Overview

Assets Under Management: $84 million
Headquarters: CAMAS, WA
High-Net-Worth Clients: 24
Average Client Assets: $2.4 million

Frequently Asked Questions

VITA PLANNING GROUP LLC is a fee-based investment advisor. Detailed fee schedules are available in their SEC Form ADV filing.

Yes. As an SEC-registered investment advisor (CRD #312323), VITA PLANNING GROUP LLC is subject to fiduciary duty under federal law.

VITA PLANNING GROUP LLC is headquartered in CAMAS, WA.

VITA PLANNING GROUP LLC serves 24 high-net-worth clients according to their SEC filing dated April 28, 2026. View client details ↓

According to their SEC Form ADV, VITA PLANNING GROUP LLC offers financial planning, portfolio management for individuals, and portfolio management for institutional clients. View all service details ↓

VITA PLANNING GROUP LLC manages $84 million in client assets according to their SEC filing dated April 28, 2026.

According to their SEC Form ADV, VITA PLANNING GROUP LLC serves high-net-worth individuals and institutional clients. View client details ↓

Services Offered

Services: Financial Planning, Portfolio Management for Individuals, Portfolio Management for Institutional Clients

Clients

Number of High-Net-Worth Clients: 24
Percentage of Firm Assets Belonging to High-Net-Worth Clients: 69.35%
Average Client Assets: $2.4 million
Total Client Accounts: 142
Discretionary Accounts: 142

Regulatory Filings

CRD Number: 312323
Filing ID: 2095999
Last Filing Date: 2026-04-28 07:01:25

Form ADV Documents

Primary Brochure: ADV PART 2A (2026-04-10)

