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101 Glen Lennox Drive, Suite 110
Chapel Hill, NC 27517
919-929-2495
http://www.woodwardadvisors.com
September 4, 2025
____________________________________________________________________________________
This brochure provides information about the qualifications and business practices of Woodward
Financial Advisors, Inc. If you have any questions about the contents of this brochure, please contact us
at 919-929-2495. The information in this brochure has not been approved or verified by the United States
Securities and Exchange Commission or by any state securities authority. It does not imply a level of skill
or training.
Additional information about Woodward Financial Advisors, Inc. is also available on the Internet at
www.adviserinfo.sec.gov. You can view our firm’s information on this website by searching for our firm’s
name or by using the firm’s CRD number. The CRD number for Woodward Financial Advisors, Inc. is
150641.
Item 2 – Material Changes
Since the last annual amendment to this brochure was filed in March 2025, the following material change
has occurred:
•
•
Item 1 (Cover Page): As of May 13, 2025, the firm has a new office address.
Item 5 (Fees and Compensation): We have updated our fee schedule.
Please note, this section only discusses changes we consider material and not all changes made to this
Form ADV Part 2A.
Item 3 – Table of Contents
Item 2 – Material Changes ............................................................................................................................ 2
Item 3 – Table of Contents ............................................................................................................................ 2
Item 4 – Advisory Business ........................................................................................................................... 3
Item 5 - Fees and Compensation .................................................................................................................. 4
Item 6 - Performance-Based Fees and Side-By-Side Management............................................................. 6
Item 7 - Types of Clients ............................................................................................................................... 6
Item 8 – Methods of Analysis, Investment Strategies and Risk of Loss ....................................................... 6
Item 9 – Disciplinary Information ................................................................................................................... 8
Item 10 – Other Financial Industry Activities and Affiliations ........................................................................ 8
Item 11 – Code of Ethics, Participation in Client Transactions and Personal Trading ................................. 9
Item 12 - Brokerage Practices..................................................................................................................... 10
Item 13 – Review of Accounts..................................................................................................................... 11
Item 14 – Client Referrals and Other Compensation .................................................................................. 12
Item 15 – Custody ....................................................................................................................................... 12
Item 16 – Investment Discretion ................................................................................................................. 12
Item 17 – Voting Client Securities ............................................................................................................... 12
Item 18 – Financial Information ................................................................................................................... 13
Customer Privacy Policy Notice .................................................................................................................. 14
Information Required by Part 2B of Form ADV: Brochure Supplement ...................................................... 15
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Item 4 – Advisory Business
Woodward Financial Advisors, Inc (referred to as “WFA” throughout this document) is a fee-only,
independent, financial planning and investment advisory firm and has been registered with the SEC as an
investment advisor since June 2009. WFA was founded in 1995 by Henry Woodward as Woodward
Financial Advisors, LLC and changed to an S Corp in 2009 upon change of ownership.
The firm provides financial planning and investment management services to individuals, families and
their related entities, trusts and estates, and businesses. WFA works with clients to define their financial
objectives and create strategies to achieve these objectives while providing peace of mind.
The firm’s compensation is derived solely from fees paid directly by clients, also known as “fee-only”. The
firm does not receive commissions or pay or receive referrals fees from anyone. We work in a
consultative fashion with our clients and feel that this is the most transparent of all business models, and
we would do business no other way. WFA is a fiduciary and the fiduciary standard requires that we put
our clients’ interests ahead of our own. We commit to disclose our fees in a clear fashion and avoid
conflicts of interest.
General Description of Primary Advisory Services
The following are brief descriptions of WFA’s primary services. A detailed description of WFA’s services
is provided in Item 5 – Fees and Compensation so that clients and prospective clients can review the
services and description of fees in a side-by-side manner.
Wealth Management Service - WFA provides proactive advisory services in the form of Wealth
Management. Wealth Management Services involve providing clients with continuous and on-going
supervision over their portfolio in addition to financial planning services. This service involves periodic
meetings, conference calls and emails and is very comprehensive in nature. Our Wealth Management
service is geared towards folks that wish to have continuous financial consultation and delegate the
investment management to a professional. The financial planning component can be described as
helping individuals determine and set their long-term financial goals, through investments, tax planning,
asset allocation, risk management, retirement planning, and other areas. The role of a financial planner is
to find ways to help the client understand his/her overall financial situation and help the client set financial
objectives.
Hourly Advice - We work with a very limited number of legacy clients on an hourly basis, charging a rate
of $300/hour currently. The firm stopped taking on new clients in an hourly fashion many years ago but
still occasionally services a few of the legacy clients. These engagements are limited in scope and may
involve analysis such as asset allocation, cash flow, investments, tax planning, etc.
Specialization.
We specialize in comprehensive financial planning, which can include areas such as retirement planning,
investments, estate planning, college funding analysis, risk assessment, and tax planning, among others.
We customize our advice to each individual client and do not have a one-size fits all cookie-cutter
approach. Each client situation is unique and so is our advice.
Limits Advice to Certain Types of Investments.
WFA Implements client portfolios under the Wealth Management service using a variety of instruments,
tailored to the individual clients’ goals. The portfolio may include investments such as no-load mutual
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funds, exchange-traded funds, individual stocks or bonds, annuities, variable life insurance or
partnerships. WFA does not provide advice or implement portfolios with things such as options contracts,
individual commodities, direct real estate, futures contracts, hedge funds or other private (i.e., non-
registered) securities.
When clients engage our Wealth Management service, the firm will typically construct each client’s
account holdings using mutual funds and exchange-traded funds to build diversified portfolios. We focus
on low-cost and passive investments as part of our global asset allocation strategy. It is not WFA’s typical
investment strategy to attempt to time the market, but we may make tactical changes from time to time as
deemed appropriate, based on your risk tolerance and our expectations of market behavior. We may
modify our investment strategy to accommodate special situations like: low basis stock, stock options,
legacy holdings, inheritances, closely held businesses, collectibles, or special tax situations.
Tailor Advisory Services to Individual Needs of Clients
WFA’s services are always provided based on the individual needs of each client. We work with each
client on a one-on-one basis through interviews and questionnaires to determine the client’s investment
objectives and suitability information.
Client Assets Managed by WFA
The amount of client assets managed by WFA totaled approximately $574,323,013 as of February 28,
2025. The entire portion is managed on a discretionary basis.
Item 5 - Fees and Compensation
Wealth Management Services
WFA offers Wealth Management Services that provide continuous investment management for clients
based on the individual needs of the client. Through this service, WFA offers a highly customized and
individualized investment program to clients, as well as includes all of the financial planning aspects listed
previously. This service includes, but is not necessarily limited to, the following topics.
