Overview
- Headquarters
- Cincinnati, OH
- Average Client Assets
- $2.8 million
- SEC CRD Number
- 169491
Fee Structure
Primary Fee Schedule (SIMS INVESTMENT MANAGEMENT ADV BROCHURE)
| Min | Max | Marginal Fee Rate |
|---|---|---|
| $0 | $1,000,000 | 1.00% |
| $1,000,001 | $3,000,000 | 0.90% |
| $3,000,001 | $5,000,000 | 0.80% |
| $5,000,001 | $10,000,000 | 0.70% |
| $10,000,001 | and above | 0.60% |
Illustrative Fee Rates
| Total Assets | Annual Fees | Average Fee Rate |
|---|---|---|
| $1 million | $10,000 | 1.00% |
| $5 million | $44,000 | 0.88% |
| $10 million | $79,000 | 0.79% |
| $50 million | $319,000 | 0.64% |
| $100 million | $619,000 | 0.62% |
Clients
- HNW Share of Firm Assets
- 61.60%
- Total Client Accounts
- 1,686
- Discretionary Accounts
- 1,681
- Non-Discretionary Accounts
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Services Offered
Services: Financial Planning, Portfolio Management for Individuals, Portfolio Management for Institutional Clients, Pension Consulting
Regulatory Filings
Primary Brochure: SIMS INVESTMENT MANAGEMENT ADV BROCHURE (2026-03-27)
View Document Text
Item 1: Cover Page
INVESTMENT ADVISOR BROCHURE
Sims Investment Management, LLC
3322 Erie Ave, Suite 200
Cincinnati, OH 45208
513-278-7467
www.simsinvestment.com
Brochure issue date: March 27, 2026
This brochure provides information about the qualifications and business practices of Sims Investment Management,
LLC. If you have any questions about the contents of this brochure, please contact us at 513-278-7467 or email
address sim@simsinvestment.com. The information in this brochure has not been approved or verified by the
United States Securities and Exchange Commission or by any state securities authority.
Additional information about Sims Investment Management, LLC also is available on the SEC’s website at
www.adviserinfo.sec.gov. You can search the site for registered investment advisors by an identifying number
known as a CRD number. The CRD number for Sims Investment Management, LLC. Is CRD # 169491.
Please recognize that anywhere you see Sims Investment Management, LLC identified as a “registered investment
advisor” or “registered”, that registration in this context does not imply a certain level of skill or training.
Item 2: Material Changes
Since our last annual amendment on February 4, 2025, our firm has not made any material
changes.
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Item 3: Table of Contents
Item 1: Cover Page .......................................................................................................................... 1
Item 2: Material Changes ............................................................................................................... 2
Item 3: Table of Contents ............................................................................................................... 3
Item 4: Advisory Business. .............................................................................................................. 4
Item 5: Fees and Compensation. .................................................................................................... 6
Item 6: Performance-Based Fees and Side-by-Side Management. ................................................ 9
Item 7: Types of Clients .................................................................................................................. 9
Item 8: Methods of Analysis, Investment Strategies and Risk of Loss ........................................... 9
Item 9: Disciplinary Information ................................................................................................... 12
Item 10: Other Financial Industry Activities and Affiliations ........................................................ 12
Item 11: Code of Ethics, Participation or Interest in Client Transactions and Personal Trading . 13
Item 12: Brokerage Practices ........................................................................................................ 14
Item 13: Review of Accounts ........................................................................................................ 16
Item 14: Client Referrals and Other Compensation ..................................................................... 16
Item 15: Custody ........................................................................................................................... 18
Item 16: Investment Discretion .................................................................................................... 18
Item 17: Voting Client Securities .................................................................................................. 19
Item 18: Financial Information ..................................................................................................... 19
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Item 4: Advisory Business.
Sims Investment Management, LLC (SIM), an SEC-registered Investment Adviser, was
formed as an Ohio Domestic Limited Liability Corporation in 2013. The principal owner of Sims
Investment Management, LLC is Cory K. Sims. Sims Investment Management, LLC does not have
a parent company or intermediate subsidiaries.
Our principal business is to provide investment advice and services to our clients who are
typically individuals, pension and profit-sharing plans, corporations, and other business entities.
Sims Investment Management, LLC analyzes, constructs, and manages customized
investment portfolios based on the particular goals of each client in a manner which takes into
account facts and information such as: income needs, liquidity requirements, investment time
horizons, rate of return objective, tax considerations, risk tolerance and existing investments.
Sims Investment Management, LLC utilizes an array of investment vehicles including, but not
limited to equity securities, warrants, debt securities, certificates of deposit, municipal securities,
investment company securities, United States government securities, options contracts, hedge
funds, private placements, insurance contracts and separately managed accounts.
