Overview
- Headquarters
- Woodbridge, CT
- Average Client Assets
- $5.3 million
- SEC CRD Number
- 301186
Fee Structure
Primary Fee Schedule (2025 ADV PART 2)
| Min | Max | Marginal Fee Rate |
|---|---|---|
| $0 | $200,000 | 2.00% |
| $200,001 | $500,000 | 1.50% |
| $500,001 | and above | 1.00% |
Illustrative Fee Rates
| Total Assets | Annual Fees | Average Fee Rate |
|---|---|---|
| $1 million | $13,500 | 1.35% |
| $5 million | $53,500 | 1.07% |
| $10 million | $103,500 | 1.04% |
| $50 million | $503,500 | 1.01% |
| $100 million | $1,003,500 | 1.00% |
Clients
- HNW Share of Firm Assets
- 96.77%
- Total Client Accounts
- 47
- Non-Discretionary Accounts
- 47
Services Offered
Services: Financial Planning, Portfolio Management for Individuals
Regulatory Filings
Primary Brochure: 2025 ADV PART 2 (2026-04-30)
View Document Text
WHARTON MIDMARKET
INVESTMENT ADVISORS, INC
Form ADV Part 2A – Disclosure Brochure
Effective: February 8, 2026
This Disclosure Brochure provides information about the qualifications and business practices of Wharton
MidMarket Investment Advisors, Inc. (“Firm”, “Wharton” or the “Advisor”). If you have any questions about
the contents of this Disclosure Brochure, please contact us at (203) 606-9696 or by email at
paul@whartonmidmarketadvisors.com
Wharton MidMarket Investment Advisors, Inc. is a Registered Investment Advisor with the US Securities and
Exchange Commission (SEC). The information in this Disclosure Brochure has not been approved or verified by
the U.S. Securities and Exchange Commission (“SEC”) or by any state securities authority. Registration of an
investment advisor does not imply any specific level of skill or training. This Disclosure Brochure provides
information about Wharton MidMarket Investment Advisors, Inc. to assist you in determining whether to retain
the Advisor.
Additional information about Wharton MidMarket Investment Advisors, Inc. and its advisory persons are
available on the SEC’s website at www.adviserinfo.sec.gov.
WHARTON MIDMARKET INVESTMENT ADVISORS, INC
CRD No: 301186
27 Brook Road
Woodbridge, CT 06525
Phone: (203)606-9696
Item 2 – Material Changes
Form ADV 2 is divided into two parts: Part 2A (the "Disclosure Brochure") and Part 2B (the "Brochure
Supplement"). The Disclosure Brochure provides information about a variety of topics relating to an Advisor’s
business practices and conflicts of interest. The Brochure Supplement provides information about advisory
personnel of Wharton MidMarket Investment Advisors, Inc.
Wharton MidMarket Investment Advisors, Inc. believes that communication and transparency are the
foundation of its relationship and continually strive to provide our Clients with complete and accurate
information at all times. Wharton MidMarket Investment Advisors, Inc. encourages all current and prospective
Clients to read this Disclosure Brochure and discuss any questions you may have with us. And of course, we
always welcome your feedback.
Future Changes
From time to time, we may amend this Disclosure Brochure to reflect changes in our business practices, changes
in regulations and routine annual updates as required by the securities regulators. This complete Disclosure
Brochure or a Summary of Material Changes shall be provided to each Client annually and if a material change
occurs in the business practices of Wharton MidMarket Investment Advisors, Inc.
At any time, you may view the current Disclosure Brochure on-line at the SEC’s Investment Adviser Public
Disclosure website at www.adviserinfo.sec.gov.
You may also request a copy of this Disclosure Brochure at any time, by contacting us at (203) 606-9696 or by
email at paul@whartonmidmarketadvisors.com
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 2
Item 3 – Table of Contents
Item 1 – Cover Page ................................................................................................................................................................ 1
Item 3 – Table of Contents .................................................................................................................................................... 3
A. Firm Information ................................................................................................................................................. 4
B. Advisory Services Offered .................................................................................................................................. 4
Investment Management ......................................................................................................................................... 4
Ambassador Account (“Ambassador”) ................................................................................................................. 4
Financial Planning and Consulting Services ......................................................................................................... 5
C. Client Account Management ............................................................................................................................. 5
D. Wrap Fee Programs ............................................................................................................................................ 6
E. Assets Under Management ................................................................................................................................ 6
Item 5 – Fees and Compensation ......................................................................................................................................... 6
A. Fees for Advisory Services ................................................................................................................................. 6
Investment Management .......................................................................................................................................... 6
Ambassador Accounts (“Ambassador”) ................................................................................................................. 6
Financial Planning and Consulting Services ......................................................................................................... 10
B. Fee Billing ........................................................................................................................................................... 10
C. Other Fees and Expenses .................................................................................................................................. 10
D. Advance Payment of Fees and Termination ................................................................................................. 11
E. Compensation for Sales of Securities .............................................................................................................. 11
Item 6 – Performance-Based Fees and Side-By-Side Management ............................................................................. 11
Item 7 – Types of Clients ..................................................................................................................................................... 12
Item 8 – Methods of Analysis, Investment Strategies and Risk of Loss .................................................................... 12
A. Methods of Analysis ......................................................................................................................................... 12
B. Risk of Loss ......................................................................................................................................................... 12
Item 9 – Disciplinary Information ..................................................................................................................................... 13
Item 10 – Other Financial Industry Activities and Affiliations ................................................................................... 14
Item 11 – Code of Ethics, Participation or Interest in Client Transactions and Personal Trading ........................ 14
A. Code of Ethics .................................................................................................................................................... 14
B. Personal Trading with Material Interest .......................................................................................................... 15
C. Personal Trading in Same Securities as Clients ............................................................................................. 15
D. Personal Trading at Same Time as Client ...................................................................................................... 15
Item 12 – Brokerage Practices ............................................................................................................................................. 15
A. Recommendation of Custodian[s] .................................................................................................................. 15
B. Aggregating and Allocating Trades ................................................................................................................ 16
Item 13 – Review of Accounts ............................................................................................................................................ 16
A. Frequency of Reviews....................................................................................................................................... 16
B. Causes for Reviews ............................................................................................................................................ 16
C. Review Reports ................................................................................................................................................... 16
Item 14 - Client Referrals and Other Compensation ..................................................................................................... 17
A. Compensation Received by Wharton MidMarket Investment Advisors, Inc........................................... 17
B. Client Referrals from Solicitors ........................................................................................................................ 17
Item 15 – Custody ................................................................................................................................................................. 17
Item 16 – Investment Discretion ........................................................................................................................................ 17
Item 17 – Voting Client Securities ..................................................................................................................................... 17
Item 18 – Financial Information ......................................................................................................................................... 17
Privacy Policy ........................................................................................................................................................................ 18
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 3
Item 4 – Advisory Services
A. Firm Information
Wharton MidMarket Investment Advisors, Inc. (“Firm”, “Wharton” or the “Advisor”) is a Connecticut
corporation. Wharton MidMarket Investment Advisors, Inc. is a registered investment advisor (“RIA”) with the
U.S. Securities Exchange Commission (“SEC”). The principal owner of the firm is Paul Harrigan. This Disclosure
Brochure provides information regarding the qualifications, business practices, and the advisory services
provided by the Advisor. Information regarding advisory personnel is included in each advisory person’s Form
ADV2B (“Brochure Supplement”), which are included within this document. For purposes of this ADV, the
term “advisory persons” are defined as persons engaged in the advisory business of the firm, whether or not
they are engaged as employees or independent contractors of Wharton MidMarket Investment Advisors, Inc. for
this purpose.
B. Advisory Services Offered
Wharton MidMarket Investment Advisors, Inc. offers investment advisory services to individuals, high net
worth individuals, trusts, estates, and pension/profit sharing plans (each referred to as a “Client”).
