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The Baldwin Group Wealth Advisors, LLC
4211 W. Boy Scout Blvd.
Suite 800
Tampa, FL 33607
Phone (813) 934-2743
Baldwin.com
Locations:
20 S. King Street
Leesburg, VA 20175
813-934-2743
2050 Main Street
Suite 510
Irvine, CA 92614
949-833-5700
5151 San Felipe Street
Suite 2400
Houston, TX 77056
713-541-7272
6720-B Rockledge Drive
Suite 400
Bethesda, MD 20817
301-214-7666
MARCH 26, 2025
FORM ADV PART 2A BROCHURE
This brochure provides information about the qualifications and business practices of The
Baldwin Group Wealth Advisors, LLC. If you have any questions about the contents of this
brochure, please contact us at: 813-934-2743 or by email at: financial.services@baldwin.com
The information in this brochure has not been approved or verified by the United States Securities
and Exchange Commission (“SEC”) or by any state securities authority. The Baldwin Group Wealth
Advisors, LLC may refer to itself as a “registered investment adviser”. Clients should be aware that
registration with the SEC or any state securities authority does not imply a certain level of skill or
training. Additional information about the Adviser is available on the SEC’s website at
www.adviserinfo.sec.gov.
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Item 2 - Material Changes
Form ADV Part 2 requires registered investment advisers to amend their brochure when
information becomes materially inaccurate. If there are any material changes to an adviser's
disclosure brochure, the adviser is required to notify you and provide you with a description of the
material changes. Our last annual updating amendment occurred in March 2024. In October 2024
we updated our ADV Part 2A to reflect our realignment as The Baldwin Group Wealth Advisors,
LLC. This March 2025 Brochure is our annual update.
Full Brochure Available
Whenever you would like to receive a complete copy of our Firm Brochure, please contact us by
telephone at: 813-934-2743 or by email at financial.services@baldwin.com.
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Item 3 – Table of Contents
Item 2 Material Changes Compensation ......................................................................................2
Item 3 Table Of Contents................................................................................................................. 3
Item 4 Advisory Business .................................................................................................................4
Item 5 Fees and Compensation..................................................................................................... 9
Item 6 Performance Based Fees...................................................................................................12
Item 7 Types of Clients .................................................................................................................. 12
Item 8 Methods of Analysis, Investment Strategies and Risk of Loss .................................. 12
Item 9 Legal and Disciplinary ....................................................................................................... 17
Item 10 Other Financial Industry Activities and Affiliations ................................................... 17
Item 11 Code of Ethics, Participation or Interest in Client Transactions ............................. 17
Item 12 Brokerage Practices ........................................................................................................ 18
Item 13 Review of Accounts ......................................................................................................... 20
Item 14 Client Referrals and Other Compensation ................................................................. 20
Item 15 Custody.............................................................................................................................. 22
Item 16 Investment Discretion .................................................................................................... 22
Item 17 Voting Client Securities................................................................................................... 23
Item 18 Financial Information...................................................................................................... 23
Item 19 Information Security Program ...................................................................................... 23
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Item 4 – Advisory Business
Firm Description
The Baldwin Group Wealth Advisors, LLC (“Firm,” “our,” “we” or “us”) is a registered investment adviser comprised of
several associated financial services firms. In October 2024, those firms realigned as one firm and one brand. The
realignment allows our firm to collaborate with our team members to integrate and leverage our combined talent,
tools, and resources across the U.S.
We are part of The Baldwin Insurance Group, Inc. (“The Baldwin Group NASDAQ: BWIN” ), an independent insurance
distribution firm delivering tailored insurance and risk management insights and solutions.
The Baldwin Group Wealth Advisors reflects the evolution of our firm from a collection of partnerships to a cohesive
and integrated group. By uniting under one brand, we are empowering advisors to seamlessly leverage our vast
network of specializations and industry practices and more swiftly and effectively deploy the breadth and depth of
our client solutions nationwide. This means we’re able to deliver our specialized expertise to you more efficiently,
giving you access to additional resources to support your future growth and needs.
We provide investment advisory, asset management and consulting services to a broad range of clients including
individuals, pension and profit-sharing plans, defined benefit plans, trusts, estates, charitable organizations, and
small to mid-size businesses. We offer advice through consultation with the client which may include determination
of financial objectives, identification of financial concerns, cash flow management, tax planning, insurance review,
investment management, education funding, retirement planning and estate planning.
As of December 31, 2024 we had approximately $21,043,141,324 in total assets representing: $ 2,262,447,341 of
assets under discretionary management related to our Asset Management Services; $18,780,693,983 of assets under
non-discretionary management related to our Portfolio Management and Consultation Services.
Non-discretionary assets receiving consultation services are assets for which the Adviser acts as a 3(21) fiduciary.
The Firm provides ongoing recommendations based upon the needs of the retirement plan client, as to which specific
securities or other investments to make available to its plan participants, among other services.
Types of Advisory Services
We offer a variety of advisory services, which include financial planning, consulting, pension consulting and
investment management services. We use a combination of institutional management, separate accounts, mutual
funds, exchange traded funds (“ETFs”), and other types of securities to provide a customized investment strategy
that we manage with the client in mind. Our consultative process provides a personalized investment strategy based
on the disciplines of asset allocation and diversification. Depending on what services we are engaged to provide, this
could entail analyzing client assets, liabilities and cash flow, current insurance coverage, investments, tax strategies
and other less tangible concerns. We believe an approach that carefully monitors client portfolios is integral in
achieving client objectives. Through our client analysis process, we will determine the best allocation to help clients
define their cash and accumulation goals. When performing these services, we are not required to verify any
information received from the client or from the client’s other professionals (e.g., attorneys, accountants, etc.) and
we are expressly authorized to rely on such information.
We may recommend The Baldwin Group services including its Associated Persons in their individual capacities as
insurance agents or registered representatives of a broker-dealer and/or other professionals to implement its
recommendations. A conflict of interest exists if clients engage the Firm to provide additional fee-based services.
Clients retain absolute discretion over all decisions regarding implementation and are under no obligation to act
upon any of the recommendations we make under a financial planning or consulting engagement or to engage the
services of any such recommended professionals, including the Firm itself.
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Fee Based Investment Management
Asset Management: We provide investment supervisory services, also known as asset management services, for
separately managed accounts of its clients. Based on the client's goals and investment objectives, we will build a
customized portfolio consisting of stocks, bonds, options, mutual funds, real estate investment trusts, ETFs and/or
other types of investments. Other types of investments may include variable annuity products through a third party
insurance company. Investors should carefully consider a variable annuity’s risks, charges, limitations, and expenses,
as well as the risks, charges, expenses, and investment goals of the underlying investment options. Information
about variable annuities is provided in the product and underlying fund prospectuses. These prospectuses should
be read carefully before investing.
Our asset management services are region-specific and include differing product offerings and third party
relationships. This allows us to recommend and/or engage certain third-party money managers, alternative
investments and/or limited private offerings when one of our investment advisor representatives (“IAR”) considers
it appropriate for eligible accounts based on the scope of our engagement, location of the IAR and the client’s
investment objectives.
This flexibility allows us to allocate client assets through our third-party investment consultant relationship and/or
various independent investment managers (See “Independent Managers” below), mutual funds, ETFs, individual debt
and equity securities, as well as the securities components of variable annuities and variable life insurance contracts,
in accordance with the investment objectives of our individual clients.
In addition, we may also recommend that clients who qualify as accredited investors invest in privately-placed
securities, which may include debt, equity and/or interests in pooled investment vehicles (e.g., hedge funds).
Where appropriate, we may also provide advice about any type of legacy position or other investment held in client
portfolios.
Clients may also engage us to advise on certain investment products which are not maintained at their primary
custodian, such as variable life insurance and annuity contracts and assets held in employer sponsored retirement
plans and qualified tuition plans (i.e., 529 plans). In these situations, we direct or recommend the allocation of client
assets among the various investment options available with the product. These assets are generally maintained at
the underwriting insurance company or the custodian designated by the product’s provider.
We tailor our advisory services to meet the needs of our individual clients and continuously seek to ensure that client
portfolios are managed in a manner consistent with their specific investment profiles. We consult with clients on an
initial and ongoing basis to determine their specific risk tolerance, time horizon, liquidity constraints and other
qualitative factors relevant to the management of their portfolios. Clients are advised to promptly notify
us if there are changes in their financial situation or if they wish to place any limitations on the management of their
portfolios. Clients may impose reasonable restrictions or mandates on the management of their accounts if we
determine the conditions would not materially impact the performance of a management strategy or prove overly
burdensome to our management efforts. Clients should understand that when they impose restrictions on our
management of their accounts, the results achieved may not be the same as when no restrictions are imposed.