Identifying and preparing criteria for selection of specific investments
1. Discussing general investment theory and philosophy
2. Outlining various investment strategies and their implications
3. Providing asset category recommendations
4. Developing appropriate investment strategies
5. Recommending specific investments to the client
6. Preparing paperwork to transfer and invest client portfolio with WFA custodian
7. Managing an investment portfolio for the client
8.
9. Monitoring and Rebalancing the portfolio based on the client’s target allocation
Clients engaging these services execute a Wealth Management Agreement. At the beginning of the
process, WFA will write an Investment Policy Statement for review and approval by the client. The
Investment Policy Statement will describe client’s circumstances and goals, the proposed investment
approach, and an appropriate asset allocation.
WFA provides Wealth Management Services through accounts custodied on different qualified custodian
platforms: Charles Schwab & Co., Inc. (“Schwab”) is WFA’s primary custodian; in limited circumstances,
WFA may use Fidelity Investments’ Institutional Wealth Services (Fidelity) as a custodian. Schwab
accounts are held directly at Schwab. Fidelity accounts are held through Fidelity Brokerage Services, LLC
or National Financial Services, LLC. Both are registered broker/dealers.
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Factors used by WFA to recommend a custodian to clients will depend on the client’s individual
investment objectives, investment needs, and other factors deemed to be in the best interest of the client
by WFA
WFA will be granted discretionary trading authorization by the client for the client’s accounts, per the
Wealth Management agreement. This trading authority allows WFA to place trades without consulting
with the client first, which enhances efficiency. Any trade that is placed will be according to the client’s
investment policy. WFA will not change a client’s investment policy without first having a discussion
about why the client’s goals, needs, time horizon or risk tolerance has changed.
Fee for Wealth Management Services
We offer a complimentary initial conversation over the phone, followed by another complimentary meeting
which generally lasts one hour to determine if there is a fit for working together.
The annual fee for Wealth Management services is a percentage of the market value of your assets
under management, calculated quarterly. Below is a table showing our advisory fee schedule:
Assets Under Management
First $1,000,000
$1,000,000 - $2,500,000
$2,500,000 - $5,000,000
$5,000,000 - $10,000,000
Over $10,000,000
Annual Fee
1.00%
0.75%
0.60%
0.50%
0.25%
For clients with assets under management below $1,000,000, our minimum quarterly advisory fee
is $2,500. Once assets reach $1,000,000, the fee schedule above then applies. The annual fee may
be changed by WFA with a 30-day prior written notice to the client.
Annual fees are divided into quarterly amounts and are billed in advance, in the first month of each
calendar quarter. Fees are always pro-rated when the client establishes an agreement at any time other
than the beginning of the calendar quarter.
Fees are generally deducted directly from clients’ accounts. Clients must provide the custodian with
written authorization to have fees deducted from the account and paid to WFA. WFA or the applicable
custodian provides statements to clients showing the fee amount that was deducted. The custodian
sends client statements no less than quarterly showing all disbursements from the account including the
amount of the investment advisors fee if deducted directly from the account.
General Disclosure Regarding Other Fees Charged by Third-Parties
WFA earns compensation only from the fees described above. However, clients may be subject to other
fees and expenses in relation to the services provided by WFA. For example, brokerage transaction
ticket fees charged by the custodian will be billed directly to the client. WFA will not receive any portion of
such fees from the custodian or client. (Note that custodians charge WFA’s clients ticket charges at
institutional rates that are almost always less than retail rates.) In addition, clients may incur certain
charges imposed by third parties including, but not limited to, account closing fees for accounts
transferred from client’s former brokerage firm to a custodian recommended by WFA, IRA and qualified
retirement plan fees, and variable annuity fees and surrender charges. (Note that WFA only recommends
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mutual fund share classes that are “no load”, meaning that they do not have sales charges or carry 12b-1
fees.) Fees charged by WFA are separate and distinct from the fees and expenses charged by
investment company securities recommended to clients. A description of these fees and expenses are
available in each investment company’s security prospectus.
Termination of Agreements
WFA or client may terminate an agreement for services at any time by providing written notice to the other
party. If termination is effective within five days of signing the agreement for services, the client will not
be penalized and will receive a full refund of any pre-paid fees within 15 days. If the termination notice is
effective after the initial five-day period, the client will be required to pay for services already performed
under the agreement, and if a refund is due to the client, WFA shall provide such refund within 15 days.
Seminars
WFA occasionally offers financial planning and/or investment education seminars for groups sponsored
by employers and educational institutions. Seminars are provided on an impersonal or generic basis and
do not take into account participants’ individualized situations and circumstances. These educational
services are provided under a letter of understanding separate from WFA’s other services described
above. Fees are negotiable and generally include preparation and presentation time at hourly rates of
$300.
Item 6 - Performance-Based Fees and Side-By-Side Management
We do not offer performance-based fees.
Item 7 - Types of Clients
WFA generally provides investment advice to individuals, families, and trusts and estates. Advice may
extend to entities related to the client such as small businesses and charitable organizations. Client
relationships vary in scope and length of service.
All clients are required to execute an agreement for services in order to establish a client arrangement
with WFA and/or the sponsor of third-party money manager platforms.
Minimum Investment Amounts Required
The minimum annual fee for Wealth Management services is currently $10,000.
Item 8 – Methods of Analysis, Investment Strategies and Risk of Loss
WFA uses the following methods of analysis in formulating investment advice.
Cyclical - Analyzes the investments sensitive to business cycles and whose performance is strongly tied
to the overall economy. For example, cyclical companies tend to make products or provide services that
are in lower demand during downturns in the economy and higher demand during upswings. Examples
include the automobile, steel, and housing industries. The stock price of a cyclical company will often rise
just before an economic upturn begins, and fall just before a downturn begins. Investors in cyclical stocks
try to make the largest gains by buying the stock at the bottom of a business cycle, just before a
turnaround begins.
Fundamental - A method of evaluating a security by attempting to measure its intrinsic value by
examining related economic, financial and other qualitative and quantitative factors. Fundamental
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analysts attempt to study everything that can affect the security's value, including macroeconomic factors
(like the overall economy and industry conditions) and individually specific factors (like the financial
condition and management of companies). The end goal of performing fundamental analysis is to
produce a value that an investor can compare with the security's current price in hopes of figuring out
what sort of position to take with that security (underpriced = buy, overpriced = sell or short). This method
of security analysis is considered to be the opposite of technical analysis. Fundamental analysis is about
using real data to evaluate a security's value. Although most analysts use fundamental analysis to value
stocks, this method of valuation can be used for just about any type of security.