Investment Management
Wharton MidMarket Investment Advisors, Inc. provides customized investment advisory solutions for its
Clients. This is achieved through continuous personal Client contact and interaction while providing non-
discretionary investment management and consulting services. The Advisor works with each Client to identify
their investment goals and objectives as well as risk tolerance and financial situation in order to create a portfolio
allocation. The Advisor will then construct a portfolio, consisting of equity securities (exchange-listed securities,
securities traded over the counter (OTC), and foreign issuers), debt securities (government treasuries, corporate,
municipal and agency debt), and investment company securities (variable life insurance, variable annuities,
exchange-traded funds, and mutual fund shares). The Advisor may utilize other types of investments, as
necessary, to meet the needs of its Clients.
The Advisor’s investment strategy is primarily long-term focused, but the Advisor may buy, sell or re-allocate
positions that have been held less than one year to meet the objectives of the Client or due to market conditions.
The Advisor will construct, implement and monitor the portfolio to ensure it meets the goals, objectives,
circumstances, and risk tolerance agreed to by the Client. Each Client will have the opportunity to place
reasonable restrictions on the types of investments to be held in their respective portfolio, subject to the
acceptance by the Advisor.
Wharton evaluates and selects investments for inclusion in Client portfolios only after applying their internal
due diligence process. The Advisor may recommend, on occasion, redistributing investment allocations to
diversify the portfolio. The Advisor may recommend specific positions to increase sector or asset class
weightings. The Advisor may recommend employing cash positions as a possible hedge against market
movement. The Advisor may recommend selling positions for reasons that include, but are not limited to,
harvesting capital gains or losses, business or sector risk exposure to a specific security or class of securities,
overvaluation or overweighting of the position[s] in the portfolio, change in risk tolerance of Client, generating
cash to meet Client needs, or any risk deemed unacceptable for the Client’s risk tolerance. Prior to rendering
investment advisory services, Wharton MidMarket Investment Advisors, Inc. will ascertain, in conjunction
with the Client, the Client’s financial situation, risk tolerance, and investment objective[s].
Wharton MidMarket Investment Advisors, Inc. will provide investment advisory services and portfolio
management services and will not provide securities custodial or other administrative services. At no time will
the Advisor accept or maintain custody of a Client’s funds or securities. All Client assets will be managed within
their designated brokerage account or pension account, pursuant to the Client Investment Advisory Agreement.
Ambassador Account (“Ambassador”)
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 4
The Ambassador Account is a wrap fee-based account, offered by the Advisor and administered by Raymond
James and Associates (“RJA”) in which you are provided with ongoing investment advice and monitoring of
securities holdings. Your Investment Advisor Representative (IAR) will manage your account on a discretionary
(provided certain qualifications are met) or non-discretionary basis according to your objective. This account
offers you the ability to pay an asset-based advisory fee. A portion of the advisory fee is paid to RJA for
administrative services. Your IAR receives a portion of the fee for services provided under the agreement.
There is a minimum investment of $25,000 for Ambassador Accounts, although smaller accounts may be
accepted based upon the specific circumstances of an account. The advisory fees for Ambassador Accounts are
disclosed below at Item 5 Fees and Compensation.
Financial Planning and Consulting Services
Wharton MidMarket Investment Advisors, Inc. will typically provide a variety of financial planning services to
individuals and families, pursuant to a written Financial Planning or Consulting Agreement. Services are offered
in several areas of a Client’s financial situation, depending on their goals, objectives and financial situation.
Generally, such financial planning services will involve preparing a financial plan or rendering a financial
consultation based on the Client’s financial goals and objectives. This planning or consulting may encompass one
or more areas of need, including but not limited to, investment planning, retirement planning, personal savings,
education savings and other areas of a Client’s financial situation.
A financial plan developed for or financial consultation rendered to the Client will usually include general
recommendations for a course of activity or specific actions to be taken by the Client. For example,
recommendations may be made that the Client start or revise their investment programs, commence or alter
retirement savings, establish education savings and/or charitable giving programs. The Advisor may also refer
Clients to an accountant, attorney or other specialist, as appropriate for their unique situation. For certain
financial planning engagements, the Advisor will provide a written summary of Client’s financial situation,
observations, and recommendations. For consulting or ad-hoc engagements, the Advisor may not provide a
written summary. Plans or consultations are typically completed within six months of contract date, assuming all
information and documents requested are provided promptly.
Financial planning and consulting recommendations may pose a potential conflict between the interests of the
Advisor and the interests of the Client. Clients are not obligated to implement any recommendations made by
the Advisor or maintain an ongoing relationship with the Advisor. If the Client elects to act on any of the
recommendations made by the Advisor, the Client is under no obligation to effect the transaction through the
Advisor.
C. Client Account Management
Prior to engaging Wharton MidMarket Investment Advisors, Inc. to provide investment advisory services, each
Client is required to enter into an Investment Advisory Agreement with the Advisor that defines the terms,
conditions, authority and responsibilities of the Advisor and the Client. These services may include:
• Establishing an Investment Policy Statement – Wharton MidMarket Investment Advisors, Inc., in
connection with the Client, may develop a statement that summarizes the Client’s investment goals and
objectives along with the broad strategy[ies] to be employed to meet the objectives. Each Client will have
the opportunity to place reasonable restrictions on the types of investments to be held in their respective
portfolio, subject to the acceptance by the Advisor.
• Asset Allocation – The Advisor will develop a strategic asset allocation that is targeted to meet the
investment objectives, time horizon, financial situation and tolerance for risk for each Client.
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 5
• Portfolio Construction – The Advisor will develop a portfolio for the Client that is intended to meet the
stated goals and objectives of the Client.
•
Investment Management and Supervision – The Advisor will provide investment management and
ongoing oversight of the Client’s portfolio and overall account.
D. Wrap Fee Programs
Wharton MidMarket Investment Advisors, Inc. does not manage or place Client assets into a wrap fee program.
Investment management services are provided directly by the Advisor.
E. Assets Under Management
Wharton MidMarket Investment Advisors, Inc. manages $0 in discretionary and $140, 675,095 in non-
discretionary assets for a total of $140,675,095 as of December 31, 2023. Clients may request more current
information at any time by contacting the Advisor.
Item 5 – Fees and Compensation
The following paragraphs detail the fee structure and compensation methodology for services provided by the
Advisor. Each Client shall sign an Investment Advisory Agreement that details the responsibilities of Wharton
MidMarket Investment Advisors, Inc. and the Client.
A. Fees for Advisory Services
Investment Management
Investment Advisory Fees are paid quarterly in advance pursuant to the terms of the Investment Advisory
Agreement. Investment Advisory Fees are based on the market value of assets under management at the end of
each calendar quarter. Our standard Investment Advisory Fees range from 2.00% to 1.00% based on the following
schedule:
Assets Under Management
First $200,000
Next $300,000
Over $500,000
Annual Rate
2.00%
1.50%
1.00%
Investment Advisory Fees in the first quarter of service are prorated to the inception date of the account to the end
of the first quarter. Fees may be negotiable at the discretion of the Advisor. The Client’s fees will take into
consideration the aggregate assets under management with Advisor. All securities held in accounts managed by
the Advisor will be independently valued by the designated Custodian. The Advisor will not have the authority
or responsibility to value portfolio securities.
Ambassador Accounts (“Ambassador”)
The Ambassador Account (“Ambassador”) is a wrap investment advisory account, administered by Raymond
James & Associates (RJA), which offers you, on a non-discretionary basis (or discretionary, provided certain
qualifications are met), the ability to pay an advisory fee on the assets in your account
The standard advisory fees for Ambassador Accounts are as follows:
Fee-Based Relationship Value
First $1,000,000
Next $1,000,000 to $2,000,000
Next $2,000,000 to $5,000,000
Next $5,000,000 to $10,000,000
Annualize Fee
2.25%
2.00%
1.75%
1.50%
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 6
Over $10,000,000
1.25%
The annual asset-based fee is paid quarterly in advance. When an account is opened, the asset-based fee is billed
for the remainder of the current billing period and is based on the initial contribution. Thereafter, the quarterly
asset-based fee is paid in advance, is based on the account asset value on the last business day of the previous
calendar quarter, and becomes due the following business day. Ambassador advisory fees may be negotiable at the
discretion of the advisor.