Depending on the particular investment portfolio and/or investment strategy, Sims
Investment Management, LLC employs a variety of security analysis methods including charting,
fundamental, technical, cyclical, and statistical analysis. We also consult a wide range of
information to analyze and execute investment strategies, such as: financial newspapers and
magazines, inspection of corporate activities, third party research materials, annual reports,
prospectuses, regulatory filings, press releases and the internet.
SIM will address any or all of the following areas of concern in preparing a financial plan:
1. Personal: Family records, budgeting, personal liability, estate information and financial
goals.
2. Tax & Cash Flow: Income tax and spending analysis and planning for the past, current and
future years. SIM will illustrate the impact of various investments on a client’s current
income tax and future tax liability.
3. Death and Disability: cash needs at death, income needs of surviving dependents, estate
planning and disability income analysis.
4. Retirement: Analysis of current strategies and investment plans to help the client achieve
his or her retirement goals.
5. Investments: Analysis of investment alternatives and their effect on a client’s portfolio.
SIM gathers required information through in-depth personal interviews. Information
gathered includes a client’s current financial status, future goals and attitudes toward risk.
Related documents supplied by the client are carefully reviewed,
questionnaire completed by the client. Should a client choose to
including a
implement the
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recommendations, SIM suggests the client work closely with his/her attorney, accountant,
insurance agent and/or stockbroker. Implementation of the financial plan recommendations is
entirely at the client’s discretion.
SIM may, at times, evaluate private placement offerings, such as private funds, hedge
funds, private equity funds, etc., which are brought to us by the client We will not make a specific
recommendation as to whether to invest or not invest in these private placements. SIM will,
however, assist the clients in evaluating and understanding the nature, risk and disclosures
provided by the offering documents upon request of the client. These services are limited to
education only, and SIM will not charge a separate fee for such services related to private
offerings that clients are independently considering. Representatives of SIM may also invest in
these same private placements, which creates a conflict of interest as such representatives stand
to benefit from any client’s investment in the same fund. Accordingly, clients should understand
that SIM will only provide informational and educational consultation with clients as to private
offerings that they are independently considering for their portfolios. Any assets invested in
private placements would not be included in SIM's assets under management and will not be
subject to any other services or fees described herein.
Sims Investment Management, LLC manages client assets on either a discretionary basis or a
nondiscretionary basis. Clients are permitted to impose restrictions on investing in certain
securities or types of securities. As of December 31, 2025, Sims Investment Management, LLC
manages $299,055,963 of assets on a discretionary basis and $5,515,934 of assets on a non-
discretionary basis.
From time to time the firm will do fixed fee consulting or hourly fee consulting on client-
oriented concerns or task-oriented issues.
The firm offers ongoing consulting services to pension or other employee benefit plans
(including but not limited to 401(k) plans) based on the demographics, goals, objectives, time
horizon, and/or risk tolerance of the plan’s participants.
Our firm and our professionals owe a fiduciary duty to all our clients. We also serve as a
fiduciary to advisory clients that are employee benefit plans (such as profit-sharing plans or
pension plans) pursuant to ERISA or the Internal Revenue Code ("IRC"). When acting as a fiduciary
to these plans, we are subject to specific duties and obligations under ERISA and the IRC that
include, among other things, restrictions concerning certain forms of conflicted compensation.
To avoid engaging in prohibited transactions, the firm only charges fees for investment advice (i)
about products for which our firm and/or our related persons do not receive any commissions or
12b-1 fees, or (ii) about products for which our firm and/or our related persons receive
commissions or 12b-1 fees if such commission and fees are used to offset advisory fees.
The firm will provide E-newsletters to its clients on monthly basis. There is no fee for this
service.
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Selection of Other Advisors
We have a sub-advisory relationship with SyntheticFi LLC, an unaffiliated
investment advisor (CRD# 330200/SEC# 801-129765). In exercising our discretion in making
investment decisions for our clients, we may determine if it is in a client’s best interest to engage
SyntheticFi to implement trades in all or a portion of the client’s account. If SIM determines that
engaging SyntheticFi is in a client’s best interest, we will provide the client with SyntheticFi’s
relevant disclosure documents, including Form ADV 2A, Privacy policy and any other documents
necessary to provide a complete description of SyntheticFi’s services and fees.
Item 5: Fees and Compensation.