Independent Manager Services: We may select or recommend a third party investment manager (the
“Independent Managers”) to actively manage a portion of a client’s assets. Independent Managers may provide
advice to our clients either through a separately managed account over which the Independent Manager is granted
discretion by the Firm or the client (the “SMAs”), or through model portfolios developed by an Independent Manager
that either the Firm or its clients select (the “Models”). Independent Managers are engaged either through an
agreement between the Firm and the Independent Manager, or in a separate written agreement between the
Independent Manager and the client. In addition to this brochure, clients will also receive the written disclosure
documents of the Independent Managers engaged to manage their assets. Typically, we receive access to
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Independent Managers and their Models through an arrangement with a third party (the “Platform Provider”) that
provides us and our clients with assorted services. We do not receive compensation from any Independent
Managers.
Independent Consultant Services: We may select a third party investment advisor/consultant to assist the Firm in
evaluating investment model portfolios and strategies we develop. Depending on the arrangements we have with
the Platform Provider, the Independent Managers, and Independent Investment Consultant, clients may enter into
agreements directly with the Platform Provider (a “Provider Agreement”). We may receive additional compensation
for investment model portfolios and strategies we create and implement through the Platform Provider. We may
replace and/or recommend replacing a third-party money manager if there is a significant deviation in characteristics
or performance from the stated strategy and/or benchmark.
We evaluate various information about the Independent Managers, which may include the Independent Managers’
public disclosure documents, materials supplied by the Independent Managers themselves or the Platform Provider
and other third-party analyses we believe are reputable. To the extent possible, we seek to assess the Independent
Managers’ investment strategies, past performance and risk results in relation to our clients’ individual portfolio
allocations and risk exposure. While we receive access to Models and Independent Managers through the Platform
Provider, the Platform Provider accepts no responsibility for the performance of any Model or of any Independent
Manager.
Independent Portfolio Management Services: We also provide advisory services through certain programs
sponsored by third party investment advisory firms. These programs allow clients to access the third party portfolio
manager, who will provide individual management to a client's account on a discretionary basis. A broad range of
portfolio managers and multiple investment styles are available, including equity, fixed income, balanced,
international, ETF, REIT and socially responsible portfolios. We will help the client determine his or her investment
objectives and risk/return preferences, to identify any investment restrictions on the management of the account, and
to select an investment strategy and Independent Portfolio Manager. The IAR provides the client with ongoing advice
and monitoring relating to the Independent Portfolio Manager's services and functions as the point of contact between
the client and the Independent Portfolio Manager with regards to changes in the client's investment objective, financial
situation and investment restrictions.
For more information regarding these programs, including the advisory services and fees that apply, the types of
investments available in the programs, and the potential conflicts of interest presented by the programs, please refer
to the disclosure document for the specific program.
Client assets are held in accounts at a registered broker-dealer and/or qualified custodian selected by the client, who
will provide clearing, custody and other brokerage services for client accounts. While we may assist the client in
completing the custodian's paperwork, the client is ultimately responsible for providing all of the necessary
information to establish the account. Clients will retain all rights of ownership on the accounts, including the right to
withdraw securities and cash, vote proxies and receive transaction confirmations.
Cash Sweep Account Asset Management: When clients engage us under our cash sweep account program, we act
as an investment adviser with limited authority to only invest client assets in a money market fund we select. The
scope of our advice is necessarily limited and therefore the account should be considered only part of a client’s overall
investment plan. For clients in the cash sweep program, we do not meet with clients to determine the objectives, and
we will have no responsibility for the management or diversification of any of the client’s assets which are not part of
the cash sweep account.
IRA Rollover Recommendations: When we provide “investment advice” (as that term is defined under DOL
regulations) to clients regarding your retirement plan account or individual retirement account, we are fiduciaries
within the meaning of Title I of the Employee Retirement Income Security Act (“ERISA”) and/or the Internal Revenue
Code, as applicable, which are laws governing retirement accounts. The way we make money creates some conflicts
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with client interests, so we operate under a special rule that requires us to act in the client’s best interest and not put
our interest ahead of the client.
Financial Planning: We offer financial and estate planning services that can be comprehensive in nature or focus on
a specific topic or concern such as: retirement planning, tax planning, insurance planning, estate planning,
educational funding, cash flow planning, retirement plan allocations and investments. Our financial and estate
planning philosophy focuses on helping clients achieve their goals and objectives, with an emphasis on linking their
current financial situation, aspirations and lifestyle. Our approach is aimed at assisting clients with developing a plan
to work towards specific goals. Our approach may include:
• DISCOVERY - Listen to the client's goals, outline the client's objectives and gather quantitative
data to obtain a clear picture of the client's financial situation
• ANALYSIS - Develop an analysis that compares the client's existing plan to future goals and
objectives
• STRATEGY - Create a final plan with specific recommendations to meet the client's stated goals
• IMPLEMENTATION - Manage the execution of recommended strategy to confirm the client's
financial future is on track
• MONITORING - React to changes proactively and adjust the implemented plan to stay on course
We will provide a final written financial plan to the client by the end of the engagement. This may include a retirement
model, portfolio analysis, insurance projection or other recommendation as based on the financial planning contract.
Should the client choose to implement the recommendations contained in the plan, we suggest the client work
closely with his or her attorney, accountant and/or other advisors as necessary. Implementation of the financial plan
recommendations are entirely at the client's discretion.
Financial planning recommendations are client specific and are not limited to any product or service offered by a
broker-dealer or insurance company.
Retirement Plan Consulting Services: We provide services to qualified and non-qualified retirement plans including
401(k) plans, 403(b) group, pension and profit sharing, defined benefit, simple IRA's, SEPs, ESOPs, deferred
compensation, split dollar, 457(b) and (f), SERP (Supplemental Executive Retirement Plan), golden parachute and
golden handcuff plans (collectively, “Plans”). We offer plan sponsors the following consulting services: fiduciary
compliance, investment due diligence, platform/fee benchmarking, employee education and communication, and
plan strategy/design. In this capacity, our firm provides both 3(21)(a) fiduciary services as well as 3(38) investment
management and non-fiduciary services as further described below.
1. Limited Scope 3(21)(a) Fiduciary. We act as a limited scope 3(21)(a) fiduciary that advises, helps and
assists Plan sponsors with their investment decisions, which often includes selection of investment
options and asset allocation recommendations.
2. 3(38) Investment Manager. We also serve as an investment manager to certain Plans in which we are
granted discretionary management by the Plan sponsor to select, monitor and replace Plan
investments.
Additional services may be described in the client agreement. We are deemed a "Covered Service Provider" to
pension Plan clients under ERISA Section 408(b)(2) regulations and a fiduciary under ERISA §§3(21) and/or 3(38) with
respect to services involving “investment advice” (as that term is defined under DOL regulations) concerning or the
exercise of investment discretion over Plan assets. ERISA §408(b)(2) requires Covered Service Providers to make
required disclosures to the responsible Plan fiduciary ("RPF") that are in writing and include information the RPF
needs to (i) assess the reasonableness of total compensation, both direct and indirect, received by the Covered
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Service Provider, its affiliates, and/or subcontractors, (ii) identify potential conflicts of interest and (iii) satisfy
reporting and disclosure requirements under Title I of ERISA. We provide pension plan clients with such information
prior to entering into a written agreement with such clients, and upon changes to the information in accordance with
ERISA and DOL regulations.
Pension Investment Consulting Services: We offer pension investment consulting services to employee benefit
Plans and their fiduciaries designed to assist retirement Plan sponsors, trustees and/or Plan committees in meeting
their Plan management and fiduciary obligations under the Employee Retirement Income Security Act of 1974
("ERISA") and other applicable laws. Our services are tailored based upon the needs of the Plan and the services
requested by the Plan sponsor or named fiduciary. In general, these services may include Plan, sponsor and
participant education, investment policy development and review, asset allocation advice, vendor searches,
performance monitoring and reporting, Plan cost and revenue distribution analyses, and fiduciary governance
consulting. These pension investment consulting services are generally non-discretionary with the majority of the
service being advisory in nature. The ultimate decision to act on behalf of the Plan always remains with the Plan
sponsor or other named fiduciaries.
Other Corporate Services: The Baldwin Group Wealth Advisors, LLC is a subsidiary of The Baldwin Insurance Group
Holdings, LLC. The Insurance Group (by and through its direct and indirect subsidiaries offer several corporate
services designed to assist a business in developing a strategy to meet its goals. These services include business
succession planning, risk management and insurance services, executive benefit plans, employee benefit plans, and
property and casualty insurance.
