Overview
- Headquarters
- St Louis Park, MN
- Total Firm Assets
- $300 million
- Average High-Net-Worth Client Portfolio Size
- $3.0 million
- Stated Minimum Account Size
- $500,000
Fee Disclosure
GUARDIAN WEALTH ADVISORS ADV PART 2A AND PART 2B
| Min | Max | Disclosed Annual Rate |
|---|---|---|
| $0 | $2,000,000 | 0.90% |
| $2,000,001 | $5,000,000 | 0.75% |
| $5,000,001 | and above | 0.60% |
Stated Minimum Annual Fee: $4,500
Estimated Annual Advisory Fees
| Portfolio Value | Estimated Annual Fee | Effective Fee Rate |
|---|---|---|
| $1 million | $9,000 | 0.90% |
| $5 million | $40,500 | 0.81% |
| $10 million | $70,500 | 0.70% |
| $50 million | $310,500 | 0.62% |
| $100 million | $610,500 | 0.61% |
Actual fees may vary; other investment costs may apply.
Clients
- High-Net-Worth Share of Firm Assets
- 78.99%
- Number of High-Net-Worth Clients
- 79
- Total Client Accounts
- 721
- Discretionary Accounts
- 661
- Non-Discretionary Accounts
- 60
Services Offered
Services: Financial Planning, Portfolio Management for Individuals, Portfolio Management for Institutional Clients, Investment Advisor Selection
Regulatory Filings
- SEC CRD Number
- 143254
Primary Brochure: GUARDIAN WEALTH ADVISORS ADV PART 2A AND PART 2B (2026-03-22)
View Document Text
Item 1 – Cover Page
Guardian Wealth Advisors, LLC
1000 Shelard Parkway, 6 t h Floor
St Louis Park, MN 55426
952-746-3211
www.guardian-wealth.com
March 22, 2026
This brochure provides information about the qualifications and business
practices of Guardian Wealth Advisors, LLC. If you have any questions about
the contents of this brochure, please contact us at 952-746-3211 and/ or
info@guardian-wealth.com. The information in this brochure has not been
approved or verified by the United States Securities and Exchange
Commission or by any state securities authority.
Guardian Wealth Advisors, LLC is a registered investment adviser. Registration
of an investment adviser does not imply any level of skill or training.
Additional information about Guardian Wealth Advisors is also available on
the SEC’s website at www.adviserinfo.sec.gov.
Item 2 – Material Changes
This Item discusses only the material changes that have occurred since
Guardian Wealth Advisors’ 2025 annual amendment update. There has been
one material change to this brochure since Guardian Wealth Advisors’ last
annual amendment update:
Item 5: Guardian Wealth Advisors generally imposes a minimum fee
of $4,500. Therefore, if a client maintains less than $500,000 of
assets under Guardian Wealth Advisors’ management, and is subject
to the $4,500 annual minimum fee, the client will pay a higher
percentage annual fee than the 0.90% referenced in the tiered fee
schedule.
Item 3 - Table of Contents
Item 1 – Cover Page............................................................................... 1
Item 2 – Material Changes ................................................................... 2
Item 3 - Table of Contents .................................................................... 2
Item 4 – Advisory Business .................................................................. 3
Item 5 – Fees and Compensation ........................................................ 12
Item 6 – Performance-Based Fees and Side-By-Side Management ......... 16
Item 7 – Types of Clients ................................................................... 16
Item 8 – Methods of Analysis, Investment Strategies and Risk of Loss . 17
Item 9 – Disciplinary Information ....................................................... 19
Item 10 – Other Financial Industry Activities and Affiliations ............... 19
Item 11 – Code of Ethics .................................................................... 19
Item 12 – Brokerage Practices ............................................................ 22
Item 13 – Review of Accounts ............................................................ 25
Item 14 – Client Referrals and Other Compensation ........................... 26
Item 15 – Custody ............................................................................. 26
Item 16 – Investment Discretion ......................................................... 27
Item 17 – Voting Client Securities ...................................................... 28
Item 18 – Financial Information .......................................................... 29
Form ADV Part 2B .............................................................................. 30
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Item 4 – Advisory Business
Guardian Wealth Advisors was organized in 2007 by Kulka Holdings, LLC as
an investment advisory firm. As of December 31, 2021, Guardian Wealth
Advisors is 90% owned by Myslajek Kemp & Spencer, Ltd. and 10% owned by
Eric Becker.
Guardian Wealth Advisors provides a variety of investment advisory services.
Our primary focus is wealth advisory and asset management services. The
principal part of our investment advisory services is to manage client
accounts on either a discretionary or non-discretionary basis. We also furnish
investment advice through consultation and furnish advice on matters not
involving securities, including financial planning.
For ongoing clients, Guardian Wealth Advisors reviews and assesses each
client’s overall risk and return objectives periodically by questionnaire and
interview and verifies investor return and risk goals at least once a year. If
requested, we will also assist you in creating a comprehensive financial plan.
Based on your goals from the financial plan, we consider any circumstances
that would determine any alteration of our standard strategies. Clients may
impose restrictions on investing in certain securities or types of securities.
However, we typically customize our standard strategies only if there are
significant exceptional items that you have determined with our input. All
customization is documented in our process.
Because we perform advisory services for more than one client account, there
may be conflicts of interest over time devoted to managing any one account
and the allocation of investment opportunities among all managed accounts.
In such case, we will attempt to resolve all such conflicts in a manner that is
generally fair and in the best interests of all clients. Guardian Wealth Advisors
may give advice and take action with respect to any of our clients that may
differ from advice given or the timing or nature of action taken with respect
to any particular client. However, it is our policy, to the extent practicable, to
allocate investment opportunities over a period of time on a fair and equitable
basis relative to other clients. Guardian Wealth Advisors offers the services
discussed below:
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Financial Planning Services
Guardian Wealth Advisors provides consulting services in connection with
personal financial matters. The services are offered through private
consultations. The services primarily include the creation of a comprehensive
plan that concerns itself with the overall considerations of your investments,
including retirement plan assets (such as company 401(k) and profit sharing),
taxable investments, education funding, legacy planning, estate and
insurance plans. Your investment concerns will be determined by interview.
After the creation of this plan, Guardian Wealth Advisors may be available for
further consultation.
In performing these services, we will rely solely on the information we receive
from you, or any other professionals you employ. Guardian Wealth Advisors
does not serve as an attorney, accountant, or insurance agent, and no portion
of our services should be construed as such. Accordingly, Guardian Wealth
Advisors does not prepare legal documents, prepare tax returns, or sell
insurance products. At your request, we may recommend the services of other
professionals for implementation purposes (i.e., attorneys, accountants,
insurance agents, etc.). You are under no obligation to engage the services of
any such recommended professional. You retain absolute discretion over all
implementation decisions and are free to accept or reject any of our
recommendations. If you decide to engage any professional (i.e., attorney,
accountant, insurance agent, etc.), recommended or otherwise, and a dispute
arises thereafter relative to such engagement, you agree to seek recourse
exclusively from the engaged professional. At all times, the engaged licensed
professional[s] (i.e., attorney, accountant, insurance agent, etc.), and not
Guardian Wealth Advisors, shall be responsible for the quality and
competency of the services provided. Moreover, Guardian Wealth Advisors is
not responsible for any continuing or ongoing review, evaluation or revision
of the financial plan after its creation. If, due to a change in circumstances or
desire for another general review, you want a follow-up review after the plan
is created, it is your responsibility to contact us.
Financial Planning clients may also decide to retain Guardian Wealth Advisors
to provide discretionary or non-discretionary investment advisory services,
which are described below. Clients who engage us to provide a financial plan
and subsequently engage us for full investment advisory services may receive
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a credit from the financial plan fee towards the investment advisory
management fee at our sole discretion.