View Document Text
Item 1 – Cover Page Vita Planning Group, LLC Form ADV Part 2A Vita Planning Group, LLC 3313 NW Sierra Drive Camas, WA 98607 https:// www.vita401k.com (650) 567-9300 Branch Office: 1451 Grant Road, Suite 200 Mountain View, CA 94040 Updated: April 10, 2026 This Brochure provides information about the qualifications and business practices of Vita Planning Group, LLC. If you have any questions about the contents of this Brochure, please contact us at (650) 567-9300. The information in this Brochure has not been approved or verified by the United States Securities and Exchange Commission or by any state securities authority. Registration of an Investment Adviser does not imply any level of skill or training. The oral and written communications of an Adviser provide you with information about which you determine to hire or retain an Adviser. Additional information about Vita Planning Group also is available on the SEC’s website at www.adviserinfo.sec.gov. Page 1 of 19 Vita Planning Group Form ADV Part 2A Item 2 - Material Changes The material changes in this brochure from the last annual updating amendment on March 17, 2026, of Vita Planning Group LLC are described below. Material changes relate to Vita Planning Group LLC’s policies, practices, or conflicts of interests. • The Firm has updated their primary address. (Cover page) In the future, this section of the Brochure will discuss only the specific material changes that were made to the Brochure and will provide you with a summary of all material changes that have occurred since the last filing of this Brochure. This section will also identify the date of our last annual Brochure update. We will ensure that you receive a summary of any material changes to this and subsequent Brochures within 120 days of the close of our business’ fiscal year end which is December 31. We will provide other ongoing disclosure information about material changes as they occur. We will also provide you with information on how to obtain the complete brochure. Our Brochure may be requested by contacting Karl E. Hansen, Managing Member, at (650) 567- 9300. Our Brochure is also available on our website at www.vita401k.com. Information about Vita Planning Group is also available via the SEC’s website at www.adviserinfo.sec.gov. The SEC’s website also provides information about any persons affiliated with Vita Planning Group who are registered, or are required to be registered, as investment adviser representatives of Vita Planning Group. Page 2 of 19 Vita Planning Group Form ADV Part 2A Item 3 – Table of Contents Item 1 – Cover Page ............................................................................................................................. 1 Item 2 - Material Changes ................................................................................................................... 2 Item 3 – Table of Contents .................................................................................................................. 3 Item 4 – Advisory Business .................................................................................................................. 4 Item 5 – Fees and Compensation ....................................................................................................... 8 Item 6 – Performance-Based Fees and Side-By-Side Management ............................................ 11 Item 7 – Types of Clients .................................................................................................................. 11 Item 8 – Methods of Analysis, Investment Strategies, and Risk of Loss ...................................... 11 Item 9 - Disciplinary Information ..................................................................................................... 12 Item 10 – Other Financial Industry Activities and Affiliations ....................................................... 12 Item 11 – Code of Ethics ................................................................................................................... 13 Item 12 – Brokerage Practices ......................................................................................................... 15 Item 13 – Review of Accounts .......................................................................................................... 16 Item 14 – Client Referrals and Other Compensation .................................................................... 16 Item 15 – Custody ............................................................................................................................. 17 Item 16 – Investment Discretion ...................................................................................................... 17 Item 17 – Voting Client Securities ................................................................................................... 18 Item 18 – Financial Information ....................................................................................................... 18 Item 19 - Brochure Supplements .................................................................................................... 18 Page 3 of 19 Vita Planning Group Form ADV Part 2A Item 4 – Advisory Business Vita Planning Group LLC (“Vita Planning Group”) is a Limited Liability Company located in and organized under the laws of the State of Washington. The firm is principally owned by Karl E. Hansen and Erik H. Hansen. Vita Planning Group LLC primarily offers its advisory services under the name Vita Planning Group LLC (“Vita Planning Group”). Karl E. Hansen and Erik H. Hansen are also principal owners of Vita Insurance Associates, Inc., which operates in the Employee Benefits industry and shares some of its employees with Vita Planning Group. A. Retirement Plan Advisory and Consulting Services The following is a description of the advisory services offered by Vita Planning Group: Vita Planning Group provides advisory services to retirement plans subject to the Employee Retirement Income Security Act of 1974 (“ERISA”), that are participant-directed defined contribution plans, such as 401(k) plans and 403(b) plans covered under ERISA (“ERISA Plan Clients”). Vita Planning Group may also provide services to Section 457 plans and 403(b) plans not covered under ERISA (“non-ERISA Plan Clients”). Each ERISA Plan Client is required to enter into an investment advisory or management agreement with Vita Planning Group describing the services that Vita Planning Group will perform for the ERISA plan and its participants. Vita Planning Group provides both ERISA fiduciary services and non-fiduciary services to ERISA Plan Clients. Vita Planning Group enters into similar investment advisory or management agreements with non-ERISA Plan Clients, except that the references to ERISA rules described below do not apply in the case of services provided by Vita Planning Group to non-ERISA Plan Clients. ERISA Fiduciary Services Vita Planning Group provides ERISA fiduciary services either as a discretionary investment manager or a non-discretionary investment adviser. Vita Planning Group provides similar fiduciary investment services to non-ERISA Plan Clients. Investment Management Services Vita Planning Group provides investment management services to Non-ERISA Plan Clients and to ERISA Plan Clients on a discretionary basis as an investment