The ownership and compensation structure for the Adviser, and associated persons or other affiliated entities do
present a conflict of interest in that using affiliated entities may not be the lowest cost solution(s) and compensation
or enrichment may lead to the use of affiliated services. No client is obligated to use the services of any of our affiliates
and such services are available from other providers.
Written Agreements: Before engaging the Firm to provide any of the foregoing investment advisory services, clients
are required to enter into one or more written agreements with the Firm establishing the terms and conditions under
which we render our services (the “Client Agreement”). We typically reserve the right to amend Client Agreements
at any time upon written notice to clients, which amendments become effective if not rejected by a client.
A client may terminate their Client Agreement at any time by providing us with written notice, and we may terminate
a Client Agreement at any time by providing the client with written notice. Clients are charged pro rata for services
provided through to the date of termination. If the client made an advance payment, we will refund any unearned
portion of the advance payment.
We reserve the right to terminate any Client Agreement where a client has willfully concealed or has refused to
provide pertinent information about financial situations when necessary and appropriate, in our judgment, to
providing proper financial advice. Any unused portion of fees collected in advance will be refunded.
Client Agreements may not be assigned without client consent.
Clients also enter into agreements with their custodian and/or independent managers. Clients who enroll in a third
party custodial advisory program (collectively, the “Advisory Programs”) will enter into an agreement with the
program provider governing the terms of the Program (the “Program Agreement”). Please refer to the Investment
Management Services section for more information.
Wrap Fee Programs: We do not currently sponsor nor provide management services to any wrap fee program (an
advisory program under which a specified fee is charged for investment advisory services and execution of
transactions). However, we may recommend that our clients participate in a wrap fee program, based on the client's
specific financial needs and investment objectives. Under a wrap fee program clients pay a single fee for our
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investment advice and the wrap program sponsor’s execution and other services. This single fee is divided by the
program sponsor and us. Our share of the combined fee will change over time and we may receive up to 100% of the
wrap fee program fees.
Item 5 – Fees and Compensation
Investment Management Fees
Asset Management Fees: Our asset management fees are generally assessed quarterly, in advance, based upon a
percentage of the client's assets under management as of the close of business on the last business day of the
preceding calendar quarter. At times, asset management fees may be assessed in arears or other timeframes based
on the product and/or fund billing processes. For purposes of determining the Advisory Fee rate, accounts of related
family members that are identified to us may be aggregated to achieve lower Advisory Fee rates.
Although we typically bill in advance, the initial asset management fee is due at the beginning of the quarter following
the inception date and is based on the client's initial investment in the account prorated for the number of days
assets have been deposited in a client's account before a fee is assessed ("arrears billing"). Therefore, the first asset
management fee billing will include a prorated fee based on arrears billing plus an advanced billing fee.
Our standard investment management service fees are an annual fee and vary between 25 and 175 basis points
(0.25% – 1.75%). Fees will vary and are determined based on the region, third party independent program selections
and requested services. The Client Agreement outlines the specific agreed upon fee schedule.
Clients participating in Advisory Programs are assessed other fees related to their account with the Custodian and
retained by the Custodian and / or remitted to third parties. Any Independent Manager fees are in addition to the
Advisory Fee that we and the Custodian each retain. The Custodian combines the Advisory Fee with any additional
Independent Managers’ fees, as provided in the applicable Program Agreement.
Clients may incur transaction charges for trades executed in their accounts. These transaction charges are separate
from our fees and will be disclosed by the firm through which the trades are executed. These transaction charges
vary based on the type of investment (e.g., stock, mutual fund, ETF, etc.) and are paid to the custodian of client assets.
We do not receive any portion of these transaction charges. Charges imposed directly by a mutual fund, index fund,
or ETF, all of which are disclosed in the fund's prospectus (i.e., fund management fees and other fund expenses, such
as 12b-1 fees) may also be incurred by the client.
Clients may pay a Separately Account Manager Fee, Administration Fee, and Custody and Clearing Fee in addition to
our asset management fees for certain Advisory Programs we offer to Clients.
If we utilize the services of a Platform Provider or Independent Manager, clients will also pay those parties’ separate
fees, either under the Client Agreement or the Provider Agreement.
A description of the other fees associated with the Programs are provided to clients separately and reflected in the
Program Agreement. Except as otherwise disclosed in the Program materials, all other fees are separate, distinct,
and in addition to the Advisory Fee paid to us under the separate Program Agreement.
Portfolio Management Services: Fees for services provided by us are generally paid quarterly in advance and billed
on a pro-rata annualized basis using the fee schedule noted above under Asset Management Services. For clients
using the cash sweep account services, the fee is described in the Agreement. Fees are calculated as a percentage of
the market value of all assets on the last trading day of the month of the previous quarter. Fees are calculated based
on a 365/366 day or a 360 day calendar year.
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Fee Payment
Fees are generally automatically deducted from a client's managed account, either by the Firm or by the Platform
Provider. As part of this process, clients must understand and acknowledge the following:
The client provides authorization permitting fees to be directly paid by the terms outlined in either or both
of the Client Agreement and the Provider Agreement;
The custodian, or in certain cases the Firm or the Platform Provider, calculates the advisory fees and the
custodian or the Platform Provider deducts advisory fees from the client’s account;
Where a Platform Provider or Investment Manager is used, the Platform Provider will cause the custodian
to deduct a single fee from the client’s account and pay the applicable fee(s), and retain the balance; and
The custodian sends statements at least quarterly to the client showing all disbursements for his or her
account, including the amount of the advisory fees paid to the Firm.
Financial Planning and Consulting Fees: The financial and estate planning or consulting services fee may be billed
on a flat fee basis or calculated on an hourly basis, ranging from $150 to $750 per hour. The total estimated fee, as
well as the ultimate fee charged by the Adviser for financial/estate planning clients, is based on the scope and
complexity of the financial/estate planning engagement. Flat fees are negotiable and generally range from $2,000 to
$25,000. Our fees are charged as agreed in the planning agreement. Fee payment options include:
Fixed fees: the client will be assessed a fixed fee. An initial deposit is due upon signing of this Agreement.
Payment will be made by check and final payment is due upon delivery of plan.
Hourly fees: the client will be assessed an hourly fee, billed in six minute increments. An initial deposit is
due upon signing of the Client Agreement. Payments will be due by check and invoiced monthly.
Percentage of assets: the client will be assessed a fee based on a percentage of the assets on which we
are rendering financial planning or consulting advice. An initial deposit is due upon signing the Client
Agreement. Payment will be made by check in arrears based on asset values on last day of previous
quarter.
Fee debit: the client authorizes us to instruct the Custodian with which client’s investment accounts are
held to deduct all fees payable under the Client Agreement from Client’s account; all such fees will be
clearly noted on client’s statements. Client authorizes us to sell securities to cover any debit balance
resulting from fees assessed against the account.
Our planning fees do not cover expenses a client incurs in connection with use of other advisors, such as attorneys
or accountants. Similarly, our fees do not include any fees or expenses charged to the client by others to implement
any plan we provide. If a client implements all or a portion of a plan through the Firm, planning fees may be waived
at our discretion. Implementation of the plan through us is optional, and the client is advised that similar products
or services are available elsewhere.
Retirement Plan Services Fees: We generally charge fees based upon the Plan assets under management when
providing clients with retirement Plan consulting services. Each engagement is individually negotiated and tailored
to accommodate the needs of the Plan sponsor, as memorialized in the Client Agreement. These fees vary, based on
the scope of the services, size of plan and number of participants, but generally range between 7 and 80 basis points
(0.07% – 0.80%).
Our Firm’s retirement services are region-specific based on our product offerings and third-party relationships. A
client will pay a fee based on either the market value of the plan assets, a flat fee in accordance with an agreed upon
amount, or a combination of both asset-based fees and flat fees. Blended fees may also be applied to determine a
percentage of the account value. The compensation will be outlined and agreed to by both parties.
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Fees are normally assessed quarterly in arrears. However, fees may also be charged quarterly in advance; or
determined according to recordkeeper policies. Such fees will be automatically deducted from the Plan’s account by
the custodian or billed directly to the client.
A flat fee may be charged for the establishment of some relationships and services that require time and or expense
on our part to accomplish. These fees are generally paid at the completion of the service to be provided and are in
addition to any asset-based fee that the client may be paying for the service being established. These fees range
from $7,500 to $150,000 depending on the nature of the service being established and the scope of the service
provided. In certain cases, Plan clients may also be responsible for travel expenses. This flat fee can be paid by a Plan
provider instead of the client under certain circumstances as disclosed in the engagement agreement and agreed to
by all parties. We generally charge a minimum fee of $7,500 for retirement Plan services provided to single employer
plans.