Investment Advisory Services
Guardian Wealth Advisors provides discretionary investment advisory services
(meaning that we may, without prior approval or consultation, initiate any
investment transaction on your behalf) and non-discretionary investment
advisory services (meaning that we receive your approval before initiating any
investment transaction) to assist clients in developing and implementing
comprehensive investment strategies for their accounts consistent with their
financial goals.
Investment strategies are designed, developed or implemented through the
use of portfolios. Within each portfolio there is a breakdown of different
investment types, and certain percentages are allocated to different asset
classes. We generally, although not exclusively, recommend stocks, exchange-
traded funds (“ETFs”) and mutual funds to meet a portfolio’s equity holding
positions and various types of fixed income securities, including corporate
bonds, US government or agency securities, municipal securities, certificates
of deposits, exchange-traded funds and mutual funds to meet a portfolio’s
fixed income holding positions. Once allocated, Guardian Wealth Advisors
provides ongoing supervision of the account(s).
Guardian Wealth Advisors utilizes mutual funds and exchange traded funds for
your portfolios. In addition to our investment advisory fee described below, and
transaction and/or custodial fees discussed below, you will also incur, relative
to all mutual fund and exchange traded fund purchases, charges imposed at
the fund level (e.g., management fees and other fund expenses).
There may be times when we allocate a portion of your investment assets
among unaffiliated independent investment managers in accordance with
your designated investment objective(s). In such situations, the Independent
Manager[s] shall have day-to-day responsibility for the active discretionary
management of the allocated assets. Guardian Wealth Advisors shall continue
to render investment supervisory services to the client relative to the ongoing
monitoring and review of account performance, asset allocation and client
investment objectives. Factors that Guardian Wealth Advisors shall consider in
recommending Independent Manager[s] include your designated investment
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objective(s), management style, performance, reputation, financial strength,
reporting, pricing, and research. Please Note. The investment management
fee charged by the Independent Manager[s] is separate from, and in addition
to, Guardian Wealth Advisors’ investment advisory fee disclosed at Item 5
below. ANY QUESTIONS: Guardian Wealth Advisors’ Chief Compliance Officer,
Eric Becker, remains available to address any questions that a client or
prospective client may have regarding the allocation of account assets to an
Independent Manager(s), including the specific additional fee to be charged
by such Independent Manager(s).
Guardian Wealth Advisors can also provide account reporting services, which
can incorporate client investment assets that are not part of the assets that we
manage (the “Excluded Assets”). Unless agreed to otherwise, in writing, the
client and/or his/her/its other advisors that maintain trading authority,
and not Guardian Wealth Advisors, shall be exclusively responsible for the
investment performance of the Excluded Assets. Unless also agreed to
otherwise, in writing, we will not provide investment management, monitoring
or implementation services for the Excluded Assets. The client can engage
Guardian Wealth Advisors to provide investment management services for the
Excluded Assets pursuant to the terms and conditions of the client agreement
between Guardian Wealth Advisors and the client.
Non-Discretionary Service Limitations. Clients that determine to engage
Guardian Wealth Advisors on a non-discretionary investment advisory basis
must be willing to accept that Guardian Wealth Advisors cannot effect any
account transactions without obtaining prior consent to any such transaction(s)
from the client. Thus, in the event that Guardian Wealth Advisors would like to
make a transaction for a client’s account, and client is unavailable, Guardian
Wealth Advisors will be unable to effect the account transaction (as it would for
its discretionary clients) without first obtaining the client’s consent.
Other Assets. A client may:
hold securities that were purchased at the request of the client or
acquired prior to the client’s engagement of Guardian Wealth
Advisors. Generally, with potential exceptions, Guardian Wealth
Advisors does not/would not recommend nor follow such
securities, and absent mitigating tax consequences or client
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direction to the contrary, would prefer to liquidate such securities.
Please Note: If/when liquidated, it should not be assumed that the
replacement securities purchased by Guardian Wealth Advisors will
outperform the liquidated positions. To the contrary, different types
of investments involve varying degrees of risk, and there can be no
assurance that future performance of any specific investment or
investment strategy (including the investments and/or investment
strategies recommended or undertaken by Guardian Wealth
Advisors) will be profitable or equal any specific performance
level(s). In addition, there may be other securities and/or accounts
owned by the client for which Guardian Wealth Advisors does not
maintain custodian access and/or trading authority; and,
hold other securities and/or own accounts for which Guardian
Wealth Advisors does not maintain custodian access and/or trading
authority.
Corresponding Services/Fees: When agreed to by Guardian
Wealth Advisors, Guardian Wealth Advisors shall: (1) remain
available to discuss these securities/accounts on an ongoing basis
at the request of the client; (2) monitor these securities/accounts
on a regular basis, including, where applicable, rebalancing with
client consent; (3) shall generally consider these securities as part
of the client’s overall asset allocation; (4) report on such
securities/accounts as part of regular reports that may be provided
by Guardian Wealth Advisors; and, (5) include the market value of
all such securities for purposes of calculating advisory fee.
ANY QUESTIONS: Guardian Wealth Advisors’ Chief Compliance Officer, Eric
Becker, remains available to address any questions regarding the above.
Retirement Rollovers—Potential for Conflict of Interest. A client or
prospective client leaving an employer typically has four options regarding an
existing retirement plan (and may engage in a combination of these options):
(i) leave the money in the former employer’s plan, if permitted, (ii) roll over
the assets to the new employer’s plan, if one is available and rollovers are
permitted, (iii) roll over to an Individual Retirement Account (“IRA”), or (iv)
cash out the account value (which could, depending upon the client’s age,
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result in adverse tax consequences). If Guardian Wealth Advisors recommends
that a client roll over their retirement plan assets into an account to be
managed by Guardian Wealth Advisors, such a recommendation creates a
conflict of interest if Guardian Wealth Advisors will earn new (or increase its
current) compensation as a result of the rollover. If Guardian Wealth Advisors
provides a recommendation as to whether a client should engage in a rollover
or not (whether it is from an employer’s plan or an existing IRA), Guardian
Wealth Advisors is acting as a fiduciary within the meaning of Title I of the
Employee Retirement Income Security Act and/or the Internal Revenue Code,
as applicable, which are laws governing retirement accounts. No client is
under any obligation to roll over retirement plan assets to an account
managed by Guardian Wealth Advisors. Our Chief Compliance Officer remains
available to address any questions that a client or prospective client may have
regarding the potential for conflict of interest presented by such rollover
recommendation.
Per the Department of Labor: “When we provide investment advice to you
regarding your retirement plan account or individual retirement account, we
are fiduciaries within the meaning of Title I of the Employee Retirement
Income Security Act and/or the Internal Revenue Code, as applicable, which
are laws governing retirement accounts. The way we make money creates
some conflicts with your interests, so we operate under a special rule that
requires us to act in your best interest and not put our interest ahead of
yours.” Accordingly, relative to retirement accounts, “we must:
Meet a professional standard of care when making investment
recommendations (give prudent advice);
Never put our financial interests ahead of yours when making
recommendations (give loyal advice);
Avoid misleading statements about conflicts of interest, fees, and
investments;
Follow policies and procedures designed to ensure that we give advice
that is in your best interest;
Charge no more than is reasonable for our services; and
Give you basic information about conflicts of interest.”
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Cash Positions. Guardian Wealth Advisors continues to treat cash as an asset
class. As such, unless determined to the contrary by Guardian Wealth
Advisors, all cash positions (money markets, etc.) shall continue to be
included as part of assets under management for purposes of calculating
Guardian Wealth Advisors’ advisory fee. At any specific point in time,
depending upon perceived or anticipated market conditions/events (there
being no guarantee that such anticipated market conditions/events will
occur), Guardian Wealth Advisors may maintain cash positions for defensive
purposes. In addition, while assets are maintained in cash, such amounts
could miss market advances. Depending upon current yields, at any point in
time, Guardian Wealth Advisors’ advisory fee could exceed the interest paid
by the client’s money market fund. ANY QUESTIONS: Guardian Wealth
Advisors’ Chief Compliance Officer, Eric Becker, remains available to address
any questions that a client or prospective may have regarding the above fee
billing practice.