Sims Investment Management, LLC charges a management fee for its services, which is
charged as a percentage of the assets under management, as a flat fee, or as an hourly rate. Sims
Investment Management, LLC will impose no start-up, closing, or penalty fees in connection with
an account; however, the custodian may charge some or all of these fees. Sims Investment
Management, LLC’s fees do not include variable life and annuity contracts, or hedge funds. Some
other types of assets would also be subject to additional advisory and other fees/expenses, which
are described in the prospectuses of those investments and paid to the investments, but
ultimately borne by the investor.
The Assets Under Management Fee is calculated and collected quarterly in advance and
is based on the value of the account as of the last day of the prior quarter. At the end of each
quarter, SIM will calculate that quarter’s fee based on the average daily balance of the portfolio
throughout the prior billing period. SIM will compare the average daily balance fee to the fee
collected at the beginning of the period. If the average daily balance fee is less than the fee paid,
the difference will be credited towards the next quarter’s fees. If the average daily balance fee is
more than the fee paid, the difference will be charged towards the next quarter’s fees.
The Assets Under Management Fee is based off asset value reported by the custodian to
our third-party calculation service by the custodian’s data delivery service; account activities
including distributions, trade-settle dates and cashflows, can cause the amounts reported by the
data delivery service and the custodial statement to differ.
The quarterly fee is calculated by the assets multiplied by the annual fee divided by 365
(366 in a leap year) multiplied by the number of days in the period. If the Assets Under
Management Fee is a tiered fee schedule, the asset breakpoints will be applied on a blended
basis.
At the onset of the relationship, SIM will begin charging for services on the day the assets
are available to manage or thereafter based on SIM’s discretion through the end of the current
quarter for the number of days the client was engaged with SIM.
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Upon termination, SIM will refund any prepaid fees based on the number of days
remaining in the pre-paid period.
SIM’s standard fee schedule is below.
Assets
AUM Fee
$0 - $1,000,000
1.00%
$1,000,001 - $3,000,000
0.90%
$3,000,001 - $5,000,000
0.80%
$5,000,001 - $10,000,000
0.70%
$10,000,001+
0.60%
Fees for comparable services may be available from other sources at a lower cost. These
fees are negotiable. The client will be charged separate fees for exchange, regulatory, and/or
third-party fees.
All fees will be calculated in accordance with the agreed upon fee schedule between the
client and SIM. Unless other arrangements are made, fees are directly debited from clients’
accounts, and each client is required to provide the qualified custodian with written authorization
to deduct the fees described. The custodian sends the client a statement, at least quarterly,
indicating the amount disbursed from the account to SIM for the fees; SIM will not send a
statement with the fee information. SIM has internal controls that seek to verify that the
custodian is withdrawing fees accurately in accordance with the agreement, however, SIM
strongly encourages clients to independently verify the accuracy of the fee calculation, as the
custodian will not verify the calculation. If a client does not have sufficient cash in the account(s)
to cover the payment of fees, some or all of the securities held by the client will be liquidated in
order to pay the fees. SIM generally retains the right to amend our fee schedule with 30 days
prior written notice to the client.
If SIM determines to utilize the services of SyntheticFi, they charge an Annual
Management fee of 0.50% of the loan amount which is calculated by the illustration below:
For example, if SyntheticFi manages a client’s $100,000 portfolio and trades a box spread as a
synthetic loan on January 1, 2023, that expires on December 31, 2023, with loan size (value-at-
expiration) of $50,000, the monthly management fee for July 2023 would be calculated as
$50,000*0.50%*(31/365) =$21.23, regardless of the balance withdrawn.
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SyntheticFi shall be responsible for sending monthly client fee invoices via email. The fees will be
charged via client credit card on file at SyntheticFi.
Some custodians of broker/dealers for the accounts of clients in Sims Investment
Management, LLC may charge maintenance or transaction fees that are separate from the
advisory fees charged by Sims Investment Management, LLC for its advisory services. The
custodian of the client’s account, which may be a mutual fund or insurance company, may
provide confirmations with each transaction and statements either monthly or quarterly. Any
transfer fees, transaction fees, redemption fees, sales loads, wiring fees, etc. charged against an
account are separate from the Sims Investment Management, LLC management fee, and will be
deducted from the account by the custodian.
The hourly fee SIM charges for client consulting or project work is $250 per hour. The
Fixed fee SIM charges for client consulting or project work is in the range of $1,000 to $5,000.
The rate for pension consulting services ranges from 0.25% to 0.60%. See chart below.
Assets
AUM Fee
$0 - $100,000
.60%
$100,001 - $1,000,000
.50%
$1,000,001 - $2,000,000
.40%
Over - $2,000,001
.25%
These fees are negotiable.
Pension Consulting fees are directly withdrawn by the pension's custodian from the
client's accounts with written authorization from the client. Fees are paid monthly in arrears
based on end of the month values. The fees are calculated by a record keeper and deposited
into the firm’s account.