For purposes of calculating and assessing the asset-based fees please reference the COMPENSATION
CONSIDERATIONS section below.
You authorize and direct RJA when acting as Custodian, to deduct asset-based fees from your account; you
further authorize and direct the Custodian to send a quarterly statement to you which shows all amounts
disbursed from your account, including the fees paid to Wharton. You understand that your brokerage statement
will show the amount of the asset-based fee, the value of the assets on which the fee was based, and the days used
to calculate fees.
You may also incur charges for other services provided by Wharton, through RJA, not directly related to the
advisory, execution and clearing services provided including, but not limited to, IRA custodial fees, safekeeping
fees, charges/interest for maintenance of margin and/or short positions and fees for legal or courtesy transfers of
securities.
Your Agreement may be terminated by you or us at any time upon providing notice pursuant to the provisions of
our Agreement. In the event of termination of your Agreement, we will refund to you the prorated portion of the
fee for the quarter of termination. There is no penalty for terminating your agreement.
There is a minimum initial investment of $25,000 for Ambassador accounts.
Special Consideration
Accounts with no trades, or a very limited number of trades may create a financial incentive and conflict of
interest for a financial advisor to recommend maintenance of the Ambassador account over converting to a
brokerage account (if available) and paying commission on a per trade basis. In making the determination
whether an Ambassador account is appropriate for you, you (in consultation with your financial advisor) should
carefully consider all relevant factors, which may include your past and anticipated trading practices and holdings
of assets, the costs and potential benefits of the program, the level of service provided, and your investment
objectives and goals.
In addition, because some or all of these considerations may change over time, you and your financial advisor
should re-evaluate periodically whether this account is appropriate under the circumstances then prevailing.
COMPENSATION CONSIDERATIONS
Wharton MidMarket Investment Advisors, Inc. offers programs administered or sponsored by RJA through its
Asset Management Services Division. As such, RJA plans are subject to the following asset-based fee provisions:
• ACCOUNT VALUE
For purposes of calculating and assessing asset-based fees, RJA uses the term “Account Value”, which may
be different than the asset value as reported on brokerage statements provided to you. Pursuant to the
investment management or advisory agreement, Account Value is defined as the total absolute value of the
billable securities in the Account, long or short, plus all credit balances, with no offset for any margin or
debit balances.
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 7
• ADMINISTRATIVE-ONLY INVESTMENTS
Accounts that hold Administrative-Only Investments do not have the value of these investments included
in the relationship value used to calculate the advisory fee.
In select account programs, certain securities may be held in your account and designated
“Administrative-Only Investments”. There are two primary categories of Administrative-Only
Investments: Client-designated and Raymond James-designated. Client-designated Administrative-Only
Investments may be designated by financial advisors that do not wish to collect an advisory fee on certain
assets, while Raymond James-designated Administrative-Only Investments are designated as such by RJA
in conformance with internal policy.
For example, a financial advisor may make an arrangement with a client that holds a security that the
financial advisor did not recommend or the client wishes to hold for an extended period of time and does
not want their financial advisor to sell for the foreseeable future. In such cases the financial advisor may
elect to waive the advisory fee on this security, but allow it to be held in your advisory account – such
designations fall into the Client-designated category. Alternatively, RJA may determine that certain
securities may be held in an advisory account but are temporarily not eligible for the advisory fee (such as
for mutual funds purchased with a front-end sales charge through RJA within the last two years, new
issues and syndicate offerings). Assets designated by RJA as temporarily exempt from the advisory fee fall
into the Raymond James-designated category.
Investments held in Ambassador Accounts may be composed of mutual fund shares only (both
load and no-load funds may be utilized), individual equity and fixed income securities, or a combination of
mutual fund shares and individual securities. With respect to load funds, only such funds for which the
sales charge has been waived, pursuant to SEC Rules, may be purchased and eligible for the advisory fee in
these programs. Clients may hold fund shares purchased in a commission-based account and assessed a
front-end load at RJA in a fee-based Ambassador account. However, RJA will designate these shares as
Administrative-Only assets for two years from their original purchase date, and no advisory fee will be
charged during this period. Likewise, mutual fund shares subject to a contingent deferred sales charge,
“CDSC” or back-end load (typically class B and C shares), will be designated as Administrative-Only
assets, and no advisory fees will be assessed as long as these shares are held. This two-year exclusion
period (or “Two Year Rule”) has been implemented by RJA to avoid clients being assessed both a load and
an advisory fee on the same asset, but only applies to load funds purchased through RJA.
The maintenance of assets in an advisory account that are not being assessed an advisory fee introduces a
potential conflict that the financial advisor’s advice may be biased as a result of their not being
compensated on this asset. As a result, the financial advisor may recommend a course of action in their and
not your best interest (such as selling the security to increase the financial advisor’s compensation.
•
12B-1 TRAILS
Investments in Ambassador Accounts with 12b-1 trails for billing eligible (NOT Administrative-Only)
mutual funds, when received, will be credited to client accounts bi-monthly. Any credits will appear on
client’s brokerage statement as a “Mutual Fund Fee Credit.”
In Ambassador accounts, 12b-1 trails for non-billable, Administrative-Only mutual funds will be paid to
the financial advisor, when applicable.
• BILLING ON CASH BALANCES
RJA assesses advisory fees on cash sweep balances and money market funds (“cash”) held in advisory
accounts.
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 8
Billing on cash balances, particularly when the cash balance is maintained for an extended period of time
or comprises a significant portion of the Account Value, may create a financial incentive for a financial
advisor to recommend maintenance of this cash versus investing in an otherwise advisory fee-eligible
security. Clients should periodically re-evaluate whether their maintenance of a cash balance is
appropriate in light of their financial situation and investment goals, and should understand that this cash
may be held outside of their advisory account and not subject to advisory fees.
Please refer to RJA program disclosure documents for a complete description of RJA policies and services.
ADDITIONAL EXPENSES NOT INCLUDED IN THE ASSET-BASED ADVISORY FEE
As part of our investment advisory services to you, we may invest, or recommend that you invest, in mutual
funds and exchange traded funds. The fees that you pay to our firm for investment advisory services are separate
and distinct from the fees and expenses charged by mutual funds or exchange traded funds (described in each
fund’s prospectus) to their shareholders.
You should understand that the annual advisory fees charged in the programs are in addition to the management
and operating expenses charged by open-end, closed-end and exchange-traded funds (“ETFs”). To the extent that
you intend to hold fund shares for an extended period of time, it may be more economical for you to purchase
fund shares outside of these programs. You may be able to purchase mutual funds directly from their respective
fund families without incurring the advisory fee. When purchasing directly from fund families, you may incur a
front or back-end sales charge. For information on our brokerage practices, please refer to the “Brokerage
Practices” section of this Disclosure Brochure.
Certain open-end mutual funds that may be acquired by clients, may, in addition to assessing management fees,
internally assess a distribution fee pursuant to section 12(b)-1 of the Investment Company Act of 1940, or an
administrative or service fee (“trail”). Trails are included in the calculation of the annual operating expenses of a
mutual fund and are disclosed in the fund prospectus. If received on RJA sponsored Ambassador and
Ambassador advisory accounts with fee-eligible mutual funds, trails will be credited bi-monthly (as applicable) to
the client’s account(s) to offset advisory fees incurred by clients.
You should also understand that the shares of certain mutual funds offered in these programs impose short-term
trading charges (typically 1%-2% of the amount originally invested) for redemptions generally made within short
periods of time. These short- term charges are imposed by the funds (and not Wharton) to deter “market timers”
who trade actively in fund shares. You should consider these short-term trading charges when selecting the
program and/or mutual funds in which they invest. These charges, as well as operating expenses and management
fees, may increase the overall annual cost to you by 1%-2% (or more). More information is available in each
fund’s prospectus.