Cash Sweep Accounts. Certain account custodians can require that cash
proceeds from account transactions or new deposits, be swept to and/or initially
maintained in a specific custodian designated sweep account. The yield on the
sweep account will generally be lower than those available for other money
market accounts. When this occurs, to help mitigate the corresponding yield
dispersion, Guardian Wealth Advisors shall (usually within 30 days thereafter)
generally (with exceptions) purchase a higher yielding money market fund (or
other type security) available on the custodian’s platform, unless Guardian Wealth
Advisors reasonably anticipates that it will utilize the cash proceeds during the
subsequent 30-day period to purchase additional investments for the client’s
account. Exceptions and/or modifications can and will occur with respect to all or
a portion of the cash balances for various reasons, including, but not limited to
the amount of dispersion between the sweep account and a money market fund,
the size of the cash balance, an indication from the client of an imminent need for
such cash, or the client has a demonstrated history of writing checks from the
account. Please Note: The above does not apply to the cash component
maintained within a Guardian Wealth Advisors actively managed investment
strategy (the cash balances for which shall generally remain in the custodian
designated cash sweep account), an indication from the client of a need for
access to such cash, assets allocated to an unaffiliated investment manager, and
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cash balances maintained for fee billing purposes. Please Also Note: The client
shall remain exclusively responsible for yield dispersion/cash balance decisions
and corresponding transactions for cash balances maintained in any Guardian
Wealth Advisors unmanaged accounts. ANY QUESTIONS: Guardian Wealth
Advisors’ Chief Compliance Officer, Eric Becker, remains available to address any
questions that a client or prospective client may have regarding the above.
Portfolio Activity. Guardian Wealth Advisors has a fiduciary duty to provide
services consistent with the client’s best interest. Guardian Wealth Advisors
will review client portfolios on an ongoing basis to determine if any changes
are necessary based upon various factors, including, but not limited to,
investment performance, market conditions, fund manager tenure, style drift,
account additions or withdrawals, and/or a change in the client’s investment
objective. Based upon these factors, there may be extended periods of time
when Guardian Wealth Advisors determines that changes to a client’s portfolio
are unnecessary. Clients remain subject to the fees described in Item 5 below
during periods of portfolio inactivity. Of course, as indicated below, there can
be no assurance that investment decisions made by the Guardian Wealth
Advisors will be profitable or equal any specific performance level(s).
Cybersecurity Risk. The information technology systems and networks that
Guardian Wealth Advisors and its third-party service providers use to provide
services to Guardian Wealth Advisors’ clients employ various controls that are
designed to prevent cybersecurity incidents stemming from intentional or
unintentional actions that could cause significant interruptions in Guardian
Wealth Advisors’ operations and/or result in the unauthorized acquisition or
use of clients’ confidential or non-public personal information. Clients and
Guardian Wealth Advisors are nonetheless subject to the risk of cybersecurity
incidents that could ultimately cause them to incur financial losses and/or
other adverse consequences. Although Guardian Wealth Advisors has
established processes to reduce the risk of cybersecurity incidents, there is no
guarantee that these efforts will always be successful, especially considering
that Guardian Wealth Advisors does not control the cybersecurity measures
and policies employed by third-party service providers, issuers of securities,
broker-dealers, qualified custodians, governmental and other regulatory
authorities, exchanges and other financial market operators and providers.
Client Privacy and Confidentiality. Guardian Wealth Advisors maintains
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policies and procedures designed to help protect the confidentiality and
security of client nonpublic personal information (“NPPI”). NPPI includes, but is
not limited to, social security numbers, credit or debit card numbers, state
identification card numbers, driver’s license number and account numbers.
Guardian Wealth Advisors maintains administrative, technical, and physical
safeguards designed to protect such information from unauthorized access,
use, loss, or destruction. These safeguards include controls relating to data
access, information security, and incident response, and are reviewed to
address changes in risk and business. Client information may be disclosed in
response to regulatory requests, legal obligations, or as otherwise permitted
by law, and any such disclosure is made in accordance with applicable privacy
and confidentiality requirements. Guardian Wealth Advisors may engage non-
affiliated service providers in connection with providing advisory services, and
such providers may have access to client NPPI, as necessary, to perform their
functions. These service providers represent to Guardian Wealth Advisors that
they maintain safeguards designed to protect client information from
unauthorized access or use and that they will provide notice to Guardian
Wealth Advisors in the event of a cybersecurity incident involving client
information. While Guardian Wealth Advisors maintains policies and
procedures designed to protect client information, such measures cannot
eliminate all risk. Upon becoming aware of a data breach involving a client’s
NPPI, Guardian Wealth Advisors will notify clients of such breach as may be
required by applicable state and federal laws.
Artificial Intelligence. Guardian Wealth Advisors may use certain Artificial
Intelligence (“AI”) tools in connection with its investment advisory services.
Guardian Wealth Advisors has adopted an AI Policy that governs the
appropriate use of AI tools to ensure that Guardian Wealth Advisors and its
employees abide by their fiduciary duty and comply with all applicable
regulations. AI tools are not used by Guardian Wealth Advisors as a substitute
for professional judgment by Guardian Wealth Advisors or its employees, and
all AI generated output is reviewed by Guardian Wealth Advisors for accuracy.
All investment decisions and recommendations are made and approved by
Guardian Wealth Advisors. The use of AI tools does not guarantee the
accuracy of analyses or the success of any investment strategy. Clients should
not assume that reliance on AI tools results in better performance or reduces
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risk. AI tools involve limitations and risks that Guardian Wealth Advisors
monitors and manages. These risks include, but are not limited to, data
security concerns, potential inaccuracies, and possible algorithmic biases. To
mitigate these risks, Guardian Wealth Advisors has implemented controls
such as pre-approval requirements for AI tools, restrictions on providing
nonpublic personal information to public AI systems, vendor due diligence,
review of AI-generated materials, and employee training on appropriate AI
usage.
Client Obligations. In performing our services, Guardian Wealth Advisors
shall not be required to verify any information received from the client or
from the client’s other professionals and is expressly authorized to rely
thereon. Moreover, it remains each client’s responsibility to promptly notify
Guardian Wealth Advisors if there is ever any change in his/her/its financial
situation or investment objectives for the purpose of
reviewing/evaluating/revising our previous recommendations and/or services.
Investment Risk. Different types of investments involve varying degrees of
risk, and it should not be assumed that future performance of any specific
investment or investment strategy (including the investments and/or
investment strategies recommended or undertaken by Guardian Wealth
Advisors) will be profitable or equal any specific performance level(s).
Disclosure Brochure. A copy of Guardian Wealth Advisors’ written Brochure
as set forth on Part 2A of Form ADV and Form CRS (Client Relationship
Summary) shall be provided to each client prior to, or contemporaneously
with, the execution of an agreement between the client and Guardian Wealth
Advisors.
As of December 31, 2025, we managed approximately $38,644,132 in non-
discretionary assets and $261,524,031 in discretionary assets for a total of
$300,168,163 of assets under management.
Item 5 – Fees and Compensation
Guardian Wealth Advisors charges clients in a variety of ways: as a percentage
of assets under management, on an hourly basis, or as a fixed fee. Fees for
all services may be negotiable depending on specific services required and
type of investments held. Each client’s fee arrangement is detailed in the
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client’s agreement with us.