Technical - A method of evaluating securities by analyzing statistics generated by market activity, such
as past prices and volume. Technical analysts do not attempt to measure a security's intrinsic value, but
instead use charts and other tools to identify patterns that can suggest future activity. Technical analysts
believe that the historical performance of stocks and markets are indications of future performance.
WFA uses the following investment strategies when managing client assets and/or providing
investment advice.
The primary investment strategy we use for client accounts is strategic asset allocation. We use
passively-managed index and exchange-traded funds when appropriate for the client and/or actively
managed mutual funds. From time to time we hold individual stocks or bonds depending on the client
circumstance. We do not actively buy individual stocks as part of our normal investment philosophy,
although many clients transfer them into our firm from other places.
Portfolios are generally globally diversified to control the risk associated with the markets.
The investment strategy for a specific client is based upon the objectives, risk tolerance, income needs,
and tax situation stated by the client during consultation. The client may change these objectives at any
time. The client’s goals and objectives are recorded during meetings and phone conferences. Each
portfolio is constructed solely for that client. We do not use model portfolios and we do not use
composites to illustrate results.
Risk of Loss
Investing in securities involves risk of loss that all clients should be prepared to bear. Our investment
program keeps the risk of loss in mind. However, as with all investments, clients face investment risks
including the following:
Market Risk – Either the stock market as a whole, or the value of an individual
company, goes down resulting in a decrease in the value of client investments.
This is also referred to as systemic risk.
Equity (stock) market risk – Common stocks are susceptible to general stock
market fluctuations and to volatile increases and decreases in value as market
confidence in and perceptions of their issuers change. If you held common
stock, or common stock equivalents, of any given issuer, you would generally be
exposed to greater risk than if you held preferred stocks and debt obligations of
the issuer.
Company Risk. When investing in stock positions, there is always a certain level
of company or industry specific risk that is inherent in each investment. This is
also referred to as unsystematic risk and can be reduced through appropriate
diversification. There is the risk that the company will perform poorly or have its
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value reduced based on factors specific to the company or its industry. For
example, if a company’s employees go on strike or the company receives
unfavorable media attention for its actions, the value of the company may be
reduced.
Fixed Income Risk. When investing in bonds, there is the risk that issuer will
default on the bond and be unable to make payments. Further, individuals who
depend on set amounts of periodically paid income face the risk that inflation will
erode their spending power. Fixed-income investors receive set, regular
payments that face the same inflation risk.
Options Risk. Options on securities may be subject to greater fluctuations in
value than an investment in the underlying securities. Purchasing and writing put
and call options are highly specialized activities and entail greater than ordinary
investment risks.
ETF and Mutual Fund Risk – When our firm invests in an ETF or mutual fund, it
will bear additional expenses based on its pro rata share of the ETFs or mutual
fund’s operating expenses, including the potential duplication of management
fees. The risk of owning an ETF or mutual fund generally reflects the risks of
owning the underlying securities the ETF or mutual fund holds. Clients will also
incur brokerage costs when purchasing ETFs.
Management Risk – Your investment with our firm varies with the success and
failure of our investment strategies, research, analysis and determination of
portfolio securities. If our investment strategies do not produce the expected
returns, the value of the investment will decrease.
Item 9 – Disciplinary Information
This item is not applicable to our brochure because there are no legal or disciplinary events listed at Item
9 of the Form ADV Part 2 instructions that are material to a client’s or prospective client’s evaluation of
our business or integrity.
Item 10 – Other Financial Industry Activities and Affiliations
No WFA employee is registered, or has an application pending to register, as a broker-dealer or a
registered representative of a broker-dealer.
No WFA employee is registered, or has an application pending to register, as a futures commission
merchant, commodity pool operator or a commodity trading advisor.
WFA only receives compensation directly from clients. We do not receive compensation from any outside
source. We do not have any conflicts of interest with any outside party.
WFA does not recommend or select other investment advisers for its clients and does not have any other
business relationships with other advisers.
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Item 11 – Code of Ethics, Participation in Client Transactions and Personal Trading
Code of Ethics Summary
WFA has established a Code of Ethics that applies to all of its employees as well as a Fiduciary Oath as
outlined by the National Association of Personal Financial Advisors (NAPFA). The key points are: putting
the clients’ interest first, confidentiality, competence, fairness, prudence and caring. CFP® designees are
also held to a Code of Ethics as outlined by the CFP® Board of Standards.
Our Code of Ethics is also designed to comply with Rule 204A-1 under the Investment Advisers Act of
1940. As a fiduciary, it is an investment adviser’s responsibility to provide fair and full disclosure of all
material facts and to act solely in the best interest of each of our clients at all times. WFA requires all of its
supervised persons to conduct business with the highest level of ethical standards and to comply with all
federal and state securities laws at all times. Upon employment or affiliation and when changes occur, all
supervised persons sign an acknowledgement that they have read, understand and agree to comply with
the firm’s Code of Ethics. WFA has the responsibility to make sure that the interests of all clients are
placed ahead of the firm and its supervised person’s own investment interest. WFA and its supervised
persons must conduct business in an honest, ethical and fair manner and avoid all circumstances that
might negatively affect or appear to affect our duty of complete loyalty to all clients.
This information is provided to give all clients a summary of the firm’s Code of Ethics. If a client or a
potential client wishes to review WFA’s Code of Ethics in its entirety, a copy will be provided upon
request.
Affiliate and Employee Personal Securities Transactions Disclosure
WFA or its associated persons may at times buy or sell securities that are also held by clients. As this
presents a conflict between our client’s interests and the investment interests of our personnel,
employees must comply with the provisions of the WFA, Inc. “Policies and Procedures Manual” sections
regarding personal securities transactions and holdings.
Employees may not trade their own securities ahead of client trades.
The Chief Compliance Officer of WFA is James R. Miller and he reviews all employee trades
each quarter.
The personal trading review ensures that the personal trading of employees was not based on
inside information and that clients of the firm receive preferential treatment.
It should be noted that our personal trades are not of a significant enough value to affect the
securities market.
Investment Advice Relating to Retirement Accounts
When we provide investment advice to you regarding your retirement plan account or individual
retirement account, we are fiduciaries within the meaning of Title I of the Employee Retirement Income
Security Act and/or the Internal Revenue Code, as applicable, which are laws governing retirement
accounts. The way we make money creates some conflicts with your interests, so we operate under a
special rule that requires us to act in your best interest and not put our interest ahead of yours. Under this
special rule’s provisions, we must:
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Meet a professional standard of care when making investment recommendations (give prudent
advice);
Never put our financial interests ahead of yours when making recommendations (give loyal
advice);
Avoid misleading statements about conflicts of interest, fees, and investments;
Follow policies and procedures designed to ensure that we give advice that is in your best
interest;
Charge no more than is reasonable for our services; and
Give you basic information about conflicts of interest.