manager under ERISA Section 3(38) and in that capacity, Vita Planning Group’s investment decisions are made in its sole discretion without the plan client’s prior approval. Each plan client who engages Vita Planning Group to perform investment management services is required to enter into an investment management agreement. Vita Planning Group’s investment management services include developing and implementing an investment policy statement; selecting from a broad range of investment options consistent with ERISA Section 404(c); making decisions about the selection, retention, removal and addition of investment options; providing periodic reporting of investment performance and results; and if the ERISA Client has determined that the Plan should have a qualified default investment alternative (a “QDIA”) for participants who fail to make an investment election, selecting the investment(s) that will serve as a QDIA. Page 4 of 19 Vita Planning Group Form ADV Part 2A Investment Advisory Services Vita Planning Group also provides 3(21) qualified retirement plan consulting investment advisory services on a nondiscretionary basis and in that capacity, the plan client retains, and exercises, final decision-making authority and responsibility for the implementation (or rejection) of Vita Planning Group’s recommendations or advice. Each plan client who engages Vita Planning Group to perform nondiscretionary investment advisory services is required to enter into an investment advisory agreement. Vita Planning Group’s nondiscretionary investment advisory services include assisting the plan client in developing and implementing an investment policy statement; assisting the ERISA Plan Client in selecting from a broad range of investment options consistent with ERISA Section 404(c); assisting the plan client in making decisions about the selection, retention, removal and addition of investment options, meeting periodically to discuss Vita Planning Group’s investment recommendations; and if the ERISA Client has determined that the Plan should have a QDIA for participants who fail to make an investment election, assisting in the selection of the investment(s) that will serve as a QDIA. The investment options recommended by Vita Planning Group may include managed portfolios developed by Vita Planning Group that use the plan’s investment options. If the plan client decides to use a Vita Planning Group managed portfolio, then Vita Planning Group has full discretionary authority over investment management of the assets invested in the Vita Planning Group managed portfolios including, but not limited to, determination of the asset class allocations and selection of the underlying investments for each portfolio, adjustment of the asset class allocations, and the addition, removal, or modification of the underlying investments. If Vita Planning Group managed portfolios are offered as plan investment options, it will not result in additional compensation to Vita Planning Group. Non-Fiduciary Services Vita Planning Group may also provide non-fiduciary services to ERISA Plan Clients and Non- ERISA Plan Clients or alternatively, may arrange for the plan’s other providers to offer these services, as agreed upon between Vita Planning Group and the plan client. Vita Planning Group’s non-fiduciary services to plan clients include assisting in group enrollment meetings, educating plan participants about general investment principles and the investment alternatives under the plan and educating the plan client as to its fiduciary responsibilities. Vita Planning Group’s nonfiduciary services may also include assisting the plan client in monitoring, selecting and supervising service vendors, performing benchmarking studies and fee analysis, and assisting the ERISA Plan Client in obtaining information needed to prepare the participant disclosures required under ERISA Regulations Section 2550.404a-5, provided that Vita Planning Group is not responsible for verifying the accuracy and completeness of the information provided. For a more detailed description of Vita Planning Group’s fiduciary and non-fiduciary services, the ERISA Plan Client and the non-ERISA Plan Client should refer to the investment advisory agreement or investment management agreement, depending on the business/advisor type. Page 5 of 19 Vita Planning Group Form ADV Part 2A General Information about Advisory Services For each of the above disclosed advisory and management services, Vita Planning Group does not limit its investment recommendations to any specific type of product or security. Vita Planning Group considers the universe of investment options open to retirement plans. A client’s individual needs and objectives are analyzed to determine appropriate investments and products for the client. Since different types of investments typically involve different types of risk, the firm conducts a risk analysis of the participant population, before recommending a certain investment array. Vita Planning Group manages assets on either a discretionary or non-discretionary basis, and the client is always free to place reasonable restrictions on the types of investments the firm recommends for the client’s portfolio. Vita Planning Group generally recommends an investment allocation consisting of mutual funds, stable value funds, and collective trusts, but other options, including but not limited to exchange traded funds, may be considered if appropriate for a client. Vita Planning Group endeavors at all times to only recommend investments that it feels are suitable for a given client, and the firm makes reasonable efforts to describe in detail any conflicts of interest that may exist. Clients should be aware that all securities investments involve risk, including the possible loss of all or part of an investment. Clients who elect to invest in securities must be willing to bear this risk. Adviser does not participate in any wrap fee programs. As of December 31, 2025, we had a total of $1,468,830,707 in assets under advisement. Summer Student Loan Certain pre-qualified clients may receive sponsorship free of cost to the Summer Student Loan services program. This program benefits the employees of nonprofit clients. B. Active Asset Management - Tailored Asset Management Services As part of the active asset management process, we will meet with you to discuss your financial circumstances, investment goals and objectives, and to determine your risk tolerance. We will ask you to provide statements summarizing current investments, income and other earnings, recent tax returns, retirement plan information, other assets and liabilities, wills and trusts, insurance policies, and other pertinent information. Based on the information you share with us, we will analyze your situation and tailor a portfolio with appropriate asset allocations and investment strategy(ies). Please note that pursuant to the investment advisory agreement you are obligated to notify us promptly when your financial situation, goals, objectives, or needs change. Our recommendations and ongoing management are based upon your investment goals, objectives, and risk tolerance. We will monitor the account, trade as necessary, and communicate regularly with you. We will work with you on an ongoing basis to evaluate your asset allocation as well as rebalance your portfolio to keep it in