Additional Fee Information
ERISA Accounts: To the extent we provide “investment advice” (as that term is defined under DOL regulations)
concerning or exercise investment discretion, we are deemed to be a fiduciary to clients that are ERISA-covered
employee benefit plans or individual retirement accounts (IRAs) under ERISA and regulations under the Code,
respectively. As such, we are subject to specific duties and obligations under ERISA and the Code including among
other things, restrictions concerning certain forms of compensation. To avoid engaging in prohibited transactions, if
we receive commissions or 12b-1 fees on managed investments, they must be used to offset our wealth
management fees.
Fee Calculations: We provide information about the particular Program in which a client's assets are placed when
establishing a new client relationship. Depending on the particular Program, (1) additions and withdrawals to a client's
account during a specific quarter may be taken into consideration in assessing the quarterly fee; (2) a Program may
use a 365/366 day or a 360 day calendar year for purposes of calculation of the fees payable (3) our advisory fee may
vary slightly from quarter to quarter in certain Programs due to rounding and sponsor breakpoints; and the
applicable advisory fee rate will be determined for the account at the inception of the account; thereafter, we or the
Custodian will assess the asset level of the account as of the end of each calendar quarter end and adjust the advisory
fee rate applicable to the account implemented for the next calendar quarter. The total advisory fee is stated on the
Program account application and this fee cannot be increased without written client consent.
Account Additions and Withdrawals: Clients may make additions to and withdrawals from their account at any
time, subject to the Firm’s and the Platform Provider’s right to terminate an account. Additions may be in cash or
securities provided that we reserve the right to liquidate any transferred securities or to decline to accept particular
securities into a client’s account. Clients may withdraw account assets on notice to the Firm, subject to the usual and
customary securities settlement procedures. However, we design our portfolios as long-term investments and the
withdrawal of assets may impair the achievement of a client’s investment objectives. We may consult with clients
about the options and implications of transferring securities. Clients are advised that when transferred securities are
liquidated, they may be subject to transaction fees, fees assessed at the mutual fund level (i.e., contingent deferred
sales charge) and/or tax ramifications.
Additional Fees and Expenses: In addition to the advisory fees paid to the Firm, clients may also incur certain
charges imposed by other third parties, such as broker-dealers, custodians, trust companies, banks and other
financial institutions (collectively “Financial Institutions”); and to the extent utilized, fees of the Platform Provider,
and Independent Managers. These additional charges may include securities brokerage commissions, transaction
fees, custodial fees, charges imposed directly by a mutual fund or ETF in a client’s account, as disclosed in the fund’s
prospectus (e.g., fund management fees and other fund expenses), deferred sales charges, odd-lot differentials,
transfer taxes, wire transfer and electronic fund fees and other fees and taxes on brokerage accounts and securities
transactions. See Item 12 for the Firm’s brokerage practices.
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Fee Debit: Clients generally provide us or the Platform Provider with the authority to directly debit their accounts
for payment of the investment advisory fees charged by the Firm and Independent Managers, as well as for services
provided by the Platform Provider. The Financial Institutions that act as qualified custodian for client accounts have
agreed to send statements to clients not less than quarterly detailing all account transactions, including any amounts
paid to the Firm. Alternatively, clients may elect to have us send them an invoice for direct payment.
Fee Discretion: We may negotiate to charge a lesser fee based upon certain criteria, such as anticipated future
earning capacity, anticipated future additional assets, dollar amount of assets to be managed, related accounts,
account composition, pre-existing client relationship, account retention and pro bono activities.
Services to Family and Friends of the Firm: We may provide advisory services to certain family members or friends
without charge, or for fee rates that are lower than the rates available to other clients.
Household Accounts: At its discretion, the Firm may aggregate or "household" accounts (including multiple
accounts) for the same individual or two or more accounts within the same family or related parties, or accounts
where a family member/related party has power of attorney over another family member/related party or
incompetent person's account.
Advisory Fees in General: Clients should be aware that similar advisory services may (or may not) be available from
other investment advisers for similar or lower fees.
Item 6 – Performance Based Fees
The Baldwin Group Wealth Advisor’s fees are not based on a share of the capital gains or capital appreciation of
managed securities.
Item 7 – Types of Clients
We generally provide investment advice to individuals, pension and profit sharing plans, trusts, estates, or charitable
organizations and corporations or business entities. We do not impose a stated minimum fee or minimum portfolio
value for starting and maintaining an investment management relationship. Certain Independent Managers may,
however, impose more restrictive account requirements and varying billing practices than the Firm. In these
instances, we may alter our corresponding account requirements and/or billing practices to accommodate those of
the Independent Managers.
8 – Methods of Analysis, Investment Strategies and Risk of Loss
Methods of Analysis: Security analysis methods may include fundamental analysis, technical analysis and cyclical
analysis Fundamental analysis involves an evaluation of the fundamental financial condition and competitive
position of a particular fund or issuer. This process typically involves an analysis of an issuer’s management team,
investment strategies, style drift, past performance, reputation and financial strength in relation to the asset class
concentrations and risk exposures of our model asset allocations. A substantial risk in relying upon fundamental
analysis is that while the overall health and position of a company may be good, evolving market conditions may
negatively impact the security.
Cyclical analysis is similar to technical analysis in that it involves the assessment of market conditions at a macro
(entire market or economy) or micro (company specific) level, rather than focusing on the overall fundamental
analysis of the health of the particular company that we are recommending. The risks with cyclical analysis are similar
to those of technical analysis.
Investment Strategies: Prior to developing an investment strategy tailored to each client, we gather and analyze
detailed information about the client, including goals, existing investments, insurance coverage, sources of income
and other assets and liabilities. We then seek to define the client’s investment objectives and risk profile, which
together form the basis for the selection and diversification of investments. Once an initial investment strategy is
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established, our investment advisors continually monitor clients’ portfolios, making changes as needed.
We will not perform quantitative or qualitative analysis of individual securities. Instead, we will advise you on how to
allocate your assets among various classes of securities or third-party money managers. We primarily rely on
investment model portfolios and strategies developed by us or the third-party consultants, money managers and/or
their portfolio managers. We may replace/recommend replacing a third-party money manager if there is a significant
deviation in characteristics or performance from the stated strategy and/or benchmark.
Market, Security and Regulatory Risks
Any investment with the Adviser involves significant risk, including a complete loss of capital and conflicts of interest.
All investment programs have certain risks that are borne by the investor which are described below.
MARKET RISKS
Investments: Our investment advice involves a significant degree of risk. The performance of any investment is
subject to numerous factors which are neither within the control of nor predictable by the Firm. Such factors include
a wide range of economic, political, competitive, technological and other conditions (including acts of terrorism and
war) that may affect investments in general or specific industries or companies. The securities markets may be
volatile, which may adversely affect the ability of our clients to realize profits.
Material Non-Public Information: By reason of their responsibilities in connection with other activities of the Firm
and/or its affiliates, certain principals or employees of the Firm and/or its affiliates may acquire confidential or
material non-public information or be restricted from initiating transactions in certain securities. We will not be free
to act upon any such information. Due to these restrictions, we may not be able to initiate a transaction that we
otherwise might have initiated and may not be able to sell an investment that we otherwise might have sold.
Accuracy of Public Information: We select investments, in part, on the basis of information and data filed by issuers
with various government regulators or made directly available to us by the issuers or through sources other than
the issuers. Although we evaluate all such information and data and sometimes seek independent corroboration
when it is considered appropriate and reasonably available, we are not in a position to confirm the completeness,
genuineness or accuracy of such information and data, and in some cases, complete and accurate information is not
available.
Investments in Undervalued Securities: We often recommend undervalued securities. The identification of
investment opportunities in undervalued securities is a difficult task, and there are no assurances that such
opportunities will be successfully recognized or acquired. While investments in undervalued securities offer
opportunities for above-average capital appreciation, these investments involve a high degree of financial risk and
can result in substantial losses. Returns generated from our recommendations may not adequately compensate for
the business and financial risks assumed.
Small Companies: We may invest a portion of clients assets in small and/or unseasoned companies with small
market capitalization. While smaller companies generally have potential for rapid growth, they often involve higher
risks because they may lack the management experience, financial resources, product diversification and
competitive strength of larger companies. In addition, in many instances, the frequency and volume of their trading
may be substantially less than is typical of larger companies. As a result, the securities of smaller companies may be
subject to wider price fluctuations.