In addition, and as required by this rule, we provide information regarding the services that we provide to
you, and any material conflicts of interest, in this brochure and in your client agreement.
Item 12 - Brokerage Practices
WFA, Inc. does not have any affiliation with product sales firms. Specific custodians recommended by
WFA are made to clients based on their need for services. WFA recommends them based on proven
integrity and financial responsibility, level of customer services, best execution of orders at reasonable
prices and transaction fee rates.
When WFA assists in the implementation of any recommendations through its Wealth Management
Services, Schwab, or Fidelity, will be used as the custodian for client accounts. WFA does not receive
fees or commissions from any of these custodians although WFA benefits from electronic delivery of
client information, electronic trading platforms and other services provided by custodians for the benefit of
clients. These benefits are standard in a relationship with a custodian and are not in return for client
recommendations.
Clients should understand that not all investment advisors require the use of a particular broker/dealer.
Some investment advisors allow will manage their client accounts at broker/dealers selected by the client.
However, for compliance and operational efficiencies, WFA has decided to require its clients to use
broker/dealers and other qualified custodians determined by WFA.
WFA receives products and services from Schwab and Fidelity. Clients may pay fees higher or lower than
those obtainable from other broker/dealers in return for those products and services. Commission and
fee structures of various broker/dealers are periodically reviewed to ensure clients are receiving best
execution. Accordingly, while WFA will consider competitive rates, it may not necessarily obtain the
lowest possible commission rates for client account transactions. Therefore, the overall services provided
by broker/dealers are evaluated to determine best execution.
While there is no direct linkage between the investment advice provided to clients and WFA’s
recommendation to use Schwab or Fidelity, benefits are received by WFA which would not be received if
the firm did not give investment advice to clients. These benefits include: a dedicated trade desk that
services the respective broker/dealer’s participants exclusively, a dedicated service group and an account
services manager dedicated to WFA’s accounts, access to a real-time order matching system, access to
hundreds of mutual funds in addition to those offered by Schwab and Fidelity, electronic download of
trades, balances and position information, access to an electronic interface with the broker/dealer’s
software, duplicate and batched client statements, confirmations and year-end summaries, the ability to
have advisory fees directly debited from client accounts (in accordance with federal and state
requirements), and a quarterly newsletter. For accounts through Schwab, WFA will have access to
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statements, confirmations, and transfer of asset status. Fidelity also offers similar online access through
Wealthscape. The benefits received through participation in the Schwab program do not depend upon the
amount of transactions directed to or amount of assets managed through Schwab. Similarly, the benefits
received through participation in the Fidelity program do not depend upon the amount of transactions
directed to or amount of assets managed through Fidelity.
Handling of Trade Errors.
WFA has implemented procedures designed to prevent trade errors; however, trade errors in client
accounts cannot always be avoided. Consistent with its fiduciary duty, it is the policy of WFA to correct
trade errors in a manner that is in the best interest of the client. In cases where the client causes the trade
error, the client will be responsible for any loss resulting from the correction. Depending on the specific
circumstances of the trade error, the client may not be able to receive any gains generated as a result of
the error correction. In all situations where the client does not cause the trade error, the client will be
made whole and any loss resulting from the trade error will be absorbed by WFA if the error was caused
by the firm. If the error is caused by the broker-dealer, the broker-dealer will be responsible for covering
all trade error costs. If an investment gain results from the correcting trade, the gain will remain in the
client’s account unless the same error involved other client account(s) that should also receive the gains
and it is not permissible for all clients to retain the gain. WFA may also confer with clients to determine if
the client should forego the gain (e.g., due to tax reasons).
WFA will never benefit or profit from trade errors.
Block Trading Policy
Investment advisors may elect to purchase or sell the same securities for several clients at approximately
the same time when they believe such action may prove advantageous to clients. This process is
referred to as aggregating orders, batch trading or block trading. WFA does not engage in block trading.
It should be noted that implementing trades on a block or aggregate basis may be less expensive for
client accounts; however, it is our trading policy is to implement all client orders on an individual basis.
Therefore, we do not aggregate or “block” client transactions. Considering the types of investments, we
hold in advisory client accounts, we do not believe clients are hindered in any way because we trade
accounts individually. This is because we develop individualized investment strategies for clients and
holdings will vary. Our strategies are primarily developed for the long-term and minor differences in price
execution are not material to our overall investment strategy.
Item 13 – Review of Accounts
Account Reviews and Reviewers
For clients using our Wealth Management Services, WFA holds periodic conferences with clients, either
in person or by telephone, annually or as frequently as circumstances warrant, reviewing progress
towards financial goals, portfolio rebalancing, and investment changes. WFA conducts reviews
considering client’s objectives and asset allocation as stated in the client’s Investment Policy Statement.
WFA also reviews client accounts and financial plans periodically and when triggered by: changes in a
client’s financial or personal circumstances and/or investment objectives, request by a client, significant
swings in market conditions or economic activity, and pertinent changes in tax laws. Reviewers of client
accounts may include any of the firm’s associated persons, specifically James Miller, Victor Colella, and
Alexander Richani.
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Statements and Reports
No less than quarterly, clients will receive account statements from the qualified custodian at which their
accounts are maintained. The custodian will also provide transaction confirmations and year-end tax
statements.
Clients are at times provided with account statements, net worth statements, graphs and other reports
generated from our portfolio accounting and financial planning software. Net worth statements include
approximations of bank accounts, workplace retirement plans, real estate and other hard-to-price assets.
The net worth statements are used for long-term financial planning where the exact values of assets are
not material to the financial planning tasks. The book values of hard-to-price assets are reviewed
whenever supplemental information related to their valuation is received from the client. Clients are
urged to compare the statements they receive from us to those they receive from their qualified
custodians.
Item 14 – Client Referrals and Other Compensation
WFA does not directly or indirectly compensate anybody for client referrals.
The only form of compensation received is the fee charged for providing wealth management services as
described in Item 5 of this brochure. WFA receives no other forms of compensation in connection with
providing investment advice.
Item 15 – Custody
WFA does not accept physical custody of client funds, however it is deemed to have limited custody
solely with its ability to withdraw fees from clients’ accounts. Clients should receive at least quarterly
statements from the broker dealer, bank or other qualified custodian that holds and maintains client's
investment assets. We urge you to carefully review such statements and compare such official custodial
records to the account statements or reports that we may provide to you. Our statements or reports may
vary from custodial statements based on accounting procedures, reporting dates, or valuation
methodologies of certain securities.