You should be aware that ETFs incur a separate management fee, typically 0.20%-0.40% of the fund’s assets
annually (although individual ETFs may have higher or lower expense ratios), which is assessed by the fund
directly and not by Wharton.
This management fee is in addition to the ongoing advisory fee assessed by Wharton, and will generally result in
clients which utilize an SMA Manager or Investment Strategy that invests in ETFs paying more than clients
utilizing one that -invests in individual securities, without taking into effect negotiated asset-based fee discounts,
if any.
Certain no-load variable annuities and indexed annuities may be purchased in or transferred into accounts in the
Ambassador or Ambassador programs and may be charged an asset-based advisory fee. The annual advisory fees
charged for these no-load variable annuities are in addition to the annual management fees and operating
expenses (which are typically higher than either mutual funds or ETFs) charged by the insurance companies
offering these products.
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 9
You may also incur charges for other account services provided by RJA including, but not limited to, IRA custodial
fees, safekeeping fees, interest charges on margin loans, and fees for legal or courtesy transfers of securities. A list of
RJA other account service charges can be viewed online at
http://www.raymondjames.com/services_and_charges.htm or obtained from your financial advisor.
You may terminate the investment advisory or management agreement by providing notice to our firm in
accordance with the notice provisions in the advisory agreement you sign when you engage our firm. You will
incur a pro rata charge for services rendered prior to the termination of the investment advisory agreement, which
means you will incur advisory fees only in proportion to the number of days in the quarter for which you are a
client. If you have pre-paid advisory fees that we have not yet earned, you will receive a prorated refund of those
fees
Financial Planning and Consulting Services
Wharton MidMarket Investment Advisors, Inc. offers financial planning or consulting services on an hourly basis
at a rate of up to $500 per hour, which may be negotiable depending on the nature and complexity of each Client’s
circumstances. An estimate for total hours will be determined prior to establishing the advisory relationship.
The Advisor’s fee is exclusive of, and in addition to, brokerage fees, transaction fees, and other related costs and
expenses, which may be incurred by the Client. However, the Advisor shall not receive any portion of these
commissions, fees, and costs. The hourly fees are determined after considering many factors, such as the level and
scope of the services.
B. Fee Billing
Investment Management
Investment Advisory Fees may be automatically deducted from the Client Account by the Custodian. The Advisor
shall send an invoice to the Custodian indicating the amount of the fees to be deducted from the Client Account at
the respective quarter end date. The amount due is calculated by applying the quarterly rate (annual rate divided
by 4) to the total assets under management with the Advisor at the end of each quarter. Clients will be provided
with a statement, at least quarterly, from the Custodian reflecting deduction of the Investment Advisory Fee. In
addition, the Advisor will provide the Client a report itemizing the fee, including the calculation period covered by
the fee, the account value and the methodology used to calculate the fee. It is the responsibility of the Client to
verify the accuracy of these fees as listed on the custodian’s brokerage statement as the Custodian does not assume
this responsibility. Clients provide written authorization permitting the Advisor to be paid directly from their
accounts held by the Custodian as part of the Investment Advisory Agreement and separate account forms
provided by the Custodian.
Financial Planning and Consulting Services
Financial planning and consulting fees are generally invoiced 50% upon execution of the Financial Planning and
Consulting Agreement and 50% upon receipt of the agreed-upon deliverable.
C. Other Fees and Expenses
Clients may incur certain fees or charges imposed by third parties, other than the Advisor, in connection with
investment made on behalf of the Client’s account[s]. The Client is responsible for all custodial and securities
execution fees charged by the custodian and executing broker-dealer. The Investment Advisory Fee charged by the
Advisor is separate and distinct from these custodian and execution fees. Please see Item 12 – Brokerage Practices
for additional information.
In addition, all fees paid to the Advisor for investment advisory services are separate and distinct from the
expenses charged by mutual funds and exchange-traded funds to their shareholders, if applicable. These fees and
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 10
expenses are described in each fund’s prospectus. These fees and expenses will generally be used to pay
management fees for the funds, other fund expenses, account administration (e.g., custody, brokerage and account
reporting), and a possible distribution fee. A Client could invest in these products directly, without the services of
the Advisor, but would not receive the services provided by the Advisor which are designed, among other things,
to assist the Client in determining which products or services are most appropriate to each Client’s financial
situation and objectives. Accordingly, the Client should review both the fees charged by the fund[s] and the fees
charged by Advisor to fully understand the total fees to be paid.
D. Advance Payment of Fees and Termination
Investment Management
Wharton MidMarket Investment Advisors, Inc. is compensated for its services in advance of the quarter in which
investment advisory services are rendered. Clients may request to terminate their Investment Advisory Agreement
with the Advisor, in whole or in part, by providing advance written notice. The Client shall be responsible for
Investment Advisory Fees up to and including the effective date of termination. Upon termination, the Advisor will
refund any unearned, prepaid Investment Advisory Fees from the effective date of termination to the end of the
quarter. The Client’s Investment Advisory Agreement with the Advisor is non-transferable without the Client’s
written approval.
Financial Planning and Consulting Services
In the event that a Client should wish to cancel the financial planning agreement under which any plan is being
created, the Client shall be billed for actual hours logged on the planning project times the agreed-upon hourly rate.
Any surplus in the Advisor's possession as the result of collecting a deposit at the time of signing the financial
planning agreement will be returned to the Client within 30 business days of cancellation.
Either party may terminate a planning or consulting agreement at any time by providing written notice to the other
party. In addition, the Client may terminate the agreement within thirty (30) days of signing the Advisor’s financial
planning or consulting agreement at no cost to the Client. After the thirty-day period, the Client will incur charges
for bona fide advisory services rendered to the point of termination and such fees will be due and payable by the
Client. Refunds will be given on a pro-rata basis.
E. Compensation for Sales of Securities
The receipt of commissions by Paul Harrigan, who functions also as a registered representative of Wharton
MidMarket Securities, Inc., presents a conflict of interest that may give advisory persons of the Advisor the
incentive to recommend products and services where a commission is earned. Wharton MidMarket Investment
Advisors, Inc. addresses this conflict in two ways. First, the Advisor will always disclose all compensation to
clients. Second, the Advisor will not charge an asset-based fee on the same investment assets when commissions
are also received.
While the Advisor shall always act in the best interests of its advisory clients, Clients are advised that they are not
required to purchase any investments recommended by the Advisor and that they could purchase the same or
similar products from other broker-dealers that are not affiliated with the Advisor.
Item 6 – Performance-Based Fees and Side-By-Side Management
Wharton MidMarket Investment Advisors, Inc. does not charge performance-based fees for its investment
advisory services. The fees charged by the Advisor are as described in “Item 5 – Fees and Compensation” above
and are not based upon the capital appreciation of the funds or securities held by any Client.
The Advisor does not manage any proprietary investment funds or limited partnerships (for example, a mutual
fund or a hedge fund) and has no financial incentive to recommend any particular investment options to its
Clients.
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 11
Item 7 – Types of Clients
Wharton MidMarket Investment Advisors, Inc. offers investment advisory services primarily to individuals,
high net worth individuals, trusts, estates, and pension/profit sharing plans in Connecticut and other states. The
relative percentage of each type of Client is available on the Advisor’s Form ADV Part 1. These percentages will
change over time. The Advisor generally does not impose a minimum account size for establishing a
relationship.
Item 8 – Methods of Analysis, Investment Strategies and Risk of Loss
A. Methods of Analysis
Wharton MidMarket Investment Advisors, Inc. primarily employs fundamental analysis methods in developing
investment strategies for its Clients. Research and analysis from the Advisor is derived from numerous sources,
including financial media companies, third-party research materials, Internet sources, and review of company
activities, including annual reports, prospectuses, press releases and research prepared by others.