line with your goals as necessary. We will be reasonably available to help you with questions about your account. Page 6 of 19 Vita Planning Group Form ADV Part 2A You shall have the ability to impose reasonable restrictions on the management of your account, including the ability to instruct us not to purchase certain mutual funds, stocks, or other securities. Under certain conditions, securities from outside accounts may be transferred into your advisory account; however, we may recommend that you sell any security if we believe that it is not suitable for the current recommended investment strategy. Additionally, trading may be required to meet initial allocation targets, after substantial cash deposits that require investment allocation, and/or after a request for a withdrawal that requires liquidation of a position. Periodically, your account may need to be rebalanced or reallocated in order to reestablish the targeted percentages of your initial asset allocation. This rebalancing or reallocation will occur as required or pursuant to the schedule we have determined together. You will be responsible for all tax consequences resulting from the sale of any security, rebalancing, or reallocation of the account. You are responsible for any taxable events in these instances. We are not tax professionals and do not give tax advice. However, we will work with your tax professionals to assist you with tax planning. You will be notified of any purchases or sales through trade confirmations and statements that are provided by the custodian. These statements list the total value of the account, itemize all transaction activity, and list the types, amounts, and total value of securities held. You will at all times maintain full and complete ownership rights to all assets held in your account, including the right to withdraw securities or cash, proxy voting and receiving transaction confirmations. C. Financial Planning We may provide individualized services to you such as comprehensive financial planning, estate planning, business planning and educational planning. Fee based financial planning is a comprehensive relationship which incorporates many different aspects of your financial status into an overall plan that meets your goals and objectives. The financial planning relationship consists of virtual or face-to-face meetings and ad hoc meetings with you and/or your other advisors (attorneys, accountants, etc.) as necessary. In performing financial planning services, we typically examine and analyze your overall financial situation, which may include issues such as taxes, insurance needs, overall debt, credit, business planning, retirement savings and reviewing your current investment program. Our services may focus on all or only one of these areas depending upon the scope of our engagement with you. It is essential that you provide the information and documentation we request regarding your income, investments, taxes, insurance, estate plan, etc. We will discuss your investment objectives, needs and goals, however, you are obligated to inform us of any changes. We do not verify any information obtained from you, your attorney, accountant, or other professionals. Page 7 of 19 Vita Planning Group Form ADV Part 2A If you engage us to perform these services, you will receive a written agreement detailing the services, fees, terms, and conditions of the relationship. You will also receive this Brochure. You may implement your financial plan through any financial organization of your choice. We obtain information from a wide variety of publicly available sources. We do not have any inside private information about any investments that are recommended. All recommendations developed by us are based upon our professional judgment. We cannot guarantee the results of any of our recommendations. Choosing which advice to follow is your decision. As of December 31, 2025, we had a total of $83,688,418 in discretionary assets under management. Item 5 – Fees and Compensation Vita Planning Group has established the fee schedule outlined below for the advisory services described in Part 3 above. Vita Planning Group is a fiduciary under ERISA with respect to the investment management and advisory services described in the investment management or advisory agreement between Vita Planning Group and the ERISA Plan Client. As such, Vita Planning Group is subject to specific duties and obligations under ERISA and the Internal Revenue Code that include, among other things, restrictions concerning certain forms of compensation. To avoid engaging in prohibited transactions, Vita Planning Group may only charge fees for investment advice about products for which Vita Planning Group and/or its affiliates do not receive any commission, 12b-1 fees, or other compensation or conversely, if such compensation is received by Vita Planning Group and/or its affiliates, Vita Planning Group will offset such amounts against Vita Planning Group’s stated fee. Where Vita Planning Group offsets such compensation amounts against its stated fee, Vita Planning Group will disclose to the ERISA Plan Client the amount of such compensation, the services rendered for such compensation, the payer of such compensation and a description of the arrangement with the payer in accordance with the requirements of ERISA Regulation Section 2550.408b-2(c). A. Retirement Plan Advisory and Consulting Service Fees The annual investment management fee or investment advisory fee for Vita Planning Group’s ERISA Plan services and non-ERISA Plan Services is described in the investment advisory agreement or investment management agreement with the client. Vita Planning Group’s annual cost of services is described in the agreements with each client. The annual cost shall be based upon a percentage (%) of included plan assets as reported by the plan custodian or recordkeeper (generally ranging from 0.05% to 0.50% annually, and typically subject to an $8,000 annual minimum), or on a flat fee basis not to exceed $100,000 per year, depending on the size of the plan. In some cases, Vita Planning Group will allow a client to contract services at an hourly rate, which shall not be less than $350 per hour. Vita Planning Group reserves the right to negotiate these rates as deemed appropriate. Included plan assets are the plan assets for which Vita Planning Group provides services as described in the investment advisory or management agreement. Page 8 of 19 Vita Planning Group Form ADV Part 2A Except for the fee for the initial quarter under advisement or management, asset-based fees are assessed in arrears based on either the market value of the assets on the last business day of the fee period, or as an average daily balance during the fee period, as specified in the investment advisory or management agreement. The initial fee is the amount pro-rated for the number of days remaining in the initial fee period from the effective date of the Agreement. As agreed to under the investment management or advisory agreement between Vita Planning Group and the client, the client may authorize the plan custodian to automatically deduct the fee from the plan or the plan sponsor of the plan client may choose to pay the fee, in which case fees are due and payable within 30 days of the invoice date. Either Vita Planning Group or the plan client can terminate the investment