Fees for Financial Planning Services
Fees for financial planning services may be fixed fee arrangements (plus
direct costs) or time incurred at Guardian Wealth Advisors’ standard hourly
billing rates, plus direct costs. As a general matter, we charge a $2,600
minimum fee for comprehensive financial plans (which represents an eight-
hour minimum engagement at our standard hourly rate of $325). Time in
excess of eight hours will be billed at the hourly rate. Clients are billed
monthly in arrears for services provided. Fees related to the plan that you
subsequently request will generally be billed at the standard hourly rate.
After an initial evaluation, we will agree to a method of billing and an estimate
of the range that would apply to your situation.
Fees for Investment Advisory Services
Guardian Wealth Advisors charges an annual management fee for its
investment advisory services. Generally, this management fee is prorated and
charged quarterly, in advance, based upon the market value of the account on
the last day of the previous quarter. Guardian Wealth Advisors’ policy is to
treat intra-quarter account additions and withdrawals equally unless indicated
to the contrary on the client agreement. If your previous day’s assets under
management changes by 5%, there will be a pro-rata fee adjustment.
Guardian Wealth treats cash as an asset class. As such, unless determined to
the contrary by us, all cash positions (money markets, etc.) shall continue to
be included as part of assets under management for purposes of calculating
our advisory fee. At any specific point in time, depending upon perceived or
anticipated market conditions/events (there being no guarantee that such
anticipated market conditions/events will occur), Guardian Wealth Advisors
may maintain cash positions for defensive purposes. In addition, while assets
are maintained in cash, such amounts could miss market advances.
Depending upon current yields, at any point in time, our advisory fee could
exceed the interest paid by the client’s money market fund. ANY QUESTIONS:
Guardian Wealth Advisors’ Chief Compliance Officer, Eric Becker, remains
available to address any questions that a client or prospective client may
have regarding the above fee billing practice.
You may elect to be billed directly for fees or to authorize us to have your
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custodian directly debit fees from the account. Management fees may be
prorated for each capital contribution and withdrawal made during the
applicable calendar quarter (with the exception of de minimis contributions
and withdrawals). Accounts initiated or terminated during a calendar quarter
will be charged a prorated fee. Upon termination of any account, any prepaid,
unearned fees will be promptly refunded, and any earned, unpaid fees will be
due and payable.
Fees charged to clients for investment advice may be individually negotiated.
Actual fees charged to investment advisory clients may vary significantly from
client to client and may be higher or lower than indicated in the standard fee
schedules below, depending upon a number of factors including size of the
account, the scope of services provided, and the type of assets being
managed.
Guardian Wealth Advisors generally imposes a minimum fee of $4,500.
Therefore, if a client maintains less than $500,000 of assets under Guardian
Wealth Advisors’ management, and is subject to the $4,500 annual minimum fee,
the client will pay a higher percentage annual fee than the 0.90% referenced in
the tiered fee schedule. Guardian Wealth Advisors, in its sole discretion, may
charge a lesser investment management fee and/or waive or reduce its minimum
annual fee based upon certain criteria (i.e., anticipated future earning capacity,
anticipated future additional assets, dollar amount of assets to be managed,
related accounts, account composition, negotiations with client, etc.).
The tiered fee schedule for discretionary investment advisory services,
unless stated differently in the client’s agreement, is:
$500,000 minimum
Assets
Annualized fee
Initial $500,000 - $2 million
0.90%
Next $2 million - $5 million
0.75%
Next $5 million +
0.60%
The tiered fee schedule for non-discretionary investment advisory services,
unless stated differently in the client’s agreement, is:
$500,000 minimum
Assets
Annualized fee
Initial $500,000 - $5 million
0.90%
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Next $5 million - $10 million
0.80%
Next $10 million - $20 million
0.70%
Next $20 million +
0.60%
Guardian Wealth Advisors’ fees are exclusive of brokerage commissions,
transaction fees, and other related costs and expenses which are incurred by
the client. You may incur certain charges imposed by custodians, brokers,
third party investment companies and other third parties such as fees charged
by managers, custodial fees, deferred sales charges, odd-lot differentials,
transfer taxes, wire transfer and electronic fund fees, margin interest, and
other fees and taxes on brokerage accounts and securities transactions.
Mutual funds and ETFs also charge internal management fees, which are
disclosed in a fund’s prospectus.
Such charges, fees and commissions are exclusive of and in addition to
Guardian Wealth Advisors’ fee; we do not receive any portion of these
commissions, fees, and costs. In addition, we do not receive any compensation
from any mutual funds, ETFs or other investment products or strategies we
recommend.
You could invest directly in a mutual fund or other investment security
without the help of our services; however, in that event you would not receive
the value of our services, which include assistance in evaluating fund
performance and management style, setting strategy, and implementing
purchases and sales. You should carefully evaluate the options most
appropriate for your financial condition and objectives before making a
choice. Please refer to Item 12, “Brokerage Practices” for additional
information.
Custodian Charges – Additional Fees.
As discussed below at Item 12 below, when requested to recommend a
broker-dealer/custodian for client accounts, Guardian Wealth Advisors
generally recommends that Schwab serve as the broker-dealer/custodian for
client investment management assets. Broker-dealers such as Schwab charge
brokerage commissions, transaction, and/or other type fees for effecting
certain types of securities transactions (i.e., including transaction fees for
certain mutual funds, and mark-ups and mark-downs charged for fixed
income transactions, etc.). The types of securities for which transaction fees,
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commissions, and/or other type fees (as well as the amount of those fees)
shall differ depending upon the broker-dealer/custodian. While certain
custodians, including Schwab, generally (with the potential exception for large
orders) do not currently charge fees on individual equity transactions
(including ETFs), others do. There can be no assurance that Schwab will not
change their transaction fee pricing in the future. Schwab may also assess
fees to clients who elect to receive trade confirmations and account
statements by regular mail rather than electronically. ANY QUESTIONS:
Guardian Wealth Advisors’ Chief Compliance Officer, Eric Becker, remains
available to address any questions that a client or prospective client may have
regarding the above.
Item 6 – Performance-Based Fees and Side-By-Side
Management
Guardian Wealth Advisors is not a party to any performance or incentive-
related compensation arrangements with its clients. As such, we have no
conflicts between similarly-managed accounts that charge performance fees
and those that do not (known as “side-by-side management”).
Item 7 – Types of Clients
Guardian Wealth Advisors generally provides portfolio management services
to individuals, high net worth individuals, corporate pension and profit-
sharing plans, Taft-Hartley plans, charitable institutions, foundations,
endowments, municipalities, trust programs, estates, corporations, and other
U.S. institutions.
Guardian Wealth Advisors generally requires a minimum fee of $4,500 for
investment management services. However, we may negotiate a lesser
investment advisory fee, charge a flat fee, waive our fee entirely, or charge
fees on a different interval, based upon certain criteria (i.e., anticipated future
earning capacity, anticipated future additional assets, dollar amount of assets
to be managed, related accounts, account composition, complexity of the
engagement, anticipated services to be rendered, grandfathered fee
schedules, employees and family members, courtesy accounts, competition,
negotiations with client, etc.). Please Note: As result of the above, similarly
situated clients could pay different fees. In addition, similar advisory services
16
may be available from other investment advisers for similar or lower
fees. ANY QUESTIONS: Guardian Wealth Advisors’ Chief Compliance Officer,
Eric Becker, remains available to address any questions that a client or
prospective client may have regarding advisory fees.
For new investment advisory account clients, Guardian Wealth Advisors requires
a minimum account size of $500,000, which is set forth in the fee schedule
provided at Item 5. We reserve the right to waive this minimum in our sole
discretion.
Item 8 – Methods of Analysis, Investment Strategies and
Risk of Loss
Guardian Wealth Advisors is categorically a long-term investor. Guardian also
employs a low-turnover strategy for each of our client’s portfolios in an effort
to mitigate adverse trading costs and tax consequences.