As noted above, the Advisor generally employs a long-term investment strategy for its Clients, as consistent with
their financial goals. The Advisor will typically hold all or a portion of a security for more than a year, but may
hold for shorter periods for the purpose of rebalancing a portfolio or meeting the cash needs of Clients. At times,
the Advisor may also buy and sell positions that are more short-term in nature, depending on the goals of the
Client and/or the fundamentals of the security, sector or asset class.
B. Risk of Loss
Investing in securities involves certain investment risks. Securities may fluctuate in value or lose value. Clients
should be prepared to bear the potential risk of loss. The Advisor will assist Clients in determining an
appropriate strategy based on their tolerance for risk and other factors noted above. However, there is no
guarantee that a Client will meet their investment goals.
Fundamental analysis utilizes economic and business indicators as investment selection criteria. These criteria are
generally ratios and trends that may indicate the overall strength and financial viability of the entity being
analyzed. Assets are deemed suitable if they meet certain criteria to indicate that they are a strong investment
with a value discounted by the market. While this type of analysis helps the Advisor in evaluating a potential
investment, it does not guarantee that the investment will increase in value. Assets meeting the investment
criteria utilized in the fundamental analysis may lose value and may have negative investment performance. The
Advisor monitors these economic indicators to determine if adjustments to strategic allocations are appropriate.
Technical analysis involves the analysis of past market data rather than specific company data in determining the
recommendations made to clients. Technical analysis may involve the use of charts to identify market patterns
and trends, which may be based on investor sentiment rather than the fundamentals of the company. The
primary risk in using technical analysis is that spotting historical trends may not help to predict such trends in
the future. Even if the trend will eventually reoccur, there is no guarantee that the Advisor will be able to
accurately predict such a reoccurrence.
When pursuing a long-term purchases strategy, the Advisor assuming the financial markets will go up in the
long-term, which may not be the case. There is also the risk that the segment of the market or a particular
investment that a Client is invested will go down over time even if the overall financial markets advance. In
addition, purchasing investments long-term may create an opportunity cost - "locking-up" assets that may be
better utilized in the short-term in other investments.
Each Client engagement will entail a review of the Client's investment goals, financial situation, time horizon,
tolerance for risk and other factors to develop an appropriate strategy for managing a Client's account. Client
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 12
participation in this process, including full and accurate disclosure of requested information, is essential for the
analysis of a Client's account. The Advisor shall rely on the financial and other information provided by the
Client or their designees without the duty or obligation to validate the accuracy and completeness of the
provided information. It is the responsibility of the Client to inform the Advisor of any changes in financial
condition, goals or other factors that may affect this analysis.
The risks associated with a particular strategy are provided to each Client in advance of investing Client
accounts. The Advisor will work with each Client to determine their tolerance for risk as part of the portfolio
construction process.
Margin Borrowings
The use of short-term margin borrowings may result in certain additional risks to a Client. For example, if
securities pledged to brokers to secure a Client's margin accounts decline in value, the Client could be subject to
a "margin call", pursuant to which it must either deposit additional funds with the broker or be the subject of
mandatory liquidation of the pledged securities to compensate for the decline in value.
General Investing Risks
In addition, Wharton MidMarket Investment Advisors, Inc.’s investment strategies may also include the
following risks:
• Manager Risk: the risk that an actively managed mutual fund's investment advisor will fail to execute the
fund's stated investment strategy.
• Market Risk: the risk that the financial markets will decline, decreasing the value of the securities
•
•
contained within a Client’s investments.
Industry Risk: the risk that a group of stocks in a single industry will decline in price due to adverse
developments in that industry.
Inflation Risk: the risk that the rate of price increases in the economy deteriorates the returns associated
an investment.
• Financial Risk: the risk that the investments we recommend to Clients may perform poorly, which will
affect the value of a Client’s investment(s).
• Political and Governmental Risk: the risk that the value of a Client’s investment(s) may change with the
introduction of new laws or regulations.
•
Interest Rate Risk: the risk that the value of the bond investments will fall, if interest rates rise.
• Call Risk: the risk that your bond investment will be called or purchased back when conditions are
favorable to the bond issuer and unfavorable to Clients.
• Default Risk: the risk that the bond issuer may be unable to pay the contractual interest or principal on a
bond in a timely manner or at all.
Past performance is not a guarantee of future returns. Investing in securities and other investments involve a
risk of loss that each Client should understand and be willing to bear. Clients are reminded to discuss these
risks with the Advisor. Clients are reminded to also refer to any applicable third party's ADV, Prospectus
and/or associated disclosure documents for details on their investment strategies, methods of analysis and
associated risks.
For more information on our investment management services, please contact us at (203) 606-9696 or via email
at paul@whartonmidmarketadvisors.com
Item 9 – Disciplinary Information
There are no legal, regulatory or disciplinary events involving Wharton MidMarket Investment Advisors, Inc.
or any of its advisory persons. The Advisor and its advisory personnel value the trust you place in us. As we
advise all Clients, we encourage you to perform the requisite due diligence on any advisor or service provider in
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 13
which you partner. Our backgrounds are on the Investment Adviser Public Disclosure website at
www.adviserinfo.sec.gov.
Item 10 – Other Financial Industry Activities and Affiliations
Broker-Dealer and Insurance Activities
Regarding management persons of the Investment Adviser, Paul Harrigan is also registered representative of an
affiliated broker-dealer, Wharton MidMarket Securities, Inc. Mr. Harrigan is also a licensed insurance
professional for life, accident and health, variable life and variable annuities, and property & casualty, and
associated with Harrigan Insurance & Financial Services, Inc. as an insurance agent.
Wharton MidMarket Advisors LLC does management consulting that is non-securities related. Mr. Harrigan
has been involved with Wharton MidMarket Advisors since 2001.
Neither the Advisor nor any of its management persons are registered, nor have an application pending to
register, as a futures commission merchant (“FCM”), commodity pool operator (“CPO”), a commodity-trading
advisor (“CTA”), or an associated person of the foregoing entities.
Paul Harrigan may also recommend the purchase of securities offered by his broker-dealer, Wharton MidMarket
Securities, Inc. Transactions effected through these entities will receive normal and customary commissions,
which may be in addition to investment advisory fees. As such, Mr. Harrigan may have an incentive to sell you
commissionable products in addition to providing you advisory services. Alternatively, Mr. Harrigan may also
have an incentive to forego providing you with advisory services when appropriate, and instead recommend the
purchase of commissionable investments, if the payout for recommending the purchase of these investments
would be higher than providing management advice on these products for an advisory fee. Therefore, a conflict
of interest may exist between the interests of Wharton MidMarket Investment Advisors, Inc. and Mr. Harrigan
with the best interests of Clients.
While security sales are reviewed for suitability by an appointed supervisor, Clients should be aware of these
incentives and are encouraged to ask Wharton MidMarket Investment Advisors, Inc. about any potential
conflict. Please be aware that Clients are under no obligation to purchase products or services recommended by
Wharton MidMarket Investment Advisors, Inc., Wharton MidMarket Securities, Inc. or Mr. Harrigan.
Item 11 – Code of Ethics, Participation or Interest in Client Transactions and Personal Trading
A. Code of Ethics
Wharton MidMarket Investment Advisors, Inc. has implemented a Code of Ethics that defines our fiduciary
commitment to each Client. This Code of Ethics applies to all persons associated with the Advisor. The Code of
Ethics was developed to provide general ethical guidelines and specific instructions regarding our duties to you,
our Client. Wharton MidMarket Investment Advisors, Inc. and its personnel owe a duty of loyalty, fairness and
good faith towards each Client. It is the obligation of the Advisor’s associates to adhere not only to the specific
provisions of the Code, but also to the general principles that guide the Code. The Code of Ethics covers a range
of topics that may include; general ethical principles, reporting personal securities trading, reportable securities,
initial public offerings and private placements, reporting ethical violations, distribution of the Code of Ethics,
review and enforcement processes, amendments to Form ADV and supervisory procedures. Wharton
MidMarket Investment Advisors, Inc. has written its Code of Ethics to meet and exceed regulatory standards. To
request a copy of our Code of Ethics, please contact us at (203) 606-9696 or via email at
paul@whartonmidmarketadvisors.com
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 14
B. Personal Trading with Material Interest
Wharton MidMarket Investment Advisors, Inc. allows our employees to purchase or sell the same securities that
may be recommended to and purchased on behalf of Clients. The Advisor does not act as principal in any
transactions. In addition, the Advisor does not act as the general partner of a fund, or advise an investment
company. Unless a client is informed otherwise, the Advisor does not have a material interest in any securities
traded in Client accounts.
