worked with a number of Forbes 400 members.
In 04/2007, Mr. Sears was recruited by Lehman Brothers to co-head their Private Wealth Group in New
York. Just prior to moving to New York to take that position, he was asked to run Alternatives
Distribution and Product Development for the firm. Mr. Sears took on that role meeting with some of the
largest institutions and family groups around the globe. He also co-headed the placement business at
Lehman. Upon the Lehman Brothers bankruptcy, he was offered a partnership interest in Neuberger
Berman, which spun out of the bankrupt Lehman estate. Mr. Sears continued to serve in his alternatives
role until his group was dissolved in 2010.
In 09/2010, Mr. Sears was recruited to join Barclays Wealth Management, who had purchased the wealth
management business from Lehman during the bankruptcy. He relocated to Los Angeles and built up
Barclay’s wealth in the Southwest. He later was put in charge of the both the Southwestern and
Northwestern US for Barclays and later co-headed the business covering from Chicago down through Dallas
to the West Coast.
Mr. Sears resigned from Barclays in 07/2014 to start SACM.
ITEM 3
DISCIPLINARY INFORMATION
There are no legal or disciplinary actions to report on the aforementioned professional at this time.
ITEM 4
OTHER BUSINESS ACTIVITIES
Mr. Sears is the owner and part-owner of Bravo II Sierra, OBSTCR LLC, and South Little Texas
LLC, which are all passive operating entities.
ITEM 5
ADDITIONAL COMPENSATION
Other than salary, annual bonuses, or regular bonuses, Mr. Sears does not receive any economic
benefit from any person, company, or organization, in exchange for providing clients advisory
services through Service Academy Capital Management LLC.
ITEM 6
SUPERVISION
As the manager, designated principal and/or supervisor of SACM, Mr. Sears does not report to anyone,
but is supervised by Jeffrey Fritts, CCO. Mr. Sears may be reached at (424) 835-4147 or via email at
brian@sacmgt.com.
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SCOTT WILLIAM PHILLIPS
CRD # 1156373
ADV PART 2B
SERVICE ACADEMY CAPITAL MANAGEMENT LLC
3838 Oak Lawn Ave., Suite 1000
Dallas, TX 75219
This brochure supplement provides information about the above named professional and supplements the
Service Academy Capital Management LLC (“SACM”) brochure. You should have received a copy of that
brochure. Please contact Brian Sears, Founder & CEO at (424) 835-4147 or brian@sacmgt.com. If you did
not receive SACM’s brochure or if you have any questions about the content of this supplement. The
information in this brochure supplement has not been approved or verified by the United States Securities
and Exchange Commission or by any state securities authority.
Additional information about the above named professional also is available on the SEC’s website at
www.adviserinfo.sec.gov.
ITEM 2
EDUCATION BACKGROUND AND BUSINESS EXPERIENCE
Born and raised in Wichita, Kansas, Mr. Phillips attended University of Kansas(KU) before moving to
Texas in 1979. While attending KU, Mr. Phillips was recruited to work for Southwestern Life Insurance
Company. Mr. Phillips then went to work for Conti Commodities as a commodities resource broker in
Houston.
Mr. Phillips then joined Rauscher, Pierce, and Refsnes in Dallas, his career progressed and he was soon
promoted to the senior position in risk management for the firms bond department where he evaluated
bond positions in the firm's inventory for clients and ultimately ran the matched book and repo desk for
Rauscher. In June of 1982 Mr. Phillips was hired at Garvin Independent Municipal Brokers and was
instrumental in opening and running branch offices for RW Smith and associates of Seattle, WA. and ACS
Muni Brokers in Dallas, TX.
In 1988, Mr. Phillips founded Associated Bond Brokers, Inc. As founder & CEO, Mr. Phillips was
responsible for overseeing all operations of the firm. Mr. Phillips ran the firm until 2007 when he was
presented with the opportunity to join Hayman Capital, a Dallas based hedge fund founded by Kyle Bass.
Until 2010, Mr. Phillips was the senior portfolio manager for Hayman Municipal Strategies, a subsidiary of
Hayman Capital. Mr. Phillips' responsibilities included establishing and maintaining client relationships and
providing support for daily trading activities in the fund.