Item 16 – Investment Discretion
For those client accounts where we provide investment management services, we maintain discretion
over client accounts with respect to securities to be bought and sold and the amount of securities to be
bought and sold. Investment discretion is explained to clients in detail when an advisory relationship has
commenced. At the start of the advisory relationship, the client will execute a Limited Power of Attorney,
which will grant our firm discretion over the account. Additionally, the discretionary relationship will be
outlined in the advisory contract and signed by the client. Clients may impose reasonable restrictions on
investing in certain securities, types of securities, or industry sectors.
Item 17 – Voting Client Securities
WFA will not vote proxies on behalf of your account. While there are some investment advisors that will
vote proxies and other corporate decisions on behalf of their clients, we have determined that taking on
the responsibility for voting client securities does not add enough value to the services provided to clients
to justify the additional compliance and regulatory costs associated with voting client securities.
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Therefore, it is your responsibility to vote all proxies for securities held in accounts managed by our firm if
you desire.
Clients will receive proxies directly from their custodian or transfer agent and such documents will not be
delivered by our firm. Although we do not vote client proxies, if you have a question about a particular
proxy feel free to contact us.
Item 18 – Financial Information
This item is not applicable to this brochure. WFA does not require or solicit prepayment of more than
$1,200 in fees per client, six months or more in advance. Therefore, we are not required to include a
balance sheet for our most recent fiscal year. We are not subject to a financial condition that is
reasonably likely to impair our ability to meet contractual commitments to clients. Finally, WFA has not
been the subject of a bankruptcy petition at any time.
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Customer Privacy Policy Notice
As a client of WFA, you share personal and financial information with us. We treat this information as
sacred and confidential. WFA is committed to maintaining the privacy, integrity and security of the
personal information that is entrusted to us.
We do not disclose your personal and financial information to third parties unless we are requested by
you to do so, or it is necessary to do so in order to:
complete transactions and account servicing on your behalf,
•
• enable contracted service providers to perform administrative functions or technical support
•
services for us, and
satisfy requests required or permitted by law or regulatory authorities with jurisdiction over the
firm.
We do not sell or rent information about current or former clients to any third parties.
Our employees read and sign an Acknowledgment regarding our Privacy Policy. We maintain a secure
office and computer environment to ensure that your information is reasonably protected.
If you have questions about this Privacy Policy or about access to your personal and financial information,
you are invited to call us at 919-929-2495.
This Privacy Policy is intended to meet the provisions of the Gramm-Leach-Bliley Act of 1999. A copy is provided
to prospective clients, and annually thereafter to continuing clients.
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Disclosure Brochure
Information Required by Part 2B of Form ADV: Brochure Supplement
James R. Miller, Jr., CFP®, President, Wealth Advisor, and Chief Compliance Officer
Item 1 – Cover Page
This brochure supplement provides information about James Miller that supplements the information
previously provided in this brochure. Please contact us at 919-929-2495 if you have any questions about
the contents of this supplement.
Additional information James Miller is available on the SEC’s website at www.adviserinfo.sec.gov.
Item 2 – Educational Background and Business Experience
CRD #: 2859074
Born 1973
Education:
• University of Hartford, West Hartford, CT; BS in Business Administration, Major in Finance
Business Background:
Prior to purchasing WFA in 2009, Mr. Miller was a financial advisor with Tilson Financial Group from
2001-2009. Prior to that he was an associate with Regent Atlantic Capital from 1997-2001. He began his
career as an analyst with Dow Jones and Co in 1996. The following is specific business background for
preceding five years:
• President/Wealth Advisor/Chief Compliance Officer, Woodward Financial Advisors, Inc., 07/2009
- Present
• Advisor Representative, Tilson Financial Group, 02/2001 – 06/2009
• Registered Representative, Cambridge Investment Research, Inc., 08/2005 – 06/2009
• Registered Representative, Walnut Street Securities, Inc., 08/2003 – 08/2005
Professional Designations:
Mr. Miller is a CERTIFIED FINANCIAL PLANNER™ professional. The CERTIFIED FINANCIAL
PLANNER™, CFP® and federally registered CFP (with flame design) marks (collectively, the “CFP®
marks”) are professional certification marks granted in the United States by Certified Financial Planner
Board of Standards, Inc. (“CFP Board”). The CFP® certification is a voluntary certification; no federal or
state law or regulation requires financial planners to hold CFP® certification. It is recognized in the United
States and a number of other countries for its (1) high standard of professional education; (2) stringent
code of conduct and standards of practice; and (3) ethical requirements that govern professional
engagements with clients. Currently, more than 62,000 individuals have obtained CFP® certification in
the United States. To attain the right to use the CFP® marks, an individual must satisfactorily fulfill the
following requirements:
• Education – Complete an advanced college-level course of study addressing the financial
planning subject areas that CFP Board’s studies have determined as necessary for the
competent and professional delivery of financial planning services, and attain a bachelor’s degree
from a regionally accredited United States college or university (or its equivalent from a foreign
university). CFP Board’s financial planning subject areas include insurance planning and risk
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Disclosure Brochure
management, employee benefits planning, investment planning, income tax planning, retirement
planning, and estate planning;
• Examination – Pass the comprehensive CFP® Certification Examination. The examination,
administered in 10 hours over a two-day period, includes case studies and client scenarios
designed to test one’s ability to correctly diagnose financial planning issues and apply one’s
knowledge of financial planning to real world circumstances;
• Experience – Complete at least three years of full-time financial planning-related experience (or
the equivalent, measured as 2,000 hours per year); and
• Ethics – Agree to be bound by CFP Board’s Standards of Professional Conduct, a set of
documents outlining the ethical and practice standards for CFP® professionals.
Individuals who become certified must complete the following ongoing education and ethics
requirements in order to maintain the right to continue to use the CFP® marks:
• Continuing Education – Complete 30 hours of continuing education hours every two years,
including two hours on the Code of Ethics and other parts of the Standards of Professional
Conduct, to maintain competence and keep up with developments in the financial planning field;
and
• Ethics – Renew an agreement to be bound by the Standards of Professional Conduct. The
Standards prominently require that CFP® professionals provide financial planning services at a
fiduciary standard of care. This means CFP® professionals must provide financial planning
services in the best interests of their clients.
CFP® professionals who fail to comply with the above standards and requirements may be subject to
CFP Board’s enforcement process, which could result in suspension or permanent revocation of their
CFP® certification.
Item 3 – Disciplinary Information
Mr. Miller has never been subject to a legal or disciplinary event required to be reported by the Form ADV
Part 2B – Brochure Supplement instructions.