For further information on Brokerage fees, see item 12, Brokerage Practices.
Neither Sims Investment Management, LLC nor its supervised persons accept any
compensation for the sale of securities or other investment products, including asset-based
sales charges or service fees from the sale of mutual funds.
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Sims Investment Management, LLC does not charge a fee for the newsletter they provide
clients.
Item 6: Performance-Based Fees and Side-by-Side Management.
Sims Investment Management, LLC does not charge any performance-based fees or
participate in side-by-side management.
Item 7: Types of Clients
Sims Investment Management, LLC clients are individuals, pension and profit-sharing
plans, corporations, and other business entities. The minimum account size is negotiable. There
is currently no maximum account size.
Item 8: Methods of Analysis, Investment Strategies and Risk of Loss
Sims Investment Management, LLC provides advisory services, investments, and
recommendations based on the individual needs of the client through personal discussions in
which goals and objectives based on that client’s particular circumstances are reviewed. Included
in SIM’s advisory services are reviews and recommendations on portfolio analysis, retirement,
and life, health, disability, and long-term care insurance planning. SIM will also review and advise
on personal budgets, asset allocation and investment offerings.
SIM provides asset management of client’s funds. SIM diversifies and manages the client’s
portfolio. Investments are determined based upon the client’s investment objectives, risk
tolerance, net worth, net income, and various suitability factors. SIM manages the client’s
accounts on an individualized basis. Further restrictions and guidelines imposed by clients affect
the composition and performance of portfolios. For these reasons, performances of portfolios
within the same investment objective may differ and clients should not expect that the
performance of their portfolio will be identical with the average client of SIM.
SIM will create a portfolio allocating the client’s assets among various investments taking into
consideration the overall management style agreed upon by SIM and the client. The client will be
required to fill out a risk profile and this along with the client interview with SIM will dictate the
management style of the account. Clients will have the opportunity to place restrictions on the
types of investments and securities that will be made on the client’s behalf. Clients will retain
individual ownership of all securities.
SIM uses both Fundamental Analysis and Technical Analysis when choosing securities for
portfolios. Fundamental Analysis can be described as trying to measure a security’s intrinsic value
based on economic conditions and a company’s financial statements. Technical Analysis, by
contrast, focuses on past prices, volumes, and charting techniques to identify patterns that can
suggest future activity.
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SIM may recommend the use of short-term trading (securities sold within 30 days), short
sales, margin transactions or option writing. These strategies can increase costs by increased
commissions, transaction costs, and potentially higher taxes due to short-term capital gains (CSI)
rates. In addition, these investment strategies involve certain additional degrees of risk, and they
will only be used when consistent with the client’s stated tolerance for risk. Further explanations
of these strategies are listed below.
Options
Sims Investment Management, LLC uses buying and selling options (call and puts) to
accomplish several different investment goals; to buy equities, to sell equities and to limit
potential loss on investing in certain equities or sectors. We execute options as follows: buying
calls to be able to move into positions at lower risk of capital, or to leverage gains where we
expect growth in specific securities or sectors; selling calls on long hold positions to gain
additional income for the client account or to move out of a position at a price that we feel
secures acceptable gains; selling puts where we want to move into positions at an acceptable
price and add income to client accounts, and buying puts where we want to hedge against a
drop in value of a long position.
Short Sales
Short selling is an investment strategy with a high level of inherent risk. Short selling
involves selling assets that the investor does not own. The investor borrows the assets from a
third-party lender (that is, broker-dealer) with the obligation of buying identical assets at a later
date to return to the third-party lender. Individuals who engage in this activity only profit from
a decline in the price of the assets between the original date of sale and the date of repurchase.
Conversely, the short seller will incur a loss if the price of the assets rises. Other costs of
shorting may include a fee for borrowing the assets and payment of any dividends paid on the
borrowed assets.
Use of Margin
The use of margin involves borrowing money from a broker dealer (ex. Charles Schwab)
in order to enhance returns on a portfolio. Investing on margin can heighten the amount of
gains or losses in a portfolio. One risk with using margin is when account values decrease, and
the client may have to add more money to their account to eliminate the custodian from
liquidating losing positions. This is called a margin call and the client should understand when
using margin, they may be asked to add money or possibly be sold out of securities that have
decreased substantially in value.
The client may grant SIM discretionary authority to buy and sell securities. If the client chooses,
the account may be managed on a non-discretionary basis.
Investing in securities involves risk of loss that clients should be prepared to bear. Our investment
approach constantly keeps the risk of loss in mind. Investors face the following investment risks:
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Interest-rate Risk: Fluctuations in interest rates may cause investment prices to fluctuate.