management or advisory agreement at any time, without penalty, by sending the other party 30 days prior written notice. Both parties remain responsible for obligations arising under any transactions initiated before the agreement was terminated. Vita Planning Group is entitled to a fee, prorated for the number of days in the fee period prior to the effective date of termination, based on the market value of the included assets on the effective date of termination or on the average daily balance of the fee period, as specified in the investment advisory agreement or investment management agreement, as the case may be. The Client has the right to terminate the advisory agreement without penalty within five (5) business days after entering into the agreement. B. Active Asset Management Fees -Tailored Asset Management Services Vita Planning Group does not impose a minimum account balance for the opening of an account with the Adviser. The cost charged is based upon the amount of money invested. Multiple accounts of immediately-related family members, at the same mailing address, may be considered one consolidated account for billing purposes. Costs may also be negotiated on an individual basis. Costs are charged quarterly and in arrears. Payments are due on the last day of each quarter and will be assessed immediately thereafter based on the quarter end balance of the account(s) under management. The Adviser will not prorate for deposits and withdrawals in the account during the billing period. Costs will be calculated as follows: Cost of Services - Non-Tiered Fee Schedule Assets Under Management (AUM) Fee Up to $500,000 0.90% $500,001 to $1,000,000 0.80% $1,000,001 to $2,500,000 0.60% $2,500,001 to $5,000,000 0.50% $5,000,001 to $10,000,000 0.40% $10,000,001 to $20,000,000 0.30% Page 9 of 19 Vita Planning Group Form ADV Part 2A $20,000,001 and over billed at 0.25% Example Fee Calculation AUM x %  4 = Total fee $7,000,000 x 0.40%  4 = $7,000 per quarter The costs shown above are annual costs and may be negotiable based upon certain circumstances. No increase in the annual cost shall be effective without prior written notification. Vita Planning Group believes the advisory cost is reasonable considering the costs charged by other investment advisers offering similar services/programs. A flat fee may also be negotiated if it does not exceed the fee schedule above. If so negotiated, it will be indicated above. Our costs will not be based upon a share of capital gains or capital appreciation of the funds or any portion of your funds. In addition to the Adviser’s annual investment management cost, the Client shall also incur transaction and administrative costs relative to all mutual fund purchases which include charges imposed at the mutual fund level (i.e., advisory costs and other fund expenses, if applicable). The Client acknowledges that trading costs will be assessed to the Client according to the agreements made with the Custodian(s) and other third parties as applicable. The Client acknowledges and agrees that the Adviser may charge for certain additional Assets managed for the Client by the Adviser, but not held by the Custodian (i.e., variable annuities, mutual funds, 401(k), and variable life). No portion of the Adviser compensation shall be based on capital gains or capital appreciation of the Assets. Vita Planning Group does not charge performance-based fees. C. Financial Planning and Fees An estimate for total hours will be determined at the start of the advisory relationship. Vita Planning Group may also provide you with a personalized comprehensive financial planning, estate planning, business planning and educational planning for an hourly rate of $175-$375, which may be negotiable depending upon the nature and complexity of the client's circumstances. All costs are billed after services are rendered. Investment plans will be presented to you within 90 days of the contract date, provided that all information needed to prepare the investment plan has been promptly provided to us. We do not accept prepayment of more than $500 in fees per client, six months or more in advance. The financial planning agreement will terminate once you receive the final plan. The Financial Planning Agreement will show the fee you will pay. In addition to the fees charged by Vita Planning Group, clients will incur brokerage and other transaction costs. Please refer to Item 12: Brokerage Practices, for further information on such brokerage and other transaction costs. Clients will also typically incur additional charges related to the safekeeping and custody of client assets, mutual fund and other product- specific expenses, and wire or cash transfer fees. These additional charges are separate and apart from the fees charged by Vita Planning Group. Page 10 of 19 Vita Planning Group Form ADV Part 2A Item 6 – Performance-Based Fees and Side-By-Side Management Vita Planning Group does not charge any performance-based fees (fees based on a share of capital gains or capital appreciation of the assets of a client). Item 7 – Types of Clients Vita Planning Group provides investment advisory and investment management services to retirement plans subject to ERISA that are participant-directed defined contribution plans, such as 401(k) plans and 403(b) plans covered by ERISA, as well as 403(b) plans that are not covered by ERISA and 457 plans (each, a “Plan”). In addition, Vita Planning Group provides investment advisory and investment management services to individuals. Item 8 – Methods of Analysis, Investment Strategies, and Risk of Loss In most instances, the method of security analysis, sources of information and investment strategy chosen for a client will be dictated by the client’s individual needs and objectives. Vita Planning Group takes a comprehensive approach to evaluate an overall Plan strategy that meets a client’s needs and objectives, using multiple sources of information. Note that Vita Planning Group typically does not recommend frequent and short-term trading strategies for its clients. Upon the determination of plan strategy, Vita Planning Group will then proceed with the recommendation and/or selection of specific investments to fulfill the Plan offerings. Research and analysis of the investments it recommends will be conducted using publicly available information. For mutual funds/ETF’s, Vita Planning Group will evaluate the experience and track record of investment managers to determine whether a manager has demonstrated the ability to manage assets under varying economic situations. Vita Planning Group also evaluates the underlying investments in a mutual fund or exchange traded fund, to determine whether the manager invests in a manner that is consistent with the fund’s investment objective. A risk associated with this type of analysis is that past performance is not a guarantee of future results. While a manager may have demonstrated a certain level of success in past economic times, he or she may not be able to replicate that success in future markets. In addition, just because a manager may have invested in a certain manner in past years, such manager may deviate from his/her strategy in future years. To mitigate this risk, Vita Planning Group attempts to select investments from companies with proven track records that have demonstrated a consistent level of performance