Item 4 – No Other Business Activities
Mr. Miller is not engaged in any business activities outside of his role with WFA.
Item 5 – Additional Compensation
Mr. Miller does not receive compensation in addition to the fees described in Item 5 of this Disclosure
Brochure.
Item 6 – Supervision
Mr. Miller is the Chief Compliance Officer of WFA and ultimately responsible for supervising activities and
services provided by the firm including the services provided by Mr. Miller. Investment accounts and the
advice provided are reviewed by Mr. Miller on an on-going basis. Mr. Miller can be contacted at 919-929-
2495.
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Disclosure Brochure
Victor Colella, CFP® Wealth Advisor
Item 1 – Cover Page
This brochure supplement provides information about Victor Colella that supplements the information
previously provided in this brochure. Please contact us at 919-929-2495 if you have any questions about
the contents of this supplement.
Additional information Victor Colella is available on the SEC’s website at www.adviserinfo.sec.gov.
Item 2 – Educational Background and Business Experience
CRD #: 6592031
Born 1991
Education:
• Ohio University: Bachelor of Science in Business Administration and Accounting, 2013
Business Background: for Preceding Five Years
• Financial Planner and Advisor Representative, Woodward Financial Advisors, Inc., 12/2019 –
Present;
Investment Advisor Representative, Eagle Strategies LLC, 02/2016 – 08/2016;
• Financial Planner, Adviser Investments, 08/2016 to 07/2019;
•
• Registered Representative, NYLife Securities LLC, 02/2016 – 08/2016;
• Agent, New York Life Insurance Co., 12/2015 – 08/2016;
• CBD Consultant, IBM, 07/2013 – 03/2016.
Item 3 – Disciplinary Information
Mr. Colella has never been subject to a legal or disciplinary event required to be reported by the Form
ADV Part 2B – Brochure Supplement instructions.
Item 4 – Other Business Activities
Mr. Colella is not engaged in any business activities outside of his role with WFA that take more than 10%
of his time or account for more than 10% of his income.
Item 5 – Additional Compensation
Mr. Colella does not receive compensation in addition to the fees described in Item 5 of this Disclosure
Brochure.
Item 6 – Supervision
Jim Miller is the Chief Compliance Officer of WFA and ultimately responsible for supervising activities and
services provided by the firm including the services provided by Mr. Colella. Investment accounts and the
advice provided by Mr. Colella are reviewed by Mr. Miller on an on-going basis. Mr. Miller can be
contacted at 919-929-2495.
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Woodward Financial Advisors
Disclosure Brochure
Laura Neal, CFP®, Wealth Advisor
Item 1 – Cover Page
This brochure supplement provides information about Laura Neal that supplements the information
previously provided in this brochure. Please contact us at 919-929-2495 if you have any questions about
the contents of this supplement.
Additional information Laura Neal is available on the SEC’s website at www.adviserinfo.sec.gov.
Item 2 – Educational Background and Business Experience
CRD #: 3075106
Born 1978
Education:
• Texas Tech University: Bachelor of Science in Family Financial Planning with Minor in Family
Studies, 2000
Business Background: for Preceding Five Years
• Senior Financial Planner, Woodward Financial Advisors, Inc., 10/2022 – Present;
• Financial Planner, Pembroke Advisors, Inc, 10/2013 to 10/2022;
Professional Designations:
Ms. Neal is a CERTIFIED FINANCIAL PLANNER™ professional. The CERTIFIED FINANCIAL
PLANNER™, CFP® and federally registered CFP (with flame design) marks (collectively, the “CFP®
marks”) are professional certification marks granted in the United States by Certified Financial Planner
Board of Standards, Inc. (“CFP Board”). The CFP® certification is a voluntary certification; no federal or
state law or regulation requires financial planners to hold CFP® certification. It is recognized in the United
States and a number of other countries for its (1) high standard of professional education; (2) stringent
code of conduct and standards of practice; and (3) ethical requirements that govern professional
engagements with clients. Currently, more than 62,000 individuals have obtained CFP® certification in
the United States. To attain the right to use the CFP® marks, an individual must satisfactorily fulfill the
following requirements:
• Education – Complete an advanced college-level course of study addressing the financial
planning subject areas that CFP Board’s studies have determined as necessary for the
competent and professional delivery of financial planning services and attain a bachelor’s degree
from a regionally accredited United States college or university (or its equivalent from a foreign
university). CFP Board’s financial planning subject areas include insurance planning and risk
management, employee benefits planning, investment planning, income tax planning, retirement
planning, and estate planning;
• Examination – Pass the comprehensive CFP® Certification Examination. The examination,
administered in 10 hours over a two-day period, includes case studies and client scenarios
designed to test one’s ability to correctly diagnose financial planning issues and apply one’s
knowledge of financial planning to real world circumstances;
• Experience – Complete at least three years of full-time financial planning-related experience (or
the equivalent, measured as 2,000 hours per year); and
• Ethics – Agree to be bound by CFP Board’s Standards of Professional Conduct, a set of
documents outlining the ethical and practice standards for CFP® professionals.
Individuals who become certified must complete the following ongoing education and ethics requirements
in order to maintain the right to continue to use the CFP® marks:
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Disclosure Brochure
• Continuing Education – Complete 30 hours of continuing education hours every two years,
including two hours on the Code of Ethics and other parts of the Standards of Professional
Conduct, to maintain competence and keep up with developments in the financial planning field;
and
• Ethics – Renew an agreement to be bound by the Standards of Professional Conduct. The
Standards prominently require that CFP® professionals provide financial planning services at a
fiduciary standard of care. This means CFP® professionals must provide financial planning
services in the best interests of their clients.
CFP® professionals who fail to comply with the above standards and requirements may be subject to
CFP Board’s enforcement process, which could result in suspension or permanent revocation of their
CFP® certification.
Item 3 – Disciplinary Information
Ms. Neal has never been subject to a legal or disciplinary event required to be reported by the Form ADV
Part 2B – Brochure Supplement instructions.
Item 4 – Other Business Activities
Ms. Neal is not engaged in any business activities outside of her role with WFA that take more than 10%
of her time or account for more than 10% of her income.
Item 5 – Additional Compensation
Ms. Neal does not receive compensation in addition to the fees described in Item 5 of this Disclosure
Brochure.
Item 6 – Supervision
Jim Miller is the Chief Compliance Officer of WFA and ultimately responsible for supervising activities and
services provided by the firm including the services provided by Ms. Neal. Investment accounts and the
advice provided by Ms. Neal are reviewed by Mr. Miller on an on-going basis. Mr. Miller can be contacted
at 919-929-2495.