C. Personal Trading in Same Securities as Clients
Wharton MidMarket Investment Advisors, Inc. allows our employees to purchase or sell the same securities that
may be recommended to and purchased on behalf of Clients. Owning the same securities that we recommend
(purchase or sell) to you presents a potential conflict of interest that, as fiduciaries, we must disclose to you and
mitigate through policies and procedures. As noted above, we have adopted, consistent with Section 204A of the
Investment Advisers Act of 1940, a Code of Ethics, which addresses insider trading (material non-public
information controls) and personal securities reporting procedures. We have also adopted written policies and
procedures to detect the misuse of material, non-public information. We may have an interest or position in
certain securities, which may also be recommended to you.
In addition, the Code of Ethics governs Gifts and Entertainment given by and provided to the Advisor, outside
employment activities of employees, Employee reporting, sanctions for violations of the Code of Ethics, and
records retention requirements for various aspects of the Code of Ethics.
D. Personal Trading at Same Time as Client
While Wharton MidMarket Investment Advisors, Inc. allows our employees to purchase or sell the same
securities that may be recommended to and purchased on behalf of Clients, these trades do not occur at the same
time. For publicly traded securities, the Advisor will place trades only after Client orders have been placed and
filled. At no time, will Wharton MidMarket Investment Advisors, Inc. or any associated person of the
Advisor, transact in any security to the detriment of any Client.
Item 12 – Brokerage Practices
A. Recommendation of Custodian[s]
Wharton MidMarket Investment Advisors, Inc. does not have discretionary authority to select the broker-
dealer/custodian for custodial and execution services or the administrator for defined contribution accounts.
The Client will select the broker-dealer or custodian (herein the "custodian") to safeguard Client assets and
authorize the Advisor to direct trades to this custodian as agreed in the Investment Advisory Agreement.
Further, the Advisor does not have the discretionary authority to negotiate commissions on behalf of our Clients
on a trade-by-trade basis.
Where Wharton MidMarket Investment Advisors, Inc. does not exercise discretion over the selection of the
custodian, it may recommend the custodian[s] to Clients for execution and/or custodial services. Clients are not
obligated to use the recommended custodian and will not incur any extra fee or cost associated with using a
broker not recommended by the Advisor. The Advisor may recommend a custodian based on criteria such as,
but not limited to, reasonableness of commissions charged to the Client, services made available to the Client,
and location of the custodian’s offices. The Advisor does not receive research services, other products, or
compensation as a result of recommending a particular broker that may result in the Client paying higher
commissions than those obtainable through other brokers.
Wharton MidMarket Investment Advisors, Inc. will typically recommend Raymond James & Associates as the
custodian and broker-dealer for Client accounts. The Advisor maintains institutional relationships with this
unaffiliated firm.
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 15
Following are additional details regarding the brokerage practices of the Advisor:
1. Soft Dollars - Soft dollars are revenue programs offered by broker-dealers whereby an advisor enters into an
agreement to place security trades with the broker in exchange for research and other services. Wharton
MidMarket Investment Advisors, Inc. does not participate in soft dollar programs sponsored or offered by
any broker-dealer.
2. Brokerage Referrals – The Advisor does not receive any compensation from any third party in connection
with the recommendation for establishing a brokerage account.
3. Directed Brokerage - All Clients are serviced on a “directed brokerage basis”, where the Advisor will place
trades within the established account[s] at the custodian designated by the Client. Further, all Client accounts are
traded within their respective brokerage account[s]. The Advisor will not engage in any principal transactions
(i.e., trade of any security from or to the Advisor’s own account) or cross transactions with other Client accounts
(i.e., purchase of a security into one Client account from another Client’s account[s]). In selecting the custodian,
the Advisor will not be obligated to select competitive bids on securities transactions and does not have an
obligation to seek the lowest available transaction costs. These costs are determined by the designated custodian.
Directing brokerage may result in higher transaction costs to the Client.
B. Aggregating and Allocating Trades
The primary objective in placing orders for the purchase and sale of securities for Client accounts is to obtain the
most favorable net results taking into account such factors as 1) price, 2) size of order, 3) difficulty of execution,
4) confidentiality and 5) skill required of the broker. The Advisor will execute its transactions through an
unaffiliated broker-dealer selected by the Client. The Advisor may aggregate orders in a block trade or trades
when securities are purchased or sold through the same broker-dealer for multiple (discretionary) accounts. If a
block trade cannot be executed in full at the same price or time, the securities actually purchased or sold by the
close of each business day must be allocated in a manner that is consistent with the initial pre-allocation or other
written statement. This must be done in a way that does not consistently advantage or disadvantage particular
Client accounts.
Item 13 – Review of Accounts
A. Frequency of Reviews
Accounts are monitored on a regular basis by Paul Harrigan, Chief Compliance Officer of the Advisor. Formal
reviews are generally conducted at least annually or more or less frequently depending on the needs of the
Client.
B. Causes for Reviews
In addition to the general investment monitoring noted in Item 13.A., each Client account shall be reviewed at
least annually. Reviews may be conducted more or less frequently at the Client’s request. Accounts may be
reviewed as a result of major changes in economic conditions, known changes in the Client’s financial situation,
and/or large deposits or withdrawals in the Client’s account. The Client is encouraged to notify the Advisor if
changes occur in his/her personal financial situation that might adversely affect his/her investment plan.
Additional reviews may be triggered by material market, economic or political events.
C. Review Reports
The Client will receive brokerage statements no less than quarterly from the trustee or custodian. These
brokerage statements are sent directly from the custodian to the Client. The Client may also establish electronic
access to the custodian’s website so that the Client may view these reports and their account activity. Client
brokerage statements will include all positions, transactions and fees relating to the Client’s account[s]. The
Advisor may also provide Clients with periodic reports regarding their holdings, allocations, and performance.
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 16
Item 14 - Client Referrals and Other Compensation
A. Compensation Received by Wharton MidMarket Investment Advisors, Inc.
Wharton MidMarket Investment Advisors, Inc. is a fee-only advisory firm, who, in all circumstances, is
compensated solely by the Client. The Advisor does not receive commissions or other compensation from product
sponsors, broker dealers or any unrelated third party, if any. The Advisor may refer Clients to various third parties
to provide certain financial services necessary to meet the goals of its Clients. Likewise, the Advisor may receive
referrals of new Clients from a third-party.
B. Client Referrals from Solicitors
Wharton MidMarket Investment Advisors, Inc. does not engage paid solicitors for Client referrals.
Item 15 – Custody
Wharton MidMarket Investment Advisors, Inc. does not accept or maintain custody of any Client accounts. All
Clients must place their assets with a qualified custodian. Clients are required to select their own custodian to
retain their funds and securities and direct the Advisor to utilize that custodian for the Client’s security
transactions. The Advisor encourages Clients to review statements provided by account custodian against
reports received by the Advisor. For more information about custodians and brokerage practices, see Item 12 -
Brokerage Practices.
Item 16 – Investment Discretion
Wharton MidMarket Investment Advisors, Inc. does not ordinarily accept discretion over the selection and
amount of securities to be bought or sold in Client accounts. The Advisor obtains prior consent or approval from
the Client before transacting in Client accounts for all non-discretionary accounts.