For example, when interest rates rise, yields on existing bonds become less attractive, causing
their market values to decline.
Market Risk: The price of a security, bond, or mutual fund may drop in reaction to tangible
and intangible events and conditions. This type of risk is caused by external factors independent
of a security’s particular underlying circumstances. For example, political, economic, and social
conditions may trigger market events.
Inflation Risk: When any type of inflation is present, a dollar today will not buy as much
as a dollar next year, because purchasing power is eroding at the rate of inflation.
Currency Risk: Companies typically have substantial foreign investments which are
subject to fluctuations in the value of the dollar against the currency of the investment’s
originating country causing exchange rate risk.
Reinvestment Risk: This is the risk that future proceeds from investments may have to be
reinvested at a potentially lower rate of return (i.e., interest rate). This primarily relates to fixed
income securities.
Business Risk: These risks are associated with a particular industry or a particular company
within an industry. For example, oil drilling companies depend on finding oil and then refining it,
a lengthy process, before they can generate a profit. They carry a higher risk of profitability than
an electric company, which generates its income from a steady stream of customers who buy
electricity no matter what the economic environment is like.
Liquidity Risk: Liquidity is the ability to readily convert an investment into cash.
Generally, assets are more liquid if many traders are interested in a standardized product. For
example, Treasury Bills are highly liquid, while real estate properties are not.
Financial Risk: Excessive borrowing to finance a business’ operations increases the risk of
profitability, because the company must meet the terms of its obligations in good times and bad.
During periods of financial stress, the inability to meet loan obligations may result in bankruptcy
and/or a declining market value.
Options risk: Selling call options without owning the underlying security could require
the purchase of the same security in the open market to deliver and satisfy the contract. Selling
put options could require the purchase of that security at the price stated in the option
contract.
Margin Risk: Margin is the act of borrowing money to enhance investment returns. Margin
risk can include the following: You can lose more than deposited, the firm can force the sale of
securities in your account, the firm can sell the securities without contacting you, and you are not
entitled to an extension of time on a margin call.
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Alternative Investments: Alternative
investment products may have certain risk
characteristics not found in exchange traded securities and mutual funds. These risks may include
(but not necessarily found in all funds):
• High degree of risk
• Leverage
• Complex tax structures or delays in
distributing important tax
information
• Speculative investment practices
• Loose regulatory oversight
• Illiquidity
• High fees
• No periodic valuation information
• Underlying investments may be not
transparent
Alternative investment performance can be volatile. An investor could lose all or a
substantial amount of their investment. Often, alternative investment fund and account
managers have total trading authority over their funds or accounts; the use of a single adviser
applying generally similar trading programs could mean lack of diversification and, consequently,
higher risk. There is often no secondary market for a client’s interest in alternative investments,
and none may develop. There may be restrictions on transferring interests in any alternative
investment. Alternative investment products can execute a substantial portion of their trades on
non-U.S. exchanges. Investing in foreign markets may entail risks that differ from those
associated with investments in U.S. markets. Clients are encouraged to read the offering
memorandum issued by a private investment before investing.
Item 9: Disciplinary Information
SIM and its management persons have not been involved in a disciplinary event related
to this item within the last ten (10) years.
Item 10: Other Financial Industry Activities and Affiliations
Sims Investment Management, LLC does not maintain any of the following financial
industry activities or affiliations that require disclosure:
• Sims Investment Management, LLC is not registered, nor does it have an application
pending to register as a broker-dealer or a registered representative of a broker-dealer.
• Sims Investment Management, LLC is not registered, nor does it have an application
pending as a futures commission merchant, a commodity pool operator, or a commodity
trading advisor.
Sims Investment Management, LLC does not have any material relationships or
arrangements with any related person listed below:
• Broker-dealer, municipal securities dealer, or government securities dealer or broker
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• An investment holding company, a mutual fund, closed-end investment company, unit
investment trust, private investment company of “hedge fund,” nor an offshore fund
Investment adviser or financial planner
•
• Futures commission merchant, commodity pool operator, or commodity trading advisor
• Banking or thrift institution
• Accountant or accounting firm
•
Lawyer or law firm
• Pension consultant
• Real estate broker or dealer
• Sponsor or syndicate of limited partnerships
• Securities exchange, securities association, or alternative trading system
Certain representatives of SIM may be licensed insurance agents. From time to time,
he/she may offer clients advice or products from those activities. Clients should be aware that
these services pay a commission and involve a conflict of interest, as commissionable products
conflict with the fiduciary duties of a registered investment adviser. SIM always acts in the best
interest of the client; including the sale of commissionable products to advisory clients. Clients
always have the right to decide whether or not to utilize the services of any representative of SIM
in such individuals outside capacities.