The primary asset classes that Guardian recommends are equities and fixed
income, commonly known as stocks and bonds. The vehicles Guardian uses to
invest in these asset classes generally are stocks, bonds, ETFs and mutual
funds. Guardian also manages separate portfolios of individual bonds, and
other portfolios tailored to a client’s needs.
Guardian Wealth Advisors’ security analysis methods include fundamental
analysis, charting, and technical analysis. In addition, subscriptions to
certain asset allocation modeling and re-balancing services are used to
supplement our own analysis and asset allocation models.
Investing in securities involves risk of loss that clients should be prepared to bear.
No one strategy can assure our clients against loss of principal. Even a well-
diversified portfolio can suffer losses within any asset category given certain
market conditions such as declining stock, bond, and commodity values.
While Guardian Wealth Advisors believes a well-diversified portfolio of
securities can serve as a firm foundation to an investment plan, various
factors can introduce immediate or unknown risks that our clients must be
aware of when engaging our services:
Market Risk: The risk that any category of investment can be affected
or negatively impacted by economic or other factors.
17
Timing of Engagement: The risk that the timing of engaging our
services by a client may not be optimal.
Personal Needs Risk: Various factors such as job loss, changes in health
or marital status can affect your need of liquid assets.
Strategic Risk: The strategy recommended by Guardian Wealth Advisors
may not satisfy the long-term needs of a client. Additionally, the
suitable investment strategy may fall short of a client’s long-term goal.
ETF and Mutual Fund Risk: An investment in an ETF or mutual fund
involves secondary market risk. There can be no guarantee that an
active trading market for the shares will continue. Shares of the ETF or
mutual fund may trade at prices at, above, or below their most recent
valuation. During periods of market volatility, trading prices may
fluctuate significantly. In addition, investors must pay annual fees and
other expenses regardless of how the investment performs.
Guardian Wealth Advisors seeks to reduce the impact of the risks mentioned
above by:
Recommending a well-diversified portfolio involving various asset
classes of investments to provide the fundamental structure of a long-
term investment plan.
Educating our clients on the structure and purpose of each investment
within their portfolio.
Setting forth an expectation that even a well-diversified portfolio may
require a three to five year time frame to show progress towards its
stated goals.
Maintaining regular contact with our clients to allow us to ascertain any
necessary shift of their investment strategy to take into consideration
material changes to their needs or tolerance for risk.
Guardian believes that by applying diversification and discipline to our clients’
investment strategies, we can help to mitigate some of the risks inherent in
investing.
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Item 9 – Disciplinary Information
Registered investment advisers are required to disclose all material facts
regarding any legal or disciplinary events that would be material to your
evaluation of Guardian Wealth Advisors or the integrity of its management.
Guardian Wealth Advisors has no disclosures pursuant to this Item.
Item 10 – Other Financial Industry Activities and
Affiliations
As indicated at Item 4 above, Guardian Wealth Advisors does not serve as an
attorney, accountant, or insurance agent, and no portion of our services
should be construed as such. Accordingly, we do not prepare legal
documents, prepare tax returns, or sell insurance products. To the extent
requested by a client, we may recommend the services of other professionals
for non-investment implementation purpose (i.e., attorneys, accountants,
insurance agents, etc.), including Myslajek Kemp & Spencer, Ltd. Guardian
Wealth Advisors may refer clients to our affiliated accounting firm (under
common ownership and control), Myslajek Kemp & Spencer, Ltd. for tax
preparation and accounting-related services. If a client determines to engage
Myslajek Kemp & Spencer, Ltd., he/she does so per the terms and conditions
of a separate written agreement between Myslajek Kemp & Spencer, Ltd. and
the client, to which Guardian Wealth Advisors is not a party. There is no fee-
sharing arrangement between the Myslajek Kemp & Spencer, Ltd. and
Guardian Wealth Advisors. The recommendation by Guardian Wealth Advisors
that a client engage Myslajek Kemp & Spencer, Ltd. for tax preparation and/or
accounting-related services, presents a conflict of interest because Guardian
Wealth Advisors’ affiliate will derive additional compensation from such
engagement. No client or prospective client is obligated to engage Myslajek
Kemp & Spencer, Ltd. for any reason. Clients are reminded that they can
engage other, non-affiliated, providers. Guardian Wealth Advisors will work
with the tax professional of the client’s choosing.
Item 11 – Code of Ethics
Guardian Wealth Advisors has adopted a Code of Ethics that sets forth the
standards of conduct expected of employees and requires compliance with
the securities laws and Guardian Wealth Advisors’ fiduciary duties, including
19
the duties to put client interests first at all times and to maintain the
confidentiality of client information. Our Code of Ethics also addresses the
personal securities trading activities of all employees in an effort to detect
and prevent illegal or improper personal securities transactions and requires
that certain reports related to personal trading be maintained. To mitigate the
potential for conflicts of interest, the Code of Ethics contains a number of
restrictions related to the activities of employees, including limits on the
provision and receipt of gifts or entertainment and limits on outside activities.
A copy of the Code of Ethics is available upon request.
We permit our employees to engage in the trading of securities for their
personal accounts. Such trading presents potential and actual conflicts of
interest when the securities traded are the same as securities we trade for
client accounts. Theoretically, if an employee desires to purchase a security
also held in client accounts, but does not want to pay current market value for
the security, the employee could sell the security out of the client accounts
and drive the market price down before making the personal investment.
Similar manipulative behavior could occur if the employee desires to sell a
personal security holding, but buys it into client accounts first in an effort to
drive up the price before the employee sells.
As a practical matter, this conflict does not really exist for us due to the
nature of the securities we trade in client accounts and the volume of our
trading. In addition, our Code of Ethics contains various provisions that
prohibit this sort of conduct, including requiring that employees report
certain personal trading, always put client interests first, and avoid actual and
potential conflicts of interest when transacting in securities for their own
accounts.
Privacy Policy
Guardian Wealth Advisors is committed to maintaining the privacy of current
and prospective clients. We recognize that you entrust us with highly
confidential personal and financial information, and understand that
protecting and safeguarding this information is important.
In the course of establishing a client relationship and in our ongoing dealings
with you as a client, we may obtain nonpublic personal information about
you. This information may include your name, address, telephone number,
20
e-mail address, social security number, taxpayer identification number,
account numbers, income, transaction history, and other personal
information.
In order to run its everyday business, Guardian Wealth Advisors needs to
share nonpublic personal information about our clients. We do not disclose
any nonpublic personal information about clients to any nonaffiliated parties,
except to third-party service providers that assist in the operation of our
business. To provide necessary business services to your account, we may
disclose nonpublic personal information to service providers such as
custodians and brokerage firms, all of which are required to maintain the
confidentiality of such information. Guardian Wealth Advisors restricts access
to nonpublic personal information about you to those employees, agents, or
other parties that need to know the information to provide services to you. We
may also release information about you upon your direction or if compelled
by law to do so.
Guardian Wealth Advisors has adopted the following privacy policy in order to
safeguard the personal information of our clients in accordance with
applicable law:
1. Guardian Wealth Advisors is committed to protecting the confidentiality
and security of the information it collects and will handle nonpublic personal
information about clients only in accordance with all applicable laws, rules
and regulations. We shall ensure: (a) the security and confidentiality of client
records and information; (b) that client records and information are protected
from any anticipated threats and hazards; and (c) that unauthorized access to,
or use of, client records or information is protected against.
2. Guardian Wealth Advisors will maintain policies and procedures that are
reasonably designed to safeguard nonpublic personal information about
clients and only permit appropriate and authorized access to, and use of,
nonpublic personal information about clients through the application of
appropriate administrative, technical, and physical protections.
3. To the extent required by applicable law, we shall direct each of our
service providers to adhere to the privacy policy of Guardian Wealth Advisors
with respect to all nonpublic personal information about clients provided to
such service providers.