Leverage: When deemed appropriate by the Firm and subject to applicable regulations, clients may incur leverage
in their portfolios, whether directly through the use of borrowed funds, or indirectly through investment in certain
types of financial instruments with inherent leverage, such as puts, calls and warrants, which may be purchased for
a fraction of the price of the underlying securities while giving the purchaser the full benefit of movement in the
market of those underlying securities. While such strategies and techniques increase the opportunity to achieve
higher returns on the amounts invested, they also increase the risk of loss.
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Options and Other Derivative Instruments: We may recommend, from time to time, options and other derivative
instruments, including buying and selling of puts and calls on some of the securities held by clients. The prices of
many derivative instruments, including many options and swaps, are highly volatile. The values of options and swap
agreements depend primarily upon the price of the securities, indexes, commodities, currencies or other
instruments underlying them. Price movements of options contracts and payments pursuant to swap agreements
are also influenced by, among other things, interest rates; changing supply and demand relationships; trade, fiscal,
monetary and exchange control programs and policies of governments; and national and international political and
economic events and policies. Options on highly volatile securities, currencies or other assets may be more expensive
than options on other investments.
Hedging Transactions: Investments in financial instruments such as forward contracts, options, commodities and
interest rate swaps, caps and floors, other derivatives, and other investment techniques are commonly utilized by
investment funds to hedge against fluctuations in the relative values of its portfolio positions as a result of changes
in currency exchange rates, interest rates and/or the equity markets or sectors thereof. Any hedging against a decline
in the value of portfolio positions does not eliminate fluctuations in the values of portfolio positions or prevent losses
if the values of such positions decline, but establishes other positions designed to gain from those same
developments, thus moderating the decline in the portfolio positions’ value. Such hedging transactions also limit the
opportunity for gain if the value of the portfolio positions should increase. We are not obligated to establish hedges
for portfolio positions and may not do so.
Market or Interest Rate Risk: The price of most fixed income securities move in the opposite direction of the
change in interest rates. For example, as interest rates rise, the price of fixed income securities falls. If a client holds
a fixed income security to maturity, the change in its price before maturity may have little impact on the account’s
performance; however, if we have to sell the fixed income security before the maturity date, an increase in interest
rates could result in a loss to the client.
Fixed Income Call Option Risk: Many bonds, including agency, corporate and municipal bonds, and all mortgage-
backed securities, contain a provision that allows the issuer to “call” all or part of the issue before the bond’s maturity
date. The issuer usually retains this right to refinance the bond in the future if market interest rates decline below
the coupon rate. There are three disadvantages to the call provision. First, the cash flow pattern of a callable bond is
not known with certainty. Second, because the issuer will call the bonds when interest rates have dropped, the client
is exposed to reinvestment rate risk – the client will have to reinvest the proceeds received when the bond is called
at lower interest rates. Finally, the capital appreciation potential of a bond will be reduced because the price of a
callable bond may not rise much above the price at which the issuer may call the bond.
Inflation Risk: Inflation risk results from the variation in the value of cash flows from a security due to inflation, as
measured in terms of purchasing power. For example, if a client purchases a 5-year bond in which it can realize a
coupon rate of 5%, but the rate of inflation is 6%, then the purchasing power of the cash flow has declined. For all
but inflation-linked bonds, adjustable bonds or floating rate bonds, the client is exposed to inflation risk because the
interest rate the issuer promises to make is fixed for the life of the security.
Investments in Non-U.S. Investments: From time to time, we may invest and trade a portion of client assets in
non-U.S. securities and other assets (through ADRs and otherwise), which will give rise to risks relating to political,
social and economic developments abroad, as well as risks resulting from the differences between the regulations
to which U.S. and foreign issuers and markets are subject. Such risks may include:
Political or social instability, the seizure by foreign governments of company assets, acts of war or terrorism,
withholding taxes on dividends and interest, high or confiscatory tax levels, and limitations on the use or
transfer of portfolio assets.
Enforcing legal rights in some foreign countries is difficult, costly and slow, and there are sometimes special
problems enforcing claims against foreign governments.
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Foreign securities and other assets often trade in currencies other than the U.S. dollar, and the Adviser may
directly hold foreign currencies and purchase and sell foreign currencies through forward exchange
contracts. Changes in currency exchange rates will affect an account’s value, the value of dividends and
interest earned, and gains and losses realized on the sale of investments. An increase in the strength of the
U.S. dollar relative to these other currencies may cause the value of the Adviser’s investments to decline.
Some foreign currencies are particularly volatile. Foreign governments may intervene in the currency
markets, causing a decline in value or liquidity of a client’s foreign currency holdings. If we enter into forward
foreign currency exchange contracts for hedging purposes, clients may lose the benefits of advantageous
changes in exchange rates. On the other hand, if we enter forward contracts for the purpose of increasing
return, clients may sustain losses.
Non-U.S. securities, commodities and other markets may be less liquid, more volatile and less closely
supervised by the government than in the United States. Foreign countries often lack uniform accounting,
auditing and financial reporting standards, and there may be less public information about the operations of
issuers in such markets.
Risk of Default or Bankruptcy of Third Parties: The Adviser may recommend transactions in securities,
commodities, other financial instruments and other assets that involve counterparties. Under certain conditions,
clients could suffer losses if counterparty to a transaction were to default or if the market for certain securities,
commodities, other financial instruments and/or other assets were to become illiquid.
REGULATORY RISKS
Strategy Restrictions: Certain institutions may be restricted from directly utilizing investment strategies of the type
in which the Adviser may engage. Such institutions, including entities subject to ERISA, should consult their own
advisors, counsel and accountants to determine what restrictions may apply and whether an investment in the
Adviser is appropriate.
Trading Limitations: For all securities, instruments and/or assets listed on an exchange, including options listed on
a public exchange, the exchange generally has the right to suspend or limit trading under certain circumstances.
Such suspensions or limits could render certain strategies difficult to complete or continue and subject the Adviser
to loss. Also, such a suspension could render it impossible for the Adviser to liquidate positions and thereby expose
the Adviser to potential losses.
Conflicts of Interest: In the administration of client accounts, portfolios and financial reporting, the Adviser faces
inherent conflicts of interest which are described in this brochure. Generally, the Adviser mitigates these conflicts
through its Code of Ethics which provides that the client's interest is always held above that of The Baldwin Group
and its associated persons.
Supervision of Trading Operations: The Adviser, with assistance from its brokerage and clearing firms, intends to
supervise and monitor trading activity in the portfolio accounts to ensure compliance with firm and client objectives.
Despite the Adviser's efforts, however, there is a risk that unauthorized or otherwise inappropriate trading activity
may occur in portfolio accounts. Depending on the nature of the investment management service selected by a client
and the securities used to implement the investment strategy, clients will be exposed to risks that are specific to the
securities in their particular investment portfolio.
SECURITY SPECIFIC RISKS
Liquidity: Liquidity is the ability to readily convert an investment into cash. Securities where there is a ready market
that is traded through an exchange are generally more liquid. Securities traded over the counter or that do not have
a ready market or are thinly traded are less liquid and may face material discounts in price level in a liquidation
situation.
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Currency: Overseas investments are subject to fluctuations in the value of the dollar against the currency of the
investment's originating country. This is also referred to as exchange rate risk.
Alternative Strategy Mutual Funds: Certain mutual funds invest primarily in alternative investments and/or
strategies. Investing in alternative investments and/or strategies and involves special risks, such as risks associated
with commodities, real estate, leverage, selling securities short, the use of derivatives, potential adverse market
forces, regulatory changes and potential illiquidity. There are special risks associated with mutual funds that invest
principally in real estate securities, such as sensitivity to changes in real estate values and interest rates and price
volatility because of the fund's concentration in the real estate industry.
Exchange-Traded Funds (ETFs): ETFs are typically investment companies that are legally classified as open-end
mutual funds or UITs. However, they differ from traditional mutual funds, in particular, in that ETF shares are listed
on a securities exchange. Shares can be bought and sold throughout the trading day like shares of other publicly-
traded companies. The prices of ETFs may differ from the underlying value of the securities within the ETF by the fact
they are traded on an exchange and thus exposed to the supply and demand forces of market participants.
Price premiums and discounts arise, especially for those ETFs that aren't traded very frequently. ETFs shareholders
are subject to the risks stemming from the individual issuers of the fund's underlying portfolio securities such as the
equity and fixed income risks discussed above. In addition, shareholders are liable for taxes on any fund-level capital
gains, as ETFs are required by law to distribute capital gains in the event they sell securities for a profit that cannot
be offset by a corresponding loss.