SIM always acts in the best interest of the client, including the sale of commissionable
products to advisory clients. Clients are in no way required to implement the plan through any
representative of SIM in their outside capacities.
Sims Air, LLC is a wholly owned subsidiary of SIM. SIM does not, however, conduct any
advisory business with this subsidiary and it exists solely for the purpose of holding certain assets
unrelated to SIM as an RIA.
Item 11: Code of Ethics, Participation or Interest in Client Transactions and
Personal Trading
We have a written Code of Ethics that covers the following areas: Prohibited Purchases
and Sales, Insider Trading, Personal Securities Transactions, Exempted Transactions, Prohibited
Activities, Conflicts of Interest, Gifts and Entertainment, Confidentiality, Service on a Board of
Directors, Compliance Procedures, Compliance with Laws and Regulations, Procedures and
Reporting, Certification of Compliance, Reporting Violations, Compliance Officer Duties,
Training and Education, Recordkeeping, Annual Review, and Sanctions. Our Code of Ethics is
available free upon request to any client or prospective client.
SIM does not recommend that clients buy or sell any security in which a related person to
SIM or SIM has a material financial interest.
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From time to time, representatives of SIM may buy or sell securities for themselves that
they also recommend to clients. This may provide an opportunity for representatives of SIM to
buy or sell the same securities before or after recommending the same securities to clients
resulting in representatives profiting off the recommendations they provide to clients. Such
transactions may create a conflict of interest. SIM will always document any transactions that
could be construed as conflicts of interest and will always transact client business before their
own when similar securities are being bought or sold.
Item 12: Brokerage Practices
Sims Investment Management, LLC currently uses Charles Schwab & Co., Inc. Advisor
Services as custodian for clients’ accounts and SIM executes all trades with Charles Schwab & Co.,
Inc. Advisor Services. Sims Investment Management, LLC does not allow clients to direct
transactions through a specified broker-dealer.
Sims Investment Management, LLC selects broker dealers for client transactions based in
part on the research or other services made available by those broker-dealers. SIM also considers
the broker-dealer trading platform, costs of transactions, costs of margin, customer service, and
financial stability of the company when recommending broker-dealers for clients. SIM strives to
be associated with the lowest cost broker-dealer and compares broker-dealer transaction costs
to other broker-dealers when determining their reasonableness for compensation. We do not
intend to pay brokerage commissions higher than those obtainable from other broker dealers in
return for research and brokerage products or services. Sims Investment Management, LLC does
not have any fixed soft dollar relationships with any broker-dealers, vendors of research
information, or vendors of equipment, or other services.
Charles Schwab Relationship
Schwab Advisor Services (formerly called Schwab Institutional) is Schwab’s business
serving independent investment advisory firms like SIM. Through Schwab Advisor Services,
Schwab provides us and our clients, both those enrolled in the Program and our clients not
enrolled in the Program, with access to its institutional brokerage services – trading, custody,
reporting and related services – many of which are not typically available to Schwab’s retail
customers. Schwab also makes available various support services. Some of those services help us
manage or administer our clients’ accounts while others help us manage and grow our business.
Schwab’s support services described below are generally available on an unsolicited basis (we do
not have to request them) and at no charge to us. The availability to SIM with respect to Schwab
products and services is not based on our firm giving investment advice, such as buying securities
for our clients. Here is a more detailed description of Schwab’s support services:
Schwab’s Advisor Services include access to a broad range of investment products,
execution of securities transactions, and custody of client assets. The investment products
available through Schwab include some to which we might not otherwise have access or that
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would require a significantly higher minimum initial investment by our clients. Schwab’s services
described in this paragraph generally benefit the client and the client’s account.
Schwab also makes available to us other products and services that benefit us but may
not directly benefit the client or its account. These products and services assist us in managing
and administering our clients’ accounts. They include investment research, both Schwab’s own
and that of third parties. We may use this research to service all or some substantial number of
our clients’ accounts, including accounts not maintained at Schwab. In addition to investment
research, Schwab also makes available software and other technology that:
• provide access to client account data (such as duplicate trade confirmations and account
•
statements).
facilitate trade execution and allocate aggregated trade orders for multiple client
accounts.
facilitate payment of our fees from our clients’ accounts; and
• provide pricing and other market data.
•
• assist with back-office functions, recordkeeping, and client reporting.
Schwab also offers other services intended to help us manage and further develop our
business enterprise. These services include:
technology, compliance, legal, and business consulting.