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4. Guardian Wealth Advisors shall not disclose any nonpublic personal
information about its clients or former clients to anyone, except as permitted
or required by law.
5. Guardian Wealth Advisors shall issue notices of its privacy policy to its
clients initially and on an annual basis thereafter to the extent required by
applicable law.
By disclosing your personal information to Guardian Wealth Advisors, you
consent to the collection, storage, and processing of this information by us in
a manner consistent with this privacy policy.
Item 12 – Brokerage Practices
Generally, as part of our business arrangements with investment advisory
clients, we recommend a client establish and maintain, in the client’s name, a
custodial brokerage account with the Schwab Institutional division of Charles
Schwab & Co., Inc. (“Schwab Institutional”) in which the client will deposit and
maintain the assets comprising the account. Schwab Institutional is a separate
entity unaffiliated with us. We evaluate the suitability of custodian brokers on
an ongoing basis, with a more formal, comparative review of their services and
capabilities every three years. Custodian broker execution capability is
evaluated on an ongoing basis by the CCO, with actual executions reviewed
weekly and with trade metrics gathered and evaluated annually.
The criteria we use in making our recommendation for a custodian broker
include but are not limited to: breadth of services offered to clients, customer
service and support, systems platform, tools and technology, execution
capability, commissions and fees and financial strength.
The criteria we use in evaluating custodian broker execution capability
include but are not limited to: price of execution, opportunity for price
improvement, execution speed, commission level, settlement capability and
knowledge and accessibility of traders. However, that does not mean that you
will not pay a transaction fee that is higher than another qualified broker-
dealer might charge to effect the same transaction where we have
determined, in good faith, that the transaction fee is reasonable. In seeking
best execution, the determinative factor is not the lowest possible cost, but
whether the transaction represents the best qualitative execution, taking into
22
consideration the full range of a broker-dealer’s services, including the value
of research provided, execution capability, transaction rates, and
responsiveness. Accordingly, although we will seek competitive rates, it may
not necessarily obtain the lowest possible rates for client account
transactions.
You are solely responsible for the selection of the broker and custodian for
your assets, and thus may accept or reject our recommendation of Schwab
Institutional as primary custodian. Because we prefer to use Schwab
Institutional as primary custodian for client accounts as part of our business
arrangements with clients, you must evaluate the arrangements for yourself,
and cannot look to us for advice regarding the selection of the custodian.
Guardian’s preference that the client place assets in Schwab Institutional’s
custody may be based in part on the products, services and benefits Schwab
Institutional provides to Guardian (as described below), and not solely on the
nature, cost or quality of services provided by Schwab Institutional to client
accounts. You should not select Schwab Institutional if you find Schwab
Institutional unsuitable to be the custodian for your account. If you decide to
use Schwab Institutional as custodian for your account, we will not be
responsible for any loss incurred by reason of any act or omission of Schwab
Institutional.
Research and Benefits: Although not a material consideration when determining
whether to recommend that a client utilize the services of a particular broker-
dealer/custodian, Guardian Wealth Advisors can receive from Schwab (or another
broker-dealer/custodian, investment manager, platform sponsor, mutual fund
sponsor, or vendor) without cost (and/or at a discount) support services and/or
products, certain of which assist Guardian Wealth Advisors to better monitor and
service client accounts maintained at such institutions. Included within the
support services that can be obtained by us can be investment-related research,
pricing information and market data, software and other technology that provide
access to client account data, compliance and/or practice management-related
publications, discounted or gratis consulting services, discounted and/or gratis
attendance at conferences, meetings, and other educational and/or social events,
marketing support-including client events, computer hardware and/or software
and/or other products used by us in furtherance of its investment advisory
business operations.
23
Schwab also makes available to us other products and services that benefit us
but do not directly benefit you or your account. These products and services
assist us in managing and administering our clients’ accounts and operating
our firm. They include investment research, both Schwab’s own and that of
third parties. We use this research to service all or a substantial number of
our clients’ accounts, including accounts not maintained at Schwab. In
addition to investment research, Schwab also makes available software and
other technology that:
Provide access to client account data (such as duplicate trade
confirmations and account statements)
Facilitate trade execution and allocate aggregated trade orders for
multiple client accounts
Provide pricing and other market data
Facilitate payment of our fees from our client’s accounts
Assist with back-office functions, recordkeeping, and client reporting
Schwab also offers other services intended to help us manage and further
develop our business enterprise. These services include:
Educational conferences and events
Consulting on technology and business needs
Consulting on legal and related compliance needs
Publications and conferences on practice management and business
succession
Access to employee benefits providers, human capital consultants, and
insurance providers
Marketing consulting and support
Schwab provides some of these services itself. In other cases, it will arrange
for third-party vendors to provide the services to us. Schwab also discounts or
waives its fees for some of these services or pays all or a part of a third
party’s fees. Schwab also provides us with other benefits, such as occasional
business entertainment of our personnel. If you did not maintain your account
24
with Schwab, we would be required to pay for these services from our own
resources. As a result of products, services and other benefits provided by
Schwab Institutional, we have a conflict of interest in recommending that the
client establish a custodial brokerage account at Schwab Institutional.
We do not act as custodian for client accounts and do not take possession of
cash, securities or other investments or assets. However, we may issue such
instructions to custodians for client accounts, including Schwab Institutional,
as may be appropriate in connection with the settlement of transactions for
client accounts. Our instructions to Schwab Institutional or any custodian for
an account will be made in writing or, at our option, orally and confirmed in
writing as soon as practical thereafter.
In general, trades in the same security for clients using the same broker-
dealer will be aggregated or “bunched” in a single order in an effort to obtain
the best execution at the best price available. If a bunched order is filled at
several prices (which may occur in more than one transaction), each client
participating in the order will receive the average price, which could be higher
or lower than the actual price that would otherwise be paid by the client in the
absence of bunching. The transaction costs incurred in the transaction will be
shared proportionately based on each client’s participation in the transaction.
When placing an aggregated or “bunched” order, we will prepare a written
statement regarding the allocation of the order among various of its clients,
and the executed order will then be allocated according to the written
statement. If the aggregated order is not filled in its entirety, the partially
filled order will be allocated pro rata based on the written statement. If,
subsequent to the placing of the order, the allocation must be changed for
certain reasons (e.g., a client withdraws cash from an account scheduled to
participate in the order), such change in allocation will be recorded in writing.
Item 13 – Review of Accounts
The nature and frequency of account reviews is negotiated on an individual
basis and is reflected in the agreement between Guardian Wealth Advisors
and the client. Certain accounts will be reviewed on a quarterly basis, other
accounts as they approach mutually agreed upon targets. Certain factors may
also trigger an account review, including account portfolio deviation from
25
target allocations or sectors. All accounts are reviewed by Guardian Wealth
Advisors’ Chief Compliance Officer.
As a general matter, we will send each client a quarterly comprehensive
statement that summarizes all securities and cash under management.
The statement also includes a summary of asset classes represented in the
portfolio and any changes to it, and a summary of the market and sectors in
which account assets are invested.
Clients will also receive a monthly statement from their custodian brokerage
firm. It should identify cash and securities held in the account and all account
transactions during the period. Clients are encouraged to review this for
consistency with statements from us and to bring any discrepancies to our
attention.
Item 14 – Client Referrals and Other Compensation
As indicated at Item 12 above, Guardian Wealth Advisors can receive from
Schwab (and others) without cost (and/or at a discount), support services
and/or products. You do not pay more for investment transactions effected
and/or assets maintained at Schwab (or any other institution) as result of this
arrangement. There is no corresponding commitment made by us to Schwab,
or to any other entity, to invest any specific amount or percentage of client
assets in any specific mutual funds, securities or other investment products
as the result of the above arrangement.