Leveraged and Inverse ETFs, ETNs and Mutual Funds: Leveraged ETFs, ETNs and mutual funds, sometimes labeled
"ultra" or "2x" for example, are designed to provide a multiple of the underlying index's return, typically on a daily
basis. Inverse products are designed to provide the opposite of the return of the underlying index, typically on a daily
basis. These products are different from and can be riskier than traditional ETFs, ETNs and mutual funds. Although
these products are designed to provide returns that generally correspond to the underlying index, they may not be
able to exactly replicate the performance of the index because of fund expenses and other factors. This is referred
to as tracking error. Continual re-setting of returns within the product may add to the underlying costs and increase
the tracking error. As a result, this may prevent these products from achieving their investment objective. In addition,
compounding of the returns can produce a divergence from the underlying index over time, in particular for
leveraged products. In highly volatile markets with large positive and negative swings, return distortions are
magnified over time. Because of these distortions, these products should be actively monitored, as frequently as
daily, and may not be appropriate as an intermediate or long-term holding. To accomplish their objectives, these
products use a range of strategies, including swaps, futures contracts and other derivatives.
These products may not be diversified and can be based on commodities or currencies. These products may have
higher expense ratios and be less tax-efficient than more traditional ETFs, ETNs and mutual funds.
Variable Annuity: Annuity withdrawals are taxable as ordinary income when distributed and may be subject to an
additional 10% federal income tax if withdrawn before age 59½. For non-qualified contracts, an additional 3.8%
federal tax may apply on net investment income. Withdrawals will reduce the contract value and the value of the
death benefits, and also may reduce the value of any optional benefits.
Under current law, a nonqualified annuity that is owned by an individual is generally entitled to tax deferral. IRAs and
qualified plans, such as 401(k)s and 403(b)s are already tax-deferred. Therefore, a deferred annuity should be used
only to fund an IRA or qualified plan to benefit from the annuity’s features other than tax deferral. These include
lifetime income, death benefit options, and the ability to transfer among investment options without incurring
additional charges.
Optional benefits are subject to the claims-paying ability and financial strength of the issuing insurance company
and do not protect the value of the variable investment options, which are subject to market risk.
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Item 9 – Legal and Disciplinary
Neither the Firm nor any of our officers, directors, or other management persons, have been involved in any legal or
disciplinary events in the past 10 years that would require disclosure in response to this Item.
Item 10 – Other Financial Industry Activities and Affiliations
Some individuals providing investment advice on our behalf are separately registered as registered representatives
of third-party unaffiliated broker-dealers, members of the Financial Industry Regulatory Authority, Inc. ("FINRA") and
the Securities Investors Protection Corporation ("SIPC"). These individuals, in their separate capacity, can effect
securities transactions for which they will receive separate, yet customary compensation.
Please note that for certain retirement Plan clients, we provide investment advice to client plans/accounts as a
fiduciary under ERISA. Any such investment advice is solely the responsibility of the Firm, which is independent of the
broker servicing the Plan. The broker does not act as an ERISA fiduciary for any Firm client plans/accounts, and neither
provides, oversees nor monitors (i) any investment advice a client may receive from us or (ii) our compliance with
applicable law including ERISA fiduciary standards and prohibited transaction rules.
Some of our IARs are also insurance agents. As such, these individuals are able to receive separate, yet customary
commission compensation resulting from implementing product transactions on behalf of their customers who may
also be our clients.
While we endeavor to put the interest of our clients first as part of our fiduciary duty, clients should be aware that
our IARs’ receipt of additional compensation itself creates a conflict of interest and may affect the judgment of
individuals when making recommendations. Clients, however, are not under any obligation to engage these
individuals when implementing our recommendations or otherwise. The implementation of our planning and non-
discretionary recommendations is solely at the discretion of the client.
The Firm is part of The Baldwin Insurance Group Holdings, LLC a subsidiary of The Baldwin Insurance Group, Inc.
(NASDAQ: BWIN). The Baldwin Insurance Group, Inc. is an independent insurance distribution firm delivering tailored
insurance and risk management insights and solutions. In certain instances, the Firm and other affiliates of The
Baldwin Insurance Group Holdings, LLC may share revenues and/or expenses related to clients the affiliates may
have in common. Therefore, the Firm and other affiliates of The Baldwin Insurance Group Holdings, LLC, have an
incentive to refer prospective clients to their affiliated entity. Clients are under no obligation to establish a
relationship with the firm to which they are referred.
The Firm is an affiliate of The Baldwin Group Securities, LLC (“TBGS”) a broker-dealer member of the FINRA and SIPC.
TBGS receives revenue for business conducted by employees of indirect subsidiaries of The Baldwin Insurance Group
Holdings, LLC. The Firm and other affiliates of The Baldwin Insurance Group Holdings, LLC do not refer prospective
clients to TBGS. We do not recommend, nor purchase our parent company, the Baldwin Insurance Group Inc. or
affiliated companies’ stock in client accounts.
Item 11 – Code of Ethics, Participation or Interest in Client Transactions and
Personal Trading
Code of Ethics: We have adopted a Code of Ethics which establishes standards of conduct for our Associated
Persons. The Code of Ethics includes general requirements that such Associated Persons comply with their fiduciary
obligations to clients and applicable securities laws, and specific requirements relating to, among other things,
personal trading, insider trading, conflicts of interest and confidentiality of client information. It requires Associated
Persons to report their personal securities transactions and holdings quarterly to Financial Services-Compliance and
requires the Chief Compliance Officer to review those reports. It also requires Associated Persons to report any
violations of the Code of Ethics promptly to Financial Services-Compliance. Each Associated Person receives a copy
of the Code of Ethics and any amendments to it and must acknowledge in writing having received the materials.
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Participation or Interest in Client Transactions: The Firm or individuals associated with the Firm may buy or sell
the same securities as those recommended to clients for their personal accounts. In addition, any related person(s)
may have an interest or position in a certain security, which may also be recommended to a client. Under our Code
of Ethics, the Firm and its managers, members, officers and employees may invest personally in securities of the
same classes as are purchased for clients and may own securities of the issuers whose securities are subsequently
purchased for clients. If an issue is purchased or sold for clients and any of the Firm, its managers, members, officers
and employees on the same day purchase or sell the same security, either the clients and the Firm, its managers,
members, officers or employees will receive or pay the same price or the clients shall receive a more favorable price.
The Firm and its managers, members, officers and employees may also buy or sell specific securities for their own
accounts based on personal investment considerations, which the Firm does not deem appropriate to buy or sell for
clients.
Personal Trading: Financial Services-Compliance reviews Associated Person trades each quarter (except for their
own trading activity that is reviewed by a principal or officer of the Firm, if applicable). The personal trading reviews
ensure that the Associated Person personal trading does not affect the markets, and that clients of the Firm receive
preferential treatment.
Item 12 – Brokerage Practices
Brokerage Selection and Soft Dollars: While clients make the decision about which custodians and brokers to use,
we generally recommend custodians based on our regional offices. Our recommendations include Fidelity
Institutional Wealth Services (“Fidelity”) or LPL Financial (“LPL”), member FINRA and SIPC for investment
management accounts. The Firm is independently owned and operated and is not affiliated with Fidelity or LPL
(“Custodians”). Clients open an account with the regionally recommended custodian by entering into an account
agreement directly with them.
We consider a number of factors when recommending a brokerage firm including commission rates, the financial
stability and reputation, the quality of the investment research, investment strategies, special execution capabilities,
clearance, settlement, custody, record keeping and other services the financial stability and reputation of brokerage
firms and the brokerage and research services provided by such brokers. The Custodians enable us to obtain access
to many mutual funds without transaction charges and other securities at nominal transaction charges. The
commissions and/or transaction fees charged by the Custodians may be higher or lower than those charged by other
Financial Institutions.
When recommending brokers, we adhere to our duty to obtain “best execution.” Clients may pay commissions that
are higher than another qualified Financial Institution might charge to affect the same transaction where we
determine that the commissions are reasonable in relation to the value of the brokerage and research services
received. In seeking best execution, the determinative factor is not the lowest possible cost, but whether the
transaction represents the best qualitative execution, taking into consideration the full range of a Financial
Institution’s services, including among others, the value of research provided, execution capability, commission rates
and responsiveness. We seek competitive rates but may not necessarily obtain the lowest possible commission rates
for client transactions.
A client may direct us, in writing, to use a particular Financial Institution to execute some or all transactions for the
client. In that case, the client will negotiate terms and arrangements for the account with that Financial Institution
and we will not seek better execution services or prices from other Financial Institutions or be able to “batch” client
transactions for execution through other Financial Institutions with orders for other accounts we manage. As a result,
the client may pay higher commissions or other transaction costs, greater spreads or may receive less favorable net
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prices, on transactions for the account than would otherwise be the case. Subject to our duty of best execution, we
may decline a client’s request to direct brokerage if, in our discretion, such directed brokerage arrangements would
result in additional operational difficulties.