• educational conferences and events
•
• publications and conferences on practice management and business succession; and
• access to employee benefits providers, human capital consultants and insurance
providers.
Schwab may provide some of these services itself. In other cases, it will arrange for third-
party vendors to provide the services to us. Schwab may also discount or waive its fees for some
of these services or pay all or a part of a third party’s fees. Schwab may also provide us with other
benefits such as occasional business entertainment of our personnel. While as a fiduciary we try
to act in our clients’ best interests, we may recommend that clients maintain their assets in
accounts at Schwab in part because of the benefit to SIM of the foregoing products and services,
and not solely due to the nature, cost or the quality of the custody and brokerage services
provided by Schwab, which may create a potential conflict of interest.
For our clients’ accounts Schwab maintains, Schwab does not charge you separately for
custody services but is compensated by charging you commissions on bond trades, non-U.S. Stock
trades, mutual funds, margin interest or other fees on trades that it executes or that settle into
your Schwab account. For clients that hold a non-publicly traded security, Schwab charges $250
per year for holding a security.
Trade Aggregation
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Orders will be aggregated for purchase or sale of securities when feasible for client
accounts. SIM routinely evaluates securities account by account and thus cannot guarantee
aggregate purchases or sales will be available. Due to SIM’s current size, the increased cost for
not aggregating purchases or sales through Charles Schwab & Co., Inc. Advisor Services is de
minimis.
Item 13: Review of Accounts
Sims Investment Management, LLC reviews client accounts periodically (at least annually)
throughout the calendar year, upon request of the client, in response to a material change in the
client’s investment situation and/or when specific investment recommendations change for a
given asset class. Cory K. Sims completes these reviews. Clients’ individual investment advisory
representatives conduct quarterly reviews of client accounts, and the CCO conducts annual
reviews of client accounts.
Sims Investment Management, LLC issues no regular reports to clients. Custodians issue
periodic statements and reports of account activity for clients.
Item 14: Client Referrals and Other Compensation
Sims
Investment Management, LLC may offer remuneration to
individuals or
organizations that make referrals of potential clients under the following circumstances:
1. Sims Investment Management, LLC has a written agreement with the person making the
referral;
2. A separate written disclosure document is furnished to the referral client disclosing the
relationship between the person making the referral and Sims Investment Management,
LLC, the terms of the compensation arrangement between the person making the referral
and Sims Investment Management, LLC, and any additional charges client will incur as a
result of the referral.
3. The individuals or organizations are licensed as Investment Advisors or Investment
Advisor Representatives in States where State Statutes do not recognize solicitors and are
required to be licensed.
Solicitors and/or referral sources are typically paid between 10%-50% of the annual AUM
fee associated with the account. The solicitor fee is not in addition to our annual fee.
SIM may refer outside professionals to our customers and those same professionals may
have other business relationships with SIM including rental property and referring customers to
SIM. This creates a conflict of interest as these referring professionals are providing SIM with an
economic benefit, however, you are under no obligation to engage with the professionals SIM
refers to.
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Charles Schwab & Co., Inc. Advisor Services provides Sims Investment Management, LLC
with access to Charles Schwab & Co., Inc. Advisor Services’ institutional trading and custody
services, which are typically not available to Charles Schwab & Co., Inc. Advisor Services retail
investors. These services generally are available to independent investment advisers on an
unsolicited basis, at no charge to them so long as a total of at least $10 million of the adviser’s
clients’ assets are maintained in accounts at Charles Schwab & Co., Inc. Advisor Services. Charles
Schwab & Co., Inc. Advisor Services includes brokerage services that are related to the execution
of securities transactions, custody, research, including that in the form of advice, analyses and
reports, and access to mutual funds and other investments that are otherwise generally available
only to institutional investors or would require a significantly higher minimum initial investment.
For Sims Investment Management, LLC client accounts maintained in its custody, Charles Schwab
& Co., Inc. Advisor Services generally does not charge separately for custody services but is
compensated by account holders through commissions or other transaction-related or asset
based fees for securities trades that are executed through Charles Schwab & Co., Inc. Advisor
Services or that settle into Charles Schwab & Co., Inc. Advisor Services accounts.
Charles Schwab & Co., Inc. Advisor Services also makes available to Sims Investment
Management, LLC other products and services that benefit Sims Investment Management, LLC
but may not benefit its clients’ accounts. These benefits may include national, regional or Sims
Investment Management, LLC specific educational events organized and/or sponsored by Charles
Schwab & Co., Inc. Advisor Services. Other potential benefits may include occasional business
entertainment of personnel of Sims Investment Management, LLC by Charles Schwab & Co., Inc.