and success. Vita Planning Group also relies on an assumption that the rating agencies it uses to evaluate investments provide accurate and unbiased analysis. Vita Planning Group uses investment management strategies that it feels best meets its clients’ needs and objectives. Such strategies typically include asset allocation and diversification. While this strategy typically meets the needs and objectives of our clients, long-term investment strategies may include the risk of not taking advantage of short-term gains that could be profitable to a client. In addition, all securities investments involve risk, Page 11 of 19 Vita Planning Group Form ADV Part 2A and clients may lose all or part of their investment. Clients who elect to invest in securities must be willing to bear this risk. For this reason, Vita Planning Group takes care to determine appropriate risk tolerance for its clients. Investment recommendations are made with this risk tolerance in mind. Vita Planning Group recommends use of both long-term (investments held for more than one year) and short-term (investments held for less than one year) strategies. Investing in mutual funds does not guarantee a return on investment, and shareholders of a mutual fund may lose the principal that they’ve invested into a particular mutual fund. Mutual funds invest in underlying securities that comprise the mutual fund, and as such clients are exposed to the risks arising from such underlying securities. Mutual funds charge internal expenses to their shareholders (which can include management fees, administration fees, shareholder servicing fees, sales loads, redemption fees, and other fund fees and expenses, e.g.), and such internal expenses subtract from its potential for market appreciation. Shares of mutual funds may only be traded at their stated net asset value (“NAV”), calculated at the end of each day upon the market’s close. Investing in ETFs bears similar risks and incurs similar costs to investing mutual funds as described above. However, shares of an ETF may be traded like stocks on the open market and are not redeemable at an NAV. As such, the value of an ETF may fluctuate throughout the day and investors will be subject to the cost associated with the bid-ask spread, which is the difference between the price a buyer is willing to pay (bid) for an ETF and the price a seller is willing to offer (ask). Clients are encouraged to carefully read the prospectus of any mutual fund or ETF to be purchased for investment to obtain a full understanding of its respective risks and costs. Item 9 - Disciplinary Information Registered investment advisers are required to disclose all material facts regarding any legal or disciplinary events that would be material to your evaluation of Vita Planning Group or the integrity of Vita Planning Group’s management. Vita Planning Group has no reportable information applicable to this Item. Item 10 – Other Financial Industry Activities and Affiliations Vita Planning Group LLC is principally owned by Karl E. Hansen and Erik H. Hansen. Vita Planning Group is also affiliated through common ownership with Vita Insurance Associates, Inc., an employee benefits brokerage firm that offers services to many mutual clients, and who also employs the staff of Vita Planning Group LLC. All members of both entities are salaried professionals, and none are paid a commission or bonus for any individual sale of any product. Both organizations strive to offer unbiased services and recommendations that are devoid of any level of conflict of interest. Certain Vita Planning Group IARs are also licensed to sell various insurance products, which is part of their job description and compensated for by their ongoing salaries. There is no potential for additional insurance compensation, thus we eliminate any possible conflict of interest. Vita Planning Group IARs retain the ability to make insurance product Page 12 of 19 Vita Planning Group Form ADV Part 2A recommendations when they feel it is in the client’s best interest, based on the specific needs and objectives of the client. In their salaried position, the potential for additional compensation is not a criterion on which these recommendations are based. Karl E. Hansen, a Managing Member and Chief Compliance Officer for Vita Planning Group, is a licensed insurance agent with various companies. The sale of these products accounts for approximately 40 hours per month of this time. Neither Vita Planning Group nor its management persons are registered as a broker-dealer or registered as a representative of a broker-dealer, nor does it have any pending application to register. In addition, neither Vita Planning Group nor its management persons are affiliated with any broker-dealer. Vita Planning Group and its management persons are not registering as a commodity pool operator, futures commission merchant, or commodity trading advisor. Item 11 – Code of Ethics Pledge of Ethics Vita Planning Group has adopted a Code of Ethics to promote the principles of honesty and integrity in its business practices, and to maintain Vita Planning Group’s reputation as a firm that operates with the highest level of professionalism. Vita Planning Group recognizes its fiduciary responsibilities to its clients, and its duty and pledge to place clients’ interests first and foremost. In connection with this duty, all employees of Vita Planning Group are subject to the firm’s Code of Ethics and are required to acknowledge their understanding of its terms. Conflicts of Interest Vita Planning Group and its employees are required at all times, to comply with applicable federal laws and regulations, including ERISA, and federal and state securities laws and regulations. All employees have a duty to comply with and cooperate with any investigation or inquiry conducted or authorized by Vita Planning Group. All employees of Vita Planning Group are required to avoid any circumstances that might adversely affect or appear to affect the firm’s duty of loyalty to its clients. Conflicts of interest must always be avoided, or in cases where such conflicts cannot be avoided, full disclosure must be given to clients. Employees are prohibited from favoring one client over another client. Employees are also prohibited from using any knowledge about client transactions to personally benefit or profit. Personal Securities of Employees Employees of Vita Planning Group are required to report to the Compliance Officer personal trading activity on a quarterly basis. All access persons of Vita Planning Group, including officers, directors, and partners must report personal holdings to the Chief Compliance Officer on an annual basis. Newly employed access persons are required to report personal holdings upon employment and on an annual basis thereafter. Employees and their immediate family members are prohibited from participating in any initial public offering without prior approval from Vita Planning Group. Additionally, employees and their immediate family members must receive prior approval from Vita Planning Group before Page 13 of 19 Vita Planning Group Form ADV Part 2A participating in any private placement offering. For all other personal securities transactions, except for transactions in direct obligations of the US Government, shares of investment company or variable insurance products, bank