In circumstances in which clients would prefer the Advisor to accept discretion over the selection and amount of
securities to be bought or sold in their accounts, clients approve the Advisor’s discretionary authority through
acknowledgement on the Investment Advisory Agreement which provides limited power of authority for
investment discretion. Additionally, clients may be required to formalize this approval through additional forms of
limited power of attorney, etc. as required by Raymond James & Associates or other custodian at which their assets
are held. Before the Advisor accepts discretion, the Advisor will engage in discussions with the client to ascertain
their comfortability with risk, their time horizon, and other aspects to develop an Investment Policy for the client
and their account(s) by which investment discretion decisions are guided.
Item 17 – Voting Client Securities
Wharton MidMarket Investment Advisors, Inc. does not accept proxy-voting responsibility for any Client. Clients
will receive proxy statements directly from the Custodian. The Advisor will assist in answering questions relating
to proxies, however, the Client retains the sole responsibility for proxy decisions and voting.
Item 18 – Financial Information
Neither Wharton MidMarket Investment Advisors, Inc., nor its management, has any adverse financial
situations that would reasonably impair the ability of the Advisor to meet all obligations to its Clients. Neither
Wharton MidMarket Investment Advisors, Inc., nor any of its advisory persons, has been subject to a bankruptcy
or financial compromise. The Advisor is not required to deliver a balance sheet along with this Disclosure
Brochure as the firm does not collect advance fees for services to be performed six months or more in advance.
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 17
Privacy Policy
Effective: April 1, 2019
Our Commitment to You
Wharton MidMarket Investment Advisors, Inc. (“Advisor”) is committed to safeguarding the use of your
personal information that we have as your Investment Advisor. Wharton MidMarket Investment Advisors, Inc.
(also referred to as "we", "our" and "us" throughout this notice) protects the security and confidentiality of the
personal information we have and implements controls to ensure that such information is used for proper
business purposes in connection with the management or servicing of our relationship with you. Our
relationship with you is our most important asset. We understand that you have entrusted us with your private
information, and we do everything we can to maintain that trust.
Wharton MidMarket Investment Advisors, Inc. does not sell your non-public personal information to anyone.
Nor do we provide such information to others except for discrete and proper business purposes in connection
with the servicing and management of our relationship with you as discussed below.
Details of our approach to privacy and how your personal non-public information is collected and used are set
forth in this Privacy Policy.
Why you need to know?
Registered Investment Advisors (“RIAs”) share some of your personal information. Federal and State laws
give you the right to limit some of this sharing. Federal and State laws require RIAs to disclose how we
collect, share, and protect your personal information.
What information do we collect from you?
Social security or taxpayer identification number
Assets and liabilities
Name, address and phone number(s)
Income and expenses
E-mail address(es)
Investment activity
Account information (including other institutions)
Investment experience and goals
What sources do we collect information from in addition to you?
Custody, and advisory agreements
Account applications and forms
Other advisory agreements and legal documents
Investment questionnaires and suitability documents
Transactional information with us or others
Other information needed to service account
How we share your information?
RIAs do need to share personal information regarding its clients to effectively implement the RIA’s services.
In the section below, we list some reasons we may share your personal information.
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 18
Basis for sharing
Sharing
Limitations
Servicing our Clients
We may share non-public personal information with non-
affiliated third parties (such as brokers, custodians,
regulators, credit agencies, other financial institutions) as
necessary for us to provide agreed services to you consistent
with applicable law, including but not limited to:
Advisor may share
this information.
Clients cannot limit
the Advisor’s ability
to share.
• Processing transactions;
• General account maintenance;
• Responding to regulators or legal investigations; and
• Credit reporting, etc.
Advisor may share
this information.
Clients cannot limit
the Advisor’s ability
to share.
Advisor does not
share personal
information.
Clients cannot limit
the Advisor’s ability
to share.
Administrators
We may disclose your non-public personal information to
companies we hire to help administrate our business.
Companies we hire to provide services of this kind are not
allowed to use your personal information for their own
purposes and are contractually obligated to maintain strict
confidentiality. We limit their use of your personal
information to the performance of the specific service we
have requested.
Marketing Purposes
Wharton MidMarket Investment Advisors, Inc. does not
disclose, and does not intend to disclose, personal
information with non-affiliated third parties to offer you
services. Certain laws may give us the right to share your
personal information with financial institutions where you
are a customer and where Wharton MidMarket Investment
Advisors, Inc. or the client has a formal agreement with the
financial institution. We will only share information for
purposes of servicing your accounts, not for marketing
purposes.
Advisor does share
personal information.
Clients can limit the
Advisor’s ability to
share.
Authorized Users
In addition, your non-public personal information may also
be disclosed to you and persons we believe to be your
authorized agent or representative.
Clients can limit the
Advisor’s ability to
share.
Information About Former Clients
FIRM does not disclose, and does not intend to disclose, non-
public personal information to non-affiliated third parties
with respect to persons who are no longer our clients.
Advisor does not
share personal
information
regarding former
clients
How do we protect your information?
To safeguard your personal information from unauthorized access and use, we maintain physical, procedural
and electronic safeguards. These include computer safeguards such as passwords, secured files and buildings.
Our employees are advised about the Advisor's need to respect the confidentiality of each client’s non-public
personal information. We train our employees on their responsibilities.
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 19
We require third parties that assist in providing our services to you to protect the personal information they
receive. This includes contractual language in our third-party agreements.
Changes to our Privacy Policy.
We will send you notice of our Privacy Policy annually for as long as you maintain an ongoing relationship
with us.
Periodically we may revise our Privacy Policy, and will provide you with a revised policy if the changes
materially alter the previous Privacy Policy. We will not, however, revise our Privacy Policy to permit the
sharing of non-public personal information other than as described in this notice unless we first notify you
and provide you with an opportunity to prevent the information sharing.
Questions: You may ask questions or voice any concerns, as well as obtain a copy of our current Privacy
Policy by contacting us at (203) 606-9696 or via email at paul@whartonmidmarketadvisors.com
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 20
Form ADV Part 2B – Brochure Supplement
for
PAUL HARRIGAN
Investment Advisor Representative
Chief Compliance Officer
Effective: February 21, 2026
this Brochure Supplement, please contact us at
This Brochure Supplement provides information about the background and qualifications of Paul Harrigan (CRD#
6039178) in addition to the information contained in the Wharton MidMarket Investment Advisors, Inc. (“Firm”
or the “Advisor” - CRD #301186) Disclosure Brochure. If you have not received a copy of the Disclosure Brochure
or if you have any questions about the contents of the Wharton MidMarket Investment Advisors, Inc. Disclosure
Brochure or
(203) 606-9696 or by email at
paul@whartonmidmarketadvisors.com
Additional information about Mr. Harrigan is available on the SEC’s Investment Adviser Public Disclosure website
at www.adviserinfo.sec.gov.
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 21
Item 2 – Educational Background and Business Experience
The Chief Compliance Officer and Investment Advisor Representative of Wharton MidMarket Investment
Advisors, Inc. is Paul Harrigan. Mr. Harrigan, born in 1965, is dedicated to servicing Clients of the Advisor. Mr.
Harrigan earned a BS in Mechanical Engineering from University of Connecticut in 1989 and a MBA from the
Wharton School in Finance & Management in 1994.
Mr. Paul Harrigan has over 25 years of experience in investments and corporate finance. Since 1994 he has held
positions of increasing responsibility in investment and corporate finance roles with several fortune 500
corporations, and since 2013, he has been President of investment banking firm Wharton Midmarket Advisors.
Over his career he has executed over $3 Billion in transactions.
Additional information regarding Mr. Harrigan’s employment history is included below.
Employment History:
Wharton MidMarket Securities, Inc., Milford, CT, CEO
Independent Investment Bankers Corp, Austin, TX, Registered Representative
Wharton MidMarket Advisors LLC, Woodbridge, CT, President
Fallbrook Capital Securities, Calabasas, CA, Registered Representative
Ametek, Wallingford, CT, Vice President
8/2013- present
10/2012-present
1/2001-present
3/2012-10/2012
1/2007-12/2010
Item 3 – Disciplinary Information
There are no legal, civil or disciplinary events to disclose regarding Paul Harrigan. Mr. Harrigan has never
been involved in any regulatory, civil or criminal action. There have been no client complaints, lawsuits,
arbitration claims or administrative proceedings against Mr. Harrigan.