Advisor Services personnel, including meals, invitations to sporting events, including golf
tournaments, and other forms of entertainment, some of which may accompany educational
opportunities. Other of these products and services assist Sims Investment Management, LLC in
managing and administering clients’ accounts. These include software and other technology (and
related technological training) that provide access to client account data (such as trade
confirmations and account statements), facilitate trade execution (and allocation of aggregated
trade orders for multiple client accounts, if applicable), provide research, pricing information and
other market data, facilitate payment of Sims Investment Management, LLC’s fees from its
clients’ accounts (if applicable), and assist with back-office training and support functions,
recordkeeping and client reporting. Many of these services generally may be used to service all
or some substantial number of Sims Investment Management, LLC’s accounts. Charles Schwab &
Co., Inc. Advisor Services also makes available to Sims Investment Management, LLC other
services intended to help Sims Investment Management, LLC manage and further develop its
business enterprise. These services may include professional compliance, legal and business
consulting, publications and conferences on practice management, information technology,
business succession, regulatory compliance, employee benefits providers, and human capital
consultants, insurance and marketing. In addition, Charles Schwab & Co., Inc. Advisor Services
may make available, arrange and/or pay vendors for these types of services rendered to Sims
Investment Management, LLC by independent third parties. Charles Schwab & Co., Inc. Advisor
Services may discount or waive fees it would otherwise charge for some of these services or pay
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all or a part of the fees of a third-party providing these services to Sims Investment Management,
LLC. Sims Investment Management, LLC is independently owned and operated and not affiliated
with Charles Schwab & Co., Inc. Advisor Services.
Item 15: Custody
Each client appoints, or will appoint, a separate custodian (the custodian) to take
possession of the cash, securities, and other assets in the client’s account. As a result, Sims
Investment Management, LLC will not be responsible for any acts or omissions of the custodian.
SIM authority is limited to deducting fees automatically from clients’ accounts, but only after
prior approval by the client. The custodian provides online statements indicating all amounts
disbursed from the account (including the amount of any fees paid to Sims Investment
Management, LLC pursuant to the client’s authorization), all transactions occurring in the account
during the period covered by the statement, and a summary of the account positions and
portfolio value at the end of the period. The custodian will also send quarterly copies of the
account statements via U.S. Mail to each client.
SIM does not accept directed brokerage.
Item 16: Investment Discretion
By signing the Advisory Agreement, the client grants Sims Investment Management, LLC
the authority to invest/reinvest the assets under Sims Investment Management, LLC‘s
management on the client’s behalf without prior consultation from the client (discretionary
basis), subject to the client’s stated investment objectives and any other client instructions. Sims
Investment Management, LLC will secure permission from the client prior to effecting any
transactions for the client on all non-discretionary investments. Sims Investment Management,
LLC will invest in the investment types listed in this brochure which include, but are not limited
to: cash, cash equivalents, U.S. Government securities, equities, options, mutual funds and
alternative investments, which include, but are not limited to, direct participation programs.
The client also authorizes Sims Investment Management, LLC to take any other necessary
action in connection with the opening and maintenance of the client’s account as well as the
completion and payment of transactions for the account. Sims Investment Management, LLC will
make investment decisions for the client’s account according to the client’s investment objectives
and financial circumstances as described by the client. The client agrees to promptly inform Sims
Investment Management, LLC if the information provided in the client information and investor
profile becomes materially inaccurate and to consult with Sims Investment Management, LLC to
provide updated information on an annual basis.
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Item 17: Voting Client Securities
Sims Investment Management, LLC does not vote proxies. Unless the parties have
otherwise agreed in writing (and such writing, in the case of an account subject to the provisions
of ERISA, is consistent with plan documents), Sims Investment Management, LLC shall have no
authority or obligation to take any action or render any advice with respect to the voting of
proxies solicited by, or with respect to, issuers of securities in which assets of the client’s account
may be invested from time to time. The client (or the plan fiduciary in the case of an account
subject to the provisions of ERISA) expressly retains the authority and responsibility for the voting
of such proxies. If there are questions about a particular situation, please contact us at
sim@simsinvestment.com or 513-278-7467. Proxies and other solicitations will be delivered
directly from the custodian, Charles Schwab.
Item 18: Financial Information
No disclosure of financial information (a balance sheet) is required because Sims
Investment Management, LLC does not have custody of client funds and does not require
prepayment of $1,200 and six months in advance. Neither Sims Investment Management, LLC
nor its management has any financial condition that is likely to reasonably impair Sims
Investment Management, LLC’s ability to meet contractual commitments to clients. Neither Sims
Investment Management, LLC nor Cory K. Sims have been the subject of a bankruptcy petition at
any time during the past 10 years.
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