certificates of deposit, shares of unit investment trusts or money market funds, employees may not knowingly execute a personal transaction for which a client has a pending transaction and must report all transactions as part of the quarterly reporting process. Gifts A conflict of interest would exist when the personal interests of employees interfere with their responsibilities to the firm and its clients. Therefore, employees are prohibited from accepting inappropriate gifts, favors, or other things of material value that could influence their decision-making. Similarly, employees are prohibited from offering gifts, favors or other things of value that could be viewed as overly generous or aimed at influencing the decision making of a client or potential client. Review and Enforcement Vita Planning Group will review its Code of Ethics on an annual basis and will update it when the need exists. Any employee that violates the firm’s Code of Ethics will be subject to reprimand and the situation will be reviewed by the Chief Compliance Officer of Vita Planning Group. Any subsequent violation of the firm’s Code of Ethics could result in the employee’s termination. Clients who wish to receive a copy of the firm’s Code of Ethics may request it by submitting a written request to the firm. Investments Neither Vita Planning Group nor any of its related persons recommends to clients, or buys or sells for client accounts, securities in which Vita Planning Group or any of its related persons has a material financial interest. From time to time, Vita Planning Group or its related persons will invest in the same securities (or related securities such as warrants, options or futures) that Vita Planning Group or a related person recommends to clients. This has the potential to create a conflict of interest because it affords Vita Planning Group or its related persons the opportunity to profit from the investment recommendations made to clients. Vita Planning Group’s policies and procedures and code of ethics address this potential conflict of interest by prohibiting such trading by Vita Planning Group or its related persons if it would be to the detriment of any client and by monitoring for compliance through the reporting and review of personal securities transactions. In all instances Vita Planning Group will act in the best interests of its clients. From time to time, Vita Planning Group or its related persons will buy or sell securities for client accounts at or about the same time that Vita Planning Group or a related person buys or sells the same securities for its own (or the related person’s own) account. This has the potential to create a conflict of interest because it affords Vita Planning Group or its related persons the opportunity to trade either before or after the trade is made in client accounts, and profit as a result. Vita Planning Group’s policies and procedures and code of ethics address this potential conflict of interest by prohibiting such trading by Vita Planning Group Page 14 of 19 Vita Planning Group Form ADV Part 2A or its related persons if it would be to the detriment of any client and by monitoring for compliance through the reporting and review of personal securities transactions. In all instances Vita Planning Group will act in the best interests of its clients. Item 12 – Brokerage Practices A. Retirement Plan Advisory and Consulting Services We do not direct a custodian to utilize a specific executing broker for plan account trades. The plan sponsor may request their custodian to engage a particular broker to execute some or all transactions. If you choose to select your own broker-dealer or custodian and direct us to use them, you may pay higher or lower fees than what is available through our relationships. Generally, we will not negotiate lower rates below the rates established by the executing broker-dealer or custodian for this type of directed brokerage account, unless we believe that such rate is unfair or unreasonable for the size and type of transaction. In all instances, we will seek best execution for you. The firm does not have any formal or informal soft-dollar arrangements or receive any soft- dollar benefits. B. Active Asset Management - Tailored Asset Management Services Accounts Soft Dollars We do not receive any soft dollars from broker-dealers, custodians, or third-party money managers. Best Execution We have an obligation to seek best execution for you. In seeking best execution, the determinative factor is not the lowest possible commission cost but whether the transaction represents the best qualitative execution, taking into consideration the full range of a broker- dealer’s services, including the value of research provided, execution capability, commission rates, reputation, and responsiveness. Therefore, we will seek competitive commission rates, but we may not obtain the lowest possible commission rates for account transactions. Brokerage for Client Referrals In selecting and/or recommending broker-dealers, we do not take into consideration whether or not we will receive client referrals from the broker-dealer or third-party. Directed Brokerage We do not permit directed brokerage. We will require you to use the custodian of our choosing as the custodial firm. Trading Transactions for each client account generally will be affected independently unless we decide to purchase or sell the same securities for several clients at approximately the same Page 15 of 19 Vita Planning Group Form ADV Part 2A time. We may (but are not obligated to) combine or “batch” such Orders to obtain best execution, to negotiate more favorable commission rates or to allocate equitably among our clients’ differences in prices and commission or other transaction costs. Under this procedure, transactions will be price-averaged and allocated among our clients in proportion to the purchase and sale orders placed for each client account on any given day. Item 13 – Review of Accounts Vita Planning Group’s IARs monitor market conditions as well as significant developments related to the general economy. On a quarterly basis, Vita Planning Group will receive plan scoring to monitor investment selections. Clients will also receive normal and customary brokerage or custodial statements from the custodians at which their assets are held. These brokerage or custodial statements are typically generated monthly whenever there is activity in the account or at least quarterly. For accounts that under our Tailored Asset Management Service, accounts reviews are conducted at least annually or as agreed to by us. Reviews will be conducted by our Investment Advisory Representatives. You may request more frequent reviews and may set thresholds for triggering events that would cause a review to take place. Generally, we will monitor changes and shifts in the economy, changes to the management and structure of a mutual fund or company in which client assets are invested, and market shifts and corrections. You will be provided with account summary statements reflecting the transactions occurring in the account [and account performance] on at least a quarterly basis. These statements will be written or electronic depending upon what you selected when you opened the account. You will be provided with paper confirmations for each securities transaction executed in the account by the