We seek to achieve the best execution possible but this does not require us to solicit competitive bids and we do not
have an obligation to seek the lowest available commission cost. We are not required to negotiate "execution only"
commission rates, thus the client may be deemed to be paying for research and related services provided by the
broker which are included in the commission rate.
We do not currently maintain any formal soft dollar arrangements with a custodian. However due to the relationship
with Fidelity and LPL Financial, we receive certain benefits to help us manage and administer client accounts, and
some of these benefits only accrue to us and not clients. These include software and other technology that provide
access to client account data (such as trade confirmations and account statements); the capability to execute, clear
and settle trades; availability of investment research and tools that assist us in making investment decisions;
capabilities to facilitate transfers and payments to and from accounts (wire transfers, check requests, bill payment,
etc.); and assists with back-office functions, record-keeping and client reporting. The Firm does have an agreement
under the Advisory Programs with Fidelity and LPL Financial. The agreement outlines our obligations and
compensation.
Our relationship with the Custodians does provide benefits other than trade execution. This creates a conflict of
interest because our regional teams have an incentive to recommend a Custodian based on our interest in receiving
research and related services; and in the case of a wrap fee Program, receiving a portion of the combined Advisory
Fee (which may increase). The Firm examined these conflicts of interest when the Firm decided to enter into a
relationship with the custodians and determined that the relationship is in the best interest of our clients and
satisfies the Adviser’s client obligations, including the Firm's duty to seek best execution.
It is our policy and practice to strive for the best price and execution costs which are competitive in relation to the
value of the transaction. Nevertheless, clients should understand that they may pay compensation on a transaction
in excess of the amount of compensation that another broker or dealer may charge; the client may not, in any
particular instance, be the sole direct or indirect beneficiary of the research or other services provided; and we make
no warranty or representation regarding compensation paid on transactions.
Order Aggregation: We may, but are not required to, engage in block trading (the bunching or aggregation of
transactions) in cases where two or more client accounts are transacting in the same security on the same day.
We have adopted trade aggregation policies and procedures to ensure that all accounts are treated fairly when
orders are aggregated for execution. Trades, where necessary, are allocated to advisory clients in a manner that
fulfills our fiduciary obligations to each client and otherwise allocates securities on a good faith basis that is objective,
fair, equitable, consistently applied, and does not unfairly discriminate against any advisory client based upon
account performance or other factors. For instance, clients in aggregated transactions each receive the same price
per security. If more than one price is paid for securities in an aggregated transaction, each client in the aggregated
transaction will receive the average price paid for the block of securities in the same aggregated transaction for the
day. If we are unable to fill an aggregated transaction completely, but receive a partial fill of the aggregated
transaction, we will allocate the filled portion of the transaction to clients on a pro rata basis.
We may choose not to aggregate trades for several reasons, including: (1) an account reaches an investment
guideline limit due to unforeseen changes in account assets after an order is placed; (2) a client account is low in
cash; (3) a sale transaction is entered to raise cash in an account; or (4) operational considerations associated with
certain SMA accounts or programs.
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Item 13 – Review of Accounts
Account Reviews: For those clients to whom we provide investment management services, we monitor those
portfolios as part of an ongoing process while regular account reviews are conducted periodically. For those clients
to whom we provide financial planning and/or consulting services, reviews are conducted on an “as needed” basis
and as agreed with the client. Such reviews are conducted by one of our principals. All investment advisory clients
are encouraged to discuss their needs, goals and objectives with the Firm and to keep the Firm informed of any
changes. We contact ongoing investment advisory clients at least annually to review our previous services and/or
recommendations and to discuss the impact resulting from any changes in the client’s financial situation and/or
investment objectives.
Retirement Plan Consulting Services: We will review the client's Investment Policy statement (“IPS”) whenever
the client advises the Firm of a change in circumstances regarding the needs of the plan. We will also review the
investment options of the plan according to the agreed upon time intervals established in the Agreement.
Cash Sweep Accounts: Client accounts using our cash sweep service are typically not reviewed because their
purpose is solely to invest in a money market fund, the performance of which is monitored by the Firm.
Review Triggers: We review accounts annually or more frequently when market conditions or the size of the
account dictate. Other conditions that may trigger a review are changes in the tax laws, new investment
information, and changes in a client's financial or personal situation.
Regular Reports: The custodian sends written brokerage statements directly to clients no less than quarterly.
These reports list the account positions, activity in the account over the covered period, and other related
information. In addition to the regular statement(s) clients receive from their custodian, we may periodically send
clients newsletters, upload investment performance reports to the client portal; and may also upload other reports
to the client portal on an ad hoc basis. In addition, we may provide specific reports to Retirement Plan Consulting
Services' clients based on the terms set forth in the client's written agreement with the Firm.
We encourages clients to compare and review statements sent by the account custodian and or third
party administrator with reports we provide.
Item 14 – Client Referrals and Other Compensation
independent persons or firms
Incoming Client Referrals: We may pay referral fees to related or
("Promoter/Solicitor") for introducing clients to us. We may also pay referral or Promoter/Solicitor fees to other
affiliated company(ies) who refer business to us. Any fee will be fully disclosed prior to a client engagement.
As a matter of Firm practice, the advisory fees paid to us by clients referred by a Promoter/Solicitor are not
increased as a result of any referral. Referral fees paid to a Promoter/Solicitor are contingent upon a client
engaging us to provide investment management services. Therefore, a Promoter/Solicitor has a financial incentive
to recommend us to clients. This creates a conflict of interest; however, clients are not obligated to retain us for
advisory services. Comparable services and/or lower fees may be available through other firms.
Clients can engage certain persons associated with the Firm (but not the Firm) to render securities brokerage
services under a separate commission-based arrangement. Clients are under no obligation to engage such
persons and may choose brokers or agents not affiliated with us. Under this arrangement, our Associated Persons,
in their individual capacities as registered representatives of a third-party broker-dealer (“Broker”), may provide
securities brokerage services and implement securities transactions under a separate commission-based
arrangement. Our Associated Persons may be entitled to a portion of the
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brokerage commissions paid to the Broker, as well as a share of any ongoing distribution or service (trail) fees
from the sale of mutual funds. We may also recommend no-load or load-waived funds, where no sales charges
are assessed. Prior to effecting any transactions, clients are required to enter into a separate account agreement
with the Broker.
A conflict of interest exists to the extent that we recommend the purchase of securities where our Associated
Persons receive commissions or other additional compensation as a result of the Associated Person’s
recommendations.
We have procedures in place to ensure that any recommendations made by such Associated Persons are in the
best interest of clients. For certain accounts covered by ERISA and such others that we deem appropriate, we may
provide our investment advisory services on a fee-offset basis. In this scenario, we offset our fees by an amount
equal to the aggregate commissions and 12b-1 fees earned by our Associated Persons in their individual capacities
as registered representatives of a Broker.
Referrals With No Compensation: We may refer advisory clients to or receive referrals from individuals or firms
such as attorneys, CPAs, banks etc. where no compensation is paid or received by either party. These types of
referrals are done in instances where the Firm or the other professional believes its client can benefit from the
services provided by the other party.
Other Compensation: We may receive from Custodians, a recordkeeper or a mutual fund company, without cost
and/or at a discount, support services and/or products to assist us to better monitor and service client accounts
maintained at such institutions. These support services may include investment-related research, pricing
information and market data, software and other technology that provide access to client account data,
compliance and/or practice management-related publications, discounted or gratis consulting services,
discounted and/or gratis attendance at conferences, meetings, and other educational and/or social events,
marketing support, computer hardware and/or software and/or other products used by the Firm to assist us in
our investment advisory business operations.
Our clients do not pay more for investment transactions effected and/or assets maintained at the Custodians or
a mutual fund company as result of this arrangement. We do not make a commitment to the Custodians or any
other institution as a result of the above arrangement. We have agreements with third party advisers
offering Advisory Programs that govern the Firm’s responsibilities and compensation. Therefore the Firm has an
incentive to recommend clients utilize these Advisory Programs.
The Firm and its associates may also receive compensation on non-advisory business (i.e., brokerage and
insurance commissions) related to the sale of securities or other investment products such as variable annuities,
mutual funds, private placements and such non-investment related products as life and health insurance.
Transaction-based compensation such as this is separate and distinct from the other fees we receive in connection
with our investment advisory services.
Products are issued by Allianz Life Insurance Company of North America and distributed by its affiliate, Allianz Life
Financial Services, LLC (Allianz). Our associates assist Allianz in the Client Intake Process on behalf of the
established and/or prospective client.