Item 15 – Custody
Guardian Wealth Advisors shall have the ability to deduct its advisory fee from
the client’s custodial account. Clients are provided with written transaction
confirmation notices, and a written summary account statement directly from
the custodian (i.e., Schwab, etc.) at least quarterly. Please Note: To the extent
that we provide clients with periodic account statements or reports, the client
is urged to compare any statement or report provided by us with the account
statements received from the account custodian. Please Also Note: The
account custodian does not verify the accuracy of our advisory fee calculation.
In addition, certain clients have established asset transfer authorizations that
permit the qualified custodian to rely upon instructions from Guardian Wealth
26
Advisors to transfer client funds or securities to third parties. These
arrangements are disclosed at Item 9 of Part 1 of Form ADV. However, in
accordance with the guidance provided in the SEC’s February 21, 2017,
Investment Adviser Association No-Action Letter, the affected accounts are not
subject to an annual surprise CPA examination. ANY QUESTIONS: Guardian
Wealth Advisors’ Chief Compliance Officer, Eric Becker, remains available to
address any questions that a client or prospective client may
have regarding custody-related issues.
Item 16 – Investment Discretion
Guardian Wealth Advisors manages and directs the investment of client
accounts on either a discretionary or non-discretionary basis in accordance
with such investment objectives and restrictions as the client may advise in
writing from time to time. Prior to engaging Guardian Wealth Advisors to
provide investment management services, you will be required to enter into a
formal Client Agreement with us setting forth the terms and conditions under
which we will manage your assets, and a separate custodial/clearing
agreement with each designated broker-dealer/custodian.
As limited agent and attorney-in fact with respect to discretionary assets,
from time to time in the account, we may buy, sell, exchange, convert or
otherwise trade in any and all stocks, bonds and other securities and other
assets in the account, including without limitation mutual fund shares
(including money market fund shares), unit investment trusts, annuities and
other investments, as Guardian Wealth Advisors may select. For non-
discretionary assets, we consult with the client and receive their consent prior
to executing any investment transaction.
This limited power of attorney shall continue in full force and effect until we
receive written termination or, in the event of termination by death or mental
incapacity, judicially determined, until we receive actual notice thereof.
Clients who engage Guardian Wealth Advisors on a discretionary basis may, at
any time, impose restrictions, in writing, on our discretionary authority. (i.e.,
limit the types/amounts of particular securities purchased for their account,
exclude the ability to purchase securities with an inverse relationship to the
market, limit or proscribe our use of margin, etc.).
27
Item 17 – Voting Client Securities
Unless a client directs otherwise, Guardian Wealth Advisors is responsible for
voting client proxies, and shall do so in conjunction with the proxy voting
administrative and due diligence services provided by Proxy Edge, an
unaffiliated nationally recognized proxy voting service of Broadridge Financial
Solutions, Inc. (“Broadridge”). Guardian Wealth Advisors, in conjunction with
the services provided by Broadridge, shall monitor corporate actions of
individual issuers and investment companies consistent with our fiduciary
duty to vote proxies in the best interests of its clients. With respect to
individual issuers, Guardian Wealth Advisors may be solicited to vote on
matters including corporate governance, adoption or amendments to
compensation plans (including stock options), and matters involving social
issues and corporate responsibility. With respect to investment companies
(e.g., mutual funds), we may be solicited to vote on matters including the
approval of advisory contracts, distribution plans, and mergers. Guardian
Wealth Advisors (in conjunction with the services provided by Broadridge)
shall maintain records pertaining to proxy voting as required under the
Advisers Act. Information pertaining to how Guardian Wealth Advisors voted
on any specific proxy issue is also available upon written request.
Clients may notify us if they wish to vote proxies on their securities; such
requests will be facilitated with their custodian.
We make best efforts to avoid material conflicts of interest in the voting of
proxies. However, where material conflicts of interest arise, we are committed
to resolving the conflict in the clients’ best interest. In situations where we
perceive a material conflict of interest, we may disclose the conflict to the
relevant clients and obtain their consent before voting; defer to the voting
recommendation of the relevant clients; vote the proxy based on the voting
guidelines set forth in our Proxy Voting Policies if the application of the
guidelines to the matter presented involved little discretion on our part; or
take such other action which, in our judgment, would protect the interest of
the clients.
Clients may obtain a record of our proxy votes free of charge upon request.
As a general matter, we will not be obligated to monitor, advise or act for you
in legal proceedings, including, without limitation, class actions and
28
bankruptcies, involving securities purchased or held in the client account.
Clients should instruct their custodians to promptly forward to you any
communications relating to legal proceedings involving such assets.
Item 18 – Financial Information
Guardian Wealth Advisors is required to disclose any financial condition that
is reasonably likely to impair our ability to meet contractual commitments to
clients. We have no disclosures pursuant to this item.
ANY QUESTIONS: Guardian Wealth’s Chief Compliance Officer, Eric Becker,
remains available to address any questions regarding this Part 2A.
29
Item 1 – Cover Page
Guardian Wealth Advisors, LLC
1000 Shelard Parkway, 6 t h Floor
St Louis Park, MN 55426
952-746-3211
www.guardian-wealth.com
Supplement last updated: March 22, 2026
Form ADV Part 2B
Brochure Supplement for John G. Keyes
This brochure supplement provides information about John G. Keyes that
supplements the Guardian Wealth Advisors, LLC brochure. You should have
received a copy of that brochure. Please contact us at 952-746-3211 or via
e-mail at info@guardian-wealth.com if you did not receive the Guardian Wealth
Advisors, LLC brochure or if you have any questions about the contents of
this supplement.
Additional information about John G. Keyes is available on the SEC’s website
at www.adviserinfo.sec.gov.
30
Item 2 – Educational Background and Business Experience
Name:
John G. Keyes
Year of Birth:
1958
Formal Education:
University of Chicago, MBA, Finance
Marquette University, Bachelor of Science,
Business
Business Background:
Mr. Keyes has been a Senior Vice President, and Senior Wealth
Advisor with Guardian Wealth Advisors since 2016.
From 2000 to 2016, Mr. Keyes held numerous positions with Kopp
Investment Advisors, LLC.
From 2007 to 2016, Mr. Keyes was the Director of Marketing and Client
Services.
From 2006 to 2016, Mr. Keyes was a Portfolio Manager.
From 2003 to 2007, Mr. Keyes was Vice President / Marketing and
Client Services.
From 2000 to 2003, Mr. Keyes was Associate Vice President of
Client Services
In 1999 and 2000, Mr. Keyes worked independently under Keyes Company
LLC providing investment management consulting services to small brokerage
firms.
From 1993 to 1999, Mr. Keyes held numerous positions with John G. Kinnard
& Co. including Performance Analyst, Associate Vice President, Vice President
and Director of Investment Management Consulting.
Item 3 – Disciplinary Information
We are required to disclose all material facts regarding legal or disciplinary
events that would be material to your evaluation of Mr. Keyes. There are no
legal or disciplinary events relating to Mr. Keyes.
31
Item 4 – Other Business Activities
We are required to disclose other investment-related businesses or other
business activities in which Mr. Keyes is actively engaged. Mr. Keyes is not
involved in any other investment-related business or any other business
activities for compensation.
Item 5 – Additional Compensation
We are required to disclose information regarding certain types of economic
benefits Mr. Keyes receives from the adviser and third parties for providing
advisory services. Mr. Keyes does not receive any economic benefits (i.e.,
sales awards or client referral bonuses) for providing advisory services from
any person who is not a client.
Item 6 – Supervision
Mr. Keyes is subject to the firm’s written compliance and supervisory
procedures and the related ongoing compliance monitoring and testing. Such
procedures address, among other things, the provision of investment advice.
Mr. Keyes’ accounts are subject to periodic review by Eric Becker, the CCO of
Guardian Wealth Advisors, LLC. Questions concerning Mr. Keyes’ advisory
activities may be directed to Mr. Becker at 952-746-3211.