custodian. You are obligated to notify us of any discrepancies between the statements provided by Vita Planning Group and the custodian(s) or any concerns you have about the account(s). Item 14 – Client Referrals and Other Compensation In some cases, Vita Planning Group will recommend that clients use certain companies for retirement plan services. Vita Planning Group makes these recommendations simply as a convenience to clients and clients are free to choose whether or not to use recommended firms for retirement plan administration. While Vita Planning Group is not compensated for such referrals, Vita Planning Group may receive economic benefit by also receiving referrals from recommended plan administrators or recordkeepers. No compensation is given to Vita Planning Group for such referrals. In addition, Vita Planning Group does not compensate a plan administrator or recordkeepers for client referrals. Vita Planning Group retains the discretion to compensate other persons or entities for client referrals, pursuant to a solicitor’s agreement and in accordance with the solicitor’s rule. Vita Planning Group may host or attend mutual fund company or other company educational programs, events, or conferences where expenses are paid for (in part or in whole) by mutual Page 16 of 19 Vita Planning Group Form ADV Part 2A funds or other third parties whose products and services Vita Planning Group utilizes in providing advisory services. This represents a conflict of interest in that Vita Planning Group has an incentive to use and promote the products and service of these third parties. To address this conflict, Vita Planning Group will always act in the best interest of its clients consistent with its fiduciary duty as an investment adviser. Additionally, we may receive referrals from Vita Insurance Associates, Inc, our affiliated insurance agency. All members of both entities are salaried professionals, and none are paid additional compensation for any referral. Item 15 – Custody For Plan clients, Vita Planning Group does not deduct fees or otherwise have custody of any Plan funds or assets. Rather, the Plan sponsor may authorize the Plan custodian to automatically deduct Vita Planning Group’s fees from the Plan. Clients receive normal and customary custodial account statements at least quarterly, which detail the amount of advisory fees debited from an account. Clients are strongly encouraged to review all statements carefully. Clients, not account custodians, are responsible for verifying the accuracy of all fees. For accounts under our Tailored Asset Management Service, we do not have physical custody of any accounts or assets. However, we may be deemed to have custody of your account(s) if we have the ability to deduct your advisory fees from the custodian. We require Charles Schwab & Co., Inc. ("Schwab") as the custodian and/or broker-dealer for all your accounts. You should receive at least quarterly statements from the broker-dealer or custodian that holds and maintains your investment assets. We urge you to carefully review such statements. We do not debit the client fees directly from your advisory account. We send information to your custodian to debit your fees and to pay them to us. You authorized the custodian to pay us directly at the onset of the relationship. Item 16 – Investment Discretion Our recommendations regarding our 3(21)-qualified retirement plan consulting services are made on a non-discretionary basis. The plan sponsor retains decision-making authority over the plan. When recommending securities, we observe the investment policies, limitations, and restriction set by the plan and plan sponsor. Vita Planning Group provides discretionary investment management services under ERISA Section 3(38), as described in Item 4. This authority includes the responsibility to select the investment fund options available under the ERISA Plan. In addition, in providing non- discretionary investment advisory services to Plan clients, the investment options recommended by Vita Planning Group may include managed portfolios developed by Vita Planning Group that use the Plan’s investment options. If the Plan client selects those managed portfolios, Vita Planning Group has full discretionary authority over investment Page 17 of 19 Vita Planning Group Form ADV Part 2A management of the Plan assets invested in the Vita Planning Group managed portfolios including, but not limited to, determination of the asset class allocations and selection of the underlying investments for each portfolio, adjustment of the asset class allocations, and the addition, removal, or modification of the underlying investments. If Vita Planning Group managed portfolios are selected by the Plan client as Plan investment options, it will not result in additional compensation to Vita Planning Group. For accounts under our Tailored Asset Management Service, we manage assets on a discretionary basis. If you provide discretion authority, which will be evidenced via the written, discretionary agreement between the client and the Adviser, we will have the authority to determine the following without your consent: • Securities to be bought or sold for your account • Amount of securities to be bought or sold for your account In all cases this discretion is exercised in a manner consistent with your stated investment objectives for your account and in accordance with any restrictions placed on the account(s). When active asset management services are provided on a discretionary basis the client will enter into a separate custodial agreement with the custodian. The custodian agreement will include a limited power of attorney to trade in the client’s account(s) which authorizes the custodian to take instructions from us regarding all investment decisions for your account. Item 17 – Voting Client Securities Vita Planning Group does not have any authority to and does not vote proxies on behalf of clients. Clients retain the responsibility for receiving proxy materials and voting proxies for any and all securities maintained in client portfolios. Item 18 – Financial Information Vita Planning Group does not require or solicit prepayment of more than $1,200 in advisory fees more than six months in advance of services rendered. Vita Planning Group is therefore not required to include a financial statement or balance sheet with this brochure. Vita Planning Group does not have any financial condition that is reasonably likely to impair its ability to meet contractual commitments to clients. Vita Planning Group has not been the subject of any bankruptcy. Item 19 - Brochure Supplements The following documents supplement this Form ADV Part 2A. They are available and will be provided to you. Form ADV Part 2B Page 18 of 19 Vita Planning Group Form ADV Part 2A This document provides supplementation information for each Investment Advisor Representatives that works with Vita Planning Group. You will be provided with the ADV Part 2B for the specific representatives that provide advisory services to your account. Form ADV Part 3 (Customer Relationship Summary) This document provides a short two-page overview of Vita Planning Group, including the services provided, fees and costs, our legal obligations to you, our potential conflicts of interest, any disciplinary history, and resources for additional information. Page 19 of 19