Securities laws require an advisor to disclose any instances where the advisor or its advisory persons have been
found liable in a legal, regulatory, civil or arbitration matter that alleges violation of securities and other statutes;
fraud; false statements or omissions; theft, embezzlement or wrongful taking of property; bribery, forgery,
counterfeiting, or extortion; and/or dishonest, unfair or unethical practices. As previously noted, there are no
legal, civil or disciplinary events to disclose regarding Paul Harrigan
However, we do encourage you to independently view the background of Mr. Harrigan on the Investment
Adviser Public Disclosure website at www.adviserinfo.sec.gov. Select Investment Adviser Search from the left
navigation menu. Then select the option for “Individual” and enter 6039178 in the field labeled “Individual
Name or CRD#”.
Item 4 – Other Business Activities
Paul Harrigan is also a registered representative of Wharton MidMarket Securities, Inc., an affiliated broker-
dealer, and a licensed insurance professional for life, accident and health, variable life and variable annuities,
and property & casualty. In Mr. Harrigan’s separate roles as a registered representative or a licensed insurance
professional, Mr. Harrigan will receive normal and customary commissions, which may be in addition to
investment advisory fees. As such, Mr. Harrigan may have an incentive to sell you commissionable products in
addition to providing you advisory services. Alternatively, Mr. Harrigan may also have an incentive to forego
providing you with advisory services when appropriate, and instead recommend the purchase of
commissionable investments, if the payout for recommending the purchase of these investments would be
higher than providing management advice on these products for an advisory fee. Therefore, a conflict of interest
may exist between the interests of Wharton MidMarket Investment Advisors, Inc., Wharton MidMarket
Securities, Inc. and Mr. Harrigan with the best interests of Clients.
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 22
Item 5 – Additional Compensation
Paul Harrigan has additional business activities where compensation is received, including the receipt of
commissions for securities transactions and the implementation of insurance recommendations. Mr. Harrigan
also gets paid consultant fees from Wharton MidMarket Advisors.
Item 6 – Supervision
Paul Harrigan serves as an Investment Advisor Representative and the Chief Compliance Officer of Wharton
MidMarket Investment Advisors, Inc. Mr. Harrigan can be reached at (203) 606-9696.
Wharton MidMarket Investment Advisors, Inc. has implemented a Code of Ethics and internal compliance that
guide each employee in meeting their fiduciary obligations to Clients of the Advisor. Further, Wharton
MidMarket Investment Advisors, Inc. is subject to regulatory oversight by various agencies. These agencies
require registration by the Advisor and its advisory persons. As a registered entity, the Advisor is subject to
examinations by regulators, which may be announced or unannounced. The Advisor is required to periodically
update the information provided to these agencies and to provide various reports regarding the business
activities and assets of the Advisor.
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 23
Form ADV Part 2B – Brochure Supplement
for
DOUG HARRIGAN
Investment Advisor Representative
Chief Compliance Officer
Effective: February 8, 2026
This Brochure Supplement provides information about the background and qualifications of Doug Harrigan
(CRD# 1991560) in addition to the information contained in the Wharton MidMarket Investment Advisors, Inc.
(“Firm” or the “Advisor” - CRD #301186) Disclosure Brochure. If you have not received a copy of the Disclosure
Brochure or if you have any questions about the contents of the Wharton MidMarket Investment Advisors, Inc.
Disclosure Brochure or this Brochure Supplement, please contact us at (203) 606-9696 or by email at
paul@whartonmidmarketadvisors.com
Additional information about Mr. Harrigan is available on the SEC’s Investment Adviser Public Disclosure website
at www.adviserinfo.sec.gov.
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 24
Item 2 – Educational Background and Business Experience
Doug Harrigan is an Investment Advisor Representative of Wharton MidMarket Investment Advisors, Inc. Mr.
Harrigan, born in 1965, is dedicated to servicing Clients of the Advisor. Mr. Harrigan earned a BS in Finance and
Marketing from Boston College in 1989.
Mr. Douglas Harrigan has over 30 years of experience in investments and insurance. Since 1989 he has held
positions of increasing responsibility in investments and insurance and since 1994, he has been President of
Harrigan Insurance and Financial Services Inc.
Additional information regarding Mr. Harrigan’s employment history is included below.
Employment History:
Wharton MidMarket Securities, Inc., Milford, CT, Registered Representative
Niagra International, Milford, CT, Registered Representative
Cetera Advisors Network, Milford, CT, Registered Representative
Walnut Street Securities, Milford, CT, Registered Representative
Harrigan Insurance and Financial Services Inc., Milford, CT, President
2017- present
2013 -2017
2013 – 2014
3/2012-10/2012
1994 - present
Item 3 – Disciplinary Information
There are no legal, civil or disciplinary events to disclose regarding Doug Harrigan. Mr. Harrigan has never
been involved in any regulatory, civil or criminal action. There have been no client complaints, lawsuits,
arbitration claims or administrative proceedings against Mr. Harrigan.
Securities laws require an advisor to disclose any instances where the advisor or its advisory persons have been
found liable in a legal, regulatory, civil or arbitration matter that alleges violation of securities and other statutes;
fraud; false statements or omissions; theft, embezzlement or wrongful taking of property; bribery, forgery,
counterfeiting, or extortion; and/or dishonest, unfair or unethical practices. As previously noted, there are no
legal, civil or disciplinary events to disclose regarding Doug Harrigan
However, we do encourage you to independently view the background of Mr. Harrigan on the Investment
Adviser Public Disclosure website at www.adviserinfo.sec.gov. Select Investment Adviser Search from the
left navigation menu. Then select the option for “Individual” and enter 6039178 in the field labeled “Individual
Name or CRD#”.
Item 4 – Other Business Activities
Doug Harrigan is also a registered representative of Wharton MidMarket Securities, Inc., an affiliated broker-
dealer, and a licensed insurance professional for life, accident and health, variable life and variable annuities,
and property & casualty. In Mr. Harrigan’s separate roles as a registered representative or a licensed insurance
professional, Mr. Harrigan will receive normal and customary commissions, which may be in addition to
investment advisory fees. As such, Mr. Harrigan may have an incentive to sell you commissionable products in
addition to providing you advisory services. Alternatively, Mr. Harrigan may also have an incentive to forego
providing you with advisory services when appropriate, and instead recommend the purchase of
commissionable investments, if the payout for recommending the purchase of these investments would be
higher than providing management advice on these products for an advisory fee. Therefore, a conflict of interest
may exist between the interests of Wharton MidMarket Investment Advisors, Inc., Wharton MidMarket
Securities, Inc. and Mr. Harrigan with the best interests of Clients.
Item 5 – Additional Compensation
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 25
Doug Harrigan has additional business activities where compensation is received, including the receipt of
commissions for securities transactions and the implementation of insurance recommendations.
Item 6 – Supervision
Paul Harrigan serves as an Investment Advisor Representative and the Chief Compliance Officer of Wharton
MidMarket Investment Advisors, Inc. and directly supervises Doug Harrigan. Mr. Paul Harrigan can be reached
at (203) 606-9696.
Wharton MidMarket Investment Advisors, Inc. has implemented a Code of Ethics and internal compliance that
guide each employee in meeting their fiduciary obligations to Clients of the Advisor. Further, Wharton
MidMarket Investment Advisors, Inc. is subject to regulatory oversight by various agencies. These agencies
require registration by the Advisor and its advisory persons. As a registered entity, the Advisor is subject to
examinations by regulators, which may be announced or unannounced. The Advisor is required to periodically
update the information provided to these agencies and to provide various reports regarding the business
activities and assets of the Advisor.
WHARTON MIDMARKET INVESTMENT ADVISORS, INC.
27 Brook Road, Woodbridge, CT 06525
Phone: (203) 606-9696
Page 26