Our associates have an incentive to recommend these investment products based on the compensation
they will receive from selling such products, rather than client's needs. Clients always have the option to
purchase investment or insurance products that are recommended by our IARs from other brokers or
agents that are not affiliated with the Firm. In addition, we do not allow its IARs to earn commissions on
products that are included within the Firm’s advisory accounts.
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We may receive referral or Promoter/Solicitor fees for referring clients to other affiliated company(ies). Any fee will
be fully disclosed prior to a client engagement.
We offer a Managed Portfolio program. The models are offered to various recordkeepers. The Firm receives
additional compensation if retirement plan participants use the portfolios on the platform(s) in addition to the
fees outlined in the retirement plan client agreement. This creates a conflict of interest when we recommend their
portfolios on the platform(s); however, retirement plan participants are not obligated to invest in or use the
Managed Portfolios.
Item 15 – Custody
With regard to our limited power to disburse client funds to a third party under a standing letter of authorization
("SLOA"), we have adopted the recommended safeguards in conjunction with our custodian:
1. The client provides an instruction to the qualified custodian, in writing, which includes the client’s signature,
the third party’s name, and either the third party’s address or the third party’s account number at a
custodian to which the transfer should be directed.
2. The client authorizes us, in writing, either on the qualified custodian’s form or separately, to direct transfers
to the third party either on a specified schedule or from time to time.
3. The client’s qualified custodian performs appropriate verification of the instruction, such as a signature
review or other method to verify the client’s authorization and provides a transfer of funds notice to the
client promptly after each transfer.
4. The client has the ability to terminate or change the instruction to the client’s qualified custodian.
5. We have no authority or ability to designate or change the identity of the third party, the address, or any
other information about the third party contained in the client’s instruction.
6. We maintain records showing that the third party is not a related party or located at the same address.
7. The client’s qualified custodian sends the client,
in writing, an
initial notice confirming the
instruction and an annual notice reconfirming the instruction.
Should we determine we maintain SLOAs on file for clients, we will implement the appropriate SEC guidelines to
meet the identified oversight level for the business model.
We do not accept or permit our associated persons from obtaining physical custody of client assets including cash,
securities, acting as trustee, providing bill paying service, having password access to control account activity or any
other form of controlling client assets. All checks or wire transfers to fund client accounts are required to be made
out to/sent to the account custodian.
Item 16 Investment Discretion
We may be given the authority to exercise discretion on behalf of our clients. We are considered to exercise
investment discretion over a client’s account if we can affect transactions for the client without first having to seek
the client’s consent. We are given this authority through a power-of-attorney included in the Client
Agreement. Clients authorize us to delegate discretionary authority to third parties—such as Independent
Managers and the Platform Provider. Clients signing Platform Agreements may further authorize the Platform
Provider to similarly delegate the discretionary authority granted to the Platform Provider. Clients may request a
limitation on this authority (such as certain securities not to be bought or sold).
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Cash Sweep Accounts: Clients using our cash sweep account service only grant us authority to change the money
market fund in which the account is invested. The Firm has no other discretion to manage those clients’ assets.
Item 17 Voting Client Securities
We do not accept appointment nor have authority to vote proxies on behalf of clients. Clients are instructed to
inform their custodian that we should not be designated as the party to receive information on voting client
proxies. The obligation to vote client proxies remains with the client. Clients may contact us for advice or
information about a particular proxy vote. However, we are not considered to have proxy-voting authority solely
as a result of providing such advice to clients. Should we inadvertently receive proxy information for a security
held in a client’s account, we will promptly forward such information to the client but will not take any further
action with respect to the voting of such proxy.
For the wrap fee and non-wrap fee programs we offer, the client should refer to Item 17 in the third-party
Investment Manager's Form ADV Part 2A, to determine the program sponsor's or third-party manager's policy on
voting client securities. In certain instances, the program sponsor or third-party manager may vote proxies on
behalf of the client, while in other programs, clients will retain the responsibility for receiving and voting proxies.
Item 18 Financial Information
Registered investment advisers are required to provide clients with certain financial information or disclosures
about our financial condition in this Item. The Baldwin Group has no financial commitment that impairs its ability
to meet contractual and fiduciary commitments to clients and has not been the subject of a bankruptcy
proceeding.
Business Continuity Plan
We have a Business Continuity Plan in place that provides detailed steps to mitigate and recover from the loss of
office space, communications, services or key people.
Disasters: The Business Continuity Plan covers natural disasters such as snowstorms, hurricanes, tornados, and
flooding. The Plan covers human-caused disasters such as loss of electrical power, loss of water pressure, fire,
bomb threat, nuclear emergency, chemical event, biological event, T-1 communications line outage, Internet
outage, railway accident and aircraft accident. Electronic files are backed up daily and archived offsite.
Alternate Offices: Alternate offices are identified to support ongoing operations in the event the main office is
unavailable. It is our intention to contact all clients within five days of a disaster that dictates moving our office to
an alternate location.
Summary of Business Continuity Plan: A summary of the business continuity plan is available upon request to
The Baldwin Group Financial Services, Chief Compliance Office.
Information Security Program
Information Security
The Adviser maintains an information security program to reduce the risk that your personal and
confidential information may be breached.
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Rev. 04/2025
FACTS
WHAT DOES THE BALDWIN GROUP WEALTH ADVISORS, LLC
DO WITH YOUR PERSONAL INFORMATION?
Why?
Financial companies choose how they share your personal information. Federal law gives
consumers the right to limit some but not all sharing. Federal law also requires us to tell you
how we collect, share, and protect your personal information. Please read this notice carefully to
understand what we do.
What?
The types of personal information we collect and share depend on the product or service you
have with us. This information can include:
Social Security number
Sources of Income
Financial Investment Account numbers and balances
How?
All financial companies need to share client's personal information to run their everyday
business. In the section below, we list the reasons financial companies can share their
client's personal information; the reasons The Baldwin Group Wealth Advisors, LLC
chooses to share; and whether you can limit this sharing.
Reasons we can share your personal information
Can you limit this sharing?
Does The Baldwin Group
Wealth Advisors share?
YES
NO
For our everyday business purposes—
such as to process your transactions, maintain
your account(s), respond to court orders and legal
investigations, or report to credit bureaus
YES
YES
For our marketing purposes—
to offer our products and services to you
For joint marketing with other financial companies
YES
YES
NO
YES
For our affiliates’ everyday business purposes—
information about your transactions and experiences
YES
YES
For our affiliates’ everyday business purposes—
information about your creditworthiness
For our affiliates to market to you
YES
YES
For nonaffiliates to market to you
YES
YES
Call 813-934-2743
Mail the form below
To limit
our sharing
Please note:
If you are a new client, we can begin sharing your information prior to the date we sent this
notice. When you are no longer our client, we continue to share your information as described in
this notice.
However, you can contact us at any time to limit our sharing.
Questions? Call 813-934-2743
Mail-in Form
Mark any/all you want to limit:
Leave Blank OR
select one:
__ Apply my
choices only to
me
Do not share information about my creditworthiness with your affiliates for their everyday
business purposes.
Do not allow your affiliates to use my personal information to market to me.
Do not share my personal information with nonaffiliates to market their products and services
to me.
Name
__ Apply my
choices to my
household
accounts
Address
City, State, Zip
Mail To:
The Baldwin Group Wealth Advisors, LLC Attention: Financial Services-Compliance
4211 W Boy Scout Blvd. Suite 800
Tampa, Florida 33607
Page 2
Who we are
The Baldwin Group Wealth Advisors, LLC CRD # 312284
Who is providing this notice?
What we do
How does The Baldwin Group Wealth
Advisors, LLC protect my personal
information?
To protect your personal information from unauthorized access
and use, we use security measures that comply with federal law.
These measures include computer safeguards and secured files
and buildings.
We collect your personal information, for example, when you
Request our Financial Services
How does The Baldwin Group Wealth
Advisors, LLC collect my personal
information?
Engage us as your Investment Adviser
Open an account
Fund your Investment Account
Why can’t I limit all sharing?
Federal law gives you the right to limit only
sharing for affiliates’ everyday business purposes - information
about your creditworthiness
affiliates from using your information to market to you
sharing for nonaffiliates to market to you
State laws and individual companies may give you additional rights to
limit sharing.
Your choices will apply to everyone on your account—unless you tell
us otherwise.
What happens when I limit sharing
for an account I hold jointly with
someone else?
Definitions
Affiliates
Companies related by common ownership or control. They can be
financial and nonfinancial companies.
Nonaffiliates
Companies not related by common ownership or control. They can be
financial and nonfinancial companies, for example:
Record Keepers
Custodians
Joint marketing
Third Party Administrators
A formal agreement between nonaffiliated financial companies that
together market financial products or services to you.
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