32
Item 1 – Cover Page
Guardian Wealth Advisors, LLC
1000 Shelard Parkway, 6 t h Floor
St Louis Park, MN 55426
952-746-3211
www.guardian-wealth.com
Supplement last updated: March 22, 2026
Form ADV Part 2B
Brochure Supplement for Eric N. Becker
This brochure supplement provides information about Eric N. Becker that
supplements the Guardian Wealth Advisors, LLC brochure. You should have
received a copy of that brochure. Please contact us at 952-746-3211 or via
e-mail at info@guardian-wealth.com if you did not receive the Guardian Wealth
Advisors, LLC brochure or if you have any questions about the contents of
this supplement.
Additional information about Eric N. Becker is available on the SEC’s website
at www.adviserinfo.sec.gov.
33
Item 2 – Educational Background and Business Experience
Name:
Eric N. Becker
Year of Birth:
1979
Formal Education:
University of Minnesota – Twin Cities,
Bachelor of Science, Business, Marketing
Business Background:
Mr. Becker has been President, and Senior Wealth Advisor with
Guardian Wealth Advisors since 2023.
From 2019 to 2023, Mr. Becker was a Financial Advisor with
Raymond James Financial.
From 2012 to 2019, Mr. Becker was a Senior Manager, Retail
Analytics/Finance with The Walt Disney Co.
Professional Designation:
The AAMS™ is awarded by the College for Financial Planning® to investment
professionals who complete its 12-module AAMS™ Professional Education Program,
pass an examination, commit to a code of ethics and agree to pursue continuing
education. Continued use of the AAMS™ designation is subject to ongoing renewal
requirements. Every two (2) years the designee must renew their right to continue
using the AAMS™ designation by completing 16 hours of continuing education and
reaffirming to abide by the Standards of Professional Conduct.
Item 3 – Disciplinary Information
We are required to disclose all material facts regarding legal or disciplinary
events that would be material to your evaluation of Mr. Becker. There are no
legal or disciplinary events relating to Mr. Becker.
Item 4 – Other Business Activities
We are required to disclose other investment-related businesses or other
business activities in which Mr. Becker is actively engaged. Mr. Becker is not
involved in any other investment-related business or any other business
activities for compensation.
34
Item 5 – Additional Compensation
We are required to disclose information regarding certain types of economic
benefits Mr. Becker receives from the adviser and third parties for providing
advisory services. Mr. Becker does not receive any economic benefits (i.e.,
sales awards or client referral bonuses) for providing advisory services from
any person who is not a client.
Item 6 – Supervision
Mr. Becker is subject to the firm’s written compliance and supervisory
procedures and the related ongoing compliance monitoring and testing. Such
procedures address, among other things, the provision of investment advice.
Questions concerning Mr. Becker’s advisory activities may be directed to him
at 952-746-3211.
35
Item 1 – Cover Page
Guardian Wealth Advisors, LLC
1000 Shelard Parkway, 6 t h Floor
St Louis Park, MN 55426
952-746-3211
www.guardian-wealth.com
Supplement last updated: March 22, 2026
Form ADV Part 2B
Brochure Supplement for Taylor P. Moran
This brochure supplement provides information about Taylor P. Moran that
supplements the Guardian Wealth Advisors, LLC brochure. You should have
received a copy of that brochure. Please contact us at 952-746-3211 or via
e-mail at info@guardian-wealth.com if you did not receive the Guardian Wealth
Advisors, LLC brochure or if you have any questions about the contents of
this supplement.
Additional information about Taylor P. Moran is available on the SEC’s website
at www.adviserinfo.sec.gov.
36
Item 2 – Educational Background and Business Experience
Name:
Taylor P. Moran
Year of Birth:
1989
Formal Education:
Southern Methodist University Cox School of
Business, MBA, Master of Business Administration
Concordia University, Bachelor of Science, Finance
Business Background:
Since February 2024, Mr. Moran has been a Portfolio Administrator with
Guardian Wealth Advisors.
From 2022 to 2024, Mr. Moran was an Investment Performance Analyst with
US Bank.
From 2018 to 2024, Mr. Moran was a Research Specialist with Portfolio
Advisory Council, LLC.
Item 3 – Disciplinary Information
We are required to disclose all material facts regarding legal or disciplinary
events that would be material to your evaluation of Mr. Moran. There are no
legal or disciplinary events relating to Mr. Moran.
Item 4 – Other Business Activities
We are required to disclose other investment-related businesses or other
business activities in which Mr. Moran is actively engaged. Mr. Moran is not
involved in any other investment-related business or any other business
activities for compensation.
Item 5 – Additional Compensation
We are required to disclose information regarding certain types of economic
benefits Mr. Moran receives from the adviser and third parties for providing
advisory services. Mr. Moran does not receive any economic benefits (i.e.,
sales awards or client referral bonuses) for providing advisory services from
any person who is not a client.
Item 6 – Supervision
Mr. Moran is subject to the firm’s written compliance and supervisory
procedures and the related ongoing compliance monitoring and testing. Such
procedures address, among other things, the provision of investment advice.
Mr. Moran’s accounts are subject to periodic review by Eric Becker, the CCO of
37
Guardian Wealth Advisors, LLC. Questions concerning Mr. Moran’s advisory
activities may be directed to Mr. Becker at 952-746-3211.
38
Item 1 – Cover Page
Guardian Wealth Advisors, LLC
1000 Shelard Parkway, 6 t h Floor
St Louis Park, MN 55426
952-746-3211
www.guardian-wealth.com
Supplement last updated: March 22, 2026
Form ADV Part 2B
Brochure Supplement for Krew M. Barber
This brochure supplement provides information about Krew M. Barber that
supplements the Guardian Wealth Advisors, LLC brochure. You should have
received a copy of that brochure. Please contact us at 952-746-3211 or via
e-mail at info@guardian-wealth.com if you did not receive the Guardian Wealth
Advisors, LLC brochure or if you have any questions about the contents of
this supplement.
Additional information about Krew M. Barber is available on the SEC’s website
at www.adviserinfo.sec.gov.
39
Item 2 – Educational Background and Business Experience
Name:
Krew M. Barber
Year of Birth:
2002
Formal Education:
University of Minnesota, Bachelor of Science,
Finance
Business Background:
Since December 2025, Mr. Barber has been an Associate Wealth Advisor with
Guardian Wealth Advisors.
From 2024 to 2025, Mr. Barber was an Associate Wealth Advisor with NEPSIS,
Inc.
From 2020 to 2024, Mr. Barber was a full-time student at the University of
Minnesota.
Item 3 – Disciplinary Information
We are required to disclose all material facts regarding legal or disciplinary
events that would be material to your evaluation of Mr. Barber. There are no
legal or disciplinary events relating to Mr. Barber.
Item 4 – Other Business Activities
We are required to disclose other investment-related businesses or other
business activities in which Mr. Barber is actively engaged. Mr. Barber is not
involved in any other investment-related business or any other business
activities for compensation.
Item 5 – Additional Compensation
We are required to disclose information regarding certain types of economic
benefits Mr. Barber receives from the adviser and third parties for providing
advisory services. Mr. Barber does not receive any economic benefits (i.e.,
sales awards or client referral bonuses) for providing advisory services from
any person who is not a client.
Item 6 – Supervision
Mr. Barber is subject to the firm’s written compliance and supervisory
procedures and the related ongoing compliance monitoring and testing. Such
procedures address, among other things, the provision of investment advice.
Mr. Barber’s accounts are subject to periodic review by Eric Becker, the CCO
of Guardian Wealth Advisors, LLC. Questions concerning Mr. Barber’s advisory
40
activities may be directed to Mr. Becker at 952-746-3211.
41