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Woodward Financial Advisors
Disclosure Brochure
Alexander Munib Richani, CFP®, Wealth Advisor
Item 1 – Cover Page
This brochure supplement provides information about Alexander Richani that supplements the
information previously provided in this brochure. Please contact us at 919-929-2495 if you have any
questions about the contents of this supplement.
Additional information Alexander Richani is available on the SEC’s website at www.adviserinfo.sec.gov.
Item 2 – Educational Background and Business Experience
CRD #: 6215239
Born 1990
Education:
• East Carolina University: Bachelor of Science, Business Administration, Finance, 2013
Business Background:
Investment Advisor Representative, Advice and Planning Services, 03/2018 – 06/2021
• Senior Financial Planner, Woodward Financial Advisors, Inc., 07/2021 – Present
•
• Register Representative, TIAA-CREF Individual & Institutional Services, LLC., 03/2018 – 06/2021
• Registered Investment Advisor, Scottrade Investment Management, 06/2017 – 03/2018
•
Investment Consultant, Scottrade, Inc., 03/2017- 03/2018
• Registered Representative, LPL Financial, 11/2016 – 03/2017
• Client Relationship Associate, The Vanguard Group, Inc., 06/2013 – 11/2016
• Registered Representative, Vanguard Marketing Corporation, 06/2013 – 11/2016
Professional Designations:
Mr. Richani is a CERTIFIED FINANCIAL PLANNER™ professional. The CERTIFIED
FINANCIAL PLANNER™, CFP® and federally registered CFP (with flame design) marks (collectively, the
“CFP® marks”) are professional certification marks granted in the United States by Certified Financial
Planner Board of Standards, Inc. (“CFP Board”). The CFP® certification is a voluntary certification; no
federal or state law or regulation requires financial planners to hold CFP® certification. It is recognized in
the United States and a number of other countries for its (1) high standard of professional education; (2)
stringent code of conduct and standards of practice; and (3) ethical requirements that govern professional
engagements with clients. Currently, more than 62,000 individuals have obtained CFP® certification in
the United States. To attain the right to use the CFP® marks, an individual must satisfactorily fulfill the
following requirements:
• Education – Complete an advanced college-level course of study addressing the financial
planning subject areas that CFP Board’s studies have determined as necessary for the
competent and professional delivery of financial planning services and attain a bachelor’s degree
from a regionally accredited United States college or university (or its equivalent from a foreign
university). CFP Board’s financial planning subject areas include insurance planning and risk
management, employee benefits planning, investment planning, income tax planning, retirement
planning, and estate planning;
• Examination – Pass the comprehensive CFP® Certification Examination. The examination,
administered in 10 hours over a two-day period, includes case studies and client scenarios
designed to test one’s ability to correctly diagnose financial planning issues and apply one’s
knowledge of financial planning to real world circumstances;
• Experience – Complete at least three years of full-time financial planning-related experience (or
the equivalent, measured as 2,000 hours per year); and
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Disclosure Brochure
• Ethics – Agree to be bound by CFP Board’s Standards of Professional Conduct, a set of
documents outlining the ethical and practice standards for CFP® professionals.
Individuals who become certified must complete the following ongoing education and ethics
requirements in order to maintain the right to continue to use the CFP® marks:
• Continuing Education – Complete 30 hours of continuing education hours every two years,
including two hours on the Code of Ethics and other parts of the Standards of Professional
Conduct, to maintain competence and keep up with developments in the financial planning field;
and
• Ethics – Renew an agreement to be bound by the Standards of Professional Conduct. The
Standards prominently require that CFP® professionals provide financial planning services at a
fiduciary standard of care. This means CFP® professionals must provide financial planning
services in the best interests of their clients.
CFP® professionals who fail to comply with the above standards and requirements may be subject to
CFP Board’s enforcement process, which could result in suspension or permanent revocation of their
CFP® certification.
Item 3 – Disciplinary Information
Mr. Richani has never been subject to a legal or disciplinary event required to be reported by the Form
ADV Part 2B – Brochure Supplement instructions.
Item 4 – No Other Business Activities
Mr. Richani is not engaged in any business activities outside of his role with WFA.
Item 5 – Additional Compensation
Mr. Richani does not receive compensation in addition to the fees described in Item 5 of this Disclosure
Brochure.
Item 6 – Supervision
Jim Miller is the Chief Compliance Officer of WFA and ultimately responsible for supervising activities and
services provided by the firm including the services provided by Mr. Richani. Investment accounts and
the advice provided by Mr. Richani are reviewed by Mr. Miller on an on-going basis. Mr. Miller can be
contacted at 919-929-2495.
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Disclosure Brochure
Taylor R. Cole, CFP®, Wealth Advisor
Item 1 – Cover Page
This brochure supplement provides information about Taylor R. Cole that supplements the information
previously provided in this brochure. Please contact us at 919-929-2495 if you have any questions about
the contents of this supplement.
Additional information Taylor Cole is available on the SEC’s website at www.adviserinfo.sec.gov.
Item 2 – Educational Background and Business Experience
CRD #: 7503986
Born 1988
Education:
• Kansas State University: Master of Personal Financial Planning, 2021
• Emory University: Bachelor of Arts in Educational Studies, 2011
Business Background: for Preceding Five Years
• Senior Financial Planner, Woodward Financial Advisors, Inc., 06/2023 – Present;
• Client Analyst, High Road Management LLC, 08/2020 to 06/2023;
Professional Designations:
Ms. Cole is a CERTIFIED FINANCIAL PLANNER™ professional. The CERTIFIED FINANCIAL
PLANNER™, CFP® and federally registered CFP (with flame design) marks (collectively, the “CFP®
marks”) are professional certification marks granted in the United States by Certified Financial Planner
Board of Standards, Inc. (“CFP Board”). The CFP® certification is a voluntary certification; no federal or
state law or regulation requires financial planners to hold CFP® certification. It is recognized in the United
States and a number of other countries for its (1) high standard of professional education; (2) stringent
code of conduct and standards of practice; and (3) ethical requirements that govern professional
engagements with clients. Currently, more than 62,000 individuals have obtained CFP® certification in
the United States. To attain the right to use the CFP® marks, an individual must satisfactorily fulfill the
following requirements:
• Education – Complete an advanced college-level course of study addressing the financial
planning subject areas that CFP Board’s studies have determined as necessary for the
competent and professional delivery of financial planning services and attain a bachelor’s degree
from a regionally accredited United States college or university (or its equivalent from a foreign
university). CFP Board’s financial planning subject areas include insurance planning and risk
management, employee benefits planning, investment planning, income tax planning, retirement
planning, and estate planning;
• Examination – Pass the comprehensive CFP® Certification Examination. The examination,
administered in 10 hours over a two-day period, includes case studies and client scenarios
designed to test one’s ability to correctly diagnose financial planning issues and apply one’s
knowledge of financial planning to real world circumstances;
• Experience – Complete at least three years of full-time financial planning-related experience (or
the equivalent, measured as 2,000 hours per year); and
• Ethics – Agree to be bound by CFP Board’s Standards of Professional Conduct, a set of
documents outlining the ethical and practice standards for CFP® professionals.