Mr. Phillips Joined Service Academy Capital Management, LLC in the autumn of 2018.
Mr. Phillips and his beautiful wife Cathy have been married 17 years. They are actively involved in
philanthropy and their church. In their spare time they love to travel and play golf.
ITEM 3 DISCIPLINARY INFORMATION
There are no legal or disciplinary actions to report on the aforementioned professional at this time.
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ITEM 4
OTHER BUSINESS ACTIVITIES
Mr. Phillips other business activities are listed in ITEM 10 of Form ADV Part 2A.
ITEM 5
ADDITIONAL COMPENSATION
Other than salary, annual bonuses, or regular bonuses, Mr. Phillips does not receive any economic
benefit from any person, company, or organization, in exchange for providing clients advisory
services through Service Academy Capital Management LLC.
ITEM 6
SUPERVISION
Jeffrey Fritts is responsible for ensuring that all of Service Academy Capital Management adheres to
all required regulations regarding the activities of an Investment Adviser Representative, as well as all
policies and procedures outlined in the firm’s Code of Ethics and compliance manual. The phone
number for Jeffrey Fritts is (424) 835-4147.. Mr. Phillips may be reached at (424) 835-4147 or via
email at scott@sacmgt.com.
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JOHN BARRON BRITTINGHAM
Personal CRD Number:
7378547
Investment Adviser
Representative
ADV PART 2B
SERVICE ACADEMY CAPITAL MANAGEMENT LLC
3838 Oak Lawn Ave., Suite 1000
Dallas, TX 75219
(214) 725-8295
barron@sacmgt.com
This brochure supplement provides information about the above named professional and supplements the
Service Academy Capital Management LLC (“SACM”) brochure. You should have received a copy of that
brochure. Please contact Brian Sears, Founder & CEO at (424) 835-4147 or brian@sacmgt.com. If you did
not receive SACM’s brochure or if you have any questions about the content of this supplement. The
information in this brochure supplement has not been approved or verified by the United States Securities
and Exchange Commission or by any state securities authority.
Item 2: Educational Background and Business Experience
Born: 1984
Education:
MBA Finance, Texas A&M - 2013 Management
Military, USAF Academy - 2007
Business Background:
Investment Adviser Representative
05/2021 - Present
Service Academy Capital Management, LLC
07/2016 - Present Director Associa
01/2014 - 07/2016Commercial Manager Shawcor
09/2012 - 12/2013Student Texas A&M
05/2007 - 09/2012 Officer, US Air Force
Item 3: Disciplinary Information
There are no legal or disciplinary events that are material to a client’s or prospective client’s evaluation of
this advisory business.
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Item 4: Other Business Activities
John Barron Brittingham has start-up business in the ranching technology.
Item 5: Additional Compensation
John Barron Brittingham does not receive any economic benefit from any person, company, or
organization, other than Service Academy Capital Management, LLC in exchange for providing clients
advisory services through Service Academy Capital Management, LLC.
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JEFFREY ALAN FRITTS
CRD # 7427439
ADV PART 2B
SERVICE ACADEMY CAPITAL MANAGEMENT LLC
3838 Oak Lawn Ave., Suite 1000
Dallas, TX 75219
This brochure supplement provides information about the above named professional and supplements the
Service Academy Capital Management LLC (“SACM”) brochure. You should have received a copy of that
brochure. Please contact Brian Sears, Founder & CEO at (424) 835-4147 or brian@sacmgt.com. If you did
not receive SACM’s brochure or if you have any questions about the content of this supplement. The
information in this brochure supplement has not been approved or verified by the United States Securities
and Exchange Commission or by any state securities authority.
Additional information about the above named professional also is available on the SEC’s website at
www.adviserinfo.sec.gov.
ITEM 2
EDUCATION BACKGROUND AND BUSINESS EXPERIENCE
Jeff Fritts is a Managing Director and Chief Risk Officer for Service Academy Capital Management. With
more than 30 years of risk management, finance, and insurance experience, Jeff has also designed a complex
trading algorithm used to manage the risk of highly volatile equity investments.
A native of Independence, Missouri, Jeff graduated from the Naval Academy with a B.A. in Mathematics in
1986. After several years running nuclear plants on a Nimitz-class aircraft carrier, he served aboard the USS
Leahy with Brian Sears, Founder and CEO of Service Academy Capital Management, as the Anti-
Submarine Warfare Officer during Desert Storm/Desert Shield.
After serving in the Navy, Jeff began his career in the Nuclear Advisory Group of a major U.S. insurance
broker, consulting on nuclear power plant and contractor/supplier risk management and risk financing
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programs. Throughout his career, Jeff broadened his risk management experience, working with companies
in the telecommunications, construction, retail, independent power generation, energy, mining, chemical,
private equity, real estate and manufacturing industries. He also has extensive experience in captive
insurance operations, Enterprise Risk Management, and alternative risk finance solutions.
ITEM 3
DISCIPLINARY INFORMATION
There are no legal or disciplinary actions to report on the aforementioned professional at this time.
ITEM 4
OTHER BUSINESS ACTIVITIES
In addition to his duties at SACMGT, Jeff is an insurance broker with Marsh & McLennan
Companies. Jeff is also registered with Amplified Alpha Capital Management. More information
can be found in Item 10 of Part C of this Brochure.
ITEM 5
ADDITIONAL COMPENSATION
Other than salary, annual bonuses, or regular bonuses, Mr. Fritts does not receive any economic
benefit from any person, company, or organization, in exchange for providing clients advisory
services through Service Academy Capital Management LLC.
ITEM 6
SUPERVISION
Jeffrey Fritts is supervised by Brian Sears, Founder & CEO. Jeffrey Fritts is responsible for ensuring that all
of Service Academy Capital Management adheres to all required regulations regarding the activities of an
Investment Adviser Representative, as well as all policies and procedures outlined in the firm’s Code of
Ethics and compliance manual. The phone number for Brian Sears is (424) 835-4147.. Mr. Fritts may be
reached at (424) 835-4147 or via email at jeff@sacmgt.com.
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CARLEY BOHN
CRD # 7840289
ADV PART 2B
SERVICE ACADEMY CAPITAL MANAGEMENT LLC
3838 Oak Lawn Ave., Suite 1000
Dallas, TX 75219
This brochure supplement provides information about the above named professional and supplements the
Service Academy Capital Management LLC (“SACM”) brochure. You should have received a copy of that
brochure. Please contact Brian Sears, Founder & CEO at (424) 835-4147 or brian@sacmgt.com. If you did
not receive SACM’s brochure or if you have any questions about the content of this supplement. The
information in this brochure supplement has not been approved or verified by the United States Securities
and Exchange Commission or by any state securities authority.
Additional information about the above named professional also is available on the SEC’s website at
www.adviserinfo.sec.gov.
ITEM 2
EDUCATION BACKGROUND AND BUSINESS EXPERIENCE
Carley obtained her B.S. in Applied Physiology and Health Management from Southern Methodist University’s
Simmons School of Education and Human Development, which provided her with a solid understanding of health
management principles. She was a member of Pi Beta Phi sorority.
Motivated by her desire to learn more about finance and investment analysis, Carley made a career switch to
investment management. As an Assistant Analyst at SACMGT, she assists the team in research, administration, client
service, and investment analysis. Outside of her professional pursuits, Carley enjoys playing tennis with friends and
immersing herself in diverse cultures through travel. Carley is currently studying for the Series 65 examination and
taking online certification classes in personal finance.
ITEM 3
DISCIPLINARY INFORMATION
There are no legal or disciplinary actions to report on the aforementioned professional at this time.
ITEM 4
OTHER BUSINESS ACTIVITIES
None.
ITEM 5
ADDITIONAL COMPENSATION
Other than salary, annual bonuses, or regular bonuses, Ms. Bohn does not receive any economic
benefit from any person, company, or organization, in exchange for providing clients advisory
services through Service Academy Capital Management LLC.
ITEM 6
SUPERVISION
Jeffrey Fritts is responsible for ensuring that all of Service Academy Capital Management adheres to all
required regulations regarding the activities of an Investment Adviser Representative, as well as all policies
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and procedures outlined in the firm’s Code of Ethics and compliance manual. The phone number for
Jeffrey Fritts is (424) 835-4147. Ms. Bohn may be reached at (424) 835-4147 or via email at
carley@sacmgt.com
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