Individuals who become certified must complete the following ongoing education and ethics requirements
in order to maintain the right to continue to use the CFP® marks:
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Disclosure Brochure
• Continuing Education – Complete 30 hours of continuing education hours every two years,
including two hours on the Code of Ethics and other parts of the Standards of Professional
Conduct, to maintain competence and keep up with developments in the financial planning field;
and
• Ethics – Renew an agreement to be bound by the Standards of Professional Conduct. The
Standards prominently require that CFP® professionals provide financial planning services at a
fiduciary standard of care. This means CFP® professionals must provide financial planning
services in the best interests of their clients.
CFP® professionals who fail to comply with the above standards and requirements may be subject to
CFP Board’s enforcement process, which could result in suspension or permanent revocation of their
CFP® certification.
Item 3 – Disciplinary Information
Ms. Cole has never been subject to a legal or disciplinary event required to be reported by the Form ADV
Part 2B – Brochure Supplement instructions.
Item 4 – Other Business Activities
Ms. Cole is not engaged in any business activities outside of her role with WFA that take more than 10%
of her time or account for more than 10% of her income.
Item 5 – Additional Compensation
Ms. Cole does not receive compensation in addition to the fees described in Item 5 of this Disclosure
Brochure.
Item 6 – Supervision
Jim Miller is the Chief Compliance Officer of WFA and ultimately responsible for supervising activities and
services provided by the firm including the services provided by Ms. Cole. Investment accounts and the
advice provided by Ms. Cole are reviewed by Mr. Miller on an on-going basis. Mr. Miller can be contacted
at 919-929-2495.
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Woodward Financial Advisors
Disclosure Brochure
Christopher Reid, CFP®, Wealth Advisor
Item 1 – Cover Page
This brochure supplement provides information about Christopher Reid that supplements the information
previously provided in this brochure. Please contact us at 919-929-2495 if you have any questions about
the contents of this supplement.
Additional information Christopher Reid is available on the SEC’s website at www.adviserinfo.sec.gov.
Item 2 – Educational Background and Business Experience
CRD #: 7532431
Born 1996
Education:
• University of Alabama: Bachelor of Science in Finance and Economics, 2018
Business Background: for Preceding Five Years
• Wealth Advisor, Woodward Financial Advisors, Inc., 04/2024 – Present;
Professional Designations:
Mr. Reid is a CERTIFIED FINANCIAL PLANNER™ professional. The CERTIFIED FINANCIAL
PLANNER™, CFP® and federally registered CFP (with flame design) marks (collectively, the “CFP®
marks”) are professional certification marks granted in the United States by Certified Financial Planner
Board of Standards, Inc. (“CFP Board”). The CFP® certification is a voluntary certification; no federal or
state law or regulation requires financial planners to hold CFP® certification. It is recognized in the United
States and a number of other countries for its (1) high standard of professional education; (2) stringent
code of conduct and standards of practice; and (3) ethical requirements that govern professional
engagements with clients. Currently, more than 62,000 individuals have obtained CFP® certification in
the United States. To attain the right to use the CFP® marks, an individual must satisfactorily fulfill the
following requirements:
• Education – Complete an advanced college-level course of study addressing the financial
planning subject areas that CFP Board’s studies have determined as necessary for the
competent and professional delivery of financial planning services and attain a bachelor’s degree
from a regionally accredited United States college or university (or its equivalent from a foreign
university). CFP Board’s financial planning subject areas include insurance planning and risk
management, employee benefits planning, investment planning, income tax planning, retirement
planning, and estate planning;
• Examination – Pass the comprehensive CFP® Certification Examination. The examination,
administered in 10 hours over a two-day period, includes case studies and client scenarios
designed to test one’s ability to correctly diagnose financial planning issues and apply one’s
knowledge of financial planning to real world circumstances;
• Experience – Complete at least three years of full-time financial planning-related experience (or
the equivalent, measured as 2,000 hours per year); and
• Ethics – Agree to be bound by CFP Board’s Standards of Professional Conduct, a set of
documents outlining the ethical and practice standards for CFP® professionals.
Individuals who become certified must complete the following ongoing education and ethics requirements
in order to maintain the right to continue to use the CFP® marks:
• Continuing Education – Complete 30 hours of continuing education hours every two years,
including two hours on the Code of Ethics and other parts of the Standards of Professional
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Woodward Financial Advisors
Disclosure Brochure
Conduct, to maintain competence and keep up with developments in the financial planning field;
and
• Ethics – Renew an agreement to be bound by the Standards of Professional Conduct. The
Standards prominently require that CFP® professionals provide financial planning services at a
fiduciary standard of care. This means CFP® professionals must provide financial planning
services in the best interests of their clients.
CFP® professionals who fail to comply with the above standards and requirements may be subject to
CFP Board’s enforcement process, which could result in suspension or permanent revocation of their
CFP® certification.
Mr. Reid is a Chartered Financial Consultant (ChFC). This designation is issued by The American College
and is granted to individuals who have at least three years of full-time business experience within the five
years preceding the awarding of the designation. The candidate is required to take seven mandatory
courses which include the following disciplines: financial, insurance, retirement and estate planning;
income taxation, investments and application of financial planning; as well as two elective courses
involving the application of the aforementioned disciplines. Each course has a final proctored exam and
once issued, the individual is required to submit 30 hours of continuing education every two years.
Item 3 – Disciplinary Information
Mr. Reid has never been subject to a legal or disciplinary event required to be reported by the Form ADV
Part 2B – Brochure Supplement instructions.
Item 4 – Other Business Activities
Mr. Reid is not engaged in any business activities outside of her role with WFA that take more than 10%
of his time or account for more than 10% of his income.
Item 5 – Additional Compensation
Mr. Reid does not receive compensation in addition to the fees described in Item 5 of this Disclosure
Brochure.
Item 6 – Supervision
Jim Miller is the Chief Compliance Officer of WFA and ultimately responsible for supervising activities and
services provided by the firm including the services provided by Mr. Reid. Investment accounts and the
advice provided by Mr. Reid are reviewed by Mr. Miller on an on-going basis. Mr. Miller can be contacted
at 919-929-2495.
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